legendary marketer

Turning Your Self Doubt Into A Success Story

On Monday December 4th Dave Sharpe sat down with Ginger Halbert to talk about her online business and how she is turning years of self doubt into achievement. Ginger is from Melbourne Australia and is a primary school teacher. After maternity leave she had to go back to work and knew she would much rather be at home with her newborn daughter. After putting her 8 month old daughter into daycare she knew that a change needed to be made in her life so that she could stay home with her and be a present Mom for her daughter. 

 

She came across Legendary and did the 15 Day Business Builder Challenge after starting a blog online. Once she started her affiliate marketing journey she felt like she had found what she was looking for.  

 

Identifying Limiting Beliefs In Your Journey

 

Growing up Ginger felt like she had to live the cookie cutter life of going to college and getting a 9-5 job after. She was always told that was the only way to live. Affiliate marketing was the hidden gem that had always been there but she hadn’t known about.

 

Growing up she always gave up on things quickly and never pushed through because of self doubt. Since starting her affiliate marketing journey she has taught herself to push through things even when they are hard or if she thinks she can’t do something.

Identifying what your limiting beliefs are. This may be something like how Ginger felt the only way to go through life was college onto a 9-5. What is holding you back from starting your online business and taking the plunge into digital marketing? Identifying what is holding you back and not allowing it to is where your digital marketing journey can truly begin to blossom.

 

For Ginger this looked like her being fearful to show her face online. Who would see her content? What if students and their parents saw it? Once she identified that limiting belief and chose to make her content anyway, she was able to move past it and see that it didn’t matter who saw her content, because the right people would find it.

 

Finding The Right Mindset For Your Business and Embracing Change

 

A big part of your marketing journey is finding the right mindset. Finding the right mindset to have in your business is shifting your mindset to knowing that no matter what, giving up on your business cannot be an option. You have to be willing to remove quitting from your list of options. 

 

Another part of this is embracing change both in your business and in the online space. The internet is ever changing and growing. Adapting to the possibility of aspects in your business changing often is all part of maintaining and building your business. Social media changes and things become popular and get old quickly. Always be ready and willing to embrace the changes that may come your way and be willing to change the way you make content. 

 

If something isn’t working for you, don’t give up. Trying new things is all part of the process. If you aren’t receiving engagement, try something new. This may be a new prop in your videos, a new angle or type of content, or something else. Trying new things in your content and embracing change allows for more people to find your content and connect with it. 

 

Navigating Online Negativity

 

Something that can really slow people down and prohibit their growth in the online space is negativity from viewers on social media. Everyone receives negativity online when they put themselves out there. Something that really helped Ginger overcome the negativity of others online was working on her self growth. By empowering herself she was able to stop caring about what others were saying about her online. 

 

Another way to deter hate from your page is by delivering consistent value to your audience and remaining authentic. When you remain authentic to yourself you can cultivate a positive online presence of people who really connect to your story and want the value that you are delivering. Engaging with your audience and being helpful and friendly can also help create a community that supports your business and counters negativity. 

 

Negative comments and criticism are not a reflection of your abilities and worth. Finding the right mindset and identifying your limiting beliefs will help your business to grow and thrive. Focusing on the positives in digital marketing and releasing the negatives or anxieties that come with starting and maintaining a new business will help you to not only develop yourself mentally, but allow your business to develop and grow as well. 

 

Would you like to find a profitable business you can do from home so you can bring in much more substantial income? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Removing Quitting As An Option In Your Digital Marketing Journey

Last week on Wake Up Legendary David Sharpe sat down with Cayla Ronke to talk about how she is finding success with her digital marketing business.

 

Building Authenticity and Relationships With Your Audience

 

Cayla shared with David Sharpe that one of the main ways she is finding success is through building relationships with her audience. She always strives to be as authentic as possible with her audience and is honest with them. The more comfortable she is with her audience, the more they interact with her content.

 

Being authentic with your audience is important because you want your viewers to trust you and relate to you. Being honest about where you are in your journey is what is going to get people to connect with you. When your audience sees your content they won’t want to see a perfect person, they want to see someone they can relate to who is just like them.

 

Sharing Your Story With Your Audience

 

Cayla left her desk job after it caused her to have a mental health spiral. She knew she couldn’t go back to it after the stress it had caused her. When she started her digital marketing business she didn’t think she had a story, but when she began to share with her audience about her mental health journey that led her to the online space, she was able to connect with her audience more than ever before.

 

Sharing your story is important because that is what your audience is going to feel inspired by. Everyone has a story, even if you don’t think you do. By sharing your story online you are able to connect with your audience on a more personal level. Share what brought you online and why you got started in the online space. 

 

By sharing about the challenges you’ve overcome and sharing what motivates you to keep your business going it humanizes you and also gives your audience the ability to connect with you on a deeper level. Sharing your story also helps people who might be in a similar situation realize that digital marketing is an option and inspires them to start a new path as well. 

 

Cayla strives to tell her story in a way that makes her audience feel less alone in how they are feeling. She wants her audience to know that they aren’t alone and that whatever they are struggling with they can get through it too and keep going. 

 

Removing Quitting From Your List of Options

 

When Cayla first started in her digital marketing journey, she wanted to quit many times. What kept her going was knowing that if she gave up, all of her hard work that she had put into her online business would have all been for nothing. Instead of giving up, she kept going and pushing herself to learn more each day. Cayla preps her content in advance to make it easier on herself so that she has content to post on days where she might not have the energy to create it. 

 

Cayla shared that you don’t have to have fancy equipment or make a super edited video to find success online. Don’t let a lack of fancy equipment or special effects in your videos be what stops you. Allow yourself to get creative and learn as you go. The more effort and time you put into your digital marketing business and learning how to navigate the digital world, it will be easier and feel more natural to create content.

 

When she decided to remove quitting from her list of options, Cayla made a goal for herself that she would continue her digital marketing journey for a year no matter what. Creating goals for yourself along the way is a great way to keep yourself motivated. 

 

Being authentic with your audience and sharing your story will help keep your viewers coming back to your content and feeling connected to you. Removing quitting as an option just like Cayla did will help ensure that your hard work pays off because just like she says, you can only move forward and keep learning every day.

 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

The Weekly Legend September 10th-16th

The Weekly Legend

Your source to stay connected, educated, and inspired.

September 10th – 16th

Your Weekly Legend for September10th-16th

WHAT

WEEK…

I’m still fired up!

On Friday I was asked this question: 

“This is beyond valuable, why don’t more people talk about this single bonus more because it’s worth so much?”

I thought to myself…HECK YEAH it is! 

What is this I speak of? 

On Friday, with nearly 1000 students gathered on a live teaching webinar, cohosted by yours truly, this question was asked. 

Every couple of weeks, we pick a new niche with new offers and build out everything, including a content plan. 

We take all the skills taught in the Blueprints and put them into action. 

We break it all down and demonstrate how the skills we teach are used in all areas of digital marketing regardless of niche or offer. 

We poured our hearts, marketing wisdom, and experience into this incredible group, and the energy was electrifying! 

If you’re a Blueprints student and haven’t attended Decade In A Day (or haven’t in a while) I highly suggest you revisit it! 

But that's just the beginning. 

Our interviews on Wake Up Legendary are nothing short of mind-blowing. 

Day after day, there is so much value given, it’s like a masterclass in entrepreneurship and marketing. 

Thursday's guests took the excitement to a whole new level!

If you crave inspiration from genuine, hardworking, and heart-centered individuals, then you cannot afford to miss Thursday's interview with Rodney & Amy.

It's a massive dose of motivation that will leave you fired up to conquer your dreams.

If you don’t know these two…it’s time that you do! 

RUN to that interview. 

And here's the cherry on top – Legendary Marketer has once again been recognized as one of the Inc. 5000 Fastest Growing Businesses in America. 

We're absolutely beaming with pride for this remarkable achievement!

Gone are the days when a formal university education was the only path to success. 

Today, we're living in an era where credibility and authority are built on real skills, not just degrees.

E-Learning isn't just a trend; it's a necessity. 

At Legendary Marketer, our students are gaining practical, valuable, and transferable marketing skills that will serve them for years, even decades to come.

We're not just another “guru” or mentor who disappears overnight or hops around from offer to offer. 

We proudly declare that we are a Leadership Factory, dedicated to your growth and success. 

So many marketers, course creators, and coaches got their first introduction to the online space right here.

Their first realization that something MORE is possible for them as they go through the challenge. 

Proud of their beginnings, their journey, and their new future. 

And you, regardless of what stage you're in, in your journey…

We are here to guide, teach, and inspire you as well. 

I’ve also had many of you reach out asking if you can share this news with your communities…

The answer…ABSOLUTELY! 

Below are various links you can use to share the Inc. 5000 news:

Check out our insightful article and blog post here: READ & SHARE BLOG 

And for a visual treat, watch and share the electrifying announcement video here: YOUTUBE LINK FOR EASY SHARING

Don't stop there! 

Spread the excitement by sharing our Facebook post here: Find The Facebook Post Here

We're focused on what's to come and will continue to revolutionize the way education and success are achieved. 

Join us in celebrating these remarkable milestones. 

Thank you for being a part of our Legendary journey!

And as Dave shares in the video…

“The best is yet to come.” 

As always…

Stay Legendary,

JoAnn

Mark Your Calendars

Monday, September 11th

Wake Up Legendary at 10 am EST

Cory Weatherbee is a men’s grooming business owner who wanted to build multiple streams of income and be able to travel with his wife. Tune in live to hear how he is using his ability to build trust with his audience to build a successful digital marketing business.

Tuesday, September 12th

Wake Up Legendary at 10 am EST

Georgia Pratt is an Australian Mum who is breaking the paycheck to paycheck cycle! Tune in live to hear how she is finding success after building her digital marketing business!

Wednesday, September 13th

Wake Up Legendary at 10am EST

Shaylnn Lavelle is a Mom and coach who quit her full time job and took the leap into a full time digital marketing business. Tune in live to hear how she is building a successful online business through building genuine connection with her audience.

Thursday, September 14th

Wake Up Legendary at 10am EST

Mariahh Graham is a nurse and digital marketing Mom who wanted more fully present time with her family. Tune in live to hear how she gained 82k followers in 4 months!

Friday, September 15th

Wake Up Legendary at 10am EST

Stephanie Schuldt is a full time digital marketer and freediving teacher who wanted to make the switch to going to digital after moving aboard her sailboat. Tune in live to hear how she has found a new purpose through digital marketing.

Upcoming Events

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Manifestation Can Be Your Most Powerful Tool In Your Digital Marketing Business

This last week on Wake Up Legendary David Sharpe sat down with Chelsea Ouimet to talk about her journey of building a successful digital marketing business.

 

Chelsea Ouimet is a stay at home Mom and a nurse by trade who was tired of living off of one income in her household and didn’t want to feel like her family was struggling any longer. She had tried every side hustle out there before hearing about Legendary and couldn’t find a fit. One day she stumbled across Legendary Marketer and the 15 Day Business Builder Challenge and decided to jump in. 

 

Manifesting Success In Your Business and Keeping A Positive Mindset

 

Chelsea told herself that she wasn’t going to stop until she saw results with her digital marketing business. Manifestation is a big part of her routine and what helps her stay successful. Manifestation is statements that you tell yourself that you want to happen in your life. Chelsea kept watching and learning from other people that were successful and continued to tell herself that she would see the same success that they had. 

 

Manifestation is all part of keeping a positive mindset, which is a big part of success in a digital marketing business. You have to believe in yourself in order for others to believe in you as well. 

 

Another part of keeping a positive mindset is being aware of who you are surrounding yourself with. You want to make sure that the people in your circle will uplift you, not do the opposite. You want people that will act as a battery for you instead of a vacuum. Invite positive energy into your life and business. An example of that for Chelsea is her husband. He has been a supporter of every business opportunity or venture that she has tried, especially this one. Having a supporter like that makes a huge difference in her life.

 

Set Your Business Up The Right Way

 

One of Chelsea’s biggest pieces of advice is to not rush through setting up your business. If you rush through setting it up and get overwhelmed or paralyzed with fear, you aren’t going to help your business, yourself, or anyone else. Focus on getting one income stream started and working. 

A lot of people will give up when they first start their digital marketing business because they aren’t seeing traffic straight away. Be consistent with your content creation and be patient. Instead of trying to create another income stream, focus your attention on driving traffic to the one that you have. 

 

Another thing to be consistent with is your getting people to subscribe to your email list. Having your own database of people to market to can be crucial if your income stream stops bringing in income. 

 

Being Authentic and Creating Trust With Your Audience

 

Building trust with your audience is important when starting your digital marketing business because people want to trust you before they give you their money. Instead of directing people to just purchase from you, offer them value. This can be a free offer, solving a problem, sharing your story, and more. Offer your audience a chance to get to know you.

 

Once your audience feels like they can relate to your experiences and challenges it will create trust. By showing your customers that you have a sense of relatability it makes them more comfortable to buy from you. Like making a new friend who understands you, sharing education, entertaining and valuable content can lead you to more sales and a stronger connection to your audience.

 

Chelsea’s favorite platform to use is Instagram because she feels like it’s easier to connect with her audience. She really likes the personable aspect and how she can utilize it for stories, DMs, reels, posting and going live. She always tells her audience to follow for more at the end of her videos as a call to action. Having a call to action to gain followers is important because you want to direct as many eyes to your content as possible. Another call to action Chelsea uses is by asking people to comment and once they comment she will send them her free guide.

 

Keeping a positive mindset, being authentic with your audience and taking the time to set up your business with care will help start your digital marketing business off with success. Taking the time to put care into your business and establish a relationship with your audience will keep them coming back to view your content. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Legendary Marketer named to the 2023 Inc. 5000 list

 

For the 2nd year in a row, Legendary Marketer Appears on the Inc. 5000,  Ranking No. 30 in Fastest Growing Education Companies In America 

 

Inc. has released their 2023 Inc 5000 list of fastest growing companies in America. This year, it revealed that Legendary Marketer moved up over 1000 spots from last year in the overall ranks and up over 30 spots in the education niche, demonstrating continued growth, trust, and value within their customer base.

The list represents a one-of-a-kind look at the most successful companies within the economy’s most dynamic segment—its independent businesses. Facebook, Chobani, Under Armour, Microsoft, Patagonia, and many other well-known names gained their first national exposure as honorees on the Inc. 5000. Legendary Marketer, in its 7th year of business continues to deliver education simply and with integrity. 

“We've built more than just a company; we've created a team, a community – one bound together by the shared vision of transforming lives, unlocking potential, and revealing that building legacies is indeed possible.” – David Sharpe, CEO of Legendary Marketer

With the continued accolades that Legendary Marketer receives in creating quality, alternative education of transferable skills in the online space, a deeper story of our founder and CEO, David Sharpe not only continues to prove determination, grit, and consistency are crucial to entrepreneurial success but that culture and community are key to longevity.

David Sharpe has built a company that is 100% remote, with employees and contractors from all around the globe. Now with over 200 employees and contractors, Legendary Marketer continues to prove that focusing on hiring qualified talent over physical location as a requirement is the secret weapon to building a team culture that is unmatched. It’s a company that is built on integrity and provides real solutions and strategies for the company's students.

Since March 2020, Legendary Marketer has interviewed a successful student from their program nearly every single weekday, with over 800 success stories and a waiting list of countless new legends waiting to tell their story. 

Legendary Marketer truly is the leadership and entrepreneurship factory it claims to be. 

Thousands of normal, everyday folks, around the globe have turned their mess into a message, their struggles into their strengths, and are learning new skills to answer the call of the need for digital skills.

They're the real legends of Legendary Marketer. 

Most of the traditional education systems train people how to become employees on the old, clunky, outdated hamster wheel. But at Legendary Marketer, students are learning real, valuable, transferable skills that will benefit them for years, even decades. And Legendary Marketer is poised to continue their growth as the E-learning age continues to expand.

Legendary Marketer and David Sharpe have proven to be the pioneer in high-quality, alternative education of digital marketing skills and will continue to dominate the space for years to come.

To experience Legendary Marketer for yourself, we recommend enrolling in their flagship 15-Day Online Business Builder Challenge: https://onlinebusinessbuilderchallenge.com

Complete results of the Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at www.inc.com/inc5000.

Four Tips To Create A Thriving Online Business

This past Monday on Wake Up Legendary Dave Sharpe sat down with Em Walcott to talk about her journey of growing a successful digital marketing business. 

 

Em started out in a career as a private practice recreational therapist. She loved her job, but kept feeling like she had to choose between her career and her family. She was burnt out and felt like she had no time for herself. She had to make a choice to either continue down that path and put all of her time and effort into a job that couldn’t give her a life she wanted, or to move on.

 

Em left her job as a therapist and knew she would need to start doing something else to supplement the income she was missing. She signed up for the 15 Day Business Builder Challenge and started her digital marketing business. 

 

Manifesting What You Want And Making It Happen

 

Em knew she wanted to be able to bring more money into her family and had faith that she would have success with her business. Part of starting an online business is staying committed to it and manifesting the success that you want to see. When Em began to manifest her success she started to see results and kept seeing results. 

 

Creating small goals for yourself to accomplish is a great way to manifest your success. You have to want more out of life and take steps every day to make that happen. Write down your goals and make sure they are clear and attainable. When you have a goal you want to achieve it becomes easier to stay focused and motivated.  

 

Be Authentic With Your Audience 

 

When Em started creating videos on TikTok she saw that the people who were building the most connection with their audiences were the people who were just being themselves. Your audience is not going to connect with someone who is fake. You don’t have to worry about looking perfect or having a perfect background or setting. Your audience isn’t perfect so they won’t connect with someone who is perfect.

 

Be willing to be vulnerable with your audience. Tell them why you got started online and what brought you to digital marketing. Share about your everyday life and be honest. If you aren’t feeling 100% your audience will relate to that because there are days where they feel like that too. When other people see you being honest and vulnerable about how you feel they realize it’s okay for them to feel that way too. 

 

When Em started making TikTok videos she started having fun making them. Everything she said in her videos were her true feelings and she had never had an outlet like that for her emotions. The best part was that her audience related to and understood how she felt about leaving her job and moving online. 

 

Creating digital marketing content isn’t about how good you look or to show off for people, it’s your opportunity to show them who you really are and connect with your audience. Being authentic with your audience shows them that it’s okay to not be okay sometimes but that they can take action in their life to change their situation instead of feeling and staying stuck. 

 

Utilizing Your Community

 

Em shared with Dave Sharpe that she wishes others would utilize the online community we have like the Legendary Marketer Facebook group. There are so many people that helped to encourage and uplift her when she started. The others in the Facebook group helped show her that she was just like everyone else and that everyone was sharing the most authentic version of themselves.

 

Part of being authentic in your digital marketing business is building connections with others. Building a connection and community with other people will help you to learn strategies from other people just like you and be able to celebrate your wins together. Digital marketing isn’t a competition and building your community will give you the opportunity to learn and connect with other people in your niche.

 

Learn To Trust Yourself  

 

Em shared with Dave Sharpe that this is one of the first times where she feels like she can really listen to her own intuition and trust herself. She shared that its important to show up every day for your business and trust your decisions and be proud of that. You are the one who’s running your business so it’s important to trust yourself in the decisions you are making and be confident.

 

Sometimes it might feel hard to trust yourself with your business when others don’t understand it. Instead of sharing what your business is when people in your life ask, you can share with them what your goals are and find sometime that they will agree with you on. That might be wanting to go on more vacations or spend more time with your family. They might not understand what your business is but they will understand your want to bring more into your life. 

 

Manifesting what you want, being authentic with your audience, utilizing your community and learning to trust yourself are all great ways to help bring success to your digital marketing business. Staying true to yourself and being focused and motivated will help you grow your business and your connection with your audience at the same time.

 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

The Weekly Legend July 9th-15th

The Weekly Legend

Your source to stay connected, educated, and inspired.

July 9th – 15th, 2023

Your Weekly Legend for July 9th-15th

I witnessed a really cool moment this week.

As I was talking with one of our guests prior to the show, she shared something absolutely beautiful…

“As of this week, my husband is now home full time.”

It wasn’t just what she said, it was how she said it.

I could feel her heart bursting out of her chest.

She was filled with joy, care, and excitement for this new change within her family life.

16 months after starting this journey of building her own digital marketing business, Em’s husband got to choose to spend more time with family, more time with his spouse and no longer miss out on his kids growing up.

He got to choose time.

Here’s the thing though…

When starting out on this journey, Em’s main focus wasn’t necessarily to retire her husband or make a specific amount of money.

She first wanted to be able to homeschool her kids.

She wanted to be able to have a date night without guilt.

She wanted to end the crazy work hours her and her husband were doing and never feeling like they were getting ahead. 

There was a badass version of Em waiting to be unlocked.

She knew there could be MORE for her and her family.

As her business grew, her goals did too.

As her mindset evolved, even more was revealed of what’s truly possible.

She had big dreams when she started, but also smaller goals to run for.

All of this came from a day 1 with zero followers in March of 2022.

She didn’t have a secret massive following.

She didn’t have years of marketing experience under her belt.

She was a busy mom looking for more.

More time

More freedom

More peace

Sometimes when we are wanting massive changes in our life, we forget what the start is going to look and feel like.

We all have a day 1.

We all have a period of time of zero followers.

We all have that first choice to make…to implement or sit on the sidelines and watch.

If you committed to working on your business every single day for 16 months, where do you think you’d be?

Heck if you committed to focused time everyday on your business…

Imagine what’s possible 6 months from now.

Do me a favor and think about your goals today.

Answer the questions below and make sure none of them include a dollar amount.

GO DEEPER!

What are some things you want to be able to do for yourself?

For your family?

What’s a smaller goal you can set for yourself 90 days from now?

What’s a 6 month goal?

12 month goal?

2 year goal?

Write these down and look at this each day you sit down to work on your business.

Em and Dave really dove into a ton of topics during Thursday’s episode.

Watch this interview asap.

It’s an absolute must watch!

Check it out here

Wanna know who will be on this week?

Check out our guests below!

These interviews provide absolutely massive value, community, support, knowledge, and inspiration.

Wishing you a legendary week ahead!

As always…

Stay Legendary!
– JoAnn

Now scroll down and check out all that's happening this week at Legendary Marketer!

Mark Your Calendars

Monday, July 10th

Wake Up Legendary at 10 am EST

Brittany Selfridge is a full time Mom and Drug Information Pharmacist who has found a new purpose in life through digital marketing. Tune in to hear how she is bringing more income into her household and inspiring her followers at the same time! 

Tuesday, July 11th

Wake Up Legendary at 10 am EST

Jamie and Eddie Frantom are a couple who are looking to bring in extra income. Tune in live to hear their journey of how they are building their digital marketing business together! 

Wednesday, July 12th

Wake Up Legendary at 10am EST

 Kendall Early is a former real estate agent who was tired of sacrificing her mental health for her job after dealing with unexpected loss. Tune in to hear how she put her mental health first by going digital!

Thursday, July 13th

Wake Up Legendary at 10am EST

Jadess Taitano is a stay at home mom and former caretaker who went from 0 to 21k followers in just 2 months! Tune in LIVE to hear strategies on building a successful business through Instagram.

Friday, July 14th

Wake Up Legendary at 10am EST

Caroline Feasby is a working Mom who is building her digital marketing side hustle while balancing her full time job and family at the same time.  Tune in to hear how she’s celebrating all her wins and how you can too!

Upcoming Events

Our Next Virtual Mastermind is Saturday, August 26th

Attention Mastermind Members: You're invited to join us on Saturday, August 26th from 10am – 4pm EST for our next Legendary Marketer Virtual Mastermind!

This event will be held on Zoom and is open to ALL INDIVIDUALS who have paid for a Legendary Marketer Mastermind ticket. If you attend this virtual event, you are still able to attend an in-person mastermind!

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Three Tips To Help You Grow Your Business To Its Fullest Potential

On last Monday’s episode of Wake Up Legendary David Sharpe sat down with Meagan Hall to talk about her journey of leaving her 9-5 and going full time with her online business.

 

Meagan knew that the 9-5 life wasn’t for her but she was unsure of how to get out of it without taking huge risks and making big investments. She heard about Legendary Marketer and the 15 Day Business Builder Challenge through TikTok and decided to try it out. Since starting she has been able to quit her job and she now makes twice the annual income she was making before.

Staying Consistent Within Your Digital Marketing Business 

 

Meagan shared that even though you may not feel like it, one of the most important parts of your digital marketing business is showing up for it every day. This means answering messages, creating content, and building a relationship with your audience. Showing up for your business also looks like doing research, and actively engaging in the platforms so that you can always be ready to adapt to any changes, since social media is unpredictable. 

 

Meagan says that not seeing results every day really made it difficult for her to continue to stay consistent. It is hard to stay motivated and not fall behind when you aren’t seeing any immediate changes. Building a digital marketing business is not an overnight process. It requires hard work. This is not something that you will get instant gratification out of. You are working towards something long term with long term benefits. 

 

Maintaining Authenticity With Your Audience

 

Another thing that Meagan shared is a huge part of her online business is staying authentic with her audience. People like to know that they are talking and listening to a normal person who is just like them. The more your audience can relate to you, the more they will build trust with you. Your audience is less likely to invest in your product or business if they don’t feel a sense of trust with you.

 

The more authentic you are with your audience the more variety of people you will attract. One way to build a relationship with your audience is by going live. Going live will help you to show your audience that you are a regular person. Talk to your audience like you are talking to a friend. Share your story and why you came online to make money. People will connect to your story and relate to it. 

 

Manifesting Your Path To Success

 

For Meagan, manifesting what she wanted to happen was a big part of her journey. She said that being confident about her business and speaking into existence that she was going to quit her job this year was what helped her to stay motivated. She stayed focused on the idea that she wanted each month of her journey to look different than the last.

 

Staying confident in your business will help you to show others that you are serious about it. Sometimes family and friends may not understand what you’re doing right away. Usually they will come around once they hear the success you are having with your business. Tell them that you’ve started your side hustle, this is what you’re going to do with it, and this is what you’re going to do because of it and be confident in what you say. By doing this you are manifesting and creating goals for yourself.

 

Staying consistent with your content, building a connection with your audience through your authenticity, and manifesting your success are all ways to help build and grow your business. Stay true to yourself and create valuable content for your audience that they can connect with. By doing this you will help to grow strong relationships with your audience and build a strong business at the same time. 

 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

The Weekly Legend June 25th-July 1st

The Weekly Legend

Your source to stay connected, educated, and inspired.

June 25th – July 1st, 2023

Your Weekly Legend for June 25th- July 1st

I saw a comment recently…  

“I  wish they had more “real” people on as guests on Wake Up Legendary.”

To be honest…

It kinda threw me off.

Do they think we have advanced AI conversations with bots?

Maybe they think we have hired actors? 

I have watched WUL put out over 750 episodes (752 to be exact) of interviews with real students who are now digital marketers.

Maybe because no one, I mean no one can pull a new student Monday-Friday for years to even hold these types of conversations.  

But beyond that, we had a guest that I think will finally fit the “real” category. 

She shared that her house is usually a mess. 

She shared that showering daily isn’t required to show up online. 

She even shared that there was a scorpion above her head on the ceiling during the interview. 

I mean, that’s pretty dang real! 

Multiple times she describes herself as just a normal person, with normal issues, and not trying to be some pinterest mom that she just isn’t. 

She also shared…

How she battled with self confidence.

How she created content from the beginning when she was not feeling like an expert. 

How she stays consistent in a daily schedule of a busy family. 

Oh and when I say share….I mean she spilled all the tea. 

She gave a ton of gold bars that will immediately help you understand what this journey looks like, that you can indeed show up authentically to your audience with confidence. 

This is an interview every single person in our community needs to watch. 

Please head over and watch Meagan’s interview with Dave. WATCH IT NOW

She’s as real as it gets. 

(And a pretty darn cool person!)

Then set your calendar alerts and don’t miss a single episode of Wake Up Legendary. We go live on Facebook Monday-Friday at 10am EST.

Every day, we have a guest that is “real.” 

I promise no AI bots or hired actors!

These interviews provide absolutely massive value, community, support, knowledge, and inspiration. 

Wishing you a legendary week ahead!

As always…

Stay Legendary!
– JoAnn

P.S. – If you’re a Blueprints member, Meagan is our guest coach on Monday’s hot seat! Get registered ASAP in your back office under Register for live training, and select Hot Seat and Fast Feedback for Monday, June 26th at 2pm EST. See you there! 

Now scroll down and check out all that's happening this week at Legendary Marketer.

Mark Your Calendars

Monday, June 26th

Wake Up Legendary at 10 am EST

Cassie Schoonover is a 20 year old licensed cosmetologist who is ready to leave her full time job and move completely online! Hear how she went from 0 to 85K followers in just 1 week after starting her digital marketing business!

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! As you know we provide 2 hours of live coaching Monday-Friday for all Blueprints members. On Monday, June 26th, Meagan Hall is joining us as the guest coach! Be sure to get registered for Monday's Hot Seat live coaching call now!

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will talk about how to build a funnel that eliminates indecision and guides your audience to take action. 

Tuesday, June 27th

Wake Up Legendary at 10 am EST

Stay at home Mom Kirstin Baisch was tired of living off of one income and wanted to bring in extra income while still being at home with her daughter. Learn how she’s building a successful digital marketing business through her determination and transparency with her audience!

Wednesday, June 28th

Wake Up Legendary at 10am EST

Former Phlebotomist Janice Seneres wants to have the freedom to travel and live life on her terms. Learn how she’s building her brand through her authenticity and trust with her audience.

Thursday, June 29th

Wake Up Legendary at 10am EST

 Leah Kearny is a full time campsite manager who is looking to take back her freedom of time. Tune in to hear how she is doing just that while simultaneously building a booming online business.

Friday, June 30th

Wake Up Legendary at 10am EST

Jocelynblase Reyla is building her online business through determination and consistency. Tune in live as she reveals her secrets to creating Facebook reels!

Upcoming Events

Our Next Virtual Mastermind is Saturday, August 26th

Attention Mastermind Members: You're invited to join us on Saturday, August 26th from 10am – 4pm EST for our next Legendary Marketer Virtual Mastermind!

This event will be held on Zoom and is open to ALL INDIVIDUALS who have paid for a Legendary Marketer Mastermind ticket. If you attend this virtual event, you are still able to attend an in-person mastermind, too!

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Four Tips To Start Your Digital Marketing Business For Beginners

On this week’s episode of Wake Up Legendary David Sharpe sat down with Kimberly Bollom to talk about how she went from becoming a nurse to becoming a digital marketer. Kimberly started as a nurse and then got involved in the nurse corps in the military, where she met her husband as well.

 In 2020 she became an educator to teach other graduates to be nurses, and a year and a half later she found herself working over 60 hours a week with little to no time to herself. Kelly asked for a pay raise and was denied, and that was when she knew she needed a change. She knew she wanted some form of passive income, and more importantly, some of her time back. She put in the research and that’s when she found the 15 day business builder challenge. 

Tip #1: Be A Learner First

When you first start out in affiliate marketing, you aren’t going to know everything there is to know about affiliate marketing. That’s why it’s important to be a learner first before doing anything. Allow yourself to really soak up all of the information. Go through the course you are taking so that you can then learn that valuable information and be able to use it. 

When you’re showing the product that you’re promoting, tell your audience how it works. Be knowledgeable about your product or service that you’re promoting. Talk about the specifics of the product and tell your audience how that product or service helped you. Tell your audience how your product or service can help them or solve a problem that they have. 

Tip #2: Create Authentic Content

One huge tip that Kimberly shared was to always be authentic when making content. People will relate to you more when you are completely your authentic self. There is no need to pretend to be someone you aren’t or pretend to know everything there is to know about marketing or your niche. It’s okay to continue to be a learner when starting your business. 

Tell your story in your content and explain what brought you to wanting to start your own business and bring in more income. Your audience will relate to what you’re saying because they too would like more income.Your audience will trust you more when they feel like they can relate to you and understand you, especially if you share similar experiences. 

Tip #3 Don’t Be Too Self Critical

When creating content and watching it over, you might find yourself being too critical and feeling like you have to re-make the content over and over because it’s just not “perfect”. You will always find things in your content that you don’t like, but try not to focus on the small details. Your audience isn’t going to criticize your every move and neither should you. You are your own worst critic. 

Sometimes the best thing to do after creating content is not watch it back, and just post it. You may even find that you feel more productive with that strategy. Another important piece is the speed of implementation. This means practicing making content quickly. Being able to quickly film a video in 1 take and post will save you time during content creation and help you to be more productive. Practice recording videos and content creation until you feel comfortable enough to create a video in 1 take and post it. 

Tip #4: Fail Forward Fast 

David Sharpe said that one strategy to have success in your business is to fail forward fast. Essentially, don’t be afraid to fail. Failure is an opportunity for growth and redirection in your business. Take advantage of your lack of knowledge and use your energy to soak up as much information as possible for your business. 

Test different strategies with your business and if something doesn’t work, don’t give up, try something new instead. Finding what works for your business and what type of content will bring you the most success. Figure out what type of content your audience likes to see from you, and even test new or different styles of content. 

Starting a new online business can feel tricky but once you figure out what your audience connects with it will help your business to grow. Connecting with your audience will give them the reassurance they need to trust you and build a connection with you. This way you can figure out how your product or service can help them. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

3 Mindset Shifts Needed to Move from Employee to Entrepreneur

A Plumber’s Daughter

Lacey Antonio’s father was a plumber for many years.

He was a hard-working man, squarely in the middle class. 

Someone who made enough to pay the bills but never had any extra.

He told Lacey, “Go to college. I don’t want you to struggle like I did.”

So that’s what she did…

And she started working in healthcare before she even graduated high school.

Fast forward 15 years, and now she’s a mom working as a physical therapy assistant. 

Despite going to college and getting a “good” job, she was STILL struggling to do anything extra…

Exactly what her father didn’t want for her.

“I just kept thinking to myself, ‘Is this what the rest of my life is going to be? To clock in and be so busy that I’m drowning most days? Do I have to do this for the next 40 years?’” 

That unsettling feeling is what led Lacey to explore work-from-home options, such as multi-level marketing companies (MLMs) and working as a virtual assistant. 

But these weren’t cutting it, either!

As it turns out, the problem wasn’t that the side hustles inherently didn’t work… 

Rather, Lacey had to first overcome her own limiting beliefs. 

During her interview on Wake Up Legendary, Lacey shared three enlightening shifts she made that helped pave her way to entrepreneurial success.

Mindset shift #1: From being a good employee to becoming an entrepreneur

Please hear this loud and clear, there is NOTHING wrong with being an employee. 

Again for the people in the back, THERE IS NOTHING WRONG WITH BEING AN EMPLOYEE.

The problem is that for some people, the employee mindset keeps them stuck in a job that drains them.

You might know the feeling!

And you might even crave direction from a boss or supervisor, even if only a little bit. 

Because as an employee, you aren’t responsible if things go south. Your boss is! 

On the flip side, you also don’t get to fully enjoy the fruits of your labor because you’re busy building someone else’s dream. 

When a person decides to buck that system and become an entrepreneur, there’s no one there telling you what to do.

No one is giving you tasks or assigning deadlines.

And the ONLY person who suffers if you don’t do the work is YOU…and potentially your family if they rely on your income. 

The employee mindset is what makes us show up, clock in, work, work, work, clock out, and repeat the next day and the next…

For the next 40+ years….

Which sounded TERRIBLE to Lacey! 

But she also found that breaking free from the employee mindset when first starting an online business was T-O-U-G-H. 

Why? Because Lacey, who like so many of us, had spent decades perfecting it.

Think about it, from the age of 5 we start doing work for the approval of others – our teachers, coaches, and parents. 

So when there’s no one else and it’s just you calling the shots… 

It can feel lonely and overwhelming.  

But! 

Remember, on the other side of that “safe and secure” job is actual freedom…

But it requires rewiring your brain. 

And once you commit to your own success, build new skills, and DO THE WORK needed to finally see results, you will. 

For Lacey, this took a while – more than 6 months from the time she started her online business to the time she started gaining traction. 

True, this change from employee to entrepreneur will not happen overnight, but it will happen over time. 

Mindset Shift #2: From “This doesn’t work,” to “How can I make this work?” 

Everyone who has ever tried to earn money online has DREAMED of becoming the next internet millionaire. 

Not that we actually believe it’ll happen to us, but gosh, don’t we all secretly hope it will? 

So when your business doesn’t grow as quickly as you’d hoped, or as quickly as the next person you see on social media, it’s frustrating. 

And it’s very easy to blame this “slow growth” (or whatever the problem is) on anyone and anything else besides yourself.

Truthfully, building a business online isn’t fair

And there are no guarantees that you’ll make any amount of money. 

So the only way to guarantee your growth, no matter how fast or slow, is to just…keep…going.

How do you do that?

Well, instead of asking your boss what you should do next, YOU figure it out.

Post a question online, call customer service, or look up an answer on YouTube.

The point is, as an entrepreneur, everything you need is right in front of you. 

You just have to put the pieces together in a way that works for your business. 

When Lacey realized THIS, things started changing for the better. 

Views on her content increased, engagement went up…as did her confidence in herself.

This did not happen overnight, remember? 

It happened over 6 months! 

But she did it by working through a lot of trial and error, going back to her training, and working on her mindset DAILY. 

You can do this, too, it just takes work and perseverance. 

Mindset shift #3: From shooting stars to small wins

In the late 1990s and early 2000s there was a show on tv called, “Who Wants to be a Millionaire?”

It was crazy popular, and even inspired an 8-time Academy Award winning film called Slumdog Millionaire

What’s the point? 

Well, the popularity of the show and the movie demonstrate just how much people across the world want to strike it rich. 

Who DOESN’T want to be the next millionaire?

But this “shoot for the stars” mindset is also what keeps millions of people stuck in their mundane 9-5s. 

Like if you can’t “have it all” in the snap of your fingers, why even try?

So here’s what to do instead.

Celebrate your wins. Even the small ones. Especially the small ones.

Like Dave said, “Let’s not rob ourselves of the credit we deserve from the small efforts we’ve made.”

You may not answer the million dollar question, find the burning bush, or catch a shooting star during your first week, first month, or even your first year in business!

But are you showing up in your business every day?

Are you putting in consistent effort?

Are you training your mind to be open to abundance instead of circling in self-doubt and limiting beliefs?

If so, results will come. 

If you take nothing else from this article, remember that your mindset determines your success. And you can start improving yours TODAY!

  1. Become an entrepreneur by taking the reins, solving problems for yourself, and figuring things out as you go. 
  2. Instead of saying phrases like, “This doesn’t work,” ask yourself, “How can I make this work?” 
  3. Shift your focus from catching shooting stars to celebrating your small wins. 

Lastly, make yourself proud not with results, but with the effort you put in…and your success will come in ways you never thought possible. 

As always, be Legendary. 

To catch the entire Wake Up Legendary interview with Lacey Antonio, watch the replay here or listen to the audio anywhere you get your podcasts. Be sure to tune in to Wake Up Legendary live every Monday to Friday at 10am eastern. 

Decide, Do. Why You Can’t Afford NOT To Take Action On Your Dreams

Imagine this:

You are a stay at home mom with three kids. 

Your husband has a great job as an electrician, but he works looooong hours outside the home. 

And during the past few years, several major life changes have rocked your finances:

  • Having a third baby
  • Moving cross country away from all of your friends and family
  • Realizing it’s best to enroll your older two kiddos in private school.

This was Chelsea Ouimet’s life. And in late 2022, she realized she had two choices: 

  1. Live in a world of financial and emotional swirling, marital stress, paralyzing fear, and a whole bunch of limiting beliefs…

  2. Or, live in a world of taking action, showing up no matter what, solving problems, overcoming fear, and reaping the benefits of consistency, consistency, consistency.

WHICH LIFE DID SHE CHOOSE?

Not to spoil the ending, but we both know this wouldn’t be a very interesting story if Chelsea had sat and swirled. 

But let’s go back and look at the bigger picture for just a minute…

Everyone else is doing it, so why can’t I?

Chelsea’s entrepreneurship journey started 8 years ago when she was pregnant with her oldest daughter.

She knew that returning to work as a nurse was a no-go as she didn’t want to leave her baby.

So Chelsea turned to MLMs (multi-level marketing companies), network marketing, a clothing boutique, content creation, and social media to try to earn income from home.

While none of these business ventures turned out to be winners, she a) learned a lot, and b) she didn’t give up trying out different business models…

And she most certainly didn’t give up on herself. 

In September of 2022, Chelsea came across the 15 Day Business Builder Challenge…

And she completed it like a BOSS! 

But then she waited.

She waited and waited and waited…

And she watched as lots of other people, perhaps what felt like “EVERYONE” in her feed, were making money online!

Yet there she was, still just waiting and watching…

Her hang-up was simply building the systems needed to run her business on autopilot. 

That TECH stuff, yeesh. 

It paralyzed her. 

Fast forward 4 months to January 2023. 

Things were getting pretty bad financially…

There just wasn’t enough money to pay the bills at the end of the month. 

“I was like, this is it! I am done. I’m going to do something about it. I’m just going to make it happen for our family because I’m watching everyone else do it, and I’m no different.

Did you catch that?

Chelsea finally decided to just frickin’ do it. 

Keep in mind, she failed a lot in the beginning and made tons of mistakes. 

For example, after she thought her systems were all set up, it turned out her funnel wasn’t working. 

Then there was a problem with her email autoresponder and people weren’t receiving her e-book.

She surely missed out on several weeks of messages due to these tech problems…

MAJOR hurdles in reaching her audience!

Hurdles that could’ve caused anyone to give up and throw in the towel.  

But she didn’t quit, she persevered. 

Because she had committed to “figuring this thing out” and nothing was going to stop her. 

Roadblock of the Day

Self-doubt was and continues to be a challenge for Chelsea, just like it is for many other entrepreneurs.

At first, she worried that she’s so bad at figuring out technology stuff, she simply wouldn’t be able to build the systems she knew she needed. 

So she did nothing for MONTHS! 

Once she had her epiphany that no one else was going to do this for her, she set up her systems AND they started working for her. 

But then her self-doubt morphed into different types of negative thoughts… 

Questions like, “Will this success last?” and worse, “When is this going to end?” creeped into her head. 

And she’s not alone! These limiting beliefs plague business owners in all types of industries.

For Chelsea, the key to overcoming self-doubt was simply to take the idea of “quitting” off the table. 

“I tell people, the only way you can fail is if you stop. If you just keep going, you will succeed. It might take months or even longer, but the ONLY reason this (online business) doesn’t work is if you give up. If you just don’t do it.”

Some folks might say to “Burn the boats!” so that you really can’t go back to your old way of life. 

And while that might be a bit extreme for some… 

…there’s also beauty in committing to a new way of life. 

(NOTE: WE DO NOT RECOMMEND QUITTING YOUR 9-5 IF YOU HAVE ONE!)

In Chelsea’s case, her old lifestyle was NOT comfortable! 

No one likes to be under such stress that it dominates your thoughts, becomes the only conversation you have with your partner, makes you cry every day, and takes your focus away from your children…

So she finally implemented the training that she’s taken months before, and made the decision to show up online 3 times a day, every single day. 

And that beast called self-doubt? 

One way Legendary CEO, Dave Sharpe, suggests overcoming self-doubt is to simply “act as if” you’re already successful.

Which is exactly what Chelsea did: 

“I had it in my mind that I’m going to post as if I had already made X amount of money. As if I already have X amount of followers. And I’m just going to keep showing up even though nobody’s there.”

If you think about it, this is what brick-and-mortar business owners do, too! 

Let’s say you open up a coffee shop. 

You have a space, equipment, inventory –

To even open up your doors, you’ve already invested a LOT of time, energy and money. 

And gosh darn it, you’re going to open your doors every day even if zero people come in at first. 

Not only that, you’ll continue to turn on that “open” sign, market your business, and get your name out there in hopes of attracting customers to your coffee shop. 

Not just for days or weeks, but for MONTHS.

Because it can take that long (or longer!) to establish a following, a customer base, and a good flow within your business. 

The only differences between opening up a brick-and-mortar and an online business are 1, it’s WAY cheaper to start an online business! 

And 2, your “storefront” is virtual instead of a physical place people can go.

That’s it! 

Now don’t get stuck thinking that starting an online business will be easy, quick, or immediately successful…

Because every “overnight success” you see out there most likely had something in the works for years. 

Eight years for Chelsea! 

But one of the most amazing things about starting an online business is that if you can make $1 online, then you can make $100, $1,000 or $100,000. 

The process is the same. 

And as Chelsea shared, once you learn the process – once you set up your systems and commit to working a little bit every day – your success is INEVITABLE.

Take it from Chelsea: if you want to be successful in your online business, you can absolutely do it. 

You don’t need a lot of time, and you don’t need a lot of money. 

But you do need an open mind and a willingness to work. 

Your business will ALWAYS be a work in progress, so treat it that way! 

Just keep going, one step at a time. Keep iterating. Keep experimenting. 

Obviously, Chelsea chose “option number 2” (a life of action and taking control) when she was faced with a decision to make… 

And now she’s inspiring hundreds of others to do the same.

The truth is, everyone has self-doubt and limiting beliefs. 

And everyone has responsibilities that pull them in different directions each day. 

So what’s the one thing that separates successful entrepreneurs from “wantrepreneurs”? 

Mindset. It’s all mindset! 

Successful entrepreneurs DECIDE to invest time and effort into their business every single day, and then they go do it. 

When Chelsea finally decided to make the move from spiraling the drain financially to actually doing the work needed to be successful…

She completely transformed as a partner, a parent, and as a person building the life of her dreams. 

What’s stopping you from doing the same?

To hear the full interview with Chelsea Ouimet, catch the replay here or search for it on your favorite podcast platform. Be sure to tune in to Wake Up Legendary with Dave Sharpe every single weekday at 10am eastern for more inspiring stories about ordinary people achieving extraordinary things through their online businesses. As always, Be Legendary! 

 

From Blue-Collar Burnout to Internet Entrepreneur: An Un-fancy Road to Success

Contrary to a belief that MANY of us seem to have in our heads, the road to success isn’t fancy. 

It’s not paved with golden bricks…

And it definitely ain’t easy. 

In real life, pursuing a new path means you’ll have to make tough decisions. 

Overcome doubts. 

Battle your fears. 

And those are just your own! 

Nevermind what your loved ones think about your new venture. 

But according to Sean Sarantos, achieving success CAN BE simple…ya just gotta show up…

When the pressure cooker explodes

In early 2022, Sean was a blue-collar guy making good money as an electrical lineman.

This US Air Force veteran was married with a toddler and another baby on the way. 

He worked all the time, whenever asked. 

Nights. Weekends. Holidays. 24-hour shifts. 

Every storm, every emergency, every outage – Sean was out there battling the elements. 

And he justified his long working hours because that’s what a man does. 

He provides. Keeps a roof over his family’s heads. Puts food on the table.

Until one day, Sean’s son was sick. 

Sean asked his boss to stay home so he could take care of him. 

He didn’t think he was asking for too much, it was just a day. 

His boss’s response? 

“F*ck your kid. Get to work.”

Well!

That day, something inside Sean simultaneously snapped and lit a fire inside him. 

He started searching for new opportunities… 

And saw a video of a mom talking about how she made a 6-figure salary from home by promoting products on social media. 

In Sean’s words, the video was “poorly produced,” but it made him think! 

  • What if he could build his own business?
  • What if he could make good money and NOT have to work 90+ hours a week for it? 
  • What if he could spend more time with his family? 

With nothing to lose except a job that was sucking the life out of him, he finally said “f*ck it” and bought the 15 Day Challenge. 

And then Sean became OBSESSED.  

He squeezed in the course training and content creation into every spare moment of his day – on his commute, during his workouts, lunch breaks, every possible minute. 

Why? 

Because he was determined to build a better life WITH his family rather than “provide for” his family as an absent father existing for a paycheck. 

So what does success look like in real life?

Whatever YOU want it to be, truthfully. It’s different from person to person. 

Regardless, achieving success boils down to not giving up when you feel like quitting. 

Quitting on yourself, that is. 

(Sidenote, Sean DID quit his “9-5” with a promise to his wife to earn back his salary within a few months, which he did.)

Like all entrepreneurs, Sean learned a few lessons the hard way…

Here are three of his most basic secrets to building a multiple 6-figure business in under a year: 

  1. Be simple and clear in your messaging. 
  2. Lead your viewers down a well-defined path ONE STEP AT A TIME. 
  3. Remember what it’s like to be the person on the other side of the screen, and speak to that person.

Don’t overcomplicate things!

Just focus on the one who needs to hear your message…

The person with a problem who’s desperate to solve it, and you have the solution. 

Above all else, be generous. 

Sean shows up differently in his business because he thinks differently about people.

He knows that the more humanity he shows…

The more love and care that he pours into his coaching clients…

And the more genuine connections he forms with others help set him apart from the crowd.

What a difference a year makes. 

You aren’t likely to see Sean driving around in fast cars or jet-setting around the world.

And that’s intentional because the reason he started his business was to spend more time with his family…

NOT working all the time

NOT trading his time for money

NOT spending all day on his phone

This is his version of success – quality family time. 

Sean shows up fully and authentically as himself, a guy who loves his wife, kids, working out, and helping others reach their own potential. 

But just like thousands of other entrepreneurs, he, too, had to get out of his own way and move past his own skepticism…

That starting an online business and making a good living from home was simply too good to be true.  

Being skeptical is good, healthy actually. 

But it can become a hindrance if it stops us from ever starting. 

That means it’s up to us to do the research and find out what is real. 

So as you look around the internet, ask yourself, how ARE people building online businesses? 

What DO they do to earn real, legitimate income online?  

How ARE they earning enough to cut down to part-time hours, or to quit their job altogether? 

Once we get past the skepticism and change into research mode, that’s where the magic starts to happen. 

And like in Sean’s experience, once you start seeing the possibilities out there, it becomes impossible to un-see them.

The road to success might not be fancy or glamorous, but it is simple: 

  • Show up consistently, every single day. 
  • Be generous and honest. 
  • And even when you want to quit, keep going.

To hear the full Wake Up Legendary interview with Sean Sarantos, you can catch the replay right here. Tune in live on Facebook every Monday-Friday at 10 am Eastern to hear another great interview with members of the Legendary community. And if you can’t join live, be sure to subscribe to Wake Up Legendary with Dave Sharpe on your favorite podcast platform! 

Real Talk: Leaving an “Important” Job to Become an Online Entrepreneur

Caroline Hannay had never heard the words “affiliate marketing” before September of 2022. 

Her first introduction was seeing a mom talking about it on Instagram one day…

But she didn’t think much of it other than, “eh, probably another internet scam.” 

At the time, Caroline was 7 months pregnant with her second son and finishing up her master’s degree in mental health counseling. 

She had a LOT going on with work, school and her growing family…

But she also had a feeling that something BIG was about to happen. 

Flash forward six months later, and Caroline has earned more than a half-million dollars from her new online business. (No we do not guarantee results, and these results are strictly unique to Caroline and her story.)

Her success has been almost unbelievable – especially to her.

But it hasn’t come without some criticism…

  • “You shouldn’t just quit your job!”
  • “What about your clients?” 
  • “Your work is really important!” 

It begs the question:

How many other counselors—as well as teachers, healthcare workers, police officers, and other frontline, essential workers—are faced with this same dilemma? 

How many people are tired of working crazy hours for low pay and ever-shrinking benefits…but feel guilty knowing their work IS important and serves a bigger purpose?

Caroline loved her job and found fulfillment in helping people…

But she couldn’t shake the feeling that raising her family was just as important.

So how DO you reconcile leaving an “important” job for a more lucrative, flexible and creative one? 

In Caroline’s case, it’s all about what you DO with your newfound skills and resources. 

Starting Fresh

Before starting her online business, Caroline was NOT a “social media person.” 

She didn’t even have a TikTok account before the fall of ’22.

Her first few videos were just “practice ones” to try out the app and see what would happen. 

Much to her surprise, when she checked her account a week later, there were VIEWS!

People had WATCHED! 

And despite her seemingly natural “I’ve got this” exterior, Caroline was just as scared to talk on camera, post content, and put her true self out there as so many others who are just getting started with their online business. 

In fact, she said, “I almost didn’t start because of my own negative self-talk, being self-critical about how I looked, my voice, any mistakes I made.”

AND WHAT IF SHE HADN’T STARTED?! 

Putting yourself “out there” for the world to see on the Internet to see is daunting, and it’s not for everyone. 

But Caroline soon learned that getting over her fear of being judged by strangers was well worth the effort. 

And once she viewed online digital marketing as a business opportunity, she made a mental shift towards doing everything she could to be successful.

Namely, showing her true colors in her content. 

“I gotta be the real Caroline! I’m wild and crazy and animated. I show myself in my videos, the good and the bad. People connect with the actual human on the other end of the phone.” 

Creative outlet

Quick question: How many children do you know that are creative?

Probably ALL of them. 

Kids’ innate curiosity and desire to learn and figure out new things is just part of who they are.

But as for adults, well, creativity is regularly “taught out” of us. 

In fact, our education system is built to produce workers, not thinkers.

Caroline shared this exact sentiment – 

“I feel like I’m a creative person, but it’s been locked away. It was sucked out of me when I went to college, so focused on school, school, school.” 

As an online business owner and content creator, she now gets to let her creativity shine: 

“I love making videos! It’s my favorite part of the whole process.”

REMEMBER! Making significant, life-changing income rarely happens this quickly, and there are NO guarantees that anyone will make even $1 by learning skills or purchasing a course. 

But it can happen, and Caroline is living proof!

So what else has changed since she began her journey into digital marketing?   

“When I say this has changed my life, I’m not referring to the financial side of things. 

I feel like a different person. 

My self-confidence is soaring, and not in a cocky way. 

My self-esteem is there.

To be able to understand the different ways that there are to make money online, to put it into practice, to see it become successful, and then turn around and mentor others, and see them be successful…

I just feel on top of the world with all that!”

If NOTHING else, building an online business has given Caroline OPTIONS in how to spend her time. 

Now she can contribute to her former professional field in new and different ways. 

“What you can do when you have time freedom is support the cause in other ways, either through volunteering or donating time or money.”

One idea she’s toying with is to create an online community dedicated to serving the mental health and substance use community in new ways. 

She and her husband have also recently purchased their dream home and have hopes of becoming foster parents in the future…

Which will be infinitely easier with her income and flexibility. 

The biggest shift for Caroline over the past six months is simply that her mind is now open to every possibility.

So if you are stuck in a job (no matter how important!) and are interested in what an online business could do for you, take note:

  1. Remember your “why” for starting in the first place. What’s driving you? What will keep you motivated to push through during the difficult times? What are you really working for?

  2. Educate yourself on the possibilities of what’s out there! Digital or affiliate marketing is just one of the many ways to earn income online. You might need to get some additional training just like you would with any other new venture, activity or career.

  3. Set your fears and nerves aside, and just show up as yourself. Consistently. Every day. 

At the end of the day, the only person who can choose to stay at or leave a job is you. 

That also means, the only person who can choose to build an online business (or not) is you!

Get crystal clear on what you value, and the path will be revealed just like it was for Caroline.

To hear her full interview, listen to the Wake Up Legendary show with Dave Sharpe. Catch fresh interviews every Monday through Friday at 10am eastern time on Facebook. And, be sure to hit “subscribe” on your favorite podcast platform so you never miss an episode! 

As always, Be Legendary.

From “Why Me?” to “Why NOT Me?”

“I am never going to have what I want if I don’t put in the effort.”

-Christy Krogman

 

You know this is true. 

I know this is true. 

We all know this is true.

Because it’s the truth! 

Achieving something that’s healthier, stronger, bigger, better, name your “-er”…it takes a LOT of work.

And it’s intimidating. 

Might feel like the mountain you’re facing will take forever to climb…

And quitting that climb is the obvious thing to do when the going gets tough. 

So why would we humans create anything new, especially when it’s hard? 

To be honest, most people DO quit! 

But for those entrepreneurs who work to achieve something larger than themselves, they find a way to keep going…  

 

Start with your WHY

What is your reason, your “why” for working so hard to build an online business? 

Answer this question before you even start:

What will keep you going, creating, and serving others on the days when you just don’t want to?

For one recent guest on Wake Up Legendary with Dave Sharpe, her “why” is both heartbreaking and inspirational. 

Christy Krogman is an HR professional and mom to two girls. 

In 2015, she became pregnant with triplets, but she lost her twin sons. One in utero at 24 weeks and her other son died shortly after his birth.

Every day, she works to honor their memory.

What drives Christy in her business is the overarching goal of helping other families to never have to experience a loss like her family went through. 

To do this, she’s building her business in order to raise funds for research and education programs that’ll help shed light on twin-to-twin transfusion syndrome, as well as pregnancy and infant loss.

Christy’s business is bigger than her, bigger than her family even. 

Does she have hard days?

Absolutely, and in fact she’s taken breaks in her business. 

But she’s never given up…

The memories of her sons keep her going. 

So what’s strong enough to keep YOU going on the hardest of days? 

Write it down and post it. 

Frame a picture of it. 

Remind yourself DAILY what you’re really working for, and you’ll stick to it until the only option is success. 

 

Break free from the chains

Once you know WHAT you’re working for, ya gotta step outside your comfort zone. 

And this means breaking the chains of what’s holding you back. 

Have you ever heard of Baby Elephant Syndrome?

When baby elephants are born in captivity, the caretakers tie a chain or rope around their ankle. 

That way, the babies stay close since they can only move within the radius of the chain. 

As they grow up – even when they’re strong enough to push over trees, carry massive loads in their trunks, and surely break a little chain or rope from their ankle – elephants still think they can only go as far as that chain. 

We do this to ourselves, too. 

Like Christy said, we grow up thinking that “you have to go to college. Or have to learn a trade. Have to work a 9-5 and work 40 hours a week.”

The truth is, we don’t have to live like that…

But it takes some work to overcome that mindset that’s probably been ingrained in us since early childhood. 

This is because our brains actively try to prevent us from breaking free from that chain, “protecting” us from perceived discomfort. 

What have these “chains” looked like for Christy and for so many in the Legendary community?

  • Self-doubt
  • Fear of failure
  • Worry about what friends and family might think
  • Belief that online businesses are “scams”
  • Imposter syndrome
  • Not feeling like we have anything to contribute
  • Shame or embarrassment

And how do successful people overcome these negative feelings?

Baby steps. Maybe even baby elephant steps. 

One piece of advice is to simply practice taking that chain off, even for an hour. 

Pretend that nothing is holding you back – what could you accomplish in that hour? 

Tip-toe a little bit outside of your comfort zone and make one small step forward. 

Those baby steps added up will lead you towards your ultimate goal. 

What is “normal” when starting an online business?

Contrary to popular belief, “normal” is NOT making commissions out of the gate! 

Stories like Christy’s are MUCH more common than quick success – 

  • taking the longer road…
  • starting and stopping, then starting up again… 
  • facing internal and external roadblocks… 

And if you’re thinking, “But it looks like everyone else is ___ (fill in the blank). What am I doing wrong?”

Unless you quit altogether, you’re doing nothing wrong. 

You might need to make some adjustments, but being in the game means you’re already winning. 

Christy has been discouraged in the past. 

She has worked through Baby Elephant and Imposter syndromes.

But the thing is, she takes a break and then COMES BACK TO IT.

She’s never given up. 

Why? 

Because of her WHY! 

The memories of her sons and the drive to help other families.

And THAT’S the difference between Christy and others who throw in the towel on their business after a few days, weeks, or months of “not seeing success”. 

That “stick-to-itiveness” is the differentiating factor for every successful entrepreneur. 

Again, is doing hard things fun? 

Depends on your definition of “fun”. 

Is it easy? 

Nope.

But is it worth it? 

Ask ANYONE who’s stuck in the game long enough, and their answer will almost surely be a resounding, “yes.” 

Changing your internal narrative

Comparisonitis is the death of so many early entrepreneurs! 

There’s a fine line between looking to others for inspiration, and looking at others in comparison. 

You can’t compare your day 1 to someone else’s day 100. 

You can’t even compare your day 100 to someone else’s day 100! 

Because YOUR journey is unique and special to you.

So instead of comparing yourself to others or thinking to yourself, “Why me?”

Asking yourself, “Why NOT me?”

Remember, you are NOT a baby elephant.

And there is NOTHING chained around your ankle! 

Just go do something to start to make a change today…and then do it again tomorrow. 

Life begins outside your comfort zone and beyond the chains we’ve grown up thinking are still attached to our ankles. 

You’ve got this. 

Now go out there and Be Legendary.

To listen to Christy’s full interview, catch the replay here or on your favorite podcast platform. Catch the latest episodes of Wake Up Legendary with Dave Sharpe for your daily dose of inspiration! Tune in LIVE every single Monday-Friday at 10am eastern. 

The Weekly Legend April 2nd-April 8th

The Weekly Legend

Your source to stay connected, educated, and inspired.

April 2nd – 8th, 2023

Your Weekly Legend for April 2nd-8th

Guys, I'm watching basketball. The girl boss energy got me interested in the Final Four.

Basketball is all around us this weekend.

I’ve never been excited to catch the women's final until now…

I can thank TikTok for bringing me vids of the LSU coach absolutely oozing of the female BOSS attitude and outfits to match that energy.

And I'm loving it!

Although I’m not a huge basketball fan, I do love a good buzzer-beater!
(Heck of a shot San Diego) 

Now whether you’re a fan or not…

Ask yourself this…

Can you just decide you’ll be a recruited, D1 athlete, in the final four and getting looked at by the pros…because you want it? 

Of course not.

Just because we want something, doesn’t mean we automatically achieve it with the snap of a finger and a single thought. 

Instead, we need to place our focus on the NEXT step in front of us that we need to take. 

If we’re talking basketball there are MANY skills we need to learn, develop, practice, and perfect over time. 

Becoming a digital marketer is the same. 

Basketball (or any sport for that matter) and entrepreneurship might seem like two completely different worlds, but there are actually a lot of similarities between the two. 

Both require:

Learning a skillset 

Hard work

Dedication

Consistency

and a willingness to try new things and feel uncomfortable.

A player can't just step onto the court and start shooting three-pointers right away. They need to start with the basics: dribbling, passing, and shooting layups. These are the building blocks of the game, and without them, a player can't progress to more advanced skills.

Similarly, a new digital marketer can't just decide to have a successful business and wake up with deposits hitting their account. They too need to start with the basics: learning the tech, the strategies, the skill set, creating a business plan, and putting what is learned into action. These are the building blocks of a successful business, and without them, an entrepreneur can't progress to more advanced stages.

So why do we try to skip steps? 

We want to reach our big goal so badly, we forget to complete all the steps it takes to actually achieve it. 

You won’t perfect your funnel, until you launch with version 1… it will always be evolving.

You won’t get traffic to your funnel until you start putting out content.

You won’t get better at creating content until you get some solid amount of consistency and numbers of videos to review.

This way you know what to adjust, change, or do more of. 

There’s going to be a lot of versions to that funnel and they can all be made while you’re posting content and building your business. 

There’s going to be new ideas and things that come up along the way to your ultimate destination. 

Enjoy each step and make them the focus of the moment.

Yes, it's important to keep your eye on the end target… 

Your bigger why… 

but you can't get there without being laser focused and committed to all the steps along the way.

I invite you to ask yourself today:

What is the NEXT step in your journey? 

Focus on THAT one step today, then the next, and the next, and the next. 

Celebrate each milestone along the way.

Looking for ongoing inspiration as you take your next step? 

Now scroll down and check out all that's happening this week at Legendary Marketer-

Mark Your Calendars

Monday, April 3rd

Wake Up Legendary at 10 am EST

Building A Personal Brand – Caroline Hannay Spills How She Grew Her Following & Conversions FAST! Caroline returns to Wake Up Legendary! If you’ve been around the community for even a short time, you know her, love her, and probably want to be like her. Tune in LIVE for an update from this former substance counselor turned digital marketer and boss-mom of 2 babies!

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will dive into reviving your content and sky rocket your reach!

Tuesday, April 4th

Wake Up Legendary at 10 am EST

Learn to fail forward with Sean Sarantos! As an Air Force Veteran, fitness coach, and electrical lineman, Sean is NO STRANGER to hard work. But when his day job started to overtake his life, he took a giant leap of faith to go all in on digital marketing. Tune in to catch all his golden nuggets LIVE on Wake Up Legendary! 

Wednesday, April 5th

Wake Up Legendary at 10am EST

When her salary expectations didn’t match what she needed, this 32-year-old nurse turned to the internet to bridge the gap. Tune into Wake Up Legendary LIVE to hear how Hannah Chasseur is quickly building up her online business and creating a happier, healthier lifestyle in the process. 

Thursday, April 6th

Wake Up Legendary at 10am EST

Accountant Momma Grows from 0-20K Followers in 2 Months! Think growing and running a business requires some sort of magic? No, just systems. Tune in LIVE to Wake Up Legendary and hear why Rachelle Davanzo’s success in her new online business is due to this ONE simple change she made. 

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! As you know we provide 2 hours of live coaching Monday-Friday for all Blueprints members. On Thursday, April 6th, Camila Markson will be joining us and taking over the Hot Seat Coaching call! Be sure to login to your back office, click on Register For Live Training and then get registered for Thursday's Hot Seat Coaching Call.

Friday, April 7th

Wake Up Legendary at 10am EST

Over 100K Followers Tune In to this Aussie Side Hustler! For a guy who’s always worked with his hands, going online was a big adjustment. Join us LIVE on Wake Up Legendary to learn how Drew Kilburn went from working in a saw mill, caretaking at a resort, and playing in a band…to working full time on his online business.

Upcoming Events

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Let’s Get Ready to Rumblllllllllle: Affiliate Marketing Versus Multi-Level Marketing (MLM)

If you ever pop into one of the Legendary Facebook groups or tune in to Wake Up Legendary (a live daily podcast held every single weekday at 10am eastern), you might see questions in the comments like…

  • Is Legendary an MLM? 
  • Do you have to build a team?
  • Is it a pyramid? 

(Quick answers are no, nope, and definitely not!)

But LOTS of people are asking these questions, not just one or two. 

So to address the elephant in the room, let’s take a closer look at the differences between these two business models: 

  • affiliate marketing (also called freelance digital marketing). 
  • network marketing (also called multi-level marketing or MLM for short)

During a recent interview on Wake Up Legendary with Dave Sharpe, sisters Kimi O’Neill and Trish Verzera brought a very unique perspective. 

Together, they’ve built successful businesses in both the network marketing world and through affiliate marketing. 

So what’s the difference? 

Let’s start with the basics. 

An affiliate marketer promotes a product or service on behalf of a company. 

When a customer makes a purchase through that affiliate’s unique link, the affiliate earns a commission. 

The commission is sort of like a “thank you” gift from the company for generating a sale.

And it’s a win-win-win:

  • For companies, there is no upfront cost – they only pay out commissions after a sale is made. 
  • For the affiliate, there is no inventory, shipping, or customer service – they simply share the product with their network and show how it solves a specific problem.
  • For the customer who purchases the product, there is no additional cost to them, and there might even be a discount. 

For example, have you ever heard an influencer say something like, “Use code ‘Laura20’ for 20% off your first purchase!”? 

That affiliate is giving an added incentive to purchase through her link. 

And that unique code helps the company keep track of exactly how much to pay her. 

Network Marketing is great for individuals who are able to build large teams:

  • Network marketing or MLM companies benefit by having sales reps sell physical products.
  • Independent representatives are often required to purchase and/or keep inventory on hand.
  • Customers can be recruited to become sales reps themselves, thus expanding the network. 

Sales reps earn commissions from any products they sell as well as from products their team members sell. 

So there are multiple people earning commissions on every sale. 

The more people you recruit to join your team, the more money you can make. 

What can go “wrong” within these business models?

For affiliates just getting started, it can take weeks or months to start seeing results. 

There’s a heavier lift at first, and many affiliates simply lose patience and “quit before the miracle happens,” as Dave likes to say. 

In network marketing, if you’re not great at recruiting people, you’ll have a hard time making good money. 

Also, with a more significant investment into product and inventory, many sales reps actually lose money when they join an MLM. 

Remember, any business can change structures or even close at any time… 

But how you’re impacted as an affiliate versus an independent sales rep are very different. 

For Trish and Kimi, they went through one of these “worst-case scenarios” with their MLM. 

After building up a very successful network marketing business, the company they worked with changed their compensation structure. 

The company went from being a Network Marketing company to an affiliate-based company… 

Which meant overnight, the thousands of people on Kimi and Trish’s team became their direct competition just like that. 

The good news for the sisters was that they happen to be mindset coaches as well. 

So they didn’t view this setback as anything more than a challenge to overcome. 

A learning opportunity.

What did they learn? 

Ironically, they started to learn affiliate marketing! 

(They also learned that they’re super resilient, capable of doing hard things, and able to achieve anything they set their minds to…all stories for another day.) 

What are the benefits of each business model?

One of the main benefits of affiliate marketing is that it’s almost a “set it and forget it” type of business. We like to call it “semi-passive” income. 

That’s because once your systems are set up, they run 24/7/365 in the background while you’re doing other things. 

The active work is simply generating traffic to your offer, which is best done daily. 

But even posting content can be mostly scheduled ahead of time. 

As Trish said, one of the biggest benefits of affiliate marketing is simply “doing what you need to do and walking away.” 

So how about network marketing?

Legendary CEO, Dave Sharpe got his start in network marketing because it was one of the few businesses available to him as a recovering addict with a criminal record. 

It’s great that anyone can get into it. 

And as the sisters experienced, network marketing can be lucrative, especially if you build a huge team. 

But network marketing also requires a LOT of effort and follow-up with members, which some might see as a drawback.  

In fact, Trish has to constantly check in with her team members. 

The work is NEVER done, and there’s no walking away from it.  

And if the company changes or closes permanently? 

Let’s say a company suddenly shuts its doors, never to open again. 

If you were one of their affiliates, you’d simply take your skills and apply them to a new product or service. 

Build a new funnel, set up a new series of emails, and drive traffic to your new offer. 

But, if you had built your entire business around that one company, yeesh. 

You’d be more or less out of luck. 

Yes, you could certainly apply your skills to a new company, but your team and everything you had built would not transfer over. 

So, which business model is better?  

There’s no better or worse here – it’s simply a personal preference. 

Both affiliate marketing and network marketing are real, legitimate business models with benefits and challenges to each. 

And in the end, you can be successful at anything you set your mind to!

Becoming an entrepreneur requires effort, consistency, and likely some training and support along the way. 

This is true whether you build a digital marketing business, an MLM, or even a brick-and-mortar business. 

Weigh your options to see what might work best for YOU in your situation. 

Want to learn more about what kinds of businesses are possible? 

Tune in to Wake Up Legendary live with Dave Sharpe every weekday morning at 10am eastern, or catch a replay on your favorite podcast platform. 

And as always, stay legendary. 

The Weekly Legend March 26th-April 1st

The Weekly Legend

Your source to stay connected, educated, and inspired.

March 26th – April 1st, 2023

Your Weekly Legend for March 26th-April 1st

 

Think back for me…

As a child, was there that unspoken (and sometimes spoken) expectation that you better choose to become either a lawyer or a doctor? Maybe an astronaut? 

And if you didn't choose one of those, it felt like you were choosing misery

Well, guess what? 

It was all a big fat lie. 

 

The truth is that no profession guarantees happiness or success.

Thursday's guest is a single mom who spent eight years in college and over $200k in tuition loans to become a doctor. 

But just six months into her career…

she was burnt out… 

miserable… 

unfulfilled. 

Like many moms, she was often filled with guilt, leaving her young child all day. 

She couldn't imagine doing this for another 30 years. 

 

She felt depressed and would escape her daily reality by scrolling through social media. During one of those scrolls, she watched a TT about a $7 course. It wasn't a quick decision for her to explore other options. But after a few months of watching videos, she finally decided to take the next step and see what this was.

What did she have to lose? She was already feeling miserable. She decided to dive in feet first and take action. 

And in just a few short months, she walked away from her medical profession for good and never felt happier.

This inspiring story will not only make you feel ignited but will also give you the fuel to keep going. 

You'll see first hand, what it looks like to take a chance on something new and find your true calling. 

 

Don't miss out on this amazing interview with Becca. 

Her journey will show you that it's never too late to change your path and find true happiness. 

Click here to watch the full interview and get inspired to take your next step forward.

Lastly….we have ALOT going on! 

Be sure to check out the upcoming interviews, guest coaches, and more down below. 

As always…

Stay Legendary!
– JoAnn

Mark Your Calendars

Monday, March 27th

Wake Up Legendary at 10 am EST

Boomer Entrepreneur Spills Secrets to Creating a Healthy Retirement Income. As Steve Neifing approaches the end of his 40+ year career in transportation, he’s building a side hustle so he can enjoy retirement with his wife. Tune in to Wake Up Legendary LIVE and hear how this Arkansas native is carving out a whole new life for himself and his family

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will talk about strategies in your mindset can and will help you boost sales in your online business.

Tuesday, March 28th

Wake Up Legendary at 10 am EST

Midwest mom of two finds purpose after loss to show daughters what’s possible. No matter the circumstances she’s found herself in, Christy Krogman’s strength and resolve are next level. Join us LIVE for Wake Up Legendary to hear how she’s overcoming “baby elephant syndrome” to build a booming online business! 

Wednesday, March 29th

Wake Up Legendary at 10am EST

Retired Businessman Turns to TikTok and Gains 10K followers in 3 months! Shannon Reeves is no stranger to building businesses. During his 40+ year career, he built and sold 3 of them. Which means he’s got some absolute GOLD to share for anyone just starting out! Tune in LIVE to Wake Up Legendary, you won’t want to miss this episode! 

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! As you know we provide 2 hours of live coaching Monday-Friday for all Blueprints members. On Monday, Feb 20th, Sarah Thompson is joining us on her first Monday as a full time entrepreneur! Be sure to get registered for Monday's Hot Seat live coaching call now!

Thursday, March 30th

Wake Up Legendary at 10am EST

 

An Action a Day Keeps the Boredom Away: Mom of 3 Builds an Empire! Brianna Myers and her husband run several welding businesses plus a profitable online side hustle. Tune in LIVE to Wake Up Legendary and hear how she’s “keeping it all together,” plus her secrets to growing to 10K followers on TikTok! 

 

Friday, March 31st

Wake Up Legendary at 10am EST

Second Time’s a Charm – How Rebranding Led to a 61K Following! When things weren’t going as she’d hoped working alongside her husband, Ashley Waite decided to build her digital marketing business solo. Tune in LIVE to Wake Up Legendary and hear a critical lesson learned during her first few months, and what’s working for her business right now! 

Saturday, April 1st

Saturday Support 101

Attention Blueprints Members! We are offering Support 101 on the first Saturday of each month. April's Support 101 is coming up on this Saturday, April 1st at 1pm EST. Get registered on the live support page and don't miss out! 

Upcoming Events

Camila Markson is taking over HOT SEAT!

Attention Blueprints Members: On Thursday, April 6th Camila Markson is our guest coach at the 2pm Hot Seat & Fast Feedback LIVE Call. Camila is an absolute MASTER marketer who went from Nanny to building a multi-6 figures online business! Grab your spot NOW!

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

The Weekly Legend March 19th-25th

The Weekly Legend

Your source to stay connected, educated, and inspired.

March 19th – 25th, 2023

Your Weekly Legend for March 19th-25th

There’s lots a talk surrounding a possible TikTok ban. It’s sorta the elephant in the room.

I'm not going to dive into the political or the Meta business agenda behind this today…

Instead let’s dive into what this possible ban could mean for you and your business as far as day to day operations. (Plus at the end I share a few algorithm updates!)

First and foremost…If you’re setting up and growing your business properly, it will end up as a minimal shift.  

It’s really not much different than an account getting shut down and learning how to build traffic on other platforms. 

When it comes to using ANY social media platform, we gotta remember this: 

  • We’re using social media platforms rent-free
  • They’re borrowed spaces
  • We don’t own them
  • We don’t control them
  • We only utilize and learn how to capitalize from them 

A possible TikTok ban is not an excuse to quit.
(or an excuse to not get started)

No platform determines the existence of your business. 

While it's understandable to feel nervous about losing access to such a popular platform, I want to put your worries at ease.  

How consumers interact online will constantly change and evolve. 

Here are a few reminders to settle your TikTok nerves surrounding a possible ban. 

First, it’s important to remember that social media is just a tool in the marketer's arsenal. Just like we use tools/software for funnels and emails. Social media platforms are traffic tools. 

Yes, there’s no denying, TikTok has proven to be a powerful tool for reaching your target audience fast, BUT it’s not the only social media platform available. Other platforms such as Instagram, Facebook, Pinterest, and even Twitter can also reach a wider audience. 

There are wildly successful online businesses that still haven’t touched TikTok. 

Is it useful…absolutely. Is it required for any level of success…nope. It’s not your only option. 

It never was and never will be your only option. 

If TikTok makes you uneasy…don’t use it! Find the platform you are most comfortable with using and begin to build your business there. New social media platforms are always emerging, and the next big thing could be just around the corner.

Secondly, even if TikTok were to be banned, its creators and audience don’t disappear with it. 

The creators still exist, and the consumer desire for short-form content is still there, it will just move to a different platform. 

This is why it's CRUCIAL to BUILD YOUR LIST. Your email list is completely YOURS. You own it. No one can take that piece of communication from you. Your list and followers can easily move with you to the next hottest platform with ease when you utilize your list. By staying adaptable and open to new ideas and strategies, marketers can ensure that they’re always using the most effective tools available to reach their target audience.

This is also why it’s important to stay plugged into an online community, always be open to learning and growing, and stay ahead of the ever-changing world of online marketing. 

Lastly…

Every single business needs marketing to survive. 

 

Learning marketing skills, and staying up to date on new trends, will always keep you in demand. 

If TikTok disappears tomorrow, consumers will still be buying, consuming content, and still looking for recommendations…where that happens will just shift. 

Be ready and open to shift with it utilizing the marketing skills you're learning. 

One way to stay on top of all things marketing is to listen to success stories, tips, and mindset advice that’s shared in each episode of Wake Up Legendary. 

Be sure to check out the recordings from last week and check out the guests below for this week.

As always…

Stay Legendary!
– JoAnn

P.S. ALERT: CONTENT AND ALGORITHM UPDATES! If you're on TT you probably noticed there's a shift in the algorithm…they are now rewarding content creators that create LONGER videos. Take a peak and you'll notice longer videos are landing on your FYP. If you're on TT, give a few longer videos a try if you've only been creating shorter ones. 

P.P.S. Instagram has released new updates! A whole collection of updates and recommendations were shared on a zoom between IG and top creators for what they want to see right now. (Remember marketing is always changing!) Here are two juicy updates you need to be aware of: 1.IG wants to see accounts posting stories daily 2. IG is rewarding accounts that post to the grid daily. (So it's time to kick up how often you post)

Mark Your Calendars

Monday, March 20th

Wake Up Legendary at 10 am EST

Sisters Kimi O’Neill and Trish Verzera have broken free from almost everything “status quo,” including limiting beliefs. With experiences ranging from military training to homeschooling to living in an RV, these ladies are a WEALTH of knowledge and inspiration. Tune in to Wake Up Legendary LIVE to hear the brand new ways they’re applying their skills in 2023! 

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will dive into why an e-book is not a deal breaker for your business. Tune in for the full scoop on e-books!

Tuesday, March 21st

Wake Up Legendary at 10 am EST

A young couple is building their dream life after numerous online business fails. When Sebastian and Maria built their first, second and third online businesses, they ended up losing money. Then they stumbled upon digital marketing and everything changed. Tune into Wake Up Legendary LIVE to find out their secrets to finally building a successful online business! 

Wednesday, March 22nd

Wake Up Legendary at 10am EST

Balloon Artist Twists His Way to 6,500 Followers! For Sean Rogers, bringing people joy is the purpose of his job. Tune in to Wake Up Legendary LIVE to hear how he’s creating a joyful life for himself and his family by building multiple streams of income. 

Thursday, March 23rd

Wake Up Legendary at 10am EST

Becca Dunkin Spills the Tea on Her CRAZY Success! This single momma and chiropractor with a mountain of debt was depressed and looking for a way out of her 9-5. She started her online business in October 2022, and the rest is history. Join us LIVE on Wake Up Legendary to hear how she’s grown an engaged following in record time and what’s next for this back-cracking entrepreneur! 

Friday, March 24th

Wake Up Legendary at 10am EST

Single Boss Mom of Teens Finds Peace in the Chaos. Shelley Hobbs manages a 9-5, 3 online businesses, and is a single mom raising teenagers. Tune in LIVE to Wake Up Legendary and hear her killer strategy for generating leads and sales daily to ALL her businesses!

Upcoming Events

Our Next Virtual Mastermind is Saturday, March 4th

Attention Mastermind Members: Stephy Chen is taking over our Hot Seat & Fast Feedback live support call on Wednesday, March 29th at 2pm EST. 

Get registered in the back office and don't miss this call! 

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Quit Thinking, Start Doing

When starting an online business, it’s way too easy to get sucked into the rabbit hole of shiny objects…

and gurus…

And “lotions, potions and pills…”

Show of hands, how many of us have gotten caught up in the “researching” steps of starting a business only to wait and wait and wait and think, ooh let me do this other thing first and then I’ll execute…!? 

Probably too many to count.  

So this post is for you if you’re thinking about thinking about starting a business… 

For the folks who are feeling scared, anxious, worried, embarrassed, not techy enough, too old, too young, too whatever… 

You need to hear this: 

“You are the only one that’s going to make YOU successful.”

These wise words come from Wake Up Legendary guest, Elain Alcorn, a dental hygienist, personal trainer, and recent empty nester with an entrepreneurial spirit. 

What does she mean? 

She means you are literally the only person who can build your dream business. 

And, you’re also the ONLY person preventing you from building a successful online business. 

Yeesh. When you put it that way…

What do you need to do today to get your business going? 

Here are 7 tips for getting started: 

(Actually started.) 

(Like, for real this time.)

  1. Build a side hustle just for yourself! 

Find something you love and want to work on regularly that’s just for you.
Elain works in a dental office. But she’s also a personal trainer and digital marketer – two things she loves and finds a lot of joy in doing.
Stuck on where to start? 

Think about teaching something you’re awesome at, promoting a product that’s solved a problem for you, or sharing your journey as you learn something new. 

There are a million and one ways to do this. 

  1. Don’t keep your new adventure a secret! 

No, this doesn't mean you have to tell everyone and their brother. 

But like Elain said, “I had invested in my future without including the most important part of my future.”

Include your core people – family, a close friend or two – in what you’re doing so that they can support you. 

Elain hid what she was doing for months and got a slow start because of it.

  1. No matter what, commit to improving your skills and especially your mindset.

Whatever business you want to start, most likely you’ll need some sort of additional support to learn something brand new. 

When (not if) you get stuck, refer back to your training, reach out to your community with specific questions, and just keep going. 

  1.  Start small and celebrate each win. 

There’s no special “backstage pass” to success. 

You simply get better at running your business the more you do it.  

  1.  When you hear negative comments online or in person, ask yourself, what can I learn from this experience? 

Sometimes we allow innocent or naive comments to derail our progress. 

Or, someone might say something that makes us question if we’re doing the right thing.

Reframe negativity by acknowledging that person’s concern and thanking them for sharing. 

No need to get defensive. Instead, try to have patience for people who don’t see things the way you do…and learn from them.

  1.  Show up regularly as your organic, real self. 

Be transparent. Don’t be fake! 

This is good advice for an internet-based business as well as in real life.

  1.  Define your “why” and share it with your audience. 

Like the great poet, Oscar Wilde said, “Be yourself; everyone else is already taken.” 

Your personal experience is what will attract your people to you! Share your journey and especially why you do what you do. 

Through entrepreneurship, you’ll learn to shift your thinking and turn what you thought was a problem into a strength…

To turn your mess into your message.

And if you’re feeling scared or lost or overwhelmed, that’s ok! 

Every single successful person you see out there was once in your exact same shoes…

Questioning if they could do this…

Wondering if they were going to fail…

And scared to look like a fool for even trying. 

The difference between them and you is time. Time and effort, really. 

The successful people you see online have simply stayed in the game long enough, and they keep showing up.

Even when they’re scared. 

Even when they want to quit. 

You will never have all the answers, nor will you ever feel completely “comfortable” all the time.

Even superwoman Elain has days when she wants to quit!

But she doesn’t. 

And when challenges come along (which they will!), stop yourself from chasing that next shiny new object and simply get to work! 

What a great opportunity to learn something new yourself. 

As always, Be Legendary. 

Three Tips For Getting Started For A New Digital Marketer

This might be obvious, but trying something you’ve never done before is going to be awkward.

It will be overwhelming. 

It’s supposed to be, after all it’s NEW!

But the thing is, you won’t be new at it forever. Through practice and dedication, total newbies can learn to master a new set of skills.  

No one knows this better than Kayla Hutchins, a nurse, mom of two small children, and recent guest on Wake Up Legendary with Legendary Marketer founder and CEO, Dave Sharpe. 

As a new mom, she struggled to know what to do with this brand new baby girl…

And as a new nurse during the pandemic, she struggled to help her patients when literally no one knew what the hell was going on…

And as an entrepreneur building an online business, well, she struggled with that at first, too, setting the training aside for a while before coming back to it a couple months later. 

But she’s never quit! 

And that’s what sets Kayla apart from others. She simply cares too much about her family, her patients, and the people she helps through her online business, to give up. 

How she got started

Kayla nearly died after giving birth to her daughter. 

Then, she and her partner faced numerous issues trying to raise their daughter –

…working opposite shifts to take care of this baby girl, who was often home sick from daycare. 

…and continuing to pay the daycare to “hold her spot,” even though she was home with them most of the time. 

When her second child was born in 2022, Kayla knew she needed to find something more flexible for her growing family. 

Flash forward to January 2023 – Kayla simply hit “post” on her digital marketing business and started seeing results very quickly…

As in, she received her first high-ticket commission in just 8 days! 

Full disclaimer: Kayla’s results and any other results shared here are not meant to imply or guarantee that you will generate a similar result after purchasing any products/services from Legendary. The average person who purchases any how-to product online makes little to no money (and that includes our products).

But even though she’s still quite new in her digital marketing career, Kayla is crushing it. 

How does she put herself out there with such confidence as a newbie? 

Follow these 3 tips: 

  1. Be crystal clear on your “why”
  2. Address your target audience with laser focus
  3. Tap into your inner skills

Being an entrepreneur is NOT easy, and it can feel lonely at times especially when working online.  

In fact Kayla talked candidly about dealing with postpartum depression after her son was born in 2022. About self-doubt, internet trolls, and getting through days that she didn’t want to do anything at all. 

It was during those tough moments that her “why” helped her push through:

  • Wanting to spend more time as a family
  • Providing unique life experiences for her kids
  • Working to live instead of living to work. 

You see, it’s easy to quit when you’re just doing something for a little bit of extra money on the side… 

But when you’re committed to making real change in your life, it’s impossible to quit. 

Focus on your audience

Once that internal “true north” is set, it’s time to look outward. 

  • Who is your audience? 
  • What problem(s) are they facing? 
  • How can you help them? 

Kayla knew that there were a ton of other moms dealing with the same pressures, worries and fears that she had…

And that’s exactly whom she speaks to in her content now. 

Her casual yet brutally honest approach has resonated with moms everywhere, and they are showing up for it. 

Remember, Kayla is still relatively new to the online marketing world with just a couple months of experience. 

So how does she project such confidence?

This is where she digs deep into her experience as a nurse. 

While working on the nursing floor, she is cool as a cucumber. 

“I never let a patient or family member know if I don’t know what’s going on. All that does is invoke panic and mistrust. I say, ‘You know what? I’m going to figure it out and get right back to you.”

She uses that same exact mindset when creating content or interacting with her audience. 

From the get-go, Kayla has “acted as if” she’d already found success, she does a ton of research constantly, and is not afraid to call on her support network whenever she has a question.  

Kayla’s story is remarkable, and there’s something we can all learn from her: 

No matter what, being NEW at something is going to be uncomfortable. 

But don't let the fear of failure or discomfort prevent you from being new at something again! 

Just try it. Do the thing. Take the steps.

And as always, Be Legendary

How To Build An Online Business With Your Spouse

On Thursday’s episode of Wake Up Legendary David Sharpe sat down with Kenneth and Laurie Kleman to talk about their online business and how they now work together to make it even stronger and more successful. 

If you are somebody who is looking to build a business with your spouse, this interview is for you.

Kenneth first began looking for a side hustle after experiencing health problems from working a physical job for most of his life. While working as an electrician for 16 years Kenneth was electrocuted with 69,000 bolts of electricity. 13 years later he began to experience heart problems caused by the accident and has now had eight heart attacks, two quarrell bypasses, and 25 stents put into his heart. Kenneth is now trying to get a heart transplant and because of this, he was told it would no longer be safe for him to have a physical job. 

Laurie suggested Kenneth try digital marketing. He didn’t know much about digital marketing but his wife helped him learn how to navigate google so that he could do the research on it. He knew that affiliate marketing was real and could be an option for extra income, but knew he needed someone to teach him how to do it. Kenneth found Legendary Marketer and the 15 Day Business Builder Challenge and got started on his learning straight away.

Gaining Your Spouse’s Support In Your Online Business

Both Kenneth and Laurie knew that they were going to need to work from home in the near future so that Kenneth could attend his doctors appointments and prepare for the possibility of a heart transplant. Once Laurie saw that Kenneth was beginning to make commissions off of his online affiliate marketing business, she decided she wanted to do it as well. 

Kenneth shared with David Sharpe that the best way to get your spouse to support you is to show them the money that you are making with your business. Once they see that it is real and that you are actually making money off of it, they will be more likely to support you. 

Kenneth said that he doesn't think he would be able to have a successful business without his wife. She does the content ideas and copywriting for their landing pages and social media content while Kenneth is the more technical one and builds the sales funnels. The great thing about working together for them is that their personalities both balance each other and give their audience something to connect with. 

Going Live On Social Media To Attract More Engagement

When Kenneth and Laurie started going live on TikTok, the momentum started to pick up with their business. Going live together began to attract more couples just like them that were looking for an opportunity to work together and bring in more income. They wanted people to see them together online and see that they were having success working together as a couple, and wanted to show others that it was possible for them to do the same. “People see us as a team,” Kenneth said.

When other people see Kenneth and Laurie going live together on TikTok they realize that this is something possible that they can do, especially if an older couple from Texas is able to do it. Going live on TikTok is what gives your audience the ability to connect with you and ask you questions in real time. This will give your audience the opportunity to see you as a real person so that they can see that you are just like them. 

Be Authentic With Your Audience

Laurie shared with David Sharpe that when people are going to make an investment, they usually want to invest with someone that they are familiar with, even if that’s just over the internet. They wanted to attract more people to their business and decided to center their content around how they could help people rather than how many commissions they could make. 

Kenneth and Laurie made it their goal to try and help their clients with their situation that may have led them online to look for a way to bring in more income. They shared that a great way to attract people to your page is through the power of storytelling. Talking to your audience about what led you online and looking to make more money yourself will give them something to relate to. A lot of people can relate to needing extra income for some reason and they are more likely to listen to you if they realize you were once in the same place that they are now financially.

Being genuine with your audience is key to creating a personal connection with them. Explain to them what you’re doing in your online business and why you’re doing it. The things you might feel embarrassed about when telling your story are the things that people will relate to the most. Your viewers aren’t looking for a perfect person to identify with, they are looking for someone who is real and just like them. People want to be able to say their truth and find someone that they feel like can really understand their situation, something they might not have in their regular day jobs. 

Kenneth said that one thing that helps his audience connect with him is seeing how passionate about the 15 Day Business Builder Challenge and how it helped him. He started seeing results once he got passionate about that and wants to share that with his audience. 

Laurie and Kenneth shared that one piece of advice they would give to someone just starting out in their business is to step out of your comfort zone. “Give up the short term comfort for the long term win,” Laurie said. Don’t be afraid to talk to your audience about what led you online and let them see the real you. You never know who you might reach with your inspiration.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

The Weekly Legend March 5th-11th

The Weekly Legend

Your source to stay connected, educated, and inspired.

March 5th – 11th, 2023

Your Weekly Legend for March 5th-11th

Everyone hates a bully…but we all have that one. That one bully that knows our biggest worries, fears, and weaknesses.

On top of all of that, this particular bully is the ultimate killer of our dreams. It’s like they must have some secret access to our heads and can hear our deepest worries. Like they have some special spell or mind-reading gift that provides full access to every thought, dream, fear, and worry that crosses our mind.

Well, no special gifts are needed here. Your biggest bully, well frankly, is YOU. 

We are our biggest enemy.

We are the one that stops action toward dreams. We are the ones creating excuses why we can’t do this or that, and ultimately quit. We are the little voice repeating our biggest worries over and over to ourselves. 

So how do we overcome it? You gotta put your dreams above your fear. 

As Dave shared this week…You gotta show up and glow up! Show up for yourself and keep growing into greatness.

A perfect example of this came from the comedian Jo Koy. 

Just this week I was watching his most recent special. This guy always leaves me absolutely rolling in laughter! Like full-on tears streaming down my face. He was absolutely hilarious and then a small switch happened in the middle of the show…

He shared a piece of his story with the audience that I didn’t realize. 

This man was turned down by Netflix 8 times. 

His ultimate dream for himself was to one day have a Netflix special. And they kept telling him no. He wasn’t going to stop. He finally decided, maybe they need to see it first? 

He was going to fund the entire project upfront, do all the production, all the editing required, and use pretty much all of his savings to create it. 

It was going to be risky. 

It was scary as hell. 

At this point, he had already been turned down 7 times.

Jo Koy kept going after his dream because he couldn’t bear to show his son what it looked like to give up on a dream. 

That was his “WHY.”

He didn't want his son to learn that quitting on a dream was an option.

2 days before they filmed Jokoy’s first special, Netflix called again…

He got excited…

Maybe it’s all finally coming together. 

The rep shared…We heard you are producing your own show, we just need you to know…

We really DON’T want it so if there’s time to cut your losses, do it. 

Jo was crushed.

The bully's voice in his head got really loud. He could listen to the voice inside his head telling him to quit, or he could listen to his heart knowing he needed to keep going after his dream. He needed to show his son, no one determines your destiny. He filmed that special. His team then shopped it around to different networks. 

Netflix called again…”We want it.” 

Fast forward to today, Jo Koy now has 4 specials on this network. His journey to a Netflix special is a powerful example of the importance of believing in oneself. To turn off the bully voice, and listen to the cheerleader instead. Even when faced with repeated rejection, Jo Koy never gave up on his dream. His perseverance and determination ultimately paid off.

Could you imagine where he would be right now if he walked away and quit after the first no…

Or the 3rd

Or the 5th

Or the 7th…

Or the 8th…when he took on so much risk with no guarantee of success? He believed in himself and his abilities. I think today is a great day to tell the bully in your own head to shut it and let that cheerleader have a bit more voice. 

One way to start, listen to success stories, tips, and mindset advice that’s shared in each episode of Wake Up Legendary. Be sure to check out the recordings from last week and check out the guests below for this week. 

As always…

Stay Legendary!
– JoAnn

Mark Your Calendars

Monday, March 6th

Wake Up Legendary at 10 am EST

HVAC Expert Goes Online and builds a following of 27K in 4 Months! Through MANY trials and errors, Christian Rosario is now building the side-hustle of his dreams. Tune in LIVE to Wake Up Legendary and hear how this hard-working dad’s failure in one business is exactly what’s helping him succeed in his new one.

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will talk about the why creating content that solves over sells wins everytime!

Tuesday, February 21st

Wake Up Legendary at 10 am EST

Dental Assistant and empty nester, Elain Alcorn Is All Smiles w/ 38K FB Followers! Tune in to Wake Up Legendary LIVE to learn her secrets to balancing a busy 9-5 and multiple side hustles. 

Wednesday, February 22nd

Wake Up Legendary at 10am EST

This momma of 3 was at a breaking point of worrying about how they would get all the bills paid. She dove into digital marketing and has had massive growth on Facebook! Tune in as she shares how she's built an online business with confidence.

Thursday, February 23rd

Wake Up Legendary at 10am EST

Parenting Coach Gets Real on TikTok w/ 500K Followers! Expert guest, Sean Donohue is serious about helping families through his courses, coaching, and social media content. Join us LIVE on Wake Up Legendary as we take a deep dive into what’s helped him become a successful coach, business owner, and parent to 3 daughters in 2023.

Friday, February 24th

Wake Up Legendary at 10am EST

Early Childhood Teacher Builds Massive 115K Following on Facebook! Carley Blonski is a mom of two as well as a full-time teacher to 22 3-year-olds. Tune in LIVE to this episode of Wake Up Legendary and learn how this boss mama is doing it all – teaching, parenting, and building a profitable online business in her spare time.

Upcoming Events

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! As you know we provide 2 hours of live coaching Monday-Friday for all Blueprints members. On Tuesday, March 14th, Phil Kohberger is taking over the Hot Seat and Fast Feedback hour! Get registered ASAP so you don't miss it!

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Uncover The Skills You Have And Turn Them Into A Thriving Online Business

On Thursday’s episode of Wake Up Legendary David Sharpe interviewed Krista Lockwood about her online business. Krista has been running her online digital marketing business for 4 years. In her business, Motherhood Simplified, she offers courses, coaching, and guidance to help moms declutter and organize their homes. 

Krista is a mother of 5 kids, which means that she knows the struggle of having to balance organization with having children. Children can be messy and things can start to pile up around the house, especially when you feel like you might not have time to clean them. Krista wants to help her clients create a peaceful, creative, and easy to clean home. 

Krista wanted to create a business model that would allow her to work from home so that she could spend more time with her children while also having a consistent income flow. She really wanted a business model that would work around her life and schedule, not the opposite. 

Since starting her business in 2018, Krista has grown a following of over 55,000 people. She not only runs an Instagram page for her business, she also runs a Facebook group for her clients and does a podcast as well.

Finding What Works For Your Business

When Krista first started her business she realized she really needed to find what works for her and her customers and clients. She first chose one platform to use to promote her business. She chose Facebook so that her customers and clients could collaborate and share photos of their homes and spaces during their decluttering and organizational process. 

In order to figure out what her clients needed from her and from the course, she had to do market research. This meant that she had to talk to them one on one in a Zoom call and ask them questions about what problems they were experiencing, what frustrations they had, and what they needed from her to help them in their journey. 

She really wanted to focus on the market research in her one on one interview sessions with her clients so she offered a free course as incentive to her clients to take the time out of their day to help her with her research so that she could better help them. 

Doing market research for your business and simply interviewing your clients about what their needs and expectations are is a great way to gauge what your business and your clients both need. A lot of your clients may have a similar need that you can address more in depth in a course or training.

Creating Boundaries In Your Community

When Krista created her Facebook group she wanted to create a welcoming space where people could come to talk about and share their home spaces. She wanted to make sure people in her group would be treated with kindness and not be judged. Her clients share photos of their messy homes in the group which can feel like a vulnerable position to be in. She makes a point to set rules within her group so that anyone who joins it feels safe. 

Krista aims to let her customers know that there is a connection to her clients environment and their stuff that also influences and affects how they feel on a daily basis. Sometimes the problems her clients are having can be outside of what she's able to help them and she has to communicate that to them. 

Creating an environment where your customers and clients feel safe and trusting of you is important. The more your customers feel safe the more likely they are to buy from you and also talk about your products and services to others. 

Growing Your Skills To Further Grow Your Business

In December Krista realized that one huge thing that was creating a barrier for her in her business was that she was not very skilled at copywriting. She decided to take a course on copywriting to help her learn and improve her skills. When she first began her business her audience was small enough that she could just communicate and sell within her Facebook group. Now that her business is growing even more she knew she needed to grow her copywriting skills. 

Copywriting is a huge skill that is necessary to have in order to have success with your business. Copywriting is language specifically designed to take action and buy things, which is precisely what you want your customers to do. Writing a copy has a specific intention rather than just regularly writing about your product or business. 

You want your readers to take specific action, which is why it's important to always use compelling copy in your marketing. This is also a strong and essential skill to have and use if you plan to create or have an email list. 

Use The Block Button Freely

One piece of advice Krista shared with David Sharpe is to not be afraid to use the block button. Know how you want to be treated online with your business, customers, and anyone viewing your content and enforce those boundaries. This is especially important for Krista within her Facebook group, as she always wants to protect the integrity of her clients. 

If somebody is crossing your business boundaries, messaging your clients in your Facebook group and trying to sell to them, sending you hate, or any other type of treatment that you aren’t okay with, don't hesitate to use the block button. Protecting your space online is important and will not only help you, but also protect your customers from unwanted messages inside of your Facebook group or social media space.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

The Weekly Legend Feb 26-Mar 4

The Weekly Legend

Your source to stay connected, educated, and inspired.

February 26th – March 4th, 2023

Your Weekly Legend for February 26th - March 4th

 

Many ask WHAT is Legendary Marketer…

but have you ever asked the more important question of…

WHO is Legendary Marketer? 

 

Who are the people, the humans, the hearts that are behind all that have created what Legendary Marketer is today? 

I want to give you a glimpse of what you’re truly a part of and meet a few of the people who are behind the scenes of our amazing company. 

Before you click over to check it out, remember to review ALL the happenings this week at Legendary Marketer! 

PLUS! Blueprints members there was another BIG Announcement….scroll down to check out the addition of monthly Support 101 to Saturdays. 

Learn WHO is Legendary Marketer HERE

 

Now scroll down and check out all that's happening this week at Legendary Marketer!

Mark Your Calendars

Monday, February 27th

Wake Up Legendary at 10 am EST

4 Figures in 8 Days! Nurse Creates New Life with Online Business. Kayla Hutchins nearly died – twice – after giving birth, so she doesn’t take anything for granted. Tune in LIVE to Wake Up Legendary and learn how this working mom of 2 is quickly creating a new life for her family through her online business.

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will talk about the type of conversations you should be having with prospects that always lead to more sales.

Tuesday, February 28th

Wake Up Legendary at 10 am EST

Special Needs Mom of 4 Dives Head First Into Her Online Business. To say Nicole Turull is a busy stay-at-home mom is an understatement. With 4 kids and a police officer husband, she is a shining example of what a person can do with a little grit and determination. Tune in LIVE to this episode of Wake Up Legendary and learn how she’s building her business one moment at a time. 

Wednesday, March 1st

Wake Up Legendary at 10 am EST

From Empty Nester to Full Time Digital Marketer! When surgery kept Stacey Ledoux out of work for 6 weeks in May 2022, she naturally started looking for something to do online. Tune in LIVE to this episode of Wake Up Legendary to learn how she went from zero to 100K+ followers and what she does every single day to help her business grow.

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! On Wednesday, March 1st, Alex Ford will be joining us LIVE from the early hours of Australia and taking over the Hot Seat Coaching call! Be sure to login to your back office, click on Register For Live Training and then get registered for Wednesday's Hot Seat Coaching Call.

Registration Begins For Our LIVE Mastermind Event

Mastermind Members: Mark your calendars for March 1st! 

All first time attendees can register for the June 9-11 event beginning on March 1st. All returning Mastermind attendees can register beginning on April 1st.

Thursday, March 2nd

Wake Up Legendary at 10 am EST

The Cowboy marketer is back for a 2nd interview and this time, he is bringing his wife with him! She joined him on the digital marketing journey and now is a team to be reckoned with! Tune in LIVE to hear how these grandparents are building their online business. 

Friday, March 3rd

Wake Up Legendary at 10 am EST

Long Runway Leads to Sweet Success and 236K Followers! Jacob Hartman works full time running a flight department for a private aircraft owner. Over the past year, he’s built up a THRIVING digital marketing business on the side. Tune in LIVE to Wake Up Legendary and hear his top two tips for success!

Saturday, March 4th

Our Next Virtual Mastermind is Saturday, March 4th

Attention Mastermind Members: You're invited to join us on Saturday, March 4 from 10am – 4pm EST for our next Legendary Marketer Virtual Mastermind!

This event will be held on Zoom and is open to ALL INDIVIDUALS who have paid for a Legendary Marketer Mastermind ticket. If you attend this virtual event, you are still able to attend an in-person mastermind, too!

New Addition Of Monthly Weekend Support 101

Attention Blueprints Members: On the first Saturday of each month we will offer a special weekend edition of Support 101 at 1pm EST

The March Saturday Support Call is this coming Saturday, March 4th at 1pm EST. Get registered in your back office and be sure to select Saturday! 

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Three Tips To Build Your Online Business and Leave Your 9-5

On Monday’s episode of Wake Up Legendary David Sharpe interviewed Cintia Morato. She first heard about affiliate marketing from a friend of hers in Brazil and started looking for a way to get started. She found Legendary Marketer and the 15 Day Business Builder Challenge at the end of December in 2021 and had started it by March of 2022. 

When Cintia first had her daughter her priorities changed and she knew she was going to need to spend a lot more time at home. She wanted a flexible schedule so that she could spend more time at home with her daughter and less time at work but still bring in a consistent income. 

Finding Your Space

When you first start out in your affiliate marketing business, you’re going to want to find a niche that you feel fits you the most. A lot of people choose the make money online niche but you can choose just about any niche to focus on. Your niche should be a topic that you are knowledgeable about and intrigues you to learn more about and teach about. Don’t choose a topic or niche that you feel like you won’t enjoy working with.

Once you choose your niche the next thing to do is find people in your niche to connect with. You will want to connect with people whose struggles and pain you are familiar with and can relate to. This way you can reach your audience in a way they will really resonate with and understand. 

Focus on the types of people you want to attract. You have a specific type of person who you are gearing your product and/or content towards. This is the type of person who will relate to your content and have a problem that you have the solution for with your product or service that you are promoting. 

Always Test New Methods

Cintia shared with David Sharpe that one of the best ways to always attract new people to your business and content is by always testing out new things. This can mean a variety of things, including testing out different content in different niches and reaching out to new audiences. 

Even if something you are doing is working, don’t be afraid to test and try out something new. If you are already bringing in viewers on your content from one niche, don’t be afraid to try another one out. Yes, you can work in multiple niches at the same time. You can test out different styles of content as well to see which styles work best for your accounts in the niche you have chosen.

Another thing Cintia shared is to test out different niches of people. What she means by this is to not just focus on content that reaches stay at home moms or dads, but also content that reaches working moms, people who might not have children, older people, younger people, and more. The more people you test out reaching with your content, the more likely it is you will attract and resonate with people you might not have even expected to resonate or connect with.

Get Creative With Your Content

When creating videos and making content for your business one thing you have to do to keep your viewer’s attention is get creative. If every video you make is you staring at the camera and speaking in a monotone voice, that may get very old to your viewers very quickly. Try filming in different locations and angles to bring variety to your content.

Another way to get creative with your content is by creating different styles of content. This could mean switching it up, and creating a video where you’re reviewing a product or answering popular questions from your niche. Find topics through searching the comments of other popular videos in your niche. That’s also a great way to find questions that people in your niche want answered that others may have missed in their content creation. 

Don’t Ask For Unwanted Opinions

When you first start your business it’s very likely that your friends and family aren’t going to be very understanding because it’s a new concept for them. You might find yourself wanting to ask their opinions when you create content before posting it, but it’s best not to ask for any opinions.

When you ask for an opinion on your content, especially with a subject your friends' family aren’t familiar with or knowledgeable about, you might not get the honest answer you’re looking for. THis can lead you to feeling discouraged or like you may not want to continue. Instead of asking their opinion, post the content you’re asking about anyway. If you don’t see it picking up in the algorithm, change it up and tweak it. Continue to test your content and you will find something that really resonates with your audience. 

Cintia’s advice for anyone first starting out with their online business is to focus on being yourself. Don’t look at other people’s success in your niche and focus on being just like them, but instead focus on being your most authentic self. People will connect with you because they relate to you. You will have a better chance at forming strong relationships with your customers when you are your most authentic self.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Three Tips For Starting An Online Business Using Instagram

On Tuesday’s episode of Wake Up Legendary David Sharpe sat down with Anna Vigule to discuss how she is building her brand and online business on Instagram. Anna started her online business in January of 2021 during the pandemic and has been growing it ever since. She started the 15 Day Business Builder Challenge when she found it through TikTok and has been doing digital marketing full time since then. 

Monetizing Your Interests

Anna shared that when starting your online business it’s best to pick a niche that interests you. When choosing a niche you don’t have to just stick to the make money online niche, you can choose whichever niche you feel like you will work best with and be able to talk about. You can even choose multiple niches and make content about multiple subjects.

Anna has worked in three niches since starting her business. Those have been the fashion niche, beauty niche, and the make money online niche. She felt like she has had the most success in the make money online niche since that’s the one she felt the most connection to. 

Coming Up With Ideas For Creating Content

When Anna comes up with ideas for her content she often likes to research which topics are currently in demand. She uses a site called answerthepublic.com to generate ideas for her content. She gathers ideas from the topics being asked about and creates ideas based on those topics.

Another way to choose topics for content creation ideas is by viewing the comments on popular videos or popular channels in your niche. Oftentimes creators can overlook their comments and you may find questions that their audience wants answered or more topics they want covered. This gives you the opportunity to make a video on a subject other creators might have overlooked or haven't spoken about as much.

Changing Your Way of Thinking

A great way to get yourself motivated for your content creation and online business is to change the way you think and talk to yourself. Instead of focusing on things you are overcoming in your business, focus on how you can provide for your customers. Instead of talking to yourself and telling yourself that you’re struggling, tell yourself you have obstacles you are overcoming. Changing the way you talk to yourself is going to help to change and grow your confidence. 

Changing the way you speak to yourself can be going to allow you to move past your limiting beliefs that hold you back from moving forward with your business. Don’t just rephrase your words, but also follow your words up with action. Changing your way of thinking will help to motivate you. 

Another way to change your thinking is by leaving reminders for yourself. These can even be small motivational messages you leave on Post-It notes for yourself. Reminding yourself to not give up and to continue to be creative with your online business will help your path to success.

Using Storytelling To Show Your Success

Storytelling in marketing is one of the most powerful ways to connect with your audience. A story someone can connect with is what will catch their attention and help them to connect with you. People like to see content that they can relate to and feel like they really understand the meaning behind it.

People are very likely to connect with content that they can see a part of themselves in. A type of content that really works well with customers is content where people are helping others. Helping other people will really get to a person’s heart, especially because it’s very relatable. It can be something as simple as taking your family or friends out to dinner and saving the receipt to use as a prop and story later on in your content.

 A story as simple as being able to take your family out to dinner is something that people can connect with on an emotional level. They see the success and things you are able to do to give back to your family and community and want to be able to do those things in their lives as well. Find small ways to show how you’re doing things for others. There is always a way to be creative and show off your success in a non-bragging way. 

Anna’s message to the audience is to take the opportunity to soak up the information that you’re given. There is a huge opportunity to build a business online and learn a new way of marketing. You can find what makes you happy and monetize that. Create a content creation schedule for yourself and continue to create content and find new ways to motivate yourself each day. You can follow Anna on Instagram at @digital.factor.media to learn more tips about how to grow your online business through Instagram. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

 

Using Digital Marketing To Boost Your Business

Last week on Wake up Legendary we interviewed Anna Wald to talk about her successful online business.. Anna started scrolling TikTok and found Legendary Marketer and the 15 Day Business Builder Challenge. She had always wanted to start an online business but could never find the right fit. She felt like the challenge opened up her eyes and showed her the ways in which both her online business as well as her brick and mortar business has the opportunity to grow.

If you are someone who wants to create an online business with information you already have, this interview is for you.

Targeting Your Customers With Your Content

Anna started her online business about 8 months ago and decided to dedicate all of her time towards her business. Her business is all about digital marketing, email marketing, and copywriting. Anna sends out emails every day to her email list and tries to create as much connection to her viewers and customers as possible.

Before finding Legendary, Anna used paid advertising, hired marketers, and paid someone to do most of the work for her with her brick and mortar business owning a kitchen and bathroom showroom. Outsourcing work can be costly and Anna realized she could do a lot of the content creation and work herself for her business. She knew all of her clients that she was dealing with and felt it was better for her to do the advertising and email writing herself to better connect with them. 

Anna started categorizing her email list by gender and other factors and sends out emails to each list category that she feels would catch their attention the best. She sends emails about organizers, products that help you clean around the house, and other home organizational content. She advertises and recommends different products and DIY projects as well to grab her recipient’s attention. 

Sorting through your email list and really taking the extra step to connect with your readers and customers will increase your chances of making a sale and help you build your relationship with your customers. They will feel like you really know and understand them and what type of content they like to see. 

Creating Products With Your Knowledge

Anna has now taken her business opportunity to the next level and started an online coaching and consulting business. She wants to use the information she has learned with Legendary growing her own business to help other small business owners grow their business as well. 

Anna has always been a tech savvy person but feels like the information she has learned through Legendary has been life changing for her. She has been able to learn new skills and not only apply those skills to the business that she already had, but she has now been able to start a completely separate online business where she helps others learn. 

Using the skills you learn in the 15 Day Challenge, you can create other online products and coaching to start your own online business as well. There are multiple ways to market your information some of which include coaching and consulting, online courses, e-books, and informational videos. 

Track Your Progress Over Time

The 15 Day Business Builder Challenge was the first online business venture that Anna has tried. During the training she tried to implement everything that she was learning. When it came time to have a zoom call with her business plan advisor she felt nervous, but when it was time to have the zoom call she decided to just do it. It turned out to be life changing for her. 

Even though Anna was nervous, once she got on the call she felt like she was talking to a friend. It can feel scary to get on a video call with a stranger and talk about a subject you are new to, but once you get on the call and are face to face with the other person it will become much easier. Taking that step to get on a zoom call is a win for you, and it’s important to celebrate all the small wins along the way to feel encouragement and track your progress. 

Anna felt a little embarrassed by the first videos she made but decided not to delete them. Deleting your videos deletes some of your authenticity. Your viewers like to see where you started and have something to relate to when they are first starting out. Your viewers being able to see your older videos builds more trust because they can see that your content wasn’t always perfect.

Building Authenticity In Your Content

Anna plans to teach her kids affiliate marketing and the skills she has learned in the future when they are older. Anna was a single mother for 11 years and struggled often to make ends meet. Now she would never have to work multiple jobs to support her family and wants to pass the knowledge she has learned onto her children. 

Anna says that building her business has been a process but she has never given up. A big part of what has helped her be successful is being authentic. Being yourself in your content is the best way to connect with your audience. 

People want to see someone they can relate to and trust. Your audience won’t feel like they are really able to connect with you if you aren’t being completely yourself in your content. Tell your story and what brought you to wanting to make more money. Other people will be able to relate to you because so many people are in the same situation.

Anna’s biggest piece of advice for anyone first starting out with their online business is to not give up. Continue doing the 15 Day Challenge and building your knowledge. Find people in the community to talk to when you are stuck and don’t be afraid to ask for help. Don’t give up, and release the idea of quitting as an option. 

Follow Anna on TikTok at @makemoneywithannaw and on Instagram at @makemoneywithannaw2 to learn more tips about how to grow your online business and incorporate your digital marketing knowledge base into your content creation. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

 

Weekly Legend – Feb 19th-25th

The Weekly Legend

Your source to stay connected, educated, and inspired.

February 19th – 25th, 2023

Your Weekly Legend for February 19th-25th

Recently, I was out for lunch with my youngest daughter. We were seated at a window that gave me the perfect view of a gentleman on the center divider of the road with a cardboard sign asking for money.

The sign read “Lost My Job – Anything helps”

As a new set of cars arrived at the light, no one was donating. We would watch and chat, and red light after red light…zero donations.

We carried on with our meal, and suddenly my daughter taps my hand and says “mom look!”

I glance at the gentleman on the center divider and while the light was green and cars were zooming by, he had whipped out a sharpie marker, flipped over his piece of cardboard, and was writing.

By the time that light turned red, and cars were stopped…

The sharpie was put away and a new HOOK was presented…

His sign now read “Short on cash for food & weed – please help”

OHHH we got a whole new angle now! My daughter and I were intrigued. I was impressed. Soon enough..he was given a donation.

The new hook was working.

Ya see, the ultimate goal of a cash donation was the same. Just like the ultimate goal for us marketers is a follow, an opt-in, and a conversion. This gentleman realized his previous approach was not converting on this given day, with this audience, so he tested out a new hook. And this one converted!

What can we learn here?

Don’t be afraid to try new types of content. Don’t worry about testing different hooks or captions. Don’t stress if the video “you saw another creator do” isn’t working for you…always be testing new approaches.

When you test multiple versions of your content you can compare their performance and see which ones are resonating with your target audience. Secondly, testing hooks, headlines, copy, captions, and various looks helps you optimize your content for different platforms.

For instance, a video that performs well on Facebook may not have the same impact on Instagram or Tiktok.

Thirdly, testing multiple versions of your content allows you to stay relevant and up-to-date with your customers' changing preferences. By regularly testing your content and analyzing the results, you can adapt your messaging to meet your customers' changing needs and preferences.

Ultimately, you just won’t know unless you keep trying, keep testing, and keep going.

That gentleman on the center divider was persistent. He was testing the performance of different offers to his audience right before our eyes. We as marketers must be willing to do the same.

 

As promised here is your TTT – Tip To Try…This Week!

TEST. YOUR. FUNNEL.

Above I talked about testing out new content, but this is different. Make sure everything is working as it should. Test the link from your social pages, test each button, test your autoresponder. Every time you update any piece of the process…test again.

PLUS, test it on desktop AND mobile.

How does everything look? Is everything working how you want them to?

TEST. TEST. TEST.

Now scroll down and check out all that's happening this week at Legendary Marketer.

Mark Your Calendars

Monday, February 20th

Wake Up Legendary at 10 am EST

Brazilian Mom Says “Adeus” to the Office, “olá” to 58K Followers. Cintia Morato left her HR job to become a full time stay-at-home mom and digital marketer. She’d even built up a 16K following on TikTok before getting shut down. Tune into this episode of Wake Up Legendary to hear Cintia’s GOLDEN advice that every single online business owner needs to know!

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! As you know we provide 2 hours of live coaching Monday-Friday for all Blueprints members. On Monday, Feb 20th, Sarah Thompson is joining us on her first Monday as a full time entrepreneur! Be sure to get registered for Monday's Hot Seat live coaching call now!

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will talk about strategies in your mindset can and will help you boost sales in your online business.

Tuesday, February 21st

Wake Up Legendary at 10 am EST

Department store sales + drop shipping fails = digital marketing mom w/ 50K followers! When Venkeria Brantely was laid off from her department store job in 2020, she went online instead. Tune in to this episode of Wake Up Legendary to hear what finally clicked…and what NOT to do when you’re just getting started online.

Wednesday, February 22nd

Wake Up Legendary at 10am EST

FT Healthcare Worker Builds Online Business to have Fun After 50. With her first grandbaby on the way, Gretchen Schaal-Bates knows she’s about to travel A LOT more in the near future. Tune in to this episode of Wake Up Legendary to learn what’s working in her personal brand and network, and what change she’s made recently that’s made all the difference.

Thursday, February 23rd

Wake Up Legendary at 10am EST

Simplify Your Message to Amplify Your Business! Expert guest, Krista Lockwood is back for her second time on Wake Up Legendary. In business since 2018, she’s grown a following of over 55,000 people for her online coaching business, Motherhood Simplified, and isn’t slowing down a bit. Tune in to learn her “Step Zero” for every online business and so much more!

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! As you know we provide 2 hours of live coaching Monday-Friday for all Blueprints members. On Thursday, Feb 23rd, Sean Sarantos will be joining us and taking over the Hot Seat Coaching call! Be sure to login to your back office, click on Register For Live Training and then get registered for Thursday's Hot Seat Coaching Call.

Friday, February 24th

Wake Up Legendary at 10am EST

Burnt out 9-5er grows 100K Followers in 3 Months! Hailing from Norway, Amalie Lund worked odd jobs for 15 years before getting sick and tired of the grind. In October 2022, she started her digital marketing business. On this episode of Wake Up Legendary, tune in to hear what she did to skyrocket her business in a few short months.

Upcoming Events

Our Next Virtual Mastermind is Saturday, March 4th

Attention Mastermind Members: You're invited to join us on Saturday, March 4 from 10am – 4pm EST for our next Legendary Marketer Virtual Mastermind!

This event will be held on Zoom and is open to ALL INDIVIDUALS who have paid for a Legendary Marketer Mastermind ticket. If you attend this virtual event, you are still able to attend an in-person mastermind, too!

Our Next LIVE Mastermind is June 9-11

Mastermind Members: Mark your calendars for March 1st! 

All first time attendees can register for the June event beginning on March 1st. All returning Mastermind attendees can register beginning on April 1st.

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary. If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

The Weekly Legend – February 12-18

The Weekly Legend

Your source to stay connected, educated, and inspired.

February 12th-18th, 2023

The Weekly Round-Up is Gone…Introducing The Weekly LEGEND!

Gone are the days of simply catching up on what's happened in the past week. We want to make sure you're always ahead of the game and prepared for what's coming next. 

That's why we're introducing The Weekly LEGEND, your guide to all things marketing. A legend to refer back to throughout the week as you continue on this journey of learning and growing. Plus, I will add a TTT – TIP TO TRY this week in your marketing! 

 

Fix This ONE Thing In Your Content

Before we dive into what's ahead, let's talk about one of the most crucial elements of video content – hooks. Unfortunately, it's often the most overlooked aspect, but it's what sets the tone and direction for the rest of the video. You only have 3 seconds to stop the “zombie scroll” and draw your viewer in.

A hook is a compelling element that encourages the viewer to keep watching. Whether it's a visual, audio, or narrative element, it must be well-crafted in order to be effective. A hook that speaks directly to your target audience, is relevant to the topic of the video, and attention-grabbing is what will set your video apart from the rest and result in more views, followers, and conversions.

Here are a few tips to help you craft amazing hooks:

  1. Know your target audience and what they're looking for in a video.
  2. Make sure the hook is relevant to the topic of the video.
  3. Grab their attention with a hook that's attention-grabbing, not boring or unrelated to the rest of the video.

Video marketing has become an integral part of modern marketing strategy, with businesses of all sizes using videos to engage and persuade their target audience. However, simply producing a video and hoping it will go viral is no longer enough. In order to truly find short form content success, your hook is key. Take some time this week and review your content and specifically look at your hooks. It could make a massive different in your reach and business growth. 

As promised, here's your TTT (Tip To Try) for the week:

This week, try something different with your videos – instead of HOOK, Value, Call To Action like most video layouts… 

This week try this content layout instead:  HOOK, Call To Action, and END with Value. You might just be able to capture a few more seconds of watch time and boost your reach. Many are finding success with this and it's worth TESTING with your audience. 

So now, scroll down and see what's in store for this week at Legendary Marketer. You'll find details about each episode of Wake Up legendary, guest coaching sessions and more. Plus we've provided easy buttons to RSVP for each event. 

The Weekly LEGEND is here to make sure you never miss a beat in your marketing journey.

 

Mark Your Calendars

Monday, February 13th

Wake Up Legendary at 10 am EST

Burnt out retail worker finds new customers online. After working in stores for 10 years, Jennifer Correnti was DONE with the 9-5 that depleted her. On this episode of Wake Up Legendary, tune in and learn the 2 types of content that’s helped her build an audience of 79K followers in less than 4 months.

Marketer's Club at 3 pm EST

This week at Marketer's Club, Drew will talk about creating a value ladder with your offers, having complimentary offers for 2nd/3rd helping, selling subscription and membership offers to create recurring commissions, and the psychology around promoting high ticket vs low ticket. As a reminder: ANYONE can become a Marketer's Club member. 

Tuesday, February 14th

Wake Up Legendary at 10 am EST

Using Instagram To Build A BOOMING Personal Brand! Ukrainian-Born Digital Marketer, Anna Vigule started her first online business in 2021 and has been expanding ever since. Tune in LIVE to this episode of Wake Up Legendary to learn her top 3 tips for folks just getting started!

Wednesday, February 15th

Wake Up Legendary at 10am EST

Zero-25K Followers: 3 Simple Lessons to Digital Marketing Success. Serial entrepreneur + manifestation coach, Genicca Whitney has tried just about every side-hustle over the past 18 years. Tune in LIVE to this episode of Wake Up Legendary and learn how she grew her business from zero-25K followers, plus her 3 simple lessons to success!

Thursday, February 16th

Wake Up Legendary at 10am EST

19-year-old bodybuilder with 40K followers proves discipline is more important than Age. It’s easy to dismiss early success as beginner’s luck, but Hope Conger hasn’t let her age hold her back. As a competitive bodybuilder and digital marketer, she’s proof that discipline and hard work at ANY age will get results. Tune in to this episode of Wake Up Legendary and learn tips to pump up your content from this dynamic powerhouse!

Blueprints LIVE Hot Seat Guest Coach

Attention Blueprints Members! As you know we provide 2 hours of live coaching Monday-Friday for all Blueprints members. On Thursday, Feb 16th, Amy Hiers, the Queen of going LIVE is taking over the Hot Seat & Fast Feedback hour (2pm EST). Be sure to login to your back office, click on Register For Live Training and then get registered for Thursday's Hot Seat Coaching Call. 

Friday, February 17th

Wake Up Legendary at 10am EST

Check in with this Australian entrepreneur LIVE to learn how he’s grown his TikTok accounts to well over a half-million followers! Back for his 3rd time on the Wake Up Legendary show, Kristian Momiroski has learned a lot since getting started with digital marketing in 2021 and will share the ONE THING that’s led to his success.

Upcoming Events

Our Next Virtual Mastermind is Saturday, March 4th

Attention Mastermind Members: You're invited to join us on Saturday, March 4 from 10am – 4pm EST for our next Legendary Marketer Virtual Mastermind!

This event will be held on Zoom and is open to ALL INDIVIDUALS who have paid for a Legendary Marketer Mastermind ticket. If you attend this virtual event, you are still able to attend an in-person mastermind, too!

Our Next LIVE Mastermind is June 9-11

Mastermind Members: Mark your calendars for March 1st! 

All first time attendees can register for the June event beginning on March 1st. All returning Mastermind attendees can register beginning on April 1st.

Apply To Be A Guest On Wake Up Legendary

We are always looking for new guests to showcase on Wake Up Legendary.

If you are building and growing an online business we would love to hear all about it! Please click the button below, complete the form, and if you're a good fit someone from our team will reach out. 

Wishing For Quick Access To Last Week's Replays?

Check Out One Of Our Favorite Episodes From Last Week

Joshua Smith is back! This 33-year-old “retired” dad and husband is a Wake Up Legendary fan favorite. Don’t miss this episode as he reflects on his progress since starting his first online business in 2021. Tune in to catch his HOT TikTok tips that anyone can implement today!

Catch up on past episodes of Wake Up Legendary on SpotifyAppleYouTube, and Facebook.

The Top Email List Building Strategies

This week on Wake Up Legendary David Sharpe sat down with Maynard Jawad. Maynard is from Saudi Arabia and this was his second time on the show. Maynard has focused his attention on building a responsive email list and directing people to his sales funnel. Maynard used to be an engineer and was always away from home. He knew he needed to find a new way to make money and supplement his income working from home.

If you are someone who is looking to grow your email list and build a connection with your potential customers, this interview is for you.

Doing Business With People Who Actually Want To Buy

When Maynard first started out creating online content he was just creating content and hoping people would stumble upon it and he'd make money from it. That however didn’t work out for him and he knew he needed to strategize and plan in order to actually make money online.

 One of the things he realized he needed to do was clean his email list out so that he could be sure he was marketing to people who would actually want to buy his products instead of his emails sitting at the bottom of someone’s spam box. 

Maynard uses a software called ClickMagic. This allows him to use one link for his sales funnel in his social media bio. If someone in the United States or United Kingdom clicks on the link, it’ll take them to his sales funnel but anyone clicking on the link in a third world country will be directed to his free Ebook or Youtube channel so that they are still receiving value and information.

Creating A Consistent Email Schedule

Maynard sends out emails to his email list 3 times a week, usually on Monday, Wednesday, and Friday. His emails are usually about his business and answering questions or doubts that people on his email list might have. 

Don’t be afraid to be aggressive with your emails by showing up in their inbox often. When you send emails out make sure you email with intention and value. You want your customer to see your email and realize how your product or service can benefit them.

Maynard decided to treat his customers like friends and talk to them often. Maynard uses AWeber for his email list and sets his email list to clean out his emails every 2 weeks. This is a feature that’s able to be set in AWeber so that if an email isn’t opened for 90 days after it's sent, that person is removed from his email list. Because of this his email list is only made up of people who are actually interested in his product or email content and his email open rates are always going up.

Constructing Creative Emails

Maynard shared with David Sharpe that he comes up with ideas for his emails by looking through a folder on his computer of example emails. Gathering inspiration from well written emails is a great way to spark an idea for your own. 

Maynard uses other content for inspiration and then creates something similar using his own story or experience. Using other popular or well made content as an example for your emails to your list or other content you make will help you to create more content that other people can relate to and enjoy. 

The hardest part of creating this type of content has already been done for you, which is testing the content. All you have to do is create it with your own story. You don’t have to copy anyone else’s content, just put it in your own words and add your own experience to it. 

Maynard shared his main goal this year is to repurpose his content to other platforms. He wants to be able to use his TikToks on other social media platforms like Instagram reels and YouTube shorts. He uses repurpose.io to repost his content to multiple platforms at the same time. 

His biggest tip…believe in the process. If you don’t believe in yourself and your business nobody else will either. Set goals for yourself along the way and don’t give up. Follow Maynard on TikTok for more tips to make your email list grow with success.Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Discover Your Brand Archetypes To Uncover Certainty, Confidence & Clarity

Are you a hero? A maverick? A magician?

Perhaps you see yourself as a caregiver, an explorer, or an entertainer…

When David Sharpe sat down during a live interview with brand strategist, Kaye Putnam, she shared loads of golden insights and actionable tips with the audience. 

Learn how discovering your online business archetypes can help you attract and serve more of your ideal clients…and give yourself an instant boost in confidence and clarity in the process.

Trying on many different hats

When brand strategist, Kaye Putnam first got started in business more than 10 years ago, she looked to other successful entrepreneurs to get ideas about how to act and what to say: 

“I thought that if I could just model what they were doing, I would see some portion of that success.”

For example, one successful entrepreneur Kaye followed was a former athlete and an inspirational, tough-love kind of guy. So Kaye named a video segment, “Your Monday Morning Kick in the Pants.” 

Another person she admired was a bubbly, feminine, and incredibly warm entrepreneur. Kaye infused that style into the opening of her website – “Hey, Bombshell.”

Although she admits it's a bit cringy now, Kaye stressed how normal it is to go through this. In the beginning of any business, it often means “trying on” a bunch of different identities and seeing what feels right. 

How to get Clarity

Kaye’s background in psychology led her to study archetypes – personas or characters that show up throughout history, literature, and pop culture. 

When a brand adopts a particular archetype, people recognize it. The audience can easily understand your brand and know what you stand for almost instantly. 

Although there are many different recognizable archetypes, Kaye’s work focuses on these twelve:

  • Caregiver
  • Creator
  • Entertainer
  • Explorer
  • Girl/Guy Next Door
  • Hero
  • Innocent
  • Lover
  • Magician
  • Maverick
  • Royalty
  • Sage

Within each archetype, Kaye describes what it is, how customers feel, and the innate advantages. She also explains each archetype’s villains (or the exact opposite of what the brand is trying to achieve), potential pitfalls, and examples of brand voice.

 

How does knowing your brand archetypes help you?

Archetypes help us connect with our audience on a gut level. So by leaning into our unique point of view as a brand, we attract clients who also share that value. 

Most businesses will identify with two archetypes. Choosing two gives enough clarity to guide decisions while providing enough variety to feel like you’re “fully expressed”. 

You simply can’t – nor should you even try – to be everything to everyone. Choosing two archetypes gives entrepreneurs enough “playground to play on” without being overwhelmed. 

Just like every superhero has its own kryptonite, each archetype has a set of potential drawbacks. 

While recognizing our strengths helps us project authority to our audience, understanding and acknowledging our weaknesses shows our audience that there is a real human being behind the brand. 

For example, under the “Hero” archetype, customers tend to feel inspired, strong, and determined. And while the Hero archetype projects competence and courage, some of the potential pitfalls include arrogance and aggression.  

As Kaye said, “We don’t necessarily have to overcome our weaknesses. It’s more about awareness.” 

In fact, our “weaknesses” can become our greatest strength. As Dave Sharp likes to say, “Take your mess and turn it into your message.” 

Archetypes help us do just that.

Once you identify 1-2 archetypes, are you stuck with them forever? 

Nope. 

We’re all multi-faceted human beings. 

And over time, just as you evolve as a human, your business (and its identity) will likely evolve as well. 

For now, remember that the simple act of knowing your strengths and communicating them with your audience is magnetic. This brings the right people into our world. 

And as Kaye says:

“When you’re standing in your truth with certainty and confidence and clarity, people resonate with that.”

Find out your brand archetypes

Kaye Putnam is an expert when it comes to archetypes. Over the past 10+ years, she’s worked with huge corporations, solopreneurs, and everyone in between. Her mission is to help companies define who they are at their core. This allows them to show up as their true, authentic selves – building relationships, engaging audiences, and raising revenue in the process. 

Which archetypes do you identify with? 

Take the Archetype Quiz online

Listen to her Wake Up Legendary interview with David Sharpe from Legendary Marketer on Facebook, Apple Podcasts, or Spotify

Find Kaye Putnam online at kayeputnam.com

On Social: @KayePutnam 

What even more marketing business tips? Be sure to follow Legendary Marketer on Facebook and check out the latest interviews from David Sharpe.

Three Tips To Catch Attention On TikTok

This week on Wake Up Legendary David Sharpe sat down with Sarah Thompson to discuss how she left her day job to become a full time affiliate marketer. Sarah worked in physical therapy and often found herself coming home from work in pain from her physically demanding job. 

Sarah realized she couldn’t continue to work in healthcare forever and needed a change. She began to look for how to make money online and discovered Legendary Marketer and affiliate marketing. She has now made the switch from working her daily 9-5 to becoming a full time digital marketer. 

If you are someone who wants to catch your viewer’s attention on TikTok this article is for you.

Getting The Viewer To Stop Scrolling

Sarah shared with David Sharpe that the main reason people get on TikTok is to scroll though their For You Page. Your main goal when creating content is to get your viewer to stop scrolling. A great way to do that is to be passionate about what you’re talking about. Your viewer is more likely to pay attention to something if they believe its really something that will help them. The best way to show your viewer that the information you are sharing is valuable is to be passionate about what you’re talking about. 

Choose a niche you care about and are going to find exciting. Don’t choose to start your affiliate marketing about something you don’t enjoy or have passion for yourself. Sarah is passionate about her affiliate marketing business because it changed her life and she wants to help others to change their lives positively as well.

Another tip Sarah shared with David Sharpe is to talk about your pain points and why you wanted to start making money. People want something to relate to and connect to and you are more likely to gain your viewer’s trust and attention by talking about something they relate to by talking about what led you to digital marketing.

Sarah also shared that you should do your best to not repeat yourself in your videos. You want to get to the point so you can quickly catch your viewer’s attention so that they stop scrolling through their feed. You have to catch their attention quick so it’s best to use the least amount of words possible to get your message across in your videos.

Choosing The Right Niche

Sarah shared with David Sharpe that a lot of people tend to go straight into the making money online niche but it’s important to really think about what niche you want to go into so that you are working with a subject that you’re passionate about.

You want to be able to pick a niche that you are passionate about when talking about it. When you talk about your niche you should feel excited about it and want to share it with other people. 

When you choose your niche it doesn’t have to be something you know every detail of and are an expert about. You can provide education to your audience as you get the education and learn yourself. You want to have a niche and product that you can talk passionately and confidently about.

Create Honest Content

When creating content for your social media, make sure that the content you’re making is always honest. Be honest about your product and your experience with your product. There is no need to lie when you make content. You should always be honest with your audience and create a trustworthy relationship with them.

When making content you should always try to make it something your audience can relate to. A great way to do that is through storytelling. You can use real world examples of your day to day life when you’re storytelling in your content. You don’t always have to talk about a story that has to do with your life, you can also share a story about someone you know as long as you can tie it back into your content and product.

Another great way to create honest content is through testimonials. As people buy and use your product and talk about it, save what they share so that your viewers can refer back to it to always get an honest review of your product. Find new ways to share your message in your videos so that you can connect with your audience in new ways. You don’t have to come up with a unique story every time you create a video, you can even just use a simple story from your daily life to connect with your viewers.

Find Sarah on TikTok @makemoneywithsaraht to learn more about how to create social media content that gets your viewer to stop scrolling and catch their attention with your content. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

 

Starting Your Business Using Skills You Already Have

This week on Wake Up Legendary David Sharpe interviewed Maggie Berghoff. Maggie is the founder and CEO of Celproceo, a health consulting company rooted in functional medicine and trusted by celebrities, professional athletes, and CEOs.  Maggie is also the co-founder and CEO of a business and marketing company she launched and runs with her husband. 

If you are someone who wants to turn the skills you already have into a profit, this interview is for you.

Maggie was originally a nurse practitioner but after experiencing health problems and becoming a mother she realized the thing she wanted most was to be able to leave her 9-5 and never look back. She wanted a new lifestyle and to start her own health consulting business. 

Believing In Yourself Is The Most Important Factor

Maggie shared with Dave that the most important part of building her business was believing in herself. If you don’t believe that you can build your business it is hard for other people to believe in your business as well. 

When Maggie would post on social media her clients would message her to tell her how helpful she was and that is what made her realize that what she was doing was really helping people in their daily lives. She saw her clients getting results and that’s what gave her the confidence to keep going in her online business.

One great way to keep your confidence up is to practice words of affirmation with yourself. This will help you to stay motivated even if you face a challenging week or month. Reminding yourself that you aren’t going to be any less successful than anyone else in your niche and that you are on the right path in your business is important because it’s easy to get caught up in the number of views or likes on your posts.

Another way to stay motivated and believe in yourself is to set daily goals that you know you can reach. By completing those goals each day you are proving your progress to yourself and achieving growth within your business. 

Don’t Wait To Start

Another important thing Maggie shared with Dave about her business is that if someone is contemplating starting their online business, don’t hesitate, just start. Even if you’re scared or worried you have to take it day by day and trust the process. Even if you feel like your  business idea won’t work or isn’t a good idea, someone out there is going to find your content relatable. 

When you start your business you develop skills that are transferable from niche to niche. This means that you can essentially create an online business using one or more of the four core business models of digital products, coaching, courses, and affiliate marketing for any niche that you choose and become an expert on. 

Marketing Is An Essential Skill

Maggie shared that it’s important to recognize marketing as an essential skill. Marketing is a skill that you can keep building and never stop learning because there are always new things to learn and new ways to adjust your content to better suit your audience and algorithm. 

Marketing is a skill that can be carried over from niche to niche and brings consumers and products together. Marketing is the promotion of buying or selling a product. This is an essential skill because you have to know how to market your products in order to grow a successful business. Sharing valuable information with your customers and showing them how your product can benefit them is what will help your business to succeed.

Driving Traffic To Your Content

When starting your online business your focus should be on driving traffic to your content. When Maggie creates Instagram and TikTok content for her business she usually does shorter content pieces that have a strong hook to get the viewer or reader’s attention, a quick middle section, and a strong call to action. 

One of the biggest mistakes Maggie sees people make is not having a strong call to action. Without a strong call to action at the end of your content it is less likely that someone will make a purchase or sign up for your product. A call to action encourages your viewer or reader to take action and without a clear one your potential customer may struggle to see why they should purchase your product or service.

Building rapport and getting to know your customers is another way to drive traffic to your content. People are more likely to purchase from someone that they trust. Being yourself and being honest are the best ways to gain your potential customer’s trust and reassure them that your main goal is to help them with a problem that they have.

Getting Comfortable Going Live

Going live on TikTok or Instagram is a great way to drive traffic to your content and also build your talking skills. Going live may be a bit uncomfortable for you at first but it’s a great way to learn how to step out of your comfort zone. 

A great way to get comfortable going live is to just hit the button and start talking as though you’re talking to a friend. You don’t have to put pressure on yourself to be perfect. Your viewers are not focused on how you look or what you’re doing, they want to know more about your business and the content you create.

Maggie shared that it’s not just about opportunity, but also about responsibility. It is your responsibility to get your business and products in the media and to be seen and heard by potential customers. Your product can’t be purchased if others don’t know it exists. You have to talk about what you do on your live streams because then people will get to know you better, trust you, and want to purchase your product. If you’re not putting your content out there in the media and going live you won’t get as much positive feedback and will lead to discouragement. 

Map Out Your Values

One huge thing that helped Maggie was mapping out her values. Focus on what you need to do right now to get where you want to be. That might mean leaving your 9-5 job or having a specific flow of income that you’d like to see each month. Find your core values and write them down.

It’s important to map your values out and what your message is to your audience because you want to have a goal to work towards. Entrepreneurship is not just about building a business but also about self growth. Build your business around your life and what you want your future to look like. This will mean that you will have to learn how to start fresh, get out of your comfort zone, and be a student willing to learn about how to grow your business and also yourself again.

Find Maggie on TikTok and Instagram at @maggie_berghoff to learn more about her parenting coaching business and more tips on how you can grow business using skills you already have.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

How To Turn Your Passion Into Profit

This week on Wake up Legendary we interviewed Crystal The Parenting Coach to talk about her online professional life coaching business. She helps parents connect with their kids and become parenting experts in their own homes. 

If you are someone who wants to start a business doing something you are already good at or passionate about, this interview is for you.

Parenting is something that comes with stress and struggle for most people out there. Crystal uses connection based parenting with her children and to teach courses based on parenting for other parents who want to connect with their children more and become experts on parenting their kids. She originally started her business by coaching clients but decided to create a few courses, one of which being a parenting course. 

Finding Your Ideal Customer 

When Crystal first became a parenting coach she was in the middle of her entrepreneurial journey. She realized parenting was her passion and that even though she was making more in the business niche she would rather focus on something she was knowledgeable and passionate about and increase her skills on that topic. She wanted to help other people who struggled with parenting and would relate to her content. 

Figuring out who your ideal customer is, is a key part to starting your business. This will help you figure out what type of content you’d like to create and what audience you want to reach. Crystal chose parenting as her niche because she wanted to be able to combine her knowledge on connection based and attachment style parenting and create a business where she could utilize the skills she already had while building new ones. She changed her podcast name and TikTok handle to match her business and began branding as The Parenting Coach.

Your ideal customer should be the person who needs your product or service the most. To find your ideal customer you should identify what their wants and needs are and how your product or service can improve their life. 

Why Mindset Is Important For Starting Your Business

When starting your affiliate marketing business having the right mindset is a key part of your business. A part of your entrepreneurial journey is adjusting your mindset. In order to grow in your business you have to adjust your mindset so that you embrace the difficulties of starting a business. This means that you should be ready to accept the challenges you might face and be more open to learning and growing. 

If you don’t switch your mindset you may want to give up when you face challenges in your business. Giving yourself daily affirmations will help you to remind yourself to stay consistent and face your challenges in your business head on.

Creating A Quality Instagram Page

Crystal creates reels and posts based on her podcast episodes for her Instagram account. For her reels she sometimes will post 30 seconds of her podcast to turn into a reel. Reels are being pushed heavily through Instagram’s algorithm right now so creating reels is a great way to boost follower content. Another great thing to do is to repurpose your TikTok videos by turning them into reels and posting them to both TikTok and Instagram. 

When Crystal is coaching and hears something that a lot of her clients are asking about or something really powerful that comes up she uses that as inspiration to create Instagram posts. When she posts her reels and TikToks she doesn't make them fancy, instead she will have them be really natural in her videos. She does this because her clients and viewers want to see her real life to have something to connect and relate to. 

If you’d like to give Crystal a follow on Instagram or TikTok check out her page at @the.parenting.coach to learn more about her online business and parenting coaching.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Using Your passion To Grow Your Business

This week on Wake Up Legendary David Sharpe sat down with Dan Cunningham to talk about his organization affiliate marketing business. Dan is from southwest Michigan and has been into organizing since he was very young and would always be cleaning and organizing his belongings. 

If you are someone who wants to take something you are already passionate about and make money from it this interview is for you.

Learning The Ins And Outs Of TikTok

Dan spent a lot of time in the service industry and has been a health and wellness coach as well as a certified life coach. He wanted to combine his three passions of organizing, cooking, and coaching into one single business. When he started watching Wake Up Legendary and did the 15 Day Business Builder Challenge he was able to start his online business and combine his three passions.

Dan shared what really helped him is learning the ins and outs of TikTok and how to build his business through social media. From learning how to make videos that take off in the algorithm to learning how to go live and get his face on camera, Dan dove into learning the skills needed for his social channels to grow. 

Something he appreciates about Legendary is that there is a community of people who are willing to help guide him and show him how to do things he struggled with or give him advice when he needed. Any time he feels stuck or might not understand how to do something there is always the Legendary community of people who are willing to help him. 

Getting Comfortable Being On Camera 

Dan shared with David Sharpe that one of the strongest skills he has developed was gaining the confidence to put his face on camera in his TikTok videos. He also shared that he now has built up a lot of confidence he didn’t have before. 

Getting comfortable showing your face on camera is something a lot of people struggle with. One way to start easing yourself into being comfortable on camera is by filming yourself without posting it and just practicing. Have the camera facing you so that you can begin to get comfortable seeing yourself on camera while filming and it will begin to feel more natural.

Another way to get comfortable with being behind the camera is by going live. Once you have a thousand followers on TikTok you are able to go live to your audience and new viewers. Even if it's only for a few minutes, going live will help you be more comfortable being on camera because it will be like you are just having a normal conversation with your audience. 

Blending Education And Passion Together

As children and young adults we all had things we were passionate about and interested in. We tend to lose focus of those things and passions as we settle into adulthood and don’t typically do anything with them. We lose sight of the things that excite us. 

Dan shared with David Sharpe that to help his viewers get inspired and revisit their passions he asks them to do an exercise where his viewers think about their childhood passions and what really excited them when they were younger. He encourages his viewers to use those passions within their affiliate marketing business and to get creative with them.

Since beginning Legendary, Dan has had many opportunities presented to him that he never thought would be possible. He now hosts organization classes and workshops at his local library and has also been contacted by health and wellness companies to become a content creator and influencer in partnership with them. “These things are overwhelmingly positive for me but they’ve come at a rate that I just can’t imagine,” Dan said. 

By getting comfortable on camera and turning your passions into your online business you can blend your passion and education together to make money and help inspire other people to do the same. 

Follow Dan on TikTok @the.organizer.man

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

How To Build Success With Your Story

This week on Wake Up Legendary we interviewed Emily Walcott. Emily got started with her affiliate marketing business in March of last year. She decided that regardless of what happened she was going to stick with trying out affiliate marketing for at least six months. She homeschools her children and really wanted to be able to bring in extra income and spend more time with her kids. 

She had never used TikTok or tried affiliate marketing previously but knew that it was something she wanted to learn how to do. Almost a year later she says that affiliate marketing and the 15 Day Business Builder Challenge changed her life.

If you are someone who is brand new to digital marketing and wants to learn more, this interview is for you.

Sharing Your Story With Your Audience

The key to creating online content especially on TikTok is storytelling. Using storytelling and creating content about your everyday life is the main way to connect with your audience. People enjoy watching content that they can relate to. Telling a story in your TikTok videos gives you the ability to create an emotional connection with your viewers.

Teaching through storytelling is something we are normally used to because that is how we are taught to learn. People remember information better when it is told in the form of a story because they can relate to it better or put themselves in another person’s point of view. 

Emily shared that the storytelling you do in your TikTok videos can just be about your everyday life. That means that you can talk about everyday problems that you have and your solutions to them. “Your everyday real life is your content,” Emily said. Just like in reality tv shows people like to watch other people in their everyday lives so that they have something to relate to. 

Creating Relatable Content

When creating content that people can relate to you want to be able to connect with your audience emotionally. Put your most authentic real everyday life in your TikTok videos. This means that if you have kids at home to take care of, don’t be afraid to include yourself cleaning up a mess your kids make or folding the laundry in a video or when you go live. 

Another piece of advice Emily gave was to not defend your hardships. You don’t have to tell people how you got to a point of struggling or explain why you had to overcome an obstacle that you may have faced. Don’t be afraid to say that you went through a struggle because there will be people who will relate to it and that becomes a part of your story.

When you first begin creating videos try looking through the popular content creators in your niche and replicating their popular videos with your own spin. Adding your own personalization to your videos will help your videos to gain views. 

Creating Consistent Content

The best way to get comfortable with posting content is to post it consistently. Don’t set unrealistic goals for yourself with posting, but try to choose a posting schedule for yourself and stay on top of it. This could be posting every day, every other day, or even on certain days. 

Even if you feel like a video that you’ve made is bad quality, post it anyway. When Emily first began posting TikTok videos she was posting them regardless of if they had bad audio or blurry visuals. The most important thing for her to do was post the videos she created as consistently as she possibly could. This gave her practice and made her hold herself accountable to posting on a consistent schedule.

A piece of advice that Emily shared was to post the video without watching it. We are our own worst critics and will pick apart our videos, meanwhile our viewers won’t even notice the very things we critique ourselves over. So many people make great videos and never post them. Just post the videos you create and someone will connect with it and relate to it. 

One last piece of advice Emily shared for someone who is just starting out with the 15 Day Business Builder Challenge is to go back and rewatch parts of the challenge when you feel overwhelmed. Even if you feel like you might want to walk away or give up, the things you are frustrated or struggling with won’t suddenly make sense to you just because you gave up. The challenge will break down the information and teach you what you should be doing and how you should be doing it. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

How To Go Live Like A Pro

This week on Wake Up Legendary David Sharpe sat down with Jessica Cardenas to talk about her teaching experience and her tips for going live on TikTok. She spoke about leaving her teaching job to become a full time affiliate marketer and how she uses going live to deliver a powerful message to her audience.

If you’re someone who struggles with being comfortable with getting on camera or are just starting out, this interview is for you.

When Jessica became a parent she decided the best way to have the same school schedule as her son was to become a teacher. She learned art technology with her degree and learned how to do coding, build websites, and how to implement technology in the classroom. She was never taught about affiliate marketing or digital marketing and it wasn’t until she found Legendary that she knew it existed as a way to make money online.

Jessica goes live on TikTok every day. Prior to teaching she worked in television and media broadcasting and carried the skills she learned from that job over to her affiliate marketing business. 

Stop Comparing Yourself To Others

When Jessica first started out she compared herself a lot to other digital marketers on TikTok and wondered why she didn’t feel like she was as successful as other women in the digital marketing niche and wondered why they were doing better than her. This is a common worry when getting into affiliate marketing, and it’s hard to not compare yourself when first starting out. 

The first thing to remember is that having less followers than others does not mean that you aren’t going to make money. It’s okay to have less followers, what’s important is that those followers are good quality interested people. Your followers care what you have to say and in the beginning it's normal to only start out with a few. Having less followers does not mean that the quality or consistency of your content should change. 

Getting Camera Ready

One piece of advice that Jessica shared was to talk to your camera as though you’re talking to your friend. People get nervous when they have to be themselves on camera, but your audience isn’t there to judge you, they are there to learn. 

The affiliate marketing community, especially the one at Legendary, is full of people who are willing to give you advice and help you along the way. If you aren’t completely comfortable with going live yet, you could ask a peer to go live with you so you feel less alone and can practice having a conversation with another person and the audience. 

Prepare To Go Live

When getting ready to go live a way to prepare to get on camera is to think of possible questions your audience might ask you. Write down how you would answer those questions. The best way to answer them is to be 100% honest with your audience and yourself. Be prepared to guide your audience through your answers. 

Be Authentic With Your Audience

Jessica shared that she often has her children with her in her live streams and that it’s perfectly okay to have your kids in the same room as you. There’s no reason to hide that you have kids and you can go live from the comfort of your home and everyday life. 

A lot of people might think that they have to be a certain type of successful or have a certain type of online experience to do affiliate marketing and to be successful in it, but the truth is that you don’t. All you have to do is be yourself and you will appeal to people who gravitate towards you. Just relax and talk to your audience the way you would in a conversation with someone that you know.

Practice Going Live

When you first begin going live on TikTok or Instagram there might not be anyone in the audience right away. Instead of waiting for someone to join, just start talking and use that time to practice. The first few times you go live you might not have people that stay watching you, and other people might come and go during your live stream. 

Start talking as soon as you go live and don’t stop or break the presentation until your live is over. It might even help to plan and write out your topics and what you want to talk about ahead of time.

Lastly, for those not quite ready to go live is to record videos of yourself practicing going live or even to just set up the camera to practice without recording so that you are more used to the camera being on you. 

Using Props In Your Live Stream

Another piece of advice is to keep your hands busy. This could be a flip chart, Ipad, white board, notepad and pen, or anything else. People are used to being taught with props and often enjoy them when learning. 

Another thing you can do is a hobby like painting or knitting during your live stream. Having a signature item that is featured in your live streams is also something that could help you stand out to your audience. 

Connecting With Your Audience

Your audience likes to feel connected to you. A great way to personalize the experience for your audience members is to write down their names and TikTok or Instagram handles so that when they appear on your live streams you can welcome them back. 

Another way to connect with your audience is by asking them questions. Ask them what their current job is and what they want to change most, what they are unhappy about and what they are looking for help with. Your audience will usually lead the conversation, for them it's much easier to listen to a conversation than a lecture.

When Jessica finds out who’s on her live and asks them questions, especially the new people, it's easier for her to figure out what subjects to talk about and who might be new to affiliate marketing or going live. 

Whether you are new to going live or just looking to connect with your audience, you can use these tips to help make your live stream as effective as possible.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

The Key To Posting Content Online In 2023

On this week’s episode of Wake Up Legendary David Sharpe interviewed Jessica Zion. Jessica was an esthetician for 12 years but felt like she was constantly trading her time for money. She didn’t feel in control of her own income and work hours. With a busy home filled with 5 growing kids, she wanted to be able to spend more time with them. Within two months of beginning her affiliate marketing journey she was able to leave her job and replace her income from her esthetician job because of her affiliate marketing.

If you are someone who wants to be able to be in control of your own income and work hours this interview is for you.

The Three C’s 

Jessica shared that in order to be successful in her affiliate marketing business she follows her 3 c’s: create consistent content. 

Creating consistent content is vital to your success. This will not only help you be accountable to your followers, but creating consistent content is what will attract more followers to you. Your content gets pushed into the algorithm and the more content you push out, the more likely it is for your videos to take off and go viral. 

When you start posting content you should set a goal amount of posts for yourself to make each day or week so that you can keep up with posting your content consistently. It may also help to film several videos in advance. If you already have content built up and ready to post, that’s less pressure on you to film videos each day. 

There may be weeks when your content doesn't get as many views as it did another week. Regardless of how many views it's getting, it's important to still stay consistent with posting your content. Your content can gather thousands of views overnight and you never know which videos will attract more viewers. 

Different Types of Content

There are three different types of content you can make: story telling, results based, and educational. Posting different types of content and mixing it up will keep your viewers interested and will reach them in multiple ways whether that be through a lesson or a story. 

Viewers love to hear a good story. Becoming a good storyteller in your content is key to growing an engaged audience. When you’re telling a story in your content people will watch longer especially if there is suspense built up before the outcome or end of the story. Apps like TikTok and Instagram keep track of how long each video is watched for and use that to determine how to push it in the algorithm. Longer watch times means your content will be pushed out to more people.

It’s easy to create storytelling content because that's something you have personal experience with and have already lived through. Jessica shared with David Sharpe that storytelling content is not something that should be copied from another person because it's your own story that you're telling.

Repurposing Content On Multiple Platforms

Along with consistently posting content, repurposing your content is a great way to keep traffic flowing to your social media pages. There are 4 free apps that you can use to repurpose content on. TikTok, Instagram reels, YouTube shorts, and Pinterest stories. 

Social media algorithms are really favoring short form video content right now. You have different audiences across each platform and you want your content to reach as many people as possible. Reposing your content to each of your accounts on these social media apps will help you to gather more of a following and gather more customers and leads.

Being Authentic To Your Audience

When creating content it is best to just be yourself and be honest with your viewers. Use subjects that you really connect with when you make your content. By using subjects that you connect with and know about, it builds trust with your audience because they are more likely to buy something from you or that you’re promoting if you’ve already tried it out yourself. 

Another piece of advice that Jessica shared during her interview with David Sharpe was to not compare yourself to others because that can really slow down your progress. Just because another affiliate marketer or content creator has been around longer than you or may have more followers than you, does not mean that you aren’t creating good enough content or aren’t making progress. What matters is your consistency to create content and focusing on how you present your content to your viewer. 

Whether you are new to creating content and just getting started or you’re looking for advice on how to make your content more effective, using these tips will help you to push your content out to a wider audience.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

The Key To Making Short Form Content Go Viral

This week on Wake Up Legendary David Sharpe interviewed Alex Ford. Alex is from Australia and recently attended and spoke at the Legendary Mastermind in Orlando, Florida. He spoke about directing energy in his business and the type of person you want to show up as in your business.

If you are someone who struggles with content creativity or wants to take your business to the next level of success, this interview is for you.

Directing Your Energy and Focusing on Your Online Business

Before Alex got into online business he was working a job he hated and loved the idea of working from home and being able to be available for his family. He faced some challenges in the beginning of his online career. He tried a lot of different business opportunities going from business to business. He wanted to just find the one thing that would work for him but just kept getting distracted. We’re going to dive into how you can transition from dabbling into your business to becoming the master.

Another piece of advice he gave is to ignore all gurus and ads. Online marketers know how to sell and will make you feel like you need to purchase all of their products to be successful at running your business. Blocking out all of the outside distractions was what Alex said made him feel like he gained momentum.

Showing Up In Your Business

When people first come into the online business community they are surrounded by a lot of other internet marketers, along with a lot of people they think are doing better than them. There are three types of people that you can show up as in your business. 

The first person people often show up as in their business is the dabbler. The dabbler is the person who is always jumping from business to business. This type of person is always hoping they will get lucky and find something that will make them money quickly and easily. Usually a dabbler will quit their business within the first few months and move onto something else.

The next type of person that people show up as in their business in the stressor. This type of person is always stressed instead of using resources or asking questions. They may figure it out but once moving onto the next challenge within their business they repeat the stressful process. This type of person will have success over the long term but is extremely stressed, and that is not a healthy and fun way to build your business.

The person you want to aim to be and become is the master. The master is not someone who quits, but someone who works through their challenges and continues. The master looks for advice and seeks out knowledge by watching video tutorials or asking questions and for advice from other people in their online business niche. This type of person will usually see the most success and results. 

Facing challenges and problems in your online business is normal. The key thing to do when facing a problem or challenge in your business is to seek out the knowledge to fix that problem. Once you do that you gain more knowledge yourself and are able to overcome that obstacle and move onto your next level of success.

Creating Your Own Content Creation Method

Alex was at one point overwhelmed with the amount of content he was trying to put out. He was doing YouTube, Instagram, a podcast, and more and trying to keep up with it all at once. He decided to stop overwhelming himself and only focus on one social media source. 

He noticed everyone was focusing on Instagram reels and TikTok and started doing it himself because it was working for everyone else. He didn’t want to be like everyone else but wanted to bring his own personality into his content. He began watching what type of content other people were making and put his own spin on it. Within a week his TikTok account grew from 1,350 followers to over 100,000 followers.

You don’t need a fancy camera and editing tools or extra lights, you just need your phone to create content. Keeping track of the popular accounts from your niche and the videos they create that take off will help you get an idea of the content you can make. Use the subject or sounds from others’ popular videos and add your own style to it.

Another tip that Alex and  David Sharpe spoke about is to use props in your content. Using props is engaging and if you can use one in the first three seconds of your video it will grab your viewer’s attention.

Have Fun With The Work That You Do

One of the most important tips shared during this interview is remember to have fun! 

“If it’s not fun, it’s not going to get done,” Alex said. 

We as people don’t want to do things that we don’t enjoy. Adding some fun  creativity to your content and getting yourself excited about your business will help it feel so much more enjoyable and motivational.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Tips To Overcome Your Fear Of Showing Your Face Online

This week on Wake Up Legendary David Sharpe sat down with William Glover to talk about his online business journey. William, originally from Texas, is an education teacher who realized he wanted to travel. He started teaching students in Japan and Korea and eventually moved to Thailand, where he now lives.

William found Legendary accidentally online several years ago but was involved in other online businesses before he eventually made his way back to Legendary. He saw people doing the 15 Day Business Builder Challenge and decided to give it a try. To his surprise, he learned a lot more during the 15 Day Challenge than he ever thought he would. He had seen videos on YouTube about building an online business and affiliate marketing, but there was information in the challenge that he just felt he couldn’t get anywhere else.

William has recently just been exploring TikTok and learning about affiliate marketing. Since taking the challenge and also purchasing the Business Blueprints he feels much more motivated to do and learn more than ever before. He realized that as a teacher he hasn’t been as connected with the online world, and in order to teach other people he has to learn online business information himself. 

If you are someone who struggles with getting comfortable with showing your face on camera or creating consistent content, this interview is for you.

Using Storytelling To Connect To Your Audience

Something that has opened his eyes and has made him want to be more productive in his business is the art of storytelling, and how he feels like he can tell his story to a complete stranger online and they can really empathize with him and feel what he’s feeling. 

Storytelling can be one of the most effective ways to reach your target audience. Storytelling is also something that you likely already do in your everyday life to connect with others. Stories create strong, emotional connections with others. Through storytelling you are able to communicate the value of your product or service while also giving your audience, customer, or listener something that they can relate to. 

It’s important to connect with your audience and give them something that they can relate to. This not only helps you be viewed as authentic, but also someone that your audience can trust and build a connection with. You can present a problem and the solution for it within a story and your customer will likely be able to relate to it in some way or empathize with it. 

Overcoming The Fear Of Being On Camera

One challenge William shared with David Sharpe that he is overcoming is getting over his fear of being on camera. He doesn’t enjoy the way he looks or sounds on camera and is still trying to get used to making TikTok videos of himself.

Getting used to showing your face on camera can be difficult, and the first video you make is always most difficult. A great way to begin to overcome the camera fear is by going live. By going live there is no room for editing the video because it is all being filmed in real time. The more often that you go live, the more comfortable you will get being on camera. 

Another thing to help you get comfortable behind the camera is to remember that everyone starts somewhere. The people on TikTok that you see with thousands of followers all started out with the same amount of followers that you began with: zero. At the end of the day, people do not think about you as much as you think they do, and you are your worst critic. 

Creating Consistent Content

One piece of advice William shared with David Sharpe is to create consistent content. Find popular accounts in your niche on TikTok and see what hashtags and sounds they are using to create content. View their popular videos and try to recreate them with your own personal touch. 

Another thing to look out for is what style of videos popular accounts in your niche are using to create content. This could be conversational which means talking to the camera, a still image with text, or even using a green screen. Once you see what styles of content are working for successful accounts in your niche it will help you to have a better understanding of what type of content to create.

William says that it’s important to post content consistently. Try posting at least one to three videos a day on your TikTok account until it becomes like second nature. This will help you to become more used to creating videos and also help you build a consistent content creation schedule. 

When first starting out in your affiliate marketing business, it might be hard to come up with ideas to create content, and it might feel uncomfortable to get in front of the camera and show your face. Using these tips from William will help you to get comfortable with your camera and content creation. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Controlling Your Own Narrative: How To Turn Your Mess Into A Message

This week on Wake Up Legendary David Sharpe sat down with Kelle Roberts (@buildingyouonline on TikTok and Instagram) to talk with her about her online business and how she got started. Kelle is a high school entrepreneurship class teacher with a mission: to teach her students how to make money online.

If you’re someone who wants to learn how to make money online but have no idea where to begin, this interview is for you.

Kelle is an entrepreneurship teacher for high school students, and usually teaches her students how to start up a brick and mortar type business in her classes. Everything from what type of business to start to who the target customers are and how to attract them is taught in Kelle’s classes. One subject her students found a particular interest in over the last several years has been how to start a business and make money online. Kelle’s answer? Just like most people, she didn’t have one. 

That didn’t stop Kelle from finding the answer, though. After countless hours of research and dedication to providing a good answer for her students, she came across Legendary Marketer and the 15 Day Business Builder Challenge. Eager to learn, she invested, and not just for herself. She decided to take her Legendary journey and turn it into a legendary lesson for her students that they will never forget.

Kelle spoke to her students about what she was doing and learning each day with the 15 Day Challenge, and after day 2 she was ready to purchase the Blueprints. She felt as though this was a small investment to create an online business, especially because of how much money it takes to create a brick and mortar type business. This was an investment she felt was more than worth it to make.

Kelle has always been the type of teacher that isn’t afraid to try something new and fail at it. She likes trying out new things and reflecting on them. “I’m not afraid to go out on a whim and try something new, especially if it benefits my kids,” Kelle said. When she first began her online business journey she had already told her students that she likely wouldn’t make any money doing this. To her surprise, she was wrong.

Kelle students made it a goal of theirs to get her TikTok famous and she now has over 55k followers on her account. On the day of her very first commission that she earned, she came into class beaming, excited to tell her students that it did actually work and she had made money. She learned how to monetize her content and taught her students how to do the same.

Knowing What To Do Once You’ve Caught Your Audience’s Attention

When she spoke to her students about who her target audience should be, she decided it should be educators. Many educators aren’t happy with their education system. She had just been through two of the most difficult teaching years of her career during the Covid-19 pandemic and was hoping she would get a pay raise like the school districts around her, but she did not. She wasn’t alone in her disappointment, and many other educators felt the same. 

Kelle had done online work before, such as MLMs, and the last four years she had been working a part time job at a sporting goods store. A lot of educators and teachers nowadays have to work a part time job along with their teaching job to be able to survive. But Kelle didn’t want to just survive, she wanted to be able to go out and live her life.

She loves her teaching her students, and says that Legendary has given her a lot of empowerment. “Education is in a place where it needs a lot of help and I’m just trying to show kids what they can do to better their lives without having to spend a billion dollars at college,” Kelle said. 

She told David Sharpe that because she is an elective teacher she has a lot more creative control in her classroom and has the freedom to introduce new things. She wants to teach her students things that will not only apply to their lives, but will apply to their education as well. “If they can’t see the fact that it benefits them in some way they just aren’t going to be interested in it,” Kelle said. A big part of that for her is being able to show her students that there are other career paths than just going to college and getting a degree. 

Finding The Time To Create An Online Business

When Kelle first started out in her online business she wondered how she would be able to fit it into her already busy work schedule. She found it to be surprisingly easy. She was able to do this around her full time job and be successful at it, at the same time. “You do have the time, you just have to prioritize it,” Kelle said. 

The internet has become a part of everyday life for most students and children, and they will find information online whether they are exposing themselves to it or someone else is. That’s why Kelle feels it’s so important to teach them these things now. We have to talk about the things kids want to talk about and things that are relevant to them,” Kelle told David Sharpe. 

Being Your Most Authentic Self In Your Business

Kelle creates a lot of conversational videos on TikTok, and is more comfortable doing videos like that so that she can show both the positives and the negatives of her online business and her career in general. She talks to her students a lot in her classroom about these subjects as well. Kelle tells David Sharpe that it's important to show both sides to everything so that she is being as authentic as possible to her followers and also her students. 

Students and children are looking to connect to adult figures that they feel like they can trust, and her students won’t be able to trust her if she isn’t being her most authentic self. She teaches through storytelling a lot of the time and enjoys storytelling in her content. She feels like her viewers and students can understand her content best if they have a story to relate to it. 

Her student’s values and opinions matter to her and she stops class regularly to talk to her students about important things like getting an apartment after high school and other real world skills and information they will need. 

Kelle doesn’t usually view herself as an emotional person but recently she has found herself opening up and getting emotional in her videos. She shared with David Sharpe that her father had recently passed and that her online business gave her the opportunity to be with him in his last few weeks of life. 

Not only did it help her create the income she would have missed out on with her teaching job from taking the time off, it also became something that she was able to bond with her father over. They spoke a lot about her online business and gave her an opportunity to make her father proud before he passed away.

Kelle told David Sharpe that even though she has three college degrees she would have never been able to do the things she has done with her online business in the education world. This has given her more opportunity and inspiration than she ever would have imagined. Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

How To Break Away From Overthinking

This week on Wake Up Legendary David Sharpe met with Tanya Lena to talk about her beauty coaching business. Tanya focuses on inner beauty with her customers and clients rather than outer beauty. Tanya is a Transformation Coach that specializes in self-projection.

Tanya originally wanted to be a therapist or psychologist but ended up finding herself in hairdressing. In 2014 she began to get into mental health and spirituality with her business, and started up her own website from scratch. 

If you are someone who struggles with overthinking or stress about your business this interview is for you.

Never Be Afraid To Fail

Tanya’s first venture as an entrepreneur, she opened up a total beauty spa for inner and outer beauty and spirituality. She created a TikTok page to promote her business and the account was not very popular. Instead of giving up, Tanya decided to delete the account and try again, and this time she succeeded. She gained about 500k followers within two years. Her account took off and she began getting requests for partnerships with different companies and other offers. 

You Have To Do The Inner Work And The Outer Work

Tanya shared with David Sharpe that in order to succeed with her business, she had to do the inner work along with the outer work. This meant instead of asking herself how she was going to monetize her business she first had to create it, she needed to provide value and safe space to share and grow a following. Her TikTok growth helped her to gather clients for her coaching portion of her business. Instead of getting too ahead of herself, she wrote down all of the things she wanted to do with her business so that she could do them each one by one. One of those things was writing a book, which she will be coming out with in the next year.

Another part of the inner work is setting boundaries in your business and with yourself. This can mean many things, like not taking on too many clients, or creating a set schedule for yourself. Sometimes we think that our business or method isn’t working when it is ourselves who is not putting in the work to ensure that it is successful. 

Tanya also shared that one thing she does to contribute to her inner work is giving herself positive affirmations. Positive affirmations are phrases you can repeat to help yourself overcome challenging life obstacles. You might feel weird about it at first but after a while of repeating your affirmations it will help you start to believe what you are telling yourself. “(Affirmations are) reminding your mind of what your soul already knows,” Tanya said.

Tanya told Dave that by repeating affirmations each day help build habits for her in her business. This helps her to subconsciously make herself get up every day and do the work she has planned for herself each day instead of procrastinating or putting it off. This helps reprogram your mind to start working a different way so that you don’t give up when things start to go wrong.

Using Your Senses 

When first starting out it might be difficult not to compare yourself to others or over think about your content creation. Another tip for beginners that Tanya shared with David Sharpe is to ground yourself when you start to feel stressed out. This means using your senses to close your eyes and ask yourself what you can see, hear, touch, feel, and smell. This will calm your brain down so that you will no longer be in a stressed or overthinking state of mind. “​​We come into the business world and we can sometimes get attracted to unhealthy people, places and things and need to find the things that are healthy for us,” David Sharpe said.

Finding Balance In Your Work Life

Tanya shared with Dave that by slowly reprogramming your brain it will reduce stress in your work life. A lot of people who start out in affiliate marketing often become frustrated and want to give up. It’s important to embrace the struggles that you go through and allow yourself to have them. 

Nothing is perfect 100% of the time and when you begin to accept there will be roadblocks and struggles. Once we embrace them, they will come as less of a surprise when they do happen. David Sharpe shared with Tanya that he always tries to stay close to his personal growth and have balance in his work life.

Recognizing Negativity 

Tanya’s new book is about self projection and taking responsibility. She says that it’s important to recognize the people in your life who might be toxic and bring you down, and that when you do the inner work it is much easier to recognize who is in your life to just bring you down or sabotage you as opposed to people who are just having negative emotions. 

When starting out in your business it can be difficult to not get overwhelmed or to not overthink everything. By utilizing these skills and helping to ground yourself and stay in tune with your personal growth it will help you to grow with your business.

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Kick Your Camera Fear To The Curb

On this week’s episode of Wake Up Legendary David Sharpe sat down with Curt Hadley to talk about his affiliate marketing business. Curt spent a large portion of his life afraid to be in front of the camera, and in this interview he shares how he overcame that fear.

If you’re someone who might have some fear or skepticism about getting in front of the camera, this interview is for you.

Getting Comfortable Behind The Camera

Curt Hadley, also known as @thatoldbaldaffiliateguy on TikTok is from southern Oregon. When creating his TikTok account he originally wanted a unique and memorable username and decided that he would put a personal spin on his username. For years he has worked in the television and radio industry and has done mostly behind the scenes editing, writing, and promoting. Curt no longer wanted to be a behind the scenes guy, and wanted to face his fear of being in front of the camera. 

Curt explained that the reason he was always so afraid of being on camera wasn’t because of his appearance or the lack of hair on his head, but because there was something inside him that was holding him back from being comfortable on camera. He was worried about what others might think about him.

Something that really helped Curt to over his fear of being on camera was remembering that everyone starts somewhere, and that perfectionism is not the goal. “Eventually I came to this realization that people don’t think about me as much as I think they think about me,” Curt said.

It Only Works If You Work It

Curt realized the idea that people wouldn’t like him was all in his head, when in reality, his viewers ended up liking his TikTok content more than he ever thought that they would. He now has 51.9K followers on his account and over 84.9K likes on his videos. 

One huge tip that Curt shared with David Sharpe is the business models he tried in his past didn’t work because he didn’t work on them. So many people sign up for things or buy courses and never start them, or they put zero effort into them and claim they don’t work. The reason you might be telling yourself that something didn’t work is because you didn’t put the work or effort into it that’s required to be successful. 

Setting Boundaries Within Your Business

Curt also brought up how important it is to set boundaries within your business. This might mean setting boundaries with your customers or even people who are committed to misunderstanding your affiliate marketing business. Curt said that he has been asked many times before by customers and viewers about private coaching sessions, but has set a boundary to not offer coaching sessions yet. 

Instead of coaching sessions, Curt has actually created a Facebook group so that he can help multiple people at once. He often posts short training videos, videos from his TikTok live sessions, and even infographics for his Facebook group members. He wanted to create a Facebook group because it would be better for him to answer questions for his viewers and followers who might all have the same question or would like to learn more about a specific topic. “I want to set boundaries but I want to be available,” Curt said. He shared that there is a fine line between being as helpful as you can with people and taking up less time helping them. 

Creating A Strong Call To Action

David Sharpe shared that having a strong call to action at the end of your video is a key factor in guiding traffic to your site or email list. Saying “click the link in my bio” is an overused phrase and oftentimes viewers already know where to find the link. It’s more important to give them a reason as to why they should click it, rather than telling them where to find it.  “There’s always a different and more powerful way to approach what we’re doing,” Dave said. 

Another tip that David Sharpe shared was to not reveal the name or company for your product or business right away in a video, and allow for suspense to be built by the viewer. If people see your product straight away it may deter them from viewing the rest of your video because they will pre-judge it. “If we tell them what it is, they go and they google it themselves,” Dave said. 

When first starting out in your online business you might find it difficult to get in front of the camera, or even set boundaries within your business. Applying these tips will help you to learn how to get comfortable with creating content. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

10 Marketing Secrets To Boost Your Online Video Content

This week on Wake Up Legendary David Sharpe interviewed Rad Detchev about his Chinese medicine and acupoints online business. Rad uses TikTok, Instagram, and YouTube to grow his online business and share the information he has gathered about Chinese medicine and acupoints to help people in their daily lives. 

Born in Bulgaria, he now travels the world living a minimalist lifestyle while creating online content. He has been doing his chinese medicine and acupoints online business for the last five years. It took him four years to build his YouTube subscriber list up to 50,000 but only one year to gain half a million followers across TikTok and Instagram. 

Rad shared his top 10 marketing tips with David Sharpe on how he built his successful online business. If you are interested in learning about how to strengthen your video content strategies and learn how to make your content go viral, this interview is for you. 

Tip #1: Pick The Best Platform(s) For Your Business. When choosing a platform for your business, Rad says that it’s important to keep in mind which platforms get content to an audience quickly. “Short form content will get you farther faster,” Rad said. TikTok is a great platform for this because it will boost your video out to people immediately after you upload. Instagram is also a good platform for this. While Instagram may work a little slower at showing your content to viewers, their reels feature is another way to quickly get your short form video content out to viewers. YouTube is best for long form video content and takes practice to create videos. When starting out at making content, TikTok and Instagram are the best platforms to put content out from. 

Tip #2: Research Popular Content In Your Niche. When creating content Rad says to research the content in your niche. From there you’ll want to see what videos are popular, and analyze what the creators of the popular videos in your niche are doing in their videos and what funnels and lead magnets they have. Once you see what made those videos popular, try recreating them and putting your own spin on them. 

Tip #3: Have Good Video Presence. When watching Rad’s videos, you might think he’s an extroverted person. This is because he maintains a good video presence. He says it’s important to watch your video back and ask yourself how you feel about the video, and if you were the viewer, would this be something you would want to watch? Rad says that a lot of people watch themselves on selfie mode and that can completely connect you from your audience. When filming you should not only be looking directly at your camera lens, but also make sure that your camera lens is wiped off and clean, so that your video is in as much high definition as possible.

Tip #4: Keep Track of Your Video Analytics. When experimenting with different video and content creation styles you should keep track of your video analytics. This means keeping track of what works well in your videos and what is making them popular. This way you can replicate and re-create that experience in your other videos for your viewers. 

Tip #5: Don’t Change Your Message. When creating content online, you may sometimes find yourself bored of the message you are sending out to your viewers and want to change it. As you start growing your content and the algorithm starts to get to know who you are, the people who see your videos aren’t usually the people who are following you. This is because platforms like TikTok and Instagram will push your videos out to new people who haven’t seen your content or heard your message before. While you might be bored of your message, it might be just the thing the new content viewer needs to hear to follow you, or might be something they really resonate with. “We get tired and bored of our message before our audience does,” Rad said. Most of the people listening either don’t remember what you may have said in a past video or are completely new to your content, which is why you shouldn’t change the message of your video content. 

Tip #6: Stick To One Niche. If you are posting in too many niches, the algorithm may not know who to boost your content out to. Sticking to one niche is best because then the algorithm will better understand how to sort through your content and push it out to the right audience. Posting content in multiple niches on one account might be confusing for viewers as well. It is also best to stick to one niche so it is easier to keep track of your video analytics.

Tip #7: Batch Your Videos. When in the beginning stages of content creation, batching your videos is a great way to practice video skills. This means creating multiple videos in one content creation session. This will help you get comfortable behind the camera and speaking directly to your audience, and help strengthen your video content creation skills. Rad also recommends filming every day so it’s not difficult to come back to filming like it may be if you take time off from creating content. Rad films a video each morning, edits it, and then posts it. 

Tip #8: Create Connection With Your Viewers. One great way to create and maintain a personal connection with your audience is by going live. This will help create authenticity and trust between you and your followers/viewers. Be authentic and show your viewer that you are a real person that they can relate to and not just a face on their screen.

Tip #9: Separate Yourself From The Brand. Even though your brand might be all about you, it is important to keep in mind that your brand is for your business. You will still have a connection to your brand and content, but it will become much easier to post business related content on your platform. This way you can put intention behind your content because you want to use that content to help people, rather than posting content of yourself that might not have to do with your online business. 

Tip #10: Use Captions In Your Content. When you create video content it is vital to use captions. This is because the viewer of your content may not have their sound on, or could be someone who has a disability and cannot hear your video. Captions in your video are also important because not all countries have the royalties for the music you may be using. This means that the viewer might not have access to the audio in your video, and captions on your video will still help get the message across to the viewer without them having to hear it. You can create captions on your videos by using text and stickers, and also by using apps specifically made for creating captions. Rad suggests using the apps CapCut and Captions. 

Whether you’re reaching a new audience or your current viewers and followers, these tips will come in handy when creating online video content across short form video social media platforms like TikTok and Instagram. If you would like to learn more about building your own profitable online business from home I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Three Tips For Getting Your First Online Affiliate Marketing Commission

On Monday’s episode of Wake Up Legendary David Sharpe interviewed Joshua Dennis to talk about how he started his online affiliate marketing business side hustle. Joshua is a bartender who lives in Oregon. Joshua first found Legendary through Darryl Gray Jr. on TikTok. He had heard about affiliate marketing and gave it a try a while back, but did the 15-day business builder challenge in 2021 and got hooked when he made his first commission 2 months later. 

When Joshua was first starting out he had to face several challenges. Those included getting distracted with strategy, being afraid to be a newbie, and navigating criticisms, and more. If you’re someone who is just starting out in your affiliate marketing business, this interview is for you. 

Joshua shared his affiliate marketing tips with David Sharpe for anyone who is just starting out with marketing and is trying to get that very first commission. A lot of stress and impatience can happen when just starting out, but it’s important to be patient and try new things within your affiliate marketing business to see what works.

Tip #1- Stick to one strategy at a time. When first starting out with your affiliate marketing business you may grow impatient, just like Joshua did, but it’s important to not jump from strategy to strategy. It’s crucial to see how each strategy is performing. Stick with the strategy you have been testing out and see how it performs over the course of several weeks or a month. Keep track of what’s performing well and what isn’t. This is a great way to test your content creation with your audience and see what builds the most viewers. You won’t know what is actually working if you don’t take the time to test your individual strategies out instead of rushing through them. 

Tip #2- Don’t be afraid to be a newbie. When starting out a lot of people can feel apprehensive or even afraid. It can be uncomfortable being a beginner again, but a lot of the skills it takes to be an affiliate marketer, you likely already have. You can apply skills and situations from your everyday life into affiliate marketing, especially by story telling. Customers and viewers want to relate to the content, and a great way is through turning situations from your everyday life into a story that you can use to market your product. “A lot of people are scared to be a newbie, if you can be successful as a newbie you can be successful no matter what,” Joshua said.

Tip #3- Simplify your content. Joshua told David Sharpe that the most successful sales funnel he had run in the last year was a simple, 1 sentence on the page, the next page with a box to put a name and email, and the third page being another 1 sentence. When a website or sales funnel page has too many words, pictures, or content, it can be overwhelming for the viewer's eyes and they are less likely to put in their contact information. Keeping a landing page simple with few sentences and pictures builds suspense and doesn’t overwhelm the visitor. “Simplifying the copy on your landing page can be a real game changer,” David Sharpe said.

One tip that David Sharpe contributed was to be authentic while making content. “Your mind is making you look bad,” Dave said. You can turn any situation into a story or something that is relatable. Don’t try to pretend to be someone that you aren’t in your content, only be your most authentic self because your audience will be able to connect with you so much better.

Building Good Will In The Marketplace

When building a relationship with your customers you will want your name associated with being trustworthy. The more people that trust you online, the more people that will be likely to open your emails, watch your YouTube videos, and view your short form content. “The number one thing that you have to  remember is that your reputation and the trust of your audience and those who are watching you is the most important thing that you have,” David Sharpe said.

When marketing a product, market the product with how it makes you feel. If you spend your entire video talking about your product, you will end up feeling like a used car salesman. Talk about how your product makes you feel, and how the product will make your customer feel. 

Starting a new online affiliate marketing business can be tricky at first, but applying these tips to your business will help you to get the hang of it and get that first commission. 

Would you like to learn more about building your own profitable online business that you can do from home? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Marketing Tips To Build Your Unique Brand

On Tuesday’s episode of Wake Up Legendary David Sharpe sat down with Jacob Lucas to talk about his personal dating coach business. He has been a personal dating coach for three years and has built a following of our 630k! He’s learned alot about content creation to get to that level and shares his marketing tips with David.

If you are thinking of monetizing your unique skills this interview is for you. 

Jacob used to want to be a professional boxer but when he became very ill several years ago he realized there were many things he wanted to do with his life that he hadn’t gotten the chance to do yet, one of those things being an online dating coach. He realized he had value to offer and could really help someone out with their dating life. He had seen that dating coach services were something people were already searching for online. His customers could learn about dating in the comfort of their own home, and Jacob would become their personal wingman. “If you’ve got a problem so do a million (other) people,” Jacob said.

Building A Following In Your Niche

No matter how unique or similar your unique offer is, you have to know how to market it and how to create content. “The first thing is to help people, the second thing is how to make a living out of helping people,” Jacob said. One of the biggest challenges people face is actually picking a niche, Jacob told David Sharpe. 

Jacob shared these 5 tips with David Sharpe for creating content that stands out.

Tip #1 – Speak with authority. When creating content, state who you are and what your professional is. For example, Jacob would say “Hi I’m Jacob and I’m a professional dating coach”. This makes you sound confident to the viewer and will appeal more to them. 

Tip #2 – Speak numerically. When creating content speak with numerals, for example “3 tips to make ___” or “5 signs you are ___”. Jacob says to use the numbers 3, 5, and 10. People like to feel like they are completing something, and usually the best is saved for last in content so the viewer stays watching until the end.

Tip #3 – Use truisms. You want to make your reader think but not make them feel stupid. This makes your viewer not feel cornered and shows them that you have empathy.

Tip #4 – Jacob shared that when making content, inflections can make a big difference in your content creation. 

Tip #5 – Putting the main subject in a larger or bolder text size will help draw the reader’s eyes to it and make them think about the content.

Building Up Confidence 

In any industry or niche it is hard to not compare yourself to other people, especially if they've been making content in your niche longer than you have. Constantly comparing yourself to others who might appear like they are more successful than you is what can slow you down or make you feel stuck and won’t allow you to have room for growth.

In terms of building confidence and taking action, it can be crucial to never ask the opinions of your friends and family when it comes to your business. Those people are not in your niche, nor do they have the experience or background to have a well opinionated answer about your work. If you ask their opinions and they give you an answer based on their opinion, they could advise you to do something that wouldn’t be good for your business. “Don’t ask anyone, just do it,” Jacob said, “None of the small things you do in your video matter if you’re just going to give into limiting beliefs.” When you have people in your inner circles who are supporting your business and decisions, that’s who your true friends are.

How To Build Social Value

“When your value goes up, you get paid for what you do, what you say, and who you are,” Jacob shared with David Sharpe. Trying to be valuable to everyone is not going to work, which is why it’s so important to choose a niche and build value within the niche that you choose. 

A huge way to build value is by taking the time to respond to engagement on your posts. Creating the feel of human touch with your viewers and followers will help build trust between you and them and also show your followers that you are a person just like them who struggled with a problem just like they are. Over time value builds because you establish a sense of friendship and personal touch with your followers. “That’s how you build social value, you have to have that human touch,” Jacob said, “Even if your first comment is a negative one, respond to it because everything is a learning experience.”

Increasing Viewers Through Algorithm

Jacob and David then dove into the one thing that’s important when reviewing your content- make sure that people are watching your videos all the way through to the end. If they aren't, something needs to be adjusted. It’s a fantastic metric to guide you for future content creation. 

One way to make sure people are watching your video all the way to the end is to end the video sharply. A great way to do this is by cutting the last syllable out of your last word in your video. 

Another great reminder is to always have subtitles on your video. A lot of times people will rely on subtitles if they are in a situation where they cannot play a video out loud, whether it be at work or somewhere else. The use of subtitles on your videos ensures it’s more accessible to people who may not have the ability to use audio. 

The length of a video is also something important to factor in when it comes to algorithms. If a video is too long, the viewer may not want to watch it all the way through, especially on a site or app like TikTok where people are used to seeing short form video content. Jacob found  that his sweet spot and preferred length to make videos is between 40-45 seconds. That’s where people will watch it to the end and you will deliver valuable content,” Jacob said. 

Any business you’re in, your main concern should be to help or deliver a product. You must be the best version of yourself to care about your customer. The best marketing you can get is word of mouth, and the best way to leave an impression on your customer is to show them that you genuinely care for them. “If it’s just about money you’re not going to make it,” Jacob said. 

Money can be a gauge of value. There’s already a genuine understanding of people that if you provide a service, that people will give you money for the service that you are providing. The more value you provide to your viewers, the more they will view your content and have more to take away from it, which will keep them coming back. 

Building a successful business like Jacob's requires skill, time, and patience, but can be a great way to bring in income and deliver value to customers. It’s a great way to share experiences and help people. 

Would you like to find a profitable business you can do from home so you can bring in much more substantial income? If so, I recommend you watch this free video which will walk you through our #1 recommended way to learn how to earn money online from home.

Monetize Your Hobby Online

Is it really possible to create an online business around painting figurines?  David Sharpe, CEO of Legendary Marketer had a chance to sit down with an online marketer who's done just that! 

If you are looking for ways to monetize a hobby or unique interest of a niche, this interview is for you.

On Tuesday’s episode of Wake Up Legendary with David Sharpe, Dave sat down with Lloyd Davies, a painting coach from South Wales, UK. He has been in the painting hobby for about 15 years and has been monetizing his hobby and turning it into a business for around three and a half years. Lloyd paints Warhammer 40,000 and Dungeons & Dragons figures, which are small pieces used in role playing board games typically painted by the person playing the games with custom game pieces. 

Lloyd started out as an affiliate marketer for a company that sold Warhammer products. He was given a product he was able to paint and from there his hobby-turned-business started to blossom; he began to create close up detailed videos of himself painting the products. These details include what to paint, what brush strokes, colors, and products to use, and a thorough description of the painting process. 

While his YouTube and Instagram accounts have gained popularity over the years, his TikTok account is just taking off at over 55,000 followers and his YouTube is currently at 65,000 followers and growing daily. From Day 1, Lloyd created content to build a business, not to just share his hobby.

Producing Content That Will Stay Evergreen

Lloyd specifically plans out his content to be Evergreen, content that will last and still be relevant several years from now. He feels as though some of the first videos he made were the best and wants to continue to create video painting tutorials. Most of the monetization of his content comes from his YouTube content but also from his affiliate links to Warhammer 40,000 painting products. At the end of each YouTube video he lets his viewer know that if they click and purchase from his affiliate link he gets a small commission that doesn't cost the viewer/buyer anything, but might be a good way to support his small business and provide value to the buyer as well.

His painting channels bring value to his life, which was something he felt was more important than doing his regular 9-5, which he is slowly transitioning out of to do his painting hobby/side business as a full time career. 

Improving Digital Skills And Adding Value To Your Content

He didn’t have the digital skills before, those were something he has developed along the way, which has added more value to his life. He invested time and energy into building his marketing skills so he could continue to grow his online business. All of his content is filmed with a Galaxy S20 FE smartphone, his video editing skills were self taught and part of the development of his business. YouTube keeps track of his videos and how well they perform, like how many people watch them and for how long. One tip he shared with David Sharpe during the interview was  he needed to shorten his content, but that the structure and style of his videos were popular for his audience. 

A highlight from the interview, Lloyd shared with David Sharpe, that his content creation and painting hobby has changed his life. Once the first commission hit his bank account, he knew it was real. Up until then it could sometimes make him feel like he was making the content for free and like it maybe wasn’t hitting the right audience but Lloyd feels it’s important to keep persevering and remember that eventually the content will hit the right audience. “This is not a habit, but a hobby that you enjoy that brings value to your life. And I do think that a lot of people underestimate the value that a particular business can contribute to their happiness versus just some number in their bank account,” David Sharpe said.

He says that his biggest reward is when someone tells him that his methods for painting Warhammer 40,000 gaming figurines work. “It’s about driving the value and everything I put out has to have value in it” Lloyd said. This means anything from explaining the painting process to explaining what happens when the paint dries, how it can sometimes look too shiny but will become more matte once dry and the brightness will dim. Lloyd adds value to his tutorial videos by explaining his painting process and gives step by step instructions to his viewer while painting an example himself. Whether that person is brand new to Warhammer painting or whether they have experience painting doesn’t matter because Lloyd’s content is for everyone. “Everything I do is always around value, (and) value proposition.”

Choosing The Content Platform That Is Right For Your Business

Sometimes this can be a time consuming hobby. Platforms fight over content and the algorithm doesn’t always push videos and content out to the right people, but there will be a lot more value added through TikTok content in the future so his content will hopefully be pushed to a larger audience. Lloyd shared some tips with David Sharpe that helped him decide that YoutTube would be the main platform that he would use for his content.

Tip #1- Lloyd said he originally chose YouTube as his main content platform because it’s the largest content site on the internet, along with the largest search engine and people typically go to YouTube to learn information such as how to do or create different things. “People go there to find out how to do things and I’m showing people how to do something so I want to post my how to do content on the biggest how to do platform in the world,” Lloyd said, That’s one of the things to really consider, going somewhere where your audience already is, because the audience is already there and I know the audience is already there because there are other similar channels producing similar types of content.” Choose a platform where you know that your audience will be looking for content from your niche there instead of chasing your audience. 

Tip #2- Take advantage of the tools already on platforms like YouTube and TikTok. YouTube does all of the hard work for you such as the technical and back end work, so all you have to do is create the video and upload it. YouTube is a content platform that will be around for years to come, you just have to have the self discipline and resilience to sit down and edit videos, even if you don’t always want to. YouTube is long form content, Lloyd tells us, and there will always be a market for long form content and tutorials. “All you need to do is create a video to put on YouTube that's probably simplifying it a little bit but certainly the heavy tech stuff is done,” Lloyd said. 

Dealing With Insecurities When Producing Content

When first starting out, you have to know why you’re creating content and what your motive is behind it. When first starting out, Lloyd had insecurities but knew that there were other channels in his niche with 350-400 or more subscribers that had just started and accounts that also had only 1-10 subscribers. Some Youtube channels started creating content before he did and can make you question yourself, but Lloyd says the most important thing to remember is that the only person that you are your only competition.It’s really really important to understand what your race is and to run your race, the only person you’re competing against is yourself,” Lloyd said. Another strategy that is helpful when you are first starting with creating your business, is the way that you ask yourself questions. He explains that when asking yourself a question, instead of asking yourself “why”, for example, “why did this happen?”, ask yourself “what is going on?”. The question of ‘why?’ can elicit an emotional response and can be accusatory even in your own self-questioning, but asking yourself ‘what’ stead will elicit a logical response.

The way Lloyd has stayed focused and has not lost or changed his vision is because he knows he is not the best content creator in the world or even in his Warhammer 40,000 niche.  He has accepted that and knows if someone does something better than him that it’s okay and will create his content in his own way because his way resonates better with his customers and followers. Every job you have there’s going to be someone already there who’s better at it than you,” Lloyd said. 

He knows his business growth will be successful because he is committed to it, and to him, that means that he'll continue to grow his business and master his painting hobby in years to come. He wants to be a content creator and enjoys sharing valuable information with other people in his niche. He enjoys helping others have more fun with their hobby along with delivering value to his customers and subscribers. 

His number one value is freedom and this is freedom and the path he has chosen to take in his career. It’s much easier for him to get out of bed in the morning and do his work now and he gets to connect with like-minded people with similar values to him each day. If you want to learn more about Lloyd and his Warhammer 40,000 painting hobby turned business, follow him @thepaintingcoach on YouTube, TikTok, and Instagram.

 Would you like to find a profitable business you can do from home so you can bring in much more substantial income? If so, I recommend you watch this free video which will walk you through our #1 recommended way to earn money online from home.

Tips For Going Live On TikTok

Below is the transcription for this episode:

Dave: Hey what's going on my friends? It's Dave sharp Welcome to wake up legendarium digging through my murse here, like an old man looking for my headphones. Alright my friends. Well we have a guest this morning who's gone from the IT industry to the digital marketing industry and we're going to talk amongst other things a little bit about what that transition has been like in any advice that he has for anybody who's making any kind of transition. So with that said, rich, welcome to the show.

Rich: Hi, thanks for having me. What's going on? What's good?

Dave: Hey man, great to have you where you calling from

Rich: I'm calling from Texas, man.

Dave: Okay, okay. We're in Texas.

Rich: I mean, Houston, Houston. Yeah, no, it was funny. I used to be in Cali and then we decided to move to Texas. So here we are.

Dave: All right. All right. There you go. So how in the heck did you go from the IT industry and what does that exactly mean? What were you doing? Give us you know, some? You know, give us some context about what your life was like. before. You know you, you got involved with this online marketing world. And what were you looking for? 

Rich: What got me into it was so you know, I have an IT background and doing it for 23 years or something like that, right? But my big thing was in what I talked about my lives a lot of times is um, that do that. I can take advice, I can take advice, I can take direction. I'm always looking for counsel, but you can't dictate to me so you will do this, that type of thing. And so what happened was, you know, the place of my employment, we were there. And then at one point there was like, Okay, there's a policy they implemented, and they were like, You must do this policy and I'm like, but it goes against what I personally feel and I was like, here's the reasons it goes against it. And they gave the option to some of us when they implemented the policy, it was either do the policy, it was either do the policy, resign or be terminated. So I was just like, Well, I was like, you know, and then some of the people there that didn't want to see me like what do you what are you going to do? And so, as I kind of took a break from the hiatus, and when I was doing that, I was just like, well, you know what I am? What should I do next? Right? Do I want to start my own business? Do I want to, you know, I've really just kind of taken some time reflecting whatever minute and one day, ironically enough, one day my wife has always been an entrepreneur. Right. And so then like, as I was helping her and everything ironically, it turned out that it was kind of like, you know, what, I can see myself doing something like this, but then the question became, alright, what do I do? Like what would be the thing that I would get involved in what would be the and then all of a sudden, I started to come across, like just messing around with tick tock one day, and well the crazy story behind it is my wife's my brother in law, since somebody he saw on Tik Tok to us, and then we started it was a legendary marketer person and we were checking it out. And I was just like, I can do this. And I was like, okay, look, I don't have my own business. I don't have my own product. So then I was like, I was like, I'm used to being online anyway. Because that was like, you know, I'm somebody who was always right. Once I started to kind of do some research when you guys started to research some other people like in the field, I was like, You know what, I'll give it a try. And then plus, the big thing was I'm seeing different people do it like, you know, I'm seeing single moms stay at home moms, I'm seeing, you know, people in their 60s and I was like, All right, that was like yeah basically,

Dave: Yeah, that's really cool yeah, both here at Legendary and also, you know, I think really internet marketing in general and especially entrepreneurship. I mean, you meet so many cool people. What I find in entrepreneurship is like, a lot of the life, political life or like, even the cultural ones that you know, like, it's kind of like growing up in a neighborhood or a city and not ever leaving it. Like entrepreneurs. So often when you meet them, they've been more well traveled. But have you found that the vibe of people here is different from the vibe of people in your typical corporate environment? And how would you describe it? Yeah, actually, it's

Rich: So like, the crazy part was, I used to work for a fortune 500 company, and then I transitioned to another organization. But when I left, right, and in that organization, it was very much lacking, like people were in there, but then you would find out they were into so many other things. And a lot of times people weren't just their job, right. But then it was weird. It was almost like going from that. 500 going to that organism with things like transit because, so many people who are either just like me, or people who like, you know, their experiences was, oh, yeah, I was doing this and I'm going here and I just talked to this person then. Oh, and then like, for example, I met some of the coolest people that are like, into some, like, stuff you would think would be the weirdest thing I've ever played, then. You know, it's like, you get in the group and where you know, awesome. I kind of give you that book when you go in saying, oh, yeah, I want to try this. And, you know, if somebody is not used to dealing with somebody who's a little kinky, they're gonna say, like, why would you do that? 

Dave: Yeah, like there's not a whole lot of stereotypes. There's not as much stereotype, and that kind of stuff. Like, right, yeah, no, and we all you know, we all experienced that differently. But it was just, I mean, like, one example for me it was just my background man. I mean, being a recovering addict, having a few charges on my record, you know what I mean, from when I was using, and, and just, I mean, I got arrested when I was 18. Dude, I didn't even get my adult self a shot. You know? It was just all dumb stuff related to my addiction, just, you know, fleeing and eluding one time I ran. One time I used a license that wasn't mine. So my point is, is that in the moment but but you know, online when people don't like it, but it's not a way to turn my mess into a message anyways. But I really love the diversity of our community, but also love the way that entrepreneurs just really, like it's almost like a it's almost like it's almost like, in many ways, just how I wish all of society was you know what I mean?

Rich: Yeah, because it's funny, you mentioned that because I remember I was on so I'm a part of another community where like, it's a group entrepreneurs, they get together every morning and everything. And so the crazy thing was, and again, all types of backgrounds. Like I have a college degree I have, you know, I'm like, you know, very straight laced. And a sense of college degree did follow the whole process, right? But I'm sitting there and I'm listening to this dude. He's like, multi seven figure earner. And he talked about like, you know, similar background to yours. He was like, Oh, I got in trouble. I did this. I was locked into this and then the big thing to me was like, every one of us were dialed into him because it was almost like, Okay, this is part of your story. But this is not who you are. And you are where I want to go. So it's like we were just all so locked into what he had to say when he had like, everything we teach you like if you want to be successful, and whatever. Like you said, it's so funny because that type of person typically typically wouldn't be able to even get in the door.

Dave: Yeah. And that's a lot of the challenges with our our I guess I won't get into the health conversation because I'm just so not qualified there. But in so many other instances, you know, like one great example was when I was going through treatment and all the people who were highly educated and worked really hard for those degrees, but had no addiction experience. It was hard for me to get anything out of them, hard for me to connect with them. Whereas I walked into the office of the person who had the bare minimum degrees. I mean, you just got enough to get in the door but they're they got 10 years of sobriety, right and man, those were the people that I was fixated on, you know what I mean? So connect with that person, right? Exactly, man. Exactly. So I like how I like our community but most of entrepreneurship can't say all but most of entrepreneurship Well, I used to say that it's more inclusive rather than exclusive. And that's what I thought I was going to leave it was like all the marketers over the years have kind of used the angle of like exclusive group and exclusive club and all this kind of shit and the truth is, is that like, what people really want is for things to be inclusive right? Not have to have a criteria or be a certain level or whatever. We've tried to do that here at legendary and I think me being open with my story in my background, leaves room for people to also feel comfortable in their own skin. What's your approach in connecting with your audience? What's your approach to help them trust you, level with them and connect with them despite, you know, differences that you may have to where people you know, people are judgmental, they like to look at us they like to say, Oh, I can't learn anything from that person. He's too. All too sure. too old, too young, too black for money too, that you know people are always How about even more kind of him before you know, so I just can't deal with him that way and try to turn the mess into a message. What are some of the things that you've done?

Rich: Well, you know, in my case, like even along those lines, I'm a pretty open person, right? So like a lot of times I go live every day, right? And so when I'm going live a lot of times what I say to people is, first thing I'll say I'll tell people about my background, right? Just like I say, Oh yeah, I have a college degree this and the other. But then the first thing I said I was like, Look, my goal is not to debate whether or not you should go to college or not. I was like you do what's best for you. So for me, going to college was what worked but if going to college doesn't work for you don't do that as it but I said I will say this much whenever you do, because I always tell people like the big thing is I was like alright, I'm gonna tell you how to make some money. I was like, cool, but you have to have a certain mindset first. One of the things I'll say is like you, whether you I'll even say like you know, if I'm talking about literally other affiliate offers, I'll even say like, look, I would love for you to come and invest and do it through me. Yeah, I would love that. If you say you're investing in yourself, so find

something to invest in. You walk away from this life. Think of what you can invest in whether it's a book and I'll even say like yo, go read Rich Dad, Poor Dad, right? I was like, go read. These are some of my favorites as I go do something to invest in myself because the first thing I say and I think I connect with people with this is like I'll say, Look, you don't want to be like a month from now, two months from now a year. From now, thinking like you're in the same spot as it looks, if you came to my life more than likely you're looking for something to do differently. And if you're looking for something to do different, these are some of the things I suggest to you right as like yo I'm about building community I'm not sharing so like for me like first and foremost even sometimes you know when you get the trolls it's always hysterical gray and even with them. 

Rich: Oh yeah. And but I like whatever you like sometimes even with the trolls I'll be like, Okay, I said, I'll tell you what, if you can have an open mind just listen to me for about five minutes. I'm like yo, you do this you will make money from this, of like that even before I even talk about any offers or anything like that. So the thing is, it is like my natural personality is I want to get to know you. I want to get more of a natural vibe of I just like hanging out with people. So like, say for example, your background that wouldn't shy me away from you. That would actually bring me towards it. I'm like, Oh, tell me more. I'm sitting there like, you know, I didn't realize before and that's true.

Dave:  For everybody, right? I mean, the pastor who's sitting on the stage, and I'm just using this as an example, who has the background of being going to prison, and all this. Those are always the more interesting, powerful, you know, preachers for example in the religious field and I gave the therapist an example of a person who's dealing with drug addicts. You look at somebody who is the CEO of a company, they've worked for a nonprofit working in addiction and in home in chronic homelessness and mental illness. It was kind of a three prong approach, but the CEO there. This was when I met her, the CEO there started as the janitor, so the whole company really admired the guy. And there's a lot to say about that. those basic things that you know, are just how you connect with people? This is really the thing that is more important than the mechanics is to have the mechanic set up properly. Absolutely. If you think that just Oh, Kate, tell me where to point and click and then I'm going to hit a button every day or you know, it's not absolutely we've, we can pin and click that's a thing. Nowadays, I still encourage everyone to learn how to connect with people in the ways that we're talking about here. One great way to connect with people that's super practical based on an example you just said was like if you're alive and there's a troll for example.

Dave: But anyways, yeah, it's like man will often be we think our reaction is to get defensive and nasty. And that's exactly what most people see everybody else because any time that you say something nasty to somebody or do it drive by on men that 9.9 times out of 10 They're gonna hit you with some nastiness right back. Right. And the difference between connecting with people and becoming trustworthy is that they want to invest their money with you and follow what you have to say. Is that you? You react differently. You react with leadership and those things don't move you in. They don't move your beliefs in what you're saying. And I think that's what the big one if, if I if somebody is explaining something to me, and then I ask a question, or even say something that's slightly rude, and it throws them there thing they started getting nasty, passionate and out it was really that convicted about what they're talking about because Oh, so a lot of times the things that we do, we should actually do the opposite. Because we were trained by people who were broke. Were trained by people who all got who could not level up in their jobs, who could not run successful businesses. And maybe these people were our parents. God bless them. That's fine. We still love them. But if we want to get a different result, we have to do something different. And that practical example How deep can we go with this one example of how you react to somebody on a live in a comment says so much about how far you're gonna go in this business. Do you agree?

Rich: I agree, even one guy one time he came at me and he goes, like, you know, he's listened to me. He was like, well, he said, Well, I've heard other people do legendaries like why should I go with you? Right? And I didn't even take it anywhere. I just thought well, I said, here's how it works, right? So you can go with me or you can go with someone else. So think of it like this man. I was like if you're at a car dealership, if you like if you're trying to buy a Nissan there's multiple things on car dealerships, right. I was like maybe you vibe and you bought because you liked how this dealership treated you versus this one. I was like, whether it's me or whether it's someone else. I was like, Cool. And I go back to the thing of saying, Hey, I just want you to invest in yourself. And like in that moment, dude like, he was like because it was thought I just lost myself.

Dave: Oh, man. I mean, being a parent is phenomenal. They just, you know, they're there. We got to embrace the tech you know, we got to embrace the tech the kids are gonna deal with the tech the whole the whole whole logistics have boundaries around the thing. My job as a parent is to keep those boundaries around. Oh, yeah. Kids are kids, this is life. And this is entrepreneurship, right? It's like you know, you can't plan what's going to happen in your business. You can't plan what's going to happen in your life. And so how do you embrace everything not being perfect in your videos and everything not being perfect in your lives? Like so many people are so afraid to even get started because again, they think it has to be a perfect presentation.

Rich: I got a survey yesterday. It's actually somebody I know is their brand and everything, but very much and I say this on the lines a lot of times like yeah, just get started. I was like if you waited for it to be perfect, if you wait for it to have out like you'll never do it. I was like Don't overthink it. Just do it. Right. And so my wife one day she's like, like, Well, what do you do for a living are shooting videos to post content? Right? I like the way she lives. Why? Because here's the thing. On the live show, I was like, I'm going I'm be myself naturally. I'm a talker. So I'm like, I'm joking around. I'm having a good time. Like if I mess up, so be it. I'm still going with the content of like, you gotta shoot it over and over. 

Dave: Ain't nobody gonna see your first few anyway. That's what we always think we're about to give a presidential address like the whole world's gonna watch it. It's like, I had to realize I'm not that important. If I say if I screw up on a live too. It's not like the end of the world either. Like I really had it goes back to the liking gap. It's a, it's a, it's a phenomenon of where we and everybody can Google it, man. I mean, I'll show it to you right now. Just so you all know that you know, this is a real thing that we deal with. And it's on Wikipedia. It must be true. 

Rich: Right. really accurate.

Dave: The liking gap is the disparity between how much a person believes that another person likes them and that person's actual opinions. Most studies have found that most people underestimate how much other people like them and enjoy their company. Right? And that's why so many people are getting rich. They are getting rich, just sitting around talking. And why is that? Folks? The reason why that is, is because if you actually start talking and doing the thing that snowballed from people who don't like you are going to come through and say something mean, if they're a mean person, and then they're going to move on. That's human beings. Human beings have been doing this tar and feathering people get you laughing at other people's expense, sitting in coliseums watching people fight a bowl to their death. Human beings have derived pleasure. I'll never forget. I was walking my dad and I were on a job one day, and we were we were walking under this big building that was up on stilts. But there was this huge pipe that was going across the way and he's walking with a drink in his hand, not paying it to him, and hit his head. Hard thing it was like have you ever seen somebody hit their head but they don't? It just stopped them from just dropping to his knees right? Man I should have been right therefore, I could not stop laughing. I was like you probably got a concussion. But I was deriving pleasure from his pain. I couldn't help it. I'm not a bad person. It's just a natural reaction. It's a human reaction. So when we do it's just like death. It's like a phenomenon. We came to understand it. I love my dad snapped out and was like, like, holy shard Are you alright, got that, really at first. And I've always done this about. Like, I've always if he was doing something that he looked frustrated or whatever, I would laugh like it. Maybe I just felt safe to beat myself with him. But either way. This is life and this is what's gonna happen. It's what's going to happen out on the internet as well. And so, you know, when we when we, you know, are able to, you know, kind of expect that and you know, the reason why people are getting rich sitting there talking online is because if you stay persistent, your words and your and you can comment on that. But when we say persistent and consistent, the people who do resonate with us do find us. That's right. And and that's where the magic happens. And you have to sit through a bit of the uncomfortability of getting the campaign and your business up off the ground. To find your message, find your confidence, find your flow, and that might take a matter of days, weeks or even months. But that is required in order for you to feel comfortable. This is how you're going to do that. You're going to get more comfortable with your message that you feel comfortable enough to where it actually becomes fun for you because you stop caring about what everybody thinks so much because you realize they're not paying your bills, and you're talking your flavor of shipping, you talk and you know what people are gonna resonate with it. 

Rich: My first commission came and I was just like, I just looked now I looked up, and I was just like, Yo, I can do this. Um, it was oh, it was just like it was just like that. And then like I said, right, the craziest thing was, I remember I had one guy on the line, and he's like, Yo, man, how do I grow the follow up? Like, he'll just show up? He was like, it's only me and my mama and that's it. Like it was like people like it's like four of us. as broad as they were when I started out. I was like, and this was one of my I had like, 20 people on that. I said, I said when I started, it was 10 And I said, there's me and my wife was there. And I was like you said, but whether it's 10 or 100 you show up you show up. I bet you keep doing the same thing. And like how I will connect with people if I'm a native New Yorker. I moved from New York to LA. I moved from LA to Texas. I also went to school in Virginia. So I started like, as soon as people start coming on and they tell me where they're from. I'm like, yo, I'm from here. I was like, Yo, I grew up here. I'm here and so I started noticing that I was like, hey, just to let you know, my background is in it. I play it's not even in marketing. So I'm like, hopefully you can do this as well and then I started talking and then used that to my advantage. Right. And then the other thing I tell people isn't, I think the thing that connects me is I'm a husband and a father. And like you know, and like you said, I can't tell you how many times my son has walked in on Me Doing Something Right. And one of the things I tell people like the thing that resonated with me the most was especially what we're going to do every day, right? There are times where I would wake up in the morning before they got up. It's dark. I go to work, and then I come home. It's dark. Yeah, I'm home. I walk in the door and they're gonna go to bed and I'm like, yo, I was like, Okay, I gotta do something different. Because my boy has a crazy personality, right? So I love hanging out with them. So I was just like, Okay, I gotta do something. But ya know, that's the big thing for me, like, I was wild because you use the persistent and consistent because I tell people I'm like yo, if you show up, people just rock you.

Dave: It's great. Like, right? We really have to pay for advertising. It's the great it's you had to before if you wanted to get big reach or you had to be really persistent and consistent on YouTube man, before the short form video explosion and I know a lot of y'all think it's about tick tock it Annabelle, TikTok man. Not even been here in a couple years. But the game's changed the short form content in the way that they're pushed the way that now what tick tock did was break an algorithm and set a standard it's kind of like it's like a cute little cost of drug companies use of medications that you're over. You feel like you're overpaying for it, go to cost plus drugs, and type in your medication and see if you can get it from him through him for cheaper, but He's disrupting that industry. And the way that he's doing it is offering the medications cash is having some insurance companies now want to be a part of it. But he just basically likes saving people just gobs of money. So now all the sudden all the like, like Labour's European Union, which every layer every person every role, everybody has to take a fee along the way, your grandmother or you or me or whoever has to pay this stupid premium for medication and in their studies. They show many Americans choose food and have to choose between food and medication right now. And so the same thing happened with TikTok like up until this point, you know there was a late majority or do you have Sony lock? You had either horrible to create content that brought people to the platform and then they'll split that the the advertising for you if you monetize the channel and turn on that you want to run ads on the channel, but otherwise you had to pay for advertising and Brent and I can remember when Facebook like we all had built in 2000 and like nine and 10 and 11 but and we had good organic reach, but then all the sudden it just it just it just disappeared like I don't want a beautiful up now they wanted you to pay right right. So that's a little history of what's happened with Facebook for example, and in other social media, Instagram, Facebook own Instagram, right even Snapchat when it came out. It wasn't hot because it had a unique algorithm. It was hot because they had the disappearing messages. That means right right. Kids wanted to be on it right? Well when TikTok kale and now I'm putting shoving video and it's gonna push them we're gonna push it out to cold audiences and tested with cold audiences to see if it does well. And if it does continue to push it out. That was a game changer. That was a game changer. And we've never had anything like that. That's why we're in this season right now. Just a little bit of a history lesson for everybody. And, you know, I understand a lot of y'all are like I posted videos for two weeks and whatever but it's still talking about how we know but that's how TikTok changed the game. So whether they're around in another year, it's irrelevant, because now all the sudden what we expect as as as users is to be able to have our content reach people who are more than those who are just following us.

