Whenever I’m coaching someone to become a better copywriter….

I always start by helping them write more clearly.

More simply.

More understandably.

Because even if you have something good to say, if you’re confusing when you say it…

….it won’t matter.

One tip is to space your paragraphs out like you see me doing here.

I even like to separate sentences.

It just makes it easier to read.

Watch this video to lean more, and learn about my secret tool, plus….

I’ll tell you embarrassing stories about how I used to send emails to my wife to edit for me when I first started online.

Drop a comment below, and let me know your thoughts.