According to the Young Living website, the company now has over 3,000 global employees as well as over 4 million members. For most entrepreneurs who are interested in joining the Young Living ranks, membership is a much more viable option than bonafide employment.
If you're a Legendary Marketer regular, you know already that we dedicate our time and resources to helping you learn the in's and out's of marketing. Our blog is filled with tips and tricks that help you build up your online business and take control of your finances.
Now, we're bringing you this Young Living review as part of a series addressing the pros and cons of multi-level marketing companies (aka MLMs). Are the products of high quality and can you really make money selling them? Is an MLM the best option for you?
Read on to find out more about Young Living. Is it an opportunity or a scam? It's all here in our Young Living review.
What Is Young Living?
Young Living is an essential oils and wellness company based in Lehi, Utah. It was founded in 1993 by avid oils user, Donald Gary Young.
Young Living has risen to the top of the essential oils production game alongside fellow oils MLM, Doterra. You'll often see Young Living members claim that the products they sell higher quality and better researched than any other essential oils options on the market.
What, exactly, are these products? Are they worth the hype?
What Kinds of Products Do Young Living Members Sell?
All Young Living products fall into the wellness category. Their biggest goal is to help buyers switch to an all-natural lifestyle. These products include:
- Essential oils and related tools, ie diffusers, spray bottles, and rollers
- Natural cleaning products
- Weight management products
- Beauty products
Are Young Living's products superior to other comparable products? Not necessarily.
We looked at price comparisons around the web and found that companies like Eden's Garden offer similar products of comparable quality at a fraction of the price. Plus, to purchase these products, you don't need to sift through sales pitches or offers to get in on the action. For a lot of consumers, this makes non-MLM essential oils companies more appealing.
Young Living Review: The Pros
For a company to be this successful, it must be doing something right. To begin our evaluation of Young Living as an opportunity or a scam, let's look at some of the pros of buying into Young Living.
Sell Products You Enjoy Using and Receive a Discount
A lot of sellers buy into Young Living simply because they love the products. As we mentioned earlier, Young Living products aren't the most affordable on the market. Becoming a member grants you access to a steady 24% discount with additional offers that are also exclusive to members.
Build a Downstream and Build a Somewhat-Passive Income
We mentioned that Young Living is an MLM, which is an important part of how members can make money. MLMs can get a little complicated, but the gist is that there are two primary ways to make money as a member of an MLM. The first is sales, but the second and more lucrative option is to bring more members into your downstream.
Your Young Living downstream is anyone who joins Young Living using your special link or promo code, plus anyone who signs up under those people, and so forth. Each time someone in your downstream joins Young Living, makes a sale, or pulls people into their own downstream, you get a cut.
If you can build up a big enough downstream, your Young Living membership can turn into passive income.
Young Living Review: The Cons
That all sounds pretty good, but it's important to talk about the cons of joining Young Living. Trust us when we say that these cons should not be taken lightly.
Making a Living Off of The MLM Model Is Unlikely
That passive income? The six figures you occasionally see Young Living members brag about? It's wildly unlikely that you'll find that kind of success with any MLM, including Young Living.
Take a look at Young Living's own income disclosure PDF from 2019. Almost 90% of their members are at the lowest level of membership and, at most, are making $873 a year off of Young Living. On average, those people are making $3 a year.
Why is it so hard to get your Young Living gig off the ground? For starters, the market is already well-saturated with Young Living members, limiting your ability to build a downstream. Plus, plenty of people who do join your downstream will discover that the MLM model is not for them and they'll quit within a few months.
The truth is, the people who are making the most money through Young Living aren't making it off of eager new customers. They're making it off of everyone who has joined below them. This is a good indication that Young Living is less of a business opportunity and more of a pyramid scheme.
Young Living Doesn't Always Provide Clear Guidance
When you start looking at Young Living reviews on websites like Indeed, you'll find the same complaint again and again. Young Living does not help new members get their business off the ground.
In other words, without some serious marketing savvy, to begin with, this MLM isn't going to be the get-rich-quick opportunity it claims to be. The products are not going to sell themselves. In the end, it's still up to you to sell your brand, your products, and your story.
Unlock Your Marketing Potential With Legendary Marketers' Tools and Resources
As you can see from our Young Living review, Young Living isn't a full-blown scam, but it's not a great opportunity, either. Very few people make a living by joining ranks with an MLM. Those that do have something far more important than a good product: they have great marketing skills.
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