Rich: Right? Yeah, no actually so it's funny because the crazy thing is this last year has been about trying to become a marketer more than anything. And so like I study a lot of the guys in the community, in the women too I have to say that like the women that go in it, I study them I study with guys, obviously they're like, Oh, this is why you're successful. And so like, you know, and like one of the things I'll say in my life, I'm like, oh, okay, you're seeing I'm like you're seeing this aspect. You're seeing the videos, the short form videos, I said, but one of the things I'll even say in my lives, I'd like tell you more. And you know, I started looking at it like you said, just like tick tock is doing his thing now. But then even from there, it's like okay, well, whether it's tick tock whether it's Instagram, whether it's YouTube or Facebook, I'm like, Okay, now I'm starting to put the puzzles together. Now I'm starting to see like, okay, it doesn't matter what platform you're on. With you kind of like you start to develop the skills like really start to develop and understand and then embrace the community as well because they're crazy people and many times I've been on, like one of the q&a calls and people in the chat. They're like, Oh, this is what I did that helped me to get forward and do this and try this. Oh, you want me to come live here? I'll come into your life and get it and that's the thing that's been key for me. Like that's been the game.

Dave: Well, people, the thing that is, is the magic is that as you just pointed out, we have a community right like a leader, your factory, that if you come hang out in it and around it for about I mean, if you come hang out in here for a year, and you don't have to do anything special, just show up and listen and just take action but it's not like you've got to participate. You don't have to pick up cigarette butts. You don't have to put tears away. I remember when I first started going to 12 step meetings and stuff and I'm trying to, you know, figure out if I want to actually stay clean and sober. And I want to pick up cigarette butts and shit to do it. But that was that was that I learned that self selfless. My health was the way to stay clean, you know, and I've realized the way to make money is the same way stop worrying about my own selfish needs, and go out there and over deliver. And so you know the lives it's like we go live we should only be doing 10 to 15 minute interviews every day like I wouldn't be good enough, but man, it's like we do 45 to an hour because it's like, let's talk until we get up to a point where it'd be too like it's a lot like people walk away like Damn, man man, like that was a lot of value. It's the way to win. It's the formula to win it's you know over delivering that value in but anyways it all starts with coming and hanging out and listening. You just have to listen and be in the community and watch others and every time you hear it observant and listen and learn and then make sure that the actions that you're taking are purposeful.

Rich: Well actually yeah, that's funny you hit it right on the head when you say that because even you know when I do live a lot of times the first thing I'll even say is during the land like look, even if you wouldn't even be wrapped with me right? Like, go to your research, go Google go do this right. I was like go check it out. Because I was like, I don't want you to listen to this. And I said if you do it, do your research. And then another thing I tell people is all my lines. A lot of times I'll give people at least three or four different ways that they can make money online. I'm like, yeah, well if you do this, you can start making money and I was like this is straight up like this isn't me giving some value to you guys, right? And then the first thing I say is uh, but like you don't execute as like all that because some people then you know, they'll say they're being supportive. They'll be like, yeah, knowledge is power. And I go no, I was like potential power. You don't you don't it's no good to you as so then it's wasted knowledge. I said like right now you guys some of you guys that want to make money. I was like, if you execute on the things I just told you. I was like, you could actually start doing well online I've like but I was like yeah, to do it. And like when I first went to a call, I just sat there and listened. I was just like, man, it's a lot of information just for the first day in like, hanging out even if you hang out, but if you're hanging out, he's there. Well, you have no choice but to just get better because you're surrounded by people with like minded people. And you're just absorbing everything. And then learning to binge

Dave: I mean, you want to get good at anything. Like for example, like I was investing started investing several years ago, and I wanted to do more than just real estate like my wife and I had started buying like total party C's, right right within the city like we don't have some great like for us lifestyle is as important as trying to take some gamble to get the highest return right like buying properties other places throughout the country like we're just buying properties within our own neighborhood. And in but we wanted to get into more so I went in. I hired a stockbroker and accompany and I know he didn't want to manage it. Oh, I didn't know. Okay, and guess what I did? I just started stocking money away on that. It didn't matter. I didn't think the fees didn't matter at the beginning to me, right? Because I didn't have any money in it anyways. You see what I'm saying? So it was like I could have sat there and like going on a learning binge or whatever, to make a new video before I got started, but what happened was I kind of went away a few million dollars right Right. Right, right. And now all of a sudden man this one and a half percent that he's charging me that's a pretty damn big fee. So here's what I did. I went on a learning binge. I said, Hey, hold on a second. I mean, let me educate myself about the financial man you know, the broker space, the wealth management space and what happens now, through Bingi be binging on Warren Buffett from Charlie Munger from you know, Pete, like, not money managers, entrepreneurs, like Warren Buffett, who there's a difference between how Warren invest in stock and company and how the average person invests the average person invest in stocks. Like it's a gamble, or like it's like it's a casino like just hope it goes up but like his hands in his impact. Grow. He's got more of an advantage there. But the thing that I learned was that the average money manager can't beat the market. There's a thing called an index fund. That just follows the market. And it invests in all like for example, it's an index one that follows the s&p 500 and evenly invests in all the top five companies and can be found 500 in just your diversified diversified across those companies. I think Vanguard is the company that invented them. It's a next to nothing fee and you're not constant. The reason why I don't buy crypto is because back when I owned crypto back in 2017, checking it constantly refresh and see if it went down $8 But it was right. Yeah, the same thing happens with investments when we're buying from time to time I learned in the market, so my investment is radically shifted after going on that learning binge in learning about what ETFs and index funds were which the basically the same thing and how they were different than an active manager from a company like Steve fall or Merrill Lynch or or Goldman Sachs or whoever's who's going to be managing your portfolio. to one and a half, even to portfolio value. You're gonna pay that fee, whether that balance goes up or whether the market goes down. Right? How did I learn about that? How did I learn about that? With Victoria? It's not important to me about it's not important for me to see that's the difference between the and what I'm trying to explain to people right now is that's where the different from from Warren Buffett but no for me, it's a said find your core competency, your circle of competence that you understand, and that you knows via safe, solid strategy, whether it be for your investments, whether it be for your business, and for your investments. For me, my safe strategy that I understand, is real real estate indexing. And that's it. You go and listen to anybody who's got a lot of money who's not trying to sell you their service to manage your portfolio, they'll likely give you similar advice because the number one rule of investing is never lose money. And the second rule is if you ever forget, refer back to rule number one. So so so many for secret explosions of return or ROI and sometimes, instead of just saying timeout what's going to work for me that I understand, in that I know I can be persistent and consistent over time. And I'm not going to one day wake up and say you know what, I'm bored of doing this and I don't want to switch directions. What comes up for you as I talk about that, that persistence and consistency from that angle.

Rich: Later I actually watched a video with Warren Buffett one day kind of like he was kind of how he's the exact term you use, but it was kinda like it's the transferring from from non it's like people are ignorant people to the intelligent people how like when he gets transferred, right, because it's almost like you got to basically like you said, you can't be like up down up down with like a fingering approach to that.

Dave: Yeah, get away. And he says that you don't have to be smart to be a wealthy investor. Because a lot of times, the smarter you are, the more you think you can beat the market and predictable trade happens. But it's more about emotional tolerance in not when a struggle comes up, or the market gets a little bit like selling and panicking.

Rich: Yeah, no, that's, like, my natural. My perspective. Like, my wife always makes me laugh. She's like, why aren't you upset? I was like, that's not gonna make a difference. Like, we're good. She looks at me, she's like, we're good. I'm like, we're good. 

Dave: Well, I wish I was like that because I'm not my emotions go up and down and blow with the wind. I need a strategy that I know that's why this is important for me, maybe don't feel kinda you know, who does as stable, right? Conscious of myself that I might get a feeling like after this or just an eye or like with investments like I might panic and have the tendency to sell. And so that's why index funds instead of owning individuals would be a better play for me because it's a longer term boring strategy, you know? That's exactly right.

Rich: Like I invest in crypto, but like thing I remember like, you know, first when I got into it, somebody said, You need to have a very calm personality if you're going to invest in crypto, right because yeah, like you said, it can it will fluctuate and so I would laugh because I would just kind of go and look up. I'm like, Alright, cool, cool, cool. And then when it goes down, I'm like, all right. Like, people, like even on the lives I tell people I'm like, yo, the big thing I talked to people about I'm like, yo the way the economy is when we hear about recession and all of that. I was like, hey, starting like you said binge learning, then I was like, Yo, this is the time to invest. This is the time to learn about real estate stock crypto, whatever it is. Because, you know, as well even say I'm like you, whether you invest with me or not as like, find something to invest and I was like, learn how to take your money, and then learn how to use it to work for you. Don't let it be like, you know, I was like, we're all lives our money has been unemployed. So start having your money work for you and figure out just like whether it's like learning something like you said, then I'll turn around and be like African xx and that's the thing to learn. You learn a thing that you've learned.

Dave: Yeah. Like I remember even one time like the hysterical thing, how I started going live. One week, we were in the q&a. And Matt goes, Hey, if you guys want to do better, go live. I think the next day I started going live and I've been going live like ever since then. What's been something else? That you've been below live? I wouldn't know how that impacted going through blueprints attending those calls? How has that helped?

Rich: A great deal actually because, first and foremost, like a natural way to think is just kind of like Yeah, is this something that can isn't something that comes from so, you know, I was kind of like all in on it right? And you know, at the very least I was making my money's worth back right? And I've gotten more than that, right? So I'll be like, I'm gonna get that but but the way it's helped a lot is like one. Mattis phenomenal. And then he's always been responsive. And even when he can't get back to you, he's like, go get one of these guys and they'll help you and then like, for example, I had a couple of sessions. were emailing back and forth. And because my life has improved, so much better just having a conversation with me, not having to have some feedback, right? Just some feedback, because one day I was just like, I thought I was sitting on a q&a and I just go, I bet you they'll notice, and so I said to him, I was like, Yo, is there any chance I can get you to audit my life and he's like, I can't do it. You did great.

Rich: And instantly the thing, he said I started to do those things. Also, I just saw my live just start to go up. And then the other thing was I started to just a couple more naturally while I was speaking. And then the big thing too. There's the community of the people that support you, but then there's the community of the people who are doing it with you. Again basis, you had like an account name and they start following you then all sudden you start seeing them come up in your life. So then the next thing you do is going on with your lives, which is like everybody starts supporting each other because everybody has different levels in their journey. But you know, in the end, everybody wants everyone else to do well. And like even I'll see sometimes like you know, man can't get all the questions. Can I like do this like yeah the big thing too, you know, with the blueprints for me like the big thing was being able to go back and like say even when I went through all the blueprints as I went through them, like like, Okay, well you go through the first time then I was like, you know doing to get started go right away. Right. But then it was like this point in time. You know what I think about that and blueprints let me go back and rewatch because this makes sense to me.

Dave: That's valuable. It's kind of like reading can you see something the second time you didn't see it? You know, or you understand it differently or more now, because you've got more experience or more context, you know, it's really a really simple thing. But we, we, we don't give ourselves in advance. Sometimes. You know, it's it's we're gonna microwave it the want to come back here, because of Uber, Uber Eats because I mean you know, now we're paying people to deliver the fast food to our door, you know what I mean? And I'm not saying I'm not right there with everybody. I'm right there with I mean, that's just where we're at. So we still have to still make sure that we have realistic expectations on how long and what it's going to take to be successful. In any case because you're becoming crazy to go to work that's going to route to your door, quite. However, you know. This is it. This is this is this is this is as the people that I've seen anywhere that are new, succeeding doing something that is a sustainable business truly a sustainable, the skill sets are trends, trends, they can transfer they're transferable to other industries, too, to stack off on those inside of your email. Follow Up series to create multiple streams of income from within the same business product systems, not. As an affiliate product, you're promoting it gets you and your ability to be able to create content and then generate traffic to any offer. That was crazy. I remember one day you know your life so you can get any question right? They asked me something and I sat there for a minute. And I said it's not as simple as a class you Right? Like I was you do that? And like and it was a space I never was in but then that's when it hit where, like you said, if you focus on developing the skill set, like really study the skill set right? Not just go and say okay, yeah, I'm going to do this video. It goes viral. It's like no, no start to really understand why. I was just like I said it was like the second he's like, Oh, you really are getting more of an understanding because it's like, you start to really get that skill set. Because even one time I give example, I was like, Well, I was like if I was in this, this offer this offer this offer and this offer, wrap it up into this, and everybody on the line was just like oh, and so that was really least you know, q&a is getting to bond with the within the community itself and everything.

Dave: Sometimes hearing the same thing over and over again, a lot of the reason why we keep it simple, the reason why I'm talking about the same things now that I was talking about 550 episodes ago. Let me know if you go back and listen to a lot of those episodes, I'm talking about the same things, man the same stuff long. And it's timeless. Number two, because people need to hear the same thing over again. Yeah, like so many of us think we need to plan. I'm tired of hearing that. This before. Whatever. You didn't hear it if you may have a weak Milan sometime. Why? Why? Because you're, you know, there's, there's this great, there's this great. There's this great story about Picasso that somebody told that they or who was famous maybe it was Mozart, he created the symphonies, and wrote symphonies. Well, somebody was like, oh, no, teach me how to write symphonies like you. You've been writing them well and he says, but I wouldn't ask him then I wouldn't ask him anybody to show me. Why, you know, that people aren't doing so, you know, they say they are results. Right? 

Dave: Are you a hip hop fan?

Rich: Yes

Dave: Oh, me too. I mean, I'm in my 90s. Baby. I mean, I didn't grow up with Metallica and Nirvana. I mean, I did but I grew up with Tupac. But I watched this documentary about a little baby. The other day on Amazon. A lot of people don't like his rap, they say it's mumble rap. It's this and that. But the truth is, the cat can rap and and he's good. And he got good because he spent more time in studio in the in early part of history has been doing it for a couple of years. But he's got more out than anybody. He's 20 Most songs now and there was a lot of controversy because he didn't get a Grammy or even a nomination for any released a kick ass song about the kind of racial tension and any quality and so forth that came out of the George Floyd incident. The light that was shined on that and a powerful song out that didn't get that love bullshit anyways, because the people it's by some board that nobody knows what any good product is more than anybody else, you know. So it's like, it's like, you know, there's no minimum we're in this microwave Society of where your Big Mac gets delivered. There's no shortcuts to success and the longer that we're looking in, looking at. fairy tale, the perfect Guru, the perfect mentor, course, whatever. The longer we're prolonging our suffering. At least determine the perfect mentor for me the perfect mentors that I've met before willing to do the work.

Rich: I might not be the person for you. If you think it's gonna happen overnight. I might not be the person for you. And like you said, right. Like I look at it like this. Like I said before, the funny thing is like did you get it? Did you hear it? Jim on this line. I heard him say he was like, Yeah, you read it. You heard it. I'm pretty sure if I was looking at like one of my lives back in June versus two different people but if I had been like, Well, I'm gonna wait. Perfect and then go, well, here's what would happen. If I was to just be perfect in what I say it's perfect.

Dave: Then you can even think of something that you don't know until you do it. A lot of times we think we know it because we've listened. But you don't know anything until you've applied that. I don't. You don't know anything until you've actually taken that knowledge and applied it. You heard it. You heard it and so that's why the response was actually so funny. When you're talking to somebody I know I know shit. Because you ain't done. You've heard we hope you should. Say, I've heard that. And that's literally how, like that level of being specific. I talked about that. That's the type of talk. How do you know we hear these things? What is self talk? Well, that's self-talk. The word that comes out of my mouth. That where I'm talking about myself is self talk. Let me say that again. The word out of my mouth or other for example, if I'm like II sorry, is gone and that's my message to my at home around the dinner table every night. Come on, man. Into my sending. Oh yeah, you know what I mean? So it's, how I live is a really big deal. And it's really the difference between being a victim or a victory in your life and everything as a boss if you want to, you know, talk about hip hop. I think it was Snoop. That said, the cost to be the boss. You gotta pay the cost to be the boss baby. Why did you enjoy the boss right? Like, because and here's the thing you can't buy your way in. Write about the cost. Ain't got nothing to do with money. And another big misconception about successes. I bought the thing while I picked the vaping and isn't that I just want to be sure that if I buy it, and it's like, I don't know what you're gonna do with this. What do you tell me? There was a guy on the line one time he was just like, guarantee me this will work further guarantees you anything,

Rich: I can't guarantee how much work you're going to put in. I can't guarantee if you're going to study again. See if you're going to extend like I don't. We're talking and like you and I are talking we're standing face to face well, virtually face to face, right. But when I'm on my live, I don't see these until you look at I was like, dude, like a record of people who've done it. And as if you've listened and it was like if you look at it and you say there are people that are successful doing this. So for me that was like having like, say for example, I see no one else doing it. So you do right I'll be like, Yo, this dude did it. I do it. But now how did he do it? Literally. This is what I need to do. So clearly, he was like, Can you guarantee me? I was like bruh I don't know you I don't know what your habits are. Let me do a live example because Zurich says, can I talk with you about the blog where she wants to talk to Sarah? And actually is somebody really good to talk to. I actually know Sarah. She came to the mastermind. Hi, Sarah. But here, so this is a very typical thing. Hey, somebody. The blue bar. Here's one thing that I wanted to do is make 550 interviews here, hour long conversations where you can hear people who you know, have taken the education and done something with them and the majority of them have bought so alone. And using a recommendation or referral or somebody is not is not a not an abnormal thing. But so often, we have to just make sure that we're not looking for somebody to give us permission to do something in and I don't want to cause a reach, Mr. Honor even can learn and hang out in our community. But you just happen to be asking this question as we're talking about. And you'll I find myself kind of, I gotta I gotta I gotta I gotta be aware and looking for somebody to cosign for someone get some feedback, because if I'm looking for somebody to make the decision for me, versus what I need to do if I feel not equipped to make a decision that needs to be a red that's a red light needs to go off well up. But if I feel like I'm not able to make a decision, like I'm like in limbo, and first of all, my critical skills need to develop something and what probably needs to have to learn to trust ourselves or because each one of us, everything that we need to be successful, literally everything you already have inside of you oh some of the mechanical knowledge that we're going to help her Legendary with. One of the things that is so important when we get started is to work to trust ourselves more than people. I don't mean you know, you know, that other people mentors, you know, people like that. You know what, my best mentors are not people that I actually hired to mentor people that I taught a course or somebody like Warren Buffett their their video tations of what success or what learning how to be successful looks like it's not a magical burning bush. It's not like the perfect thing that's going to happen. It doesn't always have to be like sometimes it can feel weird. Anyway, man, dude. Thanks for coming on. Come back again, bro. Thank you so much for your time today. Oh yeah. Have a great Friday. We'll see you back here again in another episode on Monday. When we get legend rich. Follow him on Instagram @runthisplayLLC. And when he's on @runthisplay. Thanks again my brother. Y'all go on Get out of here. We'll see you on Monday.

How To Monetize Multiple Social Media Platforms

Below is the transcription for this episode:

Dave: Hey what's going on my friends this is Dave Sharpe. Welcome to Wake Up Legendary we have yet another exciting guest this morning. Somebody who I'm thrilled to get the chance to talk to. And as you can see, education leads to more opportunities. And I don't know if I've ever heard a truer statement than that. Stacy, welcome to the show. Hi Dave. How are you? I'm wonderful. How are you? I'm feeling like I'm waking up and now I'm adding the Legendary part to it. Where are you calling from?

Stacy: I am just south of Branson, Missouri on Table Rock Lake.

Dave: Wow, very interesting. Very interesting. A place I've not been to yet.

Stacy: There’s great fishing here too

Dave: Wow you know, I like fishing. So, so what led you first of all online and what then? led you to Legendary

Stacy: So a little backstory. I had surgery last year and sat at home for six weeks recuperating. I have a job where I'm in sales and when I'm not they're not making money. And so I sat home for six weeks and binged Netflix and played games on my phone and wasted six weeks of my life. And then this year I found out I had to have another surgery and I decided at that moment that I was gonna do that again. I was going to actually learn something, do something, maybe find another stream of income. And so I got you know, TikTok and looking at all the different things people were doing to make money and they all sounded like a lot of work. You know, dropshipping and Etsy and all that seven years ago. Sounds like a lot of work. And then I ran across this it was like I checked all the boxes. You know, that's, that's something I can do in and then for our success.

Dave: We saw some things in those business models, just from your own critical thinking or just from your own common sense that you then heard me sort of validating once you started going through our training. How'd that make you feel when when you were like wow, my gut feeling told me that those business models, the Drop Shipping, you know some of physical products, online businesses you can do? Well my gut told me that those might be harder or just more flex to kind of get up and get going did you feel validated like I can trust my gut like I know more than I may be giving myself credit for and I say that just because so many of us, devalue ourselves when we get started. And don't realize that the experience that we have from previous jobs and just our life actually applies here too. So you find yourself going through this training now to where you're learning about not how to do physical online, physical product online business but information and knowledge product businesses. What was that like for you?

Stacy: Oh, absolutely. Absolutely. And can tell you a quick story about my dad. So 20 plus years ago, he tried to get into real estate and buy and sell houses. I buy ugly houses and ugly yellow signs all over the place. And he got it. I got it last time. I'm gonna sit down and spend it. He started spending, you know, 1000s and 1000s of dollars on coaches and mentors and masterminds and going into these events. And I thought he lost his mind. And he tried to get me involved and I just never understood it. It was a lot of cold calling. I wasn't interested. And so when I was going through the training was like light bulbs going off in my head like he was he knew something back that I didn't and I just I never could put the pieces together until I did the challenge and it just lightbulbs into pieces started coming together and I just realized that the potential and the opportunity and that I never I never knew how to start before you know he would always bring me a book. Rich Dad, Poor Dad and he brought me that book to read and he was always pushing me to do something, but I never knew how to get started. You know?

Dave: That's first of all, a really cool story and you should tell that a million more times, okay. We're not here to like we're here for two reasons people. Number one is we're here to tell our story to all of you listening. But like all of you, listening may do absolutely nothing with what we say. And so we have to make this time valuable for us too. And a lot of times what comes out of these conversations is Marketing Gold. When we talk to other marketers and when we can talk to other people who call it a coach, call it a mentor, whatever, but who can draw the magic out of us versus trying to coach you on how they think you should do something. And I think that's what I'm hearing has happened to you. You know that you had magic dad was one of the you have magic dad assaulted you and wanted to try to give you everything he had and he knew, but here's what came up for me when I was when I was hearing that story was they didn't have the platforms and the tools that we have now today. And if they did, they may have been much more successful. But now how does that make you like what? What comes up for you? What do you feel when you think about that, like all the driving ambition that your dad had? And how that's different than you know. Like today we have, in some ways, so much more opportunity, but a lot of us lack the mindset stuff that sometimes previous generations had. What, why and how can we bring this all together so we can all previous generations who have great drive and also new generations who have great opportunity? How do we make sense of all of this and most of all walk away from this conversation. realizing the potential of what we have in front of us, that's the biggest thing that any of our airmen or people from previous generations would want for us right now. It's just to say, look, y'all got tools that we didn't have back in my day, back in their day, passing out business cards was the strategy. And now they like we got you know, all these we got TikTok, how do you make sense of it all in how can you share what you see as far as this opportunity from with everybody listening? 

Stacy: Well, I mean, I think mindset is a big part of it. But back then he had to actually physically go to an event. Or a mastermind is something to learn. And I didn't have that I didn't go with him. I didn't. I didn't see that. Now with everything online. You have more direction, you understand better how to get started and reach more people. He only had his neighborhood. Yeah. And his phone was just in the local phonebook and if he was calling or reaching anybody beyond his own city, they looked at him like he was crazy, because that's just not the way business worked back then.

But, you know, the training was so awesome for me because I mean, I am a notetaker I have two notebooks full from from going through the training and and that's that's so valuable to me because I use that I watch like a blood Jerry and I take notes and I took notes for all the training and I use that for content. And so without that I wouldn't have any direction.

Dave: Well, that's fantastic. We're glad that you got that direction. What's it been like when you went from learning to now focusing on earning.

Stacy: It's been crazy. It's grown way faster than I ever thought. And it's just that I pinch myself every day. It's like, I always wanted to do something and it sounded great the theory and the mindset of passive income but I never knew how to implement it until now. And so I mean actually implementing it. It's free. It's knowing that I'm never gonna have to struggle again and I'm gonna have to. I don't have the skills so that I can make money in the time I want. That's been so awesome.

Dave: It's very empowering. We'll talk about this specific, kind of what you're doing here in a second so people can kind of get some visuals and of course will point you to Stacy's, you know TikTok channels multiple. Okay, that's that, that should be a thing that everybody pays attention to is, hey, look, social media accounts are not your buddies. They're not your friends. Don't get too emotionally attached to them. We're in a weird crazy time right now to have an account take off like crazy. Later, you know, it gets disabled. We're in crazy times. It's called the wild wild west. Okay, and welcome to entrepreneurship. Okay, if you don't like excitement and you don't like to wake up every day and have something new happening, then you know, this might not be for you. Right? But if you'd like unlimited upside, if you like to come to work every day and usually the commute is, you know, 20 feet from your bed to your desk. If you like those benefits, But maybe a little bit more volatility. The downside of a business is that nothing, it's not guaranteed. Like your paycheck is every week from your company or is it so so Wow, you got right on. Basically went right for TikTok, right.

Stacy: Yeah, started on TikTok

Dave: And I noticed that you have an account, and an approach where you're talking about helping people find deals and save money. Can you talk to us about where that idea came from to share that sort of content and how that's been working out because that's a little bit of a different angle.

Stacy: So I've always been very slow, by necessity more than anything. I was a stay at home mom for 11 years before I'm in the job that I have now. My kids are older now but so was always out of necessity to be frugal. I was a coupon shopper and that's one thing my dad always kept telling me is I do something with that you have so much knowledge and are so good at that. Write a book and do something but I never knew how to start, you know? And so I've always shopped like that and so I was wondering how people got all these coupon codes. And then I finally figured it out after going through the training that they're there. They're an affiliate for Amazon or whoever and that's how they're getting the promo codes.

Dave: Huge breakthrough for you. Always looking at how can I save money and realizing that many of the ways that you're saving money are coming from people who are making money from it. 

Stacy: And so, so I started that thinking, you know, at least I get access to the coupon codes to use myself even if it doesn't take off. And so I started that and I started a second Tik Tok just just sharing deals and in helping to mix my patch I love saving money, you know, and making money to that. And so I started that and it just took off. I mean, my Facebook group just hit 9000 this morning and it's been two months.

Dave: And that's that group like those people who you're talking about you know, basically how, how to what are some of the other content topics you're talking about with that audience? Is there anything else? Or give us a little bit more context for some examples because I think a lot of people have creativity, brain fart when we start and it's like, man, you know, and I and when we overcome it and just start kind of opening our mouth. And I just saw a post in our group yesterday that said, Man, I can't believe I sat on the sidelines for a couple of months and thought that I didn't have anything to say now you can't shut me up. What's it been like for you coming up with the ideas? And then what other kinds of topics are you talking about under this kind of saving niche profile?

Stacy: Well, I mean, I think that's the key is you have to find something that I mean I feel like stopping is my superpower. I mean you have to find what your superpower is. What's your What are you good at, what do you know a lot about and then you're passionate about it and then it doesn't feel like work and then excites? I'm asked to sit and look for an online shop all day long.

I'm good at that. I can see I can look at something and say yeah, that's a really good deal or that's you know, that's overpriced and it looks like a good deal but it's not. And so I can I can I can I can tell and so I posting these things that I find that are good deals or you know coupon codes that to use on Amazon products to save people 70 80% And so a lot of times people will see things like that they will they will buy things they don't need just because people's people shop a job and make money.

Dave: That's really, really something really cool. It's a really cool angle.

Stacy: That to answer your question, I mean as far as the content that I'm doing and they're just I can help them save money. And then I just get on and I show my Facebook group I looked at I introduced myself and so I'm I'm here to save money and I flipped the camera and I I show my Facebook group and the different best deals that I think are people that are buying so and then people just go over to my Facebook group and shop.

 

Dave: Unbelievable. I mean Stacy you're just blowing my mind this morning. It's unbelievable because you know why? Because it's simple. Is it? My phone around? I mean, that could mean one of two things. It could mean you're actually savvy enough with the app to be able to find the little button on the app where it actually flips the camera around. Or for God's sakes it means that you just flip the damn camera around in our point. I mean, however you got to get it done to get it started. The bottom line is low production. It's all been done on a I mean look at my daughter put I don't know if you can see that Legendary dad though. I mean, like I'm just saying this is my phone. It's my you know what I mean? It's my It's everybody's got their phone. It's kind of almost like an extension of your human body now, and this is what it takes nowadays to make money online. It does not take complicated coding. It does not take, you know, complicated knowledge. It actually takes you to take in a complicated idea which really affiliate marketing or selling information products online is a pretty advanced idea. You know what I mean? Because of your packaging, but you completely simplify it by just keeping the production low in marketing it with just your cell phone and yourself and then driving people to your funnel. And I mean that's the magic when you drive when you have somewhere to send somebody and also, you're learning other ways to monetize, which is basically doing affiliate marketing with Amazon, which is pretty, which is pretty brilliant. And quite frankly, you can go to any of my friends. Did you know that when you see celebrities online, or you you're listening to a podcast and they say, Hey, you know, our sponsor is you know, Gillette razors the best man you can get in just head on over there to the Gillette website, and just putting code Legendary and they save 10% Right. That's affiliate marketing, all your favorites, do you think they're I mean, that's, that's advertising in 2022. No longer is it you know, some celebrity running, David Hasselhoff running on your TV screen, or whoever advertising Old Spice deodorant, and that's what Al advertising looks like. It's not advertising looks, the more native it looks and the more that it doesn't look like advertising in 2022, the more effective it is. That's why so much business and commerce is happening with individual regular people on platforms, like TikTok, are you surprised by how much influence in business income from creating a free social media account when you use it correctly?

Stacy: Yeah, it's insane. The people that I'm I'm in front of them, and I've never there's never been a better time and with the deals group, I'm sprinkling in some, you know, I'm making extra money to help my family so I don't have to be you know, struggling so if this interests you, there's a link in my link tree to show you how I started doing this too. So I'm kind of connected. Both of them, you know, probably Legendary on the one and deals with the other.

Dave: Two streams of income from within the same business versus multiple streams of income from multiple businesses, which is a huge pet peeve of mine. And it's it's the number one way I see people going broke in becoming unsuccessful is taking on too many things, and getting spread too thin and getting overwhelmed and getting pulled away from what you were doing. How many can relate to that anybody has the feeling of being honest and awake enough to type that comment down below because I know I've been there. And so creating multiple streams of income from within the same business keeps me focused on that business. But it also protects that business. It builds a moat around that business sort of like Apple has done the most powerful company in the world. They have multiple streams of income from within the same business they have iPhones, iPads, iMac streaming, streaming service, music, service, all kinds of different services. And so this idea of being able to create multiple streams of income from within the same business, the other example would be a physical trainer or a personal trainer who instead of only doing one on one sessions and saying this sucks, I need to change careers, you know, I need to get into something different. So what do they do? They go back to college for 40 or 50,004 years, six years, and then what usually they don't follow through or finish with that. And so maybe they ended up going and doing waitering or something in the service industry and never really got ahead.

Stacy: So yeah, you saying that brought back something that I wanted to talk about to me. The biggest reason that I started this was to try to retire my husband and my husband is 55 and has been in construction for 30 years. He's an electrician, so he runs his own business and he's high stress . It's hard on you know, physically hard. And you know, it's tough. It's definitely a business. And so when I was the first couple of days of that training and especially when when you told that story about selling your knowledge in Home Depot that was just like whoa, the knowledge in his head for being a master electrician and 30 years in construction the knowledge into his head I can monetize now and market and we can he can stay home we can we can do real estate we still like it flip houses or or just turn the knowledge into his head into into digital products that that we can market and have income without him having to go break is back everyday working.

Dave: I mean, just like they're there. I mean, one of the one of my favorite affiliate marketing campaigns is the Bucks woodworking campaign we should walk and talk about and the only thing missing from that campaign is like a live person like that whoever was the affiliate who really scaled that bucks woodworking you'll find the Facebook page, probably still up and we show it in the affiliate marketing business as well. But the only thing that was missing was just a personality like a spokesperson. So it's amazing when, if you were to like any buddy, it doesn't matter. It could just be something that you do could be one of your tick tock niches. Because I think when you're new there's nothing wrong with starting a couple and creating content. And seeing what you really like and what you really enjoy talking about because half the battle is you're going to be more creative and you're going to be more you know, I mean, for me when I got started 12 years ago it was it was it was you know, making money was every I mean I don't know I just that made a lot of sense to me and but there's so many of you who have so much different knowledge than I had when I started I was 24 Understand I didn't have I don't know, I didn't know shit. I didn't know my ass from a hole in the ground. So it's not like I had a bunch of world expertise out of you who have a lot of peace and knowledge that if today I was starting and I had been doing construction for the past 2030 years, whatever. And I was older. I might start by talking about how I might get into that niche and just you know what, even if I was still working, I might just do little videos every day and drop little nuggets. And there's a lot of affiliate products out there the DIY, the product that bucks would work in was promoting those woodworking plans. And so there's a lot of do it yourself or do it you know, kind of construction based or even people who like to just tinker at home and do things themselves. There's a lot of products out there. And one other thing that I was gonna gonna point out was that any product, most companies even if they don't have an affiliate program, or most preferred or most service providers, most businesses we had a we had a lady a couple of years ago who went to a jiu jitsu instructor something and said I love your your training and stuff so much would you would you make an affiliate program and then she went on to do some obscene amount of commissions something like $100,000 in commissions if I remember correctly from selling this thing that didn't even have a program in the first place. And don't quote me on those, those numbers. I'm just doing the best I can to remember, but it was impactful. It was quite the result. And you know a lot of times we just assume that if it doesn't exist, it's not possible and number one, most of the time it does exist. If we look hard enough, and number two if it doesn't exist, become a dealmaker. You know, kept by our clique. So you're starting to get the juices flowing about your husband's knowledge and how you may be able to package that in a course coaching program, or even as an affiliate marketer, but that's something that you see and you'd like to get him involved. or retire him. Which would you define retirement for us because most of up until this point in retirement has been I guess stopped working Senate home to me though retired. I kind of retired. I mean I'm either at my other house or my work house. So in a way this digital lifestyle where we're working from home is a lot of people's new definition of retirement. How do you define it?

Stacy: Okay, great. I agree. That retirement to me is not having to physically go to a place and do work, you know, for me, I have to go to my job, which I love. And and but but I have to be there every day to make money. You know, whereas just Yeah, I can, I can be on vacation, I can be anywhere and so say for him, you know, we can if we can, you know, work online from anywhere I mean, that's retirement to me. Yeah.

Dave: You've got another TikTok channel online. And so just playing in the space animals, I'm sure you've seen a lot of the you know, the a lot of the volatility on TikTok and social media with people you know, might get an account that's I don't know what you call it deactivated and shut you know, sometimes we get it back we go appeal we fight for it. Sometimes we don't obviously, I'm showing multiple accounts because it's a good strategy for growth, but it's also a good strategy for diversification. Is that how you're looking at it and then what other ways are you looking at both growing but also protecting what you have?

Stacy: Yeah, so I've got those two and and I've got a Facebook page and Facebook group. I do Facebook reels on my personal account and my business account. I have Instagram and Pinterest . I do it all. Sometimes it's time consuming and I don't do it all of it every day but I'm on multiple different occasions because I don't I don't want to lose anything. I don't want to, you know, depend on TikTok.

Dave: Yeah, and, you know, TikTok is going through a process over the next couple of years to where, you know, the government is going to determine whether they're going to allow TikTok to stay in America. A lot of people don't realize that. But every social media company goes through what it's called a sepsis. Three sepsis review. And it's from government agencies and boards and there's lots of people out there that can explain it a lot more than I can. One of them is the Snapchat CEO and founder and I listened to an interview from a record conference that just recently happened. And that's where I heard what I just heard and learned about the sepsis review. And sometimes when you listen to the CEOs of these companies during these conferences and events, you can actually hear your owner going on about how they think like, for example, Snapchats, not on board about the metaverse, right? That's a Facebook pitch, the metaverse, the metaverse and and if you listen to Snapchats founder, he's going well. We think that people are going to want to live in reality versus putting a pair of goggles on though, you know, hanging out in virtual reality. This is capitalism at its finest. And it's capitalism in a major way. But my point here is, is that it's not like if we if we rise up and look at the bigger picture, sometimes we get a different we get a different perspective and realize, oh, man, it's not just tiktoks picking on me and like all these companies, everybody has a different agenda, and all the way up even to the CEOs of these tech companies. They're shifting and positioning and paint playing cat and mouse and you have to make sure that you get yours while all this crap is going on and they're getting theirs because trust me folks, they're getting theirs. They're getting Facebook, Zuckerberg has got and he just announced he's got another baby on the way or our first baby they're pregnant. They're building their dreams to trust me. Regardless if your kid is sitting on the couch over their audit on their iPad, scrolling through social media for 12 hours a day. That's why they're gonna come to your house and make sure your kids are having a balanced script. That's your responsibility. And guess what? They're gonna while your kids are on there, we're on, they're scrolling through social media. They're making money. They're making money because advertisers are paying them to put ads in front of you. And so the question is, in this day and age, you know, are we going to let social media use us are we going to use social media and so I go back to the the multiple accounts, the strategy, the diversification, this you have to approach business in 2020 online with diversification the same way that you would approach sort of like an investment portfolio, because at any time a stock market could crash, you know what I mean? Or a stock could crash or whatever, in a stock would be like a social media account that you have, you know, at any time that might cry, you need to be well diversified. That's kind of the mindset that I have about business nowadays. Because it's cutthroat. You know, it's political. People are nasty out there. You know, you really got to prepare yourself a little bit and that's why I think these conversations are valuable because let's talk about it and be honest about it and prepare ourselves. Because a lot of us, man, it's going to. It's like going into war out there, man. I mean, we're not only at war with these damn platforms, but we're at war with all these other idiots out here who are projecting their negativity and stuff onto us. We got to figure out how to use that as fuel instead of let that terror. I'm writing up for you as I talked a little bit, which is uncomfortable truths. But when we talk about them in plan, form, and strategize form we can be prepared for the things that come up versus being shocked and surprised and defeated. Do you agree?

Stacy: Oh, absolutely. I mean, with anything in life, you shouldn't put all your eggs in one basket. So Omnipresence is so important. 

Dave: That's why the email list is so important. You can't put the growth of your business in the hands of a corporation. It's just out themselves, so they don't give a damn about you. And I don't mean to be so blunt, but I'm just trying to keep it super real because Do we not all have important shit we could be doing besides this? So let's be honest and let's take it if we're going to sit around and listen to people talk. Let's make sure they're telling the truth in being concise and clear about it. And so the next thing I want to ask you about because this is what I think the other biggest thing that causes people to fail, is that they start listening to too many gurus. They start following too many people and now all of a sudden they get pulled in a million different directions. And what I found now I do have a base foundation of knowledge but so to most all of you if you've gone through, even at the very least that challenge, let alone if you've dove into the blueprints, you all have a base foundation of knowledge as well. What I found is that my income continues to go up in my life. And so it ends up hurting a lot of people because we're really, we're really ambitious, but we're naive. And so before you know it, you know we've got all this crap going on, and it's almost like overwhelming defeat. So how do you avoid some of those pitfalls, some of those shiny objects, some of those gurus and goblins who may not, you know, may or may present well, but in the long term, it's just a lot of wasted time. For them then to have another launch or another product or another strategy or another trend thing that they're doing. And I know a lot of people who have felt really defeated by being spread too thin like that. How do you avoid that?

Stacy: And yeah, I fell into that for a minute. I think it's because I didn't feel like I had enough knowledge or information to actually start. I wanted more, I wanted more. I wanted all the information and then I finally realized that you don't have to have, you don't have to have everything perfect to start and then you learn as you go. Chase Chase action, not perfection. So yeah, it took me a minute a week or two. I fell into that and then I finally decided, You know what I you know, I have all of this information right here. I need to focus and I need to implement what I've already learned. And then if I need to learn more, I'll do it as I go, but I'm not gonna. I'm not gonna keep buying these different courses and keep education great, but without action. It's worthless.

Dave: Well, I always my strategy about deciding if I'm going to learn from somebody or not, is I look at their life. And I say and I look at what they're doing now they're saying so, for a lot of people come into our community, and they'll get hit up by somebody on a social media platform. Somebody will reach out to them. They'll cold outreach, they'll say you're not getting the support you need. I'll be your host. I'll be your coach. But if we timeout a second just look at how this cat is living his life. He's got to go and reach out to people that's called the 2020 Hoover knocking on a door that's the bottom of the barrel. That's not what we want to be doing with our land. That's one of the reasons why I got out of MLM because I didn't want to cold call out and want to prospect people I didn't want to talk to friends and family. I didn't want to do three way calls. I hate being on the phone. And I finally got honest about that. I finally got honest about that. I actually don't like talking on the phone. I don't like being on the phone. I don't want anybody in this company to continue to run this operation here at Legendary. There's usually one executive call per week and the rest of everything could be done in Slack via text. And so why do I think Warren Buffett and Charlie Munger are interesting because of their life, the quality of their life? Why do I not follow Tony Robbins? Not because I don't think he's an incredible human being but because I don't want his life. I don't want to be traveling around all the time. I don't want to, I just want to travel for leisure not for work. I've already done that all by the way. I've done big events before and had a pretty big company before where we sold information. When we do huge events and every 90 days we're putting 4000 people in a room. It was exciting the first couple of times and then it was a job. I want to be at home. So I gotta want to help people live. I gotta watch how people live. And you know, I gotta be real. I gotta be real careful. Because a lot of people talk a lot of good shit. But social media is deceiving some days. So that's why and I heard this another day. Last week on the show. Somebody said, I didn't even look at anybody in my niche. I tried to avoid this kind of following and so that's something that a lot of us do. When we first get started. We look around and we imitate what we see, we model what we see. What is obvious is that you found your groove with that different angle that we talked about before. Is there any other tips that you would give people to be able to find their own voice or their own message or become a little bit more comfortable in their own skin? As they're creating? 

Stacy: And yeah, like I said, you know, with the training, I took lots of notes and I did the same thing. When I first started I had no idea I'd never made any content before so I kind of modeled other people but you know that that felt kind of fake to me. And my goal from the beginning was to be just real and authentic and just be myself. So the videos that I make are just me talking and telling my story and telling and celebrating my small wins and my big wins. Just just relating to people that has that has done so much better than the than the pointing or that just the words on the screen are the trending sounds gonna still do those because you have to but this job performance wall for me so I mean, you got to find your own voice and you got to not be afraid to try to relate to people because you got to if you're not, if they don't think you're real then they're not going to be interested. 

Dave: Yeah. Yeah, for sure for sure. For finding your voice and not I mean, it's not like you have to go nowadays. You don't have to go on constant brands in talking every video but sprinkling in Scotland of your personal self so people feel like they know who is the person behind creating the content like they know you a little bit goes a long way. Would you agree? 

Stacy: Absolutely. Yeah, I've had so many people say you know, just just just message me or comment on my video saying, this is the most real video I've ever seen. This is Wow, thank you, you know, because you know, most people you know, don't break it down like you have or don't you know, don't care.

Dave: When you know I was watching Survivor the first episode of the new season of Survivor with my wife Erin last night and we've been known to go on vacation and just then just sit around and binge watch like Survivor for example, or we did it one time with walking dead. I don't watch a lot of TV but I'll watch two shows that I've watched with my wife. Sort of. So I was thinking about, like, what my strategy would be if I was going on survivor and thank God I'm not in that I don't I don't want to go work that hard for the potential of a million dollars. That's what this industry has done for me by the way. It's made me when I look at Survivor I'm purely there for the entertainment and have absolutely no desire to go on the show. Whereas some people want to go on a shot at a million dollars. I'm like, I don't, I'm good. But anyways, anyways, so I was like, what would my strategy be? And I thought about like, I thought about all the games that we play as human beings you know? What I mean is to try to get people to like us. You know the takeaway is playing hard to get the don't let them know how smart you are. Don't let them know how dumb you're a all this bullshit. I mean, we have all the games and you know what never, I've never, ever said or heard anybody say, man, he's just too kind. He's just too kind. I've never heard anybody say that. And so I said that my faith, my strategy would just be kindness. It would just really be kindness. Now it's not that I wouldn't be aware and that I wouldn't be you know, still run into negotiating alliances and all that. But nothing, nothing ever came from biting at somebody or telling them about themselves for being nasty. Nobody that has never worked in the game of persuasion. But so many of us bite at people so many of us. We like to tell people about ourselves or we get angered by when people are mean and then we get anger back. We think that's the you know, because we get triggered up. And so delighting the customer is a piece of advice that Warren Buffett gives to all his businesses. And I find that to just be true in life and business that when you focus on kindness, really just making people feel safe, cared for and like you're going to be kind to them no matter what they do. You're not going to shame or blame or you're going to be kind to them, and they feel that you know, that goes just as far as I think he's delivering high value content. I think behind this and coming across as just a decent good person that wants to help and you had said that a second ago and that's what made me think of that. Do you Do you believe that in do you do you are you aware of or or what advice would you give to people who who may find may think that sometimes it's it would be good to to fight with people in comments, or to get or to, you know, allow somebody to get them frustrated are mean and you know what I mean? Like to do anything or show anything but kindness to your audience. Could you speak because you just seem like such a kind gentle person and you also mentioned that a second ago.

Just like what you said earlier, you look at people's life when you decide whether or not you want to do business with them. And so it's the same thing. I remember one of the first videos of the challenge you asked: what do you want to be known for? So I want to be known for it. I mean it doesn't visit and doesn't do any good to fight with people. I mean, sales, want to find a problem, intensify the problem, you know, show them how your product will solve the problem. And that's going to be helping people solve their problems and their pain points and the things that they're struggling with and helping people not fighting with them. It's true. And as Jeff said, when you kill people with kindness, folks don't know how to respond. They really don't. I mean, because so many people and this is one of the things that we forget. So when people are angry, they're they're upset, they're frustrated and they are looking for somebody to fight with. You're looking for somebody to blame. They're looking for somebody to to kind of you know, set up and then when that person lashes back out at them. Now it's your fault, and you're a bad person. You're a bad guy or a bad woman and they knew it. They knew it. And oftentimes I think people test other people just unconsciously, maybe because they have been burned in the past. So when we respond with kindness when we respond gently, when we look at our audience like Man, these people are fragile man. That it really is a shift because you step into a leadership mindset more so than just I see these comments on our Facebook groups all the time. Like I've been posting videos for, you know, two weeks now. Feels like I saw this one feels like somebody said feels like forever, brother that you posted that I'm not trying to shame or blame you. But look, I mean, it's you're just getting started, man. You're just getting started and you can turn that frustration into let me let me be us. Let me let me relate with other people who are frustrated and let them know hey, I I'm frustrated. I've been frustrated. I can be frustrated from time to time. I know you're frustrated too. Here's what I'm doing about my frustration. You just became valuable you went from not valuable. It just to like and that doesn't mean you're not a valuable human being. I'm just saying in the marketplace, you have to bring a product or a service to be a value in order to barter trade to have something to sell. And so it's like people think well, I don't know what to sell. I don't know what to say. It's like you if you're a bump on a log, if you're complaining. You're deadweight to the marketplace to the economy. Do you understand your consumer if you figure out how to even take your own mess and turn it into a message? Dammit, you just you're now a value. It's that simple. Sometimes a positive attitude is valued in 2022.

Stacy: Yeah, selling is nothing but a transference of emotion and the emotion that you have is you know, it's gonna make or break whether it's good or bad.

Dave: Yeah, it's gonna make or break you and what you get in return right? It's amazing. That's why when we talk about this being an inside game and success really being most about the dynamics and not the mechanics. It's something, sometimes you know, people say they, you know, one of the things that I that I, that i i It's so funny. You know, one of the things that I gave a recommendation to to a student a while ago was I looked at his content and it was all positive. All and he wasn't getting trapped. He was like trying just up and I said, well, there could also be times when you're too positive, right? You got to mix in a little bit of reality and a little bit of humor, right? You got to balance your stuff and get real. In 2022 you can just be full of motivational quotes because now you just You look like a nameless, faceless. Just a conveyor belt of memes in that state. That's fake. Right? So we have to weave in struggle, and that's why I say your struggles can be your biggest strengths. Those are the things that people can relate to. Have you found that to be true and how would you define or explain being relatable to people that you know who are new the power of being relatable versus you know, trying to look perfect?

Stacy: Yeah. Me people want to see real life I mean, I used to you know, have to you know, have you know, I'll you know I'll be you know Preston snap did have a video but now I'm listening to the lake and I'll do a video and sometimes those will perform better than the ones that I was all pretty, you know, and so it's like people want to see real life and they want to see that you're a real person and that's how they're going to relate to you.

Dave: Well, gosh, you have given an incredible amount of value this morning. The beautiful thing is that you know, when you do the work initially it becomes this kind of compounding thing that not only creates income, but now you have something to teach and talk about and you're kind of like, like an authority like an influencer in a way in this industry. And it's just amazing to me that you can become literally, you go from zero to hero, you know what I mean in just a matter of time, you know, and you may not be a hero to everybody but to somebody to somebody or multiple people. You are a hero. You know what I mean? Like you have introduced them to something that was so valuable, whether it be some knowledge or some information that they didn't have, or maybe it's been significant savings through a tough time that you're like literally a hero and you were like nobody to them, just not too long ago, you know what I mean? And it wasn't that they found you, you found them like you did the work to put yourself out there to get what you're now what you have and what you're building so good for you congrats and hopefully we'll come back and keep it with us.

Stacy: Yeah. And then the thing is, I'm influencing my kids to my kids or young adults. And at first when I first started this, they meant they didn't have a whole lot of faith in me. They were like moms doing it. It's probably too late to get into it, you know? Because they're young adults in it. So they went on tick tock, you know, and so now, three months later, they see how much success I've had, and they're like, Okay, what, what's the like?

Dave: Let's end with that. And for all of you who you know, are are that whether you have kids that are anywhere from 10 to up they're probably going to be giving you a little bit of a side eye when you say that you're going to be marketing on whether it be tick tock Instagram, whatever, but we got the strategies in the secrets make you look like a rock star. So hang in there. All right, Stacy, take care. My best to your family and we'll talk to you soon. Okay. 

Stacy: Thank you. 

Dave: Alright, see you. Alright my friends. Really cool conversation. Go and follow her and you can check out both of her profiles. I'm gonna flash them up online at the lake. This is her first TikTok profile she shared with us today and the second is online at the lake. And so well, it's amazing what can happen in just a short period of time. And especially if those of you who have the skills in different areas of your life or knowledge that you don't really know what to do with but you know, it's valuable. What I believe is that as you get into this process, like Stacey, you'll start to see not only how a lot of people out on YouTube and on Facebook and Instagram and TikTok are making money in ways that you didn't see before. But also how you can get your piece of pie because remember Zuckerberg, you know all these cats, they're getting theirs, right? And there's a they want you they actually want you to get yours too. That's the thing. They want you to come create content on the platform and they'll pay you for it. Not only can you do affiliate marketing, or you can sell your own course coaching program or event. They will also they're all starting programs, YouTube's already had it for a long time. Well, they'll pay you if your videos get a lot of views. So there's income and income streams that can be created from your business that you don't even know and that you'll learn and be made aware of as you go. A lot of opportunities. tons more than any of us can take advantage of. Trust me. Just get started. Get out of your own way. Start getting ready to get ready and get in the game. We'll see you back here for another episode tomorrow.

How To Launch An Online Business At Any Age

Below is the transcription for this episode:

JoAnn:  everyone. Happy Wednesday is September 21. Almost gearing up towards the end of the month heading into a beautiful fall October weather here in the next one week and a half or so. My name is JoAnn. I'm the marketing manager here at legendary marketer and I am so excited to be here. Behind the scenes it's been a little bit of a crazy morning. We had a last minute cancellation and we have a new guest that said he could come on about 10 minutes ago so he hopped in the shower quickly and put on his legendary shirt and joined us this morning. So like it's live, live TV, live interviews, things happen. So definitely put some hand emoji collapse together for me, and help me welcome our last minute guests this morning. Jim, Jim, how's it going?

Jim:Oh, right. We're here. We're alive. It's great to be here. My wife said make sure I slow down and let you talk so I can hear you first. So my kids have a 10 minute rule. I call my wife's friends for like 10 minutes and then there's a cut off. I don't think they understand that 10 minutes. I think it's like five to seven they start to tell you how to me but it doesn't matter. So here we live.

JoAnn:  I am so great. I'm so excited. You're here. I'm filling in for Matt. He's here under the weather this morning. So we're kind of juggling things all over the place, but it's all good. I took a look at your content and all of that good stuff and I'm super excited. Sometimes. Well, it's nice to bring on someone I know you're a little bit older but not

Jim: just my box. That's right. I still feel like I'll call it the legal way to go into the store. I'd look around to see if anybody's watching me to buy it and I am still young . You know I don't know if I. I don't know if I ever made it past 19. You know it took me until I was 20.

JoAnn:  I love it. I love it. Alright, so share with all of us. How you got to where you are right now. How did you find legendary? What were you looking for all that good stuff?

Jim:Well, you want to start with just that party. You want to start in the beginning.

JoAnn:  Oh, go for the beginning. Let's hear it. All right.

Jim:When I was a kid my dad was World War Two. That Navy guy and he was a frogman. So frogman is the guy that was the predecessor to the seals. So he always was an entrepreneur. He was an entrepreneur spirit. I will say when we weren't we I grew up along the coast. I was born in Dallas, Texas, in Parkland Hospital, the same hospital they took John F. Kennedy to after the assassination by Lee Harvey Oswald and I they they took him to that hospital. Well, it became famous so they made a movie called parkland. And it talks about the aftermath of what happened. You know, when they all the FBI and everybody came and said why did this happen? Well, how did you set the precedent? And so I was born in Dallas and then raised along the coast. My dad always had, he was an entrepreneur, you know, he had these businesses. He had a park when a hurricane came and took out the entire park and then it was gone. Then it started like a carnival, and a tornado came and took it out. And so then we moved up north in 1968 started a restaurant business. We had our barbecue sauce, Texas Rhodes barbecue sauce, and my dad, the governor of Texas, had his governor's brother come up with this barbecue sauce. So my dad sort of settled down a little bit and had a restaurant. Well, I'm not exaggerating here in 1968 in the fall I was in first grade. earthquakes came in Illinois, Southern Illinois and level the school it was on a Sunday but big national news if it was on a Monday, but it was a Sunday. And the business, the restaurant, all the windows cracked, all the plates fell off the shelves and then we headed up north. Then he had a swap shop and auction type Swap Shop so when he called it he was even gonna have Johnny cast. My dad and Johnny Cash, his dad, were friends. And so he was going to have Johnny come and actually sell and you know the auctioneer and you could, you know, say this piece of paper here has Johnny's is Johnny Cash was auctioneering and somebody would buy it for $1- $5. You know, so that ended that business. And then he started one of the most unique businesses in 1972. It was called metallic recycling systems and the way that we do recycling nowadays, that no, I would be sitting on a big boat right now in the Gulf of Mexico. You don't mean, it would have been a completely different life, even put my name on the chips with him. And then, when I was 13 He passed away and so 1975 and, you know, so then, you know, I you know, they didn't have computers in schools when I was in school. So in 1980 I graduated, and I went to electronics school, the BRI. I wanted to really know electronics and I always had a tech sense but I really wanted to do it for musical engineering, something like that. I didn't, I didn't, you know, so I was 18 and I didn't get a job. Which job stands for just over broke. I'm telling you for other people out there that they really want an acronym. I'll tell you what, when I was 33 I, you know, I lived in California, and I went to California and Silicon Valley, and we you know, the economy in the Midwest was tough. The automobile industry really took a hit Detroit, all that blew into Chicago. You know, I'm talking about the parts and you know, all the parts that go to the automobile industry, so there was a lot of lack of employment. So I went to Silicon Valley. I went to Silicon Valley to meet Bill Gates. Steve Wozniak and Steven Jobs. That was my goal. I was going there to hang out with them guys, be their friends, buddies, whatever, and do electronics and really, that was my goal. But I went out there and guess what happened? I went to Vance micro devices and got laid off. It wasn't even real. I didn't even really have the job. So I worked in subcontracting through the bank and doing things that you know, this and that never have had. I had a nine five job and then you know, suddenly, It was time to settle down. So I moved back to the Midwest, wherever there was my mom and you know, family members, so to have children in that, and I was 33. And that's when I did it. That's why I did the hardest thing almost ever. I'd never forget the day I went and I went and I came up to this time clock. And I went in. I'm looking at this time clock and I would put my hand out and I pulled it back. I was looking at that time clock you know, and I was like, Man, this is it. I gotta have a haircut and get a real job and this is really happening. I know. The guy behind the testing let me help you. I'm closest now to then I've ever had to actually be at a 930 to 930 job but I you know there will I clocked in and, and I've been broke since until now. And now. You know, I don't I don't throw money around into the fire pit yet. But what I have learned the secret to making money is don't spend it. Don't buy that Corvette 1959 Corvette with the top off now. Invest your money. Invest in yourself. Invest in what you can do. What you can help other people do and and then I've always had a servant attitude. I love serving people. I love helping people. I love coaching. I mean I've coached football and I help myself and three other guys who started an entire league in the area. If he doesn't like Pop Warner, Pop Warner is for the younger.

Jim:And at first I was like well they're kind of young, small, you know, but then I saw the alternatives to the coaches that would go instead of me. And I realized I have to go because I want to help these kids get mentally and physically fit and protect themselves from injury and that type of thing. So I already coach basketball. I'd already coached baseball, and I don't know anything about baseball. You know they wouldn't let me play. Replay. He always taught me he made me learn things when I was kid and said now baseball is not going to help you. My dad was right. He's an entrepreneur. You know he was right. I mean, but I still can hit the ball on six foot six. I can hit the ball farther. 

JoAnn:  How did you initially hear about legendary?

Jim:Okay, I'm gonna get close. I'm getting close. And you know, finally settled down that clock the job started doing that. And then and then I got laid off. And then found another job that was outdoors. I liked it for a while. And then the company folded so then I worked for Big Brother overlord. All right, that's the best I can say. And that's really a nine to five job. So, I've been doing that. I met a woman of my dreams and went to divorce in 2010 and then but that's usually you think like, why God why did why did what did I do wrong? You know, where did I fail? You know failure, all that. But it wasn't that I hit the jackpot. I married the woman I met, the woman of my dreams. married her and she is the real deal here. She is a real entrepreneur. One day during the pandemic she got she got injured in a job she's school teacher she grew up in Barcelona and she she got her scholarship when she was 15 and to Barcelona and Spain and was a school teacher and a principal for about 23 years there, went to watermark Tuck School for about seven years. Then came and found me. That was the only purpose. I mean I'm absolutely positive about it. We're both positive of it. She had no reason to be in Davenport, Iowa. And we met in a Starbucks and fell madly in love. And still in love to this day. So happy right now you have no idea. We're happy to be here. We're happy to be with you. And we're happy with the legendary timespan , you know. And so my wife, my wife, started searching for something more. She had an injury and she had her shoulder fixed and that was painful and she didn't really want to go back to her job. She didn't want to go back, you know, surgeon and she searched and we found something that cost a bunch of money. Right? And I said no, I don't think there's enough there. I don't think that's and I'm not sure if that is the source of what we're looking for. And she came across Brian and I, she followed up on it and started it and I said okay, she goes I really trust this guy. And okay, I said okay, let's you know, and then it was like the rug got pulled out from under the table. Because all of a sudden this guy Dave Sharpe shows up. I'm like, Wait, this is Brian. This is Dave. I mean, what's going on here? So I was really skeptical at first. I was like, something's up here. And then my dad was five foot seven. And I'm gonna say Dave and my dad are very similar in many ways, and I started watching him and and I'll tell you what, Dave is might be one of the best content speakers that has really been out there. They really can put so much out while he's talking to me you can understand and you can relate to it. And all of a sudden I said hey, I like this and then the more I did it, the more I started believing in myself. Yes. And then I realized, what the heck am I doing? Why am I doing this nine to five job? Why? It was never me that day that I posted that time clock was a big mistake. It was a really different thing. i i Yes, it puts some food on the table. But if I went on vacation, I would use a credit card. Then what I do is pay that credit card down all year until Christmas. And then I wanted to have Christmas so the kids have to put more than you pay it all down. And you don't really get it paid down. You know what I mean? And so that's what my job stands for. And so then I then the first guy was mad, Matt came on. And Matt is a good person. And everybody else in legendary is a good person. But Matt is innocent and good. He's just innocent. You know? I mean he says things like, don't worry about it. You know, when you're going through the blueprints and the training. He says don't worry about that you'll be alright don't you know and don't suffer for that don't suffer. And those little things that he said helped me so much not to suffer not to, to think oh I can't do this you know it's to me for my break. I've only got two brain cells for seven days left. I have to download a bunch of information on one upload overcharged, I'm burning these cells so bad. I don't want to lose them. You know, call me down and he calmed me down and then they would fire me up and then back down and then they would really fire you know, I mean what as I was learning that he was more like so I could learn this much then with him I was able to learn them next few steps to go up and he would really push me to the art farther up and and my wife and things got really good from there. You know? And so go ahead and ask the question.

JoAnn:  When did you start legendary? Did you guys go through the challenge a year ago, two years ago, three months ago? What was that date?

Jim:October 2020. There it is. This is my beautiful entrepreneur wife.

Jim:Guys, well, we are two different here but he's the same. He's an unplugged man. I am. Hot Man is on his punch. My wife's on her second campaign right now. And when I first heard about Facebook and campaigns through math, I was like, man, no way. You know you start putting money into this and your ads and stuff and you don't know what you're doing. You may just pump out a bunch of money. And my wife has to by working with Canva and all the things my wife really, really has gotten her videos.

Jim:He's really cool and legendary too.

JoAnn:  I love doing paid ads on top of organic Correct.

Jim:I learned from her I sit back and really help her and she helps me how's that

JoAnn:  work? I love that it's even work that's

Jim:like this room. You know this room my wife set up. You know, there's a chalkboard over this way. Okay, that way. I know this is weird. It's backwards on the video. You know, this is a desk here. We have another one downstairs and that we both can work at the same time. It's really

JoAnn:  Okay, so let's talk about that. She found the challenge you were skeptical of a little bit and then dove in. How was it working alongside your partner in the same house? Did you guys need to find okay, this is your space my space or is it really collaborative and teamwork? What's it? What's it like? Working together?

Jim:It's so much fun. I've never had any fun. I've had a lot of fun, but it's clean fun. While we're talking you know, we love like yesterday. My next video is okay, we were driving down the road yesterday. We were heading to a place where my wife we're going to a wedding in a couple of weeks. And my wife got a dress and she bought it offline. And so this dress is a little big for she's very petite, beautiful, and super gorgeous. And so we knew the seamstress that was in a town which is this thing even really a town where there's no gas station. There's no okay. No, you know, but it's got about 20-30 houses. You know, it's that in Illinois, you know, it's by the river. And we don't that we're driving down the road. It's just what we see. Now we're in the Midwest, we're in Northern Illinois. We're in cornfields. We saw a zebra. I mean these people on a farm had a zebra so guess what we do? We stop. I turn the drive right into the dance back and get back up and pull over and we take videos of this Libra in so that my next video will be one I'm not sure exactly the next one not after this. I'm so supercharged right now that I don't know what I'll do next, you know, you know but the thing is, we took a video of that CEBRA then we came on down the road and there were a bunch of little billy goats. So we stopped and filmed down. You know, we went to this place called the house on the rock. And this is a really centric guy that builds all these carousels and things in his house and he really wants to share with nobody. It's an amazing place. You ever get the chance to see it. It's in Wisconsin. And that place was just phenomenal and we did a lot of videos there. And so what we found is we end like today if we didn't have this we're gonna go to the lake. There's a lake right outside of town here, a park called Rock wood and get our boat and do videos there. So what we found is we'd love to go places and do our videos. So we laugh, we laugh so hard because it's so silly making videos, you know. Here it is. Okay, so

JoAnn:  let me stop you know because you said something that I really want our viewers and our listeners to take it. There are many people starting out on their journey, and they just sit in one room in one place. And all of their videos are in the same place and they're talking about the same thing, guys and Jim sharing what he and his wife are planning. They're building out strategies. They're thinking of content ideas, they're thinking outside the box. How can we look different? How can we show up differently than everyone else? winging it right they don't care about what anyone else thinks they're gonna go in the lake. They're gonna make TikTok videos on a boat later today. Listen to what he's saying as he's sharing his story. What he's what they're both really doing. They are thinking outside of the box. How can we show up online differently, but authentically to what we love, what we enjoy and that is such a gift that you're sharing with our audience this morning. That's huge. And I love that and I know someone made a comment because you said chalkboard. I don't care with a chalkboard whiteboard iPad. You guys are planning. You're building out a strategy. And that's what is crucial here. You aren't just throwing a random video and hoping it sticks, you're building on a long game. You guys are masterful at what you're building and it's beautiful and it's authentic to you and I frickin love it. So awesome. Kudos. I hope everyone really grabs that this morning from you guys.

Jim:I want to say something sometime, like simple far in my course man. I love to cook. He loves to but sometimes he's cooking. I go there. We put a tripod in the kitchen and we made one video like that. Cooking together. We like dancing but we cannot dance it really but we put it where music is. And when more and this is for video. We also where we put the cameras there and we made one video. So where we go with something we do together is video because we share our life and we know that these lives are not age, sometimes it's not easy. See, for the Mornay for many problems, but last is nice the shelter life and any element see thing and I you know and I know what kids are killed loves what I do. And we enjoy spending some time together and he likes to talk about my life. Full time I have two three life I talked about him as smhc For us it's a It's a gift. Yeah, I think you and I think Dave and all legends because we are being blessed by everybody that does this. It will happen you will make you just keep trying and go back to the blueprints and if you know me, me I get confused or think something I just go to the blueprints and I restarted then it comes back or I watch drew or watch matt watch you know I've watched these and then go to other people's videos and watch them and look around and learn. Joshua Smith had a definitely big effect on me. 

JoAnn:  This it's not an optional so I hope I think you aren't using those words and I hope everyone is really catching on to what you're using. I am going to do this. So let's figure it out. Right. Oh, I hit a roadblock today. Awesome. Let's figure out how to get past it. What do I need to learn to change? What do I need to pivot? There's never a struggle today or this video isn't going so I'm just going to pause for the next three weeks and then think about it for a while you don't do that you just go Okay, let's try something different. Alright, let's go back to my education. Let's see what I missed. What's the next step that I can apply? And that's the difference between being successful and not. It's the drive, the consistency and the mindset, that determination. I am going to do this. I'm going to figure it out. I'm going to use my resources and I'm going to keep going. I'm gonna keep going and match your energy. Committing to that journey with your wife is beautiful. I love it. I love it.

Jim:She has been very successful. Number one. She was a school teacher. So you're when she says she does two or three lives a day. Well, I love it because I sit back now and she does some in Spanish. I've always wanted that staff and her and so you know this preference. I don't know who actually but I do know there's a big demand in Spanish online and my wife is part of that. She's International. He is getting clients from all over. She just had a client from the Ukraine or not Ukraine in the UK. And I've got some from the Ukraine that that you know, because they have to worry about things like getting able to use the internet because they the other team I don't want to say things get us in trouble but the other team will find out where they are by zero and and that they're using a phone, a telecommunication communication device, and they can find the signal neck to track people. So I'm talking and helping people in the Ukraine to try to kiss and have food. You know, this ain't about it ain't about just, you know, making money. It's about putting food down sometimes, you know, I mean when I do a live show and Nick comes on, you know, this gets almost political, which is hard for me. I'm not political. I mean, you know, I type policemen, I mean, if I see something bad going on, I'm gonna help you know, and that's just the way I've been all my life. But

JoAnn:  I also think that the goal, your drive to serve is really why it's not necessarily just to make money. It's you who loves to teach you love to code. Love to serve you love to help. So you're using your platform to do that. It's my own way and that's really cool. For sure.

Jim:chance to sign out that little form but that's what I do for a living.

JoAnn:  For living, Jim, what did you do before?

Jim:Work with robotics. Now I teach robotics. I teach kids for free. For free. I teach kids how to build robots, and how the basics you know, just the beginning part that basic tells the motors and the servos. And the computers work together to make the arm move and how it works with robotics. Now, in the application of the real world, I did it in like so automation, why would you have automation? Because I worked in negative 20. Why do you work in negative 20 You say, because ice cream biodegrades at negative 10. And that blew my mind when I learned that when I was doing my job. Make it 20 Man, my joints, my knees are everything. It's killing me. And thanks to legendary Thank you, Dave. Thank you, Matt. Thank you drew. 20 no more. Do you understand my job making machines work with computers to be completely automated? You know , the beautiful thing I learned early was from the engineer that built this, you know, $22 million robot that I work with. And he is here. I saw him one day. I caught you know, he didn't know I was there. And I saw this guy not on the camera and so I ran down. And I knew who he was. I figured out that he was the engineer, the designer and the architect of this particular robot. And I said, Hey, check it out. ” You might move on because you're using these proximity switches that came in on the Mayflower Well, this guy spoke barely English, right? Get my job. He didn't even have a clue what I'm saying. And but these passages were made in the 80s You know, they aren't the new ones that are made modern time. Why are we using these but he did. He stopped me right there. He stopped. No, that is this machine runs perfectly in a perfect world. There it is. I think you did it. I was so happy. Always have a job because it isn't perfect.

JoAnn:  Exactly. Exactly. Right. I mean, that's I let's let's end with that as the last takeaway stop looking for perfect, it doesn't exist. So we've got to just put things out there. And just keep going. take imperfect action perfectly. It's probably the best way. So I didn't get a chance to grab your socials. can people follow you? So I think I have your Tik Tok to makemoneyonlinewithJim. Is that correct? Yes. Let me share that. And then you also do are you also creating content for Facebook? Yes,

Jim:and Instagram and

JoAnn:  Facebook we just can just search your name, it's Jim ferry, tick tock you can follow Jim and make some money online with Jim. So definitely go give him a follow. I love your energy. I love the partnership that you and your wife have not only in life and in marriage but also in business and you find the joy guys find joy every day with Wally and it's just so cool and beautiful to see. I love it. I love it. Love it. Love it.

Jim:It's amazing. Chris: Did that ring a bell to you? They are. When I first saw Dave the first person was a pastor, and that had a line that I loved. And then I saw this before Chris and Susan and we followed them for quite a while and they would drive their car. Just pull out their tripod, chairs and do videos everywhere. And that was very inspirational. We follow them and realize it is a great opportunity as a couple to become entrepreneurs together. You know, and then my wife found that it was easier for her to do it in Spanish. And grew up in Europe. She has European Spanish and is a teacher. So I recommend all of you out there. You've had to be a picky eater. I did training and I've been teaching people how to build robots. I've been coaching, use those teaching benefits that you've had in the in and enrich make them more and serve be a server. I serve people you know, I find it hard to help my friends. It's like you know I don't want to see him fail. You know with a nine to five job you're you know you're you're restricted. You're going against somebody else's rules and expectations. And you know when you're yourself. You get a little nervous and say hey man, I gotta do something and use that energy of nervousness and push through multiple videos. Do it in different ways. Don't be the same. There'll be just a tiny bit of Joshua Smith. I mean, he really does show you a lot of good ways to do things and that's where I've seen the big change in my videos is by doing a little shorter and a lot of content and that content and get them to have to watch it two or three times. Do you want to? You want a gold nugget?

JoAnn:  Yep. Let's hear it. We've dropped a lot already if people have been listening, so let's hear it. Let's hear one final golden nugget.

Jim:This is my wife. She came up with this a couple days ago. She goes Do you know it's an AI algorithm that is running tick tock and what does that mean? That means Watch, watch it, it's big brother watching you and they are watching all your video context, what you're looking at, what you're doing, everything. So to go to the guidelines, the rules of Tic Toc, and we do it every day. Because you know, you're looking at the rules and you're complying. So a lot of people get in with the Tick Tock police and they get in trouble. So go to these active guidelines. Just we go on there and we punch it in and sit down and have dinner and my wife's videos went from 500 or so set to five times out. I don't know how all this changes and how it all might change for you. And everybody's different AI is different and all that kind of stuff. That's what they are. Your videos aren't going great. Then make a little tweak here, tweak and pay attention and watch other people's videos do these giant tell me

JoAnn:  I mean variants out on that so I always say niche but but you know this potato potato tomato tomato.

Jim:You were surprised. Give me today. Did you expect this? You didn't know don't You don't know when somebody we were it's real. It's real. It's real. out there. I know you're struggling, you're under pressure, you need money. Dave has said don't give up. Because the day you give up the next day you were gonna make my money. I'm gonna tell you made the money you just don't know. It's common, it's a blessing. But keep working. Keep striving keep doing videos, find different ways to do videos, you know, and do different things. I'm completely different person. I didn't have this facial hair. When I started. I didn't have long hair and everything and I got to be part of legendary and during that time, which I thank God every day you know because it gave me and direction and and thankful to this day I can sit here and give you hours more. My wife said slow down. Give me

JoAnn:  I really appreciate you coming in and helping us out this morning. I just really appreciate you and your energy sharing your insight, your strategy with all of us that we definitely have to have you back on the show in the coming months your wife needs to join you full time on this thing in little quick little seconds. I'm gonna have you both on and I really appreciate it and I appreciate your time and energy alone guys too. I love your energy, your outlook on life. 

Jim: It is beautiful and what a great way to kick off the week. So thank you, you know, it was a pleasure to be here. I hope I get a chance to be interviewed by both Matt and Dave and you know, I would love to come back. Give them guys I've got I've got something so worth Dave wants to hear I promise client that she will not believe that he or she might not throw his hat. Want us to meet this guy.

JoAnn:  Any moment that brings a hat throwdown

Jim:It's phenomenal. I mean, he might throw the hat I mean, but it's amazing. The people that we've had, that we've helped, and my wife is just, you know, she's on a level that I get to try to achieve. And that's what's really nice, is there's no animosity, we both keep pushing each other. She's my boss pushed me, you know, to get up in the morning and so, you know, did you do your videos today, you know, that I mean, I love I'm not good enough. You know, it's like, you're right. You know focus, because you know me I'm nonchalant. I live like you know, every day is the greatest day ever. Let's enjoy the day and do your work and that's what legendary is about. That's what doing this is about. It's never been in the history of mankind anything like this. So you know you're getting an opportunity that's been years and years that people have suffered by having to do nine to five jobs and had no other choice to survive. And so you know, with this, it's not just survival. It's life. It's life, legendary life in life with legendary armor right here. You know, there it is. I got the merch.

Jim:I love it.

JoAnn:  Anyone can buy Be Legendary dot shop, grab one of our T-shirts. And Jim thanks again for coming on the show today. It was a pleasure. And have a great day and stay legendary as always.

Jim:All right, guys.

JoAnn:  Wow, what a great Wednesday for your energy and definitely go back and watch that replay and grab all of those nuggets that he and his wife shared with us this morning throughout the episode. And as always stay legendary. Have a great day. We'll be back tomorrow. 

How To Build A Brand Around Your Passion

Below is the transcription for this episode:

Dave:  Hey what's going on my friend Dave Sharpe. Welcome to Wake Up Legendary and as you can see, we're back again. Wow. I mean, what a miracle just when they thought we were gonna fall off the face and that marketing was going to explode and disappear and just be some fat. Well, it's only getting stronger. And this morning is proof that we have a fantastic guest and actually, excuse me. Excuse How dare I? We have two guests this morning. Excuse me, buddy the pup is okay. And Cindy. Is the other YouTuber. Welcome to the show. Hello. How are you? Cindy: We're good. Very cool. We dressed up professionally for you.

Dave: I feel underdressed. Personally, I mean, I feel like I don't come in here. Well, first of all, hello, buddy. And thank you both for joining us on the show this morning. Well, thank you for having us. And if buddy gets you know anxious at any time I would completely understand if he had to take off or if he has other appointments even I mean I don't know he may be. He seems like a very serious individual. So if he's got other things to do, that's not going to bother me. But Cindy, thanks so much for coming on. When did you go through our 15 Day Challenge?

Cindy: I did it last year. I can't remember exactly when but I did it last year.

Dave:  Okay. And what did you do? What were you looking for when you were on the internet and either found it purposefully or stumbled upon us?

Cindy: I basically stumbled upon it. I had. I had a business that I had to close and then I had to find something else to do so I've never had a nine to five job like ever. So I didn't think at 50 It was good to find out. So I was doing other things. I did Instacart shopping. Did you know things like that? I tried 10 MLMs and I was terrible at all of them. And then I came across this and I'm like, Oh, this seems like a good fit. So that's how I found you

Dave:  So you've had the entrepreneur bug, if you will, your whole life.

Cindy: Yes, I left college. I remember they always said you know, do what you love. And this was in about 87 And so I'm like well I love to shop so I started a personal shopping business. Problem is I didn't know how to market it. So I only had a couple of customers but I called it tailored shopping services. I had brochures printed up. I mean, you took that very literally. I did.

Dave:  See that wasn't quite what they meant. But yeah, so I was driving down the street. A couple of days ago when I saw a little girl sitting out selling lemonade or something like that. And it reminded me of my daughter. She said that it's very frustrating when you are a very young kid because the sales are very far and few you know what I mean? So what was it like going through the 15 Day Challenge? I mean, it's not that you're not complete. You're not totally new to personal development and learning stuff. In your own way. I would assume you've made your way since you dropped out of college, somehow some way over the past decade. or so. So, you know, what was it like going through our training?

Cindy: Well, I think what was interesting the first day was that it wasn't even like a light bulb. It was like a light bulb explosion because you talked about the website and you know, collecting emails and things and I published equestrian magazines for like 15 years. And we sold products that were like our custom logos and things we had, you know, things made. I never collected a single email. So I was like, oh my god, I have 15 years of gold. And I just didn't know what to do with it. So that's amazing.

Dave:  And what did you do? What kind of business? 

Cindy: I used to ride show horses and hunters and jumpers. So I published two magazines. I started them and published them for a while, one I sold after about 12 years and then I kept the other one. I did it for about 15 years total.

Dave:  I was curious about you know if it did become a sellable business for you towards the end, and it sounds like it did. You know I feel your pain though because once we look back on things, probably the question that I would be asking is how much more could I have got for the business? If I had a database of customers if I was marketing upselling them cross selling them to other affiliate offers down selling them to other subscription services or information courses. I mean for people who read things it's a perfect opportunity for a lot of these dying magazines to introduce other forms of education or knowledge that those customers have already proven that they enjoy.

Cindy: 1,000% I mean and the customers we have really loyal customers I mean we had a really good our we were sort of a unique magazine. So the customers were very loyal to us. And you're right. I mean, I mean, I just can't even imagine what it could have been if all I had to do is take day one of the training and I could have had an impact . I wish I had found it 15 years sooner and it would have changed my whole, you know, business. Yeah, or life. You know, not too badly.

Dave: Money, money. You know, money can change somebody's life. And, but you know what? Soak in internal, you know, soak in internal shifts, and when you sold that business, I bet you had a lot of confidence and you had you had you know, at least some belief that hey, wow, I just completed a business, you know, launched it, sold it etc. Let's talk about now coming in and getting started and then you know, you gravitated towards animals once again. Talk to us about how that's transpired.

Cindy: Well, actually, after I sold it, I did feel good about it. But the one that I kept, again, just lacking some business common sense, I guess, continued in the wrong direction with it. I should have looked at the sides about being more online. Being front, you know, in print was really not the way to go. And had I been looking at it differently. I would have gone the route like exactly what I learned in the training. I would have done the online thing I would have really started to expand when it changed a lot of things. So when I found legendary I was actually feeling pretty horrible about myself because I'm not used to failing. Like, I always feel like if you just try harder you can succeed. So when I had to close that other magazine because I had to, that was kind of a smack in the face because you're not. I wasn't used to having to accept defeat, you know that way?

Dave:  Sure, sure. That was simply a lack of knowledge. And I think that's a great example of when it will run dry? When will the power run dry? Right when willpower is not enough? Yeah, right? Because you just made an interesting comment. I've always believed that if I just work harder I could succeed. Yes, and not in the digital economy. Because the digital economy is such a different shift. That doesn't just take effort. It also takes the knowledge and the know how, you know how can I take all of this, this content that's in print, and simply translated over to digital? What does that look like? You know, now you've gotten your eyes open to what that looks like. And so how, how did you come to partnering with Buddy the pup?

Cindy: Well, when I first started to do live I it would make me nervous because I was like I had a few trolls come on and you know at first you're not used to it. So I found that when he was with me that I was more comfortable. And then I started putting clothes on him. And then people kept coming on just to see what he would wear. They didn't want to watch me. They just wanted to see what outfit he had on so if you happen to look at his account, you will see some of his wardrobe. It includes a tuxedo with tails. So he started to go on with me and then I realized that you guys kept talking about you know, you've got to give value and if you know the song a little drummer boy you know, I've got a gift to give. So I kept thinking, what value do I have? Because I'm so new to this. But then I realized with Buddy the value was it made people happy. It showed people a different thing you could do. It made me think it was just a totally different mindset. So then I kind of shifted. I still do my account, but he's definitely grown faster than mine.

Dave:  Very interesting. Very interesting. Yeah. Wow. value can be made. Let's talk about that for a second. You just dropped a very ambiguous golden bar. So that making people happy can provide value. Can you say more about that? Because we always tend to overanalyze and overthink things and you just presented a very simple idea. Say more about that and if you will, because I think that's big for people to really get on this episode, if they can, that it's not just about wowing people with your knowledge, it's simply how you leave people making them feel once they've watched your content.

Cindy: Well, I was very surprised at the following that he's developed. There are people that come to his page and say they just come here to get a smile in the morning or they come you know, when they're having a bad day and everything about him I tried to try to be very careful. It's all very positive. You know, like I said, I think there's just a lot of different kinds of value in people like me when you're doing it, you don't realize that you know, everybody's different people are gonna vibe with you differently, you know what I mean? And they're gonna connect differently and I know maybe there's other affiliates like me, that are not the Superfast ones and I'm gonna slow the bus and everything took me longer. You know, I struggle with some of the stuff like you have to find your way like what is good for you and what you have to give it not to copy other people. If that makes any sense.

Dave:  It does. I mean it's difficult. It's so difficult , it's so simple that it's hard to understand, right? Because when we come into anywhere that's new, as human beings, the first thing that we do is look around and learn and start to copy. It's natural. It's normal to do that when we are babies. We look around at the people who are walking though, and wonder. And then we try and it's like we're only simply looking at other people and copying them. So now we come in, and then we get trained our whole life not to use our brains, you know, to just sort of take orders and critical thinking skill development lacked in my education. So you're right, we come here and it's like, be creative, find our own voice or message. It's difficult. So what are some of the ways that you would suggest a you know people to find their creative side and like how have you I mean, obviously one thing is, you found a prop just so happens to be your dog and then the content kind of turned into the dog but I've used props a lot in mic, video creation and in my content to help me to feel more comfortable whether it be a whiteboard, a microphone that sitting in front of me that I can just kind of grab if I get nervous or whatever. How have you settled in? You mentioned grabbing the dog, is there anything else that you've done to help you kind of tap into your own creativity and confidence?

Cindy: Just doing it I think and I stopped one of the hardest things for me and I had to. I followed a lot of other affiliates because I wanted to get knowledge but I found for me sometimes it made me compare myself to them. And when I wasn't doing what they were, you know what I mean? I felt like I had to just step back and I'd say like, Okay, I'm me and I'm learning to do other things like I do some Amazon things. I do stuff with him. He wants to have an adventure newsletter. He's just starting. 

Dave: You're incredible. You are.

Cindy: He wants me to contact him. They're fighting me to give me good contact at Airbnb. What I really want him to be able to do is focus on pet friendly travel. 

Dave: And to the city they're like yes, like you're his man. Like he's like an old man like Warren Buffett.

Cindy: If you see any of his videos, he's learned when I kind of pose him, he stays in this is his, he treats anything and that's kind of why we started with a company called Zeus Snoots. That was his first commission was to do snoots which are these little knit hats. And then we realized that you know, an $11 product was not going to buy him his $28 bag of tricks. 

Dave:  He needed to step it up and bring in more pagan on purpose because he's got to bring the whole big trust you gotta bring in the whole fish. So he likes it. So is that some of the things that you've you've monetized is kind of showing treats and doing the little explanation sort of like what you just did was very valuable. And then linking to like, how are you monetizing the content?

Cindy: That's how I have started but what I am doing is a little more like thinking about him. I figured his adventure newsletter because a lot of his people just want to come and see him. And I have had people you know, they see his treats, they ask what they are because they love him so much. But again, that's way too small to actually do what he needs to do to you know, buy all his clothes. So you should see his outfits. He's got hundreds of clothes, and he has shoes too. He has shoes. He even has a pair of Chuck Taylors he has Converse Chuck Taylors. So, what I realized from the adventure newsletter, going back to the add value, he's a rescue dog. So I realized that from the My Magazine days if I do the newsletter, it's from his perspective. It's coming from him, not me writing it. And it's about things that he does. He has a car, he does all kinds of things he literally legit as a car and that I can feature like a rescue dog each newsletter, make it not salesy and then bring in like the travel. Everybody that has their pets wants to know where they can travel, where they can stay. And then I mean, I figured we could go into like airline things. 

Dave: Those of you who are not dog owners may roll your eyes at what Cindy is saying right now. But if you are a dog owner, or you know what, this is a serious niche. This is a serious group of people who do not treat their dogs like dogs. They treat their dogs like children. 

Cindy: Yeah. Well some of the high end companies he wants to get in again this is like bigger things like do your like Ralph Lauren has a beautiful cashmere sweater but it's like $185 Right now he's not shopping there but he hopes to Sure. I mean, there's a really high end company called Chanel. All of them have a pep line Louis Vuitton. Yeah, yeah, but I figured he has to get a good enough following and being a pup sequencer I felt like I had to do the work first. Like don't just hold my dog up and say I expect somebody to buy his product like he had to become a brand in a way that you know what I mean? He has to develop that I think

Dave:  Sorry, I'm you know, I totally I totally I totally love your long term vision or viewpoint. It's really It's I can see that you stepped away from the chaos that was creating in your own head, trying to sort of do what everybody else was doing. You got overwhelmed with that. You said, Hey, I need to find my own message. And this is what's this is what's come out of you when you sort of let down all of you know when you when you let go of all of the comparison itis I would assume this may be something that blossomed into, you know, a billion dollar brand. This may be something that's a launchpad into a new idea. But it's very clear to me that you've got the hang of the digital marketing stuff. Would that be accurate to say?

Cindy: I'm learning but I for sure, but I would not have opened my eyes to it the way that I did. I would never have thought of this if I hadn't taken the training. I just don't know. It was very hard to get through my head. Like I said, I kept coming from the place of work harder, work harder, like I just didn't understand it enough. And it's been life changing. I mean it's huge to me.

Dave:  Yeah, it's amazing what knowledge can do.

Cindy: It’s like the right knowledge.

Dave:  Well, the wrong knowledge as well. You know, knowledge is so powerful that we really underestimate its impact and how much it can change. You know, I was watching a documentary last night about an up and coming rapper who, you know, is basically blown up and in one line hit me. It was like he said at the end of the documentary that it was a whole loser. He didn't realize that it's a whole nother world. Growing up just a couple of streets over. You know what I mean? And, yeah, it was powerful. You know, he, the whole idea was that and that was the name of the documentary. And, you know, he was, you know, no longer kind of trapped, which is something that you know, a lot of people in the hip hop culture call, like a drug house like a Trump house, you know, so it was a clever use of words to call the documentary untrapped and kind of talk about this ex African American kind of dope boy who grew up in the slums in didn't know anything else existed because that was sort of where he grew up. And then kind of growing up in the knowledge of seeing the world in realizing that even in his own City, Atlanta, just a couple of streets over there were people living a completely different life. And now that he has that knowledge, it's like the world is his oyster. And I think that's our message here. Legend is that it's not really you that has to change like you do. developing good habits, discipline, consistency, those are all but really start with like here because it's hard to get your body to do something that it doesn't really understand yet. It's kind of like why am I doing this? But that's why we call the blueprints, the blueprints because it really is a difference between just swinging a hammer and understanding how to build the whole house. You know, when you're just swinging a hammer, it gets exhausting. And when you understand where you're going in what you're building, you can get more excited about it. And that's kind of what I hear you explaining this is that I saw where I went wrong with the written horse business where everything was print and nothing was digital. And now I see that I'm completely digital, all of the possibilities that I can do with another animal in a content driven business. And that's simply purely because you have new knowledge.

Cindy: Yes. Yes. It is. It's so eye opening though. And I think the hard thing is, you know, you realize when you're kind of grinding when you're struggling, it's hard to open your mind because sometimes you just survive. Just getting by is all you can think about. 

Dave:  It's true. We get life is hard, man, and we are surviving every day. And yes, absolutely. We're usually not going to just come to these conclusions kind of on our own. Like when we come into an environment like legendary and we're going through training if we want to get the most out of it. It's really important that we give ourselves time to go through the process, really let the information sink in and come back a few times and really listen to what people are saying before we prejudge it. Because the most powerful thing working against all of us is our limiting beliefs that we picked up from prior people, places or things in our life. Yeah.

Cindy: Well, like when I stopped using MLMs in my head, I was like, oh, okay, here we go again. I'm gonna suck at this one too, because, you know, I did 10 of them. And I was terrible. And I mean, it just wasn't a fit for me. And then when my husband, which is my Tiktok name, is making money, honey, which was a joke, because when I told my husband I was gonna do yet another thing. He's like, Oh my god, really? Why don't you just get a job? And I'm like that, because I don't want a regular job. I've never had one and he's a job guy. He's a nine to fiver job guy. He doesn't get this but he's finally seeing it now. 

Dave:  Yeah, yeah. Well, hopefully a lot of our clients are seeing it here too. You know, because a lot of people come in and have very limited visibility, about how far you can take this, how creative you can do, where did these skills and this knowledge really apply? Just in you know, promoting legendary marketer or working in the make money online niche? No, it's not. That's just what a lot of us see because we turn around in sort of, well, in many respects, we were already looking at that content on TikTok. And so TikTok continues to feed that so our world gets very, like kind of isolated in focus because of algorithms. And that's the problem with all of the world. You're not careful. The internet will surround you with nothing but your own eye. And then you'll really be backed into a corner. When you're only believing your own ideas, and you forget that there's a whole world with a bunch of people who have a bunch of other beliefs. Then guess what, you start to suck at selling, and you start to suck at being able to get along with people and persuade people because guess what? Not everybody has the same belief that you do. And so this is you're bringing out a lot of a lot of powerful stuff here.

Cindy: When I asked you a question, please when you started because I know your background. What made you see this and realize because you went through it, I mean, the same thing. You had to look at it and suddenly say, well we'll wait, wait a minute, this is better than physically working out. They're like, what did it for you?

Dave: Well, I was doing MLMs. I was telling them to lose and chasing. So I was on a construction site with my father in 2008. And there was a guy that kept coming by that we had previously worked on his house. His name was John, he joined an MLM. We were working at a home a couple of houses down on the street and John kept coming by every day on his lunch break and saying, This is the best thing since sliced bread. It was a cell phone MLM or refer three it was something and so I ordered the phone. I joined the business. All the money from that one construction job in the company went out of business before I got the phone. Oh, man. Yeah, but I had the bug. You know I had the bug. I had the bug of entrepreneurship. And so I got on the internet, and I started to learn how I can kind of take in MLM business because I did a little thing joining another one too. I think I ended up joining Numis. Network which was a numismatic coin and no longer in business. And you know, I came online looking how to generate leads basically, because I was passing out business cards I was collecting business cards. I thought the secret is don't pass them out. Collect them. Because then I can follow up with you. I swear to God, this is one of my things. I mean, these are some of the hundreds of business cards that I collected in 2008-2009. Again, to try to then follow up with people and none of it worked. I put magnets on the side of my truck to drive around. I thought that's the secret I'll be driving. I'll get more calls but none of it worked until I learned how to place it . Back then it was organic marketing that was not as powerful as it is now. So I started with Facebook ads and marketing training, how to generate leads online training. Other MLM errs

Cindy: Oh, I liked that. Instead of you chasing that,

Dave:  Well I became the hunted instead of the hunter and I still use that phrase to this day. I learned how to become the hunted instead of the hunter. And any business where you're the hunter, any business where you got to DM people you got to reach out to people when you got a cold coffee. That's why I say a lot of y'all come in the Facebook group and all this and you have people who are reaching out to you saying they want to be your coach. The only thing they can teach you is how to turn around and do cold out. That's all they know. So you have to be careful any business where you're the hunter is not a fun business. Anybody the hunted, you'd have to create, you have to find platforms or find specific leveraged activities like running an ad that's a leveraged activity because you got to pay for it but it's just it gets pumped out 1000 people you don't have to do the manual work. Speak one to many. That was the secret that I realized was I got to speak one to many to get people in and at least get them initially qualified. And then I can if I'm going to talk to him on the phone or whatever. I'm talking to really highly qualified people. So that was a little bit of my journey.

Cindy: That makes total sense though, but I think I was listening to you. One of the things too when I first started going back to being other people. If you don't know when you're in school and you're learning information when you just try to memorize it, you don't actually digest it and like to own the information. But once you legit understand, then it's so much easier to produce content because you get what you're trying to say. Instead of like when I first started I did pointing and I did this stuff. And I was just trying to copy because I didn't. I didn't feel it yet. I didn't get it. Does that make sense?

Dave: Totally get it. I mean, a lot of our students have to learn with their bodies. You can't learn with your mind. You have to learn by doing it. It's yeah, there's no way around it and that's why they do it yourself who route the people out on the internet who are teaching Internet marketing as if it's a lotto or a four slot machine. It is You're only wasting your time by doing that because yeah, do it. You gotta do it. I'll show you this one thing. This was my initial. This was my initial interview. You know back in 2010 of that particular company where I was an affiliate and selling some of that MLM stuff. This was when I was the member of the month 2010 This is 12 years ago, okay. 12 years ago. This was an interview that I did where I became the member of the bunch for that particular company. So I actually kept marketing to MLM errs until I had some results in that short of where my career launched from and I think that there's a lot there's a lot to say about creating a success story as an affiliate. You know, it's, you know, a lot of us are interested in multiple streams of income, but sometimes it's good to promote something and you can create a certain type of result within that company or community or within that affiliate program. And that was one of the things that I was able to do. Here I was able to become the Muslim. I was able to get a couple of awards and acknowledgments and I was able to use that to boost my confidence. And I was able to use that to boost and build my credibility on the internet as well. So you know, I started with that offer in 2009. And you can see that I'm getting interviewed here November 7 2010. So, you know, there was some time and dedication that was put into that. But anyways, enough about me before we wrap up. Do you have any other questions that you want to ask me?

Cindy: Well, I just find it interesting. Because like you, you went from because like this summer, I decided that I wanted organic stuff I decided to take a little mini mental break, maybe not on purpose. I did a roadside garden stand. And it all was lovely in the spring when the weather was beautiful, but when it was 90 degrees day after day after day, and I'm out there sweating, and I'm like, cup you know, it really makes you remember it made me remember why I really want to learn this. That's not the way I mean I grew a beautiful beach thing. When that was one of the things you got to look at the numbers, you've got to look at the business and I realized physically, I could only grow so much. You can't charge $30 A tomato like you can only make so much money and it just reminded me there's so much bigger out there. You know like I mean physical is great, but

Dave:  It was exhausting. Well, that's the benefit of information. The benefit of information in selling information is that you can charge a premium for it right and the reason why you can do that is because to the person who doesn't need that information, it's completely valueless. They wouldn't pay a penny for it. And for the person who really wants the information and also needs it. They're willing to pay a premium for it. And that was what I realized was that the importance of picking a niche in dialing it in in speaking to a specific audience in really understanding their pain points, and then being able to present a solution that could solve even if it was one problem. One problem like for an MLM or to be able to generate leads online. That's just one problem. You know what I mean? So if you can solve one problem, all in on that it's really something and the other thing that I realized which I'll just drop on everybody, is that I realized the biggest audience was always going to be the people who are looking to get started. The people who are thinking or getting ready to give anything worth thinking about it. And so I see a lot of people coming on and they're marketing specifically to affiliate marketers, and they're using all that specific language. Well, if you're in this niche, and you're marketing to them, and I'm only speaking from my experience, I'm not saying everybody needs to go and maybe make money online it with a Christian example that speak to their pain speak to their every day probably don't get so caught up on industry jargon, that you forget that the majority of your audience doesn't understand art and so I think the same thing applies in all the niches that people mostly come online because they want like you said a release of dopamine, they want to quick joy they want to escape. They don't even come on tick tock to learn. If you're dropping mad knowledge on it's kind of like, may not be ready for that. But storytelling entertainment curiosity is the way to tease people in or Chum the Waters to get them in. And then you offer them something in exchange for their email address. Which begins the relationship. That's really the beginning of the relationship when they say yes, you may enter into my private inbox.

Cindy: What do you think? What would you say then for him that that's the right direction for the adventure newsletter because that's kind of where I got that idea obviously from going through the training that I need to get him in. I need to collect that. But I didn't want his content to look. I didn't want his content to be salesy. But once I draw them in if I do it in a way that is very fun, and it Do you think that's the right direction?

Dave:  I do think that you can create anything like there's no real wrong direction as long as you're following the basics of the business model, which the basics of any business model online and really any business in 2022 should be to build your database and send them some sort of a value ladder over time. Right. So, you know, value first email, and then everything should be education based sales, you know, just like we do here. Right? There. It's kind of the same. This literally applies in any niche and what would I do in exchange for their email? Just really simple, maybe test a couple of different lead magnets like these are the five best places to travel with. In America, or you know, something that you know, what's really valuable, short, easy, quick exchange, and I'll send you more, you know, cool guides like this in the future or something like that. And you can order them you want after the on the landing page, you could offer that there's so many different things that you can do Yeah, I mean, it's it's it's really incredible, but I think you have to ask yourself really when we're there's like the reason why people spend money in the Make Money Online. niche is because there's an ROI attached to it. They can logically justify it. You know what I mean? Like emotionally I want this in life. I want a better market. I want to get rid of the pain, but it's going to cost money. Oh crap. Okay, well, I can make the money back and then we start to logically. So the question is people are going to be very emotional about their dogs. When it comes time to ask for me and James for somebody's going to be a logical moment where people are going to have to justify the price. And the question is, how do you do that? One way that you can do that is in one way that a lot of companies do that is well, the money that you're going to save is going to make way more than what you're going to spend on this subscription. Right. The other thing is that an idea is how to never board your dog. You know, there's so many different things that I think people would enjoy. But one thing I don't want to I don't want to miss here is just the justification of justifying the purchase logic. And so there it can't just be entertainment, unless there's a bunch of people who are not, but I think there's too much animal content that's free. So how can you justify it with your specific knowledge to both entertain them, but also to provide real financial savings or something else that's going to move the needle for them so they can logically justify the sale? Does that make sense?

Cindy: Yes. Do you think it also, I thought about not only his stuff, but I don't know if there was a way to introduce how to if you want to make your pet? Yeah. Is there a way that you think slip in where it doesn't come across salesy, but like a lot of people would like to do this?

Dave:  The trick to making a lot of money in sales and marketing is learning how to tie current events, stories, or just things that seem unrelated into your product to your offer. And what I mean by that is, analogies, parables, stories are the most powerful way to get somebody to understand what you're talking about. It's why parables and things have been spoken and used in religious texts and so forth for 1000s of years. Because people remember stories. It's why people you know, why their stories and children's books and so forth, and we watch movies and it's why we attach to those things because we can process stories a lot better than we can process just random information. You know what I mean? Because we're emotional and survival based beings, that are also connected or we are. Connection is important to us human beings as well. So data, it's not, we don't hold feelings and stuff like that. So I think that I think that I think that being able to tie in points into what you're doing and in stories and things of that nature into what you're doing and sort of in sort of, so for example, it'd be like Hey, buddy, here, look, you know, I live a really good life in I don't know, I tend to be sort of the the coming I'm imagining has this personality that he may or may not have, but hey, it's buddy here in the email writing. And you know what, I'm a gangster pimp player Mac. And I live an amazing life. I mean, seriously, I got more clothes than most of the guys in my neighborhood. You know what I mean? And I eat. I mean, it's like, it's like, I feel like I've got a Michelin chef in the kitchen. I mean, I'm constantly snacking on the best salmon in the world. It's unbelievable. And in order for me to continue to live this life so my mom my mom's you continue to make lots of money. And there's a couple of ways in which she does that. You see that? You see how the transit so it's this used humorous and I just use it but what I did was I created a transition to introduce and talk about ways to make money online. And what I mean by your, I've always said that your income is simply it's in direct proportion to your creativity. In that's why we don't mark it here, like, oh, we'll do all the things in 14 because, like those ideas of telling that story and then tying it into your product, or using a current event and tying it into your product or your service is you know, really the real trick to taking your sales and your marketing to the next level because now you can relate to so many different we can do content and that's the power of analogies. If I talk to an 18 year old kid in Wyoming, a 54 year old 55 year old guy in LA I need to use different stories. I need to use a different analogy to connect with that individual. That's why those are so important.

Cindy: I love that. I just got that was so huge, because that is exactly it and that is his personality. He's a terrier. So he's what I love so it transitions beautifully without coming across as hey, let me tell you something.

Dave:  Totally, totally. And that also, if it doesn't make you laugh, and you don't have fun writing it and doing it. It's not going to be funny to people. It's like a lot of times we're mad because our content is not taken off, but you're in 2022 and like content is king. Content is queen. So you have to put forth a little bit more that's why analogies and I talked about this in the blueprint analogies. parables. Stories are so important. Also, I think the cool thing is you're almost like a pen name, but it's clearly another you know, it's an animal you get to you could if you wanted to be more bougie than you would normally be yourself if you were talking, you know what I mean? And so I think that's kind of a fun part about it. There was a guy named Kelly Felix, who did a promotion called the rich jerk, and it's where he sold an internet marketing training but he hired an actor in the rich jerk who walked around like, you guys could not be successful as I am. You know, you know, he's got models around him and he's just talking down to people like he said better because he's rich, the rich jerk, but he's gonna do you peasants a favor, and he's gonna let you into his course. So you can learn the same skills, and it was funny as shit and he just sold tons. And so, you know, again, creativity, if your creativity is low, your views are going to be low, your income is going to be low, you have to be, that's the key. There's nowhere in the world and 2022 to where you know, just pressing a button is going to make you rich anywhere on this globe and we are too much of an advanced species for you to have such low expectations of anybody who's listening. So, you know, it's about being entertaining. It's about being polarizing, you can stick to your values, but anything that when somebody comes on your video, it throws them off a little bit or it's just you telling a story that just doesn't sound like everybody else. That's the point.

Cindy: I think that's the hard part too, like me. From the magazine, I became very generic because I didn't want to polarize anyone, and that's a mistake, because then your personality doesn't come out. I mean, you don't have to go on and intentionally antagonize people. But you have to, you can't just be tan, you can't be generic about everything because you're bored.

Dave: It's better to just be you and I mean, you know, there's a lot of I'm not a big politics and religion guy, but I mean, there's a lot of people who have used politics and religion to polarize people in 2022. You know, they take up political sovereignty. They call out the, you know, the freedoms seekers or the Patriots or whatever. Like I don't get into all that because I tend to not get wrapped up in any politics only values right? But it's true, it polarizes people. It gives people either a live or live view and we're also afraid to be hated, or excuse me, they get people to either love you. We're also afraid to be hated, but we don't realize how much we can be loved.

Cindy: I think they are afraid to be hated, afraid to make a mistake, afraid. There's all of those fears, especially you know, starting out and something like you said, you're afraid. I was afraid of what people would think of me. I didn't want my friends to see I was doing something else because I was like, Oh my God, they're gonna go here. You know, you get caught up. They don't think about me. I don't know why I think they do. They don't waste their day. But you get caught up in your own mind. You know, you do. Like, they don't care what they're doing.

Dave:  They don't, they don't and you are a piece of entertainment for them for a second where they talk some sort of smack to their husband about you. Who gives a shit. It's like that's just them. It doesn't affect you. Maybe they're projecting their disappointment and their own wealth. But if we just all imagine for a second that the whole world that the whole world just for like just sits in that for five or 10 minutes. And what's first, can you imagine the worst possible thing that could happen? In sort of, sort of condition your skin that way, you know, to toughen up and thicken up your skin. And also if you can reframe, I think the most powerful way to deal with hate is to reframe things and to really realize that when somebody's speaking, hate on to you, that they're just simply disappointed in themselves, and they'd rather take it out on somebody else than say, and so that's a huge reframe that allows you to not get caught up anyway, because, as you probably know, we're hard enough on ourselves if you just kind of drifted out, we're on worst critic.

Cindy: Yeah, I agree, I think. Yeah, I think I want more people. You talked about your mindset if more people started there, and I think what I found very important for me because like I said, my husband, he's a good guy, but he's not of the same mindset as I am. You have to fill your mind with good stuff. You will have the light coming at you know, listen to a podcast, listen to a show, listen to an audio book, keep putting good content in and it'll balance it out, but you have to put the good in I think, you know, I listened to a ton of Vox.

Dave:  The reason why I do this show is because I think that listening to real conversations is the most powerful way to both learn but also learn mentally but also learn at a physical level. Because, you know, again, it's not about what somebody tells you, it's about how it makes you feel. And what we need as entrepreneurs is competence. And so the question really here is this right here. If you listen to people who lack confidence in themselves and lack conviction, when they speak, you will, you will adapt that if you listen to people who have confidence, they speak who have conviction, and it doesn't mean that people who don't have competence, it's not a good or bad. It's not better or worse. It's just if you have a specific target, meaning you want to become more confident, and that is the number one thing that we all need to do to become successful as entrepreneurs. I believe personally, the most powerful way to do that, don't listen to confident people speak because when you listen and watch and that's why I'm on camera every day when you know, I'm not confident about everything that I speak about why I don't have a podcast or a show on every niche. But when you listen to somebody speak with confidence and conviction about what they're talking about. You become more emboldened. You become more confident and I've got a great example to prove the point. World War. The Nazis, who in their right mind would think that doing what he says is in any way a good idea, but because he spoke it was such confidence influenced an entire country to do unspeakable unspeakable not a whole lot of people. unspeakable acts now, was every single one of those people born evil. I don't think so. I don't believe so. I'm not trying to minimize or justify their behavior. But what I'm saying is that, when we listen to matters, we want to develop our confidence, then we need to listen to other human beings speak about the things that we want to do. Make them make sense to us. Help us to believe in ourselves a little bit more and again, based on the example I just gave, that really can go either way. So we also have to be careful.

Cindy: But it is believed, I mean, believing that you can do it. Yeah, getting little success by stacking bins. Like I started doing some Amazon stuff. I have a page called daisies deals. And it's kind of silly. I do promo codes and discounts, low commissions. I mean, I just started it not long ago, I made I don't know 30 commissions or something. They're small, but it stacks the winds every day because I'm learning. I'm learning what people like. I'm learning how to bring people into my group. I'm learning how to do stuff. So it might be a $2 commission but it's proven over and over that I can do this and that and I made money with legendary I've made money promoting it. I like it so I'm starting to go, okay, I'm not, I'm no expert, but I'm getting it like he's made money. I mean, it's exciting.

Dave:  It is exciting and gives me confidence. That's the big thing that we have to remember that when we hear this beginning it's less about building income and more about building confidence. And if we look at it like that, that was one of the big takeaways of that documentary that I watched last night on that rapper Lil Baby. It's called untrapped. And what the real takeaway that I had from that particular documentary was how good he got just in a couple like a year at rapping. Like he wasn't a rapper. He wasn't a rapper at all, wasn't kind of a street hustler and he got out of prison and they sat out on the streets, you know what I mean? Get to create income in a different way. And so he practiced, work being worked on everybody, and you could tell the difference between like his first album and his third album or fourth album, these like two albums a year. So he was really practicing and rapping a lot and his competence from the first to like the third album, because he outworked everybody so fast. People were like this guy's now one of the best rappers in the world. Right and so that building of confidence versus building of income in that first year, I think is such a great focus. Because if you can build your confidence it's one thing like even if you can become the most competent plumber in the world that's really what you need. Because when you walk up to a job. There's a lot of power in saying I'm not too cheap in town, but I'll do it right. Yep. If I don't do it right. I'll come back and fix it for free. Yep, that's the plumber that I want. Not the guy who says I'll be the cheapest in town. We'll be in and out fast.

Cindy: It is. It's a very short story. I had to share what I found in a field. Do you know much about shows versus like hunters indoors? Because you're in Florida. 

Dave:  There’s a lot of shows my six year old did throughout all of 2014-2021 didn't get into showing but learned how to write and we spent many many hours at an equestrian bar. 

Cindy: I only paid $2,300 because he turned out to be one of the most amazing show horses. Do you know what the Devon Horse Show is? Have you heard of Devon? It's the oldest and one of the biggest outdoor horse shows it's been. I think it's over 100 years old. They usually bring in like the top 30 horses from the country. You have to qualify. So we drove in and I had a crappy old horse trailer. I have a horse that I paid $2,300 for. And I'm looking around at these hundreds of 1000s of dollars worth of horses, big name trainers, people and my horse and I want to add what was amazing. I borrowed competence because I didn't have it in myself. But I had it in him. And I borrowed it and I feel like in this you know, however you have to feel confident at first and then you do it and the confidence will develop like if people are struggling. Go Live or like find someone to go on live with you. Like if you're struggling in your first life I know so many people have gone on with me because I just talked too much. But they need to borrow it. You know what I mean? And like, just just do it and you'll get good at discovering he started he wasn't a rapper, but he did it he practiced. And now he's amazing.

Dave:  Yeah, yeah, exactly. And then you know, it's it's, it's really something because you develop confidence rather quickly. It is interesting, the biggest leap that anybody makes is getting started. You borrow confidence quickly, and you're right. You can borrow it from other people Jay Leno said to set one time that he's in this guy is if I'm going to take success advice from anybody. Jay is so successful. He was so successful for so many days. And now he's got the best collection of classic cars in the world. Like Jay Leno's Garage is a TV show and he said that you don't have to believe in yourself, you just have to when you're getting started get other people to believe in you. And man that's some powerful wisdom because if I waited until I believed in myself, I would never I would never get started. I did not believe in myself when I got started. There are days when I struggle with self esteem even to this day, it's not as bad as it used to be but I am a human being with a rough past and a lot of things that I've had to work through and overcome. And so do you. So all those who sit there and say a lot to juggle? No, you got it all if you've been through just as much stuff as I have. So don't minimize your own problems. All of you out there listening and what you've been through. But yeah, I didn't have any belief in myself. And so I started to just focus on delivering value. Trying to show that there was a better way to do MLM show people there was a way to earn, like, that's how I started like it was with that kind of it was with that energy. And my confidence grew over time because I saw that people were believing in what I was doing. And I kind of use that as your as my I mean, that's what you have to do. You can't use mentors who can ask a mentor if you're doing it well enough. You got to go ask them. Your mentor is not going to pay you, you're paying him. You have to go ask the marketplace to believe in you and work on getting them to believe in you. And man you once once one person believes one person. Thank you that was from and you can have 100 negative comments, but it's all it takes a lot of times just one person to DM you say that changed my life. Thank you for the school. You're like, oh, yeah, okay, let's go. You know.

Cindy: It feels good.

Dave:  It's addicting.

Cindy: Yeah. In a good way, but I do I think you know, like you said, you have to, you have to look around and like I think that brought up a point of content in the beginning when I was getting low views on my content. You had to be honest with yourself and say okay, if they're not watching it, it's because I'm freaking boring. Like you got to like you say be honest with yourself, but you have to be honest, like, if it sucks, it sucks. You know, don't cry about it. I realized that about my weight. I've always been chubby, and I used to get upset about it. Like if someone would say something and I finally was like, You know what, it's not emotional. Like if my dog was on weight, I would just be like, okay, dude, we're gonna give you some different food. You don't cry about it. You know what? I kind of made a change. And I'm like, you can't get emotional about all of that stuff, though. You know? 

Dave:  Too, isn't it? Yeah. It's like, yeah, sorry. No, I mean, it's exhausting and I am constantly a wave pool for everybody's comments, like based on what you say, sending a wave of sadness or a wave of anxiety. I have to. Yeah, I have to. I have to really, really put a lot of weight on the positive belief build moments and supporters. And I have to really put zero belief on the haters in the negative. And if I can find somebody that believes in me, and that's why I think this community can be so powerful for each one of us, is because we can always find one person in this community that can believe in us like if you're working, you can find one person that can believe in you. And even if you don't have that person at home, I realized my wife couldn't be everything for me. Like she can't be my cheerleader and my rock and my lover and my best friend and an amazing mom and like I gotta have realistic expectations. So I got to also be willing to be an adult and not complain about everybody in my life, not supporting me, but go and find people who do support me and feed off of their beliefs if I can't, because you know what? Our spouses love us deeply and eventually they'll come around, but I have to be responsible for my own success. And if you're not going to give me the belief in you for or that I need or that I want. I have to be a big boy or big girl and go for those. And that's what I did in the sense like when I started my wife didn't know what the hell I did. We were just recently getting clean. So it wasn't like I had a track record of being some great business person. And she didn't. She knew what she was like, that's great. And I had numismatic coins from that MLM. There was a moment that I couldn't pay my half of the bill. And she said, I don't give a shit ghost, take those numismatic coins to the jewelry store. ” I was like, Oh God, this is something that is my business. Which, you know, she was just in reality. Yeah, you know, a lot of times as entrepreneurs, we get in the cloud. You know, so my, it's about also pointing at expectations in the proper places. And there are people. It was a couple of years, and my wife's always been the foundation and it was probably a couple of years before my wife really got it. It was like this is a career for you. 

Cindy: Keep doing it. 

Dave:  Work in the same room together every day and we're on a different you know, in a different place.

Cindy: But you're a great example for people that I mean I you know, I think a lot of people appreciate that about your story is that you're honest with it, you you don't hide it, you tell people because it is your story and it shows you set your mind to it you get the right education, you open your mind to ideas, and then you do the work. You can look at what you did.

Dave:  Yeah, I think it's and it all happened. Honestly, I didn't plan any of it. I mean, I just really put them the same way that each one of us has success. It's not a secret or anything but it's all we've talked about today and a great example I agree with a lot with you, buddy, I'm sure this guy is a real professor. I mean, I really know how to sit there through an interview. And it's got that media trained,

Cindy: But he's a maniac when he's not when he's not here. He's funny when I tell you. He's like a maniac. He's so good, though. When he feels like you have one. I know you gotta go boardshorts Do you think it's beneficial for his life? He wants to have some buddy buddy stuff like cards with like, I have all these cute pictures of him, some like sort of buddy merch but not tacky like, you know, not not tacky stuff. He wants to have some nice things to like companies like Tito's vodka and they give a portion of their proceeds to a rescue. Do you think that that gives a portion of his earnings to a rescue?

Dave:  I mean, my experience as a thing behind me or as a part of my office is that it didn't move the needle because our people and they're only going to be motivated by something that they want to. Oftentimes they want to put their money towards the charity that they want to make sure that money was to and I think that when you start to do a charity thing, you also open up your business for yourself. 

Cindy: Yes, I never thought about that. Yeah, you're right, it opens up a huge they want to know where you're spending your money. If he wants to donate then he just went donation out of his arm. Okay, see, I'm glad I asked you that.

Dave:  Actually I did marketing for me when I did it selling the product. If it's a charity only event, if it's something like that, that's different auction, but if it's a I'm going to, I felt that some of the companies that have done a charitable thing like toms, they make a pair of shoes and they get us away or there's some companies that make socks for repair, they sell they give one away. I took the growth of those companies if that actually made sense if that's been a long term good strategy, but it never dawned on me to want to buy the shoes. I bought one pair one time in my sweaty feet so that I never bought another pair.

Cindy:That's true. I never thought about that. Does it make me buy the product? The only one that I like is Tito's vodka because they have an actual dog rescue. So that's a different, right, you're right. I never looked like, Oh, I'm gonna buy these cards because they donate money to the kitty rescue or something. You're right. Yeah.

Dave:  And, you know, Rolex is a great example of that like Rolex. A. Hans will offend or like to create a foundation and in less than a business to the foundation. So it's a nonprofit, and Rolex themselves does a lot of environmental work. Cool. It makes you feel good about buying a watch from them. Because there's that element on top of the watch. But yes, you're right. They've, they are the foundation verb. I think there's different psychology as you just pointed out, so let's do a follow up to come back and bring more questions. Anyone who's featured on the show can fire off any questions. And yeah, buddy.

Cindy:He wants to know if you make legendary shirts in his size.

Dave:  Not that I know of. There's a possibility that we could put it on the wish list and could have done the merch.

Cindy: So much. It has been so awesome. Oh, can I make you say analogies by No, no, I picture what I learned were really seen in Wizard of Oz where she black and white. She opens the door and everything is in color. Remember that scene? That's what learning this has been for me. 

Dave:  It’s like a whole new world. So Well, thank you. Great to talk to both of you and keep up there. Legendary. See you, buddy. We'll talk to you later. We'll follow you on social and support you again so follow your journey. Okay.

Cindy: Thank you so much. It's been a pleasure. Thanks.

Dave:  Take care, Cindy. All right. There you have it. Wow. A totally different totally, totally different angle on what we're teaching here and how it can be used. So let that marinate. Second. There were a lot of nuggets that just came up sort of spontaneously as well throughout this episode, so definitely worth a read. Listen. And we'll see you back here for another episode. Tomorrow. If you want to make sure you never miss an episode. Then you can subscribe to our texting list and you can just text the words Wu l uppercase, I don't even think it has to be case sensitive to the number on your screen. We'll shoot a little text message right before we go live. Just click the button and go right over to our live video. So make sure that you do that. We'll never spam or send any crap. I mean, maybe sell something or offer something one day to that list, but we haven't yet in a couple years so it'd be pretty good. Alright my friends. Yeah. Wow, what an episode if you want to be featured. If you have a business that you've launched, it's in a weird niche and you've gone through our training and you think that you could offer some value back and have a cool conversation. Then go and apply and fill out our questionnaire to be featured on the show and again, Cindy, and thanks again to of course her influencer buddy. Alright, see you guys later. Have a great day. Get out of here. Be Legendary.

How To Handle Negativity On Social Media

Below is the transcription for this episode:

Dave:  Hey what's going on my friends happy Monday and welcome to wake up legendary. My name is Dave Sharpe today and I'm going to be very hydrated. This is only one of three drinks that are standing by. And so I hope you have some half man or whatever keeps you going as well. And we'll have a fantastic guest once again. I'm really excited to talk to another one of our fantastic members, legendary marketers. Here's an Army vet and nurse who has built her business and had some results early and 42,000 views on a first reel. Wow. Holy smokes. We're setting the expectations really high. Let's welcome Stephanie to the show. Those are some fantastic results. I'm sure not not an overnight success. Although I'm excited to hear all about your journey, and tell us where you're calling in from.

Stephanie:  I'm calling them from Missouri, southwest Missouri. I have lived here my whole life. Yeah, yeah, I was in Kansas for a little bit but

Dave:  I got you Yeah, me as well. I've been in the same city. Even my children two of my three kids are born in the same hospital that I  was born in.

Stephanie: There you go. That's awesome.

Dave:  I can relate to the hometown thing. So tell us your legendary story. How did you find us and what were you looking for?

Stephanie:  Well, you know, funny thing. I really wasn't even looking for a side hustle or anything. So that's kind of a different, you know, kind of perspective for us, you know, and I was just scrolling along Facebook reels one day and it was different things. I was like, wow, that's really interesting. What in the world is she talking about? So it was kind of a little, you know, kind of trying to figure things out there. So checked up, see what she had to offer. And that's kind of how I ended up here. But I mean, a little more backstory before that. Yeah, that one thing that kept us all in our houses for a long time and just kind of messed with everybody's financial situation a little bit. built up a little bit of hey, you know, let's check this out because I had a certain specialty that I worked in, and then it was kind of low census for just different like facilities they were kind of saving up money for like worst case scenario, things so then they tend to cut positions or not post new jobs. So then I went back and worked as an RN for a little bit because I'm, I'm a nurse practitioner. So I went back and worked on the floor during that time frame. And it was a really good experience though helping other people that were really sick and all and then I have a good stable NP job now, but then just different things that accrue like debt and school loans that are already there that just kind of puts a damper on things also. And it's like, Man, how am I going to manage all that and then my favorite was scrolling through the Facebook girls. I wasn't even on Tik Tok or anything. So I was just like, wow, let's check that out. 

Dave: So you became more open to opportunity because you're in the medical field. And you were there to help there to serve. And it's just not. It's not an abundance and there's not enough stability and there's not enough security for you. You did like any human being would do if you were your prey or even like you said, looking for something but you are entertaining yourself. You are open minded to other possibilities. And so the millimeters that you would be calling or starting an online business.

Stephanie:  I mean, Honestly, that was really interesting to me. It's not to say like, learn all about this, you know, so it's more than just working your nine to five I mean, you can still have your passion like said nursing is my passion. And I love helping people. And also I was a nurse practitioner when I worked as an RN

Dave: Yeah. And don't you find coming from a place of being of service and leadership in your other role? Not so amazing. That is so this, those same just good personal skills and communication skills, just quality leadership skills. People feel competent, making people feel cared for making people feel seen, not being you know, like a lot of times we see people on the internet who are they seem like they're mean or passive aggressive or whatever, but really bringing that good compassion and that good solid quality service based leadership over into now this business don't you see? Also as I see how if you can just focus on really those qualities in those skills in this business, nearly half the battle would you agree with that? 

Stephanie:  Oh, yeah, absolutely. For sure. Yeah. And like we just let you know by the way people show like come on and get all those little golden nuggets of information to apply to everything. And so the 50,000 year old secret here, mainly just communication, just relates with other people.

Dave:  I mean, in you know, nursing, I really have learned a big lesson. In the past, I'd say, you know, since we launched this business, this is sort of like, I learned so much now in the second part of my career. I don't know if it's the second half of this is, you know, when I started I, I had all this impostor syndrome and all of the kind of trying to get comfortable in my own skin and figure out what my message was and really decide do I want to know that much about what am I risking versus what am I getting for doing that and, and but now in this kind of phase in my career after I've settled down a little bit, I really was that, you know, I really start to understand like people like Warren Buffett, who says the number one secret is to delight the customer. That is such a simple thing, but there's so much to it because my ego gets in my way. If my ego gets in my way, and I can do what they say, cut off your nose to spite your face. It's kind of like where I'm the one I'm my own worst enemy. So like, like for example, if I'm creating content, a good practical example would be if I'm creating content, somebody leaves a negative message and then I get nasty in the comments back to that person, or get passive aggressive or feel that I need to go in and make that person look dumb by leaving a more meaningful way in it's like that just that's not delighting the customer that's letting my ego kind of get in the way and it's taken a long time for me to run that. How are you with your background in the medical field as well as the mayor? How are you navigating? You know, kind of bringing a message out to potable water. You're not really in the safety of a medical office, where everything's confidential, you're kind of being yourself out there. There's other people putting themselves out there. How is this different and how are you dealing with it?

Stephanie:  Well, like you said, you know, there are the people with their negative comments and things so that is, that is a little challenging. I think I find the best thing to do with some of those with the negativity just kind of, you know, try to answer it the best you can or something nice to say just kind of you know, let it die. Just kind of, but yeah, just trying to reach out the best I can but some people just want to be negative. Unfortunately, you find that anywhere. When taking care of people in the medical field. Sometimes they just but then just like listening, listening is a real key that I find well, just try and get to the root of the problem and just, you know, explore different avenues might be upsetting them or this and that. And I've done that with my DMs I guess to just try to see where they're coming from and like, you know, what, what are you worried about? or worried about the legitimacy of stuff and I'm like, hey, check me out. I've got a Facebook group. I've got this and that, you know, don't be afraid, you know, I will answer whatever questions I'm being transparent about. Whatever, whatever you want to know.

Dave:  Yeah. And in what I hear you saying and kind of what I sense from your energy, is that it you know, you've from your experience in the military and in the medical field. What I would assume has been really valuable is learning how to temper your emotions, and stay present and not take things personal. You know, a patient for example, I can only imagine some of the things that you've experienced with patience. And so you've got a skill that you've developed to deal with people on many different emotional levels and what I'm hearing you describe is how you're now applying that here and when somebody lashes out maybe with anger, which is probably just fear, you're kind of coming back not throwing something mean back at them or whatever, but saying, Hey, what's going on? I'm sorry, you feel that way? Or kind of trying to soften the situation a little bit. Is that what I'm hearing?

Stephanie:  Right, exactly. And mean? Yeah, that's really the main thing. It's not like a problem with you. It's like maybe a problem with like, past maybe for example, gurus of like people trying to say that they're trying to teach people different affiliate marketing things and they have 1000s of problems with that or you know, and then they're kind of a little jaded from that. So yeah, that's one thing that I get down to the bottom of and that's where that's coming from. 

Dave:  Well, I always say that we can use our experience from past jobs being parents to do all this stuff. In this business, because of the business of people in sort of building relationships, and just providing value, which is something that a lot of us are not used to because we're mechanical or we kind of look at jobs as like, I'm here to do the thing but not interact. With the people. And the challenge is, is that commerce business is all and I know we're all afraid that one day games or robots are going to take over all of our jobs, but it's just not possible. Because critical thinking we have brains that can't be replaced. Compassion can't be replaced, those things can't be replaced. And so you know, I just it's, it's, it's very, it's very interesting to me, because what I found is all of my past skills that I've developed in other areas or use, everything overlaps is the point that I'm trying to make and that's why I'm so big on resource development, no matter what it looks like for you, because it will spill over good half, spill over good quality, spill over the things that you love. That is your employer's job right now. They're useful. Don't you know, sometimes we get this like, I hate the job. I want to fight the boss and it's like, but how you do one thing is how you do everything. So in order to make a dignified transition into entrepreneurship, you have to make a deal and feel good about yourself. You have to make a dignified exit from your job. And I know we all love to fantasize about going into our boss and saying you're fired. And that's fine. You can do that. I just always say make sure you can live with it. You know what I mean? Anyways, I digress just a bit. So tell us what happened with your journey kind of going through some of the started

Stephanie:  Well, you know, just really the main thing is like eating, eating our own cooking, you know, whatever we teach we do. So I think that's, you know, a very important part of affiliate marketing itself. Just being able to stand behind your products and things and decade into day that was just amazing. It was just so much information. So it's just got to write it all down. You know, it gets me all excited. There's all sorts of stuff and like all possibilities, I'm like, Oh my gosh, like I can read a nursing book. I can take a nursing course too now, but it's so I can focus on the affiliate marketing part and promoting whatever, somebody else's product and get that down. Get all the relationships down, being able to apply what you've already done to this new skill set. And yeah, so that was really the big thing there. Learn how to get leads. Traffic first. 

Dave:  Great example of how a woman used an ad about nursing in the Facebook section of the affiliate marketing business blueprint. So make sure that you check that out, if you haven't already, because, you know, a lot of times we can speak if we're if I'm a construction worker, I can write an ad or I can speak to other construction workers and in really, really dial in you know, when in be very, very relatable when I talk to them. But what the interesting thing is, is that other people who hear it they say Well Would it apply me as an architect would it apply to me I'm a lawyer for people get great people in the in the Facebook funnel section of the affiliate marketing business blueprint, where a girl used an ad and she said attention nurses and she and she was talking specifically to nerve and shoot, she's standing in her scrubs. And she dropped a comment below and an ad. She ran it as an ad and instead of just trying to get the click, she was going for the engagement. And she said drop a comment below if you want me to send you information. And since we're full of a doctor, would this apply to me? I'm a plumber. Would this apply? Right? Oh, because it was just targeted and in a long time. feel excluded. They want to be included. You know what I mean? So it's a unique angle. I just want to mention that to make sure that you check it out because well, let me ask you, are you speaking at all to people in the medical field in your marketing or are you being general and not speaking specifically to people in the medical field? Do you talk at all about your experience or how do you relate that into this business? Or Or do you compartmentalize?

Stephanie:  I do a little bit of explanation like in my story. But kind of mainly kind of more broad like people that have been to college that have student debt. I find that to be a big pain point. I've heard a lot of people say things about you know, hey, I've got all these loans. And what do I do? I manage that. Yeah, but then those payments are pretty hefty sometimes. 

Dave:  yeah. Okay, so that's a huge thing that you see that you can make a connection with as you can. A lot of people can relate to that specific pain point is big time student debt. What about credit card debt do you talk about? Because I think that it's much again, it goes back to marketing being more effective when you talk to people's pains rather than when you try to talk about things and have because again, remember, you can have you know, I mean, I can have six packs or six pack. I can have a six pack, you know, whatever I can have, you know, all these other things. That's fine. I'm gonna sit right here. Cool. I'm gonna talk about that. But let me tell you if I get a toothache, My ass is in that dentist's chair. Right. So it's kind of like when we sell pleasure. It's not as powerful as if we sell reading of the pain. And you know, one of the things that I think legendary marketers talk about the resection of the business brands, and I go through sort of the history in that first section some of those legendary marketers, what they know is that sometimes people don't know how to also have to agitate them and get their face and if you can do it in a way that's not as like, Hey, here's your pain to make them feel shame. If you can kind of tell stories. You weave it in and right it's it's a it's a it's a magical formula that gets people to I think, I think the big thing that makes it all work is if you wrap the pain in your own story so they can identify with it, rather than trying to say you're wrong or you're bad, and here's why. I can fix you. Do you agree with that? It's really powerful when you make things inclusive, you know, and even if you look at all of the offers on the internet, they make it seem like you can join an exclusive secret society of gurus and it's like, the truth is people don't really want that. They want to look at America, like it is the birthplace of lots of different cultures and races. And religions. And guess what? It's the crown jewel of the planet because of that, and people want that inclusive feeling that everybody's not at a certain level and they're gonna walk in and be like this. You know, loser. How do you make people feel comfortable? How do you create a welcoming space in your community? Stephanie:anie and you mentioned a Facebook group. And so how do you work? How you make people feel welcome and a part of and comfortable to reach out or to join your Facebook group. And to take the next step?

Stephanie:  Yeah, well, I would say, you know, first off laying things

Dave:  That's going to be a safety thing.

Stephanie:  You know, no, hate speech, that kind of thing. And then great other roles before they go into the Facebook group. And, you know, like any of that, even this group, I think that just creates an aura of security with that. And then just being welcoming when people join, just kind of making it a post and welcoming them there. And, yeah, I'm just trying to still kind of get the hang of things and bounce in that with everything else. But yeah, just kind of being upfront. Yeah, saying it's gonna be a safe place and facilitating conversation that way. Yeah.

Dave:  What's your main things that you focus on in your in your, in your marketing in your content creation in terms of E? How are you coming up with ideas? How are you and what did the first few videos feel like or how are they different from the ones that you're doing now?

Stephanie:  Well, the first few were kind of uncomfortable. You know, they were like it's you're not really used to seeing yourself initially honestly, because like, oh, that's what I look like and that's kind of a little scary. Our own worst critic Chanel, so he just kind of

Dave:  Really are. Just when we're on video, you know, like an audience like an interview or a zoom or whatever. We're just looking at ourselves the whole time. We're not even looking at the other people. Let's just hope we're all and I was trying to explain that to my daughter yesterday. We were walking up to a little birthday party and she was like, you were a little late and she was like, I feel embarrassed. I was like, I know. I felt a lot embarrassed and it's weird because as an adult, I don't feel like that anymore. What I kind of realized was everybody else was, you know, feeling embarrassed or worried about themselves as well. You know, I realized everybody wasn't looking at me. So she was like, I think, you know, you try to talk and explain things like that to a six year old and at the end, she's kind of like, I still feel embarrassed. But I'm sorry. So you're not sure if they are uncomfortable. And how are those different from what's coming out of you now and onto the internet?

Stephanie:  Yeah, I think just I mean, repetition is key and consistency. is key. Just kind of any new skill you learn in life is just you kind of gotta keep doing it. Keep doing it to get more comfortable with it. Just like any new nursing skills, you know, you got to practice your IVs until you get on we got to practice all your spec in your bags and all communication you got to practice that. So just as I keep going along, it's easier and easier. You just gotta think everything is content, you know, like, hey, you know, at a theme park, let's do like the horizon of the rights, that's content or put some words on that or, you know, you're just walking along on your walk walking your dog. I've done that. That's content to throw some words on that and then the actual words I've. I've really learned that from all the education that I've gotten from, from the blueprints and everything because that's where that comes from, honestly. And then reaching out with your mentors and other people that you meet along the way in this amazing community. You know, that we bounce ideas off each other and figure out stuff that way. It's like hey, this really worked for me you want to do that? And yeah, repurposing the content being omnipresent on all the platforms and

Dave:  Speaking, you know, we titled this live show the real that got 42,000 views, as always supposed to happen, always gonna happen. It's not meat. This is just the big disclaimer, the Big Dave Sharpe disclaimer as you know. I actually hate massive results like on the first day or first try or whatever, because then you know, people's mind gets. It's like, it's like the expectation is set high. And then I think they're a failure like when it doesn't, you know, so, that's the disclaimer. Anyways, I still want to celebrate your success because you've taken all of the steps and done all of the work. And I would assume that the Facebook world 42,000 On the first one was after you had already been creating content on tick tock, but tell us what happened. That's right. Yeah. My guess is that what happened? Tell us how the 42,000 views on the first Facebook really came about?

Stephanie:  Yeah, for sure. Yeah. So I was, you know, concentrating on that solely. I even have a couple other tiktoks accounts. They weren't really taking as much in the first one I'm like, okay, so then I saw that we were having the Facebook real challenge in our Facebook group with Josh. So then I was just like, let's give that a try. Because I didn't. Yeah, I was just like, well, let's just make a whole new account because I mean, I've just had so many I don't know. I mean, I know sometimes people use their original one but just like with all notifications being much personal and business.

Dave:  Well, you probably have nursing friends and all that over there. Right. So it totally makes sense. So you bring in a new account.

Stephanie:  Yeah, and just made it a personal one. And then I'm like, Oh, let's see how many views I give this one. You know, it's kind of getting a little exciting. So then I was just like, repurposing my content from the other ones. like, Ooh, hey, look at that one. And Facebook kind of throws you a little bit like, oh my gosh, I've only got like 100 views and you look on the next day, it's got like, 600 and then it's got oh my gosh, we've got all these comments on the spirit. First one, wow. What is going on here? It's just kind of like a whole new wild adventure and it's and it just kept going. Yeah, yeah. Yeah, it still kind of comes on now. Now, it's like a few months ago. So

Dave:  You never know. Never know. You could get such excitement from a business. Right? It's like, you know, I don't know how often you said that in your nursing career. I thought I would assume there were more noises like, oh, but you have more stories from there than I do. Well, we won't ask you about them because of confidentiality.

Stephanie:  Want to read the book? Yeah, there you go.

Dave:  And of course, just us, you know, what are they like? Just make names for everybody, you know, and so you can tell the stories.

Stephanie:  There you go. Well, I

Dave:  think that your internet marketing career is probably going to be just or more interesting as you're, of course, I haven't heard much about your your military time but I think that the internet marketing, lifestyle gives you an opportunity to not just have experiences in work, which are fun and which are cool, but also the freedom to go and have experiences elsewhere. You know, so what are some of the things that you want to do where you now see yourself doing here, either now or in the near future that you would not have been able to do? Had you started to create another source of income that was entrepreneurial meaning it was unlimited, you really have no, there's no cap? There's no ceiling, you don't have to ask for a raise. You just can take one whenever you want one or whenever you're willing to give yourself one. So what are some of the things that you have planned you're excited about you're planning now that would not have been possible before?

Stephanie:  Um, like I was saying It's learning about the core four with, you know, doing your own courses, your own whatever, writing a book, those kinds of things that were inspired by this course. Because that brought that up Yeah, but and just maintaining consistency because I mean, you just that that really is the magic thing is just post and it's not going to keep getting your your videos out and then nobody's gonna say get new followers or engagement and just really two to three a day for whatever platform and repurposing and even reposting I've reposted because I've learned that from different Joe's in the past that you get success from reposting and reposting your popular ones that was a popular one that I reposted from our first one for Facebook reels. And that's how we have some more successful

Dave:  We have a question . It is a good question. Did you create the Facebook reel on Facebook or was it a repurpose video from Tik Tok? So this one when you know viral initially was just a simple repurpose of a tic toc video? Yeah, that's all it was.

Stephanie:  That's how I made it made it more exciting to him like wow, I didn't even know that when new.

Dave:  Well, it's amazing. I've I've This is one of the concepts that I have you to to let's continue to be true. And that is that really these days your your your your if you're a business and you have an online presence in a way you have to look at yourself like a media company. Because so much of our business is just simply very based on creating content. It's like the whole world is in the content business now. And you know, there's a lot of experts and professionals and people who are resistant to that, and that's fine. I mean, it's kind of like how Warren Buffett often says I want to figure out which way the tide is going and swim with it. Then trying to swim against it. So somebody who comes from your world, which is mainly medical, but also is military. What is it like for you now to be in a digital way at Digital? You're a digital content creator, how is that for you and how are you okay with that or is that exciting? To you? Did you ever see that coming?

Stephanie:  I don't think I saw that coming honestly. Yeah, for sure. I mean, I have my other favorite influencers that I would watch. I mean, they're not and they're actually affiliate marketers in a way you know that there's sneaky little offers hidden in there. Like I didn't even see that before. You right?

Dave:  Yeah, where's the disclosure here?

Stephanie:  Had to hide somewhere but I didn't read it because that's what we do. But it's there. So I'm like, Wow, my eyes are just open to just what is going on here. That is so cool. Yes, the possibilities are endless. I mean, one of my favorite influencers has soaps that she likes you know, but I know I know. So are lotions potions and powders and those aren't always as big but she's like a big influencer so for her you know it could she could get a whole bunch in like one video so for without

Dave:  a doubt and yeah mainly i The lotions, potions and pills, things are mainly for you know, MLMs you know, which can be which can be which are a whole nother conversation honestly. Yeah, I have absolutely zero issue with being an affiliate for a physical product. It's the manufacturing and the creating and the shipping if you own the product, or an affiliate in somebody else is, if you're just sending traffic and they're doing all the making of the product, the shipping. Look, I'm just trying to make it easy for everybody. You know, that's all this is about. It's about ease of getting into the business and ease of operating the business in actually higher profit margins. I feel like the core four is like the Wall Street of our economy. Because the Wall Street is a play Wall Street is a place where you can sort of bend reality and make profits that don't make sense. You know what I mean? Like it's just how are these people making all this money? It's because it's because they literally bend reality on Wall Street. I mean money and compound interest in managing people's money. When you tell you no and then you get too big that you can't fail. So the government comes in and bails you out. It's crazy. The core four is kind of like bending reality. It's like the business model. That's always been reality. For the average person. There is no other business model that you can get into. And you can make unlimited upside. When, with the low headaches that you have. With everything being digital and handling, manufacturing and shipping zero supply chain check channel and you don't have to have a rah rah supporting team I mean m&m challenge, you don't have to. You don't have to go to rah rah events. You don't have to take three way calls. You don't have to do home and hotel meetings. There's none of that stuff. You can just be in your underwear the entire time. Put on a shirt. But if you wanted to just not actually get dressed, you could operate this business that way. Can be a double edged sword too. Because you could go for days without a showe What else can we learn from your journey? That would be valuable. What else would you like to say to folks before we let you get back to your busy life? Your life is busier than my life. I want to make sure that I honor your time. So what else could we learn from what else do you want to share with us Stephanie:anie?

Stephanie:  Another thing that kind of opened my eyes to is that you know, some people are like, oh, you know, it's just saturated. You know, all of the body's promote this. Everybody's promoting that but it's just ticked off alone. There's a billion people there. There's a huge audience and I've also used that as a talking point with people in my messages as well. They're like, Oh, my gosh, you know, there's so many, many it's like, but it's like the grains of sand tour. There's just so much opportunity. They're such a big audience and yeah, and then and that's also another thing that really surprised me and my marketing is like, some of my success has come from like email for like, wow, where'd that come from? It's just so interesting. Just like the news. Just like a new science. You know, I'm used to all the nursing science and all physiology and things like that. But then the science of technology and affiliate marketing, it's like, wow, that's really interesting. Because yeah, a lot of times people don't buy up friends just you know, later on is when they kind of make a decision. That's how I was, I was just like, I wasn't looking for this. I'm just a little bit. I gotta figure this out more because I have to use my critical thinking. I had to lay everything out. I have to oversell them. Yeah, I'm gonna have

Dave:  I haven't joked with my wife because she's an analyzer. And there were some funny cartoons that were on some time when our six year old was like two, and it was like this little robot that was like, start analyzing and it's still a joke. I literally just sent it to her the other night, started analyzing because she's an analyzer, I got it and analyzed ourselves. Analyze into paralysis.

Stephanie:  Yeah, and that's one thing you don't want to do with your NCLEX nursing tests, because it's just like some people. That's a big thing I went over with some students. Don't read too much into the question about the information that is there. Go with that, you know, you can't be like, Oh, but what about you know, what if they have Sally that this and that no, we don't care about Sally. She's not in the question. You know, whatever the nursing question is, that is what you need to focus on.

Dave:  And that's, that's the big secret about this business. The big secret about investing is that it's simple. And the rest of the world has to overcomplicate it, so they can have a purpose so they can have a reason to charge you money. And that's what I learned. About, you know, Wall Street. The reason why they make money, I want you to understand this and anybody who wrote this is going to be a gift. If I would have gotten this early. I'd have even more money than I have now, early in my career, meaning if y'all understand this, now, you can start saving smart and investing intelligently, but I didn't really understand how to invest money, you know, because the, the the, you know, the the Marketplace makes it complicated. They they make it they make you think that you're too dumb. You know what I mean? Like you'll screw it up if you do it by yourself and you need some guy who's going to do it with you or for you they want they want you to be dumb, they, they want you to think you're dumb. So they can say give me your money and I'll charge you a percent of your 2% of your whole portfolio to manage to pick stocks. And the truth of the matter is you don't need them. To do that. You could just invest in index funds. Index Fund at Vanguard is a simple thing that when you buy it, it just invests evenly inside of the whole say s&p stock market or the entire American stock market. And it's the average you know, money managers cannot beat that. He can't beat it. It can't get you better returns in that simple it tracks the s&p 500 it just invests the money evenly across all the companies. well diversified. The Company Vanguard created it in the 70s and it was just you know, the bottom line is that Wall Street makes the money that they do managing people's money because people are not they don't just go do the reading themselves to learn about the simple little financial tools that are available to all of us. Any one of us can invest in an index fund. I'm sure this is not financial advice. I'm just giving you an example based on my personal experience, but any one of us has access to those financial tools. index funds over at Vanguard every single one of us, even though it's basically the same thing. Any one of us has access to any one of those financial tools but the money managers don't want us to know that we couldn't make money same thing in all of life. There's always somebody who's going to try to make it more complex than it needs to be. That's how they somehow pay for themselves. When the truth is, is that it's simple. There, there really is no secrets. There's basic mechanics to tell like when you are doing construction work, you need to understand how to operate a hammer, a drill a circular saw in a saws so you don't kill yourself. And you need to understand how to read blueprints, but the rest is working with people in basic emotional intelligence and common sense and critical thinking skills. Absolutely. And in any time that we get sucked into somebody who tries to overcomplicate it or tell us that there's something wrong with us and we the meme or whatever. That's why I'm so against people who abuse power and so against people who try to create dependent entrepreneurs, legendary is pinboard. Legendary is not just we have entrepreneurs who start here and they spring out into the marketplace. And they go do all kinds of amazing things. Right? But that's because that's what's possible. what's possible when we keep it simple, and we just execute the same way that investing is simple to what you know, people get into, you know, one of the big side hustles over the last couple of years has been day trading, you know, coming day trade cutting trade crypto, and it's like people think that that's all making money has to be that complicated. All these other things out here are not good enough. So I need to go day trade. And that's the stupidest. That's the stupidest thing you could do. Because the chances of you making money as a day trader are as good as the chances of you making money to add a slot machine in Las Vegas. Long term might make a buck here and a buck there. But let's be honest, not a single billionaire made money because he sat there and traded back and forth. It's not about timing the market folks. It's about time in the market. This business is the same way. It's about consistency and playing the long game and doing what you're doing. Stephanie so I commend you and I think it's a wonderful example. Of not only these transferable skills that you can transfer to existing careers into this. But then of course, you can transfer these skills into other places as well, specifically from affiliate marketing to sounds like you want to potentially create some courses coaching or events for other nurses. Is that what I was hearing earlier in the conversation? Well, listen, I know you've got to be alive on a busy day. And so thank you for your time and please come back and do it again. If you feel compelled to when we reach out and probably will ask you to do a follow up update with you.

Stephanie:  Sounds great. Want to thank you so much. This has been great and thank you for having me. Big fan of the community and it's just so supportive and yeah, sorts of good information. You don't find that to where, you know, you buy education and then you kind of on your own, honestly.

Dave:  Yeah. Yeah, it's, it's difficult. Even sometimes I've heard those stories of people feeling like that in a traditional university. I think that's changing, but it is certainly nice when we can find somewhere that is more inclusive than a lot of universities which are exclusive. Right. Right. And we can, you know, become a part of and learn some credible skills. So thanks for pointing that out. And yeah, we'll talk to you really soon.

Stephanie:  Thank you, Dave. It's been an honor. I appreciate it. Have a great day.

Dave:  All right, my friends. You can find her. We've got her handle there down at the bottom of your screen @affiliatenursemom, Nurse mom took me a minute to read to get my eyesight straight. Wow, here we go. Again, another week, folks. It's a beautiful thing. And there's going to be lots of great guests this week. And thank you again Stephanie for an incredible episode, and sharing your story. And then of course, your service, and probably even your service in the medical field. It's so essential. So essential. So thank you. All right, my friends. Take care. Have a great Monday. Get out of here. Be Legendary. Peace.

How To Handle Negativity Online

Below is the transcription for this episode:

Dave:  What's going on my friends? It’s Dave Sharpe Welcome to Wake Up Legendary hope you got your coffee I'm waking up legendary right along with you and this morning. I'm really excited about this guest and the reason why is because well, she's got a very special story. I was able to meet her in person and she's come a long way. Please help me welcome Paulette to the show. Paula, how are you?

Paulette:Good morning. How are you? How is everybody?

Dave:  Good. To see you again. Great to see you again. Line attendee and and now this is I think the second time you've been on the show, is that right?

Paulette:Yeah, this is my second time.

Dave:  So tell us for those who've never heard your story. The cool thing about the show is people can go back and we don't take episodes down. We don't hide anything we suit. I mean, if somebody turns back in that previous episode and kind of, you know, track somebody's story, but give us the nutshell version of your legendary story, if you will, how you found us for people who don't know you, 

Paulette: how I ended up here is I was trying to become a nurse for I don't know, like, five, six years and you get to the point where you apply to nursing school is applying getting denied blanket and I'm like, Okay, I have to figure out something else because I was working so much within like 16 hour days working two to three jobs and I'm like, Okay, I have money but I don't have time. So i stumbled on TikTok, you know, like everybody else. And I found a video from Andre. I'm watching this, but I saw his tiktok. So I watched that video. I watched, you know, went through his tic stock profile and I decided to start the challenge. And you know, it was scary and I was super nervous. And then from there I decided to invest in myself. I've never imagined a horse was actually the very last bit ever. And it was an amazing experience and I loved it. I actually got to meet Andre because I think he was speaking so I thought it was very cool. Obviously I got to meet you and I learned a lot from there and I got accepted into nursing school like literally a month after I decided to do affiliate marketing and go all in on myself. So I was like, Oh, shoot. So now I do both because I feel like you need to finish everything you start and I started this when I started nursing. So kind of my journey and how I ended up here.

Dave:  Wow, isn't that something that when you started this like that other opportunity popped up to and it was kind of like Wow, all goods coming at you at once?

Paulette:Yeah, it's pretty scary. Not gonna lie, but here I am doing it. So it works out.

Dave:  Where do you think your life would be if you hadn't done both of these things? I mean, you applied to nursing school, but then you started an online business. Where do you think your life would be if you hadn't started this business?

Paulette:Probably working more and in nursing school. Because I work less as a bartender, I'm a bartender but I only bartend two days out of the week. So it gives me flexibility to go to school and still have money to pay my bills and then they were doing my side hustle, which is affiliate marketing on the side to pay for my wedding. I'm actually getting married and pay for my like that so

Dave:  Like my savings. Your fiance, the gentleman that I met. Yes. Okay, that was a roll of the dice there. But great. That's fantastic. I'm glad to know you both. You know, I remember him very clearly as a big guy. Yes. Tall. I was looking. I'm tall. I felt like I was looking at him.

Paulette:Okay, yeah, everybody's always scared of him and I'm like he's really nice. He just

Dave:  big beard very and I'm like he was sitting right in the front row trying right they're sitting Yeah, he's sitting right in the front row at the mastermind kind of staring at me and I'm kind of like, is this guy going to kill me or is he here too? We'll find out.

Paulette:He's actually a teddy bear. 

Dave:  He was fantastic. So what happened and once you did, what sort of initial feelings thoughts? Do you remember going through your head that maybe that was something that was new to you that you were unfamiliar with? But What lesson did you learn from that first journey? Or that first kind of chapter of your online journey? And what could you share with our audience about what they might go through in those first early months or two?

Paulette:So my actual first journey, I had purchased the course to try to become a self published author. And that didn't work out because it can pick a niche. And I was like, everything's integrated into doing that. And then I saw that's when I found around like a month later I found you know, TikTok and affiliate marketing. And I was talking to the advisor, which I think is the community that you have a legendary is I feel like very strong if you go out and you seek for help because a lot of people would I would notice a difference is with legendary I was able to communicate and you know, talk to that plan advisor which you don't really have in a lot of other courses. So I think this is like a big value that you get, and just going out and seeing if you need it, you know, there's people there to help you and I felt scared, you know, just getting started. I didn't know what to do. So I would just come on, you know, come on Facebook and watch the wakeup legendaries. I would do that every single morning I think. I don't know if you remember. I think Tyler actually told you that I would always watch that he would be annoyed to secure your voice like while he was sleeping. But I just you know, that's something that really kept me motivated. So I just think that's something you know, if you're new to getting started, just stay motivated and just kind of close yourself off from people that you know are not going to give you the feedback that you want. You know like if you have family that are against it or friends that are against it are just people that you know, are always reacting and being negative to what you're doing and you know, they're gonna stay focused on what you're doing and just, you know, stay with your community that is going to support you with that. That's something that was really valuable for me.

Dave:  Do you have people in your life who you know, if you brought it to them, they would have given you either a critical or a just in some way and unsupportive. So what you're saying is you've now learned how to be more selective with what you share with certain people in your life. Is that what you're alluding to?

Paulette:No, not yes, I'm saying when you're starting off, yes, right now I don't care and everybody knows how to do affiliate marketing. I put it on my Facebook reel. So I just had to step like it was okay. But at the beginning if you're just getting started and you know, it's completely new for you, you don't know it's probably the first online business you've ever owned. You're going to be sensitive to that kind of stuff. So you should just not put yourself out there and then you know, as you grow and you learn and get better, then you'd be like, okay, you know what, I really don't care what people think of me and I'm just going to be me

Dave:  Very clear about that. Thank you and I totally agree because you know, it really in the beginning it's you're right we are extra sensitive. And that's exactly what it is. We're extra sensitive because we're doing something new. And the truth is, we don't know if it's gonna work out. We don't know anything about the unknown. We just don't know about it. We don't know if we're gonna walk out. That's life. And so what I hear you saying is, in that beginning, early journey, when you're extra sensitive in your business is extra fragile, and it is like a baby, right? It really is more fragile with our business and with ourselves. In that early stage before we feel like we're a little bit more sturdy on our legs. And a little bit more that I think the thing for me is that like you be I've I've grown into a point to where I don't really care what people think. But nor am I looking for their approval.

Paulette:Yeah. And that's something you have to work on, I think especially if you're not used to that. And it goes back to liking your mindset and personal growth, which you have to build on because you know, like you don't know what you don't know. So you just don't know. And where are you going to put yourself in a situation that you know might make you feel worse and might harm you or me altogether you're just gonna get upset because you know, like somebody said something and you're just gonna quit altogether. You never know what

Dave:  What would have happened in our family must be the most triggering for me. They know how to push our buttons. So most of us want their approval. It's built into our nature to go to them and say, hey, you know, mom, dad, family member, whatever, Uncle cousin, hey, look at what I'm doing. And the challenge is that they all have their own limiting beliefs.

Paulette:So they take it out on us, but kinda like that my parents are very supportive. Like everybody in my email like, Yeah, but you never know. Like whenever people are mean or rude to me, you know, like at the bar, I'm just like, You know what, they're just taking it out on me like I didn't do anything to them. And it's okay, just walk away. Yeah.

Dave:  That really takes a lot of good experience or something because I know a lot of people who are a lot older than you who don't know that who are unaware of that. Every single time somebody throws out a little bit of bait and let's talk, let's apply this to the business. It's like, every time somebody throws out a comment, that's an egg, you know, seven and take that comment and really take it on you know, what, how did you deal with some of that, and it can be nasty on the internet in the world. How did you deal with some of that out there from strangers on the internet?

Paulette: I just don't respond. You know, it's like, what am I going to give you my energy or I'll respond one time and then that's it. Because if you keep it going on, they're like, Oh, she responded, and then you go back and forth, back and forth. So you're feeding into it. I mean, you're feeding the algorithm, but you also might be hurting yourself. You have to have tough skin and if you know you don't have tough skin, then just, you know, let it go or you can delete it. I mean, I don't delete it. I just let it be. I think one of my videos on Instagram went viral and I was looking, and it had five comments and all of those comments were hate comments, and I was like, wow, that's cool. And I just got out of that. I admire it.

Dave:  It's just like, that was so funny what you just said. It's just like it's shocking. Just like you know, you're a good person, you know your tribe about stuff. And people can be mean and nasty. And you just sit there looking at that kind of like, like it's almost like looking at an ice cream cone that just melted it just kind of looking at it like now that was good and at one time. The sun just made this peer shit. And like you I know that feeling you put out a video, you try hard and somebody just takes a shit on it out on the internet. That is that it can be a hard blow. And it's not as easy as you just made it sound. However, I believe that that's how you are because of what you're describing, you've seen it and felt it and dealt with it in the hospitality industry. I'm sure you just described a situation. Who knows did you have anything that's happened in your childhood that's helped you and prepared you in your life for entrepreneurship. 

Paulette: so I came from Ecuador when I was seven here, and I was speaking Ecuadorian Spanish and in California or Los Angeles everyone speaks, you know, mostly Mexican Spanish, so we get bullied a lot because my Spanish was different you know, like the menial stuff like that. So I went through a lot of depression at like nine years old. I didn't know what depression was back then. I would lock myself in the bathroom and wouldn't open the door. I would say I hate living here. And so I had to work through the bullying when I was I'm gonna say from like, third grade to fifth fifth grade. And we moved cities because it was bad. My mom's like, No, we can't keep staying here because they're also gonna end up pregnant or something. I was like, okay, whatever. So we moved. And I feel like that fresh start for me really is what made me stronger. Because obviously like I would talk to my mom, I you know, we didn't have a lot of income. So everything we did was like us living in the library, because that's just what we would do as a form of like, childcare, I guess or like, you know, so I would just, you know, I learned through that just talking to my mom and she's like you know, what, people are gonna say things about you and that's okay. And you just let it be. And whatever they say like know in your heart that that's not what you believe, but just don't feed back into it. And that kind of just stuck with me and every time people you know say things to me, especially if you like I kind of grew that over the years like you said, in the hospitality industry. I learned to just not take things personally and just let them be you know, people are angry, let them be angry and you just mind your own business because, I mean, at the end, they're still going to be angry,

Dave:  You know? Yeah, you're right. You're not. You're gonna get angry. I'm going to come along and somehow save this person from being angry from a, maybe a life's worth of anger or life's worth of trauma, or who knows what somebody went through. But wow, I'm so fascinated in immigrant stories because they are like, they're what you let you go through. I have a barber who emigrated and is now just got citizenship from Cuba. The stories are unbelievable. I mean, the stories of somebody like yourself coming from a different country, learning a new language, we've got Camila from brazil, people from all over the world. Some of us have come to America. There's been people who have emigrated like yourself to America, and that's part of your amazing story and part of who you are and inspiring and there's a lot that those of us who aren't immigrants, or at least not in our lifetime, you know, we were, we could learn we could learn from that. I mean, there's just so much because you not only did you have to learn new language sounds like you did learn new language there's so many lessons and how much you correct some of your skills, some of your ability to do this, your ability to persevere, your ability to overcome challenges connected to what you learned early in life and some of the struggles that you went through.

Paulette:Honestly, I would say struggling because I would struggle like learning English. I would struggle with math. I would go get tutoring when I was going to community college. Do my five prerequisite years that I mentioned prior? I would just learn how to use the library as a preschool essentially, I learned to use my resources to get help. When I couldn't get things done. So that came from childhood all the way until even now, you know, like seeking for help. And that's just kind of what's kept me like ready but just, I guess maybe gritty like kept me motivated and kept me going to work through my struggles. And I went through a phase where I just didn't care. I was like, I'm not gonna go to college. I'm not gonna do anything. I'm just gonna be me. And I was just, you know, partying, drinking, doing the whole, you know, I don't care about life. And I think after that I decided, you know, like, I saw all my friends graduate and everybody doing stuff and I'm like, What am I doing with my life? Like I'm doing nothing with my life and I decided to work out and I feel like working out, plus my previous experiences and struggles are what led me to grow my mindset, which kind of leads me to where I'm at now. Because you struggle working out too. You know, you can do this rep and you're like, Oh, well just do it. And then you do it and you get better and better and better. And as you go, you know, you progress videos, and I'm like, wow, I was wobbly there. And now I can do like, you know, lift and not be wobbly. Same way, but it's better and it's just kind of what you do with anything in life. So

Dave:  You know why I love these episodes. This is because we get to hear somebody's story who is a real hero, a real inspiration but walks around like a normal person. And most likely a lot of us just underestimate our own power and our own value. And when I when I you know I'm I'm sitting here asking Paulette about how the experiences in her life have helped her business and we've got some clear examples. But now I want to ask him, you know, how have your experiences prepared you for this moment? Because if you think back to your life, there's a lot of things that you've struggled through. You got through them. Tough, crazy stuff. And if you think about how those situations gave you skills you just mentioned what it was beautifully said: resourcefulness. You learned how to be resourceful because you had limited resources. Or you're studying at the library or wherever. And I wonder what we could all borrow from that story this morning. The power of these conversations in these episodes is that most likely each one of you has your own resourcefulness to and also have a lot of unique qualities that you have because you struggle Bertram Tough shit. Period. And this is just another struggle in your life. This is just another struggle. And here's another thing that I borrowed from Jay Leno and it's not that you have to particularly believe in yourself. You have to get others to believe in you. That's really what this business is about. Because it once because a lot of times when you do something in life and I really think this is what life is about. When you do something like this beyond what you think you can do most of the time. And it turns out good. Like say for example, we make a sale like I've heard of, you know, making a sale on the phone and somebody said yes, and they're like I can't believe they said right. And but enough of these it's really about getting other people to believe in us and because if you spend all this time trying to get yourself getting ready to believe in yourself, you may never do it. You're never gonna feel ready. You're just not but it's like, Am I willing to start? Okay, that's all I need. Because if I start there's gonna be other people because we live in a society. I surround myself and I put forth the effort. They're going to start believing it; they just are people who like to see people trying, people who like to see people giving value. Just like when you went to the gym or started working out, people

Paulette: make it I say that to everybody everywhere and they're like why? And I'm like, I'm not saying to fake it, but just pretend to give yourself the power to have the confidence even if you don't have a huge brain that you do have and then you do have it. Yeah, you know,

Dave:  I'm telling you this quote from Jay Leno made so much sense because he's like, you know, in business and in sales. I've always been the number one piece of advice that I've given people is to create a product and create a business that other people can believe in. Do you believe it? You can't just be the only one who believes in yourself and you believe in what you're doing. Your ultimate job should be to get other people to believe in you. You're helping get other people to believe in what you're doing because you're helping and serving and providing a good service or product. You are going to start believing in yourself. And the main reason is just like when we're babies, we look around and we get feedback from people around us. Oh, this is okay. Now they give us energy. Yes, it's okay. And so when others when you're building your business and other people use you, you're going to look at them just like we did when we're younger and say, Oh, this is good. You want yeah, and you're going to start believing in yourself. And so what is my point? Here? My point is is that as an entrepreneur starting something, you most likely all you listening have skills that just like Paulette described, that you can turn those struggles into those strengths those situations into, like you've got skills you've survived through shit, a and a and the number one goal that we all should have would be to buy valuable products and services and mainly our service, as affiliates anyways is content. But we don't need to have, we don't need to believe in ourselves and believe in what we're doing so much. And I'm not sure that no we need to go out and get other people to receive value in believing what we're doing. And that will grow our belief and could you describe how you know you've built your audience and what your relationship is with your audience now like how I content versus really looking at their audience, like, like a group of people they want to have a relationship with for a long time. And so I just wonder how your relationship has evolved or what takeaways you have about building relationships with your audience.

Paulette: Since I'm in school right now, I don't necessarily spend that much time on social media scores. That's my priority right now. So this is literally just on the side, but I try to connect with all of my followers through Instagram, Instagram stories, because it's a way that you can post what you're doing on a daily basis. Question or respond to mine and then I just, you know, I talk to them in the DMS through that way, but I don't necessarily go super out of my way to you know, be like, Hey, do this, like comment through things as well. Sometimes they comment, sometimes they don't like it. I think somebody just messaged me like earlier today, and I was like, Oh, hey, let's be friends. I'm like, Alright, let's be friends. Yeah, so I feel like that's how I am able to communicate with them a little better. Because you know, with my schedule, it is very hard for me. Yeah. 

Dave: I don't ever talk to a client or a lead one on one ever and and and you know, so I don't particularly think that we need to have or nor is it required. You know, I mean, and I'm glad you're saying this and pointing this out because this business can be run. There's ways that we can build relationships with our audience by just simply speaking one to many. That's the whole hack here. That's the whole trick here. That's the whole secret to this is it we're not doing it even in the blueprints in the coaching consulting blueprint. I will talk about the difference between one-on -one coaching and group coaching. One on One anything can be you know, it can be it's not as leveraged if you're a solopreneur as using these platforms to speak one to many.

Paulette:It's kind of like that's what I do.

Dave:  Kind of my point in a sense that you're able to do all of these things. While you know, going to nursing school and working in a bartending job on the hard days a week.

Paulette:Well, I guess not hard. It's challenging to change my mindset and it's something that I have struggled with in the past but I'm getting better with that like struggling from you know, like, I'm a student whatever they tell me whatever my school tells me I have to go I have to be there classes from you know, nine to 11 Well, it's gonna go to two and that's it. You know, you gotta take it. The hospital is five in the morning, you're done at 5pm. You weren't going to paper for like 16-20 hours when you turn it in here, like you get to see. You know, like, just those needs. Like okay, now I'm going to be an entrepreneur. Now I'm going to forget all about that school stuff. And I'm going to think about like, okay, what can I do today to move my business forward or to like show somebody something or whatever it is that I'm doing, just kind of switching hats between entrepreneur and student entrepreneurs to her because, you know, in the end, like, it's me, it's who I am. And I don't sound like I'm like, oh, no, like I'm secretly a nursing student. Like, I openly tell everybody like, Hey, I'm in school, and I'm doing this. And like, if I can do this, you know, you can probably do this too. I mean, maybe it is out there for you, if you're willing to take it.

Dave:  And I commend you and think it's really interesting and amazing that you're doing multiple things and pursuing multiple dreams at one time. I mean, whenever in human mankind in our, in our human existence, has a person ever been able to have truly streams of income coming in from multiple places. And had to do multiple things of this nature to run a business, I mean, because we call it a side hustle but you really do. It's a business and you I mean, you can write things off if you have an LLC or a corporation. It's a business and you're running a business. You're going to nursing school, you're working a bartending job one or two and you're getting ready for a wedding. It's really you're working out in your I mean, it's really amazing. Do you ever look at Oh, wow. Like how did it become so full? 

Paulette: I do that all the time. I've learned that I actually failed one of my nursing classes because of time management.I have a Google Calendar. I can probably just show it on my phone and I have everything scheduled. I'm going to do so you can see it's very colorful. When I'm working on my business time. My school time, my work time because I just lived there when I studied, like everything put out for me and it did take me a while to know, like really schedule like okay, I'm gonna do laundry today. It's kind of annoying and it's kind of like, you know, like, like, I'm that person. But it's what's helped me do everything that I'm doing. Because it's yeah, it's a lot and that's a good way to manage your time if you're, you know if you're in school or your job.

Dave:  Yeah, yeah. So it's not about things that we need to do more to become successful. A lot of times we're just doing the wrong things. Are there things that we need to stop doing? And so a great example would be people going crazy over morning routines, and there are some people who spend two hours in the morning, you know, praying and meditating and doing all this stuff, and that's fine. But most entrepreneurs who are successful that I know just wake up and just have coffee and just go to work. They might read a little bit or do something in the morning. But the point of that is that what do I need to do? More routine? No, my advice would be, you know, cut some stuff out of your work. You know, I'm sorry to be so old school here, but that's just my point. Know What works for you, you know, and if you've developed something and you've got something that works, that's great, but my point is not so much the morning routine. My point is really going back to your calendar and you all bought the result in momentum. that Paul is getting, and you're not just getting it in your business or financial life. You're getting it in your physical life too, because you're applying the same sort of organization and discipline and so forth around you're exercising from what I heard, right? You're improving multiple areas of your life at one time. There's something that we can learn from you. And the biggest takeaway so far was you holding a calendar shows how organized and disciplined you are about your time that was really impactful.

Paulette: I had to learn from my mistakes so not gonna do that again.

Dave:  What was the mistake? What did you learn?

Paulette: Well, I failed one of my classes at one point, so I was very upset. But then you know, I was like, You know what you learn from your mistakes. It's all right. And then I had to do Yeah, I mean, I have more time to plan my wedding because they had to like I had to had a really long summer so I'm like, okay, I can look at this I can at least have that I failed, or I can be like Hey, I have more time to plan my wedding. Now I don't have to be super, you know, crush the wedding plan in two months because I'm gonna get married on a weekend in between school to add on to what I'm doing. So it just makes everything a little bit better, you know? And I'm like, Now, I know what to do. And now I started you know, time blocking and I'd have you know, this calendar here that really helps me out. And it's just different ways you know that I can just like get back to being resourceful and just kind of make it work for myself. So

Dave:  What a great lesson Both are latching onto a system, a simple system and you gave us an example of a tool that's free to everybody. And you can have it on your computer on your phone. But it's also about relaxing in the idea that this is good enough for me right now. Like I don't need to keep looking for another system. I don't need to have what you need. Yeah, everything that you need. And I think that that's a real challenge to humans is when we think it's good enough to want what our neighbor has

Paulette:Like you should never compare yourself to other people because you don't live their life. You don't have their experiences you can be like, Oh, well, you know, make me money and I started making money and we're like, you know, because like you said back to like, learning a skill. It's a skill. You're not just gonna, you know, start something and then be a pro, you know, in like two weeks or whatever. Like, it doesn't take learning, it does take trying, failing , trying again, and just not giving up because if you give up then that's when you're done. You know, like, that's really when you fail. Yeah. And it's just hard like whatever progress you make for me like I'm in school right now. Sometimes I'll put one video a day. Sometimes I don't repost, old you know, viral videos, and then they'll go viral. And then, like, you know, you just have to learn how to keep pushing yourself forward and keep progressing even when it gets hard.

Dave:  Well, you've laid out some incredible, incredible stuff this morning. I mean, things that I didn't expect. And I'm really just, I'm really just blown away by how you develop systems for yourself that work for you and they aren't perfect and how you embrace your sort of your humaneness, your perfectly imperfect self. And there's just so much that I take away from this conversation this morning and I couldn't be happier for you and your husband in your upcoming wedding. So congrats.

Paulette:I'm excited. I feel like anybody can do this. It just takes courage and you have to be brave. To just, you know, go out and do it because it is scary and nobody you know, you're always thinking about what other people are gonna think about you. But you have to realize that you know, whatever you do in life, it's going to be hard. Whether you do it for us or you do it for yourself. It's just going to be hard and life always just throws things at you but you have to be you know, you have to think to yourself like what do I want for my life because in the end you're the one paying your own bills nobody's you know judging you but in the end, you just have to say like, you know, I'm gonna do this for me and that's

Dave:  Yeah, and really, it's a harsh reality when we really come to terms with the fact that nobody's coming to save us. Yeah. Yeah, no, it's tough. It's like dang, you know, like, I think we all went through in 2020 and 2021. I mean, anybody got one or 1/2 $1200 checks. That was your rest. That was your rescue. That was the Coast Guard sending the helicopter. You know what I mean?But it's really something to see how you've, you know how you've, how you've turned really nothing into something you know what I mean? And that's really what entrepreneurship is about. We all start with nothing. We come in the same front door and we usually all got our own, you know, laundry bag of limiting beliefs and negative self image and all this stuff and

Paulette:that board experience that we had at the mastermind for everybody that doesn't know it's, they've made us hold up a board like this with their limiting beliefs, and then we had to crush it, you know, just like karate chop. And I feel like I really held onto that and it really just made me remember like, Okay, this is what you think that you can't do. But you can do it like you you can break through that and just do whatever you want, because you really can do what

Dave:  You've proven that to us this morning as well. Thank you for also using your life as an example for your words. We've got your Tiktok and Instagram so people can find you, follow you, support you and you know be a part of your network and maybe we can make it a third time. Maybe after your wedding. You know, maybe when are you getting married again?

Paulette:April, April. First,

Dave:  You two are something to do. That is really really funny, man. That's cool. That's really cool. tell Tyler that I said good luck and congratulations and really enjoyed the ball. Yeah. Talk to you hopefully soon for a third episode. And, and thanks for all the time and the value this morning. Appreciate it. Thank you. I see Alright my friends. Go and follow Paulette as well . We've got our screen name up on the screen. @Paulettenicolee what an amazing guest and what an amazing story. It's like just a recap for those of you who didn't catch it. She was our mastermind. Back in December of 2021. She came and saw what they're feeling and, and now she's continuing down the journey continuing to build on what she learned. And man, it's really really cool to see and if you want to catch her first episode, you can go back and find it in Wake Up Legendary like she's also got another episode somewhere in the archives. So have a fantastic Thursday. We'll see you back here tomorrow for another episode for those of you who are enrolled into this decade in a day workshop tomorrow. So I'm looking forward to seeing everybody on that. Get the hell out of here and go have a good gas legendary day. We'll see you tomorrow for another episode.

How To Build An Online Coaching Business

Below is the transcription for this episode:

Dave: Hey what's going on my friends? It's Dave Sharpe. Welcome to Wake Up Legendary and I'm waking up legendary just as we speak making my point about feeling great right about morning living and breathing a little compound our company our company and it's about our factory people from all different walks of life. And so this morning you're going to hear about working in the education industry and we can hear what she thinks about what we're up to.  

Kim: I'm good, Dave. Thank you. How are you?

Dave: You're so welcome. I'm fantastic. As I said on my second recruiting cup of coffee this morning when I saw Kevin Hart last night. So I got out of the house and did like a normal human activity instead of just staying isolated. Like we've been trained to break free from those, those societal norms but anyways, how are you?

Kim: I'm doing great today. I actually had two cups of coffee myself and now I'm trying to drink some water so I can hydrate a little bit.

Dave: Yeah. Are you a coffee drinker all throughout the day?

Kim: No, no, I have two cups in the morning and then that's it. That's that's as otherwise I'm just like, you know, pull me down off the ceiling because I just interferes with everything. But do I have to have it in the morning to have it stored? I like to periodically drink it throughout the day and I would say that I probably have a little bit of an unhealthy relationship with caffeine right now. But what do you need for you to be perfect and everything that you do in life? You know, I can't be nice, right?

Dave: That's my job. I'm not perfect and everywhere else but I try. So you're a 30 year education but tell us what you did. Before you started or what you're still doing. Tell us your Legendary story and a brief history of who you were before you started this.

Kim: Like you said I've been in education for 30 years. I was a classroom teacher. I taught art and technology, and then just kind of went into other areas. So I've more or less worked in education. And then I kind of kind of burned out and in osing or wasn't very long but it was about 6 weeks.

That happened and I was laid off for being non essential. And that was the real message to me. So in 2021 I decided that okay, you know, this can be taken away at any moment. I have family support. So I started looking around for something to do and I figured it's going to probably be an online job because I can't, you know, take on another, you know, full or part time job. So I thought you know, starting in business would be perfect, I didn't know what I was going to do. And then my daughter got me on TikTok, put the app on my phone and said, Mom, you gotta see this and she was already doing TikToks. So I started watching and, you know, one thing led to another and one day I started to hear oh, affiliate marketing and like, what is that I had never heard of before. I had done it years ago. I had done I was in a multilevel marketing company. And that really, like that wasn't for me. So I thought I hope that's it now but I kept going back and people were saying, you know, they were having great results. So I saved Stacy La. I saved her video and kept going back to it and finally decided okay, well it's only $7. If it's not great, then I will proceed. As an educator, I can tell you that way. I know a good curriculum. Engaging I know when and then the only thing so I did not know. I was a complete newbie. But I learned enough by the end of the challenge that I felt like Okay, I think I can do this and and then invested in additional education and went through through that went through the blueprints and then started putting everything together and by I think I started promoting in June. of 2021. And the rest is history.  I mean isn't that just a great example every day I just hope to be a shining example of how imperfect this this this needs to be. You know, it just needs to be imperfect. It needs to be imperfect. Actually, it can't be perfect. Not only does that not exist, but it couldn't be it looks weird but congrats on that. How does that feel to be an educator or in the education space for as long as you have been? And now to be taking part in, you know, global education what is that like? 

 

Kim: I didn't expect to love it as much as I did. This gets me excited. This gets me out of bed in the morning. I cannot wait to do this. This business. I do it before I start working. I'm fortunate because I can work from home most days. So I'll get up an hour earlier and I work and then the minute my day is done. I'm back at it like I'm every day I'm doing something new, and I you know learning something new. So I'm 62 and being able to learn something new and then they say keeps your brain sharp and all that. Yeah, that's been awesome. And not only that I've been successful. So you know putting that on top of learning new skills and being able to transfer everything is just Yeah, I can't I'm just I'm just amazed because you know having that necessary. 

Dave: I brought this up, I think two days ago your fire number which is a formula that some folks use to determine what their retirement number is. And that's whatever your annual expenses will be in your retirement. Having 25 years of that saved up in and for example, some sort of an interest earning account and so an investment account in index funds or something right. And so, if you can live on you, that's one number and that's what the traditional kind of, I guess American has been taught because you it's still legitimate. It's valid, right? But what what's different about our industry, what's different about what we do is that for a lot of us when we fire our boss and we quit having to leave the house to go and work it all of a sudden it's almost semi retirement at home I mean one could could consider me being retired or semi retired because of my lifestyle. I am actually in both of the homes that I live in, our office home and our main home. There's retired individuals that live all around the My Home in my neighborhood, because you're in Florida. I'm in Florida. 

Kim: Yeah, and I'm here every day to work differently and you could get a new site on our already defined net. Which is nice doing for the last 30 years and now because I've always wanted to be an entrepreneur, I always felt that there was an inner entrepreneur in me. But now being able to take, take that and do that full time is also going to allow me to do other things. So before I became an educator, I was an artist, I still am still an artist. And so this is going to give me a chance to be able to do that as well. So having, you know, the, the means to be able to, to do that, and at the level that I I've always wanted to so that yeah, so that's gonna allow me to have that more more of that time freedom to pursue what I want to pursue and travel and you know, do other things. But the beauty of doing this business is that you know, you do have that and so right now I'm putting in you know, 12 hour days every day. But that's okay, because I know what's coming. I know what the end result is going to be and I can't wait. You know, it's very exciting.

Dave: Well, the end result is you being the you having the ability to earn an income independently in from the internet, and not have to rely on your job that you're employed currently for income is that would that be fair to say that that's kind of the new definition of retirement in a sense is cutting ties with whatever the kind of job that we had or that we have to go to in, in in, it's almost like, it's almost like becoming an entrepreneur in working from home or working virtually. And especially if you're doing it for yourself has become the new retirement in a way.

Kim: I think that's true. I think that's true. When you look at the statistics right now, 54% of especially women, who are near retirement age, don't plan on retiring. 100 said they plan on continuing to work and in many cases are starting their own businesses. And that's and, you know, I say most of my clients are the same age as I am and they have the same goal as well. They want to retire with a nine to five, but they also kind of yeah, we just don't want to sit there watching Netflix, you know, and not doing anything else and one of the comedians laughs And I said, I went to the Kevin Hart comedy show in case I didn't mention that like, I'm sure I did, but still waking up still waking up legendary here. He was like, Yeah, watch Netflix. That was the joke like, you know, and it's true. I mean, gosh, what is there for us to do, especially if what happened in 2020, and we're all now locked in. I feel so bad for people who kind of like my grandfather. He had the same misfortune, but he passed away right at retirement. Age. And think about all the people who were affected by what happened or maybe even passed away in the past couple of years and, and had worked their whole life and this happens all the time. But I just think about what happened, how, you know, this most recent big Earth changing event and I'm just not seeing certain keywords, because I don't know if videos get flagged on it. I don't want warnings put down below the video so I can just not use those specific words. But that really changed so many of our lives. How did that impact you? How did we go through with the global event that happened? How did that impact you? And what do you know now? What is your outlook different now? And maybe how is there more urgency around it than there was before everything happened?

Kim: Oh, great question. So because I was laid off during the pandemic because of that, and I could see it coming like in January of 2020. I remember saying to a friend of mine, he's like, I don't like this , this is not good. This is going to change us. So this is gonna change the world. And that was January 2021. Sure enough. Yeah, now being laid off and then transitioning back to work. Work and you know, that's before I was able, you know, and now it's like, I've worked from home most of the time. So that changed and I have been very, very fortunate that no one in my family nor I have had COVID which you know, everyone, pretty much everyone I know has had it. You know, and it's gone through my entire office and I also tutor students at the local community. College and writing and been doing that for three years and pretty much everybody there has had it to at the community college so I've been very fortunate and I you know, I don't I I'm grateful every single day that I wake up healthy and you know, that's so it's it hasn't impacted me I don't think as much as as it has other people then again yet you know, you don't know what tomorrow is gonna bring. 

Dave: So well how has it affected you mentally because that you know, you mentioned earlier in the show that you be you know, were deemed non essential by your employee. And so, you know, we're, the reason why I'm asking this question is because now we're settling back into a little bit more of normal life, even though maybe we're on the verge of recession. There's always something looming. By the way, by the way, I just want to tell everybody in all the years of me doing this business and being in this industry, not a single economic event has negatively impacted my business, meaning that the only thing that's impacted my business is my output and the reason why that is is because the internet has always been 12 years or bandwidth their patients that happened so for tuition problems mean, obviously the world is seen some of the places where social media can in the internet can negatively impact our children for example, right? And it can negatively impact us the same way our self esteem if we're not careful if we just use it to compare, but for the most part this industry in this business has always has always flourished through any sort of economic event in any sort of different markets. And this specific business model has flourished because it's completely independent of any supply chain, or manufacturing process. And so it's flourished even more so. And it's one of the reasons why we're in was it luck? I mean, no, it was just what I've always done, but when we went through this most recent event and all the ECOM guys and all the people were selling physical products on the internet, could no longer do that business but the information in the courses, coaching events and affiliate model continued to flourish. I was like, Look at this. We're in the right place. You know, people say you're lucky right well am I prepared just met opportunity. You know, preparation simply met opportunity and so we never know when our you know when our time is going to come but it's it's so great to be in position to capitalize and so, you know, now that you're in the internet business you're you have a you have a a business that is operational on the web, but there are many, much more scare and confidence is busy because there's a lot of people who don't know what it's gonna be like when they start the business. They've not done it before or they're, they're, they're negotiating with themselves right now. So would you talk to us a little bit about how you feel now, compared to how you felt? Like when you signed up and when you got started? How would you describe a little bit of that unsureness and that lack of confidence or some of the things that were coming up and use some of those limiting beliefs and then let us know how you feel now with those same pieces. That was problematic, maybe for you wouldn't get started.

Kim: So I was just thinking about this this morning. Like I said before, I've been working at the same job for a long time. And so just to give you some context, I have tried to advance in that. That space, and I've never been allowed to you know, and it's I mean, for various reasons I'm not you know, saying it's anybody's fault, but my own but I wanted to move into leadership and was never able to since I've been doing this this was when I first got started I wasn't sure where that was gonna take me or where any of this was gonna take me but I've discovered this leadership potential this leadership quality that I did not know I had. So it has changed so much like that But patience and all different you know, just just amazing. Then, you know that aspect of it.

Dave: I did not have I mean the Internet has has broken, yours has broken down boundaries has and in that sense, I think has changed all of us to the point where we've you know, it's just fluid we don't have you know, we don't have those restrictions anymore, because and there are downsides to that as well, obviously. But in terms of business, not a lot. No, in fact, if anything, it has improved dramatically. I mean, how I want to point out a couple of specific things that you said right there. You said a couple of very powerful things, but I just want to say that I mean, I think a lot of us realize that we like people a lot less than we thought we did, or at least the ones that we had to be around every day. It was like we got away from those and our life expectancy goes up 20 years for God's sake, you know, at least that's how we feel. But man, you said a couple of really important powerful things out there. One of them was how you took responsibility for you not moving forward in that company. I just wanted to point that out because you then went on to say I discovered a leadership quality inside myself. I didn't know I had it well. You just demonstrated exactly what I want to point out for everybody. But it because I started the decade and I'm not sure how you take accountability or anything, I mean, my wife is growing at her own rate and she's always proven to improve and make changes and grow and and I needed to just more focus on myself and where I needed to grow and stop pointing the finger because when you point the finger out you got three pointing back at yourself and that very long before I love it, very line that you said which was I take responsibility for that. You know, I don't blame anybody for that. That attitude Kim and everybody listening to the most important step that a human being will ever make in their entire life with their business. Their marriage, their children, everything. That one leadership quality, that one wonderful, beautiful human characteristic of humility and personal responsibility. Humility, meaning that I'm not right about everything. Now I got a lot to learn. I can learn a lot. I am wrong a lot. I need to grow. I need to change, right? Could you say more about how you have realized that you had this inner leadership quality about yourself that you did not know you had. The reason why I'm asking about this is because I've said this a lot. You will discover this in entrepreneurship and going to a leader as a potential inside of yourself that you did not know that you had in you just said that. Could you give us some examples and maybe you could tie it into kind of your routine or like what a day looks like for you like how did you discover that you have this leadership quality inside of yourself that you didn't know you had at? You said you were 62 You've already had a full career. And could you help us to understand how we too, can discover this awesome badass leader inside of ourselves that we did not know was there?

Kim: Well, I'm gonna, I'm gonna just take it back to and I've told people this before and I've mentioned it in my lives and this is 100% the truth. When I went through that 15 Day Challenge, one of the things that because I guess one of the things that I experienced, was it because I didn't know or I can do don't don't even think about this you know, I started you know, continuing to do that, but then I signed up for a coaching program with one of the most amazing humans in that I've met in this last year and a half and that was Barb McGowen, And she inspired me to bring that leadership quality out. Because I was still thinking, you know, back back at the non essential thing like Who, me? And she helped me to believe that that was possible. Could you tell people right now, how could you summarize how that happened? Could you describe that yourself, because the quality that's going to take your leadership to the next level is for you to be able to describe your transformation and put it into simple terms for others. So what could others do to inspire confidence in themselves? Because I think it's all about being willing to open your mind up. The truth is that we don't grow unless we embrace being uncomfortable and letting go of those fears and insecurities, you're still going to be afraid. But that's okay. Just lean into it. And, you know, that's when you discover who you really are, and what your potential is. We can do anything we want. Honestly, I mean, you know you want to make a million dollars, you could do it. I mean, if you want to run a marathon, I've ran two half marathons, never somebody would be able to do that. But the leadership thing is, that was a surprise to me. Yeah. When I had people say to me, you know, that you're a leader and I'm like, you know, really, you know, I'm looking over my shoulder like

Dave: Anybody can become a leader. I think there's also a, you know, what you are selling to our service that you're selling was one of the things that was understandable making sure your Acacia stores your mentor well. It wasn't the, you know, it wasn't the teacher that was unsure of themselves and kind of walked quietly and didn't want to make any noise or it was the teacher that made you feel confident that made you forget about time and just learn in the moment you were having fun. That is confidence, you know, and so this for me, one of the things that has helped my confidence is stopping believing everybody around me in all their disempowering limiting beliefs. I used to really go and, and I used to really, you know, I used to really think that a lot of people had things figured out that I didn't have figured out. And what I realized was they were figuring shit out as they were going just like I am and then I didn't end up on a pet. One of the things that gave was going with other people that I was putting I met him and I shook their hand and they holy crap this is a regular human beings like I am you know, and that's when I realize that success is in here. It's not just about what I do. And I'm telling you on the internet, it's deceiving because we put people up on a pedestal and we, we we you know, we're watching them on screens in our in our our we've always idolized people who are on our screens. And so we look at ourselves in our reality here at home, and we compare it to what we see somebody else doing on a screen. It's just a little snapshot of their life. Like when I hold up this phone, you're not seeing the big picture even right now you're only seeing a small square of my background, you're not seeing my whole life. And so those are some of the things that boosted my confidence and were actually also sticking around in the business and in the industry. People will something stupid or I'll you know, I'll say something Something will slip whatever, I'll make an ass of myself. Just you stick around long enough to just see it all the way through and see the full picture instead of just a snapshot. And when you do for me, that's kind of humanizing the process and that's given me more confidence. Another thing that's really helped me is getting clear, speaking clearly. And in, in, in striving for clarity, instead of complexity. You know, we always want to complicate our marketing, our funnels, our message content, but really we need to be striving for clarity. Is this clear? Is this clear? When somebody watches a 15 second video, when somebody lands on my landing page, are they clear about what I'm saying and what I want them to do or what they're going to get out of it? By being clear here, having the means if you put email with clearly, clearly that my confidence. The final thing that boosted my confidence was the fact that I started making money and I started to believe in myself. And that was one of the final things that boosted my confidence because like I heard Jay Leno say one time he's always told people if you want to be successful, don't worry about believing in yourself. Worry about getting other people to believe in you and your product. And if you worry about that, then your belief will build in yourself because the world will tell you that what you're now doing is a valuable contribution. So to any one of those things stand out or resonate with you more than the other about an experience that you had maybe with earning your first commission or how that boosts your confidence or anything else that I just listed out as far as those confidence boosters in my journey. I mean I was going to as I was like

Kim: We compare ourselves to everyone and we see ourselves as lacking and the truth is like you just said, Everybody's human. So you're human if you have human flaws. You have human traits and you need to give yourself grace and forgive yourself. You know, one of the things that that I try to instill in my people that I work with my, my clients is that they're, you know, the first thing we do is we do a limiting beliefs exercise and, you know, we try to dispel that and I don't want to hear I don't want to hear people saying, you know, you know, I'm stupid or I you know, I failed at this or anything like that. Because the truth is, you don't fail at anything unless you quit and then that's when you know, self picked off the lead so I quit and it held me back and a lot of in a lot of ways, because I didn't finish that. So when I started this business, I said this, you're doing this and you are not with it are not going to stop you are going to do this. You're going to see this out. You're going to give yourself a year if nothing happens after that year, well then you can pivot but unfortunately, it's all worked out. Great. The other thing that you said that made me think about being able to laugh at yourself and I've always said that if you can laugh at yourself. There's a lot of good material there. That endless and so just getting on tick tock you know, showing your face showing that you're vulnerable showing that you are okay with putting all your all your dirty laundry right out there. You know make your mess in the park building you know and now I love to show my face. My first few videos were not showing my face and then I just said okay, well, you know, that's silly. Just do it. rip the band aid off.

Dave: Those are some wise words. And there are certain things that you fail or you lose competitions, races, things like that. But folks of the same race, the same race and that's why the only way to fail really is to quit and I do know people who have done this for significant periods of time and finally had a breakthrough and it's like that's not something you can say with a lot of things. It's like you know, with a job if you can't say that, you know, but isn't as you can say, like an infant. it so that your businesses the same way you only lose when you sell or quit. You know what I mean? And so as long as you don't quit, you have a chance for that business like a great stock. As long as you're going into a business that you know is a good business. And this is a good business. There's no doubt about that. This is this is not even something that I invented or that I I mean, this is something that's worldwide. It's something that is something that is the rest of the world is now catching on to and quite frankly it's funny because the rest of the world is now everybody's starting to be a lot more open about the fact that it's pretty realistic for an individual to even get ahead nowadays without a side hustle especially if we actually recession every time meet other humans becoming Upon a Dream conversation to have us there. We're calling it a side hustle. Because a second job is no longer something that people are. They don't know they don't have to go get a second job. You can have a second job. But there's other options now, in what I'm making the point that I'm making is that for a long time, and I want you to think about how times were different. I was listening to a Holocaust survivor. talk the other day. And we're talking about how as you know, as the Nazis were going from city to city, that people were telling them that it was happening, but they did not believe them. And that was 70 years. What was that? 1950 When exactly did that happen? Maybe strapping

 

It was early. Because we were safer. We don't have to just rely on what somebody is telling us in our local city or school. Another example that's not as extreme as the one that I just gave would be how, when we're growing up and we grew up in a town or a city or a school and they say what policy are you going to as if that's the only option? Right? Okay. Make it seem or they always made it seem maybe there has been less options up until that point. But now, kids in high school when somebody says what college are you going to? They got a lot more options, a lot more things. And they want to be YouTubers. They want to be influencers. They want to be affiliate marketers. They want to have side hustles they want to travel and work remotely lot times are great for because we hadn't warned you that Amazon was going to look at how much opportunity that we have today compared to previous generations and pebble in the past and so as we wrap up today, that's my kind of like plea to people is like look at the difference in the opportunity that we have compared to people and past it or maybe even that you thought you had before you found legendary and started listening to these conversations. What thought do you want to leave folks with this morning to ponder over the weekend? 

Kim: The fact that we have all these opportunities, you know, not just not just myself but my daughters are 19 So I have twin daughters. And they graduated from high school last year. And they both took a gap year because that last year was because the pandemic was really hard on them. But none of our like the you know, look we want we want what we're going to try to push them and they didn't want to go I was never going to push them in that direction because of the fact that they do have so many other opportunities and my daughter, one of my daughters wants to join me in my business she wants to be wants to help me. And I think that's awesome because she's seeing that potential and she's seeing mom doing something different than mom has ever done before and getting outside of my comfort zone and has you know, and she's seeing because when I first started doing this, of course they were like moms getting on TikTok oh my god, you know, we're so embarrassed to tell her friends and now it's like my mom has 109,000 followers on TikTok. So yeah, the artist who not only is starting agency sees this but she's thing that's wildly successful for fathers is a doctor and he's like, why aren't you going to college and she says I don't want to go to college. I don't have to. Because I'm doing this, you know, and I'm going to be way more successful at this than I ever could be by going to college. And by the way, I don't want to dissuade anyone from going to college if that is your path. If that's your path, by all means go because you're going to learn a lot. I have 14 years of post secondary education way more than anyone should ever have. But every single thing that I've learned, I can take that and apply those to other things. So you'll never see education, you'll ever have a big vision. You're going to always be able to learn that we have these big brains, right? We're smart monkeys. But you know, these big brains evolved so that we could have unlimited potential. So do it. You know, don't don't think that because you're in space or if you know that right now you're in this space that you don't have the potential to break out of that and to do more because you always have that option and you have that potential. Everybody does it no matter where they are in their lives. They always have that potential. And I'm seeing that business you know? Being, like you said, the Internet has changed us all but it's changed us in the sense that you know, we do have this vast ocean of opportunity No, and not take advantage of it. That's and that's I guess what I wanted to leave with everybody I wanted to tell you and uh, you and I have something in common that that I wanted to tell you about because you talk about your recovery. And, and I'm so inspired by that because you know, I've listened to you talk about it a number of times and you know, you changed your life because you wanted to get clean. I’m a recovering alcoholic and you have shown me why I want to stay sober. Maybe it would have happened anyway, but it made me make that decision that you know, I had to make that change in my life and it says it's been amazing as hell I've made all the difference.

Dave: Incredible. Thank you for sharing that. That's really cool. I have found it to be the most inspiring content if you will. Never never ceases to amaze me. Just how unique we all are from different walks of life. And this whole thing that's happened the last couple of years has pushed so many people into our world that we would have normally never got to be, you know, worked in all these legitimate industries like education and like you know, like, like, you know, accounting and law in the medical field we've had because of what's happened last couple of years. So many folks from other industries who had careers and other fields come into the space. And Kim is a fantastic example of that.Because that's when you have the motivation. So if you're excited right now, if you see the vision, clear about where you want to go with your life and what you can maybe do with this, just get started and don't stop. And you'll see how things will open up and what things begin to look like for you. Right, but you don't know yet. You only know your own struggle and you only know your current existence. So it's hard to imagine what it will be like, and that's why we're mostly motivated by our pain. But I challenge you all to think about what will empower the driver don't know how it's going to change you until you experience it. And Kim found this whole new set of confidence that she didn't know that she had. I wonder what you'll find. Stay Legendary. Have a great weekend and we'll see you on Monday.

The Secret To Convert Sales Online

Below is the transcription for this episode:

Matt: Hello everybody welcome to another episode of wakeup legendary It's Wednesday, September 14. My name is Matt if you don't already know me, I'm the CMO, the Chief Marketing Officer here at Legendary, and we are live. We go live every single Monday through Friday at 10am. Eastern. And we call it Wake Up Legendary because we want to give people in our community an opportunity to wake up, not Fox News or CNN or on you could call you on fake news, whatever, but you can wake up with somebody who's inspiring who's having a lot of success. You can see what they're doing, you can listen to what's driving them and use it as a little bit of motivation and inspiration for yourself. So let’s welcome today’s guest. Good to have you on. How are you?

Steven: I'm fantastic. Another beautiful day in Michigan. How are you doing?

Matt:  Yeah, good here. We're finally getting out of the hundreds. So it's like man, it's like 79 degrees. So for people who haven’t met you, tell us a little bit about yourself.

Steven: Yeah, I started this journey, just like December. This has been about eight months in the making nine months now. And if you guys don't know me, I'm Steve. I run a company called Cash Flow Marketer. I started with Legendary back in October and did nothing with it until December where I wanted to live in mind, and there we were, you know, we were real quiet. We were sitting in the back of the room. And I just decided that they broke through a board that day. I was making $15 an hour if you can believe that. I worked from home but it was not fun. I was making hundreds of calls a day. And I told myself that's it and as soon as I left the event, I got to work. I even got to work during the event and 16 days later, I walked away from my job and haven't gone back since. And I've been fortunate enough to earn a lot of different awards and build an amazing business here and most importantly, have more time spent with family and more time with our son all the time in the world. 

Matt: That's super cool, man. Hold on. Our echo echo kind of just goes in and out and then that's okay. We'll get the mute thing. So actually, Can you unmute yourself? I'm gonna just control the mute action on my end. But if you mute yourself, then it won't let me unmute you. So it's like a whole damn thing over here. But anyway, yeah, I mean, when you sat at the mastermind, and I just, you were so unassuming not that it was a weird thing or anything but it was just like oh man, I wonder what this guy's up to you know, and it was easy. Just run basically spread data that mastermind and go crazy so that was cool. I think for me watching you go from that place to speaking with a lot of conviction at the mastermind was really cool too. I felt like you were you had a ton of conviction and a ton of energy and excitement and not just conviction but clarity. Like you were really clear about hey, here's exactly what I did. Here's what I thought was awesome. I'll come speak at masterminds to people who are you know, beginners or just starting to figure things out? They might be five or six years down the road, and they've lost touch sometimes with the moment somebody starts and what are the important actions and I think you hadn't lost touch by that point in that mastermind. You still haven't lost touch with that now. But that's that man. That's just such a really powerful experience to hear somebody speak to people who need to know their mate right now. And yeah, that was just super cool to me. And I thought it was a unique experience, such a rare experience. But doing that all so fast and having such explosive growth. What was that like? I mean, what was that? Like? What were some things that you did that you felt like were keys to your success? And then also like, what were some things you wish you maybe hadn't done or maybe would do differently?

Steven: I've made an eight month eight month journey. I'm going to start there because I think a lot of people talk about their successes and how they did it. It's important to track traps. If you're learning digital marketing, or digital marketing moves, fast, as late stuff at the mastermind previously that I had shared with others, some of the top elite believe and so what I'm about I'm about to share with you. It's going to be the most impactful Wake Up Legendary entire year. So here's what I need to know to know I want to start by saying the most people out in the marketing thing. I felt I learned about sales. So sales lead sales. If you don't know what a sales funnel is, this was one of the biggest mistakes I made just recently.

Matt:  Sorry about the audio guys. We'll get him back. We'll get him back. You guys thought you were the only people in the world with techie issues right. We'll get him back on because I'm excited to hear from Steve about what's been impacting his business and what failures he's had and what things he would like to do differently, but it could be where we played around with a lot of the audio and a lot of the stuff so we'll get him back in he's gonna come back and on a laptop or something. We'll find out. We'll see what he comes back on. But Steve, yeah, when he came to the mastermind and spoke he came down to Orlando and literally just months after his experience and he, man he took off he set some record that we've ever seen in terms of just leads in sales and he's been consistent ever since then sometimes when people take off and have a huge round of success. It tapers off a little bit over time and he hasn't really tapered the ordering system which is maybe more impressive than anything else is that level of consistency over time, and he's a beast of a marketer. One thing that I'd like to do, here's what I'd like to do for you all to type in a question that you might have for Steve and as he comes in, when I think might be cool, is sharing a few of the questions that you wonder about. Well, you know, Steve, you've you went out and this isn't a full income disclaimer. Most people who purchase any sort of training online aren't going to earn six figures online. But Steve has and he's set up a successful online business, what would you like to hear from? I mean, what questions would you have for him? What kind of things are you wondering about his success and what he's done to achieve that success? I'd love not just for me to have my questions out for him, but also for you guys, as well as excuse me, type them in the comments if you've got any. Keith wants to know what's his routine for staying motivated and keeping the fire alive? What's the most important thing that's contributed to your journey?  How many niches did Steve start? What was the current use? That's a good question. Let's let's when he gets back in here, and let's ask him a few of these questions. Let's see. Let's pop over here. For Steve, what was the biggest lesson you learned at the beginning of your journey? What is your favorite platform? What platform was he successful on? He had a lot of success on Facebook. Maybe we can talk a little bit about that too. What does consistency look like? What's his daily routine? Oh, that's good. How long did it take to get your first 1000 subscribers? tools and apps? Are you following the strategy? Are you posting your TikToks on other social media platforms? How do you keep yourself motivated especially? Well, I think the thing that is part of Steve's success and some of the success that I see from people who come to our masterminds is what Steve did is take exactly what he boiled down. He kind of sat in the back and he was just sitting taking notes throughout this mastermind that we had. And what Steve did was he kind of boiled it down to an action plan. Boiled down, what do I need to do? He got a real action plan in place and he said, Okay, look, here's the thing. I know exactly what it is that I need to do. I know exactly day by day, I need to create X amount of video pieces of content. I know where I'm gonna get my inspiration for that content. I know what's worked in the past. And I'm gonna boil it down to an action plan and then he actually just stuck with it for about 90 days, said hey, I'm gonna give this a real hard shot for I don't know if he said he was going to commit to 90 days, or 180 days or what it was but yeah, How did he conquer audio problems? Yeah, I mean, good. Question. We're about to find out I hope. Well, let's see. Can we get a copy of his action plan? You know? We probably don't have that one. Like he I mean, he probably doesn't have that like scan or something, but maybe we could unpack exactly what it is that he did. He definitely is omnipresent. That is for sure. He's all over the place. He's creating content everywhere.

 

He didn't really enter in a special mentor program that was a secret Mentor Program. He had purchased our mastermind so he really just went through the blueprints. And that's how he met. With that. I think How did you ramp up and sustain your video production content machine, man, I mean, he just went after it. He just went after it. This is too good to not hear it right. Yeah. Yeah. Oh, we'll get through the techie stuff. stuff. is easy. The more you're in this industry. The techy stuff that eventually becomes easy. I shouldn't say that. It just is easy, but the techie stuff is, if you'll eventually figure that out to the point where it doesn't seem like or feel that heavier, feel that overwhelming. You'll eventually push through that. So I wouldn't worry too much about the techie stuff. You'll eventually power through it. But let's see here. Let's see if we got it. Let's see if we got it. Bang. Steve, what up?

Steve: Hey, hear me better?

Matt:  Loud and clear. Fantastic. Loud and clear. Let's see. Hang on a second. Can you go to your video settings down at the bottom and just make sure you're on 1080. Either of those will work out we're rockin and rollin man. The audio sounds beautiful. All right. Love it. We're back as Navy we're back, Steve I threw an audible in and here's what I did. I actually asked if I pulled our entire audience here. And I said, Hey, what do you guys want to know for Steve and I got lots of questions. And I'd love to do a quick fire question session with Steve if that's cool with you.

Steven: Awesome. I love it. All right.

Matt:  We're gonna keep you on your toes. Let's see what happens. All right, bang. Here we go. I'm curious about this. What's your routine for staying? motivated and keeping the fire alive every day? Do you have anything? What's the secret sauce, Steve?

Steve: Oh, man. It's an amazing question. You know what? Number one, it's my son. More than anything. I wake up every day with the ability to wake up every single day and see family. It's a constant reminder of this mission. And then that's just what gets me started getting fired up every day. Once I get in here and actually start interacting with our community. It's the people every single day. Once you build your community, you start building people, core people who rely on you. You can't quit on them. You actually have a sense of accountability from the people who are expecting your best from the people who are relying on you to build those relationships. You can't leave them hanging were the two things that really motivate me every single day. Wow. That's cool.

Matt:  I love it. How when you are first getting started, how do you go? How did you get followers?

Steven: You know what? So I'll tell you exactly how I got followers and then I'll tell you what I do nowadays because there's a massive difference. I started in December, mid December after going to the weight of legendary and I had zero followers. None of you knew me in December. Even fewer people knew me in October when I signed up for this but forget every day hasn't. Every single person starts with zero followers. So if you're thinking you need a big following, you don't know if every single person started zero at some point even the biggest people like the Kardashians started at zero. And answer your question. I started off, I left the legendary and some of the advice that was at the master was make three to four videos every single day. That was how I started out. I poured out content. I researched three to four videos every single day. I did that for about seven months. Up until recently I made almost 900 videos since then. She knows I'm not telling you guys to do that. Because I realized that that approach isn't isn't the right approach. The thing is that you don't need volume with your videos to build followers. What more people need is not volume but value. The difference between what I used to do and what I do now. What I used to do was focus on a sales funnel approach. I was focused on finding a big group of people here getting them subscribed, having a little bit of a smaller group, helping convert even a smaller amount you know forms like an upside down pyramid. And I used video three to four videos a day to reach that massive group of people to get them subscribed email to start converting sales and realized what happens when you focus on the sales funnel upside down approach is that you end up with a very transactional relationship with your leads so mad if I could I want to take I want to take a little bit extra time I want to show you an example of this. Yeah, so I have a class here. Let's say I've got this class and I've got this water bottle. Let's say this water bottle is leaking. These are all of the leads that you have right here. This is like your pipeline. And then the little tip of the water bottle here is your sales funnel. So I started out and I was trying to reach all of these people, this big pool of people filling up the water bottle and curator. You're filling up your pipeline with people. What I would do is I would funnel them through like this into the glass and this class right here. Think of this kind of like this is kind of like the people who have purchased from us. These are the transactional people who have actually made a purchase. So you've got your class. These are the people who have bought from you. But here's the issue- the water can't go up and back into your pipeline. That's extremely important, because this means the people in the class, they're just there. The problem with that is that they're just stale, stagnant. You're not getting it, you're not delivering any additional value to them. And so you're out again and you're off looking for new leads. Again, you're off paying money for paid ads, you're doing more videos to reach more of these people. That's the wrong approach. You're reaching these people you want to take to be able to take these people in the class who have already purchased from you to be able to recycle them back up into your pipeline. Yep. What's really important about this is that the way I just described is not a sales funnel. It's called a flywheel. And the flywheel design for marketing is pretty. It's about the most cutting edge marketing that's happening right now. And its marketing is moving in a direction where you no longer are running people through a funnel to get a transaction to go back to strangers and try to sell them again. What you're doing with a flywheel is you're taking the people who have already purchased from you. You're engaging with them through conversation, then you're delighting them and giving them so much that they're actually going out and they're telling their friends about you they're telling their family about you. and word of mouth is actually starting to fill this up for you. Sort of mouth is filling it up and purchasing it for you and it empowers you it allows you to be able to work less, you get to work less because you're delighted customers are going out and they're telling all their friends or telling all their family about you and their friends and family are going out purchasing from you. They're joining your community. They're engaging with you. So you actually have to do less work than people who are focused on that sales funnel, people who are focused on constantly going out and getting new leads. It's not about going out and getting new leads. It's about engaging your existing leads. Only creating content that attracts people. I mentioned a flywheel circle. It starts up here to attract people with your video content, for example, and then you're going to engage them in actual conversations. really find out their pain points, find out their struggles, and they're going along the flywheel. You're going to delight them with the solution that you have. So I want you guys to write down and remember that I want to attract people with your videos with your content. Your goal is not to create a video on what you're not selling them on your offer with your video. The only thing you're doing with whatever piece of content you create a blog or video is to attract them and you attract them by giving them so much value upfront. Create content to start conversations with people. That's the only reason to create content. So I started off to recap three to four videos real hard. Now, I create maybe one video a day and I'll only make content. If it is valuable. And I only make it to start conversations with people. 

Matt:  What do you mean by that?

Steven: I mean that when I create a piece of content, I don't I don't create any more sort of cryptic secret, you know, oh, find out what this is. It's not valuable enough to me. I create a piece of content that solves a problem right there on the spot. For instance, I created a piece of content just recently, and it's the seven places to promote your affiliate links to actually make money. Instant it's an instant piece delivers instant value and starts conversations in let's say comments on Facebook. From there. I find out each and every person's pain point. In my community. We have a system if you're not having conversations every single day with people, if you're not asking them, What are you looking to achieve, what are you looking to accomplish? What are your pain points and you're not finding these things out? That's why you're not. That's why your business is not growing, because through meaningful conversations you're not building enough connections with people. You're not engaging with enough people every single day. When you give people an interest in others and you get them results. Everything else ticket sales take care of themselves. People go out and talk about you. They rave about you. You don't have to buy advertising. You don't have to work really hard. You just have conversations all day basically, in Messenger and you build a business off of having conversations and building relationships. And it's so much more meaningful to connect then just drive them through a sales funnel, send them over to an affiliate link and then on to the next stranger. 

Matt: That makes sense. I mean, even to a certain extent it is. I mean it never really has been people are always going to turn to that model. What so when you're out there when you say first of all creating value solving a problem. Give us an example that like they like let's take like a niche of like, like, if I'm if I'm gonna fill it like I'm a like, I'm a digital marketer and I'm in the weight loss niche. And I'm creating videos and engaging with people. Give me an example of kind of like a piece of content I could create that would solve a problem. I think that's why those are your words, solve a problem. And then when you say engage with people, let's define that for the new people to our community who aren't sure what that means. What do you mean? Engage with people? Because I think that that's a valid question. What would you walk us through that process?

Steven: Okay, so you're in the weight loss niche. The first thing I'm going to do is, I'm going to go out if I have no, I have if I haven't had those conversations if you're brand new, you can go out to Google and use tool free tools, such as one called SM look up what people are asking about Google. What sort of questions are they typing into Google? What are the most popular questions? One of them is probably how do I lose weight quickly? You do from there if you write down that problem hot that question How do I lose weight quickly? And then you create let's say a video, video, then teach somebody a quick tip to lose weight quickly. Teach him something about you know, some simple like ketosis. Teach him something that gives them an instant result. Maybe you tell them you know what? This one exercise helped me lose 15 pounds in 20 days. Give them that video. Instantly. And then that starts the conversation. Got it. From there. You want to do is as you start all these problems in video, people are going to come to you and they're going to ask you questions when they're asking you questions. Take note of what questions are getting asked the most in that niche. And then what you want to do is create an actual document, let's say like a PDF solving that looks right up front. Tell them exactly what to do. Make it so good man. You can do this in a Word document but make that document so good that people think I should be paying money for this right now. CAC, the value stack, actually solves a problem. Don't leave them hanging at the end and say oh, if you want more information here, head over to my funnel to actually solve problems. When you engage, what I mean by engaging is simply conversations. Now the headline for this video for the event. For this video, I had said the 50,000 year old secret to make money online. That 50,000 year old secret I was talking about in his language. A lot of things change in marketing, a lot of things change in life, conversation and human connection does not change. That is something that is necessary in business business is people yeah and engaging just means having conversations with people every single day. Trusted in them. It means whether it's through messenger if you prefer the phone, if you prefer email, wherever I would say email is the best personally. Having conversations every single day with people engaging with people, if they've reached out to you see you as an authority. They see you as an influencer even if you only have authority and an influencer. And it means a lot when you reach out to them. And you engage with them and you influence the authority, actually ask them what's going on with you and how can I help solve your greatest problem? They tell you your greatest, their greatest problem. You create a solution for it. I just need to lose this weight, create a solution, go research a solution right next to them and say hey, you know what? I have this for you and I want to give this to you. I want you to have this. This will help you solve that problem you're having when it solves that problem. When you know a well researched thing, you create it and you help them solve that problem. Tell everybody about where they're gonna go. If the person for instance wants to lose some weight because they have a wedding coming up in six months, and they lose that weight and you help them do it and tell everybody at that wedding, about you, about your company, about that product. They're going to share everything they have, they're going to spill it all people are saying hey, you look amazing. How did you lose that weight? Wow, you look great. Oh my gosh, it was Matt Hetzel and his weight loss program that changed my life. You need this guy and I've had amazing conversations with him. He's like a friend to me. You can reach out to him and he responds. He's kind of once. They will talk about you and rave about you as promoters and when you have an army of promoters people promoting you for free. Less to do less work your promoters go out and they tell other people about you and the virtuous cycle begins again. Because then they tell someone about you. You solve that person's problem. And then that person goes to people and it's not their problem, and they go and tell people and that's how you start to work less, learn more, and deliver a ton of value to a ton of people. Every single day. You work less and earn more and you get to deliver value, what I mean what could be better than having that sort of impact on people. And still get to do the things you want with the people that you love the most.

Matt:  Yes. And that's how you experience all that exponential growth because you're focused more on what you said. Something about getting people's interest or being interested in them. And that goes to something that Dave often says which is focused more on the interest stated and less on being interesting. Like people always want to be like, oh, I need to be like the Kardashians or something you know, like oh, I've got to do something crazy. But the truth is just being really interested in what people actually are, what are the real problems that they want solved and how can you be the solution to that? Me earlier this week said that on Monday, we had a lady who's been coaching in the well, she's in the kind of parenting niche. And so she does coaching with moms to declutter their houses and she's got a really successful business in that coaching industry. And she said, How can I? How can I? What problems do they have? How can I solve them and how can I show them that I'm the one to solve it now, right now? Yeah. And, and I like how that leads into the whole conversation piece. Especially for people who are newer, and they're a beginner, right. So the reason I think that's so important, I'm just expounding on what you just said. But the reason I feel like that's certain is as you get started, and you're getting moving you are actually wondering how do people word their problems? How do people state their problems? And if you get into conversation with 10 people guess what, you know, you go back to your marketing, and your videos and your funnel and your all of your emails and everything can actually take that language from your conversations and put it into your marketing. And now suddenly, you're speaking the same language as a normal person rather than using marketing lingo, like industry lingo, that no one really understands. Every industry has their own kind of lingo. They use it. But now you're speaking normal people speak like normal. You said the word. Yeah, and normal spoken language or normal type language. Man, I think that that's so powerful. So as you're as you're starting out, and you're creating content that solves people's problems, and they're bringing them into conversation with you, here's the nuts and bolts piece that I think a lot of people are wondering which is if I go out and create a piece of content, how I gave watches my video.

Matt:  Get to engage with me to reach out to say something to me, like what do I do? Do I? Do I say something in my video that it's a call to action? Do I put something in the comments that says hey, here's what I want you to do. How do you Steve communicate to your audience and say if you basically if you'd like to learn more, I can help you. Here's what you do next. 

Steven: Well, the structure of a successful video, basically it's four parts. You have the hook in the beginning of the problem. You're addressing how to solve the solution but he's gone particularly well.

