This might be obvious, but trying something you’ve never done before is going to be awkward.
It will be overwhelming.
It’s supposed to be, after all it’s NEW!
But the thing is, you won’t be new at it forever. Through practice and dedication, total newbies can learn to master a new set of skills.
No one knows this better than Kayla Hutchins, a nurse, mom of two small children, and recent guest on Wake Up Legendary with Legendary Marketer founder and CEO, Dave Sharpe.
As a new mom, she struggled to know what to do with this brand new baby girl…
And as a new nurse during the pandemic, she struggled to help her patients when literally no one knew what the hell was going on…
And as an entrepreneur building an online business, well, she struggled with that at first, too, setting the training aside for a while before coming back to it a couple months later.
But she’s never quit!
And that’s what sets Kayla apart from others. She simply cares too much about her family, her patients, and the people she helps through her online business, to give up.
How she got started
Kayla nearly died after giving birth to her daughter.
Then, she and her partner faced numerous issues trying to raise their daughter –
…working opposite shifts to take care of this baby girl, who was often home sick from daycare.
…and continuing to pay the daycare to “hold her spot,” even though she was home with them most of the time.
When her second child was born in 2022, Kayla knew she needed to find something more flexible for her growing family.
Flash forward to January 2023 – Kayla simply hit “post” on her digital marketing business and started seeing results very quickly…
As in, she received her first high-ticket commission in just 8 days!
Full disclaimer: Kayla’s results and any other results shared here are not meant to imply or guarantee that you will generate a similar result after purchasing any products/services from Legendary. The average person who purchases any how-to product online makes little to no money (and that includes our products).
But even though she’s still quite new in her digital marketing career, Kayla is crushing it.
How does she put herself out there with such confidence as a newbie?
Follow these 3 tips:
- Be crystal clear on your “why”
- Address your target audience with laser focus
- Tap into your inner skills
Being an entrepreneur is NOT easy, and it can feel lonely at times especially when working online.
In fact Kayla talked candidly about dealing with postpartum depression after her son was born in 2022. About self-doubt, internet trolls, and getting through days that she didn’t want to do anything at all.
It was during those tough moments that her “why” helped her push through:
- Wanting to spend more time as a family
- Providing unique life experiences for her kids
- Working to live instead of living to work.
You see, it’s easy to quit when you’re just doing something for a little bit of extra money on the side…
But when you’re committed to making real change in your life, it’s impossible to quit.
Focus on your audience
Once that internal “true north” is set, it’s time to look outward.
- Who is your audience?
- What problem(s) are they facing?
- How can you help them?
Kayla knew that there were a ton of other moms dealing with the same pressures, worries and fears that she had…
And that’s exactly whom she speaks to in her content now.
Her casual yet brutally honest approach has resonated with moms everywhere, and they are showing up for it.
Remember, Kayla is still relatively new to the online marketing world with just a couple months of experience.
So how does she project such confidence?
This is where she digs deep into her experience as a nurse.
While working on the nursing floor, she is cool as a cucumber.
“I never let a patient or family member know if I don’t know what’s going on. All that does is invoke panic and mistrust. I say, ‘You know what? I’m going to figure it out and get right back to you.”
She uses that same exact mindset when creating content or interacting with her audience.
From the get-go, Kayla has “acted as if” she’d already found success, she does a ton of research constantly, and is not afraid to call on her support network whenever she has a question.
Kayla’s story is remarkable, and there’s something we can all learn from her:
No matter what, being NEW at something is going to be uncomfortable.
But don't let the fear of failure or discomfort prevent you from being new at something again!
Just try it. Do the thing. Take the steps.
And as always, Be Legendary