Matt: Actually. I'm glad that he got booted there for a second because the hook for those of you who are newer, you might not know what a hook is. A hook is a beginning where you bring somebody in and you sort of capture their attention. Then you've got the hook for the problem, keep going.

Steven: You got the hook, bring them in capture their attention, as Matt said, you've got the problem that you're addressing you want to use the exact words of the people who have already messaged you whatever the problem is, with how you're going to solve it the solution and then you've had the call to action at the end of the action. You should be that your community is already asking you for so if they're if they're saying to you How do I get started? Make your call to action to get started with their exact words back in the call to action to get started, just leave a comment to get started. DM, send a DM simple stuff. And if you prefer it. People are just gonna naturally you know, social media, people are gonna naturally reach out and say, hey, you know what, I heard you say that and I wanted to know more about this. Can you expound on it? Can you tell me a little bit more? On top of that it's almost a natural flow. So don't don't obsess over the call to action. Don't obsess over the wording, just people do. That's what a call to action is. Make sure that you solve a problem in that video. And that content spends most of the time solving that problem.

Matt: Yeah, I think that that makes sense. I think I think it and that's such a beautiful thing. I mean, if you can really solve somebody spawns in man, that's powerful. Because if you can do it once, then people are going to have more and more belief, a deeper level of belief. And I think what's the word? I think here's a powerful word that comes to mind as you explain this is the word certainty. Meaning when people have certainty, that is basically the holy grail of marketing. When somebody feels a level of certainty when you solve their problem or use of maybe they don't have one problem, but you solve one of their problems. And you're like, wow, that I was just somebody wondering this. I haven't been able to solve this. And I feel like he just solved my problem. Yeah. Now could he solve more problems? No, he wants now he's got for instance, a product or something. Wow, interesting. I have a level of certainty that you know that he's already solved my problem for free. There's maybe something else and then boom, they purchase and again level of certainty, is now you're solving multiple of their problems. Anyway, I just think that that's a powerful idea and a powerful man. 

Steven: So it is in a lot of niches out there, where you guys will see life come to you. They've already seen a lot of other things online about that particular thing. Most likely, you're probably not the first person they've seen. And in my experience, a lot of people doing affiliate marketing one niches out there. They're really not delivering a lot of value. Post on that sales funnel I mentioned earlier, how do I get the most leads and get to build an email list and drive down as many conversions as I can down here. And then once people buy from them, they don't hear from them or even at the top, maybe someone reaches out and says, Hey, you know, how can I lose weight coming up in six months, and that influencer that person never responds to them, forwards them over to a virtual assistant, or sends them through an automated bot. I wanted to tell you guys this too, is that through this journey over the past eight months, a huge mistake I made. I set up a very intricate artificial AI bot system in our community and Facebook Messenger actually us I used a program to set it up is pretty complicated led through all kinds of trainings and things it was called the cashflow bot, and what I found from doing that for about a month and a half was that engagement not only dropped, but it came from a very bottom unit. And it showed people were angry. It didn't work. Well it was very mechanical, you know, somebody would reach out and say, it would say screw screw you you're you're a scam or whatever they say. And then the bot would reach out to him and say, Hey, this is Steve. Great to you. How are you doing and what can I solve for you? It just didn't didn't make sense. There wasn't a human connection. And so the mistake I made was trying to make it more efficient for myself and for our business. The expense of our prospects at the expense of everybody in the company. I went to make it more efficient for myself with some automated systems that just did not work well. So if you're thinking how can I automate this as much as possible? It's good. Don't Don't search for all the don't try to make your life simpler. Prospects' lives are really difficult. Because if you remember that attractive, engaged delight, you're going to cause a lot of friction. In those three things. You're going to cause a lot of friction after you attract them. Engagement is going to cause a lot of friction and you're not going to delight people, which is going to stall your business growth. So you have to have those conversations with people, those genuinely interested conversations with others. And don't seek to automate things so much and make your life so convenient that you're hurting people who you could be helping.

Matt:  In our world, the only way we were able to really get those bots to work, and we ended up running into lots of issues with the bots. Facebook didn't love that number one. But yeah, the only way we were really able to get those to work I steal from you know, a small level of engagement to start, like just one touch that was really vague and and they like fun, basically funneling people based on another response into real conversations, using it as basically just a tiny little gate to push open. And that was really the only way but Yeah, same thing. It's like, you know, you're gonna get so many responses that are just human and not really conversational at all. I feel like you know, I feel like in my experience in my world, as I want you and others to create content that drives leads and solves problems and lots of people are really interested. I feel like there's this sort of hidden secret

Matt: That a lot of people who start out and really grow and grow fast, is they're willing to take the time to do type of engagement and there's a lot of people on here right now, for instance, who are like, No, I would take the time, I just can't figure out how to how to get people to respond to me. You know, and I think I'm being really straightforward and really clear. I keep getting these. I keep getting people, we keep getting people on the show, and a common theme that keeps coming up is the late layer thing. People keep coming back to the show and saying, I just learned to become really clear with people and your version of that seems to be I learned to help solve people's problems, rather than being cubed. And you know, rather than being sort of a little confusing or a little vague with my videos, I learned to become really clear with people and what happens in that case is the level of clarity that increases conversion rates. Yeah, I mean, there's, there's the people who are coming through our cloud. That's why a lot of times when people create long form content, but it's a little bit more vague and it's a little bit more kind of curiosity based like on YouTube. Since they dry they have high numbers of traffic, or actual conversions are very, very tiny tons of leads. Very small amounts of sales. So I just find that interesting. I find that really interesting. Because yeah, I don't know I think that there's a little hidden gem in there about marketing and about

Steven: Yeah, for you know, what I see in university too, in a lot of different markets, is I see people create content. So I do a lot of research. And one thing I see a lot is I see the piece of content, I go down and I look through the comments. And there are a lot of customers and clients complaining in their comments. You know, I'm here again, I've reached out five times. I don't hear anything. I can't stand this never responds. It'll be, you know, 10s or dozens or hundreds of comments that never respond to me. Never hear from them. They told me to comment when I come in and I don't hear from them. That's a great example of these people just sitting at the bottom and not they're not delivering any value back to the top. That they're not refilling the person's business and they're not delivering the value. They're just sitting there and they're actually hurting that business. You know, the funny words, but if they're not teaching with people, if you're not reaching out to them, if you're not if your comments are filled with your responses, for instance, then those people are just there, they're wasted energy, and that's where a lot of sales are lost. And that's where a lot of the help that they deserve. So I just wanted to add that little caveat.

Matt: That's good, man. That's really good. I don't know if I could have said it any better than that? Because the epic eggs are just going to wrap up our show because I just looked at the camera and I just said, I just said I couldn't have said it any better than that. And that was a great note to end on. Do we make it through all the different techie whatever bullshit, I guess what? Here's a little learning lesson for everybody who's here. Number one thing really matters. Yeah, Mike just said it. Like I said that was a total Mic drop. It actually doesn't matter, especially in the world of online especially when you're getting started, especially when you're just it's your first time doing anything online. Like maybe you're getting a real gym, meeting coach or, you know, whatever. Next week, we have somebody on who's who's grown at 9000 follower accounts. In the dog training niche and has lots of affiliate traffic and all this kind of stuff. Whatever you're getting started with doesn't matter.

Matt: The most important thing is to remember that the techie shit, the logistics of your funnel, all of that stuff you can work out as long as you focus on solving people's problems. And if you focus your focus and time and attention on that alone, man that isn't absolute, like straight away. That is the solution. So Steve, thanks for coming back on. We'll have you back on again, of course, in a couple months if you'd like to come back on and we'll get even more gold nuggets from you. As you learn and keep growing and keep building your business. You're about to hit another humongous milestone with us and that's cool. And you've got a rockin ‘business.

Steven: So I'm looking forward to now. I'll see you in December too, it’s going to be amazing.

Matt:  Hell yeah. Let's do it. Alright, guys. Let's see. Where can we follow Steve? Should we have people find you on Facebook?

Steven: You know, Facebook's the best. I prefer it because we can have conversations that way.

Matt:  Beautiful. Love that. All right. Thanks. A lot. Peace out. And I'll get people over to your Facebook. Thanks, man. All right, guys. Alright. Peace out everybody. Have a great rest of your Wednesday. We will see you back here at the same time like tomorrow at 10am. Eastern. Go find Steve on Facebook at Cash Flow marketer. And we’ll see you back here tomorrow.

Declutter Coach Shares Marketing Strategies

Below is the transcription for this episode:

Dave: Hey, what's up everybody I'm jumping out of my seat. I'm excited about this morning because we're going to show you someone who is already using the business model, or the business models, the core four that we teach here at legendary, and she's built up a wonderful, beautiful business and here's the cool thing. We can all see from this morning's guests that I didn't invent these strategies, nor have I ever tried to take credit for them. I've just been when I go to an actual life and I'm an educator, I will draw people from the world they are doing and so welcome Krista, where are you calling in from?

Krista: I am in Ohio.

Dave:  Okay nice. Rainy. Yeah, we're in Florida, so St. Petersburg, Florida. And, and so yeah. Cool. So we're in the country. We're not traveling at all. Have you worked with this business? Because it's spiritual. Have you worked and lived anywhere else?

Krista: Yeah, actually, I was born and raised in Alaska and then in 2013 My husband and I moved actually to Florida and we were right around the corner from you in Riverview. So we went to Idaho, Southern California. Now we're in Ohio, and probably staying here because our kids age. They need stability. I wish I was in Florida.

Dave:  No, I get it about staying put even though we run this virtual business that we really can work from anywhere, travel and kind of be a lot more flexible. The rest of the world is kind of catching up to what we've been doing right now. Depending on when you started. I've been doing this for 10 years. But you're right when when you have children sometimes, like my wife and I have to decided to plan you know, to not travel and not to kind of to just vacation and trout, you know, that way versus the kind of some folks who take it to an extreme and live on the road with their kids.

Krista: Yeah, we tried that too. It was not over. Yeah, like we were like we can do it for a year and we made it like five months. It's not it's not what it seems like and even with my job being so flexible, like it was it just wasn't for me. 

Dave: Obviously it's for other people, but for us I was like we just need routes and then we can go like you said we can travel for fun instead of like traveling to move and abroad ourselves or like better I'm really got started doing this. I was getting clean and worked with my Dad at 24 and now I’m 38. And so I didn't like that. Didn't want to be outside in the hot Florida sun. And so I found this and it changed my life and now I'm up. Like I said a teacher, an educator, I guess if you say I don't call myself a mentor, a guru, just somebody who has some information that's learned how to package it, and you know, make a living off of it. What's your story? How did you get into this?

Krista: Yeah, well, first congrats on your sobriety because I know that's a huge show. I love that. I did not know that part of your story. And yeah, I think that's amazing. But I'm a teacher, a teacher by trade. I went to school to be a teacher and I, the year I graduated, got my first teaching job. I realized very quickly it was not for me. I was looking around at these other teachers who had been teaching for, like decades and that made me freak out. I did not want to be in the same room every day, doing the same thing every day. And so I actually went out and opened up my own small preschool. And that was my first and Alaska that was my first experience in entrepreneurship and realizing that I'm not meant to be an employee. And then like I said in 2013, my husband and I moved from Alaska. I definitely don't recommend people only having a suitcase of stuff. But yeah, we got to Florida and life got really easy. I had left my business behind and so I had to work. I was doing two teaching jobs basically for private schools to make ends meet. Just because I had to do what I had to do and in that time because my house was so supportive of me I actually had time and energy and space like after the kids went to bed to daydream and plan and experiment with things and figure out what I actually wanted to do. And I started a few blogs, you know do I want to do teaching blogs or do I want to do parenting blogs. I didn't like those because I don't know I just didn't. And then about in 2017 I got pregnant with our fourth baby. We have five kids total. 

Dave: God bless you. I know it's a lot you do. I mean my wife and I have two small ones at home and we're I mean it's just like a full time job. I mean it really is unbelievable. But well it's a wonderful thing that we have you on the call this morning because not only can you show us about your business you can also teach us your parenting trick so continue.

Krista: Yeah, yeah, I mean, and with that many kids I realized that if I wanted to have a career for myself, and I wanted to provide for my kids myself, I had to figure out a creative way to do it and that Yeah, so I got pregnant I joined a Facebook group of other moms who were due at the same time and we all got really close. And after we had our babies, we started doing this thing called House tours where we would go live inside of the Facebook group and show each other our houses so that we could all feel better like you know, we're drowning in these messes and toys and chaos and when it got to be my turn. They were all like Krista, like we all agree we wouldn't stage our houses we would just show the real message. Because my house is pretty clean for having four kids. And it was then that I realized you know watching videos of their houses not in a judgmental way, but that that used to be our house too. Like we used to have never ending dishes like laundry. Living out of laundry baskets or laundry on the couch or laundry on the beds or whatever, toys everywhere just all all of the time. And just ask them, “ Do you want me to help you figure out how to have less stuff because that was really the key. You know, I could learn that in hindsight I didn't become really great at cleaning my house or having a chore chart. I just had less stuff to manage. So that was my thing. I kind of knew it intuitively and opened up a finger on how to learn to overlap and band members versus going about four years.

Dave:  Just so we understand the big picture. How did you begin to monetize the business and how do you monetize the business now?

Krista: So I have only ever had evergreen courses. And when I opened up my Facebook group at that time, like I said, I had dabbled in blogging and podcasting. And I knew that I found something I could do long term, but I also knew that I didn't have time or the bandwidth to do one-on-one coaching with people. It didn't make sense to do that virtually. It's easier to do it with them. And so I put them into the group. And I just asked them, here's some ground rules for how we're going to treat each other. It's kind of a sensitive subject when we're sharing our homes and moms especially internalize that and make it mean something about them. So rose for decency, respect, showed them how to ask questions, knowing that they would start interacting with each other but I could use that as my market research for what they are struggling with? What are they, you know, what are their pain points? What are their hurdles? What are their roadblocks: create dialogue around it and then offer them solutions in the form of AI random as live challenges first, kind of like what you do. And now just to get people through it and figure out how to walk them through the process and troubleshoot it and make sure I actually know what I'm doing and it's making sense. Did that for free a couple times and then packaged it up into a little mini course. I think the first one I sold was $7 just to see if I can sell and I made like $100 in a day and I was like I did it like this is it?

Krista: Yeah, and then just continue to get people into that like that tiny thing and letting it grow and asking them the questions encouraging them to interact with each other and creating the solutions and now I still sell sell the same course it's been updated and revised continuously because that's what you have to do and it's a $300 course now. And I've seen what I've felt. Yeah. And is that your only offer? Is that the only thing you have any affiliate offers? Do you have any other streams of income within the same business?

Krista: You don't want to do your whole house but typically of course and of course that's what they need. Things like that. It's a little bit of an income. But then what actually ended up happening organically was the moms liked it so much that they're actually affiliates for me, and they just recommend it to their friends and they don't have most of them don't have businesses themselves. They're just recommending it to their neighbor.

Dave: Well, that's how we all start, right? We start by kind of tapping into our kind of warm market. And then that either runs out we've sold everybody or they've just we've sold them everything we've ever had for sale and they've supported us and we kind of said Well, maybe it's time we'll go out and learn how to get some real customers here. Or we just have a bad experience. A lot of us have had bad experiences with any home businesses or anything that left a bad taste in your mouth or something that you fail at that maybe maybe it hurts your confidence. It hurts your confidence that you can actually do this. 

Krista: And I think the biggest thing for me was the failed blogs, failed blogs that I had before, where I didn't know what I was doing I would just do kind of embarrassing things like write these blogs. I didn't know what I was writing about. And I would like to take pictures from Google and use them on my blog and people are like, You can't do that. Like that's actually, you know, a form of online that I'm like, like I didn't know that just trying to.

Dave: This letter is at the beginning of your career, then you're not being aggressive.

Krista: Right. Yeah. And I think for me, the hardest part is finding the balance of like putting myself out there as a mom sharing parts of my story as a mom, and then opening myself up to be critiqued for that which I think is one of the reasons I didn't like doing parenting. I was mostly the parents name was like religion, and politics like deeply personal. And you know, people who watch me and say things to me, yeah. 

Dave: I'm struggling with different things at this point than you were at the beginning. Right. I mean, a lot of our people are struggling with kind of just getting over the initial fear of launching something or getting on video. And one of the points I love that you brought that up, because one of the points that I always make is get used to being uncomfortable and overcoming challenges because once you overcome that challenge of getting on video, whatever you're afraid of, you're certainly going to have other things that are going to pop up such as the example that you just gave, which is a much deeper it's like Gosh, people are not getting results or they're not right you begin to take things personal and it's it the problems never stopped. But I think, how have you reframed? Did you always have a positive outlook or how have you looked at challenges so that they didn't break you down? But instead they in a way broke you down but built but you allowed them to build you up?

Krista: Yeah, so yes, there I think there's always a degree of the people who buy your stuff who just aren't gonna get results, and it's nothing to do with the product that you have. And I've definitely had that a couple times. I've had people who you know, will buy it and then because it's an online product, take it all and then file a dispute with PayPal. Just like what the heck like why would you do that? And then they'll send an email, you know about how terrible it was or something. It hasn't happened a lot. It's very small. But like you said, you're always about some percentage and those are judging and then I think that there is a percentage that you will always have where your content is great, right? And people and I've learned how to kind of reframe it for those moms, especially because they're like, I got this I know that it would work. I know that if I could just figure out how to do it. It would be amazing, but I just can't figure out how to do it. And I think that's part of the process with anything like sometimes you have to experiment like maybe you needed a one on one person or maybe you know our case of what I do. You need somebody to come into your house actually with you and to do it with you and that's okay. But I've been able to create an environment in response to that where I've been able to, you know, set up a co-authoring calendar with them so they can get together with other moms and do it together. You know, because I can't actually go to their houses with them but I can create, you know, an added layer of accountability for the people who are already there in the you know, in the ecosystem that I've created, so, yeah, yeah.

Dave: How important do you think a lot of our students and clients are using short form video because that's what's hot right now, you know, TikTok Instagram reels, Facebook rails. These are these are all strategies that were not around when I first started and I oftentimes find myself talking in a way that like a grandpa would like back in my day, we used to have to walk both ways uphill, but it's true when I started pretty much the only option was for horrible immunity to video, blah, blah. First of all, can you remind me when you look back at what it's been like, and what you make? Where do you think it's going or how do you make sense of all the changes that happen in this business because there is there's so many changes. And a lot of the old principles and strategies that have always worked still work. And so it's, it's like, I get it. We get a lot of clients who get caught up in the mechanics. I call it the mechanics of how this platform works or whatever. Versus the dynamics which is a lot of what you're talking about? How to Win Friends and Influence People, you know, how do I make people feel comfortable? How do I communicate, whether it be in person or on video? A lot of it's the same stuff. How do I make people feel comfortable and safe to want to learn from me? So even though a lot of things have changed on the Internet, what is still the same? What do people need to know to be able to succeed back when you started but also, what do they need to know to succeed? What is the same now that they can use to succeed that will always be a timeless principle?

Krista: So I think the thing that is always going to be the same and I love this question, because I've been diving into how to figure out how to use reels and all that in my business too, but even a bit deeper, that you need. To know that you understand barriers you know, do you understand what their day to day life looks like? For moms especially I know you have kids, right? So, you know, people need to know that you understand running a business with kids and that's a different thing than running a business without kids. And you know that you understand them, and they need to know that. You understand their problem, right? It's not enough to just understand them as a person. They need to know that you understand their problem, and they need to believe that you are the person to solve their problem and they need to believe that you are the person to solve their problem now, not later because you can convince them on those first three things, and they're gonna go find somebody else to solve it now. So those are the things that I think are always timeless and when it comes to the logistics of platforms, I started my current business in 2018. But prior to that, you know, I had dabbled in blogging and podcasting. And things were longer from then. And I think that everybody should start with creating longer form content, not necessarily because people are going to go watch all of that content, but because it's gonna give you experience and actually speaking out your message. Like I can listen back to my podcast, my very first podcast, it would be 30 minutes and now I can say the exact same thing to 10.

Dave: Didn't have to get it, sometimes you're communicating. I'd say mine's got more clear. I'm messaging. Wow. It's like I didn't realize how unclear I was about who I was trying to talk to what I was trying to say, and what I thought that the solution was it meaning that you know, not only was I was I unclear about my customer, but I was doing so many different things over here in my business that I wasn't really showing the marketplace, any consistency that they could trust or rely on. So I want to one key word and we interview students on the show every day and of course you're an outsider, you're not you're somebody who we went and sought out who didn't particularly come up through the legendary community, but we thought it would be a valuable conversation to bring in somebody who's already running our business model out, you know, with some slight tweaks, you're doing some of the older school strategies, and that's cool, and they're working for you and guess what, they still work. If anybody wants to go and start a YouTube channel or go and start a blog. However, you know, there's this you know, the principles are the same, the media, a lot. A lot of this comes down to not shooting the perfect quality of a solution you could sell to people's forgive my language. Bullshit built in bullshit detector starts going off when that is your marketing message. So how did you get comfortable in your own skin or because I don't care if you're talking to moms or you're talking to entrepreneurs, I sit right here, sometimes in a shirt that I just picked up off of the floor. You saw me breaking into my office house this morning trying to get on this. This call and I mean, it's taken me a while to really get comfortable in my own skin and just sit here everyday not need to be out you know, going live in front of the G Wagen. And being the MC because I felt Newars But human beings want to put on that front to come across better, more often. All knowing more, more of an expert, whatever. Now I tell affiliate marketers, you don't need to be the expert. It's not good. 

Krista: I think the biggest driver behind that was that I had to um, I you know, we had four kids and I yanked myself out of teaching pretty suddenly because I didn't want to do that. We still needed an income. My husband, you know, he had a job, or he's always been an entrepreneur too. And I was like, I was helping him, you know, to kind of support that business to get it up and running. And then we had the baby, the fourth baby, we have five total and I couldn't help them anymore. Because he's in insurance. It's more professional and like they can't hear babies in the background. Like it's not gonna work. There. There are certain industries that they're like oh, you know, the old people shut those kids up and everybody's like, we don't even care about kids anymore. And yeah, so I mean, it was a little, a lot of desperation. I think I had to figure something out. And I had to figure something out creatively. And like I said, I had that moment in that due date group of friends. But it really was like we got to get Alaska to Florida. We're too broke to bring it literally across the continent. We're starting over and it was the best thing ever for my motherhood. And like I said, I accumulated more stuff because once you pay some stuff, it's not enough. But yeah, I accidentally figured it out. And I was like, this is a thing. I know I can do it. And I know that I don't know, I have one baby. And then I got pregnant. Pretty soon we had to go under to my surprise, and I was like, I really have to figure this out. And so it was like, I'm gonna go live every day because I'm gonna have to communicate my message. I have to figure out how to get to know these people.

Dave: And so I like going, I'm going live. Yes, yes, my thing because you're your assets there. You can't run, you can't, we're here. You we can't go Oh, stop. We'll do this over and you know what? After a session or two, you just feel just as comfortable going to a little bit unexplained planet who gets to play some prominent role; it just gets easier. Do you have a better way to explain that to our clients who have yet to take that. Then it just gets easier when you do it. And it's gonna be awkward and uncomfortable at first. I don't know. I want to sugarcoat that I want to be like, Fine, you guys. It's no big deal. But the truth is, is they get to do and it's like they start sweating and they go to the bathroom and it's like, it does suck the first couple of times you're scared shitless and then

Krista: I think I think it is probably one of the most vulnerable ways to put yourself out there online because it's in real time. But it's one of the most powerful like you said, yeah, it's scary but like what, what is actually going out like what is the worst thing that's gonna happen? I will tell you I went live. Breastfeeding my baby. So the worst that could possibly happen? happens. Okay, like I just You don't need to know the details. It just happened. Okay. And it wasn't a big deal. No.

Dave: It's kind of how I got started. I started kind of writing and I realized that the words on the page matters. And back. Sorry, I've got some work going on. So hopefully, it's not kids. It's just blowers and stuff outside. There are people doing work outside as I'm trying to like a break in my office house and they're looking at me. I look half homeless. They're going, is this guy supposed to be here? You know, is this guy so I was gonna say something, but it was about hooks. Yeah. So I realized that the words on the page matter like the copy, it mattered, and I actually could say less if my writing was good, it was better, right? I didn't have to say as much and I even realized that if I want it to be really, if I want it to be really unpop every time I do something, our script. You okay? I preferred them and then I rehearsed the voiceover and then we put graphics over it. So you've, you've used writing the written word in your blog post, in a way that you deliver your content. How have you used copy or words to persuade? And what is your outlook? On the importance of copy and learning copy learning to write persuasively whether that be on a sales page and you're selling a course or whether that be via your emails, or even your sales, your social media posts? What's been copywriting? What role has it played in? Your business and how has your relationship developed with it?

Krista: This is a fun question. Because I've actually that's this year has me been or has been me distilling, basically four years of my content and like you would write write long, long, long long things and increase my sales that have done a lot better this year, is finding those key points that kind of go back to what we were talking about, like what do people need? Like what are the things that are always the same? They need to be understood? And so I use reels actually, you know, obviously reels are great to create engagement and gain awareness, but I use reels to practice. My messaging tells me of what I want to say so that my audience feels like I either understand them or I understand their problem. But I use my reels to kind of distill my messaging. How fast can I get to the point like how quickly can I make my audience either feel understood? How can I make them feel like I understand their problem? How can I help them feel like I have a solution to their problem right now? And I can say that I can say what I used to say in 30 minutes and 30 seconds. I kind of practice that and then I can play with that and expand on that in, you know, sales pages that need to be a little bit longer, emails that need to be a little bit, you know, engaging blog posts that need to be longer so that I can get better SEO. Reach right. So yeah, copy is is a breathing thing, but sit down times not so bad and yeah, I think that would be even the headline in your in your video is is important, even the headline on your on your reel, you know we underestimate the power of words and because we're such a video centric online marketplace and everything is dominated by video video video you know whether it's long form video on YouTube now short form video which is video video video, and we are as a community of marketers we are overlooking and forgetting the power of copy. And it's just it's not anybody's fault and nobody's doing anything wrong. It's just that the video works so well. And we tend to as human beings want to sensationalize something and it to be kind of our one hit wonder. And it's it's not it's as you said even era said videos can be scripted and headlines are important and can be is a message you taught you webinars in you know I would get make a big deal in my house like I'm a hotshot and everybody needs to be quiet started at eight o'clock because I'm doing a webinar and then I'd start it and you know, nobody would show up. And but I'd still deliver it because I had too much pride to tell my wife that nobody was on so I'd be like, a packed house tonight. You know, and I deliver the whole thing. You know what I mean? And there's a lot. That's one of the things that I relate to, and I really celebrate the Gary Vee, which is create the content and post it even if it's for one person, you know, even if even if only one person views it and I think a lot of us get so discouraged because we we've already our whole line of that feeling. Very embarrassing, very discouraging, but again, just like taking it as an opportunity to practice I think is very helpful. And the way that I stopped myself from comparing people was for about the first like 18 months of my business. I did not follow a simple person who was in the same area as me, you know? 

Dave: Hold on a second-boulder right there. I mean that that was something I had to throw the hat on. I mean, to me why? Well, I mean, first of all, whenever I mean there's a real gem. I got it, just celebrate it. That was it. But you know, here's the thing. It's just You said something right there and I don't want you to stop the thought but you don't follow any money in the same niche. And I did the same thing when I started. 

Krista: Well, I would like to say I was doing it on purpose, but the reason I did that is because it did fill me with a lot of insecurity filled me with a lot of doubt. It made me question those strong opinions and beliefs that I have now, which were getting, you know, I watch other people and be like, Oh, well, they do it this way or they talk about it this way or they have this opinion. Maybe I should also have that and I just wanted to get very clear on my own messaging. And I wanted to be able to infuse it with my story and my experience of moving Alaska to Florida, right. Like that's a good story in itself. Then I started looking to see what other people do. You know, for the purpose of collaborations, you know, what kind of gaps can we fill for each other? How can we pollinate markets and things like that? I forgot what I was saying. But it was, yeah, it was too easy to kind of take that on and I didn't want to do that. I didn't want to feel bad about myself. I didn't want to feel like I was behind. Especially because I was doing this. You know I had a baby when I started she was six months old and I got pregnant and so I was doing it while I was pregnant and breastfeeding again. Like my attorney has been slower dealing with life and feelings and everything after about four frustration levels tend. to pile on the inadequacies and how we're not good enough and how we don't have enough followers, love, love, love, love. The suggestion in the idea and the reminder of really cutting out the noise from your own niche because you're right. It's so much it's so much more difficult to compare yourself to somebody in a different niche. Men are probably just as bad or worse than I would guess then it's really and written the same exact things and it was just kind of confirmation like I'm so glad that I cut that noise out so that I could get really clear on my message so that because eventually you get to a point where you do need to branch out and talk to people in the same arena as you just for growth opportunities, collaborations style opportunities. And I think that if I hadn't done that there would be no way for me to stand out because we would all be regurgitating the same message basically. And I know so clearly now how I can rent it myself from people who are doing the same things, sell, you know, the same type of course who talk about the same kind of thing in my own unique way and it all comes down to that copy, whether it's your written copy or a video topic

Dave: You know, we've got a tagline on the front of our website, which is, you know, online marketing delivered simply and with integrity and I think I wrote that line six years ago, something like that. It's still true today that I haven't thought of a better one. You know, it's not deviating away from those ideas and sticking with them a lot of times and I like what you said. Getting quiet, quieting your space and cutting out the noise can get clear on what you want to say and what you want your message to be. A lot of people just say, Krista, teach me the strategy. Just tell me what to do and I'll do it. Almost like this. Click on reserves like people have printed pinching things from if they've been I don't know what they come with an attitude a lot of people come with an attitude of and I'm sure they do it in the parenting space as well, which is just Yeah. And what I tell people is you got to participate in your own success. You can't get mad about the results you didn't get from the work you didn't do. How do you explain the work to your clients or to your audience? And also remind them that it's going to be hard but it will be worth it. 

Krista: Create content. Even if it's for one person, you're gonna create content, even if it's for nobody, because online content is almost all of it is evergreen to some degree. And that's how you get started. You just write the stuff, you just write the post, you make the email, you write the blog, you make the page, you record the video, you go live, you just do it and build that momentum. And I know that's really hard for a lot of people and I've got my own experiences with this to where you know there are some times that it's like you've just had to do something you just can't think how to take stock. Thinking it was gonna be the person that made me successful and it was like that did not work. And it's because I hired them with the intention of thinking. They'll just do this for me and it will work. And that wasn't enough you know? So yeah, just any small thing you can do. You can't create anything if you're not moving. You can't and it doesn't mean that you have to reference or run like I definitely couldn't do that. To that degree when I'm, you know, literally giving birth. I had to slow down but there were still things I could do. 

Dave: Right. I was still able to create engagement within my community. I was still able to focus on the water. It was just a moment there's a lot of people who said, Well, I've been doing this for two weeks or I've been doing this for two months or whatever it is. And or I've been doing it for nine months but if we take a deeper look, there's no consistency. It's sporadic. It's a splatter here. It's a dabble there. It's something you remembered so you logged in and did something and maybe you were excited about it for three days. But then and if we're you know once we dig we can get to the truth but that doesn't matter. Everybody has to live with their own truth right we have to our successes in part gonna be dependent upon how honest we are you know how long people that were. Obviously getting started or starting over taking the first step is the biggest step. But this consistency piece you'll put into it. What's an Do you have any examples how persistence has paid off in a massive way for your business?

Krista: Yes. Yeah, consistency is definitely essential. When I first started my business, I committed to like five every single day Monday through Friday, every single day for 90 days. And I committed to that because I was like I want this to work. I was good, intuitive and logical. And I had an intuitive feeling of like, this is what I'm gonna do. That sticks. I enjoy it. I'm good at it. I believe in it. So I'm gonna stick with it. And so yeah, I committed to doing a live video every day for 90 days. And I knew that it would be a changement I knew that it would run to people without I don't know why I went to do it, and I ended up loving it so much. seeing so much traction that I stuck with it until I got pregnant. And then I got tired. And actually no it was, it was I actually had her I set a goal because eventually I was doing these live videos and people were like, where's the replay for that video you talked about? And I'm like, I don't know you're gonna have to look through Facebook groups and so that's why I started my podcasts so that they can easily find the episodes we're looking for. And then I set a goal to record 100 podcasts when our fifth baby did that. And then I had to figure out what might even be and I decided to deviate other actions to that as your business grows you start to have to change things you know hiring help, hiring people to make better you know, better quality podcasts, things like that, but the I think the biggest takeaways and it's consistent with some other things I've been thinking or studying lately but your your your point that you're making the tease out of what you just said when you were talking about consistency, also alluded to it earlier conversation and that's removing things or reverse or add adding groups.

Dave: It's also clear that we're to be sitting here saying and look like you're well rested as you go forth. You have to be using some strategies. Okay. And this is my takeaway from my conversation with you today. Is that both in your parenting strategies as well as your marketing strategies? It's really about what can I continue to take away that can come you're out my business and where I can find what can I do is as far as your marketing Anyway, look, what can I build to MIT to or on a regular into truly, you miss it, and then you realize, Oh, I better put that back but I bet your experience with yourself and your clients is that you take you get to weigh things out if somebody's got kid but also you'll take things out of your business and realize my accurate here. When I walk into that house, sometimes men are on my p's and q's. I got to be fully suited with all my armor of tools and resources. So I know that I want to be the best dad that is not affected by that. No they are frustrated by all these other cluttering bull crap things around. And then I ended up taking it out on my kids. I end up saying the phenomenon then they really, really do what's the secret is it's what you're not doing? The secret is what you’re not doing.

Krista: That's exactly it. And there's say, well, I'll talk about it from the business in the home perspective, but one of them is that getting rid of some home makes it hard to love your family. Right because like you said, these messes drive us crazy and then we take it out on the people instead of taking out on the stuff and get rid of the pointless stuff that stuff doesn't have feelings that people do. The same is true in your dad. Same is true in our business like for moms and parents.

Dave: I watched a lot of Warren Buffett and Charlie Munger the last couple of months just trying to make myself more and more. I just listen to guys who have lived to be 90 and 98 and are so rich and so old that they don't give a shit anymore and they're just the only can be let's just at least go out there right now.  Look, I've sold them all. I've bought them all. In my 12 year career I've seen the gutters of the internet and I've seen the top of the mountain and you know what? I just choose to just not participate in any of it. You know, because what I've realized is all the glitz and glamor, all the fame all the you know the the just be the trash and the flat data before for for sorting out you might be many minutes late And what I needed to do was to reset and start over and do what I wanted to do what I own that season of st when going through a season of removing and decluttering and focusing on what's important and that is loving people using things and that's the same philosophy that we teach here legendary don't all emotional about your platform about a book about if they ticked you off or don't be like oh, did I do something other it's just an algorithm just on lunch been started their business support board made me step more or less supported as I'm doing something, not go to her and be like you know, a lot of support from you lately. Since I've been. You know, I mean, folks, if you can't walk, you can't sell your husband. You can't persuade and influence anyone else's golf. Is this the basics of like Buffett and Munger that's why I like the principles you're talking about. Not all the crap. The latest guru. We went through this pandemic. They're just you know, going into a classroom and teaching is an absolutely wonderful profession.. Wow. Where are you going with all this? And where do you add that your life would be if you hadn't started this?

Krista: I see myself continuing the way that I have already. Because it's so simple and I can sustain it that way. I will keep teaching and doing this but I want to branch off into teaching people how to organize their  lives. I love my work and I love motherhood. I think it's a great way to build sustainable families as well with flexibility. If you have a lot of kids who like child care, it's very difficult. Like if I can help other people start looking into an idea in their head of trouble for them. Maybe show them some steps along the way. I would love that. Like decluttering which is like to me I'm always like, I teach to declutter, and like that sounds weird. It's so much more than that. But I would have figured out some way to still do it through, you know, intimacy which was one of the things you know, shouldn't be a midwife should do, like midwife we are doing we are doulas and I'm going to tell you something they are life they changed our birth experience.

Dave: I remember being going with one of my plumber friends and we got down in the back of a of a takeout Chinese food restaurant that grease trap it overflowed down in a manhole and I had a I had a spiritual awakening you know as I was I had my boots in the down in the sewer and I'm I mean I'm in every thing under the sun. I realized that just wasn’t what I wanted to do with my life anymore.  Because the secret is, if you can figure out how to sell or coaching or events or be an affiliate marketer, and I just say those because that's what I teach. I don't know E-commerce. I don't know how long that's going to be around. Is it a female only group?

Krista: Dads are welcome. At the beginning when I first started. I kind of felt out the community to see like do you guys want dads? In here? Like what do you guys want and a little while everybody wanted it just moms because I had started working for friends and we were doing big things and then as it grew they wanted to get dad’s opinions on things and now there’s dad’s who want to do this and support the mothers in their lives.

Dave: We've had your information up so people know where to find your motherhood simplified Facebook group and then simplified. And hey, man, did you tell your husband I said hello even though you know he's not here and doesn't need to be part of this business. You're the sole face of it and the sole kind of operator. Is there anybody else who are you a solopreneur in this business kind of growing I had had a bit of a baby we can get some training

Krista: I’ve had people come in and do things but it’s been  robust and running to hire somebody. I want my husband to come in and do all the time because I'm like a man, and I need a lot of support from my dad.

Dave: Yeah, for sure. But you know, man wow. Never underestimate the power of speaking to both mothers and fathers and never underestimate your, your potential and I know you know that and you founders are mentioned as a way to work out but each journey is different and unique.

Krista: Yeah. There's so many more things we could talk about because this is kind of where we're at to with like, what are our like freedoms for this? Like, I want him in more. You know, I don't want to be somebody who's like, I'm going to spin. I don't want to do that.

Dave: Yeah, I will definitely follow up. I'd love to talk to you again. And yeah, be Legendary. Stay Legendary, and we'll talk to you soon. Okay, thanks. I see Christa. Alright my friends. What a powerful conversation, what a rule example of somebody's principles, and they're complicated. Instead of finding out how there's a guy named Dan Sullivan, another business consulting group and community called strategic he wrote a book called who not how and sometimes it's about finding out a lot of times it's final Who is the person who can help you? And and in that with that philosophy people become really valuable in you take a lot of the stress off of your own shoulders because you don't always need to find out the how that's one of the reasons why we can we have because we, we've happened to be the hoopoe, a lot of fun you know these are strategies that were more worked really, really I want to thank commodity simplified for coming on and delivering so much value today. It's really incredible. Speaking of if you're brand new, we've got some, we recently had a massive, you know, accomplishment on becoming the sixth fastest education company that's privately held in America. Have a great day be Legendary. We'll see you back here tomorrow for another episode at 10am. Eastern time, get out of here. Peace.

How To Go Viral Across Multiple Platforms

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Below is the transcription for this episode:

Dave:  What's going on guys this is Dave Sharpe. Welcome to Wake Up Legendary. I don't know about you but I need to wake up Legendary this morning because I woke up kind of average and that's not okay. But I got a guy this morning who's going to help us wake up legendary that's for sure. And I know he talked to him before so here's yet another person who you know you can go back in time and you can see, you know what they had to say before and kind of track their progress and yeah so RJ Welcome to the show brother once again.

RJ:Thanks for having me back. You're welcome and

Dave: You're welcome and you do have your coffee I have. I have mine about what happened on the boat.They've adopted that phrase I guess so good for them.

RJ:  And there's another really good one. I also sell merch on Amazon and one of my shirts says I'm really sorry for what I said. Honey I'm really sorry for what I said about the boat launch. You know? It's like chaos, you know? tests every marriage. So my wife and I go every time we go to watch this thing because it's big. We're like, you know, this is gonna be the best marriage test for us. When we are through. We laugh about it. And it's always something that happens but yeah,

RJ: for you that you have your wife out there and that you guys are you know, working on your marriage together and that way, Man, she's my rock. I'm not gonna I'm not gonna lie. She's my rock. 

Dave:  Me too, man. I can relate to that. I'm very grateful to have met a good person. You know, I've been listening to a lot of Warren Buffett and Charlie Munger tapes of audios and very boring annual meetings. Like yesterday I watched about two or three hours of their 2022 annual meeting and here it's just these two, you know, ones 91 ones 98 And they're just sitting there. Just no script. Same same thing that we do here. No scripting, no nothing. They get up in their sixth biggest company in the world or something. I mean, he's there. Berkshire owns a lot of apples and a lot of Coca Cola. I mean, they're big, but they just get up on stage and just kind of talk and answer questions and one thing that both of them say is that your life partner is a much bigger decision than any business decision that you'll ever make.

RJ: There's tiktoks in fact, I almost do what the guy the other day said exactly that, that decision, and I was married once before and without vilifying her in any way. To great kids out of that marriage. But, boy, I'm telling you, it took me 10 years to stick around. My wife sticks around for 10 years for me. I just said you know when I make a mistake, I'm okay with that. I just don't make that same mistake. And I'm as loyal as all dogs. None of that stuff, but she's finally like, it's been 10 years, man. Either just put a ring on this or lose it. I'm like, Well, okay, yeah. So I had to learn from that, you know, that whole thing and the best decision I've ever made. So 

Dave: Well marrying my wife was the best idea i had as well. And, and, you know, I think that for those of you out there who are like, you know, wanting your marriage or your relationship to improve or you're wanting that perfect person that soulmate, you're wondering when it's your turn to have somebody and there's a solution for you no matter what situation you're in. Yes, that is to raise your value and that is to keep your side of the street clean. And that is to focus 100% on you. Whether you are married or whether you are looking four years old and you're single, because if you raise your value and if you focus exclusively on your side of the street, what does that mean? That means your business or your Wow also not making people pay for you focusing on your business, right but it's on a hey, what are the best things any man can do is sneak out of the house, okay, and go to therapy.

RJ:  I find. It's like, if I can trim what I bring to the relationship and how I can handle mine. I don't have a whole lot of control over Dave. You know how this is a great segue into what we're going to be, you know, into this great business that we're in but I've been waiting my whole life to find affiliate marketing. I'm not kidding. It's like that button clicks just like every box check for me, right? Like I don't have to deal with customer service anymore. I don't have to. I just have to be super informative, and I've got to prove my point to people. I have to give them validity and their purchase in confidence. That's my job. To explain that 57 years old to your wife. I'm going to go on the internet. And I'm going to go on tiktok and Tell people about my life and little clips and I'm going to segue into the things that I believe in. And do you know what kind of life it takes to go there? I mean, because she knows I'm not going to drop the ball with my other stuff. She knows if let's say I had a really bad month or something. You know, I have my contracting company. I just picked up another couple jobs. I'm kind of let go of what's important to me. Go I have this is my main focus. And but for a lifetime, that's an NSL thing. With all the respect of my first wife, she didn't have that. That vision no matter how even if it didn't affect her financially, she couldn't handle the non predictability of it.

Dave:  I can only speak for a man or let me just speak for a man when a man takes care of his business and a wife or a partner can feel secure, that you're not going to drop your other responsibilities if you're gonna do this. Yes. That's what you just said. And I think no matter if your partner is a visionary or she's a non visionary, like my wife is my wife has no entrepreneurial thinker. She's not a she's not none of that. None of that. was happy at her job at a homeless shelter brother my wife was completely pissed at me. we would get in fights after she had quit that job, because I was like, quit your job and we'll come home and you know, and then she you know, when we when I would be an asshole she'd be like, I don't know why you asked me to quit my job. But here's my point is is that you said your wife knows that you're not going to drop the ball and the other things and I think if you're looking for your spouse's support, if you're looking to persuade and influence your spouse and get them on your on your, on your team number one, don't make you doing this business be something that she has to pay for or he has to pay for. Don't make it a burden to them. Because now all of a sudden you've started this new business and you're never around. You're always edgy. You're snapping Leave me alone, all this kind of stuff. What do you think in your family's mind that business is going to become a thing that's stealing my husband or stealing my dad? It's going to be an evil thing. So here's the magic, the magic to building a business and I didn't learn this until 10 years after I started the business. I did this dumb shit for a long time. I thought that my business was so important to what I was doing and I was making a lot of money. Personally, I made it made it fit my you know, I'm always walking around on the phone in the house and all this shit and I'm just dominating the space. But now what happens is now I don't even know my wife and I work together but I only want my kids to know that I do the business because I don't want it to burden them. See if something's in my life, and I and I'm saying this is going to be my freedom. But it's a burden to everybody else. Of course, they're not going to support me and they're gonna hate it. Right. And so I also have to learn how to grow up. If I'm going to do this thing that's not going to bring an immediate revenue then don't go quit in freaking your family out. 

RJ: I'll segue into my tick tock a few days you know, I all of a sudden gotten a lot of traction. I've got several videos with multiple million views. And not the ones that I thought that we're going to do millions of course. I'm getting hundreds of new followers a day, sometimes 1000s. And I got on yesterday and I set up a little studio here dude, you'd love it. I got this giant big screen. It's like actually six hours right? That's good and so not to wear my glasses. I got a 40 inch screen right here and I can show I can teach. I can say hey, my whole thing is I welcome anybody on there just to disprove me. I want to go on. I want you to test everything I say because when I got on here, a lot of people didn't tell me the truth. Right? Well, when I say things, that gal I know her name. names aren't so great for me but I know every GM or Brazilian. That's so fantastic. And you have no idea. She's just wonderful. And I said she was crushing it right? Yeah. And I'm on this. I'm on this Tech Talk, man. I got the slide going. People are just flooding in as follows . People are sending me stuff there. I've never even heard of it. I don't even know what that means. Like the ding ding dang diamonds and and all of a sudden I'm in the middle of this thing like rose from all chromogen really just talking Let's get you jacked out of this idea that your fear is going to protect you. Your fear is lying to you. Only true if you believe it right. If you believe if you believe you can't do something I'm not going to talk you out of it. You know? So anyways, I'm just jazzing it up and I'm like, I finally get it I finally end the vibe with this live thing. I'm going to do this three times a day because I'm like pennies from my next level with legendary. I'm losing things right and so I want to educate people. I want to get to this next place and all of a sudden it's just like literally shutting me off mid life. Like you're a bad person and you have done all these and then they send me a list of things I could have possibly done and with all due respect to them. I'm not as clear and just bad about them. I want to be accurate and constructive here. But after working seven months on this and now I'm becoming more omnipresent thanks to Matthew or actually Josh and you. I'm getting more and more but my main account is still TikTok and so I've never encountered anything where you're always in trouble and you have to prove your way out of trouble. You know what I'm saying? You were assumed guilty. You're already guilty. It's just with this. It could be this. This number of 1000 things that you did and I'm like, Just tell me the thing that I did and I won't do it

Dave:  Yeah, we're in a massive brawl. We're in explosion mode right now. I mean, everybody uses TikToks in explosion mode. Everybody's in explosion mode and it's they're just trying to keep up and figure out you got people on your live I think the thing with us marketers, they're there. Because the platform is being sensitive to people reporting stuff. I mean, ultimately, that's what's happening. That's why if you get an account flagged that's why that's why it's getting flagged because people are reporting it. And who knows what other technology may be once somebody reports it they go and they scan all the video and see it was it was a you would you would spell it out killing right. Maybe that was a word that I don't know. But I think for all of us, because these platforms are so sensitive. And because more than anything, I think that, you know, large masses do not respond well to motivation. They, they, they interpret motivation as somebody who's trying to scam them, right. Like you're trying to say it's okay, you can do it because there's there's something there's catch, and that's what I would say 99% of people think right 1% of people as you and I that's the people who respond to a message and are willing to you know, maybe it's more than one person willing to give somebody a chance or to look at it or we're open minded to business opportunities or whatever Have you ever noticed that the accounts that are just meme accounts and there's no inspirational content at all, though, they're just funny, and they're humorous, and sometimes they're a little bit negative. You know what I mean? They're almost self deprecating, and they're, you know, it's just these meme accounts. They just go crazy. And so I think the question is, you know, how can, how can we, how can we introduce our message to the masses in a way that, you know, maybe they'll, they'll receive it a little bit more, and I don't know what that is for each person. It's all about volumes, right? So it's turning the volume on maybe the humor, or turning up the volume on maybe, you know, on maybe pointing out the deficits of what you're doing right? So you add a little balance and not just make it look like it's all great right? But it's about the levels of volume of your message in what do you determine up and what do you need to turn down to to, you know, figure out this middle ground with with your audience, you know, where they you're not pleasing everybody, but you're also not you're also not getting you're also not triggering certain people to where they're like, I don't believe it. This is unbelievable. It must be a scam or something like that. And I'm not talking about you specifically But I do think overall, when we start marketing, we want to go out there and convince them to try to change everything and say you know Oh, you guys got to just see this. This is the best thing ever. What you're doing is stupid. Just look 20 years into the and that can be sometimes I think a little jarring for people and hard for them to believe. And so I think that that's another reason why the claims don't work. Big claims don't work. The masses don't believe them. But if you were to say look, here's a way to make an extra $20 A day online. The more we bring everything down to a really believable stay. Add a little bit of the tone down the inspirational motivational stuff. Tune Up the humor, tune up the storytelling stuff to eat. You know what I mean? I mean,

RJ:  Well, you want him to be able to digest it, right? Yes, there. What we forget is what I have forgotten in the past. You know, they're coming so many people are coming into this for the first time. And so, we're cumulative. You and I are already well, you're 1000 steps down the road I maybe 100 Okay, or 50 but what I sell or what I market I don't sell anything. I'm an affiliate marketer with validity, transparency, and free education. And if I might tell people Yeah, I because I'm pretty. So it's like, well, if other people are doing this, why can't you know why John can't kill papa Don's out there? Let's see here Mr. To use that word. I just use a lot of old school terminology and that's what I got to work on. But if he's out doing it, and these 15 year old kids don't want it. Why couldn’t I so what do they all do and where is the year comes to commercial for legendary marketing. I'm not being emotionally paid here, folks. A plus B equals C and it's all a simple man like me. One is I want you to just tell me, I don't. I don't want to have to go figure out someone else telling me the truth. So right now I've changed. You know, I used to do a lot of this stuff originally. That a lot of people do. You know you, I was excited that somebody did right and I have done pretty confident in that name. Because I've done everything man. I'm 12 years old. I've been in business my whole life. I've had several businesses. I've been

Dave: that is a mainstream term. Now. It is a term that people get side hustle like a mainstream term. It's not just it's not industry jargon anymore. 

RJ:  But now I just I want and so I'm borrowing from the information that I know and you should always speak what you know, if you if you don't know anything of the companies that you're recommending, or or, you know, don't don't let people think that you're associated with that company or if you're coming with information. I'm really careful about wanting to have a personal experience with that, just like my affiliates that the companies that I represent, I feel very strongly about. I feel very strongly about what they're after. I feel very strongly about Clickfunnels. And I could tell people 1000 reasons why. And I can tell them the history of the company. I can tell them about the owner of that company. And so when when you have that on your arm with that kind of information and you have a computer and a 40 inch screen behind it, you can just pull up let's go on. Let's go check it out. Yeah, because I thought it was just too good to be true. Well, it's not too good to be true for me. It's not good, too good to be true for the gal in Peru. It's not too good to be true for Josh. And so my job is to make them believe that they have that person inside okay. And what was such a mouthful five minutes ago, is most people won't do anything with this information. But if I can get them to hope in this situation with just a small investment. This teeny really didn't even see if that's something that might be right for them. It may kick their optimism for some other part of their life. That said, less than thinking well, people can do real things. 

Dave: Yeah, absolutely. Absolutely. We're never going to stop being haters and people who are envious. You know, Charlie Munger talks about envy and he's in Buffett to says it's the number one thing you should delete from your personality I envy you. You know what I mean? And I mean, he refers to seven deadly sins. And even though I think they're both agnostic, but just to kind of relate how important it is, it's like, you know, man, this this, this envy thing is a big deal. And that's all it is. I mean, somebody says, What are they flagging accounts on on any platform? Is because of envy. That's all it is. I mean, whether it's an envy of the person who's sitting in a cubicle somewhere, you know, who says, I don't like this video, that it's usually user generated haters, who or whatever. We don't really know but we don't really care to know because it's a game and you have to learn how to play the game. It's just like Buffett and that is making it absolutely unfair. It just obscene right now the money what good is it going to do for me to try to be envious about it or whatever. It's just it's or even. It's just a game to them. It's not even a it's just, it's like, it's like playing chess. It's like playing checkers. I don't want the poker chips but it's not like that at all. It's like playing chess. It's a game and you just have to strategically continue to build your, your, your machine, your digital real estate. And it can oftentimes be a game of Whack a Mole, unfortunately. I mean, they're in this digital world where you're creating a free account on a platform, you know, like Facebook or Instagram. You didn't pay for it. So don't complain. It's just you okay? Yeah, you posted a bunch of videos, but if you're smart, you save all those videos. And you now you have a 50 videos. Okay, you'll build an account on that account that pumps lots of traffic, but the truth is, even a tick tock account doesn't do you any good. If you have a million followers if you're not continuing to publish content, it doesn't matter if you lose the account or not. It's nailing the content. It's never in the content. It's learning how to create a marketing message or write a marketing message just like a comedian. It's learning to write a joke and deliver the joke and make people laugh. Well, this is learning to write an ad on Tik Tok. That's true, right? Because we are just writing stuff right on the screen. It's learning to write an ad and to publish that ad and to get people's attention. It is what a lot of people do. If your message works, it does not matter if you have zero followers anymore. It doesn't matter because if the message is good, and people respond to it, they're going to these platforms nowadays and are gonna push it out to more people. A follower count is not as important as just good content that gets pushed out. Sadly, it's not as important any more and I'd like you to talk about that. A little bit. We're titled here 50,000 flowers in 48 hours. I love and I hate these kinds of examples. I love them because I'm like, crazy look at it and I hate it because it might give a false expectation to a person that they're going to get a huge result and when they don't, then they get disappointed but that does tell us how the hell you did it

RJ:  I'll back up and I'm gonna address what you just said because I'm not envious of their success, meaning I want those good things for them. But even my boy ian, He's the one that talked me into doing this. Okay. And so, so it's hard not to compare your success with theirs and I've had I just, I'm thrilled. I'm doing well, still more inconsistent than I am when I'm building exactly what and I understand that but it's funny because I caught myself doing that. I'd go look at Amy or Phil and all these people that I really like. And it's like, well, how can mine not turn at the same as theirs and then I had to get back? Phil said it best. He said, I had to get rid of all that and I had to become a teacher. And that's my new role. I thought it would be a fun way to live your life so as far as the videos I'm at, I'm at that place where I want to go. One of my students if you're here, Cam Hi. Him and his wife have become I feel like I've known him like I've known him my whole life. We're kind of very similar people, with similar backgrounds. You know, and he just got his first commission the other day he just started and so it was just like casts you know, so proof of concept, but I'm at the point where after the Josh Smith, five day challenge and that just that changed my whole perspective. Omnipresence and and I had to do what he did and and see outside of myself and realize that these other platforms are places that I need to be for this reason. And then I see Stacy law, you know, I see Bob Hosek you know, I see all these people on multiple platforms, and I'm watching on my, I use ConvertKit, but I also use my Click Funnels a lot, and I go in there and now I'm on there every day and there's just all these leads and it's like, well, they couldn't be from all from Tik. Tok. It's this giant jump, right? It's from that Omnipresence and it's from these other places, and they may not be clicking me with likes. resonated with my message and they're coming in to find out more about what I'm talking about, which is my goal. Because the more people I get in the pipeline interested if I do my job correctly, and I take away their fear, and then there's, there's conversions there. And I'm not I'm not going to just focus on the money. Money's part of it. Yeah. But if I if I pull that focus on the off the money and because and don't people I want for you what I what I'm experiencing this, you know, and if you resonate with that, and you answer all their questions, there's certain people that aren't going to ever take a chance and might just like the idea of this people who buy the blueprints that feel that way that's which is crazy. So but by the time they get done with me, that's still there so they have to live with themselves in five years. And they'll go online. We're respectfully with all these people, and I understand they’re scared but I've been that way my whole life for three years. To make a profit in my contracting company. I had to work two jobs while I had my company, three years, and that's another explanation I could do. I could do it. I just do it the whole time. And when I try to explain to people as a business owner, you know, okay, one of my trucks is one of my trucks. If you just take out just to fill it up with gas, it is more than most of the items that you feature on this channel through legendary battle, an insurance bond licensing up and up and down, and you can get into this business and then you have payments on stuff every month. This is for almost nothing. And so it's your time and it's your time and your ability to just like you said, Exactly. Just continue to tweak things and bring your soul. who You are to that digital tweet, and never lie. And I found what you said is so true. A salesy stuff I just do, it's just a turn off. I know some of these people are making gazillions of dollars and I'd love to be there too, but when they openly see this 75k I made last month internet That's just too much for my brain and that's great. Now there's people that do it really effectively. a blogger, started a few years ago as a waiter and now he makes a lot of money on YouTube. And he's on the other platforms but he's really turned it into a machine and to the importance of what we're doing small, short, short form video. But the big ever evergreen which is is is really being implemented on YouTube and a blog and a play, play a blog, to where they can't shut me down rarely or to have a really hard time I can segue on know, and

Dave:  I want to Talk to you for a moment everybody just segwaying or really piggybacking on what you said about the long term because you were like, well, it took me three years in my I think you have a land unless I've done more than that. Okay, so yeah, it may have taken three years to turn a profit. But that doesn't mean you didn't make any money that time folks. This was not used by business owners. You probably still took a salary, right? I mean, it's not like you live homeless to pay yourself. Pay yourself right, people. Let's clarify. The business didn't make a profit. There's a difference between being an employee in your business and then the leftover profit at the end of the day.That's what I think. We really we really, I didn't even realize that it was like, Okay, I own a business. How do I treat myself in this business, especially as it starts to grow? And it's like, well, you treat yourself if you have a business like a landscaping business, or even if you want yourself in this business the same way you pay yourself, look at your salary or look at your living expenses. You pay yourself enough to be able to live but then the rest you have an option. Either leave it in the business, reinvest it, buy more equipment, in the case of landscapers, lawn equipment and mowers, things of that nature. So when you pull that job you don't like right you know, you don't like the guy who's you know, this is his first job. You got some equipment for this business because it's got such high, such low overhead and high profit margin potential. What I would recommend to everybody, right on, give you some actionable is look at what you would what you need from this business, not what you want. Not what you what you you know what you like, but what you need from this busy week, pay yourself that maybe it's 250 bucks, maybe it's $100 maybe you don't need anything, I don't know. But then you take the remainder. You take now you also need to assign each month, look at how much you made. Figure out what tax bracket you are putting in a separate bank account each month. Make sure you don't have a big tax bill at the end of the year. But after you've paid the business bank account, you've moved that money into your p&l. It's $200 you're just getting started $200 But $500 leftover from this week. I got a 200 dollars salary or my supplemental income but I got $500 left. This is where the magic happens. This is where the magic happens. So you take that $500 And you go and open up a Vanguard Index that tracks the total stock market. Don't take it to an investment planner who's going to charge you 2% of your total balance where they make money or not. Don't put it in Bitcoin. Don't do something else stupid. Go open up a bank card that tracks the entire stock market and just take half of that $500 And just put it away in the stock market in an index fund that you're going to let sit for the next 10 years. If you don't believe that's the best way to invest your money. In the stock. Then go listen to hours and hours of annual reports and annual meetings and audios from buffet and other people like I have right now. I can tell you that. Even the world says what I'm going to do and every single dollar and profit from Berkshire Hathaway goes to charity and the money that's leftover from my wife. They're putting in an index and they're just gonna leave it there for her because that's what I want done for her. So that's what you do. Now all of a sudden you got that $500 you split it in half you put 250 to a vanguard index fund that tracks the total stock market. This is not financial advice by the way. You listen to me your mind, bro.This is just what im doing im another high school dropout, not financial advice. But hey, and now even got $250 leftover inside of a damn business bank account in your business has got a little bit of cash and you know, you wanted to buy some some traffic or some advertising or you wanted to so it's like you got to learn how to operate inside of a business and maybe we'll do a training on the on the basics and fundamentals.A lot to learn and it's not as bad as it seems like everybody looks at a business and they hear things like this. Make a profit for three years and you start to see they really are good for you as boring and not good. And that's why we go to retail therapy. We just say fuck it I don't understand it anyways. To shopping and spend my money because that makes people feel better. Right? And or just stay in our current situation always looking for that next miracle. Well, it's kind of like the end of the movie and Dumb and Dumber. Walking down at night. Seeing that Jim Carrey and Jeff Dunham are walking down the highway at the end of the movie and they're like, Well, you know, but what an adventure and bustle of bikini babes comes riding down the highway and they go they open the door they go we looking for two guys to rub oil on us all insurance would you guys be interested or and they go you know what? Just back that way towards that town we just came from. There's a bunch of people that they're probably fine two good guys to help you out. Right. Okay.

RJ:  What you said is great and I'm glad you pulled that out. Because when it really is a leap of faith commitment. And so we all know there are different forms of religion in the world. There's different forms of self love. There's never been anybody's faith in them in a million years. But for me, my soul is connected. And so if I, I believe I say I'm going to do this thing. This thing that not a lot of people did. And I don't care what anybody says. And I don't care what the haters say, I don't care what the circumstances are. Like I said, I didn't make a profit for three years. You can't survive three years on credit. But I worked other jobs where it's that leap of faith and what happens with that in those three years is my options got better. And then you see the market like I do with markets like Matthew was what Dave was talking about that great. Click that little line between the lines, that little piece of meat that hangs in there, you know, I'm like that's what they were talking about. There's another inside business

Dave:is your landscaping business at a point to where if you wanted to sell it 

RJ:  Other people that see me at my age. I've had people because I have very enviable contracts with large Yeah, but I've pared down. I haven't had to even go out because I have wonderful people. Small company but I overpay them and Their problems aren't made up. These people say that's my only guarantee  Expect bad news. Yeah, I can help you fix it. A lot of people for obvious reasons in business. They don't. They don't trust their boss. The boss hasn't. They don't care about Worsham. All I know is I've met his dad in Georgia and as long as I've met his mom I know it's past as well. And it's unusual, I know. But no matter what the news is, we can deal with it. If we got\facts that we're dealing with, for obvious reasons, but that leap of faith is what gets you going and you and that's that mindset people. Just because we're all a mindset is faith in faith. You can do something, right? If you believe you say you can't. You're not gonna and if you believe I'm full of whatever because I'm telling you this work for me. And you're scared because I a lot of older people that are technically challenged. Moms 92 years old and she can just go and buy a well disordered iPad figured out that's the kind of person so you get one life. What are you gonna do just going to Robert park ? A lot of people's 401 k's are gone. You know, a lot of people's pensions, you know a lot of people are getting released, you know? He's like, my wife just got brain cancer. I just paid for my wife's brain cancer. Back then I got a heart attack and my job of 25 years let me go and, and you want to feel humbled by your reality, I don't have right. And so he's looking into believing and I'm just gonna give him an option when I find I find that if I am or they come to me and I want them I want them to go. I trust that dude. Because he tells me the truth. See what he Yeah, and and so that's all I'm gonna trust. And the upsell super straight. Video man. 

Dave: There's a great way to market and persuade. And it's to do exactly what you're saying. And it's what I also recognize in Warren Buffett. Right when I get obsessed with it, I really do get upset. I kind of all in full immersion, and I've done it with a couple of things over the last year to fully immersion on watches, the fishing, full Immersion Now on investing. Just because when you do something for me, there's no sense in doing it unless I have a chance to master it. There's no There's no sense in doing some of it. Because I'm first of all only going to do things that I'm interested in, not going to do anything but I'm not interested in is not right. Number two is if I prove that number two is if I'm interested in it and I want to get out of it. I'm not going to have acid. Why? Well, because I want to get the maximum out of it. And so I think with a lot of what talking about initially said how do you become really persuasive? Well, the way that you do it is you just totally, totally immerse yourself. In the world of whatever you're doing and this is how to get great at anything is just anything. You just fully immerse yourself in the end if you fully shelter the world meeting, if you want to be great at this coming listen to these shows because I promise you after 90 days, you will be talking shit. Like it's like it's second nature, personally. Yeah. And here's the other thing. It's going out, it's teaching but then it's not being afraid to just give somebody a call to action. And Warren Buffett and I had originally brought him up because I said I've been fully immersed in this and really what I noticed after listening and watching for example you see it in the annual meeting, we got 12,000 of his own shareholder is in the room and he and Charlie are sitting up with another A couple of old dudes and chairs. And he's up there he's talking about, you know, their $5 billion investment but he's also given updates about how much he See's Candies are selling out there in the hallway. Like let me break records and that's a company that Berkshire owns, See's Candy, just just a good business they own and he's given. He's like, hey, we'll go we got three minutes left out there so rapidly again, but then, but then he does three hours of just value value. But you know there's one out there in the you know, convention center boats and all the other businesses that he owns they've got tables and things set up out there. This is smart, deliver slow to value so honest, you said honest. He's so honest. No, no, no swindling, no horseshit answers. Always blunt facts no bullshit and I'm telling you man, I'm starting to communicate left because my wife demanded from me because I was this. Then I'd always have a marketing pitch. And she's like, look, but buffet. But you're saying rj  is not just true for you It is also true for successful people in the world, how they operate, and how they influence and persuade and become teach deliver value be honest as shit, I mean, totally honest. But then not be afraid to give a call to action.

RJ: That's just a mouthful on its end. It's exactly true. Look at perhaps the most successful affiliate marketer in the world Oprah seriously. And this is a quote. This is a quote from her that I'll never forget. When she started buying them and liked three of them and, and then they started to do really, really well. And that was what they said, Well, how can you be so effective? They're all different news, your own she's got like blind. All these things are proving. But she goes and we'll find something to do . I might as well be the best at it. Because just like what you just said this massive focus and not being afraid of letting the information about it not just putting your blinders on. And I understand the importance of focus because I'm all over the treasure. But not only to to sell that space and say yeah, I am a student here and I'm gonna learn this I'm going to learn from the best people all all the all the everybody with the giant brands, you know, Warren Buffett includes and Warren is talking to him like like, I know him like I'm going to call him tomorrow, right? All my videos, you'll see him, you'll see Warren quotes everywhere. And I think to add to what you said is provable honesty. So not to believe me, but if you're down I want you to be able to get down with our conversation and call BS and go Let's check this out. 

Dave: Yeah, that's why I love these interviews. It's like Go Go look at what he said. You know, it's kind of like it's kind of like I take the position of I'm not the magic man. I'm just showing You magic. And that's what we have. Truth is not magic. I'm a part of the magic. I'm a part of it. And if this wouldn't work with you literally work without a guest. If I just came here and most doesn't like most content you need to bring in other people you know what I mean? Like Oprah. Oprah did exactly what you did and exactly what I did and exactly what all of us are doing, which is she built a personal brand in Gmail. That's what she did for us. She had a tiktok channel that just happened to be channel eight, right, but back then that was one tiktok. That was the only place to create. Nowadays, everybody's got to open that. Okay, so there's lots of Oprah's out there as little jewels in as powerful and 20 years as Oprah is right now. It's just a fact. But Oprah just created streams with business. She just said Oprah Winfrey Incorporated is the business and there's the TV show. There's the magazines and there's multiple streams of income within the same business under the same brand. And it's the same exact thing that any one of us can do with the core four because that's mainly what she's working with as well as coaching and events. I mean, the content as her strategy it’s what we do just kind of on a larger scale and a more full scale. 

RJ: Luckily what we do just kind of on a larger scale in a more commercial scale, well I use wake up live as a lot of us are now. Amy, Phil. Because it is such a special thing, this is really a special thing. And I learned all my industry jargon from it right? Sometimes you guys say stuff and what the hell's that? You know, I know what SEO is but there's a few guys that I had. That's like oh well now I know the industry term for that. People that are new here right now, it's like what short form is long form? What's the difference? What do you need this for? Why did YouTube pay? So when you get into an industry and you start to master it, you see the areas of oversight and she could not get that view about climbing a pretty big mountain. So she's halfway up and she's just so over that next mountain right and she's like, Oh, that's that's something nobody else got to see. I had to climb this and believe in myself enough to see that opportunity. And then she has some extra data. 

Dave: This woman was perfectly able to get up there and see that there's other people up there that she didn't know were there and they're kind of like hey, yes, it was you're going to tell the story. I didn't want to interrupt but I've had that thought because I mean you're even climbing up and it's like, I don't really know where I'm going but then you kind of get up there and then a bunch of other people up there chillin like that's a great what's up? It's true. Because for me, for me, it's like, what a lot of people don't understand while they're out buying, you know, all searching for the perfect mentor and all this kind of stuff and thinking that you know, somebody else is going to be their Savior. It's like, look, man it's like, if you're religious, like you stated you are you've already got a savior. You don't need it. You don't need somebody on this earth to see what I'm saying? So it's like it's like, it's like you if you're agnostic or atheist, then you certainly don't believe in a savior right? So it's like you don't stop treating human beings like they're gonna be your guru or your or the person who you've always been looking for. It's like a lot of it you have to get out there and just, you know, immerse yourself in it and learn as you go and show up to the calls like you're saying, and learn the jargon. 90 days in you will know, so much more than you could ever imagine. And then and then you might be saying, well, I don't feel like that yet. Well give it another 90 days. I'm not saying 90 years. Most of us can't sit still and do the same thing for 90 days consistently. And we just simply complain about the results that we don't get from what we didn't do and we do that about our marriage. We do that about our business. We do that about our job. We complain about our job as if our boss or something owes us something. And that's just not how capitalism works. You know, it's not written in the fine print of capitalism or the large print that you know, you should be overpaid or, or recognized to a certain degree or anything like that. It's about commerce, value, and transactions. And so, you know, this, I think, a lot of this like with Warren's investing principles, it's just you got to learn to cut out the noise. You got to learn to stop looking for the secret you got to learn to stop, you know, chasing the, you know, the beautiful dragging into the alley and then it turns around and can bite your head off. You know, you got to stop getting caught up with people in their private message thinking that you're gonna get some inside scoop. Yeah, you're gonna get an inside scoop. They're gonna take the big scoop out of your wallet. You know, it's like, it's like I gotta stop always looking for the shortcut and realize that work is the shortcut. Just doing the work is the shortcut, and within just a short period of time, and by short, I mean, you know, a couple of years to, for me, it's been 10 years, I have accumulated more stuff. I have made more money. I have way more than I want or need. And I'm grateful for everything that I have. But my point is, is that if you stop obsessing about the you know did I make a penny today and work or did I lose you know, all that you we step over dollars to pick up dimes all the time.

RJ: And we look to avoid the work to find and we work harder trying to avoid the work. It is the reason you want to get a shift in perspective. The reason why I'm focused is not because I'm any different than anybody else. It's going to be the way that I do something when I do it. I do it all in. So for me, for me what I've learned about myself is I've started enough shit and didn't finish that now, I don't even bother looking at anything.

Dave: Just nothing, because I know how much work it's going to take to succeed. If I wanted to do that thing. And, um, I just know that I don't have time to pursue that right now. And what I'm doing, I've made a decision that this is the path that I'm following, and it's exhausting to chase rabbits into holes. It's just exhausting. I don't have time to do it anymore. You know, I don't have time to sit through somebody's bullshit sales pitch. And I got one coming up today. It's like, I gotta you know, I gotta get sit on the phone with an investment guy who I'm probably not going to use, but he's going to tell me how much better investing in a diversified portfolio in pain was 1% to like, look, it's like okay, why am I doing this what I know that the best place for my money is just continuing to buy rental properties like I'm doing in stock and my money away in index funds, insane focus on cash flow in my business. That's what my focus needs to be not on all these other distractions because not only you RJ, but me too. Can go down a rabbit hole, but I think I've burned myself enough that I know I'm not going to follow through with the majority of things that I start. So why even started, why not just pour all of that was the thing that changed my marriage too. It was like for so many years, I wasn't sure that I wanted to commit. So I always had this little piece of my brain that was just like, I don't know, I don't know if I really want to commit and you know what? It killed my ability to to get all the things that I want, getting laid getting paid all that right, because you're not going to be romantic when she senses that and you're not going to be fully making the most money because your heads not fully in the game and you don't feel supported by your spouse. And so I was at a disadvantage for years because of my own inability to just say, Look, everything I have and I need is right here. I just need to get everything out of it. I need to stop eating out of a trash can. When I have T bone steak right here at home. You see what I'm saying? And that's a metaphor, right? Mentally eating out of the garbage can while I'm going to travel the world spread my seat. This is a male thought. I'm just telling you real shit. But my urge changed what I just committed. And I said, Look, I have everything. I don't even know the potential of this marriage. I've not even scratched because of my inability to commit. And because of her in your business it is the same thing. Your business is an entity that sits there that says I will go as hard as you want to go. But most of us just never commit because we always have that piece that's like, I don't really want to commit or maybe this rabbit hole over here or Maine or whatever. But I shared this yesterday and then I'll give you the final thought and we'll wrap up. Bill Bill Gates. I think Monger was there with Buffett we're all sitting at a table. Gates ‘ dad asked what's the number one thing you guys would attribute to your success, all three of them at one time immediately said focus.

RJ: What I hope not. It's going to be hard to follow up on that but I'm gonna add to it. If somebody went to my tip well, it's on my TikTok. I put it on one of my personal accounts and grew legs because it resonates with so many people. And Phillips was a world famous football coach, right? And he said, you know people felt we're all going to fail. He goes That's perfectly fine. He goes you only start failing when you start blaming other people for your failure. That's when you fail. I wish I could claim it as my own, but it just resonates with so many people and makes a difference.

Dave: Can you say that again? I just want to make sure that I heard that so clearly. I mean coming around and he's got all of his you know football abilities. He just said you people make mistakes all the time. He continues to make them, he said but you're only a failure when you start blaming other people for your demise. Just goes back on you, you know, what are you gonna do? These are obstacles man, what you get one line and it could end tomorrow. And it becomes very evident when you're 57 and you have people dropping or I'm in charge of I've got all these friends for 30,40,50 years I've lost several. And their lesson to me is I gotta pack these guys around with me because I live in for them now too and they'd love to be here. They'd love to have an argument with their wife again. They'd love to be able to have a challenge and maybe start something new. My thing that hit me up several weeks ago is my job is to get them to believe in their life again. That's my I'm a digital marketer, affiliate marketer whatever title you want to get me to sign. I'm going to tell you the truth. Dave: Nobody's getting out of this son of a bitch alive. I can promise you that. 

RJ: But there's an ER nurse specialized in death and it was on one of my one of my tech talks and she said and she compiled this information for years and years and years and years. Every single person with very few exceptions on their deathbed is I really wish I would have taken a chance on myself and pursue the thing that I really want out of my life. And so my job is to say hey, you know I've failed a ton in my life. I went to five different colleges and I'm not a doctor, okay? I was chasing girls. And it's just that simple. I didn't want to grow up. And so I made mistakes, and I've learned from those mistakes. And if you still got a live like the beauty of this business, I just wanted to talk about this. You could be handicapped, you could have you know, depression and things that you deal with mentally you know, it's a big part of that a lot of us are struggling right now, right? If you can just get the strength to go in front of your computer and learn a few things and do a few things on your own. I don't know of any other way that you could use this tool and make your life better. It's accessible. That's what I love about it to everyone doesn't matter what your color is doesn't matter what your sex is doesn't matter what your faith is. It's accessible so my job is to make them believe and even if they don't do this I want them to believe in themselves enough to try something. That's my job. Well, it's a great mission and a degree of focus to have.

Dave: It is also a great therapeutic mission. That for me, I believe being in the state of mind in the state of heart that I am every day in this business, which is not something that a lot of us really put a lot of value on. Right it's like we complain like a son of a bitch about how toxic we feel at our job. But then when we get in our business, we don't give it enough credit for how it can make us feel or how we do feel like what you just said you gave it credit for, but I want to give it some credit. Because I realized that I haven't done that over the past 10 years a lot. But the truth is, I believe that this business has added to my life expectancy because I'm actually happy as hell every day and I'm not in toxic you know resentment. I'm not feeling dominated or controlled by anybody. I actually believe as I work in a space with my wife every day. 

RJ: Yeah, I mean, and I get I'm working from home in my in actually a second home. So it's even like a dream. And I just could look at what I mean. It's just a really I think is going to add to my life expectancy because you're my how long I live because I just I could see myself sort of like I see Buffett and Munger at 9196 or eight or whatever he is to end up on that table still working. I can see my now I can't see myself continuing to sit stand at a Walmart door or cashier or down to my knees installing tile or any of this other stuff. But I can see myself as a crusty old man. Still talking shit on the internet. If they stop motivating and teaching, you know what I mean? If they stop talking tomorrow and stop teaching tomorrow. Do you see the twinkle in Warren Buffett's when he talks about what he's built? It's just captivating. It's humble. The money Yeah, that's that's become a big that's maybe that's the result. If you would have made a fraction as much he'd still be on there and be just as excited about it. And he lives in the same house that he had with his wife that he bought in the 60s. He's a philanthropist. He's a guy. My dad just died at 94 and he had the same exact sparkling as if you don't have something that you can go to if I'm if I never made a gazillion dollars.

I would do this business work because of how it makes me feel and the fact that I don't have a boss. And that complaining is a disease and I and I've caught that terminology out of my vernacular because it gives it power. And all complaining is an excuse not to do something about your situation. And so when I asked my friend about a good friend that I've known since second grade, and he's big on excuses, and so I finally just in a very gentle, loving way so well, you know the best revenge is living well, what are you doing? To make your life better? 

Dave: And it's it's pretty dysfunctional situation. I'll admit it. Yeah, well, we all do have either a vision or a potential to have a dysfunctional situation or had one in the past and learn how to set boundaries or cut people out and I think that's being honest with what you're talking about. And saying what you mean and mean what you say and not being mean when you say it is what what a gift that both therapy and my recovery and this business has really taught me how to how to be honest with people like you're talking about not be afraid of the truth don't be afraid to give honest feedback. And also I'm it's been an age thing. Both those tools with me growing older have made me be much more on purpose with even who I'm spending time around. So knock has been spending time around somebody without being honest. I love that. And that is really what a friend is, isn't it? And it's also if I'm going to be of service to anybody here each morning or in this community. It's by that honestly I call it care for entation because I don't want to walk around confronting everybody, but it's very way it's like people with their own, you know, with their own with their own stuff just by sharing my own stuff. You know what I mean? Like that's the best way that I've found and I love doing it via video because I don't have to like one-on-one stuff. It's better to do it on video to let people listen and let it sink in. Yeah, rather than being in their face. I've even, you know, obviously it's such a great characteristic to be honest with people and to do it in a caring way. You might be the only friend in their world who's doing that and you also might be the only person in their world Argenta you might be the only person in a lot of your audience and followers' world who's being honest with them the way that you'd be honest as well. Never underestimate the impact that we can have in our followers' lives. 

RJ: I don't care about someone if someone has shown me over and over that they want to be frustrated but I love them anyways, let's say they're my family members or people that are close to me and I see something that's a pattern in their life and I expect it from them to me, too. If you really love me as a friend, as a partner, whatever. And you see me suffering all the time. It's your obligation. I feel gently that it's not easy to have those conversations. But if you love them, you're willing to have that and then they can do what they want with it. I have a friend that's dying because he has a real addiction. And his hips are gone. Everything was going all of us love him. He's the most magnanimous, wonderful person you'll ever meet. He has this addiction to food that you're and his prognosis is horrible. And we're all fighting with it right now. We've all told him but the only way I can function now if something God forbid, you know does happen with him is I gave it I put the bat out there and look at it because I love that person and I had that difficult conversation. And so now he knows where I'm out. We've tried to get him help. You can only lead a horse to water. And so if I don't, if I don't care about somebody at all, I'm not gonna say anything you know, if there's people that are divisive or mean or that's part of their there, they're just not ready to hear it yet. I really care about and I want to convey that to the people that are on here because I hear people like that guy with his cancer story, his wife and all these all these things. You know that that guy is looking for a ray of sunshine to live. I hope I can give them just a little bit of hope that doesn't have to be with legendary or Click Funnels or meaning. 

Dave: He may take that up and start you know, building something out of his garage that he's always wanting to build or and sell you know, or let me share a maybe have a similar story. And then we really will wrap up. It's not a long story. It's just one day I was at an event we were hosting. And this was a long time ago. Back in 2013. Or so I was hosting an event and this is before legendary doing courses coaching and events back then as well. But there was a guy we were at an event and a guy stood up and totally blindsided me. The man said you know he was sharing and he said look, I was driving down the road. And I worked at a hospital and was on my way with a bag full of medication and I was gonna I was gonna, you know, I was gonna end it all. He said I got a flat tire. And as I was sitting there waiting for help to arrive, put in an audio of you. He was speaking to me. And he said in that audio, something that you said made me decide that I didn't want to go home and do that. And today, you know I stand here in front of you with X result x result x result. And of course I'm here to share and it hasn't happened a lot of times, you know what I mean? That is that impactful, like, serious of a situation. But, I mean I've had a lot of that's inspiring and you know, I've heard a lot of things but that was really, really a powerful one to hear. And so, we never know man how what we say and what we do, is going to impact somebody and as, as human beings who communicate with each other through words through body language through looks that are not genuinely wanting to help somebody genuinely wanting to produce some content because you you think it will be helpful share you'll give a call to action at the end but you're not doing it because you think that that one video is going to make you rich. It's just a contribution to the value that you're delivering to people because you want to do it you know, you want to win and we help people. And I think for me the results of that strategy. The results of what we're talking about. This whole episode has been about which is really ultimately how you, you know gained all these followers in 48 hours and you've lost the account you built it back you're just you're you're you're you're you're you're building the business because the business is not an account for you. The business is your message the business is you have lots of pieces of the business is your email address all these things but ultimately the business is your message who you are your brand and the fact that people are impacted by what you're doing and what you're saying. And then it's not just a bait and switch. It's not just a hey, here's some shitty video that I and I hope you click it I hope you buy why are people buying? That's just not how any commerce works. And we sit and we see it in the group. It's like I've you know, people are clicking the link but they're not buying it. It's like, well, people don't just you know, it takes it takes a certain amount of effort and contribution and also I have to if if I have a selfless in a selfish meter, if my selfish meters all the way up and I selfless meters all the way down not gonna make any money back here that bullshit we all have a our whole life. We're walking lie detectors like meat fighters, man.

RJ: And when you hear that, hear bullshit. Right? And when I was conveying stuff when I first started making, I thought, well, things were true, but I didn't experience them. So I just felt like I was bullshit, that imposter syndrome. So it's like I'm going to talk about this stuff. I really, really know and I'm going to convey my heart to their heart and then they can make a decision and if they can come back later I'm gonna say the same messages and I'm gonna say them honestly and clearly. And we all hear it.

Dave:  And some of these kids I know are making a gazillion dollars, you know, but I get on there and then my stomach just turns. It's like, dude, well, there's a power in them hearing a consistent message and I hope that's what makeup legend is because you might be entertained by the antics or being authentic and that's fine. I'm just being myself. Whatever the comments are. But the truth is what we're teaching here is basic principles. It's really solid foundational stuff that works in pretty much any industry without even getting into the specifics, at least not in this conversation. Right and, and so it's it's a no it's yeah, these are timeless principles and they work I've said this on other shows. What we're talking about today is just really trying to care about people and really pour value into them. While not being afraid to give a call to action is the same skill set in it's really communication skills and people skills is really what it is. And Warren Buffett said that you can increase college students and people how many times he's been asked what's the best stock to pick? His answer to that is the best investment you can make. And if you simply improve your communication skills, you can increase the money that you bring in by 50% Just by talking to college kids. So just by focusing on communication. So while everybody's looking for the magic button, and some of us have looked for that for 51 years, I know people in this industry who have been buying, you know, make money quick, you know systems and all this bullshit for 20 years and all this stuff get rich quick, where's the easy button? But man, it's sticking to the basics. It's sticky the big six and not leaving them. And that's what's hard. It's not hard to be assessed. The entrepreneur, it's not hard to do what I do every day. The reason why people can't do it is because they're not willing to do it consistently. And if you look at the notes, you go back to look at the very first one in March of 2020. And I know that's when we started because that's when you know the world is going crazy. And as I moved my decision was gotta go in not. This is another Warren Buffett thing when everybody's afraid, be bold. Okay, so everybody was freaking out and my move the words that matter in your business, all this other shit that you do 99% stuff doesn't matter. The big decision. So in March of 2020 we were doing a daily show, but I wasn't active in it. And so I said, I'm gonna be activated because nobody's doing that. Nobody's got their guy. You know whoever the all knowing who you're paying $50,000 to touch the throat. He ain't getting out and talking shit every day. So I said let me get out there and talk shit and just teach in just tell stories every day to let them see years of me talking. And at first, I didn't think that if we didn't look that far into the future. But here we are two half years later, and it's not that this show is great or anything like that. It's great, but it's great because it's been going for so long. That's what's great about it's great that there's a history it's great that it's something that you can look back on with Berkshire Hathaway's you can open up their annual report and read and you can see 30 years of investment results and how he's beat the market with you know, 30% compounds versus 10% annual comp. I mean it's but how did he do the same way that I've done it the same way but he's just successful like Oprah is over time, the same way the interest compounds and it does go Google investment calculator. And put it in the 250 that I said earlier, times 10%. You're gonna contribute that every month and see what that is at the end of 20 years with 10% compounding interest. It's insane because of the phenomenon of compounding. Now success is the same way success in businesses is the same way the phenomenon of compound. The compounding phenomenon happens the same way in business where as you do something long enough, it begins to compound and pick up momentum. It's something that you can't explain. It. It's hard to tell people by telling all of you right now that it happens, but it's hard for you to hear. Because hindsight is always 2020. It's hard for us to look into the future and imagine or trust or any of us can only understand what's right in front of us. But look at what others have done with that simple role of consistency and simplicity. Look at what I've produced Warren Buffett bought his first stock at 11 years old. The reason why he has a net worth of 60 billion is not big or whatever it is, is not because he's a brilliant investor. It's because he's been more patient because he's been put because he's not Charlie's. And there's three things that an investor needs. I can't remember the first two, they're very basic, but the last one is rational. You have to have rationale. Because when the market dips, you can't freak out and sell you have to hold for a long time. So the same thing that happens in a business when I lose an account or a video doesn't go viral or whatever that happens. It's the same thing with an investor with Warren. If he would have sold he'd be another Tom, Dick or Harry living in a basic neighborhood in Omaha, Nebraska, not the Oracle of Omaha, but because he used the basic principle of making a decision today to quit. Let's put that off to tomorrow. And let's just ride this one out. Let's keep doing what we're supposed to be doing what we've been doing. Let's just keep doing it. Let's ride it out, let's say and guess what in 2022 He's 91 years old, got more money than God himself. You know, and he's honest about it. He can be honest about it because there's no tricks. No.

RJ: Well I know we're wrapping up here being here I'm I've got a couple I've got a backup account which is my side hustle.do my main account I changed the name it's learning earn with RJ on TikTok be up there on with RJ I think we had some people try to get that. And it didn't. Well, I'm currently dealing with Jeff doc. So I've got two accounts. That one's got about 56,000 on it and I think this one's got a few 1000 But I'll be back on you'll see me you can't get rid of me. I'm gonna be omnipresent. You see me on tick tock. I'll be on Facebook real.

Dave: Oh, hey, well, we'll hopefully have you back on the show here in a very short period of time. I love talking to you. But I have to make sure I don't schedule anything within an hour and a half because for Christmas sake we sit here and talk for you. No, absolutely. It's what we've been doing for 90 minutes feels like nine minutes so Hey, take care out here. We've just lifted the game out for you right now. Give me so much game in 90 minutes. It's unbelievable. Because that's the name of the game. It's about delivering value and making an investment. That investment will come back tenfold. It will come back tenfold. So a lot of games today that were laid out take it, deploy it, implement it, use it. Really appreciate each one of you and not because you're buying stuff from us or even because who you are, because who you are. I like to have friends. And a lot of you have become great friends of mine are people that I see your names here every day. I love it. I love it. I met a lot of you. I just wanted to give you a little shout out and just let you know that you're appreciated enough. And yeah, use it because I know it's free. The show is for you right so sometimes when we don't pay attention, this stuff man is like really just shit. It's the good shit.

And it's such a difficult thing to avoid these shiny objects and these people who try to, you know, try to look all successful on social media and try to lure you in and it's like, you know what, man? Stick to the basics, just stick to the principles and play the long game and this will work out way better than you can ever imagine. Trying to find some shortcut. So anyways, Darius Good to see you too, man. Another guy that I've met at the events and mastermind and a man just appreciate all you so have a great week and I think pricing. See back here on Monday for another episode. We'll have another great guest on Monday. And yeah, remember we're going to be coming out with some new some, some more announcements about some more. We're all going to be getting awards and maybe even some spots in some upcoming magazines who we don't want. We don't want to jinx yourself but there's a lot of cool things that people are starting to pick up on. Legendary Marketer was the 63rd fastest growing privately held education company in America last year, 63rd fastest is privately held by the Inc 5000. We were part of the Inc 5000 fastest held company so you know we're of course going to talk about that and remind everybody that it's just a trend. This is the way that the market is moving. And you know, I was here 10 years ago and a lot of people work from home and all those terms were taboo. It was like you know what you mean, what happened in 2020 and 2021 changed everything and now people want to be home they want to stay home they're used to watching content on the internet and will go live on social media. So this new way that we're doing business and we want to learn and we want to shop and you combine it with these timeless principles that we're talking about almost every day here on the show, and you don't need to chase snakes down a hole anymore. You don't need to be curious. And I even laid out just the really simple kind of way in which I view investing today, not investment advice of course, but the way I view investing, it all boils down to simplicity. And if you can't understand it or explain it, don't do it. And if somebody can't explain it to you in simple terms, don't do it. Don't even waste your time on it. Right? Don't even waste your time on it. Just stay focused on the simple stuff that you can see that works you know that works. And magical outcomes and magical things are like living for the lotto and never hitting it. You know what I mean? I think the outcasts group said that living for the lotto never hit it. And it's like it's true. A lot of people live for the lotto and everything they do they just want to hit the jackpot and when they don't it's like ah, such a disappointment or must be a scam or there must be something wrong with me. There's nothing wrong with you. Just looking for like the jackpot, that easy button and if you just transition just a little bit just committing to be here for the long term your business and your brand not literally or your business and commit to that to the long term and somebody here for the next year with our make a dime or not because I'm just gonna go out and build and build my reputation and build my audience. You will, I think you'll be surprised by the result. I can't promise any results and quite frankly, I don't want to. I mean, there's enough stuff that's around us. I don't need to. I don't need to make a bunch of big lumps saying oh, this is gonna happen for sure because honestly, I don't know that that's gonna happen for sure for you. But my experience is that 99% of people can't follow through and do something consistently for 90 days.  So that's the first hurdle is actually picking something you can do something in 90 days is not going to do it. I'm just using that as an example. I usually ask people how long are you willing to commit to building your business before you quit or decide to do something different? How long are you willing to commit to building your business sustain focused on exactly what you're doing right now before you decide to quit? Or get distracted and do something else? How long are you willing to commit to just that? That's a hard question to ask or answer, you know, is how long am I willing to commit before I quit or or or deviate? Well a year is what I would suggest. And you might say, well, what am I doing? Well, if you want to create multiple streams of income, multiple streams of income all fine, you can create multiple streams of income from the same business, right? We all have that inside blueprints. The fishing formula, okay. A lot of you if you can go back I just updated the day five business plan class in the challenge. Go through and watch that again. There's a lot of great information right in that day five classes create multiple streams of insane business. I want to leave you with that question. RJ dropped so much value in this was an incredibly long episode. And how long are you willing to commit to this before quitting or waiting to do something else? And that's an important question and something for you to think about. Because unless you commit to something, for the long term, no investment strategy is going to work for the short term. No, no, no business strategy is going to work for the short term. I mean, you might make a buck or two, but it's not going to bring the result. Big compounding results in an extended period of time. That's anything that's a relationship. That's anything you know, sure. You might make a quick cash grab here and there and you can do that anyways. I mean, if there's a bag, you grab that fine, but how long are you willing to commit to this before? You quit or deviate is an important question. And so many other nuggets go back to listen to this throughout the weekend. We'll see you back here for another episode. And on another episode on Monday, get outta here peace.

The Biggest Affiliate Marketing Tip

Below is the transcription for this episode:

Dave:  Hey, what is going on My friends I am Dave Sharpe this is Wake Up Legendary. Let me turn my music down in the background unless you guys want to. Okay, we'll leave it on the low, low background. I think we need to be fully focused here on this message from Michael this morning. I'm excited. I'm excited to hear from this gentleman he was on before okay with Matt so once again we have another guest who you can go back in time and you can see their journey and kind of track their progress. I think that is one of the coolest things. So anyways, help me welcome Michael to the show. Hey, brother. How are you?

Michael:  Hey, man, I'm good. Thank you for having me here

Dave:  again. Absolutely. Man. You met with Matt last time. And now you're meeting with me? How long ago was that that you were on before with Matt?

Michael:  I think it was in January.

Dave:  Okay. Okay. And how long have you actually been involved with legendary?

Michael:  I found it for the first time in August last year. And but really take action in November, December. 

Dave:  So what were you looking for when you were looking for legendary what was missing from your life and what attracted you to want to start going through our challenge and learning these skills?

Michael:  For me, it was probably the way I found it legendary. I found legendary through Andrei German, Jewish and we kind of have the same background. I'm a restaurant manager here too. And I'm missing the time with my family, my kids. And this is my main reason to give everything I have to get more time with them. Yeah, and

Dave:  you're aware right now you're living in Germany.

Michael: Yeah, in Germany.

Dave:  Okay. Wow. Wow. That's a really really cool man to end you look like you've your dress just like a lot of guys in America. You got a cap on New York. I mean, I wouldn't have thought this I mean, I had to get a haircut because I was so great. I thought my God my wife said I'm getting grandpa vibes from you over there. So. So what happened when you started going through the challenge and then you actually started picking up the skills in real life? I mean, did you think hey, I can do this or what were your initial thoughts when you started going through the challenge?

Michael: At first I was not sure what I could expect. But after a few days, weeks for exit as I started in November, completely, I understand that it's not. You don't have to be a professor or doctor to understand everything that's going on. And that I can do this pretty well 

Dave:  Yeah, Andre is a great example and also somebody who's from a different country than America which I'm American I'm I'm speaking clearly I'm you know, when you watch a video of me, you can tell I'm probably from America. I don't have a you know, I don't have a German accent or peruvian accent or anything like that. So I would think that if you're from a different country like Germany, the first thing you might think is can I actually do this if I'm not American? Is

Michael:  That thought that went through your head? It was the biggest problem. Also for many people I spoke to is the language barrier. Yeah. For me in Germany, I have in the radius of 1000 kilometers, eight different languages. So many people I talk to, not sure if they can do it in English or in America as well. Wherever it is because it is clear for me, if I do it in English, I will reach more people and I will do it in German, because it's limited by the language barrier. So it's kind of the first step to take them.

Dave:  Now, do you think that's also true in every niche though? Do you think that that, that working in the English market, let's say if you were doing something in weight loss, or you're doing something in you know, diabetes, you had some sort of an e book or a course or something that you were selling to people to help them with something in the health niche Do you think that would also be true to target the English market versus the German market?

Michael:  Not really, because I think the educational part is understanding. If you don't understand it right, on your own in English, you can not translate it into your own language. And that's the big problem. I think, if you work in the MMO niche, so many people don't get that right and

Dave:  Yeah, and then make money online is what Michaels refers to when he says MMO so you know some of the jargon, the industry jargon in it, but this was your first kind of online business that you've you've done or was it? It was it was your first

Michael:  It was my first time seeing everything. As I scroll on tick tock and I Yeah, though everybody knows the last two years weren't good for the hospitality guys. In Germany, for example, we got closed many months or restaurants. And so I took the step and go all in on it.

Dave:  So what's different now as a result, or let me ask this, where do you think you would be if you hadn't enrolled in our challenge, gotten this education, developed the skills and started the business that you have now?

Michael:  It helped me a lot in paying debts really fast, because they got bigger sets and the pandemic and that's the reason why I started this everything. So I have no clear way to get out of it all and it hits me a lot. And potentially the next step would be to replace my nine to five and to have more time ignored and for my family

Dave:  Do you have any regrets over the last six months? No regrets? No.

Michael:  Absolutely not sure in the beginning it was sometimes pretty hard because you don't get the results. Sure, as a beginner, you compare yourself to every big guy out there and we'll help get those results there and I'm not getting the same results. But if you've got over these days, weeks for some time, and it will compound in the end your artwork will be spent off and the reason why I love legendary you got so many people who are happy to hear and the educational part is extremely high.

Dave:  So what would you say to somebody who's listening to this who's on the fence right now with either further committing in any way to their business to their skills into really doing this with all their heart and their mind?

Michael:  For me it was to take action and be consistent. Take it consistent, otherwise it won't work and don't take it if you have to take it seriously. And that's the part many people don't get if you enroll in something you have to take action to don't magically happen. Only because you buy something you have to do the work for it to make it happen. 

Dave:  What was the biggest place that you put the work in when you first started when you started marketing and now where are you putting the most work? Where's your focus?

Michael:  First, copywriting was my initial biggest problem. I think the biggest problem I have to learn and that's the biggest part of the blueprints for example, that helped me so much to get all together and find my own way into my marketing in that place.

Dave:  He was really working on copywriting and working on that written word.

Michael:  Yeah, yeah, exactly. For me it isn't a problem to make a five second video on Tiktok or anything that's not the problem for me. For me it was written books, how to storytelling and how I can resonate with people with my story and get it older. It's my biggest problem.

Dave:  Was the copywriters playbook helpful for you?

Michael:  Yeah, it's for me the biggest part of everything you have to give there helped me so much. That was my top one section.

Dave:  Wonderful. If anybody is wondering where that is, it's the last or second to last section. I think. I think it's elapsed, though, in the affiliate marketing business blueprint. You know, why is it in the affiliate marketing business blueprint because even if you want to start your own course coaching program or event eventually down the road, we suggest that you start with affiliate marketing because it's easier to sell somebody else's product first and only focus on what Michael is talking about which Yeah, is copy it's it's it's it's that's the most important part of your business. So what would you say to people Michael, who are spending you know, all their time focusing on setting up their funnel and spending no little to no time focusing on the copy in the words that go on the page.

Michael:  As I started, I took the freedom of finance from you and only concentrated on my copy. My emails are sent out daily to my leads where it gets a reasonable question from them back how I can improve in everything and that's how I work. 

Dave: yeah you gotta focus on the skills not the commodity, you know, the funnel in setting up a funnel. It's, obviously , sort of like unpackaging a chainsaw. It is a tool you do need to get it out and open it up and make sure you know how to work it. But it's not the thing that you need to sit there and obsess on, it's not your entire business. You can be you can be you can be an app, you can be an arborist you can you can cut down trees and you know are you going to sit there and just, you know, fumble with your chainsaw all day? Are you going to go out and sell and market you know, I mean, the chainsaw doesn't even come into play until you've got people who are wanting to look at you and listen to you. You know what I mean? So that's why a lot of people will will focus on audience first before funnel, you know, but it's it's it's fine to just set up a simple funnel and in transition, to start learning the psychology of how to persuade people and the beautiful thing about the written word I think in copy, which is again, we're using some jargon here for those of you who are new, Michael earlier said MMO niche that means the make money online niche I'm saying right now I'm using the word you know, copy well what is copy it's it's, it's, it's words that are written to sell, not words that are written to entertain. words that are written to entertain would be more creative writing or novel writing or things of that nature. This is a sales copy and why they call it a copy. I don't know but that's the word that we write that we as marketers, we don't really need to bother too much with creative writing and too much with any of that other stuff. The majority of all of your content if you only focus on writing, copy and learning how to hook people's attention and get them to, you know, continue down, click, you know, that's enough that will spill over into your videos, you'll suddenly start understanding how to get people's attention more in your video because a video is important to a headline on a sales page. Right? Let's look at it Michael. If you go if you go to our if you go to any landing page out there okay. Well, the thing about the landing page or even the sales page, right, if you look at the copy on this page, just like any other page, and I'll share my screen here All right, let's look at this. There's a headline right here, right? Okay, that's the first thing that's the headline. That's the hook. That's the thing that even in my tic tac videos or even in any other video, I have to have something that I say that catches people's attention and that also communicates my big idea. That's the hook you know. And then, you know, usually in landing pages or whatever, you've got some content, some story or some teaching and then you give a call to action, right? So if you learn how to write a copy, like you're talking about, and you learn how to be persuasive in the written word, that approach translates over so wonderfully to video. And as we're talking about it right now, I think one of the reasons why I was decent on video early in my career, Michael, was because I focused on learning how to write copy early the same way that you're doing.

Michael:  That's the biggest key for me. But the biggest tip I can give everyone who starts

Dave:  It's a beautiful, wonderful, powerful tip. And the beautiful thing is that you know the training that you are talking about and that you went through is back there and available to anybody. So what is on your goal list? I mean, here you are really about seven months into you're really starting your business. You've talked to us a little bit about the strategy. It looks like you've got TikTok going on. You've got Instagram, you've also got a YouTube channel. So tell us about kind of your strategy and kind of what you're up to from from a high level so we can understand sort of what you're up to soon.

Michael: Yeah, first I started with tiktok which is for me, the easiest way to make videos to go live there. And the easiest part for me then was to leverage these videos I found there with apps like synaptic deletes watermark from my created videos on Tiktok and repurpose those on other different platforms like Instagram, Pinterest, Facebook reads, I now and YouTube shots for example, these five on my platforms I'm working on and it's pretty simple. You do one video and get five out of it. And that's the easiest part to do for me and the way now, I started my YouTube channel. The first long form content is two weeks ago because I wasn't as I said, not the biggest fan of speaking English in law form or something because I learned English only a little bit from school interest came from watching TV shows I couldn't wait for in Germany so I learned English and it's got stackless But now I got as I said in my first appearance here is always something to overcome your fears and it's a step to take action and you will never know what's around the corner if you don't take the step.

Dave:  I think about you. I think about your journey and being German and that being your first language and how much harder you've had to work than I did in the beginning. Everything is English and I really want to. My hat's off to you, brother and anybody else who's put in that extra work to have to work inside of something that's not your first language.

Michael:  Thank you very much.

Dave:  It's really honorable and it's really, you know, I my barber just left he's a he's, well he says he's an American. Now he just got his citizenship but he's from Cuba. And it's just it's a wonderful thing for me to meet people and see people from different countries and different walks of life who have had very different and in some cases more difficult challenges than I have and I've had tough challenges man there's no doubt in my life but but I've really seen some people overcome some amazing things to be successful in this business, both language barriers, massive fears of getting in front of camera. You know, the commitment that it takes to really stop being so self obsessed with how you look and everything like that and just all about you and be more focused on just serving your clients and what's best for people and how you can help people like what sort of internal struggles have you gone through that you could say that you're now you've now conquered or you are conquering that maybe people wouldn't know about you by just watching your videos. 

Michael:  yeah The biggest part was to reframe my mindset. Got a little bit difficult to size. I lost my mom as I was struggling and that's why I made a pretty friend to get these. Work hard. Get your job, do your thing. And then you will get a reward for it. And that's something I needed to learn to retrain as I got into the challenge, the biggest part for me was it would get me my first click. And from there on I got to read my books now about the same topic and everything. And I started to realize that I do something that I have to do something different. If I want to start this and get this point conquered, I would say choose the levels that I don't fear the biggest things that were for in the beginning. On tiktok you do a little video about what's going on at the start you stress out about creating content or something else. It's a process that will come with time and as I started I was on one video per day. And in the meantime, It's only a learning curve you have to accept and then that's your goal you want to achieve and that's the part you I consider myself it's gonna it's it shows.

Dave:  It really shows that your work shows that you've conquered that and I also have talked to so many people over the years who have had, who English was not their first language and who had to overcome a lot more. Getting comfortable on camera and all that because not only are you dealing with the same fears that all of us have in the uncomfortability but you're also dealing with the insecurity of your accent, or feeling like maybe your English is not clear enough for whatever and I just want to tell you right now as an American and if my opinion is valued by you or anybody else that as an American, it's interesting to listen to you talk and talk in English, because it just it's just different man. It's just so different. You know what I mean? So when I hear like Andrea from Peru, she spoke at our man there's so many people man there's so many people I mean, obviously Andre, you know as well from but there's so many people from different countries who have accents and I think the accent and our differences I would imagine it once once you they feel like right now there are at the beginning like they're a huge liability like they're a bad thing but what will happen if you this is what's happened with me. My struggles have all turned into my great strengths. You know my mess has turned into my message. It was my mess. When I first got started I was obviously ashamed and embarrassed about my history with drug addiction and homelessness. And I was a high school dropout and all this shit teenage father, and I'm like, Oh God, you know, I'm the last person you know that anybody's gonna want to listen to. And you know, I just have learned how to turn those struggles into strength because I've learned that being vulnerable even though I might feel small. It makes me look big. versus trying to love versus trying to look bad that really makes you look small, you know? And so I wanted to ask you this, I thought it was a good question. Did you find it hard to reach a US audience on Tiktok and Instagram being in Germany?

Michael:  Yes, I had some problems at the beginning. But after some testing, I've got myself a card from America. And since then I broke this VPN connection and it's made it easier for me to reach the US audience.

Dave:  Yeah, so you use the VPN on your computer to block the fact that you were in Germany. Yeah, yeah. I mean, it's called Cat and Mouse, baby. It's really what it's called, you know? And you gotta you know, these, I've said this before, these platforms don't have feelings. They don't, they don't, they don't have feelings. They're not hurt that you're trying to gain them. They're just like, oh, you know, whatever. They're just, they're robots. They're trying to catch you doing something and they're gonna flag your account, whatever. So, you know, a lot of people I think have used VPNs. I'm not sure if you can use a mobile VPN. Can you use a VPN? On mobile as well? Okay. Now what company are you using for that? Express VPN from VPN? From the one format I think I got one. Of those videos. Just holding a mobile app and it worked pretty perfectly fine for me. Yeah, I used one. And I think I still have a subscription to hide my ass, is what it's called. Hide my  ass. Yeah. Yeah, it's funny, man. But it's yeah, it's what it's called hardmeyer. And it's a VPN service. A virtual private network is what VPN stands for. But yeah, hide my ass, or express VPN, as you said, Yeah. For those of you who are in different countries, here's the bottom line. There's no guru out there that's going to tell you like I'm about to tell you. Okay, and right in front of Michael. All right. You're gonna have it harder, man. You're just gonna have it harder. You know what, if you're from Germany or you're from some of these other countries, you're used to that. You're used to being harder, aren't you? You're used to working harder. You're gonna work hard and you can do it. And so what when you get to the top of the mountain, it'll feel that much better man. And I think your story is a great example of that. And I can't. I can't imagine or I can't imagine that there's a whole lot of Germans for you to network with, or are there other internet marketers in Germany for you to network with?

Michael:  Yeah, for example. Christian, you got him last week. Or something? He's not far away from me.

Dave:  Yes, I think I saw him actually in the comments.  Well, you know, I'm just blown away. By how, how global this can be, and how, really at the end of the day, you know, there may be your own ins you know, your own thoughts about your accent or your or whatever. You might have to use a VPN to reach an audience with a little bit more money or who speaks English or whatever, whatever. But I'll tell you what, the ease and simplicity of getting this business set up and started in any place around the world is really something and I think that when I think about the reason why people do not want to really go back to work like they did before, everything happened, at least here in America. We're all realizing that things like this exist to where we actually can stay home and have a legitimate business that we feel proud of. That we can run completely from our home office. On the internet. We don't have to chase friends and family. We don't have to knock door to door, we don't have to go out and host home and hotel meetings. None of that. Stuff. We can work exclusively from our home office in the safety and privacy of our own home and at our own pace. And we can work as hard as we want if we only want to make a small income. Well, we can put forth a small effort but as you said, if you want to scale and you want to make more, we've got people in our community. The numbers that I see on a regular basis are insane. So if you want those larger numbers, then you work hard. You put in the work, you know what the beautiful thing is? Is your fridges right, you know 20 feet tall, be you just go take a nap. Do you want to take a shower once a week? You go take a shower? When I here's the truth, I'm a lot wealthier now than I was when I started and I'm a lot more. I have a lot. You know I have a more organized life now. It's more scheduled. I got you know, I'm over a decade into this man but when I started I had a computer on a desk in my living room. It was on the other side. My dining room patient was right there and my couch was right there. And I just went all the time. One moment it's my living. Thank you  I'm still working in a living room. Yeah, another house that is my other house that I live around is around the corner and I just come over here and work but you know hey, here's here's the deal, man. At the beginning. What else do you have to do? This business can change your life. It can compete in the skills that can change your life. The truth is, I got there by pouring every extra second that I had into this at the beginning. Sometimes I still do . I read the business plan class recently. I told my wife I got to work late. I got to stay at the office. I gotta sleep on the couch, whatever I do, whatever I have to do if I get to work a 20 hour day, but then what medication and I can just do whatever I want. So that extra responsibility comes with responsibility. Everybody wants freedom but doesn't want responsibility. Take responsibility for it like you're doing at the beginning. And just work your ass off and learn everything you can learn and just fully immerse yourself totally focus on these skills. And this business. Man, it'll be the best investment you'll ever make in your entire life. You'll never Bitcoin real estate, I don't give a shit. It'll never even touch the returns that you'll make on the skills.

Michael: Yep, that's it

Dave:  So everyone's Brother, what words what, what, what other wisdom would you leave for our audience today? What else? What should people know about you and your journey before we end today?

Michael: My biggest part is to put in the book and stay consistent. That's my key sentence I always give because nothing happens overnight. Nothing. Nothing good comes overnight and That's my biggest statement. 

Dave:  Couldn't have said it. Better. And if you listen to a lot of old, very old, successful people like Warren Buffett, Charlie Munger, they're really interesting guys. You know, they own Berkshire Hathaway, which is a company in Omaha, Nebraska, here in the United States. And, you know, they just talk about the same things that you're talking about right now. Is focus consistency, man, you know, they were all Charlie Munger, Warren Buffett and Bill Gates. Were sitting at the dinner table one time with Billy's father, in all the guys he said, What do you think? What do you think's the number one thing that you would credit to your success? Now here's three of the most successful wealthy people in the world. And they all immediately said the same word. They dropped the F bomb. They said Focus. Focus is the number one thing that I could credit to all my sickness and all three of them at the same time, said that word. And you did too and you said it too. And so those timeless principles of focus and being consistent are so much more powerful than trying to be the best or trying to be trying to think that you gotta be so good at something or whatever. No, no, no. All the cute hot dog tricks. All the people who look like they go straight up. Well guess what? They come straight down to the grass just as hard as they go up. It's so much better to just focus over time and just have a steady business that just grows and just keeps growing and keeps growing and keeps paying you month after month. It's so much better than any other thing and it comes from those principles you're talking about. And they did to focus, focus, focus, man. She said, Well, brother, man, I hope you'll come back for a third time because it sure is inspiring to talk to you. Always open for it. Again. Well, we'll share your Instagram link as well. When we close and keep up the great work brother be legendary and I'll talk Thank you YouTube. Everybody All right, my friends, man. Oh man. Oh my god. You know, I got to stop doing these shows in the morning. I get too fired up. You know I really do. You can catch Michael on instagram @michaelvanlieshout and I'm an American completely butchering that but you can read it on the screen. @michaelvanlieshout that's him on Instagram. And over on Tik Tok. You can find them with the same spelling without the dots. Well, here we are. We're at the close of another show at the beginning of another day, you know, so at least if you're in America, if you're in Germany, your day is already in full swing. It's over. It's almost over actually. But yeah, thanks for tuning in. We'll see you back here tomorrow for another episode. Another guest, another story and more that we can learn from whoever we're going to talk to tomorrow. Who is it? I have no idea what I'll find out tomorrow.

How To Start Creating TikTok Content

Start Creating TikTok Content on this episode of Wake Up Legendary. Below is the transcription for this episode:

Matt:  Hello, everybody happy. Wednesday, September 7, I forgot what day it was Wednesday, September 7, we're live for another episode of wake up legendary. You're doing well. If you're tuning in for the first time, congrats and welcome. We do this every single Monday through Friday at 10am. Eastern. And it's a way for us to offer a little bit of inspiration, a little motivation to wake up not with Fox News or CNN but with somebody who's actually you know, kicking some ass with his business or her business. And it's a way for us to bring on guests totally unscripted. So sometimes people are like, hey, you know, is this all just like scripted out and you've got all this? No, I met our guests today. I met him like three seconds ago. And that's about it. So we've got cool guests. We bring our guests every single day. So make sure that you make it a point to tune in every single day. In fact, if you want, you can text the letters W L. Each open a text message type in W U L, and send that message to 813-296-8553. You can see it on the screen right now as well. And you'll get just a simple little text message every single morning when we go live. And here's, here's exactly what it looks like. Boom, there it is. And that's all that happens. We don't try to sell you anything. We don't have other stuff. We're trying to sell you, we just simply go live and send you a little message saying hey, tune in. So whether you're at work, whether you're on a walk with your dog, whether you're laying in bed in the morning, and you still haven't woken up, whatever I mean at 7am Where I'm from over here in Phoenix so you can tune in every single morning, listen to another awesome guest and today's guest His name is Michael Michael, what's up? How are you?

Michael:  What's going on, man? How are you?

Matt:  I'm good. I'm doing well. Where are you currently calling in from?

Michael:  I'm currently calling in from Mississippi. Southaven, Mississippi right outside of Memphis, Tennessee. 

Matt:  Right on Well, welcome to the show pumped to have you having us on? Yeah, of course. We've got a man we've got. You have so many followers. On Tik Tok I'm excited to talk about that. And I'm just excited to talk about your journey and stuff of coming online and building huge followings. You've got it looks like you've got a family. I don't know. Like I don't know you that well. But yeah, tell us first before we dive into all of that. Tell us a little bit about how you found lead. Like when did you find legendary How did you find us? What's been your journey online so far?

Michael:  Okay, so a little backstory about me. I am is there by you know Michael Jones now and I am a husband and a father to two boys. They're eight and five. I am from Chicago, Illinois. But now I reside in Mississippi but I am from Chicago, Illinois. And I started my online journey back in 2019. When I was working in the warehouse field I was putting in about 50/60 hours a week. And I was really desiring to have more time with my family with my wife and my kids. So I went to the internet and I, you know, Googled as much as many people do. I Googled how to make money online and I came across you know, opportunities to do so I got introduced to you know, digital marketing, affiliate marketing. So I first started out in 2019 kind of struggled a little bit and then took a little break and then came back because you know, I still believed in the business model still believed in that process just had to figure out what I was doing wrong and that's when I came across your guys’ training program, which is 100% Amazing. I came across it in 2020 right around I believe it was like September is of Sept 2020. I got into it. And you know, from there, I just started taking off and you know, I think around the holiday around Thanksgiving is when I started to take it really seriously. I got into the training and I dove into it. I started implementing the strategies that's taught inside of there. And ever since then, has been able to take off and you know, being able to build a massive following and you know, being consistent.

Matt:  Cool, man, that's so cool. And 357,002 That's a lot. That's impressive. What's What's the I mean that's just one channel. But from going to going through the training. Before that, had you ever done anything online? Did you maybe try drop shipping or did you buy any other courses or try anything else?

Michael:  Yes, I hadn't tried any of the business models. I could say I probably tried Amazon FBA or blog. I really got into it, but I really didn't implement any of the strategies and so blogging but I was real close to starting blogging. I really haven't done any drop shipping or anything like that, but I had bought a ton of courses

Matt:  But what kind of stuff like what was that journey like buying courses trying different stuff?

Michael:  Well, the journey of buying different courses. The biggest thing is getting into it and actually learning it and implementing it and not focusing on trying to make money and that's one mistake that I definitely made when I first started buying a course about definitely being eager at the time of you know, wanting to make money. There's a lot of bonuses and to the point where we don't even access the training is right there in front of you. You don't access it, you don't open it up and you just go out there and you start trying to market something that you really don't have any education on. And I don't have any. I didn't develop the skills. So I definitely teach that to my audience. Let them know that that's one biggest mistake that I made when I first started out. And now you know, I preach as far as getting into the training. Your bias is good to buy training but you have to go through it and you have to implement what's inside of it by buying it and just having it on your computer just having a you know a book or whatever if you don't open it up. If you don't learn from it, then it's not going to be of any use at all.

Matt:  Yeah, it's sort of like a math textbook or something right? It's like you can buy the textbook, but if you don't go through it and don't do the problems and you know, don't actually try to solve something it's like what Yeah,

Michael:  yeah. So that was one thing that I did when I first started out, which I know you know, like people may fall in that category and some of the training that I did get from watching YouTube, you know, I was big into buying solo ads and that did not work. I lost a ton of money in the process of doing so. kind of join the club, join the club, kind of like got me all over like, you know, lost my confidence and my ability to grow into business because I was losing so much money because I didn't have the knowledge it was just what I was learning or was being told from somebody people go out there and buy solo ads and it's like no, like no.

Matt:  Yeah, I always tell a story about how I bought some I bought about $1,000 worth of solo ads and I didn't even really know what solo ads were and put them on a credit card and I never saw a single lead not even I don't I don't even know if I ever saw single click come from that. Yeah, you learn right. So you learn and you discover and some of that is you know, you spend money that you wish you didn't and some of it is you spend time that you wish you didn't right sometimes people are like sometimes people feel like you know wow what a scam I got scammed because you know, I spent money on solo ads, but you know, a lot of times people don't realize we're scared that we do a lot of stupid stuff that takes a lot of time that we're scamming ourselves basically our whole lives sometimes when we're scrolling on Tik Tok because time, time is worth money way, way more than money but it's just funny how our brain does that as soon as we lose a little bit of money, it's like wow, like, my confidence is lower my you know all of that. But then like, we'll go out and like, waste a night out at a bar. We'll go out and like and scroll tick tock for two or three hours every day doing absolutely nothing. And it's like, you know, like, maybe you should be mad at yourself for scamming yourself.

Michael:  Absolutely. Absolutely.

Matt:  What's what's been, what's been the journey of getting started? Online, opening up like tick tock accounts and social media and like, how is that content creation gone on WhatsApp and like?

Michael:  Well, when I first started, I had no social media presence at all. I was not even big on social media. I was afraid to get on camera. It was something that I refused one of the reasons why I kept buying so as you say, you spent 1000. How about five or six? Like literally because I was reluctant to, you know, show my face or get in trouble with other methods and other strategies, right. And so, back when I got so that my back up against the wall, I have lost my job, but I was on unemployment. And it was like okay, well let me dive into this training. Let me go ahead and implement you know, some of the strategies in there and of course, it was like okay, well getting out there and content creation and learning about it. And I was like, I was I was not wanting to show my face, but my back was against the wall and I knew that I couldn't look my wife and I knew I couldn't look my children in the face and tell them that dad was not going to try his hardest with the information that he knew that he had they could utilize to get us out of a situation that we were in at the time. So I met like I tell my audience now. And it's kind of touching as I speak on it because it was like, when I got out there started creating content like I was I did not want to show my face for several reasons. One, I didn't even have any teeth. And to tell that story and to have enough courage, you know, right now, you know, to tell that story where when I first started, I was sober, like down and out. Like I didn't even have you know, I didn't want to be on camera because of my presence, my physical presence, how I look, but I couldn't look at my family and tell them you know, I couldn't I couldn't let us go out like that. So I have to put their pride aside. I have to not care what somebody else thinks about me. And I had to get up and start creating the content and it was ugly. And I said now I shared with my audience when I go live. I was still on my very first video. It was totally ugly, ugly and then you can even probably see if you really zoned in or zoom in on me and be like, Oh man, he didn't have any seats. But like, yeah, I don't have a problem sharing that story now with my audience or with people. Because it doesn't matter where you are right now. It's about where you're trying to go and what others think about you and you'll be left behind and be stuck in the mud somewhere wondering about what Johnny and Susan is thinking about you and you know, they don't care anything about you at all. So the process of producing the content was, you know, I didn't have any knowledge about it. I just started creating content and sharing my story. And then as I started to grow and become better with content creation, I literally will go out there and I will see some of the successful people that was an industry that was making noise and I will go out there and I would you know see how they were creating content and get tips and get strategies and kind of model the success of others that was proven to be great content creators and from there, that's where you know 357,000 followers standout today plus other accounts as well.

Matt:  that's crazy. Just because, like when you get started on those platforms like to build number one to build a 337,000 follower account. I don't know if everybody just got the big gold nugget that you just dropped but it's sometimes just as simple as really monitoring and watching what are the strategies not necessarily like, like, you know, different people are going to share different parts of their journey in the content creation strategy in their world, right. And this happens at various different niches and industries. For instance, I've seen people there's this renowned pizza. I don't know if it's called chef or whatever, but there's this famous pizza chef in Phoenix and his name is Chris Bianco and he's an Italian guy. He's a great chef, but like, but like him. He'll post occasional videos about things like you know, hey, started and started in pizza, you know, 35 years ago, whatever. And now he's got some of the best, definitely the best pizza in Phoenix, but he's also got like, he's, he's pretty renowned. Like people will travel and they'll come to pizzeria bianco, because that's like, when fired pizza that you're gonna die for. And, but like, he'll take for instance, I've noticed on like, you know, his Instagram or whatever, he'll take pieces of content that are unique to him and his place and stuff. And there's tons of little content creation nuggets in polling from Okay, so he, he now is in a place where he can tell his story and he's got a bunch of results, but a new but a new pizza restaurateur. can also look at how he markets that on social media, how he tells the story of life, the food that he creates, the ingredients that he sources and he might not have the results of a 35 year pizza or pizzeria restaurateur. But I like that you point out there's lots of content nuggets built into that whole thing and and you've basically built a multi 100,000 person following from just being smart and being an engineer and looking at the different pieces that people that other successful people have. Done in their social channels to build a huge following and you've done the exact same thing basically right?

Michael:  Absolutely. I literally did just that. You know, I will go out there and I will look at some of the successful people in the industry. And you know, I gave an example of some artists I don't I don't keep the secret of how I did it. I literally shared it with my audience and it was like, you know, it's I'm live because I go live on Tik Tok. And then I show my audience exactly an example in a different niche. Here's a fitness person. Here's another fitness person. And you can see the resemblance in the deep end of videos. And you can see the similarities, but there's, they're there. They're almost seasoning on it. There's their own sauce on it. And this is just how simple it can be for you to go out there and just find five or 10 people within you who know your industry within your niche and see how you can go out there and just get us. The biggest thing is to get inspiration from them. See how they're, you know, you know growing and see what they're doing and see how you can come up with ideas as well as all as well as being creative in your own way too as well. And putting your own stuff like that on it.

Matt:  100% 100% and it's excuse me, it's I feel like though the other thing I wouldn't comment on was showing your bad videos or showing your first videos man smart so smart, because people every single time that I get an email from somebody that says yeah, but I don't have 100,000 followers, you know, like how they've been doing it for two years and they've got 300,000 followers like how can I ever do that? And every single time I say remember they had a day one? Yes, I went wherever they're at right now. Everybody has a day one where they're sitting in front of their computer or their phone. They're looking at their phone and sarin into that TikTok app. And they're like I don't know what the hell I'm doing. Even have a training even if it all lays it out perfectly. Yeah, there's a moment of implementation where we all look into the camera phone, the blog post, whatever. And we're like, shit like, I don't know what I'm doing. I don't know how this is gonna work, but I gotta figure it out. Because like, it's either this or I quit. And that's a really sobering moment. So to show your beginning moments where it's like dude, honestly kind of embarrassing, whatever. It just removes all of the shame and weird feelings from it. It's like it just strips it all away. And it's, you know, it just reminds me of like, when Dave was getting started and he got clean. And, you know, he hadn't told a lot of people about a story. And they started sharing his story because it just removed all of the weird hidden things about it. And it was just like, hey, let me this is just who I am. Right? My journey, my story. This is what it's like. And then people came to really appreciate that they were like, I respect that honesty and that realness. And some big reason why legendaries are as successful as it is, is because people are drawn to the sort of like, real vulnerable, raw transparency. What um, as you create content you've been creating content for, like, how long have you had these tick tock channels open and stuff?

Michael:  Well, I have two open Well, I think really three but two of them that I'm actively you know, comes in because definitely on my head, the very first one which one is the 350 some 1000 I had that one open as early as 2020 like December I think I created my very first video two days before Christmas. So when you know when people are out with their family, of course I was too but like I said, I was at this breakfast at this point. My back was against the wall that you know, I had to you know, they had to do something so yeah, I was starting around Christmas time. I think I just like my very first video, which is because I said I've been sharing it with my audience, especially as of late and showing them their very first video. I'm not mistaken. It's like December 23 of 2020. And I think January like seven to 12 was when I took it seriously. And that's it every single day. I've been just putting out videos. So basically for almost two years that I've had that account and as well as I'm not sure when my Instagram account got created. It was a little bit out there I probably got. I focused on Tik Tok and mastered that first and then I went on to Instagram. I created an Instagram account as well. And so growing that as well, but I've been creating content for almost two years now. Geez, man, that's crazy.

Matt:  For people who are newer or aren't really familiar with creating content or, like Dude, there's people watching this today who just bought the challenge today, like the first episode, they're watching, right? For those kinds of people, like what would you say to them when they look at you like, man, he's been doing this for two years. Like, that's a lot of content. How can I ever do that? Because that even to me if, as you say it feels daunting, like how would you encourage or give a little bit of like, hope to those people who are just getting started and it feels like a big hurdle to jump

Michael:  Well, one is definitely you know, believe me your ability to do so that's first and foremost. I believe you'd have to believe that you can go out there and do it. If you think that you can't, then there's gonna be there's gonna reflect that. So you have to trust yourself. You have to believe in yourself and your ability to do so even if you don't see the plan in front of you of how to do it. You have to believe no matter what I'm doing in my day to day Sally did it. They're no different than I am not gonna go out there and do it. So I will say to people just get started in believing in yourself. And most importantly, never get too satisfied or complacent or get full from what you have accomplished after you have seen you know you accomplish three 100 videos and use words like Don't, don't, don't slow down. At that point. It's not time to take your foot off the gas, and often will make that mistake and even in my process with this, I could admit that I've made that mistake and that's something that I don't always, you know what I wouldn't most people probably would not share it but you know, I've I've made that mistake is learned and grown from that mistake to just continue to you know, remain consistent no matter how successful you have. Become at this point. You just continue to keep pushing and never give up and you know, don't stop don't get too full, you know, and unsatisfied and your success that you're not hungry so always always have that hunger and that's why they always say well what is your why always think about why you're doing it just because even when you get you know, when you don't feel like it or when you get tired or when you feel like oh I can just close now I could just sit back I didn't. I didn't know how to get a video that hit 1.3 million. I could just sit back and not post videos for two weeks like no don't. Don't Don't Make that mistake, continue to keep pressing on and really definitely meant to, you know to put your foot on the gas and go so I just I will definitely believe in yourself and stay consistent and don't get don't get to pull yourself at all.

Matt:  Yeah, and don't take yourself too seriously. Yeah, man, but, um, so do you still work the same job that you did when you started this right?

Michael:  No, I don't work. No, not not for anybody else now. I've been working. I lost my job during the run around the pandemic time.

Matt:  You said that you said that. Yeah.

Michael:  I lost my job then was on unemployment. And so you know, I was on planet for a while kind of sitting there for a while and then it just started to exhaust it was like, Okay, what are you going to do now? You're going to go back to our nine to five, or are you going to like what are you going to do now because you're about to receive your last unemployment check. So what are your thoughts on why unemployment has ended? Yes, this is it now. So it's time to wake up Mr. Mike. So what are you? What are you going to do? Are you going to go out there back into the workforce? Where are you? You know, don't really like it and you already had a taste and you already experienced what it's like to wake up and see your wife every morning and then go to bed every morning. You know what it's like to wake up to your kids in the morning and be there when they go to bed and drop them off at school and feed them and you're there you're there and one has given them the meals and you know you're not hearing about how somebody else like you're there with them. You're able to go outside and play with them. You know what it's like the things that you desire and wanting to play and the reasons why you want to come online and start a business. You just experienced that by default from being unemployed for about a year now. So are you going to go out there and work on a blog or are you going to go and apply the training that you have because you have the training? Are you going to apply what you have? So that's when I say you know what, I don't want that this is what I want to do with my family. And that's why I took this series and never looked back.

Matt:  That's cool. Yeah, I Yeah. That's super cool, man. And you've got a lot of success. I mean, you really have had a lot of success over the last whatever like two years now. Two years. Two and a half years have passed since the last three years.

Michael:  Well, yeah, thanks. Yeah, I tell people I started about three years ago, but when I really reached my breakthrough was when I got access to you guys's training when I was when I reached my breakthrough online because once again when I started in 2019 I was reluctant to do some of the strategies that actually you know, not you know, they actually were I was spending about a year spinning my wheels, trying to buy solo ads and stuff like that. None of that stuff works for me. So when I got access to your training, you got to just train and I didn't hear anything about solo ads. You know, anybody heard that term and when I got access to oil, it's about getting access to the right training. I really believe in that. That's why I'm you know, I'm a big proponent of you guys' training and why you know, recommend it to those who are interested in starting an online business. And once I started, you know, getting out there and implementing it and creating content and overcoming my biggest fear and one of my big areas is getting out there and showing yourself and putting your face out there and creating content once all with a met. I mean, it was like that was like the secret sauce almost. It's never just overcoming fear.

Matt:  Yeah, that yeah, that's funny. The eye because I kind of remember that. It just brings up a memory for me when I first saw it online and man, I was just so hesitant and so introverted. I was so scared to put myself on video or to create content with my name on it or whatever, you know, just like cool, man. That's so cool. And now you're humming, you're cruising. For people who are just about to hit post. I'm gonna give you the last word with them. They're just about to hit the post for the first time. What would you tell those people? They're a little hesitant, a little scared. I'm a little overwhelmed. They're not sure what their aunt or uncle is gonna say or their cousin or whatever. We're gonna go viral and they're a tick tock sensation. What would you say to those people to give them a little encouragement and a little inspiration?

Michael:  Well, what I would say to them is think why you already created a piece of content, right? Are you about to? It's just about putting that post that present post but thinking about literally like, why are you doing this? Like why do you want to go out there and create content or why you want to go out there and, you know, post videos. Just think about why you want to do it and don't worry about what other people may think of you only care about who the people you are trying to help like who do you want to help you know, and why do you want to help them your whole reason as to why you're starting is of course you want to start a business but you know you have to understand in business, you gotta be helping somebody. So win them by solving some problem or some sort. So why are you doing this? And don't worry about what others are thinking. One of the things that I tell my audience is that I had, I had the analogy where when I was asking myself was I going to go out there and start creating content. So i told myself, I said if my family was it me and my family was on a five by four wooden plank and I was on one side of my wife and my kids was on the other side of this five by four wooden plank, and I had to create content to go and save more by had to press posts to go and save them and they are there by foot in the air right and we beat up right like they they are hot five storeys high. Like I got to just watch my family, like just suffer because I'm scared or am I going to walk across that five by four wooden plank and go and say to my wife and my kids and that was the turning factor in me pressing the post that was okay. The post is going to create content that's going to help save my business and creating content is going to help grow a business and creating content is going to help me out of this nine to five job that helped me build a dream life and I want everything to be constant. Then an essay by my family, then that's what I'm going to do. And when I did that, that's when I was able to, you know, bring us out of it and bring us out of a situation that we were in at the time. So I would say just post it. They definitely think of a reason. I have your reason and your reason for doing this and let that be stronger than your fears like you have to have your goals and your, you know, his aspirations. All of those things have to be bigger than your fears and being with my wife, kids and seeing them and not having a job tell me when I can see them and you only get two hours today because you got to be here but tenants well knowing that I couldn't go to my my son's you know basketball game or you know, baseball game or things like that because I have to choose between going to work and providing food on the table like I didn't want what school they can go to work are we can drive because of the income that we have, what house we can live in, what neighborhood we can live in. I didn't want to give you that kind of control over you know me and my mom did have a situation, especially when I've always dreamed of doing big things for my wife and my kids. So that's why I do what I do. And why say someone else who's looking to get started? What's your biggest reason and you know, let it be stronger. Let your true goals and aspirations be bigger than any fear that you have a precedent post but that is not that bad. And you look back a couple of months later, you will and you can laugh about like I laugh about it now. I'll easily go to my audience and I'd like to look at this video. Like, like look at this crappy video. Like seriously, like I had no teeth in my mouth. You mean to tell me you can't pose with full, bright white teeth and stuff like there is like I had like real be like No, you press posts. You gotta go press it.

Matt:  Just gotta hit the post. You just got it. Oh, cool, man. What I hear you saying is you know if you got those big dreams, you got those big aspirations or if you've got any dreams, any aspirations at all. You gotta let them feed those you got to the only way through that is to hit posts the only way to make them actually go is to hit posts.

Michael:  Yes. That's cool. I love it. I love it.

Matt:  Where should people follow you? Where's the best place? Do you want to send them to Instagram or the TIC tock or where should they follow you?

Michael:  I'm creating a new tick tock while I'm trying to grow a new tick tock right now so that MichaelJones_official and So you're gonna watch building another account. I'm just building another account, you're going to be able to watch my journey as I've done in my journey. And in the process of building this one you can actually come along for the ride and see how I'm doing this and get inspiration and hope that it gives you motivation. Just go ahead and be yourself and go out there and not worry about what others think about you because you are great and you can do this just the biggest thing is just believing in yourself 

Matt:  Hell yeah. I love it. Michael, thanks, man. Appreciate that. And I appreciate the encouragement and and it's cool to see somebody who's been around like, as long as you have like, that's not all that common and it's really cool to see somebody you know, bring this heart of, you know, their life work. It's not work, but it's, you know, this new business into their identity and who they are and that's really cool and I love it. Thanks for sharing.

Michael:  Absolutely. Thanks for having me. I really appreciate that.

Matt:  We'd love to have you back to shoot us a message in a couple months. You could just hit up Roxy and a couple months and let us know how these accounts go. And let us know how you're building and stuff. We'd love to just revisit it and come back to it. And kind of help document your journey along the way for our audience because that's so powerful.

Michael:  Yes, yes. Thank you. Cool.

Matt:  Alright guys. I have TikTok here on the screen. Go give him a follow up. It's MichaelJones_fficial. So really easy. Find him on TikTok say, Hey, I found your wakeup legendary and we'll be back here tomorrow. Same time, same place. but we'll be back here tomorrow, Thursday. September 8, same time, same place is 10am. Eastern on our Facebook fan page. We're live every single Monday through Friday. Peace out everybody. See you soon.

How To Grow A Massive Instagram Following

Massive Instagram Following with David Sharpe. Below is the transcription for this episode:

Dave:  Hey what's going on my friends this is Dave Sharpe. Welcome to Wake Up Legendary. I'm absolutely thrilled to be back here. I've been on a little trip here with my wife over the last week for her birthday. We took our daughter as well so I'm back in the saddle. Okay, I'm back in the saddle but things were never better even when I was gone. As you know, we've had some amazing guests and you know Matt, and Joanne, and if I'm not around somebody who's always going to pick up the slack, that's for sure. We're not going to miss this show. And so right back at it here. Actually, we had a show yesterday, as well. So go and go and catch all those replays as I'm going to do to catch it up over the next week. too. I'm getting back. Like when I go on vacation, I really turn it off. You know what I mean? So that's how I stay energized and stay high. And it's not always easy. By the way, It's not always easy. So it's easy to delete apps off your phone, and really kind of turn it off but I do and I'm getting better at it. Okay, as time goes on, okay, with really turning it off when I go on vacation. It's an important thing. It's taken me over 10 years in this business to really learn how important that is. Okay, so, anyway, I feel good. I'm glad to be back and one of my favorite guests of all time is actually on the show this morning. Okay, somebody who I've watched just absolutely explode. And she is a real powerhouse. Okay, so Mila, welcome to the show. Again, how are you?

Mila:  Hi, David. Thank you for having me here again for the third time.

Dave:  And it's so good. Yeah, so so good to see you. And, you know, tell us the nutshell version of your story for those who haven't heard it before. It's so powerful. And you know, I love your motivation. And there's things that I learned something new about you every time. I mean, I realized you have a sister. Yes, sometimes I believe she's either a twin or she's not a twin.

Mila:  No, I actually have two sisters and we are like two years apart from each other. And yeah,

Dave:  Okay, so Anyway, she's not a twin but she's actually been marketing from y. So I mean, there's so much going on with you. This completely seems like it's changed you and your family's life. So tell us, tell us how so tell us where you were before you actually got started and found legendary in the skills and then tell us where you're at now.

Mila:  Yes. Quickly. nutshell, as you said about my story, I'm from Brazil. I came to United States in 2016. Impressive I graduated in Business Administration. And I came to United States and I was an attorney for over four years. Like I take care of kids. I love kids and everything but that was never like what I wanted to do in my life. So I tried to start other things like go to beauty field and I did some classes and I tried to apply for other jobs like in my field, but without English my English wasn't perfect. I don't have much experience. So no company wanted to give me an opportunity. And that's how I started like, searching for ways to make money online are all like wasted that I could like, do something and that's how I found the digital marketing and I tried some some of the methods because internet is full of opportunities. There's so many things you can do. And I tried, I tried some and I made some money and I lost a bunch and last year actually that's when I found out about legendary marketer and I saw on TikTok people talking about it and I was like okay, like, so let me try for myself. And yeah, that's how I started and like, these completely changed my whole life like forever. I never ever imagined I would reach what I'm reaching now like I wouldn't have imagined and change my family still because I'm bringing my family to the business, showing them all the power and how amazing the internet is. How amazing is this opportunity and yeah, and I like with everything I'm being able to help my mom back home and yeah, it's by the way, that it's been like up and down. As I as I I don't know if you know, but like last week, I just lost my main account, my main source of traffic. That was Instagram for the second time this month, this year. So it's like, ups and downs because with like, with all that success and things like that, it comes out like, people that don't like you and problems and these and I guess it's part of the entrepreneurship journey. Like it's never gonna be perfect. You're always gonna encounter like problems and yeah,

Dave:  not not especially when we're in the times that we're in right now where nobody's ever done what we're doing before everybody is just trying to figure it out. Nobody's ever done anything like we're doing right now. The Internet and the Internet have not existed. Just last year, the last couple of years. I mean, hundreds of millions of people have come on to the internet completely flooded all of these apps, probably a lot of us are some of them, you know, and and in the apps like TikTok and Facebook and Instagram are also trying to direct how to operate their business and you know it's it's they're not they're not God Facebook and TikTok is not God, they don't determine your life. They just they're just trying to operate their business too and it's it's, it's just part of the times right now we're we're all just trying to figure things out and make the best with what we have. Of course, that's why it's so important to build assets. It's so important to really think right now since things are, you know, we're all in this new frontier. We're all in this new just try to play the game. By the rules. Just try it right now. I think it's super important to try to fly under the radar. And just put out just content that maybe is not going to be the most viral content or it's not going to be the most explosive content, but it's just consistent content that you know is going to make both the platform happy and you know, it's gonna make people happy. In Toronto, you know what I mean? We're just going through a time to where right now on all the platforms. It's just good to be aware that, you know, people that the platforms are also trying to figure out how they're going to monitor their platform and their AI saw a person just get their account deactivated who is you know, just in a completely different industry the other day is just and he'll get it back.

Mila:  It's everybody and like all every niche and everything like that and it's things that you actually don't have control over because it doesn't matter. You don't have control who is watching you. And sometimes people just want them like here for no reason. They want to do whatever it can to just take you down.

Dave:  Yeah, still even with all that happening, it's just insane. How if you don't let those things take you out, how much you can change your life. You know, and I think you're the perfect example of that because the same you know, these are the challenges that we promised that you would have when you first signed up. You know, we ‘ve been talking about this and you know, you can confirm that or deny that. But I've been talking about this same kind of stuff that happens, my messages never changed. And it's about preparing for those challenges. And that's why I think your attitude towards a lot of these are not like oh, this is over. It's like, Oh, this one's this one hurts. And now let me figure out how to avoid it next time or how to get back on and keep writing and so anyways, I'm proud of you for continuing through all of your challenges. Tell us how you got your sister involved in how that's because I think your original motivation was to help your mom back in Brazil, right but now you've got your sister. Tell us how you've gotten family and how this has helped them. You've gotten family involved and then what's happened since

Mila:  My sister started in the beginning of this year, her and her then her husband and was trying to get out. He was just like he was leaving the Navy. And then like there were leaving away struggling with like pain because so expensive there and like so much and I never opened too much like about what I do and I like my life to my family they know like oh, she she walks in with additional marketing but I don't like Oh, I'm making these I'm doing you know I can never and then I can see her because like my mom was here was in January my mom was here. And I was telling her that it's an amazing program and like a lot of people is changing lives for a lot of people and like I'm here you see like that's like what I'm doing I think you guys could do too. And then I actually just started hurting her husband and yeah, it's changing my whole life for my family. Everything.

Dave:  Yeah, yeah. It's amazing. It's amazing. It doesn't you know, it doesn't matter what people think or what they say. It's so funny it just doesn't even matter what other clients here and legendary say, You know what I mean? It's just there's there's, there's people who have come in and they just took the information and in your case, you helped change your life and now it's it's helped you helping change your sister's life. Same for me. I mean, when I started this business and when I started developing these skills, there were people both there. I mean, there were not only friends and family that that say I didn't get any of my friends or family involved me my wife and I ended up being working together in business but none of my other friends or family and they'll even be clients who are doubtful, as you know, you'll be ever be in school and just sit next to somebody who's just on a totally different wavelength than you are. You know what I mean? I mean, just back in grade school. So there's even going to be people here in this very program who are who you are no doubt. They get in and try to pick everything apart. And then there's, there's people like yourself, who I'm sure you had your doubts and skepticism, or you're a human being. I'm sure you had. But what do you think is different between folks who can't seem to get past their own doubts and skepticisms in their own thoughts? What do you do because if you had those same thoughts and you had skepticisms What have you done differently? Do you think more than people who are so doubtful and so skeptical and they let it stop them? What have you done differently that's let you be successful?

Mila:  I don't know. I think a lot. It's mindset of course in the beginning was like ah, I think I don't know if this came true. It seems too good to be true and the like, but I as I keep seeing like if someone is doing I can do too. So I think little by little I started changing my mindset and just like I don't whatever, like people are saying outside. I'm just going to focus here like when I'm like this what I have to do, and I think I miss the which time I just changed my mindset to be like more focused and consistent, consistent, I think like some like it's not really to hear like and a lot of people are conscious that but it's true like I lost that a TikTok account I lost two times this year I lost my Instagram account. I'm having to start over again for the third time. Where did you actually like? It's part of the journey like you encounter problems and you just feel like I'm, I'm just I feel like I changed so much that I'm just gonna focus here. I need to be like, that's what I need to do. And I don't wait because, like anything else, a lot of people feel like they just wait to be like someone and come and grab their hands. And just be like, okay, you know, they are not to like, they don't know how to be taking an initiative. Something. They wait for people and they're like, a lot. I try to help as much as I can. So as many people as I can, but sometimes I get some questions that the social like it's just they could just type on Google or something like that. I feel like people are waiting for someone to grab their hands if you read these things out, you know, instead of like, okay, yeah. You know, I don't know.

Dave:  Instead of trying, I mean, that's just trying.

Mila:  yeah like I'm gonna watch the problem. I'm gonna watch it again the challenge and I'm gonna, I'm gonna watch for the third time because the first time I watched the challenge it was like I didn't know what was the what was funnel or what, nothing like these words, but you keep like, watching in, you know, and

Dave:  You eventually it becomes second nature, doesn't it? Yeah, it becomes like a couple of months in and in all of those things that you didn't know. You do. You're doing them in your sleep. It was like, it's like you know what, like the end that's the crazy thing like anything in life is all everybody has to do is just do this for a couple of months. Just just just just seriously, just totally immerse yourself if you want to be great if you didn't want to be good, and you want to just know what you're doing without stop having students and everybody just do this full throttle for a couple of months where you're actually in think like playing with your funnel builder. You're you're you're you're recording videos, and you're you're posting them and you're in you're trying you're editing you're following our training you're doing what we say to do. You actually going through the training like like new man, I'm telling you, you're right couple of months in and you you know, you know all of this in your account teaching people you're showing people and I think that's the point that we've all got to get to, to where we know enough to where we're like, oh, yeah, let me where we feel like we could show somebody else how to do something. Do you agree? I agree. Nothing special about that. It's just you've already done it. It's not that you're an expert. It's not that you're a master. It's not that you've been doing this for 50 years. It's just that you've done it for a couple of weeks or maybe a couple of months or whatever. And you just know what you're doing. And you can show somebody

Mila:  Yeah, and just like when I started I literally like okay, I'm gonna I didn't I barely was scrolling on social media. Like I cut all my love, all my free time, every time that I could, okay, I'm gonna learn this. I'm gonna watch, I'm gonna, I'm gonna build my skills and that's where the beginning is going to be overwhelming and complicated for everyone, because it's a new thing. Everything that you're gonna start that is new is gonna be like, overwhelming it's gonna be you're confused and everything but if you are consistent enough if you push enough like to Okay, I'm gonna learn I'm gonna learn and you know, in like, little by little Oh, that's how it kind of works funnel sales. works. It gets easier and simpler and easier. And now and today skills that you'll be able to like, that's the good thing about rebel programming everything because that's what I tell people because of the skills you built. You can use it for everything. Like every business because everything is on the internet. So yeah, I lost the two accounts, but I didn't lose my skills. So like that's something that no one can take it off for me. I have the skills I have the knowledge so I'm going to start over again and as time as needed I hope not I don't guess again but you know that's what I feel today skills. That's mine and no one can take from me.

Dave:  Yeah, and you're not you're not you're not mean you're not starting over again. We have to not we have to not put so much with no value on an account. You know, and I think that's one of the what's one of the real, that's one of the difficult things to do. But it's one of the important things to do is to really and I've said this before, but it's to really look at these accounts and these tools like tools, and they're not people. They're not people that don't have feelings. None of none of our TikTok accounts. None of our Instagram accounts. None of our Facebook accounts. None of them have feelings. None of them are people. They're just they're just, they're just code that a bunch of people coded in somewhere. And it's all you're doing is you're setting up an account and counting the accounts if you want to start a new account, and most likely when an account gets blocked, or it's just flagged somebody reported or whatever and there, they just took it down. They're gonna do a manual review, trust me and it's somebody who's making minimum wage or maybe a little bit more to sit there and review your account and make a decision. Trust me it's a game of cat and mouse. And I used to be less. I wasn't too strong about how I feel about this but I feel strongly about it now. Because I see so many people right now who have flooded the internet and are trying to figure things out and have never seen anything like this before they get an account shut down. They're like, Oh, my God, the internet's broken or the internet hates me or whatever. And it's like, no, it's like, I got my first account shut down by Google AdWords back in 2009. Okay, because I don't even know what I did wrong. They just flagged the account. I can never I can never advertise running again. And then I got more accounts flagged from Facebook when I was running ads in 2010. I was running Facebook ads in 2010 Two other network marketers because I was a failing miserable network marketer who is running around chasing friends and family. Okay. And I came on the internet. And I got involved in training and started to learn how to generate leads and then I became an affiliate for that trick because that's, and then I started marketing it to other network marketers and I lost more Facebook ads accounts back in 2010 That I can tell you, but I also didn't know what I was doing. neither. I was learning and I was using company logos as my image. You know, I was doing all kinds of things that you know, and I'm not saying that anybody's doing anything wrong and to lose their accounts or anything else. But this, what you just said is the most important thing that's ever been said on wakeup legendary is that none of it matters except the skills that you have inside of your brain that nobody can take from you. Nobody can take that from you my wife and I were listening last yesterday to a interview with a lady who was a Holocaust Auschwitz survivor and she said as her as they were walking into Auschwitz, her mother said they can never take from you what's in here. They can take everything from your clothes, they can even take me and they did. She lost her mother right as they went right as they went into the camp. They split her in her mouth but her mother said they can never take one in here. And that I think is what a lot of us don't understand, but you have figured it out my friend. You have realized that what you put in here really really matters. Would you tell how much it matters to the people who are listening. I mean, how much that matters right here

Mila:  The most powerful thing is like everything that you have because you can lose. I can lose the money that I made. I can lose their counters. I lost some but once I built the skills and once you have the knowledge like you can't, you can't know what nobody can take this away from you like that's the most I think it's the best investment you can do for yourself with investing in knowledge, invest in education, invest in yourself, right? Because once you have that, nobody can stop you

Dave:  So tell us about what you've done with Instagram and what you found out about Instagram over the last couple of months. You've it's beautiful because we're looking at an account right and you know, just over 500 followers, and for those of us who want to go and follow your journey we can we can see what you're about to do to bring this count and any other account that you work from back into the 1000s of followers. So what are you going to do? What have you done but what are you what more importantly, what are you going to do to grow your next Instagram account?

Mila:  Yeah, I started this account on Friday and I think Instagram and as any social media, it's built for a community is built to be like a community not to be like sales leads not to be just like post sales and say your sales you know, it's build a community and to be as human as possible, you know, so I try to use every kind of post. They offer every feature they offer as possible. I use heels because he uses them the most to bring new people.

Dave:  That's a tool to bring new people who are not already following you.

Mila:  Yes, that's the format, the contact content format, that Instagram is pushing more well now it's meals. So I use the wheels to bring more people to bring more leads and I use Instagram stories to connect these people with me. So I don't show it just to like, try to sell them whatever I'm promoting, you know, like, I don't try to sell them on. Just sell them. I post things about my personal life as opposed to like, okay, you know, like, pitch little pieces that's like, it's gonna connect to my audience. They see that I'm not a scammer. I'm not like a random person. I have a family. I have a husband. I have a dog, you know and I and that's what I do in that, like I create some sort of like a system because especially now that you don't have control of social media, and like they said they're still trying to figure it out to be to these lottery people in trying to figure it out how to run their own business, so I can't count on only one thing. Only on Instagram, you know, so I have a TikTok account. That's how I actually started building a following because I believe TikTok is the easiest way to start building a following and from TikTok I use TikTok to help grow my Instagram account. So I have all these two that I build. I focus on growing my email list and then I have my Facebook and then all these little all these platforms are connected. You know, and I mean, I guess it helped me grow my Instagram account. But on Instagram, as I said, like I try to use every tool that they offer you know and building a community not to gesture like I'll say your say your sales, affiliate marketing, affiliate marketing, affiliate marketing, and I try to like, show little things about personal life that helps like create and protection because I think that's how when people actually trust you and they they buy from you isn't away now. Like they have a connection with you.

Dave:  Yeah, yeah. Ultimately, I think one of the big things that people are trying to figure out once they become interested in something is Is it real, you know, is it real? And so there's kind of The Attractor Factor and in it, you know, I'll pull out this, this document, which is the fishing formula document. And anybody can access this by going through the challenge on day five. In the business plan class, you can access this, this particular little graphic here about the fishing formula, but yeah, it's like there's a couple of things that you have to decide on. In order to, you know, in order to decide, you know, who you're going to target and how you're going to get them in the boat, you know, I'm having a difficult time pulling that up, my computer running slow but but essentially you're gonna bring people to the boat, you're going to Chum the water similar to how they would throw you know, blood or fish guts or fish food to bring the sharks to the boat. You didn't get people to your boat, and that's with the value. You certainly weren't saying I'm gonna sell something. I have something for sale. You know, that doesn't bring consumers and people you know, you guys have teaching free stuff that's going to help I'm funny Afrin and over here on this account, and you can learn that you know what I mean? People are like, Oh, okay, cool, like free stuff. Funny. Yeah, I like that, you know, and it's like, and then how am I going to get them in the boat? Well, how am I? What am I going to use for bass? Maybe I'm using free training, maybe I'm using a free PDF giveaway. I'm mixing that up to over time I'm mixing it up making it more personalized and then well how do I get them in the boat with a well I use a two page bridge but it's it's going through the process and really saying how am i How am I going to Chum the Waters first and bring people to the boat? Then what am I going to use to convert them to get them to give me their email address? And then you know, how do I introduce them to whatever product I'm introducing them to on the bridge page? There's not a lot of moving parts. It's actually rather simple. But I think too many of us try to perfect our little funnel or we want to perfect our bridge page video or we want to, you know, we want to obsess about the fact that we haven't we don't have many emails and our follow up series or whatever, instead of just getting good enough and then beginning to start marketing, which is creating content, running ads. And so what sort of advice would you give people to get into action to income producing activities?

Mila:  I think people just need to not like waiting for having everything figured out or waiting for having the perfect conditions and you know, like, feeling like Oh, I'm feeling like to do something like don't think and just do it. You know it starts with the things that you have. Because I think that's what makes a difference to people. A lot of people have success in sewing, and it's like a lot of people. Okay, I'm waiting for the perfect moment. Moment. I'm waiting for them. To have the perfect tools. I can not. I don't have the perfect tools. That's what I have. That's what I'm gonna do with what I have. People overthink a lot and I think Something I think it's important also is like, test, test everything that you can test during meals, test different types of content, test doing covers so I don't know how to say yes on Instagram, try doing different types of content. Try doing something like a different lead, lead magnetic like or call to actions, test everything because you never know like, it's made sometimes like little things that you change. That's gonna be the game changer for you, you know? 

Dave:  So Becca said hey, I've noticed a lot of people are checking my link but are not opting in in your funnel. They're not giving you their email address, right? So check this out. Let me go back and actually show this, do a little teaching here for those of you who are listening in and help you to kind of see where things may be, where they may not be working for you. And so let me share my screen so you can see what I'm looking at here. All right. Let's see. Let's do just the window here. All right, you can see that Yeah. All right. So when you're when you're when you're going through trying to figure out what's wrong, like what's not working. It's really easy to kind of use this, this little thing, this fishing formula to kind of do a process of elimination, right? So if you go over here to the like if you have no idea who you're talking like who you're talking to who your target audiences, then you need to figure that out. That's your species, right? That's like fishing like you need to know what fish you're going to fish for. Because you don't want to be you don't you don't want to bring bread if they like to eat hot dogs, you know what I mean? Or you don't want to bring shrimp. If they only eat squid, you know what I mean? So we need to know who we're targeting so we can go to the appropriate place where they live, we can bring the right chum, use the right bait, bring the right reel, right so it's really important. To know who we're targeting. Next, where do they hang out? Well, like if I'm targeting people who want to make more money than they're probably everywhere. You know what I mean? Or if I want to target people who are losing weight, want to lose weight or if I want to target people who I mean it'll help me to, okay, these people might more be on Pinterest or these people might more be on Facebook groups. So you can decide, hey, where do these people hang out at? And these people are on TikTok like crazy, because everybody else is doing it so I can see that they're getting customers from TikTok. Whatever. Chum, chum is your content. How can you get them to the vote? So you know in in the case of the lady who asked the question, I think it was was it Becca? Sorry, was it Yeah, Becca? So, in Becca's case? It's like, how do you get them to the boat? Well, you sounds like you're getting them to the boat right now. They're clicking your link. How can you get them in the boat? That's the big question your baits not good enough. Your baits not good right now. It happens to be where I have that little red bone fish that right there that's reminding us right there your baits not good enough. You need to change your bait. So I want you to imagine that you're fishing and you're continuing to throw down a shrimp and you bring that shirt you know fish are down there. But you keep bringing that shrimp backup and it's a full shrimp and you're going, why are they not biting it? Why are they not eating it? People around me are pulling up shrimp or fish in the same boat but they're not eating. Hold on What kind of bait are they fishing with? Oh, they're giving away a free PDF for you. So just put something else on the hook you want. I mean, and it doesn't have to be a big to do. You don't have to let everybody know and ask. You don't have to ask anybody. You don't have to tell anybody. Just switch it just change it to something else change the headline. If you're a blueprints member, come on to the blueprints call and get feedback from our CMO. If you're a marketers club member go get feedback from Drew. Use our resources change up your landing page so you can offer a better bait. Okay and then your real well if you're if they're opting in but not buying, then how can you funnel them better? Maybe you're not using the right funnel. Maybe you need to switch up something on your bridge page. You know what I mean? So this process allows you to kind of ask yourself, Okay, how far are they coming into your funnel? Where are you losing them? And that's probably the thing even if you go all the way to getting them to buy the result? Well, what else can you sell for more money? It's a reminder, what else can you sell for more money right? So that's why this illustration in this particular fishing formula can be helpful and Becca, hopefully that was helpful to you to just simply know that you're not doing anything wrong. There's nothing wrong with you. There's nothing wrong with your potential. It's just a simple thing that you got to just change the bait on your hook. You know and I bet if you throw a different bait out there, you're probably going to get a couple of bites. Mila, what would you add to what I just said?

Mila:  I think that's, that's perfect. I think she needs to like maybe and I don't know if she's offering any sort of like putting any call to action like offering any free ebook or free video free something you know, like maybe the call to action or something that needs to be on the on the opt in page that then it's gonna like yeah, you're gonna go to the next step.

Dave:  Test test.

Mila:  Is that sorry to cut you off today, but there's one thing that I do and this helps also if she's using Click Funnels, click funnels, they offer you something like a split test. And you can have a two page and then one page you can put like the free lead magnetic or the other one you keep it the way you're using. So ClickFunnels is going to show you which one is going to fall. Well. So then you're going to know what's the where you like losing them or Yeah,

Dave:  So and I bet a bunch of people maybe were thinking, I wonder how you do that. Anybody think that? As you're sitting there listening to me, let's say you know, Clickfunnels has a split testing feature. Anybody thinking to themselves I wonder if I need a coach for that. Let me show you. Let me show you. I just got out the whole Google and guess what? I just did split test pages and click funnels ClickFunnels support came right up right now Mila the reason why I'm bringing this up is because you said a few minutes. So the number one thing you see out there with people is they're not. They don't take enough initiative. You said you see that all the time. People are not taking enough initiative. So here you go. You can go right here and figure out how to do that. split test. Well, man, there's even a video there's even

Mila:  I try to help everybody but sometimes like it's something on click funnels and they literally have a chapter by that and every time that I have any sort of problem, I call them like I I call them on day shet and they serve my like, little things that you know, like you can do and having much initiative. I don't know. Sorry,

Dave:  I'm just trying to just say out here, it's hard, but it's so easy. It's hard, but it's so easy people you know, I mean, it's, it's one of the things that I think is true, is you gotta Well, you got to get hungry but you gotta stay hungry. And how do you get hungry? Well, the only way to get hungry is to get hungry. You know what I mean? You get hungry, you get in pain, you're hungry and that makes you do something. But what I see is that either people don't recognize their pain, or they're not in enough pain to get the motivation to do some of this. Sometimes our life is just okay. And we get complacent. We just get comfortable. It's like we want change, but it's not really bad enough. And there's a lot of things that I could say like, Hey, you know, don't let things get bad enough to where you have to do something. But what do you tell yourself? When you know about why this is so important to learn like if you had your child or your sister, whoever and you are obviously your sister you're sending them down. And well what would you say to somebody to try to convince them that right now Matt is really important to learn these skills because of what's coming in the future. Going back to picks and shovels. We're not going back to manual labor. We're going back to robots are going to steal your job. We're going towards everything. We're going towards the metaverse, we're going towards freaking cartoon farms. Animals. We're all sitting in a room Mark Zuckerberg says we're going to be in the middle. We're going to be cartoon characters. I mean, we're going towards the place where they're selling pictures of hand drawn horses for $300,000 because they're NF T's. I mean, we're going towards a place where people are spending billions of dollars on a coin that you can't hold. I mean, the world is crazy. The world is crazy. So in one sentence or once in one in one breath I mean, what do you tell yourself and what did you tell your sister about? Why like and I mean, deep down not the bullshit like, Oh, why? Like for me, it's like, I don't want any other man to be telling my family where they got to live. What they got to do. Like that's like, for me, that's really that's kind of become important to me. You know what I mean? Because I really, really realize how sick the world is. And how effed up the world is and I don't want nobody dominating my family. You know what I mean? I don't want anybody telling us where we got to live or work or drive or where my kids got to go to school or what they got to believe in. So it's that we're in money gives us that freedom to be able to have that flexibility and that control whether you like it or not, so for me, it's about being able to care for my family and not have not put them in a place where they're abused or misused. Right. And I think a lot of people in this world will abuse and misuse people, because they're not not as powerful or whatever. And we've seen that in history, right? We've seen people take advantage of people. I'm not I. I'm a real big believer in not abusing power. So I of course don't want my children or my family to be abused by people. That drives me to want to and I also just love the process. I don't think I can ever have a I can never have a lid on my creativity. For me, I have to be free to create. That's just something that I know about myself. But you know, what do you do? What is driving you? What do you think internally right deep down inside, is driving you

Mila:  You know, David, I was lost professionally for so long and coming to a new country and you have to start everything from from scratch and like you depending on people to give you an opportunity to like you actually show your potential to show you who you are and like people the companies just couldn't give me like my potential and who I am and like the fact that I I found these I fell in love with these and like the world is digital. The world is digital. Nobody, like most people, watches TV anymore and even likes TV they watch on Netflix or things like that that's connected to the internet. So the fact that I know what I went through and not wanting to depend on people to give me like, okay, so I don't want to depend on companies, you know, like, I know what I want to throw. Like, I fell in love with this. Like I make my opportunity, I make it like I don't want to depend on others. For me to be able to make money or live the life I want. And yeah, that's like what really drives me, like I don't want to depend on any company and even like sometimes you get a job but like, you're not useful for them anymore and then the other day you are out of there. So is that i For me that's what drives me and and Yeah,

Dave:  Well, thanks for coming on and telling your story for a third time without it's just so inspirational. Mila, it's so inspirational. I just I just I just thank you, I thank you for believing in yourself and then taking the amount of action that you've taken. And the attitude that you have is very inspiring. There's so much to learn, not from listening to you teach but just listening to you talk. There's so much to learn. So thanks for coming on and being willing to talk about it. I get a lot. I get something every time I see you tell your husband that I said hello to your sister, that I said hello to your mother in Brazil, that we said hello. We're rooting for her. I think you're trying to get her to America eventually. At least that's what I think I remember. So hey retire her well, I have no doubt that you and your sister, your mother are very lucky to have you too. So keep up the great work and maybe fourth time.

Mila:  Yeah, thank you so much, David for having me here and creating this amazing program and opportunity that's changed my life and changed me. So many lives out there. And like you have no idea like the fact that you have instant family in my story like Mira, we thank you so much.

Dave:  You're welcome. Thanks for saying that. It's really kind and thanks for believing and yeah, it's a partnership, right? We create and then somebody has to take it and run with it and use it and so it's a wonderful partnership that a creator and a client gets like I'm I was the creator you happen to be the client. And now you've you've your wings to where you can be a creator and go get clients and it's really cool. So thanks for saying that and we'll see you really soon hopefully, okay.

Mila:  Yeah, thank you. Thank you so much, David.

Dave:  All right, my friends. There it is. Wow. What can I say? I mean, have a client like Mila come back for a third time on the show to share her. Her strategies and her story in just taking the time is a beautiful thing for our community. It's a beautiful thing for legends. It's a beautiful thing, hopefully you individually this morning to hear that and to see that and you can even go back and you can go through our interviews or wake up legendary. And you can see Mila she can see herself back in those earlier episodes. You can watch the journey. It's so real. It's real. It's right there. You can watch it. There's no There's no smoking mirrors. There's no sleight of hand. I'm not a magic man. It's just, it's right there for you to see and watch with your own eyes and then you can decide what you want to do with that information from there.make sure to follow her on instagram @milamarksonofficial I just hope you'll be Legendary. We'll see you back here tomorrow. For another episode. Peace.

TikTok Content Strategy Secrets

Below is the transcription for this episode:

Matt:  What's going on everybody? Happy Labor Day. If you're joining us live, drop a little comment and let us know where you're tuning in from. It's always fun to see where people are tuning in from and if this is your first time we go live every single Monday through Friday at 10am. Eastern, and we have that really since we were doing this for a long time before COVID and everything but when the pandemic hit, we started going live every single Monday through Friday at 10am. Eastern and just started interviewing people just like hey, how's it going? What's new in your business? How did you start your little, you know, work from home style business, how did it work? How did you learn, you know, and just unpacking strategies and stuff like that. And, we've got another great pair of guests today. A couple so this will be a fun and really interesting episode, I think, who's crushing it? I'm not actually sure where they're from or where they're at because I signed in a few minutes late. It was just like you're ready to go live. So let's bring in Bruna and Donnie How are you guys

Bruna:  I’m From Brazil

Donny:  I'm from Washington. But we originally met and got married in Los Angeles. 

Matt:  Well, we've got people from all over the world and all over I mean, certainly over the United States, but man our community is pretty large and pretty vast. All over the place. And it's fun to see people from just all over the world to can learn and discover how to, you know, make money on the internet like get their little, you know, it's sort of like a big pie and you've kind of cut out your slice of the pie and there's enough pie for everybody. So you guys can tell us a little bit about you guys. Tell us, bring us into your world. How did you start online? What gave you the idea to start doing content creation? Online and you guys have about a billion social media channels that you guys are now let's just about how you got started and how did you find us and had you tried anything before that?

Bruna:  Wellyou guys know my sister Camila she's, yeah, she's doing great. for a long time. She was trying to, you know, make me go inside this thing because, as you know, I'm an immigrant. It's really hard for me to bring my professional career to the United States. It's a lot of process you gotta go through I am graduating architecture. Yeah. So I have my license, English, you know, but in here it's a long, long, long rock won't. So yeah. We decided after watching her going crazy up on this business and then we decided to try Donny at the time. He was just changing. Leave you that. Maybe he was. He's a veteran. So yeah, kinda like let's let's try

Matt:  That's really cool.

Donny:  Oh, yeah. Military. I was in the Navy. So I did a deployment and stuff like that. So I was on an aircraft carrier in the fifth and seventh fleet. So Asian and Arab countries. did a tour. So I came back and I was like, Okay, once you're in the Navy or the military in general, it's come back and it's like, okay, what am I going to do now? You know, so, I started. We started doing this actually and I started working at an Air Force base here as a contractor. Yeah, we moved here to Las Vegas, and I started working on an Air Force base as a contractor, but at first I was doing this full time, and it was working really well for us. And then I was like, okay, maybe I can, you know, do this as a side hustle. So I actually started working on the base and doing this part time. And it wasn't working pretty well as when I was doing it full time. So I actually stopped doing that and I'm doing this full time now. Yeah.

Bruna:  Because while he was working part time on Legendary, I was working full time. And then now he's working full time legendary and I am working part time so I love that because we have each other to balance, the you know, pursuing this 24/7

Donny:  we're kind of switching off back and forth. So it's like, when she is you know, like I'm getting busy, you know, because she gets some projects you know, we're able to like, move around. And yeah, it's like, it's like a, I look at it as like the military because the military is like a day and night shift. And so it's like when she's off I'm on. So it's like that, but not necessarily day and night shift because we want to spend time together. Like someone's always able to answer people that have questions or post videos, so it's kind of like a good team type of type deal.

Bruna:  And thankful because of our success with legendary we are able to buy our house now

Matt:  Congrats.

Bruna:  Yeah thank you,

Matt:  man. Isn't that isn't that crazy? Like sometimes I think back like 30 years ago how like this just like it wasn't a thing. Like it was just like you had your job. And that was about it. Like the internet wasn't really a money making machine like it is now. And that's cool and I love the balance. Like kind of the teamwork the camaraderie the the balance between somebody's work and somebody's not and also like you guys are making great money online but like I also really love you know, a couple years back we had a guy there was there was a guy we knew us in our community went through our training and stuff and ended up he ended up making a million dollars and he kept his job in the Air Force that entire time. I think eventually he quit his job. But it wasn't. It wasn't until after he had made a million dollars and sometimes, you know people people are like, like people will throw out the number like six figures like oh, that's when you've made it, you know, and then there's like taxes and then there's like, we actually have to live and then like, you know, it starts like boiling away. And I like the sort of the realism of like, No, we're grinding out two jobs, we're working our jobs. We're gonna buy a house because like sometimes this with with independent contractor income too, like it's hard to buy a house just off of that because it's not considered like real income, you know, for a mortgage so having jobs allows you to buy a house but also have like supplemental income coming in every single month from the work you're doing online to and that's cool. So tell me about content creation, had you guys created content on the internet before like on social media? Were you on social media?

Bruna:  I'm very shy, especially because my first language is Portuguese. And I'm terrible. Like I'm still learning English. I came here to study English. And I kinda like dealing with this fight. But I never ever thought like I wouldn't be from a camera. Especially now talking to a bunch of people.

Matt:  Isn't that funny? How like, I don't know. I've been in this industry for over 10 years and the funniest thing is that every time somebody has an insecurity like that, it always ends up being their strength. Always. Like every single time somebody from a different country has told me English is my second language. And I was like, well just imagine if that was your biggest strength because people a lot of times you know, like really polished people who just they're real polish. They're really like I've noticed over the last like five years, how there's been this sort of shift from the believability factor like of how people are kind of like this dude's just smooth, polished, it's to put together it's to, like people really crave that sort of like, Man, this is interesting. Like, she doesn't even really like to speak like, Well, what I guess traditionally, like accurate English or whatever you want to call it, but it just sounds like I'm gonna like to lean in a little more because it's interesting. You know what I mean? I read this book called the Gifts of Imperfection. It's a book by Brene Brown, and that's what that's what that made me think of which is like, the whole idea behind it is that every, like, imperfection that we have. is hidden inside of it are just tons of gifts and tons of things that are actually like to our benefit. And yeah, it's just funny that you would have that too because I bet everybody who follows you is just like, Are you kidding me? Like your contents, amazing like I love watching her. Why would you ever think that but to us? It's like, No, I'm nervous. And I'm like, worried what people are gonna think and what about you, Donny? Have you ever done any content creation or anything? No.

Donny:  I mean, the weird thing for me is I was a college athlete. So you kind of get on social media and you have a fan base and stuff like that. I went to the University of Montana, play football there. We're on track there also, but after that, once I joined the Navy, it was actually like, put private blockings and like or delete your social media because people didn't want to, you know, my squadron. They don't want people to know what ports we were visiting and people post that type of stuff. So actually, like went away from social media for a while and I actually lost like all these I come back to and I'm like, Whoa, there's like all these extra steps I have to take or even TikTok to like, I didn't know how to post a video, do color customizer. Like the videos and stuff like that. So that was a huge learning curve for me. And I thought that it was going to, you know, I just applied all the skills that I learned in life to take it step by step and form good habits of doing it every day. And I just slowly have gotten better. And just stick with it. I think,

Matt:  Man, that's cool. I love that. That just sounds so simple. I just took all of everything I've learned in life. But yeah, I guess you know, being like an athlete being in the military, like a lot of those. I mean, in order to have any success in any of that, like you've got to, you've got to be able to stick with something you've got to be able to battle through adversity. You've got to be able to take moments of letdown or disappointment and kind of be like, alright, well, you got to push through that. You know, like, you really have to lean into a lot of discomfort in order to be a division one athlete. So you take that and I think that's a good learning lesson for anybody who's doing anything you know, is like a little bit of consistency, like a little bit of just giving it some time to start to figure it out. It's more of like, it's like when people come into our challenge they watch our challenge and stuff like here's a great baseline for a business, you can run that a lot of people do run on the internet, and you probably don't realize it until somebody says it to you. But outside of that it's kind of like you're an engineer a little it's like you have to be able to like look at all the different parts and say like, well how am I going to wire this to this and how am I going to connect, you know, and start to it's like you become a pro and YouTubing stuff because there are pieces and parts of it that are like you gotta figure it out. You just have to figure it out. That's the only answer. What uh, so what's the strategy behind all of the social media channels? I don't know how many you've got but a lot which is called

Donny:  Omnipresence I think is was our goal behind that because, you know, you never know I was you know, both of us watching these wake up legendary shows and we realize that and seeing through our own experience that you know, Instagram or Tiktok or Facebook you know, one of them can just be like going off like with showing our content to, you know,100000 People then all of a sudden next day, it's like 1000 or 500 people. So, from that we realized, you know, it's not like we have multiple accounts, it's not like we're sneaky about having multiple accounts. It's almost like a funnel in a way of like having that Omnipresence to bring everybody to throw that show them which really has helped us to our wealth couple Instagram, because it just it the idea behind it is just, you know, showing or getting our content in front of as many people as we can. Yeah.

Matt:  Interesting with so many different tick tock accounts. If you see you have different tick tock accounts. Are you running them all like this? I'm gonna get real nitty gritty for people here? Are you running them all from the same phones like in the same app? And then also, are you posting different style content? So let's say you got five accounts, which by the way, for anybody who's here like, you should definitely have multiple I would say two or three accounts at all times. That is just the quintessential thing to have one account on Tik Tok. Get a bunch of growth, start really killing it and have that account totally wiped out. And then it's like, I think I think it's over. I think my business is done. Right. What a smart thing to have five tick tock accounts. But you have five, do you post the same content? depo similar content, because I know we interviewed Camila a long time ago, and she had to and she was like, Well, I posted the first video I think I think it was her post the first video and then I basically make the same video exactly the same but it's a different technically it's a different video. She just records how you guys go about that? And cuz I mean five channels. That's a lot of content. How do you do that?

Bruna:  So sometimes we do exactly the same. We're going through just changing some angles, or some words. Whatever we are doing, we're gonna do some needle things differently than the other ones. Sometimes we do like let's say you're recording a video in these accounts and then in the second one, you're like, we just record and then we change our way for the second one to record is the same, but sometimes we change like let's record a couple of videos today, but we're gonna do let's say we post one, one kind of video in this account and then the other one we're gonna post the different video. And then later on, we're gonna switch it.

Matt:  It's simultaneously so easy, but yet, there's complexity to it. Like if you really boil it down. It's a pretty simple business, like a pretty simple content creation strategy. And I think you know, sometimes people view having multiple, like three accounts or something is like, oh my gosh, how can I ever manage that? But really, you boil the content down once you get down to the, to the base layer. It's like, oh, this is not that complicated, but it is really good and it's almost like an insurance policy. A lot of in a lot of ways. But also, if you think about it, because you have an account with like, 70,000 you have an account with 18,000 of account 4000 You have like lots of different but if you think about it, you're kind of broadening excuse me broadening the funnel. Like if you view the channels as the top of your funnel or like where you're just pouring people in and funneling them down. Like you're just making that bigger and larger and opening it up more for people to find and discover you. Do you find that you have overlap? And followers or have you not really noticed that?

Donny:  Sometimes people message multiple accounts, but usually, people aren't stupid. They find they find that wealth couple Instagram account and they kind of realized like, I think I noticed that people will no notice that we're just you know, trying to get them to the wealth couple and showing truthfully showing them the right information and stuff, because people will literally alert us when there are scam accounts because those do happen. You know, there'll be other scam accounts that are like trying to get people to go to like crypto and stuff like that and you know, we have people that Weaver in their trust and they let us know and it was we usually don't know because they block us, block us then right to other people, but it's usually pretty obvious and people can tell

Matt:  Interesting. Yeah, that's fascinating. So you guys have I mean, from all of those accounts, you just got leads coming in every day, right? Yeah. On average, like on average, have a guess of how many leads on average a day you generate from all these accounts? Yeah,

Donny:  of like a lot of things like a lot of people want to see the number or like thinks there's some statistical chart that we have. And it's like we just had, it's going good, it's going good and we keep doing that. And that's bad.

Matt:  I just think the only reason I was asking is just because I think it's just a powerful thing for people to hear and see that there's, I mean, you guys are probably generating like 50 leads a day or 100 leads a day or something like that. I don't know. But it's just every single day from that content. But the cool part is like here's what people underestimate. Sometimes when people like to view followers nowadays on tick tock, because they're so easy to come by. So easy. I mean, back in the day, it was like, You really couldn't get followers like, it was like to generate a lead. You had to go on like buying a Google Ad like it paid for Google ads and there was like $3 a lead so it was like, now you can post a video you can get 10,000 followers from a single video, you know, but I think people underrate and underestimate. I mean, you guys have hundreds, well, not hundreds of 1000s but you get at least 100,000 people following you. And 10s of 1000s of people on your email subscriber list that you know, you can metaphorically dial up and be like, hey, like, you can type a really powerful email and get a lot of people to take action or make a meaningful decision or something which is that's really powerful. It's really cool. Recently, that reminds me recently, Josh Smith. He's in our community and he recently maybe a year ago or so was about to quit his business and realize that he was like, Man, I got a lot of people on my email list and so he just like started writing emails, like he was like, I'm gonna spend some real time and started generating so much income. He was like, I did not realize, you know, I knew I had subscribers, but I didn't think of them like people who are actually opening and be like, Man, I want to know what Josh says today. It is a really powerful thing. Do you guys feel like you guys also do any long form content or as most of your stuff short form video on Instagram and Tiktok and stuff?

Donny:  so I was doing short form content. And then I kind of realized, like, just like we were just talking about the follower thing. And I realized, you know, it's not it isn't it's a new age. It's not just about how many followers you have. And people can buy followers nowadays and stuff like that too. And what ultimately, you know, what we saw really mattered was getting the message out and with like, Instagram reels, tiktok Facebook reels, all those you know, get the content out. It doesn't even matter how many followers you have. So

Bruna:  I love tiktok since I really don't think I like to speak at all. So that I don't say anything. I just fell. I got really good. Good. Oh, when I have to say. I mean, I can deliver a message when I don't feel too confident. I would be more confident in speaking Portuguese. Of course. Yeah.

Matt:  Your Portuguese audience when you're creating content in the United States?

Bruna:  Yeah, I know. And yeah, so why don't say hey, man, I get so nervous. Sometimes I say What's wrong more than I am the video and I have to redo it again, you know, so that's what I do. Yeah. So much speaking. So I go.

Matt:  Yeah, yeah, that makes sense. What, uh, okay. Here's, I wanted to rewind for a second back to your journey back to February. Here's one thing that I was curious about and I forgot about till just now is two things. One, I'm going to come back to that no speaking thing. Because I have a little note on that, too. So when you heard from Camila about our challenge, you actually went and purchased our Blueprints. I remember thinking back to that and I was like, that's kind of interesting, because a lot of times people who are like they have a friend or something, they'll tell you about something. And they'll be like, you know, just go purchase a challenge. Like, you know, you might not need to buy the blueprints or something like that. And, at least, or even, not necessarily the blueprints, but that happens a lot of times. It's like higher priced products. They're just like, well I'll just teach you, you know, like, I'll just show you don't worry about whatever. So I was curious about your decision to purchase the blueprints, even with your sister being uber successful and what was the thought process there?

Bruna:  So in the beginning, we were kind of debating Should we buy should we not, but He had his free time trying to figure out what else he could do. And then we talked and we decided, You know what, let's learn. Let's learn from scratch. So that's how we ended up deciding to buy I think, was the best decision because you can kind of get lost sometimes. So you guys got over well with the blueprints and stuff. So that's how we decided let's go because we are kind of like a blank page. So let's, you know, let's get everything we can in the right way.

Donny:  Just like people ask me all the time to you know, like, what am I going to learn and stuff like that. And if we didn't get the blueprints ourselves, you know, say not only would I not be learning but I wouldn't be able to experience and share

Matt:  what I've learned. Totally, totally. That's that. It sounds like it sounds a little, I don't know, sounds complicated, but it's really not. It's just like hey, like, I've I've I've done everything like that. So here's something that's really interesting to me so check this course out. Hopefully you guys can see this. Let me make sure. Yeah, okay. So, this is this is, this is actually inside of our business blueprints. And this is the affiliate blueprint. And so you were just talking here. I kind of went and said, you know, I'm not doing a lot of talking in our videos. recently. This girl right here, Andrea, who's from Peru. She did let me highlight this. Did a little presentation at one of our masterminds called how I made six figures on Tik Tok without speaking, and this presentation inside of our Blueprints is all about how She was able to and it's all about her strategy because she does the same thing as you guys with a bunch of notes. So it's a very similar setup. Anyway, we just added this into the blueprints five days ago, four days ago, something like that. And the cool part about purchasing our Blueprints is like we didn't know, like you guys didn't get out, like, Hey, you got to pay another $50 to get this upgraded training just like you guys probably didn't even know what was in there till just now. And her strategy and her strategy and she's in Perth. She lives in Peru. And she's been crushing the content creation strategy, but like she does the same thing. She's like, well, you know, like, English is my second language. Like I actually don't speak English that well. So she just points. You know, she just sits there plays music and just likes points and grows huge followings. What a stupid simple way to like, I just, my mind is bad. It's so insane, but it's a really clever train. It's like 45 minute training and it's a really clever strategy that seems like you're basically mastered the exact same thing.

Donny:  I think that's one thing I tell myself is it doesn't have to be like, sometimes you think it has to be like, you know, switching the screen like 20 different times, like flat put a flash in there and stuff like that, but not realizing that it's more the message that you get across that really matters. So it's, oh, can simplify it and just be yourself. Because your business is your business. So it doesn't have to be like someone else's, it can be you can actually your strength could be that you simplify and you're not having all these flashes where people have to, it's hard to read and stuff like that. So I think that's one thing that helped me to continue this is to realize that you can just simplify it and that can be your strength.

Matt:  It's really good. Simplify simplifies. There's a concept called direct response marketing, which is really the basis of a lot of likes, dirt well, not direct sales, but has really good marketing that has clear messaging. That's really the center of it all is like you're kind of just speaking the direct response marketing language of like, it's all about the messaging, and it's all about clarity. It's all just about, I might be clear about the message, am I clear about what I want people to do? And a lot of times what I think happens is people try to get cute and they try to get over they try to overcomplicate stuff. There's a difference between like getting cute and being confusing versus being creative in marketing. So a little bit of creativity and really clear messaging and then I think the third piece you would touch on is giving people a super clear call to action. It takes like a little bit of it takes a little bit of belief in yourself. It takes a little bit of Moxie to be like, here's exactly what I want you to do next, you know because that's like, whoa, like, That's intense. Like you really got to believe in what your day can't just kind of bullshit like, you got to really believe like, Hey, this is exactly the steps you need to take next. And that's when people really start to take action and your business starts to move because of people's behavior. They feel any sort of sense of like, I'm unclear here. I'm not sure what I'm supposed to do next. What do they actually want me to do? Like I don't get it. It's like yield. Nothing happens. Nothing happens. There's no conviction. There's no you know what I mean?

Bruna:  Yeah, definitely. We kind of try to make clear the way you say make it clear visually and the message is

Matt:  So smart that you can also go the other way when you try to make things really clear you can lose a sense of like, fun and entertainment. See you also got to connect that a little intrigue, like marketing is about grabbing people's attention. So no marketing. That's why marketing is hard. That's why you have to learn. It talks about learning skills. It's like, you have to actually learn how to grab somebody and pull their attention out, but then also, like make it really clear like that I've got your attention. This message is gonna be real clear. Here's the message. But I love that. I love that crystal clear messaging is no wonder you guys are successful.

Bruna:  We tried to make it simple. A little bit more direct is where I think we've been going lately. Just try to be direct with people who don't want someone to just be direct and tell them no, this is what this is. What it is. So

Bruna:  less is more sometimes.

Matt:  Totally, totally. Less is so much more. So much. The amount of things that have changed that legendary of the last four years is almost nothing. And the reason is, is we know the backstory and history of this industry which is you know people influencers and businesses even the launch of course coursework run for a year and it'll disappear and and then in about lucky if it's a year, maybe like six months and then they've got a hot new thing coming out in you know in a year. And a half. And people do this. Just keep buying hot new things, things, new things. And we wanted to find a timeless business model and then just not change anything. Like add to it, update it sure, but keep it the same keep it rock solid. Keep so people not just our affiliates, but actually like our students can learn, go implement it, come back, learn again, implement and they have a place that's like ah, this is still familiar. Nothing's really changed. This is all the same like and simplify it, strip it down. And yeah, simplify it. Less is more. It's so smart. Basically,

Bruna:  we would boil down

Matt:  Hopefully we don't get some sort of Facebook shadow ban for this but if you've got a kid here, there's plug barriers. Dave, Dave said to a recent mastermind, he said, You know, I basically somebody said, Dave, what's your morning routine? Like he's got a really intricate routine and you must wake up at 5am and, you know, pound a cup of coffee and, you know, do 100 Push ups and you know, I mean, how do you do it? And he's like, honestly, I wake up and I say a little prayer to you know, whoever and I say you know, please help me not fuck this up today. and That's basically it. keep the tires on, let's keep this extremely simple. And every time something shiny comes flying out my face, and I'm like, Whoa, like, make sure there's people around me who can like, give me a hard slap across the face and say, Hey, focus is simple. Keep it simple. Don't get distracted. Less is more and that's what people appreciate over time. It's, we often call it a boring business model, a simple, boring business model. It's not shiny, but guess what a lot of times shiny involves a lot of volatility. All those people talking about, hey, come day trade with me on tiktok, you know, and they're live and they've got 18 screens open and, you know, it's like, okay, yeah, I don't really want to lose $32,000 and then get it 34,000 The next day and like, I don't like every day. I like something pretty boring and simple and, you know, consistency. Yeah, consistency and, honestly , long ways. It's outlasting people. It's like it's just some people are just not going to come to the gym every day. And if you keep going to the gym day after day after day after day, you'll just outlast them. Even better than them. You're not even smarter than them. It's just pure grit and just outlasting people and I think for you guys like in your category. There's, there's, there's like a threshold, though. Like there's the initial kind of like, let's say 10 successes. And then like there's a six figure success and then I would say between six like 100,000 300,000 There's a lot of people kind of drop off in that room because they're like, oh my god, that was a lot of work. I made it, I know, peaked or whatever. And then there's like a select few who are like, who made it to 100 now, settle into this rhythm. And I can just keep it, I can sustain it. I'm gonna do boring shit every day. I'm gonna do my best. And this is like, this is going to be my life now. And they build and they build and they build and it keeps going. But those people, you know, we've got some people in our community who have been doing it for, you know, 234 years and they just kind of Outlast they're, they're no longer super flashy, but they're doing their thing in the background and making great money on the internet and people don't really know who they are and it's just boring. But for them, they're like, dude, all day like this. is awesome. You know? That's so totally, totally. And it's fun. And it's so I'll leave you guys with the last words for people who are just getting started getting ready to post that first video. They're a little nervous. They're like, I'm not sure I'm about to hit posts, but I might have to say after this video, what would you say to those people?

Donny:  I would say from watching one of the earlier videos, wake up legendary morning shows. If you miss one day, you're likely to miss another day. So show up every single day. And make that a habit no matter what. And slowly things get better. You'll start, you

Bruna:  Now, learning how to do better. Just start Yeah, you gotta, you're gonna kind of shape the way you're going to shape yourself on the way wow

Matt:  That's really deep. Like learning it's a process and becoming okay with the process. Yeah. Wow, that's so that is great advice, man. Like, even for me that hit up that hit home because it's like the process is hard. The process is really complex. You've got to sort of accept the reality of where you're at today. And that's awesome. Thanks for that. Guys, where should people follow you? 

Donny:  add @wealthcouple on Instagram. That's our favorite base. So everything funnels into the @wealthcouple. 

Matt:  Here we go. Alright, we'll put the IG  That's the best spot to go find them. Follow them. Guys, thanks for coming on. It's just so great. You got so many gold nuggets. This is awesome.

Donny:  Thanks for having us.

Matt:  We'd love to have you back on. We'll probably reach out in a couple of months and he's gonna come back on we'll have you on a date and then he can meet you guys and

Bruna:  Thank you, guys. 

Donny:  Thank you very much.

Matt:  Alright guys listening and not watching it's just wealth couple and search them on Instagram you'll find them right away just so everybody knows there's a bunch of other accounts you know are trying to basically they're like scam accounts that are like It's like wealth couple with like a period at the end of it or like there's a bunch of other it's just straight up wealth couples. So if you see other ones on there just there's scammers out on the internet. It just is what it is. That's the internet 2022 social media 2022 Right so find a wealthy couple you can find hustle with Bruce Lee are you on Tik Tok? Go find them, go find their profiles, give them a follow. Let them know don't wake up legendary and yeah, have a great rest of your labor. Day. We'll be back here tomorrow, Tuesday. 10am Eastern as always, we're always here. Every single day every single weekday Have a good rest your Monday.

The Answers To The Most Asked Marketing Questions

Below is the transcription for this episode:

JoAnn: Hello hello hello and welcome to wake up legendary Happy Friday everyone. I love it. I'm so excited. It is the kickoff to a holiday weekend for many of us so hopefully everyone gets to enjoy their weekend but also take some time and keep learning, growing and expanding your business, your education and all of that good stuff at the same time as well. Today we have a pretty awesome show planned. I'm pretty excited. We are going to dive into the tech side. I'm actually going to bring on one of our marketing coaches here at legendary, and we're going to answer questions and just dive into some of the common roadblocks that those starting out are running into when it comes to just setting up funnels. Content, lead magnets, all of that good stuff. And then at the end we'll be able to answer some of your questions as well. So it's gonna be a packed episode for sure. If you're brand new and want to be notified when we go live every morning you can send a text WUL to 813-296-8553. We'll text you right when the show goes live Monday through Friday. You won't get any other texts I think except a birthday text. Other than that, so definitely if you want that reminder to hop on live when we go this is a great way to do it there. And then, of course we have the best swag ever. If you would like to get any Legendary shirts and hats. I got one right now. Not only do they have the coolest logo ever and sing on them, they're also super comfortable guys so go grab your shirt at the legendary dot shop and I think Brian who has come on he's got a hat on today too. So you can check out some of the merchandise there all right. Without further ado, welcome one of our coaches here at legendary Ryan how's it going, man?

Ryan: Hi, JoAnn, how are you?

JoAnn: I'm doing well. So pumped. So a little bit about Ryan, you've gone, you were a student. Originally, we've gone through our education. You launched your online business, you're definitely a practicing and active affiliate in the world of affiliate marketing. And now you're giving back to our community and helping those that are starting out as well. So Ryan is someone if you book any of those one on one coaching calls. Happy is one of the coaches that you could end up with and he's helping out and all of that good stuff. So I'm so excited to have you here.

Ryan: I'm excited to be here. I haven't been on this show. I was on the show back in September with Dave and I got invited at one other time to come back. But I don't remember why I wasn't able to come on the show during that date range and then it just kind of fell through. And that was probably early this year. But ya know, it's exciting to be here. It's exciting to talk to you and talk to all the legendary family we got here. So it's gonna be it's gonna be

JoAnn: Awesome. All right, I'm gonna kick it off. Let's go. Let's go big. As a marketing coach here at legendary What do you feel is the number one roadblock and question that you are receiving these days.

Ryan: The number one I was thinking about and I couldn't pick one. It's like a 5050 split between there being a small hiccup with text somewhere usually related to domains and DNS records or ending up with some kind of conflict and then nothing really works. And then in a lot of cases, what will happen to everybody is like taking that action and trying to fix that but it turns into a mess that it's gonna be a real project to fix up. The other thing I would usually get is just my content, check my content, like am I doing things right? A lot of a lot of times just a little bit of overthinking and letting enough time go by to really allow that content to start working and to start building up the momentum. So a lot of a lot of people start off making really, really really good content, and they just kind of start second guessing themselves and you know they want somebody to look at it for them. So that would be the other thing that I get probably most commonly.

JoAnn: Okay, so let's say then I'm coming on a call with you and I desperately need help with content. I'm not sure how it's going. I'm not getting views or I'm bummed. I'm only getting 200 views which is still 200 views guys.

Ryan: That's pretty cool.

JoAnn: Right? We gotta frame it the right way. Where do you dive in? Where do you start with that? What's your checklist or pieces of advice for those that are struggling with just getting started with getting their content seen?

Ryan: Yeah, so the first thing is consistency. So with TikTok, when you've got a brand new Tik Tok account, you're competing with an established TikTok account. So TikTok is an interest based platform. They want people to stay on the platform as long as possible. So when you've got other creators that have been in the game consistently, doing this every day, it knows what creators each person likes to watch and watches all the way through and engages with. So that's what you're competing with, right? They don't want to just keep the views away from those people. Just to give you a whole bunch you gotta prove yourself a little bit first and prove that people can actually watch you. And that's going to be one of the elements that you're going to have to get through first. So if your audience stops scrolling, just because you stop posting so if they're still viewing TikTok videos, and you're not there with fresh stuff that they haven't seen, TikTok is going to show them something right and that something isn't going to be you. So if they're showing you showing them to other creators, then those other creators are gonna get the attention. They're going to engage. They're gonna watch all the way through and TikTok is gonna say this person likes this creator let me put this career in front of them and at that point, you just got to hope I guess I mean, I can only speculate but I guess you're gonna have to hope they stay on TikTok long enough that TikTok runs out of stuff to show them.

JoAnn: TikTok wants their viewers and their audience to stay on the platform. And the reality is guys, when somebody starts looking into doing something online, they're not just following what he says, they're also going to show him other analysis and they're following 23456. So you need to be the one that's front and center and lightly connect with me and have a tent that ‘s just going for an app. I feel like that sometimes when I've looked at some of our students accounts on tick tock, it's just always going for the ass click click click click on bio, click in bio on every single video and there comes a point where we've got to switch instead of just like, hey, please come date me. Please come hang out with me. You got to be like, Hey, this is why I'm a cool person, right? Show your personality. This is what I have to offer. And look at it that way. What are your feelings on that? How do you feel about that?

Ryan: Yeah. So you gotta have high value content. You have to and I know that in some cases, and this is part of the conversation, usually, in some cases, you know, well, some of the top affiliates are only posting TikToks, free videos, they get that and they're blessed with traffic. They are very much guilty and their follow up sequences are insane. Like they have really, really good dialed in follow up sequences. They can really capitalize on the traffic properly. Starting out, know who you are going out and meeting. If I see you for the first time and you make me aware of something right I become aware of a weight loss plan or I become a way to make money online. And I decided to go to your profile to check out you know, I'm not going to just be there. Naturally there's going to be some skepticism, there's going to be some confusion. I need to have those objections handled before I'm ready to go to the next step. So if I go to your profile, it's just an infomercial. Forget about it. Like yeah, I'm just gonna, I'm not gonna it's not gonna sell me on anything and it's certainly not gonna sell me on you. So high value content, I always say 50% and 50%. If you can do something like the 50-50% Awareness type concept, which would be that text on screen that is 510 Second, you know, just showcasing the opportunity, identifying problems and showing solutions with words and the other 50 titles. content so that way I can actually learn about you and what it is you're doing and how it is you're going to help me that's usually a pretty good rule of thumb.

JoAnn: Yeah, definitely. So I'm just gonna put this up on the screen. Whenever our viewers ask what is high value, high value is information. You're being open, honest with what's going on instead of trying to hide in the weeds and you're actually giving usable tips that they feel oh, okay, this person knows what they're talking about. I can start to trust that they're knowledgeable. They're just not sending me down a dark alley funnel with a link saying, hey, just click here because I set it. You're actually providing information, you're providing little tips I've even seen, you know, visit this website or how to create something in Canva.

JoAnn: But you're not just hiding, you're not gatekeeping every single piece of information. We are a believer in providing some value. There is some give and take. You can't just hide everything that you're doing behind a paywall, so to speak. What would you add to that to answer your question?

Ryan: Yeah, I would just add that always keep that in the back of your mind to lead with value so if you can prioritize the value over anything else, look at it this way this is this is the way I started looking at it. And that's when I started to kind of see some momentum build up a little bit faster, which is that my audience should be able to get the outcome. They're looking for and have the problem solved that they have that I'm solving without ever spending a dime. So between my content, my follow up sequence and any other manual follow up I may do I do keep track of some of that stuff. I'm a little bit overkill but they shouldn't have to spend any money to learn and actually get started doing what I'm actually doing. That's how much value I'm providing across my email list through my content you know, and I'm not gonna I'm not gonna give it all the way up front you know, you got to you gotta take a little action show little interest you know, you got to get my eBook out of my league and then you gotta start getting my emails where I send some really high value stuff out there. But you know, and then the money is gonna follow as a byproduct, the sales are involved, right. You got to eliminate all that confusion that they have and should always be clarity for your career for your client. For your business. There should always be clarity as they move through. When they visit your profile. They should be 100% clear as to why it is they're going to click on your link. They should be 100% clear one and be clear where they're going from that bridge page to your affiliate offer, whatever that may be. So if you're not providing clarity, you're gonna notice a drop off. People are going to start falling out of that funnel really really fast and certain point because there's just no clarity there. When I first got started I was confused as to why do I even need this bridge? Right? Why do I even need this bridge base like this just seems like an added step. And I didn't understand that. That's a good place to live. That's where you tell your story and build your relationship. Sure, but that's also you got to have a smooth transition from you to your affiliate offer. If I come from your content, go to your landing page, opt in to your list and start receiving emails. And the next thing I see is a video of some other person that is selling me something that's going to cause a lot of confusion. He put a bridge page in between where I can sit there and say thanks for coming here. This is why I'm talking to you about this and this is the person I'm giving it to you. Take them by the hand and just hand them over. You eliminate all that confusion. They know exactly why it is that they're looking at the page they're looking at after they click the button. They got clarity.

JoAnn: And there's no man I call it like there's this dark alley. I've said it earlier today. Dark alley is the online world, right? And if you don't provide that clarity, if you aren't clearly holding their hand, this is the safe way through the funnel. And all of a sudden, they feel like they've been thrown into some seedy place because it doesn't make sense. They were just you know, watching Susie doing a really cool TikTok and they click and there's somewhere else it doesn't look the same. It doesn't feel the same and they're getting a sales pitch. They're gonna run for the hills immediately. Right? So it is that taking them on that customer journey of how they connect with you. And you're now referring to them, Hey, check this out. And this is who you're who you're going to see what you're going to see on the next page. And that's definitely and it's just that they feel a lot better about it. They're like okay, I understand now where I'm going, where I'm headed and how this is working. But it is shocking how many of you want a bridge page. Just forget to grab opt in, do an opt in page and try to just shoot them right to the sales page of any offer. And it's like no, they don't want to be sold. They you need to get to bring them along a little bit and you want that email on your list. They're a part of your business. You worked for that email, you worked for that content. That person will definitely get them into your world. So someone asked what is a follow up sequence so that is your autoresponder what you're sending out through your emails. When somebody opts in on that first page, you're providing value and those additional touches to where you're connecting with them through email. And when you set that up, that's all automated. It's really a beautiful thing instead of you going okay, I got an email Ryan again today for the third time this week. Get it set up to where it's automated. That's what Aweber is about. It goes through all of that on day three. Of the challenge. So definitely go check all of that out for sure. On that piece. We got a lot of comments. I'm loving it today. So what the other part is that DNS records and all of that feel is the easiest way to walk somebody threw that piece.

Ryan: The easiest way it's one of two ways. It's either for them to share their screen, and I can just guide them though I have little annotation tools I can draw on their screen. Go ahead clear here and I just explain things as we go through. If it's too bad of a mess, like if I look at it they've got things in there wrong and they know things are the wrong and click funnels and they're wrong and AWeber and just all this different stuff this text this backend setup is all wrong. I'm just there and I'm gonna send over a request for remote control of your screen, because I don't want to run at a time before I can go ahead and fix this up. It depends a little bit on, you know, some people, some people are extremely fluent in tech. And there's just no issues. There's never any issues, they just understand things. In most other cases you're doing something brand new, right? So it's normal to make a mistake or four screws and not understand where it is that the disconnect happened because you just did all this stuff you've never done before. Never thought you'd ever have to do before you know you're integrating software and connecting you know DK I am a professional email and then all this stuff. This is complicated when you're brand new to it. So a lot of times it's just a simple fix to something really, really small. Sometimes it's just a matter of adding a subdomain and pointing back over to ClickFunnels because you have a website. And there's no way to know that your www is already pointing towards events. So just stay the subdomain right. So what happens though, is in a situation like that, a lot of times they'll take www put it towards ClickFunnels and sometimes it's going into the funnel. Sometimes it's going to a 404 page, and then they'll go through other records because of a YouTube video they saw or something that they looked up in a blog that said to do this and to do this in other websites now. So now you gotta bring the website, but then you've also got to get everything there originally trying to do work, which can be time consuming. It can be time consuming, identifying everything that went wrong and then usually at that point, you just kind of go ahead and fix it. I've done it enough times to just go ahead and fix it. You know, for somebody brand new who's not familiar with it, it's gotten to that point, you have to have somebody look at it, right so it's definitely gotten to that point but that's what I mean call support. Chow. We have lots of people that if you find yourself in that boat, definitely reach out and all that good stuff. So going back to TIkTok and content because there's a lot of people asking about growing accounts for those definitely that are in blueprints, there is a new training that was added. It's by Andrea and she really gives a ton of tips on how to grow an account starting over from scratch with a new one strategies all of that good stuff. But one thing she definitely mentions is when you start that new page, let it sit.

JoAnn: Don't do anything on it, let it sit there because then TikToks Like oh, we have a new user. I want them to start getting back in and using the platform. So when you post that first video after you let it sit for a couple of weeks, tick tock throws it out there like crazy because they're like, We want to give us this person we lost them. They almost didn't start interacting on the platform. But if you make an account and start posting that same day, they're like, maybe they're trying to sell something. So it actually kind of tricks their algorithm a little bit so that is a little tidbit there too. When you start a new account. Let it simmer a bit. Let TikTok get really hungry for your attention. And then posts start posting those videos after a couple of weeks. So that's definitely something to think about when we're starting new accounts and all that good stuff. So if anyone wants to read, Brian because people are asking for your email, it's Ryan dot Halbert at legendary marketer.com Correct. There is that period in between Ryan's first and last name that's on the screen and then it's at legendary marketer.com But all things in marketing Don't be the hunter be the hunted? That's exactly what was Andrea's teaching. It's even having tick tock come through. Oh, I would want this as you start engaging. I want this new user to be interacting so when you start to like I'm not so concerned about you. I'm not so interested yet in Tik Tok with the new account. When you do post they get super excited and they start pumping your stuff out because they're hoping they can grab your attention. So definitely keep that in mind. Everything you do is how do you attract people to you? Instead of trying to pounce on them from your end, even in content that you put out? Always. Then says it all the time. Be the hunted, not the hunter. What do you what do you think about that? Ryan? In your experience?

Ryan: It applies to most situations right? It applies to the first thing I think of is outbound messaging versus inbound messaging, you know, for lead generation stuff like that be the hunted instead of the hunter being desirable, don't be desiring. Which is just far more effective. It's far less time consuming. And when you're the hunted and you have people reaching out to you, it's just a big time saver. If you're not worried about it, you don't have to worry about convincing people to be interested in you right. You're just taking my take of the people that have already raised their hand and said I'm interested in that. And then it's sort of similar to any other respect. You look at it too, so yeah, absolutely. For sure.

Emily:  And the other key piece and this has come up a few times this week, even another week of Legendary interviews, is really dial in who you want to reap. I'll try to reach the world. The world won't respond because they won't feel connected to you in any way shape or form. You want to put out content that is so attractive to a specific person, that it's off putting to someone else. Like you are literally so dialed in to who you want to reach who you want to talk to that it just doesn't even connect with a different group. People. If you want to talk to moms make your content that is all about moms dated all of that good stuff and push the dads or the non parents out of your circle. Because they're not gonna connect with your content. And they're not going to grow and trust like you and end up clicking on things. So make sure you really dial in who your audience is. And speak to that one person when you're writing copy when you're making content when you're filming that video. As if you have that one person even put in money. That's what I like to do. give that person a like where do they work, what are their problems and then speak to that person in everything that you're writing and putting out your Do you and then I would recommend that you have different audiences for different offers. You have different pages, but what are your thoughts on that?

Ryan: Yeah, it's relatable. Right? It's almost the biggest thing there because if people can't relate to you, then they don't see you know, if I were to give you like an extreme example, right if we're looking to make money online space, if we're talking about, you know, here's something to do with TT, because you're not going to do and you want to make little extra money that's not going to speak to somebody who's having financial struggles and they want to start an online business or somebody who's really driven you know, the messaging is just way off there. So you want to be relatable and in the easiest way to do that is by telling your story, right? You don't have to come up with this crafty messaging that you know these slogans and headlines you're gonna use just be relatable. Share your story and people that will relate to you will come to you. It's gonna be the equivalent, right? I got started in marketing. I have a lot of blue collar men in my audience. It's probably 90% blue collar men. So that's who I'm speaking to, and what are their pain points, right. What are they struggling with? Nobody wakes up in the morning and says, You know what, I want to be an affiliate marketer. You wake up in the morning and they say I'm sick of this job for hours. And when the time is spent with my family, I live paycheck to paycheck, pay my boss, those are the things I used to say. Those are the things that my relatable audience is also saying so those are the points I want to speak to and I want to really talk about those problems. Talk about those problems, how they can be solved, give them ways that they can solve those problems without buying anything just dropping a follow right? But then also showcasing the outcomes and the solutions that they're looking for. After identifying those problems. And when people can kind of see like, alright, you know, listen, there's always an excuse why somebody can't do something. It's just so easy to come up with an excuse than it is to actually do something about it that that's what people would rather do. But when people can see that somebody that's just like that had the same problem. They have reached the outcome that they want, it becomes a lot easier to become comfortable with that idea. And it makes the solution look more desirable and achievable. So just crafting your messaging properly, it seems. And just always I always keep it in the back of my mind. People don't want to buy products, they want to buy solutions. Nobody wakes up and says what my training courses. They want to learn. They want to make money. They don't even want to learn how to make money. They just want to make more money. That's the outcome they're looking for. So that's how we got to showcase that's how you that's going to be the most effective way to showcase

JoAnn: so I want everyone that's on right now. I know the outlet thinks oh I'm gonna shut start saying make 10k. It's always 10k A month. It drives me batty to make 10k a month. That's the outcome you want 10k A month 10k A month and then they have a whole bunch of videos. They think I'm showing you the future. But it's really not showing them if you're going after moms. Maybe it's like even Emily shared with me earlier this week. Maybe it's being able to buy all the Halloween decorations you want at home goods, maybe it's you know, going out to dinner a few more times a week, and that's that's the outcome you're showing. Maybe it's being able to have more late days or being able to see your kids ballet recitals. Those are those outcomes people are actually looking for one that type of freedom in their life. And we're talking obviously right now to make money online as a show. But with any niche. Okay, I love Jeep Wranglers. I'm a total Jeep girl. A little tidbit about me. So my idea, my IG pages and feeds with one of my accounts is all Jeep set. And people are showing what your Jeep could look like and how amazing it could be if you just had this one more modification. And of course there's a link to that modification. Right there. Its affiliate marketing is everywhere. Whether you want to do modifications, make money online or dog products. We have someone in our community that has a massive following for a love of bunnies and does Affiliate Marketing For all things that being a bunny would need. It's pretty cool. But look at really what the outcome they're looking for. If somebody's into really loving bunnies as an animal they're looking for how to make products for my bunny, and the best products and keep them healthy and that's what you showcase. So don't just go after the money grab. It's deeper than that. Show them that piece you've gained. The self esteem you've gained from the lack of depression because you're no longer stuck in a you know, overtime job that you hate. There's a lot of ways you can look at that. And if you're going after moms, you can draw them in by talking about like somebody said, you know, like carpool line hell you know, there's moments where you just bring them into your world of day to day life. Think of it that way. What's the day to day life that you're looking for and are searching for? That's the value you want and that's the result you want to show them that 10k a month isn't going to get somebody to click. I promise it's not going deeper, go deeper than the money.

Ryan: Absolutely. Yeah, I totally agree. I totally agree. And it's never I've yet to ever meet somebody that was just chipper, everything was perfect except they needed a little more money. So like a shiny object person, right? If, if I'm gonna go in all five because somebody said that I can make $10,000 a month every 90 days. I know a lot of y'all ain't making no $10,000 a month. It has a hard level. They don't say it if it's not true, but then also, you know, also it's just not it's not a problem that anybody has. There's always something deeper, right? There's always something deeper or just trying to learn a lesson and their mother is saying 10 grand a month. I don't know why that's been the case and I see it every day. I see the students and see some of the fights. I'll go to the page, and I'll see that headline. I'll see that text in the background of the video count 10k And what as you can make 10k after three months. Just not it's not well, it's gonna catch some eyes. It's not gonna it's not gonna it's not valuable. It's not valuable. It's not going to now you've got a whole mess of trying to convince that person. Okay, maybe it's not actually three months, but you can actually get results you know, it's just it starts off on the wrong foot.

JoAnn: Well, it's also putting you against a lot of other random people who can lend it to you, so now let's use Who do I trust? Who do I go do want a deeper connection, find the deeper result will actually identify the your exact avatar who you're trying to reach, whether it's you know, a blue collar guy or a middle class mom with young kids or an empty nester what's going to burn into who you're trying to reach. And really the life or the problems, you know, the solutions they're looking for. And it's not money. And when you can showcase that, that's where you're going to grow that relationship. That's where you're going to grow like no trust factor. And they're going to end up clicking that link actually. Yeah, and not to mention on another note at the same topic is there's FTC compliance issues, a lot of that stuff too. Like I've seen that video all the time, the average affiliate marketer makes 154,000 a year, you're gonna get in trouble. You know, you don't want to be you dont you don't, you can't imply that you know, I think an FTC violation is like $40,000 for each event, which is one piece of content to one person. So the way I read it, if you got a million views on a video, that's a violation, just hang it up. So you know, keep an eye out for that too. You know, you can say those things if you put a disclaimer on the video, you know, you see a commercial for medication and it has the results not typical or if it has the bottom of the screen, you know, you can still put those disclaimers on videos and just kind of come to see a disclaimer on any income claim TikTok.

Ryan: Though you don't want to violate the compliance it's not a it's not really a light. That is you know, not saying it's gonna happen to you but you know, just keep that in the back of your mind.

JoAnn: Definitely, it's just I really hope people are listening to take this to heart and try it and go with their content. Because there are a lot of people, not a lot. There are people making comments, you know, in the group or posting concerned that they're not getting growth, they're not getting this one. How often are you posting? You can roll back over the last three months and there aren't well over 100 posts enough in a three month time. Let's be real. You can pay there at least three to five times a day, five days a week. Give me that you need to go all in. You want to make this work. Let's go all in. That's your first. Second. Don't make the exact same video 100 times and then go. I don't know why it's not working well, the same day that wasn't working the first 30 times. Try something okay to do something different, go outside the box. Let's get creative. Those creative juices flow and try a different approach. If they're all text on screen do something different. Check out your editing like yesterday was shared. Some people have too big of a pause at the start of their video. So if someone's already scrolled, because you haven't said anything, nothing was on the screen. So they were like, they're just sitting there. Really look at that. Are you showing? Are you touching somebody's pain point? Are you too general with your audience? Do you need to dial in who you're talking to a little more? Are you showing real solutions? Are you only showing a money amount? Those are all things to really ask yourself and audit your own account. Then go ask those questions at somebody that's killing it and out of their account. They're done over two week or you're not just in one day. I think that's important too. Sometimes you will go up Brian just posted this video I'm gonna go up yet the journey that that one affiliate is putting their viewers on. They already grabbed them in something else maybe a month or two ago. And so it makes sense with the relationship they're building with their viewers. It may not make sense as a one off in someone else's account.

 

Ryan: Yeah, absolutely. Yeah. Plus, you're just kidding, to a tee when other people are doing as well and it's no differentiation. There's no differentiation between you and the other people. If they're if they're seeing your content, you know, they're seeing other people's content in that space. So if they just saw that other person made that video and others saw you make that exact same video that's going to be a really good chain point. Is their content for inspiration, not as a copy and paste you know, you're not looking to go over there and just right click you're looking to use it for inspiration, get ideas, content block. There's lots of different ways you can remake content around one idea. You can tell your story, you can tell a story in a 10 second text on screen video. You could also tell it in a three minute long, boring single take. You are not going to get a lot of attention on the for you page, but it's there for those people that did come to the for you page and now they're scrolling through your profile. That's that content. Therefore you need to be creating content for those people as well. You know, I've done almost no hook at all on my profile. Because I'm not making it for the for you page. I'm making it for the people that are scrolling through my profile. And right after I create that awareness, I create a little bit of interest and they say you know what, I want to know a little bit more about this guy and what he's talking about. That's those videos. Therefore, two of them are pinned to the top of my profile and then the rest of them you'll see about 50% go through every other day. I've got one or two of those types of videos going out. Right? 

Emily: Definitely. So let me ask this because I've seen her bring it up a couple of times. So I want to ask her a question. Came in from within. I think it's a business account. So link trains are great, but let's look at how we'll go back to the Jeep example. Link tree in an IG account of different Jeep products is fantastic. Somebody's looking for a specific bumper they don't want to link to lights they want to link to the bumper. You're in the make money online niche. You don't want to have five different make money online courses that lead to confusion of where do I start to learn from and last, so you want to just have one where it's really dialed in. So it really depends on what you're an affiliate for. You're promoting, it should match to what is on that page that content your audience and really think about is this confusing or is this helpful?

Ryan: it also can sometimes cause more confusion if it's not set up. Right. I've seen some great ones that make money online that have their lead magnets, maybe a blog link and then where to take action. So there's some things like that. What are your thoughts on LinkTree and that sort of thing? Pretty much exactly what's great if they are organized and they're easy to navigate and it's just not a mess. If you've got 30 buttons all lined up like hey, go to the go to tech talk and go to the link tree and look at their link tree link tree dot link tree that slash link tree or whatever it is. And tell me how long it takes you to figure out exactly. Their link tree on their own link tree is very confusing if you can't make sense of it immediately. So that's going to be the biggest thing right? If you feel like one is necessary, then they can be great. And they can be great. And you can , it's a good way to add more stuff to a single leg. But it's got to be organized. Like you said it's got to be organized, you know, it's got to be, you know, a couple of things of value and then just where you know you don't have to have like all of your social links in your link tree. You don't have to have all these different products and your link, promote those products to your email list. You know you can promote individual products you can send a different link to a different product and a YouTube short and in a Facebook reel. You don't have to try to have everything crammed into your link tree on Tik Tok. And then once people get on your email list that's the main goal right we don't want to add friction and confusion and confuse buyers don't buy click the route. You want to make it clear when there's confusion there, they're just gonna leave. And you can add all that stuff that you want to add to your email list. If you're providing high value emails, people are gonna be opening your emails every day, and they're gonna be excited to receive them. And you're gonna be able to promote your social links in the footer. You don't need all that.

JoAnn: What if it's unrelated products? 

Ryan: Then it shouldn't be there. Because it confuses your audience. It should only be related to your content, your offer and that sort of thing. I've seen link trees with 15 Wanting links occur and it was everything from their Amazon to make me anything in between. And that's what it's like before different accounts for different types of content like that. You have to really make sure any links that you're providing are a clear path and journey. For the person you're creating Convo for person you want to take action, make sure it's one clear action

JoAnn:  And they can't get lost in the muck of too many links and I don't even know where to go or what I was even looking for when I got on to this link tree because there's so many links and they're confused and they're out there going to the next person that is more clear. They're not going to disappear altogether from looking for whatever product you're promoting. They're just going to find it from someone else that's more clear. That's the reality. So you want to be as clear as possible for sure.

Ryan:  Absolutely. Yeah.

JoAnn:  All right, Ryan, one more time share where people can email you with QuickBooks, or to set up one on there's a link right in the challenge. Towards the end of the last few days of the challenge. There's a link to book one on one sessions that you can do. If you are a blueprints member, you can grab that session. 

Ryan: Definitely for sure. So I’ll share my email ryan@legendarymarketer.com or you could also send it to Ryan.Howard @legendarymarketer.com 

JoAnn: All right. Awesome. I hope everyone had an amazing Friday morning with us. If you came on late. Definitely start from the beginning. There are a lot of little tidbits in here. Shout out to me. Reach out to our support, ask questions in the group. We're always here to help. And just keep rollin guys have a great extended weekend and we will see you on Monday. Peace. Thanks.

Tips For Creating TikTok Marketing Videos

Below is the transcription for this episode:

JoAnn  Hello and welcome to wake up legendary. It's Thursday, September 1 My favorite month of September, and I'm so happy to join all of you this morning with another amazing guest who I know you're going to love for we jump in to bring her on. If you're new here, and live each morning, text the letters WUL to 813-296-8553. And without further ado, please put your hands together and help me welcome Precious. Good morning.

Precious:  Morning. I am so excited to be here guys. 

JoAnn  I am so excited. I've been reading a little bit about you and checking out your channel and I know everyone's gonna gain so much insight from you this morning. But let's first hear how you found legendary what were you looking for? How did you find us and all that good stuff?

Precious:  Oh my goodness. I was looking for an escape from routine, the monotony of just the cycle you know when you find a job, I love this job. You are really good at it. And then you know Excel got promoted or whatever and this was a repeating I'm 57 By the way, so I'm not a spring chicken, I've just just accepted jobs for benefits and money. You know, at one time I was a single parent. And I did a lot of you know some corrections officers from two makeup artists to make the policy corrections officer and then I pretty much stayed in law enforcement. And all of those jobs did not match my integrity level. I would be depressed. I will go in the car and cry. It was just it was just it didn't matter which field it was in. So even when I said okay, I'm not going to accept another job. It's not going to be natural for me to be goofy, silly. A big kid and loving. That's what I wanted and I knew the job existed. So that's how I ended up working with special needs. But even with Zen even then, they love me. I love them. You know, the ones I've worked with have passed on. So I know I have angels because I did good by them. But people I found can be so mean in this in the corporate world, the job world and I didn't understand that and it conflicted with my spirit. So then again here I am. Crying again, from things I saw. And I remember thinking it has to be another way. So at that point, you know I was a married housewife. And then it was another job and like I said before I have five dogs. So it was the cooking, the cleaning, the everything, and I'm a DIY or I'm good to do it myself. I'm a big nerd to the fifth power. So I groom and I'm the vet and you know as an artist is this role just like most of us do. And I saw a young man and the keywords for me. Are you trying to find a way out? That's what he said. Wow. And my answer was held. And like I said, I've been kind of geeky. All of my life and add those in Safari. Prior to that. Unfortunately, I did run into one of those gurus who just took my money. So you understand the hesitancy that people can have after having a bad experience. That's just I feel personally just like any other bad experience that we have we learned from it. And so now we have markers to look for. You don't say well, all of those companies will all have no you don't do that. In dating. You don't do that with marriage.

JoAnn  You can imagine if we did that with relationships.

Precious:  So I gave it a chance but I kept waiting for the hammer to fall. And it never did. I have met some of the most beautiful genuine like minded people. So in this thing, you know, and I did and I'm just rambling but I'm so full I'm so grateful.

JoAnn  I love it. It's beautiful. Thank you for sharing your heart with us this morning.

Precious:  Yeah, this is me all the time.

JoAnn  I love it. And I think it's important for you know, there's so many people that I know are on right now that are relating to the story in some way. They're feeling that they just can't even put it into words. To hear it. What they're feeling just sometimes is a release that lets everyone know it's okay. It's normal. And you can keep going, right?

Precious:  Yeah. No, I keep getting confirmation because of the people that you know, once I started the challenge and I did exactly. Now mind before this, I didn't know what a funnel was. Although I was a geek, you know, you know I did WordPress and stuff like that. But I didn't know what a funnel was. And it made everything made sense. To me. This is a formula you know, science and that's how everything runs science and math. It's the guesswork out of everything added. So the only thing is like okay, he said do this. Even if I didn't understand it. We just did it. That was it. Right. There's

JoAnn  a lot of questions are what I'm hearing you're like, I'm all in I'm following the plan.

Precious:  Because I kept thinking you know, of course the doubt sets in. But I kept thinking okay, what do I want to do? Less? Do I want to get up, get dressed, go get in the car, go and build some training and build the same experiences I had and like I said by myself being older. I'm not talking about one or two jobs. Right? You know, of course I'm qualified. I'm qualified to do whatever.

JoAnn  I like doing that but the t-shirt can do it again.

Precious:  Now you know when I get whatever, whatever that makes us not want to work, you know or do anything I say okay now I have Office sticks to my business. No, I started off in a corner because I was determined. Even at one point I moved my computer in my bathroom hyperfocus because I said if I took all of that and did all of those things for all of those jobs. How come I can't do it for me and how come I can't do it. So the people that I know that this is going to benefit for so that's what keeps me so hyperfocus

JoAnn . Yeah, right there. We're so willing to do all of this shit. Everyone else. Then we just keep going and maybe it'll pay off. It's not a deal. Nope, nope, nope, nope. But we're unwilling to give ourselves 5% of that same effort, 5% of that same trust, 5% of that same commitment.

Precious:  And I find with women and I didn't realize this because it had to be pointed out to me as well because I was like I say that during that you know, after just going going going, you're  gonna get depressed. You know, I'm a complete introvert. I am a hermit. You know, I know I'm running my mouth and blah blah, blah, but this is only for my inner circle.  Okay, so but anyway, I know I know when someone asks me, What makes you happy? I have a hard time answering the question. Because I was so focused on what made everybody else happy. Wow. And what makes you know when I say everybody else, the people in my inner circle? So you find that this like you said is always going to be some shape going on. There you go. And then I just really when I said what makes me happy learning then rewarded for my efforts being appreciated being valued given value, the love even if they're Virtual hugs, yeah, support. And that one I can't tell enough people how to. I don't care how you feel, where you are, how it looks, you're in control of it. And this is coming from and I'm not saying to say this. This is coming from someone who was so depressed I had to look up to see down . Yeah, and I cried and prayed so I am you know I'm very grateful to God for everything.

JoAnn  Beautiful, absolute. Oh my goodness, so amazing goosebumps and don't you usually feel it's not no offense to all the guys watching right now. But women especially, we're kind of taught you take care of everybody else first. 

Precious:  And then I know we know my mom, my mother is a boss, my mother mother and father have been together so they are my role models. And always telling me when they can put their house on the market today and not have to touch one thing. Is that organizing that clean in my mother's beautiful 75 of my father's beautiful and they love each other. So that is my role in their specs and all of that. And anything short of that. Even in business, I've been an entrepreneur since I was a little girl and she's, you know, 75 years old. So I've seen it for a long time. We had , you know, four of us. And she was a boss babe. My mom whether she still is so it doesn't matter. And I'm glad that technology is here at this point for all generations. Because if you're young and just starting out and working world you know you can learn from you supposed to have learn learn from your elders, because the only thing we're telling you is that you don't have to, not today. You don't have to get upset and go in your car and cry like I see tons and tons of tic tac videos where people either one of them a grown man, was in his car crying from a job. You don't have to do that.

JoAnn  Right? Like that's not normal that never got to be a part of our daily life.

Precious:  It's not normal. That's why your body you know, that's why you're reacting that way because it's not normal. Now you know, like I said, I'm glad that technology has caught up to me and what I want to do for a lot of other people and it's making, you know, it's for me, money cannot be the motivation. Right is money to spice things and I think

JoAnn  that's for everyone they say at first, oh, I want to make more money but it won't. That will actually keep you going. It will. Pushing through the harder days won't keep you trying something new. It won't keep you pushing through a moment. of failure or struggle. It really just has you jumping around because that's all you're thinking that you need. But when you find that deeper purpose

Precious:  that's what money is the motivation then you're gonna be distracted a lot because the internet is so busy, and that's its job, and it's very good at it.

JoAnn: To consume your time, that's right. And we need to switch from consumer to creator.

Precious:  Exactly. Or to produce.

JoAnn  Yes,

Precious:  yes. And it's difficult. I'm not gonna say you know, sit here like, you know, I have it all together because, you know, I love Tik Tok. I love you know, I do this interesting. It also like I don't, I'm always in work mode, though, because sometimes, and it's very rare. I'm not salesy and I don't like to be so usually, you know, and that's just because I've done it all. You know, when a car was a Mary Kay, before someone approached me about trading, I had my trading certificate with Forex. You know. Some people, you know, I do want to mention today's your birthday, if you don't mind. Okay. Then it is someone I met through my business. And I was just scrolling. And her aspirations were to have a business and she was just using her tips off as a venting point at that time. She had 400,000 followers. And she loosely mentioned something about her wanting to have her own business. And so the only thing I said was my heart. She was 26 at the time. My heart just went out to her and Mama mood. Right You know, and I just said, I can help you. That's all I've checked. And long story short, we ended up talking the very next day. Turns out that she said she thought that she needed a website before she started her business and turns out that the people that she paid for the website, they charged her $3,500 And it's after three months and she didn't she still didn't have the website. So it turns out they scammed her. And that made me angry. And I said this is what I said to her, my example or little mama. If you do exactly what I say. I'm going to turn you into an influencer with my exact words. And she said I'm ready. Wow, first step she went through the challenge and we got in and she had 400 followers. I gave her a list of about 13 things except the top of my head. Do this. She implemented it immediately within 20 minutes. She had from 400 to 10,000 followers in two days. Wow. And now her following is 150,000 So happy birthday Chardonnay. I love you.

JoAnn  Loves it. All right. So that is a great segue because I know you have grown a massive following really quick. You've helped her grow a massive following really quick. So give us and all everyone watching right now. What are some What's your biggest tip was starting out or what do you what do you see people the biggest mistake are making that they should avoid even

Precious:  Okay, right now, it's all about keeping attention because Tic Tac is fast. So there's no rules to get there. In the very beginning, I mean even if it's a millisecond you know don't start your video off. You know what? That is enough for somebody that Right? Just I don't care what I don't care what your opening line is. That doesn't matter if it's coming a couple of seconds too late. So that's that can be edited out on tiktok or let me see what else

JoAnn  so do you edit mostly in app or do you use cap cut?

Precious:  I'm a geek I use 3 apps

JoAnn  what are your favorite editing apps

Precious:  I'm also a perfectionist. I'm trying and I want to put out the best I want to see what my potential is with somebody sticking their you know virtual lay or physical leg up to trip me up and keep me from going to the next step. Right. So I constantly challenge myself. And you can if you go to my tiktok and you see first of all, I'm always nervous. I'm always scared you know? I'm always finding imperfections in my hair and then I have to say it is not about you. Not about you. It's not about you. It's an attitude. That's so true. It's not about you even though it's not about you. It's not about you I'm making this to talk for me. They don't care. If I'm apt they don't care. They don't care if my eyebrows are, you know, messed up that day. Exactly. You know, it's just the information that I'm providing that may save your life because with me, all depression is stress. I started having health issues. I had a cardiologist. I had a neurologist. I don't have any of those doctors anymore. I had a therapist. I had a physical therapist there. I had a team to pull me back together and this may sound corny but I am a part of that team and I'm grateful to have the opportunity to say this, you know face to face. I never thought I would. But guess what, I will share this because I'm proud. I'm proud but nobody knows where I was . Nobody knows because when you saw my face on Facebook or tic tac, I was like this. But it's just it was I had to pull it back together and I know especially now this all happened when the pandemic first started with me you know but I know now it's even worse. So, you know, hear me hear me. Cry, pray, do whatever you want to do, meditate. I did it all

Joann: Really what I'm hearing this morning is we've got to be okay with putting ourselves first mental physical health. Every joy in our life depends on us putting ourselves first. You need to do that. If you're looking for someone to give you permission. This is it guys. This is your permission.

Precious:  Please, Your life is connected to not just yours but think about the people that you say you love. What happens if you stay in pieces? If nothing else you'd like I said it's not about you.

JoAnn  Josh, just put in the comments which I love. Remember your prospects, your viewers. They're caring about themselves while they're watching the video and seeing what they can grab from you. So yeah,

Precious:  don't worry. Don't worry. You know that. The other day I planned on just having a lazy day. And then my husband saw me putting my makeup on. He said, Oh, you're going on TV. And when I showed him a message that I had someone inbox me on tiktok and they said please help me. So what I offer is to just hop on the phone, you know, and that will move me every time.

JoAnn  Right? Yeah, as long as it's you're still safe. You're keeping your boundaries safe and you're not right.

Precious:  Oh, no, no, no, no. Remember law enforcement, that's another thing. And let me know if you have a specific question before I go ahead. Okay. My husband in the last few years probably took me a year. We moved from New Jersey, to North Carolina. With five dogs, two vehicles. So naturally, and it wasn't just a move in a move. We moved because our house was being remodeled to be sold at a you know, good price. And so we lived in a very temporary crowded place. We're also musicians and he has a studio. I have my stuff but we will all be in one room. And so what I did is I didn't. I caught myself beating myself up about not being able to work my business the way I normally work, but there's always things that you can do to prepare. You can plant seeds. So if you find that you can't do a B that day we'll make that your post day or make that your batch post day. But you create posts and I've learned this strictly from day if nothing else, use your Facebook and post only inspirational, motivational. So I realized I hadn't even created a business page. I just turned on my personal page because I wanted people to know how authentic I was, not a scammer because you're gonna see my mother, father, family, and my children right there on my page. But so I did that and my friends went up to you know from maybe about 1200 to the close to 5000 now, but this is what I did. Instead of just clicking confirm, confirm, confirm, I realized that the people that were interacting with my posts, were like minded. And then I start to be selective and I would like the Facebook page really quick. And I pretty much selected people in business. And entrepreneurs. So that means right there that there goes a lot of like minded people just from posting inspirational posts.

JoAnn  Right you're looking for that the right circle, the right people and

Precious:  with that and I can't tell you again, just from that I don't

Precious:  you know, like I said, I'm not salesy, and I've learned the attraction, you know, way to bring people to you and people do come to me, and through that method people have come to me, and I've been able to help them. People have come to me and I've joined. I've gained sisterhoods that I would never ever in my life. It would have been impossible because they're in Miami, Florida. They're in South Carolina. You know, they're all over the place and we've cried together, we've cursed together. We laughed together. You know, so it's a beautiful thing. It's a beautiful thing.

JoAnn  It just keeps moving and having that connection you're building a connection. Yes. As you grow your business.

Precious:  Yes. Yeah, absolutely. Key.

JoAnn  I think some people are so worried about building a connection, that it just doesn't even come across on their content, like they're so closed off on their content. And I was scrolling through your tic toc like I shared with you earlier and you just pour your heart out like you do in this interview, or energy or you know all of your different moods. I love it. And you got mad editing skills did you start you know editing video like this was your first time on Tik Tok with this business? Were you on it before? Where's your experience with that and putting out content?

Precious:  Only through like I said, I went when I went to school or college. It was ‘83. No computers. My major was computer programming. So I've always had an interest. I've always been artistic and you know, but if I feel like technology has caught up with my desires and wants so when I you know I'm the person that would rather have new software than a designer handbag.

JoAnn  For somebody starting out, they're struggling with getting any traction on their account. What's your first piece of advice?

Precious:  Speak to one, speak to one person. Speak to that one person who you know can solve their pain point. 

JoAnn  who came to you for advice and you're sitting down Susie, this is what you're gonna do

Precious:  And when I say that, you know you can't say y'all I'm not saying this. I don't mean y'all or you all or everybody because it's just like chasing multiple rabbits. You're never gonna catch one. So it's best to basically know who your target audience is before you do one video.

JoAnn  Right? And talk to make it a person

Precious:  up one person.

JoAnn  Like what did they do? What are the struggles?

Precious:  Exactly? Exactly. That's it right there. For you to make one video you have to know exactly who you're speaking to. Because I know who I'm speaking to this morning, right?

JoAnn  Yeah. Yeah. I'm going to try and reach the world, one person and then one person gets pulled in here, all right,

Precious:  because everybody is not going to resonate with everybody. You know, everybody doesn't like me or love me. You know? And it's funny that the word love is thrown around among my circle a lot. And that's what I wanted. So if you put your intention I know everybody knows bad intentions now. You know, and your energy, whatever, wherever you are. That's what you're gonna get. Yeah, so that's why you know, I said, and answering a couple of questions just you guys sent me I found my happy place. I'm happy when I'm doing this. You know, I want to be able to one day um, people say I want to go visit here. I want a big house and I want services. My dream is to be able to just get up in the morning and have breakfast ready to come in here. Or in my office wherever it is. And decal all day on my business have the portable groomer or pull up in the driveway, I used to but before we moved, I went to a gym. And I was you know, in the beginning of fun and finding doing something for me. And I would spend hours in this hot tub you know I want a hot tub so I can soak my achy bones. I always want a nap

JoAnn  Oh my goodness. So what is before we end today, because it's just been amazing. What's for anyone sitting there? They can't even put out their first video. They're too scared. What's your piece of advice for them to post today?

Precious:  I will have to ask them what they are afraid of? What is there so someone told me? You know, what is the one thing that's stopping you? Answer that, you know if it's something physical you definitely have to get over that because there are people on Tik Tok that, you know, I watched a video where this young man was showing a picture of himself at eight years old and eight years old, two pit bulls mauled him. So he literally and I'm just going to leave it here was disfigured eyes, ears and mouth. And he's in his 20s to get he's on Tik Tok telling this story, because he knows it can help someone else. So I would say get over yourself.

JoAnn  With with Yeah, get over yourself and just

Precious:  Yeah, because if you want you've come this far that means you want something different. And if someone else was paying you, you know, I've told a couple of my friends this, you know, and we go through our whiny high pneumonic moments. It's okay, why, but I would say if I came and I put $10,000 on and it was about making a video and I said, you know, if I put $10,000 on that table in cash, and I stood you in your living room, and as soon as you do this video, you can have a $10,000 What would you do? As a video making model or, or your mom's? Imagine your baby, children or whoever you love on the other side. And the only thing that's in between and you're doing some part of this for them. The thing between you and your success or getting to them and protecting them is this video. do it. Yeah, men. You know you are naturally our protectors and stronger physically. So I'm just going to tell you to get over it.

JoAnn  Everybody gives themselves a big hug. Get over it and handle it.

Precious:  You know you will. And fear is not real.

JoAnn  Yeah, it's something we've kind of created and made up. Even though we feel it physically, some sort of like that. Again, and again and again.

Precious:  And if you want to take the chicken way out, that's what I did. When someone started out, you know putting your pinky toe in

JoAnn, that's a great tip. Everyone before we head off today because they want to know your favorite editing software, which is your favorite. If you had to pick one. What's your favorite? Yeah. Okay

Precious:   cap cut for the phone, it's the other one that I use. Because it's simple and it's not. It's not expensive, and MOVAI

JoAnn  All right, you guys heard it first man, precious. You've shared so much with us today. I really hope I know at least I hope everyone watching this video on the replay really takes to heart everything that you shared with us today. takes action. Yeah. Definitely. I really lost one step. Yeah. So you definitely need to get back on the show. We need to get you back on here. Wednesdays back in town for sure. I love updates. send me email updates and email me questions. Don't wait for an invite to anything that's new going on. Okay. I want to hear about it. And as you grow your coaching business and all of that, I want to hear about time and all that good stuff. Sounds good. It sounds great. All right. Awesome. Thank you so much for coming on today. 

Precious:  Love you guys.

JoAnn  All right, guys. Definitely go follow Precious on TikTok. You'll definitely get some insight, different ways to do it editing, post content and all of that good stuff and she's just an awesome person. Go give her a follow. Give her some love. Let her know that you saw her on wakeup legendary for anyone listening in. Her TikTok is @makemoneywithprecious and that's where you will find her. Happy Thursday everyone. I hope you have a sick day and as always stay Legendary.

How To Fit Your Content Creation Into Your Schedule

Below is the transcription for this episode:

JoAnn:  Hello and we are live. My name is JoAnn. I'm the marketing manager here with a Legendary Marketer. Happy Wednesday August 31. Everyone, the last day of the month. I am so excited for September because fall is my favorite season. So we're getting a little bit closer to that which I love. Before we bring on our guest this morning, I'm super excited for you to get to know them. I do want to share with you just in case you're new here and you want to get reminders. When we go live each morning we don't spam out. You're only going to get a reminder text, text the letters WUL to 813-296-8553. For me and now without further ado, please, in those comments, give me some hand clap emojis because it's Wednesday and that's what Matt always asked for. And let's bring on our guest today Chelsey. Hi Chelsey, how are you?

Chelsey:  I'm very good. How are you doing today? 

JoAnn:  I’m doing well. So excited for you to just share your story and let our audience really get to know you and all that you've been doing. But to kick it off. How did you find Legendary to tell us where it all started?

Chelsey:  Well, I downloaded TikTok when I was alone at home and we were all shoved in our little holes back when that big crazy stuff happened. I'm not gonna say it so I don't I don't get you flagged or anything. And it just really started off as something to do. I'm a busy mom of four little girls, and I just needed and I stayed and that was my little escape. And so I had it. I started then and then I created a new TikTok and I wanted to, you know, get into a different niche that is hard to get you know back into a different niche whenever you're in another niche TikTok. So I started another one and I was telling my husband you know, I was really tired of you know, my job and you know just having a cap of what I could make because I felt like I was so much more than that. And I was just scrolling along. And this girl who was one of about 18 or 19 I don't even remember her name. She kept coming across my page. And I would watch her videos and then I’d scroll and then one day she said something that just hit me. It hit one of my pain points. And she told me to click the link in our bio. I clicked the link in our bio and the rest is history.

JoAnn:  So how long do you think you were scrolling and seeing her before you took action?

Chelsey:  It was a while it was probably a couple of months before I finally took action, which is my biggest regret. I feel that everybody was my biggest regret. Just not starting when I saw it because I feel like when you see it, and it touches something in you, you know every single video she did. It hid something inside of me. I'm not sure what it was. But it was almost like she was supposed to show up on my TikTok. And I was supposed to see her account. And so yeah, it was a couple of months before I decided, okay, I'm gonna do it.

JoAnn:  Right. And I think that's such a great reminder for everyone that's watching too. It's funny how we take months to take action, and then we start being an affiliate and we want everyone to take action immediately or it fails. Yeah, but you didn't take action after the first TikTok you saw or the first video, right? It takes time and that's what you've got to keep putting that stuff out there. Eventually got the sale because she kept putting content out. She kept showing up on your page. You kept going, Oh, I'm interested and growing that online connection with her a little bit more each time. And finally it was just the right time and the history right.

Chelsey:  Yeah, and I've actually seen I don't know where I heard it is all solid. But somebody has to say something a certain amount of times. It's like a statistic out there that you have to say something a certain amount of times. Like, 10,11, 12 Yeah, you have to see it that many times to be able to finally just go okay, I'm ready.

JoAnn:  Right, so you jumped into the challenge. Did you then delay or did you take your time? How did the challenge go for you? No.

Chelsey:  So as soon as I got my login information I was in on the challenge. It was funny because Armando, my advisor, had done everything I was supposed to do. I watched day one. I did all my assignments, I scheduled my call. And then I was stuck for a minute before I could talk to Armando but I was just fidgeting I was just waiting and I could not wait to get back into the challenge and it's just like, everything that I was learning was just connecting it was just like light bulb going off in my head like that's how it is. That's how it works. That's awesome.

JoAnn:  Well, I know you mentioned it on your questionnaire but share with everyone your prior experience with direct sales. So you have a story before you found Legendary.

Chelsey: Yeah, so I actually don't think I put this into my questionnaire but when I was a little girl I just felt like there was something more for me to do. I wasn't supposed to go to college. There was something I was supposed to do. Now I know it was to be an entrepreneur. That's something I love. To lead. I love to help people, you know. And so what was your question? I'm sorry.

JoAnn:  Share with us all about your direct sales.

Chelsey:  That's right. Affiliate marketing when I was actually 18 years old. I tried to learn it a little bit but I was very, very, very confused. I had no idea so if i Okay, whatever. So when I was 21 I found out I was pregnant with my first baby. And my husband wanted me to stay at home, but I just felt like I wasn't helping them. So am I allowed to say the name of the companies that I

JoAnn:  I mean, it doesn't matter. 

Chelsey:  Well, yeah, I started a makeup company. Okay. All right. It started when I joined a direct sales makeup company. After that I joined a health and wellness company. After that, I joined another health and wellness company, and then I started the fourth health and wellness company. Oh my gosh, and that right there. I'd build a huge team. I'd build a team I was built to a right known as diamond. And I realized I ended up having to pay some money to hit my volume team and make that patient so yeah, this is not some start making sense to me. I've worked so hard. I felt like I had completely just failed. And then I tried it again. I did some bizarre bizarre things. And then I actually joined a jewelry company. And all of those just kept failing. It was like nothing was working for me and now I know why they were not working for me because everything that happens all your failures lead to something big I truly believe. So I was like okay, I'm done. I'm done. I'm washing my hands of direct sales and MLM because something's not right. Right and we have to work this hard, and you know may aggravate my family and friends. I mean that that was so good. It just stressed me out so bad that I had to make a list of all the family and friends and then my family and friends were like, oh, what's she doing now? You know? And, and I quickly just said, You know what, I'm done. I've tried, I've tried the best I could. And it's just not for me. I guess that's basically how I felt. So I have definitely done a lot and I've tried a lot but I tried. I really, really worked hard. And I figured out that it does not matter how hard you work. You will never be some people. But I feel like if you are not one of the first trailblazers in the company, or you are not one of the first people to you know, get started. You're not going to see the money that they promise you. 

JoAnn:  At the end of the day it's not your business.

Chelsey:  No, it's not. And that's what I wanted. I wanted my business and I tried to make it my business but it wasn't mine.

JoAnn:  thing. Right. And since you had that entrepreneur itch, you were looking for it and it just wasn't clicking just wasn't clicking. At all. But you kept going guys, she went through seven direct sales companies.

Chelsey:  I made money, but not the money that not the money I needed to to help my husband with the deals. I mean, it was a little bit of money, you know, but it was not money that we needed.

JoAnn:  Right? But the thing that I love is you didn't give up. This isn't right. Okay, keep going. What's next, what's something else? There has to be something there's something there's something you keep going and I know you went through a lot to get to this place, but I'm excited that you did.

Chelsey:   I don't feel like I do enough justice sometimes because of the day to day training. You know when I say this, I mean and people on my TikTok know it changed everything for me. I mean, it changed everything. It's not just about the money. It changed my confidence. It changed the way my kids look at me. You know, and my husband how proud he is of me and that I get to wake up every day. You know, I struggled a long time with my purpose, like a long time to the point where I would cry because I felt like everybody in the world around me knew exactly what they were supposed to be doing. They were fulfilled. They knew you know, where they were supposed to go in life and you know, all this stuff. And I was like that's just something that I just always prayed for. I was like, please just to show you my purpose. What am I supposed to be doing? And I found my purpose. I wake up every day happy. I feel like my purpose every day is just to help as many people as I can only to believe in myself, but to create freedom for myself. I mean, and to, you know, help them be their own boss.

JoAnn:  Now, that's beautiful. I love that. I absolutely love that. Thank you so much for sharing that with us. So, you go through the challenge you get started and we're doing something new. How did your friends and family first react because they've already gone through all the direct sales and now you're all in with something new. How did that go?

Chelsey:  You're not gonna believe me when I tell you I didn't tell you about it. Yeah. I did not tell one single person I didn't even tell my husband when I first started. I did not tell anybody and not because my husband is not supportive because if I would have told him I was doing this he would have been like go for it baby, you know, because he knows I can do anything. I want to do it. I mean, he's gonna be the first witness to that. But I did not tell my family. I did not tell my friends. When I figured out there was a way for TikTok to end. Like, my TikTok won't be shown to people that I know or that my Facebook reels would not be shown to people I know. There's a way around it. I set it up, it was like I did not want anybody. I firmly believe energy is everything. And I don't think there's a lot of people that you think want you to do good. But deep in there, they don't want you to be better. than them. They don't want that. And so when you have all these negative energies coming against you, it does make a difference to you when you have all these opinions of people telling you oh well. Are you sure that's real? That sounds like you know, scam or whatever. I didn't need that. I did not need that at all. So I did not tell anybody. 

JoAnn:  I love it because sometimes you've just got to protect your little circle like your energy like you shared and just figure things out without people that shouldn't have an opinion but do you don't get to tell me what's right. You don't get to tell me what I should do because you don't

Chelsey:  even know what you're doing. Well, this is my thing. If you're not making a million dollars, don't tell me what to do. You know what I'm saying? Because that's where I'm trying to be. I'm trying to be a millionaire, or at least six figures if you're not making it if they don't have the mindset that you need to have to get you to be successful. And that's not the people you shouldn't be going to get advice from, that's not the people's opinion you need to be listening to, some people might have opinions. But what is the one ear and out the other because you are in control of you and that is all it is up to you to be successful. Not everybody's opinions and not everybody else.

JoAnn:  Yeah, so true. I mean, even when you have a question, you've hit a roadblock. Say you have a question about your funnel. If you go in the group, you're gonna get oh, I've tried this. I've tried this, do that you're gonna get real answers, real problems. Solving. And you ask somebody that isn't an entrepreneur who doesn't understand and doesn't care. They'll just be like, That's dumb. You should stop it. That's not helpful. That's not what my question was.

Chelsey:  Not at all. Know who you're asking me for help. From? Right. Exactly.

JoAnn:  But the friends and family sometimes have no problem giving. I can help you with that. It's called quitting. That's not what I'm looking for here. Right.

Chelsey:  And it's funny because it doesn't matter what you say you're going if it's something online, they will they're gonna always a scam, you could quit but if if I was to go out here and to get in debt, and go to a bank and and build a brick and mortar business, every single one of those people who would have an opinion or have something about this day would be there at that ribbon cutting, you know, you know what I'm saying? Like, nobody's gonna celebrate when you say you're doing something online because it's just not what we are taught. We're not taught to do that as a society. We're taught. You go to school, you go to college and get in debt at 18 years old as a little kid as a teenager, you're getting into 40 $50,000 even more when the debt then you go to work. You pay off that debt while you're working. Then you retire at 62 and then guess what? You only have 10 to 15, maybe 20 years to live out those dreams. And I'm sorry, but at a 60 to 60 bar, you pay to do the same thing that you could do when you were 30 you know? Yeah. So

JoAnn:  It's wild and so many of us went, yep, that's the plan. Just bought in. Yep. That's the plan and just sticking to it. And no matter what, change is hard, even good change people get uncomfortable with change. Even if it's needed, it's unnecessary, or it could reach all the goals and dreams you could ever have no changes still tricky. It's really accepting that changes Okay. Doing a different path. Then what others are doing is okay. Different. It doesn't mean

Chelsey:  It's wrong. It's not wrong. If you want to do it, your wife will do it. Don't worry about what people want to think. And you know what, don't tell people what you're doing. That is when you're going to be the happiest to tell people what you're doing. After you went through everything. And you're living the life you want to live and then that way they can't say anything wrong about it, you know, but keep it to yourself. My grandma, she always told me that people, people are always going to be against you and you. You have to protect yourself from that just like we were talking about earlier. Yeah. She knew she was giving you the advice you needed. You needed it. When I was in middle school in high school and going through, you know, the jealousy and people just being jealous and things like that. She would just give me so much advice like Chelsey they just don't want to see you do better than them. That's it. They're scared to death. You're gonna do better than they're going. That's it. Right?

JoAnn:  That's it. It really is more about them. And about you

Chelsey:  Exactly. That's exactly right. And you know what? Something that I realized through all of this stuff, because I was scared when I first found the challenge and you know me and it wasn't because I didn't think I could do what I knew I could do. It's just that I was scared. I was terrified. And I want to tell you something. The best things that have ever happened in my life and I've been through a lot of stuff, the best thing that has ever happened in my life was right on the other side of me being scared to death. And so what I tell people all the time, just do it scared. Just do it scared. It's okay to be scared. Just do it anyway. 

JoAnn:  It's so true. I mean, I can relate to that personally. Yeah, everything that's been amazing and great but has happened in my life is when I push through the fear, like I started using that as my identifier. That's the path. Scared and excited. I'm it, that's the one. The one that's gonna push my growth. That's the one that is the next step. That's my path. Because if I just stay there like if I don't take the risk, if I don't take that step, I’m stuck.

Chelsey: Stuck in the same spot you were always Yeah, yeah. Yeah, I could do it scared.

JoAnn:  Yeah. And like Wendy commented, it's okay to mess up. It's normal. It's normal to mess up. It's okay. To make mistakes. And for some reason, we can't ever make mistakes. You can, it's normal. There's no such thing. As perfect.

Chelsey:  That’s how you get better is to make mistakes because if you fail, then guess what you have to figure out? Okay, what do I need to do better next time? And then if you fail that well then you've already got the last one. So what now? What do I need to do better? Again, and again. And before you know what you're what I've perfected, it's just like riding a bike. I know people are always like, Oh, that's such a common, you know, analogy. But you get on there, you fall. And then you're like, Oh, well, I didn't hold the handlebars, right. So you get back on there. You hold the handles back but handlebars, right. And then you fall again but you're weren't doing something with your body. You weren't balancing well enough. And then all of a sudden, all these little things lead up. And now you can jump on a bike. Hey, I'm 30 years old and I could just jump on a bike. rode a bike in a little while but now he's still jumping on a bike and popping up a heely and taking off and getting you know, and it's the same thing you just have to keep. You have to keep failing forward. 

JoAnn:  Yeah, totally. And that also that bikes you know that sounds like another tick tock video piece of content. All right. So let's dive into that because  I love when our guests share with our audience like really what they went through. So you were scared, but you dove into the challenge. What was it like posting that? That first couple of weeks on TikTok? Is that where you started on tick tock or did you start it at the same time you started on TikTok okay.

Chelsey:  Yeah, I started on tick tock and I had another tick tock account that I had started and it actually I have been on paranormal caught on camera on TV because I'm the first ever person ever known to capture a soul like an animal soul leaving his body and so I caught that on my last tick tock and I got featured on paranormal caught on camera and all of that stuff. So I already had a tick tock but I never could figure out what my niche was because I knew I was a mom, but I couldn't get the videos down path. I look right now. I like to tell him once all that was corny, you know, thank God for that dear video, but somebody told me I can't remember who it was when they said to just start a brand new takeoff. It might have been Dave I might have heard this or somebody but start a brand new tick tock and just do what they are because you confuse the algorithm if you have all these videos and all of a sudden you're posting about digital marketing, affiliate marketing, right. So I started to do TikTok and I started it while I was doing the challenge. And then when I finished my last video, the next morning, I got up and I started posting and it was scary, you know because it was still hard because the video salesperson on my old tech top was nothing compared to what this is because it's marketing Yeah. Right. And so I got up. I remember how to put a pink shirt on and I just started posting but there's nothing wrong, you know, because I had been following. I mean, I was waiting for a couple of months to start. You know this and so through that time after I found that girl, I don't even remember what her name was. But I started seeing other people, you know, the algorithm was picking up on what I was putting out. And I kept seeing other people so I got some ideas. You don't ever copy somebody's stuff and don't copy word for word and copy their actions. There. There's nothing wrong with going to somebody's TikTok that you think is inspiring and thinking okay, well how can I apply this to my life? How can I word it where it fits my life? And that's so back to what I started doing. And you know, at first that's what I would have to do because I didn't really know what I was doing, you know? And then

JoAnn:  And that's okay, Did y'all hear that? I didn't really know what I was doing but I did it anyways,

Chelsey:  I didn't scare

JoAnn:  you. That Oh, that's key. That's key. You did it anyway. Still took action?

Chelsey:  And I didn't think about it. I didn't put a lot of time into thinking about why I didn't have a book where I was scripting out, you know? Okay, well this is what I need to say this is what I need to get going. I do have a book that I carry around in my purse, so I'm not at home and I can't choose Tik Tok right then I write down the idea. But now I don't have to do that anymore. I find a trending sound that I like and I write my stuff on it. I don't have to go to other people's, you know, I don't have to go get ideas from other people because once you keep doing it, you start getting better and you start getting better and you start getting better. It's just like riding a bike. And one day you could just jump on that bike and take off and you don't have to even think about it.

JoAnn:  Right? Because you're you're gaining more knowledge, more experience, but you can't gain it unless you

Chelsey:  start. Exactly. You have to start, you have to start with listening. If I can tell anybody on this right now something and just trust me I know you don't know me, but just trust me. Just start. Just starting with the training does start it. It will change your entire life. It has changed my entire life. I mean, it really has everything for me and my family. 

JoAnn:  well and not just starting 

Chelsey:  Implementing.

JoAnn:  There's a lot of people that started the challenge and they're still staring at the challenge screen or playing in their funnel four weeks later, six weeks later, eight weeks, 12 weeks later, and still haven't posted anything. They haven't put it out there. Sometimes you just got to

Chelsey:  put it out. Yeah, you got to you got you got it. Did you say okay to get today I'm this is what I want to do and you know what wisdom I have for girls. I have a 16 year old stepdaughter, a seven year old a five year old and a one year baby and a husband who's my fifth even if people think that you got to post, you know 1020 videos a day daily, don't do just one one post a day if all you want to do is one post a day, do one post a day but at least you're doing something because that somebody told me something one time because they were worried about their views. They kept saying well Chelsey I'm just not. I'm not getting the views. There's only like 200 people or 100 people looking at my video and I said if you were to walk into a room with 100 or 200 people, that's a lot of people. So don't worry about the number on the bottom of the screen. Because if there's that many people watching you, just because you don't have 1000s of views on your TikTok video, doesn't mean it's going to come because TikTok continues to push out your videos while you're sleeping. That's how you make money while you're sleeping. While you're eating while you're you know I have videos that I posted four weeks ago that are getting pushed out with all this. So just post the videos, just just post on and you know what else goes on? Is it something I figured a lot of people are terrified to talk about or to show their face? Yeah, there are ways to do it where you don't have to. I have videos on my account where there's a website, you can go to videos and pictures that people have taken on a regular phone. They posted to this website and you use those and just put some text on the screen. I mean there's so many different ways to do it.

JoAnn:  always a way to just have to be willing to figure it out.

Chelsey:  Yeah, because I had no idea what I was doing when I started. I remember sitting there trying to set up my funnel in my auto responder and being so frustrated that I stepped back and I said Chelsey, your family depends on you to figure this out because some people would have given up on that. But you just have to figure it out. You have to take the two extra steps to call support. You know, I mean do the extra things you need to take care of it.

JoAnn:  Yeah, just handle it because it's your business. You're the CEO so you're gonna handle it.

Chelsey:  So you just do. Yep. And I think a lot of people they take they don't, they don't treat it like it's their business. They treat it like they're still in an MLM or direct compartment. Right? There's no t there's nobody holding your hand. When I tell people all my tick tock, you're gonna start it's an online digital business. And I don't think people realize how huge that is. We buy our cars online, we buy our groceries, our clothes, school supplies. We booked our hotels online. We book our planes online. We are going into a digital world right now and it's about to explode. And if you can figure out how to do this, you can go ahead and get ahead of everything now. You're gonna be golden, you will be set for the rest of your life. You can create generational income, generational passive income, right? You just got to start. Yeah. And

JoAnn:  companies love any type of free advertising that they're not writing a check for. For the customer. Thank you for the customer. That's what this

Chelsey:  is. A lot of people don't know about affiliate marketing cuz I hear all the time. Oh, it's very saturated. Not you're not you're trying to learn from the wrong source. Right. You need a bond between a child that teaches you every bit everything you need to know everything.

JoAnn:  Definitely, definitely. Okay, so how do you come up? What does your day look like? Now I know you said it's not that you don't have to write things down. But do you plan to have a certain time every day that is devoted to your business? Because you are a mom of four and all

Chelsey:  of that. How do you juggle it all? Yeah, so you don't really Oh, so right here. I don't know if you guys can see it. I like to Wake Up Legendary because I'm on this live. I woke up there every single day. At one o'clock I post at 9: 48 and I have started. But those aren't the only times I post if I think of an idea. I run in there to the kitchen and I'm posting right then and there. So you might see me post between those times. But it's because I've thought of a video that I thought of something that could help somebody or something like that. So I have a schedule that I post at least once every day. Regardless, it doesn't matter what I'm going to post every single day. I'm consistent with that. And anytime in between them if I find something that I want to post and you know or if I think it's something I want to post I don't know. a screaming baby is on my head.

JoAnn:  Guys, do you really understand what she just shared? It's not the schedule that Chelsey shared. It's her determination. It's her. There is no other option. I am hosting at the Sun. This is my schedule that I'm following there's there's it's not Yeah, my pillar might go off I might post then Nope. She is all in Chelsey and is all in on what's happening. This is my schedule. I'm making it happen for myself, my business, my family everything I am showing. She. Chelsey is so committed to this and I love that and that's what I think people need to see and understand that no one can do that for you except you.

Chelsey:  Nobody is , it's not a weight on your shoulders. That's something I want you guys to understand. It's not your shoulders. It is going to be a weight off of your shoulders. Because in six months from now, my goal is to retire from my husband. He has worked since he was 12 years old. And he deserves to be full time and he's already started his training. He's going to do this full time with me. He sees the potential. It's not something you have to do. I'm gonna tell you when I started this. I told myself, I am not giving up. I don't care what happens. This is my own business and that in itself is exciting. Oh Chelsey, what are you doing these days? Oh, I have no business. You know, like that is an exciting thing not not only that, but you guys I was, we were living paycheck to paycheck. We were you know, putting bills off that have to be paid and paying the bills that absolutely had to be paid. We were two months behind on our mortgage. There were all kinds of things happening in our household and I'm not trying to get y'all up in my business or anything like that. But we're not this picture perfect family that had it all. We were down in the dumps. We were depressed. We didn't know what we were gonna do next. You know, we were both working full time. And because daycare and childcare for summer was coming up, it was so expensive that my whole entire paycheck was gonna have to go to childcare. So I came home, and everything was just happening the way it was supposed to happen, you know, to start the training, all of this stuff was happening. And so I know for a fact that if I show up every day and I'm consistent and I show up to my business just like if you had a brick and mortar shop, you would have to leave your house and drive to that shop and clock into that building every day because it's your business. You're at home, you don't have a free pass to just sit there and scroll on TikTok all the time I do for us all the time. I'm sure that the muscles are really really because people will sit there and scroll and watch other people's dreams and wish I bought it as theirs when they start right. It's a proven system. There's, you know, there's a lot of success stories with this. That's all the proof you need. But after that, at that point, it's up to you. Are you going to keep living the lifestyle you're living? Are you going to do something about it? Because it's not getting rich? But if you keep doing what you're supposed to be doing, just give yourself six months. And you will. I mean nobody can touch you. You're completely different because of this JoAnn Yeah, I'm not depressed anymore. I'm excited to wake up in the morning and see my kids as a whole different mom. Like they're excited. They come in, they're going to TikToks and they're like, are you working mom? I'm like, Yep, I'm a working girl.

JoAnn:  And they get they're seeing that they're seeing that drive they're seeing that excitement. They're seeing that change in you. And that's something that they're going to take with

Chelsey:  them. Yeah, I just want them to follow their dreams because I went to college. I went and did all that stuff and I still am not even using my DNA. I have a dental assistant or that's what I went to school for. I'm not even using that. I'm not I'm not using it at all. You don't have to follow what society tells you to do. If you have a dream. Go for it. Your content is a real thing. And the thoughts you think and the way you think and the things that pop up in your head right there for a reason. And you need to listen to him because that I mean just that really.

JoAnn:  Yeah. Wow. Wow. You shared so much today. I already can see from the comments that you have motivated so many people that are just feeling stuck. They're scared and that's normal and it's okay to feel it. But you gotta do it anyway. So you got to take action through it right all right, I am gonna put up your tick tock Lee's everyone go find Chelsey on tick tock chills. So with ch e l s comment on her videos out her creative content. I love checking them all out the other day. You can just tell you are having fun and that's kind of cool. So definitely go give her a follow up comment that you saw her on week of legend. Give her some love. And, Chelsey, so great to have you on. I want updates, email updates, email. As things keep progressing, email me when you have questions. And we definitely need to get you back on the show. And you don't have to wait for an invite. Just shoot us an email and reach out and be like hey, I have something new to share. 

Chelsey:  Okay, and I will let everybody notice before I go. I just started this on August 25. Was my two-year, two -month anniversary. I just started this two months ago. It does not take long. If you wake up every single day and you make your post and you stay consistent and have hopes you're building a big business see yourself helping people and helping people. I love helping people. I just help somebody. Just do whatever you have to do, run it like it's your business. And another hand. People can't hear the kid screaming on the TikTok whenever the music's on so even if they're screaming and you're dancing on a tick off. On a tick tock are now the words and the kids are screaming. They hate heroes. Just do it. Do it and you'll figure it out. The more you do it, the better you'll be, I promise.

JoAnn:  I love such great advice. If any of today's episodes please go back and rewatch from the start. Thank you so much for being in Chelsey.

Chelsey:  We will hear you guys.

JoAnn:  All right guys. Happy and last day of August to everyone. We will be back tomorrow with another guest and new episode of the Legendary and the start of September. I hope everyone has a great day. As always stay Legendary, peace.

Why Self Confidence Is Important For Success

Below is the transcription for this episode:

Dave:  Hey, what's going on my friend Dave Sharpe. Welcome to Wake Up Legendary and I'm ready to Wake Up Legendary and guess what we got legendary guests this morning who has created some phenomenal results and last time she was on. She was surprised. She was you know she was blown away that she was starting to have a little tiny bit of success. And now she's absolutely exploding. Everyone helped me welcome standing each little round of applause and standing ovation and welcome to the show. How are you?

Emily:  I'm great. 

Dave:  So refresh our you know everybody who will start a refresher for many you're going to be new. Yeah, tell people your legendary story. Tell people how you got started.

Emily:  Yeah, so I started March 28. So it's just over. It's been just a little over a month, five months. And I knew nothing about it. I had zero experience with it, but I knew that it was something that intrigued me. So I started. I got through all 15 days and I kinda it was not a slow start, but it was kind of like a slow start right at the beginning. And I was like, I remember like being like, I'm never gonna like getting up and running. Like I just felt like it was slow and now I just hit platinum last week. Yeah really big stuff. Totally wild,

Dave:  serious serious moolah. Serious results.

Emily:  life. Changing. Yeah, for me. I had been in My Grades session for eight years. Absolutely loved it loved what I did. But I had chosen to put in my two weeks. So I left that and I'm actually homeschooling my children this year, which was a big thing that I wanted to try and was able to do as well. And so just a lot of different changes that I didn't think were ever going to be in our future because I decided to start this.

Dave:  Yeah. Did you ever think that something like this was possible for you coming from the place that you come from in your town? Are there other internet marketers or was this something that you ever envisioned for yourself?

Emily:  No, I mean, it's definitely the talk in the neighborhood. I'm having coffee meetings with people. Like know what I'm doing and I didn't do it. I get requested for free coffee weekly now which is really nice. And I'm happy to help but no I did it. I mean I I've almost

Dave:  made it nice that it's not a big deal whether anybody gets involved you're not you're not make it's it's although I'm not here to like Bash MLM because at the end of the day, I was an MLM participant way back in the day or have tried and true failed forward many times right flat on my face and garbage or garage and under the bed of lotions, potions, pills, and all that good jazz, but it's for me doing this being an elearning and using the core for courses, coaching events or doing affiliate marketing, it's not team building. It's not recruiting. It's not you know, it's not that I have no benefit to prospect friends, family or prospect any one person in particular because they're going to be a leader and grow up to blow up my organization or anything like that. And I think that that relieves a lot of pressure. For me interacting with my friends, family, really anybody because no one person it's not I'm not trying to recruit them. Do you feel that same sense of relaxation talking about this and cry?

Emily:  Yes. I mean, it's so interesting, because they'll be like, so like, how do I sign up? Like people say that a lot and to me those words are like, Oh, you've been conditioned to like, sign up and be on this team. And for me, like I always said often like, there is no signup. There you choose to learn this and you choose to do this and you either reap rewards, or you don't, but it is based on you. So I'm like I can tell you. I'm as transparent as I can be. I can do exactly what I did. And what it is, but like for me, you doing it is not going to do anything for me. It's only going to do something for you if you do it the right way. And for me, that's a nice feeling to walk away and just take a breath and be like, you know it's on you. And I just feel like too, sometimes in in those different settings and the same thing as an employee and a boss, you're putting in all this work for someone else or for it to be like a team thing and you know the work that I put in, it's really nice to be like, I get the reward for that. Like I put in that work and I get it. And I love to help people get like I love to teach people about affiliate marketing. But what I realized too, is when you're in that MLM or something like that your success is really based on holding other people's hands and like really getting them to go do things I think for you almost. Whereas like here, it's like, I can help you as much as I can. But what I realize is you're either gonna do it or you're not gonna do it. I've had to learn to be like, I've only put on your oxygen mask first and step away because I just, you know, I didn't have someone holding my hand through this like I put in the time I was gritty with it. I learned and stayed to learn more. And I think so many people want that just like secret sauce in that handling. And I just can't do that for you. You have to learn how to do it. And once you learn how to do it, it's fire and you enjoy it and then something like I don't feel like I'm working when I even put in the time that I do. But like I can't make anyone else experience that I just can't.

Dave:  You just dropped one of the most important things ever said on the show ever said on the show. And it comes from somebody who's achieved tremendous results in the recent time and I want to just if we could just replay that back. Obviously once it's done, we're done being live, it will turn into a replay and we can maybe use that sound bite but that was powerful. You said something along the lines of You know, I can tell when somebody is asking about can I sign up they've been conditioned to think that they need somebody to come in and do it for them or kind of give them that one on one. And that is without a doubt. As you said it's, you know, you can tell they've been conditioned somehow some way whether they were made to believe coming up in school, that they can't do something by themselves, whether they were made to believe in an MLM that they can't do it by themselves that it's a it's a team thing or it's you know I need I need my uplines help are my mentor, whatever the truth is, is that 99.9% of people out here who say they can be your mentor on the internet. I I wouldn't let the mentor the Lizard that lives in my backyard. You know what I mean? I mean,

Emily:  there's a lot of people searching for mentors.

Dave:  Oh, and you know, it's almost like it's in many ways. It's like somebody moved wanting to move from one abusive relationship to the next you know, because they've probably already had a bad experience with some mentor out there, some shadow, you know, hiding in their Facebook messages mentor whatever. You know that they think the solution is well I need to go find somebody else. The next person, the next relationship and what you're talking about there with doing it on your own entrepreneurship. Unfortunately, you know, it is a lonely sport. It is a Can't you know what I mean? Like this is not a it's not a team sport like if you don't get up and do it for yourself like you said nobody's going to do it for you. And I think that mindset that you have no not that you're not talented but guess what I'm you know that there's a lot of talented people in our community but yeah, we've got the result. You got a big, massive, ridiculous result. And I tend to believe that, yes, you're talented, but it's because you're not sitting around waiting on anybody to come and give you permission to do anything or tell you what to do. Exactly. You're taking the training, putting your own spin on it. And realizing there's going to be some unknowns. And you're willing to explore those unknowns instead of letting that fear dominate you but this is such a huge topic in this industry. And I don't think we talk about it enough.

Emily:  Yeah. And I think there's been a lot of people like I'm more than willing to help and like I do answer so many questions. And I love seeing the people that I talked with that are doing well with affiliate marketing, but I think there's a fine line between helping and telling you and being fully transparent in answering your questions. Or like I just can't do the lifting for you. I can't make you wake up and make four tiktok videos today. I can't make you go and follow up or get an email autoresponder setup or play with your funnels or tweak things. I can't figure out your story. I think that's harder because I think you have to be very repetitive with your story. If you have not told your story one time today, you have not told that enough. You have to be repetitive. You have to stay consistent. You've got to find those obstacles and learn how to retell them in a different way. And I just can't do that for anyone. For me. I really feel like I crafted the exact targeted client two. Very, very specific and I feel like so many people just keep it in general and then it's hard to stay general all the time. Where it's like, you gotta you gotta be specific. You have to be repetitive and consistent. And I can't I can't do that for anybody else.

Dave:  Yeah, I mean the cool thing is, we're letting everybody know, like we're not we're letting you know that publicly maybe before you buy any of our training, you know what I mean? is coming on and saying, Oh, we're gonna be there and we're gonna be your family. It's like, Come on, man. I mean, you know, this is a community. This is one of the most powerful communities that I've ever been a part of. And it's not just a cog in the wheel. But it's powerful because there's a bunch of people who are creating independent versus dependent entrepreneurs. And anytime there's a and that's really important. My role is not to be dominating here or be you know, some guru trying to be everybody's mentor, as if I'm the All Knowing one. It's like, that's not healthy, that'd be like, that'd be like a tyrant in a country or it'd be like a tyrant. In a house. The same thing can happen in communities. There's abuse of leaders, leaders who abuse their power, leaders who want to create dependent people, so they can feed their narcissism. What we have to do here at luminary is just continue to tell the truth. That's all that matters. Yeah, truth is always going to win in the long term and the growth in our community reflects that. Because we're getting on every morning and although you're not the first person to say these exact words and make this exact point. It's really coming across loud and clear today, but we have said this, I mean, I talk this crap all the time, which is, this is on you, and we're going to support you every step of the way. But we're going to work harder on your business than you can you're going to work and you probably shouldn't because it's not a good look. You probably shouldn't complain about the results that you're not getting from the work that you didn't do, right, because that's not a good look. You know what I mean? Like nobody wants to buy from somebody who's complaining people want to buy, so would you talk, comment on whatever you want on what I just said. But I also want to understand how you have developed your competence to be able to be a leader to people as they're watching instead of Beto unsure of yourself? Which does come across? Yeah. Not right now. But if you are unsure of yourself

Emily:  I totally understand like, when I started this I will say like I've really become a I've you Kip person I want it to be like being very prominent in my story and who I am and why I am where I am. And so it's just interesting to me because I feel like being as honest as you can be. I feel like that's really where I excelled , like when people are commenting. Like I'm not just like hey, go check out this I will check out that like I straight up answer the question and like and sometimes I'm a little not like brutally honest but there's people that are like, you know, I I straight up will be like if you don't want to like get anything higher up, that's fine. But if you choose a bit, you're using that as an excuse to quit, you know, like, I feel like I'm very open and honest with whatever questions they have about affiliate marketing. And I feel like people really respond to that and appreciate that I've had a lot of people that will send me a message and be like, Thanks like, I've never had anyone answer that. I've never had anyone address that. And so I think that's been good. But I think also with my confidence is just seeing like once you tell your story, there's a lot of people that relate to you and that you realize you're not alone in that there are so many people that are just like you just like anyone else out there and just seeing so confident and like this. And this is where I came from. It's okay to be there and it's okay to be here now. And I deserve to be where I am. That's been really hard for me to realize like, sometimes it's funny people are like, do you really only work this much or? And my husband looked at me and he's like, Emily, you work your butt off like why do you feel like it's just like he's like, it's not luck in magic like you put in the work to get where you're at. And I think that is true too. And I feel like I've finally started to realize that no, like, I worked really hard to get here. And it's not complicated. But you have to work, you have to stay consistent daily.

Dave:  no, it's fine. I love reality. I like reality. I don't like fake you know, oh, let's pretend like life's not going on. Let's just embrace everything because we work from home and hey, look, my kids are over there and they're being loud right now. Guess what I'm going to have to jump off this interview right now. I'll put my family before any business stuff. I was just, you know, I won't go into a lot of details and things that I've been asked or invited to because I'm sure it would come across as braggadocious and I'm not trying to be that but, man. I don't like to travel. I don't like to speak and I like to go. I don't like to go. You know, to me, the ego deflation and I think becoming right sized in my business. What you were just talking about feeling confident about the work that I put in. I no longer felt that I needed everybody's validation or I needed to get you know, friends or families validation or I needed to go be the man you know, a lot of times we do a lot of things and in business just to feed our ego. You know, I became right sized in my business similar to what you're describing where you build that real confidence just from real hard work and consistency. And it was amazing. I stopped caring about all the vanity stuff. I stopped caring like when I started putting all my self esteem in those appropriate places. And I started to really say you know, because sometimes when you get successful you start to have your ego you're like I'm pretty important. We're gonna shoot, I mean, people want to, they want me to be their spot, right? Like I remember while I was doing it, too, I got started in this whole thing so I could be home with my family so I could I could be around my kids more I could be around my wife more I could, you know, in when I'm looking at her and she's sitting over there across the house or whatever, and then I'm getting tired. I gotta remember. I gotta remember Hey, this is why I started doing this in the first place. It's not to impress all these people out on the internet. It's not it's not to become successful and then let my ego take me away. It's so I can stay exactly in the seat that I am right now and not have to get up and leave. What are some of the other benefits that you've had of now, you know, starting this business and they don't have to particularly be about family. But what are some of the other things that you didn't really expect? might happen?

Emily:  I was going to say like, this is going to be a real benefit. But then I'll go into the real benefits. When I actually started this we were so tight that I got retarding the internet. And so when I was doing this, I would have to drive like 15 to 20 minutes to get to the internet to post videos. So I like yeah, we got rid of our internet

Dave:  like she'll do. I mean, it seems that now I have the internet.

Unknown Speaker  I just can't believe

Dave:  you did that. I mean, you can't I would think that'd be the last thing the kids I mean they got no no internet you got that's

Emily:  unbelievable. That's been a really big benefit but kids love it or like we have fast internet this is so cool. Yeah, no dots on the screen like waiting because it was a lot for us and we just didn't want to put that in our budget at the time. And so I was like, you know, I'm gonna use our data as much as we can and like, our hotspots and I'm gonna, whenever we go anywhere, I'm gonna have my videos ready to post them and like it was you know, it was a lot of frustrating. So that's been a big benefit we can afford. But the other big benefit is that, for me, homeschooling is a huge thing. I was just my therapist, and it seemed like something for our family, my husband, and it's super busy in the winter. So one my husband signed up so he's not like he is, he just likes seeing me happy doing something but also for him. He likes work. me he's worked concrete 80 hour weeks in the heat. Then for him like he's been so conditioned to think that you have to be out there physically working every hour of the day. Go to see his mindset shift as there are other opportunities on this internet. You know, this world wide web out there. Full the opportunity. So that's been really interesting to do just like, understand the magnitude of what is out there. That's been really wild for me to just understand that.

Dave:  Can you say more about that? I mean, for people that may not even have any idea of what you mean by that.

Emily:  When people think I say this so often because I think what happens is when you're trying to educate someone on affiliate marketing, they get stuck in the algorithm of education on affiliate marketing, and what they don't ever understand or research is the amount of affiliate programs out there and companies. It's like, it's anywhere and I mean, even local businesses, they would be happy to have affiliates out there. And so I think when you really think about how many opportunities that I think people think about longevity and they get afraid of like, oh, like, you know, I'm gonna do this and then what's gonna happen? It's like, well, what's gonna happen is you're gonna hone in on your skills and you can go to any company with affiliate, you can start as many niches as you want. I always tell someone to get really comfortable in one area and understand it and learn it and then branch out and there's just so many areas that are growing right now. It is not limited to just like this little piece of the pie that people think like there are wild amount of companies out there that you can apply for that you can that you can grow but you have to obviously understand how to do it the right way and learn the right way and then feel confident in it get those skills Yeah.

Dave:  approached a martial arts instructor, and they put together a pretty simple affiliate program and she went on to do 10s of 1000s of dollars and affiliate referral sales from we had a we had we had our own makeup legendary actually, this was like, well over a year ago. Client here who you know, just went through our training and did exactly what you're talking about sort of went and found somebody that she really loved. And because of seeing things, having the knowledge to be able to see things in a different way. It's sort of like knowledge is the most important thing in our life. It's more important than anything. It'll make the difference in how you raise your kids and how they turn out. It'll make the difference between you know how long you live, it'll make the difference between how you live how much you make money is not a it's not. I mean, in today's day and age for a long time. There were advantages that people have and I think to a certain extent, there still is in society, there's an advantage that people have: Don't worry about the dollar. But this levels the playing field, this levels the playing field.

Emily:  Yeah. Totally agree. Yeah. I

Unknown Speaker  mean,

Emily:  I think there are so many people that go into it that really do want this to work for that. They really do. And I think though they just lack the like, you do have to learn the skills. And I think it's so funny. Of course, not that I didn't love the mindset. I didn't appreciate or understand the importance of the mindset until I got into it. I remember. Like, even now, like, you know, I'm five months into it, and I have had success, but it doesn't mean that I'm not like, you know, like, oh, like what do I need to do and I need to do more and am I not awesome? Like it just being like, No, you are showing up every day you're doing what you've been taught, you're learning and continuing to learn the skills and just realizing like, you get so much knowledge from this and like just just growing on that and I do this a lot to people like when you get a college degree, you don't just like get a college degree and then you go and like get this great job and you're wildly successful. Like you have to go into the real world. And you have to grow upon those skills. And it's the same thing with affiliate marketing. You learn so much and all of the resources but you also have to then learn to apply those to real life like how to apply those to real life and expand those.

Dave:  Yeah, and I think the the power of this community is that there's so many people and just, I mean, if a student was to come, there's so many distractions, but if a student was to come in and just go through our training and then tune into the show, just like you did, you're gonna get a million examples. You're gonna get ideas gangly, you're gonna have more ideas and know what to do with. And it all comes back to what our guest yesterday on the show said which is taking the shot just taking the shot. The majority, and this is what I know about being in this industry for over a decade. The majority of failure, the majority of struggle just simply comes from not trying. It's not that it's not possible. It's not that you don't have the right information, and especially if you're here, the undeniable proof is all around you. It's just that you're not taking the shots, not that you're not capable. It's not that you can't do it. It's not that there's anything wrong with any of you. And that's a big thing that I think we have to give ourselves a break. There's nothing wrong with you because you're hesitant. If you are hesitant, you're listening, there's nothing wrong with you, if you're skeptical. There's nothing wrong with you. If you're fearful. There's nothing wrong with you. If you're paralyzed with anxiety and fears. There's nothing wrong with you. That's all totally normal feelings. Yeah, I think where it becomes a problem is when you let it create inaction rather than action. That's it. And for me what I've learned to do with sweaty armpits, I slept like a prank. I got all kinds of shit that's wrong with me and going on with me and weird. And here's I think the key is pushing through it and doing it anyway, because there's just nobody that's coming to save me. I got a window right here. I look out every day. I say, you know, maybe there's gonna be a black chopper or somebody's gonna come in and land in my front yard. Save me. Hey, Dave. It's your turn. You've been such a good person. You're done working you can pick but nobody's coming. Nobody's coming to save me. Nobody's gonna save any of us. We have to deal. Play with the hand that we got, whether it's anxiety, whatever, and push through it. So tell us one thing that we wouldn't know about you besides the other cool stuff that you've shared, that sort of like my sweating and anxiety and all this other stuff, but we do not know about you that you've pushed through and had success despite it. I think a lot

Emily:  a lot of people come and they tell me that they are fearful and things like that. I think a big thing that I try to get across if I actually oh my gosh, I have always struggled with ups and downs and anxiety and I feel like a big thing for me is feeling worthy. Like that's been very hard for me. So there are some times where it's going really well and I'll be like, this isn't going to keep going well, like I should just quit. Like, what's the point in this like, you know, and, and I do get down myself or like I'm not doing enough like you should various doing more like you're not enough and you need to be doing more and that's something that is a mental battle. Like

Dave:  A lot of moms say that to men. Yeah. You know what I mean? Like I was in the feelings of a lot of I don't even want to try to demand explain or describe but I've heard a lot of women say that, you know,

Emily:  yeah, and I think a lot of people see my videos sometimes to where they're, you know, they're, I get a lot of people that are like, how do you make time and how do you and I'm like, you know, sometimes it's not always easy. There's some times where I look at my husband I'm like, you know and I really don't work that much but I sometimes get guilty as in like, oh man, like maybe I did like work two hours a day and I kind of ignored my daughter for a minute and I'll and I'll be like, gosh, like Am I a terrible person like in and you know, and then I realize like, I'm in the season of like, you. Not everyone thinks this is bad. So there's weird valence and I'm like, No, sometimes there's not a balance. Sometimes I'm grinding. Okay. And then on the weekend, I am there and I'm killing it with my kids. No, sometimes I'm not the greatest spouse or I'm not the greatest. There's not some weird balance. Everything is absent. And for me, I've had to be okay with that. And that's not always easy, but I think people see you on social media and your videos are always like, yeah, pointing and happy and it's like, sometimes before I take those, I'm tired. And I don't know if they're going to be hits and I look at my views and I'm like, What in the world is going on here? And so yeah, that makes me really feel like a human like I'm, I have emotions. It's hard. It's not always easy.

Dave:  And you got kids right Shayla, so she's overwhelmed as a twin mom and you have kids and we are homeschooling. And let me tell you something. That alone I got a six year old in a one year old at home. That alone is a full time job. And so I can see as you're talking how that pressure couldn't build up on you and you would begin to be hard on yourself and think Am I good enough? Am I doing enough and a lot less on their plate would feel that way. And so that tells me that it doesn't it doesn't have anything to do with what we have on our plate. It just has to do with what we have in our head and how we choose to see it and how we choose to frame these situations and I'm so happy to hear that you're you're giving yourself that that break and you also have gave up that that fantasy of this balance that people talk about because I really think that we have a lot of things in our head that we think because we've heard about them like balance that uh, we don't have it and we'll never achieve it. And the truth is These assholes out here on the internet acting perfect don't have it all going on either.

Emily:  Right? I completely agree. I think like what the Beyonce do and like I just remember something you just said to like, so many people are like, I just don't know if I have the degree this and that and I'm like, you know, I used to be that person that would be like I saw this other waiting for the publishing Clearing House thing I'd fill in at my grandma's and be like, This is it. We're gonna win it grandma. We're gonna win it and I always have an envelope she's gonna ride to arrive in my mailbox and we're going to be financially set. I was like, That is bullcrap. That's not going to happen. And so why am I waiting? I'm waiting for someone to save me that is never going to save me. So I can either like to get through it and then make the commitment. Or I can just sit and wait my entire life. And it's like, you know, I have people that are like, oh, like, I've been with us for two months and I am almost without what I don't think it's working for me. So I think I'm just going to switch to a whole different platform. And I'm like, know what, like you could be on the cusp of greatness. Don't stop. You're gonna have weeks. You're gonna have two weeks that are gonna suck. When you might have one week. That's really freaking awesome. Yeah, so it's just Oh, yeah, it's just, it's not at all it. gotta stick with it. You have to and this is the one thing that I've really stuck with and that I'm like, What about the other stuff that I should have stuck with like where's my success fee? So I'm so happy that I'm seeing that now.

Dave:  Yeah, it's it's I said this to my wife actually astronomic here my what I was talking about but half the battle of success is literally showing up. It's literally showing up in and I think that if I was to if I only had one thing like you know there was a genie and he said you got one one wish. Well if I had one guess if the guessing Jesus said Dave say the one thing that's the number one killer of people success that are doing this digital marketing model online. And really this applies to most businesses, but I'll tell you the number one thing that I've seen over the years, that everybody liked to hear that anybody on the show is interested in the number one and this isn't by a little bit, it's fine. Like this is the big killer, and I'm just setting it's quitting too soon. It's stopping too soon. That's it. That's the number one thing when Dave it's not some you know, it's not some A knot is just that people stop too soon. It's the same reason why we don't have a whole world of clean and sober people. Because like me, I came into recovery and those first 30 or 45 days I was so this was 2008 For those of you who don't know my story clean from opiates, DT was on that. And I've been cleaning from that since 2008. And the detox on that is mind blowing. Mind blowing is painful. And you probably know your therapist, right? You

Emily:  know, physically, like, it feels like you're dying,

Dave:  debilitating, crippling, and I almost quit before the miracle happened. You see, almost no, you know what I mean? Because it hurt because it was uncomfortable because I didn't want to go through it. And you know, I watch a lot of interviews of various people just listen to people's stories. I like I like human nature. I like reality. I like the underworld. I like all the things they talk about. We all love to pretend doesn't exist. I like those things. And so, you know, I was watching an interview of some active addicts on the YouTube channel, soft white underbelly. And yeah, they were like We don't want to go through the detox. That's why we're not getting clean and I can relate to that. I can relate to that. And I've got this wonderful life because I you know, I've got this wonderful life because I you know, I did go through it. I didn't stop before the miracle happens. I've got a life as a high school dropped out. We were named by Inc Magazine, and we'll have all the stuff coming out all the trophies and plaques and maybe even will be in the magazine. here over the next couple of months. We're the 63rd fastest growing education privately held education company in America over the last year. I mean, why? How because I and a bunch of other people didn't quit any. Like, we didn't quit too early. Nobody here is so talented that Everett we're just riding on their cow. You know what I mean? Like I'm not asking the town. I mean, I'm sure and I've got a lot of tenacity, but I'm not the most talented guy in the world. But I just won't quit and that's what I'm hearing you saying right now as well.

Emily:  Yeah, I got a lot of people too that are scared. Like, why here like people's accounts are getting taken down and all like stuff like that. And in my mind, I always say like, today is a day and tomorrow's another day and I'm gonna cross that hurdle when it comes but like, like people get so worried about that and then they quit because they're worried about that. It's like, what that's just like, just another thing to like to move forward with. Like, that's just another thing to move forward with. And I think that like, for me, it's like, I can look at it, but like, you know what, like, this is taking an hour away from my kids. It's not worth it. But then I look at the big picture. I'm like, no, no, I'm homeschooling my kids so they'll get even with me or you know let's say I want to grind for the next I want to grind for the next year, if I'm gonna grind through the next year and that allows my husband in turn to learn this and do this and Asheville to go to Florida and the winters for two months. Because financially we're able to do that. Then that time with my kids to me that's worth the grind. So it's really like where you ended up putting those priorities at. But so many people, I think, to want that quick payoff, and I'm like, you know, you might have to grind for a year, but then you have a path for 10 years. And I think that's somewhat important to see like you might be giving some something up, you might be giving those nights on the couch with your husband watching Netflix, which I get that my husband works all the time. And it's hard for us and you know, as a couple you're like, you know, I should be sitting or hanging out or spending time with him. But to realize like, if I put that on pause and I take that time of sitting on the couch, and I put it into something that will allow us to dictate and have more college worth it. So you really have to look you have to look at it in the long run and what that grind is going to be worth and you know for me too, like, like I have my kids all the time I work maybe an hour to a day sometimes I will have my mother in law calm and I'll do three hours in a day. But you can make this work around your schedule. You can just say you're gonna do it and do it. It's not always going to be at the most opportune time. But it works.

Dave:  Now's a dang good time to be pretty much building every thing you can build because we don't know where we're where the world's going and I'll tell you what's also cool and I don't know if you've experienced this. I'll let you go after this question. I know you got a house full there. Particularly your chromogen dog codger that's exactly what mine was king he was old codger but the it's it's it's certainly worth it. It's certainly worth it. I've found it to be worth it and I wonder if you are being at home around your kids and now having this extra time they are at home to be with your kids. What sort of lessons do you think it's teaching them and what do you think you're showing them despite what you're thinking in your head? What do you think long term shows them and ultimately they're going to take away from this experience with you?

Emily:  Yeah, I think that I think a big thing for me is showing them that you can follow your passion and be successful. You can follow that niche like you can if you find yourself as a creative person, you don't have that way like you don't have to steal that away to like, be something that you're not like you can totally dive into that and lean into that and be successful and that you can make your own path if you have a will to have a different life. You can change your life and that they see that they watch me all the time and they'll be like my mom does this or something but then I see them be so proud and I want them to be proud and anything that they do. I want them if they want to. I don't know. Travel the world, be artists and travel the world but you better work for it and you better be the best one out there and you better stay a learner. And I want them to have that passion for whatever they do. I want them to have passion for it. I don't want them to be in a cycle of just doing what they're told. I want them to really love everything they do. And be so confident in who they are. So I hope that they see that and I think they've watched me transform in a great way in the past five months. And the financial gain is wonderful, but I think that right they're watching their mom transform and feel confident in who she is and love what she does. And say you know, this is something mommy's doing for her and for that wildly change, like life changing for us and for them.

Dave:  Well, thanks for sharing that with us. Once again, you know here so cool to track you know your journey and you know to talk to you back when it was probably in your you're thinking this is just a fluke guy I don't know if I should even you know I don't I don't know if I should even go on Wake Up legendary and talk about it.

Emily:  I definitely was very nervous. Because last time yeah,

Dave:  now you've come back with some more certainty. And you know what, what you're doing now and you're doing it for some reason that looks great on the legendary sides every day. Thank you so much. You're very welcome. And thank you and we've got your tick tock link up there and I'll put your Instagram as well and, and yeah, we'll talk to you probably another couple of months

Emily:  I hope so. This is really great. Thank you for having me.

Dave:  All right, and we'll talk to you later. Bye. All right, my friends. Wow. Wow. She's on Instagram. @emtheaffiliate. And, man. I mean, every single day, it's a new story and a new and a new journey that we get to document and you know, it's it never ceases to amaze me that people can achieve what people can achieve and I think it's going to blow you away what you can achieve as well. And so pay the shot, hit post, hit post again, and then hit post and keep hitting post. As it may not feel like you're getting anywhere but please don't leave before the miracle happens. All right, we'll be back tomorrow for another episode. Thank you and again for an amazing show and amazing journey that we get to sort of be a fly on the wall and and watch and it's so so cool to see it happen. All right, everybody get out of here. Have a fantastic day be legendary. We'll talk to you back here tomorrow for another episode 10am Eastern Time. Peace.

How Going Live On TikTok Helps To Grow Your Business

Below is the transcription for this episode:

Dave:  Hey what's going on my friends? This is Dave Sharpe Welcome to wake up legendary. And we have an exciting guest this morning. I'm excited to talk to him. He's going to talk about going live. How that can benefit Grow Your Business, explode your business even gee whiz. I think we're live right now but that's besides the point. I go live every day. She must work. Yeah, social proof, no better way to show your customers that you're real than to just talk real and in the flesh with them. If you didn't hear, we are or were awarded a spot in the Inc 5000 fastest growing privately held companies in America for the 2022 year list and we've got some surprises and some more things that are going to be rolling out, maybe even some spots and some upcoming magazines, who knows we'll see. But, in case you're new here, what's important for you to know is every day five days a week we interview actual clients, actual clients and they get to tell you their experience and their story directly from their mouth. And that's exactly what we're gonna do this morning with Phil. So, Phil, welcome to the show, brother.

Phil:  Hey, Dave. Nice to see you. First time meeting you. Pleasure.

Dave:  Nice to see you Phil. Nice to meet you too, man. And thanks for taking some time to share some value and some experience with us. This morning. Absolutely. So tell us where you're from and what your legendary story is, which is your only online story I read from your application. So this is pretty cool that people get to hear right. Am I correct about that? And this was your kind of first online venture or even though you're stupid. Alright, so tell us the nutshell version of your story brother.

Phil:  Originally from New Jersey, I have lived out here in Georgia since 94. So I've been out here longer than I live in New Jersey. I've been in Georgia for a while. And my story starts with before COVID hit. I had wanted to start an online business. I just never knew how to do it just like you're like it's in your funnel. Just don't know how to do it. Never. I mean, it's just the standard question of what do you do? So I did find somebody that I wanted to start to believe it or not, I wanted to start a maid service before COVID had started maid service. And I've never told this story in my life, maybe once or twice in my life, but I did want to start a maid service. I had everything ready to go and I got an online course to do it that cost me about 500 bucks. I did that. And all of a sudden COVID hit everything shut down. Couldn't nobody wanted to go into anybody's house to clean it. Nobody wanted to, you know, get hired.

Dave:  Very true. And I can't. We can't cancel our cleaners but because we're financially able to. We did continue to pay them so and then we brought them back after COVID So but you're absolutely right for 99.9% of people, maids, you know and house cleaners likely got canceled and were unpaid.

Phil:  That's right. So after that, I was just trying to depress and just continue with my nine to five still doing my night. And I had to figure something out. I never wanted to. I always wanted that entrepreneur that had that thought and grew Rich. Plug in my back pocket, always thinking of different ways to do something different. But I continue to have you know, you gotta have that regular job, kind of been doing that. I came across Of course, when one of my little boys I have a 10 year old who wants to TikTok I wanted to get to see with TikTok was all about. Tick tock after you know, 20 minutes of watching people to work. I thought watching I really thought it wasn't a really good platform for him. Long story short, someone found Calvin but it might Be okay for dad. That's why I said I was on it for 20 minutes after fooling around with that, I saw Calvin talking about his spiel and actually the first five minutes I just said, You know what, this sounds like a bunch of crap and I kind of flipped by. And, you know, my subconscious mind got to me about a couple of days later. I didn't. I wanted to find him again and after I found him again, it was like I said, there's life for three hours and the guy goes on forever. Very intelligent man. And it just caught my interest. It sounded like something that I could do. He made me feel like I could do this. And that's what that's what I have learned since day one from Calvin is that it's more about how you make people feel on this whole journey of this online business. Because if people aren't feeling like they can do something, right. They're not going to do it. They're just not going to feel like they do it. So I started to value it. Yeah, I found your course went through it. It took me about a month to go through it and had some family issues, but I went through it. I didn't get it at first, but it took me a minute, right? You know, I'm 55 years old It took me a little while to get back into that little study mode. So what I figured it out but I got through it didn't make money for three months, most people would have quit. I mean, I would have quit, but I knew. I mean there are people out there that do this type of business. That looks to me like they couldn't even tie their shoes and chew gum at the same time. I'm like, holy crap. I mean, I can do this. And I've seen people do it. I'm not I'm not the sharpest tool in the shed, but I know that if I was determined in here that I can take care of and I did I got out there I was determined I just pushed forward. I kept pushing forward and then your first commission that I made you know was a couple of bucks here and there and holy crap, this thing works. I got something here that actually works. I'm just going to continue on. And then you know that it was June of last year when I took the training. August September is when I first made my first commission and my first five July was a five figure month and this month looks pretty good and still working a full time job but I my whole plan I told my wife when I first started this was I said to her, just give me a year just give me your to do this. And I'll prove to you that I'll make something of this if not fine if not I invested in it. I invested in the blueprints I invested in this business I invested in myself, you know and I kept saying to myself she wasn't she was on like she's on my back. She serves on this as I've never seen you more passionate about anything in your life. I am with you and I said fantastic and it gives me goosebumps just thinking about that because to have somebody in your wheelhouse behind you is very powerful and I did that. And then my goal, a secret goal that I had was to toe my line within that first year, that if you have no more joy left in your job, you can quit. Well, a couple of weeks ago I told her that a couple of weeks ago I said to my wife you don't have any more joy left than your job can certainly quit. I knew she didn't have any do I left but she worked with that with them. She resigned but she's working something out with them. But here's the thing about her: her shoulders went like this. She's relieved to have the fact she doesn't have to do it if she doesn't want to. But my first thought was complete. And my next goal was me.

Dave:  Well, wow, man. What a hell of a nutshell brother.

Phil:  Yeah. Well, I'm determined. Man, I've been beat up my whole life through this nine to five stuff. A lot of people have you know you read the statistics about 71% of people hate their job. Now hate is a very strong word. And, you know, I don't speak bad about my job,I like my job. It's been very fruitful for me and my family. But look, your points in your life where you want a little more freedom. And aggravation that's not healthy for me. I'm at that point in my life where you know I don't want to be aggravating more. I want to be more family, you know, you live your life for a certain amount of years and it goes like that to a flicker of time and I want to be able to enjoy it a little bit better, right because I want to spend more time and we meet people that you love. You know you go to work every day, these people that you go to work with most of the time and people that you really don't want to be with. I'd rather be with family and friends can be able to do a business where I can

Dave:  Or alone , right? I mean just spending time at your home alone is a beautiful, wonderful thing that I really enjoy. Personally.

Phil:  I'm more of an introverted type of person. However, when I get on with my life, I'm you know, I'm very I don't know what people say well within your app, but you can do this really well. But you know, I was the person that said Man, I really love people. I just don't like it when they're wrapped.

Dave:  Exactly on the internet is the perfect solution for somebody like you and me, because I feel the same way and I thought for so long because I could turn it on that I was extroverted. But turning it on can oftentimes just be a survival skill. You just turn it on when you have to turn it on and sometimes we turn it on at our jobs. And sometimes people turn it on when they have to do things that are much harder in life than to go watch a soft white underbelly channel on YouTube and you'll hear stories you can. We all watched those kinds of videos to develop my empathy and to stay close. You know, there's something really powerful in what you said at the beginning of this show, which is making people feel like they can do this. And there's there's a there's a real there's a real power in that and I think that's the secret to this whole thing is when you were communicating with people and we're shooting videos or you know short form videos, or we're going live or we're creating some sort of piece of sales material, whether it be like a VSL a video sales letter, like what sells the challenge or whether it be a longer form webinar style, like what we have for the business planning class, regardless of what it is the if if during the process of that interaction or them watching you if you don't make them feel like they can do it. You're not going to get that you're not going to get there by and they're not going to take any action. And that's why I say it's so important not to know everything. It's so important not to be an expert, as billiat It's important not to be that you don't have to know it all. Because if you know it all and you're creating content, and you feel like you have to know it all and and what do you think that new person that's listening is gonna think they're gonna think well, I'm nowhere near where you're at, or I'm nowhere near right and even if I'm in a different niche, like say I'm in a SAM in the dog training niche and I'm you know, I I'm acting like I'm some sort of a drill sergeant, you know, I've got because a lot of times we really when we go to create content, we really think that we have to be super impressive we got to be and so maybe in our content, if we were doing for the dog training niche we might, we might be another thing is is that where we were we were we we give all fives like we're perfect. Like we never make a mistake. Well, nobody's going to want to buy from us, learn from us, be around us, because they're going to . They already know they're fallible, they already know they make mistakes, and don't think that it's safe or it's okay or allowable to make a mistake. And that's why it's important for us to you know, we have been the lows with the highs and quite frankly speaking about my struggles in my lows and even being talking about you know, the things that I have challenges with on a day to day basis now sells more than me acting like I'm a big guru and I know it all or that I'm some big important person. It's the relatability I'd let you say more about that because I think that's a piece that we just don't talk about enough and I'd like to start talking about that more. How do we make people feel safe, understand that they can make mistakes in apps like being an expert, or that knowing it all actually is a bad thing?

Phil:  Well, the perfect segue into this live thing is that first of all, we save lives. Motivated to get on with my life. First of all, the first thing I love is I take that enhanced feature and I just turn it all the way up and get rid of all my wrinkles and everything. They look really young and I love that fact. And also I just get so motivated when I talk about this. What it has done for people and what it can do for others, right. And it motivates me and I get passionate about it. And they see that in how I do this. But first start off these lives and I tell these people look, I'm just a regular guy, man. I'm just a 55 year old guy we're about in the northern suburbs of Georgia. I got three kids I explained to my kids. I tell him Look, I got a 19 year old son I got a 15 year old girl there be lots of trouble there I got a 10 year old little boy and look I'm just the guy that just flipped through tic tock just like you guys are and I just found something that then I just took a chance on all I did was take a click and I went and I did it. And you know I hear all the scam bullshit. So I gave it a shot, right? I'm smart enough. To know what a scam is and what isn't. So I gave it a shot. And I just told these people, look, I didn't make any money in the first three months, right? Most people would have quit you probably going to fail as much as because if you don't fail, none of this success that you will have is going to feel any good. Because if everything is successful, then you're not going to feel what failure is because if you're not going to make anything until you fail, and I keep telling him like I fail 1000 times I continue to fail. I failed through these lives. Sometimes I say things I shouldn't be saying. Maybe I say some people will say to me I don't need you. Can you show me some income statements? No, I'm not likely to ask you what you take for granted. Don't please don't ask me. I don't want to be rude. But here's the deal. I can tell you I've done this for a short amount of money. I can tell you I made four figures here and four figures there. But look, I'm not gonna take my phone out of my garage and show you my Lamborghini because I'm not that guy. It's just not me. I don't do that kind of thing. So here's the thing to be real. I just keep letting people know that I'm just a regular person just like you guys. All I did was try hard. Right? Give it a shot. And I try to take some. It's tricky, man. It's just hard for some people to understand because I tell people, but they'll say to me, Well, you're gonna help me, you're gonna mentor me in some way. I feel like I'll be there for you. You got my email address. And sometimes I get people my phone numbers. If I get a chance. Sometimes I don't do that. I'll get inundated with phone numbers, but I'll let people know that I'm here for you. Look, everybody needs a little bit of somebody in their wheelhouse to help them along. I'll be there for you. But I tell them at this point. I'm not going to do it for you. I'll be here. I'm not going to do it for you. I'm if you're going in the wrong direction. You know the goalie puts you back in play. I'm going to put you back in play. But you know I'm not going to be making the goals for you. You're going to be doing it so I tried to do that and let people realize that this is real you know this is no get rich quick thing you're not gonna I tell them look. If you plan on getting this thing and you start doing some of this stuff you make your videos and all that. You might not make your mortgage next month but this is how you make your mortgage. Gotta learn this stuff. Go out there and fail 1000 times go out there and learn this. Make your first commission focus on what you're doing. And then continue on

Dave:  Not getting the knowledge not only eliminates fear, but it also is the very thing that is going to help you take you know elevate to wherever you want to go if you want to go to a new financial level you're going to have to know some new things. And then you're gonna have to use those new things, you know, but one of the one of the most clever things that was ever said to me was when I first got clean, and they were like, you know, because I got clean. And of course my ass had you know, I was homeless, not under a bridge, but I was homeless. This was back in 2008 and I got cleaned and I was humble from day one through 29 But then on day 30 I started to, you know, start to pipe up trying to tell the help How to Help. Somebody said Dave, your best thinking got you here brother. I said they said your best thinking your best knowledge or the or, or the way in which you use the knowledge that you had got you right here man so the best thing for you to do is Information man, because the information that you have whether it was given to you by your mother, your father, your teacher, your brother, your sister, whoever, society team, Mr. Rogers, it ain't working out. Because you're in a 12 step meeting in your home. You know what I mean? And the same thing applies here. None of us come, none of us wake up and say, gee whiz, I'm gonna go stay, I'm gonna go open My Computer. Start a business and start posting a bunch of videos. You know, nobody wakes up and says, Oh, gee, I think I'm just gonna go start an internet business today. It's just not one of those things. You're the only because if you were financially sad and you had everything we want, you wouldn't be open to it. But so people enroll in the challenge, right? Because you're looking for more money, you're looking for more freedom. And then when people get started, instead of going through the challenge instead of going through the training, they get distracted, they start getting off in private messages. They start asking people what their opinions of things are. And or they might hear somebody say it's a scam and then they might believe them versus going through and experiencing it themselves. You used an interesting quote a few minutes ago as well. Give it a shot. I wonder if you could just say more about how you view faith than would you say you're 55? So, gosh, you're in some ways an old dog. I'm sure you've done your career for 20 years. You're an older dog than I am. Even though I might have more gray as in you, but I don't know it looks like you're kind of you're there too. Right You and I are similar. We still got the mustache but all around here. But how do you view giving things a shot? How do you view take isn't it How do you view taking a risk? How do you view that and how can we get more people motivated? To get excited about the unknown instead of fearful about it?

Phil:  I believe you have to have faith in yourself. You gotta have faith in what you believe. I mean, being our age I'm gonna put you in my category, being our age. We've been beat up throughout our lives. We know we can determine what is scammy and what isn't. We can determine, you know, we're grown adults, right? We can figure things out , we can protect ourselves in certain ways. So when people come to me and they say, Well, you know, I can certainly learn this on YouTube. I said, Yeah, I can say I can do that too. But here's the difference. Gary's YouTube people. I don't think there's any credibility there. I don't have any credibility with these people on YouTube. They can certainly teach me everything that this guy Davis is teaching, but I'll tell you what, they have no credibility. They don't. They haven't been featured. In Forbes magazine. They have hidden features in Entrepreneur Magazine, right, this guy's meal filter to win a million dollar business these people have and so I'm learning from somebody who actually knows what he's doing. I'd rather do that and have more credibility with a company that's actually credibility with me right? Somebody from Shark Tank that is absolutely loving this business. So what the hell why why not give it a shot? Right. So I try to make people feel a little bit better about doing something that they're scared to do. I just give them factors help

Dave:  for the outside. validation, the Inc 5000 piece that we just got featured in 63rd fastest growing education company in America. But it's interesting because even all of those people will still, you know, when we get into doing our research we get into getting ready to get ready thinking about it. Let me go read on Google, do some blogging, then get into the Facebook group and I've got somebody's private message. There's so many distractions. I believe that if you want to achieve anything, it doesn't matter what you want to do, you can be successful at it, but you have to cut out all the distractions. Right now that's more important than ever, because I don't know how good at multitasking you are. But if I'm honest, I'm horrible at it. I'm not good at it. I'm just not, I'm not good at you know, I mean, I can't parent multiple children at one time. That is why we only have two in the house right now because we divide and conquer. But there's a man sometimes the path is laid out right in front of us, I guess is what I'm saying and we still don't take it and then along comes a guy like you who's dead GM AC technician you know his whole life has kind of risen up the ladder right risen up the sorry, IT technician

Phil:  Well no i started off isn't it throw my first proof my first point in my career in my life was it 2000 Whatever. That went down the tubes, you know, everybody got there. Everybody got outsourced? Couldn't find a job. My brother is an HVAC technician. He said there are wholesale houses out there looking for people. I had a little boy who didn't have insurance, right? So I needed something. So my brother said hey, go, go find a place this place is looking. It was an hour and a half away from my house. I needed something right? I could have still stayed with it. But I would have had to go through almost two and a half hours from my house to make that same kind of money. I changed careers, did something that was close and wanted to be with my family more. Right so I wanted something closer and I stayed in than that. It was temporary job I'm there 19 years

Dave:  And that's what usually happens is we you know we end up just kind of getting comfortable and or complete or it's just meeting our needs for that moment but not really meeting our wants. But what I was getting at was, you know, the opening and the not kind of falling out for people taking into account all the credibility and everything people will still find themselves asking, questioning, letting those internal skepticism stop them. And I'm not sure there's ever a solution for that. I don't think we could ever enroll 100% of people into going after what they want. But I've continued to be challenged over the years to inspire more people to go after what they want. And I think right now is the time where I've seen more people grabbing it, you know than ever before and I think a lot of that I wanted to share a statistic with you because you shared one with me. 78% of people this was from a New York Times article called luxury rental buildings take working from home to the next level. That's the name of the article if you want to cross reference it but there's a stat in it. That says 78% of people say they want to continue to work from home after the big big event, the big health event that happened and so you now have that brother and so how are you? You know, how are you pointing out all of these things to people because another truth about marketing that I find to be really, really spot on is a lot of times people are not aware of their pain until you point it out to them. So how when you're going live and when you're talking to people do you do you do you kind of put their pain in their face a little bit, right because again, unless they know about it, a lot of times they don't really, you know, it's very easy to try to avoid it. How do you help people to see that it's even more of an urgent time right now to have a side hustle or a side income or to be able to work from home after the recent health stuff than ever before in the future.

Phil:  Well, I know, I let people know that. I kind of go about imagining how this would feel if you were doing this, this and this I would go about that way. But I will actually tell people look, the internet has leveled the playing ground for everyone. You don't have to deliver it. The internet doesn't give a crap if you're fat bald, right? It doesn't care if you're green, yellow, purple doesn't care if you haven't thrown I'd grown out of your head doesn't give a crap whether he doesn't nobody can. As long as you're getting some value. As long as you're out there showing people something that can help. Then you can make money online. It doesn't matter. You don't, I don't want to show my face. Okay. Don't show your face. There's many ways to create content online. But look, guys, the internet has leveled that. You don't need a degree. I don't. Who doesn't have a high school diploma? That's okay, who cares? Nobody cares. Online. As long as you're giving people some value. I kind of bring that back to some people. A lot of people kind of resonate with that.I also want to make people feel comfortable with this program. So what I show them is I show them these wakeup legendaries I show a couple of people that are pretty powerful. And I just turned my camera around, showed him a couple of interviews that you do with some people and they have statements that they say are very powerful. So I use the platform to make people feel a little more comfortable about how all of this is just regular people just like them. And look there's nothing to be afraid of. We're all regular people here. All you gotta do is give it a shot. Yeah, yeah.

Dave:  Really, really, really powerful points. What would you say to somebody who's not gone live? And who wants to? What would you say that about? What point did life look for you at the beginning and how you might start up over again if you could?

Phil:  That was a funny story. So it was my first time going live. I was down in my dark, unfinished basement. And my first time going live had all these lights on me and I didn't know what to do and I turned it on. And of course I had nobody there. But I heard somebody say I can't remember who it was. But somebody said just continue talking. Just think about what you might have said and just continue talking. Just practice. Just talk talk talk. If somebody comes back, maybe they'll catch something that's interesting, and they'll stay for coffee, and I still know her today. And and I talked to her she was my first Tiktok buddy and I was just talking to her the other day but she was the only one I sat and talked with but I continued on and continued on and then eventually you just keep doing I did it every day for weeks and weeks weeks until it just started building up and I just practice my skills. Just learning and wanting I'm talking about because when you get you start staring at yourself that you're you're more you're more prone to just saying oh my god oh my god did my holy crap. And you just start looking at all those things going through your head and you just don't focus on the drainage. Like oh yeah, I got something like that thing but as I got better at it, just like anything else, and that's another thing that I tell people in my lives is that look, all of this stuff you're gonna learn. Nobody's learned before you don't know this. You're just a regular person. All this affiliate marketing stuff was in the background for years. Nobody knew about this stuff. We all learn it's starting to be something that's out there that people want to do. It can make some people money. Look, you're not going to know what it is. You're gonna go outside and you're going to ask some family and friends. Have you ever heard of it? Probably none of them will know what this is. And then you're going to start searching the internet and you're gonna find oh my god, somebody says it's a scam. Oh my god, but then come back to me and say oh my god, those are scamming me but then I tell them one thing. Look, affiliate marketing is a job description. Right? If somebody says well, what's really important is this a scam? Well, what do you do for a living? Well, I'm a warehouse and got your ass. I heard that scam too. holy crud. So I might have kind of put it in perspective with people that look. You have to understand things that you're listening to, really think about it right, take a minute and think about what you're talking about. Going Live getting back to that. As I got better at it, and I got more people in my life. I just wanted people to feel like that. They're regular people that I'm a regular person that I'm not doing anything any different than anybody else. They asked me well, why did you do this? Why are you doing this for people? Why do you come out and do two or three hours a lot? Why do you do this two or three times? Why do I tell them look I just want people to I want people to learn and I have a mentor and you know who he is. That told me to learn? Do I teach, learn? Learn how to do this business, do it, make some money, know how to do it, focus on one thing, and then teach it go out there and tell people how this thing works. And then you're giving that value to people and people want to learn a little bit more about it. They'll click on your link, they'll move on and you can be their mentor and away and just give them value.

Dave:  Yeah, yeah, it's a beautiful process and you're there. There's also nothing wrong with just giving an affiliate disclaimer. And it's actually something we should all be doing in some way shape or form it at some point in our funnel, but there's nothing wrong with it actually will build credibility and build trust when it makes sense to people that Hey, guys, I go live to three times a day because anytime that any of my customers or audience purchases anything I get a either a small usually a small or a you know a percentage of the sale. Okay, depending on what the product is that was sold I get a percentage of the sale that helps to support me that helps us support this channel that helps us support my business that helps us support my family. And that's why I do this and what I like to do is I'd like to teach each and every one of you how you can also turn around and use the internet using these free tools. You couple all these free tools with a little bit of education. Sometimes the education is free, like I'm giving them. Sometimes I might recommend the course and you can go check out my number one recommendation right in my link at any time throughout this life. Now keep me streaming of course and go check that out or go check it out and come back to my stream but that's one of the reasons why exactly you got your link right up there. But I think one of the things that's different from when I started to now, in me anyways, is I found that I'm able to build more trust with people when I can be totally transparent with even what my motives are, but I can make it make sense. And I can frame it in a way that's still attractive to them. You know what I mean?

Phil:  Absolutely. I tell them to say, look, I'm an affiliate marketer, I've learned how to be a freelance Digital Marketer, what I'm showing you and I give them examples on how to do this. I show them you know, I go through the computer and I show them exactly how to become an affiliate for companies. I show them the differences between digital products and physical products. I showed the difference between what type of commission you can make with digital products and what type of commission you can make with physical products. I tell them the reason why I do digital and then explain to them what I promote with you guys today in this training program is a digital product. Here's the reason why it's a better way to be an affiliate for these types of companies. And I show them all of that and I let them know Look, you click on this link. I'm gonna make some money, anything you go through that program if you know part of that program, if you want to buy something, you have a choice. You certainly have a choice. I might help you with your education. But you don't have to get it if you don't want to. But I'm an affiliate for that whole company, not just this company. I've got five other companies I'm an affiliate for. That's what you should be striving for. be striving for companies that you can be an affiliate for. To let them know let me focus on one thing because if you don't focus on what this I really took this to heart when I first started this because when I a lot of people do this when you first get out there and you're an affiliate, you want to get out there and be an affiliate for 1000 things so you want all of that money to come in and you get nothing done. You got a lot of things going on, you get nothing done. So I found and I'm sure a lot of people have found this that you have to really focus on one thing and when you start focusing on that one thing, you start making money and you'll figure it out and things are starting to work for you. Then you can go and move on to different things than that because you know it works right? This is what worked for me and then just applied it somewhere else. So that's eventually why three months it took me three months to get started with this because I was all over the place. I was just trying to just prepare. It's crazy.

Dave:  That's what I was talking about a few minutes ago with the focus and with the distractions. They're unbelievable. The amount of stretch distractions that you all are going to face are absolutely unbelievable. There's so many of them and there's nothing I can do to protect you from it. You just have to develop there's nothing Phil: can do to protect you from them. You're gonna get inundated and quite frankly, I think this is a real gift learning this because now all of a sudden you can start to understand how all these people and companies make all this damn money and making money doesn't have to be a mystery to you anymore. Right? I have people . One of the things I love hearing the most is now I understand why all the people want to be YouTubers. Now I get these people posting all this content on Instagram and Tiktok. I thought I didn't get it. I didn't understand how rich these people are. Now I get it and they feel empowered. And they can now get a small piece of the pie.

Phil:  Absolutely. Absolutely. And it's nice to show people that

Dave:  Yeah. So where are you headed next? I mean, what are you, you've got a tiktok channel that's up to 160 some followers, are you repurposing and growing on other platforms to like where's your focus right now? I am folk

Phil:  do a lot on course like everybody does. I am refocusing on repurposing all of that. I'm focusing on Pinterest. I'm focusing on looking at a new platform right now. I don't want to mention that at the moment because I'm still kind of testing it out. But I'm moving on. I'm moving on. Tiktok Instagram. I want to build up different platforms because I've been banned from Tik Tok a few times. I actually have a little banning , a little warning out there right now saying that I've been saying things that I shouldn't be doing. And it's scary. I'll tell you what, I've had that heart. I was like 130,000 people and I was just banned for a weekend but it was gone for good and I got nervous. But you know, you have to really think of yourself like you got to be out there on all different platforms as you get bigger doing this kind of thing. And the fake accounts are really a problem too. And I've had people gamble with fake and I've had somebody you know, get $2,000 taken out of his account because he got WhatsApp or somebody so all of this stuff is really hard to deal with and it's

Dave:  a wild wild west manager is man everybody it's a wild wild west in you know what I mean? Stay safe, if you will. That's all I can say. You know what I mean? Because out here, it's the wild wild west in it. You know, you really got to the sky's limit. You can there's no rules. That's that's what that's what came up for me when you were talking about nobody cared about degrees. The fact is, nobody is a regular human when there's not some Financial Corporation, or some other BS that's attached to it. Nobody gives a shit about your degree, I just need something at the moment. Can you help me with it? That's what humans are about. It's been like that since the beginning of time with bartering. You know, I need medicine. I need wheat, I need whatever. Okay, you got corn. I mean, it wasn't the whole system of, you know, degrees and qualifications and all these things are wonderful. For I would say people who are dealing with people's health, mental health and physical health, oftentimes maybe even spiritual health but that's a rabbit hole. So, but everything else, man, everything else nobody cares about man. You know, can you help me at this moment? Can you help me with this? Oh, you know how to help me to drive this boat. You're a captain's coach. Great. I hired a spotter, my recent 30 foot sportsman. He'll ever drive a boat like that before he needs to hire a coach. Hey, he can help me do that. Nobody cares, man. Nobody cares about you knowing the extensive qualifications and you know what you've done and where you've been? They just want to know that you care, and that you can help them right now. And it's just an unbelievable thing. One other thing that came up for me when you were talking over the last few moments was you know, we're talking about the wild west and the fact that in the wild, wild west, that you know, all the qualifications on the internet is to imagine that there's just an apocalypse or something. And just society and most of the rules for society offline that we've all been living in working by. They're pretty much gone. They don't exist on the internet. So all the seriously all the you know, putting on this, you know, the smile being fake, you know, all the things that we experience in corporate America around the watercooler and all that kind of shit. It doesn't happen on the internet, because people are most of the time at home or in an environment where they feel more free to speak more freely, and just be more free. And so, you know, that's a little scary at first, but I'll tell you what, once you get on and start getting the hang of it, like it looks like you've done Phil: and you let your hair down. You mentioned your wife about her shoulders a little bit. How have you felt physically from being able to what looks or appears to be you're more comfortable in this role in your own skin or at least you seem comfortable in your skin? Have you had a reduction of stress up until this point? Have you had it? Well? I don't don't take the question. Literally. You know what I mean? Are you feeling less stressed? Because at least you have other options

Phil:  I am more excited about life than ever before. Here's the thing. I have anxiety and been diagnosed with anxiety and I control it as much as I do. And you know, and I do that. What gets me is I've always had this feeling of being insecure about providing for my family. I can have $5 million in the bank and still feel like I had to go out there and keep making money because I don't feel secure. I mean, I've got you know, I've accumulated enough at this point where my wife does not have to work. I told her you don't have to work. I still feel I still feel I have to keep continuing to provide. So that's the little bit of anxiety that's there. For me. I do feel more comfortable in my skin. I do feel more comfortable that this is what I tell people in my life. I tell them where all that is right now with gas being so high with the Costco and I have five items in my cart and spent $250. I get it. That's what happens. It's what's going on in our lives. But I tell you what, guys, this particular program, this whole business of affiliate marketing, freelance digital marketing, whether it's you're dealing with keto or your whatever products that you're promoting, whatever you're out there doing, making money online, whatever it is, has certainly eased in the blow of this whole thing that's going on in our lives. And I said, happening, right, spending $400 a month on gas, and I'll tell you what, it certainly helps and it certainly allows me to be a little more comfortable in our lives. That if and when I know when it does blow over we will be okay. Right? You'll still be okay. So,

Dave:  Also this field cannot come before I forget that the knowledge of being able to be self-sufficient gives me the excitement and you know, it almost eliminates the anxiety and fear to a certain extent. The more knowledge that I've got because I'm not reliant. I don't have the anxiety that if I lose a job oh my god, I have to go apply and beg and then please, somebody to keep this job because I now have the skills to support myself.

Phil:  Yeah, I think I think my attitude in my full time job has gotten a little more lacking. My attitude there, I've been there 19 years and I tell people in my life, I want to be there and it more. I'm not. I don't want to be the one that you know, ends up and not that there's anything wrong with this. But I don't want to be wearing that little little yellow vest around and saying welcome to Walmart. That's just not me. Maybe most people that do that. I have interviewed those people and they're there because I just want to get the hell out of them. But not just for the money but anyway, I just don't want to be that person. I am the guy with my full time job where my full time job causes angst the aggravation of the inefficiency of what's going on that full time job it just and it's all on me I run this place. And it's all on me and things that I can't control also is my issue right according to them so it just causes anxiety and then when I get mad, you should see I just raced the hell out of there when I get out of there just to get home to do this. I do this at lunchtime, my my, my one o'clock lives are in my truck. And I sit here and I talk to people. Well why are you doing this in your truck? Do I need to get a truck to do my life? No, look guys, I want this to help everybody. This is why I do this. I do this to motivate me mostly. Right? That's why I call my company beyond your nine to five because that's what I'm doing, what I'm doing is something beyond my nine to five, right? I want everybody to do that as well. So the angst is there, but feeling a little less anxious because the whole goal of this that's happening in my life. is actually happening to me. My shoulders absolutely have gone a lot lower.

Dave:  Yeah. So one of the things that I was going to say that I didn't was what are some of the terms to avoid? And what are some of the things to avoid to try to protect our accounts? Well, a lot of it is just kind of asking yourself, you know, is this first and foremost, like common sense stuff, you know? So nowhere on the internet, not on Tik Tok, Facebook, Instagram , anywhere does it want you to make claims that as if something works for everybody in some sort of extreme results should be expected by everybody. That's not only that, that's just like a legal thing. You know, that's less about the platform's but it's probably something that could get you kicked off. It could be something that thinks to yourself like this. Am I doing Am I saying something that's unbelievable, or I'm not providing any proof about my claim? Because if I am, that's unbelievable . This guy is garbage. Right? So that's one thing that it's not just about avoiding a certain term. It's about actually creating content that people enjoy that they don't feel like is just some kind of gotcha type of piece of content. And it's, it's, you know, if you're doing anything to where you don't feel authentic or you feel like you're doing something that you're lying, you feel like you're using somebody else's result. You're just parroting something that you don't fully understand, like, those are all things to avoid in your content, all that completely uncomfortable. Um, you know, I'm making claims I'm copying somebody. I'm using somebody else's result. Then, you know, Okay, what about my own results? Can I use my own results? Well, absolutely. You can. You can use your own results. But you have to let people know that they're not. They ever really shouldn't expect those same results. If you get a great result. The way they make money in compliance is you'd say, my results are not average. Some people make more, some people lead , some people make none at all. That's it, just letting people know. You know, it's just common decency. Now we get into specific terms. Well, there might be some terms. A lot of these platforms don't actually want affiliate marketers on their platforms, okay. Why will because a lot of times, it can just be like all 1000s of people doing the same exact thing like what happened with your boy, Andrew Tate, how many of y'all heard that story? Okay, this was a guy who had a bunch of people going and taking his videos and plastering them all over the internet. That'd be like me saying here's a video: don't go build your own brand. Don't go build your own profile, go build your own business. Great account in my name and just post videos of me all over the internet. Well, was an example of just not only like outwardly saying, Hey, we're doing affiliate marketing, we're just we're not even trying to hide. There's no value in what we're doing. We're just passing the buck and trying to recruit more people. There's no value in what we're teaching here. And so they, you know, the plot they got together which was unheard of: tiktok, Instagram, Facebook, they kicked him off all of the platforms all at one time. Right? So it's about, you know, using common sense and not doing things that are dishonest or like, like kind of putting out scheme content, but it's also trying to avoid things that make your account flagged. You know, saying things, you know, using certain terms like the term affiliate marketing is probably not a usable term in videos we've given you know, everybody different terminology it's one of the reasons why I called it freelance digital marketing in the in the thing in the in the VSL, is because that's a term that's a term that's not bet that's not widely known and sounds unique and is also likely safe from the spiders crawling the content, and trying to pick out some of these terms. And then you know, it might review or flag your content for a personal review. That's just some of my experience. Phil:, what is your experience with you know, keeping accounts from getting banned, even though you've gotten some accounts banned?

Phil:  You know, sometimes you don't, sometimes you don't even know what you've done and tick tock sometimes, there have been points where they banned me for a day I have no clue why. And they'll just say they apologize. And that's happened three times. But the last time there was actually the last time I was banned for a week, they still apologize. There were a couple of when they took videos down, it's because then it was like you did mean something that can be unbelievable, false claims that are possible for other people to believe putting numbers and dollar signs up there is really not a good idea that I found. It does. Some do get by but don't even take that chance. It's just I don't know. It looks spammy to people to share. What do you show me that for? I get it. You're making money, blah, blah, blah. But there are also things that if I've changed, I have viral videos where I've said things to the point of, and it was only three seconds four seconds long. Where I said it only takes 15 days to make over 100k A year right? That went viral, but then it got stopped because that is a false claim in certain people's minds  And I just feel that look. Just look at people who are doing this the right way. Just follow people that have really good accounts that I'm sure all of us have a lot. I know a lot of people that have their most people that are very successful. You're gonna fit, we all fail in that way. So I learned that these people, then you'll know, you'll know you'll just just try if you're saying if you think your head is going to be a little bit odd and you're like oh, I don't know about that. Just don't do it. Don't do it. Don't even think.

Dave:  Yeah, be more, be more polarizing with your content and personality and stories and mystery than you are with trying to over impress people. I think nowadays, if you're trying to impress people, it's really really, it's picked up on pretty quickly. So, you know, most of us are pretty humble like, you know, we don't. It's not really our personality to be trying to overly impress people like us just like those are not that's not everything. Most of the time. If I'm trying to over impress people because I'm feeling insecure. You know what I mean? And I did that early in my career. You know what I mean? I thought I had to do all that because I felt inadequate. I was like, who's gonna believe me, you know, so I understand that whole journey of developing esteem and developing confidence and developing actual knowledge and like you said, I want to reiterate this. You said that even if somebody doesn't show up to my life, you know, and I think you said that I said it but dammit, you said it today. I talk anyways, I practice anyways, because when somebody comes on the live show, it's not awkward, like, I'm sitting there not saying anything and then one person comes on and I'm gonna start talking, no be talking, be putting on the show. So somebody, even if it's one person, can come in quietly, sit quietly, sit down, and write, isn't that weird? Magic that?

Phil:  Absolutely. I mean, it's just like walking halfway into a movie. Want to know what's going on with the movie? Just, you know, you're there to watch and if somebody will, and that has happened to me, you know, of course, when I do these lives, and I've got a lot of people in there, new people will always come in. Hey, what are you talking about? Hey, what is that you're talking about? Can you reiterate? Can you start over now but I'll give you a brief synopsis of what's happening right and then other people are doing it too so yeah, you're right I mean, just keep going. Just keep going and

Dave:  And yeah, absolutely you can recap throughout your life if you're, you know, new people are always going to come on. I think that's the power of these platforms. Now when we go live they're actually exposing life to other people, you know, cold audiences who don't follow you. So new people are going to be coming on so people are always like, Well, what do I say in my live? Well, everybody who goes live that I talked to on this show, almost every single person, when I say well, what are you talking about? They talk about the same thing every time I go live, and I recap and reiterate. Same thing throughout life because there's new people constantly coming. Is that true for you, too?

Phil:  Are there certain points where I change it up a little bit, but there are people that of course, I've had people say hey, look at this recording. I've seen this yesterday, you know, kind of thing so but do go out there and I introduced myself and let people know who I am. I let people know that I'm a regular guy. You know, this is a night that's how I did that with you just just earlier. And I just look, look, this is what I'm going to talk about. I let them know. This is what I'm going to talk about. This is what we're going to do here today. I'm going to show you exactly what I've learned. And you can learn it too. This is a little bit of no income but I say I've made some money doing this 1000s of dollars doing this. I've won awards during this particular business. You can learn this too. This is what I'm going to talk about. It's called blah blah, blah. If you're interested, hang out there. We're gonna be in here for a bat bar and Batman is interested in learning. I do have some training up here in my link if you're not interested. Alright, I'm back. We'll see you next time. Right. So people will stay and they already know what I'm going to talk about. They're not going to have to ask me questions right off the bat. And I got to tell them, Look, I'm going to answer your questions. Sometimes they have moderators or whatever, but I'm going to answer it for you. I'm going to do the best I can. I don't think I'm trying to ignore you because there are people out there scamming, scamming, all that kind of stuff. And I want people to say that please say that to me. And I give them the floor. They tell me what the reasons are. So you know there. It's fun for me. I really love going live. It's just so exhilarating. And I love to sit out there and just get people excited about this thing and have them understand if I can, if I can project that to others and have people see the excitement in me and know that I'm a real person because I get a lot of people that mean other things. You seem pretty authentic Phil: You seem to be like you're a regular guy. So look, I can only tell my story. I don't tell anybody else's story. I only know the best person There's me to know. That's the one I know the best about to be sure I can tell you.

Dave:  Yeah, well, that's really something man I know going live and practicing your skills. And you know, there's obviously so many powerful nuggets and a lot of the things you know, obviously you learned here but I'm also still doing you know, to this day I'm sitting here we're live right now you know what I mean? The beautiful thing is we eat our own cooking here, you know which is cool. Because it's so easy for us to take shots at other people who are like making courses about Amazon and making courses about dropshipping because it's like but where are you making it? Your money from selling courses? You know, and so or at least a large chunk of it. So eating was really cool. And I find that you know, everything that you're saying is even true for me and people comment when somebody says I'm one year in and I still get nervous. I'm you know, I don't know how many years and I still get nervous. You know, I mean, I'm the sweatiest guy I know. You know it's unbelievable. It is I mean dude, I'm walking and talking to a panic attack. It's just always ready to just but I just cope. You know what I mean? I'm just a cold dude. I just cope. And you know, I don't just grind through it. I deal with my my my various inadequacies, my true inadequacies you know not the made up inadequacies that I thought I had but my true inadequacies, which is my anxiety and oftentimes I can get a little manic and I gotta, I gotta, I gotta seek professional help for those in which I have to remind myself look, I can be a trainer I got to take care of me. And I still show up. And I've learned to reframe some of these feelings like Oh, I'm nervous, I'm alive. I'm ready. You know, I'm here. Let's go time you know, it's appreciating having feelings. It's appreciating. I mean, I was an addict. Using a lot of hard substances. It's hard. I didn't have a lot of things and I didn't feel a lot of things for a lot of years. So in some ways, it's really nice to feel and in some ways it's really nice to be scared. I like to be scared a little bit because it reminds me that I'm alive. I noticed that when I was six year old. She really liked it. I think it's all about how we frame changes. We can frame them as walls that we could would never climb

Phil:  Yeah, I really, you know, at some point, you know, you have a plan, a plan. I've got a plan, plan your work, work your plan. I'm trying to do that. I'm trying to plan my way out of the corporate world, right so I'm trying to do that but you know, every day is different every day you're planning to get screwed up every day something else could happen. Every day maybe you know, we're talking about anxiety. My anxieties are holy crap. I didn't make any Commission's in the past three days. What's happening here, I've got fun things going on. I'm doing what they're telling me to do. And then next thing you know, I get three or four or five. Holy cow, okay, now it's working. So you know, you get to those points where for me anxiety gets to that point where it gets up to here and then all of a sudden you feel a bit better you get those many points of view like Okay, I gotta control this I can control this as long as I What makes me feel better is I turn this phone on and I go live right and now

Dave:  sober has helped me out. All like you know, it's the number one way I mean back in the 40s or 50s when AAA was sort of invented by two gentlemen, Dr. Bill and Bob or Dr. Bob and Bill. And there were just the two of them at first and you know, being an alcoholic man back then was a like, like not only a death sentence, but it was also a sentence to be completely ostracized from society. And then as AA came to fruition you still had especially when na popped up and people started to start to recovering from drug addictions, they still had to meet in hiding, because in some countries they still do because you know, being an alcoholic or an addict is such a, you know, a black lie to you, I guess in society or their society. But my point here is that what they discovered, Bill & Bob was the best way to stay sober was to find somebody to help. There's no magic pill, you know, there was no, just read this book this one time there was no there was nothing that was magical to happen one time and that and that just they just fixed you. They said the best way to realize the best way to stay sober was to help somebody so they helped each other and then they bring one guy in and that's how the idea of sponsorship in 12 Step came about was that you got a sponsor, and that sponsor helped you through the steps. And a lot of times, you know, that people think well, it's this it's the person who's been helped that's getting the most help, but it's really the sponsor. That's what's getting the most help because he's helping somebody. So whether the guy that he's helping stays clean or not, the sponsor stays clean because he wins mode to help and serve. And the identical thing to be true in this business. That look, I've taught and told my story. On so many webinars and lives and videos and even stages over the years. I don't know how many lives I've changed. And you know what, if I got too up in my head about what people are doing with my education, maybe I'd stop. I don't know I'd get too wrapped up in that or what other people are saying about what I'm doing. But you know, what's happened is by helping like you just explained, by serving by helping, I've built wealth, I've built a financial freedom I've built time freedom I've and not as i i started making money the moment filled eyes stopped obsessing about me getting help, and I started turn around in focus on helping and it's been it's been just an explosion ever since.

Phil:  What you just said I absolutely say in my live, I tell people that once you once you figure out that this is not all about money. If you're all about money, and you start this business and it's me me me me me me me me me me me me me me me me me me me me money money, because that's what I did. I mean this is all I wanted to get to the bag, right? Give me the money, right? Get me to it. I can see people doing it, get me to the bag. That's what I want to do. And that's what I started doing. And I was like, I'm not getting anywhere in two months. I'm not doing anything about what's happening. What am I doing wrong? reevaluated myself, and I realized that I need to be serving people. We're all on this earth to start to serve people, right? We are not going to get religious or anything but I have to really believe that if I find help somebody else can do or achieve what they want to achieve is certainly going to help me in the long run. And if I could do that with so many different planets, realize that and not only within myself too. But with whatever product or service that I'm promoting as long as that is helping people and it's giving people a good service. Well, it makes me feel better if I'm not , if I'm going to be promoted ship you're gonna get shipped back to you so I don't want to promote something that's really good for people. I want to be able to give people value and if it's going to help them in their lives, change their lives in certain ways. Well then so be it . That's where I want to be. And not only with products or services but in my life as well. And dealing with people at that wage. Yeah. Cool, man.

Dave:  I don't know if Phil: froze for everybody else. He froze for me here. Maybe he'll come back. Maybe he will. There he is. You froze. For a second. Hey, Brother, listen. Wow. You froze right when you ended what you were saying and it was a wonderful, beautiful, powerful place to put a pin in it for today. And I'm really hoping especially because you're a crowd favorite here and a lot of people know who you are.

Phil:  Near Future round three, so I met first.

Dave:  Okay, run through my bad round two with me. Round three. Just with us.

Phil:  Yes, yes. We'll be

Dave:  Hey, pleasures, all mine. Keep up the great work, brother. Talk to you soon. Okay. All right. All right, my friends. Whoo. There it is. Oops, there. You know what I was going to show Phil: this, but I'm going to show it to everybody. Because I think it's a good tool that we all can maybe get a few more sales from our lives from checking this out. So there's something that I created called a promotional cycle. And it's a really simple thing. I've done some training on it before but I want to go through it here just super super quick so you guys can kind of understand what a promotional cycle can do for you and they can be run in long, long promotional cycles, or they can be run in one live. You really you're going to agitate a little bit and let people know you're going to go live at say 8pm Maybe you'll drop us an email, maybe you'll drop a tick tock or some sort of a note somewhere a post or whatever to let people know that you're going to go live. And then you actually will go live right? At say eight or whenever you go live. We go live at 10am Eastern Time. Throughout life. You want to stack bonuses. So you want to offer additional things that you're going to give them if they buy through you if they buy from you. And by tonight by the time the Live is over, right by the time the lives are over. So maybe you're going to end in 15 minutes. Maybe you're going to end it in an hour or maybe you give them a very specific time if you buy before midnight tonight. You're going to forward your receipt, this email address and I'm going to make sure that you have the bonuses or however else you can deliver the bonuses to them. And then of course you're going to close that promotion. And here's what that's going to do. Okay, very simply. It's going to get people to take action. And great marketing is not great marketing unless people take action on it. And one of the things that I think we really do when we start to build this big audience and we start to have people showing up to our lives or showing up to our webinars or whatever. It's like, well, how do I get, you know, what do I do now to get more people to buy? And this is the solution to that. The cool thing is that this can be used on a larger or longer scale. So this is kind of the formula to have like a product launch. So you're going to let people know that you're going to be launching a product. Then you open up the cart, say on September 1 and keep it open and usually a bunch of affiliates are promoting it and creating a bunch of noise. And there's then some bonus introducing, and then that cart closes at a certain time. And that's a product launch, you know, and so this promotional cycle formula can be used even in a short period of time to get more people to buy more stuff. And do it in a way that's not you know, I mean it's not and you don't have to do it every time. You don't have to do it every time you go live. You don't have to do it all the time. But urgency, specifically, urgency, scarcity, you know, you don't want to use fake scarcity. And that's scarcity would be there's only 10 of these available. One way to introduce a bonus and introduce some scarcity with that bonus would be the first 10 People that buy tonight are going to get on a 15 minute coaching call with me. Or the anybody who buys tonight or the first 20 people to buy tonight or I'm going to teach a special strategy of Phil: mention the platform that He's researching. I'm going to give everybody a sneak peek at the platform that I'm using. That's so far showing great results that nobody else is on if you buy tonight. and you enroll tonight, whatever I'm selling, I'm gonna give that bonus to you. I'm gonna invite you on to a private training and I'm gonna go over and show you this strategy. So you can tap into this before anybody else does. Now you're giving people reasons to buy now and if somebody is in your life listening to you, all they need is a reason. So all they need is a reason. The next thing they need is a deadline. And the challenge with an evergreen affiliate offer which are my favorite types of offers to promote which is legendary is it's an ongoing offer that's always available as an affiliate when you mix in promotional cycles. It can help with a surge of sales, a spike of sales. It can help. I mean, you could do this every single day but I think it's more powerful. If you go live and then do a special event maybe once a week or something like that to where you roll out a bunch of bonuses. I was going to tell that to Phil:, but I'd like him to test that report back and anybody else I'd like you to test that and report back as well. How would something like this work inside of your lives? Let me know we'd love to come on and Have you have your share and you know expand on that strategy right here on wakeup legendary for everybody to learn from. Alright. Powerful Monday. Huge way to start the week. Get on out of here. Have a great day be legendary. Thank you to Phil: once again go and follow him to @makemoneywithphil on tiktok and Instagram and if you would like to be featured on the show because for some you're getting great results. And we haven't reached out to you yet. You can apply at legendary marketer.com forward slash features and we'd love to hear from you and maybe feature you on the show. And you can get a text message reminder about us going live by texting WUL to the number on your screen 813-296-8553 Now that I've done my radio disc jockey announcements, get on out of here we'll see you back here for another episode. Tomorrow.

Why Making The Switch From MLM To Affiliate Marketing Is The Right Choice

Below is the transcription for this episode:

Dave: Hey what's going on my friends? It's your boy Dave sharp Welcome to wake up legendary. Hopefully everybody's doing fantastic I know that I am and this morning we have a fantastic guest a familiar face and a familiar name have seen him around marketing in the in the industry here for some years I think excited to to to catch up with him hear his story you can see from the headline he finally ditched the MLMs and built his online digital marketing business. And here's why. Nate Welcome to the show, brother. Hey. You doing man? Good to see you good to is this the first time we've talked

Nate: We've probably talked once before at an event very, very subtle, very short, but not too much. Okay, great, man. 

Dave: Well good to see you. How did you get involved with Legendary How did you tell us your story here and give us a little bit of background before we get into you know what you're doing right now so people can get a little familiar with who you are and what you've been through. What did you do with MLM before this and why Legendary? Why this business model on the skills and why now?

Nate: Yeah, absolutely. Well, first off, thanks for having me. I started my first MLM back in 2011. So we're, you know, over a decade now, and that was the start of the entrepreneur journey. Basically just you know, wanting that financial freedom back then it was a different world. I think back then, they weren't talking about what they were talking about now working from home, having an online business, all that good stuff and, you know, long story short, over the, you know, over the course of the next few years, I've done multiple MLMs a couple affiliate programs also did drop shipping as well when it was hot. You know, doing like 2015 2016 did well with half and then my most recent MLM, if you want to call it network marketing, if you want to call it direct sale. I joined that company twice. So the first time I built it to a high rank wasn't resonating with the people I work with. And then I joined again and then I got a higher rank from now on. And so now I'm building it, because the thing is for me, I'm not want to have shiny object syndrome, but the thing is, you know, a lot of opportunity that was a part of forcing my hand so basically getting evicted even though you are paying your rent on time.

Dave: Right right well that's the MLM game you know that.

Nate: Now you know now you know it's heartbreaking because you put all you know, you your heart and soul into a company you want to be able to get between for yourself and your family. And then it comes crashing down. And, you know, the last one that I did, same company, of course, I just got burnt out. I was running a community on my own, you know, software, stuff like that, and it was just so much work because I would do it all on my own. And it's just a lot of work and training people you know, dragging them along, you know, they have questions, but they don't do anything with the information that you give them. Stuff like that. And you know, 2020 Because I've known I've been watching you from afar, but you know, I've always been doing my own thing, even when, you know, when you did join him back in 2017 Something like that. And April of 2020 So about two years ago, I decided that I wanted to just sign up for an affiliate account with Legendary. And it went dormant for two years so I did nothing with it because I didn't want to have it in my back pocket just in case. On the lines of you know, affiliate commission will be the same no longer will happen $30 A month and everybody will have that equal opportunity. That day I got emails when I started promoting my funnels and had emailed everything ready to go. And that was the birth of TikTok that week too as well. And it was good timing because there was a five days field challenge a week after when I decided to, you know, go in with Legendary. And I just, you know, every day I'm waking up and thinking about, like, how easy it is now. I mean, actually, let me take that back, actually how simple it is now compared to back then, I mean, back then, there were no Click Funnels, you had to build your own WordPress website, you had to make your own graphics. You had to create your own automation, whatever that was in your head at that time. And it was it was challenging because, you know, a lot of it would just heavily rely on email marketing, which is nothing not to say anything bad about email marketing, because it's still the king today, you know, as we speak, but you have social media outlets, whatever, like distribution outlets of getting the word out. 

Dave: Put it on steroids, put the message on steroids, basically, is what it's doing. I mean, Facebook now I think back to the past. Well, ever since Facebook was in existence, you only could advertise to the people that accepted your friend, period and you could only advertise on your business page to the people who liked your page. And do you remember when over the years that reach has gone down and down and down and now you post something to a business page? And you're like you're lucky to get anybody to see it? Now this real thing, TikTok changed the game because they created an app that pushed creators content out to the cold audience, not just the people who said I want to see it, but to everybody and give everybody a chance to at least look at it and then determine if they like it and want to comment and then TikTok we'll push it even further. But then when Instagram and Facebook followed suit with their reels, so now the short form video opportunity, which is similar to the opportunity with YouTube, right YouTube's always been the king. But now and why is YouTube the king folks? Well, because you place a video on that platform in YouTube continues to push it to new people. That's why it's the case in TikTok. And Instagram and Facebook now have this dysfunction function or this feature that will allow you to post not a big name, not a 15 minute video. I mean, I think the beauty is we don't have to talk for 15 minutes in our video anymore. They've made it so simple, and they've trained an entire global audience to be addicted to watching these short little 15 to 32nd videos. And for a marketer like you, for a marketer like me, you know, it's obviously completely changed the game and somebody who's coming in brand new. They don't know how easy they got it, although I don't want to be the old curmudgeon who's like got it. But it really is so different. It's so powerful. And the opportunity is so amazing. I think even if you're in, somebody said it the other day on a show, if you're going to be on social media anyways. Why not leverage and make a little money or a lot or a lot, you know, so that is you seeing the same opportunity and would you describe kind of what you're doing now how are you approaching marketing having some experience and in understanding, you know how to how to communicate with people. I mean, you've been doing email marketing, at the very least, and you've been using social media and I think blogs to generate traffic and so talk about your marketing strategies.

Nate: So in the past, you know, before social media was the thing, when you know, like I'll kind of go back to MLM and network marketing, network marketing going online instead of you know, doing the offline method is that fan blog with a big thing and having to work better and yourself attraction marketing. Added to today's very brand new last days and now one of our ways of attracting new leads just has to have your own website to have your own blog and then also by long form content when the form of love to give out the information. What's interesting now is because back then, you know people laugh, there's like social media or that even when Facebook was, you know, born like you know, back in was the mid 2000s is like you know what people are saying about TikTok now, kids, but they were saying that about Facebook back in the day, too. Yeah, same thing for Twitter.

Dave: For all these things, work for somebody else, you know, it's hard for people to adapt. It's hard for people to do new things, learn new things. So how are you, somebody who's been doing it? You're doing videos, you're on TIkTok. We shared your link. So how is somebody who's traditionally always done blogging? You've primarily done blogging for the most part, right?

Nate: Up until this point, I've done long form videos like you've seen, you know, buying the fancy equipment, the fancy equipment, having fancy editing tools. 

Dave: I talk about it because it's hard for me you know, but I do it every day I'm not on any professional stuff. But man, do you get the closet full with all the equipment that you thought you needed that you did now? It's like only the shit. Very, very expensive camera, the tripod, the fancy lighting, you know what I mean? And that's and that's why I hated that.

Nate: Yeah, and it's funny because back in those days, you know, when YouTube started kind of popping up, you felt like you had to compete with other YouTubers because they had fancy cameras, right? They had and, and I'll even say this about YouTube, YouTube. I mean, this kind of PSA announcement to all the platforms where they thought they had it. They thought they were kind of like what blockbuster was the Netflix you know, I mean, they thought like, nobody can touch us, you know what I mean? And they're not no one's safe. Let's put it that way. There's no known safe and you know, going back on the fancy, you know, the camera, the lenses, having the wide angle making sure that you get the blue background, I mean, all that stuff, who does a lot of work and, and then on top of that, you have to be put in that image management. You know what I mean? It's all bullshit.

Why just sit in front of an old dirty wood wall every day?  No Lambos, no bank accounts. No bullshit. No diamonds, just, content, just values, just stories. You know what I mean? All I do is listen to stories all day long and then tell stories. I listen to YouTube channels. Like soft white underbelly where they interview drug addicts and prostitutes and in what day? Why would you want to listen to that? Because I like to understand people. I like to develop my empathy. I like to, you know, listen to people's stories, and that's something right now. That's not changed. The platforms have changed. But the strategies in which we can come, you know, both attract, but also then convert people into customers has not changed and I've been telling the same stories for 10 years. And I'm, you know, maybe interesting to somebody at first but then they realize, and this guy is pretty consistent and pretty boring and pretty does the same thing year after year. What stayed the same for you? What are some of the things that worked, whether it be a story that you tell, or a way in which you describe something? What is still the same with all these differences like the game has changed right? In so many ways, but what's still the same, what do people need to like? What can you tell that will never change? You know what I mean? Because people get so afraid that Oh, I might miss something or the new things gonna pop up. And I just found myself not needing to really pay attention to all the tech features and functions and all that. I just go wherever it's hot, and I just start telling my story. And I've just told that same story for 10 years, but I wonder if you can point out a few things that have stayed the same for you and ease people's nerves a little bit about the fact that you know, technology may change but the principles don't.

Dave: Yeah, you know, back then I was preaching the same method, you know, work from home. There's always better options out there. You know, there's always a better way, you know, what I mean? The workforce, even though you know, we went into kind of like a telecommuting situation after the pandemic. But you know, how people work when our parents and our grandparents work is no different than it is now. You don't have the same toxicity, you have the same politics. So where I'm going with that is kind of like, you know, we watch a movie right? But back in the day there were movie theaters and drives to the VHS and the VCR came out and I was still watching movies. And then that became DVDs and lasers. desk and then now we're streaming. So when it comes to marketing, don't send the same message but still kind of going, growing and evolving with the world. I would say another good point too, is marketing and doing direct mail right when our parents were sending out you know, postcards and letters, but it was doing copywriting and like copywriting has a Kindle. It just kind of, you know, went on to the next platform, whatever. In a way right or electronic became or was made to be electronic versus just, you know, a physical where you had to write it out and send it. I think that's, you know, being the major invention that changed mankind in less than 30 years or whatever is just how all that stuff's kind of become digital and people get freaked out by that. But you're right. And that analogy, I'll tell you the other thing that hasn't changed. This still works just as well as when I started using analogies like you just did. Yeah. Are you always good at that? Or or is that something that you've developed? Because I find analogies and stories and like parables, even what you would read in religious texts and so forth, would be more concerned parables, I guess. But MapReduce in stories I find to be the most powerful marketing tools that I have. And I thought that analogy you just used was really, really powerful. Do you do that a lot and and, you know, Could you share any insight or experience you have on, you know, using analogies and stories?

Nate: Yeah, well, we've been doing it. I even do it offline too when I'm out and about and analogy and analogies are kind of like a way to connect with the people right. So sometimes, you know, human beings maybe our egos might get in the way for me, the egos are always at the door, but let me do all the other things and, you know, that is my way of relating to people. I mean, I think people want to sound smart and you don't think they know more than you do. For me, it doesn't matter whether you have discipline disadvantages, you're this age, this age, I want to be relatable, and that could be in a form of one on one just like you and I email and then also do that with the videos as well. Yeah, dumb it down. Make sense?

Dave: Exactly. Dumb it down and use an analogy that two people can relate to like if you're up talking to you know, you're out talking to some tribes somewhere, some native tribe in whether it be in America or Africa or South America, whatever you're talking to a native tribe, you're not going to use you can't use examples of modern times back in Chicago for these people. You got to use an analogy about maybe something that's relevant to them, you know, like if you're explaining something you would relate it to maybe their land or things that they're familiar with. And I think that's the most important thing. Somebody who comes online. They have no experience in affiliate marketing, no experience in email marketing, no experience with sales funnels, and you're not in your videos at some point relating things to them or always trying to relate it to them. Meaning, like you just said, dumb it down. Keep it simple. Don't Don't you know, I think you're right. A lot of us want to sound smart. Don't do it. It's your ego, man. I mean, just dumb it down. Keep it simple, and you'll be more relatable and I think also less intimidating. Can you talk about that? I think that a lot of times when we use professional equipment we try to sound too smart and we try to use too many technical terms to make it relatable to the listener who usually has no experience of what the hell we're talking about. You know, if we really can get away but there's, you know, what, what, uh, you know, how can you speak on that a little bit? Well, just, you know, when you have somebody we're trying to simplify it. So we're bringing people you know, we're talking we're using, you know, we're using analogies, I guess, what are some of the other ways that you can relate to people or what are some of the things that you've done, even if it's been specific videos or specific, you know, like a lot of people have a little thing that they do that that really is a powerful? Is there anything that you took you know, 10 years, that you're still doing that works really well besides like art do like on your tiktoks Do you use visuals do you use props at all? Are there any other tricks of the trade that you found really powerful or helpful?

Nate: Yeah, one thing I always want to keep in mind is that I always want to be interested instead of interesting, too. I always make it about them instead of myself. So perspectives are important to me because I want to understand where they're coming from. So that's when listening becomes a superpower that I believe it's a skill set that can help you benefit in the business. So when I'm able to, you know, listen to them I can also give back what they're speaking to me so you know, sometimes when you're when you're speaking to someone, like you know, like Legend day if they want to kind of you want to understand where they're coming from because not everybody who entered this arena has the same experience. So you have to be mindful that sometimes we forget what in our own daily world we do and I think are sometimes brand new people like we were 10 years ago, and that's all always a kind reminder to myself to think about where I was when you know when they first like being in the shoe. So analogies you know, being able to listen to what they say and then really listen to what they say not just to hear and go okay, I know what you're saying. I know what to say no, really listen to it. You know, feel the energy, know where they're coming from, visualize where they're coming from, too as well. That helps out a lot. At least for me. Yeah, and again, I just mentioned that YouTube channel soft white underbelly, it's really hard to watch that content because it's people off Skid Row. We disguise pulling in and interviewing. And, and yeah, developing that empathy. What is empathy, it's really connecting with where somebody's at right now and trying to understand what they're going through. And way too many marketers have no empathy. Just have zero empathy, zero interest in listening, zero interest in it's not an interest. It's a skill set. It's a skill. I should take that back. It's not interesting. It's it's they've not developed that muscle. And that muscle is a muscle that sometimes comes with maturity, I guess, but it can be taught you can learn it now. Whether you're 18 or whether you're 80. And it's your what you're talking about is similar to what Warren Buffett says would delight the customer at all costs, delight the customer, right and that could mean delighting the customer by listening to aid to you know, or reading a gripe or like you say asking them and checking in with them or trying to do things to over serve them, you know, over deliver to them. Why? Well because it's hard for people because you got to make it not just because, you know, it's part of your program, but because you want to over deliver for them because you know, it's hard out there in your heart because you've developed empathy. And that's, I think, this is so important in 2022 and beyond, because there's going to be less and less balls of bullshit between us I guess, for lack of better terms, and we are going to be closer to each other in our content. You know, right now, there's never been a more transparent way to connect with people all across the world. You can really kind of get a sense you can even sense people's energy and kind of get to know their personality. Because it's pretty raw, it's just being done on your cell phone. It's just, I mean, even right now, this is just done on a couple of webcams. It's like you're sitting here, you know, so, the reason why I do this every day is to serve it's to overdeliver you know, when the big P popped up in March 2020 Right in the world freaked out. You know what I did, what I thought about was, hey, everybody's going to be freaking out. Oh, can I get up in the face? of my community and do something to let them know that we're not going anywhere. And that was my move as an entrepreneur as the CEO. I had to act to over serve at that moment. And so I started going live every day with a client and that's how this started. And then we just never stopped because we're like, oh shit. We don't want to take something away. So really, really over delivering for people and showing the empathy and like you say using the analogies that dumb it down and make it simple for them. Combined with that delighting the customer is that my brother, I think are the principles, you know that I think like the question to my answer is complete because those are the principles that never change. Would you agree?

Nate: Absolutely. 100% Yeah. 

Dave: So what's next? Where do you see things are you going to try to build up a huge following on all the platforms from short form video? Are you still feeding content to your blogs and so forth?

Nate: Yeah, so I had a few accounts that had been dormant kind of collecting dust and you know, in the in the hallways, you know, I mean, so now I'm just now dusting them off and getting back so what I'm doing with them we put this in all of my tick tock and even though tick tock is kind of kind of like I kind of look at tick tock now because I know when tick tock was blowing up in 2020, but now they're becoming much bigger, kind of reminding me of what Facebook ads was back in 2014. And before it's not as big of a deal, right? The new people who have never seen how a platform matures are like oh my god, you know it must be a trend it must be over now but continue and speak that game. Yeah, because it would kind of like TIkTok would be like the wild wild west. You can get away with anything. You could rob a bank and walk out in broad daylight. But Facebook ads back in the day did the same thing. Everybody was on Facebook and then guess what happened? Was it 2017 2018 People can ban people, disabled people, businesses getting wiped overnight because they relied on one platform instead. Of being omnipresent on other platforms. And I see that a lot. Because they're coming they're laying down the hammer. A lot of folks you know, they're putting people in jail. Right now I'm polo with an ankle bracelet. You know me because I water out now. I went super aggressive the first week and then TikTok was like, no, no, no. And then they put me in jail. I mean, not even a month. TikTok already put me in jail. And then now I've kind of been watched by the Tick Tock police at the moment.

Dave: Yeah. Look, before Facebook brother. It was Google back in 2009. In 2010 did the same thing. Let me give you a brief history lesson. When I came online, everybody was making money hand over fist with Google ads. This was 2009 ish. And you could just take any old affiliate offer, run a Google ad. There the search results right on that when you do a Google search. It says ad right by those top three results. Those are Google ads. That's where Google makes its billions of dollars from people like us who pay to just have our little link put up there. And people were promoting multiple affiliate offers or the same, you know, the same offer was like on every ad from different affiliates. So it was getting just, you know, it was getting flooded with similar offers, right? Because, as Gary Vaynerchuk says, if you read any of his stuff, and he's the man, I mean, I don't, I don't hustle as hard as Gary does. I don't think so, but he's been talking about these things for a long time. He's been talking about these things for a long time. And he's been talking about just posting and he's been talking about all this kind of stuff. I mean, it's a very, very consistent message. But he also says marketers ruin everything that they do. Right? Marketers ruin everything, not in this industry, but in every industry. Okay? Why? Because marketers are the ones who are putting out the messaging. We're the ones who are okay, so you know, of course we're going to when there's something hot pounce on it, and get everything we can out of it. So anyways, that cools down a little bit. What's the next thing? Facebook, Facebook ads, Facebook ads, so when I got started, Facebook ads were just coming up. That's exactly how I got my start promoting MLM errs training as an affiliate on how to do attraction marketing and how to generate leads online. instead of chasing friends and family that was my whole way I got started. So Facebook ads, then Facebook got so big that what happened. They got a lot of attention. So they had to start cutting back but every company gets a star, like by being the wild wild west where everybody can come over and do whatever they want on the platform because the platform is new, the platform has to figure out okay, what's ruining us, you know, and and so now tiktoks going through that maturing stage, and so the new person is is might be saying to themselves, Oh, it's over, or I knew it was saturated, or I knew it was a trend. I see that chatter all the time and I don't know. I don't say I haven't seen it on our Facebook group friends. We tell you something about that. Nate’s not worried about that oh geez in the Kmart worried about that. Why? Because we've been through this so many times before and guess what? It's going to keep happening. And the only thing that you need to know it or keep an eye out for is the new opportunity. The next opportunity and the net and what's what's weird and then I want to hear your opinion on this too. Is it sometimes it'll be back with a previous platform that just sort of like it is now with Facebook? Right where they busted out this real thing, which was just a copy of what Tiktok did. And now all of a sudden it's hot again, right?

Nate: Yeah, and you know, it did the show. You can never get to copy even though you're on top of the world. You got to stay on top of the world. You can't you can't let your guard down. And it's just the show, like you said about the new opportunity. I mean, we've been talking about this whole conversation. The messaging never changes, but the platform does right. So what's next after TikTok, whatever that is, you know, you just take that same messaging that you've always been doing and you just moving on to that level of kind of like you were saying earlier, making everything digital going from VHS VHS to, you know, DVDs and blu rays going from the landline to the smartphone moving with the times.

Dave: Lori says people keep telling me, you know, people keep there's the key word. People keep telling me. I've said this before, but don't believe them. You know, I mean, if somebody tells you something you should just not believe them. That should be your automatic response. Because I think we, you know, we're too, we're too receptive of everybody's input and advice and most of all their opinions right now, their opinions. Final question to you and you can of course, share any other thing you'd like to add before we wrap up. But my last question to you is, how do you make this stuff thicker? How do you make this stuff thicker? So every time you get a nasty comment, or every time somebody gives you an opinion, right? Like, what are you doing? And I'm sure this happened a lot when you first got started and who knows. It still may happen in your life. I don't know. But people can be political, people can be cynical. People can mock people for ridicule, people are rude and mean and they project their own hurt and pain onto other people and that's where the criticism and a lot of times we can take that, you know, to heart, especially when somebody makes a comment about our business, which is very important to us. And so how do you deal with people's opinions? I thought that that was just a great comment. You know, people keep telling me so how do you deal with people's opinions? And how also, do you deal with hateful comments, in ridicule or anything else that's coming negative out there from the world through your content or via friends and family?

Nate: The first thing that came to mind is and this is it took a long time to realize it because we grow up in a system where we're taught protecting personnel, you know, no one ever teaches you to to take care, nobody ever tells you to, you know, do the way you look at hateful comments to ignore them. And you know, what I always tell myself is like, what they think of me is none of my business. And I believe that it is a dual perspective projected onto me, so whatever they're saying to me or riding on you know, a particular video or whatever content, that they're really projecting, really talking about themselves. That's the way I look at it, because why else would they make that common data frame of reference, they don't just think of just out of out of thin air they think of it because something that based on the video trigger them to pink in that for them to make a comment and something in the past has, you know, made them think that way?

Dave: Yeah, somebody? Yeah, somebody's looking to hurt you, you know, great, Laurie. Hey, I'm glad that you're not letting those people's opinions. Your dedication is built on their ideas. I love that. I love that your dedication is built on a stronger foundation and that is absolutely true for you too. I mean, there's no doubt about that, man. I mean, you are. You're not only you're not only doing something as you know, 10 years in the game is a long time, brother. That's not easy. You know, it's not easy to do anything for 10 years, but to be an entrepreneur and to still be in the game and to be able to have adapted you know, what I mean, to have adapted to all the things that have changed over the years and what we just went through the last couple of years with the big P the big, you know, C 19. Man Wow. You know, but that there's a silver lining isn't there because the good thing that's come out of all this stuff over the last couple of years, is back before it all happened? Nobody wanted to work from home. They all thought it was a scam. And now everybody wants to work from home. All right, my man. Well, listen, hey, absolutely. Brilliant, beautiful to catch up. And looking forward to maybe another one if you'd be willing to come back and join me for a round two. Absolutely. You're Welcome brother, be well Bye my friends. You can follow Nate on TikTok. His handle is @follownate. All right, my friends. Another great conversation to end a great week.

Legendary week in 5000 possible that's what that tells me. That's what that reminds me of that anything's possible and anything's possible in your life too. And, you know, every single day we have somebody new, not a guru, not a not a famous person, not a you know, not an influencer. I don't know what a lot of these terms really mean. But, just a real person who's got a real life and a real family or real issues that they've dealt with and overcame, and they're doing the very same exact thing that you're building towards doing right now. And that is what matters to me. Not smoke and mirrors, not bullshit conversations with you know, leaders of industry. I want to talk about what it takes to get up and get running right now today on August 26 2022. How can I make my first dollar online and feel good about it, not feel bad about it, not feel guilty about it, but feel good about it? That's what we talked about here every day. And that's what we're about here every day at legendary, so stay Legendary, make this weekend, either very restful, so you can be ready next week or productive so you can catch up with anything that you're behind on now and we'll see you back here for another episode on Monday.

Affiliate Marketing Tips For Introverts

On this episode of Wake Up Legendary, David Sharpe discusses marketing tips for introverts. Below is the transcription for this episode:

Dave:  Hey what's going on my friends? It's Dave Sharpe Welcome to wake up legendary and I've got a huge announcement. You saw that we emailed about it yesterday. Legendary marketer made the Inc 5000 list. We actually one of the coolest numbers on our list was the fact that we are the 63rd fastest growing privately held education company in America. And for us, you know, coming in especially being founded by a high school dropout I think that's pretty cool. You know, I really do that as a statistic that came from the Inc 5000. Then, you know, you've got to, you've got to submit all of your paperwork. It's really quite a thing. So there's no there's no there's no faking this, you know, there is no, they even make you sign certain logos to say or certain agreements to say that you won't alter the logos that they give you. Okay. And I'll pull one of those logos up right now. But yeah, it's a really exciting accomplishment for you know, our leadership team for our entire team are legendary. All of our BPA is all of our wonderful advisors who have worked, you know, so tirelessly day in and day out to help our clients oftentimes, actually take them through the challenge. You know, we have advisors here, who are who've been here for, you know, for five years. It's really something but yeah, I thought that step so we made the Inc 5000 were the one of the fastest growing privately held companies in America. What does privately held mean? It means that we're not a public company. We don't have shareholders. We're privately held by a private owner, not a not a not a bunch of shareholders. We've never taken the company public. Of course, we don't have any investors. Through a bootstrapped company. And so yeah, it's a huge win, obviously, for our team. But most of all, I want to, you know, congratulate all of our community because this is a huge win for our entire community. It's a huge win for you know, me personally, obviously, but yeah, I share this with each one of you who has ever, you know, entrusted us with even a penny and even a second of your time. We appreciate it. And it's just the beginning. So with that being said, let's welcome today's guest. She's an introverted daycare owner, okay. And I got to meet her briefly before we went live. I'm excited to talk to Lisa, welcome to the show. How are you?

Lisa:  I'm great. Thanks. How about you, Dave?

Dave:  Well, I'm great. I'm great.

Lisa:  Thank you for having me. And I also want to congratulate you on that accomplishment, because that's amazing. And it shows you that if you put in the amount of work that you have in your community it will go somewhere.

Dave:  Fabulous. Well, and you know, the coolest thing about this is because we're an education company, because we teach and because we share every single idea that's made us successful. You know, we get to really share how we got there. I mean, it is our product, so it's kind of cool that we also have a lot of people who are succeeding in their own ways, maybe not clients in our community that are on the 5000 list, but they're succeeding in their own ways. They're having their own big years. They're having their own big accomplishments, and today, we'll talk about yours. So tell us a little bit about how you got started with your legendary story, if you will.

Lisa:  Okay, so I was back in October of last year, and I'll try to make it as simple as I can. My daughter was leaving to go to England and she knew a bit of anxiety that I was going to have to work very close and she decided she thought it would be good to download tick tock. I had no social media, no Facebook, no anything. Okay. And, like menthol, what are you doing that I'm never going to look at? So of course she was gone and about mid October I thought off and I'm sitting here twiddling my thumbs. So I started to look at TikTok and I came across a gal Stacy law, and it just happened to be the right time. moment and I followed her for about a week. And then I just decided I really, really really need to save for retirement. I mean my husband and I both work as an entrepreneur by nature myself, so I have my own business. But the minute we stop working, the money stops coming in. We do not have any pensions or access to any of that fun stuff that some patients have. And I really started to get worried about it. So anyway, I really I within three days, four days, I $7 Challenge went right into it. Christmas came so I kinda didn't do very much even though it was in the back of my mind. And it was about mid January. I finished the course and knew the only hang up I was going to have was myself. And it's because I'm an introvert really. I know it looks like no I'm not but if you knew me, I'm in a back corner somewhere. I don't say boo to anybody. I'm just probably like, I mean, I didn't have Facebook. I figure if something gets bad enough out there. Someone's going to come tell me I just you know, like, I'm just that's just who I was. So to be doing what I'm doing today is just I mean it's an accomplishment for me as well because it's taken me outside of that and I get to help so many people. Anyway, and I haven't, I haven't looked back so yeah.

Dave:  So your daughter downloads TikTok and are you paying her a royalty or something now? sometimes they can actually help us and that's true with my 18 month old son I mean, you know where my six year old daughter a lot of times if I you know just if I humble myself enough to hear what the what the little guys have to say or or in some cases the big guys if you've got bigger heads, you know a lot of times they actually have your best interest in mind. And they actually, in different ways as they get older, bring joy to our lives in ways sometimes we at first can't see or don't understand.

Lisa:  Exactly, no. And this is quince. This is the second time she has done something like this so if I back it up to 2013 when they originally graduated, and she was going off to start her forensic psychology journey. At that point, she had played two hockey teams. We were in the arena, you know, eight days a week. So I mean, it was just nonstop so we were always busy and I was at home with her at the time. And she's the one that actually put an ad on Kijiji that I was going to start looking after children because she thought my anxiety would be through the roof when she was gone. And I needed something to do and I'm like you did what? Anyway, I absolutely have to say I'm grateful and I'm very blessed that I absolutely do love what I do. Is that foreign in today's world right? 

Dave:  Yeah, she had the idea and sort of got the ball rolling on your daycare business as well as really interesting. And really cool. Wow, what a connection that you have with your daughter There are around these various businesses that's really, really unique.

Lisa:  Yeah, it's just you know, life happens the way that it does and we're I mean, most moms and their children wouldn't be but we're really really really super close. So you know, yeah, I think I'm thankful every day one for having her as a daughter, but also from what she's opened my mind up to because of the generational gap, you know, I'm stuck back here somewhere and she's bringing me along with her a little bit. So yeah, she's helped me with this business as well. So, I mean, she hears the FaceTime go off because I'm stuck with something technology, you know, and she's like, No, and she's walking me through

Dave:  Wow. Yeah, I think we're all we're all like, Man, that sounds like just a great daughter to have.

Lisa:  You know, we all have our moments, right?

Dave:  Yeah. But you're obviously a good great mom and you've you've taken which is such a missing piece that we often overlook. You've taken that feedback that your, that your daughter has given you and you've listened closely and then you've taken action on it. And that's really really, especially as an older person. You know, they say you can't teach an old dog new tricks but you know, we know why I never believe anything that I say or that I hear ever, such as those sort of you can't teach an old dog is because I get to talk to people like you who who disprove them every single day. You can teach an old dog new tricks, right? That's not calling your dog or not not trying to call you a dog but

Lisa:  ya know, it's 100% True. And I'm also blessed because my sisters and I have two younger sisters. And we've gone through the Peter Tom's, you know, School of Business and you know, hard knocks. We were in our late teens and I had already read Rich Dad, Poor Dad or the Seven Habits of Successful People by Stephen Covey. I mean you know we also grew up in a family business. So entrepreneurship is in my blood. SaltStack right. But you hear so many people talking about mindset. And that was not going to be a challenge for me because we've been taught since we could talk that you can do anything in this world. You want to do it if you want it bad enough, and you're willing to put in the work to do it. So so like I said, for me, the hardest part for me was going to be getting over my shyness and being able to put myself out there and it was February 2, I remember the day I had made all these, you know, videos, deleted them, and I was doing all this stuff and my my sisters. We're just like my cheerleaders here and they're like, Just do it. Just do it. On February 2, it was like just hitting the send button. The Post button. I'm like, Oh my God, what did you just do? Anyway, it worked out. And I'm having a time with it now. So

Dave:  Oftentimes, the thing that we can be the most scared of is, is the thing that we fall in love with and get addicted to. You know, I've heard the story over and over again over the years, you know, I was so afraid of them or you know, just a various just a list of fears and they're all oftentimes related or you know, afraid of introvert afraid of what people are gonna say afraid not the family gonna say there's not a lot of like, super money. I mean, I've had a guy one time who was and that was his reason why he was like, Okay, I can't I was like, Alright, I don't have anything for that Sorry, bad career choice. That's what it was. He was at a mastermind Believe it or not, he was out of town and he actually still bought the blueprints that came to the mastermind and was not just, Hey, I'm in the FBI. I gotta, I got a, I just can't get on video. I was like, damn, okay. You know, like, I get that not too much back and argue about that. You know what I mean? No.

Lisa:  Right. And I mean, they're right. And it also shows that there's so many people that can do this kind of stuff, and you don't have to show your face. Yeah, you know. I know like, I didn't want to take that ask but I figured, you know, if you're gonna do anything, you have to do it right or don't bother doing it at all. We've always been taught, you know, the 10% or don't waste your time or anybody else's time. And I mean, again, that's just the way that was instilled in me at such a young age that there's other people that don't have that so I totally can relate to being you know, nervous and shy and putting yourself out there, but you're not going to grow. If you don't push the envelope a little bit more every time in my opinion.

Dave:  So, gosh, you wrote so much on your thing, you get information. It's hard to pick through things like what's been useful in your journey you could share with us that we could learn from, I mean, just hearing your experience, of course, is the most powerful because it gives people the, you know, the they can identify more than anything, you know, so So I love more than anything to hear just the real raw truth of what you're dealing with internally and mentally. What else can we learn from you? I mean, what happened as you posted that first video, you realize you were still alive? No blood splatter. Still got all your limbs, you're still intact, even emotionally you're like, Okay, I'm still here. I don't I don't have a broken heart. You know, there's nothing so you're like, I'm okay. So what happened next?

Lisa:  Well, it did take me a little bit. I did it. And you know, it was a little bit of relief after the shock wore off. And then I just got myself to a point that I had to at least post three a day. So in the beginning, I didn't want to get stuck just in the learning part of it. Because that did happen a little bit. So I was posting it. And then I got to a point where I'm like, Okay, I think you've got this almost, you know, it's not perfect, like you're okay with this now. Then I had to start learning. And I went back to the 15 day challenge, you know, watch Steph, when I set up my funnel, I did it step by step. So thank you, Steph. I think you know, I just put the pieces together the best way that I could, however, not being technologically inclined, you know, I did have those struggles. But there were some days that it took a little bit longer, and I got frustrated. But at the end of the day, if you don't quit, you'll get there. And as I progressed, you know I've reached out to a few people as well. Kim and Michelle because she's Canadian as well. So I had reached out to them a couple of times and asked a couple of questions and I realized I know I'm a legendary Facebook group a lot as well. That to me, the support there is amazing and growing up in a family business. If you don't go out and figure it all out on your own guy down the road isn't going to come up yet. I know it's old school. I know it's brick and mortar but that's the reality. 

Dave:  He looks at that as an advantage like this sucker down here can't figure it out. So I think that's how a lot of people feel about me. Do you realize that nobody's like being successful is the fact that you figured it out on your own or at least figured some of it out on your own. And in how, how important is it that tip people are self-reliant and can figure some things out, you know, one of the one of the things that i i That's so prevalent in this industry is people want you know, a mentor and a coach. And that's what they say, but sometimes what I find out from their actions is that they want more than that. And, you know, man, can you talk a little bit about why that is why that's not the smartest thing to do both short term or long term. Well, from my experience, and yeah, and how have you, how do you view the figuring out and Could you say more about that because I think that what you said about the guy down the street, not going to come and help you and how that's just kind of half I don't think a lot of people know how business works. It's like most businesses, this community that we have here is not normal, where people are willing to help but you also have to be careful because they're willing, they're they're selling stuff and all this and you have to navigate it. You gotta have some street smarts and you gotta wake up. But if you want to make more money, you have to be a little bit more savvy. And in learning to not be taken advantage of and also learning how to for lack of better terms, as you said, figure things out.

Lisa:  Absolutely. And I do have that business background, you know, family business, it was back in 1959 that it started, I went to my dad and then to Austin. So, you know, I know a lot of people don't have that. So they're not going to have that experience. But I can tell you what I'm doing with this in such a short amount of time. And I know the times are different, but what I'm doing with this versus the traditional stores. I mean, it's night and day, nobody is going to come do it. For you with this. You've got unbelievable support. And I know there's people that will say no, they don't think it or whichever. But generally those are the people that aren't doing any of the work either. Right. And something different

Dave:  to sell to sell. Exactly, exactly. That's what a lot of people do if you're watching this and you're wondering why people are writing articles about us that are negative, or why people are in our Facebook groups in their private messaging saying legendary things or later. Here's why this legend has grown through our own bootstraps, hard work and effort to a large Inc 5000 company that gets lots of traffic and a big community. And so it's simply a marketing tactic to try to throw another person or company under the bus and get you to come over and buy whatever they're selling. And a lot of times, it takes a while to even be able to see how marketers are interacting and operating on the internet. A lot of people think that's a legitimate review. That's as if it's true journalism, a true unbiased thing. It's like, no, there's affiliate links all throughout this article there. They don't even know us, they've not even bought our products. They're just talking to me. And not only knowing that helps me to navigate staying away from you know, to see through some of the bullshit for lack of better terms, but it also helps me to understand how I can strategize my business once I start kind of picking up a game, if you will.

Lisa:  Yep. Yeah, it's people and I think people get hung up on what they don't do if they don't think they can do it. They don't want anybody else to do it. You know, like an analogy. If you know, you'll get these comments, you know, on your videos, or whichever and I generally don't cater to any of that. But if there's some that I really think they're not necessarily trying to put malice in, you know, I'd like, do a video reply. And my thing is, you know, Nova Scotia, of course, you know, we're on butter. It's like the crabs in the bucket. You know, every crab is trying to get to the top so he's pulling the one that's almost at the top down, because he wants to get to the top so people don't necessarily try to, you know, be mean or anything, but they're just like, that's not going to work because they can't make it work. So they don't want you to succeed and make it work. But if you put your time into it , anything. Again, I know that's my background. I do believe if I have the willingness to do anything I can do anything. So you know, you have to try to open people's minds up. You have to try to get them to change their mindset, which you know, like you said earlier, you can't change teaching old dogs new tricks, but some of you just have to hope. The other thing that you were talking about too is you know, getting extra help and stuff or people knocking something. You have to be smart, you have to do your due diligence. And you'd said something about somebody you know, making a comment in a blog or doing something. People take that religiously. Just because you're reading something does not mean that it's accurate, right.

Dave:  So anybody can start a blog and write an article, by the way,

Lisa:  absolutely. And, and I'm not knocking blobs or people that do them. I'm just saying we all have to be really smart. And I think what's helped me is I've always been if you find something and you wholeheartedly believe in it, I mean, and I did my research it's so much easier to be able to present it can't tell somebody to do something that I don't believe in. I will come across as authentic. So with my people, if they asked me a question, you know, I'm straight up if I have the answer because I'm still fairly new with this, even though I've made some successes. I'll straight up say, Look, you know what, I don't know that but I'll find out for what you know, and I think that resonates too. I'm finding that so many people today are desperate. That they just don't know where to go or what to go. But if you can really find somebody that, as you say, likes to know and trust, then that's more than half the battle. Yeah. And so I use it that way.

Dave:  It's one of the reasons why I just try to go live every day here on this. And it's kind of like you know, who else is doing that? Who else is willing to do that? I mean, name another fortune five or an inc 5000 company where their CEO is going and I know I've been fishing a bit lately and I vacationed last week and I'm going to be on vacation next week but Sorry, I'm living my life or to write. If it ain't me, it's Matt Hetzel, our chief marketing officer, if it ain't him, if it's our marketing manager, Joanne. I mean, come on. It's, it's in. We're talking to real clients every day. And that's one of the reasons why we do this. And it's one of the reasons why we hear from our clients and students that going live every day is so impactful, and here's why I believe that it is, okay. Here's why I believe that it is. It's not particularly because you're gonna get in front of a bunch of people in that moment and make sales in that moment that may work that may happen but it's because all the other dingbats that they're out there listening to are just writing whispering, because they're scared, and they're proud of what they're doing. And so when you go live, and when you say hey, this is me, sweaty armpits, ain't had a shower today. My damn hat on the floor. It will yell rant rave. Bullshit son of a gun. This. I mean, look. You take your reel. It is what it is. I'm not hiding. I had a guy come over here with an advisor on our team, and he's up from South America. And he came in and came over here and hung out with me for the day. And you sat right here on this couch right here. As I did. We just did some of the mastermind and everything and you know he's just told he just was like, this is exactly what Dave says it is and nothing more. Because I don't, I don't want that I don't want any one of my team members, anyone from the Inc 5000, anyone from anywhere if they want to come anywhere, rest anywhere. All racks have been paid all the time. That's why I'm such so me because all my taxes are paid. All the shifts taken care of and I'm just here saying look, this is what it is. It's not perfect. Find but but either do it here or or go out there and explore and guess what if you do go out there and explore. We'll be here when you get back or when you want to come back you know what I mean? Right?

Lisa:  And I think people you know, they not that they just jump on any bandwagon but people are today so desperate

Dave:  Really true, and there's empathy that I have for people, and I could feel the empathy that you had when people are desperate, they are confused. And oftentimes they don't respond to this sort of transparency. They want to go over and start as they want to, you know, somebody will tell them sweet little nothing bullshit lies like Oh, you like legendary this and that and all that, you know, you're gonna get no support. Come over here and we'll get it and it's just bullshit. It's not a timeless skill. It's not good, solid principles. And, and so it's hard for somebody who's in a desperate situation to, to sit and say, I trust in this. I'm going to learn the skills. I'm going to be in this for the long term, you and so what do you say to people who are in that mentality?

Lisa:  Well, I think that ultimately at the end of the day, I do respect the fact that, you know, some people, you know, can't even get their $7 Right now, however, the majority can at least and I mean, if you're willing to go buy a specialty coffee, or a fast food combo for $7 You'd be able to spend $7 to be able to get some training and information to see if there's something that you're you know, want to pursue or not. Because once you actually take that training, there's so much information in there. You won't be having to listen to the naysayers or anything else because you've firsthand gone through it. You've seen the value in it in just 15 days. I mean, day three. I mean, I'm not joking. Over here. Everybody learns differently, but I sat at this table every single day. I wrote I stopped it I go I mean, if it was a 30 minute video, it took me two hours, but that's just that's just how I do so Stefan force day three, I was there for a day. But anyway, but if you go through it, it doesn't matter what anybody out there there's Oh, there was no support. Oh, that's no oh, that's the worst. Because if you you'll see with your own eyes shame and

Dave:  Right. Stop listening to people, right. See it in our own eyes. Why? God, just get in the groove, just see it. Touch it. Feel it, listen to it, hear it with your own eyes. And I'm going to tell you something you're gonna go holy shit I actually understand what I'm getting excited right now that I know what that guy was talking about the scene or if you know here's my other challenge. Let me go way left field. If somebody hears the same example, if somebody you and Johnny are talking shit about Sally over there, they only say in a real you know what? Nobody can go near her. Okay, and you're like, Oh, wow. And then guess what? You go and you live your life for five years. Is it you know, we're here ignoring her all this kind of stuff. And then suddenly you're in a waiting room one day and there she is. Right? The bitch? Yeah. Because Johnny said so. Right. But you get to talk about beautiful and wonderful and nice things and you want to make that drastic difference when I listen to somebody, and I don't go and see the experience, it doesn't matter whether it's a person, place or thing. No Never because guess what month can I just get real for a second? Absolutely mom fuckers out here want to all tell me what to do with my magic, but they ain't got no abracadabra themselves. You see what I'm saying? Absolutely. Yes.

Lisa:  People People. People get so hung up on and you know, a lot of times I've said this on some of my comments as well. A lot of times it'll be family, you know, that will display or whichever. But you know the big thing with this is that I think they're doing that out of pure love in most cases. But still, they don't know they think they

Dave:  Will they not know you're right, not even know who's supposed to have and we grow up thinking especially our older relatives. They do not have our best interests in mind, right? The truth is, you have been very blessed and lucky with your family members. I would say that is normal. The majority of people the only reason you should listen to Uncle Bob or your dad is if you want to stay broke.

Lisa:  Right? If you don't want to, I'm just keeping it real.

Dave:  I mean, you can take all the principles and the values from what my father taught me about work ethic. He taught me about craftsmanship. He taught me about doing the right thing when nobody's looking even if the customer wasn't there. You do it right or you do it again. Right. But I could never make any money with him. Don't assume anything. I was broke. I was so broke. I couldn't afford to pay attention. And I had to get away from him and I had to go out on my own and start seeing and experiencing life in other people and my eyes three and I blew myself away by what I could do.

Lisa:  Absolutely. And again, I know I keep going back. I really have been very blessed and my sisters and I say it every day. There's a very instant knit family, and we're there every second for everyone. Doesn't matter if there's a birthday we celebrated if there's what doesn't matter. So but the other primitive is with dad and growing up in a family business. You know, you can listen, hear, hear what people are saying, you know, be respectful, but it doesn't mean they know anything that they're talking about. So take it with a grain of salt, failure, diligence and figure it out yourself. Right? Because what if you do listen to somebody and then in five years from now you are the light comes on and you're like, oh my gosh, why didn't I do that five years ago. I'm upset that I was introduced to Stasi law last October. And even though I was slowly doing a bit of the training and learning, I sat on it till February. And I mean, if I could have that time back Hindsight is a great thing. So I tell people that as well. You know, just go for it. You know, go for it. You'll see through your own eyes that the community support is there. I mean, I think the Facebook group that you have is fabulous, because you're so used to people trying to not let somebody else get ahead and here you can post a question and your answers from people all over the world that don't even know who you are, but they want you to succeed. And that to me is not

Dave:  How do you deal with the people on these platforms and we even have them in our Facebook group that when you post something they pose as if they want to help you but really want that eventually there'll be some sort of, you know, some business opportunity sort of offer that comes eventually. Within a day or two usually. How do you deal with those people? Because we've had a lot of people, fortunately and I'm only talking about this because I want people to be able to look out for this. That's it. I want people to be able to know that every single person unfortunately even on Facebook, we have and I have to say this because I don't endorse. If somebody gets into our Facebook and tells you something private message. It's free . I don't own that group. It's on Facebook. So how do you what I'm asking is how do you know who's going to waste your time? How do you know that if you're legitimately asking a question, and somebody responds to you you've got no, no somebody you've got a connection that you've made in the industry. How do you, how do you navigate that connection because we're still we have to move through each step of our business with each person. The eyes wide open, we have to be aware we can't just believe everything we have to trust but verify. So how you go through getting help and and you know knowing knowing how far to take it with somebody knowing who's got children have you tried what you're going to implement in what what not once you've learned something, you know from us or some random person in our Facebook group or whatever

Lisa: I think you said you have to have open eyes. I think that in order to first, you know if you're getting that kind of engagement in a group, I think if you're asking a question and someone's providing feedback to you, you still have to be careful with it and see what's gonna be best. The other thing too is if they hit you up within a couple of you know, texts or emails, and they're trying to sell you saying then they're not really necessarily there. Like I know a lot of people like I mentioned a couple of names earlier, and they're fabulous people and they do have some things to offer which are amazing. But when I was introduced to them and went looking for them, they didn't come looking for me and then say, oh, I can help you with that. You know, sign up and do this. If somebody's doing that kind of stuff. In my opinion only. I would stay away from it because then they have their business. I think that's what really excited me a lot about it as well. I'm kind of a nurturer, my background, you know, obviously, look, I look after children. You know, my grandmother told me, I was probably about 12 years old and she took both of my hands and she said, Lisa, whatever you do when you get older you do something with really young children are really old people. I'm almost ready in the next couple of years to take some of my time with this helping me of course to start volunteering in senior citizens' complex or hospitals, because there's so many people there that have nobody to go to. I think the big thing is, you know for me doing this, I have an opportunity to present to people and if it's something that works for them fantastic and I'll help them in any which way that I can and if it's not for you can help so many people help themselves because you can't do it for them. That's the other thing. You know, you were saying something earlier, you know and getting outside help and everything else. If somebody does it for you, you're never going to learn and that's generally not going to be successful. You want to do the steps yourself in order to progress and be successful and keep moving on. So you just have to be smart and if somebody's approaching you, then chances are they are doing it for themselves and not for you. Right so yeah, really, ultimately for me this was a way to try to save for retirement because we don't have pensions. My husband is, you know, almost six years younger than me so I keep joking with them that you know, I'm gonna because Mom and Dad always went to Florida through the wintertime because it can be pretty nasty here in the snow to the job site. So, you know you have six years to catch up. So my mom and I were gonna go to Florida and you know, for the web anyway, but you have to be able to have an open mind, you have to be like I want to be able to help people. So it started out that this was retirement money, but as I started to evolve, I realized the more I can help other people, I'm helping myself. Yeah. And I think that's important too.

Dave:  A beautiful way to maintain a positive healthy mindset is to be of service every day and go out as Warren Buffett says and delight the customer right delight the real there's so much in delight those three words they are not you know, there's no mix. There's no mincing words. delight the customer. Don't delight yourself. Don't because in delighting the customer, you will delight yourself. Even if a customer is a real Frankie I mean, if you delight the customer, what you'll do in you in you put your ego down see most of us men and women, we never get rich because our ego is bigger than our bank account. Write that down, everybody. Sure, I'm broke. Or I don't have the money I want because my ego is bigger than my bank account. And here's what I mean by that. Hey, I'm embarrassed I feel silly doing this there's your ego. Right? You know, Mr. Eight. Well, are they true? No. Why did they bother you? There's your ego. Right? Right. You know, my family's going to think that this is dumb or they said it was a this or that. Why? Why do they matter? Are they paying your bills? No, exactly. Yes. It's your ego. And the same thing when you get an honoree customer mad and they want, right? Yes, the worst thing to do is come in and puff up and tell them why they're wrong and get defensive and all that stuff. Even when you're self LED. The number one killer of sales is your ego. It's when you challenge people. That's why I call the I never confrontation is not in my playbook care for invitation where I just heard I mean, a caring way being honest with somebody. That's what I have. I have to put that word there. Because confrontation when I start thinking that I that's that's not the place that's going to make me money. So my ego kept me broke for a long time. It was much bigger than my bank account. And when I when I shrunk my ego when I just when I just worked on ego reduction activities and ego reduction, you know, behavior and responses meaning that if you know normally something that I would have got defensive about or offended if I just take an extra breath when I feel that happening in an extra pause, and I just tried to respond back now into this, this this I'm starting to deflate my ego a little bit because my ego wants to rant and rave and gets offended it gets me it's it's not appreciated. All those things come from ego and as we think account you agree

Lisa:  100% You attract more bees with honey. You know again, going back and I'm going back a bit now because I can still at a young age here my father saying you know you're going to get I mean, if you reach out, you're going to get somebody that's just not going to be nice, and it doesn't matter how good you are. It's going to happen. And he'd always say to us the customer's always right, even when the customer's always right, if you've got 10. So I'm telling you how dating works. I know we've got funny money in Canada, but you know if you've got that purple bill going across your counter, at the end of the day, it doesn't matter. The customer's always right. Yeah, yeah.

Dave:  Ego Well, it's just a simple thing that people say, Well, no, you're always broke people who will say that yeah, I'm a customer's not in that because now they go the customer was always right when you were just in Walmart. But now that you're in a business you want to be right and see that's what I know when I'm the paying customer. And when I do desert when I'm the one who's giving the money, and I gotta recognize when I'm the one who's providing the service for the money

Lisa:  100% And honestly, that can make or break a business. In today's world, you know, again, you know, growing up the way that we did, I think the buck somewhere stopped at my generation anyway, because it's like, we were always taught what can I do for you? That generation sometimes today are more like you know, well what are you going to do for me? And we have to be able to bridge those two because you really it's really about what can I do for somebody else? And you do? Yeah, there's going to be times that you know, your ego is gonna go up here, you just have to talk to it, because it's not going to serve you. So if it's something that's not going to serve you, why have it in your life?

Dave:  Yeah. Yeah, absolutely. It's, it's, there's a lot of others that are being dropped on this call this morning. Yeah. So tell us about your platforms. You're working on Facebook tick tock. I noticed you had multiple tick tock handles. So talk a little bit about your strategy, vacation there. Give us the nutshell version of how you've begun to market on what platforms?

Lisa:  Well, I'm still learning so Tiktok was the first one. And I had to break down in March and get Facebook because I realized people don't know me from a hole in the wall. So if I'm not able to connect with them, other than just in a, you know, five to 15 second video, there's going to be no value there. Really no need for people to have an outlet if they're struggling or if they have questions. And then you can build that trust up and then if they get to a point, you know, you've built that they have no issue with you, because they know you're genuine. You know, I'm going to straight up tell somebody, this is how I would do it. But that's just how I would do it. Or you know what, I don't know that answer. Let me let me figure it out for you and get back to you. People appreciate that right, because you're winning real you're not trying to have that ego to play it off that you know everything that you're talking about because everybody has to start at zero, you know, so I started with tic tac I had to face Facebook for them. To put some videos on Instagram However, I've now been introduced, which I have to really set up now is the repurpose I also can get it on all platforms. So that's kind of where I'm going with that because I know you're trying to get to everybody and the only way you can do that is to be everywhere. Hence that's kind of where I am right now. I did have zero followers. I mean, I'm at over 6000 And I think the other thing that took me a little bit to realize when you first start it's like oh you want to get that million followers you know you want to you know your go viral. And I know that has advantages. But again, for me growing, it's been the follower than it is about the quantity.

Dave:  Right? Yeah, yeah, for sure. I mean, a couple of 100 Really, really quality people can support, you know, a simple lifestyle if you're just providing value to a small audience or a small niche. Joe asked as a new affiliate, how do you answer the question? So how much have you made with this? And I want to give that to you. But I also want to first say that you have you chosen how do you how much money have you made but what I mean what do you it's that's just kind of a general it's almost like a question that I have to wonder Have you actually gone in and really looked at what niche you want to want to work in Tokyo seen more people on the show in the morning who have done taking these skills into multiple different niches so you guys can see different examples. But I would challenge each one of you to really go through the training, all the training that you can afford, right? That we only sell an appetizer in an entree here. It's not like we have 50 different things and there's always upsell, it's just, it's just an appetizer and entree, but go through and really pick a niche job that you're promoting legendary. I'm talking to everybody that was well, don't just automatically think that just because you see one person doing something, that's what you should do. That's a little bit about what we were talking about before going through the training, get the juices flowing and make sure that you pick a niche that resonates with you because that might not even be a question that might not even be a question it's you may go in and say hey, you know what, I really act like me like I like watches there's I can create watch content and then find affiliate offers. I like fishing, I can create fishing content. I mean, there's so many different ways that I could monetize these skills that we have, however, if you are in the online space, I just wanted to give that little bit of information for anybody who's new that there is a process in which we teach where picking a niche is important. And yes, you'll be in multiple niches. We recommend you start with one and really kind of build up so you get the skills that you need, but then we do have people to transfer over into different niches So, how would you choose my niche if you're promoting various online education offers like legendary or maybe software something when you had zero followers? Did you get that question? How much money have you made? And how do you answer that?

Lisa:  You know, I've not actually had the question specifically either people have asked, Have you been successful? Because I really believe as far as I'm concerned, the dollar amount that I've generated in the shortest amount of time is significant and I've been promoting like legendary or any of the packages that would be able to allow you to set up your own online business like I know that kind of stuff. I'm also like I said, I want to help people. So I haven't really honed in specifically whether it would be with children, but they're born that way but I started with one but believed in the legend. It was so powerful for me that okay, I'm going to learn this one. I'm going to perfect this one and I'm going to present it and I wouldn't change anything about that. I think the big thing is my results might not be Joe's results, your results, the guy down the street's results. So people shouldn't get hung up on that. But what I'm missing is I have gotten my investment back on gazillion times so far and that doesn't mean I'm making millions of dollars. But I am very happy with the progress and I have made so an example with my we were on vacation there a couple of weeks ago and something went and one of the in the truck and, you know, wrapped up the truck in and we have the urge business you know it was $1,300 and here's business account pay for it. So, you know I've been able to do the fourth year and have that on there and the sky actually beyond in today's world is the limit. Right? So you know, don't get hung up on somebody else's, you know, because I find a lot of people do that in the beginning like oh my gosh, that person just had, you know 2000 followers now they got 12 Why do I only have one you know, it'll all come just be you. Help whoever you can help. It will evolve and it will happen. It is just the way you know and they are all a month from now six months from now. But whatever you do, don't quit because the one minute you quit that next day wasn't gonna sell. In my

Dave:  I was out on a boat yesterday. I was on my boat yesterday with a couple of friends. And I had a guy we were fishing side by side almost on the boat. And I'm just killing it. I mean I'm bringing up fish after fish. Okay, yeah, yeah, this guy did not catch a single fish all day long. Okay for a little No, I'm sure maybe a couple of little ones or whatever, but immediately thrown back and I mean he just and I said, Hey, dog, you know sometimes. Later, you're getting it and sometimes you're watching it. You know what I mean? I mean, they can't be your day. Is my day. You know, today is my day. So don't mess it up for me, man. I am so and I know that you know, I think so. So going back though, specifically to your response. You know, I haven't really had that question. I mean, I find that a lot of folks. It was a great question, and we appreciate the question. Yes. But I do find a lot of folks who, you know, have questions in their heads and I had to start about what somebody might ask me, like the big scary questions that I'm really afraid of, like Game Changers game Enders. You know what I mean? Like, if somebody asked me, I'm on money, follow, I'm gonna have to come clean. And if you know, it's just like you said you haven't really had the question. You know, I've never had it for me, because, you know, similarly, I figured out how to tell stories that were particularly all about money. I mean, when people show green to show their entire business, all their marketing is just about the screenshot and they get to talk about how much money they made in every post. Honestly, awesome. This is not the most powerful marketing. I've been doing this for 10 years. I've done it every way and for the past five years, the only place the public has seen me is right in this chair. I don't even put them on me now because it's because I gotta stay focused. Yeah, and people have seen me. They don't know what I got, how much money I got that much. Made. They don't know what I got on my wrist. When I got to my driveway. Nobody knows nothing about me.

Lisa:  And they don't care. They don't need to like this 

Dave:  I like get on here and I talk for an hour transparently every day but in terms of what I have, or whatever. So I just yeah, it's such an irrelevant thing in probably people off then then not and one of the most powerful stories and then I'll let you talk was when I heard a couple of brothers one time best way or we first launched. We had a couple of brothers asian guys who can't remember where they were from. But they're their whole. They told me one day they were like yeah, like we took our parents out to dinner. And we had never done that before like we had and I think in their culture, if I'm not mistaken. Like it's pretty beat into you early on that you go and take care of your parents. You know what I mean? They don't live with you. If they are very ignorant to a lot of cultures, but I think that Asian culture is a bit more about moving parents in or whatever why anyways, they're there. They told me, they said we took our parents out and paid for the first time. And I said there's your story. There. There it is. And you know, that one story carried them through their first 1000 at first 5000 or first 10,000 Their first 50,000 And they're still around I forgot what their names are. Yeah, but that was the story and I really high says it's true and hopefully I pronounced your name right but he says it's true, Dave, I'm Asian. Thank you. So they took their parents out for dinner and paid. So it wasn't like they really spent that much money. But the act of what a story. And oftentimes when somebody's asking a question all they're doing is projecting their doubts and their lack of belief in themselves onto you and if you scramble that go, Oh, right. What I would recommend each one of you do is create a pre-record. You know how on Instagram, you can put your stories there or do your job. If you're getting that question a lot. Then record a simple little 15 or 30/32 video that highlights the story. Tell them if you're getting an objection a lot, tell the story just like you did or dislike them and say hey, I get the question a lot. How much money have I made? Well, I'm a private person and quite frankly, as it's just not it's not my finances or my personal business. But let me tell you a story to illustrate how this business has changed my life. That's the hit. That's the exact right way to tell the story. Well, business gave me an opportunity. Let's just say you made $0 . Well, I'm a private person. My finances are my personal business in my story. And in this app, it was 11 wall and the wall brothers. And so I got into this business 10 years ago, and you know what? I was working construction or whatever my story is and this business has finally given this old high school dropout a real career. And that's how it changed my life. And what I'm really most excited about is how you can find out how to change your life. And like let's just say that on Instagram, you know what I mean? You've got your you can so easily do this right? You can so easily let me just show you on tick tock you can pin video to but you can just go right here to your Instagram page right here. And you can create a highlight story in my mind, Money Story or whatever. Like here's my point, folks, is that whatever you're doing whatever you're scared of, put it right in people's faces to answer the question, right? I was so afraid of people asking me if I'd ever been arrested. If you'll find out about my drug history and the fact that I was a junkie at home. I didn't want anybody to ask me about that. Yet. What I did was I put it out there and I gave it to people and I put all my shit. You know, I try to hold the store and I put it all out there like I still do. And I took everybody's power away. And now I'm not scared of what anybody ever is going to say to me, because they're gonna say anything to me. I've already said publicly.

Lisa:  Right. And I think another thing to add to that, in my opinion, is the fact that you'll be surprised with what your story your what you insulation paper for, and because you're being honest and upfront with it and dropping that ego you know, your your dream team. 

Dave:  Learn from a regular person whose lives are too ahead of them. That's the economy. We're in right now. That's one of the reasons why I don't do sessional videography, and I don't do it because my conversions are down. Motion studio, and I talk about a multimillionaire and I talk about people just look at me and they, all of you, you know, be careful with people who think you need 20,000, 10,000 or 1000 million dollar success stories. There's going to be both positives and negatives to that and he got to part time and Rachel. I also thought, oh, I need to really show people how successful I am. And not only feel icky to me to do that, and it wasn't authentic, but it wasn't couldn't

Lisa:  Look a lot of times we'll see and feel intimidated by that. You know, you have to, if that's what you're, that's er, but for me, you know, I'm not trying to knock myself but I'm just plain Jane 52 year old now, you know, saw an opportunity to start to increase putting money towards retirement savings. Because it's creeping up pretty quick now. And you know, I, my reason in the end was more powerful than my fear. of putting myself out. That you know, I've done this 10 years ago not No, maybe not because like 100 gold like, Are you kidding me? No way anyway, but now, right? My WiFi is really close. And I'm nowhere near what I need to have in today's world. That's for darn sure I can tell you that. Well,

Dave:  A lot. Part two, I've got a call I was supposed to be on three minutes ago so I'm gonna bounce and and you do you just keep doing what you're doing and keep up the wonderful work it is. And I just cannot continue to watch your journey. Please come back and see us again on the show. It's really

Lisa:  thank you and and and I it all comes down from you know, you didn't have to go through what you went through to get to where you are and you're offering this to small people. 

Dave:  as well. Yeah. We aren't there anymore. I mean, let's just get hung up on the chain that 

Lisa:  Oh, no, that I'm not taking that. And you know why? You're just making me more reasonable and more authentic. You know, man, if they're going to do something like that, like in today's world that's just phenomenal. So anyway, I thank you for printing things out. And and

Dave:  Yeah, your daughter, I said how long? Well, I will certainly do that. Yeah, she's four hours ahead of us. She's probably wondering why I haven't been in touch with her yet. So.

Dave:  All right, cool. Well, we'll talk to you later. Lisa.We'll talk to you soon. All right, my friends get on out of here and make sure to follow her on TikTok @makemoneywithlisat. I got to go, see you tomorrow for another episode. Peace.

Feel Comfortable Showing Your Face In Your Video Content

Be Comfortable Showing Your Face In Your Video Content is the topic of this episode of Wake Up Legendary. Below is the transcription for this episode:

Matt:  Good morning and welcome to Wake Up Legendary. It is Wednesday, August 24. And we're live. My name is Matt if you don't already know me and every single day Monday through Friday at 10am Eastern we go live. We bring on a new guest, somebody who's making waves in our community, and we want to unpack a little bit about their story, their journey and what got him to this point. And today, we're gonna bring on somebody all the way from Sweden and I'm excited to do that and excited to hear about Victoria's journey for anybody who's here with this unique Facebook. You can all give us a little hand clap emoji just to welcome Victoria to the virtual stage. What's going on? How are you? 

Victoria: I’m good. I'm excited to be here.

Matt: I'm excited that you're here. Tell us a little bit about where you're from and how you found Legendary Marketer of all companies and tell us a little bit about your journey and your life. 

Victoria: So I'm from Stockholm, Sweden. And I found Legendary Marketer through TikTok. I was scrolling on TikTok and Andrea Della Flora came up on my For You page. And I was interested and I thought, like, I need to try and I tried affiliate marketing before. But it wasn't with type or like, what did you do? It was in 2019. And I was like, trying it and I didn't have a lot of information or knowledge or anything. So it didn't go very well. I was like, I was quitting my link in different forms. And I was bad anyway, because I could do that. So I learned and then I created a blog to post like reviews and stuff and I actually think I might have been less successful, but I gave up pretty much right away because I didn't have the right knowledge. I didn't know what I was doing. So yeah. And then later on, I tried dropshipping but like I did that for like, half a year, like six months. But yeah, I wasn't too successful with that either. And I just ended up feeling like it was the best business model. Yeah. And then I took a break from that and I was planning to start dropshipping again, and that's when I found a legendary marketer, and I just felt like this is so much but I finally understood all the things that I did wrong with affiliate marketing in the first place. So yeah, that's the story.

Matt:  Wow, cool. Cool. Yeah, the whole the whole, you know, spamming your links all over on social media, sort of like, you know, you come online and you're like, calm and try this like affiliate marketing thing. And then you're just like, kind of just throw things around. Like what's gonna work who knows? Yeah, I've definitely been there before. So when you engage the training and everything well, first of all, for the most part in like Stockholm, for instance, like would you say most people are bilingual they speak at least two languages like most kids growing up in school? They're learning English. 

Victoria: We learned English in school and we're also learning Spanish, German, or like, Yeah, from the French language. I don't remember right now, but so I knew that people were like, in Sweden, they know English, but I still was, like, unsure if it was gonna work. Like could I do the marketing here? Do I have to do it in places like the US or Canada or something else? So that was kind of like a big station. Why I didn't like I was hesitant to start because I didn't know if it was going to work in Sweden. But also, I saw that there was a demand for it. And I'm from Sweden, and I want to learn how to make money online. So I thought that must mean other people in Sweden also want to learn Yeah, and I was right so yeah, yeah. Also I think in any country, like a country, people do want to learn how to make money online. So it's not only like in your speaking countries or in the US or Canada. Yeah. Wow,

Matt: Good point. Oh, I'm so happy that you're on the show today. Here's why. I get a lot of people who will come to me and they say, Hey, you know, I'm in Australia or I'm in South Africa or I'm in New Zealand or I'm in a lot of times, it's like the UK or well, even just any random European country. Then they'll say to me something like this, they'll say they'll say, hey, you know, I want to post videos on tick tock and stuff but I'm but all the only people who are seeing my stuff. The only people who are seeing it are people from my own country and that's just not going to work. And so they have this sort of limiting belief that, you know, there's, there's people out there who will consume their products, or purchase from them. And I think you're kind of breaking that mold and you might be one of the first people that I've seen who've kind of just been like, you know what, screw it. I'm not gonna worry about who's seen my videos or where they're from or whatever, cuz you you actually put all of your you put all of the all your all your TikTok and stuff is not an English, right?

Victoria:  Yes and Swedish. Yeah. And I actually, I don't know a lot of affiliate marketers that are Swedish and a lot of people like DME saying like, do you know others like Swedish YouTubers that are affiliate marketers or something? And I actually don't know. So it also means that it is. It's much less competitive.

Matt:  That's exactly what I tell people. Yeah.

Victoria: So I don't think you should be afraid to start even in your own country in your own language because a lot of people like in Sweden, if you have someone doing affiliate marketing in your own country, it can be easier to trust the person then. If it's the person in another language or another country.

Matt:  So true. That's that's exactly what I tell people is just like, Look, you might not be able to have quite the reach of if you let's say you're just sitting in the middle of America, and you can literally mark it to seemingly like 300 million people versus I don't know the exact like, what, like five to 10 million in Sweden, something like that. So, um, so you might not have quite the organic sort of big, massive reach of people. But you also don't have like, you know, 5 million other people who are posting and trying to compete with you and you know, all of that. So that's a good outlook. Let's figure it out.

Victoria: And, like, I know, we, like people have been talking about this on the show before but like views and likes and stuff isn't the most important thing like it's, you can have like 200k followers or something but are people actually gonna buy from you or not?

Matt:  Yeah, totally. And so with your, with your social, you've got followers, and you've definitely had a few videos that have just gotten really viral. You've got a lot of views on them. And then some that haven't, but the interesting thing to me is with 6000 followers, you've got a lot of videos that do have a lot of views. 10s of 1000s of you have a lot of views on your channel overall, you have 60,000 likes across your whole channel which I think is super smart, super smart and super cool that you've sort of doubled down on posting the videos in Swedish because you're right, that is an accurate and getting strategy and analysis of sort of your channel is like I'm gonna double down on this because there ain't nobody else around who's even like playing ball with me. Yeah, that's so smart. When you started creating this channel, it's part of the way that you said that you said, you know, it's maybe not all about the big numbers of followers, which I think is true. What I actually know is true. Because you know, you've got leads flowing through every single day. You have to be doing the numbers that you're doing. And with your channel, do you find that it's like, do you find that it's easy to connect with people? Are people more or less hesitant to buy something from you online as sort of an affiliate marketer? Like, is it pretty easy? Are you messaging people like, how are you making connections with people?

Victoria: A lot of people come to my DM on my Instagram because I have my instrument linked to my ticktick bio. So it's easier to also like to connect on Instagram because like, it's easier to write and stuff. So I get like, a lot of DMS, like every day and I just connect with them and help them and yeah, it's also cool to be able to help people and hear how they get started and yeah, how it's going for them. So I have like a few followers that have been with me from the start and they reach out and like yeah, I watched you grow from this time and yeah, it's, it's really fun. 

 

Matt:  That's cool, because I think I've sat on webinars, alright, so I feel like I didn't speak this into existence, but it's just cool that this is beginning to happen. And you're one of the first people I've seen do it. But I've sat on webinars on our Thursday business blueprints, webinars, and even sometimes on these wakeup legendary shows for the last two years. And what I've told people is, they've said, you know, hey, you know, I typically speak German, but I'm trying to do this in English, doesn't seem to be growing that fast. And I said, you should just speak to your audience, like you should just speak directly to them, speak in German, or speak in French and you should just speak directly to them and worry about anything else. Just worry about creating connections and building your audience and then figure out the rest of it later. You know, if you're finding that it doesn't convert with your audience, don't assume it's not going to convert until you try and then what will happen is, if you've got such little competition in your country. Now see, listen, how we're just talking about this. And now everybody in America is like, oh, yeah, you're ready to see I need to move to Sweden. learn Swedish so I can so I can not compete with everybody. You know, so funny how we do that mental game, but no, I tell them go do that and you won't have any competition around and it's just gonna be you, you talking and what will happen is, is you'll likely become pretty famous on the platform, people will really look to you as like, Wow, you are on the very cusp of something that's like, we've sort of heard murmurings about No, really done it and set the example for us. And it's sort of like I compared it once to tech, like they call it being an early adopter. It's a thing with like, people with technology or or like electric cars, there's like, there's like the creation of it. And then as it goes up, you know, the early adopters are people who like to do things before the mass public. They all buy electric cars and iPhones and all that stuff, the new technology and then once it gets to a tipping point, tipping point up here, that's when the mass market sort of gravitates towards it right. And that's when most of the sales revenue for these types of companies are done. But in the early stages, these are the people who get really rich because they've spent all the time developing building audiences selling products and evening the market here, everybody else would and capture a little bit of that, but it's too late. The people down here who were in early got in early to use an MLM term. Got in early are actually the people who who have developed their product have a great product, they've gotten feedback from the market, and they've built an audience so when it comes your so I just think it's super smart what you're doing that's what I'm trying to say.

Victoria: And I also just try like, like jump for the cliff, jump off the cliff. What is it? Because I didn't see a lot of like other Swedish ships in this so I just had to try it out. Like is this gonna work? Let's try and see.

Matt: Yeah, what when you're creating your content and stuff. I'm curious if you're selling products that are in English, do you do anything or say anything to make that clear, or do you just let people discover that because my guess is they're gonna figure it out pretty dang quick. 

Victoria: With my content, I just, I do either, like, tips on how to make money online like a video showing how to make money online. And it can be like, different stuff. Or I do like, just like relatable content. And then I tell people like DME, if you want to know more about what I do, and then people DM me and then explain like, Hey, I do affiliate marketing. Do you know anything about that? And we started having a conversation. And I like yeah, that's basically how I do it.

Matt: Yeah, that's cool. That's a skill to be able to take somebody that's brilliant and genius on so many levels. I was like, I was gonna go like, look at some of your content and try to like, be like, Oh, cool. This triggered me and I was like, I don't even know what the hell this says. Okay. I feel like in terms of how long ago this channel was, when did you start this channel? 

Victoria: I started this channel at the end of May. 

Matt: So now you've also got an Insta, you've got Pinterest. So you're kind of working on all these different platforms and you're developing, you know, what we would call an omnipresent. Yeah, it seems like TikTok has been sort of your main thing is that right? Yeah.

Victoria: I also have a Pinterest and that one is in English. And so I do like YouTube shorts and those are in English because I did it in Swedish first, but then I noticed that most people watching them are speaking English. Got it. So then I switched. So I have two different funnels. One is Swedish and running. 

Matt:  Wow. That's cool. That's super cool. And so with your, by the way, just as a total aside, you know, I'm hearing murmurings that YouTube shorts are really starting to pick up so yeah, definitely. If you're not seeing growth or for anybody who's watching if you're not seeing growth on YouTube shorts, first of all, don't stop because algorithms change a lot. And one day you might wake up to 5 million views on your YouTube shore. And you got the offer. But the second part to that is, you know, I I'm hearing murmurings that YouTube shorts are starting to really go viral, which just means if you're not getting views, you know, keep going, but also consider, you know, maybe do some research, do some research on what are other people doing on YouTube shorts. Are there other people who are getting a lot of views on YouTube first, what do they do? And do a little bit of investigation? Sometimes people just assume that everything they learned in the training is everything that they need to do but not every time? Not all the time is it just you go through the retraining and then you implement it and that's it, you're done. To a certain extent, like in a business model, that might be true. But when it comes to algorithms, like the YouTube short algorithm, you might need to do a little investigative homework and be an engineer and kind of figure out okay, what that person just posted that yesterday. Is this working really well? Is it not what's going on? So anyway, just keep going on YouTube. Because, you know, odds are they're gonna figure it out just like Facebook and tick tock did and it'll probably have, it's more visually viral. I don't think it has yet but I think it's getting there. So yeah, what do you do for tick tock content creation, like when you go and create content, are you making videos like once a, like, two or three times a day once a day, what do you what are you doing?

Victoria: I will create content. So I like to shoot content for like, a few hours or something. So I like a lot of videos and then I post them like three times a day. I did that for the first like two months and now I post maybe once or twice a day. And I didn't really notice the difference. But I think it's important to have like three times a day at the beginning. So the like textbook algorithm can learn, like who to show your content for. Yeah, and I also think it's important to like to try a lot of different types of content in the beginning as you would say. Like Don't just post the same like type of video

Matt: Good point Good point, especially in the beginning and even just as you go you know, I've seen people whose whose it's little things it's experimenting, it's playing around different channels respond different ways, different different places in the world, people whose channels will will act differently but I've seen people with big channels, they felt like they were shadow banned for a little bit and all they did different. The only thing they did differently is they stopped posting hashtags. They removed all their hashtags from their posts, and I started growing again. And, you know, sometimes, in that growth stage, you've just got to try posting at different times during the day, try removing hashtags, try adding hashtags, try you know, kind of just try everything. That's it. That sounds to a lot of people like a lack of strategy, like throwing spaghetti at the wall. But in the social media world. The algorithms are so complex and so nuanced that you actually have to throw a bit of spaghetti at the wall and try a lot of things to really like to start. It's like this matrix, you know, that you're trying to figure out, like, how does this all work? And you've got to just chuck a lot of stuff at it and see what happens and see what sticks and then kind of be like, oh, something's stuck over here. Let's go look at that. 

Victoria: Different stuff. I also like to split test my funnels, like all the time to see if, like, yeah, just keep on testing stuff. 

Matt: It makes sense. I think a lot of times people will say all marketing is a test, right? Some people who say that say that because they don't know what they're talking about. But the truth really is, for instance, we run ads on tick tock right now as a company, and that when we run ads on tick tock. We don't like to put out stuff that we just feel like it's gonna work and it just flops and it's just like, all the pieces add up for this to work. Everything. I know, marketing, this should work and it just doesn't work. And then we try one weird random thing, like we'll stitch together a video or something. And it's like, oh, okay, maybe this will work. And it just, it blows up. And there seems like there's no real rhyme or reason but it just works and it is very true. Some of the I think the best marketers in the world know that they know that. You have to test things against what you assume might work. Because once you discover how to pull we call it like when we meet as a staff we call this like, pulling big levers right? So rather than trying the little tiny things, what are the big levers you can test and pull to see if we can, you know, increase our conversions by 1% or 2%. And that's a lot, you know? Yeah. Have you found it when you first got going? Have you found or did you find that it was easy or hard to create content? What was that process? Like? Were you on social media creating content before this?

Victoria: And yeah, I think it always has an intro, creating content like taking photos, editing photos, and like my personal likes, Instagram. But then, when I was going to start affiliate marketing, I didn't want to show my face. That was the first thing I asked my business plan advisor, like, do I have to show my face because I really don't want to? And I was like, No, you don't have to. But then I thought about it a lot. And I just realized, like, I have to stop caring about what other people think because I was scared like people would think infringe, or you know what, what are you doing? Oh, cringy Yeah, I was scared of being French but then I realized I could be cringy it doesn't matter. Yeah, so I stopped caring about what other people think. And I just went out of my comfort zone. And yeah, it paid off. So I'm grateful. That I did. Cool. But, like coming up with content, I didn't find it like this. I am very creative. And I think it's really fun to create content. 

Matt: And some of that creativity, you know, that can really it's I don't know, I think that that's just a really cool thing. You can spark a lot of creativity that maybe you didn't know you had.

Victoria: Back in the beginning, I liked to be creative, but then the more content I created, the more ideas came as well. So even if you're not a super creative person, when you get like the creative juices flowing, you just get more and more ideas. So that's really fun as well.

Matt: And it is an even like for me, somebody who's, who's introverted and stuff. It's sort of like a challenge against myself sometimes where I'm like, I bet I could do this. I think I could do this. I bet I could do that better than you know. Yeah, I just there's such a beauty in stretching yourself and pushing your boundaries and discovering what's possible or what you could possibly create. That's what I love about this business in particular, like, it's something that's centered around, you know, like, like in affiliate marketing, a lot of it's centered around creating great content. That's how referral marketing works. And there's something really powerful about, you know, just, you haven't worked a job for a long, like, not decades or whatever, but there's people out there who have worked a nine to five job for 15 years, and then they discovered affiliate marketing and they start creating content. It's like, holy smokes, like I have all this creativity I never knew about never, ever, ever gave the light of day. Man, that's cool. And I agree with you as you get going. I'm super introverted. And when I got started making videos and stuff 10 years ago, or however long that was, it was laughable and over time, you know, I discovered wow, like I have I can connect to people I can. I have a way of connecting with people on a real level where they feel safe and comfortable and they enjoy listening to me and stuff. And so it was a powerful gift. I have something that I felt like was a weakness. That turned out to be a huge gift. And it was and I think that happens a lot in our community. Yeah.

Victoria: That's actually what I like to do because when I watched like the wakeup legendaries as other people that were also like, maybe not super like extroverted, and also like shy and stuff, and I wouldn't say I'm super shy, but yeah, a little bit shy, maybe. So it was just like, nice to connect them. See that there are other people like you

Matt: I don't know what that is. Exactly. But it's a really great feeling. Just to know, like, oh, yeah, there's other people not just like me, but other people like me who have been successful, right? Yeah, sort of like setting the bar and I can go chase that fine. 

Victoria: Yeah. Because of this and this and this, but when you see someone that's similar to you, and they did it, then you know, like, I can do it too. Yep. You just gotta believe in yourself. Yep.

Matt: Well, that's really it. You have to believe in yourself. You have to have a little bit of a good mentor of mine who told me once when I was getting started, he's you know, he was we were kind of just talking about, you know, my personality and you know, could I make it in as an entrepreneur, right? We were just kind of having a lot of self doubt and he was just kind of entertaining me. Like, you might, you know, you might just have just enough ego to make it you know, just enough internal belief there's, it seems like there's something deep inside of you that believes you know, your worth that you could do it and you believe in yourself. There's some building thing that's willing to bet on yourself. And that's a that's a powerful voice to like, listen to and give air to and allow it to breathe and expand and you know, kind of let it sit down in the room with you and, and look at it and be like, Alright, can I really do this and let that say, you know, yeah, I do. Like, you're you're great. Like you can do this. Yeah, that's powerful. 

Victoria: And when you get over the first obstacle, it all becomes easier and easier.

Matt:  Right, right, right. It's sort of like you're running down. Like you're in track and field and we're running into hurdles. And the first hurdle is a big one, like a huge one. Yeah. And a little bit lower, and then a little, you know, and suddenly you realize that the whole game is just jumping over hurdles. You're like one of the hurdles is going to end and then you're just like, okay, the hurdles never end and this is my life now. And then that helps the hurdles go down in size a little bit and you're like, Okay, I can just kind of glide over these things. Wow, Victoria, this is, this is really powerful. And I'm really happy that you decided to come on the show and we're pumped about your success and everything that you're doing online, just incredible. I'd like to share if it's okay with you if I share your TikTok and Instagram. I want people to go see how much success you're having. Just marketing products that are sold in English to countries that are their main language and native language is not like that's incredible actually. Do you have any final words for people who are here watching who you know, maybe are getting started and a little bit skeptical or a little hesitant? Like, oh man, if I create videos, what would you say to those people? 

Victoria: I would say believe in yourself and don't have limiting beliefs. Anything can happen if you just try and don't say you know, like, and try to like to learn as much as possible and just grow and have fun.

Matt: Yes, have fun. Like, make it a little bit of fun. Everybody approaches this like this. Like, hey, like let's try to have a little fun here. Let's make this again. What is life about if not to have a little bit of fun and enjoy it right? Yeah. Well, that's cool. And also, you know, if you're in your early 20s I love that advice. I love that advice for anybody who is young here, it's like, take take, I would echo that too. I'm 33 But you know, I got started around 22 And I took a lot of dumb risks and lost a lot of money. Every penny that I lost or that I felt like I lost wasn't really lost. I just it was it was I put it out into the world and and hoped that it would come back because I was learning skills and I felt like I was building something and figuring some shit and and it did it later on it did and that's how the world usually works is when you start really building skills, doors and opportunities open you didn't know existed and taking big risks, like you said, is is part of that. Betting on yourself and saying I can figure this out not taking dumb crypto currency risks. We're talking like taking risks as in betting on yourself. Like I'm gonna figure this out. I'm gonna build some skills I'm going to become valuable. And in return, usually successful is that so yeah. Wow, cool. Victoria, man. Great. Great to meet you. And here's what I'd love for you to do in a couple months, two months, three months down the road or something. Reach Roxy and say, Hey, I'm still going to kill it. I'd love to come back on the show and share kind of an update of where I'm at because we'd love to have you back on.

Victoria: Yeah, thanks so much for having me.

Matt: It was awesome. See ya. Bye. Everybody. Go follow Victoria. Her username is @tjanaonline so simple. It's on TikTok and it's on Instagram Tja en online and give her a follow and also go comment on a couple of her videos and just say hey, look, I love what you're putting out. saw you on Wake Up Legendary and wish her well and for everybody who's still here with us live. We go live every single Monday through Friday at 10am. Eastern you can tune in and hear these types of stories of people who found our training. As Victoria said earlier in the interview, you know, was posting her links to forums and family links. Social media found our training in connecting the dots about how to go online and actually attract people to her rather than trying to go out and spam people with their business. And that's what we teach is how to do real marketing and transferable skills that you can put into any industry in any business. So go give Victoria a follow and we'll be back here tomorrow at 10am.

How To Spot A Marketing Scam

On this episode of Wake Up Legendary, David Sharpe and our guest discuss how to spot a marketing scam. Below is the transcription for this episode:

David Sharpe:  What's going on my friends let's jump right into this. My name is David Sharpe but you already know hey, listen, we've got a guest this morning. Okay? Do we have a guest this morning Who thought that that first commission, that first big win, that big major result was just luck. And then she found out quickly that it wasn't luck that what she was doing was taking imperfect action and oh my god it worked. It actually worked. What do you know? It worked these old crazy guys and gals, what we're talking about over here, damn it. It works. Okay, so let's hear it directly from her. Stephy Chen. Welcome to the show.

Stephy:  Hi Dave How are you? It's an honor to be here.

Dave: Did I explain your previous mindset correctly?

Stephy:  Oh, yeah, absolutely. So when I joined the legendary marketer, I wasn't sure what I was getting myself into. My first commission didn't come in until like a month and a half and it was kind of small; it was 70 cents. But I was thrilled because it shows that it is a proven system and it gave me hope, and I was able to continue to keep growing but when I got my first high commissions I thought I was just lucky. I was like, okay, neat thing right? By accident. So you didn't invite me to the talk show, but I was like, I think I need more time for that because I'm still learning the strategy. I'm still going through the blueprint. So sorry, I'm so sorry for not saying he has been

Dave:  making money before you get done with a blueprint. I just love when a story is created out of a situation. That's it. I mean, and you know what the beautiful thing is that stories can't be created unless we do something, take some sort of action , create zero stories, but a lot of marketing and what we do is really for the story. And I don't. I don't think a lot of us really realize that because we're always looking for the commission. We got our eye on the commission. Right? But there's a bigger game that's been played and the bigger game that's been played is sort of like how a baseball team would go into the World Series. You know, there's a big plan. We're looking to win the championship here where I feel like a lot of marketers can only see the pitch that's being thrown right now. And don't look at the story that it creates and all of the other things that can come from one result, you know, when you tie that one result into the big picture, are you starting to see more of the big picture for your business now?

Stephy:  Yeah, yeah, absolutely. That's like so that's the same mindset that I have started this right. Everyone's thinking about the Commission's I also, I was so stuck on the commission. And I always explained this in my life. So whenever I go jogging, I try to hit the route non-stop and it's really hard for me because I hate running. I love sprinting more like a short short term sprint, but here's the thing, the more I think about it, like when I have an Apple watch, it will buzz every time I hit like a mile. The more I get stuck up on my watch, like when I'm going to hit my four miles, the harder I'm going to get there. But instead if I change my focus to like, my footstep, like listening to my music and my breathing, I would get to my four miles like with without even thinking about it and expecting it and and that's the best feeling because it just hit you it just reward you and even better I was able to go for the fifth mile, the six mile, etc. And that's the same thing with affiliate marketing. The more you think about the Commission, the harder it's going to come to you or you feel it's going to get to you. But if you just focus on going through the process of learning, going live provides value and that's when it's going to change for you. That's when you change from a goal mindset to a growth mindset and that allows you to expand and grow.

Dave:  That was a powerful analogy about the running that was imagined or the way that you brought that up and tied that in. Is that something that you've talked about before? Have you used that analogy before? I mean, that's really really powerful.

Stephy:  Yeah, I say that sometimes during my live stream.

Dave:  And you know, it's always easier to get a new audience than it is to get new material. You know, I say that every time I tell a joke, you know, because my wife's heard the same jokes 1000s of times, but when a brand new person hears it, it's like they heard it for the first time. You know, they're like, my wife's like oh, God, I've heard that 5000 times. You know what I mean? She's still very, very, very, very polite with me, laughing at all my jokes. But, you know, it's, it's, if we can find like, the reason why I brought that up is because if we can find a couple of really powerful things that we can say, use over and over again, similar to how we repurpose a piece of content. We can also repurpose stories and repurpose analogies. We don't always have to come up with something new to talk about. Or we could slightly change it but tell the same stories and use the same metaphors and use the same analogies. And if you look back to my entire career, and all of the things I talked about on a regular basis it's all from the same origin story. And that's all. I haven't lived multiple lives, it's from the same life. It's just putting a little bit of a different spin on it or just bringing that same story or same analogy up just in a different conversation. It'd be different. Are you finding that talking, finding things to talk about is actually easier than you thought it was going to be? I mean, some people often say, Well, I'm scared a little, but then if I do go live, what do I talk about? Are you repurposing these analogies and repurposing the stories and finding that you can talk about a lot of the things sort of over and over again, and have both get better yourself at telling them but also they just continue to work because there's always new people in your life.

Stephy:  Yeah, absolutely. So whenever I go live, for First off, I want to say thank you to Amy. She inspires me, goes live twice a day and I'm trying to do that as well. Whenever I go live, I do the same thing. I show the same thing I have like basically a structure that is in the back of my mind. And sometimes I get the same people and they're like, are you just doing the same thing? And so I just said Yeah, twice. I'm going through the same thing, but I get different people with different questions and a lot of time people are new here and this is a new introduction to them. So and then there's no follow up to that. So yeah, I will have a strategy for my life. And I would just go with the flow and get different comments and questions. So I just go from there.

Dave:  Well, so powerful, so powerful to know that you can't and you're a smart, smart girl. I mean, you're in Silicon Valley, you are a manager of a tech startup. So it's not like you couldn't come up with something new to talk about every day and a bright, beautiful new lesson for everybody every day. But the truth is, even as a highly intelligent, former tech manager, startup manager of a startup in Silicon Valley, you know that you don't have to do that, you don't have to hire people with your intelligence on TikTok and come with a new lesson every day. You have to have the same message every day because the same message over time will actually be similar to how Matt talked about in the weekly email. Where the email service just kept retargeting and finally he was like, Fine, I'll give him my money. The same thing happened with us and even with people hopping on our lives. Why do you think I go live? It's a similar conversation with a different face every day. But I never get tired of it because it's slightly different. And I'm in a different mood every day but it's the same message and I hear you saying the same thing and in in as a as an intelligent person who could probably come up with new content and talk about the fact talk, you know, say what comes up for you as I say this, is that true? Has that been true that keeping it simple? Having the same message and not always feeling like you need to come up with something new tastic slow and steady and consistent same message wins the race. Is that true? For you?

Stephy:  Yeah, absolutely. So besides that, you also gotta be personal like, well to your audience. I I did. I was working for tech and for my whole life education. It's my thing. Well, funny enough , I am originally from Malaysia, in Malaysia, and I'm here by myself because I got sent overseas because I wasn't doing so well in my hometown. And got to the point that no schools in Malaysia were accepting me. So I came here and I started going to a boarding school, which I love, very strict, but that kind of got me into like, the whole education, and I have my master's degree as well. But when people come into my life and say, Okay, do I need a degree for this? I'm like, no, like, the person was suggesting he didn't even finish high school. So people are more relatable to that. Like, they, they, they, they want to learn but they were afraid that it's gonna be super hard. So when I tell them that no, I'm learning from someone who dropped out of high school, and they were okay. Like, let me give them a try. So just gotta be able.

Dave:  You do what you do right if you know, that's something that works to my advantage. You know, it's not something that I manufactured. It's completely real, but I don't hide it. Whereas most people hide it, because I realized that it may be just, it's, it's just who I am. First of all, it's just my rate, my truth and then second of all, is yeah, when you start when you start you know, when you start listing off all of your your achievements and everything and like everything that like how great you are and how rich you are, and kind of all this stuff. Like most people, not only will they be like an asshole, or maybe they'll have feelings of internal jealousy or whatever. But but but, you know, you're just not even relatable. And a lot of times this is another thing in marketing that I really realized was a lot bigger of a motivator than talking about all the things that somebody could have, you know, somebody's going to take action. A, they have a better chance of taking action based on something that's painful versus something that's pleasurable that they want to go after. There's things that are pleasurable that all of us could go after. That we don't but but if but if something's hurting, physical pain, emotional pain, you know, mental pain, we're gonna act, we're going to act and complacency and lack of pain is is oftentimes a big challenge for people because we don't have anything that's motivating us. What's motivating you? Deep I mean, what is driving you to do this? And then have you found any new motivations since you've started?

Stephy:  Yeah, I fully agree with that. When you're not in pain, we're not when you're when you're not in discomfort. You're not going to inspire me to go further. Right. So. So if I back up a little bit, the reason why I became a legendary marketer is that, I think last year in October, so yeah, I was working for a tech startup. And it is a startup so the hours were crazy. Sometimes I have meanings ranging from like 7am and will ask you could last at like my last one. My last meeting could be like 11pm And, and I was still working in between. But I didn't mind it because I thought it was young. And that's what I'm supposed to do anyway. And also at that time, my company promised something that was very important to me. I don't really want to get into it, but Sure, but anyways, I didn't. That's why I didn't mind the grind. I was like, okay, they're doing me a huge favor. I'm not going to like it. I'm not going to pitch about the crazy hours and and but three years later, I realized that what my company promised me they didn't end up fulfilling which resulted in the app to stop working for them completely. And that's, that's, that's where I come. I feel like okay, that happens around October. I was kind of relieved at that time because I was not working crazy hours and it was close to the holiday season. And so I was like, very excited for the holiday season. But when January hit, everyone was going back to their routine going back to work, but I was left home doing nothing and I felt like a loser. I was pretty upset. Like for a full week. I think I got into a minor depression which is very rare to me because I'm like a very outgoing person. I'm very positive all the time. And that's when around February I came across a legendary marketer and for some reason I just felt like something inside me just said that like this is it and I felt so hopeful and every time when I went to sleep I couldn't. I couldn't I couldn't sleep in it because I was just so excited to like start seeing things that's like that was the motivation

Dave:  Yeah, what's driving you now? I mean, now that you're October of 2021. Right? You're right 2021 So now it's August of 2022. You're almost a year you know, in two alarms it has been your one year anniversary. So what do you see now? I mean, you're a smart person who could be doing so many things with a master's degree. You are young. You're you have you have a lot of exposure to what's possible in Silicon Valley and what's what's what's, why are you doing this and what's driving you?

Stephy:  Definitely the whole idea of like, additional income streams is a big factor. Given today's market, inflation, recession and gas prices, I feel like it's always a great idea to have additional income streams. I'm still so with digital marketing. It's the best side hustle that I've come across so far. Because we don't need to create products and all that stuff. Don't need to do sales and customer service. So I feel like if you're not, you're not doing this and you're on social media all the time scrolling through and not monetizing your social media. You're wasting your time. So I'm just a normal girl that I can spend hours on social media like I love posting. I love being on it. Yeah, so it's just something in my nature and I'm trying to monetize it, which is working so far.

Dave:  Man, that's great , that's a really great point that you just said and a lot of people do like to be on social media. And you know, I can be a big you know, I can be a big chromogen about it because I'm, I'm old like a grandpa, my wife actually, I had a big girl like, I haven't grown a beard out like a couple of years. You know what I mean? And I grew my beard out over the last couple of days and I had like a big gray neck beard you know and my wife like it was all gray. I've turned my life is like you're putting off grandpa vibes right now. And I was like, wow. So you know, I'm like an old curmudgeon. So a lot of times I get you know, I get kind of I get, you know, a little bit negative about social media and just I don't know I just like to complain sometimes, too. You know, just about things. I just need something to complain about. And we all need an enemy. You know what I mean? So social media is kind of like, you know, Mark Zuckerberg and these guys are trying to kick us off over media and we gotta get back on in Miami. I don't know. It's kind of like, you know, people think that I'm like over here look, like I'm like, you know, Dick Tracy. I'm like, man, let's play a game of cat and mouse and try to beat these suckers. You know what I mean? I mean, they're making trillions of dollars, a couple of dollars from this site, you know, I mean, so to me, it is also like a game of cat holes. In You know, it's, it's really something that a lot of people do, but a lot of people have fun with it, you know, with social media and the fact that you just said that really, really really, I think, is really relatable because it's like, if you're not if you're gonna be on it, and a lot of us when we pull up that screen time, I mean that that big ol number pops up. We're just like, holy shit. I've been on this freaking screen that many hours this week. It's like all the brain cancer or something you know what I mean?

Stephy:  Sometimes I hate it. I was like, Are you reminding me how much time on my screen

Dave:  But here's the thing: one of the things that I've worked a lot on in my personal life is shame reduction. You know, like anything that makes me feel bad. Like so many times we should ourselves to death like I shouldn't be doing this or I shouldn't be doing that. That would be an example like cutting like all that out and just being in the moment, but not regretting and shaming myself or shaming others or whatever. And, and so yes, I love how you turned social media. We in many ways have been conflicted over the last 10 years. Is it good? Is it bad? Is it good for my kids? How much screen time Oh shit, I'm making a lot of money off of it and it's just like Clint proposed. But you're clear that you enjoy posting and you like it. That's cool. I think we all do. It's just all the I think it's just all the toxicity that we don't like, but the general posting and just interacting and sharing our lives is fun. Because if I'm going to be doing that anyways, I might as well be monetizing. Yeah, absolutely.

Stephy:  And, and it's also it's also important to draw a line because there's just so much things on social media that you can scroll forever, and especially the social media algorithm, they learn what you like, like if I start like getting content about like cars, or like games, which had zero interest, like I could put away my phone even faster, I can go to bed even faster, and maybe read a book, but so they know what you like and they try to feed you those content that you like. So I always tried to like it well, in the beginning I got lost like I could spend like two hours in there and just stop. But I just like turned on, like sleep mode on my phone, like I set it up like when you start reminding me to sleep or like when I'm supposed to stop using my phone then I just like a gentle reminder on my phone. So yeah, shut off everything. So once it reminds me and it can get off and I would just put it away and start it Yeah, it's important to draw a line and especially when you're with your family, your friends. Just make sure that I'm looking at the screen.

Dave:  It's hard though. Like especially when you have a business school or and you're looking for email notifications. You shouldn't videos still going viral and all this kind of stuff. It's like it's hard not to look.

Stephy:  Yeah, that happened. I think it was two days ago. Yeah. Or yeah, no Sunday. Actually I was having brunch with my friends. Everyone was talking and I was just on my phone looking through new TikTok ideas and also checking my emails for Commission's coming in and I caught myself. I'm just like I'm not participating in this fun. So yeah.

Dave:  Well, I mean, coming from the tech world and just knowing you know what, you know about apps and how they're made and how they're made. I mean, these apps are really made, like you said, to be addictive to people. And you know, the cool thing is, that is that they're going to exist regardless of whether you like it or not. And so, you know, how can I get in on a little bit of that action and in use in you know, for me, it makes me feel good that my message is positive. You know what I mean that my message is helpful, valuable, at least to me and to at least some others, right? So, you know, but yeah, man, it's, it's, it's the perfect partner, you know, to to it's, it's really it's really, and I mean, social media, they're the perfect partner because, you know, really, really even though they you know, even though they say we're connecting the world, it's like, man, they're building apps that keep people on those things. I mean, that's, that's just, and they are masters at that, right. So it's kind of nice that I get to post my content on that app that's already got all of those things kind of built into it. You know, I have, and that's what I think a lot of us underestimate is that we have a lot of leverage that people in the past didn't have. You couldn't just hop on NBC and just run your video. You couldn't hop on Fox or TNT or whatever your local radio station wasn't just post your video and have them push it out to there. So the times are different. And what would you say to you know, to people who were young, I also don't want you know, older people to feel excluded, but you're smart enough to be able to talk to everybody. What would you say to people too, that are maybe not quite seeing the opportunity that you see and are, you know, allowing something that's that's that I don't want to say that they shouldn't but that is insignificant in the bigger scheme of things, hold them back, like maybe a critical friend or family member or some sort of a limiting belief in their mother that hold them back or maybe some fear, right fear of going on video fear of what people are going to say, what would you say now being on the other side, almost a year into it? What would you say to those people who were in that spot right now on that fence?

Stephy:  Yeah. So I get that a lot too. Like people are like having doubts or having a lot of questions. Even on my live stream it was like people will straight up say this is MLM This is a pyramid scam. This is a scam. And I think the only thing that I would say whenever that comes up, is that so is the online world and unfortunately there are a lot of scams like cyber bullies like hackers. They are out there because they know they can get away with it. And indeed they can get away with it. That's why people are doing it. But every year yeah, but you as a person. When you come across someone who claims Hey, I make money online like or like I'm six figures, etc. Like as a person. If you come across that it's very important to do all the research. That's all I'm going to ask, like, I did my research before trying out any leisure marketer, I think I spent two weeks looking into it. And yeah, that's the advice I would give because you don't want that to be you don't want your limiting belief to stop you from getting things that could potentially change your situation and change your life, right? But whenever you have that thought like all you have to do is to spend time doing your research to see if this is to verify it before saying okay this is a scam , scroll away like it because you're not are not immune to it.

Dave:  It's hard to even verify nowadays because you know, every single blog article out there is some article that some person like you or me posted, it's their opinion. And it's so hard , you know, it's one of the reasons why I do this show every day. And did we talk about Did I tell you or give you any prep or did we even talk before we went live about what you say or what I'm going to ask you No. I actually came on and said some dumb dad joke and then we went live That was merely funny, but I thought it was funny and I'm funny. No, so that's all that matters. Learn to entertain yourself and you'll be happy forever. But the point here is that we do these shows transparently and live every day because what what what, you know, what my advice and what I really realized about life after hearing people talk about other people and I believed that. But then when I went and met the person that they were talking about, it didn't match because I formed my own opinion after talking with and listening to the person and the reason why we go live every day is because there's not another guru out there. There's not another educator or marketer that I know of that's talking to their clients every single day, five days a week, you know, in an authentic way. And so it's hard for people nowadays to know what's real or what's not. I got people right now that are on Instagram posing as me selling crypto crap. I mean, I got people in our Facebook group, this is their whole business model is to come in and try to recruit people out of our Facebook group. To join their Zoom, their silly zoom family, to go hang out on zooms to come back and try to get more people out of our Facebook group. So I mean, there's crap going on all over all the time. And you know, the reason why we do this show every day is so people can actually and it's amazing. People will listen to 1000 other people instead of just going and talking to the person or listening to the person. And that just boggles my mind. And I live seriously. I grew up around people and I can always remember people gossiping and talking about people. It's just something that people do. But I can always remember when I would meet the person to have a different opinion, whether it was good or bad. I'd have a different opinion than what those other people thought and that was so freeing to me to realize that I didn't have to build my friend circle or whatever, off of what my mother thought, or what my father thought, or what this person over here thought what comes up for you as I say that

Stephy:  Yeah, I feel like everyone has a different story about like, about a person and whenever you hear someone talk about that one person you would only hear it's like a telephone game.

Dave:  Yeah, where each person adds something. Yes,

Stephy:  yeah. Yeah. Different ways to tell a story about what happened to the person you like, until you meet that person. You have a different use, form your whole mindset about that person.

Dave:  But you're right. I mean, you have to make yourself feel comfortable nowadays. You have to do whatever feels good and makes sense to you. It's hard. But I also think there's that we're not dumb. I think that we have built in bullshit detectors. And I think if we really listen to our gut, you know what I mean? Like Like, if you think back to everything that went wrong. Think back to your stomach. Before that happened. You had a feeling in your gut, you know what I mean? All of us women are more so than my wife's intuition and her gut blows me or like, how did you know I was about to do some shit like she knows about some stuff before I even do it. I'm like, Girl, but seriously, that gut is also powerful. It's an indicator of whether something is bullshit or not. That's a technical professional term. But do you agree?

Stephy:  Yeah, yeah. That bullshit detector. It's what keeps you safe just like when you feel like things are going wrong. You know it and when you like, as a person is sketchy. You don't want to go near them. You know it. That's what keeps us safe. And we're not sometimes yeah, sometimes people will say you're being racist. And I was like, no, like, obviously. You can sense it like when it's not when you're not when that is not the right person and not the right environment that you want to get into. Like, just Yeah.

Dave:  I mean, and I have gotten that I've now learned to listen to that. I mean, if I think back every single time that something went wrong. I had a gut feeling. I was like, I shouldn't be giving this person money. I shouldn't be you know, I mean, like and I want to ask all of you because I know there's so many of you who are likely just listening to this this morning that there's two rules that I'd really I'd really offer you. Number one is do what you do what you need to do publicly. Don't do it privately. Don't let people isolate you in private messages, especially if you're new. Don't let people sneak and slide into your DMS and romanticize you that you know what you're doing is wrong and they're your Savior. That's the number one your your your You're nothing but a target to somebody like them that you're a target to them. And so I recently had, you know, that happened yesterday to one of our clients here where somebody posed as me and was private messaging her I guess, and talking about something crypto related where she ended up sneaking personal money, I guess. So, you know, you really, really have to stay out of the DMS people. You know, we have a tendency, we have a tendency to be listening but when we want to go over we want to ask them, Hey, can you can I get it better from you? Or do you have a deal? Do you know anybody? We always do little side conversations and side deals. We think that's the best way to do it. And so will the DM conversations with these people to get the real truth and guess what they're sitting there waiting on you to do. That's your perfect target for them now to manipulate and sell some bullshit mentor ship service that you don't need. Let me mentor people you don't need and you don't need a coach. You don't, you don't. You don't. I mean, it's just here's the ultimate. You know, how many people out here think I'm your mentor? Well, guess what? I don't want to be your mentor. I don't want to be your coach. I just want to be a guy who creates courses and teaches shit online and then you can learn it but I don't. I don't want to, I don't want to, I don't want to, my ego doesn't need that. You see, my ego doesn't need that. It wants it. Well, I'm Thau, a mentor to 1000s of people. Come on, you know. So that's the thing number one is stay out of the DMS people just want to isolate us and and and there was another one that I was going to say like the gut feeling you know, just the gut feeling you get if you get a if you get a bad gut feeling about something or someone they listen to it don't let your greed be the more dominant emotion than your discipline and your restraint. What comes up for you as I say that

Stephy:  is the final you talk about the whole DM thing. Like before Yeah, I got those one time and I was so gullible because I got those twice. I believe in them twice the first time. The person was like, Yeah, crypto stuff, same thing. And she or he even convinced me to download this app. Send money like 100 bucks or something to this account. But for some reason. I actually hope I went through it. I was about to do it. But my bank wasn't just going through. So I feel like I'm pretty aware of those things. But when you first got it I was aware of scams but when you hear yes, yeah, yeah, there's different ways of scamming. It's so crazy and I think the smart one that I received not not too long ago is that I sent a text message saying that oh my my package delivery, it's the last time I clicked this link to your shipping address. And I did click it, but my Apple has a protection law saying this might be a fraud or you don't want to let go on this website basically. So I stopped it. But it was because at that time, I did place some orders on Amazon or some other clothing company. So I was worried that my stuff was not going to arrive. That's why I like clicking on it. So there's so many ways to do it. Just gotta watch.

Dave:  Yeah, yeah. Yeah. I mean, it's, it's, you know, we're really clear about what we sell. What we sell is on the front of our website, you know, it's all public and, and it's, it's, you know, it's transparent, everything that I say and do is public. Here. Every conversation that I have is recorded with clients. Why? For your safety, for your protection. So our clients are safe and protected people. This is what a lot of us aren't thinking about when we get into this industry. It is where you give some dude in the DMS that's like walking down a dark dungeon with a dragon. You don't know where you're going. You don't know where you're sending your money to , there's no accountability. There's no proof at legendary marketer what the dropout bunch of you know hoodlum is doing well dammit. We're doing things right over here. We're protecting people and keeping people safe and doing right by them and treating people the same way that you'd want your mother treated, which is providing people you know, protection and accountability and transparency. And that is oftentimes something that's very much so undervalued. And it's it's it's just it's a goal, or that's not valued in this industry until you get your head slapped. Right for for you know, five grand you wired it off and you know, your mentor disappears

Stephy:  Yeah, because later on I found out that it's not real. I think someone I got my second scam out of was someone who made a person who's a very successful Legendary marketer. That person DMs me and says like crypto stuff, and later on when I go back to the DM it disappears like this account no longer exists. So

Dave:  It was gone. Yeah. So I mean, that's a great point. Like even somebody who is posing as a, you know, another another marketer that you have heard of it, so it's not, you know, not slimy or in more deceitful because it's like, I'm not going to pose as Dave or somebody that may be a bit more well known by Allan Poe is is somebody who, you know, probably most people would know, but it's just man people are. Right, everybody has a better program. Cindy, thank you for getting a mentor, blah, blah, blah, right. It's like no you know, the thing is, it is that we're too gullible. That's just it. We got to get less naive. We got to get less naive and that's not anything we should feel guilty or shame about. But, you know, just survive as an entrepreneur you have nothing. There's a snake in the grass, you just need to be able to look out for that. And you need to know how to prevent that from keeping the grass short. And that's one thing that we try to do around here at legendary we try to keep our grasses right so the snakes are easily seen we you know when people are you know, sending messages to people, we tell them, send them to us, send them to support@legendarymarketer.com Do me that send them to Abigail, like, like, let us know. Those are happening and we can try to address them. Yeah. 15 impersonator says Shauna, it's it's, it's nuts. And they're really valuable to me and being connected to things that are quality and valuable and that are doing the right thing. And what I've also found is that when you do the right thing when nobody's looking, you make a lot more money for a lot more years.

Stephy:  Yeah, yeah. Yeah. And I definitely want to bring back the point that yes, don't don't be naive. Don't be gallop gullible, but trust, trust but bear one to miss out those opportunities like legendary marketer when it's legit. Do your own research. Get on the call with people who claim that they say okay, like show me proof. I'm not able to answer you are like, not responding to run like you don't need to like like to be in conversation with that person no more you would know this a scam and just no contact or feel the need

Dave:  We feel the need to respond. And that comes from you know, like a bit of I'm new like, Who are you who's Oh, it's just a friend. Like we're just when we're new. We're trying to figure things out. And so when we have people do other stuff, but the thing I think that's important is to quickly turn that around and become the hunted for other reasons, right? Don't stay in that new position where you're getting hunted by other people and right go out there and market and create content and get value out there. So now you have people hunting you who want to buy your link hunting you who have questions, you know, and then these other, these other kind of, you know, annoyances that may feel like a big deal at the beginning will start to become a lot less of a joke because you'll be over here serving your actual clients, and you'll be making money and you'll know more what's real and what's not. And then you'll have new challenges, like, you know, when there's another opportunity, you do you say Do you stay focused or do you now do you now you know, you know, totally go over here and kind of redirect the ship over here you have Chase is whether you want to participate in other promotions or promoting other products or building new campaigns, new challenges and new things will pop up. Even though you feel like ah new or I'm overwhelmed and then I got people trying to sell me stuff. Just take all that in, up your street smarts a little bit about how the game is played and how people operate on the internet. The digital world is where we're moving. I mean whether the metaverse is where we're all going to be diving into next or what you know that more than I do, you got here to Silicon Valley. I don't know. Are we shooting characters here? You know, sitting around, Hey, Steve, do it over there. You know, we're sitting in our metal, I don't know, I don't care. But what I do know is that that sort of stuff. That was a big deal to me at the beginning. Within a couple of months it was no longer a big deal and something else was the New Deal, right? And that's how it works when you continue to take action. So comment on that or leave us with something that you can take with us that you would like us to know about yourself about this journey, about what's possible, or anything else that you'd like to share as we proceed.

Stephy:  So I do want to say that like you, like everyone, like you should be impressed that you're doing this. You should be impressed that you're doing this and most people are not. They don't even have to get to do this in the first place. You are out there in the vulnerable position that you're putting yourself in a position that you can be laughed at and you can be bullied at and I get that a lot like when I go on Livestream like people, sometimes I get chills, and I don't mind them because because I am creating new life experiences for myself and union. You will reap so much more out of life and for people who are on the other side just scrolling through social media, endlessly, not taking action, leaving bad comments on people's posts like trolling those people they're not life experiences and as JK Rowling said like that is the example the definition of being having failed to live lives. And and just like continue to do what you're doing

Dave:  is a proven method proven system. So just just keep going. Where you keep going because success is on you. And I love to talk to you. I'd love to hear your analogies and your experience. And thanks for bringing your brain from what you were doing over there in Silicon Valley and sharing a little bit of it with us here.

Stephy:   It's been really refreshing. From anytime. Yes. All right.

Dave:  We'll talk to you later. Come back and see us, we'll do round two Okay.

Stephy:  Sounds good. Thank you so much for your time. We'll see you later stuffy

Dave:  All right, my friends. There you go. You see it, you have it. You heard it, and you'll hear it again. Right. You'll keep hearing it okay because that's what we do here is we just bring wonderful guests each and every morning just like Sophie this morning so make sure you go follow her and learn from her. support her and lift her up a couple of different accounts on TikTok and also Instagram. But if you go to boss.lady.Steph, you can connect with her and go from there. All right, my friends. powerful way to start the day this Tuesday, August 23 2022. Wow, wow. Wow. Okay, we're gonna be letting you all know about a huge announcement. I think we're probably going to maybe email that out post something, make a bunch of noise here pretty soon, but it's pretty cool. But right now, you know what, what's important is to take in what was talked about this morning, there was so many powerful nuggets, so much to think about, even to go back and re listen to this was one of those episodes where there was a lot of nuggets that you can listen to I'm sure you'll pick something up that you didn't hear the first time through. Regardless, be legendary. Get out of here. Make today. Absolutely. Impact does something important. Check off a big thing off the top of your to do list that is the most important item. Not all that crap down at the bottom is the most important item. Go right for that and I'll see you back here tomorrow.

Repost Past TikToks To Snag More Views

On this episode, David Sharpe and our guest discuss why it's important to repost past TikTok videos to snag more views. Below is the transcription for this episode:

Dave: Hey what's going on my friends it's your boy Dave sharp back in the saddle, back in the captain's chair. This Monday is the 22nd of August. So listen, we're going to talk about a really powerful, very simple, very simple topic today. I'm really excited about this. It's something that can help everyone, something everyone who's listening can benefit from this simple, simple, powerful tip that Joe's going there with. Welcome to the show. Joe. What's up, brother? Welcome. 

Joe: How are you doing, Dave? Good to see you man. Well, dude, you're a collector, a major collector bro.

Joe: I know. It's a bit of a problem.

Dave: Is that Is that what is that game because

Joe: They're all on blu rays and DVDs. Holy smokes,

Dave:  I respect that. That's like seriously collecting a serious organization. And I respect that. That's anybody who can keep that many of one thing organized and it's really something unique. So tell us just a little bit about it. What else do you have that got you into DVDS?

Joe: So I lived in a mining town for like 11 years so I was in the middle of nowhere and before I moved there, I actually worked at a movie theater for five years. Okay. And when I moved to this mining town, the nearest movie theater was four hours away. And that used to be my weekend ritual. I'd hang out with my friends and go see movies. So I'm like, You know what? I'll bring the movie theater to me. So I actually just built a theater in my house. I was still remote. Streaming wasn't all that great. So then I just started buying all my movies. And this has just been adding up over the years.

David Sharpe: Wow, that's cool, man. It's cool. I mean, it's kind of like comic book collecting. It's like collecting watches. It's like car collecting. Yeah, most people would think you're weird. But you are. That's what makes you cool. So like on the show, I think earlier this year, but I bet you only took the challenge in I think November or December of 2021. Is that right?

Joe: Yeah. So I basically kind of wrapped up with a challenge and everything around Thanksgiving. And then I got a really bad case of imposter syndrome and just being completely overwhelmed. Where it took me unplugging for like two weeks out to the ranch in Idaho. And I came up with a content strategy and I'm like, Okay, I, I think the main thing I need to do is what I can control, which is being consistent. Yeah. So I came back and I'm like, Okay, I'm posting twice a day every day for 30 days. 

Dave:  Okay, and that was to give us a timeline of what that was like, like, when you took that trip away and came back or when did when did that? 

Joe: So I basically came back in January. I just started running. Okay, so you were on the show back in what? Like February. Okay. 

Dave:  You know, we're gonna talk about the reposting thing but give us an idea of I mean, we had asked you to be on the show because we saw that you were taking action and getting results and so forth. And so what was going on around February for you?

Joe: I initially like I just kind of plugged in, like I leveraged what I was learning in the blueprints, went through the training. And then I'm like, okay, so I just need to double down on focus on what's working out there. 

Dave: Were you still dealing with imposter syndrome or have you settled down a little bit?

Joe: It did. So one of the things that I read and it actually really helped is I actually would go to book reviews because the thing with impostor syndrome is you just think, Okay, well, this obviously isn't working for me. The way I tackled it is I actually went and looked at book reviews on Amazon for classics like Pride and Prejudice, Mary Shelley's Frankenstein, and they will have like 1000s of one star reviews. So I would just start reading some of those. And I'm like, you have classic books that everyone loves. And yet there's all these people that just hate it. So like obviously you're not everyone. It's about connecting to the people you can connect to.

Dave: I didn't really realize where you're going with that and that is a really really powerful man, what a unique way to go and, and, and just get a different perspective in a way that's reframing. You just said hey, wait, I mean, I can certainly look at this in the picture frame that I'm looking at right now, which is only looking at my videos and only looking at what he's saying and my comments. And and, and that's if we only look at that. Yeah, that's whoa, hold on a second. This is crazy that people mean my feelings are hurt. I don't know if I want to do this. And then you kind of pull your head up and start. Oh, hold on a second. Let me go over here and see what people had to say about a classic book that sold millions of copies and many of them are very rich and I love let me go see what people have to say about this. Oh, wait. There's tons of people being nasty in these comments. Wait a second. Maybe it's not me. Maybe it's just the people, right? Maybe it's people projecting what I read and I think I screenshotted this- stop taking things personally when you realize how many people cope by projecting you'll realize that you're not actually the problem. Absolutely. Yeah, it's sort of like it's sort of like a web. It's easy to understand. Oh, yes, I understand. It makes sense that if a person is drinking he's got an alcohol problem. He's he's he must be drowning his feelings in the bottom bottom of a bottle. That makes sense to all of us. But I don't think we talk in society about people actually also drowning their feelings out in dealing with their feelings by projecting them on to others.

Joe: Because if they're projecting they're not collecting. Exactly.

Dave: So when did you discover this reposting magic to me it's magic. I mean to me, it also I was reading up a little bit of the info you sent in our questionnaire. And I was blown away and I want you to tell the story and talk about this. I was blown away realizing that each and every video that we make is a piece of content that will live on the internet from the very first time that we posted, but it also can be reposted in reused and recycled for months and years. Because once it's recorded one time, it's similar to a picture that hangs on your wall and gives you memories about a vacation in your personal life for years. A video can be reposted and rewatched by others to create the same sort of result, which is getting them interested and eventually sending them into your sales funnel to take a look at your product. And so you discover this and have gotten some phenomenal results with it and so would you talk to us a little bit about this reposting again, it's it's it's powerful. It's magical in it but it's simple.

Joe: So one of the things that was happening is like I had a couple of videos that were getting, like 400,000 views and then I posted I created this video and again, it was like a group unbelievably fast and then it just hit a wall like I've never seen a video hit hard. We're just like nosedive like suddenly there were no more views. And like I was flabbergasted I'm like it was a great video like it had a great hook. It was sure like it was everything that ticked all the boxes that tick tock ones and I couldn't understand it. So I'm like okay, well, like, like what did I do wrong? So then I went down the rabbit hole of kind of a comparison game. I started looking at other people and I stumbled upon someone who just focuses on things like TikTok SEO. And he actually was talking about in his video how he reposts the same video every single month. Because especially with TikTok and the way the for you page is kind of built. It always pushes out to new people so it doesn't really matter. How many times you repost the video, it's ultimately going to reach new people. So that was kind of the catalyst that I needed. I'm like, Okay, well, let me look at my description, maybe rework any of the music and then reposted it and it just blew up like I think it's almost like 90 million now and it's only been a couple of weeks.

Dave: Okay, so let's, let's, let's sort of reverse engineer this. So we make sure that we're all clear. So you had a video that you posted just like any other video on your TikTok, and it got a lot of views like it got a couple of 100,000 views. I think you wrote that right? Yeah, so it hit like 470,000 and then they just stopped okay. And did you think I'm shadow banned? Start comparing yourself to other people. You were freaking out thinking there's something wrong with my account or or there's something wrong with this video for sure. But maybe there's something wrong with my account as well.

Joe: Absolutely. So I 100% went down that rabbit hole. I started looking for other videos that I had that did well and kept growing. And I started reposting those best to see I'm like okay, well why no on the Thursday calls that I always plug into that magically says like, the way you know your shadow ban is all your reviews will be 200 No matter what. Right?

Dave: All right. So you know, don't worry about the dog right. I'll just meet you while I'm talking. He's probably letting us know somebody's out there or something. Or somebody's coming to the door or whatever. So, so what, what you did from there is you kept posting on that same account, right? You kept posting right so you kept marketing you just that video had taken off in over a period of a few days or a week or so. After that it stopped. So you had continued to post on your account, and you continued to market but you just noticed that Hey, what the heck happened? All those leads that were coming through from this video that's going viral, right?

Joe: You also hit 480,000 or 470,000 in a day. That's why it was so jarring.

Dave: Okay, okay, it went viral that fast. Okay, how long was it before you then took that same video that sort of nosedive and then reposted it?

Joe: I think it was about three weeks.

Dave: Okay. So you wouldn't recommend based on your experience, take a video and then like, maybe repost it like the next day or a day or two probably not even the next week. Like give it some breathing room. Yeah, yeah. For sure. But don't panic, don't freak out. When a video takes off and then just stops and it appears like there's something wrong with even your account, I think that's a major takeaway. Did you panic? Oh, absolutely. I mean, what can you look back on that is specific like the mentality and the kind of panic? What do you know now that you didn't know that?

Joe: Well, I obviously got in my head because I'm like, Okay, well, like what am I doing wrong? Like, like, am I getting reported like, like, I basically just ran the whole gauntlet of every single thing that could possibly go wrong on a social media account to like it my account gets banned. Yeah, but did you stop taking action at any point?

Dave: Did you stop with your key? Can you see right now, right now, where so many people probably stop? 

Joe: Right, that they take that step back over analyze and instead of just kind of controlling what they can, I mean, algorithms are going to do what they do. Like you have no control over it. The best thing you can do is be consistent about your content and your messaging.

Dave: Yeah. And also not take it personally from the platform either, right? We were just talking a moment ago about not taking, like comments personally, but also not talking. However the technology acts personally. Right. Like a lot of times I think that when something happens that somebody doesn't want to happen with their social media account, you know, they feel like they're being targeted, like this, the like they're out to get them or something. You know what I mean? And it's like, it's not it's not personal, there's no need. It's like, the more you can keep your emotions out of it, the better because ultimately all you're dealing with is robots and policies and procedures. There's nothing that like the platform. I feel like it doesn't even mean, they say they do but for us, like the platform doesn't even really view us like people anymore. I think, you know, it's just robots who look at us like a number. But so we have to really care for the people, our, our, our audience, and we have to really protect ourselves from the platform. One of the ways that we can do that is to not take it personally not get get emotional, and just diversify our accounts, diversify how many accounts we have diversify how many accounts we have on different platforms, and not you know, not think that we have to play by the exact rules and do all this because look, too many people play too nice and get all in their emotions about their social media accounts. And tick tock doesn't care about us. I mean, I don't mean that they don't, they don't care about us as humans, but you understand they'll terminate your account and they won't care. You'll be done. You'll be gone. You'll be emailing customer support. Can I get back in? I'll do anything and they're just like, get away. You're one of 7 billion people that we don't know, just go so it's important to keep a level head when these things happen. And not get too emotional, not first. And just move with purpose. And make sure that you do everything that you can to protect yourself by diversifying with multiple accounts and also diversifying on multiple platforms. What do you say about all that?

Joe: Absolutely. I think you hit the nail on the head like I always think of, I think Matt hits it on the topic every single Thursday. omnipresence. It's about taking one video and posting it everywhere, so that you're not focused solely on like, okay, well what happens if this account shuts down? It's all about just kind of insulating your business. So no matter what happens, you're always going to keep going.

Dave: Yeah. Yeah, it's really hard to keep going sometimes because this is new. We want to be gentle. We want to be delicate. We don't want to, we don't want to. We don't want to anger anybody. We don't want to upset TikTok. We don't know, so we kind of tiptoe our way through and we you know, if a video or we get a little notification, we're like, oh, we must have done something wrong. But the truth is, you really can't break the internet. You can't break the internet, you aren't going to break people. You aren't going to hurt people, you know, sometimes another answer to this would be, well, I don't want to email too many times because I don't want to, I don't want to bother people. You know, and it's like looking, but as an affiliate, some of the best email marketing you can do is every day, you know, every day until they buy, die or unsubscribe, I mean, and I love my customers. And clients. I love him. You all know, I don't have to say that I show up every day. In terms of my marketing, and in terms of those daily income producing activities. I have to be somewhat robotic, not allowing various things to throw me off my game. Absolutely. And that's a great example. There's nothing better than another better No, there's no better example than being a new person. And then having something dramatic happened in your account. And you feel shocked. You're like, Did I break something, right? Oh, absolutely. 

Joe: So like I had two videos just absolutely go viral. And I was still in the process of setting up my funnel and my auto responder. Well I wasn't. I wasn't prepared for the track, which was kind of fun because I'm like, I think I always do my best work under pressure and scrutiny.

Dave:  I wonder how many of the rest of us know how we operate the best. Do we operate the best when there's no deadlines and we just you know, or do we operate the best when we're under a bit of pressure or a lot of pressure or when there's deadlines, and we're like whoo, I don't want to go back right I'm getting pushed back and it's like you got to push back. So what do you do? What are some of the signs that you notice about yourself when you are feeling pressure? How do you do it? How do you know that you know you're ready and that you can do this? What do you tell yourself? What goes on? What sort of activities do you do to kind of get your mind and your confidence in the right place that it needs to be?

Joe: So one thing that I started to do was I read a lot of either self help or just like business or even sales books, like every morning I try to read 15 minutes to just kind of pour in positivity so I can kind of it's kind of like just resets gives me a clean slate for that day so I can just tackle it like so I tried to do that stuff first thing, so that no matter what I do I know I've already checked a bunch of boxes and I've won that day.

Dave: Yeah, that's a good routine piece. That's a good little. It's a good little piece to put in there and kind of have a home base that you check in every morning and some people have one of the things people do is listen to this Wake Up Legendary, you know every day and listen to a story and or listen to an audio book. I prefer personally to listen to people talk free flowing and tell their story that way because you get I feel like all the goodness, the nutrients if you will, the spiritual and mental and emotional nutrients that I need. And a lot of times we downplay those nutrients don't we because we only think that they come in the form of food but they can also in the form of audio and video, their mental nutrients. And, and I like to hear stories. I like to hear people talking more authentically and more just off the top of their head and heart. And that really helps boost my sense that it's just something that I've always done. I remember when I was early in that kind of whole game. And I was doing some events and speaking on some pretty big stages, doing the event model the core for courses coaching and events and affiliate marketing and, and I can remember listening to some of the best speakers are MLM guys like people from Amway and stuff like that. And I used to, I used to do some of those business opportunity MLMs and so forth when I got started, but anyways, I listened to some of their speakers, you know, because they were great at talking. I listened to other speakers. I remember going to an oven event and hearing you know, hearing him speak and watching him speak and then modeling his kind of, you know, motions and stuff and it made me feel more powerful. You know, it made me feel more certain and more confident. So we've all got our own little ways and I encourage everybody who's listening to try to figure out what is something that you can do in the morning to anchor yourself into. Sir, a little bit of certainty in competence. Not you know, when we turn on the news first thing in the morning Joe That's not inserting certain incompetence. You know, that's a great example of inserting a big old helping in fear right down your throat, right? Exactly.

Joe: Like nothing like starting with a bunch of vile and then just getting you instantly on the negative your entire day you're already in that mindset. So it's easy to just kind of let that ball keep rolling.

Dave: Yeah, yeah. So during the pandemic, I was watching more news than I ever watched in my life because I was trying to track what was going on and keep abreast of what was happening in our world. You know, like I feel like that's a good time to try to tune in if there's, you know, an asteroid, or a pandemic or something. It's kind of like, okay, Dave got to kind of kind of check into reality and kind of pay attention and so I was in dude, I had never been so doubtful of myself, so fearful and uncertain as that period of time when I was watching a lot of news, have you noticed any of that in yourself in watching news and plugging into current event type stuff versus, or even social media limiting your use of social media personally?

Joe: Absolutely. So the funny thing is that because of being consistent and making content, I really like when I'm on social media, I'm doing research. I don't I don't scroll anymore. Which I think has been amazing. So like, every morning I also walk the dogs and like you said, like I'll usually listen to a wakeup legendary that's my favorite time to listen to it is on my dog walks. Like, I feel like the stuff you can control if you can make sure that you're starting with positive instead of the negative. I think you're setting yourself up for success as opposed to failure.

Dave: How have you dealt with people in your personal life as you've started this venture because from what I understand, based on reading your answers to our question here, this is your first online venture that you've ever done or business that you've even had already started. Is that right? That's correct. That's insane. Congratulations, man. Thanks. I mean, you had you said you had done you had worked at a movie theater, and then when you stopped, I guess either going there or having that job you. You're out in the remote middle of nowhere as well. And so I would assume that that

Joe: There's a thriving economy right around you so that mining town was like 2.1 miles around. Like I know that because I used to walk out the loop with my dogs like complete middle of nowhere complete isolation. So it kind of led me to move to Vegas full time and then last August, so it's, it's officially been over a year since I lost my job. But what happened was someone full on Live Set. Like I said, I walked into her office and I threw a credit card in her day. And like, just basically started dropping F bombs and like when I went and talked to the HR manager, he just basically told me to pack my stuff up. I'm like, so you don't even care that that's complete and utter fabrication.

Dave: Yeah, that's the best job for you. You know, most companies they, they they but anyways, continue with the thing that I liked about it, and I'm glad it happened because that was 100% the catalyst I needed to I'm like, you know, I'm never going to put myself in that situation again. So that got me starting to look. I'm like okay, so what options truly are out there. So you had this event that happened to where a cut, you know something, something happened and she or she embellished what happened and they didn't even listen to your side of the story and just fired you after you assumed some quality service that you dedicated to this job. And you are feeling pretty down and out and and you had never done that's what I think is I'd like to give people listening to this a bit of hope that even if you are in a situation to where you're feeling like the world's on top of you, man, I mean you are really feeling like the world is on top of you within six months to a year and I'm sure you are already feeling some of that weight off your shoulders the first time we taught you in February, but now I'm talking to you in in August and I don't know if you quite feel on top of the world, but it doesn't seem as if you feel like the world's on top of you anymore. Now oh my god I feel at peace now. 

Joe:  I feel like for the first time I have control over what I'm ultimately doing. And like my happiness isn't tied up to pleasing someone else.

Dave: Are you are you Dutch

Joe: I am, I grew up in Holland till I was 11 

Dave: Oh, wow.  Very cool, man. Very cool. What else do you want the audience to know about you and your journey?

Joe: Um I mean, honestly, the biggest struggle that I think everyone's going to face is the six inches between their ears. You're going to overthink, you're going to overanalyze. The best thing you can do is take that first step. Focus on what you can control, make some content. It doesn't have to be good. I'm like I deliberately left out my first videos. They were awful and they took me hours to make like, like, go back and watch them and like people like my family, which they are completely supportive of. Like I literally had one of my Dutch aunts messaged me this morning before I hopped off wanting to know what it is that I do. Oh, it's about kind of just controlling what you can like, take one step. Eventually, you're going to figure out what your style is. And once you find your style and your voice that's kind of when it all starts to click oh, here's what I'm hearing. I'm listening to somebody who found their inner legend. And that's exactly what this is about, you know, maybe for a long time. You are somebody in the family who didn't make many waves. You know, maybe your grandmother, your aunt, whoever you just mentioned, maybe just thought you know, Hey, kid works at a movie theater. I mean he's just average whatever maybe leaving felt low average. Who knows? I know that I did many times in my life and along you you know, a time and opportunity presented itself. And you said you pulled up your pants and you're, you know, you grabbed yourself and said let's go you know, and challenges came up, you know, challenges came up, you know hurdles came up all the mental garbage shows itself. And you decided, you were like, you know, I'm going to I'm going to just release I'm going to go down and find down inside what I know is there. No, it's down there. And I'm going to finally go in there and get it and I'm gonna release it and you release your inner legend. That's what legendary marketer is all about. It's not me being a legend. I don't think I'm a legendary marketer. I'm just, you know what, I will be a legend in my own mind. Because the minute that you start to believe in yourself is the minute that your life changes, not when everybody else believes in you. You know, the minute that you start believing in yourself, the beautiful thing happens here is that we believe in people until they can believe in themselves. But eventually, in order to have that breakthrough you have to start believing in betting on you. Absolutely. Nobody else is nobody else is everybody will sit around and just accept you for being average. If that's if that's what you want. And in circumstances don't mean shit. And I've talked to enough people now who were in some serious either isolated situations or just you know, they vocal shit you know, they're overcoming some real shit to do this. And so it's it's it's it's it's allowed me to even more so believe that every single person has that agent. And that's why I say Baca would be legendary because it's a decision everybody is accepting of my averageness if that's what I want to do. It's rather than most people would rather me just be average because then it doesn't make any waves in their lives. It's just everything's normal. Everybody just keeps getting to stay the same. Nothing has to change. It is hard. 

Joe: Exactly. And most people aren't ready for it. They don't want to do that self reflection and be like, You know what, I can do it better.

Dave: Exactly. Exactly. I can do better. I can do better for you. You know, striving and working towards your goals really does make people have to look at themselves and what they have not made any effort on all their inaction. So we've made people again go back to that projecting thing projected their toxicity onto us. Here's what I'm saying for Joe, what I'm saying to you brother is I see you release and that inner badass and in what I'm saying to everybody who's listening is that inner legend is inside of you. Now we're here to help you go inside and release it if you want to. But it ultimately has to be your decision in that it's in those dark moments. That's why I love the struggle. It's why I don't talk to gurus on wakeup legendary, other successful assholes because I want to talk to people who are in the grind in the struggle. That's where the most successful people stop being successful because they forgot about what the shit you're in right now. Joe? This is the real shit the basic trenches, the beginning. If you never leave the basics, you'll never have to go back to him with all the shit you need to know about being successful in business. You're going to learn right here in your first year. You're going to learn it right here. And the problem is, is that you're going to get too big for your britches or there's going to be distractions or you're going to make some stupid gamble with your money. But everything you need to know to be successful in your first year has other complications and challenges. This is the miracle of the beautiful journey right here this first year. 

Joe: And you're releasing that energy. You're battling and pushing up against that average newness, and you're doing it brother and you're setting yourself a foundation for your future. And, man, that must feel pat that must feel and it absolutely does. Like yeah, like I've always known I've had a creative side but I've stifled it for so long that now really being able to kind of unleash that like my content my copywriting it's all just kind of been a blessing that like it's exactly what I've always wanted. I just didn't know what I meant.

Dave: Yeah, I know, man. I mean, we of course, mean the difference between what we want and what we need. So sometimes it can be close, but most of the time it's really really different and far away. You know what I mean? Like, like, I want to be rich and not really do much work. You know what I mean? I just want to be, I just want to, you know, I just want to be carried around. I just want to be you know, I want to be respected. We want to be respected but we don't do shit to earn the respect. You know, I mean, we don't want to do the work necessary to earn the respect and I think the best gift is this business and being an entrepreneur and following through with your commitments and like, just trying, you know what I mean? Like I gotta say, and that I say that my kids, keep trying, keep trying. That's all I say all the time. Keep trying, keep trying. Keep training, you know, and then they get it and then they're like, Yeah, and I'm like you did that? Because you kept trying, you know, and that's the biggest gift that I've gotten. This is this business meeting more than money has been my confidence, man. It's been my confidence, my self esteem, because with that I can make any kind of money, I can make any amount of money. Anywhere confidence is the number one most profitable personality characteristic. It really is man. I know some dumb dudes who are competent and shit and who are rich as hell, man. They're they're dumb asses, but they're just people just so I got to have that confidence. I got a bit of work on that team. When I do and I couple that with good solid information in a good solid product or service. Wow. That's when I build long term, big time, serious money, serious wealth. And in the end, you know, it lasts because I can get all the skills or I can get all the confidence but if I don't really have some values and have a good product or service, it's not gonna last to become a common man. Right? I became a competent con man. That's what you see a lot of people on the internet are. They got confidence but they're Conmed right. So if I vow if I coupled that confidence with a good product or service in good solid follow over, almost I say I'm gonna do this business is the best business to be in to do because you can do it from home. And you can apply exactly what we're talking about right here. Learning, developing some confidence, doing it from home, helping people promoting good products and services or even creating my own and having a life full of freedom and fulfillment and full of esteem, right to actually feel good about what I'm doing. And I would assume that that is happening in your life as well. Yes. Esteem and you're feeling more comfortable in your own skin as you said, because you knew that you were Oh, you always knew you are creative, but maybe afraid to really and now you're finding your voice and you're like I'm actually pretty fucking good.

Joe: Yep. Like, before I started this journey of like, I never posted anything on social media. Like I didn't like taking pictures of myself. I didn't like seeing myself on camera. This is kind of like, led to like myself. Discovering that my life and now like, I have no problem being and making fun of myself even on video. Yeah.

Dave: Yeah, it's self-deprecating humor dude. And it actually is a strategy you can use to get people to just like you more. If you read books, like How to Win Friends and Influence People. You'll find some of those strategies to use to just get people to like you more. And people already probably like you a lot, probably more than you think. And that's like the liking gap which is said I talk a lot on the show, Google the liking gap and the lightning gap it's it's it's a it's a disparity between how much you think people like you and how they truly like you. It's a true phenomenon that all of us have within our own thinking in our brains. Liking that people actually like us more than we think. But then, as you said, once you actually start being yourself, instead of like, you know, we really have this distorted kind of oftentimes personality after, you know, decades of other people trying to press their wants and needs on us. We really when we start to talk and start to loosen up a little bit and start to be ourselves. We really have a lot of qualities about ourselves that we really love and that are fun, and that feel good. It feels good. To let your hair down and just say some crazy shit not have to worry about if so and so. thinks it's the right thing to say or not. I mean, a lot of times we're dominated by even our parents' voices growing up and if we really can silence all of that. Just really just feel comfortable in our own skin. Just even brace yourself. You know Brett, I mean I'm just looking at my beard, because I haven't shaved in a couple of das.  I'm like an old crusty man. It's like, this is just me. I don't give a shit. You know, so it's like, you know, all these little pieces are things about myself that I've just realized over the years that are quirky and cool. And so I go where I'm celebrated, not where I'm tolerated. Does that resonate with you? I love that. Yeah, it's a thing that a lot of us feel is just kind of just kind of being tolerated here. And it's like, why? I'm a grown person. I don't you know, I don't have to, I think on the ownership can lead into a lot of other powerful questions that we can ask ourselves, you know about the people that we have in our lives and the activities that we're doing and, and really how short life is and how much time we spend with people that don't make us feel like the best version of ourselves and things that we absolutely know are under and below our, you know, our purpose. I think it's a tragedy. So it's a beautiful thing when I see the Dutch entrepreneur is doing his thing, brothers, so the final word goes: What would you say to people who are looking to get started or even start over based on your experience and what you've done and pan bro August? I mean, what is that? That's the eighth month of the of the year so roughly about nine months, three quarters of a year you've been on this journey and and summarize it for us I think would be I'd like to hear that summarize it for us in it in a sentence or two for anybody maybe who's just joining here. These last few minutes, and then we'll wrap up.

Joe: I think you need to get out of the details and just do.

Dave: What do they say? The devil is in the details. Which is such a weird thing to say because it don't they say that like like what does that really like the devil aren't aren't people saying with that expression that like the details are important but it's such a weird thing to say that that it feels like an oxymoron, but it's done. But I agree with you. Right. So let me give a practical example of what I think you mean by that. And then we'll still wrap up here in five minutes. Sometimes we come in and we just think that hey, I need to perfect sales funnels in the say Click Funnels or whatever I need to perfect this software before I move on. And what you know the answer to is that getting it set up in the most basic way and just setting it in honestly forgetting it and going working on traffic strategies is really what is the best thing to do come back later with it a little bit later on. Fine, but it doesn't have to be perfect and it doesn't even have to be good. It just has to be active. 

Thanks for sharing your collection back there with us and looking forward to hopefully around three in the near future. Oh definitely. And all the world's listeners have a story like yours, brother. Thank you so much. All right, dude, we'll talk to you later and stay Legendary my friend. Absolutely. Alright, see. All right, my friends. That's a cool little thing because I have visited Amsterdam, and I do have friends in the Netherlands over there. So I think everybody around there speaks Dutch but anyways, a cool place that all of us can go and visit and all of us can go and check out and because of this business, I was actually able to go over there. And on that same trip back in 2013. I think I actually went to Rome as well. And that's actually where I proposed to my wife in Rome on that trip. So very cool to just the people that you business. The things that you learn, the things that you get exposed to, whether that's the people or the weather, that's the money that you make and then you can actually go to these places. It is such a blessing. So cool to do. And I'm so glad that on this Monday, August 22 The opportunity is still as big and as powerful and it's as exciting as it was last Monday like that in the Monday before that, and the Monday before that, and the Monday before that. And so if you've been listening and sitting on the sidelines and wondering if you can get started, we'll support you along the way. If you don't believe in yourself believe we believe in you. And I believe that if you get started and if you listen to these stories, that you'll start believing in yourself too. And you'll have a financial situation hopefully, right? That's ultimately the Go goal, but you'll have a personal transformation as well, which will lead to either a or more financial transformations, right? Everybody wants change, but nobody wants to change. And you know what the beautiful thing is, you don't have to just go and work on yourself. You can work on this business in this business will give you opportunities to work on yourself. Alright, like Joe said, you just gotta keep pushing through. When those situations come up. Stay Legendary and we'll see you back here for another episode tomorrow. Peace.

How To Get Results On Social Media

On this episode, Legendary Marketer brings you an episode filled with tips to build your social media. Below is the transcription for this episode:

Matt: It's August 19. My little time sensitive today at 7am reminder for Wake Up Legendary just came up and we are live with another guest today if this is your first time tuning in, or if you've never joined us before, whatever. Let us know in the comments where you're tuning in from. And also if you'd like on the screen here there's a little text message number you can text into 813-296-8553 You just text the letters Wu L and you'll get a text message reminder every single morning when we go live. It's not, it's not intrusive. We're not trying to sell anything. We just send a little message out and just say hey, we're going live tune in and it has a little link on Facebook. You can just tap and you pop right into the live concert. It's super easy. Every morning we go live and we bring on another guest and we've done this now with I think around 500 Different people in the last two and a half years . It's maybe just a little less or a little more than 500 people. People just from all over the world. from every walk of life, every age. I think the oldest person we've had is 81 years old, who is starting their online business. They had 10s of 1000s of followers on TikTok, pretty crazy stuff in the story. But we just share stories and we allow people to kind of share their journey and their experience and how they did it and maybe unpack a few of their secrets along the way as well. So this morning, we've got somebody who's from where I'm living now. And now who's now somewhere else but we share similar cities. Tell us a little bit about you know where you're from and kind of your journey to coming online Danielle and before you do that, if everybody can give a little hand clap emoji in the chat just to welcome to the show.

Danielle: Thank you guys. Yeah, so my name is Danielle. I am 28 originally born and raised in Phoenix, which is where Matt currently lives. Yes, I lived there. I went to college there. I was there for the majority of my life and then I ended up going to the DC area in Virginia, Northern Virginia for grad school. I went to PA school there and was there for about five years in that kind of area and currently I am residing in Chicago. And so that's a new home base for me as a few weeks ago but that's where I am now. Cool.

Matt: So bring us into your story 

Danielle: Yeah. So my story is that I am trained to be in the medical field. I did extra training to work in the ER. That's kind of all I know. And so my schooling for the past like at least six years, probably more than that has been geared toward being in the medical field and working in ER and it's just been brutal for the past several years and so I'm sure everybody has their own experience with that but mine I can say from my perspective was a lot to handle. Not only physically though ours were just so taxing on my body but mentally too. I started to get very drained. And I started to question whether or not this is something that I wanted to do, but it was really difficult because I spent so much time and money in such a big investment into this career path that I was convinced at one point that was for me that I that was exactly what I wanted, and so yeah, after after kind of the mental taxation that I that I started to go through, I really started questioning it. And so I did. There were a lot of other factors and specifics that led into pushing me away from medicine that I won't get into. But it was a combination of many things. Ultimately, I decided to leave my job. I was just so fed up with it. So I quit and I was like well, great. What do I do now? So I just started to do a lot of research on TikTok actually and how to make money online because something else that I love to do is travel and so I am the type of person who will travel for months at a time and just kind of go and live in other countries. So I wanted something where I didn't have to physically be in a certain place to make money. That was a big, big, big requirement for me. I just wanted the ability to kind of live my life on my own terms and be the one to call the shots essentially. And so, and yeah, I tried a bunch of side hustles. I tried ecommerce I made a clothing company that was very fun, but not I wouldn't say profitable by any means. But yeah, I just tried a bunch of things and then I stumbled across this $7 course and the rest is history and hear me

 

Matt:  Well cool that's a cool that's a cool yes we're in Germany Yeah, the clothing company i The funny part is I'm not super anti like clothing company or like ecommerce is just is a shit ton of work. And yeah, yeah, it's so aggressive but yeah, it is fun. Like it is fun to dream and create and make stuff that's tangible. You can put it in people's hands, which is cool. Nice that you get on so when you started I'm curious. When you started that E-commerce kind of clothing thing. Did you have like, Did you buy a course or did you just kind of dive in and try to use people's examples?

Danielle: Yeah, I did a YouTube certification. I just kind of researched everyone on YouTube and tried to learn from them and like figure it out on my own and yeah, just just kind of took everyone's anecdotal experience for my own and yeah, no course I just kind of dove in the deep end and I was like, well, let's give this a shot. Like what type of thing do I have to lose? So yeah, it was more so just for fun but yeah, I started that. Let's see. It was around the Fourth of July last year. So it's been a little over a year. And it was fun. I was pretty gung ho on it for a while. It kind of faded.

Matt:  Yeah, I love that term a good certification. That's all areas. The end really like So you found us after having done that and you found us like last year or something like that. Tell us I'm curious about here's what I'm curious about. I'm curious about the first six months of this year, and because things really started to pop off for you in the middle of this year or so. Like tell us about your journey of buying our challenge and consuming and here's what I'm asking is because the elearning industry is kind of just at its very beginning start of being really popular and really, like common. And so I'm just like curious, for a lot of people how they digest elearning and like formal training online because we do have people who buy it and then come back a year later and actually through it or there's people who buy it and they'll literally go through everything, every single video that in their training in like two weeks. That's crazy. Yeah. You can go through it at your own pace and stuff but I'm curious from December to June or July or something. Did you have a gap or delay or did you just kind of like, chill or what happened?

Danielle: Yeah, I think how quickly or slowly everybody gets through the material is very relative to what their life experiences at that given time. And so for me, I bought the course initially in December of last year and so I was so adamant. I was so excited about doing the scores and I finished it and then I just kind of let my ego and my fears of failure and my oh my gosh, I don't I don't have any experience in business or marketing or whatever kind of consumed me. And so I actually started working possible shifts. Again, I never went back full time. But I did pick up a couple steps here and there because that's what I know. You know, I know that I can do it. I know that I'm good at it. And so it was kind of my safety net that I just kept there. So I sat in the class for a long time. I had every intention of eventually getting back to it but I wouldn't say that I made it a priority because I was just I had a lot of like self doubt and like hear a failure coming in and like but at the at the very core that I didn't know like I I can't tell if I don't start type of thing. So I finally decided to get in but I think I got to a point where even picking up hospital ships for me just dreaded it. I hated it. I did not want to do it anymore. And I was like if I don't change right now nothing's gonna change and so I decided to start back up and it really did take off pretty quickly for me, which is not very typical for a lot of people. I think I've been very fortunate in that sense. But yeah, so I just, it took me a while but I'm at the point to now where, you know, this is this is a serious opportunity like you can you can really do this from wherever you want and you can make it as big or as small as you want, you know, you can kind of scale it to whatever your goals are. And another thing for me, this kind of goes into why I named my business what I did is inflation and everybody we're all struggling, right like it's been it's been hard on the fall with with the inflation and so I talked to my boss, I said, Hey, I need a raise, like you need to pay me more. And they said no, like, we can't afford that. And so that was kind of the straw that broke the camel's back. I would say that was maybe in May or June and that's when I really switched into this digital marketing niche. Like nice, I guess. Yeah, but yeah, so it was just like somebody telling me that I'm not worth this amount of money. This was really like, Oh, okay. Well, I'm gonna work for myself then and prove me wrong. We'll prove it. To myself. 

Matt:  Yeah, yeah, a little pettiness. Sometimes people think that that's like people think that's lame or like that's like bad energy or something, but man, it's a little it is impressive. What people can do is a little bit of that, like a chip on their shoulder kind of thing. Yeah, it's just whatever, whatever is your breaking point, like, it's gonna it's gonna find you and then that's gonna that's gonna push you over into doing whatever you've wanted to do for a while. 

Matt:  Yeah, makes sense. That makes perfect sense. And also I kind of feel like, you know, even like, even the angle of my question where I've said what happened was like, kind of a bad frame to say that because it almost makes it seem like something went wrong. But the truth is, it is like Okay, everybody needs sort of that like, incubation period where like, they come in, they start to get some training, they click around, they just need to like, the human brain just needs to like it has different settling times. So like, some people are gonna like to come in and purchase something and it might just sit for like a year, just because they need to, like they need to log in for a second and just look at a screen and just be like, you really wonder what the hell's going on? Yeah, like no, my brain is just like brains coming to grips with like, with like, so many questions that are going on in the background. Am I okay with this? Am I proud of this? Will I be happy doing this like, and, and part of it is just like, there's certain people I'm this kind of person. And I've learned to kind of give myself a little bit of a little bit of grace in this but there's certain kind of people who just they need a little bit of time to just let the dust settle for making a big decision or claiming something or running after something that was just like, hey, I need to like, strap my like new shoes on my running shoes on and like it takes me a little longer. To tie my shoes more than normal people. So hey, just chill out. And I always ask people about that. That span of time between purchase and actually like, Alright, here we go, you know? Because it's so fascinating to me that it feels so freeing to me to hear people talk about that span of time because everybody who's listening is just like, dude, yes, I get it. Like I've had so many times where I've just needed to chill and relax. Yeah, yeah. So when you started posting videos and stuff. I'm curious like from a business content creation standpoint, was that new for you?

Danielle: Oh my gosh. Yeah. I think that was another big thing that I had to work through. Why did I put it off for so long? I did not like the idea. I didn't like putting myself out there. I don't know if it's maybe an insecurity thing. I'm not sure but yeah, I hated it. hated the idea. I actually was like, I'm not gonna go anywhere no, not gonna happen. So yeah, I just worked my way through the blueprints and realized that, you know, if I really want to make this work, I need to kind of market myself and so I did and no, totally new experience. My first account actually got shut down was a huge defeat for me, but I wasn't gonna let that kind of define me. Yeah, so it got shut down. I finally had reached, you know, I was able to put the link on my page and I remember I had a video that went very, very, very viral. And so it really kind of syncs up with everything but then the whole account got shut down. I'm not even sure why. And which is unfortunate, because now I'm just so cautious. And thankfully now I've been able to build it way more than what my my personal self was cool, but still, it's just lessening, it's a roadblock that you really have to overcome and for a lot of people and I think stops them like it. A lot of people don't get past that and so I can empathize with them. 

Matt: Yeah, I mean, I've seen accounts grow, removed more fast. And that kind of dropped off randomly. It's just random and out of nowhere, but they and some people just don't recover. But some people do. And like we've had people massive, massive affiliates lose their accounts. And you know, it's night and day, one of them comes back from it. The other one does, and I don't know what that is. But I think that there's some skills like, you know, there's lots of people who have built huge accounts. And went viral and really crushed it. And, and who didn't really have skills, and it sort of eventually fizzled out, but man I think, I think getting a big account and then or even just growing an account to 1000 followers will say and having it shut down and doing it again, there's real skill there.

Danielle: I think termination I wouldn't say I had any skills because I'm starting seriously from ground zero. Like I had nothing you know, I didn't take medicine and that's about it.

Matt: All throughout the process. I mean, how many times have you posted the TikTok? Like it has to be in the hundreds, right? Yeah. Yeah, there's some skills there.

Danielle: It's just kind of observation like what you guys teach there's it's like, watch, don't reinvent the wheel like Find What Works and replicate it. So it is just kind of strategically figuring out how the system works and making it work in your favor. So I have a lot of room to grow for sure. 

Matt: Same way you wanted a job and you were Yeah, was it a job? You sit there and watch a dude with a jackhammer and you're like, oh, that's how you attack hammer concrete. All right. And then you do it 100 times and you're like, wow, like I'm I'm an expert in jackhammering concrete I guess. 

On a daily basis, do you like cuz? Because you've got like leads flowing through pretty much every day now. The leads come through your system all day long every day pretty much. Yep. Which is cool. Because you're out in a vehicle you're going out to the lake or whatever and you're probably getting you'll probably get off this and you'll probably have for one sitting in your autoresponder account. And then you'll go on to do god knows what over the weekend hanging on a lake having a good time and it'll still be running for you. It'll still be gum, and maybe a check in to post something from your drafts folder so you can keep your account rolling. But I mean, you're not at it to ask like you know, in a sales sheet or something like that.

Danielle: Yeah, pretty cool. It is the biggest breath of fresh air, like I am not used to working from anywhere at all. And so when I physically have to be in VR, it's just a stressful environment. And I knew that going into it but I think I've changed a lot as a person to where that no longer is something I want on one high stress, but I just want life to kind of chill. So yeah, the game changer is I'm going to the lake right now and I will know folks at some point preventative service but yeah, it's I'm very much a person where this has given me that work that I love traveling and I can do this from any country in the world. So Provided I have an internet connection and it still runs so that you can make your business so automated is seriously a game changer.

Matt: It really is. And it's something I've been I don't know I grasped on to that idea. When I was in college, I was sitting in my dorm room and somebody showed me a video about network marketing, but I didn't know what the hell I was looking at. I was just like, oh my gosh, I'm gonna be so rich. And it was all just about selling this travel product or some I don't even know. But anyway, I just remember looking at it and being like, oh my god, like what an incredible like, the cool part is is like that, that business is never a business that I made money with and that I ever did anything with or that idea for a business was never anything that I gravitated towards. But it was the spark right it was like Spark. It was the moment and that little video was created by a friend, kind of a mentor of mine. And I was just kind of like, like, wow, like the All I saw was the power of the internet. That's all that I saw. And content creators sometimes get in their head about like, oh, you know, I'm like making this video is it? Is it going to be like every detail or like a side hustle or am I going to give every single thing and it's like dude, like all people are doing is sitting out there and having a realization of like, oh my god, internet. Wow, I never knew I could get a chunk of the pie from the internet. You're right. The internet is up all day long. 24 hours a day. Winds of people coming online every single year. It's like it's such a no brainer.

 

Danielle: I agree. Yeah. It's, I think, I think there's a big gap too with like, I don't want to date myself but I am in like a little bit of an older generation. And so we were very much raised to, you know, do the whole you know, go to school, get a good job, stay at a job for however many years but I think the younger generation is really grasping like, you can work online and leverage the power of the internet. And so yeah, I definitely don't want to say that I had an aha moment like you did with your friends in your dorm room. But what did it for me was why I left the course from some mom with five kids who like wanted to make it their side hustle and I was like oh my gosh, I definitely have more time than she does because five kids is a latte let me try this I you know if she can do it, I can do it. 

Matt: Is that Jessica? Yeah. Cool. Yeah.

Danielle: Yeah. Yeah, she's, she's great. But um, yeah, so I was like, well, if she can make it work, I can for sure make it work because I have no kids and a lot more time than she does. I'm sure so yeah, so it's still but yeah, and then like after getting on board with this and just kind of making the decision like, Oh, I'm going to I'm going to make this work for myself doing the research and just figuring out like, there's a lot that you can do with online marketing their stakes, honestly endless and knowing that like this really is the future like my job in the medical field is a provider like it's going to be absolute absolute someone and future and so I'm just not going to wait around for that. I guess I'm going to kind of decide on my work. 

Matt: Yeah, totally. Totally. Yeah, that's cool. That's awesome and very inspirational. I feel like yeah, that realization of taking my life back and a big thing for me was like having personal autonomy like I didn't want anybody. I hate the feeling of being dependent on anybody. And I'm on that on a daily basis. Do you like creating and posting a couple videos a day or what's your creation process like?

Danielle: Yeah, I usually pick one day and make as many as I can. And that usually ends up being like anywhere from 20 to 30 videos. And so I just like to work a lot at one time and then several days of just doing whatever I want. And so that's just how I've always been and so that's what works for me. And so since I run out of videos, then I'm like okay, I'm gonna schedule a day. And so I don't really have a schedule. I don't really stick to any timeline or anything like that. But I do try and put out three videos a day minimum. And so I just make sure I have enough to do that every single day and then when I run out, I sit down and do some more. That's kind of my, my process. Yeah,

Matt:  Here, for anybody who's here. I'm gonna give you the last word on today's interview. For anybody who's here who's a little bit like I'm just getting started. I've got a job kind of feeling like this is gonna test the waters. What would you tell that person who's a little newer to the E learning experience and also like, trying to figure out and solve like, is, could I carve out a piece of the pie from this whole internet thing for myself?

Danielle: Yeah, I think anybody can have a piece of the pie truly and I fully believe that but I think where it kind of separates certain people from others is your drive and how much we're gonna do it like you can't just expect this to be some easy thing and it'll work itself out and then, you know, paying dividends in the long run, like you really do have to put in the work on the front. But how about do you want this type of thing like How bad do you want to make this change in your life and step away from your job? So I understand there's a lot of psychological blocks and factors that come into that. Like everybody has their thing in life. Everybody has their, you know, thing that's stopping them or fear is usually what it comes down to. And so yeah, so I just for me, it took me like you said, like six months to kind of work through that and finally make the decision to act. But I think for me, I really, I sat down one day and I was like, Okay, I'm clearly not happy. So what can I do to make myself happy and like, like, I'm gonna change this right? I can't just sit here and take it. So I wrote down things like, what are my priorities like, what do I want out? of life? And so my time is huge. And then freedom to do whatever I want when I want. Usually, aka travel is what I mean. But yeah, so I think it would be I cannot do that with my hospital job. I cannot do that working long hours, and being less stressed. And so once you're clear on what you want, and why you want it, everything else seems to come a lot easier. Like okay, if I really really want the freedom in time, what what lengths are gonna go to to make this work and I'm sure you guys hit home on this and you guys kind of harmless into people, but it is work upfront, but you do get to a point where everything is automated and you just have to sell on the way and add things as you learn more because it is a never ending learning process. And so, you know, adjust with the times, adjust with new information that you learn like it's just never ending and so put in the work upfront and it's not an instant gratification. It's not but that's what that's my message is it's an investment right now that's gonna pay you off later. So I would say just get clear on your goals and what you want and you know, if your motivations are strong enough, your why whether that's kids or you know, paying off debt or your freedom, like in my case, is that strong enough to push you into do that do this and like make it work for you because it will work if you make it.

Matt:  I love that. It'll work. If you work, if you make it work.

Danielle: Yeah, it's not gonna work. You have to make it work.

Matt: It was a really powerful little tirade. You just went on there. I was. I feel like today, let's go. Cool, man. That's awesome. Well, Danielle, thanks so much. Let me put this up real quick. Is this the best place for people to find you?

Danielle: Yep, that's, that's my newest one. Yep.

Matt:  Cool, right. I'm awesome. I love the handle. I love the message and the sort of freedom that exists behind your energy is super awesome. Thank you so much for that, Dan. Yeah, thanks for having me. And anytime to have you back on it hit us up in a couple months. Let us know what's happened and where you're at and we'd love to have you back on. Cool, enjoy the lake.

Danielle: Thank you.

Matt: Alright. Alright guys, so that you're worth one you can find her on Tik Tok and decide your worth. And then the number one and then also if you wanted to find her on Instagram, you can just remove the number one it's just decide your worth. And you can find her on Instagram as well. And yeah, go give her a follow and let her know Hey, I found y'all Wake Up Legendary. And I've been pushing everybody to go live on their TikTok and Instagram. So go comment. Hey, when are you going live next, and let's get on some TikTok lives I've been pressuring just I've been peer pressuring the hell out of everybody over the last week or two or three and I've been seeing some people follow through so add to the peer pressure. This is the only healthy peer pressure you can give. Add to the peer pressure. Go give her a comment. Let her know Hey, can't wait for you all. Let's do it. Let's give her some likes on her videos. Comment. Let her know Hey, I saw you on Wake Up Legendary. And we'll be back here on Monday. It'll be August whatever. 22nd We'll be back here Monday, same time, same place. As always, we've got an awesome guest lined up for Monday.

Danielle: Peace out everybody. See ya

How To Completely Automate Your Affiliate Marketing Business

Below is the transcription for this episode:

Dave:  What's going on my friends? It's Dave Sharpe here. Welcome back and welcoming myself back to wake up legendary, because I've actually been the one who's been going on you it's been me who's been gone. As you know, if you look back over the past episodes that have been out for a week, I think that some things change like that. But I'm back as you can see, freshly shaven, well rested and really, really ready to deliver some value for you all. Thank you, Carlos. Obviously you can see I'm not freshly shaven, but I'm, I'm going with it. I'm going with it. Okay, it's much grayer than it was last time I grew it out. So we're trying to deal with that. So let's welcome a returning guest, somebody I'm excited to talk to, not our Matt, not Matt Hetzel. But different Matt. These mats. They seem to be pretty cool, guys. Let's talk about this. Matt. Matt. What's going on brother?

Matthew:  How are you doing, sir?

Dave:  Hey, man, I want I'm great. I want to tell everybody how I met you. We were standing in a mastermind and we were about to do a board break and you're like, Well, I don't I don't have anything on my board. So don't go, Dave. Basically, you know what I mean? We were in a huge circle of about 50 people all writing limiting beliefs on boards, getting ready to break them all this kind of stuff. And you know, here you are, man. You've been on the show now twice. And when you raise your hand in that mastermind, and we're like, I don't I don't I don't know what my limiting belief is. Like, I don't have it yet. I'm not ready to go yet. Like in that moment, I wonder if you could have ever imagined what was really possible or what's happened up until this point. Tell us a little for those who don't know you Matt, tell us a little bit about your legendary story. Make sure to mix in the mastermind piece and tell us where you're at now.

Matthew:  Yeah, I was like, really afraid to tell you that I didn't know what to put on there. Like I'm like, I'm not. I don't even really know what a limiting belief is. I like it, because I've had my own business for 24 years. You know, I just you do and you get you know, you have to so I never make I just never have to tell myself excuses. You know, I know it sounds weird, but I grew up really, really poor and you gotta do what you got to do. I tell myself I do what I got to do. So I don't end up back where I used to be. So when you pulled that out of me, you said it doesn't have to be perfect or I don't know how it went. But basically the word was perfect because I have to have everything perfect before I've progressed or before I implement that word, it changed my life because it's helped me in my personal life. It's helped me with my kids. And I would have never guessed that that experience was what would do that much. You know that one word?

Dave:  Yeah, perfectionism is what a lot of us suffer with. We're that's kind of what if we wanted to label it as something or or whatever, but you sort of identified that and shook that label off pretty quickly. You're saying that you realize that about yourself at that moment. And we're like, I'm doing something about this. I'm taking home I'm taking this home and seeing where else perfectionism is showing up in my life not just in my work in my business, but also in my in that to me, is what? What it takes to be successful, you can't just think that we're going to be rock stars in our business, but we're going to live the rest of our lives unhinged, or just do whatever and it's just not going to spill over into our business. How we do one thing is how we do everything and what I found is, for example, the more that I've learned how to connect with my wife, the more that I've learned how to communicate, the more that I've learned how to have empathy, the more that I've learned how to ask good questions. It's made my marriage better, but it's also impacted my business because guess what you're a person to just like she is in all of my other clients. They're all people when the same things that work to improve my marriage work to improve my business and my marketing and I just love how you said let me figure out where this perfectionism thing is also showing up in other areas. Besides my, my business, what has happened since then, what did you do? What have you done about that particular thing? And now is it better or different now?

Matthew:  It makes it a heck of a lot less stressful when you don't have to prepare for everything before I'd have to have everything in line just like today. I probably would have choked on getting on here today because there's some personal stuff going on with my son's friend. And he's talking to me up until the last second. So I didn't like when I did my Lodge, you know, I'm usually you know, at a good pace. I'm not like scrambling to get in. So when I sat down I don't remember sitting here to get on live or do TikTok or sometimes on TikTok videos but it's just it's taken a lot of pressure off not to have to be perfect because I used to put on my truck. The perfect install. And I did that for years you know because the audio video guy is serious? Oh, that was your tagline? Yeah, it was underneath in smaller print, you know, and I had

Dave:  Anyway, that's ironic, bro. That's ironic.

Matthew:  But then I realized not everybody wants a perfect install. They just don't want to pay for it. I took that off there after a year or two you know like I can't remember his long time ago but you know when you start now remember I

Dave:  took that off a while back?

Matthew:  Yeah. Oh, definitely. Only the only multimillionaires and billionaires customers would be able to pay for like Yeah, do it perfectly. I don't care how much it costs basically. And you didn't even deal with them. But anyway, it's very few and far between, you know, so you go to, let's say like where I grew up in a trailer park. They want everything. It wants to stay all day for a couple 100 hours, you know?

Dave:  Well, that's what we find in this business. And I wonder if you've noticed this too, is that the people who complain the people who are the most critical the people who are the meanest are always the ones who who don't even buy in most cases or have spent the least amount of money whereas the people who like yourself, you bought our Blueprints you bought our Mastermind and you didn't come you came there in in put yourself out there not really because you planned on doing that. But just I mean, you were fully playing full out and it's not that we didn't even hear any complaints from you or the other 1000s of people that have bought our flagship program. So my experience over 10 years is that that's that's that's across every industry. And so how do you know, that's a good segue into your marketing. And because there's a lot of freebie seekers out here. There's a lot of tire kickers. There's a lot of us marketers who let those freebie seeking means run us out of the business. What advice do you have and how have you kept your eye on the ball and avoided the distractions including comments, criticism or anything else that has potentially been? Having been a hurdle for you obviously the perfectionism thing was a big one. But you know what, what has been your content dealing with all the other forces out there look like for you?

Matthew:  I know this is gonna sound cliche, but I'm telling you wake up legendary does really put things in perspective as you see average people like you say in the in the 15 day challenge to like there's so many things that you say that this is just one of them that resonate with me but average guy that found an extraordinary opportunity. I put this all on my credit cards. You know, I said I'm going broke. I'm not going for broke but I will end up broke otherwise I'm just gonna die trying. That's plenty of money in my career. I told you in person, you know how much I've made but I'm not gonna say that now. I try not to say that sometimes some of those people in my life will pull it out of me. You know, I'm like, I don't want to say oh yeah, cuz you don't want to say because you haven't made anything. Now, not at all my friend but you know, it's a fine line between being humble and and wringing your own bell because it can offend people and other ways that it motivates people but I've always been a slow learner so I knew I had to invest the maximum you know, I would have went to the next level you know, like, if I go so yeah, I just think that wakeup legendary, you see average people. I love the truck driver guy last week. You know, like, I'm just like going,

Dave:  I missed being out. I'm gonna have to go back and catch the replay. 

Matthew:  Yeah, he reminded me of somebody like my dad or my uncle, you know, or something like that. You know, it's just like, he wasn't that old, but I'm just saying he was just a normal laid back guy, you know? I don't know. It's just amazing. How if you watch this, and the other thing I heard the other day was you don't do the best you can you do whatever you have to do. As that's so true.

Dave:  Wow. What do you do? Do whatever you have to do. Golly, that is such a more that is such a more of a statement for those of us who Yeah, we don't do it there. They I guess and I believe that's more true for human beings in general actually, because you do the best that you can do because you have to, it's called survival skills. You know what I mean? I mean, it's called survival. And I don't believe that any of us can't. I believe that we decide not to

Matthew:  make excuses. It's a cop out.

Dave:  Yeah, yeah. And we don't want to shame anybody and make them feel horrible for being an excuse maker. We've all made excuses. But we also have to be truthful with people and say, you can either have excuses or you can have results, which you can't have both. So choose right.

Matthew:  I am not saying I don't. We all procrastinate, you know we all do it. It's human nature. But I try just to keep telling myself it's the things that I learned on wakeup legendary and in the blueprints and I usually don't even bring up the blueprints because I don't think most people are gonna get scared of that. But, I mean, I just, you gotta be real, you know, you gotta you gotta, you just got to embrace, whatever, whatever gets thrown at you. Another thing I tell myself a lot of times is the things that keep me from doing what I want. To do. Or the reasons I shouldn't do it. What I don't want to do, you know, like, yeah, instead of excuses. I'm gonna be five minutes late. No, I'm gonna be five minutes early from now on, you know?

Dave:  Yeah, exactly. And I you know, I get what you're saying? Also about not bringing up the blueprints because people might get bored, sensitive or whatever, that there's something else to buy or offended by that but the way that I look at that is quite the opposite. You know, of course people are going to be, you know, are going to be maybe hesitant to buy something before they know about it. But what I've learned is most people don't even realize how much education they actually need, and don't realize what they don't know. Right and don't realize what they don't know. So of course, some stupid videos and some that's not worth 2500 To me, until I realized how broke I am and the path that I'm on is going to keep me broke until I do something different and learn something different. And then I go, I go, Okay, I'm going to do something different. I'll fall, do what my buddies are doing or I'll go to college. Do that. Because we'll be here when you're done. Dropping 60 grand spending four to six years doing it plus intern shipping, and hopefully we I hope there's enough people in the world. I'm not mad that some of you are going to go to college and do other things or go learn from other gurus. 8 billion people in the world doesn't bother me. But yeah, we'll be here when you get back in and maybe you want to be a doctor but we don't teach that. I mean, maybe you want to do something, maybe you have a passion, maybe you want to be a marine biologist. Well, we don't teach that that's fine. But the problem with colleges is that we just pull the wool over our 18 year old kids eyes and make them all seem like it's the only path, like it's the end. You know what? That is a system of control of I'm not going to say slavery because I feel that's disrespectful to people who went through real slavery, but that is damn near. That's signing up to have somebody else tell you exactly how much you can have in your life, exactly where you're going to live, exactly what you're going to drive. Exactly what school your kids are going to. And look why we're not 18 year old kids, do we run into college? Yay. You know, we just want to get away from our parents. We don't want to go to college. We just want to get out of the house. That's all the kids are doing. And so you know, for me $2,500 I sell that, you know, what a lot of people don't realize about legendary is we've had $30,000 coaching programs. We've had $9,500 coaching programs that sold out and that we are a $2,500 blueprints program that we've taken all of our knowledge and consolidated in for one price. It is and I can say this with such passion is a gift to this industry. Because what this industry is full of what this industry is full of is snakes and scumbags who will continue to sell until you are so deep in debt that it is there's no coming back from it. Legendary there's an appetizer and there's a main dish and you know what? Everybody knows that we have that out here everybody because everybody knows about legendary but they still go through the challenge and we still sell a record breaking amount compared to other companies out here. It's matter of fact we have a huge announcement this coming week. But always everyone is a perspective that I have selling is giving people the opportunity to say yes and make a powerful decision in their life. And that's what selling is and this is not for you Matt because I know you've been selling for many years but this is for everybody who's listening. Selling is giving somebody an opportunity to say yes to make a powerful decision and every other person who now is taking ownership of their real life. And guess what? They don't have to they didn't have to mortgage their house. They didn't have to put $60,000 on a credit card. $2,500 or $4,500 is a drop in the bucket in the long term. And I know that and everybody else knows that right? If the brand new person who's coming in is a little bit sticker shocked or shell shocked by those prices and thinks they're expensive. That's what wakeup legendary is for. That's what all these other things are for to educate you to help you to realize. Quite frankly, we need to unlearn a lot of stuff like to call this cheap or that colleges you know, like we're programmed that if I tell somebody I'm going to college, they just automatically are like Oh, congratulations, good job. They don't ask Do you know what you're gonna do? Do you do it? Are you borrowing the money like nobody asked? We just automatically celebrate that right? So, you know, there's a lot of things that we have to unlearn if we want to be successful and stay successful. And the perfectionism thing with you is a great example of that. It's like not even realizing how much of a perfectionist you were and I'm sure so many other things. What are you? What are you having the most success with since you started marketing?

Matthew:  You've been the platform.

Dave:  Yeah, we'll start with the platform and then what do you tell me tell us what you think specifically has contributed to the success on whatever platform and I'll share your links as well.

Matthew:  Appreciate it. I want to agree with you on that college. Then I had a service call for a major college in the Dallas area. And it was the day that all the kids, kids and young adults were signing up to that. I don't even know how many dozens of people there you know, recruiters or whatever you call them. Yeah. I mean, there must have been 1000s of kids there and you look around. I know for a fact this college costs 50 grand a year. You look around all these kids parents and 50 grand a year to extra the spend on these

Dave:  borrowing rather, they're borrowing. And here's the thing to know about student student loans is they're the only type of debt that's unable to be forgiven in a bankruptcy. So not only is it an aid to our 18 year old kids all across the country being what it is when you move cattle around I feel like herded or it's almost like they're being herded like cattle into colleges. And gee whiz 30 35 rolls around 40 Maybe if they're lucky, they've got a job. It's unfortunately not in their degree field so they're not really making that much money, credit. Now all of a sudden inflation kicks in, and now gas and groceries and everything else is expensive. And this person guesses what they have to do about bankruptcy. And guess what the judge now says I'm the judge. All right. Check this out. All right, Mr. Smith. I'm so sorry, gosh, you're such a young person, you know, 35 years old. And it's terrible to see this but we're going to go ahead. We're going to accept your bankruptcy. Okay, we're gonna get to pretend to be the judge. We're going to accept your bankruptcy. The only thing that can't be forgiven is this student loan. So you're gonna be, you're gonna be stuck. You gotta pay that off, but we'll forgive everything else. What? Why, what? That's a government that's a government loan. Why is that? Oh, Uncle Sam gots to get as Oh, so you know, what would you rather pay? Would you rather pay a student loan back like that? With feeling like the world's on top of you? Would you rather pay taxes? Because you're making an abundance of money and pay the government either way. Would you rather pay taxes because you're gonna get hundreds of money and just pay your tax bill and don't complain about it. And that's another thing by the way, we all talk about that enough. But the way that I make sure that I always pay my taxes as an entrepreneur is each month, I look at my profit and I set aside the money for my taxes for that month. So if say your tax rate is 20% roughly set 20% aside, just set it aside. Don't waste years. How do I save 2% on my taxes, just people are so and I did it too. How can I find a better account? Just make more money? Just make more money? That's what you got to do. Don't cut coupons. That's not how you get rich. Go to learn a high income skill. Right? And so for me, I put that money aside each month and then I pay it quarterly. And that helps me to not have a big tax bill at the end of the year. That's a surprise because us entrepreneurs can get in trouble that way as well. Comment on anything that I just said but I want to. I want to keep asking about your marketing and how you transition from learning to actually earning.

Matthew:  I just implemented what y'all teach, you know, like, that was another thing. You know, I probably wasted a couple of months, you know, like most people do, learning a new skill. But even when you get a new job, you have to go through some sort of training. You know, any job I ever had, no matter how much experience you got, they want you to go through some training and do it their way. Or you can do it your way and idle like I did for a couple of months you know so I think also I'm not trying to promote the mastermind, but man, I was I was I was surreal for me. It was like, I've never been in any kind of situation like that. I'm just like, these are actually just normal people. And I say it about you all the time to like, I couldn't believe how down to earth you were humble and not flashy, you know, pulling up in a Ferrari or something, you know, and I mean, aren't all but it's not like over the top, you know, like, like, like you would expect for somebody like it's it's in your position. You know, I think that was very, very cool to me because you're a down to earth normal guy, easy to talk to and remember to do that. Tiktok about shaking. I didn't. Did I do it? Yeah, you did. You didn't even hesitate. It took me about five minutes. Ask you and you're like yeah, sure. Let's do it. What do you want to do? I don't know.

Dave:  Right, right, right. Yeah, dude. I mean, you know, well, when I first started making a lot of money, I thought I was like King shit. I didn't know how to act. You know what I mean? Because I was poor. I couldn't. I couldn't. I was so broke. I couldn't afford to pay attention, you know, alone and, you know, I got super rich very fast in this industry. And I don't mean multi millionaire. I just mean multiple 10s of 1000s of dollars. My big first month was $40,000 a month. I was a rich dude. I was like holy che skis. I am freaking rolling in the dough man. So then I made a little bit more money. You know what I mean? And then I got all weird. I was like, holy shit. I was like, How do I act like and then I finally just was like, You know what? This is stupid. I'm just the same person. I have. I am literally the same exact guy. As I was just a few years ago I'm talking about going back to having a few. In this case, it wasn't too long ago when I was working construction. Now. It's been a long time. But as time goes on, I get more comfortable in my own skin. And that's the journey of growth that I always talk about. Is that getting comfortable in your own skin? It's a journey of self acceptance. It's a journey of self love. It's a journey of what you did of letting go of the limiting beliefs and in the shortcomings about our care about our personality, like the perfectionism that just holds us back from really, truly living our happiest life. And I've learned that man I've learned I've also helped to really surround myself with people that genuinely love and support me and also learn how to ask for my needs and get my needs met. All these things have made me a more calm down to earth person who's more comfortable in my own skin. And that is actually my ulterior motive here with legendary is not to help a bunch of people quote, get rich, but it's to teach and to share stories and skills that will help us to accept ourselves more, because all the gold that we need is already in there. And sometimes we just need to be around somebody who helps us go in there and get it out. Realize that it's in there. Each and every one of us has everything we already need every fucking thing we already need everything and and not a single thing Do I need to give or am I anybody's guru or is anybody going to come around and touch the cloth on my road? I'm going to pretend like anything magical is going to happen. I might fart on you. That was gonna happen. You have everything inside of you that you already need. And the problem with our success world is there's a bunch of gurus and goblins who are broke and want to sell dumb shit that doesn't matter. It doesn't work, when the truth of the matter is that what we really need is just good information from good people and a good solid environment. That reminds us that we don't need somebody to come and save us or or or we can do it. We just need a tribe to do it when in a little bit of direction. That's my belief anyways, and it keeps me humble. Keeps me not thinking that I'm anybody's God or Guru. And I think that's a shitty thing about this industry and about the internet in general and a lot of successful people. Here's my dirty little secret: I know a lot of these or I've not a lot of them but I've met a lot of them or whatever. And they're not as happy and successful as they come off. You know the real assholes out there, you know, the real ones who are talking down to their clients and acting like they know so much more. They're not as actually happy and rich as they come off as and so there's this other element about happiness. And what do you want to be? Do you want to remember Matt when I used to. It used to be such a big deal to get on camera because me too as a man I used to think I had to get dressed and comb my hair and all this shit. And I also just had fun. I just want to have fun with this man. And so that also has helped me to let go of my perfectionism and just be a little bit more of myself and not think that I need to be something special for you. You don't want that. You just want the real Dave Right. I mean, and that's all we want from each other.

Matthew:  I was driving my family and friends crazy but my perfectionism thing you know like OCD so I it's it's helped in so many ways, but I TikTok been the most traffic you know, I lost my first account, you know, 91,000 Now they're picking on me again with 12,000 or 13,000 followers and not and then I got 1100 on another account but I've only got three accounts so I cannot believe how many people will copy your stuff. Literally take your picture and your videos and change one little letter in your in your handle and pretend like are you

Dave:  I guess it's like this is our new reality and what the social platforms need to do. What they won't do is to verify identities. But they won't do it because that's going to mess up how many users they have, you know, because they've got 8 billion users when really, you know half of them are spam accounts, spam or scam accounts. But they need what we will get to that place one day I believe. I think where they'll be they'll figure out a solution for the owners of these platforms. I believe because it's becoming such a problem to where people are posing as people. They tried to solve it with the verification thing. Well, I would. I would. We haven't talked about this a lot. But getting verified is an option. And for those of you out there who have people who are you know, Matt, I know Matt heads was listening and maybe we could we could look into this and and talk about it more but I mean that's ultimately what getting verified is for it's to keep from, you know, it's for your audience to know this is your official account. The problem is that a lot of times they don't recognize the small folks who don't aren't celebrities or don't have write ups and major publications but yet you're still being affected on their platform by spammers and scammers. And so, whether we figure out as a community and begin to start getting verified on some of these platforms, or whether they introduce some sort of, you know, an identity verification, I don't know but I do think that there'll be a breakthrough in a lot of this in the next 12 months because the spam and scam and robot accounts have and that was Elon Musk big issue with Twitter. At least that's what the talk was right. He wanted to know how many spam accounts or robot accounts were on Twitter that was at least one of the talking points. And because he thought it was overvalued, because there weren't that many real activities. There was a lot of spam in robot accounts. So he felt like he might have been overpaying. At least that was in the news. And so I think there's gonna be a breakthrough in this pretty soon but it will do and I'm sorry, you're having to deal with that.

Matthew:  No, I'm not, I'm not complaining. I'm just saying it's part of business you know. Yeah.

Dave:  It's part of it's part of just what's happening now is this is what's going on now in the internet moved so fast. That this is this is this is kind of the thing I'm not saying that like spamming and scam accounts have never been a thing but they're really prevalent right now. I happen to agree with Dennis' comment. Let's be real, social media platforms are businesses. They don't care about you, just money. I've said this over and over on the show. We need to not get romantic or personally attached to our character because you're right. They're just numbers really that's all they are. And in a way we can, we should not in a way we shouldn't fall in love at all counts or even get emotionally attached to them more or look at him like a burner phone. You know what I mean? Like, might lose or have to throw out you know what I mean? Because you have no control over it. Like get all emotionally invested. If one day you might log on in some algorithm, you know, has has flagged you or something like you have to play the game with the mindset like like Dan said, of how the how your opponent is playing and our opponent meaning if the opponent is TikTok or whatever, let's just let's just let's just go with that for a second. You know, they're looking at you know, they're looking at it not emotionally they're hitting buttons. It's an algorithm. It's so it's not emotional to them. And we got to not be emotional and play this game the same way they're playing it.

Matthew:  Yeah, I love that. Like a burner phone. I've gotten that way. Yeah, I didn't know the words. Like it's like, like, if they do it again. Just do it again. You know, I mean, just like, it's like my business I've had for 24 years, you know, like, there's slow weeks in that business too. So

Dave:  I know you're fine. You're fine. So what else I know you've had a busy morning and a lot going on and I really appreciate you coming on. I always look forward to talking and catching up with you, man. What else can we know about you or your journey or do you want the audience and fellow you know members in this community to know about you and about this business in your journey?

Matthew:  I'm not very good at those kinds of questions. You remember the meaning? The first time I thought I really choked but I just, I don't know I just implemented the training and did it. Do what you can to start and then it snowballs, you know, it just gets a little bit easier every day. Just like I know the cliche saying of riding a bike but it's true of anything, you know, just like I've lost probably about 35 pounds since that mastermind in December. And it's the mindset thing I didn't even hear of before. You know, I didn't even know what that meant. And I never even think I've ever heard it. If I did, I didn't acknowledge it. So that there's so many different avenues in this that have helped me in my life, not just the financial part. It's helped me be more objective and more compassionate, you know, like, I really do have a different perspective on how to make money. And it wasn't it's not just the customer. Do it and then do the install, and then leaving and starting over again over and over and over and over 24 years of doing that. So now it's like when I get on with my life and people are talking to me, or message me on there and I'm talking to them. They can tell if you're being real or not you know, it's it's, it's amazing. I'm so grateful for this, this opportunity and the training and you talking to me, you know at the mastermind and everything. I'm very, very grateful for this opportunity and I know I'm not the best one to do these interviews. So I guess less than maybe people can say like, if my dumbass can do it, you can do it.

Dave:  We'll see even as you're talking about perfectionism, doesn't it creep in? It's just it's just, you know, we always think that there's a perfect way to do something in the way that you do it. And the way that I do it is exactly perfectly perfect, imperfectly perfect. And you're right the way that you keep it simple in the way that you don't, you know, yeah, you just keep it really simple brother and I hope you don't change because it really resonates and it really lands with people. Sometimes the more we have in our head floating around, it can dilute the message and make it less powerful. And you keep it very simple and focused and it's not because of a lack of intelligence. It's just because of how you've grown up and who you are. Just there's a job to do and you do it and there's a lot of explaining to do. But now you find yourself in this environment where you're talking, you're talking, you're communicating and so you're working out a muscle that maybe you haven't worked out before, but it doesn't need to change. It's exactly what's supposed to be and it's really, really refreshing. So I appreciate it, brother and hopefully you can come back and see us, I guess a third time.

Matthew:  I'm looking forward to it.

Dave:  All right, man. Well, hey, you know, hopefully your day is good and whatever was going on with you, your friend or your son's friend or neighbor or whatever it's solved. And you know, that's the beautiful thing about being an entrepreneur is that at least you can be there to help out. However you need to or you can be there right? And I remember that so many of us have traveled and metamodel homes and our families or we've grown up in homes where we had parents that did that and there's a special value that I guess we can't we don't we can't put a price tag on it. Right but because it's not money in the bank, but how much is it worth to be able to stay home to be home and to be able to Yeah, not have to be able to be there when your family needs you or when they want you or when you want them or when you just want your bed. It's a gift man that's a gift. So I'm very happy that you're continuing your path in entrepreneurship and you're going from audio installs to digital marketing affiliate. I mean who would have thought man so? So, listen, man, have a great day, bro. And I'll see you soon okay. All right, my friends. Matthew:, Matthew: Craig recommends that's how you can find Matt on TikTok matthewcraigrecommends and wow, what a cool what a cool conversation to come back to. I've been gone for a week and some change. I went on a little vacation with the family and then helped my son who wants to get into his first couple of days of school this week. So I appreciate everybody who hovered for me and of course all the guests. I gotta go back and catch the replays myself that live into him on the podcast, as I'm walking or working out. Mostly walking. I've been working out a lot lately but just keeping it real. You can go and find those podcasts on any of the major platforms. Okay,  just go to the podcast app right on my iPhone. I don't know what they're all called. I don't even know what our podcast is actually advertised on the internet. It's out there on a bunch of platforms. So I only use one of the platforms, the podcast app, so I'm sure it's on Apple. podcasts or Spotify. Choose knows. Okay, so if you want to get a text message reminder, text WUL 28132968553. And we'll give you a nice little non spammy non annoying text in the morning. Okay, and if you want a shirt like this more, I think we dropped some white shirts on the site because I wanted some for the summer. You can go and pick that up and be legendary, not shocked. If you want to be featured for mistakes, then you can go to legendary marketer.com forward slash feature. Most cases we reach out to people that we met them at the mastermind and then track to success after and a lot of these people were reaching out but maybe you're in a niche that we're at where you're doing things that we're not able to particularly see or track, but go to legendary marketer.com forward slash feature. Let us know about it and maybe we'll have you on the show. With that being said, Get the hell out of here. We'll see you back here for another episode tomorrow. Thank you. Hey, Matt. Appreciate your brother. I see you down there. Thanks for coming on. And yeah, get out of here guys. Love you all. Appreciate you 

 

How To Maintain Affiliate Marketing Success

Below is the transcription for this episode:

Matt:  What's going on everybody? Happy Wednesday it's August 17. My name is Matt and we live. We have an awesome guest lined up for today. I'm excited about a student's college student and we're going to talk to her about her journey to coming online. Why she's chosen to build a side income and I'm excited to dive into it if you're new or you're listening to slash watching for the first time ever. First of all, we welcome you to go live every single Monday through Friday at 10am. Eastern, so it's 10am Eastern. I'm looking up at my clock at 7am Here I am more I'm in Arizona. So we're on the West Coast. We go live and we bring on a student or we do a little coaching or we do some sort of inspiration motivation. we unpack maybe a marketing strategy. Maybe we'll do a Q & A but we typically will go live with somebody from our community who's got an awesome story to share with the goal of sharing how people have gotten started making money on the internet with a new online business or maybe growing an existing coding business or something like that. Through the core four ways of making money online which is we have branded the core four business models, which are affiliate marketing, selling digital courses, events and Masterminds, and coaching and consulting. And those are business models that we consider business models that allow premium prices so you can make more with every customer that you refer or every customer that you generate if you've got your own business or you've got your own courses or whatever. So without further ado, let's bring on our guests for today. And if all of you who are living with us can give us a big hand clap emoji and he says he's already ready. He's got his claps ready for the interview. He was ready for it. But give us some hand clap emojis. Let's bring on Tiffany. Hello. You are up in Canada, right?

Tiffany:  I am Yes. I'm in Alberta,

Matt:  Alberta. Okay. The sizes of like Alberta or British Columbia or what are some other ones like Saskatchewan or something? Those things are huge. Like you have, I don't know, like five provinces or something and we have do you have five Is it five?

Tiffany:  Honestly, I don't remember like grade nine social studies but I think there's definitely more than that.

Matt:  We don't have to get into it. We don't have to get into elementary school but they're massive. They're huge. Right? Are you like, are you way north? Are you closer to the United States?

Tiffany:  I'm pretty close to the United States. I'm kind of around like the border, kind of just a few hours away. Awesome. Yeah.

Matt:  Well, I'm pumped that you're on the show and I'd love for you. Tell us a little bit about you and how you got started online. And also you're still working through a degree in veterinary school. I don't know if I read it. But tell us a little bit about where you're going to school for and then also just tell us a little bit about you and how you found legendary and why you decided that now is the right time to start an online business.

Tiffany:  Sure. Um, so I guess I've kind of always been kind of like an entrepreneur at heart. So you know growing up I did like lemonade stands and like, you know, I've always kind of been that kid. So I kind of always knew that I wanted to go a more non-traditional route when it came to making money. Like I've never really been a fan of working for somebody else for the rest of my life. And so I kind of took some time after high school and I opened my own house cleaning business that I did with my friend for a little while, which was good, kind of like choosing our clients and stuff. But I mean at the end of the day, that's still kind of trading hours for money and I knew that I wanted to go back to school for something. So I find I decided a few years ago that veterinary medicine was kind of the My end goal. I really wanted to get into that. So I needed a way to kind of pay for tuition but also not have to waste all of my after school hours working, because that doesn't really work out very well. Yeah, so I started looking into ways that I could make money online. Probably like 2020 ish. You know, when things started shutting down, I was like, Okay, I'm gonna look online. This seems kind of the best routes and so I never really settled on anything but I kind of just took in what other people were doing and I I'd seen that affiliate marketing was a thing and that people were doing that for a while but I never really decided to like go for it I guess until I think it was March of this year that I took the 15 Day Challenge and ended up taking the blueprints from there and I was kind of just like okay, I'm going all in with this. This is probably the best way to get me debt free through veterinary school. And so I kind of just went all in from there. And so it's been a few months now and it's starting to pay off and so things are starting to work out pretty well.

Tiffany:  Yeah, cool. That's

Matt:  I like the sort of underbelly that there's, there's like this entrepreneurial fire that you've kind of always had. And it's interesting too, because not only is there an entrepreneurial kind of flame that's been there, but I think that's pretty cool that even being in your early 20s You're in your early 20s. Right? Yeah. Being in your early 20s and starting that cleaning business. You were even like, you were men like, hey, this isn't actually entrepreneurship like well, it is to a certain extent, right? You're kind of carving your own path, but you're even you're even connecting down to like, I mean, there's a lot of people who who own businesses like that plumbing businesses, or their contractors or whatever, and they're like, Yeah, I got my own business, you know, but in reality it's like, no, you're dictated by anything outside of the world, when in reality, like in online businesses is true time freedom to a certain extent, but there is nobody who's like I need you here at 8am to mop my floors. There's nobody out right which is the beautiful thing. How did this is just a total curiosity question but how did the cleaning business go? Did you feel like it was successful? This is just we don't have to get super deep into it. But I was just curious, like, how did that actually pan out? And turn out? Were you guys pretty successful?

Tiffany:  Yeah, I mean, we were we, I mean, I'm still kind of doing it a little bit. I'm kind of in the process of transitioning out of it right now. But I did it for a good I think two and a half years. Mainly my friend and I were doing it together. And we built up a pretty good clientele and it was going pretty well. It's just, you know, at the end, it was always supposed to just be like a temporary thing and it's kind of gotten to the point where I'm like, Okay, I I don't want to have to go to school all day and then come home and go clean somebody's house.

Matt:  Right got it. It makes sense. And ever since about June or July like you've you've taken this sort of new online business that you're setting up and you've started to generate a good amount of leads and sales like I'm sure you've got leads coming in every day. Right?

Tiffany:  Yeah, pretty much those days.

Matt:  Yeah. Are you just posting on social media? Do you have a blog? Do you like, what do you do , how's the actual business other than running and what do you do on a daily basis?

Tiffany:  Um, well so far, I've only really gone through with TikTok toe going through the training, I know that that was kind of like the hot social media to start with. So that's kind of where I started and I'm kind of in the process now of branching out. I haven't started any other accounts yet, but I definitely have a plan to branch out to other social media.

Matt:  Yeah, well, your TikTok is going great. You're almost at 10,000 followers. I mean, yeah, you're doing really good. Like you're doing really really well. That's that, yeah, congrats on that. I mean, congrats, but you know, not that it's luck. I mean, congrats on putting in the work and it's a lot of content. I mean, you got to do you got to be dedicated you got to be committed. You've got to like you got to really attack it. Was the whole content creation thing new for you? Was it like I've never done this before? It's brand new, or you have created content for other businesses.

Tiffany:  I've never created content before for businesses. I mean, I've had like my personal social media. I mean, I I've been on TikTok before. I usually would like to see videos of my dog and stuff. So I'm not like I wasn't completely new to the idea of creating a tiktox But this was the first time I started actually posting with a purpose. Staring my dog on the internet.

Matt:  Right, right, right. Totally. And, you know, the funny part is we'll give your social media handle to everybody later on, but I was just scoping and doing a quick look through your social media. And it's funny because you've got the same video that you've posted twice. That has the most views on your entire channel. Isn't that kind of funny? I don't know how long ago that video was? Let's see July 9, and yeah, you originally posted that in May. Okay. So one time. That's cool. Yeah. And then you decided that yeah, what made you decide to repost it?

Tiffany:  I mean, it was doing pretty well. I think it was, like, my most viewed and liked video I had. So I was kind of just like, Okay, let's see if I post again if it has the same results and then I'm pretty sure I got more likes than I did the original time. So yeah, twice as much. Yeah, like maybe I'll post it a third time at some point. See if we can triple it like, I don't know.

Matt:  Right? I've seen people do that where they post it like four or five times and just every time it just does super well. It's really

Tiffany:  Yeah, I don't know why it's not like it was one of the first videos I made so it wasn't like the best quality or anything, but apparently people just liked that one. So they want it well,

Matt:  The other cool thing is, you know, like TikTok only shows your videos on the free page like usually for a couple of weeks, right? So, I mean, if you wait a month or two and repost any of your videos like there's a good chance it's just gonna get sent to the same exact, like throwing it in the washing machine again, it's gonna it's gonna get thrown in the same algorithm washing machine again, tumble around and get a bunch of views. And then and then do it again in a month or something like that. That's yeah, it's super smart and the reason it's super smart is because that video is what we call a growth style video. And there's a lot of people out there who are kind of naysayers about these types of videos. They're like, Oh, well it only helps grow your channel. But if you follow those up with going live or with or with other videos that sort of unpack more in depth strategies, because those are usually they're almost like clickbait in a sense because what you're doing is you're really trying to hook somebody in right? So total clickbait but what it is, if you're giving it's just really good curiosity based marketing. And that very first video, regardless of what niche it's like, you can do this in dog training. You can do this and weight loss for sure you can do that weight loss or relationships or dieting, any any sort of niche. You can do this sort of curiosity based, really like a big promise in the beginning of the video that people are like, whoa, interesting. This is fascinating. And I think you just did a really good job with that video. It's really impressive. So yeah. And when you post those Have you ever tried going live or what's your experience on TikTok live? Have you ever tried that?

Tiffany:  I have. I've gone online a few times. Honestly, my experience with that has been a little bit questionable. I don't listen more, tell us more. I mean, I think TikTok just got a little confused on like, who to show my life to To be honest, because I think I've gone live twice and both times it started with like a few people asking like genuine questions on the live and then it turns into like, I think it's part of being like a younger female on the internet, but I'll get like the creepy guys in the comments and it turns into people asking me my like relationship status and I'm like, Okay, this is not the direction I wanted this to go.

Matt:  Yeah, yeah, I got you. I got you. You know, creepy guys. They're kind of all over the place. Let me pull something up for you. Here's how to solve that. Here's how to solve that and be able to go live if you're a younger female. It's getting creepy dudes.

Tiffany:  Any advice? Yeah, well,

Matt:  Here's some advice: when you go live you should put in the Notes app here. Let me let me know I'm gonna pull this open real quick. Have you ever gone on a live show where people are using a green screen behind them? Have you ever seen that? Yeah, I have.

Tiffany:  Okay, so how to lose 10 pounds fast and now all right. So what you had to is so bad

Matt:  So many typos. All right. I probably wrote only fans here but I'm just joking. I would not put the word only fans on your live just unclear but it would be something like this. Alright, so let me AirDrop this to my computer. And I'll share my screen with you real quick. What you do is you type on your note. Do you have an iPhone? Yeah. So type on your notes app, you would type in like a bold headline, and it would say some really great attention grabbing headlines. So for instance on this one, I just for example sake I just put your screen

Tiffany:  window. Oh sometimes this doesn't work. Well. Let's just see if it works.

Matt:  Baby Come on. Yeah, I think I tried this before. Let me open this in Google

Tiffany:  Chrome. For here I'll just show you on my screen grab on my phone if that's cool.

Matt:  So basically what it is, is I typed in my notes app. I'll hold it up to the camera and it might be a little blurry but you'll be able to see it. So I typed in my notes app How to Lose 10 pen 10 pounds fast and no I don't have an only offense. Combining a couple of things. One an intention and attention grabbing headline to a little humor and curiosity. Right. I wouldn't put only fans because you might get blocked or somebody might report it. Yes, I'd be a standard word. Yeah. So instead though, what you can do in those lives is create some sort of attention grabbing headline, like, how to finally get your dog to stop barking immediately without punishing it. Right? So you take something they really want and then you juxtapose it with something they don't want to do to get that result. How to get your dog to stop barking at the mailman without having to shame it and cause it to feel bad or make it without making your dog feel like a piece of shit. Right? Because they don't want to make their dog feel bad. They don't want to punish their dog but they need to get their dog to stop barking at the mail. And what it'll do is as people are scrolling, it will only attract the people that you're after. Right? So rather than just going live and I've got me and my background behind me and it's just like people don't know what the hell they're tuning into. It'll be right above your head. I've seen people do this with politics where they put up I'm a leftist, I believe in you know, and they put like universal health care. No guns like all this stuff. I probably just got our whole Facebook Fan Page banned. And then it'll say debate me right what agree on the live debate me right. So I would put that you know if I heard you channel 9500 I go live with like a headline right above me. And I would say the best side hustle for 2023 is to get ahead of the game. If you don't believe me let's debate right or if you think if you think you know you probably don't or something that's like it's not what you expect, or it's not drop shipping MLM or Amazon FBA. Here's what it is right? And make people come in and be like, what is it what is it what is it and then start engaging people Yo what's up Carl, you know what's up, Sara, whatever.

Tiffany:  Or, or

Matt:  As I know the number one business to start in 2023. Ask me anything or debate me right or and even just give them instruction. Here's what I want you to do. I want you to debate me, right? So anyway, just just a thought because what it'll do is the creepy dudes who are just tuning in thinking like, oh, maybe you know, this girl is just out here like trying to recruit people to get them on her only fans subscription or something weird like that. Or maybe she wants to find a life partner or something. Instead well, like there are some creepy ass dudes on there.

Tiffany:  Yeah, you're not.

Matt:  You might do Yeah, anyway. We don't have to go down that road. But I mean, God only knows what some of those guys are thinking. So anyway, that's just my two cents because and the reason is because I see a lot of people who get started and have a following of a couple 1000 5000 10,000 and man Do they really start to crush in terms of lead flow and in terms of sales when they go live? Because it breaks down this whole barrier. You've got 9500 people who are like, I want more, I want to learn more. I want to see more. And then you know, those people are whether you believe it or not, they're ready and willing to see somebody go live and be like, oh, you know, I wasn't sure maybe she was a paid actor. Maybe it was like, you know, she's just making these videos or whatever. But now like, oh my god, she was living like this is real. Like, it brings a real factor and I see it in terms of sales and stuff. Anyway, does that make sense? What do you think when I say that?

Tiffany:  Yeah, no, that makes a lot of sense. I think I'll definitely try that background thing. I just think it's just like an inequality thing. That's why I've just held him back from doing it because I had a bad experience the first two times and I'm like, I don't want to do that again.

Matt:  Sure. No, I totally get it. You could also play around with having a moderator that can help sometimes just to kind of keep things under wraps but honestly some of that engagement. Yeah, it can be mitigated through the headlines and if you write that headline the right way. The great thing is their algorithm. Only because I've seen this many times work, their algorithm will really start to quickly dial in that live so if you spend 30 minutes to an hour just sort of answering questions or talking about things like, Hey, here's what I'm doing. If you spend a little bit of time doing that, the algorithm will just lock in and start to feed you people who are like them, and its algorithm on the live end of things is super powerful. So once you get into the creepy, TikTok guy world, you're screwed, right? But if you get into people who are actually in your niche because they see your headline and you've got the right maybe put one or two hashtags in it in the description, then you start to really feed that algorithm the data that it needs lead off the live by saying hey, you know and lead off the live by saying quite a few of the keywords that might be in your niche. So now it's like also hearing kind of learning what you're actually talking about. You're giving it a headline that might be able to actually scan the headline and learn, you know, figure out like, Oh, this is like making money. Who else is who's liked videos, who's made money and just it's gonna throw that on there for you page. So anyway, utilize that as much as you possibly can because there's a really powerful part. Everybody that I've given the advice to go live to who has gone live has seen an increase in sales, who's consistently done it a lot of increase in sales. It's just and we've even had some of them come on the show like two months later and they were like Yeah, Matt told me I had to go live. And you know, now they're at $5,000 or $10,000 in earnings and it's mostly just because it's not because I told them to do it or anything. It's because they actually just frickin did it, you know, and actually work and effort and so anyway, yeah, I get the anxiety piece though. I actually understand I'm different like I don't have you know, girls banging down the door when I go live on TikTok or anything or on Facebook. So I don't have that element to where I'm worried about, like creepy dudes watching my life or anything but I get the anxiety that that makes a lot of sense. I had a lot of anxiety when I first got started.

Tiffany:  Yeah, I'm definitely more of an introvert too. And it's like, going to live with random strangers is not really something that's like in my comfort zone. So I think I definitely just have to kind of push myself and just do it.

Matt:  Yeah. Well, here's, here's a here's, yeah, I just think there's an element of I think there's an element that you know, embracing I found this lady named Brene. Brown, and she talks about how she has this book called The Gifts of Imperfection. And so I always assumed that A lot of people don't think I'm an introvert. But I actually just hate being around people. Like you, just like, I like it for a second but it's just mostly like when I can live in my internal world a little bit. I have a little FOMO around people like I don't want to miss out on funny stuff or cool stuff. But the truth is I'm not really fed by people by being alone, and being in kind of solitude. But here's the thing. I've told this to a lot of introverted type people, and I'm curious what you think but I think in many ways, introverted type people tend to communicate better through media. So there's some ways in which extroverts have this sort of natural casual energy that's charismatic, but I don't think so to a lot of people or maybe it's just most introverts, I don't know. But I don't think a lot of people communicate trust. I think that you are extroverts. What are they trying to do a lot of times when they're talking or communicating? They're trying to get their needs met like their social needs, right? But an introvert if they're stepping out and communicating, it's usually because it's meaningful and it's so meaningful, in fact that they've actually gone onto social media and started posting hundreds of videos, because it means enough to them, that's pretty important. Or they're now sitting there live and, you know, they're this awkward introvert but they've pushed through it and I think introverts have this sort of special energy, sometimes not every time. There's some look, there's just some introverts who are just awkward. There's some extroverts who are just awkward to write, but there's definitely an introverted energy where people are like, I just feel like I can connect to this person. Like Stacy laws, a good example of that. And we've had lots of people, lots and lots of people who are total introverts who go live on TikTok, the girl who went the fastest that I've ever seen to six figures. She would go live at least once a day for a couple of hours. So introverted. Like she would create videos like three to five videos a day. She worked at a grocery store and Sarah Grom worked in a grocery store went from six figures to six figures in 90 days, about 90 days, which was crazy. I've never seen that fastest that I've ever seen in my whole time. 12 years of being online, and, and goes and she would go live and people would just get on and just be like, God, you're just so real and relatable. Like it's like it's just so different. Like I just have to sign up just to find out like, what is going on? And there was nothing exciting. She's kind of in pajamas, like in a totally average apartment, living room or like at her kitchen table and just like, hey, I'm working on my marketing today. Like, don't join me live, ask me anything. And she would just sit there and kind of work and answer questions and it's, it's really powerful. It's really crazy. But anyway, I would just encourage you to back to Brene Brown, I'm ranting, but back to Brene Brown where she said you know a lot of times in our book she says your your imperfections are often your gifts are things that we think are our weaknesses are actually gifts that have benefits that would outweigh if we were perfect because that's the human experience. So you know, I would reframe or I would encourage you to reframe some of that introversion talk that you've that we've learned into sort of, you know, hey, this might be my best strength that I have. This might make me the most money of any skill that I've built is just who I am, because that's a really powerful reframe. Does that make sense? Yeah,

Tiffany:  I mean, I think I've definitely kind of noticed that too. Like with posting on TikTok like I really don't like posting just like, you really like the clickbait kind of videos like it. I don't feel good about posting just that. So I definitely try to mix in kinda like like real things like I post videos where I'm just like, talking about how like, I had a bad day and like the things that got me through it and like little like, like life tips and I think that mixing that in with the like typical like affiliate marketing kind of content definitely works a lot better to build people's trust. Like I find on videos like that. A lot of people those are the videos where people are actually commenting asking me like what I'm doing and like for more information like those are the kinds of videos that people actually want to, like, learn more with because they see that you're actually like being authentic and not just out there trying to take people's money, which is what a lot of people seem to assume when you post like, other types of videos.

Matt:  Yeah, yeah, totally. Of course. That's so well said. And people really gravitate towards those two style videos, but the introverted mistake would be to say well it's all about those videos, right? And that's what a lot of people have said. When I started teaching people how to do these growth style videos, people were like, some people some some people were like, oh, you know, no, you're not actually you're not actually really teaching anything. It's not real value. It's not going to make you any money. You need to just be real with people and teach people real stuff and like, the truth about like, the truth about marketing is there is some element where you're just trying to drum up some curiosity, right? I'm not talking about misleading people, but I'm talking about drumming up an idea for people like imagine the possibility that's really the core of marketing is saying a phrase like imagine that you live in a world where this is possible, check this out. And that applies to so many different niches like in the weight loss niche. If I just said something like, imagine if it were possible that I could show you a diet and exercise. Exercise your team that's actually doable, that you can lose 10 pounds over the next 90 days. And you feel the best in your entire life, or something like that. I'm just giving an example. But you could do that in any niche, but you're sort of just opening their mind. For a lot of people that might not even work. It might not even be the right solution. But that little spark is marketing. Because now they might go on to find the right solution. Your solution might be the right solution. Who knows. But that little spark will eventually they're going to hit follow and something inside their intuition says you know there's something here maybe there's something here I'm gonna hit follow and then you know, their baby starts crying in the next room and they totally forget about it. But you know what, they're scrolling through the next day and they find another one. I forgot about her. That's interesting. I'm gonna keep thinking about that, you know, and then and then they gotta drive their kid to gymnastics and then they're like, oh, yeah, totally forgot. Then they're sitting in the gymnastics and they find you again, and now you're alive, right? And they're like, oh my god, like this fucking burst. But that growth style video was the moment that little tiny spark ignited and so many markers. They go on TikTok and try to create content. They try to teach everything all at once. Let me know exactly everything that you need. Let me overwhelm you with all of this information. But that's not how to get into the human psyche, the way into the human heart and mind is different. It's through entertainment, it's through emotion, it's through connection and attachment, and there's so many different things. So those Yeah, I just the entrepreneur, the introverted lie would, you know, say something like you know, those growth videos don't matter. But the truth is to be a really, to be a to be a mature and sort of developed entrepreneur. You have to see the moments, those little moments of Spark and intrigue and know why they're there. Know why you're doing them. And if you see the strategy there, which is to bring in as many people as possible, and then filter them through what you would consider more of an authentic sort of storyline and an authentic journey with them. Then you see those and you start to spend more time on them. To make them even better and more curated, so you can get a huge following. And then you hone your craft on conversion. So it's traffic, and it's conversion. And that to me is a piece that I think a lot of introverts miss because it feels I totally get it. It just feels so superficial, right? Yeah, it just feels like there's nothing real about it at all.

Tiffany:  Yeah, I think something I definitely had to get over as well. Because I mean, I've always kind of thought that I mean, like my strategy going into it was I wanted to create a balance of like intriguing people and then giving them some value. And so I kind of honestly tried to alternate my content really where it's like, I'll post a video where I'm like, like kind of just marketing promoting the challenge or whatever and just being like, this is what I'm doing. Go to the link of my bio, and I'll post another video where I'm like, you know, like, this is how it changed my life and like this is about me and then you know, I think people will come in and see one of them and then go on your page and see the other kind of video and be like okay, so I can relate on this girl. I know what she's talking about. I feel her and then this is kind of her call to action. This is what she did. So maybe I should go check this out.

Matt:  So luckily,

Tiffany:  yeah, like that's really been my strategy going into it. And I think that's where I think that was kind of the best thing that I decided to do is just commit to the balance of it.

Matt:  Sure. Yes, that's that was so well said that was that was that was a tiny synopsis. That was like, you know if I could just pull that out and try to go teach that to everybody I would. That was a great little clip. Thanks for sharing that. That was that little, you know, once you get into that groove and you start to discover who you are, discover what type of content you can create and what type of content feels good and such a great place. To be in just because it's like, you start to get a little bit of flow. And yeah, I can even just tell from this live right here. Like there's just sort of a real element to you. Like, I even feel like for me, I come across a lot of times people don't believe that I'm an introvert because I've spent so much from basically from 2010 Check this photo out. This is such an embarrassing photo, but we're talking about being real and raw.

Tiffany:  Check this photo out. This is from sci-fi. This was from stolen

Matt:  I guess I'll see if I can open this far andI'm just gonna share my entire screen and make this huge on my screen. This is not great. But

Tiffany:  okay, there we go

Matt:  It's just not gonna work anyway. I don't know why. I can never open an image. Oh, you know what, here we go. Here we go. I got it. If you know, sometimes people think that I'm like, wow, you're the most tech savvy person of all time. And then it's like I actually want to do something and it just never works. I'll put this in Keynote here real quick. Okay. I'll share this screen. But ever since like 2010 or 11 or something like that. I got started online and I would do webinars. And oh my god, it doesn't work here either. Okay, let's try this my last chance and

Tiffany: The anticipation has been built up. So now I really

Matt:  I want to see it. I know it's great. I don't know that we're going to be able to see this here today. All right. Can you see what you are seeing?

Tiffany:  I'm seeing an image of you on the floor.

Matt:  All right. Good. We made it. So there's a Mike's Hard Lemonade next to me which is, I mean, that alone is embarrassing enough. Then I've got a cheese stick wrapper. And then I've got you know, I've got pillows set up you can see there's pillows right and so what I'm doing, I have a little I have my drawing tablet that I still I think I might have upgraded and got a new one. But I still use the same strategy. I have my little drawing tab. And I would do webinars and this was like 2012 So about 10 years ago when I started doing webinars online and and long story short, yeah, I got started doing webinars as this like super introverted kid who was just like, all right, like I had this mentor who was just like telling me, dude, you need to do webinars. You've got to do webinars. You have to do it. And so I would stack pillows around so you know, now I actually have a decent microphone because I can actually afford something but on that day, it was like I was paying for a 600 square foot apartment 700 dollars a month and we couldn't even fill up a tank of gas. And it was like the most embarrassing, you know, humiliating days. But I think you know, for me, I sometimes just remember that day in that moment. And like, I remember my mentor being like, Dude, you gotta get on webinars. And you know, from those webinars flowed lots and lots of money, lots of leads, and lots of money. And that's sort of the reason that I'm always telling people like, hey, you need to make connections with people through your social media. You need to but you need to grow an audience because doing webinars to nobody, it isn't really going to do much good. Going Live to nobody and having no growth on your channel isn't going to do you any good. If you believe morally that what you're selling to people is going to make people's lives better, then it's a moral argument that you can make that you need. To get more people to your channel. Like it's better for the world if they discover this and it certainly is because I know people who are construction workers who are stay at home moms who don't have enough money who are trying to figure out how can I make an extra 100 bucks a month just to pay for gas or diapers or something? And man, if they knew that they could open their TikTok app and start a coaching business or start a consulting business and they can learn it by taking the training that you took, or whatever right even if you were selling something else entirely. Man, their life would be changed. So anyway, I know, I say that because people are like, Why do you tell people to go live is because going live changed my life. It was just in a different format, but going live since the beginning of time online since the beginning of the internet, once we developed online webinars in the late like early 2000s. selling online, it's changed completely and forever. And it just still exists today. But it's you know, obviously through many go live webinars on social media, it's easier than ever but yeah, yeah. What comes up as I say that?

Tiffany:  I mean, honestly, like, looking at that, like picture of you reminded me of when I was 12 years old, and I decided I was going to be a YouTuber, and I kind of did like Yeah, I think that you know, just, I think what you said about being an introvert as like, kind of a superpower is really real. I mean, I think like most of the people online that I've connected with, like the way that I found legendary in the first place was for somebody else posting on TikTok. It's always the people who seem like you can tell when somebody's uncomfortable when they aren't talking about something that they actually believe in like you like people know even through like a TikTok video like if somebody's talking about something that they want you to buy, and you can just tell that they don't know what they're talking about, or they don't actually believe what they're saying. Like, people know that people aren't dumb. Like, they'll call you out on it too. Like that's when I mean people will have any sign of weakness, people will comment because that's just what people do on the internet. So it's like, I honestly look at my hate comments a lot too, as feedback because if I have a video where I get a lot of people commenting like hate comments that I'm like, okay, clearly I didn't seem authentic enough in this video. So maybe I should go back and figure out what I did wrong in that video because clearly people didn't like to believe me or something. And I think being an introvert kind of benefits in that way where it's easier to tell when somebody or when you are uncomfortable, like sometimes I'll talk and I'm like, I'm kind of making stuff up right now. I need to get back to what is actually like, not equal here, like I'll get carried away and then I'm like, whoa, whoa, that's bullshit. I'm gonna I mean, I'm not saying stuff I don't believe but like, you know, what I mean? Like, you can tell when you're getting a little too carried away. And it's like, let me be more grounded in what I actually came here to say.

Matt:  Right? Totally. Yeah, I resonate with that so much. All of it, what great advice to introverts and yeah, it really is a superpower. I wish more people would see it as a superpower for sure. Because it changes how you look at social media changes, you know, just like even just your level of belief in yourself, right? It's like man, you see all these people who are out there and you would just assume they have this extroverted energy and they're just nonstop reading and honestly most people that I know it's just an it's just everything's an anomaly. Most people that I know who are successful in the digital marketing world, their tech skills are almost nothing like ah, tech skills are horrendous, not horrendous, but they're pretty bad. Even Mine aren't that good. I know a lot like I can code some stuff or whatever if I need to, but not very well. My design skills aren't very good, you know, like all of this stuff. So same thing with like, connecting through video or connecting through social media. It's like most people who are most people who are really connecting with people through social media or through webinars or something. They're like, they're introverted people and they've got this sort of, I don't know, a special superpower, but to connect with people because that's what they do. That's what they seek; they seek a sort of real connection. Because if they're going out into the world trying for connection, you know, they because they're getting fed energy to you know, live better, whatever. It's because like, they really again, believe in what they're talking about believing what they're doing. So, all right, Tiffany, I've got my own takeaways from the show just from listening to you and I'm thankful for that. For people who are new, for people who are nervous. Let's talk to the introverts in the room, who are nervous about posting their first video or something, what would you say to those people and I'll give you kind of the last word on that. Um,

Tiffany:  I mean, I can't really speak for all introverts. I have found that a lot of us are kind of protectionists, too. And we're like, if I'm gonna do this thing out of my comfort zone, it has to be perfect. And that definitely helped me for a while. So I think that you just have to accept that your first videos are going to probably suck and you just have to kind of be okay with that. And start somewhere. So I think, just don't try and make it perfect. Just get out there. Take the first step, even if you suck at first, just like get out there and that kind of flows from there.

Tiffany:  Great advice. Super good advice. I'm gonna put yours like I already did put your Tiktok up here.

Matt:  Thank you so much for coming on. And in a few months if you want to send us back an email about how things are going and what's new in your world and life and everything. Do that send us a message. Let us know we'd love to have you back on the show. And just like give an update to your world and

Tiffany:  What's going on? Sounds good. I will. Cool Awesome.

Matt:  Best of luck in school university if I don't hear from you. And I hope we see you back on the show in a few months. Thank you. Cool. See ya. All right, so we've got her handle. Taking her TikTok handle is hustle to thrive. So it's a hustletothrive. Go give her a follow and and I keep putting pressure on people to go live. Maybe there's a secret buried in there. But go go give her a follow and then you know comment, you know when's your next live? Go comment on our videos. If you're just listening. It's Hu stiletto Thrive THrive hustled to thrive. Find Tiffany on TikTok also make sure you give her a follow and share her profile so that she can get up to 10,000 followers. She's almost there and that'd be a cool milestone to hit after coming on the show. So you know leave a little comment be like hey, looking forward to your next slide. All right. Have a great rest of your Wednesday, guys, I believe. Come back tomorrow. I think Dave is back tomorrow. I gotta check the calendar. But I think Dave is back to live with us tomorrow. Had a couple days off. He was on vacay. And anyway, so he's back and we'll have him back on. We've got another guest lined up. It's going to be a great Thursday. We'll see you guys have a great rest of your Wednesday. Peace.

Why You Should Be Going Live On TikTok

 

Below is the transcription for this episode:

Matt:  What's going on everybody? Happy Wednesday it's August 17. My name is Matt and we live. We have an awesome guest lined up for today. I'm excited about a student's college student and we're going to talk to her about her journey to coming online. Why she's chosen to build a side income and I'm excited to dive into it if you're new or you're listening to slash watching for the first time ever. First of all, we welcome you to go live every single Monday through Friday at 10am. Eastern, so it's 10am Eastern. I'm looking up at my clock at 7am Here I am more I'm in Arizona. So we're on the West Coast. We go live and we bring on a student or we do a little coaching or we do some sort of inspiration motivation. we unpack maybe a marketing strategy. Maybe we'll do a Q & A but we typically will go live with somebody from our community who's got an awesome story to share with the goal of sharing how people have gotten started making money on the internet with a new online business or maybe growing an existing coding business or something like that. Through the core four ways of making money online which is we have branded the core four business models, which are affiliate marketing, selling digital courses, events and Masterminds, and coaching and consulting. And those are business models that we consider business models that allow premium prices so you can make more with every customer that you refer or every customer that you generate if you've got your own business or you've got your own courses or whatever. So without further ado, let's bring on our guests for today. And if all of you who are living with us can give us a big hand clap emoji and he says he's already ready. He's got his claps ready for the interview. He was ready for it. But give us some hand clap emojis. Let's bring on Tiffany. Hello. You are up in Canada, right?

Tiffany:  I am Yes. I'm in Alberta,

Matt:  Alberta. Okay. The sizes of like Alberta or British Columbia or what are some other ones like Saskatchewan or something? Those things are huge. Like you have, I don't know, like five provinces or something and we have do you have five Is it five?

Tiffany:  Honestly, I don't remember like grade nine social studies but I think there's definitely more than that.

Matt:  We don't have to get into it. We don't have to get into elementary school but they're massive. They're huge. Right? Are you like, are you way north? Are you closer to the United States?

Tiffany:  I'm pretty close to the United States. I'm kind of around like the border, kind of just a few hours away. Awesome. Yeah.

Matt:  Well, I'm pumped that you're on the show and I'd love for you. Tell us a little bit about you and how you got started online. And also you're still working through a degree in veterinary school. I don't know if I read it. But tell us a little bit about where you're going to school for and then also just tell us a little bit about you and how you found legendary and why you decided that now is the right time to start an online business.

Tiffany:  Sure. Um, so I guess I've kind of always been kind of like an entrepreneur at heart. So you know growing up I did like lemonade stands and like, you know, I've always kind of been that kid. So I kind of always knew that I wanted to go a more non-traditional route when it came to making money. Like I've never really been a fan of working for somebody else for the rest of my life. And so I kind of took some time after high school and I opened my own house cleaning business that I did with my friend for a little while, which was good, kind of like choosing our clients and stuff. But I mean at the end of the day, that's still kind of trading hours for money and I knew that I wanted to go back to school for something. So I find I decided a few years ago that veterinary medicine was kind of the My end goal. I really wanted to get into that. So I needed a way to kind of pay for tuition but also not have to waste all of my after school hours working, because that doesn't really work out very well. Yeah, so I started looking into ways that I could make money online. Probably like 2020 ish. You know, when things started shutting down, I was like, Okay, I'm gonna look online. This seems kind of the best routes and so I never really settled on anything but I kind of just took in what other people were doing and I I'd seen that affiliate marketing was a thing and that people were doing that for a while but I never really decided to like go for it I guess until I think it was March of this year that I took the 15 Day Challenge and ended up taking the blueprints from there and I was kind of just like okay, I'm going all in with this. This is probably the best way to get me debt free through veterinary school. And so I kind of just went all in from there. And so it's been a few months now and it's starting to pay off and so things are starting to work out pretty well.

Tiffany:  Yeah, cool. That's

Matt:  I like the sort of underbelly that there's, there's like this entrepreneurial fire that you've kind of always had. And it's interesting too, because not only is there an entrepreneurial kind of flame that's been there, but I think that's pretty cool that even being in your early 20s You're in your early 20s. Right? Yeah. Being in your early 20s and starting that cleaning business. You were even like, you were men like, hey, this isn't actually entrepreneurship like well, it is to a certain extent, right? You're kind of carving your own path, but you're even you're even connecting down to like, I mean, there's a lot of people who who own businesses like that plumbing businesses, or their contractors or whatever, and they're like, Yeah, I got my own business, you know, but in reality it's like, no, you're dictated by anything outside of the world, when in reality, like in online businesses is true time freedom to a certain extent, but there is nobody who's like I need you here at 8am to mop my floors. There's nobody out right which is the beautiful thing. How did this is just a total curiosity question but how did the cleaning business go? Did you feel like it was successful? This is just we don't have to get super deep into it. But I was just curious, like, how did that actually pan out? And turn out? Were you guys pretty successful?

Tiffany:  Yeah, I mean, we were we, I mean, I'm still kind of doing it a little bit. I'm kind of in the process of transitioning out of it right now. But I did it for a good I think two and a half years. Mainly my friend and I were doing it together. And we built up a pretty good clientele and it was going pretty well. It's just, you know, at the end, it was always supposed to just be like a temporary thing and it's kind of gotten to the point where I'm like, Okay, I I don't want to have to go to school all day and then come home and go clean somebody's house.

Matt:  Right got it. It makes sense. And ever since about June or July like you've you've taken this sort of new online business that you're setting up and you've started to generate a good amount of leads and sales like I'm sure you've got leads coming in every day. Right?

Tiffany:  Yeah, pretty much those days.

Matt:  Yeah. Are you just posting on social media? Do you have a blog? Do you like, what do you do , how's the actual business other than running and what do you do on a daily basis?

Tiffany:  Um, well so far, I've only really gone through with TikTok toe going through the training, I know that that was kind of like the hot social media to start with. So that's kind of where I started and I'm kind of in the process now of branching out. I haven't started any other accounts yet, but I definitely have a plan to branch out to other social media.

Matt:  Yeah, well, your TikTok is going great. You're almost at 10,000 followers. I mean, yeah, you're doing really good. Like you're doing really really well. That's that, yeah, congrats on that. I mean, congrats, but you know, not that it's luck. I mean, congrats on putting in the work and it's a lot of content. I mean, you got to do you got to be dedicated you got to be committed. You've got to like you got to really attack it. Was the whole content creation thing new for you? Was it like I've never done this before? It's brand new, or you have created content for other businesses.

Tiffany:  I've never created content before for businesses. I mean, I've had like my personal social media. I mean, I I've been on TikTok before. I usually would like to see videos of my dog and stuff. So I'm not like I wasn't completely new to the idea of creating a tiktox But this was the first time I started actually posting with a purpose. Staring my dog on the internet.

Matt:  Right, right, right. Totally. And, you know, the funny part is we'll give your social media handle to everybody later on, but I was just scoping and doing a quick look through your social media. And it's funny because you've got the same video that you've posted twice. That has the most views on your entire channel. Isn't that kind of funny? I don't know how long ago that video was? Let's see July 9, and yeah, you originally posted that in May. Okay. So one time. That's cool. Yeah. And then you decided that yeah, what made you decide to repost it?

Tiffany:  I mean, it was doing pretty well. I think it was, like, my most viewed and liked video I had. So I was kind of just like, Okay, let's see if I post again if it has the same results and then I'm pretty sure I got more likes than I did the original time. So yeah, twice as much. Yeah, like maybe I'll post it a third time at some point. See if we can triple it like, I don't know.

Matt:  Right? I've seen people do that where they post it like four or five times and just every time it just does super well. It's really

Tiffany:  Yeah, I don't know why it's not like it was one of the first videos I made so it wasn't like the best quality or anything, but apparently people just liked that one. So they want it well,

Matt:  The other cool thing is, you know, like TikTok only shows your videos on the free page like usually for a couple of weeks, right? So, I mean, if you wait a month or two and repost any of your videos like there's a good chance it's just gonna get sent to the same exact, like throwing it in the washing machine again, it's gonna it's gonna get thrown in the same algorithm washing machine again, tumble around and get a bunch of views. And then and then do it again in a month or something like that. That's yeah, it's super smart and the reason it's super smart is because that video is what we call a growth style video. And there's a lot of people out there who are kind of naysayers about these types of videos. They're like, Oh, well it only helps grow your channel. But if you follow those up with going live or with or with other videos that sort of unpack more in depth strategies, because those are usually they're almost like clickbait in a sense because what you're doing is you're really trying to hook somebody in right? So total clickbait but what it is, if you're giving it's just really good curiosity based marketing. And that very first video, regardless of what niche it's like, you can do this in dog training. You can do this and weight loss for sure you can do that weight loss or relationships or dieting, any any sort of niche. You can do this sort of curiosity based, really like a big promise in the beginning of the video that people are like, whoa, interesting. This is fascinating. And I think you just did a really good job with that video. It's really impressive. So yeah. And when you post those Have you ever tried going live or what's your experience on TikTok live? Have you ever tried that?

Tiffany:  I have. I've gone online a few times. Honestly, my experience with that has been a little bit questionable. I don't listen more, tell us more. I mean, I think TikTok just got a little confused on like, who to show my life to To be honest, because I think I've gone live twice and both times it started with like a few people asking like genuine questions on the live and then it turns into like, I think it's part of being like a younger female on the internet, but I'll get like the creepy guys in the comments and it turns into people asking me my like relationship status and I'm like, Okay, this is not the direction I wanted this to go.

Matt:  Yeah, yeah, I got you. I got you. You know, creepy guys. They're kind of all over the place. Let me pull something up for you. Here's how to solve that. Here's how to solve that and be able to go live if you're a younger female. It's getting creepy dudes.

Tiffany:  Any advice? Yeah, well,

Matt:  Here's some advice: when you go live you should put in the Notes app here. Let me let me know I'm gonna pull this open real quick. Have you ever gone on a live show where people are using a green screen behind them? Have you ever seen that? Yeah, I have.

Tiffany:  Okay, so how to lose 10 pounds fast and now all right. So what you had to is so bad

Matt:  So many typos. All right. I probably wrote only fans here but I'm just joking. I would not put the word only fans on your live just unclear but it would be something like this. Alright, so let me AirDrop this to my computer. And I'll share my screen with you real quick. What you do is you type on your note. Do you have an iPhone? Yeah. So type on your notes app, you would type in like a bold headline, and it would say some really great attention grabbing headlines. So for instance on this one, I just for example sake I just put your screen

Tiffany:  window. Oh sometimes this doesn't work. Well. Let's just see if it works.

Matt:  Baby Come on. Yeah, I think I tried this before. Let me open this in Google

Tiffany:  Chrome. For here I'll just show you on my screen grab on my phone if that's cool.

Matt:  So basically what it is, is I typed in my notes app. I'll hold it up to the camera and it might be a little blurry but you'll be able to see it. So I typed in my notes app How to Lose 10 pen 10 pounds fast and no I don't have an only offense. Combining a couple of things. One an intention and attention grabbing headline to a little humor and curiosity. Right. I wouldn't put only fans because you might get blocked or somebody might report it. Yes, I'd be a standard word. Yeah. So instead though, what you can do in those lives is create some sort of attention grabbing headline, like, how to finally get your dog to stop barking immediately without punishing it. Right? So you take something they really want and then you juxtapose it with something they don't want to do to get that result. How to get your dog to stop barking at the mailman without having to shame it and cause it to feel bad or make it without making your dog feel like a piece of shit. Right? Because they don't want to make their dog feel bad. They don't want to punish their dog but they need to get their dog to stop barking at the mail. And what it'll do is as people are scrolling, it will only attract the people that you're after. Right? So rather than just going live and I've got me and my background behind me and it's just like people don't know what the hell they're tuning into. It'll be right above your head. I've seen people do this with politics where they put up I'm a leftist, I believe in you know, and they put like universal health care. No guns like all this stuff. I probably just got our whole Facebook Fan Page banned. And then it'll say debate me right what agree on the live debate me right. So I would put that you know if I heard you channel 9500 I go live with like a headline right above me. And I would say the best side hustle for 2023 is to get ahead of the game. If you don't believe me let's debate right or if you think if you think you know you probably don't or something that's like it's not what you expect, or it's not drop shipping MLM or Amazon FBA. Here's what it is right? And make people come in and be like, what is it what is it what is it and then start engaging people Yo what's up Carl, you know what's up, Sara, whatever.

Tiffany:  Or, or

Matt:  As I know the number one business to start in 2023. Ask me anything or debate me right or and even just give them instruction. Here's what I want you to do. I want you to debate me, right? So anyway, just just a thought because what it'll do is the creepy dudes who are just tuning in thinking like, oh, maybe you know, this girl is just out here like trying to recruit people to get them on her only fans subscription or something weird like that. Or maybe she wants to find a life partner or something. Instead well, like there are some creepy ass dudes on there.

Tiffany:  Yeah, you're not.

Matt:  You might do Yeah, anyway. We don't have to go down that road. But I mean, God only knows what some of those guys are thinking. So anyway, that's just my two cents because and the reason is because I see a lot of people who get started and have a following of a couple 1000 5000 10,000 and man Do they really start to crush in terms of lead flow and in terms of sales when they go live? Because it breaks down this whole barrier. You've got 9500 people who are like, I want more, I want to learn more. I want to see more. And then you know, those people are whether you believe it or not, they're ready and willing to see somebody go live and be like, oh, you know, I wasn't sure maybe she was a paid actor. Maybe it was like, you know, she's just making these videos or whatever. But now like, oh my god, she was living like this is real. Like, it brings a real factor and I see it in terms of sales and stuff. Anyway, does that make sense? What do you think when I say that?

Tiffany:  Yeah, no, that makes a lot of sense. I think I'll definitely try that background thing. I just think it's just like an inequality thing. That's why I've just held him back from doing it because I had a bad experience the first two times and I'm like, I don't want to do that again.

Matt:  Sure. No, I totally get it. You could also play around with having a moderator that can help sometimes just to kind of keep things under wraps but honestly some of that engagement. Yeah, it can be mitigated through the headlines and if you write that headline the right way. The great thing is their algorithm. Only because I've seen this many times work, their algorithm will really start to quickly dial in that live so if you spend 30 minutes to an hour just sort of answering questions or talking about things like, Hey, here's what I'm doing. If you spend a little bit of time doing that, the algorithm will just lock in and start to feed you people who are like them, and its algorithm on the live end of things is super powerful. So once you get into the creepy, TikTok guy world, you're screwed, right? But if you get into people who are actually in your niche because they see your headline and you've got the right maybe put one or two hashtags in it in the description, then you start to really feed that algorithm the data that it needs lead off the live by saying hey, you know and lead off the live by saying quite a few of the keywords that might be in your niche. So now it's like also hearing kind of learning what you're actually talking about. You're giving it a headline that might be able to actually scan the headline and learn, you know, figure out like, Oh, this is like making money. Who else is who's liked videos, who's made money and just it's gonna throw that on there for you page. So anyway, utilize that as much as you possibly can because there's a really powerful part. Everybody that I've given the advice to go live to who has gone live has seen an increase in sales, who's consistently done it a lot of increase in sales. It's just and we've even had some of them come on the show like two months later and they were like Yeah, Matt told me I had to go live. And you know, now they're at $5,000 or $10,000 in earnings and it's mostly just because it's not because I told them to do it or anything. It's because they actually just frickin did it, you know, and actually work and effort and so anyway, yeah, I get the anxiety piece though. I actually understand I'm different like I don't have you know, girls banging down the door when I go live on TikTok or anything or on Facebook. So I don't have that element to where I'm worried about, like creepy dudes watching my life or anything but I get the anxiety that that makes a lot of sense. I had a lot of anxiety when I first got started.

Tiffany:  Yeah, I'm definitely more of an introvert too. And it's like, going to live with random strangers is not really something that's like in my comfort zone. So I think I definitely just have to kind of push myself and just do it.

Matt:  Yeah. Well, here's, here's a here's, yeah, I just think there's an element of I think there's an element that you know, embracing I found this lady named Brene. Brown, and she talks about how she has this book called The Gifts of Imperfection. And so I always assumed that A lot of people don't think I'm an introvert. But I actually just hate being around people. Like you, just like, I like it for a second but it's just mostly like when I can live in my internal world a little bit. I have a little FOMO around people like I don't want to miss out on funny stuff or cool stuff. But the truth is I'm not really fed by people by being alone, and being in kind of solitude. But here's the thing. I've told this to a lot of introverted type people, and I'm curious what you think but I think in many ways, introverted type people tend to communicate better through media. So there's some ways in which extroverts have this sort of natural casual energy that's charismatic, but I don't think so to a lot of people or maybe it's just most introverts, I don't know. But I don't think a lot of people communicate trust. I think that you are extroverts. What are they trying to do a lot of times when they're talking or communicating? They're trying to get their needs met like their social needs, right? But an introvert if they're stepping out and communicating, it's usually because it's meaningful and it's so meaningful, in fact that they've actually gone onto social media and started posting hundreds of videos, because it means enough to them, that's pretty important. Or they're now sitting there live and, you know, they're this awkward introvert but they've pushed through it and I think introverts have this sort of special energy, sometimes not every time. There's some look, there's just some introverts who are just awkward. There's some extroverts who are just awkward to write, but there's definitely an introverted energy where people are like, I just feel like I can connect to this person. Like Stacy laws, a good example of that. And we've had lots of people, lots and lots of people who are total introverts who go live on TikTok, the girl who went the fastest that I've ever seen to six figures. She would go live at least once a day for a couple of hours. So introverted. Like she would create videos like three to five videos a day. She worked at a grocery store and Sarah Grom worked in a grocery store went from six figures to six figures in 90 days, about 90 days, which was crazy. I've never seen that fastest that I've ever seen in my whole time. 12 years of being online, and, and goes and she would go live and people would just get on and just be like, God, you're just so real and relatable. Like it's like it's just so different. Like I just have to sign up just to find out like, what is going on? And there was nothing exciting. She's kind of in pajamas, like in a totally average apartment, living room or like at her kitchen table and just like, hey, I'm working on my marketing today. Like, don't join me live, ask me anything. And she would just sit there and kind of work and answer questions and it's, it's really powerful. It's really crazy. But anyway, I would just encourage you to back to Brene Brown, I'm ranting, but back to Brene Brown where she said you know a lot of times in our book she says your your imperfections are often your gifts are things that we think are our weaknesses are actually gifts that have benefits that would outweigh if we were perfect because that's the human experience. So you know, I would reframe or I would encourage you to reframe some of that introversion talk that you've that we've learned into sort of, you know, hey, this might be my best strength that I have. This might make me the most money of any skill that I've built is just who I am, because that's a really powerful reframe. Does that make sense? Yeah,

Tiffany:  I mean, I think I've definitely kind of noticed that too. Like with posting on TikTok like I really don't like posting just like, you really like the clickbait kind of videos like it. I don't feel good about posting just that. So I definitely try to mix in kinda like like real things like I post videos where I'm just like, talking about how like, I had a bad day and like the things that got me through it and like little like, like life tips and I think that mixing that in with the like typical like affiliate marketing kind of content definitely works a lot better to build people's trust. Like I find on videos like that. A lot of people those are the videos where people are actually commenting asking me like what I'm doing and like for more information like those are the kinds of videos that people actually want to, like, learn more with because they see that you're actually like being authentic and not just out there trying to take people's money, which is what a lot of people seem to assume when you post like, other types of videos.

Matt:  Yeah, yeah, totally. Of course. That's so well said. And people really gravitate towards those two style videos, but the introverted mistake would be to say well it's all about those videos, right? And that's what a lot of people have said. When I started teaching people how to do these growth style videos, people were like, some people some some people were like, oh, you know, no, you're not actually you're not actually really teaching anything. It's not real value. It's not going to make you any money. You need to just be real with people and teach people real stuff and like, the truth about like, the truth about marketing is there is some element where you're just trying to drum up some curiosity, right? I'm not talking about misleading people, but I'm talking about drumming up an idea for people like imagine the possibility that's really the core of marketing is saying a phrase like imagine that you live in a world where this is possible, check this out. And that applies to so many different niches like in the weight loss niche. If I just said something like, imagine if it were possible that I could show you a diet and exercise. Exercise your team that's actually doable, that you can lose 10 pounds over the next 90 days. And you feel the best in your entire life, or something like that. I'm just giving an example. But you could do that in any niche, but you're sort of just opening their mind. For a lot of people that might not even work. It might not even be the right solution. But that little spark is marketing. Because now they might go on to find the right solution. Your solution might be the right solution. Who knows. But that little spark will eventually they're going to hit follow and something inside their intuition says you know there's something here maybe there's something here I'm gonna hit follow and then you know, their baby starts crying in the next room and they totally forget about it. But you know what, they're scrolling through the next day and they find another one. I forgot about her. That's interesting. I'm gonna keep thinking about that, you know, and then and then they gotta drive their kid to gymnastics and then they're like, oh, yeah, totally forgot. Then they're sitting in the gymnastics and they find you again, and now you're alive, right? And they're like, oh my god, like this fucking burst. But that growth style video was the moment that little tiny spark ignited and so many markers. They go on TikTok and try to create content. They try to teach everything all at once. Let me know exactly everything that you need. Let me overwhelm you with all of this information. But that's not how to get into the human psyche, the way into the human heart and mind is different. It's through entertainment, it's through emotion, it's through connection and attachment, and there's so many different things. So those Yeah, I just the entrepreneur, the introverted lie would, you know, say something like you know, those growth videos don't matter. But the truth is to be a really, to be a to be a mature and sort of developed entrepreneur. You have to see the moments, those little moments of Spark and intrigue and know why they're there. Know why you're doing them. And if you see the strategy there, which is to bring in as many people as possible, and then filter them through what you would consider more of an authentic sort of storyline and an authentic journey with them. Then you see those and you start to spend more time on them. To make them even better and more curated, so you can get a huge following. And then you hone your craft on conversion. So it's traffic, and it's conversion. And that to me is a piece that I think a lot of introverts miss because it feels I totally get it. It just feels so superficial, right? Yeah, it just feels like there's nothing real about it at all.

Tiffany:  Yeah, I think something I definitely had to get over as well. Because I mean, I've always kind of thought that I mean, like my strategy going into it was I wanted to create a balance of like intriguing people and then giving them some value. And so I kind of honestly tried to alternate my content really where it's like, I'll post a video where I'm like, like kind of just marketing promoting the challenge or whatever and just being like, this is what I'm doing. Go to the link of my bio, and I'll post another video where I'm like, you know, like, this is how it changed my life and like this is about me and then you know, I think people will come in and see one of them and then go on your page and see the other kind of video and be like okay, so I can relate on this girl. I know what she's talking about. I feel her and then this is kind of her call to action. This is what she did. So maybe I should go check this out.

Matt:  So luckily,

Tiffany:  yeah, like that's really been my strategy going into it. And I think that's where I think that was kind of the best thing that I decided to do is just commit to the balance of it.

Matt:  Sure. Yes, that's that was so well said that was that was that was a tiny synopsis. That was like, you know if I could just pull that out and try to go teach that to everybody I would. That was a great little clip. Thanks for sharing that. That was that little, you know, once you get into that groove and you start to discover who you are, discover what type of content you can create and what type of content feels good and such a great place. To be in just because it's like, you start to get a little bit of flow. And yeah, I can even just tell from this live right here. Like there's just sort of a real element to you. Like, I even feel like for me, I come across a lot of times people don't believe that I'm an introvert because I've spent so much from basically from 2010 Check this photo out. This is such an embarrassing photo, but we're talking about being real and raw.

Tiffany:  Check this photo out. This is from sci-fi. This was from stolen

Matt:  I guess I'll see if I can open this far andI'm just gonna share my entire screen and make this huge on my screen. This is not great. But

Tiffany:  okay, there we go

Matt:  It's just not gonna work anyway. I don't know why. I can never open an image. Oh, you know what, here we go. Here we go. I got it. If you know, sometimes people think that I'm like, wow, you're the most tech savvy person of all time. And then it's like I actually want to do something and it just never works. I'll put this in Keynote here real quick. Okay. I'll share this screen. But ever since like 2010 or 11 or something like that. I got started online and I would do webinars. And oh my god, it doesn't work here either. Okay, let's try this my last chance and

Tiffany: The anticipation has been built up. So now I really

Matt:  I want to see it. I know it's great. I don't know that we're going to be able to see this here today. All right. Can you see what you are seeing?

Tiffany:  I'm seeing an image of you on the floor.

Matt:  All right. Good. We made it. So there's a Mike's Hard Lemonade next to me which is, I mean, that alone is embarrassing enough. Then I've got a cheese stick wrapper. And then I've got you know, I've got pillows set up you can see there's pillows right and so what I'm doing, I have a little I have my drawing tablet that I still I think I might have upgraded and got a new one. But I still use the same strategy. I have my little drawing tab. And I would do webinars and this was like 2012 So about 10 years ago when I started doing webinars online and and long story short, yeah, I got started doing webinars as this like super introverted kid who was just like, all right, like I had this mentor who was just like telling me, dude, you need to do webinars. You've got to do webinars. You have to do it. And so I would stack pillows around so you know, now I actually have a decent microphone because I can actually afford something but on that day, it was like I was paying for a 600 square foot apartment 700 dollars a month and we couldn't even fill up a tank of gas. And it was like the most embarrassing, you know, humiliating days. But I think you know, for me, I sometimes just remember that day in that moment. And like, I remember my mentor being like, Dude, you gotta get on webinars. And you know, from those webinars flowed lots and lots of money, lots of leads, and lots of money. And that's sort of the reason that I'm always telling people like, hey, you need to make connections with people through your social media. You need to but you need to grow an audience because doing webinars to nobody, it isn't really going to do much good. Going Live to nobody and having no growth on your channel isn't going to do you any good. If you believe morally that what you're selling to people is going to make people's lives better, then it's a moral argument that you can make that you need. To get more people to your channel. Like it's better for the world if they discover this and it certainly is because I know people who are construction workers who are stay at home moms who don't have enough money who are trying to figure out how can I make an extra 100 bucks a month just to pay for gas or diapers or something? And man, if they knew that they could open their TikTok app and start a coaching business or start a consulting business and they can learn it by taking the training that you took, or whatever right even if you were selling something else entirely. Man, their life would be changed. So anyway, I know, I say that because people are like, Why do you tell people to go live is because going live changed my life. It was just in a different format, but going live since the beginning of time online since the beginning of the internet, once we developed online webinars in the late like early 2000s. selling online, it's changed completely and forever. And it just still exists today. But it's you know, obviously through many go live webinars on social media, it's easier than ever but yeah, yeah. What comes up as I say that?

Tiffany:  I mean, honestly, like, looking at that, like picture of you reminded me of when I was 12 years old, and I decided I was going to be a YouTuber, and I kind of did like Yeah, I think that you know, just, I think what you said about being an introvert as like, kind of a superpower is really real. I mean, I think like most of the people online that I've connected with, like the way that I found legendary in the first place was for somebody else posting on TikTok. It's always the people who seem like you can tell when somebody's uncomfortable when they aren't talking about something that they actually believe in like you like people know even through like a TikTok video like if somebody's talking about something that they want you to buy, and you can just tell that they don't know what they're talking about, or they don't actually believe what they're saying. Like, people know that people aren't dumb. Like, they'll call you out on it too. Like that's when I mean people will have any sign of weakness, people will comment because that's just what people do on the internet. So it's like, I honestly look at my hate comments a lot too, as feedback because if I have a video where I get a lot of people commenting like hate comments that I'm like, okay, clearly I didn't seem authentic enough in this video. So maybe I should go back and figure out what I did wrong in that video because clearly people didn't like to believe me or something. And I think being an introvert kind of benefits in that way where it's easier to tell when somebody or when you are uncomfortable, like sometimes I'll talk and I'm like, I'm kind of making stuff up right now. I need to get back to what is actually like, not equal here, like I'll get carried away and then I'm like, whoa, whoa, that's bullshit. I'm gonna I mean, I'm not saying stuff I don't believe but like, you know, what I mean? Like, you can tell when you're getting a little too carried away. And it's like, let me be more grounded in what I actually came here to say.

Matt:  Right? Totally. Yeah, I resonate with that so much. All of it, what great advice to introverts and yeah, it really is a superpower. I wish more people would see it as a superpower for sure. Because it changes how you look at social media changes, you know, just like even just your level of belief in yourself, right? It's like man, you see all these people who are out there and you would just assume they have this extroverted energy and they're just nonstop reading and honestly most people that I know it's just an it's just everything's an anomaly. Most people that I know who are successful in the digital marketing world, their tech skills are almost nothing like ah, tech skills are horrendous, not horrendous, but they're pretty bad. Even Mine aren't that good. I know a lot like I can code some stuff or whatever if I need to, but not very well. My design skills aren't very good, you know, like all of this stuff. So same thing with like, connecting through video or connecting through social media. It's like most people who are most people who are really connecting with people through social media or through webinars or something. They're like, they're introverted people and they've got this sort of, I don't know, a special superpower, but to connect with people because that's what they do. That's what they seek; they seek a sort of real connection. Because if they're going out into the world trying for connection, you know, they because they're getting fed energy to you know, live better, whatever. It's because like, they really again, believe in what they're talking about believing what they're doing. So, all right, Tiffany, I've got my own takeaways from the show just from listening to you and I'm thankful for that. For people who are new, for people who are nervous. Let's talk to the introverts in the room, who are nervous about posting their first video or something, what would you say to those people and I'll give you kind of the last word on that. Um,

Tiffany:  I mean, I can't really speak for all introverts. I have found that a lot of us are kind of protectionists, too. And we're like, if I'm gonna do this thing out of my comfort zone, it has to be perfect. And that definitely helped me for a while. So I think that you just have to accept that your first videos are going to probably suck and you just have to kind of be okay with that. And start somewhere. So I think, just don't try and make it perfect. Just get out there. Take the first step, even if you suck at first, just like get out there and that kind of flows from there.

Tiffany:  Great advice. Super good advice. I'm gonna put yours like I already did put your Tiktok up here.

Matt:  Thank you so much for coming on. And in a few months if you want to send us back an email about how things are going and what's new in your world and life and everything. Do that send us a message. Let us know we'd love to have you back on the show. And just like give an update to your world and

Tiffany:  What's going on? Sounds good. I will. Cool Awesome.

Matt:  Best of luck in school university if I don't hear from you. And I hope we see you back on the show in a few months. Thank you. Cool. See ya. All right, so we've got her handle. Taking her TikTok handle is hustle to thrive. So it's a hustletothrive. Go give her a follow and and I keep putting pressure on people to go live. Maybe there's a secret buried in there. But go go give her a follow and then you know comment, you know when's your next live? Go comment on our videos. If you're just listening. It's Hu stiletto Thrive THrive hustled to thrive. Find Tiffany on TikTok also make sure you give her a follow and share her profile so that she can get up to 10,000 followers. She's almost there and that'd be a cool milestone to hit after coming on the show. So you know leave a little comment be like hey, looking forward to your next slide. All right. Have a great rest of your Wednesday, guys, I believe. Come back tomorrow. I think Dave is back tomorrow. I gotta check the calendar. But I think Dave is back to live with us tomorrow. Had a couple days off. He was on vacay. And anyway, so he's back and we'll have him back on. We've got another guest lined up. It's going to be a great Thursday. We'll see you guys have a great rest of your Wednesday. Peace.

Affiliate Marketing TikTok Tips And Advice

 

Below is the transcription for this episode:

Matt:  Good morning, everybody. Happy Monday, August 15. And it's Matt. We are live and I am guest hosting today and I think tomorrow as well. And I'll be on Wednesday and then Dave will be making his return a little bit later this week. So, this morning, we had a little bit of a last minute cancellation. It happens every couple of months or so. Something comes up or we need to reschedule. And so what I thought would be fun for today is well first of all, let's kick it off if you all can leave me a little comment and let me know where you're tuning in from. That'd be awesome. It's always fun to see where people are tuning in from and I like to just, you know, know that we're International. And today what we're going to do is we're going to dive in and have a little q&a session. Since we had a little reschedule, I thought why not open it up, open the floor to people who are here live with us and do a fun little q&a and also you know what ,maybe we'll even get out the old handy dandy whiteboard and see if we can't get a little marketing lesson or two. Louisiana's in the house, Kenucky, where else? North Carolina a few things around here on the screen. We've got Germany in the house. What's up Germany? Germany, that's Brace from Germany. What's up brace we've got George's in the house. Kayla What's wrong with us? From Chicago Cindy's from Texas. Jamie's Florida Wendy's from Oklahoma. Chandler nice, Massachusetts. Sweet. Wow, we've got a midnight attendee from Australia. North Carolina, Idaho. What's up, Washington? Susan, good to see you Elise from Alabama. Citizens from Georgia. What's going on everybody? Good to see you guys. Guten tag to YouTube. I don't know that much German but as you might be able to guess from my last name. I am a good bit of German heritage. I did take German in high school and forgot it all. So it goes. So today I thought what might be cool is if you wanted to just share any questions that you've had as you're going through the 15 day challenges are sharding marketing as you're getting your tick tock and Facebook video setup. What questions have you had and where are we going? Oh, and for those of you who don't know me yet, I'm the CMO here at legendary which just means that I oversee a lot of our marketing efforts and that's that's basically all that that means. Trying to plug in my little whiteboard thing here but I don't know what I had to unplug in order to plug it in. So you guys thought that you said that you are not tech savvy and will be unreached and try and try and plug this bad boy in every area let's pull open some questions. Let's pull open some questions. Colbys got us a question. What's up Colby? Good to see you. Also if you guys want to let me know where you're calling in where you're tuning in from. With your question that would be awesome. Just always nice to know where you guys are at what's going on in your world. How do you link on TikTok without having a business ID right into it.a warm up questions at all.

Do you mean we could mean like an LLC or something? All you have to do is just go into Clickfunnels or funnel builder and create a little link and paste it into your bio. Otherwise if you don't have 1000 followers with a personal account, you can put a link in your bio. So we're going to pop through probably another 20 To 30 minutes of questions. If you've got any questions. I might get to all of them. I might not and if I don't get to absolutely all of them. Please don't. Please don't take it personally, we'll just have a fun little morning here. We'll hang out we'll answer some questions. We'll see if we can get something valuable out of this thing. I'm sure we will. Alright, let's see. Let's see. Let's see. Do you ultimately have to redo all your social media profiles? No, not really. I know a lot of people who have just kind of kept their same social media profile for everything that they've ever done and been very successful. Making a lot of money. I wouldn't say you need to redo all your social media. How do you do the hashtag? How to use hashtag strategy will do a couple of things on hashtag strategy. I tend to be a little bit more conservative. Think about it like political terms. You have conservatives and you have progressives. So people are really aggressive and using hashtags and trying to get hashtags to be the thing that gets them to take off or whatever. I tend to be creative. I've seen a lot of times what hashtags I tend to be a little bit more conservative. I like to use maybe one or two hashtags as opposed to 510 hashtags. And when I use hashtags, I'll try to make them big and broad generic hashtags. So let me compare this a little bit so I'm going to share my screen real quick. Todd if you have a second so I compare this to search it to search engine optimization, SEO or Search Engine Optimization. So in SEO, and what this means is for those of you who aren't clear on what search engine optimization means have I spelt that right? It is basically optimizing the title, the description, and what's actually in the page along with keywords. There's other stuff that matters too. But and, and the actual content on your website to get ranked in Google or other major search engines. So this is search engine optimization that can help you get a lot of free leads. Now, when it comes to hashtags, I actually think about hashtags pretty similarly. To these as well. So in, in the search engine optimization or world you can talk about keywords but you can talk about them or search terms in terms of long tail or short tail keywords, meaning short, short keywords are bigger and roboter. They would hashtag marketing. Right. Now, a longtail keyword might be or hashtag keyword hashtags. I'm using them interchangeably. Might be something like freelance digital marketing because if you go search those on TikTok, you do a search for agents using either those hashtags. You'll probably have like, I don't know, 1 million views for this and and 5 billion views for this. So this one has a bigger broader reach. And especially in some niches like like if you're in weight loss or if you're in weight loss or like a make money online industry or like if you're dealing with like crypto stuff or if you're dealing with like dating, there's certain niches that are going to be a little bit more stringent on which hashtags you're using. And so if you use broader keywords like marketing, it'll get you kind of in the right basket. But it will still be a broad enough audience where you can reach new people and your reach isn't hindered. So you know, I've heard people recently just saying I'm not. I'm not even using hashtags anymore because the algorithm is so good. That it's just it's grabbing basically a transcription of what I'm saying.

It's using the exact perspective. I tend to just think it's more of a light touch thing rather than trying to niche down every single one. Because then you start getting into hashtags that might not be super compliant or might raise a red flag. Why would you raise a red flag on your content? If you don't, why unnecessarily raise a red flag on your content? That's my point. Okay, so Eric has got everything set up after three months of posting and no leads yet nothing getting discovered around three months is where I would start to just question the overall strategy or search to create some new accounts. So also, what I would do here is I would ask a very specific question, if I came to this, I want to give you a little feedback on how to ask a powerful question. So I have everything set up for three months of posting and no leads yet. What I would say is go look up how many capture page or funnel page hits you have. Right so first of all,  if my automation is my system, even working isn't even set up properly isn't even working. So everything set up three months of posting and Oh, Lita, first of all, funnel hits. Second of all, where are you posting and how often are you posting?

Eight times a day, no, just eight times. Oh, okay. See if you've posted social media eight times and you've got no leads. That's the problem. We need to post more often, right? So I would love to be able to help you but also give valuable feedback if I'm wrong. So if you want a great answer, and you really want help from me, which I can give, make sure to just include valuable important details and I'm not trying to shame you or anything. I'm just saying you can respond back in the comments and give me very important details and I'll answer.

Okay. I can't get my Facebook ad to show without Click Funnels showing. There could be two things I don't know if you're talking about the domain name, if you're talking about the domain name, then what you did is if you're talking about the domain name, like it's like Catina.funnels.com You just need to add a custom domain you can google search that how to add custom domain on click funnels. If you're talking about when you when you click the ad and there's a little banner over an affiliate badge for ClickFunnels at the bottom then you need to go to you need to search how to remove affiliate match from ClickFunnels pages and you'll be able to find that what is the next steps after the 15 Day Challenge? Well after you finish the challenge, the challenge is to get your business up and running and set up within 15 days. That's our goal. So after you've got your funnel setup, you've chosen your niche you're ready to rock then it's time for you to actually start turning into a marketer start creating content so make sure you've got a social media profile on tick tock, make sure you're on Instagram, make sure you're posting to Facebook and start to post I would say short form video content two to three times a day. Just to get yourself started, right host informational video about that niche or in that niche and start there. Just make a habit out of that. Ezekiel and then as you're going you'll be able to learn okay, I've posted twice a day for a month I've gotten x amount of leads. What do I need to adjust? What are the variables I can improve? How do we set up our tic toc bids after our first coaching call? I'm not sure what you're asking here. Basically, you create a tick tock account you hit post. But I'm just unclear about what exactly you mean with this question. You can clear that up. That'd be awesome. Can you take music from TikTok when you purchase Real Reels or other platforms? Basically what you want to do is you want to create that whole piece of content and then export it or save it before you add the music in tic toc. That way you have the whole piece of content, but then you when you're posting it to other platforms. You can use the native music or sounds that are available on those platforms. What's the best way to schedule your posts on your personal profile? You can just schedule on I think but I'm not positive. I haven't tried that in real life. So I'm not positive that it works. But usually there's like if you're posting to Facebook, there's just a schedule but so you can just schedule pretty easily there. If that doesn't work you would have to google search Facebook profile real scheduler, which I haven't done. I've done a little bit of research on Instagram rails, but I haven't done the search for Facebook rails. But if you find a post in our group or something, find out if you find a great tool and be a help to all of us. Should I have a completely separate Facebook account for a business page under my name? So Lisa, a lot of people ask, Should I be creating another Facebook profile? Here's what I'll tell you is that a lot of times it happens to people and I don't know as much recently but I know over the last three years when people have done that they've gotten all of their Facebook banned. So it's like their original profile and this new one. Sometimes it just happens to the new one that they create. So I would just be cautious with it. And I'm not going to give you advice to create one or not. I would say if it was me, I would not create a separate Facebook account. And if I'm worried about it like hey, I don't I just don't want my uncle or cousin or brother or sister or whatever. Or maybe I'm a teacher and I don't want my kid or I don't know, seeing the videos that we're posting to real school. That in your settings, who sees your content and who can see your posts and who can see your rails and stuff. So that's always an option and if you go in and set those settings once then you can control the people who see your Facebook reels or your content that you're posting on your personal profile. If you don't want certain people to see it. That's kind of a way around that so I would just keep your same profile. Generally when you're doing stuff on social media, the longer your social media profiles have been open, the better, the better standing your account will have and keep so it's usually better to use the older ones that have a little bit of authority behind them. Yes, great. So you can answer your question here. Do you have to have an LLC? says Deb

We always recommend tax saving. It's a smarter business option. So I'm not talking right now. I'm not talking about what I recommend. I'm just talking about do I have to have one? The answer to that is no. I recommend that you have one, yes. For tax savings mostly if you have a company. You can write off more of those things. But the truth of the matter is if you want to get started right now, at this moment, you can get started today. It's Monday, August 15. We're sitting here live. If you want to get started today, and you started making money today, and let's say over the next 30 days you made $100,000 You're not going to make $100,000 In the next 30 days. Nobody's going to do it. I've never seen it. I'm not making that claim. But let's say you did. You could walk over to a CPAs office and say hey, look, I started this thing as just me, and I don't know what happened, but my business took off and I made a bunch of money.  You probably do. And we can figure that out. There's no problem. Just because you made that money over the last 30 days doesn't change anything. Like you're still fine. You can still start an LLC and claim that income under your LLC. I'm not giving tax advice or whatever, but I'm just saying like, you know, when I first got started in it, years and years ago, I didn't start with an LLC. It would have been easier for me had I started with an LLC but easy, you know, like easy and doing things the recommended way isn't the way you have to do things. Just remember as an entrepreneur, you get to choose how you do things when you do things. So a lot of times and I just want to say this to a whole audience. There's a similar question to this. But basically the angle deservedly sees the angle of this question. And Deb I just want to give you I want to empower you a little bit. That's why I'm saying this but does everybody here feel how that question is worded? The truth about business and starting your own online business is that you don't have to do anything.

You don't have to do that. Just go for it. Just do it. Just do it until you've created a situation where you're so successful that you're like, Okay, I think I need to use some of this money to figure out how to tax structure how to start a business or whatever, you know, if that's, if that's one of the things holding you back. Are there certain things that a lot of people ask this kind of question? That's why I brought this up. A lot of times, people will ask these kinds of questions on our Thursday, business blueprints, group webinars to me, and every time I hear do I have to, I always want to empower the person and say you don't have to do anything. And you shouldn't ask permission like that anymore. You should just be free to act and then ask for forgiveness later. Just say, hey, you know, I just decided to not even ask permission for this, but I just did it. I got an amazing result. Hope that's okay. Most times people are like, yeah, congrats. Yeah, nice work. That's amazing. Good job taking action. So unless you're a verified account, all accounts require 1000 followers to put a link. Well, there you go. So Katina How do I change my LinkedIn click. So let me also empower you on this one. Ready? I'm gonna type this question to change, link and click funnels.

So here it is. How to Change link and click funnels and then bone How to Change Clickfunnels funnel URL there you go. are also like, if you scroll down right here, funnel URL and path names This is a help article from Clickfunnels. If you guys have any questions about ClickFunnels, their help articles are some of the most thorough badass stuff of all time. It's so fast and easy. step one. step two step three if you want a video It's remarkable. And yeah, that's the best way to go about that. See, for those of you who are in coaching. There's a lot of times where somebody would have gone in and actually sat and showed you how to do that. So that's, that's sort of handing you the answer, but I, I, when I'm trying to do it, by showing you how to Google that and type that in and do that next time. ask anybody.

I'm a really good Googler and in fact, sometimes we'll be sitting on the couch and my wife will say something to me and she'll, she'll she'll be like, I'll be like, Oh, Google, and she's like, What do I type in? And I'll give her the keywords to type into Google. And sometimes it might sound like a, like a coherent statement to type into Google. But I'll just feed her the keywords I'll say, Yeah, type like this, this, this, this, this and the answer will come up right away, and getting really skilled about what exactly am I looking for? How what are the words I'm seeking? And if you can type in the right words, software's there to give you the right answer, nine times out of 10. So getting good at just Google searching your own solutions is so powerful, because I got to a place where it became almost a game and it became almost fun for me to find answers for myself because I felt self sufficient. And to the point where now like, if the first answer that comes up is to call a phone number, I'm like, I can find a better answer than that. I'm not gonna call anybody got to figure this out. And you gotta figure out your route to finding your own answers and how you feel empowered. But that's really powerful.

How to get content ideas and having writer's block well, so if you've got writer's block or video block, both of those are legit. Typically, what I do, I do a couple things. I go to Twitter and I just scroll some of the trending stuff from my local area. You know, what's kind of funny, here's, here's a good here's a good idea for content. You can do United States trending on Twitter, like, let's see. So if I go to Twitter, and you can see like, today's national relaxation day, okay, that's, that's where slow down and unwind this national relaxation day, like, if I was looking for content to post on video, or maybe go live today or something. I could do that. There's a little bit about the Taliban of squash you know, there's interesting stories about the CEO of Pfizer. There's interesting stuff like Call of Duty stuff, Nipsey Hussle. But then you can also go into the news here, right? Experts warn California of a disaster larger than any in world history. It's not an earthquake. There's there's things about Aetherium and crypto in here and then also what you can do is I believe it'll show you content in your local area and you can also find like, trending in your local areas what I was kind of looking for, I just don't know where to find that right now. But sometimes if you go to Twitter or something, this is kind of a weird hack, but you can go to news in my local area, and you know how you get like those funny news videos where people are. People are on the local news and they'll like, they'll just be, they'll be talking and they'll make a misstep and what they say or else like you'll get a funny article or a funny news story from your local area. And if you want to tell, for instance, with writing emails, you want to tell a really great email or a really funny email, use a local news story. Throughout history some of my better, most highly engaged emails aren't like a funny, odd local news story and just say, hey, you know, I was browsing the local news recently or whatever, you know, this came on the Fox 10 News at Nine or whatever. That's a great idea. Otherwise, search hashtags like TikTok. That's one of the easiest ways to get content ideas and see what's trending and see what's going on. Right. So if I open up TikTok. We'll do a search and I searched parenting tips on TikTok. So you can see I've got parenting tips searched. It's a little blurry but you get the point. You got the little toilet seat right on Amazon. Okay, so what I would do Lily is I would go and if I had a parenting blog or if I was writing emails for parenting, I would go to this person's I would go to this person's page and check out what are the other parenting must haves. Here's part six, Amazon parent must have Part Six Amazon. So check that out. So what you can do is you can write a blog post like top five parenting where they call that parenting must haves. Oh yeah. Top five Amazon parenting must haves or top 10 Amazon parenting must haves and you can actually look at their content would be like is this cool? Or is this not? Maybe I change up the nightlight for a different blanket or something? And then you can get an idea to spark some creativity from just one video like that. I feel like I could go write a blog post on parenting.

Do you need a domain name link to click back. You don't have to have one linked to Clickbank in fact you can't really link a domain name to Clickbank but you do need a domain name for your bridge page that yeah if you don't want your colleagues to see and you make the business pages tend to not grow quite as organically as a profile for whatever reason. So you can just simply block them from seeing and hearing content. That's a simple way to do it. It's in the privacy settings in your Facebook. What's up Tiffany from Alberta, Canada I've been running my business for a few months and notice the majority of people purchasing my links are not my target audience. Should I continue what I'm doing and rethink how are you determining that would be my first question. So if they're not it's kind of a contradictory statement to say the people purchasing art from your target audience because they wouldn't be your target audience if that because that's kind of the determiner that's the best metric I would look at which is who is purchasing. That's how I determine my target audience. So maybe you've just got your target audience wrong. Should I continue what I'm doing? Should I rethink my target? Yeah, probably rethink your target audience. I would just if you've got people buying and you've got revenue, keep going. But keep reevaluating as you go. Just don't stop what you're doing because you're unsure.

Just keep going and figure out the target audience thing. As you go. What up Adrian from Texas, working on my content, I believe it's getting better. I've generated some leads and sales, what's the best form of content that works and what are the best questions to ask when closing in the DMS? So Adrian, I would say the best thing is to ask specifically what are people scared of? Or what are they worried about? Don't use the word scared. So do you have any worries about getting started with this weight loss program? Do you have any worries about getting started with this keto diet? Have you tried a keto diet before? Do you have any worries about starting it again? What's going on for you write a really powerful question, you know as if you type something, asking open ended questions, what comes up for you when I say that, or what? What do you think about or what comes to mind when I say something? Like that? Right? And allow them to give you the answers rather than feeding them fear or feeding them their objections. If you've generated some leads, no sales, I need to know how many leads you generated in order to give you feedback on that. So if you've generated 20 leads, it isn't a big enough sample size to know if it's converting or not. If you've generated 200 leads and you've got no sales then you've got a problem. So Carrie if you want to edit the little description to the ClickFunnels you did you want to edit what comes up as a description, you enter and then you go into the SEO metadata, which is under Settings on the top bar settings. SEO metadata, and you edit the description

Tom, yeah, our challenge is not available in Nigeria. There's too many merchant accounts and yeah, we're not able to offer it there.

Sorry about that. I'm gonna continue to scroll and we need some background music or something. I feel like I'm doing what everyone else is doing. I have 300 or more likes for each video but nothing is posting to Facebook, TikTok Instagram, Youtube shorts, Pinterest, all those. Amy from Ontario what's up? Super beginner question Where do I even post my affiliate link? It's on my posts. So your affiliate link guys should never be posted on social media. You shouldn't ever take an affiliate link from any affiliate back office and post it to social media. Instead, your affiliate link should always go on your bridge page. affiliate link always should go on your bridge page. And then you post your link to your funnel. That's where you post your links. So on Facebook you can post it in the about me section on tick tock you can post a link in your bio when you get 1000. So it should always be in your bio like your about me or your biography party or social media profile. Any difference between a Facebook page and a Facebook business page typically what people are finding is that you'll get more engagement and a lot more growth from a personal Facebook profile. If you're posting your videos there. Let's see. When I post my website my Facebook girls comments it says Click Funnels under it. Why? Post my website in my Facebook group? Oh Kaylee, you might have to go in the settings like I was just talking about. Go into the set, go edit your page for your website for your funnel, and go to settings and go to SEO metadata and also make sure that you've got a custom domain on your link as well. I created a backup account on Tiktok a couple of weeks ago with no views one 211 Should I create a third account?

Hi guys, I would place a lot of focus on the content and become a really killer content creator that will change everything for you a lot more than creating multiple and more accounts. Let's see what else we got? So Celia, if you'd like to find countries that cannot purchase our challenge, you can email support. There's a link that they can send you. Does provide a free ebook upfront. Is that beneficial? Broadly? Generally, yes. Generally offering a free ebook and then sending them to a bridge page after has been very beneficial. We see pretty high conversion rates from people who do that. So here's the thing. If you're running something successful, I know Amy's doing pretty well so far, and I want to test out doing a free ebook. I wouldn't stop what you're doing to test a new thing instead I would set up and click funnels. If you're sending traffic to a certain opt in landing page, I would send traffic to you can create a split testing Clickfunnels for your opt in page. And if you're going to do that, I would set up a split test and actually let me share my screen with you about this. I would set up a split test of a 9010 split test. So send 90 90% of your traffic to what's already working and send 10% of your traffic to an ebook, opt in and try that. Try that that's a good way to work out a little split test. So for instance, let's say that this is my opt-in page. I'm gonna share my screen. This is gonna be our last question for the day. This is a great question.

So this is for a product called baby sleep miracle and you can see here I can create a split test right here in the middle of my screen, you can see this and if I click Create variation, it's going to create a variation of this exact page. So I'm gonna create a duplicate page. And then let's say I wanted to offer an ebook on this page. Let's edit this page. I'm gonna do this in like three minutes and download my 100% Free ebook. And try the correct size underline 100% a rookie. One trick tonight to get your baby to sleep. All right. So now I've got the little ebook hanging out. I'm gonna test I'm just gonna change my head tweak my headline a little bit you can put more work into this I'm just doing this fast for the sake of time and then I've got a split test so so Rodney, if you're looking here you got 100% of traffic here 0% of traffic here. So we can click and drag this scale, right? So click and drag this scale and you could do 90% of traffic versus 10 and then click Apply Changes.

You're gonna set 10. That way you're only sending 10% of your traffic to that page and preview this real quick okay. And then in your stats you can see all right, am I getting, you can see the control. You can see the variation. You can see how many people are hitting and opting into each of those pages. You can see if it increases your OPT in rates. But then also if you wanted to take this a layer deeper give me give me in the comments guys. Do you want to see how to take this one layer deeper? Give me a thumbs up if you want to see this one layer deeper on one layer further. This might overwhelm some people from a techie perspective, but you can come back and watch this as a replay. Let me show you one secret that I need to see enough thumbs up in the comments. I got some thumbs up. Yes, yes. Paul Deborah Todd. Who else Jeff Erica Christina. Kelly, Brad. Amy. Natalie, Larry. Cash. What's up, cash. Good to see you. All right, that's enough, Ronnie. Yes. So here we go. Watch this real quick. If what I'm going to do is, I'm going to create a duplicate. I'm going to clone this funnel step. This is my thank you page and I'm gonna explain why I'm doing this in a second. But you're gonna see it says other funnel steps down here. I'm gonna say thank you bridge page. And then what I'm gonna do is I'm gonna click Add to funnel. I'm gonna go through this fast and if you want to watch this back as a replay, you can and you'll get a little free marketing lesson. But here's how I'm going to do it. I'm going to rename this to an ebook. Thank you bridge page. So now I've got two separate bit bridge pages. And one of them is my ebook. So I'm gonna grab this link right here. I'm gonna copy this link, copy it, and then I'm gonna go to my opt in page. And I'm gonna edit the page. So I'm editing my variation page. I'm editing the variation page. And I'm gonna go right here up to settings.

And then I'm gonna go to general and on Submit go to, I'm gonna paste that link. So right here on Submit go to I pasted my link and I'm gonna hit save. So what did that do? Let me explain what that just did. It means that when somebody opens or clicks the up button, and they open this, I'm going to type this for the free ebook.

When they type that and when they open it, and they opt in, it's going to send them to the other bridge page is gonna send them to the other bridge page. What do I mean? This ebook bridge page here. Okay, this ebook bridge page here. They're gonna go to this one. If they go to the one that I've already got set up and is working this one here the control, then they're going to go through the funnel as normal. So why is this important? Rodney? This is important because if you've got something that's working or if you know your funnel has been working, let's say you're making a few sales here and there. You don't want to mess that up. That's the worst possible thing that a business owner can do is to jack up what's already working. So don't screw up. Just send 10% just 10% of your traffic to a test for an ebook now, the last piece of being able to track that is most affiliate vendors pay attention here listen up real quick. Most affiliate vendors will have the ability to do tags or tag IDs right at the end of the URL. So for instance, in my buttons, you would deliver the ebook through email. So your first email out to somebody would just say, hey, here's a free ebook and even if the people didn't opt in for the ebook, they're going to be happy to have gotten a free ebook two. So it doesn't matter if both people are getting it. The people who didn't know about the ebook and the book people don't overthink that. But if you go into the set action for your button on your bridge page, you're going to have let's just say you're going to have your affiliate link.com. So this is your main affiliate link that you've been using as a typical resume here. This is your typical affiliate link, and then you're gonna put a question mark T ID equals ebook, something like this.

Rodney, give me a thumbs up if this makes sense. So typically, you can do a tag ID, the T ID is what we use. That's how we code our things. Is a question mark tag ID equals ebook. And if you've already got one string of a question mark, then you would put an and symbol instead of a question mark. That's a funnel string thing, but we're not going to get into that. But if you put that ebook, then in your affiliate dashboard in your affiliate back office, you're going to see every single sale that comes through via the e book. So here's how you would track it. Then you'd look in your click funnel stats, you'd say hey, are my opt in rates about the same or better? Maybe your ebook opt in rate is 5% less but you convert 50% More of them into sales, they convert at a higher rate.

To calculate your opt in rate, you would calculate basically it's called earnings per click. So of all the people that land on that ebook funnel, how much money have you got? Money divided by clicks, money door hits. Same thing with your typical running funnel that's already working. And then that way you can see over time, you can run this test for a month or two. You can see over time, okay, I get more value or the people that come through my ebook funnel are more valuable to my business than to my typical traffic. So that's a fast and easy way for you to be able to track all of your traffic that's coming through your funnel and to make sure that you've you understand exactly is this helping or is this not anyway, alright guys, we're gonna be here tomorrow, same time, same place 10 am Eastern for another edition of wake up. Legendary. Be Legendary, my friends. I'll see you again tomorrow at 10am Eastern. I'll be here. Hope you're here. We're going to have a guest tomorrow. Tune in to make sure you don't miss it.

4 Keys Vital To Affiliate Marketing Success


Below is the transcription for this episode:

 

JoAnn: Hello and welcome to the Friday edition of Wake Up Legendary. My name is JoAnn. I am the Marketing Manager here at legendary marketer and I am so pumped to be hosting today. A little tongue tied sorry about that. But anyways Dave willl be back next week Matt's been hosting all week. I'm pitching him today and I am super excited for you to meet today's guest. Her name is Mel, she has a ton of energy, a ton of background and a great story and I can't wait for you to meet her. So definitely hit those clapping emojis in the comments and let's bring on now hello welcome to Wake Up Legendary. Hi, thank you. Wow, all right. So share with all of us how you found legendary and I know there was a teaser about a can of hairspray to help you fall into affiliate marketing so definitely share with all of us what that is and all that good stuff.

Mel: Okay. Okay, sounds good. So yeah, it all started with hairspray. Honestly, I found myself over the past couple of years. I got asked a lot like what hairspray do you use to get your hair to do what it does? And I was like oh, I use this type of hair spray. And I noticed that people would actually go buy that hairspray and I was like, and I started to notice it started happening enough that I was like, you know, I'm wondering if there's something like this. I wonder if I have some, you know, I'm careful to not recommend things that I haven't had really good experiences with. And so it's like, there's something new to like, earn money. And so, anyway, then I started doing some research and that's how I searched how to make money online. And I did a little YouTube search and I found two different women actually speaking about their experience doing the 15 day online business builder challenge. And from there I thought about it for a number of months and actually went back and reviewed their videos. And finally in April on April 8, I enrolled in the training myself. 

JoAnn: Wow. Okay, so you are curious, how do we make some money off of my referrals? Right, basically, you find two different people talking about waco talking about Legendary and the 15 Day Challenge and then you wait. Why did you wait, what was holding back? 

Mel: Well, it was just a caution. I was really really a person that likes to research and think about a plan of action before I just jump into something, especially if it's something that will require monetary investment, even if it's only $7. And so I just wanted to do a little research on the back end, and then a bit of reflection within myself to see if that was something you know, this was something I really wanted to pursue. And I came to the conclusion that yes, I did. Want to pursue it. 

JoAnn: Wow. Okay, so even went through like, Is this my next step in life before the $7.15 Day Challenge? 

Mel: Definitely. 

JoAnn: Yes. Okay. Wow, I love that. That's pretty cool. Now, there is another thing I saw actually sitting in your TikTok videos. You called yourself the side hustle, Queen.

So there's all of that with our audience of why you are the side hustle Queen because I totally agree with you, by the way after.

Mel: Yeah, so any family and friends that are ultimately here this will attest to the fact that as a kid, I had various side hustles. I would have actually most of them are still in operation today. They just passed down to my younger siblings because they have continued to work great. So I've done everything from a little pumpkin in the USA, and then I do a Christmas tree pick up business after Christmas and people put all their trees out on the curb. We'd pick them up and take them to the recycling place for $2 per tree.

And then it kind of grew from there to a home organization business, a lawn care business, which is also still in operation today. And yet there have been a number of present crapping businesses. So we're entrepreneurs. Yes, matter what, we're entrepreneurs. We have an entrepreneur mindset. And that's what you want. That's what you're going after. You do also have a nine to five. You've been in that for 15 years.

JoAnn: 15 years. And all along building these side hustles that you've now passed on to family members? Yes. Wow. So we have a whole family of entrepreneurs going on. I love it. So knowing you've done all these different side hustles which made this stand out differently from what you're like, This is my next stage. This is the next part of my life. 

Mel: Yeah, so I've always had this little voice in the back of my head, this little goal that I wanted to be able to figure out a way to earn money while I slept. And so I thought, you know, because there's only so much time in a day, right? And a lot of the time we get paid. We trade hours for dollars and you know, it's a great system because you know without it, we would be in real trouble. But there are only so many hours in the day. And so that also means if you're trading hours for dollars, there are only so many dollars you can earn, if that's what you're doing, only and so I looked for ways that I could, you know, maximize my time and maximize that opportunity. I had to earn money even while I was sleeping. So passive income side hustle was on the docket for me.

JoAnn: Okay, so we titled it four keys to success and I wanted everyone to really understand your background that this isn't just your first time starting a business. This is it. You know you've gone through the newbie stage a number of times. So, let's start sharing those four keys that you think everybody needs in order to really do business when starting out. Okay, okay, so the first thing that I would say is something that was further solidified when I had my first call with my business plan advisor. Advisors and that's Ramadan and he is awesome on by the way, I saw him in the comments so anyway, he told me he told me when they featured on my on wakeup legendary, and I was so awestruck, and here I am so in less than three months so it's a dream come true. But we were talking in our first meeting. And he shared with me he asked me the question, you know, what sets you apart or what makes you different? Think of your first top, you know, two or three people that you know that you would perceive as being successful, right? And think of those people and what you most admire about them. And then ask yourself, you know, what, does anything disqualify me or set me apart or make me different from these people? And does anything disqualify me from having the same kind of success? And I thought about that deeply and came to the conclusion that no, you know, nothing disqualifies you or me from, you know, being just as successful as the role models we look up to and you know, creating our own success. So that would be the first key if you are worthy of massive success.

Just being consistent and believing yourself in yourself and in the process. Do you feel that you know, that's a massive roadblock for a lot of people or they just don't think they're worthy of it. Yeah, so they don't take the action to match that worthiness. You know, like they just told themselves that what do you think contributes to that?

Mel: I think, I think just a fear of acting or maybe not even understanding that the power is within you. You use the word action. And I recently discovered this

until it becomes a reality, and that's the key you know, for people who maybe feel like that for whatever reason.

You know, if you can act as if, and just be, you know, even if it's a little bit out of your comfort zone, suddenly it starts out and gradually yet suddenly at the same time, it starts to build into who you actually are because you're nurturing that little piece inside of you. That's always been there. There comes a point where some people call it selfish, but it's not selfish. It's just taking care of you. Right? You can care for yourself and go after everyone deserves to go after their goals, their dreams. And, and are worthy. Yeah. Wow. Huge, huge, huge. All right, the second key that you have for it. So the second key is, be you just stand confidently as yourself. That's something that I have tried to really, you know, be true to and all the content that I make and and all the interactions that I have with people, you know, you're the same person in every room. And that is you, and that's okay. And you know, if people don't like that, that's fine. But there's plenty that will, will like that and will resonate with you and who you are. 

JoAnn: Yeah, and that is another hurdle a lot of people kind of have to overcome when you first start out. First, we just want you to put content out so you put out stuff that mimics someone else, but it also mimics their personality sometimes. So then it doesn't come across as authentic. Like, viewers can sniff out if somebody's being themselves or if they're trying to be somebody else. They just can't they just couldn't tell instantly. So it's just crucial. I loved your TikTok. You were having so much fun.And it's not that you're you and you're not using necessarily trending songs. I think you're using music that kind of fires you up instead. And that really comes across on the camera. Can you like get your ideas to create content and get really fired up and have that ball energy?

Mel: Actually, this is my third point. So learning zones that know more than you tell us the training, you know, I was having a hard time getting my TikTok going. And so I was like, you know, I know how to I know how to handle this like, and I reviewed the training and I was like, I'm gonna just go find people who do this better than I do and who know what they're doing. And they know more than I do. And so I went out and I started looking at those people and then yeah, taking, you know, the best from each one and then you know, throwing my own take on it and doing Melanie putting Melanie into it, and then yeah, from there, it just kind of it's true. I do. I do get a lot of inspiration from it, especially as I continue to grow. You know, I think I asked myself how am I feeling today or what am I excited to share, talk about my frustration about something and my like plug about something and then I tried to throw that into the video kind of ball it up all the energy cost to the camera. I love that. That's a great tidbit. That's tip number five since we're doing way more than four things to think about what state of mind you're in. And then how can that help somebody? What was some like a tiny roadblock or what was the thought that was going through your head or when you're back reviewing the education? What was like an aha moment you know, last night or this morning and throwing it into what you're putting out there. That's huge, huge, huge, huge, but I love that you're, you know, gotta go back to you gotta go back to the education and going back and looking at what other people are doing.

Mel: Open to continued growth. Yeah, I like to refer to it. The second you stop or think you know everything in my mind, that's how I look at it. When you get in the mindset of I know everything is the day you start failing. But if you're always open to learning, you will always be successful. It's like that. Yeah, it's just that otherwise too many walls come up and then you're just not open to new ideas, new ways of doing or and evolving with the world evolving with the times. You get stuck in grandpa mode.

JoAnn: Yes, I couldn't agree more. In fact, your comment brings to mind one of the people that I envisioned in my mind when and asked me to think of a person that I knew was successful or that I saw is successful and it was one of my great mentors who up until he lived well into his 90s. And the year he passed away, he was learning French and he was gonna move on to the next language after that, and he had cruises booked and he had, you know, there were things he was doing and he was good on the computer and he had a little iPhone and iPad. You know, I just loved that and I just like I want to be like that. Yeah, full of stories in life and energy and it's, that's that's the way to do it. And with you. That's the way to do it. We have Jim on here that says hey, I'm a grandpa. I think you're an amazing grandpa. Probably has no worries. You're here learning. So that's all we're talking about. That's right. All right, and give us some number four.

Mel: Hey, well, number four was to learn from those who know more than you and trust me train five. Number five is to be comfortable with focus. I've noticed that I've had to consciously resist the urge to be distracted or to overextend myself.You know, I have to do work. A busy and rather taxing nine to five as an executive assistant and office manager right now. I love what I do. I'm extremely loyal to the company. I work for. But because of that I make this side hustle in my spare time, which is early mornings and in the evenings. And so I have to choose to be focused and resist the temptation to overextend. Or be distracted by shiny objects. You know, just take one step at a time and channel all my energy towards the positive and just believe in the system and that I my process. I love that and that's where it's, it's that's where that marathon comes in. Right? It's not a sprint. It's a marathon. Do what you can because it's about building a business and with longevity. And if you aren't sleeping, if you're going crazy and you're hopping from offer to offer and shiny object to shiny object you never actually build the roots of that business ever. Because you're just hopping around, seed here, not watering it seed here not watering it seed here no watering. People don't get that like you got to get the roots going and build it.

JoAnn: That it's like being in a crowded room of people and you know, walking around, it's small talking with everyone but never making a connection with some person and it's just so much better to make those connections in the end. So, yeah, really have one focus that you're all in on and make it stronger and more viable than instead of just always starting over. It's hard to always start over.

Mel: I really kind of got started. I was one of the things that I liked, when I committed to this, that's what I committed. I was like I am going to really pour my heart and soul into this. There's not going to be any half hearted effort here. Because I had done my research. I've made my choice and now I'm going to sit in the nest that I'm building.

JoAnn: Right. So what helps you stay committed to that when you feel those moments of oh, I just want to go start building a new nest. So we're here and they're in there. What brings you back, what helps you get grounded back into it?

That is a really good question.

Mel: I would say I think about why. And then I just purposely picked something that I absolutely love, you know, like what you're saying about my videos, how it seems like I'm having so much fun and I am like it's something that I really, really enjoy. I enjoy doing this. I enjoy sharing. When I get excited about something. I enjoy sharing that good news with the next guy and so I just reflect on that. I've tried to set myself up for when the hard moments come. Overall, it's easier to work through those easier than it would be if I didn't have a conviction and a personal connection to what I'm doing okay, so if you're okay with me asking I'm gonna assume your why is not more money. That's nice. Everyone wants money, right? That's why people come but what's your what's, what is your why if you're okay with sharing it that's motivating you to keep going. So my why has a few key parts and the first is I just really, really want to set myself up for success I believe. And that gets that looks more like money than a big bank account though. Yes. Is that part of my why? Of course. Because I am a single working professional, you know, I own a house and I have obligations. So yes, that's a teeny piece of why, but I really, I have been the first first point of my wife and I have been so blessed in my life and I have an extraordinary family that is extremely supportive. And also friends that cheer me on. And so I want to be able to do that for other people. And by having more time, more time freedom, more financial freedom, I'm able to then you know, give and share of life of my goods and myself with other other people, whether that's in charity work or, you know, monetarily speaking or, you know, just by being able to be present and more present in people's lives. So that's kind of the biggest section of my why. Wow, I love that. You're, you're building something that helps you so that you can have a bigger impact in the world and a bigger impact for those that you love. Right. That's awesome. I love it. I love it. You know what else and I hope our everyone that's watching and listening to this realizes the wording that Mel is using. The words you are using are uplifting, positive. Like you are blessed or some people are like I've had a hard life. I've had this and they focus. Everyone has struggles and some people definitely have more struggles than others. Right but there's something positive and in everything we just it's just a matter of how we look at it. And you definitely look at everything in your life as this is going to happen. This is a positive thing that is going and you know how to flip the switch so to speak on everything. Have you always been with this mindset or is it something you've worked on? So it is some of it does come you know by nature to me and then yes, some of it I definitely have had to work on in fact, one of the things that moved you need to actually act and begin my journey here as a freelance Digital Marketer was a period of some really tough times, you know, there were just kind of a bunch of things and I won't, I won't name them all but there were just a bunch of things that kind of left me feeling pretty beat down and really sad. And kind of like you know, I'm not quite sure if my positivity is going to carry me through this. And so yeah, I mean, even though there's definitely something by nature that is within me that helps it come easier than it might to some, there definitely are periods of time and moments in in time where I I must work really hard to nurture the positive and even take, you know, like, I like to describe it as even taking the negative energy that may come into your life. I mean, this still happens like you got that video that did really well. The trolls come out or the haters come out. Like it happens it still happens in the midst of your success. But you just take that energy and then transform it into and direct it towards the positive you know, use the energy from it to then you know, kind of act as that. I don't like the generator for your own power.

JoAnn: And I think it's important to acknowledge we all have shitty days excuse the language, right? We all have bad things that happen, we all have things that moments just feel heavy. And like I even went like hey, you're allowed. You're allowed to, you know, be sad. You're allowed to have these emotions. Then you need to pick yourself up and go. You choose whether you stay there. They're going to happen. Now make the choice. Am I going to stay in this mode? Are we going to do something about it? Have a pity party. That was great. And then leave it next move on.

Mel: Yes, because look what waits for you. If I had stayed in that place, I would not be here today. 

JoAnn: Yeah. And there's definitely I mean, you can there's some people I swear they've been in the pity party for two years. And it's like, okay, some of them we got to pick ourselves out of it and leave. No one else is going to do that for you. You have to stand up and make that change. Would you agree with that? I would agree. Which is exactly the you know, that goes back to one of the points is just to be you and act you know, just get in there. Choose. I think in one of my videos I say you know, the power is within you. I believe that about myself. I believe that about you? And that's 110% the truth.

Mel: Definitely.

JoAnn: So what would you do, you know, someone sitting here because I know we have a few. I'm sitting at seeing them in the comments there at the beginning of the challenge. They're like, I don't know anything that's going on. I don't even understand the comments like that. I'm like, anyways, how would you? What's your advice for someone really brand new, like they haven't even gone through half the challenge yet? 

Mel: Yeah, well just just know. It's hard as hard as it might be to believe because I know how I felt when I was at Trenton. Like, that was me on April 8 2022. Like when I began my journey. And so I would just say keep going, take a deep breath and then just keep taking it one step at a time. Learn you know, listen to the wakeup legendary podcasts. I love hearing the experiences of all the people in the community. Participate in the Facebook page. You know if you have questions, the community is very responsive there. And then just you know, be totally excited and engaged and believe in yourself. 

JoAnn: Yeah, it comes back to I think and you said it earlier in the interview. This will work now. I wonder if this is going to work. Right. It's such a difference even like how you consume the information and your work ethic changes if it's from this is going to work too. I wonder if this is going to work. This is kind of like half assing it right over here. So I'm going to just dip my toe in a little bit. A little bit here. I'm going to start making a funnel but not finish it. I'm going to just watch other people's TikToks but not make my own. Yeah, definitely. I literally felt like I was standing at the edge of a clip and it was dark. And I was like I backed up two steps and then took a running leap and jumped off and had no idea and that's not in my nature. I am a very cautious person and so it was scary. At first, Joe, but it does work it does happen. And if people you actually don't fall too far, it's not gonna fall you realize, oh my gosh, there was a path ahead of me. You know, I was not at the end of the clip and I just thought I was and suddenly the next step and the next step becomes clear and I mean, that's a metaphor for life, I think. I think I've explained it a few times as you can sit in the nice warm jacuzzi, and be cozy. You're going to be bored, you're stuck, it's a smaller, smaller space. Yeah, that water over in the pool is gonna be a little cold when you jump ahead. It's gonna be a little like way more fun food and drink served over there. They're playing volleyball. There's a lot more action and bigger space. For you to move around and grow and thrive. Yeah, definitely. Right. But you gotta get through that you know when the cold water hits your stomach. I'm telling ya, yes. Definitely that moment So, right now, what is the biggest roadblock you're kind of overcoming with your business that you're working on?

Mel: Excellent question, I would say my biggest roadblock right now. I probably want to create more time to do you know I have a list this long of things that I want to do and accomplish and streamline or update on my business. My dealings and that is, yeah, it is a challenge right now to find time. I would love to post more than once a day on my social media channels. I just can't right now. And so I think it's just being I think for me, it's more of an internal roadblock. It's like being patient with myself as I work through. You know, this is just what the process for now is going to look like. 

JoAnn: Do you batch content at all?

Mel: I do. I do. Sometimes not all the time as a rule, but I do try. I do try to do that when the opportunity to schedule presents itself. 

JoAnn: Yeah, that definitely can help when we have busy schedules for those that don't know that batching content is you know, I'm feeling really good on Sunday. So I'm going to make 5-10 different pieces of content and put it in the drafts and then on days when you're not doing so great. You have something to post and someone a guest a couple of weeks ago actually said when they are feeling not in the mode but they need to post or and they were doing they're doing like two to three a day. They just reposted the same video from a few weeks ago. They don't make any changes at all, and it sometimes gets even more views than the original like it just doesn't matter. So that's something to think about. Also, when you're just like, you know, I want to put something out there, let's post something from two months ago, and just pop it back in. We were scrolling through and and you'll see videos where it's the same one like every two weeks for months. And they all have 1000s of views. Okay, so this is a great technique. A little tidbit here, for sure.

Mel: That's a great, great suggestion. Yeah, and I've only done that once. So that would be something that I could totally incorporate because I've got so you'd have those like favorite posts to the right or even could change the music to it and you know, absent variety that way. So it's great it's something else that I've discovered that has been fun for me is when I you know, maybe I don't have I kind of went into this thinking that when I was batching I had to like do the entire post right. And sometimes what has worked for me is that seeing the video portions be like oh, you know, I'm like standing out here in the backyard. You'll see if you go to my TikTok. I usually don't do them back to back or post them back to back but you'll see like I'm wearing the same outfit in a couple different posts. And yeah, that's because I batch the video and then I went and looked at what I wanted to do as far as adding the text or the effect. Something like that where I waited for the day that I was like, I feel like this and that's the perfect background video to put together. Oh, those are huge guys. That's huge. Just getting video clips creates a library for your brand of video clips. They don't even have to be assigned to any purpose just getting clips of you pointing or in the background right. The lighting is great. Let's do a whole bunch of different one. I'm ready to use the right.

JoAnn: I love that it is huge. And just build that library.

Mel: Yep. So I literally have a bunch of random pointing videos. And then you make it work or not. I don't know, horseback riding. Like I love this. I'm so happy right now. I want my people to see this. And so I pulled out my phone and you know they'll be riding a horse and then I came up later you know with what I wanted to say over the top of it, right?

JoAnn: Huge tip guys. All right. My last question for you. Do you go live? I know you have a busy schedule, but have you gone live?

Mel: Yes, I have. I'm really glad you asked that question because it can be a really scary thing to go live even if you feel comfortable in front of the camera, making your content. It's an entirely different experience to go live. And for those who heard and then those who have it it will sound familiar Dave Sharpe has spoken about one of the times that he I think was hosting some sort of webinar and he gave the entire webinar to an empty room. And that happened to me the first time I went live on TikTok and Instagram, Instagram, I was there for, you know, a good 10-15 minutes. That's all I could handle the first time and there was zero I told my story to start to know but I acted as if and I know I acted as if I was speaking to an audience of hundreds of people and you spoke with conviction and confidence and on TikTok. I had I think two people and they only stayed for a few moments. And so, but then I have actually not done as many lives as I would like to. That's one of the goals I have for expanding and continuing to grow. But the lies that I haven't been able to tell since then. My most successful one, you know it went on. I had a day off and so I did a two hour live show. And I got all sorts of comments and it was a wonderful conversation. And you know, at its peak I had and sustained about 250 listeners and so you know suddenly that empty room, you know, became a teaching ground for me to look back on and be like whoa, and now look at what happened. So it's possible and I really believe it's gonna. You're gonna have days where you're speaking to 250 people. They have five or one but to this one, it made a difference.

JoAnn: It's just about doing it, right. It's just that everyone has the day one. We've talked about that before here and in different places. And even if nobody's there to listen, it's helping you. perfect your craft. Learn more about yourself. Learn more about your business so that when you have 250 on, you're more confident you've already been through it. You've practiced, you've practiced it live, right? Build that confidence and you know what to do, you know how to handle this. And now you're ready when there are viewers there.

Mel: And you know, it surprised me. I hear it said a lot. You know people are concerned about what if I go live and I don't know the answer to a question it can be very intimidating to see that and to also be like staring at yourself in the camera and feeling like you're having a one way conversation and and that I have been surprised actually it how how many of the questions are actually the same question. And then also how much people actually enjoy and resonate when you may not know it all. And you can be like, You know what, I don't know that. But, you know, that's a really good question. And you can brainstorm you know, well, maybe we could do this or maybe you could check that you know, hone your mental skills there too, in that moment, and take a note and now you have another piece of content for when you find out the answer, right. We don't have to know it all. We just have to know a little bit more than someone else so that we can help them out and if they bring up a question or a topic we don't know. There's another area of growth and another piece of content to help your business grow further.

JoAnn: Oh, I love that. So I know we kind of covered this is Dylan earlier but Dylan asks, How do you get the confidence to post? Ah, yes, that is a great question Dylan. For me, it's going to look a little different for each person. Right? So I'm answering from Mel's perspective. For me, just getting in there and doing it. Even if you want to, like you know, do some dry runs like do a practice run or to see if that helps you. You know, do a post, save it and then rewatch it. Be gentle with yourself but still see if there's something that's glaring that like oh, wow, I didn't realize that I didn't pronounce words clearly or I was you know, fiddling with my hair or my you know, soft or whatever. So that kind of thing. That's what I would say, it's a beautiful bit of practicing. And just practice getting yourself comfortable in small ways. And then just get out there and do it. Don't delay too. Don't delay too long. Just Just get out there. Right and then just hit post?

Mel: Yes. You just jump in the pool. People jump off the cliff. It's not a cliff. It's not a cliff. They're like, you know, our email, everyone because they were talking about the saber toothed Tiger. There's no tiger coming to attack you. Nothing will happen after you hit post. But except that you're gonna grow a little more confident and you're taking that step and you're gonna do it.

JoAnn: Yeah, awesome. This has been a fantastic interview. You definitely need to come back, you definitely need to come back and be on with Dave when he's here. Don't wait for us to reach out. If there is anything that you're excited about that has changed, updated. A new win, big or small. We want to hear about it. definitely email me, keep in touch and we'll get you back on the show. For sure. Okay, well, we have two places for everyone to follow Mel here. Is tick tock and it's @modmillennial. Correct? 

Mel: Correct. And then Instagram is really close to that. It’s @modmillenial8 She has you just have a great spin on what everyone else is doing. But it's you and a great example for all of our listeners to go check out and see how she really makes it her own. And she's just having so much fun.Give her a follow let her know that you saw her on Wake Up Legendary. Give her some love. I already know she's gonna give me your account some love back and help build each other up. So thanks again for coming on the show. All right, everybody. That is a wrap it has been such a great episode of wakeup legendary if you tuned in late. We'll start over from the beginning. Grab Mel's tips. They're huge. Lots of golden nuggets dropped. Have a great weekend and we will see you on Monday. Peace

Tips For The New Digital Marketer

Tips for the new digital marketer are what this episode is packed with. Below is the transcription for this episode:

Matt:  Good morning. Good morning everybody. Happy Thursday, August 11. We are living right now and silencing my phone. I hope you're doing well. We go live if you're new we go live every single Monday through Friday at 10am Eastern for a show we call wake up legendary. We bring on brand new guests every single morning. And you know I think the most powerful thing that comes out of these wake up legendary episodes is that people from every single walk of life, every single background, they come on the show and there's people who live who like oh my gosh, like hey, that's me. And you know, this morning, we've got a guest Kelly, who's I think a dental hygienist and, you know, there's probably going to be a couple of dental hygienists who listen to this episode. And for whatever reason, they'll be like, hey, like, I get that I've lived your life a little bit. Like you know, I've had a lot of shared experiences with you. This is cool. And it'll open their mind to Hey, the power of the internet is here to be harnessed. And I could do something like that, right? What a powerful experience for people. So without further ado, I'm gonna bring on Kelly and if you all could give me a little hand clap emoji to welcome her to the show. Kelly what's up? Hey, hey, where are you from?

Kelly:  I am from North Carolina, a little town called Eden.

Matt:  All right. Beautiful. Love it. Well, thanks for coming on the show. Thanks for taking some time. Yeah. Thanks for having me. Yeah, of course. Well, tell us a little bit about you're also a mom and your dental hygiene is a couple of days a week. Tell us about the busy schedule you've got going on. And how did you find legendary before legendary, have you tried any other ways to generate money on the internet or anything like that? Tell us a little bit about your journey. Okay.

Kelly:  So I've failed legendary by watching tick tock. I was watching videos from another healthcare worker. You know, I just kind of resonated with it. Sarah Thompson. Was her name.

Matt:  Yeah, she was great.

Kelly:  Yeah, I love her. She's just super relatable to me. Anyway, I watched her videos for probably a few months. I'm just very like, if it sounds too good to be true, it probably is the type of person who watched and watched and watched and I finally was like, You know what? It's seven books like I spin more than that at lunch. So yeah, so I finally did it and took the training and I'm in here. I started I think the very beginning of June like with the train and I did, I did my first tiktok like July or something. Yeah. I'm not training at night when the baby is in bed.

Matt:  Yeah, get the baby's sleep and hope the baby keeps sleeping and then and then in our air we go home and train. I'm on TikTok. It's it's business building. Yes. So you were and it was cool because in your little questionnaire you're like, I'm hitting my first $1,000 Online while sitting on the beach over the weekend. I did, which is stupid. You know, it's a crazy thing because, you know, the whole behind the scenes of, let's say you sell something online, right? Let's just say for instance, that you have your own product that's $1,000. Right. And you are sitting out on a beach right? And in a lot of cases and somebody owns something that requires $1,000 to sell or whatever, let's take my wife as a therapy business, right? And so you know, for her or for a therapist to make $1,000 They're gonna have to do like eight or nine sessions. And it's gonna take eight or nine hours of their time that they're gonna have to write some notes, right. That's a whole day of actual physical work sitting in an office. And here you are, you know, are you on the phone with somebody calling them out, you know, trying to sell them or hard sell them on something. No? Kelly's is out on the beach. She's just out on the beach and you've got a whole entire the beauty of being an affiliate actually is that you've got a whole entire army of people who are working on your behalf. You know, it's almost like a VIP, like, executive thing. And the cool part is two months that you know, it's crazy. Super cool. Have you tried anything else like, drop shipping or something?

Kelly:  A little bit. I kinda had dabbled in some Amazon stuff Haven't

Matt:  they? Same thing you like: you found a training course and tried it out? Yeah,

Kelly:  I found I think I was on YouTube one day and I saw a girl you know, talking about her Amazon business. And you know, I had never, you know, being a dental hygienist before COVID. And before being a mom like that was my main focus. I never really thought you know, doing anything. I really enjoyed what I did. But you know, then COVID came along, and then it made me start thinking like, you know, I'll never have the option of working from home. You know, like COVID puts things into perspective. You know, like, it's either like, I work in people's mouths or I don't work, you know, like hop on a computer and do your job. You know, that's kind of what led me to the Amazon thing. And then when I had my son, it was like, yeah, like something. Something's got to change because I just love being a mom and I want to be with him more. And so yeah, so I dabbled in the Amazon stuff a little bit. I haven't really found any success with that. It's a little bit harder. I feel like to get your you know, Amazon has so much stuff, you know, and if you're not on that first page, people aren't gonna see your stuff. And so yeah, it's a little harder.

Matt:  Yeah, I think. Think with that Amazon thing, too. I mean, that went through this whole craze. And I don't know, there's still definitely people making money on the internet. The interesting part about Amazon I think, in a lot of ways is that Amazon has also chosen to kind of compete against some of their creators and against some of their people on their platform, which is sort of interesting to me, but you know, like, for instance, with batteries, like they started just making their own batteries, you know, or lots of different products. I recently just bought a fan, and it was an Amazon brand fan. You know, like, for them they're like, we're gonna find a way to grab as much profit as humanly possible, which, hey, it's there. Right? They can do whatever they want, but it does make it a lot harder over the last few years with all of the competition plus, Amazon, one of the biggest companies that ever exists on planet Earth.

Kelly:  Which is kind of why I picked that I'm like, Hey, if you know that's like the biggest, the biggest shop and you know more than Walmart or anywhere you know, I mean, everybody gets away from Amazon, but it's a little more complicated than that. And then it's like, you know, Amis talking about Amazon trying to compete and everything, you know, they have a lot of fees. You know, and with affiliate marketing, like you get your training, and you know, it's not really like you don't have to buy the product and you don't have to pay the fees for you to sell like, you know what I mean? Like it's,

Matt:  It's just different. A lot different, a lot different. And so, so then you stumble upon our challenge, you start creating the like, what was the process? Okay, so you hop on and you're starting to learn like, okay, there's this sort of like, there's this thing where people are creating short, short form video content. Are you new to creating videos? Like, was that a new video for you? Oh, my gosh, um, yeah.

Kelly:  I feel like when it comes to social media, so being a 30 year old, I'm more like an 80 year old. Yeah, I feel like a scroller and not a poster. Yeah, that makes sense.

Matt:  Yeah, you're standing outside the window like looking through the blinds and everybody else.

Kelly:  exactly. Yeah, I know. You know, if you looked at my life from social media, you would know absolutely nothing about me before this, you know? But yeah, so that was like really the major stepping out of my comfort. Zone. Because, you know, just the thought of posting a tick tock. I didn't even know how to do that. You know, I mean, when I took you know, I got the blueprints mainly because I'm like, I don't even know how to take a personal ticket. So, thankfully, you know, it taught me all that and then that first, making that first tic stock was definitely like, Okay, I'm doing this.

Matt:  Yeah, what was that like?

Kelly:  Well, you know, it's weird because I'm not really like a super sharp person. I mean, my husband's like, you can talk to a wall you know, but it is something like, not having a conversation with someone you know, you're just kind of like putting yourself out there and then they're just watching. You don't know what they're thinking you're not you know what I mean? Like, I don't know and, you know, that brings me to like, tick tock like doing a tick tock love. I have, like, almost taught myself last week. But like, I haven't done that yet. Because I'm like, It's not there to share to do it. Or it's like, what if someone asked me a question, and I don't know how to answer it. You know, I'm super new to this and like, I want to help people. And I don't want to tell them something wrong or I don't know. I just overthink it.

Matt:  Yeah, yeah. There's something different about being like I get that there's something different about something like slightly more vulnerable or something. You know, like you've spent 30 years talking to anyone and everybody in you know, brand new patients walking into your place like

Kelly:  All day long, you know, and, um, like I said, I'm not a shy person at all, but it's just something about being behind the camera.

Matt:  One on one, you know, of course, yeah. And then when you go live there, it feels like there's more pressure on you and it's even more intense and oh my god. Yeah, yeah, for sure. So if you haven't gone live yet, I was just talking to somebody yesterday about going live and how to go live and stuff. And, you know, I basically challenged this person to go live so uh, yeah, it's done the same challenge to you is to do that too, but no, I, I feel like with with going live you know, one of the secrets is I'm gonna give you one of my best secrets, because I struggled with that with webinars about 10 years ago. And it's not really impostor syndrome, but there's a little bit of that where it's like, I don't want to, I don't want to tell somebody right. I think you said like, I don't want to tell anybody something wrong. Yeah, and you know, I think the beautiful part is about if you can develop just enough confidence to say basically, like, it's okay if I don't know every question. And that's a powerful statement. It's, you know, what ‘s gonna be okay. Like, you know, or I think yesterday, the advice that I gave was, you know, you're gonna figure it out because you have to, there's no other option. And when you go live, and somebody says to me, you know, like, like, let's just imagine that you asked me and you say, Hey Matt, you know, how do you run out? Honey, I want to purchase a billboard. I want to purchase I want to rent a I want to rent out a billboard in Times Square. How do I do that? I don't know. Yeah, I'll figure it out. Together. Right, but I have no clue right now. And that's where it's like, it's like people appreciate that level of just honesty because what most people do who are like scam artists and stuff. What most people do is they just go on with their lives and somebody will ask them a question and they'll just be like, I'm just gonna make shit up. Because I don't know what's going on.

Kelly:  Say that is not me. Right.

Matt:  And you. People just want to know that it's not you, right? People just want to know, it's so disarming to just be like, hey, you know, who do we get on here? We've got, you know, let's say, you know, we've got Anthony Jones. You know, it's so disarming for me to just go to Anthony and just be like, Yo, Anthony. Hey, here's the thing. I'm here live because I want to share a little bit about my journey, Anthony, but I don't really know the answer to your question just because I don't know the answer to all the questions. But, you know, here's a good resource for you to figure it out. And it's such like, it relieves you of all of that pressure of like, can I have to know every answer to every question? Oh my gosh, what am I not and it makes going to live much more of just that, hey, I'm hanging out experience versus like, I'm the world's foremost expert on everything. Online Marketing.

Kelly:  Like what do I talk about? You know what I mean? Like, what if I get on there and no one is interacting and I'm like to sit there by myself like, okay, so you know, what am I talking about?

Matt:  See what's this is great. unpack some of the fears you have? Do you have other fears like that?

Kelly:  I'm not really because, you know, it's really just like doing it? You know what I mean? Like, it just needs to stop like talking myself out of it. Or like Stalin like, Okay, I'll do it next week. Yeah, that's what I did last week. Yeah. I was like, Okay, I'm gonna lay him down for a nap and I'm gonna go to the lab. And then I found some excuse, you know, that, that I just didn't.

Matt:  Yeah, well, you know what I've been talking about more and more lately about these. I've been talking more and more about how I believe that there's a span of time where people are getting ready to get ready and there's actually good evidence of that. There's been some psychology books. My wife has a psychology and counseling, master's degree, and we often talk about things like, when she was back in school, we would talk a lot about her. Just like what she'd been learning and stuff and there's decent evidence that points to the brain sort of having a little bit of a lag time where we're sort of like, I'm gonna get there. I'm gonna get there. Tomorrow might be the day we'll see. I'll get there. And sure, there's all these people who write books about you know, Mel Robbins, she writes that she wrote this book called The Five second rule, where she's like, Hey, look, you've got to train your brand new pathway. So if you want to do something, and you're not doing it, you want to wake up in the morning. You have to adopt this five second rule you count down from 54321. And you just do it. And it'll retrain via action. It will retrain your brain and your neural pathways. But the truth that I've come to witness and I've experienced in my own life is there's a certain there's certain there's like a build up period where we're getting ready and we're prepping around in and there's little unconscious things that are going on behind the scenes that are getting us ready for this they're asking Can I do this? Am I really good enough? All of this stuff? And then and then someday, it's like, as long as it's not too far down the road somewhere where you're like, Okay, I think I'm ready, I think. And so what I what I try to tell people is, you know, whether you set a date that's like, you know, three weeks out or four weeks out or something or two weeks out, whether you set a date that's a little further out, or you don't set a date at all, or you set the date for tomorrow. The important the most important thing is that you're not shaming yourself over not doing this if you're gonna if you're gonna just you know, say just you know, look at me, I didn't go live again, or a lot of people who are sitting here who are like, I'm gonna post my first TikTok, and I've been I just went and took a nap instead, it's like, right, look, you're gonna figure it out. Give yourself a little deep breath and then, you know, approach it again tomorrow.

Kelly:  Yeah, I'm like, you know, if I would have gone ahead and ended this back when I started watching Sarah's videos. You know, I'm like, if I would have started then, you know, I'll be probably even better than where I am now. And so that's kind of what I'm trying to remind myself at the labs, you know, like, you've already really done the hard part, like stepping out of your comfort zone. This is just like a little bit more, you know, and I don't want to look back thinking man, I should have done that, you know. 

Matt:  Yeah. You know, you know, another good reframe of that is, did you get your 30? Out there good reframe of that is like, I mean, if you spend the rest, if you spend the next five or 10 years just taking small consistent action, like you're gonna, you're gonna build such a massive skill set that will be transferable to whatever the heck you want to do. If you just want to open like a dentistry office. You'd have the most booming dentistry office in the whole entire region, just because you've learned all these marketing skills and you can just take them and immediately apply them to any niche any industry business doesn't matter. Yeah. And there's just so much time like people forget about that. They get all locked in on like, I gotta start right now. I gotta start making money and I've got to figure this out. If I don't my whole entire, you know, my whole entire identity is all wrapped up in this and I used to do that, but I see it a lot. I hear it a lot in emails that I get and ultimately, you know, a good example. I used to . Since I've started in this industry, I have always gotten emails from people saying, like, I have to make money in the next 30 days. Or like, I'm not going to be able to pay rent, or I have to make money in the next like 60 days. I have to make this work in the next 90 days. And it's always like, why 90 days? It's weird. But I always get these emails and I always get these messages and it's always like this 911 Help me, help me help me. And you know what, like, 99% of those people probably didn't do it, but they figured it out. And I think if we release some of all of that pressure, and learn to have fun, and learn to build our skills over the long term, I'm not saying don't make money, but what I'm saying is, there's a bigger pot of gold at the end of the rainbow of building real valuable skills, and you can earn while you learn but as you grow those skills, it's really important, but you have done a hell of a job. I mean, you're certainly learning but you're also earning, I mean, everything that you've spent with us you've probably made back, are you really close?

Kelly:  I'm really close. Yeah, for sure.

Matt:  Yeah. And that's a fast I mean to have started your tiktok last month.

Kelly:  Yeah, I started posting my first one, I think July the eighth.

Matt:  It's crazy. That's crazy.

Kelly:  And I'm trying to remind myself you know, like every day, you know, it's not gonna be it's just like, actually emailed drew yesterday because I was like, you know, Martic types are starting to get super low views like, do I need to meet with you? Am I doing something wrong and of course, he emailed me back, he's great, but I woke up this morning with 40 Min new followers. And like six subscribers, and I'm like, you see how you know I went like three days in a row, like kind of freaking out like, you know, I'll drop the ball somewhere. And then boom, just like one night, you know, I mean, 49 followers. I'm not complaining about that like you know, in one night, like, Lincoln, right?

Matt:  You know what this you know what this is like is here's a great here's a great analogy for for what you you're going through it those first year, a month, and you've got a three day window of time, where you're having these big spikes of like, up and down, up and down. Things are great. Things are terrible. Everything's falling apart. I'm making money. Oh, my gosh. And in the stock market over the course of like 10 years, you know, like a stock will slowly grow right over like let's say a 10 year period then that vision or that looks like that. Here. I'm gonna pull this open. And I'll show you this. Let's just say a s and p 500. All Time. Okay, I'm gonna do I'm gonna set this to max and I'm gonna share my screen here because I want to show you what the difference is like between Okay, so the s&p 500 tracks 500 stocks basically it's, it's a pretty good gauge of like, the overall stock market performance, although I can look at the just overall soc. But check this out. Look at this. So you see this period of time from like, let's say 1982 to whatever 2000 Then you have the two thousand.com Verse blah, blah, blah, but generally you have a slow start and keep building and building starts on top right. But what people don't realize is, you know, let's look at like, six months that you go from, what is this 4600 down to 42. Even if you might have days right that are like look at this day, right? 4100 up to 4181. And you have all these little moments where you have a big crash, you have big downs. You know, if you look at like the five year that we have here, right in 2020 a huge drop right? But over the longer term, stuff like that. When you get into a 10 here, and stuff like that tends to even out a little bit and you'll see that more with volatile stocks. So if you have a startup's stock, you're gonna have a 15% increase one day and a 15% increase decrease one day, but you don't really get that with Amazon or Google or big stocks, right that have been around a long time. You're in that startup phase, you're in the 15% up one day 15% down one day, but in but in 10 years from now. You'll never remember this feeling right number even remember, you had that feeling like I can tell you right now when I got started in 2009 10 Like I had those days I had days where I was like this is all over. I quit. This sucks. This is not real. This sucks and I don't remember those days. I also had days where I was like, Okay, next week, I'm going to be a millionaire. And I don't remember those days either. Yeah, I don't remember the hype and the juice of making my first high ticket sale. I remember a little bit about it because I had $0 But, the truth is, if you're going through that way those waves crash hard and they slap around. But if you have the vision of Okay, five years, 10 years from now, all of this emotional energy I'm putting into all of my freakouts is because I used to have so many freak outs that they feel better. Yeah, it's like what do they say? It's gonna just kind of be a fart and it's just gonna be here today, but it's going to be gone quickly, you know? Sitting, going live and all of that stuff but so you post your posts in these videos. First of all, how do you find the time to do the posting? The jjigae kid you're working with? And then also you have a structure? I mean, do you just kind of like to do it as you have time?

Kelly:  I cut back so I'm working three days a week. So Monday through Wednesday, I will do some at night. I'll try to do some at night when my baby goes to bed, which kind of stinks because the lighting at nighttime is you know I mean I haven't read the light but I feel like I can do better during the day. So that is kind of how I feel, but on Thursdays I'm off on Thursday. So I'll try to use the daylight on those days to make as many videos as I can. And so I'll try to post one like morning watch nighttime, you know, yeah. I mean I just squeezed on the specimen. And that's why I feel like a lot of my videos aren't like I guess top notch quality because I just have to do what I can do when I can do it, you know?

Matt:  Yeah. Yeah. For sure. No, that's cool. I think a lot of people have that and take that approach for sure. And it works. I mean, you're driving lots of leads. You're driving lots of sales and new customers and yeah, I mean, really from the get go for you. It's been pretty consistent like flow of leads and traffic is most of that from tick tock.

Kelly:  Um, yes, I think it has been so far, but I have noticed in the last two days Facebook is picking up for me. That's cool. First, you know, even with the Facebook challenge, which was great. You know, I was getting good views but not like a whole lot of interaction. But like I said, Like yesterday, within the last two days, I feel like I've gotten a lot more interaction on my Facebook reels. I got like 20 subscribers yesterday.

Matt:  Well, that was pretty good. Yeah, no, I mean,

Kelly:  I mean, not subscribers. followers on Facebook. Yeah.

Matt:  No proof. Yeah, Facebook is hot. That's for sure. You know, I was gonna say one thing if you wanted to, if you want a quick lesson on how to track differences. So one thing that you could do is you could actually create a separate funnel for each of your different offers or for each of your different traffic methods. Okay, so you have a little funnel right that you're sending all your traffic to. We do is you could go into Clickfunnels or whatever you youse and you can clump and then do you know how to use like a tag ID I

Kelly:  I think Drew did. I'll have to go back and watch out. He showed me how through eight. He did three.

Matt:  You can do the Weber tags but this one would be a little different. This one would be on your bridge page. Yeah, here let me show you. I'll share my screen real quick and we'll give everybody a little less also. So let's say this is just a random little click funnel that I've pulled up and so this is like your bridge page right? So if I edit this page, each affiliate program or each affiliate company is going to have a different way to add tag IDs. So each one of them will be a little different. But what you can do is you're gonna set you know, this is where you've got your affiliate link, right. So at the end of the at the end of your affiliate link when you would add it, it would be question mark and then it would say T ID equals and then you could put in Facebook now that's how our that's how we do it for like our affiliates but for for Clickbank they have a different this T ID would be something different it would be like tag equals are some I can't remember what click funnels are at Clickbank says, but each company that hosts these products is a habit. They usually have a tag thing that you can put at the end of your link. So it'd be like your affiliate link.com then it would just be a question mark. ID equals Facebook. So this funnel would all be faced when people click this link on this bridge page and purchase it in your back office for whatever affiliate offer you're promoting. That the sale came through Facebook. Okay, and then if you do, if you duplicate the funnel and have it again, you can then type in tick tock here. Okay and that way and you can do it on your opt in page too. So, you know, if you go to your opt- in page, you can edit your page and you can find out where your leads are coming from. So you can have C integrations and when you still get integration you can add to the list with a tag and let's say this one is our Facebook. You could put it on Facebook here under the tag. That makes sense. So then every lead that comes in whose who's from this Facebook funnel, you can go into your a Weber and do a search for tags of Facebook and you can find out how many leads you've got this month for Facebook versus how many you've got from TikTok.

Kelly:  So you would go in and you would do Facebook tag and then you would go back out and go back in and do Tiktok and like save each one. But you would just have a different funnel for each of those. And then also you can you could you could have one for if you eventually get injured, or you get on Pinterest or you know anything like that. Because then the cool part is to for instance, if you go to the last thing, last thing and then I'll I'll shut up about this, but then if you go to stats here, then you can also see how much traffic each of those is bringing you right so you can literally track the exact amount of people this month. who have come through your Facebook funnel, or tick tock or whatever. And that will give you a much more clearer idea about, like, where's my traffic coming from? Where am I coming from? What's the opt in rate of my Facebook, you know, and all of that stuff, you'll be able to see that difference and when you can see that you'll start to realize okay, so my Facebook in three times the purchasers or maybe through TikTok, I'm getting five times as many purchases my conversion rates are way higher, make more time on tick tock or maybe I should go live on tick tock.

Kelly:  Say right now like what I'm doing, like when I posted a ticket, then I will just post on Instagram, like I'm just doing all of them.

Matt:  Perfect. Totally perfect. I wouldn't change anything. Don't make it don't get harder on yourself. Don't overcomplicate it, there's people right now who are making insane amounts of sales every day who are doing just that. Okay. Yeah, I wouldn't overcomplicate it. But I will say if you want to increase your sales, definitely go live. Definitely go and watch it. Do you know Amy? Here's our hire.

Kelly:  The name sounds familiar. I think I do follow her.

Matt:  Yeah, she's on TikTok all the time going live and what she does is she holds up an iPad and then she'll like she'll go into like a little lesson just about like ecommerce. She found an article on the internet. She's not making a big PowerPoint. She was like Google searches and articles pulled up on her iPad, and then she lost her little tripod. So she's like, she's standing there. She's got a ring like, you know, and she's like, Hey, I'm on, you know, hey, we're live on tick tock tick. And she's talking about how the digital industry is or how the education industry is going digital and how people are now coming online and they're learning online and it's not a weird thing anymore. And then she just goes through some stats on this blog post, pulls up an infographic and she'll actually have it on her shoulder just like this. full blown like, I mean, TV producer. Do that. Right away. She learned over time how to go live on TikTok and have fun with it. She answers questions live with people and there's lots of ways to do it creatively. But mostly, it's just like you have to hit a post and work through it and then start to think critically and look at other people's lives and see what they do. If a life comes up on your day. You should ask yourself, what about this life? made this show up on my for you page? What do they do? How did they do that? Start to take some notes. Because the people who are going live on tick tock if they're selling something, they're making more sales than most people, I knew that for sure.

Kelly:  You know who I see lives all the time. And I mean, he's killing it. Oh yeah. Every time I see him on live and I'm like, I mean, he just goes with it to hit me. He doesn't like to run out of things to talk about and I'm like, Dude, how do you do?

Matt:  Well, you know how he does it, he's done it enough times. I mean, it's the first few lives. Phil if you're watching this know Phil's a good guy. No, he did the first couple times for anybody. It's always sort of like stumbling and fumble and like okay, what? And, over time, Phil's name with Sam Calvin, goes live a lot. All those people they just, it's once you get 20 3050 lives in the near a little bit like okay, I can figure this out. I got this, you know, greeting people and what will happen is that feeling of confidence you get because you've gone live so many times people start to feel that from you, and then it changes the dynamic a lot. That makes sense. Yeah,

Kelly:  I think it's like, personally, like once I just get it over with. It's like, it's like posting that first tick tock, you know, it's like, Okay, I did it. Now, let's roll.

Matt:  I was showing this. Man. I don't know if I still have this photo. But I was showing this photo. We did a mastermind. I don't think I have it. We're doing this mastermind, a virtual mastermind this past weekend, and I was talking about how you know when you actually decide the biggest difference between you know, starting out hitting post and the miracle of making your first dollar is you just have to hit host Right. And, and I was allowed to do that armpit sweat. You know, X wet your face can be sweating, and Dave pops on video and he just lifts his arm and he's like, Hey, this is ruining his armpits. He's like, we've been on as we've been on this webinar all day. And you know, even me I've been in this industry for 15 years and you know, still this is virtual. None of you are in the same room as me but it's still there. That's those nerves. And, but it's fun now and it's more of a challenge. Rather than just an intimidating monster. Yeah. So Well, Kelly, I think you know, I sent a challenge yesterday to a couple Whitney and Chris and I'll ask you to, you know, try it out. Just try it out and go live because I think you'll be the results. And then also, you know, if you do and, you know, if you decide to live, what we love is if you reach out in let's say one or two or three months and let us know how it's gone. I love to have you back on the show again. And, and we'll have you hop on with Dave and talk about how your appearance has been, even if it hasn't really changed anything. Guarantee is even if you know my gut feeling is that you'll get a lot more money. But even if I'm wrong, and it doesn't work that way, what you'll do is you'll learn something, and whatever you learn from that experience, good or bad, that is absolutely going to be valuable and valuable to me. So we'd love for you to share that again. Come back to the show in three months or something or two months and share with us what happened above that. Cool. Hit us up right right back to Roxy and hit us up and we'd love to we'd love to feature you again. Okay, awesome. Thank you for having me. Let me let me give you the last word. Before we head out to anybody who's who's who you know, they've got their phone and they're about to hit the post. They're nervous. And they're like, Oh, God, I can't hit the post. What would you say to that person? And what would you say to anybody who's just starting?

Kelly:  you are not alone, I have been there. And honestly, just do it. You know? I mean, it's like, what do you have to lose? Just do it and I promise you will feel better. You'll get better. I'm still learning but I feel like I'm better than you know. I go back and watch my first one and I'm like But yeah, just do it. You'll feel better. Oh,

Matt:  I love that. You'll feel better. Yes, people say that I can't even imagine how many people are saying that they're just like, No, it won't count. Better.

Kelly:  They do. They'll know what I mean.

Matt:  Yeah, yeah. All right. Cool. Kelly. Thanks for taking your time. Have a great rest of your Thursday. Have a good weekend. Thank you. All right, everybody. You know, there's a comment up here aways up and we started this thing. You know, people resonate with other people's stories and it's important and it's meaningful and I kind of blew past but I thought it was really important. And there Amber said my schedule and Kelly was talking a little bit about her schedule. And she's, you know, she's working a couple days a week. She's got one day off today. And you know this person Amber's probably never met Kelly. I've never met this person. But when we share stories and they connect with other people, powerful things happen, transformations happen. And so go follow Kelly on TikTok. It's @makemoneywithkellyg And yeah, give her some love and when she goes live, not if when she goes live. Hey, tune in, tap into the live and say Yo, I'm loving this live. This is really cool and gives her a little love. Thursday, August 11 is a wrap. We'll be back here tomorrow. JoAnn will be hosting tomorrow, Friday, August 12. And we'll be back for another great episode.

Here is another episode we think you'll enjoy: How to bring Tiktok followers to your instagram

How To Quickly Grow Your Account On TikTok

How to quickly grow your account on Tiktok. Matt sits down to chat about growing a Tiktok channel to over 316k followers. Below is the transcription for this episode:

Matt:  How to quickly grow your account on Tiktok is what we titled the show today. Hello, happy Wednesday. It's Wednesday, August 10. Pumped that you guys are here excited that you're joining us. We've got an awesome, awesome duo lined up, lined up. I'm excited. They're going to share with us a little bit of how they got to 316,000 followers and this is going to be an awesome episode. I'm really excited about it. If you're new we go live every single Monday through Friday at 10am. Eastern time. So right at 10am we sign in, we hit Go Live, we bring on a guest. I just met them. I've never chatted with them before. At least I don't remember, we go live. we unpack a little bit about their strategy. We unpack a little bit about their business, their journey to finding success on the internet. And you know the internet is just a wildly vast opportunity to make money and create income. And I thought that I had this funny. I had this funny thought that for the last 10 years every single year I thought oh, I missed it. Oh I missed it. Oh, I missed it. And people have the scarcity mindset sometimes with the internet and and every single time that I say that a new opportunity appears right and and today this morning, we've got two more guests who are living breathing proof of that. So Whitney and Chris, what's up how's it going? Pretty good. Good. What's new?

Chris & Whitney: Oh, I really don't know. Living life. Enjoy.

Matt:  Tell us a little bit about your story and your journey to coming online. I mean, why have you found Legendary what's the story behind starting your own online business?

Chris & Whitney: I was out in the semi truck driver and I was watching TikTok and I came across. Megan Ryan recommends by watching her videos and I was like, I can do it online and be home. So I went to their website, checked it out and brought me under her. And I had ever watched the videos and they go through the website and she was like well, let's try so yeah, that's pretty much what happened.

Matt:  Cool. Cool. So where are you Whitney? Yes. Okay. So do you are you do you work are you stay at home mom?

Chris & Whitney: I used to work as a CNA and then I started having health issues. I started having seizures. And so I wasn't allowed to drive or anything and it really put a damper on my mood and and with the kids. We have six kids between us and it was just hard feeling like I couldn't do anything for anybody.

Chris & Whitney: No, yeah. It gave us hope that I could do something.

Matt:  Yeah, that's cool. What do you say when you come online? Have you ever said you are on a tick found through Megan and Ryan. They're awesome. And then and then I'm just so curious. Like have you ever tried to make money on the internet before? Yeah. So totally for the first time, totally. Brand new.

Chris & Whitney:We were definitely those people that said, if you thought you make money online, you're stupid and then we we started looking into it and it's just it's blown our minds. Yeah. First we didn't even have the money to start out. We ended up selling our car by the blueprints so that we can do this.

Matt:  Wow. So you got a truck and no car.

Chris & Whitney:We didn't have any. We sold our car that was money from that paper and then we took what was left of the bottle , a cheap car for a little while and got back on our feet and now we're back in Chevrolet Suburban. So there you go. 

 

Matt:  Isn't it just funny how like, you know, some people would be listening to this would be I don't feel fazed by you guys saying that at all. Let some people listen to this and be like are these guys that are downlines? Are they crazy? I heard this guy say this recently where he's he just said, you know, everything's gonna work out because it has to, like, everything's gonna work out because you know what, it's life and it has to, and and I just thought, Wow, what a great way to just defuse all of the stupid emotional bullshit that we've got going on in our life and all the crazy stories we tell, like, tell ourselves in our head. It's like, you know what, like, Hey, we're gonna sell our car, we're gonna figure it out. We're gonna make this a priority for ourselves. And we'll figure it out because we have

Chris & Whitney:about him feeling down about life. We got to save and even the same for me.

Matt:  So what a great partnership is cool. So you hop online, you go through some training, you purchase our upgraded training and for anybody who's new, it's just we have a business blueprints we have business blueprints that are you once you purchase our challenge. We have additional offers and things you can buy for upgraded training if you'd like you don't have to but they sure are helpful. And your experience with the challenge and the blueprints and stuff was good? Was it great was it I mean,

Chris & Whitney:it was legendary.

Matt:  I like that. And you go through all that training, how long ago it's how

Chris & Whitney:We started back in the year I think we bought February. That was started in the middle of March actually trying to put out a few videos and trying to learn the ads and stuff on Facebook. Cause that takes care of all that. Face and tick off so now hey

Matt:  So and you guys are even blueprints. purchasers, is that right? Yes. Okay, so we gotta get you guys down to Florida and get in the mansion a little bit and hang out in Florida together.

Chris & Whitney:Although we're gonna try to come to the next one. All right, cool.

Matt:  That's gonna be the first week in December, so that'd be cool to meet you guys. I'll be there.

Chris & Whitney:Whether it be

Matt:  But yeah. So okay, now my curiosity My Will, the gears in my head are turning. Okay, we've got a TikTok show here with 316,000 followers. You guys are obviously generating leads. You guys are obviously making money which is great. What's been the secret? Or maybe there isn't a secret but what's been like a catalyst of your insanely fast TikTok growth. 

Chris & Whitney:Well, it started off. Oh, making the videos. And I was running about her. You know, we talked about everything we do. And they just weren't. They weren't really working at first. We'd get a few files here and there. Maybe a lead here and there. But we just weren't seeing the success that we thought we should. He was getting discouraged. And so we sort of took a few days away to watch some more videos and then I emailed you. you email me back and say to try to watch How To videos. Okay, and how you can watch other people's videos go viral, recreate videos, and remember guys may but he had the app on his finger in Yeah, yeah, he and that's it. And he tossed it behind him. I'm like, well, I could change that up and I could take a bite out of the app and use that as my hook. And I told her about it. She said, Well, I don't think that's gonna work. Somebody's Done, done that. And I'm like, but that's what he said. So let's try it. She was so it was kind of that thing I just did. It asked for forgiveness later. And well, she kind of had no choice but to forgive me because that video was very viral

Matt:  very viral. You got 28 like 27 million views on that single video. Yeah. How long ago was that?

Chris & Whitney:It was crazy.Couple months probably.

Matt:  Crazy.

Chris & Whitney:Wow.

Matt:  That's crazy, guys. That's pretty cool. 27 mil? And actually, honestly, honest to God, that might be the most I've ever seen that featured on this show. Like I don't think I've seen somebody with a video with that many views. That's insane. Usually like 1 million or 2 million is like wow. Or like, I think, like 8 million or something. Video movies. Yeah. Wow. Crazy. And here people are oh man, TikTok.

Chris & Whitney:That apple thing and when we see people out in Canada, like really

Chris & Whitney:run into people that I've seen in years. Like what are you doing? I'll take two and a half. People I know get interested. They've checked it out. actually took the lead. But that's all well, I

Matt:  Mean, look also, the nice part is, you know, people come back around, you know, just remember the frame that we're starting here.

Chris & Whitney:Do the 15 Day Challenge and then it'll be like a month or two down the road and then they'll hit you with a big package and like, Oh, crap.

Matt:  Well, you'd be surprised it will but it's not that surprising. I think for us it is a little surprising. But you know, you guys went right through our challenge and purchased our Blueprints. You know, a lot of people we've had who purchase something. And Joanne and I were just talking about this, the other day Joanne's, our marketing manager, and I think she said that there was a guy we track here's here's the degree to which we track things at our company. There was a guy who purchased our challenge and didn't start for 39 days I think. And on the 40th day or 45th day. He got an email clicked and opened it and started the challenge. So not only do we, you know, when somebody buys our challenge, we email, email, email, never ending, but you know, he just so happened, you know, whatever. Something clicked on the 40 day and he was like, alright, screw it. I'm in you know, and I think sometimes people just need to fill things out, you know, test things out, try it out, dip their toes, you guys are kind of like all human beings. But, you know, that's a little bit of a difference, you know, you're a different breed. That's, that's like somebody who's ready for entrepreneurship. You know, ready to dive in? That's really cool. So you get on and you start creating TikToks and you're like, Screw it. I'm gonna get on TikTok. I'm gonna create some videos. I'm curious if you've gone live at all. Have you ever tried that?

Chris & Whitney:Yes. When I first started going viral, and I got to the 1000 That was one of my goals was to get 1000s Go get that first one out of the way. I think it is a feedback game. It was just I needed to do it so that I can be more comfortable with just talking to people and then not actually being there. Yeah. Still not comfortable with that.

Matt:  That's a tricky one. Right? I mean, it's tricky because you're kind of on the spot. You can't plan that much. Yeah, I totally get that. I totally get that I was on last night and I was just kind of like scrolling through some stuff. I get good at ideas by scrolling through TikTok so I'm kind of like, you know, one of the best. TikTok ads you can run is when you stitch something or you take an idea from a different video or something okay and kind of stitch together with a different video. And this girl came up who had gone through our challenge and stuff and isn't a blueprint member and she was alive on TikTok and I was like, wow, I sent that over. To Joanna. John was like, wow, she just came on my for you page at the same time. And it was just funny because, you know, I think I told her to go live on one of the blueprints, training like a couple of times and she finally did it and it was she who rushed, like she was doing so well. Her presence was so good. It was so clear. I was just like, Damn, you are killing it. And what she did was she went live and she pulled open you know, like actual industry statistics. The cool part about going live on TikTok is like you don't have to prepare this big presentation. Like you're doing a webinar or something, you know, like, you could pull open a couple of websites on your computer on your phone and just hold it up to the screen and be like, dude, check this out. It's free in this forum. Like, you know, it's like everybody's going into the digital online space and learning how to make money on the internet. Check. This out, you know, and it's just like, it's just crazy how those little things work. And if I had any, if I had any encouragement to you with the following as big as you've got, you could probably go live and really blow up your conversions because you're getting a lot of volume in terms of human beings. Big following. You got a lot of people who are like, damn, this guy's cool, loves his stuff. You can blow up your conversions by going live with everybody who goes live there, you know, consistently maybe once a week or twice a week or something. Every three days or something like that you pop online for an hour or something. Man, you'd be surprised. You'd be surprised at how, how, how much that can work but it does take a little bit of it takes a little bit of like, you got to work through that initial sort of fear, not fear, but just like you got to figure out your rhythm. You know what I mean?

Chris & Whitney:I've seen the evidence of what you're talking about. When it was first going viral. You know, we were getting the views. We were getting the comments needed. But I still wasn't seeing the leads coming in and all that. That's when I went live. It was like I went live every day. Wow. For the first two weeks. First two weeks I was lathering Daikon because I didn't want to lose that momentum. Sauce sausage. And it was like every day after the concert. We got that email. Yeah. We will lead. sales and sales lead to bigger sales. Yep. So I definitely have seen that work in that school.

Matt:  Yeah, that's cool. That's cool. And you know, you might not have to go live every day. Although I know some people who definitely do and, you know, for instance, Calvin, there's no there's no secret to the fact that he's one of our top earning affiliates in our in our referral affiliate world or whatever, of all time, because he's been going live for like hours on end every day. Not every day, but almost every day for like, over a year. I think it's just absurd. But he's kind of on that like, he's on that incredible folk level like I actually don't I actually don't know how the hell he does that. But he's, you know, he's trying. He's trying to grow a multi million dollar brand you know, like he wants to grow a humongous brand and I think that you know, having a big big vision for what's possible is important. And man you guys are you guys are killing it. You guys are crushing it and you guys are where are you out here in Kentucky? Okay. Yeah, I feel like you know, truck driving, stay at home mom. I mean, you got a lot of time where you're not at home, right and then a lot of time where you are at home and there's sort of this man, I can already picture it. It's like this picture perfect story about how, you know, an online business. You know, basically just completely you could completely replace a trucker's income from something like this for sure. I'm not trying to make any big income claims but yeah, I mean, it wouldn't be crazy, that's for sure. Right? What's What's the are you guys also on Facebook or other social platforms

Chris & Whitney:with Facebook for a minute? It was overwhelming. Yeah. We were still trying to learn tic stock and then I'm trying to learn Facebook two. The algorithm is totally different. Yeah. So I just backed off of Facebook and now start with tic stock because that's what took over for me.

Matt:  Yeah. There's a good lesson in that which is there's a good lesson in that, that you had something you have something that's working really well for you. And what you did is you didn't stop what was working. And that's one of the biggest mistakes I see people make, though try something new. It'll be overwhelming and all their attention and then what was working before stopped working. And it's like, what the hell's going on?

Chris & Whitney:I went back to the old saying embrace proto faces. Yes. To get that word. Back to the one that was.

Matt:  That's right. That's right. And you can always, you know, you can always keep working, keep running what's working forever and you can as you get more bandwidth as TikTok becomes easier for you and as it becomes smoother, let's say six months in or 12 months and you're like, Okay, I actually got this down. And this doesn't take me very long to do, then you can expand and add on Facebook reels, then you can expand and add on Instagram reels or something like that. But yeah, I mean,

Chris & Whitney:you're gonna wait till later and try it again.

Matt:  Yeah, well, Facebook reels is a good one to get started with because they're working a little bit better than Instagram. reels, I think. But taking that exact piece of content you have and just downloading it off TikTok and posting it on to Facebook. Right. And the cool part is, you know when you can do that because you can do that from your home or wherever. Because you can go on your TikTok and download it on your phone or on a computer or something and then just upload it to Facebook reels pretty quick. But ya know, I was gonna say, you know, becoming omnipresent with that will allow you to just tap into smaller sources of traffic and one of them happens to go viral, bigger sources of traffic, you know, but without a whole lot more extra work. Just taking that same exact piece of content and posting it elsewhere. What's the what's so right now are you still driving right now? Like,

Chris & Whitney: So I did quit my truck driving job. Oh, yeah. He wanted to be home, we wanted him to. So we were trying everything we could get. Yeah. And when I did that, I guess I got overwhelmed because you know, I'm used to being a truck driver down here all the time. And I froze for a little spell there. Like, it's good to focus on the TikToks. Yeah, I think I was enjoying being with my family a little bit. But it was even after, you know, I took this little smell where I was just overwhelmed. Yeah, we were still receiving the winds. That wasn't even doing that. And I told her I said, we gotta get back to it. We're letting something go right here that we don't need to let go. So we're back in and now we've been recording some videos. I've probably got a month's worth of videos saved up in my drafts because I'm out back to work. So I'll be able to post them at work again, and I'm gonna let it build for a while before I do that again. Yeah, I jumped the gun. You know that success is there. But you don't want to jump the gun because sometimes the success is one month and then you're gonna build a month or two. And you got to start building again. And it's you just gotta keep repeating that process.

Matt:  Yes, yeah, totally. And so from the perspective of like, when you're creating content, are you creating content sometimes like at home sometimes on the road? Are you communicating your story about that process? Because you know, it's funny, it's funny, you might be like, Well, that was kind of a mistake. You know, maybe maybe jumped the gun a little bit on that. But also man I mean, I'm I'm but the moment you start telling that story like that, to me is the most interesting part of everything we've talked about today. Like that is something where when you when you start talking about that, that's where if you go alive, that's easier for you to talk about than it is like you know, lead generation on TikTok dog about that, but, you know, you could put a headline up on a TikTok live and say, you know, truck driver accidentally quits his job to sit here. And we will be scrolling and be like, I gotta tune into this. And I just think don't discount that because that might sound to you, like, you know, mess up. Or, or even just something that's insignificant, like not that important or something, but, man, that's the CPE kind of like, they lean in and they're like, Hey, tell me more about this. Like you started making some money on the internet. You quit your job. You weren't maybe making, you know, six figures or something and then you're just like, Okay, well, you know what I number one, maybe I don't focus on this when I'm outside of the job completely. That makes sense. To me. That makes sense. Or, you know, my brain just sort of went into this fog and I just didn't really know what to do. Kind of lost focus and good you know, I'm back and here I am living and you know, that for people is like, dang, that's cool. I like that guy. You know, he's telling it like it is. It's interesting like, you know, it's it's it's like the it's it's relatability it's like people that people understand that. That's something that is easy for somebody to grasp. Connecting auto responders is not something easy for people, nor does it even mean or what I should use it for. Yeah. Great, cool auto responder. Tell me more about how you quit your job and then realized it was mistaken. You know? Because number one people are. People are looking, you know, to be entertained on social media or they're looking to be inspired. You know, they want to be entertained or laugh and have a good time or do you want to be inspired? Have somebody share real raw kind of vulnerable moments. It's no wonder that those balls roll and people you know gravitate towards those. So what I'm what when you're so you got like 30 videos lined up? I mean, do you mostly just create videos on a whim? Do you have a system? I mean, everybody does it differently. 

Chris & Whitney: Oh, I'll be at work or I'll be out fishing or I'll be doing something to pop in my head or write it down. And I got home, or just wherever I want to do that video that I made. Yeah. I don't really have a system. It could be me scrolling on TikTok, and I see somebody else's video and I'm like, I could do that. Yeah, try that. I'll watch one. Of the blueprint videos because it's been a couple years go through all those. But here's something else if something had been out in the world, and I'm now sitting on a river bank one day. I don't even think the video went viral but it's probably my favorite one. These waves lapped up on the beach. And Apple worked on the screen. I mean it's simple, but it's not simple. You know?

Matt:  It really is. Once you start to get that they become really simple. becomes really, really simple. Yeah, I agree. I totally agree. And you start to you start to realize like just how creative you can get and man so powerful that they

Chris & Whitney:sit in the car sometimes you like my creative mode is

Matt:  So hilarious. That's hilarious. And you guys have only got like, I mean 50 ish videos on that ticket somewhere. Yeah, that's absurd. That is crazy, actually. But you know, you get a couple big viral videos and you post talks about your journey and stuff. And, you know, people say that, you know, going viral doesn't mean you're gonna get leads and sales. Well, typically it means you're gonna get something you're gonna you're usually gonna get some leads and sales. And, man, yeah, somebody just said you know, they are so cute. I totally agree. I mean, you guys have a great story and your story just online really just beginning to you know, I mean, you had just scratched the surface of what's possible. So that's cool.

Chris & Whitney:I've told her that. Now that we're starting back if we don't stop doing that, go where we're trying to go.

Matt:  Guys, if people want to find you the best place to find you on that main tic tock channel. This one right here. Yes. Well, I'm gonna give you guys the last inspiring word to everybody who's in our lives today. If there's somebody out there who's who's just about to hit post on that first video, and they're a little nervous, a little bit worried, what would you tell those people

Chris & Whitney:you just got to do it! There's no other way to put it

Matt:  They'll say but I'm scared Chris. I'm scared.

Chris & Whitney:To get yourself out there and be vulnerable and just trust in yourself. To put the word out that you want to put there that people will respond to it.

Matt:  I like it. Very cool. Well, guys, thanks for the inspiration today. And also, I want you to know, next time I'm scrolling on TikTok. I better see Chris live on TikTok. If I don't ever see it, it's cool, man. We're following so many people I'm not gonna know so I'm not trying to pressure you to do something you don't want to do but I am telling you if you want to make some more money, and that's a great way to do it. Great way to do it. All right. I'll be looking for you to live on TikTok. If I see I'll comment and be like, yo, it's Matt, what's up? I'll hit up and I'll share it and it'll be fun.

Chris & Whitney:We would like to shout out to the Taylor show. He was our mentor. And make sure to shout out so

Matt:  Wow, very cool. Taylor is a great dude.

Chris & Whitney:He's the reason we kept pushing ourselves because just his attitude, so. Wow.

Matt:  Isn't that amazing? What somebody's positivity can do to a person

Chris & Whitney: Yes. It really pushed us to even try harder when we were first starting. When we weren't celebrating for ourselves, he was celebrating. It was definitely hard to give him a shout out.

Matt:  Well, thanks, guys. Thanks for coming on the show. And we'd love to have you back on if you want to send us an email in a couple of months and just be like, hey, you know, I'd love to love to come back on the show. Here's what's new. We would love to hear from you again.

Chris & Whitney:Definitely look forward to that. Cool, hit us up.

Matt:  All right. See you guys. Thanks again. Hey, everybody, go follow Whitney and Chris. It's whit.n.chris on TikTok, go follow him. And you know, leave them a comment. Say Hey, when are you going live? When's the next TikTok live? Let's just pour it on for a while. Let's see if we can get Chris to go live while he's well. I don't know if he should go live while he's out trucking but I'd be dangerous but maybe while he's out fishing. Maybe he's out fishing talking about how we use our online businesses to make him money. 24/7. We'll see. We'll see. See if he accepts the challenge. For everybody who's here go give them a follow and and tune in and give them some love you know, hit like on their videos comment say sorry to wake up legendaries pull ups. Let them know what was inspirational to you. And we'll be back here tomorrow for another episode on Thursday. I'll be back. Joanne is going to host us on Friday. So make sure to tune in on Friday. We'll be back at the same time. Same place 10am Eastern as always Peace. Out everybody.

Here is another episode we think you'll enjoy: How to gain more followers on Tiktok

How To Use Pinterest For Marketing

 

In today's episode hear why you shouldn't sleep on Pinterest. Below is the transcription for this episode:

Matt:  Hey there, my friends. Good morning. Welcome. It's Tuesday August 9, I have guest hosted Wake Up Legendary for Dave this week as he's on a little bit of time off and yeah, typically we go live every single Monday through Friday at 10am. Eastern and got something strange here. We'll go live at 10am Eastern and Dave will host most days, all host Wednesdays and we've been going live for about two and a half. I mean we've been doing Wake Up Legendary live for a while on Facebook. But we've been specifically going live since around the time of early 2020. Just to bring you inspirational success stories of people who are killing it online and to show you that it's possible for people from all backgrounds and all walks of life. Just normal people though not celebrities, not billionaires, right? Just normal everyday people and, you know, if you go around if you're newer to our community, and you're wondering, you know, is this thing legit, are these people legit people? The first bit of evidence, I would say that, that points in our favor is the fact that we get on with a new client five days a week and have a waiting list. That's like three weeks out. We only scheduled people three weeks out; we could schedule people two months or three months. out if we really want it to. So that is a bit of our you know a bit of our Mo is we don't hide from our clients. A lot of times people will sell somebody a product in the run and hide because they're scared of what they'll think about it. We've actually chosen to bring people on the show and invite them on. So this morning, if you all can give a little hand clap excuse me, hand clap. A moment. We'll go with allergies today. For Juanita

Juanita: Good morning. How are you?

Matt:  Good. Just that I was so unexpected. I'm a little shaky. I've got some vitamin water so will, will, will hydrate as you bring us into your story but you're all the way from Colombia from Bogota, which is the capital write offs. Tell us a little bit about your journey to coming online to bring us into like your world like tell us a little bit about you know, like, like, not just how you find Legendary but tell us a little bit about you and your story.

Juanita: Well, good morning. I'm very excited to be here. I always wanted to be in the show. Actually, since the first time I saw it, I started the training and everything. I said someday I'm going to be on that show and I'm super super excited. I'm from Columbia, South America. I live in Bogota. I am a mom. I have three kids two are my husband's and one is mine. I decided to be a stay at home mom after working 14 years in an OP services company. I worked in human resources there. And when my little girl was born, I decided to quit. Because I really wanted to stay with her. It was going to be the only time that my only chance of being a mother. So I decided to stay. So by now she's eight and I'm starting to feel you know like I mean for 14 years like I paid for my state cipher for my university. I paid for my stuff right now. I'm depending on my husband, of course. And since the lockdown things for him had been me learning a bit hard so I wanted to give my family you know, a little bit of faith. I don't care for them and you know, help him a little bit more than being just around right. So I came up with the Legendary with a TikTok. I think that the girls are from Colombia actually, but I don't think she lives here. And I don't know. I mean, he was by the time I was trying to find what I could do but I wanted to stay here with my daughter as well. And suddenly that Tiktok came and I just signed up right away. I mean, I didn't think about it. He was very strange. And I saw everything I said, Oh my God, this sounds amazing. I mean, it's maybe too good to be true. But I mean, really, I thought it's $7 I mean, what can I lose, right? So I just bought the training and they started and oh my god. I mean I was I couldn't believe all of the information that you have given me for Senators was like amazing so By day three I decided to play by the blueprints because for $7 Jackie notice what's going to happen if I pay if I buy the blueprints I mean I'm gonna be you know, full of info information and I mean it's not gonna stop coming right? So I decided to buy in. I mean, it was like I didn't have the money to buy the blueprints. Actually I had to. My mother gave me half of the other stuff with a credit card because I mean, that amount of money in my currency is a lot, you know, where Columbia person so I decided to do it because really, I mean, for some reason it sounded right. It sounded like like, was something that I could do and I mean, I was going to be good at it. And I was going to be in the show. work you know, so I don't know it was very strange that the feeling that I had that this this was real

Matt: Fascinating. There's so much there. I feel like you find it? Did you find when you dove into the blueprints did you get the information you needed? Was it what was the expectation and then did you feel like we delivered on that expectation or how is that then diving into the blueprint? And just for everybody who's here? Those are just optional training that are additional that are offered in our 15 Day Challenge. A lot of times people hide the fact that they've got to sell more stuff. It's like yeah, of course we do. We're a business and we want to offer better, more in depth training. And we're not going to give away all of our secrets for $7. Although we do give away a lot. That's kind of an absurd thing and the price point should match the value that's in there. That's how commerce should work. It's why people don't sell T-shirts for $1. It's not, you know, anyway, yeah. Tell us a little bit about that.

Juanita: Oh, of course. I mean, you exceeded my expectations, you'd exceed my expectations with the $7 course and you exceeded the expectation with the blueprints. I mean, the amount of information we had the trainings that we have with you every Thursday I mean that's like having no and you know the community and all they ask that you do that you including in the blueprints I mean without paying more you know the train more trainees that you that you deliver there. I mean, it's amazing. It's amazing. I mean, I go to that course almost every two days and see if there's something new and something else or maybe something nice and I want to learn more because I really want to learn a lot. I mean I didn't want to start my business without knowing everything. So this is why for me, it was very important to get the blueprints and to really feel like you know 100% sure of what I was doing and people will come and ask me if I could tell them, you know, tell them why and how it is done and everything. So I like to know a lot and study a lot. So that's why and this has been amazing. I mean, it never stops.

Matt:  Super cool. Super cool. And this was like this was totally new. For you. Right? Like you didn't do some drop shipping thing before like a lot of our people who've come through our training. They've paid like they've tried little drop shipping things or lots of different training. They've tried eBay, Amazon, FBA, all of this different stuff. You haven't tried any of that.

Juanita: It was my first time doing something online. And I can tell you in detail right because I've heard about you know making, you know, like in answering interviews online, things like that. I've heard about it but I heard that you don't make you know, like a lot and so I never really tried you know, I never really thought it was possible. And I didn't know what affiliate marketing was. I didn't know it existed at all. So for me, I mean jumping into this was like a whole new world that I never thought was possible. You know.

Matt:  That's so cool. And evil. I mean, you've already made back that investment, which is cool. I mean, the amount, whatever investment whatever you want to call it. You know the price that you've paid for your education with us you've you've made back and then some for sure which great congratulations. It's a great start. And I feel like you're just getting started but man, how did you go from just learning to earning as we call it? How did you go from learning and then going into I'm gonna now be a business owner and take ownership and actually get started and start building a business like what you started creating content on on video content. How did that go?

Juanita  

Oh, my God, that was very hard. But actually, I decided after the killing a day, after that day, I say okay, I have to do this, you know, and I was, I mean, I'm very shy. I don't like to do videos of myself. I mean, it was something that I never did in my life. I had picked up for my dog and my cats, you know, but I mean never for myself. Never. Matt:  Did you actually run it to account for your pets? 

Juanita: Yes I have. But that was as long as I knew about tic tac, you know, I mean, there was no way and um when I saw these videos of people doing Tito's I was like oh my god, you think I can do that and and I don't know it just something clicked after taken in a day and decided okay, let's do it. It was so hard because I don't know what I did but I decided to do the video and talking which I was very scared to do because, you know, English is not my first language. So I did everything in the first video. Everything I thought I couldn't do. Oh, it was very hard. I spent like two hours making the duck thirsty. I mean, it was so hard and I was trying to cover my face with with letters and everything because I didn't want really two people seeing me it was so so complicated and unscary and I did it and I posted and that first video got like 4000 views my first video so I was like really? So as soon as I did that video, I was like, okay, I can do this. And wow, people are watching and they like it and oh my god. I mean it was amazing. So of course the second video was a little bit easier for me. And well now I make videos every time I'm anywhere in the world. I mean I've been on vacation right now for a month and a half. And I never stopped posting and then there was every day posting and doing a video where I was walking with kids or whatever and I was making a video and I mean your your mind changes with this with all this training with all all the things that you get your mindset, everything changes and you use thinking all the time you're thinking about, Oh my god, this is a good thing that I can do a video about, you know, and is amazing how your mindset changes. And well for me starting this job he was I mean, taking me out of my comfort zone. I mean every level and you were actually like me and my mom because it's scary. It's confusing. It takes you out of your comfort zone. You have no idea what you're doing. You are not, you don't know if you're doing it right or wrong, you know, but you do it because you're a mom or you have to, you know, to do it yourself. Their child depends on you. So, for me that was exactly how this felt, you know, and I wanted to do it for me. I want it to be successful. I want to do it for my family and for my husband. For my daughter, you know, so it's been a right actually.

Matt:  Yeah. No, I mean, you're obviously crushing it but that's such a funny thing when you go on and like 4000 human beings watch this. Are you kidding? Me? How long ago did you start that?

Juanita: I started my detox in March at the beginning of March. Actually, I got 1000 followers in a week. So I was like, oh my god so me. It was amazing. I couldn't believe it.

Matt:  Crazy. So did you? You've also got followers on Instagram. Like I think we've got over 1000 followers on Pinterest.

Juanita: Well, one of the things that, you know, it's been said in all of the training sessions is that you have to be omnipresent. So I decided okay, why not? Let's give it a go. And at first I just started with Tiktok and Instagram because you could post on both of the platforms together. And he's he was you know, it's very slow, you know, it's not it's not as good as picked up and I decided on the Okay, let's let's try Pinterest, you know, to see how it's gonna go. And oh, my god. Dangerous has been amazing. I mean, I couldn't believe I mean, Pinterest for me was looking for ideas for my daughter's birthday. That was Pinterest for me. That's what I thought about it. And right now I'm like, Oh, my God. I mean, people really look for things in Pinterest, you know, and about jobs and about I mean, I didn't know it was like that. And the first thing I did is it has more than 100,000 impressions. The first Pinterest I put there. So I was like, wow. And there was a video in TikTok. It didn't resonate at all. I mean it was very low views, you know, but on Pinterest it is and I still see people cleaning and saving it and I was like, Oh my God.

 

Matt:  Yeah, that's funny. Well, it's a beautiful lesson in marketing. And for everybody who's listening. I want you to leave us a little comment. If you're ready for a gold nugget. Just say I'm ready. And I'm going to drop a little gold nugget that you are wanting to be already doing. But I want everybody here to know the secret about what you just said. Which is and here's the word. The word is omnipresence. And the reason that we're sometimes confused as marketers is because it sounds like a really tricky, confusing marketing term or something right? But the truth is, if you're posting one single video on your TikTok, you're taking that video, right and then you're putting it on these different platforms. So it's one piece of content that you're present everywhere on social media. If somebody wants to follow you on Pinterest because they like Pinterest better, they're gonna go follow you on Pinterest. So what's happening though, is different algorithms might be triggering or firing at different times or better uncertain days. And we don't really know why. Like, we can pretend to know why, but we don't really know why we're not. We might be good marketers, but we're not geniuses. Right? And, and so taking a video off Tik Tok and then putting it on Pinterest or something, or putting it on Instagram or putting it on Facebook reels or YouTube shorts, all of those things. Taking that and doing that lets you get enough content into the algorithms into the social media world where one of them might just randomly pop off and get 10,000 views or 50,000 views, just totally random. And the problem that most people run into is they're only creating content on one platform because they think that platform is the hot platform. And then Pinterest gets hot and they stop creating content on the first one, jump to Pinterest or jump to another one. And the truth is it doesn't work well, you can tell me from my experience, it doesn't take that much more work to take that original video and then go post it across multiple different platforms. Am I right or am I wrong?

Juanita: You are completely right. I mean, every platform, I mean, I mean, I mean YouTube, I mean, Facebook, I mean Instagram.

Matt:  Everywhere, right? Yeah, you're all over. The place. And after the first couple, you know, repost that you do. It starts to get a lot easier and faster, right?

Juanita: Yeah, yeah, of course.

Matt:  And then you're also replicating all of your results. I mean, you're spreading your brand, you're spreading your content suddenly here on, like, every platform all over the place. Which is kind of cool, because think about it. You're only like five or six months into creating content on the internet in general and building your brand. Like that's a pretty cool thing.

Juanita: Yeah, no, you didn't see these and, like, I tell you, I never thought I would do it. This is like, wow, I mean, I had that many followers. I mean, and you start to stop thinking about the followers, right? Because at the beginning, I was like, No, I want to be in 1000 You know, and right now I'm like, I mean, I created content because I like it. I created content, because this is fun. You know, I had so much fun making videos right now. Sometimes I just mean I made a video on and when I went to post it. Oh my god. Remember on a post that and and I posted and I just laughed so much because I couldn't believe I posted something like that. But I have fun. I have those videos. I mean, it's amazing. It's really funny but it's cool.

Matt:  Cardio, you're amazing. And also your outlook on this is so refreshing. Because I hope you hear I just hope everybody hears the energy of and you keep using this word fun. And sometimes we just get so locked into this like oh, what is everybody gonna think of me? Oh my gosh, I hope people don't make fun of not even make fun of me, but I just I'm just so worried like maybe I'm going to be seen as a loser or as like, or as somebody who's not good enough for you know, like, I don't know, whatever it is for people or you know for me it's it's usually like, oh, people are gonna think I'm not good enough for you know, I'm ugly or my teeth are crooked or something or you know, but honestly, like the people who really start to come in to their video content or just content in general, even written content on blogs, and are just like, and I'm gonna have fun with this, you know, and screw in. Anybody might think of me. Forget about it. It doesn't matter. I'm gonna have fun with this. What a great word, man. I love that there's so much freedom in that there's so much like looseness it feels loose, right? I'm a big sports fan. I played sports and I'm not a big sports fan, but I like to play sports and I grew up playing sports. And there's this: there's this sort of unwritten rule is in team sports where the team that that a lot of times this happens around like the championships where the team that's really tight. Like they're, they're nervous and they maybe don't have the sort of real bond with their teammates, but they're really talented. They're really talented and they're really good. But they don't really have the sort of looseness, right, like maybe in the locker room. They're not listening to their favorite music and they're not kind of like you know, like like, like making jokes with their friends on the team, you know. And then the other team who maybe just slightly less talented or something, maybe they don't have the all star on their team. But they've got fun music bumping in the locker room before the game. They're focused, but they're also you know, like, they're loose, they feel loose, then they get out on the court. It's the big moment the lights come on. And they're they're loose, they don't have those butterflies that are like, you know, killing them and they can actually shoot and then a lot of times that team is the team that wins because they're loose and they feel good and they're having fun and they're they remember that this is this whole journey is about having fun and enjoying yourself. And I get that energy from you and that's really cool and inspiring to me.

Juanita: Thank you Well, at the beginning it wasn't fun, right? Like I told you my first video was two hours and I mean, oh my god

Matt:  Money to start your business and I mean, you had a lot on the line, right? Yeah,

Juanita: Yeah, but I wasn't under pressure. You know, I mean, I mean, I think everybody at the beginning is like, Okay, I wanna make some money. You know, I want to see money. I mean, you know, and, and suddenly I said, Okay, no, it's not about the money. Let's have fun, you know, and let's do that. Let's do this and things are gonna come you know, they're gonna come forward, they're gonna come maybe two weeks, maybe two days, maybe four months, you know, I mean, it's gonna come you know, but if you if you are consistent and if you do it and if you keep doing it and you're having fun with it, and you know and feeling that you're trying to help people that they're showing people what, they're, that this is real. I mean, the results are real, you're gonna it's gonna happen to you, you know, it depends on on, I don't know, on a lot of things, but it's gonna happen. And I happen to have this thing in front of my wallet.

Juanita: Seven. I have these here. I don't know if it's backward. So. Wow. Yeah. So that's what happens every time. Every time that you are on a journey like this. You're You're, you're gonna want to give up at some point, right? But no, I have this in front of me and I'm not gonna keep up. You know, I'm gonna crush it. I'm gonna you know, and it's gonna happen.

Matt: That's all it is happening. It is.

Juanita: It is happening. It is happening. And it happened. I mean, and the funny thing is that the moment that I have more commissions, you know, it was when I was on vacation, I was like, Oh, my God, I know. What's this? You know, I'm on vacation. And I'm making in one day, I made more than I'm making at my previous job in one day, I mean, I was like, Oh my God. You know, I really couldn't believe it. For me. That's amazing. And I mean, I'm proof that you can do this from anywhere in the world. I mean, at the beginning, I thought that maybe I was at a little bit of a disadvantage, because I'm in Colombia, you know, as far as my followers were, of course from South America, and then you know, I started spreading a little bit around the world. And I think you heard me a lot of times for your Thursday's webinars. Me telling you how I can get out of my soul You know, because you see what is happening you know, I just, I'm just being consistent in a post posting, I'm giving my best, you know, so it's gonna happen. It did.

Matt:  So cool. Yeah. And, you know, I feel like, oh, that image or that photo that you held up there that was that's such a powerful image where, you know, somebody's digging and digging, and digging and digging. This close from the miracle on our on our, we did a virtual ashram and this past weekend that I closed up the mastermind by saying, you know, you're probably this I said, somebody this effect, you're probably this close from a miracle from a huge breakthrough from doing something that you never thought was possible. You're probably this close and you'll never hit that miracle, the difference between that miracle happening and not it's just hitting the Post button, just hitting going in, recording some content, writing blog, post, whatever it is, and hitting post and doing that consistently. Day. After a day of mobility through you know, what people are going to say of me, what are people going to think just hitting Pope's, and that's really where the miracle happens. And when people start to believe that and see that that's, that's really where the miracle happens. And so, man, such a great story and such a great sorry, such a great inspiration to us in our community and your energies and credit. Do you ever go live?

Juanita: Well, I have gone live three times. But with the three differences I mean, there's our Facebook community inside legendary that is amazing. And at the beginning, I heard that you have to go live after the courthouse, you know, like, okay, but it felt very strange to do it by myself, right? So I wrote a post and I asked you guys if there is any mom that wants to do with me so we can support each other? So I did this. I did this with two moms at that time. And it was a little scary, you know, to go live with somebody because it's like this you know, you're talking you're you know, sharing stuff. And I have done like portlights with another period from Legendary. Also, we contacted the Facebook group, and he has been very nice. We had been trying to do it like a weekly thing, you know, but since I went to Vacation saying we stopped , it was pretty nice. We went to live with him like three times. And we did like for an hour and it was good. But I've never done it by myself. I tried to do it once by myself. And it feels so weird. I mean, it was like oh my god and no, I people don't come you know, and that's Jesus. So I really really enjoyed doing that with somebody else.

Matt: It's great. Yeah, yeah, no, that's a great idea. It's great. That's brilliant. It's honestly brilliant. And oh man, I think more people should capitalize on that. That's really powerful, that's so powerful, but also, you know, just going live in general, but I don't know if I say this to everybody. Mostly saying this to you because I feel like you have infectious energy. And I just I think that that energy really translates well to going wide like Amy forgot her last name starts with an age but anyway, Amy, she goes live a lot and taught at our Mastermind and I just think sometimes you get that you get that energy that's sort of infectious where, you know, you start you start going and you get the hang of it and it can do a lot for your sales. Going live just for everybody who's here. You know, a lot of times when you create content, it's seen as this piece of content that's out there that just you know is somewhere out there in outer space. Right and to the to the you have to think through the subconscious of somebody who's sitting there looking at your videos, right? And they're scrolling and they happen to come across one of your videos. Great. That's awesome. They discovered you right? But the truth is in the unconscious of our brain, we're a little bit like how long ago was this created? Is this person still around? Like what? You know, we start this isn't something we actually think about but our brain is sort of doing a scan like is this trustworthy? Is this not like what's, who is this person? Do I really think they're first? Do I trust this person? You know, in our brains doing the human brain thing? And even if we decide that we trust somebody, and we're like, Hey, this is kind of cool. It's really cool. We still have a lot of doubt right? But man, if you hit the Go Live button, and suddenly it's like, we're alive. And this person I saw doing a video before is now over here and they're live for me on my screen. Holy crap. Like now this is real. Now I'm like looking and staring at a real human being. It's a way different experience, which is why so many people who go live regularly make exponentially more sales. And this is true not just like in our industry. This is also true in e-commerce. Like I've seen and heard interviews of many people who sell for instance, like T shirts and what are some other little like kind of trinkets and stuff that's totally different than selling education. Same thing, they'll go live on Tik Tok and talk about their product. They made a little dog toy or so they you know, like they made this indestructible dog toy. They go live and they like they'll frickin play tug of war with this dog. And they're like, look, this thing will never break. This is 125 You know, pity and this thing is never gonna break and people are like, Oh my gosh, like I got this thing you know, and there's a little, you know, they're like, go to the link of my bio and purchases them from my website, you know, and they sell like hotcakes. And there's just something about the live element. I'm just telling you, so I think with your energy and sort of your passion and your fire and positivity, you'd crush it at the start up.

So you're still crushing it either way, but you know push through that little that little fear that is kind of weird in between moments and try a couple different times of the day. You know, go live for 30 minutes and have something kind of pre planned that you can talk about. You know, and then try a different times. of the day and see if one of the times of day really kicks off because sometimes that can help to and then and then yeah and and just talk with people greet them as they come in say Hey, how'd you find me you know like, what's what's up Lisa? You know, and just have many conversations with people. It's, it's, I wouldn't worry about not that many people being in there when I sign by the way, here's my last thing and then I'll stop ranting when I sign onto a live and it's like me and two other people. I actually get a little excited because I'm like, sweet like I can actually just message versus straight up. They're going to read it. Like they're going to read it and they're probably going to engage with it. So, you know, we view it as, Oh, I'm a loser. But the truth is, like most people in their smaller lives, they're just excited. They're they're like, Oh, this is cool. Like, hey, I remember seeing this vs video a while back and or they don't and they're just like, Who the heck is this person? And they're just like, Okay, what do you talk about you talking about making money online? Oh, yeah, all of that stuff is BS and you're like, Oh, great. We can talk now, let's do this. Or are there like, yeah, you know, I hate my nine to five and I wish I could, you know, work online but I don't have any tech skills. And I don't I don't really create videos. You know, I've only got a channel for my dogs. And I only oh my gosh, no. You know, so there's, there's ways in the same light where you're like, Hey, I'm going to make this fun. You'd have to take that approach and apply it to your lives. That makes sense.

Juanita: Okay, okay. Some things that I tried. The first time I tried to do a live show by myself. I tried to give a little course, you know, where he was like how to be an Amazon associate and how do you know, and I did that and at the beginning I got some people there and I started doing that. And it was kind of fun. You know, I mean, to teach something because it did not feel like everything about me or something else. So, but then I stopped.

Matt:  I'm gonna write something here on my screen here in just a second and then I'm going to show you this. Here's, here's a way that you can play around with this. And for everybody who's stuck around into minute 40 of this live, I'm going to give you a really bomb ass strategy around going live. And I hope you're ready for it. So when you go live on tick tock or something like that. Here's one of the best ways this is gonna play a second. So let me go live and I'm gonna just get a hold of this up to the screen so you can see this, but I'm gonna do a green screen effect. Have you ever tried doing a green screen effect when you go live?

Juanita: Yes, we put the green screen effect and I put in the back my, my TikTok you know, profile so I can tell people okay, just here, you know?

Matt:  Genius. Yeah, so what I was gonna say is you know something like this like a green screen where it says you know stay at home mom starts online business in two weeks. Here's how. You know since you're an affiliate for companies in the Make Money Online industry, that would make sense, but you could also do you know, brand new, brand new unbreakable dog chew toy lasts for years, you know or something. My challenge to you would be to use a really strong copy in your live and put some sort of headline above you know, that's really polarizing or as people are scrolling. They're like, whoa, that's crazy. thing that jumps off the screen at them. stay at home mom making money while on her. Do you say you're on vacation? Just traveling around?

Juanita: Yes, we were on vacation for one month and a half? Yeah.

Matt: Stay at home mom takes 45 day vacation and makes money all from her tick tock all from her social media. Here's how right I mean, what a great inspirational story and headline and as people are scrolling they're going to stop I mean, they're going to stop and and or don't put here's how instead they asked me anything. Right and ask me anything. Stay at home. I'm making money online, while on her 45 day vacation or you know, something like that. And people are gonna come up. First thing they're gonna say. They're gonna say that's bullshit. I know. You're gonna get tons of engagement. And people are gonna start flooding in, they're gonna start flooding it and you know, you can do something like Amy does, where she holds up an iPad and it's kind of like hey, look, I got trained and I I figured it out. And here's a little bit of the training that I've done right and in this is like, actually what I do is I went through a full 15 track 15 day training, started my own business, blah, blah, blah. But getting that really good copy is going to be the difference between she was like a 7000 following. If you've got 1.5 million followers, it's easy to get people in your life with 7000. You're going to need a tiny bit of really good coffee. And what will happen is people will sell coffee. And I talked earlier about the unconscious mind and how people perceive our marketing. They're going to see that marketing and they're going to be like, dang, you know what some people are going to be like I call BS majority of people in the back of their mind are thinking Damn, that was a great headline to their thinking if show that good of a headline. She probably knows a little bit more because I am so intrigued right now. Right? And that's and the third part that communicates unconsciously to people is that, dang this, this person probably can lead me to where I want to go. And that's why that's important. It's not just to grab people's attention and it's that being able to grab somebody's attention that weighs in that compelling. It tells them hey, this person has really put in the work to build a skill and they're there. They believe in themselves enough to put out a headline like this to get my attention and now I'm here to list here. Here we go. Like let's see what we can say. That makes sense.

Juanita: Yeah, totally.

Matt: Just ranting but I just have seen it so much where people build a consistent monthly income after they get to 1000 or 5000 10,000 followers, and then they start going live and a lot of times it was an algorithm that usually happens when people go live for a long time. But um, yeah, any thoughts or what what? What are your thoughts on some of that stuff?

Juanita: No. He's amazing. Of course, always. Everything that you say is going for me, you know, I have like, this is my book, where I'm in my notebook I think, you know, 1000s of notes of everything that you said and are the courses and everything and I go back to them and I mean, that's cool. That's all that's true. And I'm gonna do it because, you know, I already have done the first step and you know, I can do 3,4,5,6 Whatever, you know.

 

Matt: Oh, boy. Totally. Yeah, cool. It is @marketingmom101 The best place for people to find you.

Juanita: Yes, cool. You can find me everywhere as @marketingmom101

Matt:  I love it, which is a genius handle. What? What would be any final words or bit of advice that you would have for people? Let's say they're just getting started online. What final bit of advice would you have for those people?

Juanita: Oh, my advice will never stop. Be consistent. It's gonna happen to you. Just keep going learning and when you feel that it's not working and just go back to the training and see because the answer is there. I mean, maybe it's your copy, maybe say you're the way you're, you're approaching your teeth dog. So you know. So the answer is in the course. I mean you have everything you have yet everything there to be successful. I mean, so maybe you need to retrain yourself, you need to go back and read you know, and I mean, that the course is cold. I mean, you don't know what you have for that. $7 is something that I would never expect any company to give me and will not keep up. That's my advice. Really don't give up. I felt that I was gonna give up at some point. Because, you know, but I didn't I didn't. This is my best advice right now. Don't give up. It's gonna happen. You just need to put on the work. You need to learn. You need to learn new skills. You need to get yourself out of your comfort zone, you know, and, well, it's not comfortable. That's fine. Sure. You're out of it. It doesn't mean it's not gonna work. I mean, probably you're gonna be as amazed as me of what's been happening.

Matt: Totally. Well, cool. Thank you so much for coming on. I'll put up your social media handles here for people. And anytime you want to come back, just send us a message. We'd be happy to have you back on the show.

Juanita: Thank you so much. Thank you for having me. I was really nervous but really, really happy to be here. I mean, it has been amazing. The first time I had an interview was really, really amazing. And I really appreciate it. I appreciate you guys. Because you have given me so much so much as a mom, as a wife, you know, I mean you have given me a really, really, really amazing education and mindset. 

Matt: Thank you so much for the kind words. That's right. Nice. Thanks. All right. I'm gonna let you go and send us an email if you'd like to be back on the show. Okay, thank you. You're welcome. Bye bye. Are you good finding Juanita at marketing mom one on one and when she goes live on Tik Tok this week. You can, you could, you could join her Tik Tok live and say Hey, I saw you a week of legendary Nice job going live. I just look for the pressure on people. I'm just kidding. If he doesn't ever want I'll never know probably I don't spend a lot of time on tick tock and I don't watch a lot of stuff on tick tock but go give her a follow and give her some love like you know if you see one of her videos and you like it, give her give her a like to to say hey, you know, amazing video or something and and give her a little boost on her channel. So it's if you're just listening, it's marketing mom 101101 Tick Tock Instagram Pinterest you name it. You can find Juanita on all those. We'll be back here again tomorrow, same time, same place. 10am Eastern. I'll be hosting the remainder. I'll be hosting Wednesday Thursday. Joanne is going to host on Friday. And we'll wrap up the week. So amazing, amazing interview. I feel inspired by Juanita this morning. I hope you guys do too. We'll be back here tomorrow.

Here is another episode we think you'll enjoy: How to use Pinterest for your online business

College Student Builds Online Side Hustle

 

 

Looking to build an online side hustle? Today's interview is with a college student who is building her online side hustle. Matt, the CMO here at Legendary Marketer interviews Melanie. Grab all the details below. Here is the transcription for this episode:

Matt:  Looking to build an online side hustle? What's up everybody? Happy Monday. I am Matt and I'm guest hosting today. I'm the CMO here at Legendary and excited to bring you another awesome guest to our Wake Up Legendary show. If you're newer to our community, we go live every single Monday through Friday at 10am. Eastern and what we do is we bring on people in our community for people who have taken our training, and we bring them onto our show and we unpack what did they do to find success how are they creating content, how, what's their style of business that they're running if they're running one of the core four business models, whether that's affiliate marketing, digital courses, coaching and consulting or events and masterminds? Those are our core four business models. So if you're newer, welcome, and we're excited to have you here, sit back, relax and enjoy the show today and come back every single Monday through Friday at 10am. Eastern, because we bring on guests, virtually every single day has happened for over two years now. So without further ado, if you all can give me a little hand clap emoji just like to welcome our guest for the day. She is a college student building an online side hustle. Her name is Sydney, Sydney what's going on? 

Sydney: Hey, how are you? I'm good. How are you?

Matt: I'm good. I'm excited to have you on the show. Tell us like where are you? tuning in from?

Sydney: Right now I'm in New York. So I'm at my house. But I actually got back last night from an internship in Boston. So cool. I was up. It was good. It was good. Very cool. It's awesome.

Matt:  I like both of those places. I was just in New York. As in we visited Manhattan last week. And a few years back, we visited Boston and I just like the history and the feel of both of those cities. 

Sydney: Yeah, yeah, I like Boston a little better than New York. I don't live in the city of New York City, it can be a lot.

Matt:  Yeah, for sure. For sure. Well, cool. Um, so you are still in college still working through that we decided to hop on and supplement your college degree and everything you're doing with some entrepreneurial stuff online. Tell us how you got you interested? First of all, I'm curious. And then also just you know, how did you find legendary?

Sydney: Yeah, so I actually found Legendary through another affiliate and TikTok name was Taylor. But so I just kept popping up on my page. And I was like, maybe I'll check it out. But sort of the reason I was interested in the first place, so I'm like, I'm studying electrical engineering at Brown right now and I'm super passionate. about it and I want to work in biotech and I love all that stuff. But I always found myself looking. I was like, oh, I need to find the highest paying job like how can I need to like set like, I never want to travel the world and I want I want I sort of big dreams for myself both like personally and like, for my career. I wanted an online side hustle.  And I kept finding like, oh, like, I don't want to be worried about that. I want to be able to maybe take a break and travel the world. I don't want to sort of just be sort of stuck in that life. I don't want to feel stuck in my life at all. So I was just sort of, I was like, Oh, why not? It's a seven day 15 Day Challenge. Like why not do it? So I started it and then I got the prints and stuff but I actually took a little break before I actually ended up starting like actually making content. I just kind of got busy finals and all of that stuff. But then over the summer I started at the end of June creating content. I started just on tick tock but then I sort of went to other platforms and stuff but it kind of blew up a little bit. So it was really exciting. And it's been great like supplemental income. And it's such a cool concept of passive income and sort of like we're waking up and we're like, oh, I have money. Right? It's pretty cool.

Matt:  Yeah. That's hilarious. Yeah. And it has grown pretty quick. Like you're doing a really good job and it seems like it's just doing really well so that's really cool. And so you got on Tik Tok, you're at like 10 that 11,000 followers or something? When did you start creating content? Cause you found our challenge a long time ago?

Sydney: Yeah, yeah, I found it in like, like last April or May like that. I started so I actually started creating content in the fitness niche at first. Um, so I was just like making out. videos and stuff like that and trying to promote fitness where, but I was sort of I wasn't having that much success within that. Because I think I mean, if someone made a sale, it was like for $20 and I would get in. It was sort of difficult for me. And I just wasn't getting as many views I wasn't getting that much. So then I was like, why not? Like I was seeing a lot of people who had success with legendary, and I plan on doing more than just being an affiliate for legendary have started like making a course and I'm excited to sort of like see where all of this can bring me but I started creating content, I think the end of June for legend for legendary, so.

Matt:  Yeah, yeah, I think a lot of people love their experience with us and that's part of the reason why they either start or become an affiliate of ours. And then as they start to learn skills, and the reason I think is because it's just so obvious in front of their face, maybe I don't know. But as people start to build skills, yeah, they go on and they create courses and a guy from 2020. I recently saw that he just hit what's called a two comma Club Award with ClickFunnels, which means you basically have done a million dollars in sales and using a ClickFunnels funnel. And, and, yeah, and that had nothing to do with us. It didn't benefit our company at all. He wasn't affiliated at one point. I don't know if he is still or whatever, I don't know. But I learned some skills and then was like, hey, you know what, like, I can figure this out. I would like to create my own course and kind of be my own business owner a little there's a lot of hassles and stuff that come with that but but for some people, it's it's not satisfying enough to not be the person creating the courses and so it's like, Hey, I'm gonna I want to I want a new challenge. I want to turn the next corner so that's cool. A lot of people do that with coaching to the Facebook group and do some group coaching or one on one coaching and stuff like that. And then, you know, one of the I think one of the really cool pieces to this is people will then I you know, a lot of times people think in the very short term, but over the long term, I've seen people from this industry and in talking and more like 510 15 years start random companies or for instance in my case, my wife started a therapy practice. And it's this known thing that in the therapy world if you start your own practice, it's just so hard to get clients to get peep Totti like how do people find you? Where do you go, you go to networking events or something I don't know. And I was able to take the skills that I had built. You know, I took my first Google Ads course about nine or 10 years ago and took that knowledge and took everything that I learned and I love her her therapy practice and she has 10 therapists now hired under her she's got multiple offices and her business is just booming and she works like 20 hours a week. And it's one of those things where people really don't really realize there's just so much value in learning digital skills and the places you can apply them are crazy. Anyway, a little bit of a rant there but wanted to go back to like your May to July thing, your little delay. You're feeling it out and you're creating content. First of all, I wanted to say that's such a valuable thing for us. For you to share with us because there's so many people who go through that same exact, like incubation period, right? Where they're just kind of feeling things, figuring it out, Miss people out there who are trying to sell them additional things and they're like, Well, come on, hurry up. What are you waiting for, you know like, Hey, you're never going to change, start. Well, you know, whatever, start shaming people and I just think people need to feel it out a little bit. So that's cool. And I'm thankful for sharing that. When you get on TikTok. You were doing some stuff in the fitness niche. You're in the make money online niche now. Have you created content before? Were you mostly a consumer or, like what was your social media experience like before that?

Sydney: Yeah, so I mean, I like I had like personal accounts where like, I'll post like once a month or whatever like on my Instagram and I had TikToks I didn't really make TikTok so I just kind of watched dogs I was always like, people that make TikToks are weird, but but but so I had never really made any real types of content. I had done a little bit of advertising for not not digital advertising, just like posters and stuff from like, dance at college and stuff. But that's basically all the marketing experience that I had before. So I didn't really have any experience in either creating content or marketing. 

Matt: Yeah, like just I haven't really done much at all. Which is like most people so and then you get you go and you start creating content. For there's a lot of people here who are creating content every day. How am I going to grow followers? How am I going to get followers? Do you have any tips or like what your content creation process has been like and do you have tips for people who are just starting and just getting going?

Sydney: Absolutely. Well, first, it took me probably like, like, I was getting used shoes for like, I was probably getting maybe 200 views for like, like weeks and it's so frustrating. I was getting some lead submissions and I was like, so frustrated and it's hard to keep going when you aren't seeing results. And I think that's when a lot of people are like, I'm giving up. I don't know what to do. But my first piece of advice is to keep going and push past that and just wait and keep creating content. Like you have to really believe in yourself. Because if you don't believe in yourself, and you're like, I can't do this, what am I even doing here then? Who else is gonna believe you? So that's my first piece of advice. My second piece of advice is to look at other people's content that is successful so you can kind of like scroll through other affiliates or whatever, of whatever company that you're promoting, and be like, Oh, like that video did really well. How can I put my own twist on that? Or like, oh, like why did that do what are people commenting about and sort of just try to apply that to your content?

Matt: Yes, totally. 100% Yes. And even like searching through hashtags, right? Like a lot of people don't realize that when you want to go create real great content. You can go look through certain hashtags on certain channels. And, for instance, I'm gonna see if I can pull this open. I don't know if I can, but there's a lot of like videos in the I've researched the dating niche a lot like relationships and like dating advice and stuff like that because it's a very fascinating like, I don't know it's just a fascinating niche. And then see if I can find like, here, it'd be available. This is just kind of a funny one. I'll pull this up and let me know if you can see my screen. Okay. This Mr. Healthy Love is just kind of like, I don't know, it's just awkward and funny. You know, he's got a free ebook, right? He's a dating life coach, subscribe to my YouTube. Alright, so fair warning, everybody. I have not clicked or followed this. Link before. Okay, five mistakes men and women make when attracting the opposite sex. Okay, so is he relationship material? So, this is kind of his lead magnet that got going in the dating niche. Oh, I guess you can see that. Hang on. There we go. Yeah. So he's got his little lead magnet here free ebook, blah, blah, blah. But if I was in the dating niche, I would come in here and start to see multiple hash tactics. Like, oh, dating advice. Okay, interesting. Let's look at dating advice. And start to just see what's getting viewed right. Start to see videos that I could stitch to see videos that I could even like, live off of which is something like this, maybe. Let's see. That's kind of what you're talking about, which is going out and finding videos that are like, oh, there's nothing proprietary about making that video. You know, I could say, you know, Hey, did you know that if you give it to the side, it'll make you more attractive during dating. Here's five things you know, and like I'm not in the dating niche, but I could you you could probably make that video and in the next five minutes pretty easily. And I keep that and people sometimes don't connect that. Nowadays on social media, sometimes when people get started, they need to look into the camera and tell somebody or put it on the screen. Exactly. They're selling like, here's what I do, too. But that's not how marketing works. marketing works based on curiosity and fun and being playful and being likable. And especially on social media and these 15 Second 62nd clips, it's like, okay, I have a very short amount of time to capture somebody's attention and give them something interesting. Why, you know, that guy starts off. He's got 8.5 million plays on that video. And it's 11 seconds. Actually here. Let me pull it. Let me pull this up one more time, because I didn't realize that was 11 seconds and that's kind of absurd. Yeah, I mean, are you kidding me? Like, I just don't think people realize. Now that was made. Exactly almost exactly two years ago. Here I am stumbling around. On TikTok I found this video with 8 million views. And this guy is also now verified on Tik Tok with 7 million followers, and we're gonna do things that make you more attractive right now. Kind of has a full blown you know, following and everything. But back to the original point. That's an 11 second video, what you're saying is, hey, go search around, go looking and researching and figuring out you know, what are the style videos and maybe that goes maybe you want to find what he's doing more recently. Maybe the algorithms are a little different than two years ago, who knows? But accumulating videos that you know, are not necessarily proprietary. You can't create, you can't recreate a video about that guy's life. Or if you have a video that's talking about like, Hey, here's my journey and it's like, I clearly can't just rip that video. You know, it's like, I can't recreate that. But I can recreate edutainment style videos, videos that are more curiosity based. Has that been where most of your success has come?

Sydney: Yeah. Most of the videos that I had one video that blew up to like 20 or 750,000 views, which was what I can't even imagine that many people, but that was from so like, there is this one audio that I was noticing that kept blowing up on people's pages. And then I also noticed that when people were talking about promoting their favorite companies like and listing those companies that a bunch of those were really successful. So I put those two together, and it's very successful.

Matt:  It's so smart, so smart. You mean like when people are like, you can promote Levi's jeans or like, did you know you could promote Levi's jeans or like, you know, stuff like that?

Sydney: Yeah. I was like, like, did you know that you can make like, like a couple of $1,000 a week or a month promoting like Nike HelloFresh Lululemon, etc, but you keep scrolling.

Matt:  Yeah, right. Right, right. Yeah. And, and, yeah, and those videos are always like, super short ones like that. And they're super short. They move kind of quick, but there's a lot of text on the screen because you get flying as people read them. So funny. I mean, you know, in the next couple of months, that strategy will eventually fizzle. Because they will TikTok will kind of catch on that like, oh, okay, figuring out how to game the algorithm a little bit. But it's just that strategy has been working for like two years. And for new people, here's what I mean by that. To get more views, so here's the simple here's the simplest thing. Views lead to engagement, engagement leads to followers followers, leads to leads or opt-ins and leads leads to customers. And so it naturally follows that getting some form of views on your videos is pretty important in building a following and getting noticed, right? There's a lot of people out there who, who they say you know, views doesn't necessarily making making money and to a certain extent that that is true to a certain extent, but a lot of people say most of the people who are making money on the internet right now and 2022 are getting hella views on their videos. You know, like, that's the truth. And especially people who are growing big followings that are going to be that are going to pay them for the next year or two or three down the road. So I just think, for people who are newer and they're like, how do I make the connection about these views? You keep talking about views and how do I get more views and grow a following? You start by going out and, you know, kind of chumming the water. That's what Dave says. In the blueprints. You Chum the water and you start to feel around and do some research. What are people saying? What are they? What are they creating? And you put together pieces like a viral sound like you did and things that have been working for other people like you did? And when you start to do that, you know it might be call it luck call it odd call it God whatever, but one of your videos will eventually take off and go viral and and you'll get a lot of leads and a lot of followers and that's when things can that's when the ball can start rolling. So from a content creation standpoint, are you creating content a couple times a day once a day like what's how you have shifted your content creation strategy? Now that you've got all these followers oh, maybe we might have lost her. Hang on. All right. We're gonna see if we can get her back to where I was? Oh, yeah, I was just asking her how her content creation strategy worked. Oh, my connection is I just got a little kick from her and we'll send her back in. Sometimes the iPhone will overheat and we'll see if we can. We'll see if we can bring her in. But I wanted to say for any of you who are starting to maybe just come in or we're starting to create content. One of the most powerful things that you can possibly do to learn how to start creating videos? How do I just hit posts on these things? You can go to something like TikTok.com And you can just do a search. It's really easy like if I was in the writing niche, I could type and apparently, I go to this guy who's got 2 million views and fixing separation anxiety stops resource guarding. Like this is probably not a super proprietary piece of content that this guy's created for fixing separation. Looking around. Like your dog twice. Dog advice is very specific to dog training. You'll find lots of videos, five facts about your dog, right little things like that, that you can probably recreate or just repurpose, you don't have to recreate it for Batum but you can you can repurpose those you can repurpose those style videos and it will give you ideas of how to create content and also give you ideas about what's working and what's not in the online space or on the in the Tiktok algorithm. Right so introducing dogs how to introduce dogs right this isn't where he sees them exit 300,000 views though if you go over to unsafe for dog look, this has 284,000 views, tons of likes. And when you get a video that's that viral. There's a good chance that the reason that that went viral was because people sat on that video and just watched it over and over and over and over again. That's why it's all right. We have Sydney back.

Sydney: Yes. Sorry about that. I got kicked out

Matt:  No sweat. Well, I saw the training was out. I mean I saw your message and so I just kicked you out so you can come back in and usually that fixes it. So what's the what's the what I was gonna ask you was what is your content creation strategy, like how many times do you post in a day do you just kind of post randomly? Are you much more structured?

Sydney: Yeah. So it's kind of like it's kind of tricky to figure that out. Find a good balance. Because at first I was like, because people are like, I tried to post three times a day. And at first that was really hard because I was like I have to make content three times a day, like what are you talking about? But I kind of have like, what you can do is you can make content and then put it in your drafts. So once you have like a ton of drafts. It's super easy to post them by try to post three times a day. I think in the past couple weeks I've been posting two times a day more often but three times today. It's been my life goal.

Matt: Yeah, I think I think anywhere in that range. I always tell people, you know, if you've got a goal of three times a day and you can only get one but you can get that one and it's gonna be really good. Get that one. You know what I mean? Just get that really good quality one. And it's kind of a numbers game. He posts three videos a day, you get 20 of them out per week or so 20 and 30 per week. And there might not be a lot of rhyme or reason about which ones go viral. It sometimes surprises you. But eventually, one or two of them just hit you, put you hit posts and it's like oh my gosh is taking off. I got a lot of comments on this thing. This is crazy. And there isn't. You know, you could recreate an exact video from somebody else who's done one and it might flop and then you create one, a different one and it just pops off and takes off and there's no real rhyme or reason at all to it. 

Sydney: I posted a video that did really well and sometimes it also does like sometimes two videos that are the exact same don't perform the same. 

Matt: Not at all. Not at all. Yeah, it's so vital but that's part of it. As part of the algorithm that's part of getting lots and lots of views and followers is Yeah, is getting enough content out there to even see what sticks. So you're also creating for one to ask about this, like looking into creating another course or helping maybe create a course or something. You know, one of the best things that I've ever seen. affiliate marketers do is build a real, basically build a course. But um, but not a full court sort of a mini course and give it away for free. Now here's why can I give you like my best kept secret on this? Yes. Okay. So for people who go from let's say where you're at 10,000 followers and go to 100-200 500,000 followers, right? One of the best things that I've ever seen them do that has exploded their growth is taking that course and making it a freebie. And basically what you do is you create a mini course now if you're brand new and you're watching the show and you're like I haven't even ever posted a video, just ignore everything I'm about to say or store it in the back of your mind. For a later day. Take notes. You create a course and you say hey, here's my $97 course. Alright, this is a nice $97 Social media miracle. Okay, and what you do is you say hey for a limited time, you can get access to my social media miracle course for just $97 and you post that or I'm sorry for free my $97 course I'll give it to you for free. Go to the link in my bio right or point to the US a green screen and point to the link in your bio or something and you start generating leads and inside of that. As soon as they opt-in. You say hey, I'm about to email you info on how to get access to the course in the meantime. And then this is your bridge page where you have an offer to whatever affiliate courses you're offering or whatever affiliate products, whatever you're offering, and then you give them that free course and embedded throughout that free course or more of your affiliate offers. Right and you can do that in click funnels. ClickFunnels allows you to create a course and you can post the whole thing here's why that's so great for you. Number one, you're not dealing with any merchant accounts, you're not even collecting payment which is a beautiful thing. Most people don't realize once you get into selling your own course you start dealing with chargebacks and refunds and all that stuff. It gets messy because of digital in a digital courses business. You've got to keep a very clean merchant account. You start to get refunds or chargebacks. And your merchant account can go away and you can get to a place where you're literally not able to collect payments. So that's the first thing is giving something away for free is so much more of a simple way to go about that whole thing. Does that make sense? Yeah, yeah. Totally. And then and then from there, too, you can take that and eventually someday you could sell it like Calvin Hill used to give his away for free and now he's just like, hey, basically to opt in to my list. You have to pay me $10. It's the most absurd thing ever, but it works because he's built a really valuable lead magnet. And you know, people don't underestimate their ability to create something valuable that people will really really want. And so anyway, just my two cents, just my thoughts. Is that helpful? Or what comes to mind when you hear that? 

Sydney: It seems so smart to do that. I've seen a couple people that have like free courses and you're kind of like, why are they doing right? That makes so much sense because it's also like the sort of idea of giving people value and giving people more than what they're paying for. So I think it's basically genius.

Matt:  You know what it is? Here's the final piece to that. We also track people. So on our end as a as a as somebody who watches our back end affiliate stats and all that kind of stuff. affiliates who do that they make more money affiliate marketers should do that they make more money, and they convert at higher rates. And here's why. Because they're not just pushing people to sell somebody something. They're actually giving real value upfront. And so as soon as it's natural human psychology to want to reciprocate that, hey, you gave me something you didn't have to give me that for free. That was really nice. Let me give you something in return. And it's very basic marketing. It's sort of like Gary Vee talks about he talks about Jab, Jab, Jab Right Hook, give value, give value, give value, ask for the sale, right, not the other way around. And so when you give all of that value upfront, then what you have is trust. You have a bit of Hey, okay, I learned something from you. What you gave me was valuable and helped me and I'm thankful for that awesome. I want to purchase How do I buy where I buy something, and not just on the front end conversions, but also on the back end higher ticket things are more likely to buy coaching, more likely to buy blueprints and all of that stuff. It's really just a it's a it's a powerful way to go about building goodwill in your list and and then you know, it's the difference between let's say, in five or 10 years from now, it's a difference in having a list that's sort of resentful because you've done nothing but pitch them since day one versus a email list of people who are excited and still fired up to hear from you because you just deliver value and that's who you are to them. And it's cool, it's a cool thing. So going forward, what's the plan? You're gonna do that you're gonna you're gonna work on your and create content. What else goes into school still?

Sydney: Yeah, that's sort of the plan. I think it'll be I mean, this summer was like a little bit more relaxed than the school year. That's why I was probably easier to make content. Probably once like, get back into my electrical engineering work. It'll be a little bit harder to find as much time but the plan is sort of to stay consistent. I was also sort of like, looking into starting like another account and another niche that like I was more like passionate about because I think this was like, like this is a good way I think I can keep building on it. But I think I could also bring it to another niche, which is I think could be cool. And I think when you're super passionate about something it shows and that also be valuable. I'll definitely like start looking into making a free course because that's like a stroke of genius. So, but yeah, I think the biggest thing and advice is to stay consistent and to not give up and to just not. Oh, I'm not seeing results like I'm just gonna stop because there's no way that you can succeed if you do that. 

Matt:  Totally, totally. And, and I just wanted to say to, you know, if you do go and go down that whole road of creating a free course or something like that, don't don't let what you just said as as, as advice towards people take your own advice. Don't Don't overwhelm yourself. Try and recreate something that's world class. Mind blowing. Usually those free courses are most powerful when that's a simple idea communicated in one or two or three videos maximum. It shouldn't be this 10 module. Oh my god long thing. It should be like a 15 to 25 minute lesson with a little PDF guide where they can take notes and they're just like, wow, this was so simple and so clear. And I understand exactly what the call to action is. I need to go purchase this if I want to learn more, and that's it. You know, keeping it simple and keeping it stripped down. I love the idea of creating stuff in other niches and Sydney we would love to hear from you if you do that. One of the things for us that is actually hard to track is when people go out and create stuff and other niches. It we just have no way of knowing that right so it's not like we're stalking people 24/7 All their social media accounts or something. It's like lots of people from Legendary take their take their education, and we never hear from them again. And they go on to creating all sorts of random weight loss niches and all this stuff and have lots of success. And we we just rarely hear back from them. So we'd love to hear from you if you do that. And it would it would make our day we'd love to feature you on wakeup legendary and feature that. Absolutely, absolutely. It's so cool. Well, Sydney. Thanks for coming on. Should people follow you on TikTok or Instagram? Or where do you prefer?

Sydney: Either or maybe I mean TikTok is my most viewed or so.

Matt: I'll put them both up. Awesome.

Sydney: Awesome. Thanks for having me.

Matt: Yeah, thanks for coming on the show Sydney. All right, so you can follow Sydney on TikTok @successwithsyd_ Pretty simple. Nothing crazy. We're here live every single Monday through Friday 10am. Eastern I'm hosting most of the week Joanne all hosts on Friday. This has been a powerful episode. I hope it's been a powerful episode. It's powerful. For me. And hopefully you might want to watch this back if you've never actually, if you've never actually thought about creating a little free mini course or something like that to give away on the front end of your marketing. Giving away little freebies is just a great way to build goodwill into your audience. Find Sydney on TikTok. We'll back here tomorrow, same time same place. 

You might also like this episode of WUL: How to get better results as a Marketer

Better Results For Digital Marketers – Use These Tips

Below is the transcription for this episode: “Tips For Better Results For Digital Marketers” 

Join Matt & Elain as they discuss tips for better results for digital marketers & how to overcome feeling nervous.

Matt:  Hey everybody, happy Wednesday. Good to see you. We are live and it is Wednesday, July 13. You can see I'm live. I was waking up from my beard and my scraggly beard, and listening to how high housing costs are feeling inflation. I'm stepping in for David Sharpe today and joining you live for Wake Up Legendary, brought to you by Legendary Marketer. Today we are discussing better results for digital marketers. 

So that's what's on the podcast this morning from my beard drumming session. If you're just listening, you can't see that I just held up my phone to prove that we were live and that was the Spotify thing that was sitting on my screen. So we go live every single Monday through Friday at 10am. Eastern. We're pumped that you are here. If you're live with us, leave us a little comment and let us know where you're tuning in from. It's always fun to see people all over the world tune into this thing live. Lots of people tune in as a replay as well. Just so you all know if you want to get a text message reminder when we go live. We send out a short little text message every single morning when we go live and it just says I mean it literally just says like, Hey, we're going live with XYZ person and they're going to tell us about you know what? See, all you have to do to get that reminder is you send a text message from your phone. And it's you know what, I just got my message right now. And here it is from David Sharpe. Do you feel like it's taken longer to see results? So when you send a text message it should say w u l so you text the letters WUL that's in the message to 813-296-8553 If you're watching on the screen right now, and we just send out a short little message. We don't try to sell you anything. We're not trying to scam you or or try to sell you a bunch of products for 1000s of dollars in these text messages. In fact, in the years that we've been doing these text messages, we've never sold anything. So this is just a way for us to remind you hey, we're live join us. This should become part of your routine. If anything else just to have a place where you can wake up and hear an inspiring story rather than waking up to Fox News or CNN, or some total and complete BS about God knows what is who knows, you know, a lot of stuff going on in the world. And wouldn't it be better to start your day with an inspiring story of somebody who's like a go-getter taking action, is excited about life, is pumped up and is on a really cool journey. So that's what we do every single Monday through Friday. Also, if you'd like to get any sort of legendary marketer merch I have a little bit sitting right next to me you can go to the Legendary dot shop. Really easy to remember Be Legendary about the shop. You can see I've got my T shirts sitting around here. And yeah, it's super affordable. It's not a big, you know, again, our markup on that isn't crazy. We mostly just want to get it in your hands. We want to let you wear it to the legendary shop and if you all wow we've got New York City we've got Florida's in the house. We've got a warehouse in Pennsylvania in the house, Indiana. We've got Jersey, Alabama, Florida, what's up everybody? Oak Park I know right where that is. I had to live there, Philly. Oh man Jarius what's up? I'm in North Carolina, Minnesota, California. All right. Now if you all can give us a little hand clap emoji. We want to welcome in our guests for today. 

Vee: Hey, how are you? How are you? I'm good.

Matt:  Tell everybody how nervous you are.

Vee: I am so nervous guys.

Matt:  We just chatted for a minute before getting on and she's like, Oh my god, I observe Iris. Yeah. Well, cool. I'm excited that you're here and I'm excited that you know you're nervous because everybody who's sitting here watching this is like oh man other people get nervous too. Well, cool. So tell us a little bit about you. Tell us about some of your journey to going online. And you know, I think if I read right you quit your job last year towards the end of last year and didn't want to go back to a nine to five but tell us about the job you were working what that was like why you decided to quit your job how you found legendary. Just bring us into your world.

Vee: So I quit my job. I was in healthcare. And what with COVID We became super short staffed and it was just so hectic the workload that we had to carry on and it's just ridiculous. So we even had to work overtime on Saturdays, which is kind of odd for I guess, like the office setting. So I was putting in a lot of hours. And I have a daughter and she is my only child. And she's going to be 16 this Friday. So I'm like, dude, like this time has taken two years. This girl's already talking about college. And I'm just like, whoa, wait like you're leaving. I don't want you to leave. So I just felt like we missed out on so much. So I was like Screw this like I need to do something else. I want to stay home with her. I want to just kind of make up for time loss. And so I quit. I quit not just because of that. I quit like the work situation just driving across town and then all the way back so I'd had to leave earlier than she'd go to school and I'd have to come home later. And it was just it was just not working out for us. Like I was so stressed out and it's crazy because I have to actually come across lead during the year prior. And I just brushed it off and I was like no I was interested in it but I just didn't jump on board because I had other things going on. So it's like now and then I came across it after I had quit my job and I was like hello like I remember this opportunity. So I was like I'm jumping right on it because I had no plans on going back to health care and nine to five like I was just over it. I knew I wanted to do something for myself and to have time with my daughter and so I did and I had my I guess I completed the training as at the end of November. Yeah, I didn't January just because I was kind of in my head like with doubt and fear of being on camera like I am right now. And it's just kind of like I was like, You know what, like, I have to make this work. Like, I know why I don't want to go back to the hive. So I have to remind myself like, this is why you're doing this. And so I just push that day on and I just do Yeah, it takes me a while to finally find a, you know, a clip that I'm comfortable with. And I'm just like, Alright, let's do it. You know? Yes.

Matt: Okay, so from all the way from how you'd seen it in 2020 you had seen that wow,

Vee: Yeah. Exactly a year prior. I saw it in November 2020. I remember because we were moving into a new home. So a lot going on. 

Matt: You know, what's funny to me is is I just feel like people have different different sort of timelines, but they there's this unconscious, I feel like almost like an intuition or something where people just have a little, there's this span of time that they just need to sort of just sit and there's their things moving on. The surface. But everybody who's looking above the surface is like, hey, what do you do? And yeah, like, what? What's going on here? And yeah, no, I think that's cool because I think sometimes people rush into it and also sometimes people don't have the patience for other people like there's certainly some people who would have told you Wow, what a what a wasted year. I mean, jeez, what were you doing for all year you could have been, you know, and all this stuff, right, and that whole game but no, I think I think there's things that happen and things happen at people's own pace. Um, and, I mean, yeah, like, you're in your 30s And it's like, you have at least you know, if everything goes right, at least 3040 50 Plus more years of life, like you're just getting started, you know, like, things are just getting going and, and it's awesome to discover something like this or an ability to make money on the internet or have income that's not tied to you being in a certain location at a certain time. I think that's cool. And well, it's cool that you're got started and so from the time in November until now, that's like a seven month eight month ish journey. Yeah, well there's I mean, when you started the challenge, there's some nerves around being on video. There's nerves around being like, you know, on camera and stuff like that. And I've been curious up until now, like what have you learned about that experience and what tips and tricks would you have for other people who are like cheese? I could never. I would never like to put myself on camera. That's crazy.

Vee: Oh, my God. It was tough and it's more of a mental thing because I see people on TikTok. I scroll through tick tock sto and you know I just fell in love with these total strangers and just from being themselves so I'm like, why the heck am I trying to make everything look so perfect and look my best like, nobody cares. Like it's really just resonating with the individual that builds that connection. So whenever I create content, I'm just like, let's just do this and I'm not even gonna look at it. I'm just gonna edit it and, you know, send it off. And yeah, I mean, it kind of took me a while because don't look at my first videos please because they're horrible.

Matt: Say that everybody. You know what they do? They scroll and they just go straight to your first video, like, should I tell you like, man, who cares? So yeah, I just don't know. It just takes practice. I guess I kind of have to remind yourself why you started this in the first place. And just go with it.

And I think you know, as I look at a lot of your content and stuff it's really good creative content, and you're almost at 10,000 followers, even if that happens over the course of 567 months, like it's happening to other people faster, and sometimes that's not sustainable. And getting to 10,000 followers means you objectively did something right. You know, like you had to have captured an audience and something about your marketing and your style had to have grabbed them and caught their attention which is really powerful and you're what do you know, like 9900 followers here, you're super close after this show. You'll definitely have 10,000 Because there's at least 80 people who will come on here and who will follow you on this on on TikTok so, but I think I think if there was a if there was like an initial takeaway for me from your journey from, let's say, finding our challenge in October, November to being where you're at now, I even find it interesting that like, and I have this too. Very similar. Are you kind of introverted or extroverted introvert? Okay, yeah, me too. And by a longshot, especially when I first got started online, and I think what's really powerful is that I've always had this kind of secret belief that introverts have an intuitive skill about how to connect with people. And so I think a lot of times that introverts who have five or 10 or 15,000 followers on on Dr. Graham or something, those followers are inherently a little bit higher quality followers because introverts sort of know how to like, push through the screen a little bit into into people's minds and hearts and connect with people. But also, I think it's telling that or it's just interesting, I'm just making an observation that it seems like you're nervous on why you don't appear to be nervous, right? Like you're like, I don't know, it doesn't it doesn't come across to me like wow, like, this person's really nervous and I don't think anybody watching here is like, look at her. She's so nervous. You know, I don't really think that's the case. I don't I don't. And what I think my takeaway from that is, is you've built sort of a resistance, or sort of a I think that you know, introverts have the capability of sort of learning. People have this session, just say introverts, but I think extroverts know it and understand it easier. It comes more intuitively to them the ability to walk into a room and sort of quickly adapt socially, and are like, okay, how am I going to navigate this right? I walked into a room and I was like, oh my god, this is so awkward. I see. You write directly to my seat in the back row, and talk to me or especially not small talk, right? But my guess is, in a lot of ways. What I experienced online was doing all this really helped me in person too. And my guess is that you, in a lot of ways, have sort of learned or adapt new skills and skills. sets in that way of socially and connecting with people but also, just pretty simply, I would say, like, performing like just being a presence on camera to people and having sort of speaking with confidence and speaking with clarity and that's a really cool would say if that happened in six months. To me that feels fast. You know, like I think today it's been a while it's been slow or whatever, but that's pretty fast.

Vee: I honestly felt like I could have, I guess like how can I say I could have done better sooner because I did go live once and only once and I felt like it was a train wreck because I was so nervous. And I was just talking super fast and I didn't even like acknowledging the comments on screen or coming in and I was like, Okay guys, like I have to go like it was so embarrassing. Come with me just so I can feel comfortable. The live analysis like I did, I would like for like six minutes and I made you know, it was it was I should have actually been going like more but I just can't. Can't do it.

Matt:  It should be an interesting word, right? Oh, I think here's, let me just give you this nugget of information. And then you can do whatever you want with it. But for the people who are going to live regularly, there's a breakthrough moment. I promise you on the live aspect. There's a breakthrough moment. It happens for everybody who goes live enough where you snap out of it and you immediately it's almost like a night and day just shift and eventually after going live enough. Every single person experiences what you're talking about, every one of them the awkwardness that how the hell do I figure this out? It's like a fish out of water. And everybody who goes live regularly has that moment. And it might last for five lives and might last for 10. It's usually not super long though. Like it usually happens pretty quick on about your fifth or 10th Live or something like that. You'll just be like okay, I have more presence here. I get this, I figured it out. And and and then it just shifts and suddenly you don't have that anymore and I had that happen because I used to do webinars back in the day. But more recently, I was feeling really nervous when speaking to our masterminds and I had spoken on webinars hundreds of times, like maybe 1000s I don't know, not nervous at all. But every time I walked up in front of a room, my whole body just tightened up. Oh my god, like why am I so nervous? I could puke and I felt that my voice was weak and you say that your voice gets louder. My voice was like squawking and I sounded humiliated. And, this last time it was our mastermind in May. This is the first time that I walked up in front of the room in our Mastermind and felt zero nerves. So I noticed that my breathing was fine. Then I felt totally comfortable. I had no issues at all. And that was uh oh, my fifth or sixth mastermind I think. So. It's right in that it's right in that area five or six where you're suddenly you, you know where to point, click, you know how to engage people. So you should keep going live. The other big gold nugget that I wanted to drop to you and then I'll let you kind of reflect back on is that a lot of people who are selling an absurd amount of products and making a lot of sales both in our industry and other industries to all sorts of industries are going live. And to the point where I've seen people sell digital products talking about how they train you to go live because these people are going to live and there's some people who are going live and selling almost like QVC like they're selling like home shopping network style, just selling watches. Free and I don't even know what else but anyway, all that to say that you've grown a following of 9900 people and sometimes people discount that so I just don't want you to discount that. There's 9000 people on earth, almost 10,000 people on Earth who are like I want to see more. I want to learn more you're teaching me valuable stuff. I know I am captivated. How do I learn more from you? So definitely just don't discount that. That's a big thing.

Vee: Thank you. Yeah, I like I'm shy on camera but you know, once I get to know you I open up so a lot of the messages that I get like in the DMS like I'm not shy I don't hold back. I'm very confident in my message to get it across. And I just felt like that is where the connection builds. 

Matt:  Yeah, and that makes Well that makes a lot of sense to me. And part of what might be helpful to you is sort of viewing your content and vibes that way. Right. So like, especially on a live like, like, people come in when you first go live. I mean, it's tough. I'll just validate your feelings. It's tough. I mean, there's nobody there. You're like, is anybody gonna show up? And I heard that to a certain extent when I started doing live webinars back in like 11 and 12 where I would go to webinars, there's nobody there like, like, and I would just do the webinars so I could send it out to my tiny nonexistent email list after the fact such a joke and but but you know what Dave Davis was the same story he used to you know, our very first times going live everybody's got this day one hate for him. He you know, he would close itself. off in his in a room with his computer and he's like, hey, you know, he would tell Aaron, he has his girlfriend now wife at the time. He you know, hey, I got a webinar and I'm going to be really busy for the next hour and he wouldn't click go live and nobody's there. But you know, he couldn't let her know that. So he's behind the door like, Hey, we got a packed house tonight. How's everybody doing? You know, and like, like, Alright, I gotta show up, you know, and there's no, it's so relatable, right? It's like, oh, my gosh, okay. I'm not the only one who thinks I'm crazy. And, and mostly it's like I don't know. I just think the element of going live can become really fun and it can become a habit where it's like I can. It can really shift from like, super intimidated and scared to go live. They're like, No, really excited and it almost becomes like a drug in a way that sounds bad but like it becomes like this. Thing that feeds you dopamine, which is basically a drug and yeah, I think that I think that in a lot of ways. So so fixated on lives, but yeah, the live is a powerful way to do that. It is to convert people and to and to connect with people. I just think everything in marketing is Psychology and in the world of going live. What it does for a lot of people is it takes from conceptual viewers to real engagers and and when they watch your stuff, and they're scrolling through videos and you come up on their for you page and then I call it cool like I want to learn more about that and they hit follow well there for them in that moment. You're just a distant creature out there who's like posting videos and who knows if you're even real. But if they see you're going live and they sit there for even 10 seconds like people underrate somebody sitting on a line for 10 seconds, because their DNA they're soaking in a lot of things. They're looking from left to see if this person's live or if this is like is this a video or are they live? And then you know, they're sort of contemplating like whom do I tune into or not? And also, you might think you don't have viewers but you might just not have people who have tapped into it yet. You might have people who are scrolling there and haven't actually watched because I'll do that with lots of Yeah, you don't actually tap and go into it. And those will show up as viewers so likely as soon as you hit Go Live, you've got lots of followers who are sitting there watching just haven't tapped in yet. Right. So you've got to have a way to frame that whole experience in your mind where you're thinking through, okay, there are people watching this and I'm going to speak to them confidently, and they start to feel that energy in there. That's when they're like okay, I get it now. Now. I've seen it with my eyes, this person feels and I understand that this person has some influence. And also not Do they just have some influence but somebody showing up and going live. There is there's a difference. This creates this. It's sort of like an authority hack. Somebody doesn't really go live and especially go live regularly. Unless, unless they're really taking it seriously. It doesn't mean that you have to go live to take it seriously, right? But if you are doing these lives, it's like this person's real, like they're illegally kidnapped. And it's the same thing with marketing in general and marketing if you're going live or I'm sorry, if you attract somebody for the first time it's usually not likely they'll buy from you. If they see your marketing 5, 6, 7, 8 times more likely that they'll buy from you. So if the same thing is true with lives, they see you go live one time it's like okay, that's interesting, though, they decided to go live some, you know, this random one off time. But if you see somebody who's live five times or like I've gone on and seen Calvin Hill live on TikTok almost every day of the week for a loan. And it's like, oh, yeah, it's like, it's like, this is what he does. It's not a thing he did. This is who he is and what he does. And now if I'm tuning in and listening to him talk about digital marketing. My guess is somebody who goes live that much, probably knows a thing or two, I'm gonna listen. And in the world of referral based affiliate marketing, that's where it gets really, what's why his conversion rates are so high to people who purchase things from him, not just our stuff, anything. It's because his recommendation carries weight, which yours does, too. Right? That's why 10,000 people follow you on TikTok. 

Vee: I see like a lot of people when they have like so many followers and I'm like I look at mine and I'm just like, and I like I can't beat myself up because I literally we all start from zero, you know, and we and I'm proud of my 9,900

 

Matt:  Well, you should be proud of it. Yeah, and I just always get the sense. Just because I've felt similarly to you, like I remember feeling a lot of what you're expressing, which is why I get so passionate about this, because I remember discounting my following I remember discounting my list. I remember just kind of being like, oh, it's tiny. You know, I'm never gonna be that one person. I sort of hold them up on a pedestal in Hell yeah. But they got 1.2 million followers and I only got like, you know, 10,000 you know, but, man yeah, not only is everybody more like a really close mentor of mine told me something I'll probably never forget. He just said dude. You know, on the internet. You know, you've got these big influencers that you look at and you're like, you're like, get to that. But the truth is, is you get wealthy online, one click at a time and one follower at a time, and it happens slowly in it, and it happens over time and it builds and it grows and it's and eventually you've got sort of this digital asset of business where it's like, oh, I have a following and I can type an email and get them to do things or I can recommend stuff to them and they'll do it and people will add their human behavior will actually impacted by which requires a lot. It requires that you believe that you should have that power, right. So it means that you've got to be you gotta be up on your stuff. You got to know what you're talking about. You have to believe what you're talking about. And it requires that you can speak with confidence to people. All right, speed that you can go on your TikTok which I just looked at your tick tock earlier. It's like you obviously do that. It's very clear. Confident calls to action for people which is why people follow you. Which is really cool. What I'm curious about is that I want to hear your take on it just like when you go on and post videos. So first of all, when did you start posting videos, then, and how often do you post and what do you do? Do you take a more structured approach, or do you just kind of post when you want to post.

Vee: So at first I was doing like three videos a day. And I was like, this is kind of slow growth and everything. And actually last Friday when you guys had consistent Tyler wise and he said, He's talking about feeling burned out, you know, and with my slow growth and everything. I was getting discouraged. There were plenty of times where I was like this isn't for me. And I was like no, like I always look back on my own I invested in my posts and I'm like, Okay, this is why I'm gonna keep going. So how do I do that but I was getting discouraged. I did stop posting for a time period because I was burnt out. Like I was just exhausted. So what I was doing, I was just posting drafts that I had in my content. So I would just come up with something or something like dang like I remember I was here and I said home and I'm like I'm so glad to be home because I'm not dealing with XYZ that I was dealing with prior. And I'll just make a post about that, you know, and even going, but now. Now, honestly, it's just once a day I'll post and I really feel like I'm not going to bust my brains over trying to get this content out, kind of just going to pace what feels right to me.

Matt:  Yes, yes. And are you posting across multiple different platforms with this content?

Vee: Just with TikTok and Instagram, I tried to print the Pinterest thing, but I was just like, I mean, it seems easy. And, you know, you just create a pin and a description, but I was like, now I think I've gotten used to the video, so I'm just gonna stick with that.

Matt:  Yeah, cool. Cool. No, I was gonna say that we've been having a lot of people recently who had success on tacos and are also finding their videos going crazy viral on Facebook, too. And you could create a Facebook business page and repurpose it on Facebook too. It seems like right now in particular. Facebook over the last few months is really hard to get you a lot of followers on Facebook and they're converting really well. Pinterest kind of Yeah, YouTube. Shorts kinda, but man Facebook is really hot right now, maybe hotter than TikTok in terms of growth and conversion rates and stuff. So hop on Facebook and and the cool part is that you can just you can you can connect it to your you can connect it to your Instagram, but if you're already creating it and posting it to IG, it's just like, do the exact same thing on Facebook. It only takes like two extra minutes. So if you're already in the habit of doing it on both anyway, like I've seen I've seen the growth for people on Facebook from their reels. way faster than Instagram reels way faster. Not everybody but I would say especially done certain things to get you more followers and you can put a link in your bio right away. It's just super easy. It's at least you know, a few extra 100 views or you know, if it happens, you get, you know, caught in a good web of their algorithm. There can be a lot of views.

Vee: Yeah, totally. I think a lot of times too, you know, if it takes you six months to get a ticket, a high ticket sale or something. It's like, oh, man, is this gonna be this just like every six months but i The reality is usually in most cases, honestly. What I see with people is there's this incubation period of about like, three to six months for most people. Like I think what you're experiencing is pretty normal, like three to six months for most people where they're just like trying to figure it out trying to navigate the waters and like trying this trying that and then boom, something catches on, like, oh my gosh, okay, like, I figure something out. I need to double and triple down on what's working, you know, right. So you know, six months. It's a short amount of time honestly in the grand scheme, or in the grand scheme. But yeah, I wouldn't say being consistent is a big one. And I like to try to go back to what you said. I liked what Tyler said because it gives you a little bit more freedom to post good quality content versus hitting a metric every day, quality over quantity. But I do. Also, I like and appreciate having, you know, Hey, I gotta get a piece of content out today because at the very least it keeps you fresh. And the longer you wait between days to post it just it gets fuzzy about okay, like what am I doing again, how am I going you know, I kind of get this stuff up, what am I doing? So, I definitely do like having some sort of set structure or a minimum that I have to hit, you know, in order to get my content out. Okay, so for people who are here, and let's speak to the people who are nervous about posting content in six or seven months of posting content, a lot of growth internally, both of your business and internally. What would you say to people who are sort of sitting in the shoes you're in and November or January, get ready to post that first video and they're like, oh, my gosh, I can't do this. What would you say to those people?

Vee: Let's say if you jumped into this and just went with it, just keep going. You jumped into this for a reason, obviously for change. And no matter what we all go through, we all want to change. So the way to get there is really to rely on yourself because no one is going to do it for you. So it's up to you to make that change. 

Matt: It's great. It's great. I don't know if you've ever tuned in to one of Amy’s lives. And I agree that was my sentiment overall as well. And yeah. You know, we'll probably have Amy on again at some point or for tips on going along. We've had her on a couple of times but she's great. She's there live and guess what, think about how you conceptualize you know Amy or something cuz she goes live all the time. We think about her now as the person who's liked, she's a normal person, right? I mean, I love watching her. Well, you know that, you know, the cool part is really the only difference between Amy and you is just really picking up the phone and tapping the go live button. That's really it. That's kind of crazy, right? Yeah. And that's it. So, hey, thank you so much for coming on today. This is so fun. Yes, of course. And in a few months, if you want to come back on the show, just send us a little email. Lots of people do this. They'll send us a little email and just say, hey, been working hard, you know, still cranking away. Come back on the show, and we schedule them right away. We'd love to have you back on. Thank you, Matt. And everybody. Thanks. Yeah. All right. I'm gonna put up dreambig.live big. Tick tock and Instagram. Go find her and give her a follow and let her know. You know, go comment on her social media and say, Hey, we want to see you go live in a live more often. Just kidding. You don't have to do that. But give her a little love. Just say hey, we saw you on Wake Up Legendary. It was a great show. One thing I took away from today's show and there you go. You can find her on TikTok and Instagram dream dot live. And we'll be back here tomorrow. Same time, same place as always 10am Eastern we go live every single day. We have been for two and a half. Years. We'll keep doing it forever. I guess I don't. I don't think we're gonna stop. So. And yeah, see you tomorrow for another episode.

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Another article that might interest you: How to Grow Followers On TikTok

How To Use Pinterest For Your Affiliate Marketing Business – A LIVE Interview With David Sharpe, CEO Legendary Marketer

Below is the transcription for this episode: Use Pinterest In Your Affiliate Marketing Business. This is a live interview with David Sharpe, CEO of Legendary Marketer. Today he dives into how to use Pinterest for your marketing business With his guest, Ebony. 

David Sharpe, CEO Legendary Marketer: Hello my friends good morning and welcome to Wake Up Legendary and this morning, my name is David Sharpe, and today we have Ebony on the show. I am looking forward to hearing what in God's name she has done on Pinterest to be getting a million plus views and eyeballs on her content. Do you know my friends in the real world and how much it would cost to get a million eyeballs on a TV commercial or a million eardrums on a radio commercial? And I wonder how much she paid in advertising costs and fees to be able to get a million views on Pinterest.

Mike's team's suspicion is she paid with something other than money she paid with something other than money she paid with time and paid with a you know an investment of time and energy and likely money into her skills to be able to learn what she's done. And so let's learn from her. Well, Ebony, welcome to the show.

Ebony: Hello, hello. Thank you, glad to be here.

David: Yeah, nice. Perfect the headphones for when we were having an audio issue before and she got it sorted out with the old school Apple headphones. So it's always good to still have those on site. I think I've gotten rid of most of mine just because you know, they always change up the whole on you down there on the bottom so I don't even have you remember when you lose that 15 pairs of those that just had the single plug and you just plug it into any phone? Yeah. And they sweep it all up on us and now you mean they're they're smart, though, are they? Because we paid.

Ebony: They know what they're doing.

David:  Yeah. So tell us about you. And you know, what is your legendary story? How did you find us? What's happened since then? What were you looking for? Uh, tell us tell us a little bit about this and this is your first time on the show right? Or Second?

Ebony: Second time.

David: Okay. Did we talk

Ebony: We did.

David: Dude, how long ago was this?

Ebony: Oh, it was back in April. Okay. Wow.

David: It was back in April of this year?

Ebony: Yep. 

David: Amazing. Amazing. Amazing. I know. You'll have to forgive me because you know that wasn't in my notes. And, you know, there are so many people here in this community. It's overwhelming for me sometimes to remember everybody that we've interviewed and talk to so hold on a second. Let me just start this whole thing over. Welcome back Ebony to the show. Returning guests Holy crap, like, you know, for those of us who don't, who have met someone who have memory loss like me, let us know who Ebony is from the time that we interviewed you the first time and then we'll talk about what you've done since then.

Ebony: Got it. Okay. So I was on the show back in April and my business with legendary started to take off. And that was actually around the time where I was I started going all in with Pinterest. You mentioned Pinterest. And so what I would do is just do my content on TikTok. Then I will use those videos and repurpose them on Pinterest, Instagram, Facebook reels. But Pinterest was the one that took off the most buzz outside of TikTok. So that is what I'm continuing to do now is continue to just go all in on tick tock and Pinterest the other two platforms as well but a lot of the focus is on Pinterest.

David: I got to Yeah, and you know, there've been several good conversations that I've had with, you know, Legendary Marketers in this community about Pinterest, but it's not a platform that's as popular as TikTok and as popular as Instagram. Why do you think that is? 

Ebony: I think people don't realize that it's not a social media platform. It's actually a search engine. And so I think that the idea of that fact that it is a little different the way that it's made, it seems to kind of get put on the back burner because you're not really interacting as much as you would on a social media platform like TikTok  or Instagram or Facebook, or Twitter. And so I think that because of that and then there may be some apprehension because we may not know how to use it as a search engine instead of a social media platform, which is what we're used to. We're used to everything being a social media platform, and not necessarily a search engine. But when you change your viewpoint on Pinterest and start using it and posting your content in a searchable way, that is what changes the game on Pinterest.

David: What does that mean? What does that mean though?

Ebony: That means when you post your videos when you Yeah, when you post videos that you're going to repurpose or you know fresh videos you want to whenever you're putting in your title, you want to have keywords in that title. So you're gonna want to do some kind of keyword research for your niche. If you're in the fitness niche. You want to find keywords that people are actively searching for when it comes to fitness, home workouts, dumbbell dumbbells at home, you know, whatever it is you want to find keywords that people aren't actively searching for. You want to include those words in your words whenever you're making your posts.

David: Yeah, and I lost. I lost me there on all she can still hear me but she looks like her internet here is having some connection issues. Ebony if you can hear me would you log off and come back on. Try to There you are. Would you log off and come back on because there's also a delay in your internet connection? I just wonder if you could try to like it. I don't know if there's an internet issue and I wonder if you could kind of log off and come back on and see if that helps it. 

Yeah, there's like a little delay which like when you're live with somebody and there's a delay, it makes it really hard to talk to, you know, you're saying stuff in there like, they're like getting it like five to 10 seconds later and it's it makes conversations awkward as hell when you're trying to have them on the internet, you know, so let's wait for her to come back on. Let me see what I can give you all while we're waiting. So here's her TikTok and Instagram ebony brown hustle. So we can at least go check her out. Let me see what else we've got. When I don't have her Pinterest and I don't know if she's going to share that or not. But at least you have a couple of other ways to connect with it.

Pinterest is a big deal and it's been a huge silent, you know, just behemoth for a handful of people. We do have I believe. I want to just go in here and I want to just double check. Login into my back office going into the business blueprints for those of you who own the business blueprints. There is a Pinterest set where we break down an entire Pinterest funnel including the history and how to use Pinterest. How to create your Pinterest profile posting on Pinterest like a pro getting endless free traffic from Pinterest. And ebony is back yet getting endless free traffic. Let me actually just go right in here. I want to share my screen and show you what we have just in case some of you are like hey, you know how can I learn how to get on Pinterest today? Well, what you can do is if you have the business blueprints you can go into the affiliate marketing business blueprint. You can scroll down here to the Pinterest funding and this is the section that I'm talking about.

Okay, we not only have and we have this by the way, with the Instagram funnel, the YouTube funnel, TikTok funnel, we have all of this stuff, including case studies and breakdowns of exactly how people are using it. So for example, we've got a hairdresser who shares her Pinterest blog and tiktok secrets repurposing content using Pinterest 1 million views on Pinterest, here's so make sure that you go back in there. If you own the blueprints please check that out. Okay. And Ebony is back. Welcome back to the show. How are you doing?

Ebony: I'm back. How do I sound? Is it clear?

David: You're good. We still got a little delay but it's fine. We're gonna work through it. So I believe that I believe that we left off talking about Pinterest being a search engine. And that's why it's so powerful and that's why you think that people overlook it. Then you talked about actually targeting specific keywords or searchable phrases that people might be searching for and you gave an example in the fitness niche. What, what sort of, or how can I ask this question How can somebody start using Pinterest and integrate it without doing too much extra work? If they're already marketing on say TikTok or Instagram.

David: How long have you been actively marketing? Was this also the first online venture that you ever did?

Ebony: I came on in January. I had seen it for a couple of months. And I said I don't know if I want to do this again. I had done fairly hearing back in maybe 2017 somewhere like that 2016 2017 And I didn't have very good training back then. And so I just kind of winged it . I was winging it the whole way through. It's kind of self taught having to teach myself everything. And so when I came across this back in December, I wondered, you know, am I gonna have to wing this again? I say well, you know what, I'm going forward. I will go for it. And I'll just wing it. I can link it. But then I realized that there was actual step by step training that taught me exactly what to do, how to do what to click, and what to do. And I said, Oh, this is it. This is the one and so in January I went all in and out of the gate, came out the gate hot and I've been going ever since then.

David: And what does that mean? So people understand what you mean when you come out the gate hot. Tell me out because that probably means you took a crapload of action. But tell me what happened here or in here. That changed. 

Ebony: Yes, I did. I took massive action. So I took the training that took the 15 day challenge, but I finished it in about a week or so. Of course you know everybody's different when it comes to learning but I was kind of insatiable. I wanted to learn the information as quickly as I could and start applying it as quickly as I could. And so that is what I did. I finished up the training and then I started putting the funnels together the emails together I got all of my ducks in a row. As soon as I could. I worked on it every day. Every spare second I had I worked on it. Well, then I did that. I will put out content every single day. I did not miss a day that first month in January or from January to February. I put out content and I still do this to this day, but I put out content every single day. I had no followers. I had a brand new TikTok account. I had a brand new Instagram account. I had a brand new Pinterest account.

David: So what do you think? Maybe you want to have a head start, usually zero. Is that what you're trying to say? 

Ebony: Oh, and I remember thinking I'm starting from zero. Nobody's ever gonna find me. How's anybody ever got to find little evidence? I love that.

David: Honest fear, right? It's like I am on an island in the middle of the ocean 

Ebony: I don't know how anybody's ever gonna find me. I look ridiculous. I'm making tic tock videos but you know what? I got the training. I know that I have seen this work for people. I've seen people change their entire life with Legendary. I said well, I want to be legendary too. So I'm just gonna, that's what I mean with massive action. I started all brand new accounts. I started posting every single day on those accounts. I used my training that I got from legendary, and I applied it to every single social media platform and just kept going every single day consistently. Some a lot of days. I had no comments. I barely had any views on my videos. But then I will get one comment. Or I will get a little more views. We'll get a little bit more traffic. 

Ebony:  I just wanted to drop this link. I know he talked to you for about 10 years but didn't want to know I didn't launch it. As always if you want to show some support. No, no cold messaging, cold calling, bothering friends, blah, blah, blah. Some of them don't even know I was doing this at all. So if they just happen to come across, it's because they just came across it. I never even told them what happened in any of the links. Has that happened? Yes, yes. I've had family and friends start texting me and say Hey, what's this thing you're doing now? I've been seeing you on my thing. I've been seeing you on my Pinterest. I've been seeing you on TikTok. I've been seeing you're never articulate. It's like saying and I've been sitting over here. Right? What's his thing? What's he like? What are you talking about?

Ebony: So that's what started to happen. I said okay, this is actually working. This is really working. What I've been doing, even though I was getting very little results in the beginning, I did not stop. I did not stop that. Then I saw the first commission coming if at all possible. I knew it. I knew it. So that just gave me the motivation to just keep going because if somebody else is out here doing this, I can do it. So you have to trust the process. Just trust the process.

Keep being consistent every single day. Last time I was here with you guys on Legendary. I mentioned. Go for it. Show up for yourself every single day. Because you're worth it. This is your life. This is your livelihood. Show up for yourself every single day. That's what I did. And I'm trying to keep that mentality. Yeah, get tired Yeah, might not feel like making a video but it doesn't matter. It doesn't matter. To this, do you think?

David: Especially since you have training and you talked about that and really, if you want it bad enough you can figure out how to do something really anything in life. I mean, I think we have great training. I think we have the best training, but I mean, God, you know, I'm not saying that it's the only training out there. Yeah, and I say this to people just kind of like we'd be like Rolex saying we're the only watch company. It's like no, we're not the only, we're just the best, you know. And I wonder, since you let's take training out of the like, do you think that it's more the attitude and consistency of somebody or do you think there really is some secret that changed everything for you?

Ebony: Consistency, consistency, and a little bit of tenacity. If you apply that to yourself, you're gonna have a breakthrough. Of course the training helps because you know, you have that knowledge. But aside from that, you can have a lot of knowledge in the world but if you don't actually apply, actually take action on what you know. It's just knowledge in your brain and nobody knows you have it. You act like you don't have it. So if you go consistent There you go.

Take the knowledge, take the knowledge and apply it, then be consistent with it. I think one of the biggest problems that we don't have is consistency, especially when we don't see the results we want to see or we think we are supposed to and I tell you something crazy. Yeah, absolutely. Just you are going to. I hope you're sitting down for this. I have. I have seen multiple people over the last several years, in so many over my career, who, for example, will build up a YouTube channel or something and make a million dollars and then just stop and then just stop. Just stop posting. Just stop doing what they were doing.

That was bringing in all the money and all the traffic in delivering the value to people because the people, people are getting some value from your video, if they're watching it. Now, you may be asking yourself, well, I'm over here, going deep on my TikTok and this person over here is a real idiot and they're getting all these views. Well people are getting more value out of that for some reason you got to understand humans. Humans go deep all the time. Maybe they just want simple things, maybe they just want to be entertained a little bit. Maybe they just want to look at it for two months and right that's what they people don't always want to be backed into a corner. Hustle, hustle, hustle. You know people want to chill. Mostly they go on social media to be entertained. But I My point here is about that crazy thing I'm telling you and that crazy thing is that you mentioned consistency. Well consistency can even be difficult. When you're succeeding is what my point is.

To be able to keep something up and sustain it for years on end is the hardest thing in the world to do and it's one of the reasons why those who do sustain things for years on end usually build wealth, and those who not usually build up a little bit and then lose it all because they couldn't sustain the consistent daily habits that they needed to do to be able to keep that up. Let me give you an example. Shutting down a YouTube channel that for three years I've built up or whatever that's made me you know, hundreds of 1000s or millions of dollars and I've been posting that to that would be like having a thriving. What's your favorite come on beyond like, is it Chick fil A or do you do like a whopper when you really want to be? Do you like to go to Taco Bell? 

David: It's hard to say when you're getting results from them, you know what I mean? And that's the phenomenon that if you can, if you can know that going in that one and I'm talking to everybody because everybody's clearly cracked the code. And it's not a secret. It's just that it's doing what is working consistently over scaling and everybody loves to talk about scale. But what they should be talking about is what is sustainable, and what can I sustain because 99% of people have no business worrying about scaling or self questioning we need to be asking ourselves and this is the question. You've prompted all this in me this morning and I just love it. What can I sustain? Yes, you agree with that? And what would you add about sustaining versus worried about scaling?

Ebony: Yes, I absolutely agree with that. Because of scaling. Not everybody's gonna be able to actually do that and be sustainable like what you were saying because when you scale things explode in a it gets bigger and they make it bigger than you and what you can handle. But I can't sustain this. Did you write down a plan? Okay, everything's okay. If you can't do all the social media platforms, you feel like they're going to overwhelm you, then don't, but at least stick to one and be consistent every single day on that one. Master that one, if that's what you have to do, be consistent. And if you can do that, you will create momentum.

Yeah, we'll create momentum, and we didn't start creating that momentum. You start making a living, you start, you know, stuff starts coming in. That is not when you stop that you're like, Oh, I did it. I got it. Now. Done. You keep that momentum going. You rolling the ball down the street was gonna stop at some point unless you keep pushing it. Keep pushing, keep going to be consistent and the part that you've built in the beginning from being consistent, will continue to grow. It will continue to go because if I had stopped and given up in the beginning when I was barely getting views, I would rarely get any comments without making any. I wouldn't be on this show right now. Right? But I can't go and I go. Oh, shit.

David: So I learned everything that you just said to such a degree that I want to get refocused and try to try to recap what you just said. Because a lot of people I think have envisioned success in this industry in this business as an entrepreneur. That I'm gonna do whatever I got to do scram, I mean, just do it for me. Whatever until I get it to just in and then I'm gonna have I'm gonna be able to stop right and then just enjoy life. And it's like, that it is probably not a fun life. It's you that's not very fulfilling if you really think about it, that's probably not going to fulfill you if you do whatever, to get something to a place that it's making some money and then you just walk away. I mean, it's just what in life works like that. So not only is it probably not going to feel it, there's nothing in life that's like that. And what really, what's a beautiful fulfilling experience with both a business and a relationship is doing what every business or relationship requires at the beginning, which we're doing in that investment of time. And that I mean, come on, man, you ain't gonna find a wonderful spouse by just wham bam Thank you ma'am. And then once we get married and it's all over now, baby, that's when the work begins.

Ebony: That's when the work starts

David:  What I think a beautiful shift in perspective is, is something that I heard from Brian Brewer, which is that that first 30 days is like that valley of despair. It's like you're going to feel and think and come up against all of your limits and all of the old bugaboos and things that you say to yourself when times get and you want to give up or whatever you just taught you just tell yourself that you can't succeed or you're not good enough or whatever. All that old limiting leasing soundtrack starts to play. And what I hear you saying is that you also had that and kept going, and that was your first hurdle. And then the second hurdle has been being consistent. That's been the thing that you've so simplified and clarified what I've heard from you about, kind of the foundational pieces.

Now, if you wouldn't mind talking a little bit about what are some of the things that you've learned about kind of creating content that has helped because I've seen people mentally and in this happens to all of us don't worry, it's just some of us are are courageous enough to actually post and ask for help. You know, a woman in our community said that having posted a lot of videos haven't got a lot of traction yet, like basically haven't generated a lead. And, and, and I it's hard when someone's feeling kind of beat up like it's hard to. You don't want to put them down. You want to make them feel but you also want to let them know that it's not them. It's you. You know. So there are things that you can and the beautiful thing is it's you you can change it you can impact image not personal, and so are the things that you did that made a change that maybe at the beginning you were thinking it's me, or or it's or it's something that's out of my control, and then you and then you realize, wait… This actually is in my control, and I can change me, I can change what I'm doing. It doesn't hurt to do that to just give people more of what they want. I just have to figure out what they want. So what has that process been like for you? And do you have an exam?

Ebony: Yes. So in the beginning, I did a lot of trends, things I would see people with a million views and then just one thing, but I would do that one thing and then it would be crickets. I get 200 views and I'm sitting here like David exactly like they do and what did I do? Wrong? I was not providing value in wood on my knees. I'm in the world from home but the niche I value in that video Yeah, did the trend blah blah, blah. Hello. It's hilarious. You know, maybe but I did not provide anything that was worthwhile in that video. I did that for probably two, three weeks a month and I'm thinking that I'm doing something.

I'm doing something wrong here. So I researched TikTok itself. I researched what other creators were doing in my niche and other creators that had been successful in the work from home space, which is what my niche is. So whatever your niche is fitness, health, well, whatever it is, you research what other people have done to be successful. All right, we're all copycats out here living life. That's what it is. They have been successful doing this. So then you do what they're doing with your personal spin on it. And you actually talk in your videos. People want to hear your voice. They want to know that you're a real person that you know what you sound like, because it makes them trust. It puts a trust factor there. 

David:  Especially when nobody else is talking. Right? I mean, yes. Beautiful thing is you don't have to there's so many different ways and examples. And there's every single day just on this show. And in our training, we're given examples of people who are building tick tock accounts without talking

And these people are also succeeding by talking in their videos. It's not a one. It's not this is not a thing if it was then 8 billion people on this planet would be doing this very thing. Why? Because it's awesome. It's profitable. And quite frankly, I know I'm thrown around the E word. So brace yourself. It's easier than other stuff. It's not easy. It's easier. They're sourcing products from halfway around the world or selling something that you know is shit, some lotion, potion or pill or chasing somebody that doesn't want to. It's just better you're putting value and going fishing. And people are saying I like that you know and then we bring them in the bow and actually we don't hurt them or kill them. We actually give them value and say or you can just go right back. You don't have to stay in the boat with me. You can just go right back out. It's the most beautiful catch and release program that I've discovered. And, and we still, you know, we still try to find that cookie cutter process. What is the exact thing that everybody's doing? So you said people wanted to hear your voice? Why do you think what are some examples of how you became how you began to introduce your actual voice in your own words in your videos?

Ebony: I literally made a video introducing myself pinned on my TikTok. I literally made a video saying do affiliate marketing and then I put a few facts about myself on the screen. I did speak in the very beginning and then I went quiet and just let them read the facts about me. People want to know about you. You don't give them your birthday and your social September. But they want to know some fun facts about you. They want to know that you're a real person and that you're not some superstar on the internet because of course if you're a superstar you're gonna be successful. No, everybody that has gotten somewhere in life is because they have the willpower to be consistent in what they're even when they are not seeing the results. And it's funny that you said this is easy. It's funny you said that because I literally told my husband. This is the simplest thing I have ever done online. I've done a few things. I've done affiliate marketing before, and it was so hard, but I had no training. So that's why it was so hard for me. I've done dropshipping before it was stressful. It wasn't necessarily hard. But it was stressful. What I love is you put in that work. You get your funnel set up, you take the training, you get your funnel set up, then you start recording videos. You start recording videos, you get that free traffic. I've never done paid traffic for what I'm doing now. 

David: People are sleepy, sleepy, sleepy. Sleepy drool on the pillows. As DJ Khaled Said drools. Socially we play and we are very sleepy right now. And there's a lot of craziness going on in this world folks. You know, I know what is going to you know, be that thing that you're going to say to yourself or that you know, moments of clarity, that anger or that moment of, you know, why don't know what it will be full of. And it doesn't have to look the same as anybody else's. But if you want a different circumstance in a different work environment, you want to go in a different direction and you're sitting on the sidelines.

I noticed something when you came up on this first thing today you said you know I looked for two months. i i What do you wouldn't know I think a lot of people also do that but never come back, you know, and that's a huge missed opportunity. What do you think? What do you think? What do you think people need to know or or that you know that you could share with them? That would help to, you know, make a decision faster? Because I think one of the biggest challenges that we have in life is we procrastinate not on the act, but just on the making of the decision. We made the decision. It's difficult to act you know, and what, what, you know what finally clicked in you or what was it that you saw or said to yourself felt or thought that at the end of that two months when you were just either? Sure, I don't know, whatever you were thinking about it? What was it that you thought or experience that made you stay? 

Ebony: It was one of those things where I don't know if I would disappear again. Now not a lot of people have done marketing online. So if you haven't done it online, then you're scared of what it is. Fear is what's holding you back. Fear of the unknown. Fear of being embarrassed about videos. I don't know what to say. I don't have a following. Everybody starts at zero. Anything that someone has implemented is because they learned it and they put it into action. So when I took the training or before I did this, I say and I kept seeing people that were successful in this. And it wasn't just young people, just older people. It was a mix of people, all ages and the years.

Oh, I watched a video with a guy who was 80 years old all y'all and I could not believe it. And he's successful with this. So never tell yourself I'm never gonna be there. I don't know what to do. What if this happens? Don't put that fear on yourself because you're putting that fear on yourself. You're projecting that fear onto yourself. The only thing you need to do is trade, then take action. Put what you have learned into practice and be consistent. Consistency is the main thing you get the knowledge you can take action, then you be consistent. That is all abilities.

Everybody's like there's you're doing something that you're just not telling us. No, I'm not. I've been consistent. That is the only thing I have done. I have been consistent. I do my research. I do it inside the plant or whatever. I researched what has been successful. Yeah, create a piece of content. Similar. I switched it up. We're not gonna plagiarize anybody. I switched it up, put my spin on it and kept doing that. Over and over and over again and I promise you, one of them goes hit and when it hits you go feel so good that you took a chance on yourself and that you stay consistent is all going to be worth it. But you just keep going. You keep going. You will keep going every day or you will be fired and you will make no money. What about a guy?

David: What about a guy like Joe Rodriguez? I mean, feel let's feel this guy's pain that his wife hates and I'm still trying to earn a living online. She doesn't believe in it. I'm afraid of her and losing her if this thing doesn't work out. Finally, because over the last several years, I've tried every shiny object that came through my inbox and gone broke in the process. Let's leave this guy real quick. He says can you give a quick explanation of how you do your research? No, we can't because we need to back up real quick, Joe. Here's the there's a lot of people who have this issue. It's not just you in the problem, it is not that you need to figure out right now how to do research.

You need to unlearn some things. And the first thing that you need to unlearn is whatever you this kind of jumping on anything that comes in your inbox as long as you do that and as long as you're always have one foot in one foot out, always thinking the grass is greener on the other side but always get in there and it's always artificial turf. And it was always just as good where you are and where you are now but you always want to keep moving to a different place because you just can't sit still and go through the discomfort and the uncomfortability of that valley of desert that for a third of 45 to 60 I don't give a shit if it's 365 days. Sit in that son of a bitch man. Ride that Bronco and you know what, when you right through it it doesn't matter what your wife says doesn't matter what anybody else says cuz you know where you're going brother.

And so look, it's not about whether you can be successful with anything that you do. If you have the attitude and you have the determination and you have the focus. And that's really a big difference than wanting something or how to focus in discipline. It's just about getting up and making our bed in making sure that our clothes are put away in their iron with extra starch. You know, a lot of us come from institutions where we think that discipline is about getting up on time and it's not, it's about learning how to manage our emotions. It's about learning how to develop new coping mechanisms. Right? Instead of every little bit uncomfortable in my business I run I need to find a different coping mechanism. Or every time there's some uncomfortability back to the inbox and guess what other things start looking attractive to me. That's I kind of have that area. I got it as a man. I got to stop talking and thinking that discipline exists on the external. We've all got big muscles, and I go to the gym every day, bro. Happy because I think that all the discipline and the focus because as a man I put all my focus on the external.

Not on the internal, especially not on my emotions because men don't feel right wrong. That's what is holding most of us back is not you need to learn any more. Right now, you need to get right with you and really make a decision about who you're doing it for and also really get clear about what it's going to take and it has nothing to do with anything external or outside of you, including ourselves. You know, I used to think that my wife didn't support me when really I just wasn't didn't know how to support her.

Right and in turn, and in turn. She felt like she was selfish. So son of a gun who always just wanted her to support me and I never asked her how she could feel loved and supported. So they're there. This is a mental game. This is an internal game. You win in business, you win on the scoreboard through the winner's mindset and the inner game. And most of us have that just all messed up and manipulated and we've been lied to and it's not our fault in it. Absolutely one. You know, what would you add to that?

Ebony: I believe it is true because that pit of despair when you are trying something new, and it just does not take off right away. And you see other people that have success or not and we got it this month. I was able to quit my job. You cannot go off of what they did. They are not you. You are a unique individual, which is a beautiful thing because you bring something special that they don't have. anybody's gonna know what it is until you put it out there. You continue going through that pit of despair I had to I had to I had been posted when nothing happened and I couldn't get to 1000 like to save my life.

And then it finally happened. It will happen. You have got to be consistent. Are you posting every single day? Are you making content every single day? Are you responding to every single comment? Are you sharing your link? Are you posting on other platforms? What is going to be a consistent, massive action. Yeah, the move to my husband because he was thinking okay, you try some Mills I you know, I put I shall I say look at this. Look at this. Look at this. Prove it to yourself and to anybody else that's looking on. Yeah, massive action. Just keep going. I promise you just keep going. Take a chance. on yourself. In that pit of despair is different for everybody as far as it doesn't span. But you keep going, you implement training because you have to train, get your training implemented. Keep it every single day. That's the part you got to do. Every single day.

David: Yeah. Yeah, I mean, this is such a common thing. You know, I wonder how they feel to focus more on themselves. I like this. Sarah, I thought you said you did feel concerned but you actually said you don't feel concerned your husband's been on the road for one and a half weeks. At this point. I'm not concerned about his opinion. It will preclude that I am excited about love. You know, we have to really, you know, we have to really ask ourselves at a certain point and I think also at a certain age, what is going to make me happy. So I'm glad that you commented because it really is a wonderful creative outlet.

And what I'd like to do is get creative for a second and go back to our friend Joe Joe. Thanks for commenting and being so honest, buddy, and I hope that words come through as truth to you and not anything other than that. I want to empower you, but I want to be truthful. I want to be honest. I don't want to I don't want to bullshit. I don't want to just answer the questions and make you happy when they're not going to help you when I know what's going to help you. It's kind of like a patient coming into the doctor saying, Well, I have you know, I have I have kidney disease application and the doctors are like okay, there you go. And it's like they got maybe liver cancer or something right? We can't let the patient die. So if you're struggling my friend, let us help you stay in that here's another here's another commitment that I have.

You know, if you're a business blueprints member and this is my service to everybody for free, by the way, this I get on here for five days a week. And then it might be less like it was Friday when I just took off and Matt covered. Thanks, man. But the rest of our focus goes into our business blueprint, you know customers and here's my community. Here is struggling, and their business blueprint customer, you go to those Thursday coaching sessions that we do, we will work with you until you get it, we will work with you until you're sick. You know what if you have worked with others inside of this community and you're a business blueprint member and you and you can prove and show that you've taken direction from others, you can help you personally day that legendary marketer.com I know. I know that most of us don't exalt when it's most of us in Joe. I want you to take this in the heart right now and don't take it because we take it in the head we get our egos involved.

Take this in the heart rather than complain about the results that we don't get from the work that we don't all do. Okay in some way, shape or form. And the truth of the matter is, is that that's probably one of the one of the one of the biggest things that we can focus on fixing it's sort of like my marriage like I would have been very unhappy if my wife would have left me at several points in our relationship and probably should have because I was I've been in at an idiot many, many times in my life. But I said to myself, I want to do everything I can. I want to do everything I can. So I can say to myself, not my wife. So I can say to myself that I did everything that I can and so you know if that doesn't get me the result and I can complain because at least I did the work. But it's unfair to myself, let alone others who listen to complain about the work I didn't get from the work I do.

I'm coming up to the top of the hour. I want to give you the last word, comment on anything that's been said up until this point or leave us with what your plans are. Envision your future now that just in January you started this which was seven ish months ago. And would you I guess the question would you leave us because this is what's going to help us the most as I was hearing your experience. Would you leave us with some sort of a description of how if you could describe where your life is now compared to where you were in terms of not only financially but also like clarity and happiness. And you know stress levels and so forth. Could you talk to us and summarize the difference now and then.

Ebony: So I lost my job. I have waited tables off and on for 12 years. And I was waiting tables and COVID here. I lost my job. And so I needed a job. I needed calm. I was desperate to need an income but I did want to stay home so I did this to allow me to stay home. Now remember we talked about the pit of despair. I needed a job, I needed the income but I wasn't getting any results. So I looked at what I was doing and changed it. Then the results started to come, still a little small trickling in. But then more and more I reached out to different groups to create a new and I went to start blowing up his wrist. That opened the way because I took this training and it opened the way to get in the creative fun in Pinterest. So not only is she getting just paid to just repost the videos that are already posted on another platform.

Then Facebook invites me to do their real bonus program. So this open door that had opened the door for other streams of income to come in just doing exactly what I was already doing. None of that would have happened if I had stopped in his spare hours. But I said they're successful with this. He's been doing great at this. She's doing great at this. I can do this. I will do this. I have to. I wouldn't allow myself to give up on myself to give up and I'm a shiny object person too. When it comes to income. I'll see something like Oh, I could probably now I'm already invested in this. I'm doing this stock. And I've continued to put it all in this. That's what happened seven months later. I'm making an income. I got student loans to pay off. Hey, that's one of my wives to help my husband pay off student loan debt. And to continue doing this. I'm trying to ride this until I'm 80 years old. I'm back out here.

Ebony: Be consistent. The consistency. I promise you. That is the five put that fire in your consistency. You do that for yourself. Do that for yourself. You just watch and see what's going to happen if you do. That is, it is a real real pleasure and a lot of fun to talk to you. I'm glad we got our tech issues sorted out. Yes. And I was able to give a couple of good clips. You ever dealing with your technical issues worked out really really well and just another I was having lots of flashbacks to our previous conversation especially with we want people to really kind of talk about getting a lot of results from Pinterest here in the community.

You know it's it's just a platform that people have have slept on and what I love about what you're doing you've got this one thing and you're going all in on Pinterest I mean you're still creating multiple streams of traffic and I love that you talked about creating multiple streams of income and having to create tons of new businesses to create those multiple streams. That is not what the road to prosperity is, that multiple streams of endless same business is the if you want to know the secret to you know, I'd say riches and happiness like my definition is multiple streams of traffic and monitoring. Income income, the same business is like an octopus, you can cut off one tentacle, but the business still continues to thrive because number one, the CEO is not exhausted by all the differences. You as the CEO of your business have to be rested, need to have time to think, and you need to have time to be creative.

David: We overlook just our mental health and our state of being. It takes multiple businesses, but what you laid out with multiple streams of income from the same number of streams of traffic you will be doing this till you're 80 and beyond because it's a new up Guess what? It's not a shiny object. Let's go No it's it's just another stream of traffic and I'm likely going to simply repost what I'm already creating on that. And try to make it native to that platform. And guess what? That's that it you know, so gosh, it's so you made it so clear. You made it so simple. You made it. You just brought it, thank you for your time. Really?

Ebony: Thank you for having me.

David: All right. Ebony, will talk to you later for a third time hopefully. Alright, well go find Ebony I had her handle up for the majority of the show. That was a good show. I mean, social shows. And one last thing that I wanted to leave everybody with was Joe, I hope you're still on. I hope you're seeing it. Because wow, I just had a vision of your dopamine. And, man, you know, I was on the brink of divorce. My wife was on the verge of leaving me. I would have left me if I was her long. And I tried everything. I tried so many different things. I tried MLM. I tried, you know, drop shipping ecommerce. Every shiny object under the sun, something would put an email box. I would click it and think this is finally the answer.

But guess what? Everything I thought was beautiful green pastures. The grass was greener on the other side. And guess what? It was always just an artifact. And it was no better than where I came from until I finally finally discovered the secret and you know what it was me the whole time. And it's also inside the video on the next new entry level. I'm going to deliver it right to your inbox in YouTube ad right on me Come on people. It's a beautiful beautiful thing right now and today my lesson for life is different. I'm rich. Am I traveling around the world in private jets?

I have a Lamborghini to show you know, but you know what I can tell you about but you'll never see as he says I have inside of my head in my heart because I have a business that I know no matter what the economy is doing. Recessions bear the bull market. And I have a strategy that can provide for me, and it could provide for my family because I simply took the time to learn how to do it. And I want to learn how to do it. So enter your email on this page. And I'll see you on the next page. Come on, Joe. Let's go brother. Let's go man. In all of you that feeling or relating to Joe. Go, okay, we believe in you.

Even if you're having a hard time believing in yourself and don't quit before the miracle happens. That's what they told me when I was simply trying to get clean. Right? And in a lot of ways it's like that, because we're trying to unlearn and detoxify from a lot of the old limiting beliefs in bugaboos in the time we've learned from other people, so don't give the legendary we'll see you on Monday for another episode.

Here is another interview you might enjoy: Tips for posting on TikTok & Instagram in 2022

How To Grow Followers On TikTok

Below is the transcription for this episode:

Matt:  Hey everybody, happy Wednesday. Good to see you. We are live and it is Wednesday, July 13. You can see I'm live. I was waking up from my beard and my scraggly beard, and listening to how high housing costs are feeling inflation. So that's what's on the podcast this morning from my beard drumming session. If you're just listening, you can't see that I just held up my phone to prove that we were live and that was the Spotify thing that was sitting on my screen. So we go live every single Monday through Friday at 10am. Eastern. We're pumped that you are here. If you're live with us, leave us a little comment and let us know where you're tuning in from. It's always fun to see people all over the world tune into this thing live. Lots of people tune in as a replay as well. Just so you all know if you want to get a text message reminder when we go live. We send out a short little text message every single morning when we go live and it just says I mean it literally just says like, Hey, we're going live with XYZ person and they're going to tell us about you know what? See, all you have to do to get that reminder is you send a text message from your phone. And it's you know what, I just got my message right now. And here it is from David Sharpe. Do you feel like it's taken longer to see results? So when you send a text message it should say w u l so you text the letters WUL that's in the message to 813-296-8553 If you're watching on the screen right now, and we just send out a short little message. We don't try to sell you anything. We're not trying to scam you or or try to sell you a bunch of products for 1000s of dollars in these text messages. In fact, in the years that we've been doing these text messages, we've never sold anything. So this is just a way for us to remind you hey, we're live join us. This should become part of your routine. If anything else just to have a place where you can wake up and hear an inspiring story rather than waking up to Fox News or CNN, or some total and complete BS about God knows what is who knows, you know, a lot of stuff going on in the world. And wouldn't it be better to start your day with an inspiring story of somebody who's like a go-getter taking action, is excited about life, is pumped up and is on a really cool journey. So that's what we do every single Monday through Friday. Also, if you'd like to get any sort of legendary marketer merch I have a little bit sitting right next to me you can go to the Legendary dot shop. Really easy to remember Be Legendary about the shop. You can see I've got my T shirts sitting around here. And yeah, it's super affordable. It's not a big, you know, again, our markup on that isn't crazy. We mostly just want to get it in your hands. We want to let you wear it to the legendary shop and if you all wow we've got New York City we've got Florida's in the house. We've got a warehouse in Pennsylvania in the house, Indiana. We've got Jersey, Alabama, Florida, what's up everybody? Oak Park I know right where that is. I had to live there, Philly. Oh man Jarius what's up? I'm in North Carolina, Minnesota, California. All right. Now if you all can give us a little hand clap emoji. We want to welcome in our guests for today. 

Vee: Hey, how are you? How are you? I'm good.

Matt:  Tell everybody how nervous you are.

Vee: I am so nervous guys.

Matt:  We just chatted for a minute before getting on and she's like, Oh my god, I observe Iris. Yeah. Well, cool. I'm excited that you're here and I'm excited that you know you're nervous because everybody who's sitting here watching this is like oh man other people get nervous too. Well, cool. So tell us a little bit about you. Tell us about some of your journey to going online. And you know, I think if I read right you quit your job last year towards the end of last year and didn't want to go back to a nine to five but tell us about the job you were working what that was like why you decided to quit your job how you found legendary. Just bring us into your world.

Vee: So I quit my job. I was in healthcare. And what with COVID We became super short staffed and it was just so hectic the workload that we had to carry on and it's just ridiculous. So we even had to work overtime on Saturdays, which is kind of odd for I guess, like the office setting. So I was putting in a lot of hours. And I have a daughter and she is my only child. And she's going to be 16 this Friday. So I'm like, dude, like this time has taken two years. This girl's already talking about college. And I'm just like, whoa, wait like you're leaving. I don't want you to leave. So I just felt like we missed out on so much. So I was like Screw this like I need to do something else. I want to stay home with her. I want to just kind of make up for time loss. And so I quit. I quit not just because of that. I quit like the work situation just driving across town and then all the way back so I'd had to leave earlier than she'd go to school and I'd have to come home later. And it was just it was just not working out for us. Like I was so stressed out and it's crazy because I have to actually come across lead during the year prior. And I just brushed it off and I was like no I was interested in it but I just didn't jump on board because I had other things going on. So it's like now and then I came across it after I had quit my job and I was like hello like I remember this opportunity. So I was like I'm jumping right on it because I had no plans on going back to health care and nine to five like I was just over it. I knew I wanted to do something for myself and to have time with my daughter and so I did and I had my I guess I completed the training as at the end of November. Yeah, I didn't January just because I was kind of in my head like with doubt and fear of being on camera like I am right now. And it's just kind of like I was like, You know what, like, I have to make this work. Like, I know why I don't want to go back to the hive. So I have to remind myself like, this is why you're doing this. And so I just push that day on and I just do Yeah, it takes me a while to finally find a, you know, a clip that I'm comfortable with. And I'm just like, Alright, let's do it. You know? Yes.

Matt: Okay, so from all the way from how you'd seen it in 2020 you had seen that wow,

Vee: Yeah. Exactly a year prior. I saw it in November 2020. I remember because we were moving into a new home. So a lot going on. 

Matt: You know, what's funny to me is is I just feel like people have different different sort of timelines, but they there's this unconscious, I feel like almost like an intuition or something where people just have a little, there's this span of time that they just need to sort of just sit and there's their things moving on. The surface. But everybody who's looking above the surface is like, hey, what do you do? And yeah, like, what? What's going on here? And yeah, no, I think that's cool because I think sometimes people rush into it and also sometimes people don't have the patience for other people like there's certainly some people who would have told you Wow, what a what a wasted year. I mean, jeez, what were you doing for all year you could have been, you know, and all this stuff, right, and that whole game but no, I think I think there's things that happen and things happen at people's own pace. Um, and, I mean, yeah, like, you're in your 30s And it's like, you have at least you know, if everything goes right, at least 3040 50 Plus more years of life, like you're just getting started, you know, like, things are just getting going and, and it's awesome to discover something like this or an ability to make money on the internet or have income that's not tied to you being in a certain location at a certain time. I think that's cool. And well, it's cool that you're got started and so from the time in November until now, that's like a seven month eight month ish journey. Yeah, well there's I mean, when you started the challenge, there's some nerves around being on video. There's nerves around being like, you know, on camera and stuff like that. And I've been curious up until now, like what have you learned about that experience and what tips and tricks would you have for other people who are like cheese? I could never. I would never like to put myself on camera. That's crazy.

Vee: Oh, my God. It was tough and it's more of a mental thing because I see people on TikTok. I scroll through tick tock sto and you know I just fell in love with these total strangers and just from being themselves so I'm like, why the heck am I trying to make everything look so perfect and look my best like, nobody cares. Like it's really just resonating with the individual that builds that connection. So whenever I create content, I'm just like, let's just do this and I'm not even gonna look at it. I'm just gonna edit it and, you know, send it off. And yeah, I mean, it kind of took me a while because don't look at my first videos please because they're horrible.

Matt: Say that everybody. You know what they do? They scroll and they just go straight to your first video, like, should I tell you like, man, who cares? So yeah, I just don't know. It just takes practice. I guess I kind of have to remind yourself why you started this in the first place. And just go with it.

And I think you know, as I look at a lot of your content and stuff it's really good creative content, and you're almost at 10,000 followers, even if that happens over the course of 567 months, like it's happening to other people faster, and sometimes that's not sustainable. And getting to 10,000 followers means you objectively did something right. You know, like you had to have captured an audience and something about your marketing and your style had to have grabbed them and caught their attention which is really powerful and you're what do you know, like 9900 followers here, you're super close after this show. You'll definitely have 10,000 Because there's at least 80 people who will come on here and who will follow you on this on on TikTok so, but I think I think if there was a if there was like an initial takeaway for me from your journey from, let's say, finding our challenge in October, November to being where you're at now, I even find it interesting that like, and I have this too. Very similar. Are you kind of introverted or extroverted introvert? Okay, yeah, me too. And by a longshot, especially when I first got started online, and I think what's really powerful is that I've always had this kind of secret belief that introverts have an intuitive skill about how to connect with people. And so I think a lot of times that introverts who have five or 10 or 15,000 followers on on Dr. Graham or something, those followers are inherently a little bit higher quality followers because introverts sort of know how to like, push through the screen a little bit into into people's minds and hearts and connect with people. But also, I think it's telling that or it's just interesting, I'm just making an observation that it seems like you're nervous on why you don't appear to be nervous, right? Like you're like, I don't know, it doesn't it doesn't come across to me like wow, like, this person's really nervous and I don't think anybody watching here is like, look at her. She's so nervous. You know, I don't really think that's the case. I don't I don't. And what I think my takeaway from that is, is you've built sort of a resistance, or sort of a I think that you know, introverts have the capability of sort of learning. People have this session, just say introverts, but I think extroverts know it and understand it easier. It comes more intuitively to them the ability to walk into a room and sort of quickly adapt socially, and are like, okay, how am I going to navigate this right? I walked into a room and I was like, oh my god, this is so awkward. I see. You write directly to my seat in the back row, and talk to me or especially not small talk, right? But my guess is, in a lot of ways. What I experienced online was doing all this really helped me in person too. And my guess is that you, in a lot of ways, have sort of learned or adapt new skills and skills. sets in that way of socially and connecting with people but also, just pretty simply, I would say, like, performing like just being a presence on camera to people and having sort of speaking with confidence and speaking with clarity and that's a really cool would say if that happened in six months. To me that feels fast. You know, like I think today it's been a while it's been slow or whatever, but that's pretty fast.

Vee: I honestly felt like I could have, I guess like how can I say I could have done better sooner because I did go live once and only once and I felt like it was a train wreck because I was so nervous. And I was just talking super fast and I didn't even like acknowledging the comments on screen or coming in and I was like, Okay guys, like I have to go like it was so embarrassing. Come with me just so I can feel comfortable. The live analysis like I did, I would like for like six minutes and I made you know, it was it was I should have actually been going like more but I just can't. Can't do it.

Matt:  It should be an interesting word, right? Oh, I think here's, let me just give you this nugget of information. And then you can do whatever you want with it. But for the people who are going to live regularly, there's a breakthrough moment. I promise you on the live aspect. There's a breakthrough moment. It happens for everybody who goes live enough where you snap out of it and you immediately it's almost like a night and day just shift and eventually after going live enough. Every single person experiences what you're talking about, every one of them the awkwardness that how the hell do I figure this out? It's like a fish out of water. And everybody who goes live regularly has that moment. And it might last for five lives and might last for 10. It's usually not super long though. Like it usually happens pretty quick on about your fifth or 10th Live or something like that. You'll just be like okay, I have more presence here. I get this, I figured it out. And and and then it just shifts and suddenly you don't have that anymore and I had that happen because I used to do webinars back in the day. But more recently, I was feeling really nervous when speaking to our masterminds and I had spoken on webinars hundreds of times, like maybe 1000s I don't know, not nervous at all. But every time I walked up in front of a room, my whole body just tightened up. Oh my god, like why am I so nervous? I could puke and I felt that my voice was weak and you say that your voice gets louder. My voice was like squawking and I sounded humiliated. And, this last time it was our mastermind in May. This is the first time that I walked up in front of the room in our Mastermind and felt zero nerves. So I noticed that my breathing was fine. Then I felt totally comfortable. I had no issues at all. And that was uh oh, my fifth or sixth mastermind I think. So. It's right in that it's right in that area five or six where you're suddenly you, you know where to point, click, you know how to engage people. So you should keep going live. The other big gold nugget that I wanted to drop to you and then I'll let you kind of reflect back on is that a lot of people who are selling an absurd amount of products and making a lot of sales both in our industry and other industries to all sorts of industries are going live. And to the point where I've seen people sell digital products talking about how they train you to go live because these people are going to live and there's some people who are going live and selling almost like QVC like they're selling like home shopping network style, just selling watches. Free and I don't even know what else but anyway, all that to say that you've grown a following of 9900 people and sometimes people discount that so I just don't want you to discount that. There's 9000 people on earth, almost 10,000 people on Earth who are like I want to see more. I want to learn more you're teaching me valuable stuff. I know I am captivated. How do I learn more from you? So definitely just don't discount that. That's a big thing.

Vee: Thank you. Yeah, I like I'm shy on camera but you know, once I get to know you I open up so a lot of the messages that I get like in the DMS like I'm not shy I don't hold back. I'm very confident in my message to get it across. And I just felt like that is where the connection builds. 

Matt:  Yeah, and that makes Well that makes a lot of sense to me. And part of what might be helpful to you is sort of viewing your content and vibes that way. Right. So like, especially on a live like, like, people come in when you first go live. I mean, it's tough. I'll just validate your feelings. It's tough. I mean, there's nobody there. You're like, is anybody gonna show up? And I heard that to a certain extent when I started doing live webinars back in like 11 and 12 where I would go to webinars, there's nobody there like, like, and I would just do the webinars so I could send it out to my tiny nonexistent email list after the fact such a joke and but but you know what Dave Davis was the same story he used to you know, our very first times going live everybody's got this day one hate for him. He you know, he would close itself. off in his in a room with his computer and he's like, hey, you know, he would tell Aaron, he has his girlfriend now wife at the time. He you know, hey, I got a webinar and I'm going to be really busy for the next hour and he wouldn't click go live and nobody's there. But you know, he couldn't let her know that. So he's behind the door like, Hey, we got a packed house tonight. How's everybody doing? You know, and like, like, Alright, I gotta show up, you know, and there's no, it's so relatable, right? It's like, oh, my gosh, okay. I'm not the only one who thinks I'm crazy. And, and mostly it's like I don't know. I just think the element of going live can become really fun and it can become a habit where it's like I can. It can really shift from like, super intimidated and scared to go live. They're like, No, really excited and it almost becomes like a drug in a way that sounds bad but like it becomes like this. Thing that feeds you dopamine, which is basically a drug and yeah, I think that I think that in a lot of ways. So so fixated on lives, but yeah, the live is a powerful way to do that. It is to convert people and to and to connect with people. I just think everything in marketing is Psychology and in the world of going live. What it does for a lot of people is it takes from conceptual viewers to real engagers and and when they watch your stuff, and they're scrolling through videos and you come up on their for you page and then I call it cool like I want to learn more about that and they hit follow well there for them in that moment. You're just a distant creature out there who's like posting videos and who knows if you're even real. But if they see you're going live and they sit there for even 10 seconds like people underrate somebody sitting on a line for 10 seconds, because their DNA they're soaking in a lot of things. They're looking from left to see if this person's live or if this is like is this a video or are they live? And then you know, they're sort of contemplating like whom do I tune into or not? And also, you might think you don't have viewers but you might just not have people who have tapped into it yet. You might have people who are scrolling there and haven't actually watched because I'll do that with lots of Yeah, you don't actually tap and go into it. And those will show up as viewers so likely as soon as you hit Go Live, you've got lots of followers who are sitting there watching just haven't tapped in yet. Right. So you've got to have a way to frame that whole experience in your mind where you're thinking through, okay, there are people watching this and I'm going to speak to them confidently, and they start to feel that energy in there. That's when they're like okay, I get it now. Now. I've seen it with my eyes, this person feels and I understand that this person has some influence. And also not Do they just have some influence but somebody showing up and going live. There is there's a difference. This creates this. It's sort of like an authority hack. Somebody doesn't really go live and especially go live regularly. Unless, unless they're really taking it seriously. It doesn't mean that you have to go live to take it seriously, right? But if you are doing these lives, it's like this person's real, like they're illegally kidnapped. And it's the same thing with marketing in general and marketing if you're going live or I'm sorry, if you attract somebody for the first time it's usually not likely they'll buy from you. If they see your marketing 5, 6, 7, 8 times more likely that they'll buy from you. So if the same thing is true with lives, they see you go live one time it's like okay, that's interesting, though, they decided to go live some, you know, this random one off time. But if you see somebody who's live five times or like I've gone on and seen Calvin Hill live on TikTok almost every day of the week for a loan. And it's like, oh, yeah, it's like, it's like, this is what he does. It's not a thing he did. This is who he is and what he does. And now if I'm tuning in and listening to him talk about digital marketing. My guess is somebody who goes live that much, probably knows a thing or two, I'm gonna listen. And in the world of referral based affiliate marketing, that's where it gets really, what's why his conversion rates are so high to people who purchase things from him, not just our stuff, anything. It's because his recommendation carries weight, which yours does, too. Right? That's why 10,000 people follow you on TikTok. 

Vee: I see like a lot of people when they have like so many followers and I'm like I look at mine and I'm just like, and I like I can't beat myself up because I literally we all start from zero, you know, and we and I'm proud of my 9,900

 

Matt:  Well, you should be proud of it. Yeah, and I just always get the sense. Just because I've felt similarly to you, like I remember feeling a lot of what you're expressing, which is why I get so passionate about this, because I remember discounting my following I remember discounting my list. I remember just kind of being like, oh, it's tiny. You know, I'm never gonna be that one person. I sort of hold them up on a pedestal in Hell yeah. But they got 1.2 million followers and I only got like, you know, 10,000 you know, but, man yeah, not only is everybody more like a really close mentor of mine told me something I'll probably never forget. He just said dude. You know, on the internet. You know, you've got these big influencers that you look at and you're like, you're like, get to that. But the truth is, is you get wealthy online, one click at a time and one follower at a time, and it happens slowly in it, and it happens over time and it builds and it grows and it's and eventually you've got sort of this digital asset of business where it's like, oh, I have a following and I can type an email and get them to do things or I can recommend stuff to them and they'll do it and people will add their human behavior will actually impacted by which requires a lot. It requires that you believe that you should have that power, right. So it means that you've got to be you gotta be up on your stuff. You got to know what you're talking about. You have to believe what you're talking about. And it requires that you can speak with confidence to people. All right, speed that you can go on your TikTok which I just looked at your tick tock earlier. It's like you obviously do that. It's very clear. Confident calls to action for people which is why people follow you. Which is really cool. What I'm curious about is that I want to hear your take on it just like when you go on and post videos. So first of all, when did you start posting videos, then, and how often do you post and what do you do? Do you take a more structured approach, or do you just kind of post when you want to post.

Vee: So at first I was doing like three videos a day. And I was like, this is kind of slow growth and everything. And actually last Friday when you guys had consistent Tyler wise and he said, He's talking about feeling burned out, you know, and with my slow growth and everything. I was getting discouraged. There were plenty of times where I was like this isn't for me. And I was like no, like I always look back on my own I invested in my posts and I'm like, Okay, this is why I'm gonna keep going. So how do I do that but I was getting discouraged. I did stop posting for a time period because I was burnt out. Like I was just exhausted. So what I was doing, I was just posting drafts that I had in my content. So I would just come up with something or something like dang like I remember I was here and I said home and I'm like I'm so glad to be home because I'm not dealing with XYZ that I was dealing with prior. And I'll just make a post about that, you know, and even going, but now. Now, honestly, it's just once a day I'll post and I really feel like I'm not going to bust my brains over trying to get this content out, kind of just going to pace what feels right to me.

Matt:  Yes, yes. And are you posting across multiple different platforms with this content?

Vee: Just with TikTok and Instagram, I tried to print the Pinterest thing, but I was just like, I mean, it seems easy. And, you know, you just create a pin and a description, but I was like, now I think I've gotten used to the video, so I'm just gonna stick with that.

Matt:  Yeah, cool. Cool. No, I was gonna say that we've been having a lot of people recently who had success on tacos and are also finding their videos going crazy viral on Facebook, too. And you could create a Facebook business page and repurpose it on Facebook too. It seems like right now in particular. Facebook over the last few months is really hard to get you a lot of followers on Facebook and they're converting really well. Pinterest kind of Yeah, YouTube. Shorts kinda, but man Facebook is really hot right now, maybe hotter than TikTok in terms of growth and conversion rates and stuff. So hop on Facebook and and the cool part is that you can just you can you can connect it to your you can connect it to your Instagram, but if you're already creating it and posting it to IG, it's just like, do the exact same thing on Facebook. It only takes like two extra minutes. So if you're already in the habit of doing it on both anyway, like I've seen I've seen the growth for people on Facebook from their reels. way faster than Instagram reels way faster. Not everybody but I would say especially done certain things to get you more followers and you can put a link in your bio right away. It's just super easy. It's at least you know, a few extra 100 views or you know, if it happens, you get, you know, caught in a good web of their algorithm. There can be a lot of views.

Vee: Yeah, totally. I think a lot of times too, you know, if it takes you six months to get a ticket, a high ticket sale or something. It's like, oh, man, is this gonna be this just like every six months but i The reality is usually in most cases, honestly. What I see with people is there's this incubation period of about like, three to six months for most people. Like I think what you're experiencing is pretty normal, like three to six months for most people where they're just like trying to figure it out trying to navigate the waters and like trying this trying that and then boom, something catches on, like, oh my gosh, okay, like, I figure something out. I need to double and triple down on what's working, you know, right. So you know, six months. It's a short amount of time honestly in the grand scheme, or in the grand scheme. But yeah, I wouldn't say being consistent is a big one. And I like to try to go back to what you said. I liked what Tyler said because it gives you a little bit more freedom to post good quality content versus hitting a metric every day, quality over quantity. But I do. Also, I like and appreciate having, you know, Hey, I gotta get a piece of content out today because at the very least it keeps you fresh. And the longer you wait between days to post it just it gets fuzzy about okay, like what am I doing again, how am I going you know, I kind of get this stuff up, what am I doing? So, I definitely do like having some sort of set structure or a minimum that I have to hit, you know, in order to get my content out. Okay, so for people who are here, and let's speak to the people who are nervous about posting content in six or seven months of posting content, a lot of growth internally, both of your business and internally. What would you say to people who are sort of sitting in the shoes you're in and November or January, get ready to post that first video and they're like, oh, my gosh, I can't do this. What would you say to those people?

Vee: Let's say if you jumped into this and just went with it, just keep going. You jumped into this for a reason, obviously for change. And no matter what we all go through, we all want to change. So the way to get there is really to rely on yourself because no one is going to do it for you. So it's up to you to make that change. 

Matt: It's great. It's great. I don't know if you've ever tuned in to one of Amy’s lives. And I agree that was my sentiment overall as well. And yeah. You know, we'll probably have Amy on again at some point or for tips on going along. We've had her on a couple of times but she's great. She's there live and guess what, think about how you conceptualize you know Amy or something cuz she goes live all the time. We think about her now as the person who's liked, she's a normal person, right? I mean, I love watching her. Well, you know that, you know, the cool part is really the only difference between Amy and you is just really picking up the phone and tapping the go live button. That's really it. That's kind of crazy, right? Yeah. And that's it. So, hey, thank you so much for coming on today. This is so fun. Yes, of course. And in a few months, if you want to come back on the show, just send us a little email. Lots of people do this. They'll send us a little email and just say, hey, been working hard, you know, still cranking away. Come back on the show, and we schedule them right away. We'd love to have you back on. Thank you, Matt. And everybody. Thanks. Yeah. All right. I'm gonna put up dreambig.live big. Tick tock and Instagram. Go find her and give her a follow and let her know. You know, go comment on her social media and say, Hey, we want to see you go live in a live more often. Just kidding. You don't have to do that. But give her a little love. Just say hey, we saw you on Wake Up Legendary. It was a great show. One thing I took away from today's show and there you go. You can find her on TikTok and Instagram dream dot live. And we'll be back here tomorrow. Same time, same place as always 10am Eastern we go live every single day. We have been for two and a half years. We'll keep doing it forever. I guess I don't. I don't think we're gonna stop. So. And yeah, see you tomorrow for another episode.

How To Build Community And Trust In Your Affiliate Marketing Business

Below is the transcription for this episode:

Dave: Hey what's going on my friends It's David Sharpe here and welcome to Wake Up Legendary. This is an exciting morning. We have somebody back that's been on the show before. This guy really impressed me last time he was on with and he has held his time that I've known him. To my knowledge he got started with little to no experience. He'll confirm that for us. And he began to get into the industry and add a little bit of creativity and do a little bit of critical thinking skills, which means that basically he owned the fact and the idea that he was the boss. He was a CEO that owned the business. And although he went through and has been a part of our community and obviously has gone through education, anybody who's successful has to be a student who took the bull by the horns and has built himself at least the last time I talked to him had built himself a pretty cool new career and had got this business had carried him through some tough times as well. And so he's a pretty dynamic guy. Really excited to have him back on the show this morning, Paul, Welcome brother. How are you man?

Paul: Hey, what's going on? Dave? What's going on? Ever all you Legendary people out there? I'm happy to be here today. That's for sure.

Dave: Dude, what is going on man? It's been like a year since we've had you on last and we've talked catch up man kit just just give me the nutshell of what 2022 Anyways has been like and sort of what you've done since the last time we talked.

Paul: Eye opening empowering education. Oh, just absolutely trying to level up every aspect of who I am and how I can serve honestly. And I think this year has been me focusing on a deeper connection with the audience and it's been working out for me and I'll talk a little bit more about that later.

Dave:  Cool. So give us your story. How did you come on, how did you get into this industry? How did you connect with legendary and let us know who Paul is a little bit for those of those who don't know.

Paul: So first and foremost, I'm a student of non traditional education. So for a long time, I've been trying to figure out a way to buy back my freedom, if you will. And I always thought that was going to be through some online business or whatever it was. So yes, I have tried a lot of things online. Nothing took me to a point to where I was competent enough leaving my $80,000 a year job and education with you guys and the education that I continue to get from you guys has set me up to where I will never have to go back to another job because I have a skill set and I know how to monetize that skill set now. But I'm doing very well. It seems like every time I learn something new, I find out more about what I don't know. So I try to tell people all the time in this industry that if you're getting into it to learn something right now and only apply that then you're probably going to fail because dynamic information is always changing and moving on the internet. So that's what I love about legendary so much is that education is always updated and it really pushes an envelope on what you actually teach people. 

Dave: I was just reading that this morning that there's niches or markets, if you will, that are more mechanical, meaning that they don't change a lot or are more consistent, I guess would be a better word. And then there's markets that are dynamic, meaning that they change, they evolve the online business online marketing space, make money online, whatever you want to call it. The niche that I've been in for over a decade has certainly been dynamic because things change, right things get hot, then they get warm, then they get hot again, then they get cold but something new pops up and it's dynamic. It's always changing. That's good and bad. You know everything has pros and cons to it. But what you said is really true. It's there where you have to make sure that you look at the big picture. And what I found is that if I understand the big picture of what's going on then I don't get lost in the platform, whatever hotness, trendy stuff that's going on. And I think that's a bit of what you've begun to master: you've begun to master value creation, education based marketing, messaging. That really touches on the pain points in the motive, the motivation factors, and what are those are the motivation or somebody wants to have a great life in whatever market it is. No, it's that they want to eliminate pain most of the time. Right? My wife's back, they're getting an IV right now. She's not getting an IV because she woke up today and felt great and was like because she was feeling a little under the weather and she wants to try to get rid of that pain. Human beings are so you discovered something we talked about last time which was going live and doing these micro webinars okay, this was a year ago you were doing these on tick tock basically you are going live but you kind of called them on micro webinar which I loved and we've titled today show that you know you're doing we said doing this one thing consistently has built community and trust and 393,000 followers is still this micro webinar strategy still. 

Paul: Absolutely. So it's very unique for me, and we all know we're at the whim of these networks and these platforms that we go on and we do our content. I want everyone to understand this. At the end of the day, you can see something working for another person, that only platforms depending on the audience that you are getting. It might not work for you. Then I see people getting frustrated when they start to make content or they get into any space of marketing. And I think that deeper connection of being able to resonate with your viewers and communicate with them. And connecting with them going live will shape what you need to do on the server. In my opinion, when I go live, I am over-educated and everyone tells me not to because people are going to try to leave and try to figure out on their own you're going to fail and think things don't work for me. My audience needs to see they need to feel they need to have a really Crash Course of what's going on. I sometimes like to say I over-educated a lot sometimes. But the amount of people that messaged me on Facebook or message me on Instagram, they're like, Dude, I made money doing this one thing you told me or I did this in most cases, I don't make money off of that. It keeps me going more than the money. I feel like that passion. Helping somebody from zero to one is almost better than helping somebody from one to 10. What because you start something and kick something off. The moral of the story is that when I do my micro webinars, and I've learned different strategies over the time, I take people from not knowing nothing, the process of where my story is, where I was at, where I'm at now and how I got there. You know all through that. You know, you do all the little cool webinar tricks you learned over the year. It's hard to live because they are set to stay there. Right but for the people that value the beginning of being there or hear what you're saying they stick with you and I think that's how I gained my followers. If you look at my page, you might not see a post in the last couple of weeks and people are like Paul's not even making content. What is he doing? Well, I'm connecting with the people I have. I don't need more followers. I need to connect with 1000 Strong followers I need I need 10,000 strong people loyal followers and I think that's what a lot of people when they're making some of the content or after thinking about followers more than that deep connection and I think live webinars, micro webinars helped me out a lot there.

Dave: Well, we do a micro webinar every morning here. I mean, I mean and I love what I want to point out a couple of things. First and foremost, the fact that you named something and when you name it, you can kind of write it's like Paul's micro webinar strategy. You know what I mean? So I want to point out first that until you name something, it's sort of like discovering land, right? Do you think that we all know the answer to this right? Do you think Christopher Columbus was harshal to America? Books? No. Real Okay, hold on. We got Legendary. This is just the cat that came here and put a flag in the land. I mean, you know what I mean? I'm not saying that either. And then obviously with violence and so forth. But that's a that's a that's an analogy to help us understand the point that many people claim many mountains climb many mountains, but it usually gets named after the person that plants a flag in, in somehow names it or creating you you almost take ownership over something all these these strategies love fishing formula for example, something that I teach in the in the affiliate marketing business blueprint is Is it is it is something that I designed to take ownership over the formula into into create something that was proprietary. That's a big, big, big whole episode. We could talk for a long time just sort of naming and claiming things, creating little strategies and giving them little names because they're easier for people to remember. And if you just use that that's why if you notice in the in the in the in like our video sales letter in in LA like I'm not harping on billiat marketing because in in you you all like many of people, I saw one of somebody make a post the other day who hangs out in our user groups in said he's a friend of mine. He just got it. He got it wrong, that a lot of people are getting their Tik Tok account shut down. A lot of people aren't getting it. It's an equal amount. of platforms because they're using robots to say this person says this word more than three times flagging. And if we just go out and we make sure little videos with with no real creativity and we say affiliate marketing, affiliate marketing, affiliate marketing I'm doing affiliate marketing, affiliate marketing, affiliate marketing, and you get flagged, we get our account shut and then we're like, oh, this doesn't work. And it's like no, that we never said that. This was called the spam machine business. And as all that is verbalizing spam like that. It's just verbalizing spam. It's not typing spam. And what you're describing here is not only of course, you actually named your TikTok live, which everybody else has called TikTok live, and you named it something special and specific to what I remember from our conversation a year ago? 

Paul: I'm still going back to my bread and butter and it's honestly and I think a lot of people need to hear this for a lot of people that same things don't work and all of that stuff. It's not that but creativity like they say, you have to think outside the box. And at the end of the day, you're not trying to make money. I know that sounds crazy. You're trying to have an impact and where you can go out there and present something of value where people value that more than the money they have in exchange. for it. So for me when I provide so much value, there's people that come into my DMS all the time. They can pay you for coaching or I can pay you for this and all this stuff. And I'm like, I'll try my hardest to do coaching with you but one of the things about affiliate marketing that is really appealing is I can make content I can learn and I can go out there. 

Dave: People want to come in and want to be mentors and they want to do this and that's fine. I mean, but the beauty of this and then I see people coming on Wake Up legend there and they're like, Oh, I wish I would have signed up from under Paul or under this guy. And I was like, this is an MLM. I'm not gonna come and do a little powwow. He's living his life. So what we have to really get out of this is this, you know, this idea this this, I think it's just a limiting belief that I need somebody sitting next to me to explain things. What I need is to develop my focus in my consistency and my discipline. To go through just a few simple videos not on tick tock, but inside an organized course like it Legendary. You do that you will know 99% More than everybody else out there. But what everybody wants to do, is they want to work really hard. Not work, to not learn right to the money. Yeah. And then complain about the results they didn't get from the work they didn't do.

Paul: Absolutely. Man. It's interesting. Like I said, they'll contact me and I said, look, the internet is an amazing thing because you can go out there and learn from something that's awesome. And then at the same time, people that you think are doing well and mimic models find the pieces of the puzzle that you might be doing, you know how many email lists I'm on and I'm like Ooh, I like how they worded that copy. Or I have a spreadsheet and I literally say I don't like to follow in multiple different niches because I have faceless TikTok pages that do other things for me, and things like that. So I've been able to do stuff like that. 

Paul:  I'm in business, I'm in business. I tell them a little time I say look let me model what I'm doing on micro webinars. Awesome. And I'll get in. I can go into literally my Facebook Messenger and obviously we know how that works. If you've ever been on Facebook and found a name for yourself, even at a small level like myself, but um, I just really try to help those people out and I'm like you're you're literally seeing everything that I'm doing. And there's people within legendary that are using the micrometer webinar and I think I'm not going to mention but one guy is doing great and he's just like, he always messaged me and checks up on me and I got a few people and I promise you we got like this tight knit community that is just like Man, this has an impact. I make no money off. But the conversations and stuff that I get in those messengers. Let's go do what I do, because there's 1234 people out there that's going to resonate with this and there's times I'll lie to people. There are 1000 people and the more numbers that I have, the more people that are not aligned with the vision that I have for them. So like I said, I have a small group of people that are really eager to learn the things that we are all trying to teach and show people that they can really monetize and learn and move forward with freedom in their life. And freedom is one of the most important things for me, as I live in Oklahoma now. Originally from Michigan, I lived in Seattle and lived in Atlanta. My mom is in Tennessee, my brother is still in Michigan. So for me, I can just get on a plane and have a place out and I pay for a room in Arizona Scottsdale where my first cousin is so I'm all over the place. And if you guys really are ready to level up your life and you're ready to take action, think about the education first and separate yourself from the results and fall in love with the process. If you guys can follow them. I'm looking into cameras and I want somebody to really resonate with this. If you can fall in love with the process of doing these daily revenue generating tasks without looking at the revenue. Then you can just fall in love with this. I go live if I make no income at all that week or whatever it is. A week later, somebody messaged me about that live that I did and it changed their life. I had a guy come on he was like man, I saw you a year ago I've been looking for you all over and this person is in a system and now things are moving. So don't think about the money so much, disconnect yourself from that and fall in love with the process. It works. The education is grand, if you will. So yeah, hopefully they can understand that.

Dave: Well, it's it's, it's difficult to convey your experience, you know, in your experience has been something that it's hard to relate to. It's hard to believe that somebody would quit an $80,000 a year job that's even possible that day. So we're all dealing with our own limiting beliefs. Is that possible? Could that be possible for me? And was there ever a time when you had that doubt when you had that skepticism right now you seem so confident you seem so you know sure of what you're saying? What sort of mental struggles if it wasn't that was it something different? So we know that you're not just a bionic man who's gone through this with these.

Paul: I think I probably can tell you what I think, I think more than the next person because I was really good at the job that I had really, really good at, like, probably managing him when I work. I don't like necessarily saying that I work because some of my stories are bad and I believe the company is a great company. But the individual training is what kind of moved me out of that position but I think that I was so good at that job and at times that I was so happy it was like who do you think you are wanting more like where do you think you're in? And things like that? Every now and then the thoughts of grandeur like I want more and I want to accomplish more so I can have more access and impact people's lives in a positive way. And even if that's just my family's life, that's awesome to me, so I feel it's selfish. For me not to go out there and try to get as much impact as I can because I think it's my duty to do that. So yes, like I said, we're on Wake Up Legendary. I love limiters companies, absolutely amazing. I actually saw you a long time ago before I actually got into payments and things like that. And I wasn't sure if it was my Avenue. Drop Shipping was on the mind and creating your own program and all of this stuff and then of course obviously we know short form content has helped a lot of people out that don't know the struggles of people like myself had before short form content came here. So I was already doing lives on Facebook and promoting other offers and things like that and getting one or two on there and trying to spend money on ads and figuring out what converts but honestly the part of it is I know the process. I've known the process and it's been validated through educational programs like legendary throughout the years that I've had, but I've never had the confidence to say hey, I'm gonna throw $1,000 $5,000 at these multiple different ads that I have across these platforms to see when this one sticks so I can scale that. I never had to convert someone who's spending this money, I have expenses. This is not going to work for me. There's another when I doubled down on organic content and short form just up my message was clear. My understanding of what I had was clear. I just didn't have the reach. So a lot of people are getting into it now and they're complaining about their videos and all that kind of stuff. And I'm like, Guys, you're getting 200 views on every one video. That's a lot. You're getting 1000 views of all your videos, you get 10,000 get 100,000. I have four or five videos where there are a million plus views on now, if I did it all over again, I probably wouldn't even care to make that type of content. But it just got views and a lot of people in there weren't interested and it changes your audience and a lot of people are not understanding that on these platforms is when you go viral. It will change the ideal customer to a bunch of people that might have been looking for the easiest ways to make money online. You see the videos a lot of people are doing like free ways to make Well, anybody who wants something free is probably not going to be the best buying customer they say you can get a person to purchase something one time to pull out your credit card over and over again. Now mind you, this is all with good intent to get them something that they're looking for. That's going to work for them. So I don't want anybody to watch this and think like oh, they're just trying to make money. No, you're looking for something, content that you resonate with. You purchase something that is going to help you solve a problem. That is where money and impact is transit, that the transaction happens in my opinion. 

Dave: That’s how they'll pay, they'll pay attention. I mean, that's not a new lesson, a new concept. I mean the best way to help your client is to charge them. But Dave, yeah, because nobody, nobody values it's it's one of those that is an oxymoron that whatever you would call it it's one of those contradictory principles where yeah, if they don't pay they don't pay attention. They just don't meet I don't pay for I mean, because it's just I take for granted. It's like the beach right over here. I mean, how often do I go to the beach that's two miles away from me. And Paul, how often do you think you are some of your friends go to the beach in Oklahoma? 

Paul  I like to tell people all the time, they're like, Oh, I'm gonna get a gym membership and they go to like 10 gyms or they go to look at the people that are in there. No offense to everybody on their journey because everybody starts somewhere but it didn't go to equinox and go to lifetimes and you're in big expensive gyms where you're paying $107 in there. Those people are going there because they're paying attention to their diet, their exercises, and everything like that they hold them more accountable. And when you get a coach or you buy something of real value you're not going to be like man, I spent all that money I'm not going to be you're going to anchor yourself down and it holds you accountable because no one wants to waste money. So I think

Dave: Usually, this is the most important part. I pay that person because I want to be held in an account because it's not here. I'm giving you this money. So now you do all the work. Come and knock on my door. Get me out of bed, give me some breakfast in my stomach getting to the gym and that's the philosophy or the mentality that a lot of us have, for some reason in this particular industry. And I think a lot of it is because there's so much out there online that's promising something for nothing. And of course we get this fantasy that that magical something for nothing does exist. And it does. It exists everywhere and you still haven't done anything with it. You know, just like you said, I can go and watch Paul and learn everything he's doing. If you watch me and learn everything I'm doing. But what do we want? What are we really looking for when all this opportunity and all this information is out there? We're looking for something we're looking we're waiting and if you can answer that question, you can crack your life wide open because what you'll probably realize when you open up the safe inside the safe side of Pandora's box to realize what you're waiting on you'll realize the shit you're waiting on nothing to fear and yes, nothing. Just little beliefs and so many of us when we finally you know jump in or put something down whatever it is I see people walk away from an abusive relationship. They're like why did I do that so long ago, where they started with their own business and things start really cranking and they're like, the only thing I wish is that I did this 20 years ago. I mean, we hear that all the time. And so you know it's a thing it’s the craziest part of limiting beliefs and I think mindset when it comes to a lot of this stuff for people, they really need to work on that aspect of it because one you're worth it yourself, your family or whatever it is and I think that if people really understand that they can sacrifice enough things right now for instant gratification purposes. Like just sacrifice that stuff over the long haul. You will be able to accomplish anything you want to do. This isn't rocket science. This isn't anything that's too crazy. We all got 24 hours in a day. Yes, we have dogs and families and different things and jobs and stuff like that. But we have to make some sacrifices along the way to get what we want out of life. It's not going to fall in our lap. You gotta put the work in. You have to understand your education and skill set is the most important part of all of it. So hopefully I helped somebody out and maybe you had an aha moment on this live and it'd be awesome. 

Dave: Yeah. I mean, that's the hope and one of the reasons why I do what I do here on the show every day. First, you know, we had gone to live here with other members of our team. Occasionally one of our clients would come on but in the beginning of the crisis that happened in March of 2020 I'm not saying the word because I don't want Facebook to flag the video. Understand to understand, I don't want to, I don't want to see people just go on live and they're like, saying, and then what do they get the second they say that word you gotta be warning under your thing about the safety of other medicines and stuff. And it's like, Oh, I gotta be smarter than the computer. You know. So that's why I'm not saying that word and I'd recommend all of you be very very conscious of the words that you know are getting flagged all over social media because they're trying to cut down on misinformation and just don't even say it. Just keep that out of your content. And if you want to describe it due to what he did during the crisis that started in 2020 We all remember that right? Well, I decided to go live and it was a commitment on my part to come out from daily duties, running and operating the business to also creating content. That's not easy. You know, people think that it's just easiest, not It's not easy. It takes work and commitment. But now we've been doing it for two and a half years, five days a week and one of the reasons why we still do it. One of the reasons why I still show up every day and we've got a team of people behind the scenes that are here with us every day as well. Joanne, Roxy, magic winner all right there. And the reason why we do this every day is not only because it helps our marketing, right? It helps our marketing as a company. Surely don't you think that having the spokesperson of the company going live every day would influence people to be like, is pretty legit. For sure. The guy's not even editing what he's saying. It just isn't right there and he's done it.

Paul: Different shapes, sizes, knowledge bases, backgrounds, all telling their story. If you can't find one person to resonate with to get you to move. I want to

 

Dave: But I want to, here's what I'm getting at with talking about going live first and foremost. You know about our micro webinars right but I called it the Wake Up Legendary show. You see how we did that. You know, it's the same kind of concept. Instead of saying we're going live every day, we call it something right so turn what you do into a name I used to do because I was early in my recovery back in 2009. And I used to watch the show intervention. It was about people getting clean. And I used to do a month of calls every Monday that was called Marketing intervention. It was just giving them a good weather name, right? Yeah, I borrowed something from the TV show. But I actually set all of that to say that the number one way to change your mindset is to get in a different environment. And the reason why I've continued to the show every day is because it absolutely does help sales. It helps. It's a major part of our marketing plan. Now, however, I know that if somebody listens to this on a regular basis for an extended period of time, their mindset will shift because your mindsets are broken. You've been hanging around with broke people broke minded people who would rather co misery with somebody then and then brainstorm solutions and look at what they're grateful for it then find something to work on and people to build with they'd rather and that's what most people I mean even Sebastian Maniscalco, whatever, he's a great comedian, my wife and I went to the show. He's an Italian guy. He's like, Hey, I just got to have something to complain about. 

If you live your whole life you see the world through shit colored glasses, look, you know, don't that's going to reflect in your decision making. It's going to reflect in your risk taking. And if you want to really have a massive shift in, you know, in conjunction or parallel with the action that you're taking, because you can't just sit around I don't believe you can sit around in, you know, I've listened to anything and just a million dollars, it's going to show up on my bank account. You have to do it in parallel with the learning and the doing, but if you listen to people more often have a powerful outlook on a business opportunity on what's possible on getting money. If people think making money is hard, you're going to begin to believe that making money is hard. If that's what you listen to, if you grew up around people saying we can't afford this money doesn't grow on trees, blah, blah. Blah. You're gonna grow up with a lack mentality towards the endless supply of paper they can print and in, quite frankly, the abundance of money that's in the world and a lack of, you're gonna think there's not a lot. You'll be afraid to take tips, you'll be afraid to take gifts from people, you'll think you don't deserve them. Right? This is how some of these things you won't want to do good self care for yourself. There's a lot of ways that things continue to show up but I know how to fix it right now, no matter what the problem is, begin to listen to me if you don't wanna listen to me, that's fine. Like this guy will get shit because there's plenty of other people that will but find somebody you can listen to and be clickbait to make sure they're being honest too. Because if they're just bullshitting and they're preaching a dream, living a nightmare they're talking about something that you don't really do or don't have experience you're going to get and there's a lot of those snake oil salesmen out here on the fence. But my recommendation is give this a try. 90 days listen to wake up legendary every single day. And if you like it, if you begin to feel a shift then go listen to an under another 90 days if you don't find somebody else. But do something every day to where you're putting an hour ish of hard core, not from people who are not you know who are not frayed, who are not in my talk about me every morning, we have somebody on the show, who maybe was afraid but nowadays, more and when we see people doing when we see people doing it in combination with listening to what they're saying then it really really really will change you know a lot of confidence in give you a lot of belief that you don't have but you really have to get off of social media. Stop the scrolling osis, stop the endless rabbit hole bullshit in guile and say look, this is where I'm gonna fertilize my mindset. And then I'm gonna go take action

 

Paul: 100% I there was one thing that I used to do was slow reader for anybody out there. I don't know if I'm a slow reader now, but when I was younger, I felt like a slow reader. I bought a ton of audiobooks. I'm talking about Rich Dad Poor Dad. For our work week, I bought a ton of audiobooks and it is listen to audiobooks all day long working out, driving in the car even sleeping because I've heard the subconscious mind is working even when you're sleeping so I used to put on my monotone reading things and just emerge myself with a lot of people that have done more than anyone in my surrounding. Now the internet makes it really easy for us to connect with people. But back then when I started thinking about stuff, I was just like, let me read some of these books of people that are putting in their knowledge base their expertise, their like successes condensed in this book, and if I can consume a lot of that I probably trying to change my mindset knowing like, hey, these people have unique stories all the same and all have accomplished great things. So listening to this is more powerful in my head than that because I can find a way why Timothy Ferriss became successful and I can't I can find a way but all the people that you guys bring on here and I see this it's absolutely amazing that you guys sent me an email and asked me to be on here I got tagged online of somebody watching my video of the last time I was on wakeup legendary. And to me, it was like one of those things that happens to me like it's for a reason I don't want to get spiritual or whatever it is, like a sign but I'm just like, and it's super cool. 

Dave: I've never seen you know what the buyers and all that they don't even message you don't even message you know, I've never talked to this person. And many other people are following you and never even said anything and never I mean that's that's that's really the power of conversation and the difference between audio book in free flowing conversation from entrepreneurs and high level thinkers and stuff like that is that you get all the body language and the emotion and tonality and you get all the other contexts that you don't get in an audiobook. And I personally have such a hard time with reading or listening to audiobooks. It's why we don't have a huge book club here at legendary while we're not always reading, and we make one or two book recommendations and it's like because if you can just be we can get you thinking at least have one book on your nightstand and you pick it up but the rest is really hearing conversations, listening people listening to how they think that the problem with audiobooks and I don't think audiobooks are you obviously sit use them back when there was not all these other resources? You did? Still use audiobooks. I'm not saying they're bad but in turn, it's it's it's what is the purpose that I'm trying to use them for? Am I trying to gain knowledge or am I trying to gain confidence? And most of us have more knowledge than confidence? We have a we have Okay, we have usually by the time somebody gets to legendary a lot of times they've already gone somewhere else. Look at you, you know that you even said that. So it's not now we may make it simpler. We may say it in a way that they understand versus somebody else. But what we need is confidence. We need confidence in you to know how you get confident and how you get around other people who are confident. Have you ever been walking around with light and probably people do this when they're walking around with you, Paul, but I don't know. I've been walking around with a couple of my buddies who are big dudes, and I just feel a little bit more badass when I'm well. I wish a mother would know because my man, they're acting out. Not me. Not me. I ain't good shit. I'm scared. My buddy, you will knock your ass out. Right and you just feel a little bit more confident right? When we're listening to people who are confident about what they're doing. And even if they're not confident about what they're doing, they're willing to take the risk. Absolutely means you listen to those people over and over and over again. You act and you think differently. Why do you think that? You know, somewhat obsessed with all mob and mafia? One of these kids that grew up in New York in these families. I mean, they're just kids but they get around these older gangsters, who just everything every word comes out of their mouth like religion, etc. Everything these mobsters say you're gonna think was written in stone somewhere on a pyramid somewhere because they say with confidence, and then you got kids growing up in these gangs and in these awesome. We're looking at what's happened and I don't want to get too crazy, but the power of words, boldness in people, endures in our country. Look at what's happened. Okay. If we don't want to get political about right now. Look at what happened back in the days with some of these. These lunatics look at what's happening and you know, words are powerful. And when people speak with confidence it gives you confidence. And of course, we have to make sure we're listening to the right people. 

Paul: So that's when people don't understand that those words are really synonymous in a way that when they did that, it was the point when you write a word out in your spelling it when you speak it in cast spells. So in my opinion, if that sounds too crazy to people, you have to understand that you will move mountains, the things that you say in negative ways and positive ways. But only on top of that. Dive in right now in psychology and copy like crazy right now. That's my thing, right? And marketing psychology and copyright now I'm diving deep in it. But anyways, I tell people like when I'm in my live like people they're like, Well, how fast can I make money or how can I do this or something else like you're thinking about the wrong thing. I tell people and this goes on to what you're saying. To Be confident enough to make money you have to be competent about what you're doing to be confident. If you're not competent, aka you don't have any indication, the understanding of the skill set, how are you even thinking about going out there to make any type of income? Because you're going to leave here from what I teach you and you're gonna run into a problem because you're not confident, competent about what you're doing. So how is this possible? You have to be real comfortable and competent about what you got going on through education to competently go out there. And just another C word for the sake of it to consistently do these things to to create the revenue for yourself. Be confident, per se be competent, be competent, and consistently take action on the things that you learn. And that's one of the reasons why I usually have a computer because I'll watch a YouTube video and I'll watch the training video. And I'll pause it and I'll implement it. I don't consume that information and be like, Man, I learned so much today. Like I just, that's awesome when I run this over.

Paul: So for me, I'm just like made, learn, implement learn implement.

Dave: Yeah you got to, well, you actually haven't learned it until you implemented it. Can we? Can we be, can we just back up and be even more honest. You've not learned it. You've not learned it? Unless you've done just because you went and sat in the class. This is a big, I believe this is this has been laughed out of, of education in educating us on how we get educated. Just because I went and sat I mean, I've sat in so many classes I didn't learn a damn thing. Think about learning from every video I've ever watched, every class man I've had, what I used to have people that menu been here for a year you ain't learn shit sharp. If you know many times I've had that thing from all these mistakes you've made Abby sharp it's it's it's it's a lot well, I'm not learning anything just because I heard somebody talking about something. Or oh, I heard a dude over here talking about this man. I'm somebody who's sitting next to somebody in the restaurant who is a stockbroker now. I'm gonna listen in. I'm gonna go make some pics right I mean, that would show us real quick how much we don't know after you know we lose our s and usually that's what we do. No matter what we do we get a little bit of false confidence. When you know and then and then we get humbled. A lot of times they'll come back. This really you know, Paul and I, mainly me as being sarcastic this morning. You'll need to be in the industry for 10 years. And you know, here's the thing, nothing's changed except the platform's folks. In over 10 years, nothing about what Paul said with the competent, confident and consistent by the way, you all should write that down because that was like those three C's are absolutely true and powerful. And if you just focus on becoming competent, developing your confidence and being consistent just write that down and just wait at the top of your computer. It will remember it's sort of like the thing that Papa Don said a couple of years ago on this show, he said, Look, there's an I've always heard it called income producing activities, but Papa Don made it even more simple. Terrifying, really terrifying writing. You didn't say reading? He said if I'm writing, speaking or filming a video I'm not. I'm not thinking. I'm not. I'm not I'm not making my own. I'm not crazy. I'm not doing anything that's eventually going to make me any money. I have to be done. That was what he called his deep work. Similar in terms of simplicity and power, is what you just said, with the competent confidence, consistent. There's nothing that is left out of that competent, learn, confident. Listen, surround yourself with people who are confident, become obsessed, block out anything and everything, you know, not rudely but for sure. Really, really like hanging out with your most miserable friends, stop hanging out with your most negative people. I mean, maybe you need to set a boundary with your negative family members for six months, whatever it is to get you to a place where your mindset is not built. On a house of cards. For sure. 

Paul: I'm almost getting chills that you're gonna make me go back to the drawing board and just like start really, really crushing it because I mean, I go hard, and I do my thing. And there's other things that I have passions about and I try not to spread myself too, in a lot. Yeah. I really appreciate that.

Dave: I said, you know your limitations though, brother. I mean, one of the things that I like about you is that you know your limitations. You have your priorities in order. It's what it seems like anyways, unless you've totally got me fooled, which I'm a pretty good reader of people. I think that you've come to a similar place in life as I have, which is look, we've had some fun, we've we've done some things but now it's time to really like not waste time. And I don't have time to waste with people who are not not moving in the same direction that I move in. And I don't have time to waste doing things that are not ultimately going to move me closer to my my, my goals, which at this point it's it's it's ironic that you said don't because every business has to be healthy has to be bringing in revenue. If I was making a lot less money that I was making than I currently make. I would still be really excited about doing this, you know, about doing what we do. And I think there is really something that's important about shifting your focus to this desperation in total focus on money in shifting it to listen, get excited about like, let's try to let's get excited about helping people and then when they are helping and that sounds really lame before anybody has told you that you help them but the impossible the first time that somebody messaged you, Paul, and said hey, man, what you said like, like it helped me a damn in your change. Thank you was that tell me can you just before we wrap up, could you talk about what that experience was like in comparet You know, your first big day of income because I think they might be different emotions or reactions, but I'd like you to describe what it was like when you started started getting those messages because that's really the currency Isn't it, brother when you when people were like this is changing my life. All thanks, man. Like what matters?

Paul: It's crazy. Because as humans we develop and I remember first when it was coming in it was awesome because I wasn't really thinking about the money. I mean, I had people coming in be like, Oh my gosh, I had no idea this exists. I've always wanted an ebook. I didn't know how to do it or I had wanted to learn this type of stuff. You made this so simple and so clear. I feel confident to go out there and do this. They like to use these different terminologies and they get advanced and they say things that discourage me because I know nothing about it. That's a huge flaw on our part and we want to try to sound smart. Right? Yeah, when you want to sound smart, you are alienating society. Because you never know if you don't have a good rapport with who you're speaking to. AKA on these platforms that you're just making videos, then you're probably pushing away the people that are likely if you have a bunch of people that understand that terminology. And maybe those people are already at places that you're at, and you can't do much. This for the moral of the story is I had a person reach out to me didn't purchase anything from me or anything like that. But I'm about to be an affiliate and he went on to Amazon and did some things and I was like, Hey, man, you can do XYZ and this will work out for you. He came along. Three days later, he left a comment he said hey man, I can't believe you absolutely changed my life. This guy's a big farmer's hat. He lives in. In Texas somewhere. He used to be a voiceover actor. And he came on and he made a video as I did. I think he said he made 124 sales in total. A product I told him to do a review for because it was unique on TikTok, and in 24 hours, he made 100 Assam sales. So he came back home. How can I pay you to learn more about this? I was like, Do you have all the information at your fingertips? But this is the type of education that I went through to learn more about this interest. And that natural segue and him and me providing value he he valued that education he didn't stop there and say we didn't even create value. And we're getting it from the product. So another one that was really an idea. I'll have these moments where people have high ha moments in my lives and a screenshot and I just asked them I said hey guys, do you mind if I screenshot some of these positive things you guys are saying to make? Great, they're like Yeah, absolutely. Paul, you're the best, you're this that another and these people are just coming in, waiting 20 minutes into a live a person is still in my live I know they're interested, they're engaged. We have that like know and trust factor being established on Air India, all of these different types of testimonials, if you will, of people that have least heard it so now I can use these in my marketing. I can say hey, this is what the people are saying for my wife. You can come join me on my live video. It's powerful because it's there, there's no lie. These are random wonders. For me when I wasn't making money, and I was getting a lot of those. I would tell my partner I would just be like hey, look, I know I didn't make that much money. But man, I feel great that these people are like saying that I helped them like their Zero to One is happening. It's happening right now. So for me reporting, like I said before, earlier in this video to take somebody from one to 10 and that's why I've been really hesitant on working with people that are in the industry thinking that they need my personal help. Do the exact same thing that everybody else is mimic model in look at things so yeah, the impact over Income Statement sometimes is

Dave: It's humbling. I don't have any money. But I promise you, you will feel better. about those things. And let's say if you had all the money in the world, it wouldn't matter. The money that impacts you moves you about this. You will never get income without it. You will absolutely get income with impact 100 So, so it's almost like you've seen these pictures or memes with like an all someone or an animal that a maze or whatever, they you know, the door is right there. And they don't go out. You know you've seen these so it's similar that a person can come into this industry in just go from thing to thing. To think of just looking for the magic button. But that will never happen even though that's exactly what you're focused on. Which is weird because isn't that what the law of attraction is if I just poke us just say there's no weeds in my yard enough times. There's a Lamborghini in my driveway. There's a Lamborghini in my driveway. But if we focus or if we do enough edutainment, which is exactly what we always talk about in teacher education based on seen edutainment not just going out there in just randomly going up and signing up as an affiliate. Everything including legendary and then just going out there and just spamming not that but going out there and you know using using a connection based selling edutainment and getting people to say this is good stuff man like hey, like this is if, if until you start getting those type of comments, don't even make an offer. Gonna I mean, I've watched this guy, the liver King that built up a massive following on Instagram and he did his whole funnel.

 

Paul: Recently I was just looking at his stuff. I'm like, this is making like $3 million a month. If not more, I bought a jet even. You can write that off as business.

Dave:  People think people are down in the comments arguing about whether the guy's on steroids or not.

Paul: He has all the attention I tell people all the time and if you can capture the attention, and you look at any of these people that are making content and blowing up on whatever platform whose short form content is, you can do this.

Dave: With the livre king. He never sold a single thing for a while. And that back to my point is that oh, you got people who are like, this is really good shit. Like what you're saying is helpful. They're never going to buy anything from you. You see what I'm saying? Like until what? And that goes back to what should I do? On my TikToks and my Instagram's in my Facebook for free. Why should I give it away for free? You should give absolutely everything away for free that you know, I charge for that. No, because if you this is so valuable for free, your best thing is that you know they're going to be like holy shit that was valuable. Like I want to buy something from you just because I didn't. I can't imagine what's in your pain if that was so until you get people saying those kinds of things. figured out how to deliver good enough quality to create a reliable stream of income. Now, does that not mean that you're not going to get submitted here? Yes, you're going to do that. You're going to have videos go viral. If you never figure out like if you never try to deliver value to people to a point where they're actually saying this is valuable stuff. And you just try to take a shortcut. I'm not worried about no edutainment, I'm just trying to burn through accounts and just do duplicate stuff and just bam you will you will get results. We all have a hard ass road. You're constantly fighting to get your accounts back. Your constant, I mean, this is what folks do. This doesn't happen when you're when you make that shift to say, look, it's not going to happen overnight. But I really want to become a student of this so I can help people. It's kind of like a doctor and nurse. Do you want the person who's just gone through the class like just to get through it operating on your body? Oh, the same way that somebody doesn't want to buy something from somebody who just is half assing it? People have too many choices out there. And it is all it takes is a little little bit of effort and a little bit of effort. Not a lot doesn't amount of effort. I don't I'm looking at you right now. Brother your skin is looking out for you like you gotta I mean to me? Well, right. You don't look like you're killing yourself over there. You know what I mean? is putting forth a little bit of effort. 

Paul: Like you said education. You'd be intentional. You guys everybody that's watching right? All day probably would say he wasn't a brainiac from what he said earlier. But yeah, man. This is not rocket science. It takes diligence, it takes the consuming and being a student of the game and you guys have this you Wake Up Legendary every single day. Think about that when you get up like what are you worth, you know, and you can accomplish anything that you can and I think that platform is one of the best platforms for a newbie or a person who have been veiled for a while to get into a system between the Facebook pages on both of the Facebook pages between this age between the education and the co founder talking to everyone every day almost for 20 years. Stop it. Don't talk to me about another program. I was talking to somebody else about another program. This is the place to be and I love it man. I'm obviously going to develop myself but extremely grateful for being able to stumble across this or should I say intentionally search for this and buy a car.

Dave: I really appreciate that man. It's so good to see your face again and connect buddy and I hope we'll do it again real soon, man. Let me know anything that I can do for you. All right. I appreciate it. Alright man, talk to you later. Thanks.

Paul: See you guys.

Dave: Wow, that was a good one. He's a good dude. We got a lot of those people in this community. We have a lot of those people in this community. So keep your head down. Keep working. Keep striving. Don't give up. Right before the miracle happens. There's so much opportunity and so much excitement in this and it's all we try to do every day is convey that to you. So yeah, we'll be rather so go out there be legendary today do something that's going to move the needle for your life you deserve it. Be Legendary.

How To Take Off On TikTok


Below is the transcription for this episode:

Dave: What's going on my friends it's your boy David Sharpe and I am sending myself a little something something. How are you guys doing this morning? Welcome to Wake Up Legendary. I actually just kind of rolled out of bed this morning and then put on a tank top shirt and as I was putting on the shirt, I actually ripped it actually ripped but then I was just kind of like screwing it. I'll just go with it so you'll have to excuse the attire this morning. But I'm here. I just got off of an offshore fishing trip also on Friday. That's where I was. I was actually out fishing. I didn't tell Matt that or maybe I did. I can't really remember because I was just kind of like four with my kids tomorrow can you cover and so he did on Friday and he blocked off. And if you didn't catch that show, make sure that you go catch that show on Friday with Matt and Tyler. So let's go ahead and welcome our guest this morning. I'm really excited to talk to you because you want a similar background as I do with trying a lot of different things Mr. Lamb more ml couple more MLMs you know and then you know how we get into the Amazon. E comrades a little bit. nother MLM you know how we do multiple streams of no income. Anyways, help me welcome this morning. I can already tell she's a kindred spirit. 

Jordan: I'm doing great. Thank you guys so much for having me today.

Dave: Appreciate it. Hey, man, we're it's our pleasure. We appreciate you coming on. And before we get started, I wanted to just share a couple of pictures. You know how US dads do so on Friday, we just got in. I just want to go ahead and probably make this right up front. That you know if I'm for some reason absent from one of these Wake Up Legendary’s on a day that I'm supposed to do it. It is because I've gone fishing. And so anyway, here's a little bit of the action on Friday. I took my son with us to I didn't get any good pictures of him with with fish but we had we had a good trip Cecilia my daughter caught her very first grouper and we only went about 12 miles offshore so you know we didn't get into any of the big boys but anyways, that's what I was doing on Friday. So once again, if I'm ever missing here from this show and if anybody's curious where I might be, where did Dave disappear to? Probably for 20 to 3040 or 5060 miles with my kids or some buddies and I'll be back the next day. You know what I mean? So I mean, you know we got to live the dream here. We can't be preaching the dream of living the nightmare. I mean if we're on this show, and I'm out here every day talking about oh yeah freedom, freedom freedom, but I'm basically in a in a straitjacket of sorts whether I can you know, I have no flexibility and work hours or I or I'm just miserable in with the people I work around or what I have to wear or what I have to do or whatever I mean, to me, this is all about being able to do what we want when we want with who we want, and really how we want you know what I mean? And and so that's a little bit of sort of my why of why keep doing this and but they know my why so what's what's your legendary story and tell us how you found us What led you to us and what was going on before that what what even what even had you look in or or made you interested?

Jordan: Sure. Yeah. So I grew up in the state of West Virginia so it was very difficult like where I grew up. We were like two hours away from Chick fil A Starbucks. Everything she did was very difficult to make a good living. So I was always looking for a way out of my like non evolved because I've always wanted to break this generational plague that was upon my family of just being in debt and having to work your life away for somebody else's dream. And I was like, I've always had the mentality of like, hey, if they can do it and so can I, but I just need to know how to get there. I never knew how to get there. So then I was, you know, back in 2018. I went through a divorce and I was driving around with like $3 in my checking account and I knew that I needed to make a change. And I was

Dave:  Like I just can visualize you driving around what a powerful and potent choice of words to tell that story. I just want to because we are markers and as we sit here every day and tell stories, you know, we're always talking about all this storytelling and storytelling and all that but just the choice of words I'm driving around with $3 in my checking account I just basically visualized you looking you know, not as not as you know bright eyed and bushy tailed as you do right now, but more like oh, you know, yeah, even around with $3 That's a good good tool for that story. So please continue.

Jordan:  Definitely yeah, and it began obviously to cause a lot of you know, depression and anxiety and my mental health just went downhill.

Dave: Could you add some potency to that story for all of us to help us relate a little bit more to when you say my mental health went down your anxiety depression, could you tell us could you give us an example of kind of like what that look like without without without I'm not trying to pry into personal stuff. But you give us an example that's not going to violate your own boundaries and pride.

Jordan:  Sure. Yeah. Honestly, I like to be honest with what I'm going through just so they can be more relatable to other people because I'm you know, I'm not the only one that's going through stuff like this. So, it basically looks like I lay on my bed at night with a bottle of liquor because I tried to drown my feelings. I didn't want to face everything that was going on. And unfortunately, that's just a temporary fix. And just kind of just laying in bed feeling like a man, like I have a huge dream within me. I just don't know how to apply it and what to do with it and it just became like a thought because I wasn't okay mentally. And if you're not okay mentally then everything else is gonna be off track like you know, your relationships, your business, like you got to get that under control. So then I was introduced to network marketing, I believe in 2019. I was like, this is here. This is exactly like what I'll be looking for and all this stuff. And I had a blast. I had awesome mentors, but then I worked my butt off. And I made probably a couple 100 bucks with that company and like till this day, and then in 2020 Somebody else offered me other other things like Oh, like this, these are products that you use every single day like this just makes sense to do this. And I was like, okay, whatever, you know, I'll give it a shot. So I did and like within two years I literally made $20 Talking to over 600 people. So it ended up just draining my checking account more than ever, like increasing my checking account. So

 

David Sharpe  

network marketing for so many men, I mean it's and

 

Jordan:  

thankfully it gave me like a lot of experience but would you say I'm sorry,

 

David Sharpe  

just the friends and fit the warm the warm? The warm network marketing, you know what I mean? It's like where's where? How are you going to scale this build this business? Through your friends and family. You know what I mean? Like Sam Walton, or are you know Henry Ford, or, you know, who's all these great entrepreneur? Printers, men and women. What did you think they got there by selling to their friends family? No. You know what I mean? I mean not. I would bet a lot of them have similar stories as us where many of their family members don't even use their products or support them. I mean, it's just we can't build we have to understand that. We can't scale a business on friends and family. We just can't do that. You know, even in Now somebody might say, Well, what about a small town and referral marketing? That's true, but you're never it's always you. You're servicing the whole town. There's a lot of small town businesses, but they're they're servicing. And I guarantee those, those businesses are those are mom and pops and they're kind of like dinosaurs at this point. They're becoming a thing of the past. So it's even difficult to survive off of a small town or network of people outside of your friends and family. Yeah. Globalization, you know globalization, the ability to be able to do business with no boundaries is in I know that a lot of people their political views there that they get, they have all kinds of different perspectives. But just think about this for a second. You know, at the end of the day, would you when it comes down to math, you know, what do you want the math in your favor and if your product legitimately will help people why wouldn't you want to sell it? Worldwide? Why wouldn't you want to get it into as many people's hands as possible, whether it's in your country or another country, and the the internet is the only thing that makes that possible for the little guy or gal like you and me and so once you got into Network Marketing, $20.02 years, 600 people prospect or whatever? What happened then?

Jordan:  Yeah, so that's actually something I've really been learning as far as the greatest thing I've ever done personally for myself was go MIA for my family and friends and start adding complete strangers on social media. But anyways, the way I was laying on my couch one day and I was like, Man, I just knew that there was more to life than like what I was currently doing and it was just laying on my couch surely on TikTok. I came across a random video of this girl who said she was able to quit her job in six months. And you know she has a video going viral and her accounts are viral and just like everybody else writing a comment I think I would get an answer back super quick. And like you know what, forget it. I just went right to her website and started the training. I was rushing through the training ASAP trying like day two. I knew that's what I've been looking for. Because you don't have to worry about hosting parties and the sales calls, keeping inventory. You don't have to rely on your mama and your friends to get paid every month. You know. And so yeah, that's basically how I found it on TikTok.

Dave: Yeah, yeah. So you started going through the challenge with a lot of the information. Was that new to you as much as you had been exposed to various network marketing training and so had you never been exposed to or, or, or kind of, you know, learned what I talked about in the challenge. What were some of the big aha moments for you if that was the case? 

Jordan: Honestly, I just remember things like going off my head, like left and right, like light bulbs going off because I had previously tried to learn on YouTube because I was trying to take the free route. And that didn't teach me anything, really. And so if you didn't do anything, you didn't learn anything. I mean, at least, at least tell everybody who's thinking about that. what your experience is because you did learn something in that experience. And I just remember, I'm talking about going on YouTube. 

Dave: I'm talking about going on YouTube and doing the free route. Tell us what happened with that because you're like, you didn't learn anything but what you learned was that didn't work. But a lot of people try that a lot of people go through our challenge and then they come up for example, and they see our business blueprints, and they're like, that's a cost, right? It's not, it's not a it's not an investment into the business. It's not anything like learning to get trained up so you know what you're doing. People look at that as a cost. So it's such a common thing for them to start a YouTube and all this and that and so, would you just give us your experience of doing that? And what I mean, you already said it didn't work, but like what specifically, specifically happened so people can have a little bit of that experience from you?

Jordan:  Sure. Yeah. It just kind of seem like we're more focused on themselves and just trying to hurry up and get a cell is what it felt like to me and that they weren't being like it wasn't there for is it making sense to me like I have a slow brain so that I had to see things like visually multiple times. Normally, it just wasn't making sense to me and also, they didn't focus on anything really. It's like, obviously hard work on that, like in the hands on, like that. Complete shift and my whole entire mindset. And everything just made perfect sense. I mean, yeah, even after the training, I had to Google a few things, but I mean, that every entrepreneur needs to get used to just doing things on their own sometimes, like, you know, so like, ever since like and then when I was offered like the blueprints and stuff like that, I was like, I don't got the money for that. And then like I talked to my husband about it and my business plan advisor, and he was like, No, you don't have to buy them but it helped me quit like my six figure income job, six months, and like, throw it on the credit card. Like if this is actually gonna work like let's do this, then it just depends on how big is your dream and what are you willing to do in order to get there? You know, I tell people all the time like, you can't just expect to run a six figure, online business or learn a high income skill for like 10 cents. You know, you have to be willing to invest a little bit into yourself.

Dave: And you damn sure can't get mad about the results you ain't getting from the work you've been doing. Exactly. Yep. That's gonna become my motto. It's going to become the legendary marketer Dave Sharpe. Because we always want to get mad about the results. We didn't get the work we didn't do. Yep, that's so true. And it just makes such perfect, clear sense. When I hear you explain what you've done. Now that I'm talking to you, you're obviously on your way to succeeding massive success, all the success Jordan that you've always wanted and been looking for and searching for and that you deserve and that you're capable of. of it because you know, who you are, you know what you're capable of, well, now, you do have the business model and the training to be able to be able to step into your potential and that really does show that change really does happen when you get the right information from the right people in the right environment. Now, what most people want to do is they want to give you wrong information from the wrong person in a shitty ass abusive, controlling, just toxic environment, and then they want you to be addicted to them for the rest of their life for the rest of your life. Because they think they helped you but really, they didn't help you, they hurt you. That's what happens most of the time in this world with most things. And this is why my philosophy is be the right person with the right information to create the right environment, don't make it in and create independent people, not dependent people. Independent people are not dependent people, because independent people are how we change the world ourselves first and then one more person at a time. depending on people is how we feed a gurus ego gotta be real careful. That's why I don't know. I don't want I don't want to be nobody's guru. I want nobody to think of Dave Sharpe as their Savior. What's your guru? I'm not your Savior. I'm not your mentor. I'm not none of this shit. I'm not in your Facebook inbox trying to be your mentor trying to sling you some bullshit coaching because the truth of the matter is that you have the right information from the right person or people in the right environment. takes a village to raise a champion not a single mentor. That's good. So, a village to raise a champion, not a single mentor. So you know whether it's network marketing, and they're telling us just just keep calling, just keep making the list. Whether it's some asshole who's in your DMS or whatever when they go, Oh, I'll be your mentor. If anybody wants to be your mentor. They don't deserve it, they're not ready. Because what most great mentors in life will make somebody chase them. They don't want to do it. And I'm not saying that. For me. I don't take personal one on one calls. I don't do one-on-one coaching and I don't do any of that shit. It's just because this is about anybody's going to succeed. It's going to be from a healthy community of people. And that's got to be the right information. It's got to be coming from the right people. And it's got to be the right environment, meaning that people got to, you know, hang around, be supportive, but they can also leave, they can also leave and the other thing with network marketing that I experienced was, look, if I was to tell you straight up, okay, you're I'm going to teach you how to be an entrepreneur, okay? And what you're gonna do is you're gonna go out and sell my products only. Right? And then I'm gonna get mad, and I'm gonna terminate you if you go and you sell something else or do something else. That's my experience and a lot of network marketing companies. At Legendary Marketer. We've never ever asked a single person to promote our products. For a time period we've made it really hard for people to sign up as an affiliate because we just didn't even need the support. It just was. We were we were cruising and cooking and so now we've expanded our team and we can we can handle more more traffic and lead flow, but point here is is that we're teaching people how to go and use these skills, and you can apply them in any niche and quite frankly, you can apply them in any business even though we teach the core for selling information via courses coach and then support. But there's a lot of things that I didn't know when I first got started Jordan in network marketing, and also coming on the internet with all these people who are mentor and now let's look okay, I know that we as affiliates, we use the word mentor, we use the word coach and I'm not putting I'm not dealing with the male people in a healthy way. I'm talking about these toxic people who are in your DMS and they want to be your coach and they want to be your they want to be your Savior. That's really what they want to be. We do healthy positive mentorship in most cases, we do it in a one to many, right one and there's 250 people watching us right now, one to many, versus one on one why because one to many has more leverage. But these are some of those little things that I've learned along the way and also also, you know, what sort of culture we try to create here at Legendary, because I have been a part of other toxic cultures and environments. Where they weren't telling the truth. And that is not up for debate. A fact is a fact. And the fact is, if you're struggling in your network marketing business, it's not just mean you need to go back and expand your warm list of friends and family. It's because the marketing model sucks, and most likely nobody wants the product because I can get for cheap on Amazon. Yep. I'm really like a son of a bitch. This morning. I'm sorry.

Jordan:  Hey, it's the truth.

Dave: So, so one now that you've you've kind of started to pick up some of these skills and in kind of have your your eyes open to what's possible this kind of man now I can really kind of maybe do something that's a little bit more scalable and I can go to my West Virginia, you know town or whatever in terms of just marketing to my friends, family and these people. What's what's happened since then, and when did you start? When did you take the challenge and encounter? Let's talk a little bit about what's happened since then.

Jordan:  Sure, yeah, I've actually only been doing this since February. So I got consistent every single day for two months. That's when I got my first commission. And then month four is when things really took off for me. I ended up making more money in three days than what I did in my previous job in two weeks. And back in February. Whenever I started, I was like I told my whole entire team I was working, I was a mortgage processor. And I said guys, we really need to start a side hustle because I feel like we're about to get laid off. And sure enough, I lost my $90,000 job in May. Yes, I went out for a walk. It just seemed like a normal day came back and they're like we just terminated the whole entire team. So yeah, so then everything blew up for me like month four. And so now I'm able to actually do this full time. This is my main focus right now. So that's kind of like I think it was like a week ago my this TikTok account was like 1000 followers, and it was just like one of them stupid videos where I run out of my car. Just imagine this in 2023 and it goes viral and like my account grew. I think like 19,000 followers and like a week from that one video. So that's proof right there that you don't have to do anything fancy. Like I feel like you need filters and a bunch of makeup on to go viral and like I want to talk about that here in a second.

Dave: Damn it must have been an industry wide thing though. I mean, because you know what I mean? Yeah, so did you say so may like, you know, what's happening in Main Street right now. And it also happens to be happening on and on. It's coming from Wall Street, right and it's coming from crypto and it's coming from the fear from the war in Ukraine. It's also coming from all of the prices of gas and groceries and things of that nature being you know, being increased because of the war because of supply chain issues. From COVID. People have not caught up yet. Or simple supply and demand which will increase the price, right? If there's a bigger supply than there is a demand. It's really simple economics what happens, but it's complex because it happens on such a huge scale, and it's hard to really understand what's happening. I'm not saying I fully understand what's happening. But what I do know is that around April, May, the world just took a big shift like nothing really changed. But the markets just kind of just started panicking and everybody was selling their stock and gas gas was going through the roof. Companies now can no longer afford so with mortgage companies, they raise rates, right now you can no longer issue mortgages as easily as you could when rates were zero because people can't afford them anymore. That's how they're trying to slow down. Inflation has not made it easy for people to borrow money. So the Federal Reserve is raising rates. So it's more expensive to borrow money. So less people borrow money. And so hopefully that brings down the demand. Right, right demand because what's raising the price is that there's high demand in low supply. Now, of all these things that are currently so, what are mortgage companies doing? They're laying people off, which is many, I would assume, whether you're a loan officer, the real estate market is going to catch up to what's going on right now. House prices are going to come down. I'll leave and so Realtors loan officers, anybody in the mortgage industry who thinks you know, they just went through whatever they went through college certifications, whatever. If that. You just graduated college, for example, or you just did this and you're gonna make a career change now all of a sudden, a recession hits. Yeah. So what is my point in saying all this that in over 10 years we have been going through multiple recessions? This will be the second one. There may have been another small one, but of course coming off of 2008 Nine and 10 with the big mortgage crisis, remember? And now this one, guess what? We just had even though your mortgage company laid off tons of people last year. 2021 In our fifth year of business was a record breaking year by triple the sales last month. Last month was a record breaking month for our company. Wow. What is my point is that a lot of times we'll go into an industry we'll just have graduated college, whatever in some sort of natural disaster, some circumstance out of our control happens. And now all of a sudden, we get wiped out, our opportunity gets wiped out. And so it's important to try to look ahead and have this experience going through this situation right now. Just coming out of a really hot market, a bull market, and now moving into a slower market, a bear market right week and see what businesses are going to survive and in which, in which, thrive in which are going to die off. And you'll notice that right now. You don't have to take my word for it. Just pay attention to the online space. It was thriving. Last year everybody was coming online because of COVID That's why 2021 was gonna be because everybody was at home. And they were coming online because of COVID. Now, why is everybody going to be going online looking for side hustles? I'm looking for just information and cheaper things. And just the internet, internet, internet. Why?

Because you need a side hustle. You need extra information you need to prepare, but in most cases we sell, you know marketing and business and so forth. So people are always going to be looking for opportunities. And that's why I've worked in the Make Money Online or online business space for the last 10 years because it's been pretty recession proof. In your network marketing company, the lotions, potions and pills, do you think those are going to be worthy items that people are going to buy through a recession? Absolutely not. So what are some of the big takeaways that you've had that have worked really well since you've been marketing consistently?

Jordan:  That's like the main thing like it's so powerful and consistency will make you money. How will you get financially free and that's one thing I've learned with and just like if you find something you love and learn how to monetize it, you'll never have to work like another day in your life because it's not gonna feel like work. So that's my biggest takeaway is just consistency and it will change your life.

Dave: God I just read something last night and I'm not gonna be able to find it. I don't know if I saved it or not. But it was so good. It was right in line with what what you just what you just what you just said it's, it's it's really all it's really all about. You know, it's not about it's not about it's not about always things taking off super fast and you being able to determine if your business is a winner right away. Yes, sometimes you have to stick in there and you have to be consistent and not quit right before the miracle happens. You know, and and you have to determine whether your will ultimately you have to make a decision for yourself. Obviously you want to know whether it's worth your time. And that's why me sitting here saying you got to stick in there until they don't quit before the miracle happens. It really is an act of faith or trust or it's an act of something. Tell me what you think it is. to to to move forward when you see other people succeeding but you're still unsure if it's right for you. What is that called when you when you move is that faith is that perseverance is that grit is that just it? What is that? What is that that people have to do or have in order to move through that phase? That no one that everything requires that you go through in order to get good at something?

Jordan:  Yeah, I feel like a lot of it depends on like, bigger dreams. And like just not allowing anything to stop you regardless of whether it's just you know, things are being like, things are super slow, or you know, you're not seeing any results. Your dream is bigger than the things that you're seeing and just having faith and believing that if you can trick your brain into believing anything that you want to be because as soon as you trick your brain your body's gonna start automatically doing what it needs to do in order to get you to where you need to be. So I feel like a lot of it has to do with just faith and like believing in yourself. Because if you believe in yourself, you're like halfway there.

Dave: Wow, you know what I think if that is true and it sounds pretty true. I think the challenge that a lot of us have is why do we believe in others more than we believe in ourselves? That I think is the challenge that so many of us have because I really believe that like you know if I want to do something and I think about somebody that's doing it it's like wow, I watch them and I believe they can do it. I see them doing it, but I don't believe I can do it. It's hard because I haven't seen myself do it yet. You know, and so the question is, how do you bridge that gap? You know, I'll tell you how I did it. You know, something that's been really helpful for me is to visualize myself doing something successfully. You know, it's almost like it's almost like practice. And I've done this several times, most specifically with public speaking stuff, like when I've hosted events. And I'm nervous headed into the event because I'm the one who's not know what I mean? Like some people don't even want to speak in front of just a few people or whatever and you never Don't get nervous. You never don't have butterflies. You never Don't you always whether it's excitement or fear or whatever it is or a combination of there's always going to be an emotion and I still have that to this day. And one of the things that that's really helped me and I and I do use this with everything that I do now. I visualize myself doing the speaking in around the audience in a powerful kind of physiologic, you know, just put, when am I looking for physio my physical my body, my body movement, my body language, my physiology is is it's it's not you know I'm not you know, Heidi, I'm visualizing myself doing the things that I want to do. And so then when I get there in that situation, it's almost like I've rehearsed and practiced. And I do the same thing with everything that I do. It's sort of like a built-in I try to play the tape through and visualize what's going to happen before it happens. So I can try to use that as a North Star. But I think we all do that. I think that many of us and even me in certain situations. Instead of in instead of visualizing and empowering the outcome. We visualize a total train wreck. Would you agree? And then it's like, yep, you know, that's true. Yep. So, if you do have a stroke, how do you overcome that? I mean, how do you when you're when you're about to do something like for example, going on video, getting on video and now you're live today? I don't know if you've done any other things. What are you saying to yourself? How did you overcome any fears that you had a video or awkwardness? I'm actually super shy. Like I've never overcome my awkwardness by the way. And so just four months ago, it was actually five months ago, I first started I was very camera shy. I've always kind of struggled with anxiety as well, but I was like, I didn't want it to control me. And my dream was bigger than that. So I just face it head one. I've done several lives like oh my TikTok but I normally get pretty nervous before then to have to take multiple deep breaths from the camera and then I'll come on, but today I was freaking out like I've been freaking out for like three hours about this. Like I'm gagging before actually even coming on live because I'm so nervous.

Dave: You know, I do this loud gag yell in the morning like “ahhh!”  sometimes when I've not had anything to drink or I'm in the bathroom and Erin's, like, are you? Are you okay? And they're like a daily thing.

Jordan: That's fine. Yeah. So I just, I just face it head on, and I don't allow it to slow me down or stop me.

Dave: It's not easy. Yeah, I mean, it's just, it's really just a decision right? It's like I can I can. I can. I can waste a lot of time just kind of muddling over this. And that's what I think we do a lot is like and I even see it in the comments like who leave a comment if you've been procrastinating on some shit just anything. Anything. You know what I mean? In what is that? Like? Seriously like declare it put it out there make a deck of public declaration. Here's why. Is because it's because you've not made a decision yet. You know what I mean? Just make a decision. Just make a decision. Even even if it's no make the decision today the decisions no matter maybe you want to change the decision in week or in a month. But today, like if y'all want to take a break from your business or whatever. I'm done. Done right now. I'm putting this down. might come back to it later. So much more empowering to do that to say that, to operate like that instead of the old bullshitting you know the the dishonesty the self deceit, it really because if we go back a second ago, and I'm just going everything that I'm saying right now is based off what you said, because I believe what you're saying is true. And a second, you said you got to believe in yourself. That was the thing that you've done. You've said two things that were difference makers in your business and in your life so far number one was the size of your dream. Number two was and also the consistency, the consistency piece. Okay. So I got to make a decision about all of these. All of the what, what I come what I call them is incomplete pieces. Your life right now is a series of incomplete puzzles. Right? Everything's incomplete. And I'm not like just take this in for a second because mine is in some ways to. It's an incomplete puzzle doesn't have to be a complex. It might have just been a couple of pieces, but it's incomplete every time that I have something that's incomplete that I don't complete, even in development cycles. Why do you think people get you know, why do you think we get fetishes and why do you think we have learned this? You know, things that it's because we didn't complete cycles? That's a lot of times what it is in. I don't want to get too complex with some of this stuff. When I said the fetishes it's it's there's a there's a rabbit hole. I don't want to go down that rabbit hole right now. But what I mean is to make this really simple, as a lot of us have incomplete. A better example from childhood would be we didn't get certain nurturing and loving. And so that's incomplete. And so you hear people who say, women have daddy issues, that's better. That's bullshit that's putting women down. It's an incomplete development phase where the father didn't stick around to love and support the girl through that development phase. That's what it is. It's not the dad. It is that disrespectful way to talk to women. And so that's an example guys have it too. If I if I didn't have I didn't complete a certain development cycle with my mother and I would have mommy issues in many of us men do

 

We continue to create incomplete puzzles our entire life, to the point where we don't know who we are, and we don't believe in ourselves. And that's where our lack of self esteem comes from. It's it's my wife made a wonderful point. She spoke at a recovery convention last week and she spoke on trauma and she said that it's not the event. It's the lack of completing the processing of the event. What I'm saying is, because we all experienced traumatic shit, whether it's a car accident, going to war, whether it's giving up, whether it's witnessing something being abused, but the trauma, the real hurt comes from not processing in completing the healing. Right. So we basically will, trauma happens when we stab ourselves. And then we say, Oh, that's not a problem. I'm just going to move on with life no and no band aid, no first aid, nothing. So when we start our business, the same thing happens. We carry these patterns in these old habits into our business as well and so we don't complete things. We don't make decisions and we really owe ourselves self care and that self love to for example, if you start to challenge you know, it's that simple. You can really say, Hi, I went through this and it wasn't for me, or I went through it and it really was for me, but just Now's not the time, or I went through it and it is from me. And 20 years ago was the time. Now is the second best time that we complete things and then we can feel good about ourselves as a sample is a relationship. A lot of us bail too soon. You know, I wanted to be able to get married soon in my marriage, but I stuck it out in thin air and completed rehabilitation and healing work that I needed to do on myself and that we needed to do as a couple. And so we have to give ourselves a break. And don't get mad about the results that we don't get for the work that we don't do and that's why you're just about consistency in these pieces are wonderful. What would you leave people with this morning? What piece of advice or you know, experience or support would you leave with everybody who's hanging on every word that you're saying this morning?

Jordan:  Sure. Yeah. Just remember, just be consistent and just kind of want to piggyback off what you said about procrastination. Procrastination, if you're average, like there's no way to sugarcoat that so you just have to get over that figure out what you want in it and run with it. So that's basically my only advice. It will keep you as a big thing. 

Dave: I'll keep you average, because that's what everybody's doing. And I mean, there's nothing wrong with being average or ordinary. There's really not I mean, just because I wear a shirt that says fuck average Be Legendary almost every day and some days even has a hole in it by the way, you know? Shit happens. But it's there's no there's nothing wrong with being I mean, it's just for me, this is my this is my church. You know what I mean? Like I don't want to be, I don't want to be absent. I don't want to be one of the ordinary, I want to be Legendary in every area of my life that's important to me. And I want to fulfill my values and I want to. I want to feel good about the life that I live in. The way that I do. That is the things that I talked about today in a way that you're doing that are the things that you talked about today. And you should be proud of yourself and I know I am in the community. I can tell people or know you and we're going to be following you now. And so I look forward to a bunch of new friends. And thanks so much for coming on this morning. And thanks. Yeah, come back and see us if you're willing. All right, I will. Thank you. All right, Jordan. We'll talk to you later. All right. Yeah. Yeah. All right. My friends. She made it out a lot. She said she was nervous, but she killed it. And that's the beautiful thing about well, just walking through your fear. The beautiful thing is, that on the other side of that fear, is usually the results that you want. And on the other side of that fear is also going to be some work. Remember, there's always going to be work that's involved with anything that you do that's worth anything. Anything that's going to be great and legendary for sure. Okay, because legendary is a full knob a couple of notches above great, you know, so if you're going to do something that's legendary, it's going to take some work. But wouldn't you rather do something that's legendary, even if it's one thing, if nothing in your life you would consider and that was that was legendary, you know? Why not make this legendary? Why not make your business? Why not make the effort that you put into this because it's so ripe and prime and available to anybody and everybody who wants it? There's no point. I mean, there's obviously laws and stuff that we're not even getting anywhere close to any of that stuff. I mean, this is just an empowering business model that is proven to thrive. Through pandemics, recessions, and it's just, it's just ripe and prime for really anybody and the beautiful thing is you come in for the money. But really, you get so much more out of this process and out of this business and out of this community, a lot of growth, a lot of development, ultimately stepping into your full potential. Be Legendary, get out of here. See you tomorrow. Peace.

How To Bring Your TikTok Followers To Your Instagram

Below is the transcription for this episode: 

 

Matt: Okay, we are live I just did a GS welcome in I just did a whole show intro for like two minutes and then looked up in my corner on my screen and realized we were not live yeah, we are live now it's Friday July I was just commenting that I had a headline from the Wall Street Journal that said it's the most expensive it's been to buy a house in America since 2006. I just sat here in front of a screen talking to nobody except me and our guest Tyler and Jalen and Roxio team behind the scenes and oh my god. Anyway, we're here. We're live. It's July 8. If you want any merch or like a shirt or a hat or a hoodie or something you can go to Legendary.shop. You can see we've got cool T-shirts, all kinds of good stuff. Also, if this is your first time tuning in, and you don't know about this yet, you can text the letters WL excuse me to 813-296-8553 you can see it on your screen right there. You just send a text message Wu L stands for wakeup legendary. You'll get a text every single time that we go live. And that way you'll never miss an episode of this if you're joining our business builder challenge or if you're just discovering legendary marketer, we encourage everybody in our community just to tune into these every single day live there 30 to 60 minutes short. You probably listen to podcasts and stuff like that anyway, so why not tune into something that's going to help give you ideas on how to build a business online, grow your income, grow your revenue, that kind of thing. So we are and there you go. I just got my little message. There it is. We go live every single Monday through Friday with different guests. We bring our guests from our community guests from outside of our community. A lot of times we bring in people who have been successful marketing online, whether that's with a digital course coaching, consulting, affiliate marketing, that kind of thing. And today, we've got a really interesting guest and I say interesting because he's been one of the most consistent, I think that I've seen in our company and certainly just in the last few years in our industry, and he's been around us for almost two years. Now. Something like that. Pushing to yours. So let's bring on our guests. And if you all in the comments can give Tyler a little hand clap emoji to welcome him to the show. Tyler what's up?

Tyler: Hey man, thanks for having me on the show. I really loved watching your intro twice.

Matt: I've never done that before. And I was like, I'm glad I caught it. We could have kept going. We could have done a whole show and it just would have been nothing.

Tyler: That didn't happen. No. I mean, thanks again for having me on the show. I appreciate the kind words. I can't believe it's already been two years.

Matt: Yeah, yeah. Well, it's close. I mean, I think I think you might have found us like last 2020 But like late 2020 or something like that. Yeah, basically two years, which is pretty cool. For you've been on I think you've been on the show like three times now but for people who maybe just don't know you or haven't met you before, do you want to give people a little bit of a background on you and just like how you got started online. You've made a lot of money on the internet. And you're a really skilled content creator. I don't know if you know this, but behind the scenes, like on Thursday, business blueprints, sometimes we'll look at the angles and things that you've created around your specific niche that are really creative. That no one's done before and generates a ton of traffic and it's really compliant and it's super creative to which I think is some of the best I've seen but give people a little bit of background and history on you.

Tyler: Thanks, Matt. That's really cool that I didn't know that at all to you on a Thursday. So that's actually pretty cool. But I was a banker. So I went to college. You know, I got my bachelor's degree in business administration. And I was after immediately after I got my degree. I went to work at Best Buy for $13 Okay, I stayed there for two years. I tried to move up the ladder multiple times but it didn't work. I was qualified and it didn't make sense to me. It really, really really did not make sense. I was like I have the degree I know my coworkers don't agree with the people Fine, whatever. So I got frustrated. And I eventually lost it. I worked for a bank in Walmart. That was great. But it was $15 an hour and I was like okay, cool. Moving up here. More money. I couldn't handle what it was. Maybe I was working 60 hours, 70 hours a week because we were understaffed and this was when COVID started. So I use COVID as an exit strategy and for working at USP that allowed us to so it was great to me. But at that time, I was trying different side hustles. In fact, I tried drop shipping nine different times. I know it was something else but I found different products. You know it's promoting like nebula projectors, and stupid, stupid little. They're just so dumb. They were so dumb. They were so cheap, but I was like I was doing anything. I was like, I have to get out of a nine to five work life. I have to do it. And so eventually I found the 15 Day Challenge. And that kind of brings us to where we're at now. I've been promoting, you know, for over two years, and I've made over 300k just with one product.

Matt:  Yeah, that's wild man. Isn't that crazy? It's not and I've seen lots of people. I've seen lots of people who have who have come in and done six figures in this industry and really throw it all away and and we haven't really had like, you and I and Dave or you haven't had like background conversations or coaching or special treatment or anything like we don't really I don't I my guess is if I searched my email inbox for emails between us, I don't know that there's any actual right. You've been just kind of silently doing your thing in the background, but it's been cool to see you grow and do that. And my guess is you've also got additional income streams outside of this too, that are large and doing well as well. But I wanted to just really quickly give a little disclaimer to everybody who's watching or everybody who's here too. That you know, Tyler's results are not typical. And if you're considering purchasing something or investing with us as a company, you know, I wouldn't expect to make as much money as Tyler's made because the average person doesn't, but you can probably get a sense from the way Tyler talks. It talks. About You know, I had to try anything I was determined I was going to do the work. I was going to figure out that there's a little bit of a there's a little bit of an itch there's like there's you know, you're you're ready to work for it. But so you find September 2020 during the pandemic, were you like working from home during that time or?

Tyler: No, because I was a bank teller. So I was upfront dealing with customers. I had to wear a mask from 8am to seven or 6pm.

Matt:  Wow, great. And you start our challenge. Having done drop shipping, having done things like that, you start to challenge and you just start you're just like alright, bucket. I'm gonna figure this out.

Tyler: I'll pretty much app. I mean, and I basically, I think one of my main reasons I had success was it was like a pain point. I think pain is a great motivator. You know, I knew I was losing so much time because of my nine to five job and then you know, the paychecks were boring enough to sustain what I wanted to do. And so it was like that pain is what eventually just kept pushing me because everything about us was a good shower before this. I was like, What can I say on the call? That's gonna be good. And it's like so instead of basically you know coming home from work and being like I'm tired I don't want to do that. I was like, I'm tired. I have to do this so I can get out. It was completely different. It was a completely different mindset. 

Matt: Yeah, I resonate a lot with what I used to when I was first getting started. Online, I was trying to market some travel. I don't know what I was doing, but I was determined that I could sell this high ticket travel product as an affiliate, and that I could do it through Google ads. And no one had really done it through Google ads before and I didn't, I failed, but I learned valuable skills that I still use today to grow businesses. But I would wake up at 4am before my coffee roasting job at 6am. I wake up at 4am and all I did was just go through this stupid Google Ads training. And it was awesome, man. I mean, I found this Google Ads training. I think it was on. I don't know if some cheap, some cheap site or I don't know, it's like it costs $97 But your first course on that platform or whatever costs like $7. I think it was a Udemy and so I got this little deal on Udemy. In fact, you know what, here it is? It was with this guy. Check this out and share my screen. This is ridiculous. I took this course from this guy.. And I would wake up at 4am and I would I would watch this freaking guy with this stupid beanie and he is stolen annoying. But I was like, Dude, this is all I can afford right now. I'm gonna buy this freaking course. And I went through it and made a little bit of money. I didn't. I didn't grow to nearly what I wanted to or whatever but I was like, Alright, look, there's there's there has to be a way for me to put $1 in and generate leads and grow sales and I know marketing a little bit. And so I would do that for a couple hours in the morning. Go to my job for eight hours. Come back home. Keep going through that. Try to play some ads, spend 50 bucks, and then drive Uber at night. So I had enough money to pay for my ads that were failing and not making me any money. And eventually I just started compiling the skills. I did that with Facebook ads and all this other stuff and it turned me into a good marketer and made me some good money. But it was sort of like, I have to find the time we've had stay at home moms who have come out and be like, Well, where did you find the time and they're like, Hey, we I didn't find anything I made the time like I did this time. Man. That's cool. That's cool. And it took you a couple of months to get going. From the time that you started the challenge to get a couple of months to get set up and get going on. Did you find most of your early success on TikTok?

Tyler: Yeah, so it was mostly on TikTok so basically, for a couple of months before I made my first $10,000. That month basically I was posting primarily on TikTok and I'll say this because TikTok  isn't really a great lead source for me anymore. I primarily focus on Instagram, because what I think is like Instagram, TikTok is a great way to grow following right you can grow a following you can get it then send it in but you're honestly the sole purpose of TikTok should be to send people to your other social media because then they're going to convert on those platforms. Instagram is basically meant as a selling platform because you can close deals in the DMS.

Matt:  Everybody if you if you aren't like if your ears didn't just perk up when he said that I would lean in because he's about to drop some. Well, you did just Eddie's going to keep dropping some gold nuggets. But I That's huge. That's huge. What a simple mindset shift about how you think about these platforms. And I think that at that higher level, sort of, you're looking down on these social platforms at a pretty high level where you're like, This is the purpose here of this TikTok, this is the purpose here of Instagram. And you're so right that that is a selling, almost like they've set it up and established an E commerce platform on the platform. I mean, you can literally, you know, put in products and whole catalogs of products that you can sell inside of Facebook and Instagram. And they can pay inside the platform. And yeah, it's crazy to integrate with Shopify.

Tyler: All that Oh, yeah. I love that. I mean, I mean that the drop shipper in me loves that you can integrate with Shopify.

Matt: Dropshipper in you is dead. Long gone.

Tyler: six feet under, that's for sure. But yeah, I mean, that's pretty much all I do. And the funny thing is people ask all the time, what would you use for your recording and what do you use to make your videos and I'm like I do everything on tick tock I normally do everything and tick tock. And then all I do is I use a website to remove the watermark. And then I just posted on all of my other accounts. So Oh, yeah, you mentioned that suit. So YouTube shorts. I've grown like 1000 subscribers every month. Because of YouTube shorts. And it's just me reposting my tic tock content on YouTube.

Matt: Wow.

Tyler: Powerful, just super powerful, right.

Matt: Sometimes I wonder if Yeah, first of all, completely agree with the whole idea of just creating everything in TikTok like the ease of use, like I feel decently in tune with, like platforms and usage of platforms and user experience and stuff. Man, it's so easy to create a content inside of TikTok and huge green screens and use different music and, and duets and like all of that stuff is just stupid, easy to use. And then wow, so reposting your stuff just on YouTube shores. Here's what I've found. Like just to be real Frank is I feel like the numbers and sort of the organic reach of YouTube shorts has been less than expected. I still tell people to put their stuff on it but I was a little surprised that you said 1000 Each month coming from YouTube shorts is crazy.

Tyler: Don't Yeah, it really is. But yeah, I think I agree with you though, because I mean compared to Instagram and even TikTok. The viral reach just isn't there. Like if I have a viral video go on YouTube shorts. I'm only gonna get maybe 5k views but that's better than when I normally post. So it's like, okay, I guess it doesn't hurt.

Matt: Yes, yes, totally. I, I think that so, I recently was talking about and I wrote an email about this recently about this the social cycle that happens and how people need to be reposting their stuff. And what I've been finding is a lot of what a lot of like content creators or affiliate marketers will do, is they'll hear they'll get wind of somebody say oh, TikToks dead or Oh, Instagrams dead or YouTube shorts is dead. And it's actually this new hot thing over here. That's this is it now everybody's on. Everybody's on Pinterest. Now you have to get on Pinterest and then they'll put all their focus and attention just on Pinterest. And then by the time that they figured out how to do that platform, it's now like it's now dead like Instagrams. Now the big thing again, and it's just this cyclical thing for the last two years. And it's cool to talk to somebody who's been around for two years who could actually like speak and attest to that because I think these people are just are just making like people in the boardroom of Facebook are sitting down and just being like, Okay, here's what TikTok has done, they've overtaken our whole audience, we're losing ad revenue, like we have to copy this. So they copy it, and they come out with reels, and they launch it on Instagram, and then they bring it over to Facebook and then, you know, in whatever order you want to put it in YouTube shorts, and then you know, so everybody's now in the short form video content. And then somebody who's going to innovate with the next thing. And if you're on all those platforms all at once, it doesn't really matter which one's hot or which one just made an algorithm change and everything's different. And now everybody's getting traffic here because you're already there. And I feel like that's a really powerful Omni presence, a strategy that you're definitely employing by being on all of those platforms and growing big audiences on all those platforms. But could you speak more to like how you view TikTok as a platform to get people to your Instagram? Because a lot of people ask me they have this never ending question of like, well, what do I don't have 1000 followers?

Tyler: Oh dude, no, ma'am. I think I didn't hear anything new. So it definitely froze.

Matt: Oh, sorry. Nice. I'm getting a bad WiFi notice right here. I was just asking for it. People ask me a lot. I don't have 1000. I don't have 1000 subscribers on Tik Tok so I can't put a link and a lot of people that I know who are making a lot of money are there they're pointing people to Instagram during that time because hey, go to my Instagram. You can have a link in your bio anytime you want on an Instagram profile. Do you do most of your calls to action to follow you on Instagram or how do you look? What do you do to get more people over to your Instagram? 

Tyler: What I will do is to sync your Instagram like on tick tock legally. And then what I would do if you can't if you don't have enough followers, just say you know in your little bio to say follow me on Instagram. So do something like that as well. And then whenever you make your videos whenever you do, you know, put your head down for six months, you know, follow me on some message. Send me a message on Instagram and then maybe in the captions also, or comments say message me on Instagram. Here's my Instagram. So there's just multiple ways to do that. I mean, yeah, cuz that's what I don't like about tick tock, okay. There's a lot of things. But, I mean, I have like four accounts. I didn't really have four accounts because they just hate me. But anyways, we want to go into that book this I've restarted so many times. And in fact, when you guys messaged me to come on here, I had lost my Instagram account. My main account was 300k and I was paying okay, but I always create a backup account. I always have a backup account. So yeah, that's basically it. That's basically why I would suggest I'm digressing. You know, you just have multiple calls to actions to tell them to go to your Instagram. And then once you get moderately big, create a backup, definitely create a backup and save your videos here. So I know a lot of other affiliates, Camila, Andre, to name a few days lost their accounts once before. So you can be so dependent that you're always going to have those accounts. So just create a backup save it to your phone, because I have at least 600 videos plus TikToks all my photos saved so that if anything goes bad, I can just start re-uploading old content. And that's the other thing too is you should always repost sometimes if I'm out of ideas of what happened. I'll just go back through my old videos. I'm like, Okay, well that performed well. Let's record a new intro. Yeah, and then just re-recorded. And there we go. We got brand new content.

Matt: Yeah, totally. Man So did you get your Instagram account back?

Tyler: I did. They were I just got an I got an email and we're like, we mistakenly removed your account and I'm like, great, thanks. For three days I was gone. It was gone and I averaged 20k to 30k views per reel. 

Matt: Yeah, that's also getting stuff back from Facebook and Instagram. It's not there. They're kind of a disaster like that. But you have to play the game because of the degree of reach and yeah, it's just crazy. Jeez, man. Okay, well there's some huge gold delegates. Thank you that was like a little free training for people who are newer and trying to point people in generating leads but are unclear about that. That's super helpful. And also, you know, one of the big benefits of it's just funny to me that tick tock would even put that option on there. I've always thought that since they started, like zero to one and the Instagram one. I was always just like a man, and early on in 2020. We had people who had like 3000 followers or subscribers on YouTube, and they just put their YouTube link up there that they would start. They would do a ton of calls to action. Like go to my you know, go to my go to my YouTube for a longer version of this or go to my YouTube for the full version. And they grew like I know Thomas grew his YouTube, he was getting like five to 10 subscribers five to 10,000 subscribers a week at one point and it slowed a little after that, but he was just blowing up his YouTube, which is so powerful because you can monetize your YouTube anyway.

Tyler: No, I agree. And I agree completely. And I remember seeing those and I knew they weren't. Yeah.

Matt:  But I think the larger picture is that you're moving people and basically you're taking followers and moving them around to different places and moving them around to different places that you can find you on different platforms, getting them on your email list as well. Just moving them around to different different places so they can engage with the different places and then if that Instagram goes down one day, they've still got you on TikTok. They're still subscribed to you on YouTube. They're still on your email list. Right and Ryan's they're easily marketable. And then you can also be like, Hey, have you missed my Have you missed me on Instagram? You know, my Instagram was deleted or whatever. Andre did this when his big account went down he sent out a couple emails to his list and was just like hey, you know I lost my Instagram if you want to keep following me. Go follow this accounting gurus and he goes to the next account just as fast, so well, cool. Tyler for people who are in this. So you started this two years ago. I want to give you the opportunity to speak to people who are newer and who are starting today and here's some of the objections I hear. Okay. I hear it's a little bit saturated. It's too late, right people like Tyler who got in and 2020 they got in when it was good, and that's why they're so successful. And now, you know, it's 2022 and everybody's online now. And you know, there's no way I could be successful because all the good is now gone. You know, what do you do, what would you tell people or what do you tell people who come around and are just getting started now, and I want to build a big following but also want to grow a big business I would tell them.

Tyler: That year after year, that's something that continues to grow exponentially. I don't know the exact statistics but it's just growing so fast, and then nothing was being saturated. I hear that all the time. And the thing is it is like people think that they all have to promote the same product. They all have to go into the same niche. You can promote anything you want as long as it is an affiliate program. Like for instance, maybe you are maybe you go to the gym, seven days a week, maybe deliver you know, at the gym, basically. And maybe you want to start promoting or showing off you know different workouts and then start promoting supplements. You can do that. And you know, we'll just be in that. Basically that category is a niche with other people. You're not going to be competing with anyone who's promoting Like for instance, you know, maybe you're wanting to promote how they're built a stock company or something like that. But maybe in the wealth niche, or maybe you're not even competing with people that are promoting beauty products, okay, so no, it is not certainly not saturated. And keep in mind that I wanted to give up many times. I wanted to give a bowl I like especially those first one to two months that I was always doing. I'm like, is this another flop? Like dropshipping Yep, I'm not saying dropshipping doesn't work because it's much harder. It's just much harder. It was harder for me. But um, let's see. Let's see. So yeah, I mean, I wanted to give up. I had a good support system and I was determined. Like I said earlier I had huge pain points. That was motivating me to get out of a situation where I was always hungry. And each time that I failed like how you were talking about you know, you were doing Uber and you were trying to do your Google ads. If you learn things you learn every time you fail, learn from the noise. That's how I think you should be acquired. You know, it's not a classic quote, it's like Kanye or someone said a problem. Basically, you know, they're not failures, they're lessons.’

Matt:  Yeah, sounds like something Yeah, yeah. Yeah, I totally agree. And I think that I think the saturation argument Yeah. I, I think for people who are getting started, I would just echo what you said. There's, there's, I don't wish I knew how many people are coming online every single day. And how many people are joining TikTok every single day on Instagram every single day. It's absurd. And somebody asks in the comments, I thought this was an interesting way to say it. He asked let's see if I can find this comment. So there's no ceiling to this business. I would actually be a little bit contrarian. I would say there is a ceiling, there's probably a ceiling for everything. But the ceiling is higher than you would probably ever imagine. And it's the ceiling I can assure you is high enough for you to live a really amazing life and have a really amazing business. That's for sure.

Tyler: I mean, cuz I'll say like, one of the most popular ways people do affiliate marketing is blogs. And there's one blog I think I follow where she actually did just that one. So not only when you get sponsorships are larger than your accounts. will grow or blog grow, for example. But you will also know, you'll be making a ridiculous amount of money and affiliate marketing as long as you're successful. I mean, for example, the blog that I follow, she makes $100,000 per month by promoting affiliate products. Obviously that's like not everyone's going to have that success. But still, like if you are determined, you put your head down and you beat them. This becomes what you breathe, essentially. It's possible. Anything's possible. It's just how bad you want it. How bad do you want? That's it.

Matt:  Yeah, and I think that the learning curve, there's a learning curve to it for sure. But if people really actively run after it, and learn it and get the best mentor I ever had 10 years ago, he described it as you know, if you he was in the context, talking about copywriting, but he was like, Look, if you want to get really good at marketing, and if you really, really want to be able to make people make buying decisions. And you want to make some money online. You haven't you can't you can't approach it with a mediocre sort of, yeah, this would be cool kind of approach. He always said to me, “ You've got to become obsessive, like imagine the ways in which professional athletes are obsessive and become their whole life. And it'd consume their attention. They become enthused with it. And sometimes people are like, Oh, but that just seems like, you know, unhealthy or something and it's not really it becomes like you would probably say like it becomes a habit. And I look back on the last 10 years of of my life and people think that I work a lot, and I do I do a lot but but I look back and I think through my college days, and I think through shortly after college when I would text friends that I graduated with and stuff and they'd be talking about playing NBA 2k Whatever 15 and on Xbox and they're like, Hey, you want to hop online, we can put the headsets on or whatever and like I haven't owned I haven't owned a video game console since I was like in high school I think and and even then I was selling shit on eBay. And I spent all that time that other people had hobbies like that. My hobby was just learning how to market and sell online. became like this fun sort of surgeon. I even have to the point where like, it's just like a fun hobby for me. But it bothers people. It bothers people in my life sometimes like my wife or like my family or friends or whatever. They're like dudes, just not working. And I'm like you feel bad. That I'm working. I am happy in my hobby world. Because I've learned to take this as a hobby and I became obsessed with it like there's people who golf for six hours a day, and it's their hobby and they have fun with it. And I just can't right now legitimize spending that much money on golf as a habit. I'm going to try to make money from my habits. And it's just it's funny how that like that word people are like bothered by it and they're like upsets them or makes them uncomfortable because they they can't stand their work or they can't stand what they do. And and I just think if people became obsessed with a hobby of making money on the internet, and and studied it and became obsessive with it the same way they do with their golf game or buying that new chip or that new pitching wedge or whatever, you know, I don't know if it would work the same.

Tyler: 100% I'll even go into it like it's funny because people will see others that are having success. And they'd be like, they'd rather just turn a blind eye to it. They were like okay, well, they're having success. So I've I've lost friendships, unfortunately, but maybe isn't really Unfortunately though, at the same time, because well like for example, I had a friend who you know, he he was he was also working in a bank and I was like hey, you know you're you go to the gym a lot. You know we can help you turn it into a fitness influencer. I'll find a product for you. I'll do it all for you. Never any interest. Never any interest. And so if you just start, we started over time, I just stopped seeing him. Adventure hands, you know, made a falling out but still like it's just like I was willing to put in the work and time and trying to help you and whatever. But I think there was a part where there was kind of like an envious like, you know, I'm in like I'm obsessively trying to create content. I also want to drop this tidbit of information that I create three days a week. Okay. Tuesdays, I either create a YouTube video and then I send it over to my editor on Fiverr for some 50 bucks. Really not bad at all. He does so for a 10 minute video for 50 bucks, not bad. And then he makes my thumbnail too. You can't really get him but anyways, so Tuesdays I do that or I create a blog post, okay, because I'm probably in the blogging, more affiliate products. Yeah. And then Mondays and Wednesdays, my schedule pretty much remains the same. What I'll do is I'll batch my content, and I'm not sure if, you know, I used them. I'm sure you're familiar with that. And so basically, I'll explain it for any newbies, that are basically I do a bunch of content research and then I basically make eight or 10, TikToks in one day. And then I'll save them all to my drafts on all my other accounts. And then I will post those daily on other accounts. And then I will do the same thing on Wednesday. So then I'm making 20 TikToks. And then I'm done. I'm done. And then I go live later and then I'm like you know don't do whatever else I have to do like we're keeping a heap of people. But whatever else business wise I have to do. And then I'm done. That's it. That's my day, one to three hours a day. Three days a week.

Matt: Crazy. Crazy. That's super cool. And that's super cool for a myriad of reasons. But the batching thing. I see so many people when they post videos, they're like, oh, this person wears the same shirt every day of their life. No, hey, they made 20 TikToks on Thursday.

Tyler: Exactly. It's funny someone commented they're like, I Tyler you're like you need to do his laundry or something. Mike I made that video months ago man you don't even know and so fun fact I actually. So in January. I had a hair transplant while I was there, and it was so great. It's been great so far, but I'm trying to grow my hair out now. I'm trying to be like them or something. But anyways. Like, I was like, how am I gonna make content? How am I gonna make content all during all that time? So right before I would go, I would just put my phone up and then I would just walk in a room and I'd be like, and I would just do that. I just do that like 10 times. Different shirts and stuff like that. And then when I was covering, I would register, you know, do screen recordings or whatever. I can just put them all together in my phone and then just, you know, alternate so it doesn't look like I'm wearing the same shirt every single time. That's it. So I was I didn't I was more. I was just thinking ahead.

Matt:  Yeah, I mean people think through all these different excuses. Oh, I can't do that because of this. That's hilarious because I never would have guessed I looked at it. I mean like I don't study your content, but I've looked at your content. I wonder about your channels and stuff. And and I've always just thought like wow, we'll just want a stupid simple way to intro video. You just walk in and there's a little headline on your screen and you're just like we were at our last mastermind. And your Andrea did. She's from Peru as she did. She did a talk that was headlined and I thought this headline was so gangster she was like the headline of the talk on her PowerPoint was mastering Tik Tok in 2022. AKA how I made six figures on TikTok without talking and, and it was just like, I was just like damn, it might be the best headline I've ever read. That's pretty good. Yeah, yeah, it was good. It was good. And the talk was really really great. But it goes to your point, just like you know, you've got a little headline thing sticking above your head and it's just like the video will talk for me or whatever, you know.

Matt: We were just also talking about how headlines like that and stuff are really useful for going live as well. Like have you ever seen the people and we can start to wrap up here but we are seeing the people who go live with a green screen of their notes. App. And they have like, you know, live and the green screen has a headline and it's like, I'm a leftist who hates Trump debate me you know or something like, all the time I see it all the time and it's like or they'll put like, so we were doing an example yesterday  our Blueprints call. We do a webinar every Thursday. And let me find my note. My phone's acting up. But on my notes app, I basically pulled open my notes app and I wrote a little headline here it is. That was okay, so it said like get my $37 eBook for free and finally learn how to get your dog to obey your every command. And I took a screenshot and then put put it up as a green screen behind my head and I was like, Look, if you've built an audience of people, you don't necessarily have to say into the camera, everything you can as people are scrolling, okay, they're scrolling or scrolling or scrolling and they grab one little headline free and they grab an ebook and train my dog free eBook train my dog. Okay, it's usually $37. It's free. I got that in about three seconds just looking as I was scrolling. Okay, what am I here for? You know, and you start and I just think people with their level of creativity you guys have to everybody who's watching this you need to go study people like Tyler and Andrea and Josh and just people that you've seen in our community and how they do this because there's people out there content creators who are so skilled there, if ever talking, sometimes not talking and just pointing and giving really good copywriting and, and your copy at the beginning of your videos is so good. Some people are like well I do something similar and I and then I'll pull up and like somebody like yours or I'll pull up in this guy's hilarious I don't know if you've seen this guy but it's his TikTok  is Dave's weight loss. And he's reading scripts that I'm pretty sure he found these scripts on YouTube and he's literally just reading them verbatim. And his headlines are so damn good. He starts out with like, five foods that you should never eat again or five alarming signs that your blood sugar is too high. And he just reads right into the camera and his headlines are amazing. Three unusual secrets to lose weight fast you haven't heard before. And so he goes and then if you look at his links, he's just promoting some sort of clickbank affiliate products if he's an affiliate marketer, but he's got 537,000 followers. Yeah, he's got 530 years. Yeah, he makes decent money. I'm sure.

Tyler: You know, I do. I want to mention, you know, I mean, like, like you said, like, we're talking about headlines. That's like, your, your intro, and the first like, three four seconds of your video are gonna determine if they're even gonna watch the rest. So it's your highlight if your headline is not and the thing is it is like I really wasn't good at it. In the beginning, I would just study other people and work on payments. But the more that I did it, the more it's like a muscle, you know, it just like just like, just like a bad I mean, just doing affiliate marketing where if you're doing content creation, I couldn't talk in front of camera. I didn't want to talk at all. I was scared of my voice. I mean, three years ago, I was trying to start a YouTube channel. And I'm like, I don't like the sound of my voice. And I do this. I keep doing this. And I just kind of got over it. But the more that I did it, I was like, Okay, well, what if I talk like this instead? Or what it's like this instead. And so it's like, you start to there's a point, I don't even know like a precipice or whatever, where you're just like, Okay, well, I can either give up or I can improve. And, well, I guess I improved so I guess that's where I'm you know, that's why you're here. Yeah, it's, man. That's super powerful. I'll give you the last word. We'll wrap up for the day. I'll let you get back to it. You know, for people just starting the challenge today, people who have just created their first tic toc and you're two years later down the road, what would you say to those people?

Tyler: Just keep doing it. consistently do it.  You know, you don't have to post every day. Don't post every day. I mean, because that's exhausting Troy batching Hi, I highly recommend batching you'll feel much more energized you'll be you won't be burnout. That's that's a thing too. And I've seen people like Gary Vee post three to four times a day on TikTok. Don't do that. You're just gonna burn yourself out okay? Just can't just show up consistently. To work consistently. That's what I do. It worked. And I'll hopefully make a lot more money this year by being consistent. So that's cool.

Matt:  If you've been anything it's been it's been you've been consistent for sure. And that's what I tell a lot of times on top people is like, hey, we might not be the most gifted, the most talented, meaning I mean Legendary, but we are consistent. We've been showing up every single day for five, six years now and that's what we do. So anyway, Tyler, thanks, man. I'm gonna put your Instagram for people to follow you and thanks for coming on again. We'd love to have you back a few months down the road.

Tyler: Sounds good man. Thanks for having me on and I look forward to next time.

Matt:  Cool. See ya. All right, guys. Here's Tyler's Instagram. You can follow him just shoot a message and you can follow him on Instagram. And let them know they found them there. Give them some love. And let them know what was powerful about today. Thanks for tuning in guys. We will be back on Monday. Same time, same place, same everything. Just just consistently showing up just like Tyler said we're taking his advice. We'll see you guys on Monday 10am Eastern. Have a good weekend. You know if it's summer and you have nice weather and it's warm out. Find a pool to relax.

How To Get Your TikTok Account back After Being Banned

Below is the transcription for this episode:

 

Dave: What's going on my friends? It's Dave Sharpe, your boy, your pilot, your tour guide and your show partner Matt Hetzel. He'll be here tomorrow my friends. I know you have to deal with one more day from me. It's hard, it's hard to listen to this mug. I get it but guess what? We have a returning guest. I believe I believe this guy is a returning guest which is two returning guests in a row two days in a row if we're having this phenomenon happen. So please help me welcome Maynard back to the show. What's going on my brother?

Maynard: Hey, Dave, thank you for having me for the second time. Thank you.

Dave: Hey, thanks for coming on for the second time, you know, I mean, absolutely. It's it's you're excited at the beginning. You know, it's like oh, yeah, I definitely want to go check this box, be on the show and then I'm out of here. And but you're not you're you're still available for us to talk to and you haven't gotten so big that you forgot. We appreciate it. So give us your brief story. Your legendary marketer story. How did you find us to tell people what happened when you did what happened? Then we'll get the update. I guess we'll get the update since we talked last but just for those who don't know who you are, briefly introduce yourself and tell them how you found us.

Maynard: Absolutely. So my name is Lena. I used to be a field engineer. So my job was basically to go to remote locations and it's different from most people so it's not like a nine to five job. It was mostly like rotation on schedule. So I would have to go, you know, install some equipment in remote locations for like six weeks and then I would come back home for four weeks and then I would go back for another six weeks and so on. So my job was different from most people and I guess I was sick and tired of my job because I was always away from my family. And I guess like most people I was on TikTok, Instagram, trying to find, you know, some way to make money online. And I stumbled upon it because I can't remember his name honestly. And he was talking about, you know, affiliate marketing, right? And how he was able to make, you know, two times or three times his income and I was just intrigued. I checked out the training that he had, and it happened to be Legendary. So I just and I'm not gonna lie, I thought it was a scam. Okay, I mean, I use a prepaid Visa. So I did it. I didn't use the thesis I had. I just put $7 into it. And I was afraid it was a scam right? But I guess it's not so that's really my story. And I think I found the guy on TikTok. And I just got the course and I put in the work and here we are today.

Dave: It's interesting. First of all, so glad that you decided to take that leap of faith and at least use your debit gift card or what's so funny. It's so interesting. It's now do you feel like you're more equipped to be able to tell a scam from, like, how to do a little bit of research to validate a website? Yeah, I mean, because a little bit of a little bit of research nowadays. You just say hey, who is this guy named Dave Sharpe, Legendary. You'd look up the Facebook page and see 500 interviews and you realize the guy's not going anywhere? Absolutely. It's but but but yes, you're skeptical at first. You're, you're unfamiliar also because you are working in oil fields. And now you come online and it's like this is a whole new world. To you. So you literally had no experience in legitimately had no online and or marketing skills. Is that right?

Maynard: No, absolutely. And actually, the last time I was alive, or I was, I would say active on social media was in 2022. So I wasn't even active on social media. So it was like I think it was like February 2020. That was the last time I was active on social media. So I'm not going back on

Dave: And when did you get started with us here? When did you March?

Maynard: March 2021.

Dave: March 2021. Okay. All right. So when we talked last, do you remember where you were? And kind of what can you do? Can you bring us back to that point and give us an update on what had happened up until that point? Because we talked about three or four months, six months into you. Give me a little bit of a Oh, three months ago we talked? 

Maynard: Yeah, it was in March. Yes.

Dave: Okay. Okay. So bring us everybody up to March and then we'll talk about what's happened since what happened in that first kind of that's like your first year really, right?

Maynard: Yeah, yeah, exactly. Um, I was able to quit my job in December. 2021. So about like, nine months or so. I, I mean, I was doing right. I was doing, you know, affiliate marketing on the side because I had a job and my job was again, it's different. So there was no guarantee that I would have the right to do what I was doing, honestly, and this is for people who stayed you know, are like you know, I don't want to make content or whatever. I used to make 10 videos per day because I know when I go to my job I wouldn't have intended to and I would actually leave my phone at home. So for my wife so she can actually post the content because I wasn't sure if I would have internet right? So I used to post on TikTok. I've got about now I think the last time we were here. I had about 57,000 followers on Tiktok. And most of my sales by most of my Commission's were coming from Tik Tok. And then I just switched my strategy. I changed from Instagram and I still use it. TikTok. I just switched it from TikTok, and I'm right now on Instagram. So that's basically what I did. You know, in the past three months, I switched my strategy. I mean, it's still the same I still post on TikTok. But I just post once a day, but I just use Instagram. I have over 100 and 1000 followers.

Dave: on Instagram. Now before we get into your strategy, because we're gonna get into that and we're gonna give everybody all the juicy little nuggets that they don't deserve. No, I'm just playing for free. But the problem is, when we get these things for free, we don't pay. We don't pay attention a lot of times. That's the provenance of that and you know you put that same piece of information behind a paywall course that somebody paid $1,000 for. The reason why it's better to pay for things is because you actually use them and take them more seriously. It's why when I am in I want everybody to hear this loud and clear 200 and something in the 1000s who are gonna listen to this replay. I don't ask anybody for friend discounts or I don't ask for things for free. First of all, because if I'm your friend, how much of a friend Am I being by trying to take money out of your pocket? I'm being a friend by paying full price. And being a friend by paying full price and tipping. Well, that's, that's a big baller friend. You know what I mean? It's not that your friend doesn't feel like a friend when you go to them and you're like, yo can I do this kind of $100 thing for $20? You know what I mean? 

Maynard: Yes.

Dave: Where are you at and also what it's like in terms of internet marketing and how that is taken and understood in where you're at.

Maynard: Okay, so I live in Saudi now. I used to live in the States. I moved here from my job and my family. One thing I want to mention though, is I don't do marketing or like affiliate marketing or digital marketing where all of my audience are, you know, from US, Canada, you know, the other countries, but I don't do any marketing here. Although I'm thinking about making it like a course where I can actually target you know, my friends and like the employees of the company I was working on. So that's my goal, and I actually got one friend. This already is in the same company that I was that he actually took the training we got into Legendary as well. So we probably got to work together and we're gonna target those people but I don't, I don't really do marketing here or anything like that. All of my marketing is done outside of this country.

Dave: Well, that's pretty cool. I mean, I actually didn't expect to have this thought from asking you that. But you know, it really is a great example of being anywhere in the world. In marketing. Exactly. Anybody you want in the world? Absolutely. Exactly. You know, I mean,

Maynard: That's all I get most of the time as well. People ask me, like, can it be done from this country and I just tell them all the time, it's an online business so you can do it from anywhere. You just need to know, you just need to have the right tools, you know, to target people in certain countries. 

Dave: So let’s talk about your tick tock journey and then why Instagram became such a heavy hitter for you. What were you doing up until you made this big, bigger switch over to Instagram and how did you get your business off the ground with tick tock? How was the content creation process? Look, I assume you set everything up the way that we teach you how to set everything up and you want a you understood the concept, and you understood the big picture of what you were doing. So I want to make sure that we're clear about that. Those of you who just listen to wake up legendary and then go and try to copy what you hear and it doesn't work. Understand that the majority of all these people have gone through additional training. We have a 15 day challenge. We have online business blueprints that teach four core business models. Consider going through those, however, you I want to talk about what happened with TikTokand with Instagram, so tell us what happened up until Instagram What were you doing? And then what happened that made you focus more on Instagram.

Maynard: Okay, so spotted so I've got about like four accounts really shut down on tick tock. So the first time I tried it was shut down the second time I'm forced to but I didn't really give up because I wanted so badly to quit my job. I made the first one. And obviously the fifth one was the charm, I guess. I was basically and I was taught from the business blueprints I went over TikTok. I got the education I needed and I guess up to now I can't really remember maybe November or something. My videos were starting to basically be taken down from tic toc and I was like, even when I went live, if I say certain mods I don't I still don't know what these are. They usually just kicked me out. So I was like TikTok is not as it used to be, I mean, you cannot say anything you cannot get away with what you say. Even if it meant just teaching people they can still kick you out and it happens a lot to me. And I was like, you know I'm putting more time and more effort into TikTok. Instagram is new now and they're using Rails, right?t

Dave: Instagram is new now. So folks, those of you who are so oh my god, how's the internet gonna change? What's it going to look like in six months? Is the opportunity gone? People who say that stay broke because guess what, and I totally understand your thinking there. I really understand that. But people who think that stay where they're at stay broke, never get started because they they don't really understand the fact that these companies become essentially new companies with their technology every six months every 12 months and you can see and Maynard we have a lot of people that are still having a lot of success with TikTok and those of you who are listening to main or remember that remember, this is just his experience. So what he eats makes you go to the bathroom if you know what I mean? For you, so So also remember that this is not science. This is a little bit of science with some art. So I also want everybody to remember that and manner you know that as I say absolutely you you know this is not a one size fits all but anyways tick tock was given you major issues, maybe they were maybe they were you know, maybe they just really started like you said, looking out for certain keywords like made absolutely words. Things that we say in our industry regularly. Those can be easy keywords. Certain cryptocurrency keywords can be other words because it looks like you're pushing you know and everybody knows crypto has you know, everybody's lost a lot of dreams with crypto. Aren't we all glad that David Sharpe didn't get up in front of all of us and talk about crypto? Yes, we are. It's called Focus, focus, and go do crazy things with your money on your own. But we want to focus on tried and true strategy so anyways, TikTok is just pissing you off.

Maynard: I still post every day consistently even though I've made sales. I still make sales from TikTok but I use Instagram now because I guess it's free to talk. I've got a lot of features that I can use on Instagram, which I cannot use on tick tock which are basically get into just in a few minutes. But I still use TikTok because I know I still believe TikTok is a good platform, right? I mean, that's how I started. And I bet you if I start a new account, I can grow really fast. I do have an account, a second account, and I got like 17,000 but I don't use it. I don't post because that's just my backend. So I can Yeah, I know what I learned.

Dave: It's almost like TikTok has become like, like a place where you can easily get your business off the ground pretty fast. You know what I mean? Like, but the guarantee that you're never gonna have any issues with your accounts is not there as much as we thought it was and so we have to shift our perspective a little bit to being less emotionally attached to our accounts, as if they're some sort of extension of who we are. They're not, it's just an online billboard. And I've seen many people have issues with accounts and come back but anyways, you were saying that you could use TikTok right now if you only needed to use TikTok to to make money with?

Maynard: Absolutely. I mean, I can I mean, I still post every day I still add some comments, but I'm really more focused on Instagram. The reason why I'm really focused on Instagram is because if you go live and this is guys, this is one of the things that I love about Instagram. If you go live, you can actually post your replay of the live replay. You can post it on your profile so people can actually watch it and I've actually made sales from just posting my life. people were really interested in what I was teaching. So yeah, exactly. It's okay so you can see a live q&a. That's what I did.

Dave: Oh, is that a replay of the live? Exactly? Yes. Oh, wow. Yeah, I could see that an hour long. Yeah, totally. So you like the ability to not have that live content just totally disappear forever?

Maynard: Absolutely. Absolutely. TikTok. On the other hand, if you go live, you know, it just disappears and you cannot post it on Tik Tok. But Instagram, that's one of the best things I guess that I've changed is, you know, just doing this right. Live q&a, where I teach sometimes, and mostly answer questions, and I share my story. as well. So that's what I do when I go live. And I go live every single day, every single day.

Dave: Wow. So you go live. Do you go live at the same time every day? Or?

Maynard: Yes, absolutely. Every time at the same time, every time 6pm Eastern time. I go live at the same time. Yes.

Dave: Wow. Wow. So you're modeling the old wake up legendary strategy here? Yeah,

Maynard: Absolutely. Absolutely. Absolutely. That's one thing I've changed. Absolutely. Absolutely. I get I mean, a lot of people know they think you're real and I get a lot. I mean, I still remember some names of people who basically come and join me every single day. So I know their name and I call them by name. And some of them actually know but the challenge is that some of them are thinking right so they come every day to get free value. But again, this is one of the best strategies that I've used in a long time. And not only that, I want to say guys in April, I think April 14, I had about 83 or 83,000 followers on air for me. And at the end of April, so the beginning of May, I got 70,000 followers, and in one and actually one day I got 10,000 followers in just one day.

Dave: And how did you do that? What what was what was unique about that day,

Maynard: Because I cannot that day. This is not an overnight success. This is because I was posting every single day for the past maybe since August since August 2021 I was posting three times a day. So that was my strategy three times a day, every single day, three times a day. And I guess because I was consistent and just you know, in one day it just blew up. Yeah, it blew up. And today you guys see I have like 108,000 followers. So it's like three months or two and a half months or I guess three months from like 38 to over 100,000 followers, because I was saying consistent. Yes.

Dave: Now are you what is your what is your? What is your ratio of type of post on Instagram? Are you doing it live every day and then is everything else reels as well as your stories but just as far as the videos that you post not including your stories? Is it one live at 6pm every day and then everything else? Is reels

Maynard: Yes. So once I don't live for like an hour and I post three times a day. That was that one that was reposted. So I posted that and I was working on email marketing. So I just said no, I'm just going to repost what I already posted.

Dave: So talk to us about why? What are you doing with this content? What is the strategy with the reels that you're kind of following?

Maynard: Okay, so I post three reels. So one rail is one where I basically talk and teach another one is basically like entertain, right so I use like text on the screen and I don't talk and the third one is just to basically add curiosity right. So I'd say certain things right, like, I guess that's one indication of entertainment and one for curiosity that's in that scene.

Dave: In one of them you said or one or more you're not speaking in that one on purpose. Two, yeah, to have them on purpose. 

Dave: Come on, people. I need to come back here and just I mean, have you ever seen such a thing in your life? Where you could I mean, people this is it you know, if you're looking for some, how many of you how many of you be honest we're looking for something that you could I mean, you just how many of you love to screw off at your job? You be honest in the comments. You just mean, come on. Maybe you got a nine to five now or you had one and you're just screwed. You'd rather be on your phone at your desk than doing something you'd rather just take, just do the least amount of work for the most amount of money. How many of you can just miss it. That's what you want. Can anybody admit that? There you go all day? Of course. Here come the comments. You got it. You got it. Great, Dave. But listen, that's not what this is. But I've never Patrick says I'm screwing off right now, my man. Maynard. Now I can tell you're a respectable guy. You're a stand up guy. I can tell you family values you're educated you've got but have you would have you would you have ever imagined in your life. You would be posting videos that you're not even talking to Nope. Social media. In business? Absolutely not.

Maynard: I mean, I still cannot believe it. And I mean, I just finished your study here at my office, home office. And I still honestly still don't believe it. I mean, some people you know from my job. Actually, you know, they asked me what do you do? And I just say I do freelancing. I never say I don't.

Dave: You don't even want to because if you told somebody work, they wouldn't believe it. Totally. Go on TikTok every day and Instagram. And YouTube every day. And you know what, you know why I get frustrated and it's not just older people. So I'm not going to pick on older people. I hear young people say this to all I could get on the phone and talk not taxed on somebody, right. I was like, Damn, he got me. But hey, look at all the kids out there who ain't picking up the phone to talk or instead texting and doing all this stuff? Or you know what? I know a lot of older folks who have picked up on this to guess what ain't just screwing around. I don't know what they look like they are and I know you may not have figured out what they're doing. Yet. And it looks confusing, but guess what? They're making 1000s and 1000s and 1000s of dollars screwing off. Screwing off on the internet. That's where we're at 2020 That's where we're at. That's where the world's at. That's the opportunity that's right under your nose and at your fingertips. And you know what? Maynard or myself or anybody out there is really not going to lose sleep. If you say That's some bullshit. I don't want to do it. Yeah, absolutely. You know what I mean? What say you? You're great.

Maynard: Absolutely. 100% people, you know, it's still a thing. You know, it's impossible to make money on social media. They just think you know, and people will just say no, they think they need to show their face. I know. I know. I've done it. When I started. I didn't show my face. I just didn't know what I was taught, you know, just hold your phone, point at your laptop and stop talking. And you don't even have to show your face. And I did and I got a few videos that really went viral without even showing my face or even using my own voice so you can do it. Absolutely. There's a lot of ways that you can out days

Dave: There's the voice of the little robotic guy or girl on and you can use that one. I mean, that's almost a viral sound nowadays, honestly. Yeah. It's just insane. And it's not that it doesn't take work and it's not that doesn't take strategy. It's all laid out. But we figured it out. We know what the strategy is. We've looked at it look at the amount of people in this community, every day manner and every day I pull up to this desk with with no idea who I'm going to talk to and what we're going to talk about but just knowing that so I'm going to talk to somebody who's gone through the training, and is just following the strategies making money in his change in their life. That's all I know. And I do it each day, it looks a little bit different. Each day, somebody's put their own unique little twist on it. But it's all right. The beautiful thing is not a single person is doing anything that they feel badly or they feel embarrassed that nobody's out there doing anything slimy. Nobody's coming in. We're not teaching you to come into Facebook, you know anybody's Facebook group and badmouth them and try to get them to come up. That's not our strategy even though we have to do it in our Facebook group. Oh, come on. What's bad? I'm in Europe. I'm in their Facebook group fishing for leads but legendary sucks. Come over here and then we'll come back into a Legendary group and try to get more people. I mean, those are the business options that we see. Of course, there's dropshipping and Amazon and so forth. But we know after what just happened we don't want our gadgets, gizmos, fidget spinners into the bear sitting off in the Pacific Ocean. While everybody who we sold to is really funding, right? We don't want that. And we don't want a hotdog stand. We don't want to open a brick and mortar business because you know, the Omega Delta David and Goliath variants come in next and who knows when the next lockdowns gonna be you know, and so, here we are the most beautiful part about this is I see people doing this every day. And they're excited about the work that they're doing on their business, they're creating content. They're adding value. Nobody's selling anything. Nobody's being slimy. Nobody's doing anything out of integrity. You're simply learning how to become a more valuable person, upgrade your communication skills, and just become more valuable in utilize the technical or the technology platforms that are already out there that are sitting they want you to come and do this stuff on their platform, even though they draw to you even though they try to you know, temporary Well, Doc doesn't want you to leave bro. They just they're just trying to keep it all together. Because everybody came on tick tock so fast. And now they're just trying to make sure that the platform doesn't become a cesspool of spam. So people still want to come to understand the big picture about what's happening to people. It's not an opportunity. An opportunity never leaves. It's like energy. It just changes forms. Yes. What comes up for you as I say that?

Maynard: Absolutely. I mean, you're absolutely right. I mean, you can. Yes, they are not you know, they don't want you to leave the app, but I mean, you can still use it and can absolutely still use it. But like you said, you know it's going to learn.

Dave: You're gonna learn how to look that you think they're looking at you like oh, I just want to make sure that he just has everything he needs in life. I hope he has a safe, nice life. No, they're trying to keep you on that app. They don't give a shit what you miss. They don't give a shit. How long you ignore your kids to sit there and stare at that app. They don't care. You gotta learn how to grow up and get busy. Get serious. Stop, take food off your table. That's how I look at it. I'm not gonna let any of the I don't want to do anything wrong on this app. No, use it and use it because guess what? It's their shareholders that they worried about nothing except a role in that company by any means possible. So does that mean we go out and hurt people? No, but we know I ain't worried about getting a count slapped, who cares slap 50 accounts. And that lets me know I'm being aggressive on the platform. That's my opinion. I mean, you can't dilly dally in entrepreneurship. You can dilly dally in business, you're gonna get stepped on and a lot of us were too naive or too careful. We want to walk on eggshells around everybody. You got to go in and take yours in life. Oh, man. I'm okay. They want to shut my things down four times. That's fine. I'm still posting. And guess what? I'm gonna take the majority of my attention over to another platform. Because y'all will be when y'all get your shit together. I'll be back. Exactly. Exactly. That's my so where do you go from here, brother? I mean, what's what's next for you here in 2022? The second half of the year? Do you have something big that you're trying to achieve? I mean, what do you get your eyes set on? Are you in maintenance mode right now? Let's keep this up. Let's not screw this up. Like where's your head at?

Maynard: So I'm gonna obviously not focus on the same strategy. However, I'm going to add one more thing. I'm going to start working on my YouTube channel. I want this for this year. I'm trying to grow my YouTube channel. So that's one of my goals. And I'm thinking about going live as well. So I'm just going to have like two phones at the same time, one on Instagram and one on TikTok. So that's what I'm trying to do. I'm probably going to try it today. I'm just going to use my other phone at the same time live on TikTok and on Instagram. Obviously I want you to know how to get more sales. I want to teach people as well on TikTok. But yeah, that's honestly that's all I have for this year. Obviously I want to be there in my mind, there's a figure I want to get to ride by the end of this year. But mostly I'm going to be focusing on you know, maintaining what I'm doing and building a YouTube channel as well.

Dave: And of course, building that email list right?

Maynard: I mean, that's that's I'm already I'm always continuously building, right? I'm always on tick tock, Instagram, Pinterest, and obviously YouTube now. It's always the goal to build your email list. Absolutely.

Dave: We want to know how I'm going to give you all the absolutes. It's not a secret but I'll call it a secret just because we pay attention more when people say things are a secret as a marketing three steps secret right now it's actually just hold on. It's just three things here. You know, but US marketers we like but, man the best kind of advice you can get on how to never how to never let your business die or get killed by some stupid platform. Okay, email list. It's building your email list and as Warren Buffett says it's the same strategy of investing. Diversify, just diversify. We don't need to, it's not like a secret. It's just a common sense thing that you diversify enough with some assets that you own, being in your email list is one of the major assets that you own. You can also build a text message list. That would be an asset that you own. You could build an address list right to where you're also collecting people. You could run a promotion where you ship something out of a T-shirt, they just cover shipping, whatever, if you wanted to get all the data of your followers. But when you own that data, and that's why Facebook and a lot of these companies are so valuable. It's because they own data. They own people's email addresses, they own their address, they own their interests, what are they interested in so they could sell that? Or they can sell that advertising and that targeting to people like us so we can target specific people. So just imagine what is valuable in your business? Well, it's okay yeah, I've got these sort of digital pieces of real estate that I'm sort of renting in a sense I rent my youtube channel I'm renting you know what I mean? I own the business but I'm renting the space whereas your email address is more. It's all my own house that you own. You know, even if a Weber says Get out of here, you can still download your list and you still have your data you can still somehow even if you got to email everybody one by one, get a hold of me. So, you know, even if you got to call them one by one, whatever you own that data, you know, these are my people you can then take that data list and upload it into Facebook and in advertising just to those people with Facebook ads. Did anybody know that? You can actually take your email list and upload it up into a lot of the ad platforms to advertise only to those people or look, look alike audiences that are like those people, right? So, gosh, you know, when we start thinking about it like that, and that's what the blueprints are all about. It's about raising up a little bit of a higher 20 30,000 foot viewpoint because when you understand the how or the why, the how it's the why and the who is a lot more important than the how right why are we doing this? Well, that's me. Why is that my message? Why would somebody want to do this with me if I can get in? That gets me into powerful questions. Who can help me or who can I hire that can help me learn this faster? Do it for me, but how do we always get caught up in how he showed me how to click right? And it's like that gets our blinders on. So unsure we know how to swing the hammer. But when we come up from that we don't know how to build a house. We don't know how to read a blueprint. We don't know what to do next. And so there's a bigger game here. And that's what we want everybody to understand and to get out of that sort of quack. Desperate, let me just go and throw some shit at the wall and see what sticks, which is not a strategy and do more of what because even your move from TikTok to Instagram was not a knee jerk reaction. It was a strategy. It was a strategic move that after doing trial you didn't you didn't give up after oh my god, one video got taken down. Right you had five accounts that got slapped or around or thrown on the ground and spit on whatever they did to him. And then you're like, look, I'm still here. And I'm taking my somewhere else and it was more of a strategic move. And you know, I'm sure you see everybody or people everyday making knee jerk reactions to that and what advice would you give to people who are you who we know are not giving it enough time and how do you how do you stay in there longer? What do you draw hope from and motivation from?

Maynard: Obviously, just I mean, the reason why I started in the first place every time when I think about giving up and I'm not I'm not gonna lie here. The first time they took down my video I was like I was really frustrated. I was like, Why me? And I got over it. And when they shut down my account again, same thing why me? Even though they did that I just said you know what, screw it. I mean, if I was able to grow this account, I bet if I made another one, I'm going to be able to grow my account, and when they shut down the other account I was like you know, I was thinking of giving up like maybe this is not for me, maybe this is not what I'm supposed to do. Maybe this is just a sign for me to stay at your job right? And I was like no, yeah, exactly. I was like no, show you how easily we can use signs. We can turn a sign and or whatever we want. 

Maynard: Exactly. mindset. Exactly. So I was like, just remember you can either, you know, continue complaining, right? You know about shutting your accounts down, or you can continue complaining about having, you know, working at this job. The choice is yours. And I was like, You know what, I want to quit my job more than anything. So if it comes down to 10 accounts on tick tock or 20 accounts, I'm gonna defer it right. Yeah, no.

Dave: Okay. So let me summarize what I heard. The motivation you've used is the pain in the ass job that you want to quit more than anything in the world. And every time you think about quitting this, you think about how bad you want to quit that. Exactly.

Maynard: That's it. Exactly. That's the secret here.

Dave: And isn't that just so simple and powerful in who doesn't have something that's a pain in your life, that if you had more money, you could stop it? You can eliminate it. Who does not have that? Who cannot tap into that pain in that mode? I mean, if I had a little bit more money, I could buy a private jet and never have to fly on a regular airline. Again. That is a very big luxury problem. I understand that. That sounds very silly. But we can all find something. No seriously, anybody could get sick tomorrow. Anything could happen if the amount of money that you think is enough is not enough. That could happen to any of us. I'm not too arrogant. I'm just playing about the jet thing, that's total bullshit. I want a jet but any one of us any one of us any day. Could it all get flipped upside down. But I don't think we have to be that creative. I think that any one of us could think about our real ass life situation, right? person, place or thing that we'd like to eliminate, get rid of, not terminate, just eliminate out of our lives. And, man, wow. Could anybody listen to that in the comments, Could you could you verbalize that? Could you tell us what that thing is? And then maybe take that and put it on a you know, a sticky note. I use them. I have it right here on my computer and remind yourself of what that pain is every day. So when you get you know, when you get close to that get out or you think things are too hard. You can remind yourself

Maynard: Absolutely. So this is what I did. This is what I do. And now it's changed from you know, I mean I right now I like the other day I had one person you know reached out to me on Instagram and they were like, I have this strategy for you that I can have you make more content with less time. And my answer was, Who told you I don't like to make content. I love to do it. So I'm not going to have someone do it for me. This is not something I'm wasting my time on. I love to make content. So right now I'm thinking right if I come to a point where I just feel like no nothing is working. Right now. Why is my family right? If I don't make this work, right? There's no food to put on the table. Right? So I mean, it's going to tell you why it is always going to change right when you get to higher levels. It's always going to change but like you said there's always pain in your life. The newest thing.

Dave: I would invite everybody to give this some thought. What is it? It's Tuesday. So yeah, I was just checking if it was Friday. Sometimes I get a lot. You'll lose track of the days but I'm giving this some thought that you are worth doing it for and that the pain of not doing it if you're not living up to your potential or not just doing something really nice for yourself is powerful for yourself. That is that you know the pain of not the pain of regret. That's enough sometimes if we just sit in even if everything is great in our lives because a lot of us have jobs and a lot of us have a little savings or nest egg and that makes us complacent. We don't really need to act. But for me, I have that same situation now so I don't need money. In no way shape or form. I haven't thought about money in a long time. But what keeps me is what keeps me motivated. Well, the idea that I deserve it today is that I deserve a quality life that is not my kids, not my wife. I'm worth it. I'm enough to want to go after something. I'm enough to want nice things, I'm enough to want to be wealthy, want to be rich, and want to be able to have unlimited resources. I'm alone enough in the pain of not following through for many. It's too much. I can't not follow through for me, because there was once a time that I didn't feel worthy, that I didn't feel enough that I didn't feel and those old bugaboos can still creep in. So every day, every day, I have to just think about how I am going to feel if I don't do this. How am I going to feel about myself? And then I'm more in the How I can eliminate guilt and shame and regret from my life is the mode that I'm in. That's the mode that I'm in. And for a lot of you older folks, what better thing could you be doing in those silver golden years of your life? If you're looking for something to do you feel like you don't have enough money? Why not just focus every day? If this is what you want to do, then don't let any guilt or shame or regret creep in. Because that's just something that if you don't deal with it now you'll have to deal with it later. Right? And that was something that I was unwilling to do. I'd rather just take the action now then deal with the guilt and the shame and the regret. Because you know what, it never goes away. That guilt in the shame. The only thing that we do is we push it deeper or try to medicate it or numb it or forget it. And you know what, a lot of times when we go to join the next business or the next guru or the next business savior or whoever else, we think we've got the secret. That's all we're doing. We're just prolonging that guilt and that shame and that regret that we didn't do what it took that we didn't do the best for ourselves that we didn't provide for ourselves. You know what I mean? It's all we always make it about everybody else but we didn't show up. So now we have guilt and shame and regret. In the end. I'm going to try to solve that with somebody else. Somebody else will come clean up that mess. We gotta clean that mess up. We got to nobody else if you're here because you failed in another program or went through a training and didn't follow through with the business and you think I'm your guru. You got another thing. I want to squash that every day and put the responsibility back in your lap because what when we succeed you want me dancing all over your Tiktok going? I did this to see what he's got? I did that. No, I'm not gonna let that happen. You need to be able to dance across and say I did this. This is mine because that will build more confidence and confidence and conviction and all of that builds self esteem, it builds momentum. See, this is all it's see. We all think it's about having wine. It's about family and this, but it has nothing to do with those people. Because I look when I was a drug addict and I was using my ass off and I thought I was gonna die there wasn't a family member or anything in sight that could stop me because that's how powerful this thing is right here. That's what was screwed up. You know, I was addicted. Right? And the same thing here. You know, we get into this: What's your wife, my wife and my kids and all this kind of shit. And I learned a long time ago that if I didn't want to get clean for me and stay clean for me and have a good life for me.

Dave: They couldn’t tell me that they love me until they're blue in the face and not a damn thing I would change until I wanted to do it for me and I believe that this business is the same way it seems like you agree is that?

Maynard: Absolutely, absolutely. I mean, that's why I mean, I mean, I could be still making money and I could be I mean, my family wouldn't care how I like the way that I make money right? Either, you know, that painful job or at home, right? They're not gonna care, right? I mean, obviously they want me to be here for them. But again, it's gonna come down to me. Do I want to do this job and you know, stay at home? Job, or do I want to make money from home? Right? So I just put my obviously I put myself first as well. And, and my family too because my job was more than stressful. I hated that job. Honestly, I hated that job. So yeah, absolutely. You will have to put your own first. And then I say obviously you know your family too, but I totally agree. Absolutely.

Dave: Well, Brother, this is this is this is. This is great. I'm so glad to see you again and I hope you'll come back for a third time. It'd be my pleasure to know, just talk shop with you. I get I get I read ray with you. I don't know what it is. You get me fired up man. All I just see somebody kicking ass and taking names and I get fired up I mean, I just it's I you know you want to get me fired up just go just go take ridiculous action. I don't even care if you know, it's just about going to school and running through the wall man just called golf. You know what I mean? I mean, that's what that's what life is about. It's really as if you got to just go out there and dance in the rain in just the color outside the lines a little bit, and it's all gonna be okay, you're gonna it's gonna be okay, you just like Maynard showed you? You're gonna get slapped around a little bit. It's okay. You're not even gonna fit physically. You're not your feelings are gonna get hurt. So you're going to get your feelings hurt. And it'll be the best thing that ever happened to you. Because it's actually about ego deflation. We realize that our feelings are not facts, right? Just have feelings, exaggerated feelings, right? And regardless of what the comment said or what I'm feeling I still can just go and post another video. We're just gonna take another piece of action just despite what are the biggest breakthroughs. Despite what I'm feeling, I can still do whatever I want. So, you know, so man, so, dude, thanks again. Tell your wife and family hello from the Legendary team and so well done. And thanks so much for your value today, brother and we'll see you really soon.

Maynard: Thank you for having me. Thank you see all right, man.

Dave: I will talk to you later, buddy. Go follow Boehner to dream into reality. He's going to be over on Instagram of course, like we talked about and you can also find him on TikTok. He's going to be going in building a YouTube channel and doing all the things that he said and you better believe he's going to do exactly what he said he's gonna do I mean that guy. That guy is the type of guy who doesn't tell you what he's going to do, just goes and does it and then comes back. It's like, look at all the stuff I did. I like those kinds of guys. I really do. I like those kinds of guys and gals. We don't but you don't need to explain yourself. You don't need to announce yourself. You don't need to explain yourself to anybody in your life unless it's your spouse and you share a bank account or whatever. And I won't get in the middle of that. You're kidding. But you don't owe anyone an explanation. In life. You just go, just go do what you want to do. Just go take action. That's what Maynard did. That's why I'm so fired up this morning because I like seeing him. And so go and support him. And we'll see you back here for another episode tomorrow at 10am. Eastern time. You want a text message reminder. Go ahead and get that. Go ahead and get that WUL to 813-296-8553. We'll send you a nice little gentle message. We won't even hurt your feelings in the text message. A gentle because we know it's the morning we want to hit you too hard. A gentle text reminder with a link you can just click the link and come right on to the live so text WUL to the number on the screen. And hey, we will see you back here tomorrow. For another episode. Peace.

The Strategy To Grow Rapidly On Instagram

Below is the transcription for this episode:

Dave: What's going on my friends? It's Dave Sharpe, your boy, your pilot, your tour guide and your show partner Matt Hetzel. He'll be here tomorrow my friends. I know you have to deal with one more day from me. It's hard, it's hard to listen to this mug. I get it but guess what? We have a returning guest. I believe I believe this guy is a returning guest which is two returning guests in a row two days in a row if we're having this phenomenon happen. So please help me welcome Maynard back to the show. What's going on my brother?

Maynard: Hey, Dave, thank you for having me for the second time. Thank you.

Dave: Hey, thanks for coming on for the second time, you know, I mean, absolutely. It's it's you're excited at the beginning. You know, it's like oh, yeah, I definitely want to go check this box, be on the show and then I'm out of here. And but you're not you're you're still available for us to talk to and you haven't gotten so big that you forgot. We appreciate it. So give us your brief story. Your legendary marketer story. How did you find us to tell people what happened when you did what happened? Then we'll get the update. I guess we'll get the update since we talked last but just for those who don't know who you are, briefly introduce yourself and tell them how you found us.

Maynard: Absolutely. So my name is Lena. I used to be a field engineer. So my job was basically to go to remote locations and it's different from most people so it's not like a nine to five job. It was mostly like rotation on schedule. So I would have to go, you know, install some equipment in remote locations for like six weeks and then I would come back home for four weeks and then I would go back for another six weeks and so on. So my job was different from most people and I guess I was sick and tired of my job because I was always away from my family. And I guess like most people I was on TikTok, Instagram, trying to find, you know, some way to make money online. And I stumbled upon it because I can't remember his name honestly. And he was talking about, you know, affiliate marketing, right? And how he was able to make, you know, two times or three times his income and I was just intrigued. I checked out the training that he had, and it happened to be Legendary. So I just and I'm not gonna lie, I thought it was a scam. Okay, I mean, I use a prepaid Visa. So I did it. I didn't use the thesis I had. I just put $7 into it. And I was afraid it was a scam right? But I guess it's not so that's really my story. And I think I found the guy on TikTok. And I just got the course and I put in the work and here we are today.

Dave: It's interesting. First of all, so glad that you decided to take that leap of faith and at least use your debit gift card or what's so funny. It's so interesting. It's now do you feel like you're more equipped to be able to tell a scam from, like, how to do a little bit of research to validate a website? Yeah, I mean, because a little bit of a little bit of research nowadays. You just say hey, who is this guy named Dave Sharpe, Legendary. You'd look up the Facebook page and see 500 interviews and you realize the guy's not going anywhere? Absolutely. It's but but but yes, you're skeptical at first. You're, you're unfamiliar also because you are working in oil fields. And now you come online and it's like this is a whole new world. To you. So you literally had no experience in legitimately had no online and or marketing skills. Is that right?

Maynard: No, absolutely. And actually, the last time I was alive, or I was, I would say active on social media was in 2022. So I wasn't even active on social media. So it was like I think it was like February 2020. That was the last time I was active on social media. So I'm not going back on

Dave: And when did you get started with us here? When did you March?

Maynard: March 2021.

Dave: March 2021. Okay. All right. So when we talked last, do you remember where you were? And kind of what can you do? Can you bring us back to that point and give us an update on what had happened up until that point? Because we talked about three or four months, six months into you. Give me a little bit of a Oh, three months ago we talked? 

Maynard: Yeah, it was in March. Yes.

Dave: Okay. Okay. So bring us everybody up to March and then we'll talk about what's happened since what happened in that first kind of that's like your first year really, right?

Maynard: Yeah, yeah, exactly. Um, I was able to quit my job in December. 2021. So about like, nine months or so. I, I mean, I was doing right. I was doing, you know, affiliate marketing on the side because I had a job and my job was again, it's different. So there was no guarantee that I would have the right to do what I was doing, honestly, and this is for people who stayed you know, are like you know, I don't want to make content or whatever. I used to make 10 videos per day because I know when I go to my job I wouldn't have intended to and I would actually leave my phone at home. So for my wife so she can actually post the content because I wasn't sure if I would have internet right? So I used to post on TikTok. I've got about now I think the last time we were here. I had about 57,000 followers on Tiktok. And most of my sales by most of my Commission's were coming from Tik Tok. And then I just switched my strategy. I changed from Instagram and I still use it. TikTok. I just switched it from TikTok, and I'm right now on Instagram. So that's basically what I did. You know, in the past three months, I switched my strategy. I mean, it's still the same I still post on TikTok. But I just post once a day, but I just use Instagram. I have over 100 and 1000 followers.

Dave: on Instagram. Now before we get into your strategy, because we're gonna get into that and we're gonna give everybody all the juicy little nuggets that they don't deserve. No, I'm just playing for free. But the problem is, when we get these things for free, we don't pay. We don't pay attention a lot of times. That's the provenance of that and you know you put that same piece of information behind a paywall course that somebody paid $1,000 for. The reason why it's better to pay for things is because you actually use them and take them more seriously. It's why when I am in I want everybody to hear this loud and clear 200 and something in the 1000s who are gonna listen to this replay. I don't ask anybody for friend discounts or I don't ask for things for free. First of all, because if I'm your friend, how much of a friend Am I being by trying to take money out of your pocket? I'm being a friend by paying full price. And being a friend by paying full price and tipping. Well, that's, that's a big baller friend. You know what I mean? It's not that your friend doesn't feel like a friend when you go to them and you're like, yo can I do this kind of $100 thing for $20? You know what I mean? 

Maynard: Yes.

Dave: Where are you at and also what it's like in terms of internet marketing and how that is taken and understood in where you're at.

Maynard: Okay, so I live in Saudi now. I used to live in the States. I moved here from my job and my family. One thing I want to mention though, is I don't do marketing or like affiliate marketing or digital marketing where all of my audience are, you know, from US, Canada, you know, the other countries, but I don't do any marketing here. Although I'm thinking about making it like a course where I can actually target you know, my friends and like the employees of the company I was working on. So that's my goal, and I actually got one friend. This already is in the same company that I was that he actually took the training we got into Legendary as well. So we probably got to work together and we're gonna target those people but I don't, I don't really do marketing here or anything like that. All of my marketing is done outside of this country.

Dave: Well, that's pretty cool. I mean, I actually didn't expect to have this thought from asking you that. But you know, it really is a great example of being anywhere in the world. In marketing. Exactly. Anybody you want in the world? Absolutely. Exactly. You know, I mean,

Maynard: That's all I get most of the time as well. People ask me, like, can it be done from this country and I just tell them all the time, it's an online business so you can do it from anywhere. You just need to know, you just need to have the right tools, you know, to target people in certain countries. 

Dave: So let’s talk about your tick tock journey and then why Instagram became such a heavy hitter for you. What were you doing up until you made this big, bigger switch over to Instagram and how did you get your business off the ground with tick tock? How was the content creation process? Look, I assume you set everything up the way that we teach you how to set everything up and you want a you understood the concept, and you understood the big picture of what you were doing. So I want to make sure that we're clear about that. Those of you who just listen to wake up legendary and then go and try to copy what you hear and it doesn't work. Understand that the majority of all these people have gone through additional training. We have a 15 day challenge. We have online business blueprints that teach four core business models. Consider going through those, however, you I want to talk about what happened with TikTokand with Instagram, so tell us what happened up until Instagram What were you doing? And then what happened that made you focus more on Instagram.

Maynard: Okay, so spotted so I've got about like four accounts really shut down on tick tock. So the first time I tried it was shut down the second time I'm forced to but I didn't really give up because I wanted so badly to quit my job. I made the first one. And obviously the fifth one was the charm, I guess. I was basically and I was taught from the business blueprints I went over TikTok. I got the education I needed and I guess up to now I can't really remember maybe November or something. My videos were starting to basically be taken down from tic toc and I was like, even when I went live, if I say certain mods I don't I still don't know what these are. They usually just kicked me out. So I was like TikTok is not as it used to be, I mean, you cannot say anything you cannot get away with what you say. Even if it meant just teaching people they can still kick you out and it happens a lot to me. And I was like, you know I'm putting more time and more effort into TikTok. Instagram is new now and they're using Rails, right?t

Dave: Instagram is new now. So folks, those of you who are so oh my god, how's the internet gonna change? What's it going to look like in six months? Is the opportunity gone? People who say that stay broke because guess what, and I totally understand your thinking there. I really understand that. But people who think that stay where they're at stay broke, never get started because they they don't really understand the fact that these companies become essentially new companies with their technology every six months every 12 months and you can see and Maynard we have a lot of people that are still having a lot of success with TikTok and those of you who are listening to main or remember that remember, this is just his experience. So what he eats makes you go to the bathroom if you know what I mean? For you, so So also remember that this is not science. This is a little bit of science with some art. So I also want everybody to remember that and manner you know that as I say absolutely you you know this is not a one size fits all but anyways tick tock was given you major issues, maybe they were maybe they were you know, maybe they just really started like you said, looking out for certain keywords like made absolutely words. Things that we say in our industry regularly. Those can be easy keywords. Certain cryptocurrency keywords can be other words because it looks like you're pushing you know and everybody knows crypto has you know, everybody's lost a lot of dreams with crypto. Aren't we all glad that David Sharpe didn't get up in front of all of us and talk about crypto? Yes, we are. It's called Focus, focus, and go do crazy things with your money on your own. But we want to focus on tried and true strategy so anyways, TikTok is just pissing you off.

Maynard: I still post every day consistently even though I've made sales. I still make sales from TikTok but I use Instagram now because I guess it's free to talk. I've got a lot of features that I can use on Instagram, which I cannot use on tick tock which are basically get into just in a few minutes. But I still use TikTok because I know I still believe TikTok is a good platform, right? I mean, that's how I started. And I bet you if I start a new account, I can grow really fast. I do have an account, a second account, and I got like 17,000 but I don't use it. I don't post because that's just my backend. So I can Yeah, I know what I learned.

Dave: It's almost like TikTok has become like, like a place where you can easily get your business off the ground pretty fast. You know what I mean? Like, but the guarantee that you're never gonna have any issues with your accounts is not there as much as we thought it was and so we have to shift our perspective a little bit to being less emotionally attached to our accounts, as if they're some sort of extension of who we are. They're not, it's just an online billboard. And I've seen many people have issues with accounts and come back but anyways, you were saying that you could use TikTok right now if you only needed to use TikTok to to make money with?

Maynard: Absolutely. I mean, I can I mean, I still post every day I still add some comments, but I'm really more focused on Instagram. The reason why I'm really focused on Instagram is because if you go live and this is guys, this is one of the things that I love about Instagram. If you go live, you can actually post your replay of the live replay. You can post it on your profile so people can actually watch it and I've actually made sales from just posting my life. people were really interested in what I was teaching. So yeah, exactly. It's okay so you can see a live q&a. That's what I did.

Dave: Oh, is that a replay of the live? Exactly? Yes. Oh, wow. Yeah, I could see that an hour long. Yeah, totally. So you like the ability to not have that live content just totally disappear forever?

Maynard: Absolutely. Absolutely. TikTok. On the other hand, if you go live, you know, it just disappears and you cannot post it on Tik Tok. But Instagram, that's one of the best things I guess that I've changed is, you know, just doing this right. Live q&a, where I teach sometimes, and mostly answer questions, and I share my story. as well. So that's what I do when I go live. And I go live every single day, every single day.

Dave: Wow. So you go live. Do you go live at the same time every day? Or?

Maynard: Yes, absolutely. Every time at the same time, every time 6pm Eastern time. I go live at the same time. Yes.

Dave: Wow. Wow. So you're modeling the old wake up legendary strategy here? Yeah,

Maynard: Absolutely. Absolutely. Absolutely. That's one thing I've changed. Absolutely. Absolutely. I get I mean, a lot of people know they think you're real and I get a lot. I mean, I still remember some names of people who basically come and join me every single day. So I know their name and I call them by name. And some of them actually know but the challenge is that some of them are thinking right so they come every day to get free value. But again, this is one of the best strategies that I've used in a long time. And not only that, I want to say guys in April, I think April 14, I had about 83 or 83,000 followers on air for me. And at the end of April, so the beginning of May, I got 70,000 followers, and in one and actually one day I got 10,000 followers in just one day.

Dave: And how did you do that? What what was what was unique about that day,

Maynard: Because I cannot that day. This is not an overnight success. This is because I was posting every single day for the past maybe since August since August 2021 I was posting three times a day. So that was my strategy three times a day, every single day, three times a day. And I guess because I was consistent and just you know, in one day it just blew up. Yeah, it blew up. And today you guys see I have like 108,000 followers. So it's like three months or two and a half months or I guess three months from like 38 to over 100,000 followers, because I was saying consistent. Yes.

Dave: Now are you what is your what is your? What is your ratio of type of post on Instagram? Are you doing it live every day and then is everything else reels as well as your stories but just as far as the videos that you post not including your stories? Is it one live at 6pm every day and then everything else? Is reels

Maynard: Yes. So once I don't live for like an hour and I post three times a day. That was that one that was reposted. So I posted that and I was working on email marketing. So I just said no, I'm just going to repost what I already posted.

Dave: So talk to us about why? What are you doing with this content? What is the strategy with the reels that you're kind of following?

Maynard: Okay, so I post three reels. So one rail is one where I basically talk and teach another one is basically like entertain, right so I use like text on the screen and I don't talk and the third one is just to basically add curiosity right. So I'd say certain things right, like, I guess that's one indication of entertainment and one for curiosity that's in that scene.

Dave: In one of them you said or one or more you're not speaking in that one on purpose. Two, yeah, to have them on purpose. 

Dave: Come on, people. I need to come back here and just I mean, have you ever seen such a thing in your life? Where you could I mean, people this is it you know, if you're looking for some, how many of you how many of you be honest we're looking for something that you could I mean, you just how many of you love to screw off at your job? You be honest in the comments. You just mean, come on. Maybe you got a nine to five now or you had one and you're just screwed. You'd rather be on your phone at your desk than doing something you'd rather just take, just do the least amount of work for the most amount of money. How many of you can just miss it. That's what you want. Can anybody admit that? There you go all day? Of course. Here come the comments. You got it. You got it. Great, Dave. But listen, that's not what this is. But I've never Patrick says I'm screwing off right now, my man. Maynard. Now I can tell you're a respectable guy. You're a stand up guy. I can tell you family values you're educated you've got but have you would have you would you have ever imagined in your life. You would be posting videos that you're not even talking to Nope. Social media. In business? Absolutely not.

Maynard: I mean, I still cannot believe it. And I mean, I just finished your study here at my office, home office. And I still honestly still don't believe it. I mean, some people you know from my job. Actually, you know, they asked me what do you do? And I just say I do freelancing. I never say I don't.

Dave: You don't even want to because if you told somebody work, they wouldn't believe it. Totally. Go on TikTok every day and Instagram. And YouTube every day. And you know what, you know why I get frustrated and it's not just older people. So I'm not going to pick on older people. I hear young people say this to all I could get on the phone and talk not taxed on somebody, right. I was like, Damn, he got me. But hey, look at all the kids out there who ain't picking up the phone to talk or instead texting and doing all this stuff? Or you know what? I know a lot of older folks who have picked up on this to guess what ain't just screwing around. I don't know what they look like they are and I know you may not have figured out what they're doing. Yet. And it looks confusing, but guess what? They're making 1000s and 1000s and 1000s of dollars screwing off. Screwing off on the internet. That's where we're at 2020 That's where we're at. That's where the world's at. That's the opportunity that's right under your nose and at your fingertips. And you know what? Maynard or myself or anybody out there is really not going to lose sleep. If you say That's some bullshit. I don't want to do it. Yeah, absolutely. You know what I mean? What say you? You're great.

Maynard: Absolutely. 100% people, you know, it's still a thing. You know, it's impossible to make money on social media. They just think you know, and people will just say no, they think they need to show their face. I know. I know. I've done it. When I started. I didn't show my face. I just didn't know what I was taught, you know, just hold your phone, point at your laptop and stop talking. And you don't even have to show your face. And I did and I got a few videos that really went viral without even showing my face or even using my own voice so you can do it. Absolutely. There's a lot of ways that you can out days

Dave: There's the voice of the little robotic guy or girl on and you can use that one. I mean, that's almost a viral sound nowadays, honestly. Yeah. It's just insane. And it's not that it doesn't take work and it's not that doesn't take strategy. It's all laid out. But we figured it out. We know what the strategy is. We've looked at it look at the amount of people in this community, every day manner and every day I pull up to this desk with with no idea who I'm going to talk to and what we're going to talk about but just knowing that so I'm going to talk to somebody who's gone through the training, and is just following the strategies making money in his change in their life. That's all I know. And I do it each day, it looks a little bit different. Each day, somebody's put their own unique little twist on it. But it's all right. The beautiful thing is not a single person is doing anything that they feel badly or they feel embarrassed that nobody's out there doing anything slimy. Nobody's coming in. We're not teaching you to come into Facebook, you know anybody's Facebook group and badmouth them and try to get them to come up. That's not our strategy even though we have to do it in our Facebook group. Oh, come on. What's bad? I'm in Europe. I'm in their Facebook group fishing for leads but legendary sucks. Come over here and then we'll come back into a Legendary group and try to get more people. I mean, those are the business options that we see. Of course, there's dropshipping and Amazon and so forth. But we know after what just happened we don't want our gadgets, gizmos, fidget spinners into the bear sitting off in the Pacific Ocean. While everybody who we sold to is really funding, right? We don't want that. And we don't want a hotdog stand. We don't want to open a brick and mortar business because you know, the Omega Delta David and Goliath variants come in next and who knows when the next lockdowns gonna be you know, and so, here we are the most beautiful part about this is I see people doing this every day. And they're excited about the work that they're doing on their business, they're creating content. They're adding value. Nobody's selling anything. Nobody's being slimy. Nobody's doing anything out of integrity. You're simply learning how to become a more valuable person, upgrade your communication skills, and just become more valuable in utilize the technical or the technology platforms that are already out there that are sitting they want you to come and do this stuff on their platform, even though they draw to you even though they try to you know, temporary Well, Doc doesn't want you to leave bro. They just they're just trying to keep it all together. Because everybody came on tick tock so fast. And now they're just trying to make sure that the platform doesn't become a cesspool of spam. So people still want to come to understand the big picture about what's happening to people. It's not an opportunity. An opportunity never leaves. It's like energy. It just changes forms. Yes. What comes up for you as I say that?

Maynard: Absolutely. I mean, you're absolutely right. I mean, you can. Yes, they are not you know, they don't want you to leave the app, but I mean, you can still use it and can absolutely still use it. But like you said, you know it's going to learn.

Dave: You're gonna learn how to look that you think they're looking at you like oh, I just want to make sure that he just has everything he needs in life. I hope he has a safe, nice life. No, they're trying to keep you on that app. They don't give a shit what you miss. They don't give a shit. How long you ignore your kids to sit there and stare at that app. They don't care. You gotta learn how to grow up and get busy. Get serious. Stop, take food off your table. That's how I look at it. I'm not gonna let any of the I don't want to do anything wrong on this app. No, use it and use it because guess what? It's their shareholders that they worried about nothing except a role in that company by any means possible. So does that mean we go out and hurt people? No, but we know I ain't worried about getting a count slapped, who cares slap 50 accounts. And that lets me know I'm being aggressive on the platform. That's my opinion. I mean, you can't dilly dally in entrepreneurship. You can dilly dally in business, you're gonna get stepped on and a lot of us were too naive or too careful. We want to walk on eggshells around everybody. You got to go in and take yours in life. Oh, man. I'm okay. They want to shut my things down four times. That's fine. I'm still posting. And guess what? I'm gonna take the majority of my attention over to another platform. Because y'all will be when y'all get your shit together. I'll be back. Exactly. Exactly. That's my so where do you go from here, brother? I mean, what's what's next for you here in 2022? The second half of the year? Do you have something big that you're trying to achieve? I mean, what do you get your eyes set on? Are you in maintenance mode right now? Let's keep this up. Let's not screw this up. Like where's your head at?

Maynard: So I'm gonna obviously not focus on the same strategy. However, I'm going to add one more thing. I'm going to start working on my YouTube channel. I want this for this year. I'm trying to grow my YouTube channel. So that's one of my goals. And I'm thinking about going live as well. So I'm just going to have like two phones at the same time, one on Instagram and one on TikTok. So that's what I'm trying to do. I'm probably going to try it today. I'm just going to use my other phone at the same time live on TikTok and on Instagram. Obviously I want you to know how to get more sales. I want to teach people as well on TikTok. But yeah, that's honestly that's all I have for this year. Obviously I want to be there in my mind, there's a figure I want to get to ride by the end of this year. But mostly I'm going to be focusing on you know, maintaining what I'm doing and building a YouTube channel as well.

Dave: And of course, building that email list right?

Maynard: I mean, that's that's I'm already I'm always continuously building, right? I'm always on tick tock, Instagram, Pinterest, and obviously YouTube now. It's always the goal to build your email list. Absolutely.

Dave: We want to know how I'm going to give you all the absolutes. It's not a secret but I'll call it a secret just because we pay attention more when people say things are a secret as a marketing three steps secret right now it's actually just hold on. It's just three things here. You know, but US marketers we like but, man the best kind of advice you can get on how to never how to never let your business die or get killed by some stupid platform. Okay, email list. It's building your email list and as Warren Buffett says it's the same strategy of investing. Diversify, just diversify. We don't need to, it's not like a secret. It's just a common sense thing that you diversify enough with some assets that you own, being in your email list is one of the major assets that you own. You can also build a text message list. That would be an asset that you own. You could build an address list right to where you're also collecting people. You could run a promotion where you ship something out of a T-shirt, they just cover shipping, whatever, if you wanted to get all the data of your followers. But when you own that data, and that's why Facebook and a lot of these companies are so valuable. It's because they own data. They own people's email addresses, they own their address, they own their interests, what are they interested in so they could sell that? Or they can sell that advertising and that targeting to people like us so we can target specific people. So just imagine what is valuable in your business? Well, it's okay yeah, I've got these sort of digital pieces of real estate that I'm sort of renting in a sense I rent my youtube channel I'm renting you know what I mean? I own the business but I'm renting the space whereas your email address is more. It's all my own house that you own. You know, even if a Weber says Get out of here, you can still download your list and you still have your data you can still somehow even if you got to email everybody one by one, get a hold of me. So, you know, even if you got to call them one by one, whatever you own that data, you know, these are my people you can then take that data list and upload it into Facebook and in advertising just to those people with Facebook ads. Did anybody know that? You can actually take your email list and upload it up into a lot of the ad platforms to advertise only to those people or look, look alike audiences that are like those people, right? So, gosh, you know, when we start thinking about it like that, and that's what the blueprints are all about. It's about raising up a little bit of a higher 20 30,000 foot viewpoint because when you understand the how or the why, the how it's the why and the who is a lot more important than the how right why are we doing this? Well, that's me. Why is that my message? Why would somebody want to do this with me if I can get in? That gets me into powerful questions. Who can help me or who can I hire that can help me learn this faster? Do it for me, but how do we always get caught up in how he showed me how to click right? And it's like that gets our blinders on. So unsure we know how to swing the hammer. But when we come up from that we don't know how to build a house. We don't know how to read a blueprint. We don't know what to do next. And so there's a bigger game here. And that's what we want everybody to understand and to get out of that sort of quack. Desperate, let me just go and throw some shit at the wall and see what sticks, which is not a strategy and do more of what because even your move from TikTok to Instagram was not a knee jerk reaction. It was a strategy. It was a strategic move that after doing trial you didn't you didn't give up after oh my god, one video got taken down. Right you had five accounts that got slapped or around or thrown on the ground and spit on whatever they did to him. And then you're like, look, I'm still here. And I'm taking my somewhere else and it was more of a strategic move. And you know, I'm sure you see everybody or people everyday making knee jerk reactions to that and what advice would you give to people who are you who we know are not giving it enough time and how do you how do you stay in there longer? What do you draw hope from and motivation from?

Maynard: Obviously, just I mean, the reason why I started in the first place every time when I think about giving up and I'm not I'm not gonna lie here. The first time they took down my video I was like I was really frustrated. I was like, Why me? And I got over it. And when they shut down my account again, same thing why me? Even though they did that I just said you know what, screw it. I mean, if I was able to grow this account, I bet if I made another one, I'm going to be able to grow my account, and when they shut down the other account I was like you know, I was thinking of giving up like maybe this is not for me, maybe this is not what I'm supposed to do. Maybe this is just a sign for me to stay at your job right? And I was like no, yeah, exactly. I was like no, show you how easily we can use signs. We can turn a sign and or whatever we want. 

Maynard: Exactly. mindset. Exactly. So I was like, just remember you can either, you know, continue complaining, right? You know about shutting your accounts down, or you can continue complaining about having, you know, working at this job. The choice is yours. And I was like, You know what, I want to quit my job more than anything. So if it comes down to 10 accounts on tick tock or 20 accounts, I'm gonna defer it right. Yeah, no.

Dave: Okay. So let me summarize what I heard. The motivation you've used is the pain in the ass job that you want to quit more than anything in the world. And every time you think about quitting this, you think about how bad you want to quit that. Exactly.

Maynard: That's it. Exactly. That's the secret here.

Dave: And isn't that just so simple and powerful in who doesn't have something that's a pain in your life, that if you had more money, you could stop it? You can eliminate it. Who does not have that? Who cannot tap into that pain in that mode? I mean, if I had a little bit more money, I could buy a private jet and never have to fly on a regular airline. Again. That is a very big luxury problem. I understand that. That sounds very silly. But we can all find something. No seriously, anybody could get sick tomorrow. Anything could happen if the amount of money that you think is enough is not enough. That could happen to any of us. I'm not too arrogant. I'm just playing about the jet thing, that's total bullshit. I want a jet but any one of us any one of us any day. Could it all get flipped upside down. But I don't think we have to be that creative. I think that any one of us could think about our real ass life situation, right? person, place or thing that we'd like to eliminate, get rid of, not terminate, just eliminate out of our lives. And, man, wow. Could anybody listen to that in the comments, Could you could you verbalize that? Could you tell us what that thing is? And then maybe take that and put it on a you know, a sticky note. I use them. I have it right here on my computer and remind yourself of what that pain is every day. So when you get you know, when you get close to that get out or you think things are too hard. You can remind yourself

Maynard: Absolutely. So this is what I did. This is what I do. And now it's changed from you know, I mean I right now I like the other day I had one person you know reached out to me on Instagram and they were like, I have this strategy for you that I can have you make more content with less time. And my answer was, Who told you I don't like to make content. I love to do it. So I'm not going to have someone do it for me. This is not something I'm wasting my time on. I love to make content. So right now I'm thinking right if I come to a point where I just feel like no nothing is working. Right now. Why is my family right? If I don't make this work, right? There's no food to put on the table. Right? So I mean, it's going to tell you why it is always going to change right when you get to higher levels. It's always going to change but like you said there's always pain in your life. The newest thing.

Dave: I would invite everybody to give this some thought. What is it? It's Tuesday. So yeah, I was just checking if it was Friday. Sometimes I get a lot. You'll lose track of the days but I'm giving this some thought that you are worth doing it for and that the pain of not doing it if you're not living up to your potential or not just doing something really nice for yourself is powerful for yourself. That is that you know the pain of not the pain of regret. That's enough sometimes if we just sit in even if everything is great in our lives because a lot of us have jobs and a lot of us have a little savings or nest egg and that makes us complacent. We don't really need to act. But for me, I have that same situation now so I don't need money. In no way shape or form. I haven't thought about money in a long time. But what keeps me is what keeps me motivated. Well, the idea that I deserve it today is that I deserve a quality life that is not my kids, not my wife. I'm worth it. I'm enough to want to go after something. I'm enough to want nice things, I'm enough to want to be wealthy, want to be rich, and want to be able to have unlimited resources. I'm alone enough in the pain of not following through for many. It's too much. I can't not follow through for me, because there was once a time that I didn't feel worthy, that I didn't feel enough that I didn't feel and those old bugaboos can still creep in. So every day, every day, I have to just think about how I am going to feel if I don't do this. How am I going to feel about myself? And then I'm more in the How I can eliminate guilt and shame and regret from my life is the mode that I'm in. That's the mode that I'm in. And for a lot of you older folks, what better thing could you be doing in those silver golden years of your life? If you're looking for something to do you feel like you don't have enough money? Why not just focus every day? If this is what you want to do, then don't let any guilt or shame or regret creep in. Because that's just something that if you don't deal with it now you'll have to deal with it later. Right? And that was something that I was unwilling to do. I'd rather just take the action now then deal with the guilt and the shame and the regret. Because you know what, it never goes away. That guilt in the shame. The only thing that we do is we push it deeper or try to medicate it or numb it or forget it. And you know what, a lot of times when we go to join the next business or the next guru or the next business savior or whoever else, we think we've got the secret. That's all we're doing. We're just prolonging that guilt and that shame and that regret that we didn't do what it took that we didn't do the best for ourselves that we didn't provide for ourselves. You know what I mean? It's all we always make it about everybody else but we didn't show up. So now we have guilt and shame and regret. In the end. I'm going to try to solve that with somebody else. Somebody else will come clean up that mess. We gotta clean that mess up. We got to nobody else if you're here because you failed in another program or went through a training and didn't follow through with the business and you think I'm your guru. You got another thing. I want to squash that every day and put the responsibility back in your lap because what when we succeed you want me dancing all over your Tiktok going? I did this to see what he's got? I did that. No, I'm not gonna let that happen. You need to be able to dance across and say I did this. This is mine because that will build more confidence and confidence and conviction and all of that builds self esteem, it builds momentum. See, this is all it's see. We all think it's about having wine. It's about family and this, but it has nothing to do with those people. Because I look when I was a drug addict and I was using my ass off and I thought I was gonna die there wasn't a family member or anything in sight that could stop me because that's how powerful this thing is right here. That's what was screwed up. You know, I was addicted. Right? And the same thing here. You know, we get into this: What's your wife, my wife and my kids and all this kind of shit. And I learned a long time ago that if I didn't want to get clean for me and stay clean for me and have a good life for me.

Dave: They couldn’t tell me that they love me until they're blue in the face and not a damn thing I would change until I wanted to do it for me and I believe that this business is the same way it seems like you agree is that?

Maynard: Absolutely, absolutely. I mean, that's why I mean, I mean, I could be still making money and I could be I mean, my family wouldn't care how I like the way that I make money right? Either, you know, that painful job or at home, right? They're not gonna care, right? I mean, obviously they want me to be here for them. But again, it's gonna come down to me. Do I want to do this job and you know, stay at home? Job, or do I want to make money from home? Right? So I just put my obviously I put myself first as well. And, and my family too because my job was more than stressful. I hated that job. Honestly, I hated that job. So yeah, absolutely. You will have to put your own first. And then I say obviously you know your family too, but I totally agree. Absolutely.

Dave: Well, Brother, this is this is this is. This is great. I'm so glad to see you again and I hope you'll come back for a third time. It'd be my pleasure to know, just talk shop with you. I get I get I read ray with you. I don't know what it is. You get me fired up man. All I just see somebody kicking ass and taking names and I get fired up I mean, I just it's I you know you want to get me fired up just go just go take ridiculous action. I don't even care if you know, it's just about going to school and running through the wall man just called golf. You know what I mean? I mean, that's what that's what life is about. It's really as if you got to just go out there and dance in the rain in just the color outside the lines a little bit, and it's all gonna be okay, you're gonna it's gonna be okay, you just like Maynard showed you? You're gonna get slapped around a little bit. It's okay. You're not even gonna fit physically. You're not your feelings are gonna get hurt. So you're going to get your feelings hurt. And it'll be the best thing that ever happened to you. Because it's actually about ego deflation. We realize that our feelings are not facts, right? Just have feelings, exaggerated feelings, right? And regardless of what the comment said or what I'm feeling I still can just go and post another video. We're just gonna take another piece of action just despite what are the biggest breakthroughs. Despite what I'm feeling, I can still do whatever I want. So, you know, so man, so, dude, thanks again. Tell your wife and family hello from the Legendary team and so well done. And thanks so much for your value today, brother and we'll see you really soon.

Maynard: Thank you for having me. Thank you see all right, man.

Dave: I will talk to you later, buddy. Go follow Boehner to dream into reality. He's going to be over on Instagram of course, like we talked about and you can also find him on TikTok. He's going to be going in building a YouTube channel and doing all the things that he said and you better believe he's going to do exactly what he said he's gonna do I mean that guy. That guy is the type of guy who doesn't tell you what he's going to do, just goes and does it and then comes back. It's like, look at all the stuff I did. I like those kinds of guys. I really do. I like those kinds of guys and gals. We don't but you don't need to explain yourself. You don't need to announce yourself. You don't need to explain yourself to anybody in your life unless it's your spouse and you share a bank account or whatever. And I won't get in the middle of that. You're kidding. But you don't owe anyone an explanation. In life. You just go, just go do what you want to do. Just go take action. That's what Maynard did. That's why I'm so fired up this morning because I like seeing him. And so go and support him. And we'll see you back here for another episode tomorrow at 10am. Eastern time. You want a text message reminder. Go ahead and get that. Go ahead and get that WUL to 813-296-8553. We'll send you a nice little gentle message. We won't even hurt your feelings in the text message. A gentle because we know it's the morning we want to hit you too hard. A gentle text reminder with a link you can just click the link and come right on to the live so text WUL to the number on the screen. And hey, we will see you back here tomorrow. For another episode. Peace.

How To Convert Leads Into Sales

Below is the transcription for this episode:

Dave: Hey what’s going on my friends, it’s Dave Sharpe and welcome to Wake Up Legendary I'm back in the saddle after as you all know, this last Friday, my beautiful wife and I were at an undisclosed location, getting a little bit of personal growth in doing our thing, you know, and it's good to be back home going to spend the fourth with our children and you know, try not to blow ourselves up here with some of these fireworks they sell in Florida. Pray for us. All right, my friends. Well, we've got a returning guest. You know, I always say, hey, come back and see us. Well, if you've watched the show for any amount of time, you know that we've we've actually had people come back and see us again and this morning is no different we're going to be talking to we're going to be talking to Sean and he's going to be talking about this as well as other things doing this one thing transformed his business and for months lot to learn. Sean, welcome to the show, brother.

Sean: How's it going? Oh, thank you. I appreciate that. Good to be back.

Dave: Good, good. Good. How are you doing?

Sean: I am on cloud nine. I got no complaints. 

Dave: Tell us why.

Sean: Life has changed rather well ever since I think okay, so look, we get real already. We're going to start off that way. Last time I saw you I think I was just finishing my first month with you last time I taught and that was when I was working that job. I was just killing myself from the inside. My wife's father was currently on his deathbed. I was seeing mental health experts and a psychiatrist during that time too, because of everything that was going on with work, family, all these issues. And so when I saw you it was kind of at that very, very beginning stages where like, this thing could possibly change things of all the crap that's going on in my life right now. And man, life has changed. It was four months ago. As of two days ago. That was four months on the dot and I was able to quit my job by the second month. Unfortunately, my my, my wife's father did end up passing away very, very unexpectedly. But it allowed me to be here, right for my wife, and for my kid and for her mom. Which I would never have been able to do with a previous job. It's allowed us to cut ties with California, because the only reason I was staying here was because I was doing my apprenticeship. So we're actually in escrow right now for our house. We're going to move to Colorado. It allowed me to get a job offer in Colorado, which was unexpected, which while leaving the nine five, it allowed me to still do this because they got in touch with me through seeing this and they offered me a very lucrative position. That doesn't take away from what I'm doing here. So it was just like, holy crap, man. My life has absolutely done a 180 mental health wise. I'm like, on a better road than I've ever been in my entire life. My marriage is awesome. My relationship with my kid is through the roof. I have too much time with my kids. Like too much. I'm handing them off to my wife, you know? No, I have no complaints. No complaints. I'm helping people left and right now it's just insane. Like so crazy.

Dave: Let me unmute myself. That's incredible man. It's a testament to how how fast we can change our life. I was I was scrolling Facebook the other day. Just checking out a few of my friends that I that Merle Merle, you talked about mental health and you know I gotta be careful with with too much scrolling and too much personal posting on social media because that can can affect my mental health. That's why why I mainly only do business stuff on the internet and I don't try to impress friends and family. And why don't really make posts for friends and family and people who are not business related. Because that can help and just be a huge distraction for what you know to show everybody what I'm doing what I'm up to so I can keep up with the Joneses on No, who cares. It doesn't matter I'm I'm happier and I make way more money when I don't focus on making social media posts for friends and family and people that I'm not doing business with. But what I was actually going to say was that one of my friends Eric wory had a huge you know, health transformation. He's an he's an older guy. So it was pretty impressive. And I was I was really happy for him and proud of him of what he did in six months for himself because he's always as long as I've ever known him. Been a chubby guy but an overweight guy you know, and and adorable adoring everybody adores him. I mean, he's a he's a he's a he's a lovely guy. But he wanted to he wanted to lose weight and so forth. And he did and he did all that in six months. That was just a couple of weeks ago. And now you hear this morning talking about things changing so fast and six months. Did you ever believe that was possible?

Sean: No, look, you know, I always tell people when they reach out to me that was the goal. The goal was never to leave my job. The goal was never to make five figures or anything like that. My goal was very simple. I already plan on mentally being in that job. Until retirement. My goal was to simply say, can I get to retirement quicker? Can this help me get to retirement quicker? And I think I think because I didn't put so much stress on saying like this has to be my way out. Right. I think it allowed me to really enjoy the process and learn about it and educate myself. And you know, 200 to $500 extra a month was like more than enough for me. I was like if I could do that with one hour a day because I was killing myself during the 16 hour 24 hour shifts. I was like if I can do that and one hour a day. 500 bucks in one hour. I can do that. I'll be awesome. You know, I'm like, No, I would have never thought what was possible now, within one hour. Like I'll be completely honest, when I kept on seeing people say I make this much an hour to two hours a day. I was just like, You're lying. You're doing eight hours or 10 hours. Realistically one hour is going to give me this but now that I'm in it and I'm literally doing one to two to three hours max a day and I'm making stupid stupid amounts. I'm just like, wow, to do okay. Look, you could pay me $30,000 To think that I would do a $30,000 month, but I just did. And I didn't. I don't work nearly as much as I do. You know, I mean? So that's what I talked about. When I speak to people. I'm like, I'm passionate and I'm adamant about this because you have that same thought process as I had in the very, very beginning. You're thinking exactly like I thought and I just want to make sure that you don't chase those results because I always tell people I didn't chase those results. Those results happen because I just simply opened myself up to the idea that this could help me in any way shape or form.

Dave: Now, you focused on the process and not the outcome.

Sean: Exactly the process. If I can't understand the process, how am I ever going to expect the outcome? Yeah, yeah, I mean, yeah, so I always tell people

Dave: Well, there's just this huge expectation like you said that people are gonna have a million view tick tock and a $30,000 month in the first month and if they don't, then either something's wrong with them or something's wrong with what they're doing.

Sean: Yeah, exactly. I think. I think the biggest problem with people is they put too much pressure on themselves at the very beginning. Which complete, which you're already in and up pressure as it is in the beginning. You know, like eight times out of 10 the people that reach out to me are dealing with issues like I had in the beginning. Rarely do I find somebody that's successful that wants to do this, that says I'm making more than enough money, but I want to have more. It happens, but more times than not it's almost like I'm a stay at home parent or I'm working three jobs I need to change. And I always tell people, “Look, you know, you need to enjoy this process because if you put too much pressure on it, you're gonna hate it just as much as you hate your current job. Yeah, so if they can do that life changes now.

Dave: What is the thing that you started doing? You know, if you were to say this one thing transformed my business in four months. Let's talk about that a little bit. What is, let's give people some tips and let's talk about some of the things that you focused on, to try to help avoid some of the distractions and pitfalls.

Sean: I think my biggest thing was getting communication. Communication was my biggest thing. And look, I understand that a lot of people, they look at this, and a lot of people are already stepping out of their comfort zone. When they start something like this where they go like, well, I don't want to be in front of the camera. That's tough enough as it is or I don't want to speak or I don't. And half the time. I always tell people you can do this without ever showing your face in front of a camera. You can do it without ever saying a word. You know, I mean, there are ways that we are taught within the challenge or anything like that, that shows us different avenues that we can go down that never require us to show your face, never even require us to say our name. But at the end of the day, people do like to put a face to something that they're trying to believe is right. So for me in the beginning stages.

Dave: Think the question you can ask yourself is do you like to put a face to a name do you like you know, fires up who are listening saying, Well, I want to try to do this as anonymously as possible. That's fine. And then Shawn, there are those ways and just think about it. You want as much success as possible, right? And you want that with the least amount of uncomfortability Okay, well, just if that's what you want. Just remember who you like to do business with? You know, do you like to put a face to a name? Do you like to occasionally know the person that you're sending money from? So just for those of you who are listening, just keep that in mind. But Shawn, you're, you're you're not ending there. You are continuing to interrupt?

Sean: Well, I mean, I can piggyback off that. And at the end of the day, when people go, I don't know what I'm doing. I don't know how to do it. Okay, let's think back and think what got you involved in this? What got you interested? What did you trust about this enough to move forward with it? And if I look at that, I go okay, well, you know, I think we talked about this last time I saw you. The first video I saw speaking about this was super sketchy. The person in the person's video that I saw, I did not trust at all.

Dave:  When you were out there like on wherever you saw the first video that talked about our training here or whatever it was, yeah.

Sean: At the end of the day, like I didn't know that person. I didn't follow that person, that person's positive vibes or page and everything that they were saying on the screen. I was like, rolling my eyes right? But at the end of the day, I always told myself “What will it hurt? If I just learn more about this? What will it change will change my life? If I don't learn about this? No. Will it change? Does it have the possibility to change my life if I do learn about this? Maybe? So it wasn't them getting me involved in this, it was me being able to move past my insecurities. Click onto the next page and then find your video. And then once I saw your video, I was like, Okay, I trust this guy a lot more than whatever got me through the bucket door. You know what I mean? 

Dave: That's powerful. The acknowledgement of the trust, right? Yeah. I wonder if we could just come back and talk about that whenever you finish. This because the the being a trustworthy affiliate or influencer or or just person out there is something that you you can help you can be more trustworthy so we can come back and talk about that but, but you know, you you're thankful you got to the page and you actually heard the message and heard the sales video ready before.

Sean: Yes. So I had to think about that and say, okay, in the beginning stages, what I was doing for what was I doing? I was probably doing the same kind of video style that got me somewhat interested but it was still kind of like, man, you know, I bet there are people looking at me feeling the exact same way that I felt about them. I would always try to get them to go into my DMs and in the beginning stages, I was typing everything out, taking everything out, taking everything out, I was like, Ah, this is and then what would happen was I will get into that mode where I'm like, Man, I'm becoming the thing that I ate, copy and paste, copy and paste, right, like waiting for a response. And I was like, this sounds so automated, I hated that. I absolutely hated it. So I did this thing that required more time, which was alright, whatever, I don't care. I started doing audio messages. I am okay. I am such a believer. I'm taking this personally. It shouldn't be personal. This should be absolutely personal to you. Yes, it's a business. But if I'm going to put my name behind my recommendation, I need to stand by it. If I'm going to tell people that this card is really, really great. I need to be able to drive if I'm going to tell him that this training program is really, really great. I need to put myself through it. You know what I mean? So if I'm going to tell the person Hey, you should at least look at this challenge and go through and blah, blah, that I need to make sure that they understand that I went through it myself. And that's something that I wasn't getting. When I saw that video. That person never reached out to me when I reached out to them. And I could have easily been one of those people that said, You know what, you're not reaching out to me, you're fake. It's a scam and I walk away. Right? Because so many people do that. And in my mind, I'm like, I cannot, I can't let that happen. I need to make sure that at least understand what this is before they walk away. So my goal is very, very simple. And I think we talked about this last time. I do not have a goal of making affiliate marketers. I could care less if you want to be an affiliate marketer. One because the training doesn't just go over affiliate marketing. It goes over affiliate marketing, goes over one on one coaching, it goes on scaling up a business you might already have. So I made sure that I talked to everyone and not say I'm only going after affiliate marketing. Why? I know gym owners, personal trainers, real estate agents that could still use this training to scale up whatever business that they have, without even caring about affiliate marketing. How do I get that across? I threw away all the copy and paste stuff. And I base it off of a very very personal thing. You can come to me with all the questions in the world when I say reach out to me, and I will look at it and say look, let's put that on the back burner. Let me get to know you first. When I'm going to talk about this, What's your name? What do you do? Where are you from? What goals do you have that made you want to reach out to me? Those things alone will open up all the doors you're muted.

Dave: What did I say that piqued your interest, right? What was it? I mean, just those are those questions that would make me stop and be like wow, nobody's ever asked me this before. You're absolutely right. Whenever I ask for info or reach out to somebody and many many years on the internet, it's always a copy and paste message back.

Sean: Well, those three questions alone Where are you from? What do you do? And what are your goals? Those three questions alone will automatically tell me how serious you are. I'm investing my time already to send this audio message. The amount of time that I'm going to invest in this conversation is all dependent on you. Not me right so that 14 seconds I just spent can turn into a 10 minute response on how you do right. So the more time and effort that you put into that the more time and effort I'm going to put into you. It automatically lets me know how serious you're going to take this and it allows me to steer you towards the direction because once again, I think people are pigeon holing themselves thinking that they have this is only about affiliate marketing when it's not those requests that will allow me to know okay, you're a doctor. 

Dave: And we  explain that in the training, but the problem is the prop I know you know, and that's why we just have a $30,000 month Okay, in I'm feeling I'm feeling my blood boiling a little bit here, because it's everything you know, is available for everybody else but you know the bottom line is, is that all the people out there who are affiliates, and they just signed up to be an affiliate and they're the ones who, who make us all look bad. They're the ones who have never gone through any training and just want to get to a quick buck. And well, I understand your feelings of desperate pain, those of you who are doing that, the reason why you Maybe nobody's listening to you or you're not getting engagement, or nobody's opting in your email list isn't growing. Nobody's buying from you is because I mean, I'm gonna say it to you like my dad said it to me, David, you don't know your ass from a hole in the ground and you're out here trying to be the man, you know, basically, you know, I wanted to go off and start my own construction company. And do you want to know I went out? I bought my first truck that was a gray F 150. And I went out to the very first job to bid on it. I was gonna leave my dad behind. And or not behind but just go off on my own. And I have my first job. I go out there and I'm the guy who's walking me through the house. It was an investor and I tried to go grab the garage and then it fell and I put my hand out to try to grab it and it cuts my hand wide open and the damn guy who I'm giving an estimate to has to go drop me off at the emergency room. No shit. And that's what I feel like a lot of us marketers online are like. It's like we just want to go out there and be the man or be the woman and I get it. I really understand that. And when we do that, and when we don't go through the education when we don't, you know just it only takes like a little bit of time to invest to go through just our training here. And you would be armed. Every single one of you looks at it like a cost. And instead you try to avoid it and be a part of what we're doing. Just by kind of hanging it out outside the club in like trying to sell something to people as they're coming in the club instead of actually go by in the training and going through it to learn what's inside of it so you're better equipped to not look like I did, which was look like an asshole out there. I mean, I literally was just like, you know, Dad, I just don't want to learn about the trade. I don't want to. I just want to go out and sell. I just want to go out and be the man and he was like you go be the man's son. And you know I called him from the emergency room. I'm like, Dude, I just literally almost tore my thumb off on this on this garage door. He's like well can't say I didn't tell you. 

Sean: Finger  in the socket moment.

Dave: You know what it is. The irony is sure there's a little frustration for me, but at the end of the day it is actually everybody who wants to shortcut success. Just makes it so much easier for people like you who are out there who have invested a bit of time to know what the hell you're talking about. No. I mean if you're going to be an affiliate for legendary and that's all you know, you're gonna really focus on that out there, which is fine. It's not the only thing we teach or talk about how to do but if that's what you're going to do those of you out there Yeah, understand that we just don't teach affiliate marketing as matter of fact I rarely even mentioned affiliate marketing on the external sales material. I mentioned freelance digital marketing, because affiliate marketing has such a, it's such a common terminology that a lot of people might hear it and automatically just block you out and just pre judge you and say well, I write affiliate I've seen that heard that before. You know, people are looking for something new. They want to try something that they i I'll never forget. I've had somebody in and in a workshop one time and I was teaching in talking about affiliate marketing. And I said the word freelance Digital Marketer and she was like, Oh, I like that, you know, as if I'd like to, you know, I like the sound of that. You know, sometimes we're like, well, it's the same thing that you're doing. You know, it's nothing. It's just you're freelancing from affiliate marketing to potentially creating your own course, to running a coaching program or taking on a you know, a soccer coaching client or maybe doing a virtual event or a live event. You know, maybe you do one, maybe you do what you free, you know, the beauty of this business is it does allow us to create multiple streams of income within the same business. But again, all of these things are things that so many people Shawn and it's unfortunate because a lot of them are out there trying to do affiliate marketing and some of them are affiliates for us. But as all they've seen is other affiliates, who also in many cases don't know what they're doing. And it's just a copycat. And then along comes a cat like you who's like, gonna go through the actual training you know, and you just go out and dominate. And I mean, we see that a lot, actually. I mean, Andrea, I forgot. I forgot her last name, but showed her water or something like that. Yeah. She's from Peru. I mean, bro. She's a beast. I mean, there's several people and even at the last mastermind, there was lots of clear evidence. You know, you go through the training, and then you take action on what you learned. And I'm talking about, like, really, there's nuggets in all of our training, all of our training, and the majority of people won't even complete the challenge. Let alone get into the blueprints. But, but, you know, it was real evident at the at the mastermind as well as it is, you know, right now, in this moment with you is that, you know, when you go through our training it's You're such you're such a different marketer standing next to somebody who's just fit hasn't gone through anything is confused don't does it know which ways up doesn't know where to start? How does that sound familiar to a lot of people who still don't know where to start? That's what people that are common still don't know where to start? Well, if you buy the blueprints, there's an actual link that says Start Here. You know what I mean? I mean, and a lot of times we buy stuff and then we don't even look so I don't know I'm ranting here, but there's so much around what you just said. And even the fact that you know, remembering the person that you were exposed by, you know, whatever affiliate that was and how horrific they did it, but you continued on anyway. And I just wonder what comes up for you as I'm ranting about this.

Sean: Well, I will say this, like when you talk about when we all take the blueprints, it's all the same information, but how we perceive it, how we take it and how we go ahead and distribute that. That's completely different. So since I started this, I have spoken with some of the top earners with Legendary on phone calls on Zoom calls, and this and that, and the one thing that I realized is that we all have a different way of creating content, but it all stems from the same education. Right? The problem I'm seeing is that the top earners are taking that same education and making it their own. But the majority of those that are failing or that are stuck, are taking the tidbits of those pieces of information, right. And they're just making it the same as everyone else. The majority, the masses, the masses all look the same. So you're not making yourself stand out by any means. You're not doing anything that's different, but you're expecting exponential results. Right? Like, you're not asking yourself, What am I doing wrong? How are they doing this? You know, I mean, you're just simply saying, Well, I'm doing everything this person is doing. And I'm not getting those results. Why am I not doing it? Obviously, there's something on the backend that you're not realizing. And the problem is they're not going back into the training and trying to figure that out, or show you where that's at right here. I want to just show you a story that I illustrated with but you're about to say something else, they're not going back into the training or you're similar or they're just not simply trying to find a way to make the message unique. And this is why I made it very clear. Always try to put yourself in the position of the person that you're trying to get because you were that person you were and that's what I try and keep on pounding into people. When I spoke to them, I was in your position four months ago. Oh, you have questions about the training. Fuckin ask him. I was in that position. Those questions that you're having were in the back of my mind. The skepticism that you're having right now. I have this exact same stuff. I went through it and I am now a result of the products that I put myself through. Right. I am not a teacher, I am still a student. But I'm a fifth year you're in you're just coming into the door, you know, that sort of deal. And I think that's the problem too, is that people are trying to be teachers, when they haven't even enrolled in the fucking classes. You know what I mean? So why should I trust you? At the end of the day, you need to ask that question not why am I not getting these commissions? Not why is this failing? Why are they not trusting me? What is happening in that communication that is not allowing them to trust me? And if you're saying well, I'm doing the exact same post as that person, why? What are you not offering? Are you not getting on a phone call with them? You don't have to, but it could help or you're not telling them to reach out to you in the DMS. So that's my thing is I can create the stupidest video with the dumbest hook in order to get a million clicks hopefully right I can make the most insane fucking video. But if that million clicks can give me some people to reach out to in my DMs. That's where I'm shining. That's where I make the connection. Right. And people don't understand that they think that clicks equals commissions. Clicks don't equal shit. If you look at myself, and I tell people all the time, they're like, you're only getting this stuff because you have a large following. No, my following is diminished. I said this in the last video. My following has dropped exponentially since I started this and my viewership is down traffic, but that's because I had a different niche when I jumped into this retarded i only I started Yeah, it's not like I started in this and then just went to shit. No, I went fitness and then I went into this. So of course everything is gonna drop for me. Right? But the thing that makes me stand out is you'll have you on the same channel. And I completely refurbished this channel, right? So it was gonna take a hit and it still takes it but now I'm starting to balance out. But you'll have people with 10,000 followers getting 30,000 views. You have a guy like me with 160,000 followers get 1000 views, and you're wondering what I am doing differently? I'm talking to these people. Like, I'm getting the message very, very clear. And I make it so I'm transparent. When I speak to them in the DMS or I get on a call with them on a zoom call.

Dave: People trust you so much more when they're so honest and just just very transparent. And give us some examples of what that looks like. Like what's an example of something you're going to be honest about in there? Oh, really super honest that probably other affiliates are not.

Sean: So one of the biggest things that I get is like Okay, so let's say someone is going to make a big investment. They're at that stage and they're just like, Oh, I just don't know, I don't. There's just so much now, and I'm like, Okay, look. I've done it too. I didn't. I was at that stage. Right. The things that you have to realize when you cross when you cross into the next level, well, hey, I'm gonna take this seriously, you know, I mean, and now where do I go from there? The first thing that I have people do before they even click the Start Here, like you were just talking about, oh, let's start here. I don't even say before you even do that. Get out a piece of paper and write down every single doubt that you know is going to pop up in your head. Every single thing that you're going to tell yourself that makes you want to fail that tells you that you're not going to be able to complete this every single thing right off the bat before you begin step one, and then come up with an answer that you know is going to go ahead and squash that something that's going to get you to the next day. Right. So that's the very first thing because I'm having more success than I've ever had, and I doubt myself every day, delegate that right? Like right here you can, I'll be okay, if I don't have a 30,000 month this month, and say I have a 20,000 month, right? I'm gonna be like, is it? Is it diminishing? I only did 20,000 This month I did a lot more or less. Like really come on. I feel like the bigger picture but at the end of the day doubts creep up on your mind. No matter how successful you are. You're either gonna have a fair view or fear of failure, or fear of success. And you got to go ahead and say I'm five rather than a full computer success. I'm having such great success. I read through that every single day. Right? But I have them write down all the doubts in their mind. I haven't written down the answer to it. And then once they have that doubt I say all right, now let's write out a realistic timeframe. How long am I going to do this? Before I actually throw in the towel here? I mean, and I told him, I tell him all the time. I said I did the list. I did a one year timeframe. And I didn't give a shit if it went 11 months and 29 days. And I have made an improvement on that last day and then in the 11th hour, I don't give a shit. That was my sign to say alright, it's worked. I did you know I mean like, Let's go forward from here.

Dave: They, so I just want to point out the difference between those of you who are listening to this are going to use this to go make money with and those of you who are going to prolong your success. There's going to be two things you want three things you can do with this information. For example, Sean was just talking about you know what he talks about with maybe a new lead or somebody who's getting ready to actually buy something from him and start a process. So some of you are like, Oh, that's great, cool information. Sean's a cool cat. Some of you are thinking man, I really wouldn't wish I was Sean's customer. And Shawn could I could do that with Shawn, that maybe that's what I'm missing right now. Right? That's, that's one. That's one third person going. Wow, that's a really powerful way to speak to leads and customers and that's a really powerful exercise and that's really valuable. Maybe I should, maybe I should go and implement that. You know, they've actually gone to try that. And that's not to say that you shouldn't go and follow Shawn and you shouldn't go in and be a part of his life and support him and allow him to support you and who knows where the future will take you. But in this moment, when you listen to wake up legendary, and these different marketers are coming off and they're, they're giving these tips like Sean's doing right now. There's a couple of things you can do with it. And I just, there's some of you who are still in that mentality that you know, it's just it's something outside of myself or someone outside of myself, who's gonna make the difference in my success. And there's nobody outside of your success. There's not a mentor. There's not a guru, a guy or a girl who you're going to run into who's going to be the missing person. And they're gonna make everything better. As a matter of fact, Shawn and many of our guests each morning probably say and do a lot of things on the show that maybe they might not have done with the customer because they're sitting here talking about it. You know what I mean? You're maybe not doing everything with every person, right? So if you're listening to this, don't think that the grass is greener on the other side. Get out of that customer mentality and get into the Creator mentality. And out of the customer mentality. You This is not for customers. This is not for customers. This is for creators in these tips. We want you to go and use them. We want you to go and implement them. And that's just a simple little mental kind of tweak that if you're sitting here listening to Shawn and you're you're thinking and I can care less go learn from Shawn as much as you want, but he's giving gold away that you can be implementing today. And that's what I think is so powerful about what we do. Is that unlike your typical college or I know, in a lot of careers, you have to have an internship and stuff you have to go in and kind of practice this stuff and maybe you're gonna get paid for it one day, maybe you're not. Well any of you could go and try what Sean's talking about now to gay and make money with it. You don't have to wait, you don't have to do an internship. You don't have to. I don't have to sign off on your paper or sign anything or say you completed certificate or any of that bullshit and most certificates are just some bullshit thing that somebody invented to try to make it some industry standard that you go through and get their stupid certificate, life coaching certificate, this certificate that certificate this degree that degree none of it matters. Because there's people like Sean who just rose up like the phoenix from the ashes or guys like me, who, you know, crawled out of a dusty construction site over 10 years ago and started slinging information products and courses and the beautiful part was I was not actually the one who had to do them at first I just learned how had to learn how to be a somewhat consistent and trustworthy affiliate. So I would love to talk about that just for a second. How can we help people look and seem and sound more trustworthy? I gave one tip which was go through the damn training and actually know some shit know what you're talking about. What? What's something that you might suggest or something that you did or changed and you're like, Damn, that's giving me a bit more trust than I used to. 

Sean: Well look, okay, so I said it before. If you have 10 people that are offering or that are talking about the same thing, right? What you are going to try to look at makes you choose one of them, and they're all doing the exact same thing. You're kind of just closing your eyes. And hold them right. But let's say one of them offers a free free call. And other ones don't. Like that one's gonna be a little bit more or a little bit better, a little bit more intriguing, right? So that's what I have to look at. I say like, okay, well what makes me stand out, what makes me different? Yes, I do the audio messages. Fine. Maybe some other people do all the messages. I don't know. Right. But this is something that we talked about in the training. What's your lead magnet? You want an email? Why? Why should I give you my email? Right? What are you giving me in order for me to give you my information? Right. So I created a free ebook. I took the training. And I did a cliff notes version of a section of that training that I took, and I said, Okay, what, what was I most confused on or what did I find most valuable in that training? And how can I go ahead and just condense it and make it something that intrigues people to want to know more about that training? I am not trying to take all the training and make it into an ebook, because then I'm just giving it away for free. And I'm not getting anybody to take the training, we got to show that the training has value. So I'm going to take a little bit of that training, put it into my own words and try to explain to a person why I find value in what they just taught me and why they're going to find even more value when they take the training. So one of the things that I do when I talk to people at the end of it all I said this before, and I make it very clear. I do not care if you want to be an affiliate marketer or not. My only goal is that when you make that decision, it's because you are not educated on what that is so that you can walk away from this because you know what it is, not because you haven't been told or taught what it is. And that was the biggest issue that I was seeing. That is the black eye of affiliate marketing is that people are not communicating enough on why education is important. They are simply saying, These are my results. You can have them. Well how do I do that? By this? What is it? I want to be that person that says these are my results. You can have them. Well, how do I do that? Let's figure that out. Where are you at in your life? What is it that your goals are? Okay, well, you know, I understand you probably don't have the time right now or you just you still don't know if you want to do this train. Understandable. $7 is a lot for some people. I don't think so. But at the end of the day, a person will fight you for $7. So okay, look, I have a free ebook. At the very least I want you to at least get that free ebook, walk away with something. Walk away with some sort of knowledge. Because I guarantee you if you read that ebook, it's going to intrigue you. Either you're going to be intrigued and you're gonna want to know more. And then that gives me the opportunity to say look, that ebook is often the training that I took. If you think that the ebook is great, wait until you check the training. The more you're going to read it, you're gonna be like this seems like a lot of work. I don't know if I want to do this. Fine. You just made a decision because now you're educated on it. Not because you're lost, and no one's talking to me. If that happens, I've done my job. That's it. That was my job. My only job was to get you interested or not interested. And that's it. I don't want to sell you on something. It's not my job to sell you. All right. That's your job. They don't, that's your company. Right? I get you into Dave's club. I'm not the one serving drinks and playing the music David. If you want to walk out of that club, it's not my fault. It's Dave shitting. Music choices are shitty drinks, right? So you have to think of it like that where it's just like stop trying to shove shit down my throat and just talk from the perspective of the student that you are and still are. Because you are a student. Right? Yeah. And that's it. You're just trying to say hey, these classes are really great. I learned a lot from them. What is it? Why are you not believing me? Don't ask the person why they don't believe in right? Start asking them questions. Why would a person not believe me? And how can I get them to at least trust what I'm talking about? Yeah. I want to get on a call. Do you need to write a book? No. I mean,

Dave: Yeah, that's unbelievable. Unbelievable value right there. And I go over that specifically in the blueprints how to build a lead magnet. What are the different kinds of lead magnets you can build? Get? You're right, I mean, people you know, we all all of our stuff tends to look the same because we just copy each other and that's, that's, you know, we just look at what everybody else is doing and that oftentimes in a community becomes the strategy. Everybody thinks that's the strategy well just watch a Wake Up Legendary and just copy people. And it's like, you know, that's fine. That is one way to go about it. But let me give you a little hint. Little those of you who are on the fence, this July 4, maybe you'll do something really nice for yourself in going by our Blueprints, because it's not certainly not going to change my life. But I know it will change yours. And so consider that but first, let me show you what's inside of them. This is a tiny little freckle on the pimple of a gnat's ass of what's actually back there. But how do I get somebody? Trust? That's what we're talking about. Right? And Shawn, just give up gave a great a great tip and now I want to give a tip on that. And then we'll bring this airplane in for a landing. So this is in the section of the fishing formula in the blueprints. And this is where this is a small section of the chum section of the fishing formula. And there's eight sections to the fishing formula. And it's a it's a system to be able to go through and make sure that it's essentially a system to sell anything to anyone, but it works really good for affiliate marketers in in the in this I made it specific to affiliate marketer, so, Chum the Waters but don't give the whole boat away. All right. So what we see out here is we see a lot of you know a lot of people who you know, say they want to be an affiliate for Legendary go take you know right on their tick tock profile. Go take the 15 Day Challenge Dave sharps great Legendary Marketer, blah blah blah blah or maybe say they're over here promoting, you know, the shoelace company or, I don't know, we'll keep it information based maybe they're maybe they're over here promoting this coaching program over here on fitness coaching. Well, this fitness coach over here. He used to do the same Shani, fantastic and then he found an affiliate anyways. Whatever you're talking about, most people will go in and say the whole thing and it reminded me a lot of when I was in network marketing and MLM I used to go and advertise the name of the company and the product I was selling and the person who was the CEO, the founder, I used to announce that just to the whole world. And actually, I thought the solution to all my problems was to put a wrap on my car kind of like this and actually drive my truck around as like a moving billboard for the company. And what I realized was, that was the stupidest thing I could have possibly ever done. Because the person who's sitting in traffic, who just looks at my big dumb wrap on my car and says let me just Google that company or product and just I'll do my own research. That's exactly what they did. And I got left with the bill for the car wrap. And they got a nice little chuckle at how much of an asshole I was for doing free advertising for this company while they just googled it from the comfort of their own car, right. I didn't know anything about, you know, trying to get somebody to give me their information, calling me any sort of a lead magnet. Just none of that clicked for me. And what a lot of people don't realize in this industry is that you're whether it's tick tock YouTube, Facebook, wherever you're promoting, your whole offer should be more blind than then then specific, at least on the front end until you get their email address. And the reason why is is because you need to brand you not the company or the product you're promoting on the front end for the simple reason that I just gave that people are not stupid. They Google things every day they go Google all kinds of things. I mean, come on people.

 

Don't pull up your search history. Look at all the kinds of crazy shit you've searched over. The last however long people are not it is not a foreign thing for somebody to use that search bar. So they will use that search bar. So you have to be brand new. What does that mean? Well edutainment I talked about that in another part of this section. What edutainment is okay but you want a brand you with edutainment and again if you tell them what it is you can guarantee if they don't go research it they're at least going to prejudge it right but you know, at least they're going to research it and maybe the if you're an affiliate, they might find another affiliate, right you have to get the email address in the best way to do that is actually not by giving constant you know, in like, like annoying calls to action to go and just, you know if you say Lincoln bio Lincoln bio, they're not going to opt in more because you said that more times. Like that's not how it works anymore. The reason why people do things people are not stupid is because they're curious, and what this whole blog offer setup, no matter if you're an affiliate or but especially if you're an affiliate, right, you don't want to give too much away. Remember this slide, Chum the Waters but don't get the whole boat away. It's sort of like when you go on a date. If you lean in for a kiss and start on zipping your pants in the first five minutes. Shawn, how do you think that's gonna go I mean, unless you're there and it's a transactional sort of thing, but I mean, if you're there on a day, okay, if you're there on a date with a woman who you asked at a coffee shop to go out, you're going to take her to dinner and you lean over to kiss her and drag her to the hallway and start on zip in your pants. You think she's gonna slap your face nine times out of 10 Probably. Yeah. You know, and I mean, obviously we can. We can talk about a lot of different scenarios, but I mean, come on. You guys get the analogy. It's like this whole process is about a little bit of teasing tantalizing. It's about a little bit of curiosity. It's about a little bit of finesse. It's about delivering value. In getting them to actually like you and think you know, what the hell you're talking about, before you try to tell them to go do something or or give you something, you know, but the most important thing from from this, you know, last five or 10 minutes is the idea of building trust through branding you as the main, you know, as the main Attractor Factor, not the product or the company or the owner of the company or any of that let them learn about all of that, after they opt in will do if what am I going to talk about? No, there you go. Right now we can get into actually creating some content that's probably going to work once we've taken all that off the table, right? The whole here's what I'm promoting, here's why it's great. I mean, that's just features and benefits. That's facts, and they sure do tell. But stories in value sell like teaching. You know what I mean? Because if I'm teaching you then you're learning. But if I'm describing facts in detail, your buyer defenses are going up because you know what pitch is coming. I've already engaged you intellectually, so you're not even in your feelings. But again, stories teaching hearables now you mix that with trending sounds in visuals that we can use from the internet. And you got Shawn here who, you know, went through the training just had a $30,000 month and there's a few nuggets on how to get more people to trust you. What comes up for you, buddy?

Sean: Well, I mean, you kind of hit the nail on the head on that one. It's you. You trusted the training, right like because you went through it, but at the end of the day, no one knows that they can trust the training until they go through it. They have to trust the person recommending the training. The people need to stop worrying about Oh god, it's gonna sound horrible, and you stop worrying about your date. All right, man, you start worrying about yourselves because he leaves me out of it. I'm just trying to live over here. Although worried about me when you wrapped your car. I'm not going to trust your recommendation. I'm automatically going to think you're a company man. Right? I'm not a Legendary employee, right period. 

Dave: Like I’m not listening to your third party validation. And that's exactly what we've called it in. Marketing all these years is your affiliates. And other people that are out there who offer testimonials and validation are third party validation. That's sort of what it looks like you're onto something there.

Sean: So you have to make that very, very clear when you start talking about Legendary everyone's gonna be like, Oh, you sound like Are you under contract because I'm like that No. This is a huge thing that happens. People get to a certain point in their training and then they come back to me and ask me questions, which is fine. I love that. asked me questions. Why? Because I was where you're at when you have those questions on that day. Do you not think I had those questions on that day? Like, the only difference is I didn't have someone to reach out to. I'm that person to reach out to now and I make it soak clear. You will have questions. This will be a lot of information. You need to go ahead and make sure that you are there to answer any questions that that person has during this you're helping to facilitate additional purchases as well. You are the trust circle. Do you not understand like I needed people to understand that you are the only thing that is keeping this person from moving forward or not. You are that trust you are the battle buddy the trust buddy wherever the fuck you want to call it. That's what you need to be for sure it is your contract. 

Dave: You’re advocate or ally in a sense is what you're what you're acting as right?

Sean: Yes

Dave: You're like oh, you're like a like a so like, it's like the buddy system in a sense. You know, you're acting as their body in their interests and you're on their side. And you don't want it to appear. Like you're on some other level, like secretly you're a mole and you're really trying to convert them and get them to buy no matter what yeah, you're their buddy and you're letting them know, you know, this is safe, keep going. It's okay, do what's best for you. This is what I did. And all that additional communication after they buy the initial product that you're offering and or doing and sometimes people don't even come back. It's beautiful. When you offer yourself, people. Just the offer oftentimes is enough. Just them knowing they can go to you. But what you're doing here and it's so beautiful because it's towards the end and you really have to listen to hear this nugget man but this is the best one you've dropped today. It's facilitating those additional upsells or premium price purchases, that if you're an affiliate, you want to connect with companies that are going to have other additional, more advanced programs that you can earn more commissions on. And by maintaining that relationship or at least keeping that line open like you're doing and correcting anything that I'm saying if it's wrong, but by keeping that open, you're helping to facilitate those additional purchases.

Sean: And here's a big thing too. When I say that I'm honest and transparent and stuff like that. Anyone else if this was just about money, right? And people ask me questions, should I get this? Well, what about this one? What about this product? What about that? If this was about money, I would be like, get it all? Yeah. It's so great now. But at the end of the day, when I went through to get the training, I didn't get every single upsell. I didn't get every single product. I got a handful of things, you know, but I can't talk about something that I never got. So I'm never going to recommend that. Right. And it's not to say that I'm going to tell them not to get it. I'm simply going to say these things are very, very, they're like supplements, you know, you have a good diet. Not only that, you don't need protein shakes, but it's a great supplement. It's there to help you when you're in a bind, right? 

Dave: By the way, great analogy.

Sean: Main thing is to just get you through that seven hour training because I know that that has enough value in it within itself. When you start asking me about all these other things, I will be very honest and be like look, I got these couple of things. They're very, very helpful, especially if you want to move forward and scale up. They're going to be extremely helpful. At the end of the day. You don't need them though. All about this business. I didn't get those. I can't speak to them. All I know is that these are great, great supplemental things that I know can help you out, but they're not needed. All I care about is that you go through that training first. Do you not think that if they hear that they're gonna be like, Oh, this guy makes money off everything I buy and he's telling me that I don't have to buy certain things. I just have to buy what I do not want to buy for $100 to send it off. Okay. They said no. Okay, perfect. Yeah. I mean, you need to stop thinking when you start thinking about the dollar value and every single thing it's going to show you might not try to make it show you might think that you're not having it show it's kind of bucket show. And when you stop wearing about the dollar value, the trust factor is going to be there and when you can actually have people trust you. It doesn't matter what you recommend, you can recommend a $20,000 product. If they trust you, they are more apt to invest in that because they trust you. I can talk about the product and be like Oh $20,000 The more value it has and must go with them and the price tag, like that sounds car salesman style, right? But if I say look, I am a I am a result of that product. Well which one doesn't matter. I'm a result of that education. Whichever one you want to get is up to you. And you can ask me questions on it and I'll let you know if I got it or not. But at the end of the day, all I know is that I am a result of this education. And this education has allowed me to leave my job, be with my family and have over a year's worth of savings in four months. do this, do that at the end of the day. Do you want those things if you do, this is how I did it. This is where I learned and I will help you every step of the way because I know that even though there's great value in what you're about to buy, I still know that I had questions when I was starting off Why would I not still offer my help after you just invested and a huge thing. Do you think that makes me look better when I go get them? And I walk away? No. That is another reason why this whole industry has a black eye is because people walk away and they leave them and they say good luck. You know why? Yeah, for sure. I want you to succeed. Why would I not want you to succeed? Your success makes me look better because I'm trying to say that this education system works for your success. That's it's my billboard, to say look, I just told this person it works. They're successful. Believe me or not, we're winning. And you're still spinning there. And I mean, we're winning and it's fun too. 

Dave: This is your back office. And this is the stuff that you've bought, like you've bought all this training. Yeah. And that's that, you know, it's rare. Man. It's rare. It's rare that you actually get somebody who is, you know, putting their money where their mouth is. I have always been with affiliate marketing and it's not Garin. It's not mandatory that you do this. But for me, I have always enjoyed personally promoting products that I did have transformation from and that I did go through. The reason why is because I've always been a personality. Affiliate. I've just, I've always been the spokesperson of my own campaigns. I've never used, you know, a pen name or anything like that. And I've always used my face and my story. It's always worked the best but where was I going with that? No, I was just I was just I was just, oh, I was talking about actually buying the thing that you're marketing man. I mean, and that's actually owning it. You know, being willing to put your money where your mouth is. You know, I've done this in several different ways over the years. I told a story the other day about how I went to a Tony Robbins event and my wife sitting right here I called her and I was like, I'm gonna buy the, you know, this big thing from Tony Robbins and it was like 15 grand and I just wanted to buy for me it was about the act of investing in myself. Which gave me so much more confidence and conviction to go and market, other marketing and personal development courses, which is what I've done for over 10 years and never done anything besides that. Always sold the core for business. Model always been in that business one way shape or form. And I got up on that stage, bought it, dropped 15 grand with Tony, went to a couple of the events, didn't even go to all of the events, just couldn't get to them all. But just that act of investing in myself gave me so much conviction and I see a lot of people over the years. Who I mean, yes, it's financial. They can't afford it. Right, which is, again, I don't want to minimize I don't want to minimize your pain or what you're going through but I don't ever say that about myself that I can't afford something but people can't come up with the money, whatever to buy the training, but they want to be affiliates of ours. And the challenge with that is it's I can't force anybody to pay to play to be an affiliate. But the challenge with that is that you lack conviction, you lack that internal conviction that you sense in what you hear with Shawn that he has when he's been talking this morning. There's something that when you're asking somebody to do something that you've also done yourself, there's a real you can really look somebody in the eyes. And when you've not, when you're asking somebody to do something that you've not done yourself, but you're out there making a stand every day about it. Like there's a difference in running a campaign you're not the spokesperson and we talked about doing that in decade in the day and there's camp, but if you're out there and you're verbally vocalizing or, or showing your face and and showing up every day out there and you're saying, hey, go to this call today. It's called do this and you've not done it. It's not a requirement that you do but I'm just saying there's some conviction in there that's missing, because you're asking somebody to do something that you're not willing to do. And here's just something that I'll offer everybody is that it's been such a development and leadership for me to never ask somebody to do something that I'm not willing to do. And whether that's an affiliate of a customer, whether that's somebody that works here at Legendary, whether that's my children, just never asking somebody to do something, and there's so much more conviction. There's so much more trust you combine that was what Shawn was talking about, with just that, that honesty of, hey, look, you can buy the blueprints you can buy that you can buy that look, I don't care. I just want you to do that. And there's a little key to that. I did it just keep going through and complete what you've just purchased, which is the challenge, right? And then you combine that with the conviction that you have knowing that you have actually bought it, gone through it and done all the things that you're out there talking about. It's really a combination to get rich in this industry. Because people who don't get rich are people who have who don't who don't have that congruence and what they're really I call it and I used to call it this in network marketing preaching the dream and living a nightmare, right? It's kind of like that incongruence that you're preaching. Whatever you're preaching out there, but you're not doing it. You're living a different way. I think you combine that with what everything you said today, Shawn, which was unbelievable and I think somebody's going to be a lot more well on our way to, you know, getting friends and influencing people out there and ultimately getting people to trust you. What final thing would you add to put you know, kind of wrap this up for volume two of our series.

Sean: Like, everyone keeps on saying step out of your comfort zone around like that. I can't stress enough what that means, but for different people, it means different things. For me, the way that I would do it is the very first thing that I would do right now is to try to open up your communication. You really work on your communication. It's going to play a role and how your content is created, how you present your content and all that stuff. But at the end of the day, once again, like you really need to take a moment and reflect and remember why you're doing this. And a lot of us say it's for the money, but it's not about the money. It's what the money would give us. Right? So for me I was making stupid money in my previous job. But that was taking such a toll on my life. Now I'm making money with this, and it's giving back to me so much. My other job took away from me and gave me money. This one's giving me money and giving back to me, right so you need to remember why it is that you're doing this and have that be the thing that you're trying to present. Have that be your message. It's not about how much is in your bank account. All right. For me it was because I want time with my kid. I want to fix my marriage. I want to not feel like I'm gonna blow my brains out. That was what it was for. Right? If you can remember why you're doing this because everything is an emotional base, right? Even getting the blueprints. That is an emotional decision. And this is why I'm an advocate on why you should get them Dave was talking about. I can't afford them. You need to figure out what you need to do to candidates you can afford. Right? Because you're not putting yourself in a hole. You're opening yourself to a whole nother emotional window that you can present to people because you're asking someone to do something that you're not even willing to do. Bullshit. I will never ever go off your recommendation. But if you are willing to walk through the fire and be in the trenches with me, and show me that you're succeeding, I will be next to you every step of the way. You are someone that I can trust at the end of the day affiliate marketing is all about trust. That is it. Affiliate marketing is not about recommendation. It is about trust. And that should be your number one goal not getting followers, not getting commissions. It is building trust. Period. Trust and that should be your number one thing that you ask yourself all the time. Oh, I didn't get a commission or where did I fail? Why are they not trusting my recommendation? I think it's the blueprints you know, but I'm asking them to get the blueprints. You know, I mean, you need to figure out how you build your trust.

Dave: Yes. Start with your simple things, start with the simple things and look at friends we're not you know, if you're tuned in and you can apply this stuff to any business I mean, you really can you can apply this to any sales and marketing scenario. You can apply this by going into our blueprints and applying it to a different niche going through our challenge applying it to a different I mean, we will meet you wherever you're at, continue to talk every single day, five days a week publicly with people like Sean, which this was wonderful and dude like Matt was sending me screenshots of your what you're doing and I mean, you're really you're really cranking. I mean really everything that Sean said. I didn't know but I validated and verified throughout the show just on our team. It's mind blowing, bro, it's mine. Not that I was like But Matt was like sending me stuff as kind of on fire. I mean, you're on fire man. You're on fire in your earning. what you're earning is matching. It's exceeded for Christmas sake. Which is exceedingly sort of like you're growing but I feel like your incomes exceed that which is such a powerful testament of how fast money can come into your life. When you focus on you and not you know which everything that you said this morning is such evidence of that, especially that which I don't want to say too much to overshadow that last piece that you just said. And so I'd like to end with that. If you're not getting sales, ask yourself what is not trustworthy about me? Why are people not trusting my recommendations? It's such a powerful question about self assessment, self awareness, self evaluation. If they're not trusting me now I would that question can decide now what can I do? Go back to training. watch somebody else not listening to what they're saying but watching what they're doing. Right. There's lots of different ways that we can learn from each other. But it's such a powerful question what a mind is not doing to get people to trust me. And it gives me all the focus that I need to have which is on what I can do, not what somebody else could do or what else I'm missing. What's all that shit is a distraction. What am I not doing? You know what Shawn, the beautiful thing about it is, is that overlaps in all areas of my life. My wife trusts me today so much more than she used to trust me. Why? Because I figured out and worked on building trust and that had nothing to do with how she acts and everything to do with what I do. What I say, how I act. She's no different. But she trusts me 10,000 times more today than five years ago, because of what I've done. And what I do every day to this day, my kids are the same way for everybody. And it's so powerful and empowering. Forget about powerful, empowering thoughts and if you feel intimidated by it, you're like, oh wait, I can't be responsible for all my success. Just sit with it until it empowers you until it's something that you look at and you go Thank God I got this. I've had it this whole time, son of a bitch i i could have done so much more. But who cares about the past? You know, what can you do? With that sort of empowerment today? You know, in Shawn, you're proving what you can do with that sort of empowerment today, transforming your entire life, financially, all the way from marriage to kids jobs. I mean, you're doing the whole you're doing the whole deal and it's a beautiful thing to watch so let's get our volume three you know in the in the mix man in this

Sean: I love it. I want to be here all the time with you man.

Dave:  Hey bro, I love having you on it's it's really really really valuable this morning and if any of you want to go what would really be cool if somebody really wants to get to know Sean is scroll down through our wake up legendaries is fine episode number one. Do you remember how many months ago we did that? Was that like what three or four months?

Sean: That was three weeks because I was just finishing my first month. I was at the end of my first month so that was probably near the end of March.

Dave: So I mean just to be able to see what and that might even be interesting for you to go back and watch. See how his competence, see how his conviction has grown. Right? See how he's maybe less. I know I was full of shit. When I first got started. I was just And what I mean by that was I was just trying to be everybody except myself. If you go back and you look at my very first interview, you can go to YouTube, you can type in MLSP David Sharpe, you'll see an interview from me 12 years ago when I was the member of the month of this network marketing training program that I was an affiliate for and went through their training as well. And and I finally settled in like to my authentic self you know after some time and and I see that starting to happen with you and not that not that you I was younger and really I was in my early 20s When I started in this or my mid 20s So and I had just been, you know, homeless and addicted not too long ago, so I was way out of my element. You know what I mean? I mean, I was hoping nobody was going to figure out who I really was. You know, talking about trust disappearing. One instant, you know, but I just realized all my flaws and my mess was a real message that I could use in my market at all like what I thought people were gonna run in wanting to look at the dirty junky. I don't want but they're like, Fuck, this guy's awesome. You know?

Sean: Do you think that they're going to trust the guy that's had the perfect life telling you that you can have the perfect library to dig in until they can access the guy that used to be a convict went through the hard times, everything like that, and then they're like, come on. 

Dave: It is all inactive as well of revealing, learning how to be more vulnerable and learning how to get comfortable sharing those parts of myself and they actually make people feel closer to

Sean: Rather your struggles or your strengths. I think people need to start realizing that your struggles are your strengths, people resonate with people that are having hard times and in getting across them are rising above them. You need to stop hiding your story and make that your main appeal. There is a reason why you got started in this. You need to share that because you're going to find that other people are going to be like I'm in that same situation or worse. How are they getting this and I'm not what so that they'll start asking what am I doing wrong? What am I doing that needs to change? Not this is a shitty service and they got me No, it's like, there are people in worse situations doing better than me. So something's happening with me. And I need to fix that. I need to figure that out. You know, I mean, so that's what we need to that's that's I can't stress that enough. It all starts with you. Stop pointing the finger and start realizing that something's going on with your message and you're not getting it out in your way. Stop trying to be like everyone else and start being, you know, emotional here. Don't my kids shoes, microphone drop,

Dave: Throw there's to break a window, throw the hat. I mean, golly, you know, I mean, I'd be fourth out there to Americans. You know, let's have our Legendary Monday shot thanks for coming back, buddy. Let's do it again real soon.

Sean: I appreciate it if you haven't heard of it before. All right, man. We'll talk to you later. All right, take it easy.

Dave: All right, my friends. You heard it here. Saw it here and witnessed it here. Once again. The man with the plan is back. Sean Wow. What an episode. For real that was just really really a hater. And definitely, definitely, if you want some entertainment and some inspiration, go back and watch Shawn's first episode, where he came on roughly three months ago, he said and and yeah, follow his journey. Yes, yes. You helped me. You know what, you helped me today by being here brother. Be Legendary my friends. We'll see you back here for another episode tomorrow. Get out of here. Happy Fourth Americans, peace.

Techniques For A Successful Online Business


Below is the transcription for this episode:

Dave: Hey what's going on my friends it's your boy David Sharpe back in the saddle back in the captain's chair. In the last two days doing an absolutely spectacular job as always and shouting out to the guests over the last two day is today we have a landscape. Okay. escape, grow successful online business using the techniques that we share in show here at Legendary. RJ Welcome to the show brother. 

RJ: Good morning

Dave: I Hear the birds chirping in the background.

RJ: Man I'm on my porch This is the best light to make me look like I'm not my age. You know it just filters everything naturally. I learned a hard filter on this, you know?

Dave: I'm in my 30s You're in your 50s and you look in your 50s Right. I'm in my 30s and I look in my 50s So you're not doing that okay.

RJ:  I think maybe I had a guy with seven years of wisdom perhaps.

Dave: What is your story brother? Can you tell us your legendary marketer story so we can get to know you a little bit more how you found us and what's happened since then? 

RJ: Well, yeah, absolutely. For me, I'm successful. I'm a general contractor five years before that, and ran my family's business. So I have a pretty varied background. And I'm just tired of feeding the machine. You know. It's when I got my first commission, because I've been trying this for 20 years. I did everything and so I've dumped 1000s of dollars and lots of free time which I know I don't have a lot of. He's got seven kids between this. I got grandkids. I've got a time now you look older your grandkids alright grandpa All right grandpa. I just didn't see. I made it around here. I do. I do fine. And the problem is, I don't explain this to you know, it's time versus money. And then what happens when this old dog can't move a rock here and there every once in a while and employees are becoming impossible to find and when I put it on I made a talk about it. I get my commission checked. I looked at my spreadsheet for work. And you know, I'm sure I'll bring in a ton more money. But it all goes out. And the government goes to payroll taxes to fuel repairs. The list I could I mean I showed it in California in the state of Washington which is yeah, just there. It's California like they're all moving here. I don't know why we're just as bad tax wise.

Dave: And you also mentioned in your right in where we asked you before the interview you said the Commission's that you made here have filled a lot of gas tanks for you over there. So I just Yeah, it sounds like you're considering buying now hearing that you're on the west coast it makes more sense they are higher over there. The cost of living is higher in most of the West Coast cities. Well we're gonna get nice realistically.

RJ: I gave up my winter business which was lucrative because I was basically we we did we serve as hospitals and cancer care places and they didn't want any snow on the ground ever, which is a great contract to have 20 You're really 24/7 all winter and so I got myself to the position where I said that's it. 25 years is enough. You know, you can't go anywhere. You can't do anything and so but ran across, you know you're in your 50s but I couldn't help okay, but I ran across Yeah, and here's this Aaron. Oh man, he's just a killer and he's the sweetest. And that honestly resonated with me. And I actually thought I just believed him. And I didn't believe in the $7 Anything. I thought it was another thing and I'm like what seven bucks I spent that morning and open because I've spent so many hours on YouTube and I spent so many hours doing all the things that you hear about people doing. And I've spent, you know, I could probably reach into the 10s of 1000s over the last 20 years on stuff that just didn't work. And you're a smart guy.

Dave: I mean, you're a smart guy. So it's not like I would think that that is all different. Can you do you think because I mean the most value we could get out of this experience is to hear what is different here. You know what? If you imagine somebody who's just starting out on their journey, could we save them? 

RJ: 20 years of BSM this conversation is kind of what I I had to pay for my 20 years and blood sweat and tears. Yeah, so did you do anything? And how and what was available for internet marketers back then was much more difficult than it is now. Or has there been something mad? Something else that's happened? Do you think if I did something I would have started a blog back then, before TikTok and that's where a lot of success and I'm not wrong but I wouldn't eliminate the idea down the road of a blog but I'm going to do what works. Dave, I'm going to take your advice and I'm gonna use the products that you folks have recommended because they work and they've worked for me. And the kicker was the honesty and the people I've met. There's people on here right now. I guarantee you that I invited Amy to make money online. She's there and we're friends, you know, and we do the same thing. 

Dave: And the difference is I don't you know, I don't feel weird about selling this not selling recommending this and I feel you know, it's not for everybody but I don't even tell my my friends but I want to get so big that they find out about me, you know, and that's, too. I don't you know, everybody we're so used to when it's somebody that's that's in my life and I said why do you have to explain yourself? You know, and I think that we get beat down we beat ourselves down. Of course we're our own worst critics with all the different things that we've tried over the years and then when we start something new, it's really if I have a chance to succeed, our inner whatever feels the need to sort of explain and so forth and I love that. I love that so many of our people come in and are getting to work, and I'm sure some of us still feel the need to explain ourselves. I do. Even to this day I have to catch myself dead ass serious dude, I'm ready every day in front of right here because I don't want any sort of weird images of me on yachts or any bullshit, because I gotta go. Gotta leave from here right now dude. And I gotta go. I'm going round the corner to go right around the corner from my other house. And when I walk into my house folks, nobody rolls out a red carpet for Dave Sharpe and says oh, the legendary marketers here for Well, they say take out the garbage and change his diaper. I'm tired. Let's go swimming. You know, there's no so for me, the rest of the world is not explaining itself to me about why it does what it does, why it decides what it decides, why it has the opinions that it has. And so for me as a new window, like you store shuttle energy is so damn important. You know, each one of our emotional energy in how we feel and one argument can bring us down, one bad toxic situation brings us and we may have we're going to create something really legendary that day. And oftentimes when we go back and dissect how the situation came to be, oftentimes will I find that instigator you know, we were the ones who went looking for symptom validation or somebody from somebody or we shared something with somebody and they didn't respond the way that we wanted them to. And then, you know, that triggered us or got us upset or we felt unsupported. And so I know I'm ranting on this little bit, but I just love the fact that for whatever reason. You're not explaining yourself. Well, I'm too old for that man. I don't want time to be a key motivator for me. And the time that I have left is that clock is ticking. So if I want to accomplish something and when you find something that you connect with like this it fits all my boxes because from a production I just write programs, auto shop welding, whatever well I ran this high end radio and TV program. This is back in analysis many years ago but we had all this state of the art stuff and and now I have that in my pocket times 1000 that production that creative that creative aspect of it. It's just juice for me man. And it's just my brain . I'm always spinning plates and my brain has been on the back of my head all the time. And it's a blessing. I curse you know, and, and so it's just but but what you said is this I'm to the point like Amy, where some of the people in my family that I know could benefit from it not not and I let them know I when you let them know how zero risk it is to find out more about it. And the first one was my sister in law. They just came up from my father's funeral and I brought my cry towel just in case I started bubbling but because my dad was a very very special man. But my brother and my sister in law, you know, they they adopted two foster children that and they you know in their in their 50s and just they've they've just these kids are just blossoming you know and, and but they had to you know, lock them up here you know on Well, what if she could make that, you know, in a month or two months or three months and you got sitting in an account there. You're not using your credit cards, you're not using your savings. And so, I'm at the point where I'm feeling compelled to have so much support. I have a wife that has a very strong faith and she knows that I can't let just can't let this chip.

RJ: I'm dedicated to my family. And I'm dedicated to the people around me and my friends the same way. Anybody I've even mentioned it to they're like what is it I guess? It's not a one word answer, man. If you're gonna bring a bunch of crap into my life. You're not gonna probably be in my life very long. And it doesn't. I'll deal with problems, my friends. We have a policy, you know, one of us messes up and I line. A friend. A true friend is gonna tell you, everybody else. They have stuff they haven't dealt with and they want to bring it into your life for a variety of reasons, but they don't want to deal with it themselves. I just, I want to write direct, but I cannot fix you and me

Dave: Really well said. But what

RJ: Did I even answer your question? 

Dave: I don't care what my question was. Everything you just said it's so true. And it's so it's so much it's so simple now. I think we have accounts and pages that look like everybody else's accounts and pages when we're out there marketing about or integrating grants. I love that you can just say hey, this is where I'm at. So check it out. If you have any questions, write all the answers and you don't have to I was just talking to a friend yesterday on on the phone which I rarely do because I don't take phone calls because I hate for the same reason dude that you were just kind of talking about is just all the nonsense and a lot in most of the phone calls. You usually get it from people who are unwilling to deal with their own shit and they want to put it on you right? And I'm not an open intuitive just being able to you know, being able to just direct message somebody and then just Oh fuck, let me just, you know, let me just stop everything I'm doing and go and like deal with shit is the octave, stupid as shit that human beings have ever liked the fact that we got the phone and we can hold it up and we could, you know, do what we do is great. But the fact that any asshole can just hit me up and completely distracted me. I'd like to talk about that a little bit with you because I know you're doing a lot in your marketing that's unique and different. And part of it is to create a safe kind of community on your post. And I'm all getting this just from a little bit you wrote like you know your own time.

Dave: How are you protecting your audience? Why are you doing it? You know, talk to us a little bit about what you're doing on tick tock that's different in that you think it's working because you're doing something that you know, may even take a little bit more work but you feel it's worth it?

RJ: Well, I've been guilty of a lot of the same mistakes that everybody makes, but I felt like it may have hurt me because I've heard the amendment. Well amendment good times. RJ  

slows down the algorithm or whatever, whatever. Whatever. stuff. And so I'll get on and reply. Somebody says, in fact, I know I'm looking for him because I don't get him anymore because these people if they're eight holes, I block you know, and I'm not talking about regular people that just have a concern or say that's bullshit. I'm happy to get on there and reply and say this is why it isn't you know, and I'm happy to do that stuff. I see my fake profile and they're screwing these guys. I want people I ran my family had almost 100 retail stores. You think I'm gonna let a customer of mine come into my retail store and have somebody else monkey with him while they're at my store? It's the same thing to me. So, I've used the filters very effectively. No comment makes it on my board, unless I've seen it before. So I don't care how long it takes me. I'm at this point. And I'm all in. I got some big changes coming and I know by fall that I'd like to replace my pipeline. And so with the income from online marketing, and I believe No, I will about that. I will let that happen. So you heard it here, folks. You heard it here. Hey, call me out man.

Dave: What you did was make a public declaration and it's really powerful because now you're you know, there's there's something that's so different in just saying something out loud than saying it in your head because you say it out loud

RJ: In my mind, today, well what are you thinking right now?

Dave: Well, no, that's not what you're really thinking. Tell me what you're really thinking right now. Right? Right. And then they'd say it out loud. And I say, Well, what do you think about that? And they say, Well, now that I've said it out loud, it sounds pretty ridiculous, right? So saying things out loud can oftentimes take their power away, or in this case, give them power because now you made this goal or I believe speaking things into people is like a self fulfilling prophecy. But what wasn't always framed as a negative isn't a self fulfilling prophecy automatically? Pretty much looked at as a negative right? But what about the positive mean I don't know maybe some maybe it's self fulfilling prophecy is either looked at as negative or positive but certainly we know that a negative self fulfilling prophecy can happen because I've literally seen those happen, but you know what, I've seen it happen or is positive self speaking things. So I like that. Thanks for doing it.

RJ: Well, if folks have an opportunity after we're done to go to my my tick tock his last name is Gregory. I know it's the first. He was an activist, good friend of Martin Luther King. And he was a comedian who used to go to the Playboy Club in the late 60s. And I'm, I do a lot of what I call power duets. And I you know, I I battled all those dark depressive demons when I was young like you and I lost a friend of depression. And I'm on the other side of that now. And and so I've decided that I'm going to be pulled and I'm just going to put my stake in the ground. That's what I'm going to do. And so that's how you gear it. I mean, that's automatic as well, I know I need to if that's the case, if that's my goal. Well what would you have to do to make that happen? You know, you just have a backwards method and what successes have I had? How can I build on that? And that's where I'm at. So there's very few things that I say this is happening, you know, and but being a good dad is one that's not hard being a good grandpa, be hard, and I enjoy it. So I'm going to include this in my list of things that I care about. And I'm gonna give it the reverence that it deserves. It's something that could potentially help my family inexplicably. And give me time on top of that. I'd love to go to visit my brother down in Texas, my other brothers in Spain right now and seven kids in my family so I could travel from Panama and crash on their couch and not even have to pay for lodging.

Dave:: Yeah, exactly. More time on my boat stuff like that with my family. Maybe I'm old now. I just got a new boat. Um, that's what I'm talking about. I got a 30 foot center console. Two twin 300 Yamahas are on the back.

Dave: You actually just said something that really stood out to me and I thought it was pretty profound, which is I often do wet with people literally never feeling sometimes. I want to talk a little bit about your content strategy in the kitchen. Just let's start there maybe with the duets and tell us a little bit about those and how those are working for you and what are you doing?

RJ: You know I just liked the creative process and sometimes you know I just like from the cuff everyone's not even everyone's with to it's easy for me just to get my message out you've got to build on something. It can't be abs. It can't be abstract. I'm finding some of the cadence that you use some of the cadence and terminology that I felt Allen to and that they use when they mimic other

great check talkers right. And so we all use you said this stuff can I get a little bit more feeling in there? Can I make it mine when I want to go verbatim but I just did one a couple days ago just very very simple. I just told you I was trying to remember it but it was basically that you want to be if you liked the idea of six figures, you know and I don't normally I don't want it to be too flashy. So it's that as you're riding that edge. I don't want to be a used car salesman because that's not my style, but some of the cadence and I had to pitch him and ask what's that say? What I feel I also add, try it. I try to get value from me while they're talking. So I'll put in quotes that I've said in my talks or you know, not just people we also sit there and it's like yeah, this is I'm just I'm having a cup of coffee wasn't gonna do this. 

RJ: Other values I'll bring in folks through the article their support. Rep Ron Sakis channel changed my life, you know, Rich Dad, Poor Dad. And I have no, I've lost my ego a long time ago and it's benefited my life tremendously. And I used to care what everybody thought all the time. I used to try to get in people's heads and think well they're probably thinking that I got time for that anymore. So I'll do a hymn and they're fabulous. All the time. I am my age that really resonates with what's going on for people my age. So we are all worried about the same thing. We have fears about what's going on in the world that we can control. And we have fears of war, we have fears of poverty. We have fears of aggression. And so I tap into that because I want for them what I'm building. I want them to save and help their family if something really horrible were to happen. And it could just be financial. You know, we're not in a great place in this country and US Canada and now the western world is and so everybody's scared. We're all scared, and rightfully so, and we're looking for something that's going to if you take that fear you harness it and you put it into being able to move sideways, if there is a problem really happened. That's what helps keep me as sane as I am. 

Dave: Men which humans want security, it's going back to the Maslow's hierarchy of needs. Then we can see that those who are I can help you with that. I was just pulling up some slides that I have but yeah, please go ahead. Give us, give us your view on it.

RJ: I went to five different colleges when I was growing up, and I'm not a doctor. Okay. I was kind of lost. I bounced around the school. So and I didn't even take I didn't even take class. Is that because I never thought it worked for anybody. No college with my parents philosophy and what they were talking about and what shows the truth. And Maslow's hierarchy of needs is when your simple needs have been met. You go to the next level. If so, what is your first would be I think it's food and water, then it's the next warrants and then it goes all the way up? 

Dave: And right now my my and I've got some additional takes on that which is basically the world right now is dealing with with the in they're consumed with their safety needs. They're there basically to meet the needs. Is that are we in alignment here with a burden? Absolutely. Yeah. So I mean, if I don't have air and water and food and shelter and sleep and clothing, I'm not really worried about your friendship. Right? I'm worried about getting the air right but when I have air water, food, shelter, sleep clothing, my reproduction needs I've got a mate are found in a let's see, I can have all those other photographs live for I can move up and once those needs are met I can focus on personal security employment resources, health property, right. And so that's what's interesting about the Maslow's hierarchy of needs as well as that these lower needs are our deficiency needs which as their merit decreases. Just out of the world in funds some basic bills then stop right because the motivation increases as those needs are met. But growth needs a sort of self esteem and some creativity and some of the you just said the ego deflation that you did that you've done over the years to where that's a healthy thing. You've deflated your ego to where you're not and that's really what proper sizing of one's self image is, but growth needs. That's if we can meet this is why making money in having money is what helps you meet a lot of these needs, unfortunately, in this world, right? Needs are just a cycle of your physiological needs minus the reproduction but I mean gosh, you could even buy that a few. I digress. Once we were making enough money. That's why people can be more stress free because then they can focus on the things that we're capable of focusing on, but only if our eBay I was always only focused on their physiological and safety needs. So, you know, we have to meet those safety needs both as children our parents have to or caregivers, but then as adults, it's our responsibility to do that. And, you know, it can be a very hopeless thing to be sitting there at a job. Again, not at all, not only are you not getting pulled over, because those top categories are not getting touched much but you're also barely meeting your physiological and safety needs. 

RJ: You know, maybe in my 20s and early 30s it meant something locally, but I quit a job where I was miserable and God bless my family. It's just I wasn't good at it. It wasn't for me. And I was helping my you know, we were transitioning out of into the digital every day and I was working every night. That's all I thought about. I was consumed but I went from that to title and to mowing lawns and it was the best thing. It's the best thing I ever did, because it took my ego, the same people that I dealt with in business, have all lived on the big hill. They have houses and stuff. Hey man. I had giant commercial accounts, I had all these things but my ego wasn't there anymore. It's about my quality of life. And then you become so approachable. to people and they understand your authenticity. Because because they they feel your authenticity, the words you use, and I won't mind the conversation at a friend's son's wedding that I've done since he was born and ran into an old friend from high school and he wanted to break out his tax forms you know, I got the I got that I got I don't have that conversation. People that quite literally own this town. I mean they are never talked about and I went to highschool with money. When we want to sit or talk right we're at the point where all of our fur and a lot of our friends are dying. Just last a really, really close this month. Sorry to hear that. Nothing is guaranteed and I'm not going to sit here. And you know, I know if someone's got and I suppose I'm going to be the first one I met. So, you know, it's wonderful, but I don't want the breakdown of you know why you're better than me?

RJ: Because I've got 200 pounds to buy probably, I could buy pretty much any regular car truck but I got a 1990 Geo Metro in my garage right now. That gets 55 miles to the gallon. I have no problem with my whole family. It's got three colors of paint on it. I will drive that thing until the wheels fall off. When you have no ego about something and you don't care.

Dave:  I had a sponsor when I got clean in 2008 and he drove a little yellow Volkswagen Beetle or you know the little one, I mean, and I idolized gangsters and you know, I mean, I had come from the streets and was all warped. I mean, obviously my role models are my priority. Models were all mixed up, but he was a poor short gun like he was. He was a great leader of man, great leader of man. He had his own inner demons that he didn't deal with and they eventually took them out. I learned a lot of lessons. Yeah, yeah, you got to deal with your own stuff. You can't just be busy helping everybody else. But he taught me a lot about work, the value of relationships and what's important in life. And it's not. It's who you have and your experiences in your heart. Are you comfortable in your own skin? And Are you Are you at peace inside and worked really hard over the last 14 years since I got clean to do a lot of that ego deflation. I had success early. Earlier in my career. I had a lot of impostor syndrome, and I had a lot of insecurity and I didn't know how to even deal with Limelight or success or anything and I see that a lot. 

Dave: Everybody wants to be rich but there's there's different challenges like Mason Puff Daddy said Mo Money Mo Problems. I mean there's there's there's mental and emotional challenges that pop up. But for me the emotion is data that allows me to get on video. It allows me to get in front of people. I sweat like a pig. I mean, I'm my aunt. The reason why we have a black everything is because I look at my arms. I mean it's like a faucet. I just sweat like a pig and you think I only want to be up if I sell filter about Legendary Marketer is to me it don't have to be legendary marketer all the time I go home and be sweaty Dave dad was, you know, sitting around DadBod my wife don't give a shit. She loves me for who I am but the Legendary Marketer I can be the best version of myself I can be the hero of my own story. And you know and then I can turn off the camera and I can go back and my kids don't know what I do. Own saying. I mean they know legendary by they don't know what it means. I mean, so my point is that I love that that's what it is. You may think that it's not your ego that's getting in the way. But the truth is and I've said this most of our egos are way bigger than our bank accounts. You know, big huge egos we're afraid of, you know judgment which is normal. It's it but it but if not, we're beginning to get our feelings hurt that it all goes back to childhood on the frickin playground. We don't want to be picked last. We don't want somebody to not like our video. We don't want somebody to leave us a nasty comment and there's things you can do about it. Let us get out of the way and not take things personally. The Four Agreements would be a great book for everybody in this community to read. If we cannot take those personally. Keep the ego because that's what gets offended, right? The ego.

RJ: If you say something to me that I am, right. If I remove that, then I'm just successful. I can take things I know that they're not mine. Oh you must be having a bad day to say something that means or is that how you are inclined to say more about that tell me what comes from your ego and so if you have an ego, no ego involved, you've got to check with your ego. Before you make these changes, you have to align everything according to your ego. Well, you never get done. Why does ego say Well, that's not what I normally do. Well do want what you normally have tried that. Well, I don't consider myself imperfect. But whether I made another commission or not. I like who I am. So I'm just adding more bells and whistles to who I am to benefit. my situation, my family, my kids, my family, I want to be able to help them.

RJ: These emergencies that come up, money isn't everything. But wouldn't it be great if I could send my brother that money? Now he's raising a couple special needs kids, you know, and and you know he does just fine. But the kind of stuff that would be the most rewarding for me. I've got everything I need a roof over my head. I've got this wonderful wife that I've known since I was 11 years old. Her kids, my kids, we've got this big Christmas, combined family and they're all adults. That's when I'll have a win now. Let's take that and refine it to deal with my fears about the world. And that is connecting with people all over the world on the internet and what I love about their products live, right. I have friends from so many countries, we're all different colors. We're different sexes. We're different, everything and we help each other out. We have this we have the same similar goal and

I help other people for free but they have to. I make them earn you know I'll use as much help. Maybe this is what I bought people because somebody did that for me. And I have to help you but if I see them flying I'm not working on it, not investing in myself. Well, it's hard because I have a job. I guess it's gonna take if you hate your job quite a bit on that thing. And ride that hay and use that energy to make this thing happen every day you're gonna get every time you go oh shit. I gotta go face my boss. He's an asshole. It's like you get anxious and sick to your stomach as you're driving through traffic with 1000 other people that feel the same way. And so just so that's a great motivator. For a lot and these friends that are calling out or you've met in this industry.

RJ: There’s quite a few people that I invited a bunch of people in here. So hi, guys. I just said hey, I'm gonna be on I know. I get to talk to Dave. I've been wanting to pick your brain forever, man. I feel like I can.

Dave: Any questions I just pulled up a picture of our Mastermind and you just said lots of people from all over the weekend, you know different colors. And this is our mastermind that we just did.

RJ: I followed that. Yeah, I mean, great pictures on there, man. Just great. Great. media experts, people legendary marketer, brother, Legendary Marketer.

Dave: He says in here we have seen admits, was he I mean, every mastermind is different. It's never the same, you know, success stories. They were, you know, trying to convince everybody our new ones you know, it's always different. I mean, on STEM you she's built in 13 months, whatever even if she's shorter.

RJ: So she follows almost everybody on because the ideas and that is fabulous. And that's what I recommend to you. They gotta watch how these people I mean, it's unbelievable. Here's Andrea. She went and asked for 13 months in 13 months.

Dave: And things that you would never think are possible in 30 Over 200 million views on her videos. In 30 months. I mean, it's just absolutely unbelievable. This person’s email list, you know I don't even wrap my brain around that 150,000 followers. She's got 200 million views.

RJ: I think I want to get through this next. I'm going to start doing a bunch of things I've got. I'm going to start working to get on other platforms. On The Internet she knocked out the article about our government wanting to shut TikTok down. I don't know if I made a headline about it. Yeah. And so I'm not sure that will happen.

RJ: I've dabbled a little bit, but this next role will be diversifying that way. And, and and doing a lot of successful TikTokers do.

Dave: Does that concern you a little bit and scare you? A little bit of concern in your voice about tick tock potentially disappearing? Well one of them and so he was talking about what is truly a disaster. And this can go back to Rich Dad Poor Dad. 

RJ: Well, is TikTok a digital asset? TikTok is a place that you're renting. And then subletting right where your email address or a blog is something that you own because that's not the right so it's fine on profile Tiktok profiles, but and then you're driving them all the reason why we why we drive all of our traffic into a capture page to capture the email address is because that I mean first of all, don't be confused that if you've got 1000 followers on Tiktok those are all leads. What are some follow ups now? The next step would be to lead people who you've got their email to are so much more qualified. Yeah, there's so much so you've got your you've got your audience 100 Or a couple of 100,000 followers like Andrea, right? Whatever email lists 50,000 people tomorrow because she's driven right? It is insane in my entire career. Doing paid traffic would have been able to build a list of 150,000 but it's possible for anybody to do now and it's possible because of this short form. Video phenomenon. Where can you go in seconds without even talking to and in many cases we had a guest on I think episode on Monday, where she had a video that went you know, she had a video that went absolutely insane.

RJ: I can build trust and leads that develop and relationships that develop for people that can at least consider that this just might be right for them and I'm really starting to come in and then 45 and they aren't having as much success as I am. And so I'm doing something right. I think I'm but I have never had a giant viral note. However, you don't want a lot of people to really not realize that you really don't need a massive viral video to be successful.

Dave: This a couple of 100 views per video will get you a long way in this game consistently. And then like you did in the past but you're doing something I'd like you to just touch on the on the on how you're not even what you're doing with comments, and full of things that you're doing differently. This conversation has been so fun. Well, you don't cover just a few of those pieces. Are you doing with comments that are different from what we see most everybody else doing? 

RJ: Sometimes it's just a sticker or a tag and then you have to respond then that the algorithm does not identify any right as long as you comment so help each other out with your friends that are doing what you're doing, we'd like you to do it. If we hate it. We're obviously just like it, we are not, we're not, we're not going to leave a comment. So that's one basic thing. There's so many of us that have a lot of Legends. And then on top of that.

RJ: I have the filters that tiktoks offers are impressive. And what people don't realize is what's scary about lives and I'm such a you know I'm such a big mouth and I stubble guy that if something people get on then they're just me. I don't have a moderator you know, I'm just starting now. And I will . I'll see if anybody wants to help me with myself. I'm going to present my schedule very soon for all of you out there. I'll do the same for you. I'll follow back. But even in life you have spam and word filters. That's going to keep obnoxious people out of here a lot of people that people who put him on cash so how can

Dave: How do I set those filters? Let's set the filters right here. 

RJ: Sure yeah. Yeah, go into your privacy. And then I think that and it's the same with your videos. You can filter out. I feel I filter out crypto, you know they get pretty creative because they'll add next and I'll add I have a I have a comment filter. Yeah, I apologize. I can't see that. I'd be more and tell you what, Dave I'll make a talk about it when we're done today. Anybody that wants to system and we'll make something positive out of it. But I also didn't like this but you can edit all the comments and and they have to go through me and I will take your time I'm flying and until people that are just there have lost complete faith and everything. And they're like this is a scam or or BS or I love getting on and then and usually you'd have no idea what digital marketing is. They don't know who you are. They don't know that Legendary is just all bullshit because they're scared to do something with their life. Yeah. Feed and throw it up. It's just me just usually and it's not that often anymore because I really like this group. I only want people here that want to be here and if you want to sit around and you know I'm not doing it because of the people in my group and if some of them don't. Just like I said they give me a quick follow up but I hope to make their feet someday and change their and change their mind about their life and then tell them it's an option and it's changed my life in a very, very dramatic way. And, and and so and it's not for everybody and I don't sell man I don't sell I recommend I tell people the best. There isn't, you know, and there's nothing wrong with selling something about my job. I love the middle end of it as I've closed I called Carroll Shelby this true story. I'll talk about it. Because I've gotten a letter or phone call and called him when I worked at a company rep. And I got him on hold call and

RJ: It was like an accident that this guy got fired. This guy got fired. Then he ended up with a secretary. What would you like to call you? I'm not really. I didn't think I would if she laughed. She's not a very good gatekeeper, huh? 

Dave: I mean, I feel like we all always had a tendency to quit right before the miracle happens. And you know, I mean, trying to build this business and oh, it's the same with everything you do? Go up to the baseball plate and you make 99 swings. You're like, this sucks. I'm a total failure on the swing. You're good. I'm the you know, I just gotta keep swinging. You know, sometimes I just gotta keep swinging it. 

RJ: My daughter's a huge environmental engineer, my sister. But she's like, if you believe this is the thing for you. You have to approach it in every different direction like that. That didn't work. He got my body you know and he's gonna kill me and he's gonna kill me. Now. See, we don't have major consequences if we quit, because it's like, well, whatever. I'm out somebody you have to make some sort of reason we ought rationalization, rationalization why it's okay or why it's too hard or why it's not going to work anyways and often because it's so important to be able to in big tech actually see it common or hear it when that all out.

Dave: Like this is probably not the right thing for me. Right? Not the right niche. Probably not the right business model probably not to write that but the truth is producing independence that we sound like and when I can identify those parents, those that language that soundtrack if you will, that always play right when we can't do it anyway is and these people are so much more experienced and smarter than you are. Whatever your sound, yeah. So whatever your soundtrack sounds like but if we can identify that and that sucker starts spinning then we're like I get that out of here and then we put on the whatever Hey, you know what I stole a computer system it's it's the keep trains down on the track. So they're in a situation that's tough. 

RJ: I have to have something to fall back on. And it's been a great ride. It paid for my kids' school. It's paid for sports. It's time I just use it as a tool now, because this is where I'm going and they're going to brother. I believe this is happening for me. And that's a lot of the battle. It's really hard to get people to that point and fail miserably and and and I'm trying to get people to not maybe go through all that, maybe think about it, really focus on it. And really think about it. If you hate your job, use that.

Dave: You are helping them. They were to come and listen to a 57 year old already a year all his experience. about his life and the fact that you're willing to speak up and share it. A willingness that's right now is the best time to get involved in what's happening right. Not only is it lucrative, it's where everybody's attention is, it's a world with perfect sense that we're drowning in freaking conversation, chillin as if you're sitting right there, you're on your porch. I'm eliciting the birds for seven minutes. You're you're completely it's it's miraculous.

RJ: Let's not forget it's miraculous. Let's say you found another way to do this. tools that are gonna work and like I said geminate gets one of your mat masterminds. Bensley, that's my and then I'm gonna hound you and pay you to teach me one on one at some point. I'll be a colony in some room.

Oh motivate, patient. When you're 57 you start losing track. You start, farts actually rise up from your stomach.

Dave: You know what I mean? It's actually boring, pretty technical. Okay, it's curious. I wasn't nervous. This is not about Lamborghinis. And this is not about this is not sums of dollars in the bank account. This is about freedom. It's about getting left to right. Don't be behind on the production side. Freedom is how you want to live life and it's about life. You know, it's about life design and these tools in this business pop up view in your life and, and so so I think people get lost in the morass of their own bullshit and that's when people go to drugs and they gotta and they go cheat on you see people making poor decisions for themselves. 

RJ: Something positive and focus on mentoring and making better things happen for yourself and for your family. But people don't believe they think that can who I am?

Dave: We're coming up on an hour and 22 minutes so we'll do if we label anything else that you want to talk about? We'd love to have you back and we do that quite often to have people back but yeah, man, thanks for staying. Thanks for the question we can protect and support you and of course, sounds like they're supporting others and so forth building together. So anybody listening in and thanks for all your all your value that you share. 

RJ: Well, I appreciate that very much Dave and I was very much looking forward to visiting with you and picking your brain a little weird to want. Can I get such a kind of thanks, man. 

Dave: The pleasure is all mine. We'll talk to you later brother. Keep up the great work. Tell your wife and family we said hello and we'll see you soon. All right, bye friends. There it is our 24 minutes. It might be a record. There we go. RJ you might have the record for the longest with privilege. And we still got a good crew here hanging in with us. And wow. We'll be grateful for obviously the opportunity. Grateful for the amazing people in this community. Yeah, I get to hang out with them every day. I mean, this is the coolest job in the world. It really really is. I'm not doing a damn thing. I'm really not anybody else who can do anything that I'm doing. We eat our own cooking and we teach exactly the same things in business roles. Come back if you're new. Meet us back here for another episode.

The Most Important Part Of Marketing

Below is the transcription for this episode:

Matt:  Good morning we are live. We have a great guest today. Every day we bring on a guest for the day. It's 7am as far as training, and we like to unpack a bit about their strategy and also just allow them to tell their story and what it does is it helps people relate different stories to their own life experience, giving them a little bit of hope. Give them a little bit of inspiration. And yeah, and it allows for people to sit and watch and feel the stories from people just like them, which is a really powerful thing. So if you all who are live with us can give us a little hand clap emoji in the comments. And welcome to our guest for the day, Andres. Did I say that right?

Andres: That's right. How are you doing?

Matt: I'm great. How are you?

Andres: Good. Thanks so much. I'm so happy to be here. It's kind of surreal, because I wasn't. I can't believe I'm here and I'm very happy to be here.

Matt:  Very happy to have you. Tell us a little bit about your story and your journey. was born in Colombia. Now you're in the US but tell us a little bit about you know, where you grew up and moved to the US and how you found us and, you know, tell us a little bit about your story and your journey.

Andres: Unknown Speaker  Yeah, so um, I came to America when I was 17. I actually am a drummer and musician. So I got a scholarship to go to music school in Massachusetts. So I ended up there. I'm 41. Now I have a son and my single dad. Unfortunately, his mom passed away when he was like a baby, you know, so he was robbing me like a single dad. And I've been trying to do the music thing and it didn't work out for me to be in the restaurant business for like, until not that long ago, you know? And this was when I decided you know, I need to do something about this. Like I'm killing myself here working so many hours not making enough money. Take care of my son and everything. So I learned about digital marketing. I've been doing this for almost like two years but I just found out about Legendary about it over three months ago. And did find it before because I know it is what it is right? But I was kind of like partying on our platform. That was really I didn't really get much out of it. And then I came across Andrey you know, Andre, and I'm really Yeah, yeah. And then I was like, Whoa, like, Who is this guy? You know, and I started following them. And I'm like, Well, I kind of want to be like, you know, so I, I get in touch with him through an email, you know, and that's more how I kind of learned about legendary. So I took this 15 day challenge and I mean, he was amazing, like the stuff that he just learned with the challenge. I'm like, oh my god, I learned so much more in like two days. That's what I've been working on for the past like almost three years, you know, so I definitely went in there and now I'm actually working on the blueprints you know, and as we speak, so I'm still kind of like in process but I've been doing some online stuff on the side. So that's kind of like I'm still working full time. You know, I work for my learning ambassador at Amazon and I'm also a drum teacher. Part time and I also played drums with my church some of how I do it, but then I'm doing my online business of course.

Matt:  You're finding the time. Wow. Like you're Yeah, you're finding the time you're discovering pockets and pieces of time that you can just really cool and congrats on that. That's really what a journeyman is, but a journey. Lots of different lots of different things to pull out from that. And is that your little one in the photo behind you?

Andres: Yeah, he's a little bit bigger now than he was when he was like, two years old, but I still picture and I you know, it's so cute.

Matt:  You know, you've been there and I love it. So, so you've you dabble and kind of play around. With some stuff for the last two years. You have a pretty big discovery when you discover our challenge, that's for sure. And so what I'm interested in is what got you looking around for something online. If you're, you know, working in Amazon, you're doing a bunch of you're doing a few things. You've got a lot of things shaken. Was there a moment where you were like, hey, I want to do something online or was it just random that you know you happen to find Andre and his and his like Instagram or TikTok or whatever you found?

Andres: Yeah, so this actually happened a little bit like during the pandemic because I was working in a restaurant. Remember that whole word? Close everything and then I was at home for you know, like unemployed and we went back when they opened back again. And he was working at the restaurant, and he just really didn't feel like I didn't want to be doing this. This was kind of strange. And they call him like, I gotta find a way out. So learn about another platform, and I was part of that platform for a while. I wasn't even doing tick tock I can't believe like, reintroduced to like tick tock so that's when I learned about legendary and, and then I took the challenge, you know, but he was kind of like that's why he said like, I wish I knew about legendary before, I would have been like, probably way ahead of the game right now. You know, so there was some sort of wasted time in that way because it's like the tools that I was using were not working. And I thought they were working for all the seminars. Suddenly, only he was going to spam and it was like pretty much literally just restarted my whole thing with legendary you know, I got like clickfunnels and started doing the whole thing again, my emails are actually working now. So I'm like, Alright, cool. Working so it was kind of like one of those things that you kind of crush against a wall like, Oh my God, I've been putting all this work and I mean, I did do a little bit of things. But really, I couldn't use that term a lot more wisely. But I guess we all start somewhere right? That's the first exposure that I had to the online world.

Matt: Dependently realizing that, you know, I can't be working out, you know, at a restaurant and 10 years from now it's gonna kill my back. You know, it's just so tiring going home after like 2am in the morning. So overall I think a lot of people have that. You know, a lot of people have that feeling of maybe wishing I would have found it earlier. We have a lot of real people come on the show and say something like that and say something very similar, which is like I wish I would have found this earlier. But the truth is, it's like, you know, you know, Gary Vee. Have you heard of Gary Vee? Gary Vaynerchuk for short. I don't even know how to explain Gary Vee. But anyway, he's kind of a he's kind of like a motivational speaker. He's written a lot of books on social media marketing and stuff. And he's always talking now about how you know 40 or 60 is the new Ford is the new 40 basically, like, you know, what your your 41 I think you put it in our questionnaire and, you know, he's like, Look, if you're, if you're just turning 40 It's basically like, you've got a brand new start. It's like you've gotten ahead of you. Back in the day that used to be, you know, basically past middle age or like, you know, a little bit past middle age, right. But now it's like you've got you've got another half life or more ahead of you, you know, it's like, there's so much but we get a lot of people who come on and we're like, geez, I feel like so much wasted time but the truth is, is like, you know, you could have discovered it at 75 or something, you know, it's all about how you kind of conceptualize that and I'm really grateful I found a digital marketing and started building skills early, but man, there's just so much time there's so much there is and then there isn't right there. I'm sure you understand that with a little bit of time. What was what was so you found us a few Yeah, just just a few months back. I was kind of looking at that like January or something and something like that. Yeah. And you come into one of our masterminds soon.

Andres: I think so. Yeah. Because I signed up for it. Next one, so I'm hoping to make the next one, you know, and I mean, North a few hours drive.

Matt:  Yeah, it should be in the first week of December. Somewhere around there. Look, I'll be there.

Diving into the blueprints, and actually from the time that you started in January to diving into the blueprints, it's interesting to me and exciting to me that you're already creating content you didn't. I didn't get an email from you asking permission to do anything. You're already just going. What was your thought process? Did anybody just tell you just hey, just go just start. Or was it just like some blueprints and you're like Okay, it's time to go. 

Andres: Pretty much that and we know you already kind of had something going with my YouTube channel. I also have a blog that I have been doing some like writing about digital marketing and stuff like that. Quiet. Literally, I just pretty much started following Andrei. Like, I was literally trying to do what Andrew was doing. And I just started doing it and started posting for like four days, every day, you know, and I'm still kind of experimenting. I have like three phones. One is about to be banned. So I'm working on my copy, you know, One more strike to go. And, and I'm actually going right now through your copywriting course because I've taken almost all of it but you know how you take notes and everything. So copywriting for me, I think that's what I needed the most because I was not doing a great job with the copywriting at all I was like, and that's probably why today you get a system that actually works to make money go here, or we might link stuff like that. And so I'm trying to incorporate in my story more of being more authentic and who I am instead of just kind of like trying to sell something. That's why the copywriting it's been amazing. I mean it's like that's a great course you know, like thank you for for that he's like you really dissected everything is like oh my god, this is so valuable. I needed that. That's what I was like. That's, that's probably gonna make a huge difference on my coil. 

Matt:  Yeah, you know, you know, one thing that Yeah, you're welcome. And that was a fun course to create. All of marketing is copywriting. And what I've been learning a lot more over the last couple of years is that even video is just copywriting. It's craft and concrete. For instance, let me show you this guy real quick because this is so funny. This guy, have you seen me talk about this guy at all?

Andres: A few days ago actually because I haven't missed that show. I watch the show.

Matt:  Yes, I pull them up. I pulled them over. Yes. This guy is holding it. It's all just a copy. Like if you look at the headlines, he's got top five benefits to quitting junk food. How to burn fat without exercising or eating less. This is one of these is a copywriting headline. Let me see if I can send a little bit lost that one it's right out how to let me find it. Let me find it. I'm not going to find it. It's Oh yeah. Outside or eating less. This is a this is a really great headline that has worked for as long as I've been in copywriting but this has actually worked for somewhere around the last like 100 years of copywriting I've read old copywriters books from the 50s 60s 70s that are that teach people how to advertise and this how to and then you insert What What benefit are they looking to get? Right? So if you're trying to sell something to somebody how to insert benefits without the thing that they hate, right so without what it is that the people who want to lose weight don't want to do well. They don't want to exercise more and they don't want to stop eating what they're already in love with. To eat. And it's just a it's anyway, his whole channel is just videos where he reads an attention grabbing headline. He looks straight in the camera and he reads a script. That's it. It's the whole channel. He's got 500,000 followers and he's got a I mean you already know this but he's got a Keto product that he's promoting, where if you follow his entire link through his funnel it's just a Clickbank product is a clickbank affiliate marketer, right? And a lot of times, the myth is that people assume I have to tell my story, and I've got to build my brand and I've got you know, all this stuff like that. That's over half a million followers. And probably getting a ton of traffic. Honestly. You don't really get to 536,000 followers without a really massive amount of traffic coming from that. But he's just an affiliate marketer who's just using great copywriting headlines, and then is explaining, hey, here's the top five, five healthiest foods of all time. You know, here's five foods to heal your body, whatever. And I think people underrate that kind of copywriting headline and just keep it really simple. But you've got that hook is so important. And like you said, the copywriting element of that is the ability to write a book your you also write a blog, the ability to write a blog post and grab somebody's attention right in the beginning of that blog, man, that's because Google sees and understands how long people sit on your blog post. And if they keep scrolling, they're tracking all of that. They're tracking how long somebody sits on there. Do they scroll? Do they hit the back button to go back and look for something else? Which tells them oh, this blog didn't really answer their question, right. So throughout your anyway, sorry. Thanks for letting me rant there. I've learned throughout your experience of creating videos, was that new for you? Have you done like social media that way?

Andres: Never. I mean, I've been doing some YouTube videos in a long, long form, which I'm still working on. I've got over 1000 subscribers. Used to be 1600 and have been able to actually monetize it also, which is good. Yeah. But the TikTok likes short content stuff, I've never really done that before, and I'm still trying to learn. I mean, I haven't really been doing it. I know we're supposed to be more like how to do stuff. You know? I've been doing more like those kinds of fast scans to like 15 Second, not even like eight seconds, five seconds. beaters just kind of like not talking too much. But just kind of like putting in like headlines, you know, like the words and the captions. It's kind of like on and off because I had a tick tock account before and I wasn't really doing much with it. I was going to the gym and then I would post literally no nothing really much and I was not really trying to get any followers. And so I started a new one that started growing kind of fast, but then I feel like when I got those two strikes, it's been growing super slowly, like just getting three followers. Once you know also. So I started unknowing. But it's getting a little bit more views than this one but then I'm not getting any followers you know, so I I'm still trying to like but then when I post those same videos on Facebook, on my Facebook page, then they do a little bit better like on average between 501,000 views. And I've been getting a couple of obsessions like, sending them a message and some of them reply but not many. So I'm still trying to list these new strategies totally new to me, you know, because before I was pretty much just kind of like doing YouTube and wasn't really doing social media was just kind of posting the wrong stuff. And also, I was just pretty when I did a YouTube video. What I would do is that I'll get the thumbnail and put it on my Instagram and click on there to go to my YouTube channel. But it wasn't really working that much. So it's kind of a cluster going on right now that I'm trying to get a better direction. Or know if I should maybe start a new brand account and take like a fourth one I know some people do and like they have like a lot of them. 

Matt:  I think people have quite a few of them. But also, you know, here's what I'll tell you. Content will always win. So I've seen people go up to over, like over 800,000 or something like that on TikTok, and then get a quote, Shadow banned. And when they get shadow banned, it basically means for anybody who doesn't know what that means here means the algorithm. They probably got so many spam reports or people reporting their content or something that now they're the algorithm the the app, the TikTok app, they're no longer showing their videos to new people. So they're not really growing their channel anymore. And but they just kept going and kept going and kept creating great content and eventually got that channel to start moving again and started collecting more followers and stuff. But I think people see shadow banning or a channel being dead as like a final thing as a thing that's over. But every time that I've seen that sort of be a final thing, it's usually because of the content itself. It's not usually because it's like it's all over now. You know what I mean? It's usually not that it's what it usually is, is that the content itself there's not good hooks, there's not good teaching or edutainment, education and entertainment and they usually don't have good clear direction on what ended somebody. It's sort of like, like, you know, I saw a girl who had a massive following. She would go live every day, had a six figure online business and TikTok channel went down, lost her TikTok channel and then wasn't really able to recover because it was sort of just a flash went really high and dropped off. And I was like, hey, the content there, you've got to step it up. Like you've got to really create content that's hyper engaging, and you can usually get channels back so I would put a lot more focus and emphasis on really crafting every video to be like, fast paced and educational, entertaining, and see where that takes you. Because yeah, you can create more channels and you can create more stuff, but the truth is, is that if you do really focus in and get that humming, get that content humming and you create a few videos that are rockin and you can also go live all of that will help the algorithm and eventually it'll sort of sort of like a train when it's just starting on the tracks. It takes a little push for the first to start moving and then okay, we're greased We're rolling. Here we go and it's and then it becomes a little harder to stop because it's just moving so quick. Does that make sense?

Andres: Definitely. Oh, sorry about that. Sound of a phone for a secretary? Oh, no, I definitely think I'm gonna keep working on that. And also I think it's my story. I've been doing more of my story. corporated more on my copy. I think that I just started literally doing that a few days ago. So to be a little bit more authentic, you know, and trying to pretend to make people believe like I'm this crazy successful person with a personal there's making a lot of money on my online business. And that's it. So I'm trying to come in more like a real guy that is still working but I'm also having some success and making money on the side with my online business. I'm scaling it while I'm sad. I didn't know you could do it. You know that kind of more like real life, I wasn't really doing that in the past, you know, and so I think that's going to have I think that's going to help you have a good impact. You know,

Matt: Absolutely. Well, and it is and when you do that again, sometimes what people do is they see growth videos differently than stories or sharing life sort of videos. Don't make that mistake, because people put a lot of energy into these growth videos and crafting them. What I mean by growth video is like an educational entertaining video that teaches somebody something and is geared towards growing your channel. But if you place a lot of focus on telling your story but making it compelling the best way I know how to think about that is how Dave does that sort of in his sales video for people when they purchase the challenge, right? He tells a story but he tells it, he unpacks the story in the journey in sort of a compelling way where you lean in, you're like geez, this is interesting. What I mean and he uses sort of big moments in his life where he had shifts and you know, he's obviously taken a lot of time to sort of hone that in and craft that in over many years. But think about your storytelling about your own journey in that way. Because when you tell it that way. People are really like whoa. And I see too many people in our community who downplay their story, and they don't want to they don't want to believe that it's a powerful story. They don't want to believe that it could really inspire somebody sometimes. And so when they post stuff about their journey or their story, whether it's weight loss or whether it's making money on the internet, or whether it's training their dogs, they don't tell it in a way that's like, Hey, I'm going to inspire somebody today. inspire somebody to take action that's gonna be meaningful in their life, whatever that is, whatever you're promoting, whatever. Not mine, whatever, you know, you're trying to teach somebody. So that makes sense. What are you working on and what's your daily sort of operation on social media? Creation on blog creation what's Where do you see this going? You're already monetizing YouTube. That's cool. Where do you see this going? Over the next three or six months.

Andres: So my main focus right now is to stay consistent with posting four times on TikTok every day. And then I repost those same videos on my Instagram, Facebook and Pinterest, and YouTube shorts. I've been trying that I wasn't really doing the YouTube shorts but just kind of like trying it out and see how that goes. And just pretty much working on my digital market. And you noticed that I'm just wondering, you know, just kind of like really get that down that one, just that one thing. And what do you do sometimes he's like, if I have more time, when one day I will do a bunch of drops and all my three accounts. So I'll like web video and then I'll go to my art account and then I put it all the drops without any captions or anything just kind of like, like the video idea. And then I'll go back in and start working on the copywriting on each of them and then I have yours ready for like a whole week or maybe even two weeks. I did one record that I had for like two weeks, you know, but as I was progressing, I started realizing, you know what, that's not that great. You know, like, I don't really like what I wrote there, but I can still kind of like the corrections I already have like the video made and like the sound and all that. So I just got it. I have to change the copy, but at least I already had something made like a funny kind of stuff. So that's pretty much what my goal is really try to make some more sales like I try to step it up so I can eventually have the financial freedom and spend more time with my son and I know it's you know people are doing and people are having a lot of success here in legendary and that's why it's amazing just to see people that are like oh my gosh, I haven't seen that anywhere else you know, it's through you learn so much. You ask the question in the Facebook group and then someone will jump in and help you. It's like pretty advanced stuff. It's not like a simple question, but some advanced algorithm type of questions are really good ideas. You know, it's I mean, I try to help out there too. If somebody someone that's something that I feel I can help them I'll give him some feedback. But I mean, I'm not as advanced as people you know, they're pretty crushing. It, you know?

Matt:  For sure, but I think a big part of Yeah, a big part of me, being community and stuff is community. It's being able to connect to a community and get questions answered and also see questions that maybe you didn't think about lots of things, lots of things. Even just, you know, a guy in our community recently, over 300,000 people in Instagram, you know, posts in our group, hey, my Instagram got taken down, and just for just for people like you and me and everybody in our community who's watching the show right now just to be able to sit in and sort of watch oh my god, what does a does a you know, 302 or 300,000 You know, $3,000 Commission earner, who loses their Instagram, what do they do? How do they get it back? What happens? What's their next pivot? What do they do next? Right. And be able to watch that and you know, we've had a lot of talk about, we've had a lot of talk about the back over the last couple of years, right vaccine, sort of like a vaccine, able to see all of that, you know, because what does that do? It prepares your body, it prepares your mind for what's coming, right. It's very similar in the way that that works for PTSD. If you're all out there, if everybody's just out there on their own, doing their own thing, no clue what to expect. No clue what's going to happen. At every turn every hurdle feels like a mountain. Right? But if you've got a community or you've got people who have started from zero, because everybody starts from zero started from zero at some point, and either taken our training or combined our training with other steps they've done or other experiences, maybe college or something, turn it into a big business creates a sense of certainty and a sense of hope that hey, you know what, I can do this, I can figure this out. And I think that that's cool. That's super cool. For everybody who's here who's new right? I'll leave you with the last word for everybody here for every minute, or is it sort of feeling out legendary marketer or just generally feeling out like, hey, I want to make some money online. I want to figure this out. What types of things would you say to them? And also, what do you say to those people? Because I'm guessing you talk with some of them from time to time. What do you say to those people and urge them to, to keep going and to and to figure it out and to learn and to grow their skills?

Andres: So the first thing, he told me that you're probably like in the best place where you're going to learn this stuff, because I've actually been in other places before and it's amazing just by, you know, I've seen this and just by going through the 15 day challenge, the amount of value that is there. It's unbelievable. I mean, so like you are first of all like you are in the best place like a great place to learn this stuff. And putting in the work you know, putting the Go go through all the training and implementing the training, not just like watching the video. So tip sometimes people just kind of watch it and he's like, Alright, cool. Like, you gotta go back and watch it again. Take some notes, just like I'm doing right now. Like rewatching some stuff and I'm actually applying it like I go to a meeting video then I go to my Instagram account and try to fix what I'm doing wrong. Where if you haven't done anything you haven't started just kind of start actually putting action now. And just kind of keep putting into daily work and then try to get a schedule where it takes some time. So it's not going to be lucky, lucky. I mean, different people have different results, but it does say that people are actually having good results. They stayed very consistent every single day, you know, so I think if you put in the work and you believe in yourself and stay consistent go brain because you aren't getting the best training out there. So you're going to be good, you know, that's kind of like my best advice to be part of the community. You know, like, check out all these shows every day. You know, that's what I've been doing too. And I've learned so much, like there's some shows that have learned like this or not. I was like oh my god and they started implementing something in my own thing because I saw someone talk about something in the show that I didn't even know that was like a thing. I'm like, Oh my God, there's something there. So I would try Washington part of the community and ask questions, see why our people are posting the answers. You're gonna learn a lot, you know, so just keep going. 

Matt: Oh, man I love it. And yeah, and constantly be implementing what you're doing. Jonathan said, you know, implementation. 100% if you learn it, and that's that's the main way that that takes us back to the beginning of the show. And you said I'm still going through the blueprints. And that's interesting because you've taken a lot of action as you're going through the training, which is the key. So amazing work, amazing work. Andreas, if you need anything from us, let us know. And also send us an email and a couple months and let's just have the check in we can have eventual love to have you back on the show. I'd love to have you meet Dave on the show. And yeah, we'd love to have you back. 

Andres: Oh, definitely. I'll definitely keep in touch. I'm still watching the shows and I gotta work on my copywriting. though. I gotta go and do some work.

Matt:  Getting there. Cool. You'll get there. You'll get to study people who have come before you. Study what they do and keep going through our training on copywriting. Go through it a couple times. It's a Patreon thing. And as you learn and hear other people's stories, one of the best ways to learn copywriting is to hear other people's stories. But hey, congrats on all the success. Keep in touch and let's have you back on. Yeah, thanks for having me. It's been a pleasure, great experience and thank you for the opportunity for sure. 

Matt: I'm gonna put up Andres. I'm gonna put up his TikTok right here you can see it on the screen. It's to make money with Andreas. With and then it's spelled a n d r e s you can go give him a follow let him know that you found him on wakeup legendary. Give him a follow and then if he goes live or if he's content hit the like button give him a little boost in the algorithm. And show him some love that way when you're on wakeup legendary. You know he'll do the same back for you. So, guys, we've got two more awesome guests lined up for the rest of the week Thursday if you can be really powerful. Join us live 10am Eastern on our Facebook fan page. You can also text here, text Wu l 281-329-6853. And you'll get a text reminder every single time that we go live, so you'll never ever miss a single episode of our show. That's a wrap for this Wednesday. Thanks again Andre for coming on. And for everybody who's here with us live see we'll be there till 10am Eastern

Understanding The TikTok Algorithm

Below is the transcription for this episode:

Matt: Happy Tuesday. I am Matt if you don't already know me. I'm guest hosting this morning for Dave and we're live. It is actually the 28th. This is not a recording and we've got another awesome guest if you're new. If this is your first time we go live every single Monday through Friday at 10am Eastern time. We bring on a guest. Typically we bring on a guest sometimes you know we have a late cancellation or something and we won't have a guest that day but typically we have a guest and they have learned from or experienced some sort of success from our training. And they want to share a bit about their success and they want to share a little bit about what's been going on in their business and how they got started and their whole journey. So if you are newer or if this is your first time watching the show, we typically will find and select people to bring on the show but you can also submit to be featured on our wakeup legendary show you can fill out the form at Legendary Marketer.com/featured and US slash featured you can fill it out and if it's a good fit, we'll reach out to you. And today's guest is I believe, I didn't actually ask but I believe from California and he's a young, easy young buck and we're going to bring on Jacob so if everybody in the comments can give us a little hand clap emoji to welcome Jacob on to the show Jacob how are you? 

Jacob: I'm doing amazing. Thank you. What was right with the California Oh, currently in Florida. 

Matt: Awesome. Calling in from Florida. Well, it's a little bit cold. From Florida at this time because it's 10am they're waking up at seven you time that right? Well cool man. So you tell us a little bit about you bringing us into your world into your life. What are you up to and then how did you start finding online business? What was the first online business you started and tell us a little bit about how you found Legendary. 

Jacob: So right now I'm currently 20 years old. I found the legend through Brian Brewer on YouTube. Yeah, I would say my first online business I started with Amazon FBA. And that was a total disaster. I gotta say for myself. I just spent countless hours or just going down the rabbit hole. And it was just such a waste of time honestly. So like currently right now I am a Muay Thai fighter. Not preparing for any fights right now. I work two days a week in a pizza restaurant with all my friends. So that's a nice little hangout spot. Yeah, so coming across Legendary was probably like the best decision I've ever had. Super cool. I love that. So you're moving. How long have you been doing Muay Thai? Three years. That was it. 

Matt: Okay, cool. How'd you get into it? 

Jacob: Once I moved down here, after I graduated, I was playing football. And I didn't want to go from like, one contact sport to no contact sport because I wasn't going to college. So I was like, Oh, well fighting is no contact. So I just got in there and I joined a local gym and he liked it. I liked it a lot. 

Matt: So tell us a little bit about the Amazon FBA thing. Tell us all just I know, you said in your questionnaire, I lost a lot of money, you know, but tell us I mean, how was the approach? I mean, did you buy a course? Did you find a course first? What was the process like? What was what went well? What was frustrating? What went not so well?

Jacob: It was over YouTube and I came across this guy and he was selling this course and at first he would provide free training on his youtube then that would lead into his course I ended up buying the course. And the course was just videos that were just like two hours long. And it was just they weren't so descriptive, but they were long so I wasn't really learning anything. So I was kind of just winging it, and went down a road of like contacting the suppliers and and getting my inventory all set up in the shipping and just all that process which is so you know, from trading and and it just took a lot of work to manage with the shipping the just everything and what's my my inventory actually once I got into Amazon, they weren't selling so it was like oh my gosh, what is going on? I just put all this money in and it was just a tough time so then I had to do the cold. I had to throw out my inventory because none of my products are selling and just a huge hassle. It was a lot of it's just terrible. 

Matt: What were you selling? 

Jacob: It's hard to explain. It's like these things for your face to clear up your skin in the refrigerator. And you would like to clean up your pores and you clean up make your face look all pretty and stuff. Tell her like oh, this is gonna be an amazing product for moms and girls for guys as well. So I've used it for sure. I know. I don't know. Yeah, I don't know what it was or where it is anymore.

Matt:  Yeah, that's probably how they make all the money because reselling those damn things gives the loser a funny man that's funny. Yeah, it's kind of a learning curve. You know, we were just talking a couple of weeks ago with a guy you know, we kept saying, you know, I have shiny object syndrome. I'm shiny Irish, and I was like, well just hold on a second. You know, like, I know our industry and whatever. You know, people use that phrase a lot. But honestly, you know, maybe you don't have shiny object syndrome. Sometimes it just takes people who just don't we just don't know what we don't know. And we have to try stuff. Like, you know, and most people I think who come online try stuff. They try a little Amazon, they sprinkle in a little drop shipping, they sprinkle in a little sun, you know, and then they land on whatever, you know, sort of fits them and that isn't always you know, our business models, coaching, consulting, affiliate marketing and live events. It doesn't always end up being one of those and that's okay, but so tell us about your transition from finding that to discovering this guy, Brian Brewer. Brian is a great guy. By the way, I've met our mastermind in person and he's just a really good dude. And it's been cool that over the last few years we've attracted people like Brian and like you into our unit. Just because it's I don't know it's it's been a it's been enjoyable to work with people who are enjoyable. So tell us about how you found him and then you know you're you're finding you're finding legendary and you you have in our our community and tell us how do you find him? So um, after dropshipping or after Amazon FBA, I kind of gave up and I went on a couple of months of just not liking trying anything. And then it kicked in. I'm like, Well, I'm not going to college. I gotta find something, actually a startup and actual income. So I started searching. I actually finished searching for the marketing because I saw just some stuff on YouTube and I was doing these affiliate marketing tactics and stuff for about two months. None of them were working. It's like, you know, those little like, the EBA there and, you know, hopefully you get like, a couple of buyers. Yeah, none. None of that was working. But it was when I came over. And Brian Brewer was introducing all this free training and then he would introduce legendary marketers, and that's how I kind of came upon you guys. And you got to put everything together and I was able to learn how to actually start my very own affiliate marketing business. So it was just just a very nice transition from going. I thought affiliate marketing was into what you guys actually like providing valuable stuff. Cool. Yeah. Brian, in the way that he gives away something at the very beginning. Man, yeah.

Jacob: It's such a smart model. The giveaway model. It builds in such goodwill and yeah, it's such a smart way to go about it. 

Matt: And you so how long ago did you find us? 

Jacob: Like April or something? 

Matt:  And you got right off and running and I mean, quickly started to generate a following and generate some leads and stuff and sales. How, what has been your on a lot of different social platforms. Have you been posting content before? Like had you ever gone online onto something like soccer Instagram or something and posted, you know, short form video content like that before? Was that new? 

Jacob:  Had nothing to do with the marketing or anything like that. It was just a little like a soccer hack, and I actually tried using that TikTok for my affiliate marketing, or for posting educational content about ledger and myself. And the account actually got shut down. Shadow banned before I came in and started posting on it so like, well, she was funny. Okay, so I just had to restart. And I started up my own Facebook, my new TikTok, my new Instagram. And I just started being consistent and posting four times a day. 

Matt: Wow. That's crazy. Yeah, the whole shadow band, the whole band accounts and stuff. It's a tricky world to navigate. A lot of people have gone through that. A lot of people have gone through that. And some people have gone through it and just kept trucking along and for some people it's just been just too hard to overcome or I don't know what it is exactly but I'm interested so you want you started generating leads and commissions pretty quick. What when you're on and you're creating like a let's say a 25 seconds tick tock or 25 Second real, what is your focus? What's your strategy? How did you go from I'm new to this whole idea of affiliate marketing to like, Okay, I gotta figure out how to create some content and start generating traffic, which thrill word, generate some traffic? What did you do? How did you go about that? 

Jacob: So first, I tried to go about the side hustle, posting those in the side hustle videos that went viral and kind of doing it as my own. And what those platforms really start stripped down on this type of content. So now it's mostly just focusing on getting people's pain points, and, and just hitting those pain points and that's what really drives people in it. If they believe they could do something then they will buy it. So I really focused on my content, just reaching out to people that are looking for a side business to start up potential to quit their nine to five and go full on with online marketing. So really, my content goes about posting educational content, about marketing and then I go about posting an entertainment video. And it just says that type of content in once I drive them actually in and actually have conversations with them over messenger messenger DM, actually try to talk and just not like not just send them the link, just actually have a full on conversation and talk about what they're going through and then offer them this program can do for them. And that's the type of you know you just have to have that one on one personal connection with people. Yeah, so you're talking you're talking two different things. You're talking lead generation first, and then sort of nurturing and taking people from, Hey, I've never seen the students face before. Here he is on TikTok. And I don't know if I trust this Harley Davidson hat wearing guy. Yeah. And then suddenly, they're like, Okay, I kind of like this guy. And you got to do that quickly. I mean, you got to do that in like a video or two. And then you're taking them over to like, trustworthy, I can recommend some things to trust my recommendations. The interesting part about that all is that at no point during that process, do you have to be sort of the expert. You know what I mean? You don't have to be the expert guru or you just have to be decently helpful and trustworthy.

Matt: As fascinating a lot of times people will ask me, like, how am I supposed to do this? If I've never you know, I've never been successful or I've never done it or you know, all this stuff. And it's like, well, first of all, just become the reporter and create content with ideas rather than results ideas rather than creativity rather than results, at least when you're starting right. So your other Instagrams have grown to a couple of 1000 and I, you know, what I find interesting is, you know, I feel like the amount of leads you've generated and money you've made isn't all that different from some other people that I've seen who have 50,000 followers and 80,000 followers. What I mean, it feels like you're leveraging your smaller and I don't say smaller to like, be put down and be weird, but relatively you don't have 100,000 followers, you know, you're leveraging it and you're doing something sneaky with that smaller following. I think that's powerful. By the way, in an age where people sort of just they they they talk non stop about oh my god, you know, what a huge following this person has their the guru to follow, you know, but back when I first got started in 2011, there's this lady her name is Andrea and Andrea is still she's actually in this community now. Years and years later she's the reason that I got introduced to legendary not as a not as a customer, but just as like a hey, you should work with these guys. They're they're really good. And she had about a falling on the 10th of the size of many other affiliates, and they were competing in an affiliate marketing contest to see who could sell the most products and she out sold so many of those people with her little following because she nurtured them and like you were saying you she had conversations with some people, and she was just really people and when when she would send out emails to her list, she would get 70 80% open rates. Don't quote me on that, but I remember having a conversation with her about just ungodly open rates. And it was all because people didn't feel like they were signed up to a social media account and that they were signed up to an email account. They felt like they were just getting an email from Andrea, you know, and I see that I see that a lot with people with big followings who don't have a lot of leads or a lot of commissions to show for it. That they're missing that little piece when you're when you get into some sort of let's say let's say I comment on your Instagram video and I say Hey, dude, how do I get a hold of you? I want more information. Tell me more. What are you doing? How do you go about that conversation? 

Jacob: So usually let's say you comment on my videos, I say hey, I would love to help you out, reach out to me. And once they actually do reach out to me, first of all I go about asking them but then being motivated, starting to sound like business, what's their income goal? And just have a conversation about what they're going through and and see and kind of relate to them and see if I can help them throughout that process. And then I offered them what Legendary Marketer has done for me, what it can do for them. And we talk a little bit more about it. Usually, after that we kind of have more of a conversation just about it and just gain their trust. And sometimes Yeah, they're not going to people just aren't going to buy on the first time you send them the link. They're not so that's why when you funnel them into your mailing list, you're able to respond to them and communicate with them through the email list as well. Your trust shows them telling them your story. That's what kind of gets them motivated as well to actually go and check for themselves and see how amazing this program is. Right.

Matt: And you were talking about how you had a 20,000 follower account that is basically useless and which happens all the time getting them into different platforms, get them to follow you on different platforms, but also getting them this tribe, your email list is really important because that's a that's a big piece of how you get somebody. Like one of the biggest strategies of social media marketing is actually to pull people off of social media. Yeah. Like every business model. Three single frickin business model. If you walk into a pizza shop or like a small fast casual restaurant and they're using a point of sale that can somehow collect or, or tie your credit card information to something and you start getting emails about happy hours and stuff right. It's like that's how they're able to Yeah, it's great that they follow you on social media but they follow everybody on social media. Follow frickin everybody but guess what if you can drop into their email inbox and and get their soul their soul attention, right? You can hit people with ads, you can hit people on social media when they follow you all that stuff is great. That's awesome. Man. There's some people that I follow on TikTok. Like I followed this girl on TikTok her handle I think is I'm the J and super super popular. I found her years ago when she was like, not that not that famous. And she is a little weird. I will admit, it's a little weird. Have you heard of this person? Anyway? She's a wild card chief. She recently found God and Jesus in the last year so I mean the story just the plot thickens it's been a ride for but I found her years ago. And you know like she just caught me off of my free you page for like six months I didn't see a single video from her. Like I didn't really hear from her again. And I don't do a lot of things like watch people that I follow. I just hit follow and if I happen to see him it happens. Yeah, exactly. But men think about that. Think about that. She's got like a million she's well over a million followers. And for a set amount of like six to eight months or something. I didn't see a single video and she came back on. I was like, Oh, I forgot you existed. I forgot you were even alive. Yeah. And think about that, imagine we have 1000 followers or 10,000 followers. And we're pretty insignificant. Like people are gonna follow you and just completely forget that you exist. So the ability to connect with them and to make a meaningful connection or do something funny, right? Like even just making a joke. Some people take this so seriously, like Yeah, being yourself. Maybe like just cracking a funny joke. It's like hey, hope you have a great day. You know, like and people are just like, Oh, that was nice, right? Like I think that personal touch is really important and I just wanted to say you should not get away with so many examples in my life and from marketers that I've seen that made a meaningful impression on people. I mean, Dave was supposed to be on today, but had a little kind of emergency thing. But think about how you know Dave has over the last two and a half years connected with Around 500 people in our community to chat and just say hi and let people tell stories and get to meet them face to face and how meaningful that is right to connect in that way. It's really a really powerful thing. And yeah, I think I think that's a little secret sauce that you've got going on what comes up as I say that?

Jacob:  I would say it's not really about you not needing a big following forum. For this business. You really don't. I would rather have 200 interested people starting their own online business than 20,000 People uninterested. You know, it's way better to have people that are actually ready in the start, you know, so following doesn't really play a big part and yeah, it'd be nice to go viral and gain a couple 1000 followers but not necessary, honestly. Sure. Yeah. Well, we just talked to this girl yesterday. I mean, if you're watching here today, and you're or you're, you're watching as a replay thing, or whatever.

Matt: I mean, we enter what day was June 27. We interviewed a girl yesterday. Her connection was a little shoddy, but the whole interview worked and everything she's gained, like, I don't know 80,000 followers or something in the last like in a week. Just doing like pretty pretty simple videos. And if you were to go back like if everybody who's watching was to go back and grab her socials and investigate her TikTok channel, you could probably get a pretty good idea of what exactly she did to figure that out and make it work right. And you can even try some of her strategies you can be like, Oh my god, like I could I could use that in my own like business I could use that in mind. You know, pizza companies, I can use that they're my friggin whatever it is. So I I say that because I think it's possible to do both, actually. Yeah. I was like, there was a city, Ashley or something. Yeah, yeah. Something like that. I think it was an affiliate out. 

Jacob: Yeah, I actually follow her and I kind of follow her TikTok and kind of use it as you know, as I gain some information and knowledge from it. 

Matt: Yeah. So it's helpful to just see what's worked for others and what's working for this guy. Just ask a question. Do you think it's good to reach out to every single person that asks for more info? Or is it okay to just tell them so let's say people are commenting, you know, more info or hey, how do I do this? Is the first thing to reply to them or how you reply to their comment or what do you do? 

Jacob: Yeah, it's very important to reply to their comments because first, boosting the algorithm expands your reach on the platform. 

Matt: What do you mean by that? The only reason I'm saying that is that there's people who are here who don’t know what an algorithm is.

Jacob: Like your algorithm means every platform has an algorithm so it depends, like, depending on the watch time, how many people are liking your video, the comments, there's multiple factors that go goes into it, but if you reply to their comment, if they call me down info, was saying, Hey, I would love to show you some more message me. And that would boost the algorithm which will basically push your video out to more people. Yeah. And so then once, if somebody is going to the comments, and they see that you're replying to every single comment, they're most likely going to do the same thing because they want to be informed as well. So always reply to your comments. And it will say like, you should, we should. 

Matt: Yeah, yeah, it helps. And especially when you're newer, you can do a video reply to comments too. And that really, really helps the algorithm a lot. And what we mean by that specifically, you unpacked it a little bit there. Is that if you want to get more video, or if you want to get more video views, you want to get more followers, you want to be more engaged, you want your account to grow. You have to figure out how to, in some ways, gaming the algorithm. Now that doesn't take away from the fact that you have to create really great content, you can game the algorithm all day long, but if you're if your content sucks, you're it's over. Yeah. But if you've got good content and you want to sort of pour gasoline on an already existing fire and really heat things up, then yeah, reply to every comment. If you can, and have the time, like some people have more time than they have money. They have a lot of time they're sitting around, maybe they're short term developers, really from work, or maybe they're laid off or whatever. They can sit around all day and reply with video comments to every person who comments if you can do that, or if you can make the time and find the time to do that. You should do it. But at some level, it's going to become unsustainable. But no, figure that out when it becomes an unsustainable trip over that hurdle before it's a hurdle. But every time that you reply to a comment, it's going to help boost your videos, a little bit more booster channel, a little bit more comments and engagement that are flowing in, the better so yeah, I love that tip. I feel like I sort of feel like people place too much of an emphasis on the algorithm. Because I've seen people we did a we did on our Thursday business blueprints we dove into this girl's video, where she posted a video. It had like 4 million views or something and it didn't even have a description of how she didn't write anything. There were no hashtags.

 

There was no description. It was like a 24 second video, and it had like 4 million views or something. The sound levels were perfect. Choose a really really hot trending sound. And the levels of it were perfect so you could hear it but you could also hear her talking and it sounded like the balance was perfect anyway, but the content itself was so entertaining. So a combined sort of the educational element where you felt like you're kind of learning something but it was super entertaining. And that formula is like that's hardwired into the human brain whether it's a how to video or whether it's just like, you know this you know kind of thing. Yeah. You know, I think I think to this guy, I think to this guy, have you heard of this guy Tyler Wise? 

Jacob: Yeah I have

Matt: Yeah, I wanted to. I wanted to just quickly show his picture real quick so people can see his thing, but I'm gonna short his channel. I'm gonna use this tool called a sword for TikTok if you guys are new and don't know about this little tool. It's on Google Chrome and it's called Sort for TikTok. You can look up tick tock acts and you can sort their profile by most watched videos to least watched videos. And here's a guy named Tyler real quick. This show is not about Tyler, but I wanted to share because he creates these videos that go viral that are just the simplest like side hustles that feel like illegal to know or let me sort this real quick. Okay. The ones that he does, though that are that are really interesting to me or that I found have been really interesting. Are computers? I bet you didn't know. He does a lot of these kinds of weird things. He does some side hustle style stuff too and even recently as got those to go off but full he does a lot with Remote Jobs and working from homes. But I just know it's interesting that his most watched game was hard five. If you hit just a computer hack, the video is 18 seconds and it shows you how to search your computer for viruses. It's like it's like I don't know though, man. It's fascinating, just a fascinating thing. I I think that in the world of like videos that create growth, we call them growth style videos, videos that are created just to grow that. I don't know anybody who's been more creative in that realm than Tyler and it's it's it's proven to be a sustainable strategy to not all the side hustle style stuff is super, super sustainable, long, long term is his model and stuff he's still got even in 2022 He's still got videos that are, you know, multiple 100,000 views and it's just the savvy little tricks and things you wouldn't think abou. He's a great headline writer, computer hacker, you know, this website will animate anything you upload to it. What's this other one? Get Paid $90 an hour from your bed. Apps that the 1% don't know what they don't want you to know. The thing that people don't realize about his content. Isn't that he's wearing a colorful Google colored turtleneck or that the room in his house looks beautiful. Yeah, it's that hook. Yeah. And then people are like, what app was the 1% not wanting me to know about? I gotta find out, you know, and it's like, so anyway. Yeah, I think that creating that sort of I don't know where I was going with that Jacob but I was just pointing out that that headline in that having a little bit of creativity around that is super important. The hook is very important as well, because it stops the scroll time. So someone's just going through videos and they see a crazy hook and they stopped that boost algorithm as well. And by hook you mean just like the title of the video. Basically like something you would put as a sticker on the front of the video right in the first like three seconds you would say like, here's a here's, you know, here's, here's a secret app that the 1% doesn't want you to know about. That's a hook. Right? Well, cool, man. I think this has been valuable. We've given some examples for people and unpacked a little bit about your strategy and stuff. What a talent. What would you recommend?

Okay, you've got this experience of Amazon and now with affiliate marketing for newer and is a little bit like trying to figure out the route they should go to tell them a little bit about what you think about just generally the Affiliate Marketing business model. And if they were, if they were just thinking about getting started with legendaries challenge or they're in the challenge, what would you tell that person about your level of belief of the challenge to and Legendary Marketer just the affiliate marketing business model, I gotta say is, personally, my favorite, the best business model to go after as a beginner because at least so far that you've found right yeah, so far that says you don't have to worry about packaging, shipping, inventory, all you have to focus is your attention on revenue generating activities. So all you got to focus on is difficult day one and start promoting your product. So going through the legendary challenge, which just provides you with more than just marketing and showing you how to get up and running and starting correctly the right way. So I gotta say affiliate marketing compared to Amazon or drop shipping or is just a much simpler and beginner friendly business to start. 

Matt: Super cool. I agree. By the way, I've been doing this right 11 years or so. And I mean, I have tried everything including I think I sold my first course like 10 years ago. And the man talks about a freaking headache. It was 10 years ago. Headache today. I mean, I'm not against selling your own course but the affiliate model is so simple and so easy. All right, Jacob. I'm gonna throw up your I'm gonna throw up your tic tock, right. Yes. And thanks for coming on the show. If you need anything in the future, you need anything. Let us know. We'd love to have you back in a couple months. 

Jacob: Thank you. Appreciate it. 

Matt: Cool, man. See ya. All right, everybody. Hey, go find Jacob. @prineshustleon TikTok. Go give him a follow let them know you found them on wakeup legendary and give them a little shout tell them what's up and and I'm sure he's gonna mess it up. Because this whole episode is about how he messages people. And Jacob he got a little shout out from your boy. Brian brewer here in the comments too. So good to see you, Brian. All right. Give him a little follow up. We'll be back here tomorrow, same time. Same place. 10am Eastern peace out everybody.

Tips On Creating TikTok Content


Below is the transcription for this episode:

Dave: Hey what's going on my friends? It's your boy Dave Sharpe in the house in the building literally is a house. It literally is a building. I am in the building. Come on now. Show some love. Have we had a good weekend? My bolts lost, Tampa Bay Lightning we've already won two championships in a row. One is too many and 1000 is never enough for an addict like me. So I was looking for our third championship last night but it did not happen. did not happen my friends but here we are. They gave a great effort on the ice. And if you ever want to know or see what it's like to really leave it all on the field for your business or your job or whatever you're doing. These guys really make basketball players and even football players look fairly soft sometimes. Right? Seeing the way that entrepreneurship can make what you were doing previously look sort of soft as well. And Sheesh, you know, like, hey, I want freedom. And then all of a sudden it's like damn a little bit of work comes along with this well actually did the work and went through the training. And you know what's also interesting, she grew her account or TikTok account from 1500 followers to 70,000 followers in a week. And you know, what, I'm totally okay. If there was a little bit of luck involved in that. I was totally okay. Maybe she had a couple of videos go viral. Who knows? But you know what? Luck is called a preparation meeting opportunity. And she prepared. Here's how she did it. Ashley, welcome to the show. Good morning. Look wonderful in crystal clear resolution right now. It's wonderful. You must have got all your tech issues settled, and only never to return.

Ashley: Oh, I hope you're being serious because it's not that clear on my side.

David: No, it is actually clear.

Ashley: Okay, good. Good.

Dave: So, good morning. How are you where you are calling from?

Ashley: I'm calling from BC Canada at 7am. My time is so very fresh.

Dave: So tell us about your journey. Was I accurate there with my little hyped up description there at the beginning of the show?

Ashley: Yeah, we're especially with a viral video. So I started about two months ago, and then six weeks in, that's when my video went viral. It's currently at 4.5 million views. So that's really exciting. I check it every day and there's more likes and comments. And that's everything just going viral. I know. It's pretty cool. And then if you search me up on some of my hashtags or whatever, I'm still trending and one of the top like videos makes me pretty happy.

Dave: Sounds like you’re coming up and I mean 4.5 I mean, that's 5 million divided by 300 million. That's like 2% of the country that has seen your video so far? About the amount of people in like, say your, your state. Well, I'm thinking of America. Would you say 4 million? That's like a lot of people.

Ashley: I know. I feel like that's either all the people in my province or more like that. So I think that it takes a lot of people.

Dave: So think about this for a second all the different all the different ways in which we you know, we have jobs in say BC Canada, right? All with all the jobs and everything that is around there. They're all trying to reach each other there. I mean, how much would a business pay to advertise 4.5 million people. Every single person in BC Canada, you know what I mean? It'd be a TV station. If they went to a TV station and they were like, I want to advertise to 4 million people, everybody in the country. And we got a hefty bill.

Ashley: No kidding. I'm still waiting for TikTok to pay me.

Dave: But I mean the fact that we get to go in, post a video for free. It gets in front of that many people it is getting to and it's just absolutely insane that it's almost like we undervalue it because we don't really know how powerful it is. Whereas like a company, if you went to them and you were like, Hey, I've got an advertisement slot. 4 million people. Okay, and we can get you primetime the next 24 hours, solid hours, and it's going to be $120,000 or whatever. $500 for that slot. And like if you were in a business scenario, and you went to buy advertising, it would almost seem like that would be a reasonable expected price. But over here when we start as just solopreneurs before we even become entrepreneurs, we're still wondering. We have a video that goes and I'm not saying you but we have a video we have the opportunity, just the opportunity to get in front of 4 million people for absolutely free. And it's sort of like most of us who go through the challenge. Don't finish it. Most of us who start a business online, of course, don't take that second step. Only that first step. How close were you to almost giving up? How close were you to also not really seeing the potential in moving on before some of the larger action started to happen in your business.

Ashley: I definitely felt those negative feelings and I wasn't going to give up because I knew that it's a whole process and everything but I did think, oh, you know, I might not be seeing results. And this is taking a little while Oh, I only have 1500 followers. And then all of a sudden things got crazy. And I thought well, this is what happens when you're consistent. Posting three to five times a day, every single day. replying to all my comments and all my DMs and they still do that. 

Dave: Wow. So you did you say you were pretty close to giving up at a certain point or multiple times and then you're in more you were you saying to yourself be consistent but you were a little bit unsure whether that was actually true or not whether whether you were just kind of wasting your time and maybe it wasn't going to be true for you.

Ashley: Like I truly wasn't going to give up but I did have the negative feelings like okay and then when we see results and how long am I going to be stuck at just you know, 1500 followers for and things like that, that I pushed through?

Dave: I'm seeing some of the comments come through and there's this sort of expectation or This. This? I don't know, it's almost like a lot of people think that they can only succeed if they go viral. Yeah, I'd like to know, everybody's like to show or video post the video and it's like yeah, well we'll get to that. Just read the room and be cool and sit back everybody. Like tune into the show you know what I mean? Like the reason why maybe you haven't been successful up until this point is because this is a pattern of yours. You're just like, give me the video, but you're not going to sit here and listen to what she says. Right? Listen to what she says. Listen to what she says Don't just be like, post the video and then you're gonna go copy. Copy is what most people do, who are not willing to buy any training. They're not willing to invest any time into themselves. I'm not trying to put you down. I'm just saying what you've been doing up till this point. Has brought you to legendary marketer looking to learn more, you've come here for opportunity. So don't bring those old patterns here in the comments. Of course you're curious, but don't bring the old patterns to her. 500 shows my pattern proves that I'm going to post the link. I'm going to post the link to her profile. But listen, folks, and I'm not going to say it again. I'm not here to You're all grown adults. But listen, I'm going to post her account where it will all go follow and be but let's listen to what she says because maybe we might learn something from what she explains rather than just scrolling or for you page in copying videos. The reason why we sell training is not just to get $2,500 out of you, or $7 out of you it's because we see people go directly to the affiliate program all the time or we see them flounder around all over the internet. Never take any time to invest in themselves and actually learn something and they wait honestly everywhere they go. They fail and they let everybody know that they're failing. Hey, I'm failing and need more support. Right? It's like, at a certain point, don't we get tired of failing? The way to stop failing is to just pause timeout for a second and Stop copying. Start learning more of the dynamics behind the mechanics for Andover. I'm not trying to, I just want to because this is not entertainment for me. I'm here to entertain y'all. I guess but that's not what you're paying me for. You're not paying me to bullshit you. You're paying me for real ass talk. And you can go out there and then we go and we entertain people and educate people and all that out on TikTok and iG but right here, it's straight talk in a chill for a second in just take this in this morning. I ran over. So I mean, Ashley, does any of that resonate with you?

Ashley: 100% Because I've seen people take my video for inspiration and obviously I'm all about that like we all do to the community and everything. But the thing is, you can't know which video is going to go viral. Like I had no idea. And like the first day I don't even think anything happened with it. And then the second day that's when all the notifications came streaming in. And before that I thought there were so many videos I thought this was so funny. You know this map is going on. I spent extra time on it. Nothing. And then it's the most random video of all that gets all the views so there's no guarantee when it comes to that.

Dave: A lot of a lot of times it seems like there's no rhyme or reason. But then when we go in we look at and we begin to learn more. We begin to go back and look at our videos that went viral and have a little bit more of an understanding about why they went viral. You know what I mean? So at first it was kind of like when we wouldn't put a little bit more clear when we first started out. I see people all the time who have videos go viral and they don't know why they're going viral in you sort of describe that and I'm not saying that I know why every video goes viral. But here's what I am saying. The longer you do it, actually, you're going to have a better idea of why a certain video goes viral and why it doesn't. And you know what it usually always boils down to that the video is just relatable. relatable, relatable, understandable. It's not really you know, the videos that you've really smashed the lover like button on they're not the ones where you just had a huge aha moment. They're the ones where you can really relate to what we're where there's comments that say I felt this one in my soul, right? It's not always it's not always I like that you have to stop trying to figure out the algorithm. The algorithm is you, Dan, I like that a lot. Because the truth is, you're not going to gain these algorithms. You're really not. You're not going to gain them. There was a big trend for a long time in internet marketing where it was black hat SEO because we take you back there was no tick tock and IG and Facebook and all this. It was Google. And in MSN, it was search engines and stuff and you search that was it. It was search engines and it was chat rooms and stuff and you would search so the only way for you to get traffic was you had to either be paying for ads on Google to get those first couple of slots or you had to get your website or your page on those first couple of slots. And so marketers did anything to do that. You know, Blackhat strategies, they started building fake websites by linking to their pages to make it look like other sites were linking to them. So good. That was called Blackhat. But see, that shit worked before Google was really smart.

Google's way smarter, they've got robots in there they got feelings and shit that are like they got to like start arresting and stuff and I mean these these people, we're not gonna outsmart them. So we have to learn how to connect with people. Yep. Helmet everywhere I go You annoying people you're always there. I always put Hold on a second. You're also the ones who are going to be giving me money right shit. No, I got to figure out how to connect and persuade you. And well son of a gun. That's what we're here working on. If it was as easy as 123 Copying a video, we'd all be doing it. So what was the education experience like for you and how did you transition from the learning to the action in the earning? 

Ashley: I was doing dropshipping before I found affiliate marketing and all defeated Long story short, and then I figured, okay business builder challenge let's give it a shot. I have nothing to lose. And then I couldn't believe that training. And the way it was organized and even the way my business adviser spoke to me and reached out it was just so much more organized than this other bigger training course that I took drop shipping, so I thought okay, something's about this one. Let's look into it even further. And I decided to become an affiliate for them, which has been great. And I think you're muted.

Dave: I'm muted, but I'm like Stop it. Stop it. For me it's hard for me to hear nice things. But people say nice things about us here because we do nice things.

Ashley: And yeah, take it all in. And I started well. At first I thought I'm waiting for some contrast. So super scared. On TikTok or Instagram. I thought everyone is made of whatever can be things about me. And then after a week on Pinterest, not a lot happened. And I'm sure you can do a lot with interest. At that moment. I didn't know what to do with Pinterest. I'm like what are you doing? It's 2022. People are blowing up on TikTok. They're, you know, gaining all these followers. Screw it, let's go on TIkTok and then the rest is kind of history in a way like after I you know I got both 1000 followers that seemed heavier clickable link in the bio after a month and then it was six weeks when my video went viral. But I truly think that's just because I was being consistent with it and my videos got better and better. At first they were really blurry and strange. Yeah, figuring out my lighting and things like that. So that's one way of learning. Transition to earning.

Dave: Yeah, so what talk to us about that. I feel like people also when they start, they feel like it's gotta be weird and look weird forever. And I love how you pointed out how your videos were weird and they looked weird and awkward and blurry and all this kind of stuff. Talk to us about getting out of that awkwardness. It's like a baby who's walking in looks totally ridiculous for the first month or so. Or you know, where they're just like, in you just you everybody looks like they're doing something new. Can you explain that particular phase and then how you feel like you got out of it?

Ashley: To be honest, the way my house is I have this way right now. It's this little desk built in Cubby. So whenever my boyfriend was at the gym, I would just secretively fill myself because I didn't want him to see me. And the lighting here is terrible. And then I thought, this is silly. I transitioned downstairs by the window that was even better. And then straight up. I was like, here I am filming videos. So this is what I'm doing, you know, fine. Or sometimes they'll say hey, like close the other room I'm filming or sometimes you'll see him in the back of my videos and that's cool too. But we're going to go viral, but they didn't and I think it's just practice to feel awkward. It feels strange. You feel kind of cringy and then you see, you know small results to big results when you think it's not so silly or cringy anymore.

Dave: Yeah. I like to mute myself when I go to start talking. I find that to be real. I like I feel like there's this Legendary Marketer in me and then there's this really average just regular guy kind of that's why there's sort of this dynamic between the F edge at lead you know average Be Legendary sort of thing and what is Legendary Marketer even really me, you know what I mean? Like, it's like, do I think I'm a legend? Do I think I'm a legend? No, it's that I feel like, for me, I have this legendary marketer inside of me, but it's sort of like a superhero. You know what I mean? And I don't always have to be a Legendary Marketer. I just have to be the legendary marketer in crunch time when it comes time for me to, you know, bring home the bacon so I can survive, you know, or if I want to thrive, you know, it's like, but then I can go back to being that average dude who's just hanging out at home with my kids and stuff who's just like hanging out at a party and doesn't have to be the legendary marketer. And I just wonder if you at all felt like that, like, hey, there's, like, I gotta bring out this inner legend in me and he/she's in there. It's like a superhero. And I got that it's like the when I was a kid, it was like when I was dancing around in my room and I didn't care about what anybody thought and and that's who I am on camera sometimes or who I'm learning how to be is be that most loose most relaxed, kind of best, goofiest, most awesome self. And then I can go back to being that average person who in my regular life, it'd be kind of awkward if I was walking around like the legendary marketer. Does that resonate with you at all? 

Ashley: Yeah, definitely. I think that's you saying that there's a little bit of a legendary marketer inside of all of us or something, or if you try it kind of thing and that. I think she just had to be, you know, introduced and maybe that happened, I would say after about a month of posting because they found my groove, you know, and I didn't feel like I knew, like as many videos anymore inspiration because I thought it my own ideas, you know?

Dave: Yeah, this is hilarious. Comments. Tammy hopped on late, and now she's she one minute later, I'd like to hear from her more. You guys are hilarious. I mean, it's like I'm going to come into a meeting and then I'm going to tell everybody how to run the meeting. I love you. I hope you stick around if you don't mind me punching back at you a little in the comments, but come on. Give me a break. Oh, God. You folks. You guys are funny. You really are funny. Just got air. Hey, just walked into the party. Hey, move the food over there a little bit. What were the kids playing over here? They should be playing over there. Have a drink? Listen for a second. For God's sake, you might learn it's really good for you, Tammy. Keep coming back. Um, so talk to us now about what you are? What are you doing? What are you? What are you focusing on now? And how long have you been doing this? How so so give us an idea of how many months you've been doing this. So what is relevant? What's happening? inside of you, your psyche right now is one of the things that you're focused on. What are you afraid of talking to us a little bit about, however, this phase is different from the last phase that you were in, even if it was just a week or a month ago? 

Ashley: I'm using it for a little over two months. And now I'm at the point where I started my emails and my funnels and everything like that. I'm like, okay, they need a review. So now I'm feeling like I'm taking your business to the next level by coming out with an ebook and fixing up my Funnels a bit and fixing up my emails as well. And then once I have that going, oh and the other thing is other affiliate links that are related to Legendary, of course with different software's and things like that. And I'm also trying to find different posting times and what works like that and then have it really on automation for the rest of the summer and everything. But I will say that some negative feelings and thoughts will creep back into your mind. You just need to push them out and keep going. Muted and you've been doing this now for a couple of months and and you I would think we would all think from looking at your videos and so forth, which by the way, I'll put up your link now for everybody who wants to be a part of your network and so on and so forth and follow you affiliate Ashley is her handle on Tiktok and Instagram. So you've got new fears now that are a little bit different than the ones even a month ago. You're saying so the fears are evolving but they're not, they're not particularly going away. Right? That's one of the things that's kind of the point. What I'm trying to make is are your fears completely going away? Are they just evolving into new fears about you know, growing bigger, or the one the example that you just gave?

Ashley: I think I'm definitely evolving and even now like to get more and more attention online. From different clients and things and they're asking me, I want you to coach me, I want you to mentor me and I'm like, whoa, whoa, whoa, I've started here, you know, and I think that's really cool. And I might be able to do that. Now, I'm not going to do that. So whenever you know people say that like oh shoot me they should start coaching or something. But secondly, something to think about in the future. And then so fears like that's kind of like impostor syndrome in a way where I'm like, Why do you guys want to hear from me so badly? You know, like, what did I do? And then as well as just, you know, will I make more money? And am I going to continue to do this well, or, you know, is it downhill from here and then but the positive side of me I'm always like I'm building it up from here. But of course it's a roller coaster. So nothing's a guarantee.

Dave: What are some of your Content Tips What have you learned from having at least one video go super viral? And I would think there's been some others that have taken off as well. What have you learned about creating content? I mean, what do you know now that you've learned from actually doing it and you've created a lot of videos, I'll pull up your, your, your profile here real quick. So, you know, we can look at it and sort of try to break it down or dissect it a little bit or just kind of see what we can learn. But, I mean, the first thing that I noticed from your Tiktok profile was there's a lot of videos, I mean, you know, I don't know how many are on each row 2,3,4,5,6,7,8 So we've got a 30 to 40/41 month on that.

Dave: So okay, we can learn a lot from this young lady though for real, because she's she's, you know, we can learn a lot from a lot from everybody. People wonder why I do this show. Like it's like a lot of gurus don't talk to their students. Don't learn from somebody. A lot of people on the internet say, Well, I can't learn from somebody who just started a month ago, you know, and it's like or two months ago, and it's like bullshit you can learn from anybody who's who's in the process, who's in the journey and especially it's amazing to learn from new people, because they're fresh in the process. And a lot of times, if we can model even if we can model ourselves when we first started, because a lot of times the longer we stay in this business, we forget how on fire we were when we first started. We forget how little we knew how simple we made things sound when we first started, we forgot how happy we were when we first started and over time in any business or any job, you have to feed the passion to keep it alive and you have to work to stay happy and motivated in the growing. And so I love talking to brand new people who are only two months in because a lot of times they have that in this is not anything to take offense to . I had it too and I wish I had it more. It's ignorance on fire. It's where you don't know everything. Where are you? A lot of times you know that you don't know everything. But you're on fire. And that oftentimes can be the most in this is what I desperately plead with so many of you know where every day just just just just take action. Just just fail forward, just go put the training into action because a lot of your learning is going to happen on the field. Doesn't happen in the tape room. We prepare for the game in the tape room by watching film just like a professional sports team. And then we got to go out, we got to play the game and then we reviewed that tape. Right but that newness, that newness is such a powerful thing. And so many of us so many of us, you know I would say I would describe it as wasting the opportunity in actually what I'm experiencing and hearing from you. And what I'm really impressed by is the way that you have taken the newness, the freshness, the excitement of these early months and struck. You struck while the iron is hot as they say. And I wonder as I pull your profile back up and so forth, if you could just speak to that just for a second. The importance of striking while the iron is hot in getting in there, especially since you don't know everything. Not letting that be a reason why you don't get started. Could you speak to that for a second?

Ashley: I think the hardest part is showing up so you just have to do it. People will even talk all day about the challenge and that I'll never understand but I can see where people are coming from I guess I just think just start posting videos. The more you do it, the more comfortable you'll become comfortable. The followers will come, the views will come later on the earning will come you know what I mean. It's just as simple as showing up and stuff.

Dave: Kelly, thank you for coming on and leaving a heartfelt message. I love when people ask questions in English instead of just right. It's like if you're here and you want to learn, ask us a question. Maybe we'll answer it in the comments or something. Or maybe we'll speak to it like this and address some real life shit that's going on in our lives. Thank you. I really just felt like I could do this. If Ashley is, I'm very lost. How can I restart my journey with you to be an affiliate and I know I have Legendary inside. Can you please direct me how to restart. Well, Kelly I'll go quickly and then I'll let Ashley speak to that I would say go back through and review the challenge material. Just review the challenge material. There's so much especially in those early days. The entire challenge is important. And yeah, I always say if you can invest in the blueprints do it. It's just it'll, I know it seems like a lot of money. But it'll save you time in the long run and you can come get regular coaching from us if you can't afford that and you want to be an affiliate. You can certainly do that. But the only challenge is that you still don't really know and now you're gonna go over to be an affiliate and so look but if you have to do that then soak every moment of each wake up legendary up. Ask questions on Wake Up Legendary you know like you did and will reach out to connect with a support group or an accountability partner right here in this community who's not trying to sell you on anything but just wants to hold you accountable and be honest with you. Gosh, how many more things I mean, you know and just model other people in this community there's and just do it just jump in. Just started a TikTok account today. Just sign up for an affiliate as an affiliate today. You know, go in and sign up for ClickFunnels to be an affiliate over there today. So I mean, just do these things today. Do it now. and figure it out later in a respect if that's your no that's going to be that's gonna be of course, that's the harder road as opposed to, I think getting more training but if you can afford it. You got to work with what you have. You got to work with what you have. One last thing is I don't believe people need mentors really, like us mentors built one on one thing and mostly specifically the way that people in our Facebook group. It's so annoying and they try to put legendary down saying that they will be your one on one mentor and then come hang out on these zoom calls with us and all this crap. Nearly every successful person that I know in this industry received mentorship through videos and through webinars and through just watching and learning and listening. And it's really difficult that if you can't watch a video and apply it and take instruction drills, it's somebody who's sitting there doing it all for you next to you. They're going to actually be able to go out and succeed with that because they just did it all for you sitting next to you. So it's almost imperative that you're able to watch a video. Take the instructions from that in that video and do it and try that. If you can't do that you're not willing to do that. Honestly, entrepreneurship is probably right for you. Holy shit, Dave. Everybody's going crazy right now. What are you doing? You tried to lose business around here, Dave? I'm just trying to speak confidently. Do you believe fact check me Ashley. Did we just have a conversation ? You could say anybody could come on the show anytime. And I know. This is my show and I know I know you're not gonna buck up and say but honestly, I'm not trying to make you agree with what I'm saying here? Are these facts, or are you detecting any lies whatsoever? If you are, what I'm saying is I want you to hit your button. I'd say that's a lie. Dave sounds real to me. straight straight talk, real talk. The Bs are just the real deal. And so for you when when what is it? What is it been like to get right in there and start even though you did not know everything

Ashley: It's just starting that people get all freaked out and that this has to be perfect and maybe I have to get the newest phone for this or something like that and like if you look back at my first videos my first month there honestly so bad and weird, like I said, but that's okay because like how did I get better? Just by learning? I thought, okay, would I like to look at this myself. Not really, okay, how can I make this better? And looked at other people who, you know, had more followers than me at the time and who were doing videos, got some ideas and what Kelly was saying or asking when you said look back at the challenge. I think that's really great. And even the affiliate videos of I think Matt does most of them right where you're grinders row, so informational. I worked at the affiliate program. Yes, crazy. So look back at those and I've heard of some people restarting. They're starting a new account altogether, because sometimes they die and that's another fear. You just have to start and stop thinking.

 

Dave: Angie asked if we offer one on one training for those that need a little extra guidance. The key is having the willingness to learn. Absolutely. And you know what we actually see, I want to explain for those of you who are new how we educate in a nutshell. It's not by selling pills in different, you know, information products because you didn't buy this one. Maybe you'll buy this one right. I know that it might be more profitable to just constantly be hitting everybody and have a new strategy. I got a couple of marketing guru buddies that that's their business model. They have a new person. They're doing affiliate marketing, essentially, they have a new strategy and a new guru that they bring in every week and they promote big webinars. And then they sell a $2,000 thing from the webinar and every week it's a new thing. This week, it's e-commerce. Next week, it's drop shipping. Well welcome to the land of simple because simple scales. And so here I thought in our team did at the beginning we can either sell we can either be the Walmart of training and have just you know something so we could say no matter what you need, we can we have it to sell you or we could put everything into the blueprints and just focus all of our effort into the blueprints and so that's what we decided to do we have a challenge which is the appetizer and the blueprints which is the filet mignon dinner. And what we do is if somebody needs one on one help on the blueprints from the decade in a day, yeah, we have one on one sessions. Sometimes we'll even give you one or two and otherwise they're very reasonably priced, but just be selling one on one training to somebody who just most of the people who are buying one on one training, maybe not you but most people maybe not Angie rash, but most people just want somebody to do it for them. And I have been doing this for too long. And quite frankly I don't say this to be arrogant. I really don't but I'm too well off to be selling bullshit. You know what I mean? That's not really going to help people. And so we've considered scale, you know, coaching like all nothing but one on one coaching. But even the way that I teach coaching in the coaching, and consulting business blueprint is one to many, it's group coaching, because one on one coaching is not a scalable model. It's not a model that really scales really well. We are in this and I want you all to listen to what I'm saying and what I'm explaining because we also run the same business models that we teach about. So these are the thought processes that we go through. So you actually when you go to start doing coaching, I would highly recommend against and you know, I talked about this in the coaching blueprint, but I would highly recommend against one on one because what is it it's not scalable for you and you're not going to have time to do other things if that's your only thing and that's the only thing you want to do is do one on one coaching. Go for it. Just run one on one because you're not going to have time and energy to do it but for you to add a coaching element to where you get on once a week on Zoom for all these people who are coming to you because you've earned it. See there's a difference between these bottom feeding salamanders who tried to infiltrate good legitimate Facebook groups like us and they say oh, you need one on one mentorship. No, you actually don't need one on one mentorship until you've actually proven that you can follow directions from a video. That's a real asset. You take that to the bank. If you get to a point if you need some one on one help, you can reach out to Drew at legendary marketer.com There's your one on one help. He's out for a company that has for a company that had 100,000 people come through the challenge last year we had one or two marketing coaches that did one on one training. We've proven that this works. So actually, when you go I want to add $100,000 to your income right now. Would that be okay? Next 12 months I want to add $100,000 to your income over the next 12 months right now. Can I do that? Yes, you can. So the way you're going to begin when people say I want coaching from you, and that's a wonderful thing to be the hunted instead of the hunter. Folks. Are we listening real quick because every single promise that I've promised in the sales material comes true every single day on this wake up show. Isn't it nice to be the hunted Ashley instead of the hunter? 

Ashley: Feels good yeah

Dave: Now how do you think your boyfriend would feel if you were DM and dudes all day long and chicks all day long? But I just made a commission. He's like, Yeah, but you're all up in people's DMS. Out call reaching them every day trying to get them to get on a zoom with you or whatever. So you can I mean come on, right. Yeah. That's not good, that's not a bit that's not a great business model. You're creating content and in building your affiliate marketing in really your elearning your freelance Digital Marketer at this point you can see you can add coaching or consulting you can add a virtual event to your business. And in the mistake that a lot of people make, remember I'm adding $100,000 to her income over the next 12 months and we will have her back in 12 months. And I guarantee you that if she does this we'll be talking about how she added more than 100,000. But now when these people come to you and they want coaching one on one hook curse, Oh, no. They don't do that. What you're going to do is you're going to offer a very simple coaching program. That's a reasonable amount of money. You can pay for a year up front, and I would offer that at a discount or they can pay by the month. Why would you rather get the year up front because a lot of people don't finish paying they drop off. They stopped paying for a significant discount, maybe $297 for the year. You know give them a 50% discount if they pay in full up front. And now they get what they get for that? Well, you can do one of two things. way that I ran our coaching program here at legendary but I just finished up. I ran this coaching program and decided that I didn't have time to do it anymore. So I did it. I finished the entire coaching program. It was a year long thing and I just finished up recently and we're probably going to take that off and not offer that anymore. But what I did was I offered one introductory intake call and then at 12 Zoom, your group zoom coaching calls with me over a 12 month period. And they offered my email address so they can email me with questions at any time. Those were the three things that they got and that was $10,000 per year and charged more for coaching and so forth but these days I'm trying to sell low mid mid versus the super high ticket just premium price just couple $1,000 versus getting into the super high stuff. I just don't feel like this industry is necessary. I think it's more predatory when people are selling people coaching and mentorship programs for you know 1520 2530 50,000 They're more it's just not you know, it's not it's not as necessary. So when somebody comes to you and they want coaching now you have something that you can offer them a simple sales page, a simple sales page and offer them a simple Fast Start discount that if they sign up in the first 48 hours of have seen the offer in the first 24 hours, give them 24 Say I got a 24 hour discount, because you kind of force people to make a decision actually, they don't make a decision. They're going to just think about it and they'll get back ever and they'll go spend their money out with somebody else. It sounds like they're gonna save their money, you're not doing them a favor. You're not gonna go spend it with somebody else who created the right environment for them to convert. Right. And so what are the tools and the copy that you need to be able to pull this off actually click funnels. Yeah.

Ashley: Just keep going. Don't doubt yourself.

Dave: Well, just keep an eye out for this is everything, confidence is everything. I mean you have to believe you have to believe that you can do it. But what's unclear about what I just said I want to make sure you're crystal clear. So in one year, you can come back and tell me how you, you know, added $100,000 to your income if you thought of it and decided that that's what you wanted to do. questions do you have about that strategy? Does that make sense about a one to many avoiding the one on one, giving them a fast start and annual discount for or even. You can even give a discount on the month monthly if they sign up within the first 24 hours. And then you can do an intake call. You don't have to do an intake call. You can do weekly, bi weekly or monthly zoom calls where you're coaching people and then they can email you with questions or you can you know or you can make them send in a monthly check in report where they're checking in with you as well. But a lot of times we think that when we give the people our email address, they're going to email and ask questions. But a lot of times it's not as overwhelming as we think it is. You know when they're a paying customer I mean they're a paying customer it's not as it's not as the annoying questions always come from the people who never pay anything and want everything for free. Anyways, I interrupted you to go ahead and tell me if that's all clear, that makes sense.

Ashley: Sometimes extremely clear. Lots of great ideas from you suggesting all of that and I really like the idea like when people meet me now I feel like it's good practice for what I want to do in the future or as an idea.

Dave: Another reason why I say another reason why I say to a lot of people learn copywriting learn copywriting because a lot of your communication including any premium price sales that you're making could be made in many respects over text or in in the DMS or over email or whatever. Right. So, you know, or even when you have clients responding to those clients' questions. So actually, a lot of times what I do, if I have a coaching client and I'm responding to a question, I'll just shoot a quick loom video. You know, oral oral be proactive with Mike my clients at which I feel like we are here at legendary doing this wake up legendary show where you're, you're providing so much emotion and so much value. There they're taking that in versus sending more questions. Does that make sense? Yeah, yeah, definitely. So there's a lot of ways to manage clients. But I think the biggest takeaway and it's something that I'm giving away to everybody here for free, because it's just a pretty simple difference in how I prefer to teach coaching and it's the group model. A therapist needs one on one, a therapist has sensuality. There's very sensitive information that can be discussed. US marketing coach, coaches, parent coach, you know, if you're coaching a parent on how to get a baby to sleep, if you're coaching somebody with their dog or pet training or somebody who's a carpenter or how to teach a roofer how to get more leads or whatever, that can be done. In a group environment. There's nothing too personally sensitive and the reason why that's more beneficial for everybody in the group environment is because it's easy to coach, but also, everybody else learns from others' questions. You know what I mean? Yeah, definitely. So maybe over the next 12 months, you can add an additional 100,000 with that simple you know, I would be what would be even crazier if somebody just was like, you know, like super pro couldn't afford the blueprints. Just in you know, but that tip you gave on, you know, whatever day that was June 26 27th. Man, I used that to add $100,000 to my income over this last year, and I'm gonna tell you about it and then what if I have them on the way that's how the internet works actually know what I mean? Are you with that sideways video and it's okay, it's okay. I don't know why you went sideways. I don't feel like I changed anything on my side. But okay, here you are back. So, tell us let's tell us what you would would tell to somebody who's maybe just getting started and who you know, is in that sort of limbo skeptical stage or little confidence or the you know, what would you say what would you say to that person who's just an artist who's listening to the show to you can't hear, okay. She can't hear. It's all good. It's all good. So, okay. We will wrap up. Ashley can't hear us anymore. And I'm going to actually make her a custom banner. Oh, she's logging off by Ashley. Follow her okay. We're going to put that up. All right. And then we're going to show that Ashley follows Brett affiliate Ashley. Okay, hopefully she can read. Read the screen. Right there. My friends have a lot of lessons every day to take away from this and I have no plan for the shows that morning so I don't really know where they're gonna go. And in. No, so you know, to try to get over 200 Or how many over 1000 people listen to the replay on podcasts or YouTube or on Facebook, to try to get a show that is going to be customized for every single person is impossible. But what I'd invite you to do is come open and just what the hell can I take away that changed my life for my business today? Because what the show is designed to do is to create fireside chats with people to just kind of relax non non prepared for performance. type thing, just a real fireside chat where the real stuff is going to come out. Right. So there's a lot of pre planned presentations and pre planned podcasts and all that stuff. And if that's what tickles your fancy, those will probably be good options. For you. I have always believed that. The most valuable gold is what kind of comes out authentically, spontaneously in the moment. It's always the truest. It's always the most honest, and it's always the most valuable. And so that's the spirit of this show. And you know I know sometimes I get off on rants and stuff, but it's just who I am. And it comes from the passion of this industry. And my hope for you is that you stick around long enough that you get so passionate about this. They can never shut up. Either. Get out of here have a great day. Be Legendary.

 

How To Turn Your Education Into A Profit

 


Below is the transcription for this episode:

Dave: One size fits all, one size fits all. What most people say in this industry it's what most gurus and courses and education programs say is one size fits all right. And what today's guests discovered is that one size does not fit all. But instead, each person will like the education and the skills are going to work out differently for each one of you. Well, he took these skills and uses them now in a really unique way. And this is somebody that's been a part of our community for a long time and I'm thrilled to have him on the show this morning. Omar, welcome, my friend. 

Omar: Thank you so much for having me.

Dave: Oh, man, I'm I'm feeling it's been many years since we've known each other you've been in the community. And of course, you filled out your questionnaire and said, you know, do I remember the challenge. One I lose. And, and so but I haven't idled so this is even a treat to get an update on you. 

Omar: Like you just said one size doesn't fit all it personally that wasn't that wasn't for me. But I took the skills when I took some time off. And after a few months I took those skills and given what I learned in my videos speaking to other people really funnels websites helping people brand so more service.

Dave: So how is that turned out now and are you happy that you know that you have the skills and that you're doing what you're doing now and how is it different Omar than what you were doing before? I mean way way back before when you give us a little bit of an understanding of how things are different and if getting the skills has been worthwhile for you. Or whether it was you know, something that you would do differently if you could do it all over again.

Omar: Well, when I first started in internet marketing, I made my decision to build a blog and sell affiliate stuff on the blog. Right? Yeah, usually also something that people used to use to make the difference is that it didn't work out. I didn't have any sales or traffic. Booth was a really crappy experience, but I learned something. 

Dave: Since blogging is hard by like, I mean, I mean you blogging this blogging is one of the hardest business models on the internet. I mean, it is I know that because a previous company that I that I had was, you know one major part of what we did was blog and yeah, it was it was before, you know, it was it was just one of the main ways that that we generated traffic on the internet for a long time. It was SEO and as you said the YouTube and the long form videos, which I've got, I've got a question for you about how the internet is different now. In terms of tic toc and the short form video and if you know if you're if you're thinking about even though you're busy and this is a great example this morning of you know somebody who came in and you know obviously you started with blogging before you found Legendary and that was difficult and then you know affiliate marketing and you were you were doing YouTube and it was just it was going too slow for you is really what was happening it was going moving too slow for you and you have a family and you you needed to generate income. And so you took the skills and you started to basically use those skills in a way that you could sell building funnels. or selling people's which is something and that's the same exact way your potential clients feel as well. Right? So if you get good at it, you can do that for them. That's a valuable skill. And I think Omar, that's what a lot of people don't don't realize when they come in and this is a great conversation to shine some light on that potential. So many people get frustrated with the technical side of things. They get so frustrated and they and we see it almost every day I'm ready to throw the towel in on this thing. And over. But what the truth is, the truth can also be I mean the truth is, is that it's hard and you can quit that can be one truth. But another truth also can be you can power through it and you can learn it and figure it out and get good at it. And then you can turn around and sell those services that most people don't don't realize, so that's why I'm so glad we're having this conversation this morning. 

 

Omar: Now what I want to say maybe for people but when they are not good on the computer, even if you are stuck, you can just find someone to do it for you. I mean, if you don't, it's hard for you to let us be specific skills then focus on the ones that you are good at. 

Dave:  That's true. That's true. Like yeah, if you're if you feel if you feel more comfortable just like for me, I'll give you an example of me. I've my entire career marketing hated messing with anything technical now I will and I have because I've had to, I've had to when when I've been the only person that works in my business, I have to do it. But you're right anytime that I will have a single blind can model which you know reading or waiting for you to get money or somebody else has them and you can hire them if it's really that. If it's something that you don't want to either spend your time on or you don't want to learn. It's also okay to not want to learn certain things. Right? It's like as long as you're consciously saying you know what, I don't have time to learn that I need to find a who not how And in that case, maybe I would go and hire you to build my funnel for me it's okay to not want to learn something or not want to do something but just I think it's important to be able to be clear about okay, what exactly am I choosing not to learn and what you know, at least that's why I've always thought it was important to at least do something a couple of times. So when you go to hire somebody, you at least know whether they're doing a good job or not. That's always been my, that's always been the thing for me. 

Omar: In my case, it's not the technical stuff. Is the traffic, you know. So yeah, after all these trials and errors, what I did was bring people to the team experts on traffic. And, you know, right now we are three. I mean, I don't want to throw numbers but we are really good.

Dave:  You and your family you're saying are free right now in terms of just finances? Is that what you're saying? Yeah, absolutely. In relying on somebody else or being in a tight spot where you're Can you describe what it meant for you to not be free? So we understand what the other side of that is? And also what does being free mean? Can you give us a little bit more context so people have an understanding? You know, sometimes we just have these ideas of what this can do for us. But Can you give us some more specifics of what it was? Like before not being free and then being free now what that is, do you know?

Omar: When I wasn't I remember one day. thing with a newborn in the house. It was like six months longer than my kid working 12 hours a day. Even more, sometimes weekends. It was really rare that I mean, I made some money to have food on the day we'll pay the rent and all that. But I really wasn't at home at all. I was just working right? Everything important was rushing by in my life.

Dave:  Whether you're working or whether you're so exhausted when you're tired. That you don't really want to be awake, or you're so exhausted when you're home that you don't really want to be awake here. You're essentially missing everything when you're working so much. I understand.

Omar: Actually, I have hundreds of pictures of a home I played with my kid and I just fell asleep like it is to blame but I actually say what so so. Right, right, right. And what right now is totally the opposite. I work from a call. It's gotta be seen in the background. 

Dave: You've got it blurred but I believe you

Omar: I work from home like they can. I take my kids to school. I can give them they will nap with them

Dave: together now just like a normal nap not just because you're so exhausted from working 12 hours a day. You know, Oh God, I mean so many things are easier now than when you started back three or four years ago by the way. I don't know exactly when you got started but just with the short form videos going a little crazier now than it was back when you got started. I don't think TikTok was even really out yet. So this is a good example also of how difficult it used to be compared to what it is now. And this is not a guarantee that every single person is going to have massive success because you know, golly man. I mean nothing's a guarantee in life, right? Nothing's a guarantee and Luffy but what's happened over the last like, like, two two and a half years or so is you know, the short form video has popped up. And you know, people are able to make videos without even talking now. Just using text on the screen and tick tock and it's really revolutionized the way that people get traffic. And so you're, you know, you have a good life now and that's great. You just continue down that path. And that's wonderful that these skills have helped you to get that life your determination. You earned that. It's not the skills that did that for you because you don't hear me. Talk we are here to learn and use but everybody likes them and then, and then figured, you know, you got started back when, again, this was prior to short form video. Things were harder back then. Things are getting easier with new technology. But I'll tell you what is so inspiring about what you did was that you're sitting there uploading long form YouTube videos, and I mean, you're just working your ass off. I know. I know. You were and and and instead of saying screw this, this is a scam or whatever. You said, How can I take these skills and serve businesses that don't know these skills? I have the skills now. And there's lots of different things that I can do with these skills the same way that if I if I learned the same way that that how my father taught me how to be a carpenter, and taught me how to lay ceramic tile and remodel bathrooms and kitchens that if I needed to Omar I can go any world the same thing go they and they learn the skills. Why certainly you can apply them to the things that we are showing you to apply them to like affiliate marketing and so forth. But they also happen to apply that maybe you're working at a job right now. And you want to make more money fast. And so you go to your employer and you say I'd like to take over some more responsibility and try some marketing campaigns with some new skills that I've developed. And I think that it can bring in more revenue to the company. And I'd like a piece of that. See, sometimes we can do a lot more with what we have, rather than just you know, rather than just only looking at the thing that's right in front of, you know what I mean? It's like almost only reading the first page of a book, when there's an entire book there of adventure and ideas and feelings and experiences. What's coming into this? Does it feel like it fits for you? I’m just trying to explain the power of what you've done here which is to use the skills and take them to help grow other companies including your own. But mainly go and say hey, I've got these skills, I can help your company grow and I can help your company grow. I can help your company grow. It's just such a powerful thing. I'm just trying to convey that to people that when you're going through this challenge and when you're going through these blueprints, and you're going through this training, that there's so much more to it than what initially meets the eye if you'll just stick around and learn the skills that will be useful and they'll be profitable to you likely for the rest of your life. Do you agree with that? Yeah, exactly.

Omar: Exactly. I mean, what good gauge of data alliteration, right copywriting, some of the technical stuff, finance, sales, and yeah, people just maybe be like okay, I need it. What does a new one say? Everyone hates sales, when they talk about sales it is like I don't want to say it. But we are actually selling ourselves daily, just with I see a change in the message that we say to our boss is selling ourselves you know? 

Dave:  Just writing in an email, just upgrading your email writing skills and I'm not even talking about when you're mass emailing your prospects like everybody on your list. I'm just talking about when you're emailing people one on one. The majority of messages that I receive from people do not make me want to pursue more interaction with them. Doesn't make me want to do more business or do business with them at all. It doesn't excite me. It doesn't bother me . It's like it improves your communication, period, improves your communication. And that means as you said, the written word as well. And it's absolutely amazing how much selling you can actually do without ever running your mouth and saying a single word. When you learn how to communicate via the written word, you know, more persuasively. Do you agree with that and has your life actually gotten easier? Because you don't have to constantly have long conversations where you're wasting energy with people, because you don't you can't explain your idea. Have you experienced that?

Omar: Exactly the thing for me. I know the magic words like you do right? You will have a really good speech. I will not be a shy guy. Complicated to keep conversation but the winning rate just to put your example okay in my business. Sometimes I write a copy for emails, sometimes write another of my con partners when he writes with, like 10% or 8% of spam like a 2% win rate is your go to span 20, 30, 40. You know how to run an exam.

Dave: It's the same thing with the video on TikTok. It's like how do you get somebody to click it or a video on YouTube or a blog post? You know, you learn that when you started blogging and when you were YouTubing the power of that headline to get somebody to open that video and open that email, just that headline alone is so important, the headline that you use on the top of your bridge page. It's so important to be on the top of your funnel. It's so important. And there you go. The data doesn't lie. You're actually now in a position where you can test your writing against somebody else's. And you can see the difference that those skills that you've invested in have made in your life, and they're profitable for you and others, right. It's real differences in conversion when you know when you speak or saw me talk about the Hemingway app. Have you ever heard me talk about that? I think so. So us, please. Yeah, I'll show you. So the Hemingway app is a let's see here. It’s an editor. Oh, the Hemingway app makes your writing bold and clear. And it literally is an app like it's an app. It'll show you how it works. I can delete all this right here. But this app highlights lengthy complex sentences and common errors. If you see a yellow sentence, shorten or split it. If you see a red highlight, your sentence is so dense and concave, that your readers will get lost trying to follow its meandering split in a totally new and new integral as to read. That's what I'm going to do with this sentence right. I'm gonna fix this sentence that they actually use right there on the homepage there. So first thing I'm going to do is I'm going to take these two sentences and I'm going to turn them from one paragraph into two. When I take my paragraphs and I move and I create two or three paragraphs from one I create more white space, it's easier to read, right? If you look at any of the large sites like Facebook or YouTube or Google you'll notice that there's lots of white  space. You'll never find lots of texts clumped together in any advanced company or you know anybody who knows what, in terms of conversions and getting people to be able to understand it. What I can tell you is that this is hard to read and it's telling you that it's hard to read so I would do this, the app highlights lengthy complex sentences, period. Then I'm going to create a space right? Or I could or I could or I could do lengthy comments and common errors, period. You see a yellow sentence shortened or split period. I literally create a new paragraph. If you see a red highlight your sentence is so dense and complicated that your readers will get lost trying to follow its meandering splitting logic. So the easiest thing I can do right there is put a period. hard to read. He said I like to do that. Right boom boom boom, you're like then your readers will get lost trying to follow it's me and during splitting logic, right? That's just a period. Try and I try that I mean, or something if I really want to make that try editing the sentence to remove the red right that's a you know, that's like a bold Yeah, like, that's like try editing so. But anyways, let's just stay focused on making this easy to read. Right? Because that's the most important thing and that's the biggest thing that most young marketers really overlook.

The reason is because people in their day to day act don't want to have to really stop in sync to respond to people who are just, you know what I mean? Like trying to date them or whatever. So his dating tip was to keep it light. Keep it you know, keep it clear. Don't Don't make her have to think too. Hard about responding to you or your question or whatever. And the same thing is true with when you're writing to anyone, even in business, especially if you're writing to lead people who you're a cold audience. Do you think that they're going to stop their life and sit there and think about what you wrote to try to clean it up and clear it up for you because you wrote it in a confusing way? Hell no. 

I see letters, just letters, letters everywhere. You know. Very difficult to get somebody to read something like that, you know, especially in an email, especially on a cell phone. When they're staring at their cell phone. It's already hard to read on their cell phone or when they're standing in some app like YouTube or TikTok or Facebook. It's already hard to read. You'll see this you'll see polarity and a lot of things no, you know if we go over those Hold on let me let me bring you to this other dream. And this is our challenge. You know our sales funnel and you know, nobody noticed the layout notice, you know, notice this is a little clumpy but it's split up. It's also split up but notice the white space it dropped in the reason why with your samples and so forth. Design is not important the reason why ugly converts better because I don't like design I want them to read my headline not get lost, you know in the beautiful website and so that's why you'll most likely see a lot of white space with any any good sales funnel in you'll see with this writing that I even that I just showed you in the Hemingway app. You will see a lot of that writing and you'll see a lot of that style and all of my marketing because that is so important and you know you know giving somebody looks like it's five.

 I wanted to make it as absolutely clear as possible. And apologies behind this was I didn't want it to look like a quote small print. You know what I mean? Most small print is where they get you and I wanted that text to be more clear. In absolute ease, easy to read. So the psychology of the reader is like, okay, this person has nothing to hide, you know what I mean? Yeah, and actually the big difference between really good people as I have built several funnels. I have proof that I believe with different things but I don't, I don't I don't bother is like trying to get a designer to I mean, you know, every single Jensen's by the club, and we either you just use Clickfunnels or like if it's on our main site, we might have our developer turn that design into code but it's an that's way over my paygrade on my head. I don't know how that's done. It's code and math ins and all this kind of you know, it's about who knows how you got to know the right who's I don't want to know how you know but Sarah Valentine makes a good question. And you're the match whatever the offer is that you're promoting. So it looks like you know because I think the biggest secret of marketing is just really putting ourselves in our, in our, our prospect shoes, right? And it's like, what would you think? If you went from Zillow, or Tik Tok to a site and you don't know it says you're not thinking you're just a regular person. You're not thinking, oh, there's a sales funnel, you know? Just thinking oh, here's an ugly page. Okay. But, but it has, but I'm reading it has something that I want. So I'm going to put my email in. 

Omar: Lead people to think a lot like said before, don't make them think about the question. Just really small sentences. Clear content. Don't make them think if you give people the option.

Dave:  That's great. I just want to add, don't make them think and that goes back even to the texting story that I was talking about right where the guy was giving the dating tip. And actually I remember what he said and he said don't make her think. Like it's like don't make you the second that somebody likes to think something, they came from surfing the internet. They're not. They weren't thinking hard. They were scrolling. So that's keeping things light and simple and clear and even a little bit entertaining. Thank you for bringing that up. It's so important.

Omar: Yeah, I see that I see it every day is yeah, that's the complicated of the part of the business but it's actually also easy to see you seen as

Dave: You do and it’s so interesting that I’m sitting here having a conversation with you. We’re marketing guys right just we're marking guys and it's so cool that you know you came in to Len got you are you are really back when we were here when we first got started really I mean and wow before TikTok even got hot and all that. And you know, you are grinding through on blogging and YouTubing and you're like, you know, you're like, Screw it. I'm gonna, you know, I'm gonna I'm gonna try the SEO for the skill and Eunice's in you know, and you found your way and there's a lot of there's a lot of personal responsibility that I want to highlight there, that that you that you have that you had that you showed. And I just would like you to just say more about that just for a moment, if you would, about this idea of taking initiative versus entitlement, and what that might mean to you and how have you changed but at the end of the day, the buck stops with you and nobody's coming to save you. And as much as that's a tough message. I don't want to be mean about it. I just want to. I want to share your experience with our other students and in Legendary family members' experience of how did you go in just take this whole initiative thing to another level, so you can have the freedom that you have now versus could have easily thrown out? Ever, but you pivoted just a little bit and took the initiative to stay in the game and I wonder if you would just say a few words about that.

Omar: What it is like is like I mean, it's not that easy to work eight hours a day on these side hustles if you're studying right now, you have to work really hard. You just need to work something every day a little farther. You know you ‘ve had your freedom or your happiness at the end is happiness, what we pursue doesn't matter the country, the language, religion, whatever. The Pursuit of Happiness

Dave: And I liked the concept of just doing a little bit every day. I think that we want to get to the top of the mountain so fast that we you know, or to the end of the race or whatever we want to race I can't wait and see learned last night, because I saw him on the news that he is an executive for the Tampa Bay Lightning, which is our American Tampa Bay hockey team who's in the Stanley Cup Finals right now and he's going to as a top executive there and all this. And it reminded me that even if you have an amazing career, you know, in something, you're probably still going to want to do something else. You know what I mean? And here he is, he's 60 or 55 or 50 or whatever he is, I don't know. Me even millions that you never my point is that there's no rush. You're always going to want to be doing something. I know some of you are thinking well. I know Dave, I want to hire. And yes, you want to retire from what you're doing right now. You want to retire from the shit job that you don't want that but imagine if you had something that you enjoy that you did from home that you could do even when you're traveling they don't think that you would be as is that so think think it's about no rush it's not like you're gonna like once you get into this if you start a month and it's in use and you're successful, it's going to become fun. You're not going to want to stop so just take your time. ease into it. Get good at it. I promise you you're not going to want to retire. Bob Proctor Bob Proctor, the number one in my opinion, in my opinion. So who Bob is he just passed away but Okay, Bob Proctor 80 years old this guy was still doing events still kicking ass and taking names as a badass any any dime. He just did an event not too long ago. I mean, so it's like, look, you're doing what you love. Go talk to Michael Jordan. You go to Johnson's revenue. Talk to Munger who's 90 She retired. You know what their answer is when you find something that you love. never work a day in your life. If you're miserable, then you ain't found something that you love yet. Maybe you'll love this. Maybe you'll love this. I mean, I don't know I'm not here to say but I damn sure know that you'll love freedom. Entrepreneurship is the number one way to get freedom in any country in the world.

Omar: I almost work every day doing something. But I work every day. And I know I won't stop until I die. I will work every day because I enjoy it.

Dave: It's true man. I mean, you know my wife's probably sitting in the other room going, Oh, God. You know, but I mean, the truth is, is that, you know, I would. Why would I ever, I mean, I'm pretty much retired now in terms of you looking at my lifestyle and it's just you know, go out on the boat, go home if I want to. It's like a retired life. There's people who are retired in my neighborhood, and I'm home more than they are. I mean, I don't even get dressed sometimes, like actually taking a shower. It's unbelievable. I mean, not not for days and days on end. But don't get up and run to the shower and I'm like, oh, gotta get ready and shave and work forever. Ever. So so. Since this has been just what do you need, you know? Because I got stressed out at trying to get ready for work, getting ready for work used to drive men crazy Omar. The scramble. I mean my kids are way better than I am. My daughter gets up in the old days you know so but golly man I mean it's amazing what you can do with some simple skills. You know, break, you know, breaks are not handed out to anybody. They're they're earned, you know? And you got to go out and you got to get it and you got to have all I think just not quit but but at a certain point. If we're just going to be more communicative in being an entrepreneur even with your business model, we are pivoting a little bit with the skills that you now learn to start something new. And that's what you did and it's a wonderful story. Um, Zoho real W. and reconnect with you this morning and leave us with the final word. What would you say to somebody who's a little bit of doesn't know. Affiliate marketing doesn't know if they want it but they want freedom. And they've looked at things out there. 

Omar: Absorb this knowledge that you put into practice. Doesn't need to be a long practice. Like you're going to build this particular skill or this business. Just try the strength to understand if that resonates with you. Okay, really? You like tick tock and you like YouTube. Do you enjoy modules? Do you enjoy Facebook or just try a little to understand if that resonates with you? 

Dave: By next year will have seen every part of the business you know, there's a famous watch brand called Protect Felipe and it's a family owned company and there's a part of its Mystique is a family owned company. Its own family and the CEO Terry has a son and he wants to try to train him to take over the company. And so the way way way they ingrained him is he says you have to go and watch you if this was similar to you. Other social media platforms work? Learn how sales funnels work, learn how autoresponders work. These are the basic tools that we've used on the internet to make money for years. And years. And whether you do it for yourself, take the skills and you go and do it for somebody else. You'll see you know those pieces that you mentioned that I mentioned that we teach, it's not a lot. It's social, it's building a sales funnel.  Well, I'd love to make it over to Spain. It's one of the countries I haven't been to. Maybe catch up with you. Or if you come to Florida.

Omar: I want to go to Florida and the States.

Dave: This morning was a great lesson and a great reminder that what I'm learning the skills that I have no idea where it's gonna take me. I have no idea how I use these skills until I actually go through the training and think about and actually look at it and say wait a second. Let me assess my gotta jump learnings over more and more money. But David I do one more quick get secure to my employer in a bigger better way. Let me even make some more money. Right and if I can't be great if one of me gets in on somebody else's it's kind of like it. That's a cool perspective to me. Like we're all just in such a rush to jump on board or last sentence stop missing the big picture, I'm just it's like it's like and it's not just here. Every situation we can always do but but but I'm just saying if you're here already, for God's sake if you're going to be well through the training and you're just going to be spending your time writing. Winners don't lose. Go win over here only for myself now. This is the fire to remind you that that there's not a one size fits all there's not a one size fits all. Whatever you're doing today, not tomorrow in six months when you're going to be rich, but today be that legend. Today, put your average up to the side and step into the most legendary bad version of yourself that you can buy even if you take these skills with you. My friends have a great weekend, do something impactful and make it a defining moment in your business, whether you're starting or you're starting over just be Legendary. Fuck average.

Why Your Mindset Is The Most Important Part Of Your Success

Below is the transcription for this episode:

Dave: Hey what's going on? My friends, it's your boy Dave Shar up. I'm not really from the Northeast but I like to pretend I am sometimes. Welcome to wake up legendary my friends as you can see I've got my tank top on this morning not my regular shirt. I know that's throwing a lot of you off. But it really is me I promise. It's not just somebody who you know is impersonating me. It is with the real Dave Sharpe, please stand up Hey, how are you doing? Nice to see it today. It's me, it really is me. And you know what, my friends I'm excited about our guest today. Specifically and most importantly, because his beard game is insane. Okay, not even really because he's crushing it with his business but because his beer game is insane. So let's hear exactly how he has grown and maintained such a wonderful name, but also how he's built a 30,000 person following on social media and he is a chef Trevin Welcome to the show. Thanks for having me. How's it going? That is, that is a beautiful beard, my friend. I just have to tell you that right? There's nothing wrong with a man admiring another man's beard. It's true. I do it all the time. I mean, I had one at one time. That was something, it was a real pain. It's mainly right. Me too. WOW WOW bro did you do that for us or is that just I cleaned up just for you wow this is this is incredible but Siri I had a whole deal man and I was I was fishing a nail this this isn't you know since in quite a bit of trouble my poor pipe and then went and took off and did a lot of great are friends who who enjoy one of my favorite. Are you one of those people? 

Trevin: Yeah I go almost every week. So I was a chef for just over 15 years and worked a minimum of 80 hours a week for as long as I can remember. I loved what I did and had a great career but I was just tired of not being able to fish every week and go and do the things that I love to do. So for like a year and a half hour just like looking for an opportunity. And my mom's fiance happened to send me an article and a YouTube video of a lady who took the legendary course and started a successful YouTube channel. And after I watched the video and read the article I was like I'm so I'm going to do it so I signed up right away and and dove headfirst I you know I was working as much as I was I was only able to put towards you know, like an hour a day at first right after a couple of months it started to happen and take off for me and just haven't looked back since. But you know the work ethic that I got from being a chef I think helped a lot just being able to put my head down and learn and put my all into it. 

Dave: Wow, wow, that's really something. You know, I was looking at it. I was looking at something that I shared the other day about a friend who said, you know, oh, I've I've changed my physical body in six months basically is kind of his point, you know, is my buddy Eric worry from the network marketing industry. And I was just like, you know, he was mentioned in his post like 20 years of bad choices. or something, you know what I mean? And I was at the point of years of bad health choices, but he changed his whole physical physique in six months and I said, Who cares about your 20 years of bad decisions? Look at what you can do in six months. Like, man if you put your head into it and your heart into it and focus you can get anything done. I'm I'm I'm you know, we're always so bent out of shape. And I think a lot of us are oh, I wasted so many years. I wish I would have done that when I was 20 Yeah, how many guys I've heard say that your age.  I wish I did just like you can change your life in six months, your entire life, whether it be your career, or whether it be your body. It's just I don't know. I don't have anything more to say about it. Except that in your it's all it's all up here. It's all a mindset game. Like, don't tell us how you could hold on. My biggest challenge was myself. What do you mean by that?

Trevin: I spend a lot of time just like you're saying, like looking at the past 15 years and being like, well, I wasted all this time I could have done this, this this and this. Instead of focusing on like, well, it doesn't matter what I did the past 15 years I could be doing this right now and putting my time and my effort into it to get to the point that I want to be also you know, looking at the potential and the possibilities that you have in front of you. And for me it was like being afraid to fail and put myself out there and care about what people thought and all that. Getting over that and understanding like I said if you put your mind into it and you have a clear cut path that you set for yourself, you know, vision or goal, whatever it may be and look at failure to learn or something.

Trevin: Like that was what really helped me get to, you know, just to take that first step because I had no idea what affiliate marketing was before I saw that video. You know what I mean? And I'm just blown away by that dude. I had been working with you know, life coach prior to that and working on my mindset already and like where I was in my life and it just kind of worked out together and mindset. I think it's the most underlooked thing when people go into anything new but especially business. It's like if you don't know and believe in yourself and know that you're worthy of the first obstacle you hate. You're gonna be like, you know, walk away or you're not going to make it through all those steps and obstacles and learning experiences that you need to get to the point that you're looking to get do comment of the day postmenopausal here does my beard count? Absolutely. Yes, it does. 

Dave:  No. Exactly. That's why I really am still trying to understand that because I have a lot of shame, regret from the past as well, who doesn't, doesn't have feelings about the past. But I'm also in my life trying to realize that actually, none of that matters what matters is what I do about it right now. It was sort of like what I was told when I got clean from hardcore drugs heroin back in 2008. I was like, Oh, I'm screwed up. They were like you're not responsible for being screwed up. You're responsible for getting unscrewed. Up. You're responsible for this day forward. Once you hear this message, you see other people doing it. can't lie to yourself anymore. It's not about you got no excuse. It's not about shaming ourselves into it. It's just about us. As long as we're asked like it'd be me about my job because I don't want the responsibility. Can't handle all the pressure being on me. That's why I don't want to start a business some good shit right there, man. You know your limitations. But the person who's like I want to be an entrepreneur. Okay. I took the $7 challenge. I'm not sure it's a scam. Okay, I want my $7 back. That's not honesty. That's you didn't do shit with what you bought probably the same way that you didn't do shit with your gym membership. Don't shoot the messenger is just the truth. I'm just saying it. Do you do you embrace that same philosophy about it's not about being the best or or being you know living up to some whatever it's just about being honest with ourselves and I think that's where we we put most of our pain is not is not being honest with them. Either want this or I don't want this. If I'm not going to do the work for it. I can't have the expectation that it's going to work and just getting honest and having proper expectations. You had at least the expectation that this is not going to happen unless I change my mindset. Where did you realize that was so important because so many people say forget the mindset shift, just show me where to click and what to do. I mean, when did you realize that that piece was so important and how did it become personal for you? 

Trevin: I spent a lot of time doing this in a circle, the same cycle starting something that I thought was going to be like the end all be all to change my life and my lifestyle. So I get into something really into it for a goal. Do it again and do it again. So I looked at it as a new opportunity to break that cycle. And to do that, you know, it's when you focus on mindset and you go within and think about things like there's some stuff that's not going to be fun to look at and deal with yourself. You know what you gave a specific example right there, of not just mindset, but actually a practical application of what working on your mindset means. And I think what's important is for us to take this ambiguous word that really means nothing, which is work on your mindset, okay, my What does that even mean? But you just gave a practical example which is important for working on your mindset. Means in what is in it in the way that it actually happened. And you just said it. You were somebody who started things, but you didn't finish them and you recognize that pattern. Is that what it was? Yeah, it's the new shiny object syndrome. You know, one thing does not work the way that you expect or think that it should work. Because you are not putting forth the effort that it takes to get there. And so you're just like, Oh, there's the next new exciting thing that's going to help in the next one, you know, and you just stay stuck in that same cycle and so many people do it. Yeah. Not just with businesses, right? If you tend to notice a pattern in the rest of your life if you really look like you are constantly avoiding doing the work because you are always a sucker for, you know, something easy and quick. Dave: Right, right, right. I mean, a lot of times you know, we do food like that the best one of the best examples is how we do food and that's why America's is as obese as we are is because it's because that's how we do food. Quick and easy. It's like you just gave a great example of actually identifying a pattern in your life and saying, I want to stop that self-destructive pattern. I wonder how many people really like that. When we say mindset, that's, in my opinion, like what the definition of working on your mindset is, it's growing yourself. It's growing as a person. It's personal development, whatever you want to call it. It's healing. A lot of times you some people call recovery or healing. There's a lot of different words that we use, mindset, recovery, healing and all these kinds of things. But what it is, is it's actual just simply getting smarter as a human being it means that you're not staying at the same level of awareness, intelligent intelligence about yourself at 50 As you were at what's what takes in my opinion to get to the next level in life is I don't have to learn particularly new things about everything out there, but I do need to learn new things about me. And what are the self-destructive patterns that I've created or adopted from family members or just my environment growing up in order for me to grow to the next level. It's not imperative that I move geographically. That's not the solution. That's what most people think the solution is, they'll just leave your hometown. The problem is, I take all my values, beliefs, everything with me, and I pull my roots out of my dysfunctional hometown. And then I go and I put them in, plant them in another town and expect that somehow the plants need to be different. It's not just the environment and so what comes up for you as I as I as I talk about what I just said in and I'm obviously speaking from my own experience.

Trevin:  I think everybody has to go through a certain amount or level of pain before they hit that point where they look in the mirror, and they're like, Okay, I don't want it. I don't want this anymore. And I feel like that's what drives people to think where people find that cycle that you're kind of talking about . If you move locations and you don't change anything that's going on, you're still gonna get a bag of shit with you. I saw that in 12 steps you know like growing up you know, you're a product of your environment. You carry these things from your childhood and everything around you as you grow up, right? Yeah. And if you don't, if you don't like to figure out and pinpoint you know, the pain that you have within yourself and the situations that that comes from and then like, reorient your mind and your values around those things. It's just gonna stay the same always no matter what it is, no matter how old you are. That path that I was on in life for a long time was I was a 30 year old, 14 year old but you know, I got I didn't I didn't evolve myself. Because it took a lot of work and it took a lot of work on your part. And it is uncomfortable. I mean, you know, and the problem is I want everybody to listen real closely to what I'm about to say because it's important but it's but it's complicated. A lot of people don't have to seek help or ever change because their benefits are really just good. Right? So like a drug addiction, you're quickly going to be pawn in your TVs or probably, you know, in jail or broke or your home, right, it's gonna take you down fast. Okay. But if you're just somebody who is just a self sabotage or procrastinator, you know somebody who has a lot, maybe a lot of the same even childhood experiences the addict but it didn't manifest into an addiction with drugs. So you're not going to sometimes have that pain doesn't. It's not like oh shit, I got my last time for decades function that like

 

procrastination, or never wanting to take a look at my part in anything or never wanting to know what I mean? Like I think that's one of the biggest things is just when I grew up and started realizing I have a part in every single situation that I'm in. I have a part I have. I have the biggest part. I have the biggest role in every situation that I've ever been in. I have the biggest role and much of the outcome of that situation was because of whatever I did in that situation. And I can really tell it's really gonna be for you. Doing things to get 1% better every day, I'm not going to jump from point A to point B. It takes baby steps and it takes time and really, really learning yourself and figuring yourself out and then building yourself up. It does take you out of the victim. Mind to listen, and you're right. It is difficult to be in the form I am. I am a victim when you're like I have total control over the outcome of this situation. And if I want a different outcome I'll do something different and I said that to my wife talking about something she was needing to think for and I and I can change that tomorrow like I know that that's what you want or that you need or would make you feel more separate. I can change that right. It's like I just had the belief in that moment that I could change it before it ever even I mean Today's a new day and I'd actually have to rewrite, you know, stop moving things and actually go into the process of actually doing the work. But in that split second I believe 100% I could change that. And that level of confidence only comes from the view your little even shirt or the train show that piece where nothing is ever a failure, but it's always just simply feedback. Could you elaborate a little bit more on that? Because I really think that if people could just take that away from the call about how you view failure, it might be a big game changer and send them on their way down the path that we're talking about starting today. It's something that's held me back for years, like it's still every day but you know being afraid mostly being afraid to fail. Like marking and whatever it may be. You know, most people will think like, all these scenarios and possibilities of things that might happen if they do it and then they start to be afraid of the negative outcomes of those situations that haven't even happened or they know that are going to happen. So get wrapped up in this mental cycle of all the what ifs that could potentially go wrong. And I used to do that all the time and then you think about it more and then it gets you more anxiety driven and more fearful of doing things. It's just thinking so it took I think it's different for everybody but it took a lot of inward thinking and like breaking down why I would get into those thought patterns and feelings. And then from there realizing that failure is really like I tell everybody that it's your biggest teacher. You don't fail. How are you going to learn to win the next time or how are you going to learn how to take that extra step next time and be 1% Better than you were at a time before succeeding then you're never really learning anything. You're always gonna continue to do the same exact thing that you always do because he was bigger and they're winning life. It's absolutely impossible. There's always going to be a problem. There's always going to be an issue that comes up, there's always going to be something that you have to figure out through or around.

Dave:  Take Tampa Bay Lightning with you, a hockey fan in any way shape or form. I spent a long time but I used to be a big Blackhawks fan. You don't need to be a hockey fan to understand this. They were the world champion Stanley Cup final champions for the last two years in a row. They're back there again now. The Stanley Cup final. Right, nothing's been lost in overtime last night. They're now down three to one. Okay. Tell me this. Would you rather be around somebody on their team who's been to the Stanley Cup Finals and lost and has the experience of what it's like to be there? Would you rather be on a team with a bunch of people who have no fucking clue what it's even like to go to the playoffs? Right? Within that experience of knowing that person who's been to the finals, who knows what it takes to get all that taken? All sports are different. Referees let you play a little bit more. A lot of things are going on. That experience is valuable. Right? That experience is valuable. It's the same sort of thing like, do you think the Olympian who trained for their entire life who went to the Olympics and won a medal has no experience to share? I mean, come on. They did. Same exact thing and in their eyes, maybe they were a failure, but in my eyes, I'm like, teach me everything you know about how you prepared for the Olympics? I was like you're so this unique wisdom in value that people have, who are not the best are not that ultimate champion or who are not what other people say are the champions. There's a lot of people out here, you and me included who are just good enough that we know enough that we can share with other people. And we can get paid and make a living for it. We don't have to be the guru of all ruses, who never ever says anything wrong. All the time. That's what life is about in any way, shape, or form. The most knowledgeable, confident people that I've ever met. Say often I don't know the answer to that or or really know their limitations. They're, they're not Oh, I know that or I asked them a question. They're like, there's the answer. Here's the answer. I mean, most wealthy successful people that I've ever been around are usually the most humble and say I don't know and anyone else that I was around, was the winner. Throw the pot that he pissed in out of you knows everything. I mean, he's a guy who knows a little bit about a lot of things. And he's, you know what I mean? And it's like, it's like success leaves clues if you pay attention to them, and I'm sure you learn a couple of those people along your way and be the Ben one I know I was or have been at times when I was really broke. That was when I was the most arrogant and knew the most. And then when I mean, all through my 20s the same way. I knew everything I had nothing is no no shame. It's just like, be honest about it, you know? And that's why for me, the biggest thing dude that I've done as my career has gotten as has grown is just no less. I don't know the secret for me, the more successful that I get is that I keep on winning. Higher, but I'm happy to tell the people that I'm serving that because I don't want you to look at me like I had that's a lot of pressure. I don't have all the answers. I'm willing to get down in the trenches with you and I've got some experience and I might, I'll take a good stab at it and we can test it and then right I mean, that's life. Going to somewhere where we got this idea where have you ever gone except in your math class? After that you probably didn't like guns so there's no absolute answer in life. We're all just figuring this shit out as we go. It's a constant learning experience every day.

Every day is another opportunity to grow and learn from yesterday and get better every day. So what have you done here? Talk about a couple tips here in terms of just getting covered. 

You know what sort of perspective did you or did you let that process that you're about to go through in a way that was like made it not feel daunting, but but made it feel like you could eat the elephant a bite at a time was there anything as you were getting started with the journey to a little bit of revenue if you didn't have that but I want to just kind of go through your process and a couple of quick milestones in trying to understand what your mindset was or how you tweaked your mindset to get through that specific phase. So if we could start just at the beginning when you started going through the education, what were you thinking and feeling and when what did you do?

Trevin: I personally was really excited so I didn't have much like anything to really hold me back. I was ready. And it took time reading that article and watching that video. Really focusing a day at a time was huge for me because there's so much quality and information that if you look at it as a whole it can be very overwhelming. I think a lot of people that I talked to started the program kind of feel that way because they feel like they have to look at everything at one time. And then a rustic person really learns and focuses on it. And if you don't understand something, go back and rewatch it or watch it twice. I've watched it probably four or five times already. On my voice dude. It's as you go back through it and your things clicked differently the second time they clicked differently the third time step by step and celebrating the small wins have been done by Buddy pretty weirdly. It's great. It's something I've wanted to do and work towards so that's cool man. Do any of us have that putter? Dave: I mean I am literally taught I know I say fuck average be Legendary. And that is my superpower. I mean honestly, be honest. Just don't tell anybody. I'm just a regular kind of an average whatever, everybody's we're all we're all just people. We're all here trying to achieve the same thing. Like I know. I know. It's kind of like the superhero thing for you. And I never thought like that, but it's like the Legendary Marketer is like my badass confident self. You know what I mean? And like that average just kind of like it's like who almost like who I do you know sometime, but much anymore but it did feel like that like area oh that's uncomfortable or whatever I don't want to deal with this or whatever but that like Buck legend or fuck average be legendary. It's like that's that. You know that's like the best version of myself. And yeah, I think that it's really important that we remind people of that, you know, because and that's why I think the short forum is like cell phones selfie style. Content is crushing it these days because people believe it, just more believable it just looks. People know that it was shot on a cell phone or whatever it's not highly produced a lot of YouTube videos out to a new person who is trying to learn how to make money online or whatever that might have felt like daunting like wow, this is this is where you can be intimidating, intimidating but I think with the short form video in in the end the ability to be able to use your cell phone and the fact that everything super low pressure. Everything inside of the apps themselves. It's changed the game. So as you're going through education and you started to you know, you started to start actually applying it. What was your mindset going into that particular phase of the journey? Or how did you tweak it and, and, and also, what would you suggest to somebody who's maybe bought the blueprints or something in this kind of going through education and it's kind of like Alright, it's time to kick some shit into gear now and actually start applying this, that current position you know, you go from learning to now earning or, or it's like, insane there's no risk there. You know, it's like, Oh, shit. Now, there's a little bit more skin in the game. I could get burned. I could. I don't know. I mean, how did you deal with that? 

Trevin: Absolutely. I mean, I started where I was wary, I didn't post any content or put myself out there till March 10. My first video, kind of like in that. Getting ready to get ready mode just being like our land. I'm going to do it tomorrow. I'm going to go home and think of a better idea and do it tomorrow and do it eventually. You know, it's another one of those moments where I woke up and kind of looked in the mirror and asked like, just like what are you doing? It does take eight years.

Dave: There's 14 year old girls out there dancing. I mean, if they can do it, you can do it right. I mean.

Trevin: And there's 16 year olds to seven year olds who are driving this on social media making, you know, several $1,000 a month.

Dave: But that just goes to show and I just gotta say this goes to show how not tough we tough guys are right. How are inside because I mean we are so quick to run. Or or or you know, go to the gym. I mean, we are bad mothers, but I tell you, but then we want to get right and we're like I give them internet and then it's like this is like God like it's like it's all balled up. It's like Oh, I'm scared. I don't know the rejection, right? It's like, you're just the baddest motherfucker on Earth a second ago. And it's just It goes to show how powerful the emotional and the mental game is right. So like, ego aside, everything, just had to put it all aside and just do it. I sat down and made that kind of content. After about a week it was just like a routine. I didn't even think about it. Like yells, posts don't care. I mean, I guess my best advice would just just start, like start doing it. Even if you don't post a video, make a video. Watch it a couple times. If you think you can tweak it, make some changes maybe change the show, it doesn't add up, kind of give and take thanks to friends and family don't show these people sometimes I swear to God you and I didn't think they were like enemies for God's sake. I was gonna say your worst critics right? Sometimes the friends and family that you got, you know. When I was traveling, I'm just in such a weird world that we lived in. And the ultimate crime is to try to succeed by planning. It really is and what I mean by that is it being a weird world and playing by the rules. What are you talking about Dave? Well, you know, it's, it's, uh, we, we sort of, we sort of, I saw this, this this, this quote last night that we were, we were taught our whole lives to fear witches. Instead of the sick bastards that burned them. And I feel like a lot of life is liked, you know, a lot of life has. We were sort of raised in fear or know that people think that you know, myself, I was always in detention and everything else and got labeled as a bad kid when I was, I mean, even by some family when I was growing up. But the truth is, is that is that you know, each one of you, your most authentic your wildest, your most human, you're the part of your, your in that are your biggest or the most successful not the part that society has taught you to like or whatever, you know, society teaches you are spot on strong and I'm a big man and it's like Brene Brown comes out rightly leading your ship motivational speakers off their pedestal, and we see that that's become true now. 2020 as this content that's raw shows his side is not connecting and while all of the marketing and advertising gurus who are you know, are still making commercials they're trying to make ends meet your needs. Stan how they're just trying to like, just trying to get into the 2000s Really, I mean, like at TV commercials and stuff these things are about is nobody's even watching the shit anymore. Everybody's on there because the people want something different. The people want this authentic one. Filter goodness. Have you gotten comfortable in your own skin even if it's not been wild? I'm not talking about being wild. I'm just talking about Mo Trevon. That person may be that you are today or when you're just emotionally comfortable in your own skin and it's flowing in. You're speaking into the camera or at least in your head. What does it take to make you more comfortable creating content?

Trevin: It took me a while to master creating content I was doing too and then following along being a lot of people who are having success and this just happened like a month, month and a half ago I started really self being out. I started to think my goal was to have more time to spend with family and be outdoors in you know, exploring the mountains and doing things. And I started noticing like I started to click people like fishermen and people who hunt and people can camp and stuff like that. My conversations are just starting. I started feeling more comfortable just being fully self and creating valuable content appealing to people who are just like me, and interested in things like I am so I think that really helps. Just those little conversations with people that kind of build up your confidence and let you know that there are pet related phenomena he doesn't matter. There's any advice I can give to anybody when creating content or going into this Be authentic self 100% You're gonna have a much better time. 

Dave: It's just everything's gonna flow like that, and I agree and speaking of, you know, here's your boy and I love life love life as you know, just got a just got a boat also. So we'll be we'll be you know, I'm testing that I'll try to figure out how to how to, how to work it out how to stay safe on it, how to get back home in one piece, you know, to 3030 foot caught on so people don't have to be into the same things that I am into. But when I share my life with you know when I when I when I tell my stories in my winter and I want to show you I'll show you guys something else about your you share your stories with people and so forth and you let them into your life if they don't have to like the same things that you like they just like that you like them and they're entertained by the stories. You know. So this is me on my new boat and look at that. I will kill myself on my own and information. That's my dad to the right but that's the captain will be up there and he's a guy who I hired to teach me how to use the boat and he's got both videos. He's got some written content and of course he comes out sometimes I am under the boat with you and we help help some issues that are happening everywhere in life for me I get an edge by not always trying to find out how but to try to find a who and this was a concept by Dan Sullivan Strategic Coach. Who not how and it's about finding who knows how to show me instead of Route how how, what most people do when they want to earn money online. They're like oh, let me go in and all figured out how YouTube, you know, YouTube here I come and they basically stumble and fumble into YouTube and then you know they don't return actually to humans for me to YouTube black hole. But in this case, here I am leaving from somebody else. I found my who and my housemates. And then this is just a shot with with me and my pops on the boat so maybe I can take out one brother he asked us some of them analogy the other day of like the Honda Civics you can take the Honda Civic and yes it's getting there Don't be too proud to do it yourself route and take take Honda Civic and eventually you you're probably going to get there but you might break down 40 times by the time they get there they are and learn information that you need to and follow the you know follow in the footsteps. of success and follow somebody's path who has you know tested it and spent time and money and all that. Celebrating it and has created success through that. Right without Melissa says just capital sales funds. I don't know. I mean, it's amazing what you can do with these skills. I think that people really underestimate the power, the value, and the actual monetary value of the skills. And even though we don't teach this because I don't really like this business model as much as I like Cynefin nation or somewhere that I can go start an agency with them and start charging local businesses $2,000 A month or third or in that community to do social media and SEO Marketing. SEO means you write blog posts to try to get their site ranked like on Google for you know, there's Walmart, or whatever. Search engine optimization, but I could charge 2000 a month to manage their social and site for blog posts a month for how to optimize those or whatever. It's real simple stuff. I could charge 2000 a month to run their paid ads and to do social media. I could charge them one animal a month to do soaked these sales calls that you now have right here that nobody can ever take away me that I think is the most important thing that is happened that I got from this this is that I have knowledge and information and skill sets that if you know it would be able to start over and that is a feeling my friends is indescribable not because of everything that I have, but simply because of this purity that I have. It has nothing to do with what I have, physically. What I know and why? Well, because all Smith came back from the future and from slapping people in shit and was like, oh man in class, right? And I was like, oh shit, I can't remember anything about marketing. I might hit you up bro and I'd be up might be like, I need to know who right now. Right because I forgot how to go five and then I would lose in that so even if I got my whole disk wiped out I would still come back to my home and pick right back in. Why do I say that? Because most of you the thing that you want in life is secure. And again ultimately something outside of her net. That's a hat so you're never gonna get purity from anything else outside of yourself. It has to come from inside it has to come from what you know in your own content. You can pick your ass up, go back 100% Absolutely. With any Can we get a temporary security from something or outside of ourselves but Trevon let's be honest. You always got a little inkling inside of yourself or your day to grow my cell phone into some zone. And you know what, sometimes it is, it's because you're sitting there in your marriage going. Got this book or divorce of nothing. You know, honestly, to be honest, it's what I mean with the divorce knowing 50%.

scary thought.

Trevin: That is definitely a thought that I had when I was a chef for a long time.

Dave: It's like if I get tired of this or I get fired or something like what I'm gonna do I mean you do in that profession have you know have skills to go get another job but shit. Front of the southern end of the frying pan, right. You're jumping from one place to the other? Frying Pan? Yeah. I mean so me. It really is also about the security of two people. Do you feel more secure today than you did six months ago? 

Trevin: 100% and I feel like can you afford any business in my life? You know everything about personal relationships. Well, Brother, listen What were you gonna say? Finish a thought. 

Dave: All right. So I want to show you a hilarious picture of me when I had a period. I don't know if I showed you this. This one or another but it's one of my favorite all time photos. Where is it? God it's really some , it's an Oculus. We can make ourselves look sometimes, you know? But, you know, what I found is the more ridiculous you look on the internet, the more successful you are, which is a weird thing. That's a look at the hair, the beard just ever the look that I love. It's one of my favorite pictures. It's awesome. And the beard is on fleek. Of course as you can see there's it's and I might bring about I mean, I don't know it's it's a thing. You really have to prepare yourself. It says commitment. You know, you can but it takes but it doesn't go back quickly. And that's the thing so you know it's a commandment I understand your question simply from looking at your experiencing you today and it's wondering, yours you're having to bear with us because dammit, you got to stick like you got to you got to even when the pressures come and Ben and Ben when they're there, don't quit don't leave. You know, because you'll make the pass or the touchdown. Maybe Maybe that'll be your family or whatever. It'll be like a scary area. Look at your vessel get sacked by some you know, you'll post your first video and be like it sucks and you'll get sacked and you'll be you'll feel like you got a broken rib and then you'll get back up and you'll just realize you're okay and then leaving comes in. That's where the mind is where that belief comes in and yourself to keep on keep on keepin on. Yeah, so All right, well, hey, man, look. I thought we were only 30 minutes in we're damn near an hour. I'm gonna let you go bro. A player Let's fish one day soon buddies in this community that like to fish and of course that means you ladies and you know not just to feed fellas. I mean, come on. I'm not. You know, there's a lot of people in this community who do a lot of different things. I mean, it really is unbelievable. It's really super extraordinary. You know, it's average. Very things because we you know, really mean this doesn't require that you like totally become Superman or Superwoman you know and be solution can be that way in your business too but at a certain point I'll just put on your legendary a I'm going to step into my cell for a second and I'm going to get this shit done. And then and than that eventually no more putting this this this and then eventually that will become mindful for bodysuit or skin in that actual person who's afraid to take risk or who looks at things the way you're looking at them to say hey, this is an opportunity as a couple of weeks ago said I yeah, there are challenges there my challenges, and that's why I'm gonna face them and that's the perspective and the mindset that I have is that it's may change. It's kind of like it's my kid. A little fucked up but he's my kid. I'm gonna do what I mean that guy it's Mike he's fucked up but he's my kid. I make terrible I mean, that's the way your challenges are. It's like their scrubs but their challenges and out what a productive difference you imagine doing that you're killing it? I don't. Like yeah, what do we know? What do you know? I mean, it's life. 

Trevin: Absolutely. All right, man. Always there to help answer questions point in the right direction, whatever you need. 

Dave: Alright, man, well come see us. We'll do a round two and maybe some fishing in the future. Trevin: Okay. Sounds good.

Dave: All right, my friends. There you go. You have it. Another powerful conversation and you know what? The beautiful purpose is that every single person for a single day has just started their journey or maybe you are in front of a nation or church rhetoric training. experience that they can go back and teach us about I think that's the coolest thing. So hey, man, all of you go create your story. Go take this information. This training I'll never take for your success. All right. Have a Legendary day. Get out of here. Peace.

The Difference Between Shiny Object Syndrome and Curiosity

Below is the transcription for this episode:

Matt:  Good morning. Happy Wednesday. It's June 22. We're live. My name is Matt if you don't already know me, I am the Chief Marketing Officer at Legendary and we go live every single Monday through Friday at 10am. Eastern for a show called Wake Up Legendary and this is where we bring on former students or people who are finding success online through digital marketing, and we share a little bit about what they've been doing, especially freelance digital marketing. So in particular, people who, you know, are working maybe a full time job or they're a mom or they're retired or they're in college or you name it, it's kind of we've seen the whole gamut. People who started a freelance or side hustle style business on the internet and have started making money from it. So we've got another awesome guest today that we're going to bring on the show and we'll ask him a little bit about what he's doing and his strategy and we'll dive into his journey and story online. So everybody in the comment section if you're here live with us. Can you put a little hand clap emoji and hit the like on this and that will help everybody else in our community see that we're live and, and also it'll help welcome on the show. Jay. What's up, Jay? How are you?

Jay: I'm good. How are you men?

Matt:  I'm good. Where are you calling in from?

Jay: I’m from Germany actually.

Matt: Wow cool. What part?

Jay: Near Dusseldorf

Matt:  Very cool. I love it. So, man, very cool. I can't remember if we've had somebody on for I think the only other person that I've I remember having off from Germany was somebody from the United States whose partner was stationed in the military in Germany, I think. So not actually from Germany, but you're from there. Well, thanks for coming on the show today. You're and, you know, there's a lot of people from America or Canada or North America, who might not know, you know, the traditional journey of somebody in Germany, right. So here we go to elementary school and then we go to junior high and then we go to high school and then we go to university or college. And that's just kind of what you do. But tell us a little bit about your journey and then how you find Legendary and what's that been like.

Jay: When I moved over to the UK. So I lived four years in the UK and mentioned this is where I got kind of like my full time job. It was working in Subway. And it was really long hours like I actually worked my way up to an assistant manager or there pretty quickly but it was not worth it for me in the end because I wasn't actually working 12 to 14 hours a day. I was working seven days in a row. And it was just destroying me mentally and I had to find something different, a different way to make income and be able to live with it, you know? Because I knew for myself that's not how I wanted to continue on living. And that's when I started like you know, just Googling stuff. How can I generate passive income? How can I build a side hustle and I tried different stuff? I tried network marketing dropshipping. I invested so much money in a lot of coolers trying out different things. It's for money here and there. You know but I was not able to stick to those things because I wasn't having fun with it, you know? And marketing was like the first thing when I started, having fun promoting products. And I actually started as an Instagram influencer. And then I received offers on promoting products and getting paid for it and getting paid for commissions as well. And that's when I first tapped into affiliate marketing. How long ago was that? That was I think, like, two, three years maybe.

Matt:  Was there any certain products or what was that like? What type of niche were you in? Or was it just random?

Jay: It was more in the fitness niche. Cool. was like a fitness program that I was trying out myself and then promoting as well. Some income from it, but was still not enough to live from, if you know what I mean, because it was a load product.

Matt:  Sure. Yeah. That makes sense. But it opened your eyes to it?

Jay: Yeah, of course. Of course it is. I mean, I learned a lot from it. And that's when Yeah, man tick tock started and you just scroll on tick tock and everything. So a lot of people talk about legends. That's when I tapped into myself. You know, I did and just get so much value from it. And that's when that's what I want to do.

Matt:  So cool. I love it. So you found our challenge earlier this year, something like that.

Jay: I think in January, I am the January. I got the 15 day challenge but I did not take any action.

Matt:  Sure. Nobody doesn't say it was like I registered for it, but I never even watched the first video.

Matt: Yeah, yeah. So this is a funny phenomenon that happens but people will purchase our challenge and then never log in. You know, we say never log in but the truth is, if they'll log in eventually. You know a lot of people don't log in eventually they'll keep getting a couple emails from us are we so So you bought you bought it and then what took so long to get through the challenge?

Jay: I gotta be honest, I did not believe in it. I'm like, Alright, I'm just gonna I'm just gonna pay that seven bucks and I'm gonna do it but then I'm just like, it's not gonna work anyway, so I just left it. 

Matt:  You have maybe seen other things or you've tried other things and you're just like, Okay, it's, it's probably some people have told me they're like, you know, honestly, it was just too cheap. They're like, they're like, it was just too cheap. I couldn't believe that for $7 it was going to be worth anything because like, what have I ever bought for $7 that was worth something. We have loads and loads of testimonials of people who have told us directly whether on this show or or in private at a mastermind or something, you know, hey, I've paid $1,000 for a course I paid $500 for a course.

I think it was Josh Smith. He said you know I've spent over 10 grand in courses. And the one course that I keep coming back to that actually changed. Know my entire life. He's now he's he's now made over six figures with his business but he's he said it none of it compares to what I got out of the challenge, none of it and the blueprints but so tell us a little bit about tell us a little and that by the way is not any sort of I'm not trying to make a guarantee that you're gonna make six figures by going through our challenge or anything just so everybody's clear I full income disclaimer most a lot of people go through that challenge or even opening much money or any money at all because they don't do anything with it, I think but also just you know, it takes a lot of work and kind of consistency and you got to learn and you know that whole process over the last six months you've done and witnessed yourself full bore. Were you on TikTok or were you short of these content creation platforms, these social media platforms before starting with Legendary and learning how to gain an audience, their short form video or was that totally new?

Jay: No, I was before she asked to go to TikTok and one Instagram account at least. And that's when I decided to make a complete new account like just in the Make Money niche okay. Yeah. As far as how to do our business then. Cool. Cool. 

Matt:  That's super cool. And you've now grown that account to 4000 people or something? How long ago when? How long ago did you start this channel? A couple months?

Jay: I think it was like two and a half months. Something like that. 

Matt:  Is it popular over there? In Germany? Is it popular for people to be posting Facebook reels, is that a thing over there?

Jay: I don't think so. No.

Matt:  I was just curious because, you know, we go through this. We've gone through the last two and a half years. We social media platforms have been kind of copying each other and what we're seeing right now is that Facebook reels are really really popping off. They're really taken off. No pun intended. They're really taking off and and they've just been really hot as of late so I was curious if you were posting on Facebook reels too. Impulsive myself too. Yeah.

Jay: I think it's not that popular in Germany. I posted it myself as well on Facebook reels. 

Matt:  Yeah, it's interesting because when I sort of what an interesting conundrum because a lot of times when I'm creating training it's it's reflected in my current markets, but even even more narrow is like my region or you know, the southwest corner of the United States because I live in Arizona. And then it's just such a fascinating thing where, you know, something could get updated in the algorithm in my region of the world, but not be pushed totally live for everybody or some accounts, right. And so, it's, or social behavior is different there than it is here. You know, so some people might not be on Facebook, to the degree that America is on Facebook, right or something like that.

Matt: Something that people really have to get creative with wherever they live as a marketer because you've got to know what's going on around you. You've gotta be you got to have some sort of awareness of, well, where are people around? Me online? Where are they hanging out? How can I get in front of them? And yeah, I think I think sometimes it's just a mistake to pop online and be like, Well, I'm just gonna do exactly what Joe over there is doing. You know, there's some mimicking that can happen but yeah, that's fascinating. So you're posting on TikTok, Facebook, Instagram. Kind of doing the whole reposting thing a call forms, so your omnipresence on TikTok, and then just download those videos and repost on Pinterest, Facebook, Instagram, so it's just less work, you know? Yeah, yeah, but it does. Would you agree that it gets easier over time and faster?

Jay: It definitely is because you're gonna find your own tricks on how to do this faster. I have folders on my iPhone to post on Facebook to post on Insta and then I just like to go into the folders and post a couple videos and delete them off. So I know I got them posted already. So

Matt:  Well, that's super cool. That's super cool. I like that a lot. And you're even doing that for a thesis. You're starting to see lead flow IDs. I mean, are you getting a couple leads a day 10 leads a day five leads today. Are you pretty consistent in your lead flow?

Jay: Yeah, pretty consistent to 10 On average.

Matt:  Back in the day when I was selling courses on you know how to generate leads for small businesses or how to generate leads for network marketers and stuff like that. There were so many headlines that I wrote on sales pages that were just, you know, what if you could get five to 10 leads per day automatically, you know, and people were like, five to 10 leads a day, you know, and now it is , it's a little different. But if and when people generate a lead you know, getting somebody to enter their email in 2010 was worth a lot more because people actually sat there and they were like, Wow, geez, what are they going to do with my email? Oh, my God, you know, and so every lead you got was a little more valuable nowadays. It's like people, you know, they go to a landing page, and they're just like, whatever, who cares but in my name, and email, it doesn't matter or it's auto filled, right? There's, there's all this stuff that makes it a little less valuable, but five to 10 automates. Here's the beautiful part about having five also. 

Jay: The cool part about that is if you can do five to 10 leads a day, you can definitely get to 15 to 20 leads a day you can definitely get to 30 or 50 or 100 leads a day. There's been some people who can consistently posting content consistently posting content. They got 612 months down the road, and for whatever reason they posted this one video goes crazy viral over 500 leads in a day and it compounds and then you know, they don't keep getting 500 leads a day because they start getting younger than 100 100 and suddenly things really start to go you know, but most people don't make it that long. People it takes a little patience to pull off social media man like literally one video and completely change your life. And a lot of people don't understand this, you just have to stay consistent. Give up after like, I don't know, uploading 100 videos, you know, the 100 and first video could be the one that just completely changes your life, you know.

Matt:  Of course, and it's in the back. Sometimes when Dave and I will be talking or we'll be talking on a mastermind or something. And one of the things that we'll say is one of the things that I've heard Dave say is basically we're trying to outlast people like we've been. I've been with Legendary since 2008. I started technically, I think in 2016 selling it kind of like a starter, a starter course that eventually evolved into the 15 Day Challenge and just actually running a good business is maintaining consistency and just showing up every day. And that's one of the most undervalued things, especially on the internet, and especially with freelancers because you could walk away from this tomorrow, right and there'd be a lot of people in the world who would have no clue. You know, in two years, most people wouldn't even remember more or less two weeks. And the same is true of me like no one would you know know, like but if you choose to sort of show up every single day, day after day after day after day posting that content, go in live doing all the things eventually there's sort of this tipping point, and there's a good book about this, but there's sort of a tipping point where people look around and they say cheese. These guys have been doing this a long time, you know, and then also what happens is there's an inevitable social proof that happens. For instance, in two years from now you can post a video and you posted it TikTok two years ago, and even if all your content sucked for those two years, you can post this video about what you learned over the last two years of posting content on the internet. And you've got instant credibility, you've got instant sort of social proof just because of the history, just because of the length of time and energy. I mean, that's two years but about 10 years, 20 years, right? And you've got all of these historical learning lessons and things like that. It's hard to get there. It's hard to maintain that consistency, but that's part of it. The part of like a big selling point of why we do a lot of what we do and why we keep a lot of the things that we we we try to be boring in many ways, not in not in terms of the content we create we tried to be boring in terms of moving slowly and and making one step forward every day every week every month. One progress one and and that we're constantly getting random little split tests that

Matt:  That can maybe move the needle, you know, a half a percent on a conversion here or a quarter of a percent. You know, keep going keep going keep progressing. And that's the ultimate truth for a content creator for a content creator. It's the longer you're in it. The longer you go, the more comfortable you are, the more it is into your identity as a person, I'm a content creator. I'm an affiliate marketer, I'm a digital marketer, and then you begin to think you're good at putting money into it.

Matt:  A competitor sort of launched a product last year you weren't you probably didn't even know about us last year. And they said this is going to be the death of Legendary Marketer. And they launched their product and we didn't really say anything. We just sort of more I should have given a warning to some of our affiliates that hey, look like you can destroy an affiliate marketing business pretty quick. And some good bye bye. Trying to promote that the wrong way..

Jay: I don't know anybody who's bought that course recently. I don't know anybody. I don't even know if it's around. It might be that I actually just don't really pay that much attention. But guess what? People aren't mentioning it like they were in June 2020. In our groups, people aren't talking about it. People are whispering about it. It's basically gone. It might come back I don't know but it just outlasted all of that nonsense. It's not overreacting. It's just being consistent.  I'm rambling but what he didn't see. Yeah, just because I know for myself, I haven't been concerned about a lot of things in my life. And that's when I realized when I was at my lowest point. Man was moving back to Germany from the UK. That's when I just realized your need to change. And what was the number one problem that was basically causing me to stay stuck in this whole cycle? And persistence was never a source of anything. And I you know, I saw the next best thing and I would hop on that and do it for like, maybe two to four weeks, and then say it doesn't work and then hop on to the next thing. I was wasting a lot of my time and a lot of my money. And I found Legendary that's when I said you're gonna give this a shot and stay with this one thing really consistent. And now it's just paying off. You know, I'm really steady. Actually everything. 

Matt:  It's really cool. And, you know, let's draw a distinction between shiny object syndrome and, and an explorative personality, right. So, for instance, I always draw this comparison because Leonardo da Vinci probably, if you dropped Leonardo da Vinci in 2022 in the modern psychology world that we live in, they'd say, I don't know what this guy's got by. He can't pay attention to anything not. And then he's on to the next thing. And if you go and look at like we went to, I think it was, oh my gosh. Where the David statue is blanking on the stars with the V anyway, and Italy. We go and somebody gives it to me in the comments. It's just gonna drive me crazy. It's Italy, it's a city where the statue of David is and there's a huge FOMO and somebody will give it to me in the comments. Is he there? Is his museum then? No, not Venice. Rome. Oh my gosh, we're never gonna get there. It's not Venice. It's a couple hours. from Venice. I'm guessing by your last name. You're either Italian from Italy or you just know it's Florence. Thank you. Yeah. I thought it started with a V but I was way off that's what was there. Anyway, so as you go through the Leonardo da Vinci, it's the one of the museums and there's just a bunch of work that's unfinished. And then you go to look at the big David statue of David Wright. It's a huge sculpture. It's world famous. And when you walk through the hallway to get to this and this thing is massive, humongous. Actually just a bunch of servers but making funny jokes, you know? But it you as you walk past it. It's every single one. There's about eight of them, or something along the sides as he walked past them. Yeah, it's in the UVT gallery. And all of them are unfinished and this is Michelangelo's work. All of it is unfinished. He didn't finish any of them. He got it. To a point where he was like, I'm on to my next one.

Matt:  But isn't it interesting? That for creators and for certain personalities, there's this, there's this time, it's almost a prerequisite. You had to try some things out before you found what worked and what didn't happen and what didn't and you will put in that work. And a point in the process where you discovered I'm done here, and I'm moving on. Yeah, I'm done. And I think that's a powerful thing because didn't that just saying that out loud? Didn't that I for me, I felt a little sense of relief like oh my god, I don't have to feel ashamed about all the stuff I started and didn't finish. Because there isn't really there isn't really any sin feeling that shame over. Oh, my God, I didn't finish anything. And for everybody who's listening in the comments, you don't have to feel that you don't have to feel any shame about starting something and quitting or starting something and moving on to something else. Maybe you'll return to it someday. But personality types need to spread around shore surface level.  And wrap one or two of them deep and go deep, deep, deep into one or two things and create a masterpiece, like Michelangelo did. What do you think about that? 

Jay: Absolutely agree with you. Like all those things that I've tried in the past? I mean, I see like this, everything is a lesson. You know, everything that happens to you in your life, every hard time you go through is a lesson. But people want the kind of businesses that I've tried and invested money into. It was all a lesson for me because I knew exactly for myself. That's not what I want to do. Let me try the next thing. Because that's not fulfilling me. I'm not happy doing this and I completely agree with you.

Matt: Yeah, I get the sense that there's this no, there's this thing called shiny object syndrome that a lot of people confuse sometimes for just, I'm just curious, and there's nothing wrong with that. I want to try some new stuff. I want to try a lot of things and there's, there's people with insecurities who will come up to us and say, you know, oh, you've got shiny object syndrome, you need to really come out. You really need to commit to my thing, right? It's like, okay, do so. Okay. Tell us. For people who are new. I want to give you the last word to everybody who's new here. People who are just starting their journey online, people who if you can remember back to day one when you were just starting to learn how to make money on the internet. What would you say to those people?

Jay: I would say people who are just getting going and still figuring out where they want to land in terms of the online business world, I would say, don't get discouraged. And don't hope for big results at the beginning. Because this is a journey. This is literally a journey to take it step by step towards all the and your small successes, but the most important thing is just not to hope kind of you know, because a lot of people start online and they have these huge expectations that they're going to make six figures within their first year. You know, in most cases, that doesn't happen. It takes time and you just have to be aware of it. Evening, right, it will take time. 

Matt:  I love that. And it's true. And it's true. A lot of times people who start and get going fast might not have all the experience in the world, but a lot of them have been digging for a while. They've been looking and playing around for a while. And then they hit our training and things start to really take off. And then there's also people who are brand new and they come to our training. They'll come to our training, take the 15 Day Challenge, disappear for six months, come back, go through it again. Maybe try something different this time and and eventually, they start building their skills they start putting it into practice, whether they know it or not, and then suddenly, they get their first leads start to take off but it takes a lot of rd work today with patience like you said, I think that patience is such a big thing especially for people younger people. But even for you know older people Gary Vee talks a lot about how you know 50s The new 30 People who in their 50s got a long you had a long road ahead. Still there's plenty of time to reinvent yourself in your 50s and 60s, plenty of time. A year old. Come on the show as of like two years ago, and they've got hundreds of 1000s of followers on Tiktok and have for a long time. Yeah. Cool. Jay thanks for coming on the show. It's got to be in the afternoon there.

Jay: Yes, it's only 4pm

Matt:  Thanks for making me for a lot of us. We've got people in Europe. I mean, there's somebody here who said they're from Italy but we've got a lot of a lot of people on here who are waking up to this and feeling inspired as I am and also people who are throughout all the world so congrats to you on your success and just keep rockin keep going. If you need any assistance or help or have any questions, you know where to find us. I'm always available for you and make sure to touch base if you'd like in three months or so. Set yourself a reminder and say Hey, I gotta get back back good to see you.

Jay: Thanks for having me. This was a lot of fun. See ya. Bye.

Matt:  Bye. All right, so @makemoneywj for those of you who are on a podcast and just can't see the screen right now go follow Jay. Give them a follow and tune in. Tell them you found that tell them you found him on wakeup legendary and let them know what was the most impactful? What was the big takeaway you had and tell them you love the town as well? Your Wednesday we'll see you next time guys. Peace.

How To Safely Repost Content To TikTok

Below is the transcription for this episode:

Dave: Hey what's going on my friends? It's your boy Dave sharp. And I am coming to you live from the beaches of Florida. As you can see, I'm not actually at a beach but it's not too far away. It's not too far away. So my friends we got somebody who is on the show this morning who I believe. I believe they are not from the beaches of Florida. If I'm not mistaken. Let's go ahead and welcome my friend to the show. And Venus. Welcome to the show, my friend.

Edvinas: Thank you for how many days

Dave: You're very, very welcome. Your friends call you and Venus tells me where you're from. And where is that name? Where is that name from? It's a name that I've never heard before.

Edvinas: Yes, my name is Edvinas and I'm from Lithuania. Nice. It's like it's Europe, multi countries. You know, some people don't know but define.

Dave: Yeah, no, I know about it. And it's actually the world that is learning more about that area of the world, obviously. I think because of what's going on over there. How far away are you from Ukraine?

Edvinas: Not so far away. We have a border between Belarus. Yeah. And then and then Belarus and then Ukraine.

Dave: How do you deal with everything that's going on over there on that side of the world? 

Edvinas: It's actually overwhelming. You know, it's not fun to have a war going on. So, you know, not far away. So it's a little bit concerning, but I think it's going to be alright.

Dave:  Well, I think the Ukrainians are gonna kick, they're gonna be okay. I mean, sometimes somebody needs an ass weapon in life. I'm not. I don't like violence at all. Everything before violence, but my God, my thoughts and in wishes are that Ukrainian put the smack down on those sons of bitches. But anyways, let's move on because we're not here to talk about that. But my lord, it's really nice to talk to somebody who is from a totally different parts of the world in its man, you know, we all think that it's just I love to put try to put myself in other people's shoes to just a man what it's what it's what it's like for you what it's been like for you to start your business over and Lithuania. I mean, I know what it's been like for me to start it in St. Petersburg, Florida. You know, but tell us a little bit about your journey and then how eventually you came to find Legendary.

Edvinas: All right. So I started my journey from 2017 to 2018. I was interested in spirituality and stuff, you know, I created my Instagram, because of spirituality. I was interested in double energy, you know, that woo woo stuff. But later on, I realized, you know, that woo woo stuff you know, it cannot work without the money, the business you know, you have to come back to the earth. Learn about the technical stuff, you know it, learn about money about business. That's why we are here so I found you guys legendary on Tik Tok. And I'm actually very glad I saw a girl and she was talking about Legendary. I was like, wow, that resonates with me because when you're feeling that energy, it's something like it feels like home. Okay, I decided to try it. Wow. And eventually it worked really well for me. 

Dave: So you started off in spirituality. You realized that you needed a product or that other people out there seeking spirituality needed to learn about money? I wasn't saying that that niche? Were having a hard time monetizing and finding products to sell or what exactly did you do? Are you still in the personal development and spirituality niche? Okay, okay. That's the missing still in multiple niches in spirituality. You're also saying you're doing some money online. Is that correct to create other niches that you're currently operating in?

Edvinas: I'm on personal development. I'm making online may find you online and so on the spiritual side. So at the moment, I'm doing tarot readings, spiritual stuff. No, I love it. But also I love to make business plans. Make money to learn all that kind of stuff, you know, personal development, motivation that's what's motivating.

 

Dave: Yeah, okay, perfect, perfect. Well, this is great. We're talking to somebody who's now you know, who's operating in multiple niches. So what did you learn here? At legendary one What do you do incense coming in contact with us? That working maybe that you weren't doing before?

Edvinas: So what I'm doing I'm actually implementing all my spiritual strategies, that manifestation strategies in this business, to make that money and actually live those dreams now to travel all around the world. So what I'm doing is actually learning about the business from my spiritual side. You know, I have to operate between those two. That's actually quite challenging, but so I can share a little known strategy and my manifesting story. 

Dave: Yeah, let's go over a bit of your strategy.

Edvinas: So I think the number one thing is to be consistent. That's the number one thing for me because even if I would not be consistent, I wouldn't be here today. And another thing is visualization. It's like you have to know where you're heading. You have to have some goals where you're heading, because if you're not, you're like that and going between the trees. You have to know where you're heading. Yeah. So yes, that's the main reason why Yep, yeah.

Dave: Well, that's that. I'm pulling up a couple of your accounts right now. These must be a couple of the accounts that you had started back in 2017. Is that correct?

Edvinas: Yes, yes.

Dave: Okay. Have you changed your content or what have you changed? About the strategy? Since being a part of Legendary Have you started to use a sales funnel and you've started to do affiliate marketing so your monitor is something different about the content that you're that you're doing differently? What are you doing? What sort of tips can you give people? That is working really well or that you've discovered has worked really well? Are they now doing differently? That's working really well? Give us some strategy tips of how you've grown these accounts, because you've got, you know, these positive life secrets on Instagram. You've been an underscore magnet, both of which have over 100,000 followers, and then over on TikTok, you've got a wealth coached win. And then you've got Edwin digital marketer. So are these four? Do you want me to pull up one in particular and do you want to talk about some of the spirituality ones for a second? Just what's working right now and I want to talk about if somebody was to get started with an account today, what would you do differently today that you did when you started? 

Edvinas: So when I started, it was like spirituality, like positive messages. You know, I started from here, and then I realized that people love motivating, motivating stuff by deleting messages, and etc. I have a lot of videos that I reposted. Yeah, our people and they love it. Actually. That's a win-win situation because they love it because it shows that because I can really share that message. With the world. And that's what works, guys, you know, people love to see that entertainment. And actually, sometimes I post an ad that's going to my affiliate link, right? Yeah. And then the magic happens or not. So people love to see that motivation content, and then they're willing to take action because of that, you know, the thing.

Dave: Right, right. Right. And it's such a simple strategy, right? It's really how the biggest accounts in the world grow. And I'm glad we have somebody here who we can talk about it with because it is a. You have to be careful when you're using other people's content. First of all, you have to make sure that you give proper credit. So let's start with the absolute basics. How do you repost somebody else's content without, you know, infringing on our rights? Or how do you know what content you can repost and what you can and what need to do if you decide to repost somebody else's content? Use a video maybe that's already been going viral, and you just want to take advantage of that. And post it on your profile and get some of that, that viral love, maybe where do I need to make sure that I do if I want to use somebody else's content?

Edvinas: So you need to reach out to those creators because again, the relationship and sometimes if you don't ask you have to put that message that the me if you don't want this message to be on the stage now and I will remove it. Now you have to make it crystal clear and make sure that this content belongs to them and not yours. People might see that. Okay. Okay.

Dave: So what about what about all? So just giving credit? I mean, because that's, I see that you've done that in your post right here. You said credit to the blessed woman underscore X. If you give somebody credit like this, do you also need to reach out to them and say, Hey, can I repost your content? Because what if they reposted the content from somebody else? And it's not even their original piece of content?

Edvinas: Yeah, so you need to always reach out to them. Sometimes they don't like if you post that content, that's okay. You just remove it. And, you know, sometimes you have to be aware of that because some people don't don't live up to that content to be reposted

Dave:. Can I just tag somebody, instead of reaching out to them? Can I just say credit and just tag them like you did here and not reach out? To him?

Edvinas: You can do it but be allowed to be extra safe. You can reach out and say no, thank you. You have a lot. A lot of great content. I love your energy. Can you repost your content and just do it and if they don't like what if you post that video if they don't like it? That's okay. You just remove it but most of the time it is completely right.

Dave: Right right most of the time and I explain this so everybody understands it most of the time. I'm going to be fine with you posting my video especially if you're giving credit right here because now people can click over to my profile, which will know if I'm not logged in, or they're not there, but usually I can go over to somebody else's profile. Okay, I can click through to somebody else's profile and I'm going to get traffic there because of somebody else's post, right so I'm gonna get traffic to my website because of, you know, because somebody else reposted my stuff. So I love the fact that you're using other people's content in a way that is, you know that when you're giving proper credit, or you're reaching out to somebody and you're saying, what I would do just so everybody if everybody's because I've done similar things in the past. I would just say I would tag the person and then if I wanted to be extra safe I would send them a message that says, Hey, I just reposted one of your videos. Love your content. Let me know if you want me one day. I would just say See guys, here's my strategy with business is shoot first ask questions later. Right. So a lot of you are hearing this and I just want to give you very crystal clear a shoot first ask questions later strategy because 99.9% of people are going to be happy that you reposted their content as long as you give proper credit at Vienna. Would you agree with that? 

Edvinas: Yeah, definitely.

Dave: Perfect. How do you get somebody else's content off of their profile so you can then post it on to your profile?

Edvinas: Most of the videos are from tick tock so you have to copy the link and just go to the website and just download it.

Dave:  Is there a fan that you use?

Edvinas: I'm just using a snap stick app. Okay, you're right, right, right.

Dave: I got you. Right, right, right. You're right, right. Exactly. Okay. So not only is SnapTick the tool and this tool has like, golly, they must be getting a lot of traffic because like so many people in our community are using this tool now. It's really something alright, so anybody's content you can go and get it off of their profile and and take in folks just so you understand. Let's go over here so I don't know one of my old time not friends but just somebody that I know. Crap. Alright, something is wrong with my Instagram here. Go over here to somebody who has been posting content for a long time as a very well known in the industry. And now he's posted and the majority of his content is coming from his podcast. But this guy grew his account through the same strategy. You could go deep down in there and find it. I'm trying to find other people that I know have grown there, their channels this way. So some examples. There's the monk, what is his name? He's the guy who used to be a monk. And now he creates personal development content. I forgot what his name is.

Edvinas: I think it's Jay Shetty, Jay Shetty.

Dave: He's who built a lot of his content and you can see a lot of his stuff they do all kinds of creative stuff. They even act things out sometimes. But a lot of his content as you can see, and he's even got it somewhat organized here to where every third post, he posts like an inspirational piece of content. And then every third post he posts something with his face in it. And then every third post he posts a like some sort of an inspirational statement or you know, sentence phrase motivational phrase. But you know, this is a great example. Of another person another account who has absolutely capitalized on 10 other people's viral content. And you can see that he said via he just tapped he didn't even tag he just said via AngieMurray_1977 on TikTok, you know, so he's given credit that way. I'll tell you another person who does this as absolutely, absolutely blown up to over 70 million followers. Is the Snoop Dogg folks, the chronic one, the one who there's not a whole lot of people who smoke more blunts than his guy but somehow he and his team have grown his account over mostly using other people's content. Now at Venus. I have pulled up a couple of powerful examples. What do you say about these influencers and celebrities who are doing the same thing? 

Edvinas: You know, they're getting a lot of traffic in this way. People love it. They're watching videos. And that's that's great to build your account to millions of followers this way.

Dave: And Snoop by the way is never in any of his videos talking occasionally. He's in one smoking a blunt listening to you know, some music but it's not like he's actually talking every single post. This is clearly run not by Snoop, but somebody who knows what they're doing. And they've just, you know, why would a celebrity want a big account so they can, you know, tell people where their next concert dates are and suddenly they'll sell their swag, all this kind of stuff. But it's the same exact strategy that he was talking about. Right? And you can if you look hard enough, quite frankly, probably a lot of the accounts that you follow, are using a similar strategy. What else should we know? What else can we learn from you today about this strategy? How about the multiple accounts? Why do you have vino? Why do you have multiple accounts? Is that legal? Is that okay? Or would somebody be crazy to only have one account could you speak to that a little bit?

Edvinas: Yeah, so I think you can have as many accounts as you want. Maybe there are some kinds of rules, but now that's what's working, you know, the more accounts you have, the more you're going to get and this is my profitable mindset account. They started this year because I didn't know anything about TikTok. I was only on Instagram so TikTok, that's all my original content here. Okay. And here, I know that I collect content and try new things, experiment, what's work. I see that it's really good that people love that motivation. You know, they love entertainment. That's what's working guys. Now they're watching that and even if you have two accounts, three accounts, four accounts and you post the same videos and think into your pages and that's, that's what's going to work if you guys.

Dave: Yeah, it really makes a lot of sense as I'm sitting here listening to this and as I as I'm hoping that everybody else is sitting here saying to themselves, well, why do I only have one account? Right? I mean, you gotta be listening to this thing. And why do I only have one account if you only have one account? Because it's like, you're right, you just double your traffic. No. I mean, maybe you do, maybe you don't double your traffic but you're able to test different things and I think that's what's really so cool about this is exactly your strategy. On this page, you're doing nothing but your content. So you're you're dialing in your messaging, you're telling your story, you're getting your you're still and you're getting a benefit from it, you're still driving traffic and likely making sales from this. But if but then over here and these other accounts you've got, you know, the other stuff that you want to create you want to create just very generic spirituality or you want to you want to create, you know, very generic, that that's not specific to your own story, or financial advice or business. It's just, it also gives you a place to try and test different things right. That's what I'm seeing. Yes, with only one profile, you might begin to confuse the messaging if you tried to do everything on one profile. Do you agree with that? 

Edvinas: Yes, definitely. That's exactly what I'm doing and actually, why? Because the videos on TikTok and when you see the videos are going viral, they repost that video on my Instagram accounts, and people will love more because the video was performing really well on TikTok and this video is probably going to work out also on Instagram. 

Dave: Brittany says with a counselor like this, are we still putting our links in the bio or is it more of getting the following Randy Adams, you're looking in like more at a later time? How would you answer that question?

Edvinas: So I put the link on my bio. You know, you will still have traffic and also you can have some kinds of ads. You know, you can put your anything you post any kind of shit, you know, you can post the ad and people come to your link. Now, the traffic will flow. If you're tracking the people in your page with that environment stuff. That stuff is going to blow up. 

Dave: It's crazy. You can't overthink it. You know what I mean? You can't overthink it. You can't overthink your content. You gotta move, especially somebody like you who has multiple accounts that you're managing. You can't can't overthink it, right? You gotta post it. So how do you make decisions about what to post? How do you when you're researching when you're like what is the process of finding a piece of content to post it a piece of content look like for you?

Edvinas: So when I'm a spiritual person, I always think and feel what the next step will be, what people will like now, if you mess up the content people will sense that this content is not really good. You know, you have to find what people like, what kind of motivation counts and like you know, you have to be more empathic to feel what our people are going to lie and this is like that content. Oh, it's going to be really good. Now people will reach out to us, we'll say how to do that stuff, how to make that stuff and you're giving value to other people. And they will likely maintain a relationship this way because you reply to their message. And you know, you make that business partner or whatever. So yeah, you have to put energy and effort into doing that because now attention is actually, you know, our greatest asset, you know, people are bombarded with all the things on the internet now. You have to know which content you know people will like.

Dave: You got to read the room, right? I mean, read the room, tell what's going on in the world. What's going on people's lives right now. You know, I mean, part of it is about Yes, being an empath, but trying to just put yourself in other people's shoes, but one of the best places you can start is just what are you feeling? How do you feel, how do you think? Are you frustrated or in pain? Are you afraid? Well, all those feelings that you're having, that's the best way to relate to other people is to just talk about that, because likely they're having them too. And you can say well, hey, look I didn't have the money for retirement. And so I wanted to start learning new skills. Maybe you might want to, I don't know, but this was what I was afraid of. And you really don't have to be a mind reader or even an empath to do that. Because you're you're you're simply you are your best customer. You are your customer. You know what your customer is thinking? Because they're thinking the same things you thought, you know what your customers are feeling? Because they're thinking they're feeling the same thing. Still feeling why well, because we're human beings. Right? And so it's related to people. I think it is because we overcomplicate it, but Edvinas, you're absolutely right. It's the most important thing, because if somebody listens or reads, my content in it rubs them the wrong way. Or it's like it'd be like it'd be like posting a picture of an assault rifle on on a on a national holiday that that was like a memorial day for people that had been murdered by guns. You know, it's like people don't read the room that we have to understand and you know, you have to understand what's going on out in the world and just pay attention to what's going on in your own life. You know, people right now in the world, which is weird because we were just in a, in a crazy market. Well, we've got a war going on over on one side of the world. We've got, you know, a recession that's about to hit the world. I mean, people are, I'll tell you what people need right now if they really need to upgrade their skills.

Upgrade their skill sets and stop relying on other people. And I'll tell you, that scares me that I don't have enough skills , so, you know, you should be afraid to do that. You don't have enough skills, right? It's so easy to relate to people when I look at just my own fears in my own life story. Then I can start talking and connecting with people easier. And Venus. That's what I found is, you know, I just have found that when I tell my story occasionally not all the time, but occasionally to my followers and I let them know a little bit more about who I am and kind of when when I'm doing that's a great opportunity for me to bond with them too. And I can give them edutainment content 90% of the time, you know where it's just educational and entertainment. It doesn't have to be about my story, it wouldn't have to be about me. But one out of every you know, occasionally too good. Your right to humanize yourself into encode passion to your audience. And I really think at Venus, you talk about spirituality, you talk about you know, being empathic. I really think this whole marketing and sales thing comes right down to that right there. It's not about a special trick about a special thing. You're going to say that's going to make somebody buy from you about them feeling safe with you. It's about them feeling comfortable watching your content. It's about them feeling safe like the UK like, like you get it like they're under. If they don't feel like you understand them. They're not going to buy from you. So it's also about showing compassion, showing that you understand what they're going through. And people will just throw money at you if they feel understood. And if they feel like you get them unlike most of them you know, friends and family who usually our friends and family can sometimes post on us or we feel the most criticized by them. So that's why human beings are not just in this industry. Human beings are always searching for validation. And love and understanding. Again, because a lot of times we don't feel that our own homes are our own. You know, friends and family. I'm serious. Just, it's so true. So what do we do when we start a business? What's the biggest complaint that a lot of people have? Well, I'm not getting support from my friends and family. It's because it's easier sometimes to just for whatever reason, there's an emotional, there's emotional baggage there or our friends don't want to see us doing better than they are. I don't know what it is. But you know, understanding somebody comes to our community and we say, we get that I understand my friends and family were a little critical of me too. And now I don't even have to offer a solution. Went through that too. And instantly you feel understood. I don't have to solve your problem. I don't and that's what we're missing more than anything. In this community. We think that we have to solve social problems over time. And one of the biggest things that we need to do is we just need to make them feel understood. Make them feel like we understand what they're going through that empathy of Venus, what would you add to that?

Edvinas: Yes, exactly. I agree with you. Everything is energy. You have that connection when you're talking with another human being you're exchanging energies between and when you give something, feel something you know that warm energy and they are likely to believe in you because you make them feel like home and they will likely open up and talk about their ideas. You know, if you have that compassionate energy, you don't need to say steal anything from people now just give that good energy and compassion like you say.

Dave: And that comes through one video. It comes through on video does it? Yes, it does. It does. It keeps your own video to some of you who are not talking at all in your videos right now. You're only posting as you go. You know, as you get more comfortable as you get the ad and then maybe you go live and you should begin to tell your story or even in short videos you and it's such an opportunity. We can even do it with text. There was a fantastic video that was with me the other day. And it was something that I see a lot of network marketing women are doing but it's working. It's working. And it really is just to actually show it to you right here. It's really a trending thing. That's going around on TikTok but check it out. Like that you see how she's telling the story through text. She's doing it on top of a trending sound. Okay, she's doing it on top of a trending sound already on TikTok. But she's telling that story that I was just talking about. That Venus has talked about where you're showing empathy but you're showing empathy through telling your own story. That's, that's a great way to show empathy because you're opening up your heart and you're being vulnerable. And that that brings people closer to you doesn't push them away. It brings them closer. Let's watch the rest. It's just a simple retelling. It's empathy. And that is an example of it being done without even any words being spoken just right there on text. And it looks like you are doing a lot of that too. On your personal account words are telling a story and stuff on text. Are you doing mostly all text and music? Are you doing no voice over videos or are there some where you actually are speaking?

Edvinas: I'm actually using like the video that's going to inspire to to bring that emotional fire and that's what's working. You can also do a video we are talking about that's actually also good, but like the entertainment, the music, the dances, you know the energy you are trying. 

Dave:  They do, and that video that we just watched was, you know, there was music. There was a visual, we were able to watch her at the same time, and that's highly engaging, right because unfortunately with social media, human beings are a bit like addicts. It's gotten higher. As with anything with anything, it's not just drug addicts. I mean, if you were taking any sort of medication or anything and you took more and more and more your tolerance was high. But man, we've become like that with social media, haven't we to where we just it's like, it's like, if it's not multiple things going on at one time on the screen. It's like it's not entertaining. Oh God, where are we going to be in another two years and Venus? Where are we going to be? You know what I mean? Like? I hope we're just all so rich that if it's crazy, we can just check out if we want to you know what I mean? I'm just like. Do you have your prediction? Where the hell is the internet? And where are people going? What are we going to be interacting with a couple of years from now? What do you think?

Edvinas: I think it's going to be a split between the people who are stuck in the old patterns. Now the old corporations know that stuff. And people and other kinds of people will be higher. They will experience more compassion, more, you know, spiritual things, more love. And exactly now I think we let in the internet also. Now we have a lot of fear going on. But also we have a lot of compassion and love at the same time happening and people are choosing the groups with love and the fear and seeing that in the Internet right now.

Dave:  Wow. That's a very unique perspective. Very, very interesting. And you know, what I love about that answer is that it had nothing to do with a specific blank form or a specific social media company. No matter what comes and what goes what you just said, will always be here, won't it? Yeah. People who are fear mongering, and they'll always be people who are showing compassion and love. And I would say the same thing. I would say the same thing is true for this industry, right? There are people in this industry who claim to be teachers and gurus, but they are you know, they are they're they're they're not compassionate. They're not you know, they're they're they're, they're, you know, they're fear mongering and they're there. They want to make you dependent. And I think it's really important to strive to be independent as a marketer, and especially in this industry. Because you are, sir you are free. You can go and be an affiliate as you are for multiple you are an affiliate for legendary marketer, is this true? That's exactly but we are just a see just one of the appetizers on your table, right you're in and that's mainly because you're in multiple, you're in the spirituality niche personal development niche, but understand my fears. You need to remain free, you need to remain free. And you know that that is that is both a mentality and it also is in how we operate and so if we wanted to and we want to be free people, then you know, both the mentality that we have, which I love, compassion, love, not fear mongering and as well as people that were concerned with we need to be real careful. But also in the kind of as your whole business philosophy right it is freedom, independence, not dependence needing sort of business model that can create a prison a jail or or can or others can be in control of your business. Someone that in the future is probably not the smartest thing for example, all of these drop shippers who had touched on their business because they couldn't get their product in from China and then they were sitting in shipping all this stuff. So what do you think about the business model itself, the deep selling digital products and of course, selling information, coaches, core courses, coaching and events and of putting in those talks just for anybody who's new. Talk about your perspective about the business model itself, versus other physical product business models on the internet.

Edvinas: Think digital, that's exactly what is going to work out in the next 10 years. 20 years. Because people love that instance. They want to buy it and they want to get it right now. Not tomorrow, not next week, right now. And also people have knowledge and because the more people want that knowledge that coaching and I think that's what's going to be in the next 1020 years. Digital stuff is going to blow up even more.

Dave: People really think that they're late, you know what I mean? It's so early that there's literally no one right? I mean, these politicians and governments around the world don't. I mean, people are innovating so fast. They cannot keep up, though. We are at the early stages. I agree with that simply also because I do think fear is always there and fortunately, and I think more and more people are gonna see laziness, all that kind of stuff, whatever. I just think people are going to want to be at home more. I just think we've proven that people want to be, they would buy a home they would prefer to learn at home, they would prefer to watch movies at home they would prefer to just be at home with their families, their friends, and access things digitally through their phone. I like to ask you about spirituality and mindset and business. And in this business what what can you tell us about the importance of all the dynamics, not the mechanics, everybody comes into this business thinking Joe the mechanics just show me where to press what to push and what to set up and, and you know the first time something goes wrong you know, a lot of them will have a breakdown, not a breakthrough because there was no you know, they just thought well, this doesn't matter I'm not I don't mention, or even pay attention to my mindset or my my energy. You keep talking about energy, such a powerful conversation, but it’s hard for me to understand energy I've really ever talked about it or had anybody explain it to me or maybe I have great energy and I don't even know it right I don't want to make people feel stupid either. Like they're capable of being a great energy and all this but I just wonder if you would say a little bit about the importance of those dynamics. What is spirituality to you, and how does it apply to your business?

Edvinas: Yeah, first of all, I think we need to know that energy flows where attention always goes. And where you put your energy into, it's going to grow no matter what now, it's easy to spot a red car. If you're always thinking about the red car, you know, it's all if you always think about you know, you got to see opportunity. That's how it works. You are putting that energy you know, you're tuning into a radio station, and you're saying Bring me opportunities. You're just asking the universe. Just Oh, you just get opportunities because your radio station was tuned to that specific frequency. And you get exactly what you want. Sometimes people don't care about the surroundings and they don't see the opportunities coming but if you know, be more mindful and see what's going on. You will see so many things in your space. In your house, in your everywhere. There are so many opportunities rrU Yeah, that's crazy. That's the Golden Age actually. So you become what you always cause income.

Dave: And here's a great example of that. My phone's not working right. Did a loom send it to Drew? I ended up figuring it out on my own and just had them double check it practicing confidence. So glad to have the community here back in. It's priceless. And the reason why I point this out and say exactly what we're just talking about was you put the intention to have a working funnel. And you didn't just send it to somebody and just say, Oh, well, I hope he fixes it. Sucks. I mean isn't going to fix it. It's probably going to be bullshit. It's probably a scam. You know? I don't know. I mean, this stuff never worked for me anyways, you know? I mean, right? I mean that. It may not be that dramatic, but come on. I mean, a lot of times our attitude is definitely on that side. Maybe he's busy living his life. Maybe he meant to get back to me and forgot about this. Maybe he got COVID Maybe he got hit by a bus. Please, Lord. I'm just saying anything could happen. I'm not going to sit around and wait on Drew because I'm the one who's suffering if I wait, I'm putting the intention out. I'm gonna have a working funnel. Whether Drew gets back to the universe. Here, you know, and it's like, it's like, wow, that's energy. That's spirituality to me. It's like and you know what, here's the other thing. I'm the son of a bitch out and then I'm going to help somebody else. out somebody else. Please shit. You know now I'm on the SS spiritual as I can get. I mean, that's spirituality to me.

Edvinas: Exactly, yes. Means confidence means to trust yourself that's lacking more confidence areas. Trust yourself that trust in you in your report. You can do so. Now. Be responsible of your actions and you will

Dave: You say your spiritual those of you and here's my I'm going to challenge some people I got down I'm getting fired up. I get a lot of fire I say so. You know a lot of people say they got faith. They say the times get tough if you know, you can't send up your autoresponder and your computer won't come on. Man that faith disappears. We got to have faith in all those of you especially say and you you say I got faith, show the world your faith. This is the time you can put your faith and your all that into action. Because, you know, we can talk about having a spiritual principle or we can talk about having faith or whatever. But if you know those tools, it's like a watch. And when I watch his piano, let them sit in the safe because that's what they're for. To be warm. Faith is there to be used. Right? It's not there to just to sit in the seat. It's there to be used. And and wow. My intention you said that or being in that is so powerful. How do I set an intention if I've never even heard of that before? What does that actually mean? How do I apply it to this business?

Edvinas: So if you if some of the beginners just starting out, they don't know anything about energy, all the stuff. The first thing I asked you to do is to do a vision board to this, this visualization board. That's what's working, you know, even on your laptop on your phone, you can put the images you want like vacations, the money you want the girls anything, and that's the intention. You could just do that. Every single day the energy will flow into that intention. You will see you will pick up the phone, you will see the image. It's going straight to your mind. It's fine and that's what you're going to manifest because the energy is flowing that way. You know if you want a successful business it looks like that intention. You have to be as specific as you can put on that vision board. I think it's going to be that and every single thing I did on that vision board. It manifested every single thing. That's like two months ago and everything happened. I went on a trip to the beautiful beaches. So now everything this was just doing a vision board is going to be the best decision in your life.

Dave: Now look at it. You gotta be looking at things we do. What are the reasons to do masterminds in mass and because we want people to be able to continue to hang out in a huge, you know, 20,000 square foot mansion with 2020 bedrooms, you know what I mean? And it's interesting, it's cool to come into experience that to hang out to not just drop the diet, but to actually, you know, come and, you know, come and hang out come in and you know, actually just walk around and, and, and, you know, see, maybe even sweating. I mean, this is the living room, you know, we're having an event with 50 or 60 people in the living room. Last one that we did was a three story mansion. And that's why we've done that, you know, that's why we've done these events because we want to give people and you know experiences the same you don't experience all the time because somebody else is living that life living that way. And why not you and why? Why? Somebody out there has a backyard with a swimming deck. That sick leave could comfortably hang out on but it's just one person or a small family home. Why not you? Why did they deserve that? There's no reason there's no logical reason right? And it's not even that they deserve it and you don't, it's just that their actions and the choices that they made, brought them closer to this or brought them here and the choices that I made. Put me in another place. I have everything that I deserve based on my decision. Right, unless you really, really had something that sets you back in life and those absolutely do happen and sometimes obvious things and and you know which is why I love entrepreneurship. Because anybody no matter where what your gender is, what's your what's your, you know, what's your, where you're at, or where you're from in the world you have an opportunity to earn as much or more as anybody else, even if you're a young man, and out in Lithuania halfway of the world, you can get on here and you can build a dam business of your dreams. Then live stream to us all over the world from your room in Lithuania and teach us how you're doing it. What a frickin amazing thing. It's really something that has been well. I appreciate your time today, my good friend and stay safe and keep up the fast work in spreading the value and the wonderful energy that you're and I love your desire for growth too. I can tell he suffers from people from different regions of the world. And it's likely I don't know what life was like when I was growing up. But you think it was equal to better than or in terms of the things that you had and the materialistic stuff that had been opened up in America Lithuania would you say that fans but I think you're living in Eastern Europe now. Is that NATO was Soviet Union No. Right. So so so the things were tough actually, you know, but there are no excuses that you can be in the same place. You grow no matter where you are in the world that you can You can grow wherever you want.

Dave: And I see that I see that. We see that all the time with people who come who you know are not letting any circumstances hold them back. And sometimes our circumstances can hold us back when they're comfortable. When we have too much because we get complacent. And then you know something painful happens and then we act but acting out of gratitude and acting out of not wanting to do I want to I want to add value to the world is a much better, a much better reason to act and just because you have pain because oftentimes if you're if you have pain, it might be too late. But there's a lot to learn from people for me as an American from people in different countries. And it's one of them where we get to meet and hear their stories and see how they're living and building their business. And you've come in and done this yourself. I mean, let's see, no matter what whether it was me and Legendary that you ran into or something else, and that's what I think a lot of people understand it's our responsibility to be successful and that a good routine or whatever, as the dude, I'm going to be successful regardless of my teacher. That's right. You can't just you would you would be successful no matter what because of your drive and your intention and your motivation. So thanks for sharing that with us today, brother. 

Edvinas: Thank you so much.

Dave:  Hey, man. We're happy to do it. And we love this love of doing love. Our clients love to talk to you. This is something I get to every day, you know that I get to do every day. I don't have to do this. I get to do this every day and it's the coolest job in the world. And anything that's here within this community can do the same exact thing in some way, shape or form. And you can customize it to your own liking to your own life and schedule. And at Venus you showed us a more advanced version of that today we pull niches and multiple things but it stretched us a little bit and it Missy see what's possible and that we can do more and we don't even particularly have to work much harder, right but we can have a bigger impact and do more so thanks for that man and and come back again. Thank you so much. All right, buddy. We'll talk to you later. All right, my friends. There you have it now at Venus remember has multiple profiles. So profitable underscore mindset, I believe is his personal profile. No, no, that's a profitable mindset on TikTok's profitable underscore mindset. A couple of them here. But a profitable underscore mindset. Wealth coach Edwin is going to be some places you can connect with Him and follow Him and you know, get involved and just continue to learn from his strategies there. And then of course he's got a couple of accounts on Instagram too. I'll post those abundant positive life secrets all one word on Instagram. So there you go. You've got somebody with this doing a few different things and he may even have a couple of things in there and that's totally fine. Maybe he did. Maybe he didn't but I can guarantee he'll have more soon. Because this guy is on fire and he's not you know what he's standing up to him. He has a plus vision and mindset right as you all heard, and so get on out of here. All right. Wow. Someone should add us to say do something even if it's wrong, for God's sakes. Just do some. Okay to date that gets you in the mood. Keen action and, you know, just loosen those muscles up, loosen those fingers. Only your eyes can't make the organism work and watching training and doing all that in this one. Here's the other one sometimes working is that little scroller. Or the thumb and the scoliosis. Let's make today matter. Right, let's make it matter. So what is the number that if you did nothing else, it's the productive day to do that thing every day. Right? And it's likely to revolve around some fear of speaking into something or writing something again, Papa Don said that a couple of months ago on ship, and I said, I can't say it any simpler than he says. Writing something, speaking, knowing something. To be one of those, your top priority should always get some sort of income producing activity. Okay, income producing. That should be your number one all right. All right, my friends. Get out of here. Great show. Thank you again. It's been really, really a pleasure and an honor this morning and we will see you tomorrow. Peace.

How To Grow Your Facebook Group Quickly

Below is the transcription for this episode:

Dave: What’s going on my friends? We’re going to have a powerful conversation about a couple powerful topics. This gentleman was a full time financial service employee and has figured out a strategy to grow his or a I would assume it's gonna apply to anybody who will find out about a Facebook group in 60 days or less JT, welcome to the show, brother.

JT: Morning Dave. How are you?

Dave: Good. Tell me where you're calling in from.

Jt: I am just outside London in the UK

Dave: All right mate. Well cheers. Where is Australia? She is

Jt: Australia. Mate you can get away with get away with that there

Dave: You guys call each other mates and there's a few other things that you do that are you look at your diaries, we look at our calendars. You know, there's a few differences but I've got a lot of UK friends so I'm pretty used to producing all that. So how the heck are you in Why are you here? I mean, you're in financial services. Does that mean you are getting rich on the European stock market and all that? I mean, I just see doctors and lawyers and you know, stockbrokers and financial service planners and people and all this coming into online marketing and I just thought that this industry used to be for people that couldn't get real jobs, couldn't get real careers. And now we see all these people here over the last 10 years since I've been doing this from all these legitimate careers coming in and making this new career. Talk to us about why that is the situation for you. So from my point of view, Dave,

Jt: I left school and went straight into a job. I didn't do the college and video University. Got no degree. All I've got is high school qualifications . It's probably the best way to set it for you guys in America. For me it was financial services. It's all online. So I've done it for the last 25 years. I've grown through the organizations that I've been with when I'm a long term employee for some of these. So I am still doing it. I'm not, I haven't quit the nine to five, I'm still doing the nine to five. It's just the way the economy is at the moment. The inflation that is going on, especially in Europe at the moment, is covering those extra extra costs that we're all incurring the house prices over here. Certainly ridiculous and like the mortgages that you've got to pay off some of that, etc, especially when the pandemic hits. Yes, you take a mortgage holiday, but you still have to pay it back at some point, etc. So that was one of the reasons I got into this and they actually bought the course back in July of last year. Like a lot of people and a lot of people you've probably spoken to quite a few times as I sat on it. I actually sat on it until October. So actually didn't start the 15th day until October of last year. And God Do I regret it.

Dave: Hey, man, well, wow, what a unique What a unique perspective that we get to hear this morning. Every day. We get to hear real stories from real people of what's really going on out there. in people's lives. So thank you for sharing that JT because, you know, for a lot of us in this industry, we had a good 2020 and 2021 Financially, everybody came online. And a lot of folks in our community, maybe are thinking well, is it all over? It is , you know, because we're always afraid we miss the boat or we're always afraid that just because it's not going to for whatever reason we're going to show up to the party and they're gonna say there's no more party. But what I'm hearing just as I suspected, and just as I've seen happening in multiple up and down terms in this industry, is that when things are good, people spend money because they got it when things are rougher. People come here because they need extra money because they need to get by so they need extra skills. Now whether you go back into the make money online niche or you go to another niche, the bottom line is when inflation happens, or recessions happen or whatever, what what humans typically do is exactly what you're talking about pay down debt, invest in themselves to try to try to either make more at their current job, get a different job or start a business.

JT: And I was exactly the same. Last year I was doing okay, I can go and download something off of Canberra and put it into Etsy and make some money there. And as I told my Facebook group only this week, yep, I lost more money than I actually made for it, so it didn't work. I end up doing online surveys that everyone says oh yeah, you can you can make money you can make a bit of money. Yes, I made money through the surveys. Was it what I'm making predictions very well known when via and so and being honest, they become too personal. So you can do all of what everyone's saying out there today as a side hustle. But comparison to what affiliate marketing is nowhere near close.

Dave: No, no, it's not, it's really not. And it's, it's been some time. It takes some time for some people to see that and to realize that you know, specifically just because you know, specifically just because when you come into this industry when you come online and you start getting interested in making money online things or courses or education guess what else happens? But tell some people's story and they don't even realize that I know their story. They don't even know their story. Because you're, here's what I mean. Sometimes you come into the internet, you come onto the Internet into a new place and things start happening before you even realize what's happening. So let me tell you what actually happens. You get interested in, say, building a business online. All of a sudden you see a video on TikTok you watch it. Now guess what TikTok is showing you more of. Exactly. So now all the sudden you start seeing all this stuff and you think all businesses, all gurus all training all business models are created equal. And we also think not you JT I just want to try to help people identify what happens sometimes when we come into this industry and why we get lost. You know why we go off on a track that you know, where we lose time and money. Another situation might happen where you got somebody like me who's trying to aggressively sell, because that's what marketers do. I'm trying to aggressively convert but I'm also trying to be realistic and tell people it's going to take work, tell people it's going to take effort. Go live every day and have real ass conversations where I can't hide our customers can't hide. This is real talk. But you know what? Not everybody in this industry plays to those same standards. So we've got people who show up in your Facebook inbox, people who show that you subscribe to their list, people who you're now seen on on TikTok videos, and they're promising you the world that you have. And you know what we're suckers, human beings are suckers. So we say, Oh, sounds better. sounds easier. Gonna go do it, right? Because we just that's what human beings do. It's a phenomenon. It's nothing that we can help last year when things were going really great. I made investments. I bought what I felt the euphoria of spending. So I'm not I'm not I'm saying this stuff relates to me too. It's a phenomenon that happens in human beings but in order to now come back and actually succeed with your online business, you have to cut out the distractions and you have to begin to learn the difference between excuse me, I'm gonna get real high level very technical and very professional use with these next terminologies. You have to have a built-in bullshit detector. You know, you folks are looking to go in business, you didn't just fall off the turnip truck, you know, so we have to use some common sense and look, we've all got taken, we've all got off track. But just realize that everything out there is not created equal and everything doesn't deserve your time. Just because they make a claim that you can make six figures in six months or whatever it is. So do you have any experience with that JT because obviously, you know, just in these last few years, the amount of people that come into our Facebook group that are trying to just literally these folks are leeches, they're their dogs. They're sharks. They're the bottom feeders of the industry. And we got to be aware of them and we got to know that they exist. Not everybody is our friend. That's probably the worst place to find them. So not only the DM but the friend requests that come through over Facebook, that these other people will try and attach you to them and I and I've, I've considered deleting that Facebook group. I just want everybody to know that like I'm not I know these people are out there. And it's like, for me as a leader, instructor or facilitator, it's my it's my job to try to create a safe community and that that is, you know, that is what we tried to do with that Facebook group and unfortunately, but we have to get used to folks, this is capitalism. We have to get you to, I can't shield you. Nobody can protect you. Nobody can protect me. These choices are going to be in front of us our whole career. And we have to learn how to say no and how to set boundaries. We have to learn that just because somebody hits us up on a Facebook group, we don't have to respond and then go into this big long explanation. You don't have to explain, you know, talking to you JT just everybody out there. You have to explain yourself to any Jackass who showed up in your private message who wants to slow your business down by distracting you and taking you off on some BS, you know, coaching rabbit hole. And so I think the time is even more important now. If your money is tighter for you know, if you're affected by what's going on out there to be even more, you know, make sure that you're learning from spending money with and not getting sucked into people who are gonna waste your time and waste your money. And there are a lot of wolves in sheep's clothing. That's just a fact Jack. 

JT: And to be honest they've done the U turn as well. And you know the ones that are there. They weren't on TikTok. They weren't on Facebook. They weren't putting videos out to guess what they're back on TikTok. They're back putting videos out. I saw the main two that you know Dave as well that you had previously that when you did your video previously that he popped in and popped off. He's now doing live videos. We have another one just to promote their own calls. So see it all the time and be honest with you. And I see also and this happened to me probably two weeks ago now. When you become very stable and very focused and people see that you're attracting new people. They want to be you and I got close. I didn't get hacked. I got cloned on Instagram, and I had to go back to Instagram. I got everyone that's good on my site and a lot of the legendary guys that I'm connected to as well through all the other platforms. Back To Me Arts at all. Yep, JT. We see there's another account trying to impersonate you if you know it's not any report etc. So if we've got this community it's great because actually we back each other up we see a cloning there. We get rid of it. And Instagram was great for me because actually one of the tricks of the trade is Dave. Hopefully throughout this conversation, I'll try and drop some tricks of the trade for you guys. On my logo that I've got from the UK. I actually put the TM next to it and if you guys don't know, the TM is an unregistered trademark but with the intent to register. So I've done that on my logo. So any of my posts that I put out on Instagram who has my logo? What if you can clone my whole profile? You've cloned my logo at Indian central station so I went back to Instagram and said actually someone trying to take my trademark took my copyright information, and it stood more than actually someone trying to impersonate me. So tips of the trade there they've actually held might help someone else if they're seeing that.

Dave:  You have basically trademarked images in your profile. Image is what you're saying in your profile picture? Like that would be like me using the Legendary well that's actually registered trademark. That'd be like me, using my face and putting TM next to it?

JT: So you've got the legendary Yeah, if you mix it with the intent to be rich that the Legendary no one else has gotten it. And you say, well, actually, you're gonna put a T-shirt up on a post and said actually, I'm gonna, I'm gonna build that T-shirt. You go actually, no, that's mine. Because if you see that logo, it's got TM next to me. 

JT: Yeah that’s a simple thing like that is that TM it will certainly strengthen the case ahead with Instagram and I would recommend to anyone, yes, just setting up your brand your business and that but any logos or anything you're pulling out there as your business. Make sure you just put the TN next week. I'm not sure if that's the same in the US whether it's the same trademark, but I certainly recommend that equity lawyers, everybody, you know, yeah, it's a great idea. You can do a little bit of research and figure out if that's something that will hold up in your part of the world, but seems to be holding up for Instagram. They seem to be responding to it right there. And it was a personal, personal email as well from Instagram, which is very unusual. 

Dave: That's really cool, man. So you have that going right now on all your profiles. You got the little, the little you do that.

JT: So if I'm putting up a post, so if I'm putting up a design image, I'll put it in the top pocket that there's an image and when that person just completely cloned my whole profile, they took every image as well.

Dave:  And that's what I had before. Gotcha. Gotcha. It's crazy, dude. Crazy. These people are out here. We don't have to come up with anything, we don't have to come up with you know, it's like it's like I'm not a legal person. I'm not a person that likes to go after people or even ever have to worry about this stuff. You know what I mean? Because like I have never in my entire life, tried to impersonate or scam somebody out. of something like posing as somebody different or taking somebody's money and then not, you know, then disappearing or whatever or like it's just It's beyond my even ability to relate to it. Because it is half the reason why I'm mostly defenseless towards it. Most of the time, I don't even know how to defend myself against this stuff for most of the time. Because I can't even I don't even know that it's coming. It's like and then you know, once we see it, we have to get the troops and like, what are we going to do about this area? You know, I mean, and we do this sort of stuff all the time. And I've got a couple of stories. I won't waste time and go into them right now. But yeah, it's important. I think the big takeaway from this conversation when we're talking about Facebook groups anyway, so we're going to hear in a moment is that everybody doesn't have your best interest. in mind. And also the amount of time that you can waste. I think one of the things after you post the content, how you decide to interact and what you do can really be the big whether you waste tons of time. Or not, because it doesn't take making the piece of content duty. You have to do that. But then once you post it, how we come back in or act with people in the comments, how you have to admit that's what takes all the time. And so I'm interested to hear some tips from you about how you manage your Facebook group and what you do in your Facebook group to keep it I guess in tip top shape to try to both help it convert to help it be a tool of conversion for you. But also, how do you not become a time suck to you and how do you not create a breeding ground for just a bunch of other people to sell their crap in your face?

JT: Complete complete nonsense. So let me tell you, as you know, I'm on nearly every platform so even even had a Clapper recently. I don't know if you've come across that one Dave. Clapper is another one very similar to TikTok.  

Dave: I knew that he had another TikTok coming right behind the old day. I know people are thinking TikTok is over, it's like there'll be another one around the corner. Don't worry.

JT: It's there, but it's not very strong. So just bear in mind. So for me TikTok is still the platform. I'm using the first one that I'm going to create. I personally don't interact within TikTok at all. I may, someone may comment on one of my videos and I'll go back to it. But what I do have in TikTok is the bio link actually posted back to my Facebook group doesn't go to my website. It goes back to the Facebook group and it goes back to the money worries Facebook group. So if I really took it, I'd have two profiles on Facebook. I've got my own followers, my own page I've got JT money worries UK as their associated to that I then have my money worries UK affiliates.

Dave:  So you have a business page. And then you have a Facebook group that's connected to that business face to face.

JT: Profile page is probably the best way not to worry about the UK, just IT says my page with a bit of my personal details within it. 

Dave:  It's a fan page, right? I mean, yeah, exactly. Yeah. Yep. Yeah, I mean, it's just like, because you can only create two types of pages on or great three things in Facebook right? You can create a personal profile business page or a Facebook group, right? I don't. I don't want to let you off here but you created a business page. You created a personal profile. Okay, got it. Got it. Okay. But you created a personal profile that you use for business purposes is what you're saying. 

JT: And the reason I do that is because going back to that conversation of how to go databases, you don't want your friends and family linking to you. And that's how you're getting the attraction. You want this to be a business of such so this is me. So this way I can tell my story about myself. So you'll see on here, I've told the story about how I'm promoting what I'm doing etc. I might put on there what someone might suggest, giving people that early mindset because what they're gonna do, David, they're gonna follow you before they're going to interact with you. Right, right. So if you'll see at the top of this page, they've got over 5000 followers because they're following me so the good thing is, guess what they're following me. So every time I'm posting on my profile page here, like having 5000 friends, they can see every post that's coming up.

Dave:  I think the biggest like one of the biggest things that Facebook did on your personal profile that changed the game, it'll let you do a pin post.

JT: I agree. 100%.

Dave:  It's because now you can take your absolute best post whatever you want people to your call to action, and it's just right there. It's the first one you can know what I mean? Leave it there, let it build up engagement. I would even if I was you. I would even say leave me a comment below and let me tell you something about yourself as well. Just kind of this post right here super blowing up. That's just maybe you've got to distract you but that's that's one thing that just just came into my head. Just because this is such an important post right here at your pinned post at your top post. And you just want all the bells and whistles firing off on this thing. But anyways, back over to you because you're here to tell us what you're doing. 

JT: So as you've got in front of you in a moment, like this, this is me. This is my personal page for the businesses such promoting my growth, but as I said, so you've gone from a tip top real you've come across you've seen the grid and you want to join the group actually, you can see my name on JT money where as you get great, I'm gonna go and I was gonna follow you. So I'm gonna follow you for a bit longer. They will then start to see all of the reels as well because my rules are starting to come up on that JT money worries UK on Facebook. 

Dave: How do you even find the friggin reels man? They got him hidden, you know what I mean? Can't even see somebody's reels. It’s crazy how they're, how they've kind of it, they're showing them they're pushing them but making them a dominant part of your profile yet you know what I mean yet? They're not like making them easy to find right on your profile. I feel like they're just really testing them and dialing them in and because they're going crazy. I mean reels. Whenever you go on Facebook, you're seeing tons of reels in your timeline right now. 

JT: And to be honest, Dave, I haven't done real since. Well, I last spoke to Matt in February. And at that point I hadn't done Facebook rules. It was just science that came over to the UK at that point. I pulled off that call with Matt and said give me a month. Let's see if we can get it in the column in March. I've started to take my TikToks Put it on Instagram, put it on Facebook, real videos go viral all at the same time and I had a weekend face to face. The air was manic. It was just a comment off the comment. I'm interested in it. I want more information. Right y'all.

Dave:  Listen closely. So that's all I'm saying right now y'all better be listening closely. 

JT: It was the most manic weekend. It was certainly worthwhile because you can go to my dashboard and you'll see the peaks and the memberships and the followers going up. But the good thing about having this profile on Facebook Dave is because they get to see the notifications because they get to see the rules because normally Dave is actually when I've got a story. I'll put my real Insta story on this profile. on Facebook. So not only am I getting those notifications daily from me when I'm posting my get that notification as well but which is great. It's back in front of them again. But after a time they then go okay, I want more information. I want to be more in love with an audience and when I go, this group comes in. Dave: Okay, okay, let's just pause right there because I mean, man, I just want to recognize the, what do you call it? What do you call the omnipresence of you so far? If they found you on TikTok. Now, you've also got them on Facebook, right? And there's just just, however you get them there. I just want people to sit back and just think for a second. How influential and powerful Do you think that is? When somebody goes to a different social media platform and sees the same video from you, it doesn't even have to be a different video. Just to say they're like, Wow, this person's everywhere. They know what they're doing. JT, do you agree with that?

JT: How many times do I get that comment? I've seen you everywhere. You're on my feed everywhere.

Dave: To me it's crazy. It's crazy. All right, so hopefully that was a note that you took. Now let's move on so we've found them on TikTok. Okay, we've we've we've you know, there click in their, their their interest. Oh my gosh, we've come right to your Facebook group. Okay, now in the group. Take us through sort of the indoctrination process which which really, folks is how do we bring them into our world? A lot of trying to confer you know, on day one, your your your think your it's this is not prostitution, folks. This is long term marriage. This is dating this is courting This is human beings that want to be you know, want to be treated with dignity, want to be educated want to be interacted with and that's quite frankly, that's really to the no offense to those out there who have to do sex work as their profession not even really trying to throw stones at you. But back over here to the matter at hand which is we're dealing with human beings. So JT, they've clicked on your TikTok. And what the heck Hold on a second. Is this a Facebook group? What's the strategy next and why are you looking to try to bring them into a fake group before you even take them to a landing page or whatever? This is a different strategy. This is a unique strategy. And and you know what, it's a beautiful thing because here's somebody who's testing and tweaking and trying things out. And here we are, have the ability to learn from them. And I just, there's no one single way to skin a cat in this industry. But I'm sure as we go through this process, we'll see a lot of the principles are the same. So IT continues to take us through the process.

JT: So David, this is the Facebook group. So they clicked to make a join. So they're jumping, they're going to have questions. So you put up your free questions that you want to know that information about that person join. Where did they find you is the first question so I asked, actually, where did you find me? Was it taken to the wicket? Was it Instagram? Was it an organic growth, but you have to remember Facebook has its own algorithm as well. So if you've got a community within your group that's talking and making questions, etc. That's going to push your group in front of people that are interested as well. So not only are they coming from other social platforms, they also come from within Facebook as well. So I'm asking that question, ask him what stage they're at because you still want to know that you might get started, it didn't work or actually this completion, completely new or you might have the experienced ones that just wouldn't know how to have a Facebook group sort of thing. So I'm asking for that information. So like anyone else, is this the standard or personalized questions that I've put out there? And then let them into the group. Again, I've got automation set up so they have like a few, like, hopefully most of us as an affiliate, we've got automation in place by again, as long as most of the questions are answered, Facebook's gonna let them into the group. It's gonna make sure that there are ways that you can go back and check those questions if you want to.

Dave: What automation Are you? Are you saying you're automatically approving people? 

JT: Yeah, if they get the right answer, if they answer the questions correctly, they if I get the information I need within their Facebook Scott, the administrator that systems automation women settings now.

Dave:  Oh, they've got that automation setting within the group right in the Facebook platform. Yep, exactly that. Oh, wow. Okay, okay. And that's back in your group settings. Get it? It's really wow, that's, that's, that's interesting.

JT: And it's starting to decline people as well.

Dave: Like, where is that at? 

JT: Right to the top. It's like an admin assistant. It's called on the left hand side of the panel. Again, it's tweaking it though. It's like what works for your business as such. So like you said, babyface, and there's people you want to localize. Don't answer it quickly for you and get them out straight away.

Dave: Well, how do you know what you mean if they don't? You're talking about as they're coming in? Yeah, yeah. Yeah, exactly. Yeah. As they're coming in. Okay. Yeah, that's pretty cool. That's pretty cool. So back over here, where were we so many people that never too many pages. I don't, I don't even get started. I don't I mean, warmed up until I got this link up on my computer sitting in front of me. That's when I get fired up and I'm ready to go to work. I gotta, I gotta have enough distraction to get focused. You know, that's what most of us entrepreneurs would tell ourselves. Okay, so we're here. I noticed also, as I was collecting an email, is there any automation that you have set up? That's putting them in email auto responder, are you collecting and manually subscribing them to your list from right there? Why are you asking for their best email?

JT: So I'll tell you something. I started this originally with group convert if some of you affiliates would have known about this. So there is a tool that you can get called Word convert, which you can import and have as an extension on Chrome. I didn't like it, to be honest with you. But for me, I found that the majority of the time people didn't give me your email when they joined the group. And they will do everything else. They won't give the email and I thought okay, this, this doesn't work for me. This gives me a problem in that automation is not working as well. So what? Pause, pause, pause, pause, pause.

Dave: I just want to point out the wonderful, beautiful critical thinking that you did right there. You know, this is really important because when you run into something that is not working out the way that you envision, got to adjust, you don't raise your hand and wait for the teacher to walk over to you. It's game time, baby. I mean, it's up to you whether you're putting food on your table. This is the mentality we have to have as a business owner. You knew this completely and did with your freedom. You're right. You have the utmost permission from every human on this planet, to take unbelievable action to just change the shut up and test it a different way. That's a very professional technical term. JT I just wanted to point that out. Everybody listens because you're testing you're finding out what's working for you, specifically with your customers. And also, here's the other thing. What do you enjoy? You don't want a business that you hate. So you're also testing and tweaking How can I get this to work without me having to be there clicking buttons every day? Can I automate this, right? So that's what I'm hearing that JT is doing and I just want to point that out to everybody that JT doesn't have any advantage over anybody else to do these things except the critical thinking aspect. That's just you got to adjust and you got to give yourself permission to change things up. But back to this, so people were not giving you their email address and you were looking to get their email so you could then also hit him up and say, I see what you did there to get a ton of extra free training. Is that the tweak that you made?

JT: So when you're on a welcome but once you're in the group, I would welcome you like anyone else. You do a welcome post. So within my welcome. I actually put two hyperlinks so I do the training one day that you've I think that's when you've seen them. Sorry, I can't see you. Your screen is clear at the moment but you do get the welcome post with the training. But you will also get a link that says come and download my free ebook. And guess what, clicking on the ebook, which is in my funnel, gives me their name, email address, so they've not signed up to legendary at that point. But guess what, they're now in my email funnel sequence and starting to get my emails on a daily basis to promote Linder. And that's that.

Dave: This strategy works. It's transferable. So if for some reason there's a therapist sitting on here that wants to figure out how she can spread her message or he gets more clients because we all now realize therapists and clients would actually do our therapy at home on our computer via zoom. So they can now get clients from all over the world and this would work for them too. I just want to point that out. But you are about to drop a big nugget. So that's when they start learning about your product and service. What else were you going to say? 

JT: So on that work note and this, this is where our groups fail. However, groups will just do here, welcome mill, a little picture of welcome. And I think that the start date, and that's where we still had that email.

Dave: Can you approve my request? So I can see the type of posts that you're talking about, you know what I mean? Because what you're saying and I just as you're doing that, I want to try to speak this back by the way, I'm gonna stop sharing how many people are getting value from this like massive ridiculous insane valley to be here in the content? Give big JT some love. Come on. Now. People spread it's not being selfish with your love. Oh my god, you can't keep it unless you give it away for God's sake. So I am seeing I am playing a strategy here. It corrects me if I'm wrong, to make sure that we get the email because you're bringing them over. It looks like hey, just come join my Facebook group for more free value. But then in those questions you're asking for the email. Maybe they don't. But then on that welcome post, you're also going to have a link to download that ebook. And in order to download that ebook, they got to enter their email. So that's the second shot and that's what I would call a contingency plan. And why do we want to have a contingency plan at all times in marketing? Because we should count on people not doing what we want them to do? Not doing what we want them to do? Because if we could just get what we want them to do all the time. Well, we'd all be gazillionaires right? And so you've built these contingency plans because you know, JT most people are not going to do what you either instruct them to do or what you ask them to do. Because people don't like to do what they want to do, right? So they're going to give you and this is to realize they're going to give us their email, and they're going to give us their money or give whatever we're referring to. And they feel like they're getting more in return than what they're giving. And if you're not getting emails, and if you're not making sales, then for some reason people don't feel like they're getting more. They feel like they're it's like an even exchange or maybe you're getting more and you have to figure in a JT I think what's beautiful about this is you're really trying to show them hey, I'm gonna give you more before I ever really asked you for anything. And I think the beautiful thing about kind of, you know, having multiple places where you're asking for the email address as well as you don't have to put on isn't putting so much pressure on somebody to give you their email at one place. You can do more soft calls to action rather than hard calls to action that make me think the truth and you tell me what you believe about JT and then I'll go back to sharing my screen and we can go in and look at the post. But I think that the people who are doing the best nowadays with affiliate marketing are ones who are giving hard calls to action and always hard slamming. It's the people who you never feel like they're selling. agree with that.

JT: I try so hard not to, to get to a point of Yep, I'm promoting I'm sitting in front. I'm a lot of what I get from my communities. You'll see Dave in here is polls, etc. And I run with the guys and and even I'll put the question out there is have you got started Have you taken the 15 Day Challenge? And the best thing about this is because these leads are then coming off the back of my funnel or back of my sales funnel. new take on it, Dave. So actually anyone that comes through here that's downloaded the ebook. On my Facebook group. I've got a tech so I read that leads are coming over.

Dave: Yeah, you've got a tech guy talking about you're an affiliate for legendary and you say you put a tag so you can see where they came from in the legendary back office.

JT: Not in my own self. So in my sales funnel system I've created so because this is a separate funnel that I'm using I bill come through an associate that tag as well. Yes, we could go scroll to a yellow one day for that. This is probably that is the welcome post. 

Dave:  And by the way, by the way, tag everything if any of you are feeling overwhelmed by that comment or confused, don't worry. It's a very simple thing that is not important at first but as you start to have as you start to drive traffic from more than one place, like say you're driving traffic from Tik Tok or in you're driving traffic from your Facebook group, little tag on the end of your link where it'll show up in your tracking software in your affiliate back office. So you can know that sales came from TikTok or Hey, man, I've been doing this over here on Facebook and I don't see any sales coming from Facebook. It's just a way to know what's working. And it's a very simple thing that I'm recently single you're able to do it in what ClickFunnels system.io What is it that your system that I added is one that I Oh, is it click funnels? Is it? Any one of them does it but don't worry about it. Right now if you're new and don't get on in a rabbit hole. So here's your welcome post and we know that the welcome post was composed. Well, you've you've you've welcomed or tagged everybody who recently joined the group as and take us through now we've gotten the visual of what you were talking about before. Yeah,

JT: So Dave, it's giving them a bit more history about me. And then there's MCMC. There's two ways to go and get your free book. Here's the hyperlinked. Evidence check. One is P go there's more. information within the guide section here. Guess what, that's my free ebook. Don't make it or anything like that. But even if they didn't read the blurb within that welcome post, they just saw your picture in color because it mirrors the website. They can just click on that picture, because it gets what you said. Right to the website. 

Dave: Right I mean, it's yeah. So how do you pack all these people? How do you get all these people? Can we show people that real quick? How would you do that?

JT: I can't show it to you. Because I mean that mentors can see it but actually, as an admin of a group you have an option right at the top of your groups and it was called on your own Legendary one. There is a drop down set members right at the top of the cross you're going across the sea you've got your discussions etc. Should have one Yeah, members. I do. Yeah. And then normally if you have new members there your first bit is say welcome new members, and they're already automatically tagged you don't have to do anything.

 

Dave: I guarantee you somebody on my team knew that. I didn't. And it's just it's just these platforms are making it so easy for us to do this now. What are we going to do JT? I mean, are we just going to take us with for ourselves I guess so.

JT:  That's the basics and that's how I've grown Facebook. That's how I got two pages that I don't use every morning. And then in the evening. wheels up on the videos are there and I let the system do what it means. When I look at the rules in the evening, I'll see that people have gone in and downloaded it and to be honest, that welcome posts, they only send it out once a week, like 20 members every week, new members and it's a simple cut, paste hyperlink. It's there and then you just see the free downloads GM members, everyone in the sales funnel.

Dave:  And it's just different, it's different. It's a different it's a different approach because in the first one using a Facebook group there's there's there's quite a quite a lot of people in our in our community that are doing using a Facebook group. It's been nice to see how and why and have you explain why you've done things that you've done. And also to hear how simple it is to maintain it once you've got it initially set up. Right I mean, you just even said to yourself or to us just moments ago that it's a welcome boost. A lot of it's copy and paste a lot of the same kind of stuff over and over. And I mean ultimately think about it. What you're really looking to do is you want to be suited, you want to be active and welcome that kind of the people who are going through or who are going to be you know, because people are the hottest when they find a new source worse than their hottest in the first couple of days. Their hottest in the first couple of weeks. And after that they pretty much if they haven't bought from you by then they're super cool. So to cover much interaction from you, or even that have interaction from you before you start them to buy stuff. Everybody else is just trying to get them to buy stuff. They're like, well, you know, what happens is their buyer resistance, that buyer defense mechanism that we all feel when we feel like somebody's kind of pitching gets lowered. And people actually hear what you're saying and hear the tension. Because and because they're not JT Do you know what I'm talking about when you feel when you say somebody's high pressure and you there's not a single thought that you have in your mind except Get me the hell out of here. Right? Oh yes. We've had a few of them. And we can create that feeling on the internet with somebody to know what they do? They don't have to awkwardly try to figure out a way to leave this. So basically to cover your kids ears. This guy you know and then just one swipe of the slide. So here's a way to be different. Here's a way to be different. Here's a way to add a little value up front. What else can you tell us or teach us? That's working? What did we mainly need? We want to, you know, try to try to deliver more value to our prospects as you're doing as well to push him on a platform that you're comfortable with. So here's an affiliate starting out pushing to suddenly you're comfortable with I was comfortable very much. Look if you look at my Instagram it's completely in the past. I don't know what Instagram has done to the elders, but it's completely great that you don't look at Facebook. Everything's going viral. It's great. I've even got videos going viral. There's a way because I see the follower account that I get plenty of likes, etc. So it's where you're comfortable. So yes, I know. Some of the videos I just want to post to people. But in order for them to go by. If you don't feel or you feel that actually you're getting lots of messages and comments and saying oh please DM me let's do we go with sem over to messenger and have that conversation or like I've done push them over to a group and then that way we push content in front of them. And it doesn't have to be the same to date. You will see my profile page content is different to the group content because the group content is I'm nurturing those content. I'm actually giving them more information. I'm giving them more history about themselves and legendary earlier. A couple of posts recently as well and I had one in particular said oh this is a complete scam. When I did a poll. I took some of the information found on doing my own insight and Legendary. It's actually posted back to the people that said it was a scam in the parliament. So it's done within the group. So that's all I can say to people, try to be where you're comfortable. Don't just try to be Oh, I'm gonna go on TikTok on the ark to get a sale. It's not going to be that easy and push it to somewhere you want to make a response to

Dave:  I love that. I love that. Where were you before he started getting online? That's another question that you can ask yourself, can I help you find that answer easier? It's like what? Well, I was just standing next to my mother in law. And, you know, she starts showing me all these different things. She's got built on Pinterest and I'm like, holy crap. And you're really well versed in this right and it's like finding a platform that you're comfortable in. Because that way you can get it easily and all you're doing is you're going from being somebody who's consuming and just there to take and be entertained to now you're just moving to somebody who's serving and adding value and it's just a different platform. It's just somebody asked you to, you know, stop singing in the classroom. inaccurately. Oh, I don't know. Take the wheel and tell us where it's just. It's no different. I think that's the point that I'm trying to make here. People get this is another fear that folks have JT. Well, I don't. I don't want to go through the awkwardness of a Facebook group with just a couple of people in it or what about those people that come to my Facebook group and there's they're the first ones there and there's nobody. I don't really want to deal with that awkwardness. How did you deal with that and what's your response?

JT: Had 55 Up until January doing micro that and then I got off the phone. I made the reels. I push the wheels out; they are pushed to compensate differently. And that glue could be attracted to push them freely in front of them. So that's why I've done with the welcome post.

Dave: So the free download you're saying?

JT: Exactly. Have to be an ebook. It doesn't. It's what you feel there might be a whole list of hooks for your niches such that you want to help them grow in their videos, etc. Whatever works for your members and for me it was an ebook about what's whilst you're now a member of my group, so when you do get chance and I know you're used to when you do get a chance to reason you would ask Dave if you had the choice so would you mind putting some comments so those questions with questions they would ask you. Dave: Where's that? Oh, all right. Let me see here. To start all over again, what three things would you do differently? Three things. Man, um, what I think I would do is create a bigger success. As an affiliate before I went over to create any of my own products or jumped over to do no other things. I think I would create a bigger success story with an affiliate as an affiliate. I think we undervalue and underestimate the success story in order to create a success or just have to stick with something longer than most everybody else sticks with us as the people that create success stories. So that would be one thing I would do differently. I don't know that I would do much else give me a piece of advice would you give to any new business? Just start collecting contact information. Don't be like me. Don't be like me, where I started my journey out. collecting email addresses or collecting business cards. This was what I actually handed out business cards every day. I said, Oh, I got the marketing secret. I'm going to collect them now. We've got probably 1000 in there that you know that I never made me a single dime. I learned how to win. I learned the power of being able to communicate or send a message to dozens or hundreds or 1000 people at a time. And I could send whatever I wanted. I can really put in the effort to write a powerful email. I could get the promotion to where I'm gonna offer an additional bonus if somebody buys this affiliate product. And I don't have to do anything except write a note to people who already know me and subscribe to my email list. I just and they've already proven that they want to buy this type of system so I'm gonna put a little effort, write a bit of a creative message and maybe offer something additional. And maybe those people that are just sitting there that I had their email address, we'll go and buy something that would give me money to pay a bill, buy a diaper, put gas in my car. I don't know. College education was when a high school dropout got arrested several times before I was 20 because I was an addict when on drug treatment. As a teenage father I still don't know my ass from a hole in the ground in many respects. But this, this ability to communicate one to many folks, whether it be via email, whether it be on your tick tock. Are we even awake to understand and realize the potential to put a stupid little 15 second video that I recorded on my damn phone don't even have to be on fire. For God's sakes, and then just bust the son of a bitch and millions of people. I mean, JT I could do it from my basement. I could do it from a sewer under it. All I need is a phone on us, a little bit of gun and maybe desperation or whatever the hell gives you up and going. So that's the piece of advice that I would get any business whether you're a fillip marketer, whether you're selling courses or coaching or pens, or whether you're the gumball, hot dog, stand right corner of the street, collect people's information and constantly communicate for eternity as long as you're alive with that cover says if you treat them right, if you serve them if you add value to their lives, they will support you they'll pay your bills who don't have to worry about recessions or anything else. These people pay your bills, and it's a load of no cost somewhere asleep. And that we sit here on our damn you know, hold on looking at BS anyways. Wouldn't I want to try to give myself and my family a better life by using these simple tools and the strategies to collect contact information and stay in touch with your prospects? 

Dave: The other piece of this is one other piece of advice that I got. Don't quit before the miracle happens. I got this. You know 12 Step JT when I was clean, I'm like, Hey, I can't do this anymore. Man. This is crazy. This is tomorrow. I need to get hot. I don't clip in the miracle conference. Dave doesn't quit before the miracle happens. They said and I stuck around to them being clean off of something that was going to kill me and I could not stop doing and we have to apply that same rule. Don't quit before the miracle happens, don't quit before the miracle happens. Because on the other side of this struggle is overwhelming a beautiful life that you've always had, but you didn't get it for free you son of a gun. So you're gonna have to stay in there and go through a little bit of pain. Do you agree with that?

JT: Completely. Yep, it's the banquet and you will get there in the end. 

Dave: Let’s do a follow up EP number two, what is the final piece of wisdom or advice you have for anybody listening? Or listening? Get started. Get started.

JT: Do what I did, don't buy a course and let it sit there because I've got plenty else here. We've probably got plenty in our group that bought the course and not started and are still sitting on the fence. Just start if you have bought it. If you haven't bought it go and buy it and that's all I can say and then come on come have lunch with people we are so and personally I'm so happy to help you with it.

Dave: It just pisses me off, dude. That's all I mean. It really just just just aggravates me a couple of times. I've had somebody reach out and be like, Hey, I spent $5,000 with some asshole and now he blocked me on Facebook and then look at the problem with the internet nowadays is if some scammer and people need to learn what really escaped you don't know what a scam is. Do you really? A scammer is an asshole who takes your money and disappears. That's a scam buying a course on doing it with life. That life it's the same way you bought that gym membership and didn't do shit with it. Just like me. We don't get to cry over it. We've done nothing about something. But I've gotten pissed a couple of times when some Wes has come into our group. And you know, oh you know Dave to get all drums, hymns and mediums and stuff. And then all of a sudden when these people are good, they'll get you on Zoom or and then block you on Facebook after them get money so be cautious that pissed off but that's me I get PID emotional and I get I get you know I get I fly off the handle I process it or I need to process it I'm the reason why we're successful is because I fly off the handle, but I'm smart enough to know and got a lot of smart people around me and I and I never do anything without my support. I don't make drastic decisions about our business here because it's not just my business, not my business. This business. We all benefit from it and I'm blessed to be a part of it to be here. I get to do this everyday too. It's not just you guys who are benefiting. I'm having a shitload of fun too, but not at least not right now. unless something goes absolutely unless I feel that the large majority of our community is somehow unique. But we have to learn that everybody doesn't have our best interest in mind. And unfortunately, some times that was with a hard lesson and we do block the shit out of them we work so hard to try to keep this community safe people I know I played dumb on here but there's a lot of smart people and I am dumb in many respects on how to how to operate. But there's a lot of 80 Something people or whatever that work in legendary. We're working our ass off to try to make this Discord a spam fast. There's no place better than what we have and where we're at right now. And I need to realize the grass is not greener on the other side. This is how I operate. I got to be better than the competition. Be better. I gotta be. Look, I can't silence them. People are always going to be there. I gotta just be better than them. I gotta go out. So that's another when I see people who are attacking or whatever I know, like I got competition. And I don't even look at people as competition. Because it's motivating you know, it's like Oh for real. Let me show you what I do. And I think that's the spirit of life. That's healthy. And I think too, I think for me, I gotta remember that too. This isn't a game of run and hide. Citizens. Game of hey, we it's a competition and the more I look like a game on the left side, let it stress me out. Because hey, these girls are playing cat and mouse and look, I just got to catch up to the poor competitors who are infiltrating my community and shit like that. I can also switch perspectives, what a blessing. These are infiltrating and we're not, we don't have tumbleweeds, you know, so there's always a way to make a struggle. And there's always a way to turn a mess into a mess. And, and so I think that's what Moradabad says about me and I won't quit and walk through the group out because there's too much challenge there for medical knowledge there for our team. I want to take Facebook groups, at least our Facebook group and I want to try to get the most out of it. A lot. of Facebook groups, storms, total cesspools garbage, can we still keep our valuables even as it gets big? That's a challenge. Okay. And so, you know, I think that's a valuable perspective about marketing. It is the challenge that's my 15 day challenge and we had the 15 Day Challenge. Challenge. We're popular because entrepreneurs, there's something about us that when somebody says you can't, that really irks us, do you remember that? And when somebody comes or I'm gonna come in and shit on your house, oh I can fire it up. It's like, you know, so no, I'm not quitting on you. I'm not clean in groups. But I'm pressing the scene and I get the feeling I'm a real heap but I'm learning to look, way over. Good, good, always overcome, you know, darkness in the end and be snakes and there's going to be bullish. There's and there's going to be scammers on every platform that we go to. Voice is just got louder. Alright, JT, I'm done, Brother. I don't have any more to throw today. Thanks for coming on dude. And thanks for all the value and come back and see us in a couple of months and let's keep learning. 

JT: No problem. Thank you. 

Dave: Alright my friends very is JT Love it. Love All. All. All of you guys have a fantastic day at the other start to another beautiful week. Another legendary week? No. And remember that regardless of what's going on out in the world of you know stock market this that often times and this is what it's all about to me is about life design and creating your own economy versus being so affected and so low on this economy that is created, quite frankly, is screwed up. High winds and all kinds of stuff. And there you go. I looked at that mess. Because I was a high school been involved in normal society. I was in I was a recovering addict. I was a construction worker. I didn't really to internet marketing. And I took a look at society back in 2010 or so. No, I don't really want to be a part of that bullshit. That looks stressful to me. I don't want to I don't want to play that game. And I haven't. And over the last decade I've I've spent time creating my own. create my own economy and thankfully each one of you has that same exact opportunity and here's why. Is because the history especially being online and being something that people buy and bear and bull marks. You really can also benefit and make money yours no matter what the what the economy is like. So I also have picking and finding this industry. And I think many of you, you may not see all the rights right now. Just stick around and you're going to be absolutely blown away by how versatile this just made in a good example of that would be would be this. And I'll give you a little sneak peek. I'm remitters was planning class web around now. And you know, back before COVID We thought Amazon FBA dropshipping print on demand I mean those are some of the hottest niches when for Fortunately when all your products are coming from China and they gotta get here on a ship and your ships are backed up in the Pacific Ocean and well, physical products, businesses almost overnight. Digital products, businesses where the products can be instantly downloaded and even more know what essentially you're selling the tools that dictate dictation that people need not even know. It's just giving them the education. Now all of a sudden you have a versatile industry that is not dependent on supply chains, not dependent upon all these other things and somebody all the way around the world even if they're buying a product in the UK. Access digital download instant instant processing. Fast right and so, man, we're in the right place, we're in the right place at the right time. And I'm just, you know, we keep doing these shows every single day and be putting forth this effort for sure I do. Drop a message to everybody to take advantage of this time right now. You know, fishing yourself and getting a great spot for you know, the rest rest from 20 to 23. Who knows what the hell else is coming out. We're all in 2020 and 2021 and now 2022. But let me tell you something, the world's got something else coming and you're asking the physician to be able to get through it and afford it. And now is the time for this business model. What do you do here and learn about it? Or whether you learn about it somewhere else? I really don't just learn to be laid. Back here. tomorrow for another episode. Thanks, JT. Peace.